WO2023014211A1

WO2023014211A1 - Advertisement-based system and method for promoting mobility and logistics services

Info

Publication number: WO2023014211A1
Application number: PCT/MX2021/050044
Authority: WO
Inventors: Ian Leo Wolff Westrup; Jorge Eduardo CÓRDOVA MIRELES
Original assignee: Dopller, S De Rl De Cv
Priority date: 2021-08-06
Filing date: 2021-08-06
Publication date: 2023-02-09

Abstract

The present invention describes an advertisement-based system and method for promoting mobility and logistics services, this system making it possible to grant freedom to the user to choose the service and the price of the service they wish to hire based on a series of advertisements promoting the services of the drivers to an audience of potential customers generated by an operating system to display the drivers' offer of their transportation and/or logistics and delivery services.

Description

SYSTEM AND METHOD OF PROMOTION OF MOBILITY SERVICES AND GOODS LOGISTICS BASED ON ADVERTISING

DESCRIPTION

OBJECT OF THE INVENTION

The object of the present invention is to provide a system and method for the promotion of mobility services and logistics of goods based on advertisements that observe or receive potential customers promoting the existence of a free market, to improve security, the quality of services and competitiveness. The present invention belongs to the technical field of data processing methods or systems specially adapted for transport and/or communication purposes.

BACKGROUND

In recent years, mobility applications have had a significant boom, since they offer users greater security and a better cost-benefit ratio, in addition to allowing them to control aspects of the trip such as the route to take and the estimated time of arrival.

Regarding the state of the art, documents such as number MX/a/2018/013740 were found, based on a driver behavior monitoring system and methods for vehicle fleet management in a fleet of vehicles using an imaging device. in front of the driver. The systems and methods herein refer, in general, to the management of vehicle fleets to increase fleet safety and improve the performance of fleet drivers, and in addition, it refers to the monitoring of the operation of vehicles of the fleet using one or more imaging devices in front of the drivers, located in the fleet vehicles to record the activities of the fleet drivers and their passengers, store the information related to the monitored activities, selectively generate warnings related to the monitored activities, and report the monitored activities to a central fleet management system for use in increasing the safety of fleet vehicles and to help improve driver performance.

Similarly, the document MX/a/2016/004246, which refers to a method and a device for ordering a taxi. The method includes: determining whether a user has to order a taxi based on at least habitual behavior data and time data; and when it is determined that the user has to request a taxi, generating and issuing a taxi request command. In the present invention, the terminal device may automatically generate and issue a taxi request command when it determines that the user needs to request a taxi. In this way, a taxi request service can be started as soon as possible, and thereby avoid the user's schedule delay. Furthermore, the process does not require user interference. Thus, the operation of the user can be simplified and time saved for the user.

On the other hand, document number MX/a/2019/002003 refers to a moving object control apparatus, a moving object control method, and a moving object that makes it possible to correctly drive an object. in motion according to a person standing on the moving object or a candidate for it and a person getting off the moving object or a candidate for it. The moving object control apparatus includes a driving control unit that performs, based on the recognition of at least one of the candidates for getting on the moving object or a candidate for getting off or off the moving object, the control of acceleration/deceleration of the moving object. The current technology is applicable to, for example, a moving object such as a bus and a taxi, or a control apparatus that controls automatic driving or semi-automatic driving of the moving object.

Likewise, document number MX/a/2007/013317, which serves to operate Public Transport in an orderly and efficient manner. PARTS OF THE INVENTION. The invention consists of 2 parts: 1.1 APPARATUS to operate the Public Transport.1 .1 .1 OPTIMAL DEVICE to operate Public Transport, which is mounted on each of the vehicles that make it up and that has all the elements to operate the METHOD in the best way.1.1.2 MINIMUM DEVICE to operate Public Transport, which is mounted on each of the vehicles that comprise it and which has the minimum elements to operate the METHOD correctly.1 .1 .3 INTERMEDIATE DEVICE, which does not have the OPTIMUM components but has more components than the minimum .1.2 METHOD to operate Public Transportation that resolves the different phases of the Public Transportation process:1. Driver start 2. Trip start 3. During the trip 4. Trip termination 5. Driver end 6. Out of service 7. In service 8. Anytime from the vehicle 9. Anytime from an Authorized Telephone Number 10. At any time from the Call Center 2. CONTROL LEVELS Allows you to control, monitor, analyze and use Public Transport at different levels: 1. Traffic and Highway Authorities (optional) 2. Treasury Authorities (optional) 3. Drivers 4 Concessionaires 5. Passengers 6. Authorized Telephone Numbers 7. Call Centers. BENEFITS3.1 General3.1 .1 Provides a means for both the Passenger and the Driver to ask for help in case of panic.3.1 .2 Significantly improves the circulation of vehicles, preventing public transport from being the generator of chaos.3.2 . Traffic and Highway Authorities 3.2.1 Provides a means of surveillance and control of Public Transport vehicles, to prevent unregistered vehicles from circulating or that their rights are not in force. 3.2.2 Provides a means of surveillance and control of Drivers of Public Transport, to prevent unregistered Drivers from driving or whose rights are not in force.3.2.3 Provides means that allow them to provide security to Public Transport passengers.3.2.4 Provides means to quantify the income of the Driver for the payment of taxes.3.3 Treasury Authorities (tax collectors)3.3.1 Provides taxi Drivers with the necessary information about the trips they make so that they can pay taxes properly.3.3.2 Provides Taxi Passengers with a authorized receipt (invoice) secure enough to avoid tax evasion due to apocryphal receipts issued by Drivers of Public Transport.3.4 Drivers3.4.1 Provides protection to the Driver during the journey by providing a means to ask for help3.4.2 Provides a means to request support in case assistance is required.3.4.3 Provides a means to make cell phone calls without being distracted by the keyboard.3.4.4 Provides Public Transport Drivers with means to quantify the cost of their trips by time used and distance covered.3.4.5 Educates Drivers in their road behavior through monitoring and analysis behavior.3.5 Concessionaires (concession owners)3.5.1 Provides a means of surveillance, control and administration of their vehicles.3.5.2 Provides a means of surveillance, control and administration of their Drivers.3.6 Passengers (citizens) 3.6.1 Provides a method of vehicle selection prior to boarding. 3.6.2 Provides an optional method of identifying yourself and recording that you have boarded a vehicle. 3.6.3 Provides protection Provides assistance to the Passenger during the journey, providing them with a means to ask for help. 3.6.4 It provides an online receipt of the trips made, which is legally valid and can be used as a deduction for the payment of their taxes.

We found another document, number MX/a/2007/010618, which describes a method and apparatus for providing information on the status of routes and their use; A method for encoding traffic information includes the steps of: generating message management information including message identification (ID) information indicating that the traffic information is state information; generating the status information including traffic status information; generating the location information corresponding to the traffic status information and generating a traffic information message including the message management information, the status information, and the location information; accordingly, the method provides a vehicle driver who travels along a congested route or congested route with information on the traffic status of the route in real time, such that the vehicle driver can reach the desired destination within the shortest period of time using the forecast route traffic information.

There is another document number CN107567606B, an invention that refers to a centralized system for remote vehicle guidance and a method for automatically and manually guiding remote vehicles. The centralized system includes: command, routing and control centers, mobile phone providers, transportation and vehicle service providers. These operations are totally or partially without human intervention. The system is developed by properly specializing in a mobile radio system using some suitable control and security features to supervise the operation.

Another of the technologies found corresponds to the number CN111009114A, an invention that discloses an intelligent vehicle rental programming management system and a terminal mounted on a vehicle and a communication protocol for the vehicle itself. The system comprises a passenger terminal, a vehicle-mounted terminal, a dispatch management center, and a vehicle communication protocol. Passengers can use phones, computers, smart devices and special devices to order vehicles, and can also call vehicles at the roadside, so that vehicles can be used instantly or reserved by reservation. The dispatch management center dispatches vehicles and dispatches car rental orders by combining weather and traffic information and adopting artificial intelligence and big data technologies, so that the empty vehicle scheduling is optimized, the distance and time of dispatch are reduced. empty driving, the operating cost is reduced, the business volume is increased, the waiting time of the passengers is shortened and the degree of satisfaction is improved. The vehicle-mounted terminal intelligently identifies passengers calling on the road, interacts with passengers and drivers, collects and receives vehicle and vehicle travel information, sends travel information to the vehicle, and ensures the safety of passengers, drivers and vehicles. Vehicles that comply with the vehicle communication protocol are suitable for the system; corresponding vehicles can be conveniently produced and purchased; and the system is suitable for unmanned taxis and is compatible with manned taxis, and is suitable for passenger and cargo vehicle rental.

In the same way, there is a document with number CN105575007B, an invention that refers to the field of car rental management and, in particular, to a method for making consumer users pick up and return a car by themselves using an intelligent system. self-service car rental management system. The user completes the payment of the rental fee and the collection of items through the intelligent self-service operation module, and completes the vehicle verification through the on-board information collection module and the vehicle appearance inspection module. based on computer vision technology to perform unattended self-service pickup and return of the vehicle. The present invention can really solve the problems of high cost of car rental time and labor cost in today's car rental industry, and chaotic and disorderly parking of cars in the shops of car rental companies, of so that car rental services are more convenient, fast and civilized.

Finally, we find a document number US10037689B2, which describes a system apparatus that manages and adjusts the density and/or speed of monitored traffic in relation to spatial location flow rates, through a plurality of sensors of monitoring devices. mobile and/or stationary encrypted communication, the system transmits calculated digital navigation directives through a network of domains within any infrastructure in direct secure communication with humans, drivers and/or owners and/or vehicle transport mechanisms themselves themselves, visible and/or audible in the ¡NavX2 virtual interface, providing on-demand dimensional spatial map location services, system-generated requests from drivers and/or vehicles for certified announcements, and tracking of transmitted navigation maneuvers.

The invention described in this document details differences in relation to the background, specifically, in the ability that it gives the user to be able to choose the driver that best suits their needs in relation to price, ratings from other users, type of vehicle required and distance between locations. For its part, the driver has the power to set the price for users and pay the application for the promotion of its services when hired by a user.

BRIEF DESCRIPTION OF THE FIGURES

Figure 1. Diagram that shows the processes of interaction between the components of the promotion system of mobility services and logistics of goods based on advertisements.

Figure 2. Diagram that shows the processes of interaction between the components of the promotion system of mobility services and logistics of goods based on advertisements to activate SOS collective aid alarms of victims who are in a situation of danger before alleged perpetrators.

Figure 3. Diagram that shows the processes of interaction between the components of the promotion system of mobility services and logistics of goods based on advertisements to activate collective aid SOS alarms of victims who are in some situation of danger before alleged perpetrators, in where the connection of an internal electronic commerce application can be seen so that the purchased goods can be transported through the choice of drivers by the customers themselves based on the information in the advertisements of their goods logistics services offered by the drivers . DETAILED DESCRIPTION OF THE INVENTION

The present invention describes a system and method for promoting mobility services and logistics of goods based on advertisements, this system allows the user to be given freedom to choose the service and the price of the service that he wishes to hire based on a series of advertisements generated by an operating system to show the offer of drivers and their services for transporting people or goods, in addition, the client is able to create their own community of favorite and trusted drivers to more easily hire said community of drivers when they require a service; Likewise, the driver and the client can agree on fixed prices between them in advance so that the client can hire their favorite and trusted drivers, knowing in advance how much the service will cost. This system and method allows drivers to have absolute freedom to define the prices of their mobility services for people and logistics of goods, as well as the absolute freedom to decide how much to pay to an administration system that links supply and demand for the concept. advertising your services to your potential customers.

The elements involved in the operation of the system, which are used by various users of the system, comprise an administrative system (401), a series of mobile applications: a driver application (101), a client application (301) and a SOS application (701), a server (201) made up of a database store (203) and an operating system (202), an internet network (200) and an application programming interface (601), all the components and the way in which they interact with each other to achieve the object of the present invention are detailed below.

System users include external computer systems (901), not limited to drivers, potential customers, and system administrators. Each driver-type user is able to open a user account by downloading a driver application (101) to their mobile device to validate the following user information:

- Driver's personal information. - Information of your vehicle with which the driver intends to offer services.

The driver application (101) makes a call to a server (201) connecting via the Internet network (200) to connect to an operating system (202) and proceed to validate, and register in a database store (203 ) the information captured in the driver's application (101) of his personal information and information of the vehicle with which the driver intends to offer services.

The driver from his driver application (101) makes a call to the server (201) connecting via the Internet network (200) where he sends the georeferenced data of the geographical area (102) where the driver application is located in real time (101) which is installed on the driver's mobile device, where the operating system (202) validates said location in real time as the place where the driver is registering so that later the operating system (202) proceeds to validate the vehicle registered by the driver and return with the information via the Internet (200) to show in the driver's application (101) the applicable services of mobility of people, delivery of goods, and logistics that can be offered based on said registered vehicle by the driver, and also depending on the geographical area (102) where the driver's application (101) is registered.

The operating system (202) validates on the server (201) if the driver's application (101) is in a geographical area (102) regulated by authorities or local governments where there are authorizations that the driver must have in order to offer any of the services you have chosen. If this is the case, the driver sends the driver's application (101) the information of his permits to the database store (203) so that said information is saved, the information is sent through the Internet network ( 200) to the server (201) where the database store (203) is located, to later be reviewed by the administrative system (401) that accesses the server (201) through the Internet network (200) to enter to the database store (203) and review the driver information so that, if approved, notify the driver to start promoting their services through advertisements (106) in customer applications (301) who demand the services that he offers from his driver application (101) customer market.

If the driver does not require permits from the authorities or local governments, the operating system (202) allows the driver application (101) to continue with the process so that the driver can from the driver application (101) promote their services through advertisements (106) in the applications of clients (301) who demand their services.

Each driver from his driver application (101) can validate different keywords related to his services and the vehicle with which he performs his services, where said keywords are registered in the database store (203), and are displayed in a client application (301), which allows the client to easily filter and find the driver of his choice in a search engine (104) that has the interface of the client application (301) at the time that all advertisements are displayed (106) of the services of all the drivers who are within the geographical area (102) where the client's application is geolocated (301) and who offer the services that the client is looking to contract at that moment and that he previously defined In its client application (301), the client application (301) has a filter tool (105) to control the placement of the offer of the "ad set" (106 ) of services of the drivers who are in the geographical area (102)" based on different editable weights in the algorithm of the operating system (202) for the service variables that include: the price that each driver defined for their services in their driver application (101), distance between the georeferenced location where the customer application is located (301) with respect to the georeferenced location where the driver application is located (101), for mobility services, the distance between the georeferenced location where the goods to be transported must be collected, defined in the client application (301) with respect to the georeferenced location where the driver application (101) is located for goods logistics services, the ratings of other clients, drivers who were previously tagged by the client as "favorites" among other variables, where said variables optionally include without limitation: messages from the driver to customers, where said messages communicate the added value of the driver's service and the format of said messages is text, photography, video, audio and multimedia, so that the client can voluntarily hire their best driver option within a defined period of time, which is recorded by means of a countdown counter (103), and that when the client from their client application (301) contracts voluntarily the driver of your choice to said chosen driver is notified in your driver application (101) that the client chose it and wishes to contract it for the service by showing the driver in his driver application (101) the details of the service such as client information, origin and destination, and in the case of logistics services the details of the goods to be transported, this in order for the driver to agree to give the service which can be immediate or by reservation at a certain time and day, or the driver can also reject or not accept to give said service to said client from his driver application (101) , where in any of the cases whether it is accepted or rejected, the operating system (202) sends a notification to the client application (301) of the decision that the driver has made and validated in his driver application (101).

At the time that all the advertisements (106) shown to promote the mobility and goods logistics services of all drivers who are within the geographical area (102) where the client's application is geolocated are displayed for the first time (301) and that offer the services that the client is looking to contract at that moment and that he previously requested in his client application (301), the algorithm of the operating system (202) shows in the client application (301) a first version of advertisements (106) giving preference to those advertisements in different editable weights in the algorithm of the operating system (202) to the display preference variables: (1) drivers who have verified the identity of their person and vehicle with the personal information and information of the vehicle with which the driver intends to offer services; (2) the drivers who in their driver application (101) defined paying more to the operating system (202) for promoting their advertisements (106) in the client applications (301) with respect to their competitors; (3) the drivers who in their driver application (101) decided to buy a membership to have a better preference of their advertisements (106) in the client applications (301); (4) the drivers who in their driver application (101) defined giving customers a better price for their services than their competitors; (5) the applications of the drivers (101) that are closest to the contracting client in terms of geolocation and the equivalent time to reach the location where the application of the contracting client is located or the location where the goods to be transported must be picked up ; (6) the applications of the drivers (101) that have the best ratings by the entire community of clients who have previously hired them; (7) among other variables that give weighting value and that are part of the algorithm that defines the position of each advertisement (106) of the services of each driver deployed in the applications of the contracting clients (103) as part of the set of applications of drivers available and who advertise their services to a given client.

From the moment each driver opens their account in their respective driver application (101) they can define, change and adjust their own prices that they want to charge for their services to their clients where the price of their services appear in the client applications (301) in the respective advertisements (106) of their services, where at any time each driver from their driver application (101) can update their prices where this information is transmitted via the Internet network (200) in real time and processed by the operating system (202) to be saved said information in the database store (203) and that the operating system (202) may charge said predefined prices to the driver's clients at the end of each service contracted by the clients.

When a driver wants to define, change and adjust their own prices that they want to charge their customers for their services, based on different variables, each driver in their driver application (101) can see the average prices that drivers are offering. competitors for similar services and with similar vehicles to the driver who wishes to define, change and adjust their own prices, where the driver from his driver application (101) can also define the distance of the circumference (501) around the geolocation where its driver application (101) is located, to make a call via the Internet network (200) to the server (201) where the operating system (202) and the database store (203) are hosted in order to identify all competing drivers who are within the circumference (501) where your driver application (101) is located and thus be able to process the mathematical calculation of the average or from the prices that all applicable competing drivers are offering within the desired circumference (501) of calculation.

Each driver in his respective driver application (101) can define, change and adjust the payment that he wishes to pay to the administrative system (401) for the concept of promoting his advertisements (106) before the audience of potential customers where said advertisements (106) are shown in the applications of customers (301) who wish to contract a service similar to the one that the driver is offering through his driver application (101), where the higher the payment that a driver accepts to pay through of your driver app (101) by promoting its banner ads (106) to the audience of potential customers, your ads will be ranked higher than the other banner ads (106) of the other competing drivers, where At any time, each driver from his driver application (101) can update the amount he wishes to pay to the platform for the promotion of his public announcements. (106) where this information on the amount to be paid is transmitted via the Internet network (200) in real time and processed by the operating system (202) to be stored in the database store (203) and that the operating system (202) can collect said predefined payments to the respective drivers at the end of each service they provide to a client.

When a driver wants to define, change and adjust the amount that he wants to pay to the platform for the promotion of his advertisements (106) of his services to potential clients, each driver in his driver application (101) can see the average of the amounts that they are offering to pay to the administrative system (401) competing drivers for similar services and with vehicles similar to the driver who wishes to define, change and adjust their amounts to pay for advertising promotion (106), where the driver from his driver application (101) can also define the distance of the circumference (501) around the geolocation where your driver application (101) is located, to make a call via the Internet network (200) to the server (201) where The operating system (202) and the database store (203) are hosted to be able to identify all the competing drivers that are within the circumference (50 1) where your driver application (101) is located and thus be able to process the mathematical calculation of the average of the amounts that all applicable competing drivers are offering to pay to the platform within the desired calculation circumference (501).

When a customer wishes to contract a service through his client application (301), he defines what type of service he wishes to contract and what type of vehicle he needs for said service, and validates to make a call via the Internet network (200) to the server (201) and from the operating system (202) to the server (202) and to be able to show the client in his client application (301) all the advertisements (106), with the offers of the drivers that are within the geographical area (102) where the client's application (301) is located, where said advertisements (106) are shown to clients under an algorithm that integrates different previously defined mathematical variables, where once all the advertisements have been displayed (106) Of the drivers in the area, the client from his client application (301) selects the one that best suits his needs.

In the display interface of the client application (301) you can filter the advertisements (106) of the drivers based on keywords related to the services and vehicles of each driver, or filter the advertisements (106) of the drivers based on different variables defined as: price of the service, distance taking into account the distance between the location of the client and the location of each driver, or for goods logistics services, it takes into account the location of the place where the driver must pick up the good to be transported and the location of each driver, the time it takes for each driver to arrive taking into account the distances between the client and each driver and traffic conditions at that time, the ratings and comments of other clients about the services of the drivers, number of customers who have favorited the driver, as well as filtering the advertisements (106) of the drivers It is to see only the advertisements (106) of the drivers that are customer favorites and with whom special prices have previously been agreed.

When the client in his client application (301) chooses the driver he wishes to hire by validating the advertisement (106) of said driver that he wishes to hire, where the client ignores the other advertisements (106) displayed for the other drivers, the client application (301) calls the server (201) and the operating system (202) to notify the driver application (101) that it has been chosen by the client by showing the details of the service so that the driver can accept or refuse to provide the service.

Whether the driver accepts or rejects the service from his driver application (101), the client application (301) is notified that he contracted the service by communicating via the Internet (200) to the server (201) and the system operational (202).

If the driver agrees to provide the service by validating it from his driver application (101), the operating system (202) charges the customer through the payment method registered by the customer in his customer application (301) for the amount of the price previously defined by the driver and that was published in the advertisement (106) that the customer agreed to pay for the service they contracted at the time the driver validates their driver application (101 ) that the service has already been successfully completed, satisfying the need for the service contracted by the client. In mobility services, if the client requests to change the route, or make multiple stops, or the conditions of the service change, it is possible that the final price that the client has to pay changes, which will be automatically adjusted based on the variables of the price that the driver defined in his driver application (101), likewise, for goods logistics services, before starting the service, the driver and the client can renegotiate the final price of the service, so that the driver from his driver application (101), he can adjust the new price agreed between the driver and his client which is accepted by the client in his client application (301) so that the driver can start the logistics service assets on your driver application (101).

At the end of each service contracted by each client in their client application (301), they can validate the driver's application (101) as a "Favorite", where it is recorded in the database store (203) that the driver's application (101) in question is now a "Favorite" driver of the client application (301) with the client (301) and driver (101) applications communicating via the Internet network (200) with the server (201) and the system operational (202) being registered in the database store (203) and that in the respective "Favorites" sections of the client application (301) and the driver application (101) it appears that this link exists and that are "Favorites", where in said section of "Favorites" in the customer application (301) there is a search engine (104) where the customer can easily find any driver application (101) by typing the name and surname of the driver, keywords that the driver has validated so that he can They can easily find the driver's user number, or scan a QR code generated by the operating system (202) to identify the driver, in order to validate him as a "Favorite" driver without having to previously contract their services. At any time, both the driver from your driver application (101) as the client from your client application (301) can cancel this "Favorites" link that allows customers to easily locate their community of trusted drivers and that is why they have been validated as "Favorites", and which also allows drivers from their driver application (101) to give special prices and fixed prices to their clients who have validated it as "Favorite", so that when a client from their client application (301) wishes to hire a service in the advertisements (106) the special prices and/or fixed prices that the driver has previously agreed to through his driver application (101) appear and with each of his clients linking said special prices and/or prices fixed with the respective client application (301), this information being registered, special prices and/or fixed prices defined for each client in the database store (203). If the driver in his driver application (101) decides to cancel or change the special prices that he previously agreed with a client, when canceling or changing the special prices, a connection is made to the server (201), to the operating system (202) and to the database store (203) via internet network (200) to cancel or adjust the special prices of said client by notifying the client application (301) in question. In the same way, if a client decides to delete a driver along with his special rates as a Favorite or to block him permanently, a connection is made to the server (201), to the operating system (202) and to the database store (203) via internet network (200) to update this information and the driver is notified in his driver application (101).

The system also has an Application Programming Interface algorithm (601) that has the functionality that clients can connect their client application account (301) to other external computer systems such as Mobile Applications, Web Pages, Servers, Electronic commerce platforms, among other external computer systems, where the connection to the server (201), to the operating system (202) and to the database store (203) is via the Internet (200) in order to connect the account linked to its client application (301) so that each client can have the ability to automatically hire your community of favorite drivers, as well as non-favorite drivers through the algorithm of the Application Programming Interface (601) to connect with the respective driver applications (101) and be able to hire automatically automatically the logistics and delivery services of goods offered by said drivers, where the Application Programming Interface algorithm (601) gives priority in the driver selection and hiring process automatically those driver applications (101) that are validated as "Favorites" by the contracting client's application (301) and have predetermined special and/or fixed prices between the driver's application (101) and the client's application (301), and that the georeferenced location of the driver's applications (101) are closest to the georeferenced location of collection of the goods to be transported, and If there are no favorite driver applications (101) available at that moment, the algorithm of the Application Programming Interface (601) then proceeds to automatically choose to hire the driver application (101) that is most close to the georeferenced location for the collection of the goods to be transported, with the best rating by the customer community and the driver's application (101) that offers the cheapest price defined by the driver himself in his driver's application (101).

The Application Programming Interface algorithm (601) has the configuration functionality to activate the functionality that clients can connect their client application account (301) to other external computer systems (901) such as Mobile Applications, Pages Web, Servers, Electronic commerce platforms, among other external computer systems, where the connection to the server (201) and to the operating system (202) and to the database store (203) is via the Internet network (200) for so that anyone who buys any promoted good through external computer systems (901) connected by the Application Programming Interface (601) via Internet network (200) can see the advertisements (106) of the drivers and freely choose for hire your best driver option based on the prices offered by each driver, which were defined in the respective driver application (101), as well as by the qualifications that other clients have validated on each driver through their client applications ( 301), the closest distance in terms of geolocation between the location where the good to be transported must be picked up and the location where each driver application (101) that could provide the service is currently located, as well as being able to filter the ads advertisements (106) of the drivers that are favorites of the customer who wishes to choose freely to hire their best driver option where the customer validates their access to their customer account to connect to the server (201) and to the operating system (202) and to the database store (203) is via the Internet (200) so that the options of advertisements (106) of the drivers that you previously Mind, the client has validated them as favorites and, where appropriate, with those favorite drivers with whom special prices and/or fixed prices have already been established so that the chosen drivers can transport the goods that the client buys on different external e-commerce platforms. connected to external computer systems (901), including the internal electronic commerce application (902) integrated into customer applications (301) where there is the ability to validate and define the distance of the circumference (501) of the location georeferenced where the location where the purchased goods to be transported must be picked up is located in real time with respect to each driver application (101).

The users who have registered in the operating system (202) and in the database store (203), through the driver application (101), or through the client application (301), can access an SOS application (701) with their unique user access and password of their respective applications, where the SOS application (701) sends distress signals that are received in a repository of SOS community help alarms (801) to view the SOS community help of users who are in a dangerous situation, said repository of SOS community help alarms (801) is integrated into the client application (301), driver application (101) and the SOS application (701), likewise the SOS community aid alarm repository (801) can be connected to any external computing device through the application programming interface (601) and is activated or deactivated at the user's will to receive SOS assistance alarms in real time from the victim users, or not to receive said SOS assistance alarms.

The SOS community aid alarm repository (801) has the ability to validate and define the distance of the circumference (501) with respect to the georeferenced location of where any of the applications are in real time, as well as the computing device connected to the application programming interface (601). Any of the users can activate the distress signal from the SOS application (701) since it is linked to the driver application (101) and the client application (301) where the signal is sent through the Internet network (200) to the server (201) and to the operating system (202), said signal is recorded in the database store (203) and sent in real time to the SOS community aid alarm repository (801) for the Display of all users who have the action activated.

The system uses the following method to achieve the promotion of mobility services and logistics of goods based on advertisements that includes: entering from a mobile device into a driver application (101) data of a driver-type user and georeferenced data of a geographical area (102), make a call to a server (201) connecting via the Internet network (200) to connect to an operating system (202) and validate and record in a database store (203) the captured information in the driver's application (101) of the personal information and information of the vehicle with which the driver intends to offer a service, validate through the operating system (202) the information received by the driver's application (101) and send the validation through the Internet network (200) to show in the driver application (101) the applicable services of mobility of people, delivery of goods, and logistics that it can offer r, enter from a mobile device in a different driver application (101) keywords related to services and the vehicle with which they perform services, sending the keywords through the server (201) and registering them in the database store (203), sending the keywords through the internet network ( 200) to a client application (301) to be viewed by a client-type user, filter and select from the client application (301) the preferred driver in a browser (104) that has the interface of the client application (301), deploy through the operating system (201) a sign of advertisements (106) of the services of all drivers who are within a geographical area (102) where the client application is geolocated (301) and that offer the services that the client is seeking to contract at that moment, control the arrangement of the offer of the set of advertisements (106) of services of the drivers who are in the geographical area (102) depending on the tion to service variables within a defined period of time which is accounted for by a countdown counter (103) in the client application (301) through a filter tool (105), contract from the client application (301) to the driver of your choice and notify through the driver application (101) that the customer chose you and wishes to hire you for a service, show the driver in the driver application (101) the details of the service for the which was selected and accept or refuse to provide the service from the driver application (101), where in any of the cases, whether accepted or rejected, the operating system (202) sends a notification to the client application (301) of the decision made by the driver and validated in his driver application (101); order advertisements (106) based on different editable weights in the algorithm of an operating system (202), define the price to be charged for a service through an average of prices where the distance of a circumference is defined (501 ) around the geolocation where a driver is located through the driver application (101), make a call via the Internet network (200) to the server (201) where the operating system (202) and the store are hosted database (203) to identify all competing drivers with similar vehicles and offering similar services that are within the circumference (501) and process the mathematical calculation of the average of the prices that all applicable competing drivers are offering within the circumference (501) and define, change and/or adjust the price to be charged for the service and the payment that you want to pay to an administrative system (401) for the concept of service and for promotion of advertisements (106) in customer applications (301), send the information of the amount to be paid through the network Internet (200) in real time, process by the operating system (202), save in the database store (203) and collect the payment by the operating system (202) at the end of each service that gives a driver to a client, at the end of each service contracted by each client in their client application (301), validate the driver's application as a "Favorite" (101), register the validation of "Favorite" in the database store of data (203) which e the driver application (101) in question is now a "Favorite" driver of the customer application (301) communicate the customer application (301) and the driver application (101) via Internet network (200) with the server (201) and the operating system (202) and register in the database store (203), connect the client application account (301) or the driver application account (101) through a Interface of Application Programming (601) to other external computer systems (901) such as mobile applications, web pages, servers, electronic commerce platforms, among other external computer systems, including the internal electronic commerce application (902) integrated into the client applications (301), where the connection of the Application Programming Interface (601) to the server (201), to the operating system (202) and to the database store (203) is via the Internet network ( 200) to connect the vinc client account ulated to your client application (301) and thus manually or automatically contract your community of "Favorite" drivers, access an SOS application (701) with the unique user and password access of the driver application (101) , or, through the client application (301), and send distress signals when a dangerous situation occurs through the Internet network (200) to the server (201) and to the operating system (202), and register in the database store (203), send the distress signal in real time to a repository of SOS community help alarms (801) that is displayed in the client application (301), in the driver application (101), in the SOS application (701) and in external computer equipment connected through the Application Programming Interface (601).

EXAMPLES OF USE

PRIORITIZATION OF DRIVERS IN THE DRIVER APP. The operating system (202) defines the priority of each advertisement (106), giving preference to the universe of advertisements (106) in different weights editable in the algorithm of the operating system (202), in order to define the indicated position of each advertisement. advertising (106) to be shown in each client application (301) of potential customers, or also to potential customers who are interacting in external or internal electronic commerce platforms connected through the Internet network (200) to the server ( 201) and the operating system (202) through external computer systems (901), or potential customers who are interacting through an internal electronic commerce application (902), considering different variables such as the price that each driver has defined for himself. through its driver application (101) for its people mobility and/or goods logistics services, the price that each driver defines or by itself to pay an administrative system (401) for the concept of promoting its advertisements (106) to the audience of potential customers where said advertisements (106) are displayed in the client applications (301), external computer systems (901) and internal electronic commerce application (902), to be shown to an audience of potential customers who wish to contract a service similar to the one that the driver is offering through his driver application (101), the distance of the location of the geographical area (102) defined by geolocation of each driver with respect to the location defined by geolocation of each potential customer to whom the advertisements are shown (106), the operating system (202) also considers the ratings that customers have previously left of each driver for the quality of their services, the type of vehicle operated by the drivers, including the operating system (202) considers the make and model of the vehicle in case these data are relevant to the client, the operating system (202) even considers vehicles that are less polluting or have zero emissions of polluting gases in case this variable is relevant for the client, it also considers drivers who have been qualified by each client in particular as "Favorites" because they have validated that there are bonds of trust between client and driver, including the operating system (202) also considers in the placement of advertisements (106) those drivers who have granted predefined and agreed fixed prices between the driver and each of his different customers who are shown the advertisements (106) of the offer of drivers di available in the area, including those drivers who have agreed to collaborate exclusively with some of their clients for certain periods of time, where drivers validate in their driver application (101) that they voluntarily wish to provide their services exclusively to a certain client application (301) for a certain time, validating the start and expiration date and time of the exclusive service, so that when the exclusivity period expires again the operating system (202) proceeds to promote its advertisements again (106 ) within the geographical area (102) to the rest of the client users in their respective client applications (301), even the operating system (202) considers the certifications that each driver has to validate their identity, both validations granted by the governing platform , such as the identity validations that the same customer community gives to each driver, everything so that the community of clients as a whole can have the freedom to choose and hire their best driver option in a free way for their mobility and goods logistics needs.

Each driver in their respective driver application (101) can define, change and adjust their own prices that they want to charge for their services to their clients based on different variables where the price of their services appear in the client applications (301) in the respective advertisements (106) of their services, where at any time each driver from their driver application (101) can update their prices based on different variables that can be, without limitation, fixed prices, and / or also variable prices that are calculated in real time based on the time and distance traveled for each service that each client has defined in their respective application (301) depending on the origin and destination of each service that each client intends to contract, where the operating system (202) calculates the distance in terms of geolocation and the equivalent time to reach the location where the client's application is located. contracting party or the location where the goods to be transported must be collected based on traffic variables in real time in order to show more personalized and unique way to each client in their respective client application (301), external computer systems (901) and internal electronic commerce application (902), advertisements (106) with the prices calculated and specific for each client, so that each client can choose and hire the driver of their choice.

SOS ALARM SIGNAL ACTIVATION

In the scenario where the driver is the perpetrator and the client is the victim, and the client in his client application (301) activates the SOS alarm from the SOS application (701), then it is sent through the Internet network (200 ) to the server (201) and to the operating system (202) the signal that said client operating the client application (301) is in a dangerous situation with the driver operating the driver application (101) where it is registered in the database store (203) that said driver application (101) and the client application (301) are the perpetrator and the victim respectively and the operating system (202) sends the alarm signal in real time to all those repositories of SOS community help alarms (801) that are activated at that moment and that the georeferenced location of the client application (301) as a victim is within the circumference (501) defined by each of the SOS alarm (801) or help community help alarm repositories, excluding the SOS alarm from the SOS alarm (801) community help alarm repositories that is installed inside of the driver application (101) labeled as a perpetrator so that he does not find out that the client activated the SOS or help alarm.

In all SOS community help alarm repositories (801) of SOS alarms that received the distress signal from the client's application (301) as a victim, they can see the following: (1) real-time location of the client's application (301) client (301) as victimizer moving the location in real time on a digital map, the name and surname of the client and his user photograph; (2) real-time location of the driver's application (101) as a perpetrator by scrolling the location in real time on a digital map, the driver's first and last name, his user photograph, vehicle data, vehicle license plates, driver's photograph vehicle; (3) button to validate agree to help the victim; (4) button to validate ignore or refuse to help the victim.

If the user decides to validate from his driver application (101), customer application (301), SOS application (701) or from the computing device connected to the application programming interface (601) the button to accept help the victim that is inside the SOS community aid alarm repositories (801), the victim in question is sent to their respective client application (301) the signal via the Internet network (200) that was previously processed on the server (201 ) where the operating system (202) is located and being registered in the database store (203) that said user decided to help, in order to return with the information to the client application (301), in a victim situation, giving the news that the user in question is already on his way to his georeferenced location because he agreed to help, where in the client's application (301), in the victim situation, a counter appears that shows all the users who have agreed to help with their respective names, and on the other hand, all users who agreed to help in their respective SOS community help alarm repositories (801) of SOS alarms can see at all times during the help process the following: (1) real-time location of the client's application (301) as a perpetrator by scrolling the location in real time on a digital map, the name and customer's last name and user photo; (2) real-time location of the driver's application (101) as a perpetrator by scrolling the location in real time on a digital map, the driver's first and last name, his user photograph, vehicle data, vehicle license plates, driver's photograph vehicle; (3) the real-time transmission of audio and video captured and processed from the driver application (101) and the customer application (301) which is sent in two different information channels via the Internet (200) to the server (201) and processed by the operating system (202), where all the audio and video information is processed over time, linking each microsecond of the audio and video information received to the georeferenced location of the device where said information was captured and all the audio and video information of both the driver application (101) and the client application (301) being registered in the database store (203) while the audio and video information is transmitted to the driver application (101), client application (301) and SOS application (701) of the users who are at a certain distance from the device of the victim and offender; (4) button so that the perpetrator can view and download the video recorded as legal evidence from the database store (203) to any device or send via the Internet (200) to any server or email account; button in the driver application (101) and in the client application (301) so that in case of being a victim and they have to activate the SOS alarm to request help, the video is not transmitted in real time with the entire community and only it is saved in the database store (203) to later be able to view and download the video at any time; and (6) button to cancel the help to the victim which the victim is informed if this button is validated.

In the scenario where the driver is the victim and the customer is the perpetrator, and the driver in his driver application (101) activates the community SOS alarm in the SOS application (701), then it is sent through the communication network. Internet (200) to the server (201) and to the operating system (202) the signal that said driver operating the driver application (101) is in a dangerous situation with the client operating the client application (301) where it is recorded in the database store (203) that said client application (301) and the driver application (101) are the perpetrator and the victim respectively and the operating system sends the alarm signal in real time to all those SOS community help alarm repositories (801) that are activated at that moment and that the location of the driver application (101) as a victim is within the circumference (501) defined by each of the community help alarm repositories SOS (801) of SOS alarms, where the SOS alarm from the community help alarm repositories is excluded SOS (801) of SOS alarms that is installed within the client application (301) labeled as a victimizer so that he does not find out what that the driver activated the SOS alarm.

In all repositories of SOS community help alarms (801) of SOS alarms that received the distress signal from the application of the driver (101) as a victim, they can see the following: (1) real-time location of the application of the driver driver (101) as a victim by scrolling the location in real time on a digital map, the name and surname of the driver, his user photograph, vehicle data, vehicle license plates, vehicle photograph; (2) real-time location of the client's application (101) as a victimizer by scrolling the location in real time on a digital map, the client's first and last name and their user photo; (3) button to validate agree to help the victim; (4) button to validate ignore or refuse to help the victim.

If the user decides to validate from his driver application (101), customer application (301), SOS application (701) or from the computing device connected to the application programming interface (601) the button to accept help the victim that is within the SOS community aid alarm repositories (801), the victim in question is sent to their respective driver application (101) the signal via the Internet network (200) that was previously processed on the server (201 ) where is the system operational (202) and being registered in the database store (203) that said user decided to help, in order to return with the information to the application of the victim driver of the driver application (101) giving the news that the The user in question is already on his way to his georeferenced location because he agreed to help, where in the driver application (101), in the situation of a victim, a counter appears that shows all the users who have agreed to help with their respective names, and on the other On the other hand, all users who agreed to help in their respective SOS community help alarm repositories (801) can see at all times during the help process the following: (1) real-time location of the driver application (101) as victim scrolling the location in real time on a digital map, the name and surname of the driver, his user photograph, vehicle data, vehicle license plates, vehicle photograph; (2) real-time location of the client's application (101) as a victimizer by scrolling the location in real time on a digital map, the client's first and last name and their user photo; (3) button to cancel helping the victim which the victim is informed if this button is validated.

Claims

CLAIMS Having sufficiently described my invention, I consider as a novelty and therefore claim as my exclusive property, what is contained in the following clauses:

1 . A promotion system for mobility services and logistics of goods based on advertisements characterized in that it is comprised of: an administrative system (401), a series of mobile applications: a driver application (101), a client application (301) and an SOS application (701), a server (201) made up of a database store (203) and an operating system (202), an internet network (200), and an application programming interface (601). , to connect to external electronic commerce platforms through external computer systems (901), including the connection of an internal electronic commerce application (902) integrated into customer applications (301), where through an application of drivers (101) a driver type user generates a user account from his mobile device to validate his user information that allows him to make a call to a server (201) connecting via the Internet network (200 ) to connect to an operating system (202) and proceed to validate, and register in a database store (203) the information captured in the driver's application (101) of his personal information and information of the vehicle with which the The driver intends to offer services by promoting them through advertisements (106), the driver from his driver application (101) makes a call to the server (201) connecting via the Internet network (200) where he sends the georeferenced data of a geographical area (102) where it is located, where the operating system (202) validates said location in real time as the place where the driver is registering and later proceeds to validate the vehicle registered by the driver and return with the information via the Internet network (200) to show him on the driver application (101) the applicable services of mobility of people, delivery of goods, and logistics that can be offered based on said vehicle registered by the driver and the geographical area (102) where the driver application is registered (101) , the operating system (202) validates on the server (201) if the driver's application (101) is in a geographical area (102) regulated by authorities or local governments where there are authorizations that the driver must have in order to offer any of the services you have chosen, if applicable, the driver sends through the driver application (101) the information on your permits to the database store (203) for For said information to be saved, the information is sent through the Internet network (200) to the server (201), to later be reviewed by the administrative system (401) that accesses through the Internet network (200). to the server (201) to enter the database store (203) and review the driver's information so that, if approved, notify the driver to start promoting their services through advertisements (106) in the applications of the clients (301) who demand the services that he offers from his driver application (101) to the client market, if the driver does not require permits from the authorities or local governments, the operating system (202) allows the application driver (101) continue with the process so that the driver can from the driver application (101) promote their services through advertisements (106) in the applications of customers (301) who demand their services. os, each driver-type user from his driver application (101) can validate different keywords related to his services and the vehicle with which he performs his services, where said keywords are registered in the database store (203), and displayed in a client application (301), which allows a client-type user to easily filter and find the driver of their choice in a search engine (104) that has the client application interface (301) when a series of advertisements (106) are displayed for the services of all the drivers who are within a geographical area (102) where the client application is geolocated (301) and that offer the services that the client is seeking to contract at that moment, the client application (301) also has a filter tool (105) to control the accommodation of the offer of the set of advertisements (106) of services of drivers who are in the geographical area (102) based on service variables within a defined period of time which is accounted for by a countdown counter (103), the customer from its client application (301) voluntarily hires the driver of its choice and subsequently the chosen driver is notified through its driver application (101) that the client has chosen it and wishes to hire it for a service by showing the driver on its driver application (101) the details of the service for which he was selected by the client and from his respective client application (301) and that the driver accepts or refuses to provide the service from his driver application (101), where in any In the cases whether accepted or rejected, the operating system (202) sends a notification to the client application (301) of the decision made by the driver and validated in his driver application (101); to promote the services of mobility and logistics of goods of the advertisements (106) for the first time, where said advertisements (106) are displayed in the client applications (301), external computer systems (901) and application of Internal electronic commerce (902), to be shown to an audience of potential customers who wish to contract a service similar to the one that the driver is offering through his driver application (101), giving preference to the universe of advertisements (106) in different editable weights in the algorithm of the operating system (202), likewise each driver in their respective driver application (101) can define, change and adjust their own prices that they want to charge for their services to their customers based on different variables where the price of their services appear in the customer applications (301) in the respective advertisements (106) of their services, where at any time each driver from their driver application ( 101) you can update your prices based on different variables that can be, without limitation, fixed prices, and / or also variable prices that are calculated in real time based on the time and distance traveled for each service that each client has defined. in their respective client application (301) depending on the origin and destination of each service that each client intends to contract, where the system op erative (202) calculates the distance in terms of geolocation and the equivalent time to reach the location where the application of the contracting client is located or the location where the goods to be transported must be collected based on traffic variables in real time in order to display in a personalized and unique way to each client in their respective client application (301), external computer systems (901) and internal electronic commerce application (902), the advertisements (106) with the calculated and specific prices for each client, so that each client can choose and hire the driver of their choice, where this information is transmitted via the Internet network (200) in real time and processed by the operating system (202) to be stored in the base store data (203) and that the operating system (202) can charge said predefined prices to the driver's customers at the end of each service contracted by the customers Likewise, each driver in his driver application (101) can view the average prices that competing drivers are offering for similar services and with vehicles similar to the driver who wishes to define, change and adjust his own prices, where the driver from his driver application (101) also defines the distance of a circle (501) around the geolocation where his driver application (101) is located, to make a call via the Internet network (200) to the server ( 201) where the operating system (202) and the database store (203) are hosted in order to identify all the competing drivers that are within the circumference (501) where their driver application (101) is located and thus being able to process the mathematical calculation of the average of the prices that all applicable competing drivers are offering within the desired calculation circle (501), likewise each driver in their respective driver application (101) can define, change and adjust the payment that you want to pay to an administrative system (401) for the concept of promoting your advertisements (106) to the audience of potential customers where said advertisements pub Bidders (106) are shown in the applications of customers (301) who want to contract a service similar to the one that the driver is offering through his driver application (101), where at any time each driver from his driver application ( 101) you can update the amount you want to pay to the platform for the promotion of your advertisements (106) where this information of the amount to be paid is transmitted via the Internet network (200) in real time and processed by the operating system ( 202) to be saved in the database store (203) and that the operating system (202) can collect said predefined payments from the respective drivers at the end of each service they provide to a customer, when a driver wishes to define, change and adjust the amount that you want to pay to the platform for the promotion of your advertisements (106) of your services to potential clients, each driver in his driver application (101) can see the average io of the amounts that they are offering to pay to the administrative system (401) competing drivers for similar services and with vehicles similar to that of the driver who wishes to define, change and adjust their amounts to be paid accordingly. promotion of advertisements (106), where the driver from his driver application (101) can also define the distance of the circumference (501) around the geolocation where his driver application is located (101), to make a call via the Internet network (200) to the server (201) where the operating system (202) and the database store (203) are hosted in order to identify all the competing drivers that are within the circumference (501) where your driver application (101) is found and thus be able to process the mathematical calculation of the average of the amounts that all applicable competing drivers are offering to pay to the platform within the desired calculation circumference (501); when a customer wishes to hire a service through his client application (301), the system allows the customer to define what type of service he wishes to hire and what type of vehicle he needs for said service, and valid to make a call via the Internet network (200) to the server (201) and from the operating system (202) to the server (201) and to be able to show the client in his client application (301) all the advertisements (106), with the offers of the drivers that are within the geographical area (102) of where the client's application (301) is located, where said advertisements (106) are shown to clients under the algorithm of the operating system (202) that integrates the different preference variables display of advertisements (106), where once all the advertisements (106) of the drivers in the area have been displayed, the client from his client application (301) selects the one that best suits his needs. esities; Likewise, from the interface of the client application (301), it is possible to filter the advertisements (106) of the drivers based on keywords related to the services and vehicles of each driver, or to filter the advertisements (106) of the drivers based on different defined variables, when the client in his client application (301) chooses the driver he wishes to hire, validating in the advertisement (106) of said driver who wants to hire him, the client application (301) calls the server (201) and the operating system (202) to notify the driver application (101) that he has been chosen by the client, showing him the details of the service so that the driver can accept or reject the service, once the driver accepts or rejects the service from his driver application (101), the client application (301) is notified that he contracted the service by communicating via the Internet (200) to the server (201) and to the operating system (202), if the driver agrees to provide the service by doing the respective validation from his driver application (101), the operating system (202) charges the customer through of the payment method registered by the client in his client application (301) for the amount of the price that was previously defined by the driver and that was published in the advertisement (106) that the client agreed to pay for the service against The moment the driver validates in his driver application (101) that the service has already been successfully completed, satisfying the need for the service contracted by the client; In mobility services, if the client requests to change the route, or make multiple stops, or the conditions of the service change, it is possible that the final price that the client has to pay changes, which will be automatically adjusted based on the variables of the price that the driver defined in his driver application (101), likewise, for goods logistics services, before starting the service, the driver and the client can renegotiate the final price of the service, so that the driver from his driver application (101), he can adjust the new price agreed between the driver and his client, which must be accepted by the client in his client application (301) so that the driver can start the logistics service of goods in your driver application (101) or cancel the service; In addition, the system allows that at the end of each service that each client contracts in their client application (301) they can validate the driver's application (101) as a "Favorite", where it is registered in the database store (203 ) that The driver application (101) in question is now a "Favorite" driver of the client application (301) with the client (301) and driver (101) applications communicating via the Internet (200) with the server (201). and the operating system (202) being registered in the database (203) and that in the respective "Favorites" sections of the client application (301) and the driver application (101) it appears that this link exists and which are "Favorites", where drivers from their driver application (101) can establish different special rates for each of their "Favorites" customers, defining a certain special rate for each customer application (301) linked as "Favorites", The system also has an Application Programming Interface algorithm (601) that has the functionality that customers can connect their customer application account (301) to other external computer systems such as mobile applications, p web pages, servers, electronic commerce platforms, among other external computer systems, where the connection to the server (201), to the operating system (202) and to the database store (203) is via the Internet (200) in order to connect the client account linked to their client application (301) and thus each client can have the power to automatically hire their community of drivers, giving priority to their community of drivers selected as "Favorites", likewise the users who have registered in the operating system (202) and in the database store (203), through the driver application (101), or through the client application (301), can access an SOS application (701) with their unique user access and password of their respective applications, where the SOS application (701) sends distress signals that are received in a repository of SOS community help alarms (801) to view community help aria of users who are in a dangerous situation, said repository of SOS community aid alarms (801) is integrated into the client application (301), driver application (101) and the application SOS (701), and connects to any external computing device through the application programming interface (601), which is activated or deactivated at the user's will to receive real-time SOS distress alarms from victim users , or not receiving said SOS help alarms, the SOS community help alarm repository (801) has the ability to validate and define the distance of the circumference (501) with respect to the georeferenced location of where it is in time real any of the applications, as well as the computing device connected to the application programming interface (601) and any of the users can activate the distress signal which is sent through the Internet network (200) to the server (201) and the operating system (202), and the audio and video information is recorded linking each micro second of the audio and video information received to the georeferenced location of the device do where said information was captured both in the database store (203) to be sent in real time to the SOS community aid alarm repository (801) for viewing by all users who have activated the action.

2. The promotion system for drivers who offer mobility and goods logistics services based on advertisements in accordance with claim 1, characterized in that the advertisements (106) are displayed based on different editable weights in the algorithm of the operating system. (202) for the service variables that include: the price that each driver defines for their services by validating different variables for calculating the final price in their driver application (101), distance between the georeferenced location where the customer application (301) with respect to the georeferenced location where the driver's application (101) is located for mobility services, the distance between the georeferenced location where the goods to be transported must be picked up defined in the application of the client (301) with respect to the georeferenced location where the driver's application (101) for goods logistics services is located, the ratings of other clients and drivers who were previously labeled by the client as "favorites". The driver promotion system that offers mobility and goods logistics services based on advertisements in accordance with claim 1, characterized in that the details of the service displayed in the driver application (101) once it is chosen by a customer through The client application (301) includes: client information, origin and destination, and in the case of goods logistics services, the details of the goods to be transported. The promotion system for drivers who offer mobility and goods logistics services based on advertisements in accordance with claim 1, characterized by the client application (301) showing the advertisements (106) for the first time giving preference to those advertisements in different editable weights in the algorithm of the operating system (202) to the display preference variables: (1) drivers who have verified the identity of their person and vehicle with the personal information and information of the vehicle with which the driver intends to offer services ; (2) the drivers who in their driver application (101) defined paying more to the operating system (202) for promoting their advertisements (106) in customer applications (301), external computer systems (901) and applications of internal electronic commerce (902), with respect to its competitors where one or more variables of its competitors are in the same conditions, which is configurable and editable by the algorithm of the operating system (202); (3) the drivers who in their driver application (101) defined to buy a membership to have a better preference of their 40 banner ads (106) in customer applications (301); (4) the drivers who in their driver application (101) defined giving customers a better price for their services than their competitors; (5) the applications of the drivers (101) that are closest to the contracting client in terms of geolocation and the equivalent time to reach the location where the application of the contracting client is located or the location where the goods to be transported must be picked up ; (6) the applications of the drivers (101) that have the best ratings by the entire community of clients who have previously hired them; (7) among other variables that give weighting value and that are part of the algorithm that defines the position of each advertisement (106) of the services of each driver deployed in the applications of the contracting clients (103) as part of the set of applications of drivers available and who advertise their services to a given client. The driver promotion system that offers mobility and goods logistics services based on advertisements in accordance with claim 1, characterized in that the variables defined for the filtering of advertisements (106) in the display interface of the client application (301) are the price of the service, distance taking into account the distance between the client's location or location for the collection of goods to be transported and the location of each driver, time it takes each driver to arrive taking distances into account between the client or location for the collection of the goods to be transported and each driver, and the traffic conditions at that moment, the ratings and comments of other clients on the services of the drivers, number of clients who have favored the driver, as well as drivers who are customer favorites and with whom special prices have previously been agreed upon; variables optionally include without limitation: messages from the driver to customers, where such messages communicate the value 41 aggregate of the driver service and the format of said messages is text, photography, video, audio and multimedia The promotion system for drivers who offer mobility services and logistics of goods based on advertisements in accordance with claim 1, characterized in that the "favorites" functionality in the customer application (101) can be filtered by the search engine (104) where the customer can easily find any driver application (101) by typing the driver's first and last name, keywords that the driver has validated so that they can find it easily, the driver's user number, or scan a QR code generated by the operating system (202) to identify the driver and make him a "Favorite" without the need to have previously contracted their service, likewise at any time, both the driver from his driver application (101) and the client from his client application (301) can cancel this “Favorites” link. A method of promoting mobility services and logistics of goods based on advertisements that comprises: entering from a mobile device into a driver application (101) data of a driver-type user and georeferenced data of a geographical area (102), make a call to a server (201) connecting via the Internet network (200) to connect to an operating system (202) and validate and record in a database store (203) the information captured in the driver application ( 101) of the personal information and information of the vehicle with which the driver intends to offer a service, promoting them through advertisements (106), validating through the operating system (202) the information received by the driver application (101) and send the validation through the Internet network (200) to show in the driver application (101) the applicable services of mobility of people, delivery of goods, and logistics. ca you can offer, enter 42 from a mobile device in a driver application (101) different keywords related to services and the vehicle with which they perform services, send the keywords through the server (201) and register them in the database store (203 ), sending the keywords through the Internet network (200) to a client application (301) to be viewed by a client-type user, filtering and selecting from the client application (301) the preferred driver in a browser (104) that has the interface of the client application (301), display through the operating system (201) a sign of advertisements (106) of the services of all the drivers who are within a geographical area (102) where the client's application is geolocated (301) and that offer the services that the client is seeking to hire at that moment, control the accommodation of the offer of the set of advertisements (10 6) services of drivers who are in the geographical area (102) based on service variables within a defined period of time which is accounted for by a countdown counter (103) in the client application (301) through a filter tool (105), hire the driver of your choice from the client application (301) and notify through the driver application (101) that the client has chosen him and wishes to hire him for a service, show the driver in the driver application (101) the details of the service for which he has been selected and accept or decline to provide the service from the driver application (101), where in either case it is accepted or rejected, the system operative (202) sends a notification to the client application (301) of the decision made by the driver and validated in his driver application (101); order advertisements (106) based on different editable weights in the algorithm of an operating system (202), define the price to be charged for a service through an average of prices where the distance of a circumference is defined (501 ) around the geolocation where you are 43 a driver through the driver application (101), make a call via the Internet network (200) to the server (201) where the operating system (202) and the database store (203) are hosted to identify all competing drivers with similar vehicles and offering similar services that are within the circumference (501) and process the mathematical calculation of the average of the prices that all applicable competing drivers are offering within the circumference (501) and define, change and/or adjust the price to be charged for the service and the payment that wishes to be paid to an administrative system (401) for the concept of service and for promotion of advertisements (106) in client applications (301) , send the information of the amount to be paid through the Internet network (200) in real time, process it by the operating system (202), save it in the database store (203) and collect the payment by the Yeah operating system (202) at the end of each service that a driver provides to a client, at the end of each service that each client hires in their client application (301), validate the driver application as "Favorite" (101), register validation of "Favorite" in the database store (203) that the driver application (101) in question is now a "Favorite" driver of the customer application (301) communicate the customer application (301 ) and the driver application (101) via Internet network (200) with the server (201) and the operating system (202) and register in the database store (203), connect the client application account ( 301) or the driver application account (101) through an Application Programming Interface (601) to other external computer systems (901) such as Mobile Applications, Web Pages, Servers, E-commerce Platforms, among others external computer systems, including the eat application internal electronic commerce (902) integrated into client applications (301), where the connection of the Application Programming Interface (601) to the server (201), to the operating system (202) and to the base store 44 data (203) is via the Internet (200) to connect the customer account linked to your customer application (301) and thus manually or automatically hire your community of drivers giving priority to the community of drivers "Favorites" and with which "special prices" have previously been established between the parties, which are defined by the driver in their respective driver application (101), linking each "special price" to a specific client application (301) via the network. Internet (200) with the server (201) and the operating system (202) to register the new "special price" granted to a certain "Favorite" customer in the database store (203), at the end of the process of purchase of goods in the external computer systems (901) and in the internal e-commerce application (902) integrated within the client applications (301), the operating system (202) displays the advertisements to the clients (106 ) of the drivers available to pick up and transport the goods they are buying so that customers can, through their client application (301), manually or automatically choose and hire their best driver option based on "Favorite" drivers, price, georeferenced distance between the parties, qualifications of the drivers by other clients and that are displayed in the advertisements (106) of each driver in the client applications (301), and proceed to make the payment of both the goods that the client is buying as the delivery and logistics service of the goods they bought from the driver that the customer chose to perform the service, where the information of the total amount to be paid is sent through the Internet network (200) in real time, process by the operating system (202), saving to the database store (203) and charging the payment by the operating system (202), accessing an SOS application (701) with n unique user and password access to the driver application (101), or through the customer application (301), and send distress signals when a dangerous situation occurs through the Internet (200) to server (201) 45 and to the operating system (202), and register in the database store (203), send the distress signal in real time to a repository of SOS community help alarms (801) that is displayed in the client application (301), in the driver application (101), in the SOS application (701) and in external computer equipment connected through the Application Programming Interface (601).