CN103248917A - System and method for displaying product details in process of playing television video - Google Patents

System and method for displaying product details in process of playing television video Download PDF

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Publication number
CN103248917A
CN103248917A CN2013101814040A CN201310181404A CN103248917A CN 103248917 A CN103248917 A CN 103248917A CN 2013101814040 A CN2013101814040 A CN 2013101814040A CN 201310181404 A CN201310181404 A CN 201310181404A CN 103248917 A CN103248917 A CN 103248917A
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video
product
management server
current
digital
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CN2013101814040A
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李文波
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Fresh Vision (beijing) Technology Co Ltd
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Fresh Vision (beijing) Technology Co Ltd
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Priority to CN2013101814040A priority Critical patent/CN103248917A/en
Publication of CN103248917A publication Critical patent/CN103248917A/en
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Abstract

The invention provides a system for displaying product details in the process of playing a television video. The system comprises a video management server, a product management server, a content management server and a digital television terminal, wherein the video management server is used for publishing a video and setting a video address, and an introduction and display template; the product management server is used for publishing a product and setting a detailed introduction page of the product; the content management server is used for establishing a mapping table for the video and the product and acquiring an address of the current product introduction page; and the digital television terminal is used for requesting to view current product information and loading the current product detail page. The system implements a function of displaying the product details in the process of playing the television video.

Description

A kind of system and method that when television video is play, shows the product details
Technical field
The present invention relates to digital television broadcasting and Internet technical field, particularly a kind of go forward side by side system and method for line operate of current play content details of in video display process, checking.
Background technology
Along with the popularization that digital television bidirectional is transformed, Digital Television has become necessary part in people's life.Passive " seeing TV " in the past just progressively changed " using TV " initiatively into, and excellent interactive TV is just becoming the brand-new mode that the quality life is experienced by middle and high end family.
Existing television advertising, the product of being introduced by advertisement as the user attracts, and but can't understand the details of product, misses effective popularization of advertisement, has reduced the value of advertisement.
Therefore, along with the development of digital television business, be badly in need of a kind of go forward side by side method and system of line operate of current play content details of in video display process, checking at present.
Summary of the invention
In view of this, main purpose of the present invention is to be implemented in and checks the current play content details line operate of going forward side by side in the video display process.
For achieving the above object, according to one aspect of the present invention, provide a kind of system that when television video is play, shows the product details, this system comprises:
Video management server is used for issuing video at video management server, video address, introduction and displaying template is set, and it is transferred to content management server and digital TV terminal;
Management of product server is used at management of product server release product, and what product was set introduces the page in detail, and it is transferred to content management server and digital TV terminal;
Content management server is used for setting up video and product mapping table; Current video ID and the current reproduction time of video according to digital TV terminal gets access to according to video and product mapping table, obtain current production and introduce the page address, and be transferred to digital TV terminal;
Digital TV terminal is used for sending current video ID and the current reproduction time of video to content management server, checks current production information with request; Obtaining content management server issues the current page address and resolves loading current production details page in digital TV terminal.
Wherein, the detailed lobby page face of product comprises in the described management of product server: the relevant graph text information of the classification of product, product, the associated video information of product.
Set up video in the described content management server and the product mapping table comprises: video ID, time started, concluding time, name of product and the detailed lobby page of product address.Wherein, can comprise a plurality of products in the video, same video ID also can have many records in mapping table.Video ID is by obtaining in the video management server; The detailed lobby page of name of product and product address is by obtaining in the management of product server.
Described content management server is according to current video ID, video and product mapping table, inquire about all products that this video comprises, mate according to the current reproduction time of video and time started and concluding time, inquire its corresponding current production and current production and introduce the page address, and should be issued to digital TV terminal in current product introduction page address.
According to another aspect of the present invention, a kind of method that shows the product details when television video is play is provided, this method comprises:
First step is issued video in video management server, video ID, introduction and displaying template are set, and it is transferred to content management server and digital TV terminal;
Second step, release product in management of product server, what product was set introduces the page in detail, and it is transferred to content management server and digital TV terminal;
Third step is set up video and product mapping table in content management server;
The 4th step, digital TV terminal transmission current video ID and the current reproduction time of video are checked current production information to content management server with request;
The 5th step, content management server according to video and product mapping table, obtains current production and introduces the page address, and be transferred to digital TV terminal according to current video ID and the current reproduction time of video that digital TV terminal gets access to;
The 6th step, digital TV terminal are obtained content management server and are issued the current page address and resolve loading current production details page in digital TV terminal.
Wherein, the detailed lobby page face of product comprises in described second step: the relevant graph text information of the classification of product, product, the associated video information of product.
Set up video in the described third step and the product mapping table comprises: video ID, time started, concluding time, name of product and the detailed lobby page of product address.Wherein, can comprise a plurality of products in the video, same video ID also can have many records in mapping table.Video ID is by obtaining in the video management server; The detailed lobby page of name of product and product address is by obtaining in the management of product server.
Described the 5th step further comprises: according to current video ID, video and product mapping table, inquire about all products that this video comprises, mate according to the current reproduction time of video and time started and concluding time, inquire its corresponding current production and current production and introduce the page address, and should be issued to digital TV terminal in current product introduction page address.
Compared with prior art, by the system that when television video is play, shows the product details of the present invention, when video playback, the user can understand the details of choosing product in the page that ejects, and buy, the maximized value that realizes advertisement, and give user's favorable experience.
Description of drawings
Fig. 1 shows the frame diagram that shows the system of product details according to of the present invention when television video is play.
Fig. 2 shows the flow chart that shows the method for product details according to of the present invention when television video is play.
Embodiment
The present invention has realized showing the details of product when television video is play.
For making the purpose, technical solutions and advantages of the present invention clearer, below in conjunction with embodiment and accompanying drawing, the present invention is described in more detail.
Fig. 1 shows the frame diagram that shows the system of product details according to of the present invention when television video is play.As shown in Figure 1, comprise according to the system of product details that when television video is play, shows of the present invention:
Video management server 1 is used for issuing video at video management server 1, video address, introduction and displaying template is set, and it is transferred to content management server 3 and digital TV terminal 4;
Management of product server 2 is used at management of product server 2 release products, and what product was set introduces the page in detail, and it is transferred to content management server 3 and digital TV terminal 4;
Content management server 3 is used for setting up video and product mapping table; Current video ID and the current reproduction time of video according to digital TV terminal 4 gets access to according to video and product mapping table, obtain current production and introduce the page address, and be transferred to digital TV terminal 4;
Digital TV terminal 4 is used for sending current video ID and the current reproduction time of video to content management server 3, checks current production information with request; Obtaining content management server 3 issues the current page address and resolves loading current production details page in digital TV terminal 4.
Wherein, the detailed lobby page face of product comprises in the described management of product server 2: the relevant graph text information of the classification of product, product, the associated video information of product.
Set up video in the described content management server 3 and the product mapping table comprises: video ID, time started, concluding time, name of product and the detailed lobby page of product address.Wherein, can comprise a plurality of products in the video, same video ID also can have many records in mapping table.Video ID is by obtaining in the video management server 1; The detailed lobby page of name of product and product address is by obtaining in the management of product server 2.
Described content management server 3 is according to current video ID, video and product mapping table, inquire about all products that this video comprises, mate according to the current reproduction time of video and time started and concluding time, inquire its corresponding current production and current production and introduce the page address, and should be issued to digital TV terminal 4 in current product introduction page address.
Fig. 2 represents the flow chart that shows the method for product details according to of the present invention when television video is play.As shown in Figure 2, comprise according to the method for product details that when television video is play, shows of the present invention:
First step 101 is issued video in video management server 1, video ID, introduction and displaying template are set, and it is transferred to content management server 3 and digital TV terminal 4;
Second step 102, release product in management of product server 2, what product was set introduces the page in detail, and it is transferred to content management server 3 and digital TV terminal 4;
Third step 103 is set up video and product mapping table in content management server 3;
The 4th step 104, digital TV terminal 4 transmission current video ID and the current reproduction time of video are checked current production information to content management server 3 with request;
The 5th step 105, content management server 3 according to video and product mapping table, obtains current production and introduces the page address, and be transferred to digital TV terminal 4 according to current video ID and the current reproduction time of video that digital TV terminal 4 gets access to;
The 6th step 106, digital TV terminal 4 are obtained content management server 3 and are issued the current page address and resolve loading current production details page in digital TV terminal 4.
Wherein, the detailed lobby page face of product comprises in described second step 102: the relevant graph text information of the classification of product, product, the associated video information of product.
Set up video in the described third step 103 and the product mapping table comprises: video ID, time started, concluding time, name of product and the detailed lobby page of product address.Wherein, can comprise a plurality of products in the video, same video ID also can have many records in mapping table.Video ID is by obtaining in the video management server 1; The detailed lobby page of name of product and product address is by obtaining in the management of product server 2.
Described the 5th step 105 further comprises: according to current video ID, video and product mapping table, inquire about all products that this video comprises, mate according to the current reproduction time of video and time started and concluding time, inquire its corresponding current production and current production and introduce the page address, and should be issued to digital TV terminal 4 in current product introduction page address.
Compared with prior art, by the system that when television video is play, shows the product details of the present invention, when video playback, the user can understand the details of choosing product in the page that ejects, and buy, the maximized value that realizes advertisement, and give user's favorable experience.
The above; being preferred embodiment of the present invention only, is not for limiting protection scope of the present invention, being to be understood that; the present invention is not limited to implementation as described herein, and these implementation purpose of description are to help those of skill in the art to put into practice the present invention.Any those of skill in the art are easy to be further improved without departing from the spirit and scope of the present invention and perfect, therefore the present invention only is subjected to the restriction of content and the scope of claim of the present invention, and its intention contains all and is included in alternative and equivalent in the spirit and scope of the invention that is limited by claims.

Claims (8)

1. system that when television video is play, shows the product details, this system comprises:
Video management server is used for issuing video at video management server, video address, introduction and displaying template is set, and it is transferred to content management server and digital TV terminal;
Management of product server is used at management of product server release product, and what product was set introduces the page in detail, and it is transferred to content management server and digital TV terminal;
Content management server is used for setting up video and product mapping table; Current video ID and the current reproduction time of video according to digital TV terminal gets access to according to video and product mapping table, obtain current production and introduce the page address, and be transferred to digital TV terminal;
Digital TV terminal is used for sending current video ID and the current reproduction time of video to content management server, checks current production information with request; Obtaining content management server issues the current page address and resolves loading current production details page in digital TV terminal.
2. the system as claimed in claim 1, the detailed lobby page face of product comprises in the described management of product server: the relevant graph text information of the classification of product, product, the associated video information of product.
3. the system as claimed in claim 1 is set up video in the described content management server and the product mapping table comprises: video ID, time started, concluding time, name of product and the detailed lobby page of product address;
Wherein, can comprise a plurality of products in the video, same video ID also can have many records in mapping table;
Video ID is by obtaining in the video management server, and the detailed lobby page of name of product and product address is by obtaining in the management of product server.
4. the system as claimed in claim 1, described content management server is according to current video ID, video and product mapping table, inquire about all products that this video comprises, mate according to the current reproduction time of video and time started and concluding time, inquire its corresponding current production and current production and introduce the page address, and should be issued to digital TV terminal in current product introduction page address.
5. method that shows the product details when television video is play is characterized in that this method comprises:
First step is issued video in video management server, video ID, introduction and displaying template are set, and it is transferred to content management server and digital TV terminal;
Second step, release product in management of product server, what product was set introduces the page in detail, and it is transferred to content management server and digital TV terminal;
Third step is set up video and product mapping table in content management server;
The 4th step, digital TV terminal transmission current video ID and the current reproduction time of video are checked current production information to content management server with request;
The 5th step, content management server according to video and product mapping table, obtains current production and introduces the page address, and be transferred to digital TV terminal according to current video ID and the current reproduction time of video that digital TV terminal gets access to;
The 6th step, digital TV terminal are obtained content management server and are issued the current page address and resolve loading current production details page in digital TV terminal.
6. method as claimed in claim 5, the detailed lobby page face of product comprises in described second step: the relevant graph text information of the classification of product, product, the associated video information of product.
7. method as claimed in claim 5 is set up video in the described third step and the product mapping table comprises: video ID, time started, concluding time, name of product and the detailed lobby page of product address;
Wherein, can comprise a plurality of products in the video, same video ID also can have many records in mapping table;
Video ID is by obtaining in the video management server, and the detailed lobby page of name of product and product address is by obtaining in the management of product server.
8. method as claimed in claim 5, described the 5th step further comprises: according to current video ID, video and product mapping table, inquire about all products that this video comprises, mate according to the current reproduction time of video and time started and concluding time, inquire its corresponding current production and current production and introduce the page address, and should be issued to digital TV terminal in current product introduction page address.
CN2013101814040A 2013-05-16 2013-05-16 System and method for displaying product details in process of playing television video Pending CN103248917A (en)

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Cited By (7)

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CN103473273A (en) * 2013-08-22 2013-12-25 百度在线网络技术(北京)有限公司 Information search method, information search device and server
CN104090758A (en) * 2014-06-26 2014-10-08 中投新视野科技(北京)股份有限公司 System and method for synthesizing commodity information into video
CN104796743A (en) * 2015-04-03 2015-07-22 腾讯科技(北京)有限公司 Content item display system, method and device
CN105872829A (en) * 2015-11-30 2016-08-17 乐视致新电子科技(天津)有限公司 Method and device for displaying information of network television browser
CN105916048A (en) * 2015-12-25 2016-08-31 乐视致新电子科技(天津)有限公司 Method, server and client for associating program video with article
CN110493617A (en) * 2017-03-14 2019-11-22 王公诚 Interact film transmission and play system, devices and methods therefor
CN113395570A (en) * 2021-06-16 2021-09-14 湖南快乐阳光互动娱乐传媒有限公司 Data display method and device and electronic equipment

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CN102521765A (en) * 2011-12-08 2012-06-27 深圳市同洲视讯传媒有限公司 Method, system and apparatus for providing commodity information in broadcast television network
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Cited By (13)

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CN103473273B (en) * 2013-08-22 2019-01-18 百度在线网络技术(北京)有限公司 Information search method, device and server
CN103473273A (en) * 2013-08-22 2013-12-25 百度在线网络技术(北京)有限公司 Information search method, information search device and server
CN104090758A (en) * 2014-06-26 2014-10-08 中投新视野科技(北京)股份有限公司 System and method for synthesizing commodity information into video
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CN104796743B (en) * 2015-04-03 2020-04-24 腾讯科技(北京)有限公司 Content item display system, method and device
CN104796743A (en) * 2015-04-03 2015-07-22 腾讯科技(北京)有限公司 Content item display system, method and device
CN105872829A (en) * 2015-11-30 2016-08-17 乐视致新电子科技(天津)有限公司 Method and device for displaying information of network television browser
CN105916048A (en) * 2015-12-25 2016-08-31 乐视致新电子科技(天津)有限公司 Method, server and client for associating program video with article
CN110493617A (en) * 2017-03-14 2019-11-22 王公诚 Interact film transmission and play system, devices and methods therefor
CN110493617B (en) * 2017-03-14 2021-07-06 王公诚 Interactive film sending device, viewing terminal device, interactive film sending method and interactive film playing method
CN113395570A (en) * 2021-06-16 2021-09-14 湖南快乐阳光互动娱乐传媒有限公司 Data display method and device and electronic equipment
CN113395570B (en) * 2021-06-16 2023-03-14 湖南快乐阳光互动娱乐传媒有限公司 Data display method and device and electronic equipment

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Application publication date: 20130814