CN101599076A - Method and the device of showing promotion item in the Search Results - Google Patents
Method and the device of showing promotion item in the Search Results Download PDFInfo
- Publication number
- CN101599076A CN101599076A CNA2009100884124A CN200910088412A CN101599076A CN 101599076 A CN101599076 A CN 101599076A CN A2009100884124 A CNA2009100884124 A CN A2009100884124A CN 200910088412 A CN200910088412 A CN 200910088412A CN 101599076 A CN101599076 A CN 101599076A
- Authority
- CN
- China
- Prior art keywords
- coding
- result
- page searching
- displaying merchandise
- details
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Granted
Links
Images
Landscapes
- Information Transfer Between Computers (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The embodiment of the invention provides method and the device of showing promotion item in a kind of Search Results, and described method specifically comprises: at first obtain the predefined coding that needs displaying merchandise, and described coding is loaded in the advertisement link; According to the click of user, generate result of page searching, and described coding is write in the list of described result of page searching then described advertisement link; According to the coding that is comprised in the described list, obtain the described details that need displaying merchandise again; Again described details are inserted in the described result of page searching.By the enforcement of technique scheme, need just can guarantee the commodity of advertisement to appear in the final search result, reach the purpose that commodity are promoted, thereby satisfied client's demand.
Description
Technical field
The present invention relates to network communication field, relate in particular to method and the device of showing promotion item in a kind of Search Results.
Background technology
At present, the function that in the Search Results of ecommerce, has the search sales field, this search sales field refers to promote the marketing activity of a certain class commodity, and the link that is linked as Search Results of popularization is a search result set of these type of commodity after the corresponding promotion item picture of click enters.
In the technical scheme of existing realization search sales field, when design, can put a significant commodity picture, but after this picture of click is entered, be the set of some Search Results, and need the commodity of advertisement not necessarily can be included in the Search Results.
From above-mentioned prior art scheme as can be seen, search in the technical scheme of sales field, need the commodity of advertisement not necessarily can appear in the final search result, thereby do not reach the purpose that commodity are promoted, can't satisfy client's demand existing the realization.
Summary of the invention
The embodiment of the invention provides method and the device of showing promotion item in a kind of Search Results, need can guarantee the commodity of advertisement to appear in the final search result, has reached the purpose that commodity are promoted, thereby has satisfied client's demand.
The embodiment of the invention provides the method for showing promotion item in a kind of Search Results, and described method comprises:
Obtain the predefined coding that needs displaying merchandise, and described coding is loaded in the advertisement link;
According to the click of user, generate result of page searching, and described coding is write in the list of described result of page searching described advertisement link;
According to the coding that is comprised in the described list, obtain the described details that need displaying merchandise;
Described details are inserted in the described result of page searching.
The embodiment of the invention also provides the device of showing promotion item in a kind of Search Results, comprising:
The commodity code loading unit is used to obtain the predefined coding that needs displaying merchandise, and described coding is loaded in the advertisement link;
The searched page generation unit is used for the click to described advertisement link according to the user, generates result of page searching, and described coding is write in the list of described result of page searching;
The merchandise news acquiring unit is used for the coding that the list of the result of page searching that generated according to described searched page generation unit comprises, and obtains the described details that need displaying merchandise;
Information is inserted the unit, is used for the accessed details of described merchandise news acquiring unit are inserted into described result of page searching.
By the above-mentioned technical scheme that provides as can be seen, at first obtain the predefined coding that needs displaying merchandise, and described coding is loaded in the advertisement link; According to the click of user, generate result of page searching, and described coding is write in the list of described result of page searching then described advertisement link; According to the coding that is comprised in the described list, obtain the described details that need displaying merchandise again; Again described details are inserted in the described result of page searching.By the enforcement of technique scheme, need just can guarantee the commodity of advertisement to appear in the final search result, reach the purpose that commodity are promoted, thereby satisfied client's demand.
Description of drawings
The schematic flow sheet of the embodiment of the invention 1 method that provides is provided Fig. 1;
Fig. 2 is the structural representation of 2 generators of the embodiment of the invention.
Embodiment
The embodiment of the invention provides method and the device of showing promotion item in a kind of Search Results.At first system obtains the predefined coding that needs displaying merchandise, and described coding is loaded in the advertisement link; According to the click of user, generate result of page searching, and described coding is write in the list of this result of page searching then described advertisement link; When user browser loads this result of page searching, system obtains the described details that need displaying merchandise according to the coding that is comprised in the described list; And then described details are inserted in the described result of page searching, the user just can see the details that need displaying merchandise in result of page searching like this.Technique scheme need to have guaranteed the commodity of advertisement to appear in the final search result, thereby has reached the purpose that commodity are promoted, and has satisfied client's demand.
Embodiment 1: for better describing the embodiment of the invention, now in conjunction with the accompanying drawings specific embodiments of the invention are described, the schematic flow sheet of present embodiment 1 method that provides is provided, described method comprises:
Step 11: loading needs being encoded in the advertisement link of displaying merchandise.
In this step 11, at first obtain the predefined coding that needs displaying merchandise, and described coding is loaded in a certain advertisement link by search engine system.The above-mentioned coding of displaying merchandise that needs can be provided with according to the actual conditions of commodity by operating personnel.
In addition, after obtaining the coding that needs displaying merchandise, can also carry out encryption to the accessed coding that needs displaying merchandise.In the specific implementation process, can encrypt with following mode:
1, supposing that commodity code is a character string, for example is BEE5D81200000000003E37360392CC12, scans this character string then;
2, each character string with above-mentioned commodity code converts ASCII coding between 0 ~ 128 to;
3, the coding of the ASCII after the above-mentioned conversion is split into the integer of 2 4Bit, and convert 16 systems to, the numeral after this conversion is exactly a coding result;
4, repeat above-mentioned 2 and 3 process, each character in the commodity code is all changed into 2 16 scale codings, it is exactly the result of final encryption that 16 all scale codings are linked up.
For instance, the ASCII of character " A " is encoded to 65, and splits into the 16 system numbers of 2 4Bit: 41 (1000001).
Through after the above-mentioned encryption, just can be again with the coding that needs displaying merchandise after the above-mentioned encryption, and the form of employing parameter is loaded in the advertisement link.
For instance, advertisement link address as follows:
http://list1.paipai.com/0，3002-0，26235-0，32201/1---1-40-15-32201--1-4-1----2-2--1281-pi，33444735333c343338393a3b3c3d3e3f2021215627222026282a5859582a2e59-sf，3.html
In the above-mentioned address, the parameter of pi back is exactly the coding that the back commodity are encrypted in expression.
Step 12: generate result of page searching.
In this step, search engine system generates result of page searching, and described coding is write in the list of described result of page searching according to the click of user to described advertisement link.
Specifically, the user at first clicks the advertisement link address in the above-mentioned steps 11, sends a searching request to search engine system; This search engine system receives the searching request that described user sends again according to the click of user to described advertisement link; And generate result of page searching according to the searching request that is received.
In addition, if coding has been carried out encryption, can also the coding that needs displaying merchandise after encrypting be decrypted, the coding after will deciphering again writes in the list element of the above-mentioned result of page searching that generates.
Step 13:, obtain the described details that need displaying merchandise according to the coding that is comprised in the described list.
In this step, when user browser need load the result of page searching that is generated, can carry out encoding and decoding script (java script) language by search engine system, from the list of described result of page searching, obtain the described coding that needs displaying merchandise; And then adopt the mode of asynchronous call to obtain the described details that need displaying merchandise
For instance, above-mentioned asynchronous call process can be following mode:
1, at first obtain container before the commodity code in the page and the page are reserved commodity row, as all existing, request msg interface then; Otherwise just do not ask;
2, create script Script label by commodity code dynamically at the page then, the asynchronous commodity data of striding the station that obtains;
3, again the data of obtaining are carried out operations such as logic determines processing, assembly unit format and fault processing; For example can't obtain the processing operation of fault-tolerant, the inferior goods filtration, freight charges processing, interim conversation state, item property etc. of data.
4, again the structural code after the assembly unit format is appended in the container before the above-mentioned page is reserved commodity row and plays up processing accordingly.
Step 14: these details are inserted in the described result of page searching.
In this step, can described details be inserted in the result of page searching by search engine system.For obtaining forward position in the page, also can described details be inserted into the position of first demonstration in the described result of page searching by search engine system; Accordingly, other commodity of first commodity and back just all need to have moved a position backward originally.
In addition, before being inserted into described details in the described result of page searching, can also come described details are added color by script (java script), and/or font style etc., conveniently to show and to check.
By the technical scheme of the foregoing description 1, need just can guarantee the commodity of advertisement to appear in the final search result, thereby reach the purpose that commodity are promoted, satisfied client's demand.
Embodiment 2: the embodiment of the invention 2 provides the device of showing promotion item in a kind of Search Results, be illustrated in figure 2 as the structural representation of 2 generators of present embodiment, described device comprises commodity code loading unit, searched page generation unit, merchandise news acquiring unit and information insertion unit, wherein:
Described commodity code loading unit is used to obtain the predefined coding that needs displaying merchandise, and described coding is loaded in the advertisement link; Specifically obtaining and load the mode of coding sees described in the above method embodiment 1.
Described searched page generation unit is used for the click to described advertisement link according to the user, generates result of page searching, and described coding is write in the list of described result of page searching.
Described merchandise news acquiring unit is used for the coding that the list of the result of page searching that generated according to described searched page generation unit comprises, and obtains the described details that need displaying merchandise.Specifically obtaining the mode of information sees described in the above method embodiment 1.
Described information is inserted the unit and is used for the accessed details of described merchandise news acquiring unit are inserted into described result of page searching.The concrete mode of inserting is seen described in the above method embodiment 1.
In addition, said apparatus also can comprise coding encrypting unit and coding decryption unit, wherein:
Described coding encrypting unit is used for the accessed coding that needs displaying merchandise of described commodity code loading unit is encrypted; The mode of specifically encrypting is seen described in the above method embodiment 1.
Described coding decryption unit is used for when described searched page generation unit generates result of page searching, and the coding that needs displaying merchandise after described coding encrypting unit is encrypted is decrypted.
Described searched page generation unit also is used for the coding after the deciphering is write the list of described result of page searching.
The above device can integratedly be arranged in the search engine system; Also can be arranged to independent functional entity and search engine system maintains the connection.
It should be noted that among the said apparatus embodiment that each included unit is just divided according to function logic, but is not limited to above-mentioned division, as long as can realize function corresponding; In addition, the concrete title of each functional unit also just for the ease of mutual differentiation, is not limited to protection scope of the present invention.
In addition, one of ordinary skill in the art will appreciate that all or part of step that realizes in the foregoing description method is to instruct relevant hardware to finish by program, corresponding program can be stored in a kind of computer-readable recording medium, the above-mentioned storage medium of mentioning can be a ROM (read-only memory), disk or CD etc.
In sum, the embodiment of the invention can be so that the user sees the details that need displaying merchandise in result of page searching, thereby need to have guaranteed the commodity of advertisement can appear in the final search result, reached the purpose that commodity are promoted, satisfied client's demand.
The above; only for the preferable embodiment of the present invention, but protection scope of the present invention is not limited thereto, and anyly is familiar with those skilled in the art in the technical scope that the present invention discloses; the variation that can expect easily or replacement all should be encompassed within protection scope of the present invention.Therefore, protection scope of the present invention should be as the criterion with the protection domain of claims.
Claims (10)
1, show the method for promotion item in a kind of Search Results, it is characterized in that described method comprises:
Obtain the predefined coding that needs displaying merchandise, and described coding is loaded in the advertisement link;
According to the click of user, generate result of page searching, and described coding is write in the list of described result of page searching described advertisement link;
According to the coding that is comprised in the described list, obtain the described details that need displaying merchandise;
Described details are inserted in the described result of page searching.
2, the method for claim 1 is characterized in that, described obtain the predefined coding that needs displaying merchandise after, described method also comprises:
The accessed coding that needs displaying merchandise is encrypted;
Described described coding is loaded in the advertisement link, specifically comprises:
With the coding that needs displaying merchandise after encrypting, adopt the form of parameter to be loaded in the advertisement link.
3, the method for claim 1 is characterized in that, and is described according to the click of user to described advertisement link, generates result of page searching, specifically comprises:
According to the click of user, receive the searching request that described user sends to described advertisement link;
Generate result of page searching according to the searching request that is received.
4, method as claimed in claim 2 is characterized in that, in the described list that described coding is write described result of page searching, specifically comprises:
The coding that needs displaying merchandise after the described encryption is decrypted, the coding after the deciphering is write in the list of described result of page searching.
5, the method for claim 1 is characterized in that, and is described according to the coding that is comprised in the described list, obtains the described details that need displaying merchandise, specifically comprises:
Carry out the encoding and decoding script, from the list of described result of page searching, obtain the described coding that needs displaying merchandise;
Adopt the mode of asynchronous call to obtain the details of described needs displaying merchandise according to described coding.
6, the method for claim 1 is characterized in that, described described details is inserted in the described result of page searching, specifically comprises:
Described details are inserted into the position of first demonstration in the described result of page searching.
7, the method for claim 1 is characterized in that, before being inserted into described details in the described result of page searching, described method also comprises:
By script described details are added color, and/or font style.
8, show the device of promotion item in a kind of Search Results, it is characterized in that, comprising:
The commodity code loading unit is used to obtain the predefined coding that needs displaying merchandise, and described coding is loaded in the advertisement link;
The searched page generation unit is used for the click to described advertisement link according to the user, generates result of page searching, and described coding is write in the list of described result of page searching;
The merchandise news acquiring unit is used for the coding that the list of the result of page searching that generated according to described searched page generation unit comprises, and obtains the described details that need displaying merchandise;
Information is inserted the unit, is used for the accessed details of described merchandise news acquiring unit are inserted into described result of page searching.
9, device as claimed in claim 8 is characterized in that, described device also comprises:
The coding encrypting unit is used for the accessed coding that needs displaying merchandise of described commodity code loading unit is encrypted;
The coding decryption unit is used for when described searched page generation unit generates result of page searching, and the coding that needs displaying merchandise after described coding encrypting unit is encrypted is decrypted;
Described searched page generation unit also is used for the coding after the deciphering is write the list of described result of page searching.
10, install as claimed in claim 8 or 9, it is characterized in that described device is integrated to be arranged in the search engine system.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN200910088412.4A CN101599076B (en) | 2009-06-29 | 2009-06-29 | The method of display advertisement commodity and device in Search Results |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN200910088412.4A CN101599076B (en) | 2009-06-29 | 2009-06-29 | The method of display advertisement commodity and device in Search Results |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| CN101599076A true CN101599076A (en) | 2009-12-09 |
| CN101599076B CN101599076B (en) | 2016-01-13 |
Family
ID=41420524
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN200910088412.4A Active CN101599076B (en) | 2009-06-29 | 2009-06-29 | The method of display advertisement commodity and device in Search Results |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN101599076B (en) |
Cited By (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103885988A (en) * | 2012-12-21 | 2014-06-25 | 中国移动通信集团公司 | Method and device for outputting content and content outputting system |
| CN103914484A (en) * | 2013-01-07 | 2014-07-09 | 阿里巴巴集团控股有限公司 | Method and device for generating page contents |
| CN104599144A (en) * | 2015-02-03 | 2015-05-06 | 北京京东尚科信息技术有限公司 | Method and device for generating product details page |
| CN112948718A (en) * | 2019-12-11 | 2021-06-11 | 百度在线网络技术（北京）有限公司 | Information delivery method, device, equipment and medium |
Family Cites Families (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| PL347312A1 (en) * | 1998-09-11 | 2002-03-25 | Digital Convergence Corp | Method for interfacing scanned product information with a source for the product over a global network |
| KR20040026167A (en) * | 2002-09-23 | 2004-03-30 | 인터내셔널 비지네스 머신즈 코포레이션 | Method and Apparatus for providing an advertisement based on an URL and/or search keyword input by a user |
| US8135731B2 (en) * | 2004-12-02 | 2012-03-13 | International Business Machines Corporation | Administration of search results |
| CN101414307A (en) * | 2008-11-26 | 2009-04-22 | 阿里巴巴集团控股有限公司 | Method and server for providing picture searching |
-
2009
- 2009-06-29 CN CN200910088412.4A patent/CN101599076B/en active Active
Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103885988A (en) * | 2012-12-21 | 2014-06-25 | 中国移动通信集团公司 | Method and device for outputting content and content outputting system |
| CN103885988B (en) * | 2012-12-21 | 2017-11-03 | 中国移动通信集团公司 | Export method and device, the content output system of content |
| CN103914484A (en) * | 2013-01-07 | 2014-07-09 | 阿里巴巴集团控股有限公司 | Method and device for generating page contents |
| CN104599144A (en) * | 2015-02-03 | 2015-05-06 | 北京京东尚科信息技术有限公司 | Method and device for generating product details page |
| CN112948718A (en) * | 2019-12-11 | 2021-06-11 | 百度在线网络技术（北京）有限公司 | Information delivery method, device, equipment and medium |
| CN112948718B (en) * | 2019-12-11 | 2023-10-17 | 百度在线网络技术（北京）有限公司 | Information delivery method, device, equipment and medium |
Also Published As
| Publication number | Publication date |
|---|---|
| CN101599076B (en) | 2016-01-13 |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN103152337B (en) | A kind of method of Safety actuality transmission 2 D code information | |
| US20100063872A1 (en) | Method and apparatus for delivering a barcode representing a plurality of coupons | |
| US10635957B2 (en) | System and method for collecting and analyzing multi-fields two-dimensional code | |
| CN102054185A (en) | Two-dimension code generation method, user mobile terminal and mobile communication system | |
| CN101763397B (en) | Device and method for processing expanding information in image file | |
| US8903771B2 (en) | Method and device for importing backup data for a mobile terminal | |
| CN102467506A (en) | Cookie processing method and system | |
| CN101599076B (en) | The method of display advertisement commodity and device in Search Results | |
| CN104820855A (en) | Generation and identification method of dynamic two-dimensional codes based on mobile environment perception technology | |
| CN101169799A (en) | Operation information collection system and method | |
| CN102456033A (en) | General page querying method, system and terminal | |
| CN105701166A (en) | Advertisement blocking method and system | |
| US8656157B2 (en) | Method for sending and receiving an encrypted message and a system thereof | |
| CN102779029A (en) | Method and device for scrambling JavaScript code | |
| Castiglione et al. | New steganographic techniques for the OOXML file format | |
| US8365061B1 (en) | Cross-origin communication in browser frames | |
| CN104246771A (en) | Linking web extension and content contextually | |
| CN103942586A (en) | Double-meaning two-dimension code source data coding method and two-dimension code generation and application method | |
| CN103493042A (en) | Browsing system, terminal, image server, program, computer-readable recording medium recording said program, and method | |
| US20090300594A1 (en) | System and method for content replacement | |
| CN102984676B (en) | Method and terminal for processing message session | |
| CN101141814B (en) | System and method for mobile terminal to download DRM file to movable storage medium | |
| CN105471871A (en) | Method and apparatus for providing video clip set | |
| CN103942579A (en) | Double-meaning NFC label source data coding method and NFC label generation and application method | |
| CN101826035A (en) | Communication method between application programs |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C06 | Publication | ||
| PB01 | Publication | ||
| C10 | Entry into substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| C14 | Grant of patent or utility model | ||
| GR01 | Patent grant |