CN103440593A - Shopping method based on cloud television - Google Patents

Shopping method based on cloud television Download PDF

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Publication number
CN103440593A
CN103440593A CN2013103886503A CN201310388650A CN103440593A CN 103440593 A CN103440593 A CN 103440593A CN 2013103886503 A CN2013103886503 A CN 2013103886503A CN 201310388650 A CN201310388650 A CN 201310388650A CN 103440593 A CN103440593 A CN 103440593A
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China
Prior art keywords
shopping
cloud
user
commodity
computing server
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CN2013103886503A
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Chinese (zh)
Inventor
罗笑南
汤志强
刘海亮
林格
陈湘萍
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Shenzhen Research Institute of Sun Yat Sen University
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Shenzhen Research Institute of Sun Yat Sen University
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Priority to CN2013103886503A priority Critical patent/CN103440593A/en
Publication of CN103440593A publication Critical patent/CN103440593A/en
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Abstract

The invention discloses a shopping method based on a cloud television. The shopping method comprises the steps that a user uses a shopping function key to enter a shopping website; the cloud television is started to open a browser, and website page data are applied for to a cloud computing server; the cloud computing server sends webpage data to the cloud television; the user browses and searches for commodities, and adds the commodities to a shopping cart according to a shopping cart function key; closing of accounts is carried out through an account statement function key, and after the cloud computing server checks whether inventories exist or not according to the commodity data sent to the shopping cart and calculates the total amount of shopping, a bill is generated and is returned to the cloud television; the user confirms to purchase the commodities, the cloud television sends the message of making a shopping deal to the cloud computing server, and related records are generated; dealing conditions are returned to the cloud television, and the user is reminded of deal close. According to the shopping method, real-time shopping can be carried out by browsing and searching for the commodities in the playing process of television programs or television advertisements, and the shopping method is simple, convenient and safe.

Description

Purchase method based on the cloud TV
Technical field
The present invention relates to the TV shopping technical field, be specifically related to a kind of purchase method based on the cloud TV.
Background technology
Along with the universal and social progress of internet, the shopping online advantages such as convenient, fast and commodity are abundant because of it are universal rapidly, and the cloud TV of having applied cloud computing, cloud memory technology makes and carries out shopping on TV and become possibility.TV has the hugest consumer group, if can be done shopping easily, must bring unlimited business opportunity on TV.
The TV shopping mode still mainly rests on direct selling model at present, even promote product with television advertising or TV shopping program.This mode is different from shopping online by the text description commodity, and by lively television advertising or program and this medium that has extensive audient, businessman can promote brand and the commodity of oneself effectively.Yet, this mode TV user can only accept passively to do shopping advertisement or programme information, the user can only can not provide convenience by find the purchase product after phone or recording product information to market, the approach of doing shopping efficiently.With shopping online, compare in addition, this mode also exists the user can not initiatively browse the search commercial articles problem.
In prior art, having a kind of is the method for using the internet television shopping, a kind of internet television shopping implementation and the system based on the B2C pattern that is 201010587225.3 referring to number of patent application.Its implementation with to use computer to carry out shopping online similar, just can navigate in the webpage of the commodity that will buy by EPG (electric program menu) when seeing TV programme, and shopping afterwards is the same with the computer shopping online.This technical scheme its essence and our present computer shopping online indifference, just used the TV online, and some user groups be ignorant of how shopping online.This scheme businessman wants release product and is not easy, and businessman need to send to its product information TV administrative center, by it, by each manufacturer's Electronic Commerce Information Integration, is TV signal.In addition, merchandise news is that the menu by the EPG form shows, and EPG menu ability to express is limited, and it can only show simple menu, is difficult to provide a close friend's interface when merchandise news is various.
Cloud computing technology is emerging in recent years technology, also be applied in TV, the tv product of application cloud computing, cloud memory technology is called the cloud TV, and by the cloud TV, the user does not need separately to be equipped with all internet functions or content for oneself TV again, TV is connected to network, just can transfer at any time the resource or the information that oneself need from the external world, such as, can install and use various Instant Messenger (IM) software on TV at cloud, when seeing TV, carry out social activity, office etc.
Therefore, in order to set up a TV shopping platform, the shopping means of providing convenience, be necessary to provide a kind of purchase method based on the cloud TV to meet existing demand.
Summary of the invention
The purpose of this invention is to provide a kind of convenient and safe purchase method based on the cloud TV of doing shopping.
The invention provides a kind of purchase method based on the cloud TV, described cloud TV is connected with cloud computing server, described cloud computing server provides trade company and merchandise news, and wherein, described purchase method comprises the following steps: the user uses the shopping function key to enter shopping website; The cloud TV activates to open browser, and to cloud computing server application web site page data; Cloud computing server has obtained the cloud TV and will browse web sites after the request of the page, to cloud television transmission web data; The user browses search commercial articles, according to the shopping cart function key, commodity is added in shopping cart, and the commodity data of shopping cart is stored in the built-in internal memory of cloud TV; Use statement of account function key to be settled accounts, the cloud TV sends to cloud computing server by the commodity data in shopping cart, request generates bill, and cloud computing server will finally generate bill and returns to the cloud TV after will whether reaching in stock calculating shopping total charge according to the commodity data inspection sent to; The user determines the current commodity of purchase, and the cloud TV has sent purchase transaction message to cloud computing server, completes purchase transaction, and the relevant record that generates; Return to the transaction situation to the cloud TV, the prompting customer transaction completes; Wherein, shopping process is real-time, and TV programme or television advertising continue to play at shopping process.
Preferably, the step that described user uses the shopping function key to enter shopping website is initiatively initiated by the user or the user adds the commodity in the TV popularization into shopping cart in real time by the shopping function key when seeing TV shopping program or advertisement.
Preferably, described user determines the current commodity of purchase, the cloud TV has sent purchase transaction message to cloud computing server, the step that completes purchase transaction further comprises: the merchandise news in shopping cart generates a bill, described bill comprises the commodity price detail, and total price, if the user need to determine that bill can be inputted and determine buy button, or the user need to revise bill and deletes some commodity or return to the shopping page and increased commodity; The prompting user inputs ship-to and contact method and inputs payment accounts and the paying password; Judge whether the user uses the purchase function key, if the user does not also determine to buy, can turn back to the shopping network homepage, otherwise Transaction Success, transaction record generates.
Preferably, wherein ship-to can be generated automatically by historical data, and the user can use historical address or newly enter a new address; Fund after paying is temporarily stored in third party bank, until the user, receives after goods is confirmed just transfer of financial resources to be entered in seller's account.
Compared with prior art, purchase method of the present invention provides cloud computing service by high in the clouds, high in the clouds provides service interface for cloud TV and businessman, user and businessman are as long as be connected to high in the clouds by network, by utilizing cloud computing server and being connected of cloud TV to build shopping platform, by this platform businessman publishing commodity easily, the user both can carry out real-time shopping when watching TV shopping program or advertisement, also can be by browsing, search commercial articles initiatively does shopping, not only simple and convenient but also safety.
The accompanying drawing explanation
In order to be illustrated more clearly in the embodiment of the present invention or technical scheme of the prior art, below will the accompanying drawing of required use in embodiment or description of the Prior Art be briefly described, apparently, accompanying drawing in the following describes is only some embodiments of the present invention, for those of ordinary skills, under the prerequisite of not paying creative work, can also obtain according to these accompanying drawings other accompanying drawing.
Fig. 1 is the process flow diagram that the present invention is based on the purchase method of cloud TV;
Fig. 2 is the system architecture diagram of the purchase method of the embodiment of the present invention based on the cloud TV;
Fig. 3 is the process flow diagram of the purchase method based on the cloud TV of one embodiment of the invention;
Fig. 4 is the process flow diagram of the purchase method based on the cloud TV of another embodiment of the present invention.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is clearly and completely described, obviously, described embodiment is only the present invention's part embodiment, rather than whole embodiment.Embodiment based in the present invention, those of ordinary skills, not making all other embodiment that obtain under the creative work prerequisite, belong to the scope of protection of the invention.
As mentioned above, the invention provides a kind of purchase method based on the cloud TV, from use internet television in the past, to navigate to the shopping of commodity network address by the EPG electric program menu different, and the method provides cloud computing service by high in the clouds.High in the clouds provides service interface for cloud TV and businessman, user and businessman are as long as be connected to high in the clouds by network, just can enjoy cloud computing and cloud stores service, specifically, high in the clouds provides resource platform and the channel of disbursement of shopping for the user, and high in the clouds provides the mechanism of publishing commodity and the service of bank's pecuniary exchange for businessman.In the present invention, high in the clouds will provide unified platform for user and businessman.The technical method used on internet television in the past navigates to different websites by the user, utilize existing internet shopping network to stand on TV and done shopping, this method shortcoming is the management trouble, and businessman is difficult to publishing commodity, user's complicated operation, there are the problems such as risk in shopping.So be necessary to set up a unified platform, businessman can be on this platform publishing commodity, the user uses the payment accounts can be in the convenient shopping of this platform, make that shopping on TV is convenient, simple, safety.
With reference to figure 1, the purchase method based on the cloud TV provided by the present invention comprises the following steps:
Step S001: the user uses the shopping function key to enter shopping website;
Step S002: the cloud TV activates to open browser, and to cloud computing server application web site page data;
Step S003: cloud computing server has obtained the cloud TV and will browse web sites after the request of the page, to cloud television transmission web data;
Step S004: the user browses search commercial articles, according to the shopping cart function key, commodity is added in shopping cart, and the commodity data of shopping cart is stored in the built-in internal memory of cloud TV;
Step S005: use statement of account function key to be settled accounts, the cloud TV sends to cloud computing server by the commodity data in shopping cart, request generates bill, cloud computing server will finally generate bill and returns to the cloud TV after will whether reaching in stock calculating shopping total charge according to the commodity data inspection sent to;
Step S006: the user determines the current commodity of purchase, and the cloud TV has sent purchase transaction message to cloud computing server, completes purchase transaction, and the relevant record that generates;
Step S007: return to the transaction situation to the cloud TV, the prompting customer transaction completes;
Wherein, shopping process is real-time, and TV programme or television advertising continue to play at shopping process.
Preferably, the step that described user uses the shopping function key to enter shopping website is initiatively initiated by the user or the user adds the commodity in the TV popularization into shopping cart in real time by the shopping function key when seeing TV shopping program or advertisement.
Preferably, described user determines the current commodity of purchase, the cloud TV has sent purchase transaction message to cloud computing server, the step that completes purchase transaction further comprises: the merchandise news in shopping cart generates a bill, described bill comprises the commodity price detail, and total price, if the user need to determine that bill can be inputted and determine buy button, or the user need to revise bill and deletes some commodity or return to the shopping page and increased commodity; The prompting user inputs ship-to and contact method and inputs payment accounts and the paying password; Judge whether the user uses the purchase function key, if the user does not also determine to buy, can turn back to the shopping network homepage, otherwise Transaction Success, transaction record generates.
Preferably, wherein ship-to can be generated automatically by historical data, and the user can use historical address or newly enter a new address; Fund after paying is temporarily stored in third party bank, until the user, receives after goods is confirmed just transfer of financial resources to be entered in seller's account.
Particularly, for concrete work implementation is described, in conjunction with Fig. 2, be further described now.The user operates and carries out TV shopping with the cloud TV.Shopping way has two kinds, and a kind of mode is that the commodity in when seeing TV shopping program or advertisement, TV being promoted add in real time in shopping cart; Another kind of mode is initiatively removal search or browse commodity of user, and this mode is with to use computer to carry out shopping online similar.The cloud TV here refers to so a kind of TV, and it can be connected to high in the clouds, by high in the clouds such as built-in browser access cloud computing, cloud storages, serves; It is a kind of Digital Television, and is to carry out full duplex data communication with the formula of digital signal being connected between high in the clouds,, when the user sees TV programme, can send a message to high in the clouds.In like manner, businessman wants publishing commodity, needs to use the equipment that can surf the Net as computer, is connected to high in the clouds and registers description merchandise news.Businessman's publishing commodity mode in this mode and Taobao is similarly, and alternatively, cloud computing service can be provided as Ali's cloud of Alibaba by third party enterprise.When businessman is used TV programme or television advertising to carry out product promotion, also release product is to high in the clouds in advance, and the user just can use first kind of way in real time commodity to be added in shopping cart when seeing TV like this.Need beyond the clouds two main support technological means, one is the commodity data server, and one is payment platform.The general reference of the commodity data server here is a kind of implements the means that cloud stores, and is not limited to one or a few number of units according to storage server, and its effect is the information of store goods.The payment platform is here made a general reference a kind of means of Bank Account Number funds transaction, and businessman and user have an account, and the required pecuniary exchange of doing shopping can carry out at this, and this means and Alipay are similar.
With reference to figure 3, as one embodiment of the invention, the flow process that the user is done shopping is as follows:
At first, use the cloud TV normally to watch TV shopping program or shopping advertisement;
Secondly, judge whether the user uses the function key of shopping, if the user has used this function key, now will enter the shopping website homepage from playing the television video interface, this website is a portal website that is similar to Taobao, this user, can on this platform, browse, search commercial articles and buy commodity.The user uses on the function key specific implementation and refers to that the user is by using certain user-machine interface, makes the cloud TV send a command messages to high in the clouds, after this order is accepted in high in the clouds, and will be to the corresponding Website page data of cloud television transmission.User-machine interface can be telepilot or other instrument as the gesture by the induction people, not restriction here.The user who mentions in the embodiment of the present invention inputs or uses certain function key not having under specified otherwise, and what refer to is also that the user passes through certain user-machine interface input operation;
Again, judge whether the user uses the function key that adds shopping cart.If do not receive this order, broadcasting television video as usual;
Then, after pressing the user function key that adds shopping cart, the commodity in TV programme or television advertising are added in shopping cart.It is real-time that commodity add shopping cart, and now therefore TV programme or television advertising do not suspend and play;
Then, when the user has used the shopping function key, now will enter the shopping website homepage from playing the television video interface, in this shopping network, the user can browse commodity or search commercial articles, now in shopping cart, is also depositing the commodity that before added shopping cart;
Then, judge whether the user uses statement of account function key, after the user has prepared all commodity that will buy, can use the function key of the statement of account to be settled accounts;
Again and, merchandise news in shopping cart generates a bill, this part of bill has the detail of all commodity prices of the purchase of preparing, and total price, if the user need to determine that bill can be inputted and determine buy button, or the user need to revise bill and deletes some commodity or return to the shopping page and increased commodity;
Then, judge whether the user determines purchase, if the user does not also determine to buy, can turn back to the shopping network homepage;
Then, the prompting user inputs ship-to and contact method and inputs the paying password, wherein ship-to can be generated automatically by historical data, the user can use historical address or newly enter a new address, the similar Alipay of this payment accounts, operation for paying the fee be not really by transfer of financial resources in the seller, but temporarily in third party bank, until the user, receive after goods is confirmed and just transfer of financial resources entered in seller's account;
Finally, again judge whether the user uses the purchase function key, if the user does not also determine to buy, can turn back to the shopping network homepage, otherwise Transaction Success, transaction record will generate, and a shopping list delivery in time will be received by businessman, and the user waits for and receiving.
In actual user's shopping, may also have this process flow diagram of many abnormal conditions not comprise, such as Out of Stock, can't deliver, the situations such as user's return of goods, but this does not also hinder the understanding to the specific implementation of technical solution of the present invention.
Further illustrate the mutual situation of user's each component working when doing shopping below in conjunction with Fig. 4:
S101, the user thinks to buy immediately wherein commodity when watching TV programme or advertisement: use the function key that adds shopping cart;
S102, after the cloud TV receives the message that adds shopping cart, send the merchandise news of searching in the current playing program advertisement to cloud computing server;
S103, if there is the merchandise news that businessman issues in advance in the cloud computing server in high in the clouds, return to the information such as No. ID of commodity, price, title;
S104, the cloud TV, according to the data message received, joins current commodity in shopping cart.
It should be noted that, constantly cycling of top S101 to S104, its functional purpose is during when the user watches TV shopping program or advertisement, general's commodity wherein join shopping cart.
Continuation is with reference to figure 4, and following S105 to S117 illustrates another embodiment of the present invention, and the user also can use mode to do shopping:
S105, the user uses the function key of shopping to enter shopping website;
S106, the cloud TV activates to open browser, and to cloud computing server application web site page data;
S107, cloud computing server has obtained TV and will browse web sites after the request of the page, to cloud television transmission web data;
The mutual situation of each functional part when S108 to S110 has illustrated the user search commodity, these alternately not necessarily only just occur when the user search commodity, and in detail mutual situation is described below:
S108, the user is by mode search commercial articles such as webpage input frame input key word or use navigation link;
S109, the cloud TV sends key word and other restrictive condition of commodity to cloud computing server, and the merchandise news that meets search condition is returned in request;
S110, the commodity that cloud computing server satisfies condition by the commodity data whois lookup also return to the cloud TV.
Continuation is with reference to figure 4, the mutual situation of each functional part when following S111 to S117 explanation user carries out last checkout and foots the bill:
S111, the user has determined shopping, uses statement of account function key;
S112, the cloud TV sends to cloud computing server by the commodity data in shopping cart, and request generates bill, and cloud computing server will finally generate bill and returns to the cloud TV after will whether reaching in stock calculating shopping total charge according to the commodity data inspection sent to;
S113, the cloud TV will point out the user to input ship-to and paying password to complete transaction;
S114, the user in the end determines the current commodity of purchase;
S115, the cloud TV has sent purchase transaction message to cloud computing server;
S116, cloud computing server, by the situations the such as whether remaining sum of the correctness by the transaction platform authentication password and user account is sufficient, completes purchase transaction, and the relevant record that generates;
S117, return to the transaction situation to the cloud TV, and the prompting customer transaction completes.
Compared with prior art, purchase method of the present invention provides cloud computing service by high in the clouds, high in the clouds provides service interface for cloud TV and businessman, user and businessman are as long as be connected to high in the clouds by network, by utilizing cloud computing server and being connected of cloud TV to build shopping platform, by this platform businessman publishing commodity easily, the user both can carry out real-time shopping when watching TV shopping program or advertisement, also can be by browsing, search commercial articles initiatively does shopping, not only simple and convenient but also safety.
The above purchase method based on the cloud TV that the embodiment of the present invention is provided, be described in detail, applied specific case in the present invention principle of the present invention and embodiment are set forth, the explanation of above embodiment is just for helping to understand method of the present invention and core concept thereof; , for one of ordinary skill in the art, according to thought of the present invention, all will change in specific embodiments and applications, in sum, this description should not be construed as limitation of the present invention simultaneously.

Claims (4)

1. the purchase method based on the cloud TV, described cloud TV is connected with cloud computing server, and described cloud computing server provides trade company and merchandise news, it is characterized in that, and described purchase method comprises the following steps:
The user uses the shopping function key to enter shopping website;
The cloud TV activates to open browser, and to cloud computing server application web site page data;
Cloud computing server has obtained the cloud TV and will browse web sites after the request of the page, to cloud television transmission web data;
The user browses search commercial articles, according to the shopping cart function key, commodity is added in shopping cart, and the commodity data of shopping cart is stored in the built-in internal memory of cloud TV;
Use statement of account function key to be settled accounts, the cloud TV sends to cloud computing server by the commodity data in shopping cart, request generates bill, and cloud computing server will finally generate bill and returns to the cloud TV after will whether reaching in stock calculating shopping total charge according to the commodity data inspection sent to;
The user determines the current commodity of purchase, and the cloud TV has sent purchase transaction message to cloud computing server, completes purchase transaction, and the relevant record that generates;
Return to the transaction situation to the cloud TV, the prompting customer transaction completes;
Wherein, shopping process is real-time, and TV programme or television advertising continue to play at shopping process.
2. the purchase method based on the cloud TV as claimed in claim 1, it is characterized in that, the step that described user uses the shopping function key to enter shopping website is initiatively initiated by the user or the user adds the commodity in the TV popularization into shopping cart in real time by the shopping function key when seeing TV shopping program or advertisement.
3. the purchase method based on the cloud TV as claimed in claim 1, is characterized in that, described user determines the current commodity of purchase, and the cloud TV has sent purchase transaction message to cloud computing server, and the step that completes purchase transaction further comprises:
Merchandise news in shopping cart generates a bill, described bill comprises the commodity price detail, and total price, if the user need to determine that bill can be inputted and determine buy button, or the user need to revise bill and deletes some commodity or return to the shopping page and increased commodity;
The prompting user inputs ship-to and contact method and inputs payment accounts and the paying password;
Judge whether the user uses the purchase function key, if the user does not also determine to buy, can turn back to the shopping network homepage, otherwise Transaction Success, transaction record generates.
4. the purchase method based on the cloud TV as claimed in claim 3, is characterized in that, wherein ship-to can be generated automatically by historical data, and the user can use historical address or newly enter a new address; Fund after paying is temporarily stored in third party bank, until the user, receives after goods is confirmed just transfer of financial resources to be entered in seller's account.
CN2013103886503A 2013-08-22 2013-08-22 Shopping method based on cloud television Pending CN103440593A (en)

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Cited By (9)

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CN104333815A (en) * 2014-10-28 2015-02-04 深圳市同洲电子股份有限公司 Television shopping method, terminal and system
CN104469526A (en) * 2014-12-12 2015-03-25 中山大学深圳研究院 Television shopping method based on cloud computing
CN104616191A (en) * 2014-08-11 2015-05-13 上海萨图西网络有限公司 Virtual asset transaction method and device from online to offline
CN105321077A (en) * 2014-06-30 2016-02-10 惠州市水木网络科技有限公司 TV shopping navigation portal recommendation method and system
CN106372995A (en) * 2016-08-31 2017-02-01 陈建强 Multi-store e-commerce cloud system based on cloud computing and mobile Internet technology and ordering shopping realization method thereof
CN106447315A (en) * 2016-08-26 2017-02-22 上海鸣泰信息科技股份有限公司 Transaction payment method based on cloud platform and transaction payment system thereof
CN106658210A (en) * 2016-10-20 2017-05-10 北京小米移动软件有限公司 Automatic shopping method and device for smart television
CN108288216A (en) * 2018-01-22 2018-07-17 温州博盈科技有限公司 A kind of internet marketing platform application method
CN115022723A (en) * 2022-03-29 2022-09-06 广东省广播电视网络股份有限公司肇庆分公司 Television shopping method, device, electronic equipment and computer readable storage medium

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Cited By (9)

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Publication number Priority date Publication date Assignee Title
CN105321077A (en) * 2014-06-30 2016-02-10 惠州市水木网络科技有限公司 TV shopping navigation portal recommendation method and system
CN104616191A (en) * 2014-08-11 2015-05-13 上海萨图西网络有限公司 Virtual asset transaction method and device from online to offline
CN104333815A (en) * 2014-10-28 2015-02-04 深圳市同洲电子股份有限公司 Television shopping method, terminal and system
CN104469526A (en) * 2014-12-12 2015-03-25 中山大学深圳研究院 Television shopping method based on cloud computing
CN106447315A (en) * 2016-08-26 2017-02-22 上海鸣泰信息科技股份有限公司 Transaction payment method based on cloud platform and transaction payment system thereof
CN106372995A (en) * 2016-08-31 2017-02-01 陈建强 Multi-store e-commerce cloud system based on cloud computing and mobile Internet technology and ordering shopping realization method thereof
CN106658210A (en) * 2016-10-20 2017-05-10 北京小米移动软件有限公司 Automatic shopping method and device for smart television
CN108288216A (en) * 2018-01-22 2018-07-17 温州博盈科技有限公司 A kind of internet marketing platform application method
CN115022723A (en) * 2022-03-29 2022-09-06 广东省广播电视网络股份有限公司肇庆分公司 Television shopping method, device, electronic equipment and computer readable storage medium

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