WO2023016409A1 - 数据交互方法、装置、设备及存储介质 - Google Patents

数据交互方法、装置、设备及存储介质 Download PDF

Info

Publication number
WO2023016409A1
WO2023016409A1 PCT/CN2022/110867 CN2022110867W WO2023016409A1 WO 2023016409 A1 WO2023016409 A1 WO 2023016409A1 CN 2022110867 W CN2022110867 W CN 2022110867W WO 2023016409 A1 WO2023016409 A1 WO 2023016409A1
Authority
WO
WIPO (PCT)
Prior art keywords
preset
page
provider
target
recommended
Prior art date
Application number
PCT/CN2022/110867
Other languages
English (en)
French (fr)
Inventor
郑义
贲玥
Original Assignee
北京字跳网络技术有限公司
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 北京字跳网络技术有限公司 filed Critical 北京字跳网络技术有限公司
Priority to EP22855390.5A priority Critical patent/EP4343518A1/en
Publication of WO2023016409A1 publication Critical patent/WO2023016409A1/zh
Priority to US18/392,698 priority patent/US20240126413A1/en

Links

Images

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
    • G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
    • G06F3/0481—Interaction techniques based on graphical user interfaces [GUI] based on specific properties of the displayed interaction object or a metaphor-based environment, e.g. interaction with desktop elements like windows or icons, or assisted by a cursor's changing behaviour or appearance
    • G06F3/0483—Interaction with page-structured environments, e.g. book metaphor
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G06Q30/0271—Personalized advertisement
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0282—Rating or review of business operators or products
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0631—Item recommendations
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0639—Item locations
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0641—Shopping interfaces

Definitions

  • the present disclosure relates to the technical field of the Internet, for example, to a data interaction method, device, device, and storage medium.
  • the video stream There are various types of content contained in the video stream, one of which is to push recommended objects to users viewing the video stream, where the recommended objects may include, for example, tangible commodities or specific services provided by a merchant or store.
  • the recommended objects may include, for example, tangible commodities or specific services provided by a merchant or store.
  • the user sees the recommended object that he is interested in, he can view the relevant information of the recommended object or place an order by inputting an operation on the current video stream display page.
  • the above-mentioned interaction methods are relatively fixed and have poor flexibility, which needs to be improved.
  • the present disclosure provides a data interaction method, device, storage medium and equipment, which can optimize a data interaction scheme.
  • the present disclosure provides a data interaction method, including:
  • a preset page corresponding to the preset recommended category is displayed, wherein the preset page provides preset services for recommended objects, and the recommended object belongs to the preset recommended category .
  • the present disclosure provides a data interaction device, including:
  • the video stream display module is configured to display video streams matching the preset recommended categories on the video stream push page of the preset application
  • the trigger operation receiving module is configured to receive a preset trigger operation acting on the video stream push page
  • the preset page display module is configured to display a preset page corresponding to the preset recommended category in response to the preset trigger operation, wherein the preset page provides preset services for recommended objects, and the recommended The object belongs to the preset recommended category.
  • the present disclosure provides a computer-readable storage medium, on which a computer program is stored, and when the program is executed by a processor, the above-mentioned data interaction method is realized.
  • the present disclosure provides an electronic device, which includes a memory, a processor, and a computer program stored on the memory and operable on the processor, and the above-mentioned data interaction method is realized when the processor executes the computer program.
  • FIG. 1 is a schematic flowchart of a data interaction method provided by an embodiment of the present disclosure
  • FIG. 2 is a schematic flowchart of another data interaction method provided by an embodiment of the present disclosure.
  • FIG. 3 is a schematic page diagram of an interaction process provided by an embodiment of the present disclosure.
  • FIG. 4 is a schematic flowchart of another data interaction method provided by an embodiment of the present disclosure.
  • FIG. 5 is a schematic page diagram of another interactive process provided by an embodiment of the present disclosure.
  • FIG. 6 is a structural block diagram of a data interaction device provided by an embodiment of the present disclosure.
  • Fig. 7 is a structural block diagram of an electronic device provided by an embodiment of the present disclosure.
  • the term “comprise” and its variations are open-ended, ie “including but not limited to”.
  • the term “based on” is “based at least in part on”.
  • the term “one embodiment” means “at least one embodiment”; the term “another embodiment” means “at least one further embodiment”; the term “some embodiments” means “at least some embodiments.” Relevant definitions of other terms will be given in the description below.
  • FIG. 1 is a schematic flowchart of a data interaction method provided by an embodiment of the present disclosure.
  • the method can be executed by a data interaction device, where the device can be implemented by software and/or hardware, and generally can be integrated into an electronic device.
  • the electronic device can be a mobile device such as a mobile phone, a smart watch, a tablet computer, and a personal digital assistant; it can also be other devices such as a desktop computer.
  • the method includes:
  • Step 101 displaying video streams matching preset recommended categories on a video stream push page of a preset application program.
  • the type of the preset application program is not limited.
  • the preset application program may be a short video application program or a live broadcast application program, or other types of application programs.
  • the preset application program has a video stream push function, and the video stream may include live video stream or short video video stream, etc., and the source and push mechanism of the video stream can be set by the preset application program according to actual needs.
  • the video stream can be published by a user who logs into the preset application program, or by a platform corresponding to the preset application program.
  • the recommended category can be understood as the type or category of the recommended object. This embodiment does not limit the division of the category. Generally, the recommended objects belonging to the same recommended category can be related to each other or can be substituted for each other. .
  • the recommended objects may include commodities or services.
  • the recommended objects may be tangible commodities or specific services provided by a merchant or store, and the merchant or store may be called a provider of the recommended object.
  • commodities may include food, flowers, medicines, cosmetics, or daily necessities; services may include cleaning services, repair services, or installation services.
  • some of the content below will use the recommended object as a product and the provider as a store for schematic illustration.
  • the preset recommended category can be understood as the category that wants to be recommended or promoted through video streaming.
  • matching the preset recommended category can be understood as the video stream contains information related to the preset recommended category.
  • the video content in the video stream may include relevant information about recommended objects belonging to preset recommended categories, and the relevant information may include, for example, voice explanations, graphic explanations, or video explanations of the recommended objects.
  • the video stream is a live video stream, and the default recommended category is barbecue.
  • the recommended objects belonging to the barbecue category may include, for example, roast leg of lamb.
  • the default recommended category is lipstick
  • the recommended objects belonging to the lipstick category can include, for example, pomegranate red lipstick
  • the short video can include the short video author trying out this color number The video screen of the lipstick and the short video author's explanation of the lipstick of the color number, etc.
  • the preset recommended category can be set by the publisher of the video stream. This embodiment does not limit the setting method.
  • the name of the category can be customized, or the recommended category library provided by the preset application program can be used. to choose from.
  • the preset recommended category may also be obtained by identifying the content in the video stream by a preset application program, and this embodiment does not limit the identification method. For example, it is possible to capture images of subjects other than people in the video stream, and use a pre-trained neural network model to perform target recognition on the captured images, and then determine the corresponding preset recommended categories.
  • Step 102 receiving a preset trigger operation acting on the video streaming push page.
  • the form of the preset trigger operation is not limited, for example, the preset trigger operation may be click, double click, long press, or slide.
  • the electronic device may receive the preset trigger operation according to the input mode corresponding to the preset trigger operation, and identify the preset trigger operation.
  • the preset control can be displayed on the video stream push page.
  • the preset control can be understood as a control used to trigger the display of the preset page described later.
  • the video streaming push page may contain some controls for user input and interactive operation, and the original controls may be reused as preset controls, or new preset controls may be added on the basis of the original controls.
  • the user may input a preset trigger operation on the preset control, and this step may be receiving the preset trigger operation acting on the preset control.
  • Step 103 In response to the preset trigger operation, display a preset page corresponding to the preset recommended category, wherein the preset page provides preset services for recommended objects, and the recommended objects belong to the preset Set recommended categories.
  • the preset page may be a native page of the preset application program, or a page of an applet associated with the preset application program, and the form of the page is not limited in this embodiment.
  • the preset trigger operation may be responded, and the response method may include displaying a preset page corresponding to the preset recommended category.
  • preset services for recommended objects can be provided on the preset page.
  • the recommended objects belong to the preset recommended categories.
  • the number of recommended objects can be one or more, which can be set in advance or dynamically determined according to the actual situation.
  • the default recommended category is barbecue, and the recommended objects can include roasted leg of lamb provided by different stores, lamb kebabs, grilled scallops, or baked beans, etc.; the default recommended category is lipstick, and the recommended objects can include different brands
  • the garnet red lipstick provided may also include lipsticks of other colors or lipsticks with special functions, such as lipsticks with sun protection function.
  • the preset service may include instant delivery service, reservation service, discount information provision service, group buying service or express mailing service and so on.
  • the instant delivery service can be understood as the service of delivering recommended objects to the user in a short time in response to the service request of the user, and it can also be understood as the takeaway service.
  • the takeaway here can be understood in a broad sense, providing goods by going out Both food and service can be understood as takeaway.
  • the above-mentioned short time may include sending out immediately, and may also include delivering within an appointment time.
  • the provider corresponding to the recommended object supports scheduled delivery, for example, it can support scheduled delivery within one day or a few days in the future, then the delivery service can be provided at the scheduled time specified by the user to more flexibly meet the needs of the user.
  • users can lock in the preferential price of the recommended object by placing an order immediately and making an appointment for delivery, and accept the delivery service of the recommended object at their own convenient time.
  • the instant delivery service may be provided by the provider of the recommended object, or provided by the platform corresponding to the preset application program, which is not limited in this embodiment.
  • the merchant can be responsible for delivering the product to the user, or the platform corresponding to the default application is responsible for picking up the product from the merchant and then delivering the product to the user; In the case of a specific service, the merchant can assign a special person to go out to the user to provide the user with the corresponding service.
  • the preset page may include a preset service application entry corresponding to the recommended object, through which the user can apply for the preset service, such as placing an order, and perform other related operations on the preset service, such as setting After placing an order, you can also check the order status, check the order information, cancel the order, apply for a refund, and contact the provider.
  • the preset page may also include the entry of the preset service page of the target provider corresponding to the preset recommended category.
  • the data interaction scheme provided in the embodiment of the present disclosure displays the video stream matching the preset recommended category on the video stream push page of the preset application program, receives the preset trigger operation acting on the video stream push page, and responds to the preset trigger Operation, displaying a preset page corresponding to a preset recommended category, wherein the preset page provides preset services for recommended objects, and the recommended objects belong to the preset recommended category.
  • the preset service is provided for the recommended objects belonging to the preset recommended category, and the probability of different recommended objects under the same category being recommended to users is improved.
  • the recommendation method is more flexible, the interaction form based on video stream is more diversified, the interaction effect is improved, and the application function is enriched.
  • it can also Improve the traffic efficiency of preset applications, thereby improving the utilization of related resources such as corresponding platforms or servers.
  • the preset page includes an aggregation page of a target provider, and the target provider is used to provide preset services for the recommended object, and the aggregation page includes the preset information of the target provider.
  • An entry of a service page is provided; wherein, before displaying a preset page corresponding to the preset recommended category, it further includes: selecting a target provider from a preset provider set corresponding to the preset application program.
  • the advantage of this setting is that the preset application program can automatically select the appropriate target provider for the user, and display the entry of the preset service page of the target provider in the aggregation page, so that the user can trigger the corresponding entry according to personal preferences, so that Get the corresponding default service.
  • the preset provider set corresponding to the preset application program can be understood as a set of a certain number of providers preset by the platform corresponding to the preset application program, for example, it may include stores in a city that can connect with the platform.
  • the target provider can be 0.
  • the user can be prompted, such as prompting to change the delivery address.
  • the aggregated page includes the entrances of multiple preset service pages corresponding to the multiple target providers, and the user can choose according to individual needs.
  • selecting the target provider from the preset provider set corresponding to the preset application program includes: according to the user's location information, the user's interest information on the candidate provider subset, and the user's interest in the recommended object At least one of interest information, user interest information on video stream content, and provider status information, selecting a target provider from a preset provider set corresponding to the preset application program, wherein the preset provider The set includes at least one candidate provider sub-set.
  • the user's location information may include positioning information or delivery address information, etc.
  • the user's positioning information may be obtained through Global Positioning System (Global Positioning System, GPS) positioning under the user's authorization
  • the delivery address information may be obtained according to the user's
  • the input is determined or determined according to the user's historical delivery destination information.
  • the distance between the user and each provider can be determined according to the location information of the user, and then the providers within the service range or the providers closer to the user can be screened out.
  • providers may belong to one provider organization, for example, some stores belong to the same brand, which may be franchise stores, main stores or branch stores of a brand.
  • the preset provider set includes at least one candidate provider sub-set, and a candidate provider sub-set may include different stores under the same brand.
  • users may have different degrees of interest in different brands. Therefore, according to the user's interest information on the candidate provider subset, the provider in the candidate provider subset that the user is more interested in can be selected as the target provider.
  • the user's interest information on the content of the video stream may include the user's degree of interest in the content in the video stream. If the degree of interest is high, more target providers may be recommended, and if the degree of interest is low, less Recommend some target providers.
  • the status information of the provider may include, for example, whether the provider is currently in a normal service status.
  • the normal service status may include statuses such as being open or accepting reservations.
  • the abnormal service status may include, for example, suspending business or taking a break. Suspension of service, etc.
  • it can also include the degree of busyness, etc. For services that require high timeliness, such as instant delivery services, if the store is currently busy, it may not be able to receive orders in time, which may affect service quality. It can also be used as a target provider factors considered.
  • the target provider can be selected based on at least two of the above, so that evaluation can be performed from multiple dimensions, and a target provider that is more suitable for the current user can be selected. Which items to choose can be set according to the type of preset service.
  • the determined multiple target providers may include different providers under the same organization, or any two target providers may belong to different organizations.
  • the target provider organization is determined first, that is, the target candidate provider subset, and then one or more corresponding target providers are determined for the target candidate provider subset.
  • the user's interest information on a subset of candidate providers, the user's interest information on recommended objects, the user's interest information on video stream content, and the provider's status information score each candidate provider in the preset provider set, and determine the target provider according to the scoring result. For example, a candidate provider whose score is greater than a score threshold may be determined as a target provider, or a candidate provider whose score rank is higher than a preset rank may be determined as a target provider, etc.
  • This embodiment does not limit the scoring rules. For the situation where there are multiple scoring items, different weight coefficients can be set to obtain more reasonable scoring.
  • the displaying the preset page corresponding to the preset recommended category includes: displaying the preset page corresponding to the preset recommended category according to the score result of the target provider, wherein the target provider in the preset page
  • the entrances to Fang's preset service pages are displayed in descending order of ratings.
  • the video stream carries a category identifier corresponding to the preset recommended category, and the category identifier is set by the publisher corresponding to the video stream; wherein, the preset application Selecting a target provider from the preset provider set corresponding to the program includes: selecting a target provider matching the category identifier from the preset provider set corresponding to the preset application program.
  • the preset application program may provide a list of category identifiers to the publisher, and the publisher may select a category identifier from the list. The corresponding relationship between the category identifier and the provider can be maintained in the preset application program, so that in the process of determining the target provider according to the above at least one piece of information, the corresponding provider can be quickly located according to the category identifier.
  • the preset page includes aggregated pages of multiple target providers, and the aggregated page contains the entrances of multiple preset service pages respectively corresponding to the multiple target providers, and the multiple The target provider is used to provide preset services for the recommended object, and the multiple candidate provider subsets to which the multiple target providers respectively belong are set by the publisher of the video stream.
  • the advantage of this setting is that it allows the publisher to independently select multiple target organizations for recommendation according to the preset recommended categories. The quality of the recommended objects is improved, and the content in the video stream is more targeted, which is convenient for users to deeply understand the detailed information of the preset recommended categories.
  • the video stream push page includes a live video stream push page; wherein, while displaying the preset page corresponding to the preset recommended category, it also includes: determining the current recommendation object that the anchor is explaining;
  • the preset page uses the first preset display method to display the entry of the preset service page of the target provider of the current recommended object, and uses the second preset display method to display the preset service page entry of the target provider of the preset recommended object.
  • the entrance of the preset service page is displayed, wherein the first preset display mode is different from the second preset display mode, and the preset recommended objects include recommended objects in the preset page except the current recommended object.
  • the advantage of this setting is that the anchor can explain different recommendation objects of different target providers belonging to the preset recommendation categories separately, which is convenient for users to make horizontal comparisons, and differentiated display for the recommendation objects currently being explained, which is convenient for users to quickly and accurately Locate the entrance of the preset service page corresponding to the corresponding target provider, and then obtain the corresponding preset service.
  • Differentiated display can be understood as the display mode of the preset service page entry corresponding to the remaining target providers in the preset page is different, for example, the entry of the preset service page corresponding to the target provider of the current recommendation object can be displayed on top , you can also add prompt information such as "explaining", and you can also use a background color different from other entrances.
  • Fig. 2 is a schematic flow diagram of another data interaction method provided by the embodiment of the present disclosure.
  • the embodiment of the present disclosure is based on the scheme in the above-mentioned embodiment for illustration, taking the provision of instant delivery service in the short video recommendation scene as an example, the method includes follows the steps below:
  • Step 201 Determine the target short video to be displayed on the short video push page of the short video application.
  • the target short video can be determined according to the short video recommendation algorithm; for the case where the user actively selects the short video to be played, for example, the user is in a video author's personal homepage If a short video work is selected, the target short video can be determined according to the user's choice.
  • Step 202 Display the target short video matching the target commodity category and preset controls on the short video push page, wherein the target short video carries the target category identifier corresponding to the target commodity category, and the target category identifier is released by the corresponding target short video The user should set it before publishing the target short video.
  • the author of the short video can choose the product category that needs to be recommended or delivered before shooting the short video, during the shooting of the short video, or before the release of the short video, such as home-cooked dishes, milk tea, crayfish, or skewers.
  • the short video application can provide the short video author with a category list, which is convenient for the short video author to quickly select, and can also support custom input. After setting the target product category, the short video author does not need to choose a product brand or store, just publish the short video.
  • the short video application may display preset controls on the short video push page, and the preset controls may be used to indicate to the user that the currently played target short video can Support instant delivery service of goods.
  • the instant delivery service prompt information is displayed within the preset range of the preset control.
  • the target product category is home cooking
  • FIG. 3 is a page schematic diagram of an interaction process provided by an embodiment of the present disclosure.
  • the short video content in the short video push page 301 is the video author's pair belonging to home cooking.
  • the explanation of stewed fish in the category of dishes can display the preset control 302, and on the right side of the preset control 302, display the prompt information of the target commodity category as "home-cooked dishes" and the words "delivery to home".
  • Control 302 is set to jump to the aggregation page of the store.
  • Step 203 receiving a preset trigger operation acting on a preset control.
  • Step 204 According to the location information of the user, the information of the user's interest in the product brand, the information of the user's interest in the product, the information of the user's interest in the content of the short video, and the state information of the store, the store set corresponding to the short video application program Candidate stores that match the target category ID are scored.
  • the candidate stores that can provide instant delivery services for goods of the target product category can be screened out from the preset store set according to the target category identifier, and for each candidate store, the above multiple information is input into the pre-trained neural network In the network model, the score of the corresponding candidate store is determined according to the output result of the model.
  • Step 205 determine the target store according to the score result.
  • step 204 and step 205 can also be performed before step 203, that is, the target store is determined in advance, so as to improve the response speed of the preset trigger operation, and the aggregation page can also be preloaded in advance to improve the interaction efficiency.
  • Step 206 In response to the preset trigger operation, display the aggregated page of the target store.
  • the aggregated page contains the entrance of the instant delivery service page of the target store, and the entrances are displayed in order of corresponding scores from high to low.
  • the instant delivery service page uses To provide instant delivery services for target commodities belonging to the target commodity category.
  • the aggregation page 303 of the target store is entered. Assuming that there are 3 target stores, since the display space of the aggregated page may be limited by the screen size of the electronic device, it is possible to first display the entrances of the instant delivery service pages of some target stores on the aggregated page, which can be switched by sliding up and down or left and right. Go to the corresponding entrance of other target stores. As shown in FIG. 3 , the aggregation page 303 shows two entrances of the instant delivery service page of the target store, which can be recorded as the first entrance 304 and the second entrance 305 respectively. At the entrance, a preset number of alternative commodities under the target store can be displayed, for example, it can be the hot-selling dishes of the store, and the three hot-selling dishes shown in the figure are used as alternative commodities.
  • Step 207 based on the aggregation page, receiving a trigger operation for the target entry input by the user.
  • both stores can provide instant delivery services for home-cooked dishes. Users can choose the target entrance according to their personal preferences.
  • the entry 304 inputs a trigger operation, that is, the target entry is the first entry 304 at this time.
  • the trigger operation for the target entry can act on the displayed candidate dishes (that is, candidate recommendation objects), and the selected candidate dishes can be recorded as target candidate dishes (that is, target candidate recommendation objects). object).
  • Step 208 in response to the trigger operation on the target entrance, enter the instant delivery service page of the target store corresponding to the target entrance.
  • the user can enter the instant delivery service page of the corresponding target store.
  • the target candidate dish is Kung Pao Chicken
  • the instant delivery service application entry 306 corresponding to the target candidate dish can be processed in a preset display mode. Differentiated display, the default display method can be the top display and change the background color of the entrance.
  • Step 209 receiving user operations based on the instant delivery service page, and performing related operations of the instant delivery service according to the operation results.
  • relevant order information can be pushed to the target store side, and the target store can make relevant dishes, etc., so as to provide the user with a takeaway service of dishes.
  • users can also perform related operations such as viewing order information, contacting stores, and contacting delivery personnel in the short video application.
  • the data interaction method provided by the embodiments of the present disclosure can be applied to the short video push scene.
  • the short video author can independently set the product category explained, and publish a short video whose content material matches the product category.
  • the user watches the short video and triggers a preview.
  • the short video application can automatically identify the stores and products that the user may be interested in from the product library of the platform, and display an aggregated page that includes the entry of related service pages of multiple stores, and the dimensions of brand, store, and price.
  • the richness can be greatly improved, providing users with more choices.
  • the interactive forms based on short videos are more diversified, which improves the interaction effect, expands the audience, and improves the efficiency of product recommendation.
  • the corresponding Short videos of commodity categories can form a synergistic effect, improve traffic efficiency, and then improve the utilization of related resources such as short video platforms or short video application back-end servers.
  • the short video can also be replaced by a live stream, and corresponding preset controls can be designed according to the characteristics of the live stream push page.
  • Other interaction logic and page design can be similar, and will not be repeated here.
  • Fig. 4 is a schematic flow diagram of another data interaction method provided by the embodiment of the present disclosure.
  • the embodiment of the present disclosure is based on the solution in the above-mentioned embodiment for illustration, taking the live video scene as an example to provide an instant delivery service in the scene as an example.
  • the method includes the following steps:
  • Step 401 Determine the target live stream to be displayed on the live stream push page of the live broadcast application.
  • the target live room can be determined according to the push algorithm of the live stream, and then the target live stream to be played in the target live room can be determined; Operation to determine the product category that the anchor will explain, and then determine the corresponding target live stream.
  • Step 402 displaying the target live stream and preset controls matching the target commodity category on the live stream push page.
  • the host can select the product category that needs to be recommended or delivered.
  • the live broadcast application can provide the host with a category list, which is convenient for the host to quickly select, and can also support custom input.
  • the anchor can continue to set multiple product brands that match the selected category and need to be recommended or delivered.
  • the aggregation page of multiple target providers (target stores) corresponding to the preset recommended category (preset product category) can be generated in advance according to the selection of the anchor, and the aggregation page contains the preset services of multiple target providers The entry of the page can support the anchor to adjust the order of multiple entries.
  • the target provider can be any provider in the target organization, and the aggregated page after setting can be combined with the preset control
  • the aggregation page displayed after being triggered matches, for example, the arrangement order of the target organization to which the target provider belongs in the aggregation page set by the anchor is consistent with the arrangement order of the target organization to which the target provider belongs in the aggregation page displayed on the user side,
  • the stores corresponding to the same target organization in the two aggregated pages may be different. For example, if the anchor selects product brand A, the generated aggregated page displays the entrance of the instant delivery service page of store a under product brand A, and the user watches the live broadcast.
  • the aggregated page displayed after triggering the preset control may display the entrance of the instant delivery service page of store b under commodity brand A. The reason may be that store b is closer to the user.
  • the live broadcast application can display preset controls on the live stream push page, and the preset controls can be used to indicate to the user that the current live stream can support real-time delivery of the product. delivery service.
  • the preset control may be an icon with a set style, such as a snowflake style, or an explanation card corresponding to the target product.
  • Fig. 5 is a page schematic diagram of another interactive process provided by the embodiment of the present disclosure. As shown in Fig. 5 , in the live streaming push page 501, the host is explaining braised fish belonging to the home cooking category, and the first preset control 502 can be displayed And the second preset control 503, the second preset control 503 can be an explanation card of braised fish, and the user can jump to the aggregation by triggering any one of the first preset control 502 and the second preset control 503 page.
  • Step 403 receiving a preset trigger operation acting on a preset control.
  • Step 404 Obtain the location information of the user, and determine the target store corresponding to the target brand selected by the anchor according to the location information.
  • the host has set multiple target brands before broadcasting.
  • the store under the target brand closest to the user can be determined as the target store, so that the user can get the delivery of the target store faster Products of.
  • Step 405 In response to the preset trigger operation, display the aggregated page of the target store pre-configured by the host.
  • the aggregated page includes the entrance of the instant delivery service page of the target store.
  • the instant delivery service page is used to provide the target commodity belonging to the target commodity category. instant delivery service.
  • the aggregation page 504 of the target store is entered.
  • the aggregation page 504 shows the entrances of the instant delivery service pages of the two target stores.
  • the preset number of candidate commodities may be, for example, the hot dishes of the store, and the three best-selling dishes shown in the figure are used as the candidate commodities.
  • Step 406 Obtain the first product currently explained by the host.
  • the first product that the anchor is explaining is mom's braised fish in "Mum's Home Cooking" shop.
  • Step 407 Differentially display the entry of the instant delivery service page corresponding to the target store of the first commodity in the aggregated page by adopting a preset display mode.
  • the target store corresponding to the first product being explained is a mom’s home cooking store. Therefore, the background color of the entrance of the store’s instant delivery service page can be changed, and at the same time, "Talking is being explained” is displayed under the first product. "The words. It is convenient for users to quickly locate the product that the anchor is explaining, and have a deeper understanding of the details of the product, so as to more accurately choose the store or product they like.
  • Step 408 receiving a user-input trigger operation for a target entry based on the aggregation page.
  • Step 409 in response to the trigger operation on the target entrance, enter the instant delivery service page of the target store corresponding to the target entrance.
  • Step 410 Receive user operations based on the instant delivery service page, and execute related operations of the instant delivery service according to the operation results.
  • the data interaction method provided by the embodiments of the present disclosure can be applied to the scene of live video broadcasting.
  • the anchor Before broadcasting, the anchor can select the product category that needs to be recommended or delivered, and then continue to set multiple product brands that match the selected category.
  • a concentrated explanation will be given for the selected product category.
  • the user When the user is interested in the category, he can enter the aggregation page corresponding to multiple shops by triggering the preset control, and the aggregation page can display in real time what the anchor is currently doing.
  • the stores and products explained help users choose their favorite products from multiple stores.
  • the interactive form based on live video is more diversified, which improves the interactive effect, and can expand the audience, improve product recommendation efficiency, improve traffic efficiency, and further improve Utilization of related resources such as the live broadcast platform or live application backend server.
  • FIG. 6 is a structural block diagram of a data interaction device provided by an embodiment of the present disclosure.
  • the device can be implemented by software and/or hardware, and generally can be integrated in an electronic device, and can perform data interaction by executing a data interaction method. As shown in Figure 6, the device includes:
  • the video stream display module 601 is configured to display the video stream matching the preset recommended category in the video stream push page of the preset application program;
  • the trigger operation receiving module 602 is set to receive the preset trigger acting on the video stream push page Operation;
  • the preset page display module 603 is configured to display a preset page corresponding to the preset recommended category in response to the preset trigger operation, wherein the preset page provides preset services for recommended objects, The recommended object belongs to the preset recommended category.
  • the data interaction device in the embodiments of the present disclosure, in the pushed video stream, recommends related recommended objects in units of categories.
  • the preset recommended If you are interested, you can input the trigger operation on the video stream push page to enter the preset service for the recommended objects belonging to the preset recommended category, so as to increase the probability that different recommended objects under the same category are recommended to users, and you can also Enrich the user's selection range, make the recommendation method more flexible, and the data interaction form is more diversified, improve the interaction effect, enrich the application function, in addition, it can also improve the flow efficiency of the preset application program, and then improve the corresponding platform or server and other related resources. utilization rate.
  • the preset page includes an aggregated page of a target provider
  • the target provider is used to provide preset services for the recommended object
  • the aggregated page includes presets of the target provider The entry to the service page.
  • the device further includes: a target provider determination module, configured to select a target provider from a set of preset providers corresponding to the preset application program before displaying the preset page corresponding to the preset recommended category .
  • the target provider determination module is configured to be based on the user's location information, the user's interest information on candidate provider subsets, the user's interest information on recommended objects, the user's interest information on video stream content, and the provider's interest information. At least one of the state information is to select a target provider from a preset provider set corresponding to the preset application program, wherein the preset provider set includes at least one candidate provider subset.
  • the target provider determination module is configured to be based on the user's location information, the user's interest information on candidate provider subsets, the user's interest information on recommended objects, the user's interest information on video stream content, and the provider's interest information. At least one of the status information, scoring each candidate provider in the preset provider set, and determining the target provider according to the scoring result.
  • the preset page display module 603 is configured to display the preset page corresponding to the preset recommended category according to the score result of the target provider, wherein the preset page of the target provider's preset service page entry Displayed in descending order of ratings.
  • the video stream carries a category identifier corresponding to the preset recommended category, and the category identifier is set by the publisher of the video stream.
  • the target provider determining module is configured to select a target provider matching the category identifier from the preset provider set corresponding to the preset application program.
  • the preset page includes aggregated pages of multiple target providers, and the aggregated page contains the entrances of multiple preset service pages respectively corresponding to the multiple target providers, and the multiple target providers
  • the provider is used to provide preset services for the recommended object, and the multiple candidate provider subsets to which the multiple target providers respectively belong are set by the publisher of the video stream.
  • the video stream push page includes a live video stream push page.
  • the device also includes: a first recommended object acquisition module, configured to determine the current recommended object that the anchor is explaining while displaying the preset page corresponding to the preset recommended category;
  • the preset display mode displays the entry of the preset service page of the target provider of the current recommendation object, and the second preset display mode displays the entry of the preset service page of the target provider of the preset recommendation object, Wherein, the first preset display mode is different from the second preset display mode.
  • FIG. 7 it shows a schematic structural diagram of an electronic device 700 suitable for implementing the embodiments of the present disclosure.
  • the electronic device 700 in the embodiment of the present disclosure may include but not limited to mobile phones, notebook computers, digital broadcast receivers, personal digital assistants (Personal Digital Assistant, PDA), tablet computers (PAD), portable multimedia players (Portable Media Player, PMP), mobile terminals such as vehicle-mounted terminals (eg, vehicle-mounted navigation terminals), and fixed terminals such as digital televisions (Television, TV), desktop computers, and the like.
  • PDA Personal Digital Assistant
  • PMP portable multimedia players
  • mobile terminals such as vehicle-mounted terminals (eg, vehicle-mounted navigation terminals), and fixed terminals such as digital televisions (Television, TV), desktop computers, and the like.
  • the electronic device 700 shown in FIG. 7 is only an example, and should not limit the functions and application scope of the embodiments of the present disclosure.
  • an electronic device 700 may include a processing device (such as a central processing unit, a graphics processing unit, etc.) 708 is loaded into a program in a random access memory (Random Access Memory, RAM) 703 to execute various appropriate actions and processes.
  • a processing device such as a central processing unit, a graphics processing unit, etc.
  • RAM Random Access Memory
  • various programs and data necessary for the operation of the electronic device 700 are also stored.
  • the processing device 701, ROM 702, and RAM 703 are connected to each other through a bus 704.
  • An input/output (Input/Output, I/O) interface 705 is also connected to the bus 704 .
  • an input device 706 including, for example, a touch screen, a touchpad, a keyboard, a mouse, a camera, a microphone, an accelerometer, a gyroscope, etc.; including, for example, a liquid crystal display (Liquid Crystal Display, LCD) , an output device 707 such as a speaker, a vibrator, etc.; a storage device 708 including, for example, a magnetic tape, a hard disk, etc.; and a communication device 709.
  • the communication means 709 may allow the electronic device 700 to communicate with other devices wirelessly or by wire to exchange data.
  • FIG. 7 shows electronic device 700 having various means, it is not a requirement to implement or possess all of the means shown. More or fewer means may alternatively be implemented or provided.
  • embodiments of the present disclosure include a computer program product, which includes a computer program carried on a non-transitory computer readable medium, where the computer program includes program code for executing the method shown in the flowchart.
  • the computer program may be downloaded and installed from a network via communication means 709, or from storage means 708, or from ROM 702.
  • the processing device 701 When the computer program is executed by the processing device 701, the above-mentioned functions defined in the methods of the embodiments of the present disclosure are performed.
  • the computer-readable medium mentioned above in the present disclosure may be a computer-readable signal medium or a computer-readable storage medium, or any combination of the above two.
  • a computer readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination thereof.
  • Examples of computer readable storage media may include, but are not limited to: electrical connections with one or more wires, portable computer disks, hard disks, RAM, ROM, Erasable Programmable Read-Only Memory (EPROM) or flash memory), optical fiber, portable compact disk read-only memory (Compact Disc Read-Only Memory, CD-ROM), optical storage device, magnetic storage device, or any suitable combination of the above.
  • a computer-readable storage medium may be any tangible medium that contains or stores a program that can be used by or in conjunction with an instruction execution system, apparatus, or device.
  • a computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier wave carrying computer-readable program code therein. Such propagated data signals may take many forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the foregoing.
  • a computer-readable signal medium may also be any computer-readable medium other than a computer-readable storage medium, which can transmit, propagate, or transmit a program for use by or in conjunction with an instruction execution system, apparatus, or device .
  • the program code contained on the computer readable medium can be transmitted by any appropriate medium, including but not limited to: electric wire, optical cable, radio frequency (Radio Frequency, RF), etc., or any suitable combination of the above.
  • the above-mentioned computer-readable medium may be included in the above-mentioned electronic device, or may exist independently without being incorporated into the electronic device.
  • the above-mentioned computer-readable medium carries one or more programs, and when the above-mentioned one or more programs are executed by the electronic device, the electronic device: displays the video that matches the preset recommended category on the video stream push page of the preset application program video stream; receiving a preset trigger operation acting on the video stream push page; in response to the preset trigger operation, displaying a preset page corresponding to the preset recommended category, wherein the preset page provides information for A preset service for a recommended object, where the recommended object belongs to the preset recommended category.
  • Computer program code for carrying out operations of the present disclosure may be written in one or more programming languages, or combinations thereof, including but not limited to object-oriented programming languages—such as Java, Smalltalk, C++, and Included are conventional procedural programming languages - such as the "C" language or similar programming languages.
  • the program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server.
  • the remote computer may be connected to the user's computer through any kind of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or it may be connected to an external computer such as use an Internet service provider to connect via the Internet).
  • LAN Local Area Network
  • WAN Wide Area Network
  • each block in a flowchart or block diagram may represent a module, program segment, or portion of code that contains one or more logical functions for implementing specified executable instructions.
  • the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or they may sometimes be executed in the reverse order, depending upon the functionality involved.
  • each block of the block diagrams and/or flowchart illustrations, and combinations of blocks in the block diagrams and/or flowchart illustrations can be implemented by a dedicated hardware-based system that performs the specified functions or operations , or may be implemented by a combination of dedicated hardware and computer instructions.
  • the modules involved in the embodiments described in the present disclosure may be implemented by software or by hardware.
  • the name of the module does not constitute a limitation of the module itself in one case, for example, the trigger operation receiving module may also be described as "a module that receives a preset trigger operation acting on the video streaming push page".
  • exemplary types of hardware logic components include: Field Programmable Gate Arrays (Field Programmable Gate Arrays, FPGAs), Application Specific Integrated Circuits (ASICs), Application Specific Standard Products (Application Specific Standard Parts, ASSP), System on Chip (System on Chip, SOC), Complex Programmable Logic Device (Complex Programmable Logic Device, CPLD) and so on.
  • a machine-readable medium may be a tangible medium that may contain or store a program for use by or in conjunction with an instruction execution system, apparatus, or device.
  • a machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium.
  • a machine-readable medium may include, but is not limited to, electronic, magnetic, optical, electromagnetic, infrared, or semiconductor systems, apparatus, or devices, or any suitable combination of the foregoing. Examples of machine-readable storage media would include one or more wire-based electrical connections, portable computer disks, hard drives, RAM, ROM, EPROM or flash memory, optical fibers, CD-ROMs, optical storage devices, magnetic storage devices, or Any suitable combination of the above.
  • a data interaction method including:
  • a preset page corresponding to the preset recommended category is displayed, wherein the preset page provides preset services for recommended objects, and the recommended object belongs to the preset recommended category .
  • the preset page includes an aggregated page of a target provider, the target provider is used to provide preset services for the recommended object, and the aggregated page includes presets of the target provider The entrance to the service page;
  • a target provider is selected from the preset provider set corresponding to the preset application program.
  • the selecting a target provider from the preset provider set corresponding to the preset application includes:
  • a target provider is selected from a preset provider set corresponding to the program, wherein the preset provider set includes at least one candidate provider subset.
  • At least one of the user's location information, the user's interest information on candidate provider subsets, the user's interest information on recommended objects, the user's interest information on video stream content, and the provider's status information select the target provider from the set of preset providers corresponding to the preset application, including:
  • the preset provider set Score each candidate provider in and determine the target provider according to the scoring result;
  • the displaying the preset page corresponding to the preset recommended category includes:
  • the preset page corresponding to the preset recommended category is displayed, wherein, the entry of the preset service page of the target provider in the preset page is performed according to the order of the score from high to low show.
  • the video stream carries a category identifier corresponding to the preset recommended category, and the category identifier is set by the publisher of the video stream;
  • the selecting the target provider from the preset provider set corresponding to the preset application includes:
  • a target provider matching the category identifier is selected from the preset provider set corresponding to the preset application program.
  • the preset page includes aggregated pages of multiple target providers, and the aggregated page contains the entrances of multiple preset service pages respectively corresponding to the multiple target providers, and the multiple target providers
  • the provider is used to provide preset services for the recommended object, and the multiple candidate provider subsets to which the multiple target providers respectively belong are set by the publisher of the video stream.
  • the video stream push page includes a live video stream push page
  • the entrance of the preset service page of the target provider of the current recommendation object is displayed in the first preset display mode, and the target provider of the preset recommendation object is displayed in the second preset display mode
  • the entrance of the preset service page is displayed, wherein the first preset display mode is different from the second preset display mode.
  • a data interaction device including:
  • the video stream display module is configured to display video streams matching the preset recommended categories on the video stream push page of the preset application
  • the trigger operation receiving module is configured to receive a preset trigger operation acting on the video stream push page
  • the preset page display module is configured to display a preset page corresponding to the preset recommended category in response to the preset trigger operation, wherein the preset page provides preset services for recommended objects, and the recommended The object belongs to the preset recommended category.

Landscapes

  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Finance (AREA)
  • Accounting & Taxation (AREA)
  • Theoretical Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Physics & Mathematics (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • General Engineering & Computer Science (AREA)
  • Human Computer Interaction (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

本文公开了数据交互方法、装置、设备及存储介质。该数据交互方法包括：在预设应用程序的视频流推送页面中展示匹配预设推荐品类的视频流；接收作用于视频流推送页面的预设触发操作；响应于预设触发操作，显示预设推荐品类对应的预设页面，其中，预设页面中提供针对推荐对象的预设服务，推荐对象属于预设推荐品类。

Description

数据交互方法、装置、设备及存储介质
本申请要求在2021年08月11日提交中国专利局、申请号为202110921114.X的中国专利申请的优先权，该申请的全部内容通过引用结合在本申请中。
技术领域
本公开涉及互联网技术领域，例如涉及数据交互方法、装置、设备及存储介质。
背景技术
随着信息技术的快速发展以及移动互联网的普及，应用程序能够为用户提供的网络信息越来越多，一般在用户没有明确的搜索意图的情况下，应用程序可以通过推送视频流的方式向用户推荐信息。
视频流中包含的内容种类繁多，其中一种是向查看视频流的用户推送推荐对象，这里的推荐对象例如可以包括一个商家或店铺提供的有形的商品或者特定的服务等。当用户看到自己感兴趣的推荐对象时，可以通过在当前的视频流展示页面输入操作来查看推荐对象的相关信息或进行下单等操作等。然而，上述交互方式比较固化，灵活性差，需要改进。
发明内容
本公开提供了数据交互方法、装置、存储介质及设备，可以优化数据交互方案。
本公开提供了一种数据交互方法，包括：
在预设应用程序的视频流推送页面中展示匹配预设推荐品类的视频流；
接收作用于所述视频流推送页面的预设触发操作；
响应于所述预设触发操作，显示所述预设推荐品类对应的预设页面，其中，所述预设页面中提供针对推荐对象的预设服务，所述推荐对象属于所述预设推荐品类。
本公开提供了一种数据交互装置，包括：
视频流展示模块，设置为在预设应用程序的视频流推送页面中展示匹配预设推荐品类的视频流；
触发操作接收模块，设置为接收作用于所述视频流推送页面的预设触发操 作；
预设页面显示模块，设置为响应于所述预设触发操作，显示所述预设推荐品类对应的预设页面，其中，所述预设页面中提供针对推荐对象的预设服务，所述推荐对象属于所述预设推荐品类。
本公开提供了一种计算机可读存储介质，其上存储有计算机程序，该程序被处理器执行时实现上述的数据交互方法。
本公开提供了一种电子设备，包括存储器、处理器及存储在存储器上并可在处理器上运行的计算机程序，所述处理器执行所述计算机程序时实现上述的数据交互方法。
附图说明
图1为本公开实施例提供的一种数据交互方法的流程示意图；
图2为本公开实施例提供的另一种数据交互方法的流程示意图；
图3为本公开实施例提供的一种交互过程的页面示意图；
图4为本公开实施例提供的又一种数据交互方法的流程示意图；
图5为本公开实施例提供的另一种交互过程的页面示意图；
图6为本公开实施例提供的一种数据交互装置的结构框图；
图7为本公开实施例提供的一种电子设备的结构框图。
具体实施方式
下面将参照附图描述本公开的实施例。虽然附图中显示了本公开的一些实施例，然而本公开可以通过多种形式来实现，提供这些实施例是为了理解本公开。本公开的附图及实施例仅用于示例性作用。
本公开的方法实施方式中记载的多个步骤可以按照不同的顺序执行，和/或并行执行。此外，方法实施方式可以包括附加的步骤和/或省略执行示出的步骤。本公开的范围在此方面不受限制。
本文使用的术语“包括”及其变形是开放性包括，即“包括但不限于”。术语“基于”是“至少部分地基于”。术语“一个实施例”表示“至少一个实施例”；术语“另一实施例”表示“至少一个另外的实施例”；术语“一些实施例”表示“至少一些实施例”。其他术语的相关定义将在下文描述中给出。
本公开中提及的“第一”、“第二”等概念仅用于对不同的装置、模块或单元进行区分，并非用于限定这些装置、模块或单元所执行的功能的顺序或者相互依 存关系。
本公开中提及的“一个”、“多个”的修饰是示意性而非限制性的，本领域技术人员应当理解，除非在上下文另有指出，否则应该理解为“一个或多个”。
本公开实施方式中的多个装置之间所交互的消息或者信息的名称仅用于说明性的目的，而并不是用于对这些消息或信息的范围进行限制。
下述实施例中，每个实施例中同时提供了可选特征和示例，实施例中记载的多个特征可进行组合，形成多个可选方案，不应将每个编号的实施例仅视为一个技术方案。
图1为本公开实施例提供的一种数据交互方法的流程示意图，该方法可以由数据交互装置执行，其中该装置可由软件和/或硬件实现，一般可集成在电子设备中。所述电子设备可以为手机、智能手表、平板电脑以及个人数字助理等移动设备；也可为台式计算机等其他设备。如图1所示，该方法包括：
步骤101、在预设应用程序的视频流推送页面中展示匹配预设推荐品类的视频流。
本公开实施例中，对预设应用程序的类型不做限定，例如预设应用程序可以是短视频应用程序或直播应用程序等，还可以是其他类型的应用程序。预设应用程序具有视频流推送功能，所述视频流可以包括直播视频流或短视频的视频流等等，视频流的来源和推送机制等可以由预设应用程序根据实际需求设定。一般的，视频流可以由登录预设应用程序的用户发布，也可以由预设应用程序对应的平台发布。
示例性的，推荐品类可以理解为推荐对象的种类或类别，本实施例对品类的划分方式不做限定，一般的，属于同一推荐品类的推荐对象可以是相互关联的或者可以是能够相互替代的。推荐对象可以包括商品或者服务等，例如推荐对象可以是一个商家或店铺提供的有形的商品或者特定的服务，商家或店铺可以称为推荐对象的提供方。其中，商品可包括食品、鲜花、药品、化妆品或日用品等；服务可包括保洁服务、维修服务或安装服务等。为了便于理解，下文中部分内容将以推荐对象为商品，提供方为店铺进行示意性说明。预设推荐品类可以理解为想要借助视频流实现推荐或推广的品类。
示例性的，匹配预设推荐品类可以理解为视频流中包含与预设推荐品类相关的信息。视频流中的视频内容可以包括属于预设推荐品类的推荐对象的相关信息，相关信息可以包括如推荐对象的语音讲解、图文讲解或视频讲解等。例如，视频流为视频直播流，预设推荐品类为烧烤，属于烧烤类的推荐对象例如可以包括烤羊腿，视频直播流中可以包含主播试吃烤羊腿的实时画面以及主播 对烤羊腿的讲解等；又如，视频流为短视频的视频流，预设推荐品类为口红，属于口红类的推荐对象例如可以包括石榴红色号的口红，短视频中可以包含短视频作者试用该色号口红的视频画面以及短视频作者对该色号口红的讲解等。
示例性的，预设推荐品类可以由视频流的发布者来设定，本实施例对设定方式不做限定，例如可以自定义品类名称，还可以从预设应用程序提供的推荐品类库中进行选择。
示例性的，预设推荐品类也可以由预设应用程序对视频流中的内容进行识别得到，本实施例对识别方式不做限定。例如，可以对视频流中除人物以外的主体进行图像截取，并利用预先训练的神经网络模型对所截取的图像进行目标识别，进而确定对应的预设推荐品类。
步骤102、接收作用于所述视频流推送页面的预设触发操作。
本公开实施例中，对预设触发操作的形式不做限定，例如预设触发操作可以是点击、双击、长按或滑动等。电子设备可以根据预设触发操作对应的输入方式来接收预设触发操作，并对预设触发操作进行识别。
一实施例中，可以在视频流推送页面中显示预设控件，预设控件可以理解为用于触发显示后文所述的预设页面的控件，本实施例对预设控件存在形式以及显示位置等不做限定。一般的，视频流推送页面可以包含一些供用户输入交互操作的控件，可以将原有控件复用为预设控件，也可在原有控件基础上新增预设控件。用户可以在预设控件上输入预设触发操作，本步骤可以是接收作用于所述预设控件的预设触发操作。
步骤103、响应于所述预设触发操作，显示所述预设推荐品类对应的预设页面，其中，所述预设页面中提供针对推荐对象的预设服务，所述推荐对象属于所述预设推荐品类。
本公开实施例中，预设页面可以是预设应用程序的原生页面，也可以是预设应用程序关联的小程序的页面，本实施例对页面形式不做限定。在确定接收到作用于视频流推送页面的预设触发操作后，可对预设触发操作进行响应，响应方式可以包括显示预设推荐品类对应的预设页面。在预设页面中，可以提供针对推荐对象的预设服务，推荐对象属于预设推荐品类，推荐对象的数量可以是一个或多个，可以预先设置，也可根据实际情况动态确定。如上述举例，预设推荐品类为烧烤，推荐对象可包括不同店铺提供的烤羊腿，还可包括羊肉串、烤扇贝或烤豆角等等；预设推荐品类为口红，推荐对象可包括不同品牌提供的石榴红色号的口红，还可包括其他色号的口红或者具有特殊功能的口红，如具备防晒功能的口红等等。
示例性的，预设服务可包括即时配送服务、预定服务、优惠信息提供服务、团购服务或快递邮寄服务等等。其中，即时配送服务可以理解为响应于用户的服务请求，在短时间内向用户提供的配送推荐对象的服务，也可理解为外卖服务，这里的外卖可以从广义层面理解，通过外出的方式提供商品和服务均可理解为外卖。上述短时间可以包括立即送出，也可包括在预约时间内送达。若推荐对象对应的提供方支持预约配送，例如可支持预约未来1天或几天内送达，则可以在用户指定的预约时间提供配送服务，更加灵活地满足用户的需求。以直播场景为例，用户可以采用立即下单并预约配送的方式锁定推荐对象的优惠价格，并在自己方便的时间接受推荐对象的配送服务。即时配送服务可以由推荐对象的提供方提供，也可以由预设应用程序对应的平台提供，本实施例对此不做限定。对于推荐对象为有形的商品的情况，可以由商家负责将商品运送到用户处，或者由预设应用程序对应的平台负责到商家取到商品后，再将商品运送到用户处；对于推荐对象为特定的服务的情况，可以由商家分配专人外出至用户处为用户提供相应服务。
本公开实施例中，对预设页面所显示的内容不做限定。示例性的，预设页面中可以包括推荐对象对应的预设服务申请入口，用户可以通过该申请入口对预设服务进行申请，例如下单，还可针对预设服务进行其他相关操作，如设置收货地址、选择支付方式以及支付订单等，在下单后，还可查看订单状态、查看订单信息、取消订单、申请退款以及联系提供方等。示例性的，预设页面中还可以包括预设推荐品类对应的目标提供方的预设服务页面的入口等。
本公开实施例中提供的数据交互方案，在预设应用程序的视频流推送页面中展示匹配预设推荐品类的视频流，接收作用于视频流推送页面的预设触发操作，响应于预设触发操作，显示预设推荐品类对应的预设页面，其中，预设页面中提供针对推荐对象的预设服务，推荐对象属于预设推荐品类。通过采用上述技术方案，在推送的视频流中，以品类为单位进行相关推荐对象的推荐，在用户观看匹配预设推荐品类的视频流的过程中，若对预设推荐品类感兴趣，则可通过在视频流推送页面输入触发操作的方式，进入提供针对属于预设推荐品类的推荐对象的预设服务，提高同品类下的不同推荐对象被推荐给用户的概率，相比于相关技术中仅针对特定品牌特定店铺的特定商品的推荐方式来说，也能够丰富用户的选择范围，推荐方式更加灵活，基于视频流的交互形式更加多样化，提升交互效果，丰富应用程序功能，此外，还可提高预设应用程序的流量效率，进而提高对应平台或服务器等相关资源的利用率。
在一些实施例中，所述预设页面包括目标提供方的聚合页面，所述目标提供方用于提供针对所述推荐对象的预设服务，所述聚合页面内包含所述目标提供方的预设服务页面的入口；其中，在所述显示所述预设推荐品类对应的预设 页面之前，还包括：从所述预设应用程序对应的预设提供方集合中选择目标提供方。这样设置的好处在于，可以由预设应用程序自动为用户选择合适的目标提供方，并在聚合页面内显示目标提供方的预设服务页面的入口，方便用户根据个人喜好触发相应的入口，以便获得相应的预设服务。其中，预设应用程序对应的预设提供方集合，可以理解为预设应用程序对应的平台预先设置的一定数量的提供方构成的集合，例如可以包括一个城市内能够与平台进行对接的店铺。
一般的，所选的目标提供方可以是多个，若当前满足预设选择条件的提供方不存在多个时，目标提供方也可以是一个或0个。例如，预设服务为即时配送服务，而用户所在位置比较偏僻，不存在满足配送要求的店铺时，目标提供方可以是0个，此时可以对用户进行提示，如提示更换收货地址等。目标提供方为多个时，聚合页面内包含多个目标提供方分别对应的多个预设服务页面的入口，用户可以根据个人需求进行选择。
在一些实施例中，从所述预设应用程序对应的预设提供方集合中选择目标提供方，包括：根据用户的位置信息、用户对候选提供方子集合的兴趣信息、用户对推荐对象的兴趣信息、用户对视频流内容的兴趣信息以及提供方的状态信息中的至少一个，从所述预设应用程序对应的预设提供方集合中选择目标提供方，其中，所述预设提供方集合中包括至少一个候选提供方子集合。这样设置的好处在于，可以准确地选择目标提供方，更加贴合用户的实际需求。
示例性的，用户的位置信息可包括定位信息或配送地址信息等，用户的定位信息可以在用户的授权下通过全球定位系统(Global Positioning System，GPS)定位等方式获取，配送地址信息可以根据用户的输入确定或者根据用户的历史配送目的地信息确定。可以根据用户的位置信息确定用户与每个提供方之间距离，进而可以筛选出处于服务范围内的提供方，或者距离用户更近的提供方。
示例性的，对于一些提供方来说，可能属于一个提供方组织，例如一些店铺是同属于一个品牌的，可以是一品牌的加盟店、总店或分店等。预设提供方集合中包括至少一个候选提供方子集合，一个候选提供方子集合中可以包含相同品牌下的不同店铺。对于同一个品类来说，用户对不同品牌的感兴趣程度可能是不同的，因此，可以根据用户对候选提供方子集合的兴趣信息选择用户更加感兴趣的候选提供方子集合中的提供方作为目标提供方。
示例性的，用户对视频流内容的兴趣信息可包括用户对视频流中的内容的感兴趣程度，若感兴趣程度较高，可多推荐一些目标提供方，若感兴趣程度较低，可少推荐一些目标提供方。
示例性的，提供方的状态信息例如可包括提供方当前是否处于正常服务状 态，正常服务状态可包括如营业中或接受预定等状态，相对应的，异常服务状态例如可包括暂停营业或休息中暂停服务等。此外，还可包括如繁忙程度等，对于对时效性要求较高的服务，如即时配送服务，若店铺目前比较繁忙，可能无法及时接单，可能会影响服务质量，也可作为确定目标提供方时考虑的因素。
一实施例中，可以基于上述中至少两项来进行目标提供方的选择，从而可以从多个维度进行评估，选出更加适合当前用户的目标提供方。选择哪几项可以根据预设服务的类型进行设定。
所确定的多个目标提供方中，可以包含同一组织下的不同提供方，也可以是任意两个目标提供方均属于不同组织。一实施例中，先确定目标提供方组织，也即目标候选提供方子集合，再针对目标候选提供方子集合确定相应的一个或多个目标提供方。
在一些实施例中，可根据用户的位置信息、用户对候选提供方子集合的兴趣信息、用户对推荐对象的兴趣信息、用户对视频流内容的兴趣信息以及提供方的状态信息中的至少一个，对预设提供方集合中的每个候选提供方进行评分，并根据评分结果确定目标提供方。例如，可以将评分大于分数阈值的候选提供方确定为目标提供方，或者将评分排名高于预设排名的候选提供方确定为目标提供方等。本实施例对评分规则不做限定，对于存在多个评分项目的情况，可以设置不同的权重系数，以得到更合理的评分。
所述显示所述预设推荐品类对应的预设页面，包括：根据所述目标提供方的评分结果显示所述预设推荐品类对应的预设页面，其中，所述预设页面中的目标提供方的预设服务页面的入口按照评分由高至低的顺序进行显示。这样设置的好处在于，按照评分顺序进行入口的显示，可以为用户的选择提供有价值的参考，帮助用户快速选择满意的目标提供方。
在一些实施例中，所述视频流中携带有所述预设推荐品类对应的品类标识，所述品类标识由所述视频流对应的发布者设定；其中，所述从所述预设应用程序对应的预设提供方集合中选择目标提供方，包括：从所述预设应用程序对应的预设提供方集合中选择与所述品类标识相匹配的目标提供方。这样设置的好处在于，发布者在对视频流进行发布之前，可以自主选择想要进行推荐的预设推荐品类，使得自己的讲解或视频流的制作过程更加有针对性，提升推荐效果。一实施例中，预设应用程序可以向发布者提供品类标识列表，由发布者从该列表中选择品类标识。预设应用程序中可以维护品类标识和提供方之间的对应关系，从而在根据上述至少一个信息确定目标提供方的过程中，可以快速地根据品类标识定位到相应的提供方。
在一些实施例中，所述预设页面包括多个目标提供方的聚合页面，所述聚 合页面内包含所述多个目标提供方分别对应的多个预设服务页面的入口，所述多个目标提供方用于提供针对所述推荐对象的预设服务，所述多个目标提供方分别所属的多个候选提供方子集合由所述视频流的发布者设定。这样设置的好处在于，可以允许发布者根据预设推荐品类自主地选择想要进行推荐的多个目标组织，这种情况下，目标组织一般是经过发布者严格考察筛选过的，更有利于保证推荐对象的质量，且视频流中的内容更有针对性，方便用户深度了解预设推荐品类的详细信息。
在一些实施例中，所述视频流推送页面包括直播视频流推送页面；其中，在显示所述预设推荐品类对应的预设页面的同时，还包括：确定主播正在讲解的当前推荐对象；在所述预设页面中采用第一预设显示方式对所述当前推荐对象的目标提供方的预设服务页面的入口进行显示，采用第二预设显示方式对预设推荐对象的目标提供方的预设服务页面的入口进行显示，其中，所述第一预设显示方式与所述第二预设显示方式不同，预设推荐对象包括预设页面中除当前推荐对象之外的推荐对象。这样设置的好处在于，主播可以针对属于预设推荐品类的不同目标提供方的不同推荐对象进行分别讲解，方便用户进行横向对比，针对当前正在讲解的推荐对象，进行差异化显示，方便用户快速准确地定位到对应的目标提供方对应的预设服务页面的入口，进而获取相应的预设服务。差异化显示可以理解为与预设页面中的剩余目标提供方对应的预设服务页面的入口的显示方式不同，例如，可将当前推荐对象的目标提供方对应的预设服务页面的入口置顶显示，还可增加如“正在讲解”的提示信息，还可采用不同于其他入口的背景色等。
图2为本公开实施例提供的另一种数据交互方法的流程示意图，本公开实施例以上述实施例中的方案为基础进行说明，以短视频推荐场景提供即时配送服务为例，该方法包括如下步骤：
步骤201、确定短视频应用的短视频推送页面中即将展示的目标短视频。
示例性的，对于需要切换视频作者的短视频推荐场景，可以按照短视频的推荐算法来确定目标短视频；对于用户主动选择待播放的短视频的情况，如用户在一个视频作者的个人主页中选择一个短视频作品，则可以根据用户的选择确定目标短视频。
步骤202、在短视频推送页面中展示匹配目标商品品类的目标短视频和预设控件，其中，目标短视频中携带有目标商品品类对应的目标品类标识，目标品类标识由目标短视频对应的发布者在发布目标短视频前进行设定。
示例性的，短视频作者在拍摄短视频前、拍摄短视频过程中或拍摄完毕发布前，可以选择需要进行推荐或带货的商品品类，如家常菜、奶茶、小龙虾或 烤串等。一实施例中，短视频应用可以为短视频作者提供品类列表，便于短视频作者快速进行选择，也可支持自定义输入。在设定目标商品品类后，短视频作者可以不需要选择商品品牌或店铺，发布短视频即可。
示例性的，当用户浏览到匹配目标商品品类的目标短视频时，短视频应用可以在短视频推送页面中展示预设控件，该预设控件可以用于向用户表示当前播放的目标短视频可以支持商品的即时配送服务。一实施例中，在预设控件的预设范围内显示即时配送服务提示信息。
示例性的，目标商品品类为家常菜，图3为本公开实施例提供的一种交互过程的页面示意图，如图3所示，短视频推送页面301中的短视频内容为视频作者对属于家常菜品类的红烧鱼的讲解，可以显示预设控件302，并在预设控件302右侧显示目标商品品类为“家常菜”以及“外卖到家”字样的即时配送服务提示信息，用户可以通过触发预设控件302来实现跳转至店铺的聚合页面。
步骤203、接收作用于预设控件的预设触发操作。
步骤204、根据用户的位置信息、用户对商品品牌的兴趣信息、用户对商品的兴趣信息、用户对短视频内容的兴趣信息以及店铺的状态信息，对短视频应用程序对应的预设店铺集合中的与目标品类标识相匹配的候选店铺进行评分。
示例性的，可先根据目标品类标识从预设店铺集合中筛选出可提供目标商品品类的商品的即时配送服务的候选店铺，针对每个候选店铺，将上述多个信息输入至预先训练的神经网络模型中，根据模型输出结果，确定对应的候选店铺的评分。
步骤205、根据评分结果确定目标店铺。
一实施例中，步骤204和步骤205也可以在步骤203之前执行，也即提前确定目标店铺，以便提高预设触发操作的响应速度，还可提前预加载聚合页面，提高交互效率。
步骤206、响应于预设触发操作，显示目标店铺的聚合页面，聚合页面内包含目标店铺的即时配送服务页面的入口，且入口按照对应评分由高至低的顺序进行显示，即时配送服务页面用于提供针对属于目标商品品类的目标商品的即时配送服务。
如图3所示，当用户点击预设控件302后，进入目标店铺的聚合页面303。假设目标店铺有3个，鉴于聚合页面的显示空间可能受到电子设备屏幕尺寸的限制，可以先在聚合页面中显示部分目标店铺的即时配送服务页面的入口，可通过上下滑动或左右滑动等方式切换至其他目标店铺对应的入口。如图3所示，聚合页面303中显示了2个目标店铺的即时配送服务页面的入口，可分别记为 第一入口304和第二入口305。在入口处，可以显示目标店铺下的预设数量的备选商品，例如可以是店铺的热卖菜品，图中示出的3个热卖菜品作为备选商品。
步骤207、基于聚合页面接收用户输入的针对目标入口的触发操作。
如图3所示，两家店铺均可提供家常菜品类的商品的即使配送服务，用户可根据个人喜好，选择目标入口，例如用户更喜欢“妈妈家常菜”这个店铺，因此，可以针对第一入口304输入触发操作，也即此时目标入口为第一入口304。一实施例中，针对目标入口的触发操作可以作用于所显示的备选菜品(也即备选推荐对象)上，被选中的备选菜品可以记为目标备选菜品(也即目标备选推荐对象)。
步骤208、响应于针对目标入口的触发操作，进入目标入口对应的目标店铺的即时配送服务页面。
如图3所示，用户点击第一入口304后，可以进入对应的目标店铺的即时配送服务页面。一实施例中，因为用户在聚合页面中选择了宫保鸡丁，因此，目标备选菜品为宫保鸡丁，可采用预设显示方式对目标备选菜品对应的即时配送服务申请入口306进行差异化显示，预设显示方式可以是置顶显示并变更入口背景颜色。
步骤209、基于即时配送服务页面接收用户操作，并根据操作结果执行即时配送服务的相关操作。
示例性的，用户完成下单后，可以向目标店铺侧推送相关订单信息，由目标店铺进行相关菜品的制作等，以向用户提供菜品外卖服务。此外，用户还可以在短视频应用中进行查看订单信息、联系店家以及联系配送员等相关操作。
本公开实施例提供的数据交互方法，可应用于短视频推送场景，短视频作者可以自主设定讲解的商品品类，并发布内容素材与该商品品类匹配的短视频，用户观看短视频并触发预设控件后，短视频应用可自动从平台的商品库中识别出用户可能感兴趣的店铺和商品，并显示包含多个商铺的相关服务服务页面入口的聚合页面，品牌、店铺以及价格等维度的丰富度可以大大提升，为用户提供更多的选择，基于短视频的交互形式更加多样化，提升交互效果，且可以扩大受众面，提高商品推荐效率，当短视频数量达到一定规模后，对应相同商品品类的短视频之间可以形成协同效应，提高流量效率，进而提高短视频平台或短视频应用后端服务器等相关资源的利用率。
在上述实施例基础上，短视频也可替换为直播流，可以根据直播流推送页面的特点设计相应的预设控件，其他交互逻辑和页面设计可以类似，此处不再赘述。
图4为本公开实施例提供的又一种数据交互方法的流程示意图，本公开实施例以上述实施例中的方案为基础进行说明，以视频直播场景为例场景提供即时配送服务为例，该方法包括如下步骤：
步骤401、确定直播应用的直播流推送页面中即将展示的目标直播流。
示例性的，对于需要切换直播间的情况，可以按照直播流的推送算法来确定目标直播间，进而确定目标直播间中即将播放的目标直播流；对于同一直播间来说，可以根据主播侧的操作来确定主播即将讲解的商品品类，进而确定对应的目标直播流。
步骤402、在直播流推送页面中展示匹配目标商品品类的目标直播流和预设控件。
示例性的，主播在开播前，可以选择需要进行推荐或带货的商品品类。一实施例中，直播应用可以为主播提供品类列表，便于主播快速进行选择，也可支持自定义输入。在设定目标商品品类后，主播可以继续设定与所选品类相匹配的需要进行推荐或带货的多个商品品牌。一实施例中，可以预先根据主播的选择生成预设推荐品类(预设商品品类)对应的多个目标提供方(目标店铺)的聚合页面，聚合页面内包含多个目标提供方的预设服务页面的入口，可支持主播对多个入口的顺序进行调整，对于目标提供方属于目标组织的情况，目标提供方可以是目标组织中的任意一个提供方，设置完成的聚合页面可以与预设控件被触发后显示的聚合页面相匹配，例如，主播设置的聚合页面中的目标提供方所属的目标组织的排列顺序与用户侧显示的聚合页面中的目标提供方所属的目标组织的排列顺序一致，但相同目标组织在两个聚合页面中分别对应的店铺可能不同例如，主播选择商品品牌A，生成的聚合页面中显示商品品牌A下的店铺a的即时配送服务页面的入口，用户观看直播过程中触发预设控件后所显示的聚合页面中可能显示商品品牌A下的店铺b的即时配送服务页面的入口，原因可能在于店铺b对于用户来说距离更近。
示例性的，当用户浏览到匹配目标商品品类的目标直播流时，直播应用可以在直播流推送页面中展示预设控件，该预设控件可以用于向用户表示当前直播流可以支持商品的即时配送服务。
示例性的，预设控件可以是设定样式的图标，如雪花样式，也可以是目标商品对应的讲解卡片等。图5为本公开实施例提供的另一种交互过程的页面示意图，如图5所示，直播流推送页面501中，主播正在讲解属于家常菜品类的红烧鱼，可以显示第一预设控件502和第二预设控件503，第二预设控件503可以是红烧鱼的讲解卡片，用户可以通过触发第一预设控件502和第二预设控件503中的任意一个控件来实现跳转至聚合页面。
步骤403、接收作用于预设控件的预设触发操作。
步骤404、获取用户的位置信息，并根据位置信息确定主播所选的目标品牌对应的目标店铺。
示例性的，主播在开播前设定了多个目标品牌，此时，可以根据用户所在位置，将距离用户最近的目标品牌下的店铺确定为目标店铺，方便用户能够更快地得到目标店铺配送的商品。
步骤405、响应于预设触发操作，显示主播预先配置的目标店铺的聚合页面，聚合页面内包含目标店铺的即时配送服务页面的入口，即时配送服务页面用于提供针对属于目标商品品类的目标商品的即时配送服务。
如图5所示，当用户点击预设控件502后，进入目标店铺的聚合页面504聚合页面504中显示了2个目标店铺的即时配送服务页面的入口，在入口处，可以显示目标店铺下的预设数量的备选商品，例如可以是店铺的热卖菜品，图中示出的3个热卖菜品作为备选商品。
步骤406、获取主播当前讲解的第一商品。
示例性的，假设主播正在讲解的第一商品为“妈妈家常菜”店铺中的妈妈红烧鱼。
步骤407、在聚合页面中采用预设显示方式对第一商品的目标店铺对应的即时配送服务页面的入口进行差异化显示。
如图5所示，正在讲解的第一商品对应的目标店铺为妈妈家常菜店铺，因此，可以对该店铺的即时配送服务页面的入口进行背景色变更，同时在第一商品下方显示“正在讲解”的字样。方便用户快速定位到主播正在讲解的商品，更深入的了解商品细节，从而更准确地选择自己喜欢的店铺或商品。
步骤408、基于聚合页面接收用户输入的针对目标入口的触发操作。
步骤409、响应于针对目标入口的触发操作，进入目标入口对应的目标店铺的即时配送服务页面。
步骤410、基于即时配送服务页面接收用户操作，并根据操作结果执行即时配送服务的相关操作。
本公开实施例提供的数据交互方法，可应用于视频直播场景，主播在开播之前，可以选择需要进行推荐或带货的商品品类，然后继续设定与所选品类相匹配的多个商品品牌，在直播过程中，针对所选商品品类进行集中讲解，当用户对该品类感兴趣时，可以通过触发预设控件的方式进入多个商铺对应的聚合页面，且聚合页面中能够实时显示主播当前正在讲解的商铺和商品，帮助用户 从多个店铺中选择自己喜欢的商品，基于视频直播的交互形式更加多样化，提升交互效果，且可以扩大受众面，提高商品推荐效率，提高流量效率，进而提高直播平台或直播应用后端服务器等相关资源的利用率。
图6为本公开实施例提供的一种数据交互装置的结构框图，该装置可由软件和/或硬件实现，一般可集成在电子设备中，可通过执行数据交互方法来进行数据交互。如图6所示，该装置包括：
视频流展示模块601，设置为在预设应用程序的视频流推送页面中展示匹配预设推荐品类的视频流；触发操作接收模块602，设置为接收作用于所述视频流推送页面的预设触发操作；预设页面显示模块603，设置为响应于所述预设触发操作，显示所述预设推荐品类对应的预设页面，其中，所述预设页面中提供针对推荐对象的预设服务，所述推荐对象属于所述预设推荐品类。
本公开实施例中提供的数据交互装置，在推送的视频流中，以品类为单位进行相关推荐对象的推荐，在用户观看匹配预设推荐品类的视频流的过程中，若对预设推荐品类感兴趣，则可通过在视频流推送页面输入触发操作的方式，进入提供针对属于预设推荐品类的推荐对象的预设服务，提高同品类下的不同推荐对象被推荐给用户的概率，也能够丰富用户的选择范围，推荐方式更加灵活，数据交互形式更加多样化，提升交互效果，丰富应用程序功能，此外，还可提高预设应用程序的流量效率，进而提高对应平台或服务器等相关资源的利用率。
一实施例中，所述预设页面包括目标提供方的聚合页面，所述目标提供方用于提供针对所述推荐对象的预设服务，所述聚合页面内包含所述目标提供方的预设服务页面的入口。所述装置还包括：目标提供方确定模块，设置为在所述显示所述预设推荐品类对应的预设页面之前，从所述预设应用程序对应的预设提供方集合中选择目标提供方。
一实施例中，目标提供方确定模块，设置为根据用户的位置信息、用户对候选提供方子集合的兴趣信息、用户对推荐对象的兴趣信息、用户对视频流内容的兴趣信息以及提供方的状态信息中的至少一个，从所述预设应用程序对应的预设提供方集合中选择目标提供方，其中，所述预设提供方集合中包括至少一个候选提供方子集合。
一实施例中，目标提供方确定模块，设置为根据用户的位置信息、用户对候选提供方子集合的兴趣信息、用户对推荐对象的兴趣信息、用户对视频流内容的兴趣信息以及提供方的状态信息中的至少一个，对预设提供方集合中的每个候选提供方进行评分，并根据评分结果确定目标提供方。预设页面显示模块603，设置为根据所述目标提供方的评分结果显示所述预设推荐品类对应的预设 页面，其中，所述预设页面中的目标提供方的预设服务页面的入口按照评分由高至低的顺序进行显示。
一实施例中，所述视频流中携带有所述预设推荐品类对应的品类标识，所述品类标识由所述视频流的发布者设定。其中，目标提供方确定模块，设置为从所述预设应用程序对应的预设提供方集合中选择与所述品类标识相匹配的目标提供方。
一实施例中，所述预设页面包括多个目标提供方的聚合页面，所述聚合页面内包含所述多个目标提供方分别对应的多个预设服务页面的入口，所述多个目标提供方用于提供针对所述推荐对象的预设服务，所述多个目标提供方分别所属的多个候选提供方子集合由所述视频流的发布者设定。
一实施例中，所述视频流推送页面包括直播视频流推送页面。所述装置还包括：第一推荐对象获取模块，设置为在显示所述预设推荐品类对应的预设页面的同时，确定主播正在讲解的当前推荐对象；在所述预设页面中采用第一预设显示方式对所述当前推荐对象的目标提供方的预设服务页面的入口进行显示，采用第二预设显示方式对预设推荐对象的目标提供方的预设服务页面的入口进行显示，其中，所述第一预设显示方式与所述第二预设显示方式不同。
下面参考图7，其示出了适于用来实现本公开实施例的电子设备700的结构示意图。本公开实施例中的电子设备700可以包括但不限于诸如移动电话、笔记本电脑、数字广播接收器、个人数字助理(Personal Digital Assistant，PDA)、平板电脑(PAD)、便携式多媒体播放器(Portable Media Player，PMP)、车载终端(例如车载导航终端)等等的移动终端以及诸如数字电视(Television，TV)、台式计算机等等的固定终端。图7示出的电子设备700仅仅是一个示例，不应对本公开实施例的功能和使用范围带来任何限制。
如图7所示，电子设备700可以包括处理装置(例如中央处理器、图形处理器等)701，其可以根据存储在只读存储器(Read-Only Memory，ROM)702中的程序或者从存储装置708加载到随机访问存储器(Random Access Memory，RAM)703中的程序而执行多种适当的动作和处理。在RAM 703中，还存储有电子设备700操作所需的多种程序和数据。处理装置701、ROM 702以及RAM 703通过总线704彼此相连。输入/输出(Input/Output，I/O)接口705也连接至总线704。
通常，以下装置可以连接至I/O接口705：包括例如触摸屏、触摸板、键盘、鼠标、摄像头、麦克风、加速度计、陀螺仪等的输入装置706；包括例如液晶显示器(Liquid Crystal Display，LCD)、扬声器、振动器等的输出装置707；包括例如磁带、硬盘等的存储装置708；以及通信装置709。通信装置709可以允许 电子设备700与其他设备进行无线或有线通信以交换数据。虽然图7示出了具有多种装置的电子设备700，并不要求实施或具备所有示出的装置。可以替代地实施或具备更多或更少的装置。
根据本公开的实施例，上文参考流程图描述的过程可以被实现为计算机软件程序。例如，本公开的实施例包括一种计算机程序产品，其包括承载在非暂态计算机可读介质上的计算机程序，该计算机程序包含用于执行流程图所示的方法的程序代码。在这样的实施例中，该计算机程序可以通过通信装置709从网络上被下载和安装，或者从存储装置708被安装，或者从ROM 702被安装。在该计算机程序被处理装置701执行时，执行本公开实施例的方法中限定的上述功能。
本公开上述的计算机可读介质可以是计算机可读信号介质或者计算机可读存储介质或者是上述两者的任意组合。计算机可读存储介质例如可以是——但不限于——电、磁、光、电磁、红外线、或半导体的系统、装置或器件，或者任意以上的组合。计算机可读存储介质的例子可以包括但不限于：具有一个或多个导线的电连接、便携式计算机磁盘、硬盘、RAM、ROM、可擦式可编程只读存储器(Erasable Programmable Read-Only Memory，EPROM或闪存)、光纤、便携式紧凑磁盘只读存储器(Compact Disc Read-Only Memory，CD-ROM)、光存储器件、磁存储器件、或者上述的任意合适的组合。在本公开中，计算机可读存储介质可以是任何包含或存储程序的有形介质，该程序可以被指令执行系统、装置或者器件使用或者与其结合使用。而在本公开中，计算机可读信号介质可以包括在基带中或者作为载波一部分传播的数据信号，其中承载了计算机可读的程序代码。这种传播的数据信号可以采用多种形式，包括但不限于电磁信号、光信号或上述的任意合适的组合。计算机可读信号介质还可以是计算机可读存储介质以外的任何计算机可读介质，该计算机可读信号介质可以发送、传播或者传输用于由指令执行系统、装置或者器件使用或者与其结合使用的程序。计算机可读介质上包含的程序代码可以用任何适当的介质传输，包括但不限于：电线、光缆、射频(Radio Frequency，RF)等等，或者上述的任意合适的组合。
上述计算机可读介质可以是上述电子设备中所包含的；也可以是单独存在，而未装配入该电子设备中。
上述计算机可读介质承载有一个或者多个程序，当上述一个或者多个程序被该电子设备执行时，使得该电子设备：在预设应用程序的视频流推送页面中展示匹配预设推荐品类的视频流；接收作用于所述视频流推送页面的预设触发操作；响应于所述预设触发操作，显示所述预设推荐品类对应的预设页面，其 中，所述预设页面中提供针对推荐对象的预设服务，所述推荐对象属于所述预设推荐品类。
可以以一种或多种程序设计语言或其组合来编写用于执行本公开的操作的计算机程序代码，上述程序设计语言包括但不限于面向对象的程序设计语言-诸如Java、Smalltalk、C++，还包括常规的过程式程序设计语言-诸如“C”语言或类似的程序设计语言。程序代码可以完全地在用户计算机上执行、部分地在用户计算机上执行、作为一个独立的软件包执行、部分在用户计算机上部分在远程计算机上执行、或者完全在远程计算机或服务器上执行。在涉及远程计算机的情形中，远程计算机可以通过任意种类的网络——包括局域网(LocalArea Network，LAN)或广域网(Wide Area Network，WAN)-连接到用户计算机，或者，可以连接到外部计算机(例如利用因特网服务提供商来通过因特网连接)。
附图中的流程图和框图，图示了按照本公开多种实施例的系统、方法和计算机程序产品的可能实现的体系架构、功能和操作。在这点上，流程图或框图中的每个方框可以代表一个模块、程序段、或代码的一部分，该模块、程序段、或代码的一部分包含一个或多个用于实现规定的逻辑功能的可执行指令。也应当注意，在有些作为替换的实现中，方框中所标注的功能也可以以不同于附图中所标注的顺序发生。例如，两个接连地表示的方框实际上可以基本并行地执行，它们有时也可以按相反的顺序执行，这依所涉及的功能而定。也要注意的是，框图和/或流程图中的每个方框、以及框图和/或流程图中的方框的组合，可以用执行规定的功能或操作的专用的基于硬件的系统来实现，或者可以用专用硬件与计算机指令的组合来实现。
描述于本公开实施例中所涉及到的模块可以通过软件的方式实现，也可以通过硬件的方式来实现。其中，模块的名称在一种情况下并不构成对该模块本身的限定，例如，触发操作接收模块还可以被描述为“接收作用于所述视频流推送页面的预设触发操作的模块”。
本文中以上描述的功能可以至少部分地由一个或多个硬件逻辑部件来执行。例如，非限制性地，可以使用的示范类型的硬件逻辑部件包括：现场可编程门阵列(Field Programmable Gate Array，FPGA)、专用集成电路(Application Specific Integrated Circuit，ASIC)、专用标准产品(Application Specific Standard Parts，ASSP)、片上系统(System on Chip，SOC)、复杂可编程逻辑设备(Complex Programmable Logic Device，CPLD)等等。
在本公开的上下文中，机器可读介质可以是有形的介质，其可以包含或存储以供指令执行系统、装置或设备使用或与指令执行系统、装置或设备结合地使用的程序。机器可读介质可以是机器可读信号介质或机器可读储存介质。机 器可读介质可以包括但不限于电子的、磁性的、光学的、电磁的、红外的、或半导体系统、装置或设备，或者上述内容的任何合适组合。机器可读存储介质的示例会包括基于一个或多个线的电气连接、便携式计算机盘、硬盘、RAM、ROM、EPROM或快闪存储器、光纤、CD-ROM、光学储存设备、磁储存设备、或上述内容的任何合适组合。
根据本公开的一个或多个实施例，提供了一种数据交互方法，包括：
在预设应用程序的视频流推送页面中展示匹配预设推荐品类的视频流；
接收作用于所述视频流推送页面的预设触发操作；
响应于所述预设触发操作，显示所述预设推荐品类对应的预设页面，其中，所述预设页面中提供针对推荐对象的预设服务，所述推荐对象属于所述预设推荐品类。
一实施例中，所述预设页面包括目标提供方的聚合页面，所述目标提供方用于提供针对所述推荐对象的预设服务，所述聚合页面内包含所述目标提供方的预设服务页面的入口；
其中，在所述显示所述预设推荐品类对应的预设页面之前，还包括：
从所述预设应用程序对应的预设提供方集合中选择目标提供方。
一实施例中，所述从所述预设应用程序对应的预设提供方集合中选择目标提供方，包括：
根据用户的位置信息、用户对候选提供方子集合的兴趣信息、用户对推荐对象的兴趣信息、用户对视频流内容的兴趣信息以及提供方的状态信息中的至少一个，从所述预设应用程序对应的预设提供方集合中选择目标提供方，其中，所述预设提供方集合中包括至少一个候选提供方子集合。
一实施例中，所述根据用户的位置信息、用户对候选提供方子集合的兴趣信息、用户对推荐对象的兴趣信息、用户对视频流内容的兴趣信息以及提供方的状态信息中的至少一个，从所述预设应用程序对应的预设提供方集合中选择目标提供方，包括：
根据用户的位置信息、用户对候选提供方子集合的兴趣信息、用户对推荐对象的兴趣信息、用户对视频流内容的兴趣信息以及提供方的状态信息中的至少一个，对预设提供方集合中的每个候选提供方进行评分，并根据评分结果确定目标提供方；
其中，所述显示所述预设推荐品类对应的预设页面，包括：
根据所述目标提供方的评分结果显示所述预设推荐品类对应的预设页面， 其中，所述预设页面中的目标提供方的预设服务页面的入口按照评分由高至低的顺序进行显示。
一实施例中，所述视频流中携带有所述预设推荐品类对应的品类标识，所述品类标识由所述视频流的发布者设定；
其中，所述从所述预设应用程序对应的预设提供方集合中选择目标提供方，包括：
从所述预设应用程序对应的预设提供方集合中选择与所述品类标识相匹配的目标提供方。
一实施例中，所述预设页面包括多个目标提供方的聚合页面，所述聚合页面内包含所述多个目标提供方分别对应的多个预设服务页面的入口，所述多个目标提供方用于提供针对所述推荐对象的预设服务，所述多个目标提供方分别所属的多个候选提供方子集合由所述视频流的发布者设定。
一实施例中，所述视频流推送页面包括直播视频流推送页面；
其中，在显示所述预设推荐品类对应的预设页面的同时，还包括：
确定主播正在讲解的当前推荐对象；
在所述预设页面中采用第一预设显示方式对所述当前推荐对象的目标提供方的预设服务页面的入口进行显示，采用第二预设显示方式对预设推荐对象的目标提供方的预设服务页面的入口进行显示，其中，所述第一预设显示方式与所述第二预设显示方式不同。
根据本公开的一个或多个实施例，提供了一种数据交互装置，包括：
视频流展示模块，设置为在预设应用程序的视频流推送页面中展示匹配预设推荐品类的视频流；
触发操作接收模块，设置为接收作用于所述视频流推送页面的预设触发操作；
预设页面显示模块，设置为响应于所述预设触发操作，显示所述预设推荐品类对应的预设页面，其中，所述预设页面中提供针对推荐对象的预设服务，所述推荐对象属于所述预设推荐品类。
此外，虽然采用特定次序描绘了多个操作，但是这不应当理解为要求这些操作以所示出的特定次序或以顺序次序执行来执行。在一定环境下，多任务和并行处理可能是有利的。同样地，虽然在上面论述中包含了多个实现细节，但是这些不应当被解释为对本公开的范围的限制。在单独的实施例的上下文中描 述的一些特征还可以组合地实现在单个实施例中。相反地，在单个实施例的上下文中描述的多种特征也可以单独地或以任何合适的子组合的方式实现在多个实施例中。

Claims (10)

  1. 一种数据交互方法，包括：
    在预设应用程序的视频流推送页面中展示匹配预设推荐品类的视频流；
    接收作用于所述视频流推送页面的预设触发操作；
    响应于所述预设触发操作，显示所述预设推荐品类对应的预设页面，其中，所述预设页面中提供针对推荐对象的预设服务，所述推荐对象属于所述预设推荐品类。
  2. 根据权利要求1所述的方法，其中，所述预设页面包括目标提供方的聚合页面，所述目标提供方用于提供针对所述推荐对象的预设服务，所述聚合页面内包含所述目标提供方的预设服务页面的入口；
    在所述显示所述预设推荐品类对应的预设页面之前，还包括：
    从所述预设应用程序对应的预设提供方集合中选择所述目标提供方。
  3. 根据权利要求2所述的方法，其中，所述从所述预设应用程序对应的预设提供方集合中选择所述目标提供方，包括：
    根据用户的位置信息、用户对候选提供方子集合的兴趣信息、用户对推荐对象的兴趣信息、用户对视频流内容的兴趣信息以及提供方的状态信息中的至少一个，从所述预设应用程序对应的预设提供方集合中选择所述目标提供方，其中，所述预设提供方集合中包括至少一个候选提供方子集合。
  4. 根据权利要求3所述的方法，其中，所述根据用户的位置信息、用户对候选提供方子集合的兴趣信息、用户对推荐对象的兴趣信息、用户对视频流内容的兴趣信息以及提供方的状态信息中的至少一个，从所述预设应用程序对应的预设提供方集合中选择所述目标提供方，包括：
    根据所述用户的位置信息、所述用户对候选提供方子集合的兴趣信息、所述用户对推荐对象的兴趣信息、所述用户对视频流内容的兴趣信息以及所述提供方的状态信息中的至少一个，对所述预设提供方集合中的每个候选提供方进行评分，并根据评分结果确定所述目标提供方；
    所述显示所述预设推荐品类对应的预设页面，包括：
    根据所述目标提供方的评分结果显示所述预设推荐品类对应的预设页面，其中，所述预设页面中的目标提供方的预设服务页面的入口按照评分由高至低的顺序进行显示。
  5. 根据权利要求2所述的方法，其中，所述视频流中携带有所述预设推荐品类对应的品类标识，所述品类标识由所述视频流的发布者设定；
    所述从所述预设应用程序对应的预设提供方集合中选择所述目标提供方，包括：
    从所述预设应用程序对应的预设提供方集合中选择与所述品类标识相匹配的目标提供方。
  6. 根据权利要求1所述的方法，其中，所述预设页面包括多个目标提供方的聚合页面，所述聚合页面内包含所述多个目标提供方分别对应的多个预设服务页面的入口，所述多个目标提供方用于提供针对所述推荐对象的预设服务，所述多个目标提供方分别所属的多个候选提供方子集合由所述视频流的发布者设定。
  7. 根据权利要求6所述的方法，其中，所述视频流推送页面包括直播视频流推送页面；
    在显示所述预设推荐品类对应的预设页面的情况下，还包括：
    确定主播正在讲解的当前推荐对象；
    在所述预设页面中采用第一预设显示方式对所述当前推荐对象的目标提供方的预设服务页面的入口进行显示，采用第二预设显示方式对预设推荐对象的目标提供方的预设服务页面的入口进行显示，其中，所述第一预设显示方式与所述第二预设显示方式不同。
  8. 一种数据交互装置，包括：
    视频流展示模块，设置为在预设应用程序的视频流推送页面中展示匹配预设推荐品类的视频流；
    触发操作接收模块，设置为接收作用于所述视频流推送页面的预设触发操作；
    预设页面显示模块，设置为响应于所述预设触发操作，显示所述预设推荐品类对应的预设页面，其中，所述预设页面中提供针对推荐对象的预设服务，所述推荐对象属于所述预设推荐品类。
  9. 一种电子设备，包括存储器、处理器及存储在所述存储器上并可在所述处理器上运行的计算机程序，其中，所述处理器执行所述计算机程序时实现如权利要求1-7中任一项所述的数据交互方法。
  10. 一种计算机可读存储介质，存储有计算机程序，其中，该程序被处理器执行时实现如权利要求1-7中任一项所述的数据交互方法。
PCT/CN2022/110867 2021-08-11 2022-08-08 数据交互方法、装置、设备及存储介质 WO2023016409A1 (zh)

Priority Applications (2)

Application Number Priority Date Filing Date Title
EP22855390.5A EP4343518A1 (en) 2021-08-11 2022-08-08 Data interaction method and apparatus, device, and storage medium
US18/392,698 US20240126413A1 (en) 2021-08-11 2023-12-21 Data interaction method and apparatus, device, and storage medium

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
CN202110921114.X 2021-08-11
CN202110921114.XA CN113608651A (zh) 2021-08-11 2021-08-11 数据交互方法、装置、设备及存储介质

Related Child Applications (1)

Application Number Title Priority Date Filing Date
US18/392,698 Continuation US20240126413A1 (en) 2021-08-11 2023-12-21 Data interaction method and apparatus, device, and storage medium

Publications (1)

Publication Number Publication Date
WO2023016409A1 true WO2023016409A1 (zh) 2023-02-16

Family

ID=78308286

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/CN2022/110867 WO2023016409A1 (zh) 2021-08-11 2022-08-08 数据交互方法、装置、设备及存储介质

Country Status (4)

Country Link
US (1) US20240126413A1 (zh)
EP (1) EP4343518A1 (zh)
CN (1) CN113608651A (zh)
WO (1) WO2023016409A1 (zh)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN117314591A (zh) * 2023-11-29 2023-12-29 武汉商学院 一种农产品直播销售主播匹配推荐方法

Families Citing this family (8)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN116257162A (zh) * 2021-12-10 2023-06-13 北京字跳网络技术有限公司 一种数据处理方法、装置、设备及存储介质
CN113919923B (zh) * 2021-12-15 2022-05-06 北京达佳互联信息技术有限公司 直播推荐模型训练方法、直播推荐方法及相关设备
CN114268803B (zh) * 2021-12-21 2023-10-17 北京字跳网络技术有限公司 一种直播视频的显示方法、装置、设备以及存储介质
CN116484050A (zh) * 2022-01-14 2023-07-25 北京有竹居网络技术有限公司 对象推荐方法、装置和电子设备
CN116975474A (zh) * 2022-04-20 2023-10-31 北京有竹居网络技术有限公司 一种推荐方法、装置、设备、介质及产品
WO2024046475A1 (zh) * 2022-09-02 2024-03-07 北京有竹居网络技术有限公司 一种展示方法、装置、电子设备、以及计算机可读介质
CN116016757A (zh) * 2022-12-30 2023-04-25 拉扎斯网络科技（上海）有限公司 一种基于视频动态显示应用界面的方法及电子设备
CN117114823A (zh) * 2023-10-25 2023-11-24 长沙识达科技有限公司 一种基于互联网的数据挖掘方法及系统

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108462889A (zh) * 2017-02-17 2018-08-28 阿里巴巴集团控股有限公司 直播过程中的信息推荐方法及装置
CN108769725A (zh) * 2018-06-07 2018-11-06 广州虎牙信息科技有限公司 直播应用程序启动方法、装置、存储介质和计算机设备
US20200322684A1 (en) * 2017-12-07 2020-10-08 Beijing Baidu Netcom Science And Technology Co., Ltd. Video recommendation method and apparatus
CN113608650A (zh) * 2021-08-11 2021-11-05 北京字跳网络技术有限公司 数据交互方法、装置、设备及存储介质

Family Cites Families (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20120316955A1 (en) * 2011-04-06 2012-12-13 Yahoo! Inc. System and Method for Mobile Application Search
US20160162979A1 (en) * 2014-12-04 2016-06-09 Corey Leonard Robinson Global Positioning System Based Service Provider Locator
CN105844494A (zh) * 2016-03-30 2016-08-10 乐视控股（北京）有限公司 一种数据关联方法和装置
CN111783001B (zh) * 2020-06-29 2024-01-09 北京达佳互联信息技术有限公司 页面显示方法、装置、电子设备和存储介质
CN112040250A (zh) * 2020-07-21 2020-12-04 拉扎斯网络科技（上海）有限公司 一种信息处理方法、信息处理装置、存储介质和电子设备

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108462889A (zh) * 2017-02-17 2018-08-28 阿里巴巴集团控股有限公司 直播过程中的信息推荐方法及装置
US20200322684A1 (en) * 2017-12-07 2020-10-08 Beijing Baidu Netcom Science And Technology Co., Ltd. Video recommendation method and apparatus
CN108769725A (zh) * 2018-06-07 2018-11-06 广州虎牙信息科技有限公司 直播应用程序启动方法、装置、存储介质和计算机设备
CN113608650A (zh) * 2021-08-11 2021-11-05 北京字跳网络技术有限公司 数据交互方法、装置、设备及存储介质

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN117314591A (zh) * 2023-11-29 2023-12-29 武汉商学院 一种农产品直播销售主播匹配推荐方法
CN117314591B (zh) * 2023-11-29 2024-02-20 武汉商学院 一种农产品直播销售主播匹配推荐方法

Also Published As

Publication number Publication date
EP4343518A1 (en) 2024-03-27
CN113608651A (zh) 2021-11-05
US20240126413A1 (en) 2024-04-18

Similar Documents

Publication Publication Date Title
WO2023016409A1 (zh) 数据交互方法、装置、设备及存储介质
CN110519621B (zh) 视频推荐方法、装置、电子设备及计算机可读介质
US11405664B2 (en) System and method for recognition of items in media data and delivery of information related thereto
WO2023016354A1 (zh) 数据交互方法、装置、设备及存储介质
EP2961172A1 (en) Method and device for information acquisition
EP4325378A1 (en) Method and apparatus for searching for content, device, and medium
US20160034970A1 (en) User-generated quick recommendations in a media recommendation system
CN108322806A (zh) 智能电视及电视画面截图的图形用户界面的显示方法
CN112989076A (zh) 多媒体内容搜索方法、装置、设备及介质
CN113792181A (zh) 视频推荐方法、装置、设备及介质
US20150382077A1 (en) Method and terminal device for acquiring information
US20180020252A1 (en) Information display method, channel management platform, and terminal
WO2016150121A1 (en) Display method, apparatus and related display panel
CN114071179B (zh) 一种直播预览方法、装置、设备及介质
CN113992934B (zh) 多媒体信息处理方法、装置、电子设备和存储介质
CN109446348A (zh) 一种聚合兴趣点的操作方法、装置、终端及存储介质
CN111246304A (zh) 视频处理方法、装置、电子设备及计算机可读存储介质
CN102546931A (zh) 一种移动终端上生成商户列表的方法及其设备
CN113849682A (zh) 视频搜索方法、装置、设备及介质
CN115190366B (zh) 一种信息展示方法、装置、电子设备、计算机可读介质
JP6978630B1 (ja) 動画配信装置、動画配信方法、および、動画配信プログラム
CN109191213A (zh) 基于兴趣点的推广信息投放方法、装置、终端及存储介质
US10721532B2 (en) Systems and methods for synchronizing media and targeted content
US11974018B2 (en) Recommending audiovisual content items to a subscriber based on locations visited by the subscriber
WO2022070908A1 (ja) 動画配信装置、動画配信方法、および、記録媒体

Legal Events

Date Code Title Description
121 Ep: the epo has been informed by wipo that ep was designated in this application

Ref document number: 22855390

Country of ref document: EP

Kind code of ref document: A1

ENP Entry into the national phase

Ref document number: 2023579076

Country of ref document: JP

Kind code of ref document: A

WWE Wipo information: entry into national phase

Ref document number: 2022855390

Country of ref document: EP

REG Reference to national code

Ref country code: BR

Ref legal event code: B01A

Ref document number: 112023027203

Country of ref document: BR

ENP Entry into the national phase

Ref document number: 2022855390

Country of ref document: EP

Effective date: 20231222

NENP Non-entry into the national phase

Ref country code: DE

ENP Entry into the national phase

Ref document number: 112023027203

Country of ref document: BR

Kind code of ref document: A2

Effective date: 20231221