CN102508893A - Video multimedia search service application system and search method - Google Patents
Video multimedia search service application system and search method Download PDFInfo
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- CN102508893A CN102508893A CN2011103324403A CN201110332440A CN102508893A CN 102508893 A CN102508893 A CN 102508893A CN 2011103324403 A CN2011103324403 A CN 2011103324403A CN 201110332440 A CN201110332440 A CN 201110332440A CN 102508893 A CN102508893 A CN 102508893A
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Abstract
The invention relates to a video multimedia search service application system and a search method, which comprises a television, a television set top box, a mobile terminal, a computer and a video multimedia search and service application platform. The television set top box is connected with the video multimedia search and service application platform through a wired television network, the mobile terminal is connected with the video multimedia search and service application platform through a mobile network, the computer is connected with the video multimedia search and service application platform through the Internet, and the video multimedia search and service application platform is further connected with a video multimedia database. Users access the video multimedia search and service application platform through the television, the computer or the mobile terminal and obtains relative company or personal information, product advertisement film, image and text information and the like through company or personal video numbers or the video multimedia database at the rear end of a classification searching platform, thereby conducting relative activities. The video multimedia search service application system and the search method enable the users to achieve information search simply and quickly.
Description
Technical field
The present invention relates to integration of three networks application in the electronic information technical field, particularly relate to a kind of video multimedia search service application system and search method.
Background technology
TV is that 20th century are to people's lives one of the most influential technological invention; Digital television techniques is known as the second generation TV tech after black-and-white television and CTV; The maximum characteristics of digital television broadcasting are; TV signal is broadcasted with digital form, and digital television broadcasting system and analog television broadcast system have had basic change.Along with information revolution deeply, TV, computing machine and communication service interpenetrate, merge each other, develop towards the direction of " fusion ".Its (being IPTV) is to be transmission channel with the broadband network; With televisor, computing machine and mobile device is the terminal; Integrate multiple technologies such as internet, multimedia, communication, the brand-new technology of the multiple interactive services that comprises television content is provided to the user.The user can enjoy personalization, mutualization, customizable TV audiovisual service and value-added information, application service through " network machine top box+general television set " at home, and the user enters into the stage with TV from seeing TV.
Under the background that advances the integration of three networks; Society increases the increasing demand of showing unit information, product information, personal information through video mode; The ad distribution pattern of " broadcast type " at present; All having received challenge undoubtedly at audient end, in today that information is arrived operation stage, is that master's " video " newly issued form and the advertizing pattern is ready to appear with " demands of individuals "; Novel " video " advertisement mode of this kind can be considered the value-added service to following " Yellow Page medium " a kind of innovation, and we are referred to as " Yellow Page video signal ".
Summary of the invention
Technical matters to be solved by this invention provides a kind of video multimedia search and service application system and search method, utilizes integration of three networks technology for the user comprehensive service to be provided.
The technical solution adopted for the present invention to solve the technical problems is: a kind of video multimedia and search service application system are provided; Comprise televisor, TV set-top box, portable terminal, computing machine, video multimedia search and service application platform and video multimedia database; It is characterized in that said televisor and TV set-top box interconnect; Said TV set-top box links to each other with the service application platform with said video multimedia search through cable TV network; Said portable terminal links to each other with the service application platform with said video multimedia search through the mobile network; Said computing machine links to each other with the service application platform with said video multimedia search through the internet; Said video multimedia search also links to each other with said video multimedia database with the service application platform; The user uses televisor, computing machine or the search of mobile terminal accessing video multimedia and service application platform; Video number or classified inquiry through unit or individual; The video multimedia database of search platform rear end; Obtain relevant unit or personal information like the product advertising film of enterprise's (food and drink, hotel, hospital, automobile etc.), graph text information etc., thereby the activity of being correlated with, for example: ecommerce etc.
Said video multimedia search service application platform comprises and receives request unit, retrieval unit and transmitting element as a result; Said reception request unit is used for receiver, video multimedia service request; Said retrieval unit is used in the required content of said video multimedia database retrieval request; Said transmitting element as a result is used to send result for retrieval.
Said reception request unit is to receive request according to the mode of video number inquiry or the mode of classified inquiry, and retrieval unit is through the mode of video number inquiry or the required content of mode retrieve video multimedia service request of classified inquiry." video number " is made up of string number, for example: 4001234567.When video multimedia search of stating in the use and service application system; In order to make things convenient for user fast query unit or personal information; The unit of giving or one of individual " video number " will authorize in China Telecommunications Group Huanye Information Co.ltd or Naijie Information Technology (Shanghai) Co., Ltd.; The user is through described video multimedia search of direct input video number entering claim 1 and the inquiry of service application system platform; The unit of finding or individual related data (picture and text or video) from the video multimedia database, and can select picture and text and video to play, this application is a kind of query pattern of innovation.
For example: a number has been authorized by China Life Insurance Company to China Telecommunications Group Huanye Information Co.ltd application video number: 4001234567, TV, move or the Internet user can obtain China Life Insurance Company the information of introducing its unit and product is provided as long as import 4001234567 in the video search box under the Yellow Page door of TV, mobile phone or computing machine
The required content of said video multimedia request comprises unit or personal information request, product information request, commercial matters information request, life information request, shopping service request, education services request.
The technical solution adopted for the present invention to solve the technical problems is: a kind of search method of using above-mentioned video multimedia search service application system is provided, may further comprise the steps:
(1) user is through telepilot or the portable terminal or the computing machine transmission video multimedia services request of TV set-top box;
(2) adopt the mode of video number inquiry or the mode of classified inquiry that the content of video multimedia services request is retrieved;
The result that (3) will retrieve returns to the user.
Adopt the mode of video number inquiry or the required content of mode retrieve video multimedia service request of classified inquiry in the said step (2).
Video multimedia request in the said step (1) comprises unit or personal information request, product information request, commercial matters information request, life information request, shopping service request, education services request.
Beneficial effect
Owing to adopted above-mentioned technical scheme, the present invention compared with prior art has following advantage and good effect:
Basic innovation and application of the present invention is: client's units of video information, product information or personal information showed on televisor, mobile phone or computing machine with the mode of " being asked for " through cable television network, mobile network or internet, and the service of user's information inquiry is provided.
Of the present invention other are used as are done online shopping, E-business applications such as purchase by group with the mode of " being asked for " through cable television network, mobile network or internet, and application can increase on demand.
Video multimedia search on cable TV network, internet and the mobile network is used with more humane with service, and more real commercial application arises.It makes general commerce be easy to combine with television network, satisfies numerous enterprise customers' portioned product, can the expense cheaper than broadcast type open up elegance at television network one, and commodity are integrated big sales exhibition, promote business exchange, and doulbe-sides' victory is created in information communication.
One, regional service advantage
The same provincialism of native system platform (for example: Jiangsu, Shanghai) Virtual network operator and China Telecommunications Group Huanye Information Co.ltd's cooperation operation together; Be one of the maximum convenience-for-people door of the network media, service of provincialism and business platform; Be that provincialism businessman optimal advertising pushes platform, can help businessman to promote brand image and achievement fast.
Two, sales publicity advantage
Network that provincialism is the highest and TV user attention rate, unit, the masses finally can search and issue supply-demand information through this general website.
A. with respect to national portal website: this platform provincialism broad covered area, repeat usage is higher, and provincialism propaganda cost is lower.No matter be that aspects such as coverage rate, audient lead, price compares more all are best platforms.
B. with respect to the provincialism website: this platform has this area of covering TV, mobile network and Internet user's advantage, and the density of covering will exceed more than 2 times with respect to other any websites at least, and handy service for the people information is the most comprehensive with this platform especially.
Three, correctness
The consistent characteristic of Yellow Page is the correctness of information, the characteristic of this platform continuity Yellow Page, and the magnanimity junk information of general relatively website, this platform is the authentic communication source of user.
Four, current property
What this platform provided all is current information, and the information of general query site gained much is out-of-date, relies on the creed of Yellow Page team, and out-of-date information can instant rolling off the production line.
Five, monograph property
The information that this platform provided has more specific aim, avoids the junk information of magnanimity.
Six, with the comparative advantages of traditional media
A. price advantage: as the maximum handy service for the people property portal platform in area, daily visit can reach tens of even millions of more than, advertising rates are a lot of compared with newspaper front page and television advertising low price.
B. media impact: interactivity is strong, can carry out abundant interaction with the public; The popularity of promotional content and coverage; Can carry out the orientation propaganda according to target group and zone; The effect of publicity and repercussion are effectively followed the tracks of; Can be to promotional content and the simple and efficient operation of theme change carrying out.
Description of drawings
Fig. 1 is a structural representation of the present invention;
Fig. 2 is a workflow diagram of the present invention;
Fig. 3 is video multimedia search and the structural representation of serving application platform among the present invention;
Fig. 4 is user's interface displayed synoptic diagram when adopting video number retrieval among the present invention.
Embodiment
Below in conjunction with specific embodiment, further set forth the present invention.Should be understood that these embodiment only to be used to the present invention is described and be not used in the restriction scope of the present invention.Should be understood that in addition those skilled in the art can do various changes or modification to the present invention after the content of having read the present invention's instruction, these equivalent form of values fall within the application's appended claims institute restricted portion equally.
Embodiment of the present invention relates to a kind of video multimedia search and service application system search method; As shown in Figure 1; Comprise televisor, TV set-top box, portable terminal, computing machine, video multimedia search and service application platform and video multimedia database, said televisor and TV set-top box interconnect; Said TV set-top box links to each other with the service application platform with said video multimedia search through cable TV network; Said portable terminal links to each other with said video multimedia search service application platform through the mobile network; Said computing machine links to each other with said video multimedia search service application platform through the internet; Said video multimedia search service application platform also links to each other with said video multimedia database; The telepilot of said TV set-top box, portable terminal and computing machine are used to send the video multimedia services request; Said video multimedia search is retrieved in said video multimedia database according to the video multimedia services request of receiving with the service application platform and result for retrieval is sent to said TV set-top box, portable terminal and computing machine.Wherein, said video multimedia request comprises unit (food and drink, hotel, automobile etc.) or personal information request, product information request, commercial matters information request, life information request, shopping service request, education services request ... etc.From Fig. 1, can know; The user can use televisor, computing machine or the search of mobile terminal accessing video multimedia and service application platform; Through " video number " or classified search; Inquire about required information with the service as: the product advertising film of enterprise's (food and drink, hotel, hospital, automobile etc.), graph text information etc., thereby the activity of being correlated with, for example: ecommerce etc.
As shown in Figure 3, video multimedia search and service application platform comprise and receive request unit, retrieval unit and transmitting element as a result; Receive request unit and be used for receiver, video multimedia service request; Retrieval unit is used in the required content of video multimedia database retrieval request; Transmitting element is used to send result for retrieval as a result.Wherein, retrieval unit is through the mode of video number inquiry or the required content of mode retrieve video multimedia service request of classified inquiry.The user can select to adopt the mode of picture and text and/or video to play the content that retrieves.
Native system can operate on cable TV network, internet and the mobile radio network, is the system of an integration of three networks truly.
Another embodiment of the invention relates to a kind of video multimedia search and search method of serving application system used, and is as shown in Figure 2, may further comprise the steps:
(1) user is through telepilot or the portable terminal or the computing machine transmission video multimedia services request of TV set-top box.Such as: the user opens TV set-top box through telepilot; Get into operator's interactive TV door; Select to get into video multimedia service platform (like Yellow Page video signal door) through the connection in operator's interactive TV door, and it is sent the video multimedia services request.
(2) content of video multimedia services request is retrieved.That is to say; The user can propose the video multimedia services request according to the mode of video number inquiry or the mode of classified inquiry on Yellow Page video signal door; The content that retrieval unit retrieves video multimedia services request is required, thus the video and the graph text information of relevant manufacturer obtained.User's interface displayed synoptic diagram when shown in Figure 4 is with video number retrieval.
The result that (3) will retrieve returns to the user.Specifically, after retrieve video multimedia service request obtained required content, Yellow Page video signal door returned to the user with the video and the graph text information of this relevant manufacturer that retrieves, and the user can select to play the introductory video of relevant manufacturer or the content of reading text and graph.
Be not difficult to find; Through the present invention can make the user realize simple and easy, divide according to the terminal seat zoning via televisor, computing machine and portable terminal fast and Yellow Page video signal door that the classification of industry combines carries out information inquiry; Make the application of Yellow Page reach best, provide enterprise to promote the brand-new channel of brand image and sales achievement; The present invention utilizes integration of three networks technology for the user comprehensive service to be provided.
Claims (7)
1. video multimedia and search service application system; Comprise televisor, TV set-top box, portable terminal, computing machine, video multimedia search and service application platform and video multimedia database; It is characterized in that said televisor and TV set-top box interconnect; Said TV set-top box links to each other with the service application platform with said video multimedia search through cable TV network; Said portable terminal links to each other with the service application platform with said video multimedia search through the mobile network; Said computing machine links to each other with the service application platform with said video multimedia search through the internet; Said video multimedia search also links to each other with said video multimedia database with the service application platform; The user uses televisor, computing machine or the search of mobile terminal accessing video multimedia and service application platform; Video number or classified inquiry through unit or individual; The video multimedia database of search platform rear end; Obtain product advertising film, graph text information of relevant unit or personal information etc., thus the activity of being correlated with.
2. video multimedia according to claim 1 search and service application system is characterized in that, said video multimedia search and service application platform comprise and receive request unit, retrieval unit and transmitting element as a result; Said reception request unit is used for receiver, video multimedia service request; Said retrieval unit is used in the required content of said video multimedia database retrieval request; Said transmitting element as a result is used to send result for retrieval.
3. video multimedia search according to claim 2 and service application system; It is characterized in that; Said reception request unit is to receive request according to the mode of video number inquiry or the mode of classified inquiry, and retrieval unit is through the mode of video number inquiry or the required content of mode retrieve video multimedia service request of classified inquiry.
4. video multimedia search according to claim 1 and service application system; It is characterized in that the required content of said video multimedia request comprises unit or personal information request, product information request, commercial matters information request, life information request, shopping service request, education services request.
5. one kind is used video multimedia search and the search method of serving application system according to claim 1, it is characterized in that, may further comprise the steps:
(1) user is through telepilot or the portable terminal or the computing machine transmission video multimedia services request of TV set-top box;
(2) adopt the mode of video number inquiry or the mode of classified inquiry that the content of video multimedia services request is retrieved;
The result that (3) will retrieve returns to the user.
6. search method according to claim 5 is characterized in that, adopts the mode of video number inquiry or the required content of mode retrieve video multimedia service request of classified inquiry in the said step (2).
7. search method according to claim 5; It is characterized in that the required content of video multimedia request in the said step (1) comprises unit or personal information request, product information request, commercial matters information request, life information request, shopping service request, education services request.
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| Application Number | Priority Date | Filing Date | Title |
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| CN2011103324403A CN102508893A (en) | 2011-10-27 | 2011-10-27 | Video multimedia search service application system and search method |
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| CN2011103324403A CN102508893A (en) | 2011-10-27 | 2011-10-27 | Video multimedia search service application system and search method |
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Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN105900135A (en) * | 2016-04-07 | 2016-08-24 | 汤美 | Education project consultation method and system |
| US10509822B2 (en) | 2006-08-08 | 2019-12-17 | CastTV Inc. | Facilitating video search |
| CN111343506A (en) * | 2020-02-12 | 2020-06-26 | 咪咕文化科技有限公司 | Video searching method, device, system, server and readable storage medium |
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| CN101639841A (en) * | 2008-07-30 | 2010-02-03 | 深圳市九洲电器有限公司 | Method and system for providing multimedia data searching and querying service |
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- 2011-10-27 CN CN2011103324403A patent/CN102508893A/en active Pending
Patent Citations (2)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN101639841A (en) * | 2008-07-30 | 2010-02-03 | 深圳市九洲电器有限公司 | Method and system for providing multimedia data searching and querying service |
| CN101510200A (en) * | 2008-12-29 | 2009-08-19 | 深圳创维－Rgb电子有限公司 | TV set for implementing network search and search method |
Cited By (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US10509822B2 (en) | 2006-08-08 | 2019-12-17 | CastTV Inc. | Facilitating video search |
| CN105900135A (en) * | 2016-04-07 | 2016-08-24 | 汤美 | Education project consultation method and system |
| WO2017173632A1 (en) * | 2016-04-07 | 2017-10-12 | 汤美 | Consulting method and system for education project |
| CN111343506A (en) * | 2020-02-12 | 2020-06-26 | 咪咕文化科技有限公司 | Video searching method, device, system, server and readable storage medium |
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Application publication date: 20120620 |