CN101127114A - Method for mutually or alternately providing currency-substituting ticket to consumer between different product - Google Patents
Method for mutually or alternately providing currency-substituting ticket to consumer between different product Download PDFInfo
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- CN101127114A CN101127114A CNA200710146052XA CN200710146052A CN101127114A CN 101127114 A CN101127114 A CN 101127114A CN A200710146052X A CNA200710146052X A CN A200710146052XA CN 200710146052 A CN200710146052 A CN 200710146052A CN 101127114 A CN101127114 A CN 101127114A
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Abstract
The utility model discloses a method of providing the cash coupons for the consumers mutually and crossingly among different products. Firstly, a mark of the cash coupon of the product B is arranged on a body, or a package and mark of the product A directly or is produced and attached specifically on the body, or the package and mark of the product A, and a mark of the cash coupon of the product A is arranged on a body, or a package and mark of the product B directly or is produced and attached specifically on the body, or the package and mark of the product B. Or a mark of the cash coupon of the product B is arranged on a body, or a package and mark of the product A directly or is produced and attached specifically on the body, or the package and mark of the product A, and a mark of the cash coupon of the product C is arranged on a body, or a package and mark of the product B directly or is produced and attached specifically on the body, or the package and mark of the product B, and a mark of the cash coupon of the product A is arranged on a body, or a package and mark of the product C directly or is produced and attached specifically on the body, or the package and mark of the product C. Then, the cash coupons which are provided by product A, B and C respectively can be obtained by the consumers of different products and the consumer can enjoy the treatment of the product A, B and C when using the cash coupons. Besides, the treatment comprises money-substitution, preference, exchange and discount.
Description
Technical field
The present invention relates to a kind of coupons, particularly a kind of between different product mutually or intersect the method for coupons is provided to the consumer.
Background technology
Existing coupons, reward voucher generally are to utilize the form of all kinds of cards, leaflet or media advertisement to make distribution, not only make and provide with high costs, and the distribution scope has significant limitation, therefore influenced propaganda and the promotion effect of utilizing coupons and reward voucher to a great extent.
Along with the high speed development of market economy, the various product emerge in multitude constitutes competition aggravation time, and the cost that enterprise carries out the market propaganda and sales promotion also significantly increases, because all kinds of advertising media and advertising message spread unchecked, and promotion effect is sharply descended.
At present, the product that does not also have enterprise to recognize to utilize oneself is the product of other products of this enterprise and other enterprises or service is propagated and sales promotion and the product that utilizes other enterprises serve as the product of oneself or service is propagated and sales promotion or both sides intercourse the market application model of carrying out with the form of cash equivalent, reward voucher with the form of cash equivalent, reward voucher.
Summary of the invention
The object of the present invention is to provide a kind of be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, by utilizing other products and the production of other enterprises and the mode of granting coupons of own product, obtain and increase the actual serviceability of the help each other effect and the added value of product of brand for this enterprise.
In addition, exchange cooperation by the mutual of different enterprises and different product or the resource of intersecting again, the coupons of other products He other cooperative enterprise products of this enterprise are set on product separately, not only can not influence product and carry out normal market sale and use, and increase consumer's satisfaction because having had the surcharge of coupons.Simultaneously, therefore the coupons of enterprise of cooperative parties have also realized a large amount of distribution and have produced good marketing effect, reach the purpose that obtains win-win with low cost.
Because enterprise utilizes own off-the-shelf and marketing channel resource to make and provide coupons, the extra cost that increases is very little, if carry out making alternate with each other, setting and the granting cooperation of coupons between enterprise and the enterprise by product, the advertising that it is created and sales promotion pulling usefulness and save the making consumption of traditional coupons and granting expense and the value that produces with inestimable.
The invention discloses a kind of be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, after buying product as the consumer, will obtain preferential or free treatment when utilizing these coupons to buy corresponding product with other product coupons.
Described be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, at first be to make separately and adhere to or directly the coupons sign of B product is being set on A product body or packing and the label, is making and adhere to or directly on B product body or packing and label, be provided with the coupons sign of A product separately; Perhaps make and adhere to or directly on A product body or packing and label, be provided with the coupons sign of B product separately, make and adhere to or directly on B product body or packing and label, be provided with the coupons sign of C product separately, make and adhere to or directly on C product body or packing and label, be provided with the coupons sign of A product separately, then, the consumer of different product just can obtain by A, B, the coupons that the C product provides respectively will be enjoyed when the consumer uses by A, the cash equivalent that B or C product give, preferential, the equivalent exchange, fix a price for recovery, the original cost discount, corresponding treatment such as free of cost.This coupons sign except that the body of directly making, be arranged on product or packing and label on, can also be made into independent coupons in addition, then by with product mix, be attached together and realize the purpose of granting along with the sale of product;
Above-mentioned be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, described independent making is also adhered to or the coupons sign that is set directly on A, B or C product body or packing and the label has literal and pattern-informations such as corresponding enterprise, corresponding product, cash equivalent, preferential amount, operation instruction.For example enterprise name, name of product, can cash equivalent what, usable range, product figure, product brand, logo, enterprise and product introduction etc.;
Above-mentioned be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, described coupons utilize technology such as printing, stickup, spraying directly to make, be arranged on independent coupons matrix or A, B and C product body or packing and the label.For example the enterprise name on these coupons, name of product, can cash equivalent what, the formation of contents such as usable range, product figure, product brand, logo, enterprise and product introduction;
Above-mentioned be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, described coupons have the consumer use these coupons between A, B, C product mutually or intersect and exchange respective articles and service or directly be used as the cash of certain number when consuming and enjoy the function of corresponding preferential treatment and award, these coupons also are the original certificates that the affirmation consumer can obtain corresponding treatment simultaneously;
Above-mentioned be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, described product is all kinds of commodity except that advertising media such as newspaper, magazine that utilize the production of industrial technology means, making and sell and provide by market, for example daily necessities or industrial goods such as cigarette, wine, tea, sugar, washing powder, lottery ticket, playing card, phone, toothpaste, toothbrush.Because newspaper, magazine are to have the popular print media of advertisement operation qualification, itself just can be by form issue coupons, the reward voucher content of advertisement, belong to a kind of behavior of advertisement fully, print media such as newspaper, magazine itself just has such function and character in other words, thus this type of advertising media just do not belong to of the present invention be implemented between the different product mutually or intersect to the consumer provide coupons can application product row;
Above-mentioned be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, described coupons are that A product and B product replace mutually and make and alternately provide to the consumer, for example make the coupons that the B product is set on the A product, and also make the coupons that the A product is set on the B product, like this with regard to the consumer who makes the A product obtained the coupons of B product, the consumer of B product has obtained the coupons of A product;
Above-mentioned be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, described coupons are at the A product, the B product, intersecting between the C product to make and intersect provides to the consumer, for example adopting A is B, B is C, C is that A or A are C, B is A, C is the making setting that the combined crosswise mode of B is carried out coupons, and by the market sale of product separately, just can realize allowing the consumer of A product obtain the coupons of B or C product, the consumer of B product has obtained the coupons of C or A product, the consumer of C product has obtained the result of the coupons of A or B product;
Above-mentioned be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, described coupons are that the A product is B product or service and C product or service, or the B product is A product or service and C product or service, or the C product is made for A product or service and B product or service are unidirectional separately and is provided to self-consumption person, for example make the coupons that B product or service are set on the A product, make the coupons that C product or service are set on the B product, and at A, B, do not carry out the exchange of coupons between the C product and make setting, also do not produce mutual relationship;
Above-mentioned be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, described service is meant the items in commerce that managerial setup provides to market by modes such as technological means, installations and facilities.For example take a picture, get a haircut, beauty treatment, body-building, see a doctor, lodging etc.
Above-mentioned be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, described different product is meant other products of category of non-product own and brand.As five-Grain Liquor liquor and Maotai liquor is that different product, Maotai and Chinese cigarette are that different product, Maotai liquor and Maotai beer are that different product, Chinese Soft Roll cigarette and Chinese Hard Roll cigarette are that different product, 500 yuan of liquor of Maotai and 800 yuan of liquor of Maotai also are different products.
Above-mentioned be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, A, the B of described A product or service, B product or service and C product or service, C are different product or services in order to distinguish only, rather than specifically refer to which kind of or which product or service.Certainly, A, B, C also can represent any class or product or service.
Description of drawings
Fig. 1 is the use synoptic diagram that offers self-consumption person after being arranged alternately coupons mutually between the different product of the present invention.
Fig. 2 is the use synoptic diagram that offers self-consumption person after carrying out coupons arranged in a crossed manner between the different product of the present invention.
Fig. 3 is the use synoptic diagram that offers self-consumption person after for the B product coupons being set on the A product of the present invention.
Fig. 4 is the use synoptic diagram that offers self-consumption person after for the A product coupons being set on the B product of the present invention.
Fig. 5 is the use synoptic diagram that offers self-consumption person after for C service coupons being set on the B product of the present invention.
Embodiment
When the consumer bought be provided with other products or the service coupons product after, when utilizing on this product the coupons of making, being provided with to buy the product of institute's correspondence on these coupons or appointment and service again, the consumer will obtain the treatment such as free of cost of cash equivalent, preferential, respective value.
The objective of the invention is to finally when realizing allowing the consumer obtain additional benefit, enlarge and improve the brand promotion of cooperative enterprise and the effect of promotion with seldom input.
As shown in Figure 1, of the present inventionly alternate with each otherly between different product provide the method for coupons to realize by concrete following process to the other side consumer.
At first, the coupons sign of making, be provided with the B product Maotai 4 of 100 yuan of amounts on the antifalsification label 3 of A product China cigarette 1 reaches on the bottle 6 of B product Maotai 4 the coupons sign of the A product China cigarette 1 of making, be provided with 10 yuan of amounts, work as consumer 2 then and bought A product China cigarette 1, the antifalsification label 3 that re-uses A product China cigarette 1 removes to buy B product Maotai 4, and consumer 2 will obtain the product free of cost of 100 yuan of deduction and exemption that B product Maotai 4 gives, preferential or equal value; After consumer 5 has bought B product Maotai 4, use the bottle 6 of B product Maotai 4 itself to remove to buy A product China cigarette 1, what consumer 5 will obtain the product free of cost of 10 yuan of deduction and exemption that A product China cigarette 1 gives, preferential or equal value and coupons fixs a price for treatment such as recovery, equivalence exchange, original cost discount.As the manufacturing enterprise of Maotai the Chinese cigarette anti-counterfeit label coupons of 100 yuan of face amounts being fixed a price for 30 yuan reclaims.
As shown in Figure 2, of the present inventionly can realize by concrete following process in the method for intersecting making between the different product, offer the consumer after coupons are set.
At first, on the antifalsification label 3 of A product China cigarette 1, make, the coupons sign of the B product Maotai 4 of 100 yuan of amounts is set, on the bottle 6 of B product Maotai 4, make, the coupons sign of the C product lottery ticket 7 of 1 yuan of amount is set, on C product lottery ticket 7 back sides, make, the coupons sign of the A product China cigarette 1 of 10 yuan of amounts is set, work as consumer 2 then and bought A product China cigarette 1, the antifalsification label 3 that re-uses A product China cigarette 1 removes to buy B product Maotai 4, and consumer 2 will obtain 100 yuan of deduction and exemption that B product Maotai 4 gives, the product free of cost of preferential or equal value; After consumer 5 has bought B product Maotai 4, use the bottle 6 of B product Maotai 4 itself to remove to buy C product lottery ticket 7, consumer 5 will obtain the product free of cost of 1 yuan of deduction and exemption that C product lottery ticket 7 gives, preferential or equal value; After consumer 8 has bought C product lottery ticket 7, use the back side to have the C product lottery ticket 7 of coupons sign itself to remove to buy A product China cigarette 1, what consumer 8 will obtain the product free of cost of 10 yuan of deduction and exemption that A product China cigarette 1 gives, preferential or equal value and coupons fixs a price for treatment such as recovery, equivalence exchange, original cost discount.As the manufacturing enterprise of Chinese cigarette to the consumer that uses 10 yuan of lottery ticket coupons of face amount directly to paying for it in cash 10 yuan.
As shown in Figure 3, of the present invention on a kind of product for another production, the method that offers self-consumption person after coupons are set can be by concrete following process realization.
At first, on the antifalsification label 3 of A product China cigarette 1, make, be provided with the coupons sign of the B product Maotai 4 of 100 yuan of amounts, work as consumer 2 then and bought A product China cigarette 1, the antifalsification label 3 that re-uses A product China cigarette 1 removes to buy B product Maotai 4, after by authentic and valid checking, what consumer 2 will obtain the product free of cost of 100 yuan of deduction and exemption that B product Maotai 4 gives, preferential or equal value and coupons fixs a price for treatment such as recovery, equivalent exchange, original cost discount.Give a wineglass that is worth 100 yuan as Maotai manufacturing enterprise to the consumer of the Chinese cigarette anti-counterfeit label coupons of holding 100 yuan of face amounts.
As shown in Figure 4, of the present invention on a kind of product for another production, the method that offers self-consumption person after coupons are set can be by concrete following process realization
At first, on the bottle 6 of B product Maotai 4, make, be provided with the coupons sign of the A product China cigarette 1 of 10 yuan of amounts, then after consumer 5 has bought B product Maotai 4, use the bottle 6 of B product Maotai 4 itself to remove to buy A product China cigarette 1, after by authentic and valid checking, what consumer 5 will obtain the product free of cost of 10 yuan of deduction and exemption that A product China cigarette 1 gives, preferential or equal value and coupons fixs a price for treatment such as recovery, equivalence exchange, original cost discount.
As shown in Figure 5, the method that offers self-consumption person after make for other commerce services on a kind of product, coupons being set of the present invention can realize by concrete following process
At first, the C service of making, be provided with 300 yuan of amounts on the bottle 6 of B product Maotai 4 provides the coupons sign in hotel 12, then after consumer 5 has bought B product Maotai 4, use the bottle 6 of B product Maotai 4 itself to go to buy or when accepting to provide the corresponding service item that hotel 12 provides by the C service, after by authentic and valid checking, consumer 5 will obtain to fix a price for treatment such as recoverys, equivalence exchange, original cost discount by what C service provided the service free of cost of 300 yuan deduction and exemption that hotel 12 gives, preferential or equal value and coupons.As, when staying to this hotel, the room in 300 yuan of one evening just can freely be enjoyed, and the room in 400 yuan of one evening only needs 100 yuan and just can move in.
Claims (10)
1. one kind is implemented between the different product mutually or intersects the method for coupons is provided to the consumer, it is characterized in that may further comprise the steps:
Make and adhere to or directly identify, make separately and adhere in the coupons that the B product is being set on A product body or packing and the label or directly on B product body or packing and label, be provided with the coupons sign of A product at first, separately; Perhaps make and adhere to or directly identify, make separately and adhere in the coupons that the B product is being set on A product body or packing and the label or directly identify, make separately and adhere in the coupons that the C product is being set on B product body or packing and the label or directly on C product body or packing and label, be provided with the coupons sign of A product separately, then, the coupons that provided respectively by A, B, C product will be provided the consumer of different product, will enjoy corresponding treatment such as the cash equivalent of A, B or C product, preferential, exchange, discount when the consumer uses.
2. according to claim 1 a kind of be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, it is characterized in that: described independent making is also adhered to or the coupons sign that is set directly on A, B or C product body or packing and the label has literal and pattern-informations such as corresponding enterprise, corresponding product, cash equivalent, preferential amount, operation instruction.
3. according to claim 1 and 2 a kind of be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, it is characterized in that: described coupons utilize technology such as printing, stickup, spraying to make separately and adhere to or directly make, be arranged on A, B and C product body or packing and the label.
According to claim 1,2 or 3 described a kind of be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, it is characterized in that: described coupons be the consumer use these coupons between A, B, C product mutually or intersect and exchange respective articles and service or directly be used as the cash of certain number when consuming and enjoy the voucher of corresponding preferential treatment and award.
According to claim 1,2,3 or 4 described a kind of be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, it is characterized in that: described product is all kinds of commodity except that advertising media such as newspaper, magazine that utilize the industrial technology means to produce, make and sell and provide by market.
According to claim 1,2,3 or 4 described a kind of be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, it is characterized in that: described coupons are that A product and B product replace making mutually and reach and alternately provide to the consumer.
According to claim 1,2,3 or 4 described a kind of be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, it is characterized in that: described coupons intersect to make and intersect between A product, B product, C product to be provided to the consumer.
According to claim 1,2,3 or 4 described a kind of be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, it is characterized in that: described coupons are that the A product is B product and service and C product and service, or the B product is A product and service and C product and service, or the C product is made for A product and service and B product and service are unidirectional separately and provided to self-consumption person.
9. according to claim 8 a kind of be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, it is characterized in that: described service is meant the items in commerce that managerial setup provides to market by modes such as technological means, installations and facilities.
According to claim 1,2,3,4,5,6,7,8 or 9 described a kind of be implemented between the different product mutually or intersect the method for coupons is provided to the consumer, it is characterized in that: described different product is meant other products of category of non-product own and brand.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CNA200710146052XA CN101127114A (en) | 2007-01-24 | 2007-09-10 | Method for mutually or alternately providing currency-substituting ticket to consumer between different product |
Applications Claiming Priority (3)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN200710001092.5 | 2007-01-24 | ||
| CNA2007100010925A CN101000683A (en) | 2007-01-24 | 2007-01-24 | System method implenenting reward providing and acquiring between different products |
| CNA200710146052XA CN101127114A (en) | 2007-01-24 | 2007-09-10 | Method for mutually or alternately providing currency-substituting ticket to consumer between different product |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN101127114A true CN101127114A (en) | 2008-02-20 |
Family
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Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CNA200710146052XA Pending CN101127114A (en) | 2007-01-24 | 2007-09-10 | Method for mutually or alternately providing currency-substituting ticket to consumer between different product |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN101127114A (en) |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN108428157A (en) * | 2009-12-30 | 2018-08-21 | 艾利丹尼森公司 | System and method for being sold to consumer and delivering customized information related with target specific products |
| CN113822402A (en) * | 2021-05-08 | 2021-12-21 | 海南义门陈家族文化发展有限公司 | Packaging method of mutual-aid drainage product |
| US11727415B2 (en) | 2009-12-30 | 2023-08-15 | Avery Dennison Retail Information Services Llc | System for the merchandising and delivery of customized information related to a specific product of interest to a consumer |
-
2007
- 2007-09-10 CN CNA200710146052XA patent/CN101127114A/en active Pending
Cited By (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN108428157A (en) * | 2009-12-30 | 2018-08-21 | 艾利丹尼森公司 | System and method for being sold to consumer and delivering customized information related with target specific products |
| CN108428157B (en) * | 2009-12-30 | 2022-07-05 | 艾利丹尼森零售信息服务公司 | System and method for marketing and delivering customized information related to targeted specific products to consumers |
| US11727415B2 (en) | 2009-12-30 | 2023-08-15 | Avery Dennison Retail Information Services Llc | System for the merchandising and delivery of customized information related to a specific product of interest to a consumer |
| CN113822402A (en) * | 2021-05-08 | 2021-12-21 | 海南义门陈家族文化发展有限公司 | Packaging method of mutual-aid drainage product |
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Open date: 20080220 |