CN103702290B - Advertisement push service system based on zone location and processing method - Google Patents
Advertisement push service system based on zone location and processing method Download PDFInfo
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- CN103702290B CN103702290B CN201410019398.3A CN201410019398A CN103702290B CN 103702290 B CN103702290 B CN 103702290B CN 201410019398 A CN201410019398 A CN 201410019398A CN 103702290 B CN103702290 B CN 103702290B
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Abstract
Present invention advertisement push service system based on zone location and processing method thereof, it arranges effective push area of advertisement businessman by service server, select to carry out advertising pictures push operation to the service customer end being positioned at the effective push area of advertisement businessman, just the business to the mobile phone users advertisement specified in regional extent can be realized, not only reduce businessman's hardware device construction cost for physical stores, and be more beneficial for the validity helping to improve advertisement promotion；And, the advertising pictures received is carried out temporal cache by service customer end, and the advertising pictures of temporal cache will be set to the screen protection shown by mobile terminal from service server by the screen protection display api interface calling mobile terminal, user is made to wake up the advertisement that just it will be seen that businessman when lighting mobile terminal screen up, avoid the problem that ad data takies a large amount of memory space of mobile terminal for a long time and ad data checks complex operation, it is not easy to cause user to dislike simultaneously.
Description
Technical field
The present invention relates to communication technical field and net application technology field, particularly to a kind of advertisement push service system based on zone location and processing method.
Background technology
In recent years, along with internet technique and mobile communication network technology quickly grow, mobile terminal has become people's belongings, and therefore many businessmans are in order to improve the benefit of advertisement, expand product promotion scope, select by mobile communications network by advertisement pushing to mobile client.Existing based on mobile communications network advertising business, the most all provided the value-added service of advertisement pushing by mobile communication network operator, using the mobile phone users in its Operation Network as advertiser's resource；Advertisement businessman obtains the value-added service of advertisement pushing by paying, and by mobile communication network operator by pushing the form of the SMS/MMS containing ad content to mobile terminal number, reaches the purpose of advertisement promotion.
In today that internet and mobile communications network are flourishing, network virtual businessman by real-time performance marketing, bringing huge impact to businessman based on physical stores operation, physical stores operation, the region of service, promptness then become the main advantage that physical stores businessman competes with network virtual businessman.But, existing mobile communications network advertising business is to carry out SMS/MMS advertisement pushing based on mobile terminal number, and for the businessman managed based on physical stores, the promotion effect of its advertisement pushing business is the most very limited.It is mainly reflected in: one, advertisement promotion does not have regional pertinence, SMS/MMS advertisement pushing is carried out for mobile terminal number, the part mobile phone users object of its advertisement pushing is very possible and inertia is in region, merchant entities shop, such mobile phone users object is difficult to come the consumption of merchant entities shop, the hardly possible potential customers becoming businessman, cause the waste of advertisement promotion, the most movable mobile phone users in region, merchant entities shop does not receive advertisement pushing, cause having missed potential customer resources；They are two years old, SMS/MMS is used to carry out advertisement pushing, need mobile phone users actively to read its SMS/MMS ad content received and can be only achieved advertisement promotion effect, and for mobile phone users, if receiving more SMS/MMS advertisement to need to take more moving medial according to memory space, and it is the most cumbersome to carry out the operation that SMS/MMS checks one by one, so easily causing the dislike of mobile phone users, SMS/MMS advertisement is often just deleted in the case of not reading by the most a part of mobile phone users, thus fail to be effectively accomplished advertisement promotion effect.
For such situation, some businessmans based on physical stores operation begin with new advertisement pushing scheme, the SMS/MMS advertisement pushing equipment with WIFI hot spot is set up in entity StoreFront, owing to existing main flow mobile terminal device has possessed WIFI linkage function the most, since so, as long as mobile phone users enters in the signal cover of entity StoreFront WIFI hot spot, just can set up WIFI communication connection with the SMS/MMS advertisement pushing equipment of entity StoreFront, receive the SMS/MMS advertisement of propelling movement.But still there is a lot of limitation in such advertisement pushing scheme.Due to the effective communication distance generally only tens meters of WIFI hot spot, signal cover is limited, it is difficult to reach in physical stores periphery large range of advertisement promotion effect.Laying a set of SMS/MMS advertisement pushing equipment with WIFI hot spot simultaneously for each physical stores, for having the businessman that multiple physical stores is managed, its hardware device construction cost is the highest.Additionally, use the advertisement pushing mode of SMS/MMS, still cannot be avoided the problem that SMS/MMS takies mobile terminal data memory space, reading operations bothers and causes mobile phone users to dislike.
Summary of the invention
For above-mentioned deficiency present in prior art, it is an object of the invention to provide a kind of need not to increase hardware device construction cost for entity StoreFront, be capable of specifying the advertisement push service system of regional extent advertisement pushing, and this system and advertisement pushing method for processing business, to solve in prior art for the high problem of physical stores hardware device construction cost specifying the advertisement pushing business disappearance of regional extent, businessman to realize specifying regional extent advertisement pushing.
For solving above-mentioned technical problem, it is achieved goal of the invention, the technical solution used in the present invention is as follows:
Advertisement push service system based on zone location, including service customer end and service server；Described service customer end is for being arranged at the mobile terminal with Geographic mapping function, for the communication network connected by mobile terminal and service server communication, and the geographical location information at mobile terminal place is obtained in real time by the Geographic mapping function calling mobile terminal, the geographical location information of mobile terminal is sent to service server, and receive the advertising pictures that service server sends, the advertising pictures received is carried out temporal cache, and show that the advertising pictures of temporal cache is set to the screen protection shown by mobile terminal by api interface by calling the screen protection of mobile terminal；Described service server is provided with effective push area of advertisement businessman according to the geographical position at advertisement businessman place, the geographical location information from service customer end is received in real time, within monitoring, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, and during service customer end is positioned at effective push area of advertisement businessman, service customer end is carried out the advertising pictures push operation of respective advertisement businessman.
In above-mentioned advertisement push service system based on zone location, as optimization, described service server " is provided with effective push area of advertisement businessman " particularly as follows: service server record has the geographical location information of advertisement businessman according to the geographical position at advertisement businessman place, and advertisement businessman is provided with effect pushes distance parameter, effective push area of advertisement businessman will be set to centered by advertisement businessman geographic location, effectively pushing the distance parameter region as radius.
Correspondingly, present invention also offers a kind of advertisement pushing method for processing business of above-mentioned advertisement push service system based on zone location, concrete technological means is as follows:
Advertisement pushing method for processing business based on zone location, is run by above-mentioned advertisement push service system based on zone location and performs；The method comprises the steps:
A) service server arranges effective push area of advertisement businessman according to the geographical position at advertisement businessman place；
B) service customer end obtains the geographical location information at mobile terminal place in real time by the Geographic mapping function calling mobile terminal, sends the geographical location information of mobile terminal to service server；
C) within service server monitors, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, when monitor service customer end enter advertisement businessman effective push area in time, start the advertising pictures push operation that service customer end is carried out respective advertisement businessman, the advertising pictures of respective advertisement businessman is pushed to service customer end；
D) service customer end real-time reception is from the advertising pictures of service server, the advertising pictures received carries out temporal cache, and shows that the advertising pictures of temporal cache is set to the screen protection shown by mobile terminal by api interface by calling the screen protection of mobile terminal；
E) within service server continues to monitor, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, when monitoring effective push area that service customer end leaves advertisement businessman, stop service customer end being carried out the advertising pictures push operation of respective advertisement businessman, return step c.
Present invention also offers the another kind of advertisement pushing method for processing business of above-mentioned advertisement push service system based on zone location, concrete technological means is as follows:
Advertisement pushing method for processing business based on zone location, is run by above-mentioned advertisement push service system based on zone location and performs；The method comprises the steps:
1) service server arranges effective push area of advertisement businessman according to the geographical position at advertisement businessman place；
2) service customer end obtains the geographical location information at mobile terminal place in real time by the Geographic mapping function calling mobile terminal, sends the geographical location information of mobile terminal to service server；
3) within service server monitors, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, when monitor service customer end enter advertisement businessman effective push area in time, perform step 4；
4) within service server continues to monitor, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, statistical service client is positioned at the duration within effective push area of advertisement businessman, and this duration reach presetting effectively push duration time, perform step 5；If before the duration within service customer end is positioned at effective push area of advertisement businessman reaches the effectively propelling movement duration set, service server monitors service customer end and leaves effective push area of advertisement businessman, then return step 3；
5) service server starts the advertising pictures push operation that service customer end carries out respective advertisement businessman, and the advertising pictures of respective advertisement businessman is pushed to service customer end；
6) service customer end real-time reception is from the advertising pictures of service server, the advertising pictures received carries out temporal cache, and shows that the advertising pictures of temporal cache is set to the screen protection shown by mobile terminal by api interface by calling the screen protection of mobile terminal；
7) within service server continues to monitor, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, when monitoring effective push area that service customer end leaves advertisement businessman, stop service customer end being carried out the advertising pictures push operation of respective advertisement businessman, return step 3.
Compared to prior art, present invention have the advantage that
1, in present invention advertisement push service system based on zone location and processing method, businessman need not increase the construction of any hardware device for entity StoreFront, have only to be identified the positional information of mobile terminal by service server, and select to the mobile terminal advertisement being positioned at the effective push area of businessman, just the business to the mobile phone users advertisement specified in regional extent can be realized, thus, not only reduce businessman's hardware device construction cost for physical stores, and be more beneficial for businessman and carry out advertisement promotion for the potential customers' resource in appointment regional extent, help to improve the validity of advertisement promotion.
2, in present invention advertisement push service system based on zone location and processing method, the advertising pictures received is carried out temporal cache by service customer end, and the advertising pictures of temporal cache will be set to the screen protection shown by mobile terminal from service server by the screen protection display api interface calling mobile terminal, therefore advertising pictures will not be fixed for a long time and be saved in mobile terminal and accumulate the data space that takies mobile terminal, and making user wake up up just can be more direct when lighting mobile terminal screen, more intuitively understand the advertisement of businessman, both the diversity that mobile terminal screen protection shows had been enriched, reach again the effect of advertisement pushing, avoid the problem that ad data takies a large amount of memory space of mobile terminal for a long time and ad data checks complex operation simultaneously, it is not easy to cause user to dislike.
3, in present invention advertisement pushing based on zone location method for processing business, duration can be effectively pushed by presetting, limit mobile phone users and enter stand-by period of its advertisement picture backward in effective push area of advertisement businessman, thus get rid of the mobile phone users advertisement in temporarily passing by effective push area, help to improve specific aim and the validity of advertisement pushing business, it is to avoid the advertisement blindly pushed forms unnecessary bothering to mobile phone users.
Accompanying drawing explanation
Fig. 1 is the flow chart of advertisement pushing method for processing business based on zone location in the embodiment of the present invention one.
Fig. 2 is the flow chart of advertisement pushing method for processing business based on zone location in the embodiment of the present invention two.
Detailed description of the invention
With embodiment, technical scheme is further illustrated below in conjunction with the accompanying drawings.
Present invention advertisement push service system based on zone location is mainly used in communication network, the operation of advertisement pushing business can be responsible for by third party's service provider, promote the service customer end of installing advertisement transmission service system to mobile phone users, and maintenance service server is properly functioning；Businessman then provides advertisement pushing business based on zone location with third party's service provider agreement, set the geographical position at businessman place and carry out the relevant advertisements picture of advertisement promotion, service server the advertising pictures of businessman being sent to be positioned at the mobile client of the effective push area of this businessman.Compared with existing advertisement pushing business, application present invention advertisement push service system based on zone location provides advertisement pushing business, businessman need not increase the construction of any hardware device for entity StoreFront, have only to be identified the positional information of mobile terminal by service server, and select to the mobile terminal advertisement being positioned at the effective push area of businessman, just the business to the mobile phone users advertisement specified in regional extent can be realized, thus, not only reduce businessman's hardware device construction cost for physical stores, and be more beneficial for businessman and carry out advertisement promotion for the potential customers' resource in appointment regional extent, help to improve the validity of advertisement promotion.
The advertisement push service system based on zone location that the present invention proposes, including service customer end and service server.Service customer end is for being arranged at the mobile terminal with Geographic mapping function, for the communication network connected by mobile terminal and service server communication, and the geographical location information at mobile terminal place is obtained in real time by the Geographic mapping function calling mobile terminal, the geographical location information of mobile terminal is sent to service server, and receive the advertising pictures that service server sends, the advertising pictures received is carried out temporal cache, and show that the advertising pictures of temporal cache is set to the screen protection shown by mobile terminal by api interface by calling the screen protection of mobile terminal.Service server is provided with effective push area of advertisement businessman according to the geographical position at advertisement businessman place, the geographical location information from service customer end is received in real time, within monitoring, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, and during service customer end is positioned at effective push area of advertisement businessman, service customer end is carried out the advertising pictures push operation of respective advertisement businessman.Present invention advertisement push service system based on zone location, is particularly well-suited to carry out Commdity advertisement promotion business for the businessman with entity StoreFront.On the one hand, entity point-of-purchase advertising businessman need not install any hardware device, have only to be identified the positional information of mobile terminal by service server, and select to the mobile terminal advertisement being positioned at the effective push area of businessman, just can realize the mobile phone users advertisement in specifying regional extent, be more beneficial for businessman and carry out advertisement promotion for the potential customers' resource in appointment regional extent.Thus, not only reduce businessman's hardware device construction cost for physical stores, also make simultaneously entity point-of-purchase advertising businessman can more accurately by advertisement pushing to really there being the user of demand, reduce the error that advertisement pushing business exists, help to improve the validity of advertisement pushing business.On the other hand, the advertising pictures received is carried out temporal cache by service customer end, and the advertising pictures of temporal cache is set to the screen protection shown by mobile terminal by the screen protection display api interface calling mobile terminal, therefore advertising pictures will not be fixed for a long time and be saved in mobile terminal and accumulate the data space that takies mobile terminal, and making user wake up up just can be more direct when lighting mobile terminal screen, more intuitively understand the advertisement of businessman, both the diversity that mobile terminal screen protection shows had been enriched, reach again the effect of advertisement pushing, avoid the problem that ad data takies a large amount of memory space of mobile terminal for a long time and ad data checks complex operation simultaneously, it is not easy to cause user to dislike.In addition, service customer end takes the mode calling screen protection display api interface function to arrange screen protection, be conducive to reducing the research and development technology difficulty of service customer end, and make service customer end have only to adjust its screen protection called display api interface function just can be advantageously applied in different mobile terminal operating systems, can guarantee that service customer end has good portability for different mobile terminal operating systems.
When specifically applying, in present invention dynamic screen saver service system based on mobile terminal, how concrete service customer end calls the geographical location information at the Geographic mapping function acquisition mobile terminal place of mobile terminal, can determine as the case may be, the api interface of the GPS location that such as service customer end can call mobile terminal obtains the geographical location information of mobile terminal, or utilize architecture technology that mobile terminal is positioned, etc..And the advertising pictures received is carried out the concrete cache way of temporal cache by service customer end, can also determine according to practical situations, the such as service customer end temporal cache to advertising pictures, can be with the fixed cycle, the advertising pictures of caching to be deleted, or can be the caching cumulative time to reach the advertising pictures in presetting caching time limit delete, or can be that the advertising pictures cached the earliest is deleted by the cache way with first in first out when receiving new advertising pictures, etc., as long as avoiding advertising pictures to accumulate storage for a long time take a large amount of memory space of mobile terminal.
In present invention advertisement push service system based on zone location, service server is provided with the concrete set-up mode of effective push area of advertisement businessman according to the geographical position at advertisement businessman place, can be set according to concrete applicable cases.As a kind of preferred version, can operate as follows: service server record has the geographical location information of advertisement businessman, and advertisement businessman is provided with effect pushes distance parameter, effective push area of advertisement businessman will be set to centered by advertisement businessman geographic location, effectively pushing the distance parameter region as radius.Since so, can effectively push distance parameter by what change arranged advertisement businessman, change the range size of the effective push area of advertisement businessman flexibly, with satisfied different advertisement businessmans in the different time sections demand that arranges flexibly to advertisement pushing scope.
Below by embodiment, illustrate the operation processing procedure of present invention advertisement push service system based on zone location.
Embodiment one:
The present embodiment proposes a kind of advertisement pushing method for processing business being run by present invention advertisement push service system based on zone location and performing, and its handling process is as it is shown in figure 1, specifically include following steps:
A) service server arranges effective push area of advertisement businessman according to the geographical position at advertisement businessman place；
B) service customer end obtains the geographical location information at mobile terminal place in real time by the Geographic mapping function calling mobile terminal, sends the geographical location information of mobile terminal to service server；
C) within service server monitors, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, when monitor service customer end enter advertisement businessman effective push area in time, start the advertising pictures push operation that service customer end is carried out respective advertisement businessman, the advertising pictures of respective advertisement businessman is pushed to service customer end；
D) service customer end real-time reception is from the advertising pictures of service server, the advertising pictures received carries out temporal cache, and shows that the advertising pictures of temporal cache is set to the screen protection shown by mobile terminal by api interface by calling the screen protection of mobile terminal；
E) within service server continues to monitor, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, when monitoring effective push area that service customer end leaves advertisement businessman, stop service customer end being carried out the advertising pictures push operation of respective advertisement businessman, return step c.
In the advertisement pushing Business Processing scheme of the present embodiment, advertising pictures push operation is opened and the time of stopping directly influences efficiency and the utilization rate of system resource that advertisement push service system is run, therefore, in order to effectively utilize system resource, reduce the error of advertisement pushing object, it is not easy to cause the dislike of user, in the present embodiment, when service server monitor according to the geographical location information from service customer end service customer end be positioned within effective push area of advertisement businessman time, just the advertising pictures push operation that service customer end is carried out respective advertisement businessman is started, when monitoring effective push area that service customer end leaves advertisement businessman, stop service customer end being carried out the advertising pictures push operation of respective advertisement businessman.As for, how business service implement body carries out the advertising pictures push operation of respective advertisement businessman to service customer end, depending on can be according to practical business demand, such as push an advertising pictures at interval of several minutes to service customer end, or service customer end obtains new advertising pictures again whenever the display backward service server request completing an advertising pictures, or service customer end is whenever reading an advertising pictures, service server sends an other advertising pictures relevant to this advertising pictures to service customer end, etc..In the present embodiment, the advertising pictures received is carried out temporal cache by service customer end, wherein carry out temporal cache advertising pictures quantity can as the case may be depending on, 1,2 or 10 can be cached.If the advertising pictures of caching is few, then the memory space taking mobile terminal is less, however it is necessary that service server performs the transmission operation of advertising pictures continually.If the advertising pictures of caching is many, then the memory space taking mobile terminal is relatively large, but service server can perform the transmission operation of advertising pictures continually.
Embodiment two:
In embodiment one, although service server can identify the area information of mobile terminal, reduce the error of advertisement pushing, excavate potential customers more accurately, improve the effect of advertisement pushing.But still suffer from following defect: for simply passing by the mobile terminal in the effective push area in advertisement businessman solid shop/brick and mortar store face temporarily, in service server detects effective push area that this mobile terminal enters advertisement businessman solid shop/brick and mortar store face, just start and this service customer end is carried out advertising pictures push operation.Owing to such user great majority are not the most the users really having demand, so carrying out advertising pictures push operation to such mobile phone users, obvious economic benefit can not be brought to businessman, the most easily cause the dislike of such mobile phone users, play bad advertising results the most on the contrary.Further, if the mobile terminal quantity entered by mistake through in effective push area of advertisement businessman is excessive, service server can be caused continually service customer end to be carried out advertising pictures push operation, take the resource of service server so that load occurs in service server.
Based on technological deficiency present in scheme described in embodiment one, although the mobile terminal that can monitor in view of service server in the effective push area entering by mistake through advertisement businessman solid shop/brick and mortar store face, but the duration of this mobile terminal effective push area of being positioned at advertisement businessman is the shortest.The present embodiment sets and effectively pushes duration, for limiting the effective service customer end the shortest duration in the effective push area of advertisement businessman.To this end, the present embodiment proposes the another kind of advertisement pushing method for processing business being run by present invention advertisement push service system based on zone location and performing, its handling process is as in figure 2 it is shown, specifically include following steps:
1) service server arranges effective push area of advertisement businessman according to the geographical position at advertisement businessman place；
2) service customer end obtains the geographical location information at mobile terminal place in real time by the Geographic mapping function calling mobile terminal, sends the geographical location information of mobile terminal to service server；
3) within service server monitors, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, when monitor service customer end enter advertisement businessman effective push area in time, perform step 4；
4) within service server continues to monitor, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, statistical service client is positioned at the duration within effective push area of advertisement businessman, and this duration reach presetting effectively push duration time, perform step 5；If before the duration within service customer end is positioned at effective push area of advertisement businessman reaches the effectively propelling movement duration set, service server monitors service customer end and leaves effective push area of advertisement businessman, then return step 3；
5) service server starts the advertising pictures push operation that service customer end carries out respective advertisement businessman, and the advertising pictures of respective advertisement businessman is pushed to service customer end；
6) service customer end real-time reception is from the advertising pictures of service server, the advertising pictures received carries out temporal cache, and shows that the advertising pictures of temporal cache is set to the screen protection shown by mobile terminal by api interface by calling the screen protection of mobile terminal；
7) within service server continues to monitor, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, when monitoring effective push area that service customer end leaves advertisement businessman, stop service customer end being carried out the advertising pictures push operation of respective advertisement businessman, return step 3.
Be can be seen that by above-mentioned advertisement pushing business processing flow based on zone location, the advertising pictures push operation of respective advertisement businessman is carried out in order to get rid of service server mobile terminal in passing by the effective push area of advertisement businessman temporarily, in the advertisement pushing Business Processing scheme of the present embodiment, effectively push duration by presetting, be used for limiting mobile terminal and enter stand-by period of its advertisement picture backward in effective push area of advertisement businessman.When service server detects that mobile terminal enters in effective push area of advertisement businessman, first the duration within statistical service client is positioned at effective push area of advertisement businessman, according to the duration mobile terminal can be divided into two kinds of situations: the first situation, if the duration reaches effectively to push duration, illustrate that this mobile phone users stops for a long time near advertisement businessman solid shop/brick and mortar store face, the user that businessman is potential may be become, the most then start the advertising pictures push operation that this service customer end is carried out respective advertisement businessman；Another kind of situation, before duration within service customer end is positioned at effective push area of advertisement businessman reaches the effectively propelling movement duration set, service server monitors service customer end and leaves effective push area of advertisement businessman, illustrate this mobile terminal to belong to temporarily and pass by near advertisement businessman's solid shop/brick and mortar store face, only short stay near advertisement businessman solid shop/brick and mortar store face, such mobile phone users is more difficult to become effective potential customers of businessman relatively, and therefore service server is not to this service customer end advertisement.Can be seen that, the advertisement pushing Business Processing scheme of the present embodiment eliminates the mobile phone users advertisement to the effective push area passing by advertisement businessman temporarily, and just for resting in effective push area for a long time, more likely there is the mobile phone users advertisement of consumption demand, help to improve specific aim and the validity of advertisement pushing business, also avoid the advertisement blindly pushed that mobile phone users is formed unnecessary bothering simultaneously.
nullIn sum，Present invention advertisement push service system based on zone location and processing method thereof，Form by communication network service achieves the function of advertisement pushing，Service server is by arranging the effective push area of advertisement businessman，Select to carry out advertising pictures push operation to the service customer end being positioned at the effective push area of advertisement businessman，Advertisement businessman need not increase the construction of any hardware device for entity StoreFront，Just the business to the mobile phone users advertisement specified in regional extent can be realized，Thus，Not only reduce businessman's hardware device construction cost for physical stores，And be more beneficial for businessman and carry out advertisement promotion for the potential customers' resource in appointment regional extent，Help to improve the validity of advertisement promotion，Reduce the error that advertisement pushing business exists，Solve entity StoreFront hardware device construction cost in prior art high，Advertisement businessman is blindly to user's advertisement，Cause the problem that telecommunication system resources is wasted.And, the advertising pictures received is carried out temporal cache by service customer end, and the advertising pictures of temporal cache will be set to the screen protection shown by mobile terminal from service server by the screen protection display api interface calling mobile terminal, therefore advertising pictures will not be fixed for a long time and be saved in mobile terminal and accumulate the data space that takies mobile terminal, and making user wake up up just can be more direct when lighting mobile terminal screen, more intuitively understand the advertisement of businessman, both the diversity that mobile terminal screen protection shows had been enriched, reach again the effect of advertisement pushing, avoid the problem that ad data takies a large amount of memory space of mobile terminal for a long time and ad data checks complex operation simultaneously, it is not easy to cause user to dislike.
Finally illustrate is, above example is only in order to illustrate technical scheme and unrestricted, although the present invention being described in detail with reference to preferred embodiment, it will be understood by those within the art that, technical scheme can be modified or equivalent, without deviating from objective and the scope of technical solution of the present invention, it all should be contained in the middle of scope of the presently claimed invention.
Claims (1)
1. advertisement pushing method for processing business based on zone location, it is characterised in that performed by running below based on the advertisement push service system of zone location: advertisement push service system based on zone location, including service customer end and service server；
Described service customer end is for being arranged at the mobile terminal with Geographic mapping function, for the communication network connected by mobile terminal and service server communication, and the geographical location information at mobile terminal place is obtained in real time by the Geographic mapping function calling mobile terminal, the geographical location information of mobile terminal is sent to service server, and receive the advertising pictures that service server sends, the advertising pictures received is carried out temporal cache, and show that the advertising pictures of temporal cache is set to the screen protection shown by mobile terminal by api interface by calling the screen protection of mobile terminal；
Described service server is provided with effective push area of advertisement businessman according to the geographical position at advertisement businessman place, the geographical location information from service customer end is received in real time, within monitoring, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, and during service customer end is positioned at effective push area of advertisement businessman, service customer end is carried out the advertising pictures push operation of respective advertisement businessman；
Advertisement pushing method for processing business based on zone location comprises the steps:
1) service server arranges effective push area of advertisement businessman according to the geographical position at advertisement businessman place；
2) service customer end obtains the geographical location information at mobile terminal place in real time by the Geographic mapping function calling mobile terminal, sends the geographical location information of mobile terminal to service server；
3) within service server monitors, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, when monitor service customer end enter advertisement businessman effective push area in time, perform step 4；
4) within service server continues to monitor, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, statistical service client is positioned at the duration within effective push area of advertisement businessman, and this duration reach presetting effectively push duration time, perform step 5；If before the duration within service customer end is positioned at effective push area of advertisement businessman reaches the effectively propelling movement duration set, service server monitors service customer end and leaves effective push area of advertisement businessman, then return step 3；
5) service server starts the advertising pictures push operation that service customer end carries out respective advertisement businessman, and the advertising pictures of respective advertisement businessman is pushed to service customer end；
6) service customer end real-time reception is from the advertising pictures of service server, the advertising pictures received carries out temporal cache, and shows that the advertising pictures of temporal cache is set to the screen protection shown by mobile terminal by api interface by calling the screen protection of mobile terminal；
7) within service server continues to monitor, according to the geographical location information from service customer end, the effective push area whether service customer end is positioned at advertisement businessman in real time, when monitoring effective push area that service customer end leaves advertisement businessman, stop service customer end being carried out the advertising pictures push operation of respective advertisement businessman, return step 3.
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| CN105991674B (en) * | 2015-01-29 | 2020-02-21 | 阿里巴巴集团控股有限公司 | Information pushing method and device |
| CN104992346A (en) * | 2015-06-16 | 2015-10-21 | 吴君华 | Advertisement promotion system |
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| CN109246213B (en) * | 2018-09-06 | 2021-06-15 | 郑州云海信息技术有限公司 | Target range information pushing system and method based on GPS positioning |
| JP7119863B2 (en) * | 2018-10-02 | 2022-08-17 | トヨタ自動車株式会社 | Roadside device, center server, and information processing method |
| CN110351656B (en) * | 2019-07-12 | 2021-08-03 | 成都心野科技有限公司 | Message delivery method |
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| US8010134B2 (en) * | 2007-03-14 | 2011-08-30 | Sprint Communications Company L.P. | Architecture for mobile advertising with location |
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| CN102158802A (en) * | 2011-02-15 | 2011-08-17 | 广州市动景计算机科技有限公司 | Information distribution method and device |
| CN102957746A (en) * | 2012-10-29 | 2013-03-06 | 百度在线网络技术（北京）有限公司 | Method and system for sending advertising information to mobile terminal |
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