WO2021139637A1

WO2021139637A1 - Content production method and apparatus, and computing device

Info

Publication number: WO2021139637A1
Application number: PCT/CN2021/070231
Authority: WO
Inventors: 夏明泽; 刘婕; 巩媛媛; 曹洁; 何佳贤; 聂一兵; 周婷; 林晓雯; 宋蒙蒙; 董双; 葛正晗; 白鑫; 徐磊; 施杨斌; 周凤鸣; 王佳骏; 冯泽宇; 赵遥劲
Original assignee: 阿里巴巴集团控股有限公司
Priority date: 2020-01-10
Filing date: 2021-01-05
Publication date: 2021-07-15
Also published as: CN113110780A

Abstract

Disclosed are a content production method and apparatus, and a computing device. The method comprises: providing a content production interface, the content production interface comprising a first area and a second area; displaying, in the first area, the attribute information of an object to be produced, and displaying, in the second area, a control used for assisting a content producer in producing the part to be produced of said object; obtaining content produced for said part by the content producer by means of said control; and displaying, in the first area, attribute information updated on the basis of the produced content. Thus, the content producer can produce, by means of the displayed attribute information, said part of said object on the basis of a certain understanding of said object, so as to improve the quality of content production, and the content producer can have a clearer understanding of the quality of the produced content according to the displayed updated attribute information, thereby further improving the quality of content production.

Description

Content production method, device and computing equipment

This application claims the priority of the Chinese patent application with the application number 202010025391.8 filed on January 10, 2020 and the invention titled "content production method, device and computing equipment", the entire content of which is incorporated into this application by reference.

Technical field

The present disclosure relates to the field of information technology, and in particular to a content production method, device and computing device.

Background technique

In many content production scenarios such as content translation, content creation, and content optimization, most content producers produce content based on their own experience, and cannot match the produced content with the real scene during production, resulting in the quality of content production cannot be guaranteed.

Taking the cross-border e-commerce platform as an example, merchants can display products to users in different countries through the cross-border e-commerce platform. In order to solve the language barriers of users in different countries, so that cross-border users can also have a good understanding of products, professional translators are required to translate product information into translations in corresponding languages. However, in the process of providing manual translation services for merchants on the platform, it is found that the poor quality of most language translations is due to the lack of understanding of the contextual information of the translated original text by the translators. For example, when translators are translating the description sentences of a product, if they do not understand the style and detailed attributes of the product, they cannot guarantee a better translation quality during the translation process.

Therefore, there is a need for a solution that can improve the quality of content produced by content producers.

Summary of the invention

A technical problem to be solved by the present disclosure is to provide a solution that can improve the quality of content produced by content producers.

According to a first aspect of the present disclosure, there is provided a content production method, including: providing a content production interface, the content production interface including a first area and a second area; displaying the attribute information of the object to be produced in the first area, and The second area displays the controls used to assist the content producer in the production of the part to be produced of the object to be produced; obtains the content produced by the content producer through the control to the part to be produced; the first area shows the updated attribute information based on the produced content .

According to a second aspect of the present disclosure, there is provided a product information translation method, including: providing a content translation interface, the content translation interface including a first area and a second area; displaying the product to be translated in the first area for a user-oriented product display Information, the product display information includes one or more parts to be translated, and the controls used to assist the translator in translating the part to be translated are displayed in the second area; to obtain the translation produced by the translator through the control of the part to be translated; to display the information in the product information The part to be translated is replaced with the translation.

According to a third aspect of the present disclosure, there is provided a content production device, including: a providing module for providing a content production interface, the content production interface including a first area and a second area; a display module for displaying in the first area Display the attribute information of the object to be produced, and display in the second area the control used to assist the content producer to produce the part to be produced of the object to be produced; the acquisition module is used to obtain the content produced by the content producer through the control of the part to be produced, where , The display module is also used to display the updated attribute information based on the produced content in the first area.

According to a fourth aspect of the present disclosure, a product information translation device is provided, including: a providing module for providing a content translation interface, the content translation interface including a first area and a second area to display a product display page on the left side of the interface; The display module is used to display the user-oriented product display information of the product to be translated in the first area, the product display information includes one or more parts to be translated, and the controls used to assist translators in translating the part to be translated are displayed in the second area; The obtaining module is used to obtain the translation produced by the translator through the control of the part to be translated, wherein the display module is also used to replace the part to be translated in the product display information with the translation.

According to a fifth aspect of the present disclosure, there is provided a computing device, including: a processor; and a memory on which executable code is stored. When the executable code is executed by the processor, the processor is caused to execute the first Aspect or the method of the second aspect.

According to a sixth aspect of the present disclosure, there is provided a non-transitory machine-readable storage medium having executable code stored thereon. When the executable code is executed by a processor of an electronic device, the processor executes the above-mentioned The method of one aspect or the second aspect.

Thus, by displaying the controls used to assist the content producer in the production of the to-be-produced part of the object to be produced in the second area, the property information of the object to be produced is displayed in the first area, so that the content producer can use the displayed properties After the information has a certain understanding of the object to be produced, the to-be-produced part of the object to be produced is produced, thereby improving the quality of content production; and by displaying the updated attribute information based on the produced content in the first area, the content production Producers can have a clearer understanding of the quality of the produced content based on the updated attribute information displayed, thereby further improving the quality of content production.

Description of the drawings

Through a more detailed description of the exemplary embodiments of the present disclosure in conjunction with the accompanying drawings, the above and other objectives, features and advantages of the present disclosure will become more apparent. Among them, in the exemplary embodiments of the present disclosure, the same reference numerals generally represent The same parts.

FIG. 1 is a schematic block diagram showing the structure of a content production system according to an embodiment of the present disclosure.

Figure 2 shows a schematic diagram of a content production interface displayed on a screen of a terminal device.

Fig. 3 shows a schematic flowchart of a content production method according to an embodiment of the present disclosure.

Figure 4 shows a schematic diagram of a working interface presented to content producers.

Figure 5 shows a schematic diagram of a working interface presented to content producers.

Figure 6 shows a schematic diagram of a working interface presented to content producers.

Figure 7 shows a schematic diagram of a working interface presented to content producers.

Fig. 8 shows a schematic structural diagram of a content production apparatus according to an embodiment of the present disclosure.

Fig. 9 shows a schematic structural diagram of a commodity information translation device according to an embodiment of the present disclosure.

Fig. 10 shows a schematic structural diagram of a computing device according to an embodiment of the present disclosure.

Detailed ways

Hereinafter, preferred embodiments of the present disclosure will be described in more detail with reference to the accompanying drawings. Although the drawings show preferred embodiments of the present disclosure, it should be understood that the present disclosure can be implemented in various forms and should not be limited by the embodiments set forth herein. On the contrary, these embodiments are provided to make the present disclosure more thorough and complete, and to fully convey the scope of the present disclosure to those skilled in the art.

As mentioned in the background technology section, taking cross-border e-commerce platforms as an example, cross-border e-commerce platforms can provide users in different countries with a wealth of online services. Solving language barriers is a key link in continuously improving user experience. In the process of providing manual translation services, it is found that the quality of most language translations is poor because the translators do not have enough understanding of the contextual information of the original translation. For example, when translators are translating text sentences in the detailed description of a product, if they do not understand the specific appearance of the product and the detailed attributes of the product, then a better translation quality cannot be guaranteed during the translation process.

The present disclosure proposes a content production solution that can improve the quality of content produced by content producers. In brief, the present disclosure displays the attributes information of the object to be produced while displaying the controls used to assist the content producer to make the part of the object to be produced, so that the content producer can use the displayed attribute information in the object to be produced. On the basis that the object has a certain understanding, the part to be produced of the object to be produced can be produced, thereby improving the quality of content production; and according to the content produced by the user, the displayed attribute information can be updated, so that the content producer can produce according to the updated Attribute information has a clearer understanding of the quality of the content produced, which can further improve the quality of content production.

The content production scheme of the present disclosure can be implemented as the content production system shown in FIG. 1. FIG. 1 is a schematic block diagram showing the structure of a content production system according to an embodiment of the present disclosure.

Referring to FIG. 1, the content production system may be composed of one or more terminal devices (10_1, 10_2, 10_N in the figure), a database 30, and a server 20.

The terminal device 10 can implement data communication with the server 20 via the network 40 or other communication methods. Different terminal devices 10 (for example, between 10_1 and 10_2 or 10_N) may also communicate with each other via the network 40. The network 40 may be a network used for information transmission in a broad sense, and may include one or more communication networks, such as a wireless communication network, the Internet, a private area network, a local area network, a metropolitan area network, a wide area network, or a cellular data network. In an embodiment, the network 40 may also include a satellite network, thereby transmitting the GPS signal of the mobile terminal 10 to the test case decision server 20. It should be noted that if additional modules are added to or removed from FIG. 1, the underlying concept of the exemplary embodiment of the present invention will not be changed. In addition, although a two-way arrow from the database 30 to the server 20 is shown in the figure for convenience of description, those skilled in the art can understand that the above-mentioned data transmission and reception can also be realized through the network 40.

The terminal device can be, but is not limited to, a computer, a mobile phone, and an I-Pad with a screen display device. The content producer can log in to the content production platform through the terminal device. After logging in to the content production platform, the screen of the terminal device can display the content production interface provided by the content production platform.

The server 20 refers to a server corresponding to a content production platform. As an example, the content production platform can be designed as a Client-Server (C/S) structure, where the server 20 is responsible for data management, the terminal device 10 can install and run a client, and the client is used to provide content producers with a content production interface , And is responsible for the interaction with content producers.

The terminal device 10 (for example, a client installed on the terminal device 10) can execute the content production method of the present disclosure to provide content production services for content producers. After the content producer completes the production of the object to be produced, the terminal device 10 (for example, a client installed on the terminal device 10) may send the production result to the server.

As shown in Figure 2, the content production interface is divided into a display area (corresponding to the first area described below) and a content production area (corresponding to the second area described below). The display area can be regarded as a visual reference area for displaying the attribute information of the object to be produced; the content production area can be regarded as a working area for providing controls to assist the content producer in producing the to-be-produced part of the object to be produced.

As a result, when content creators make content for the object to be produced, they can learn about the object to be produced through the attribute information of the object to be produced displayed in the display area, and the object to be produced can be produced on the basis of a certain understanding of the object to be produced. Partial production can improve the quality of content production; and the attribute information displayed in the display area can be updated according to the content produced by the user, that is, the attribute information displayed in the display area can be based on the attribute information updated in real time based on the content produced by the user, so that The content producer can have a clearer understanding of the quality of the produced content based on the updated attribute information, which can further improve the quality of content production.

The implementation details of the content production method of the present disclosure will be further described below.

Fig. 3 shows a schematic flowchart of a content production method according to an embodiment of the present disclosure. The method shown in FIG. 3 may be executed by a client installed on a terminal device, where the client may be a content production platform for providing content production services.

Referring to FIG. 3, in step S110, a content production interface is provided, and the content production interface includes a first area and a second area.

In step S120, the attribute information of the object to be produced is displayed in the first area, and the control for assisting the content producer to produce the to-be-produced part of the object to be produced is displayed in the second area.

The object to be produced can be, but is not limited to, an object to be translated, an object to be modified, and an object to be created. Among them, the object to be translated can be, but not limited to, the product, video, and copy to be translated; the object to be modified can be, but is not limited to, the product information and store information to be modified; the object to be created can be, but is not limited to, the marketing content to be created.

The attribute information of the object to be produced may be any information that can assist the content producer to understand the object to be produced. As an example, the attribute information of the object to be produced may refer to the user-oriented interface display information of the object to be produced, and the user-oriented interface display information is the interface display information of the object to be produced from the user's perspective in the online application scenario, which is used to characterize the The actual display result of the produced object from the user's perspective. Taking the product to be produced as an example, the interface display information may refer to the display page of the product from the consumer's perspective, for example, it may refer to the product detail page browsed by the consumer. Taking the object as a video as an example, the interface display information may include a playback interface of one or more video frames. Taking the object as copywriting as an example, the interface display information may refer to a user-oriented copywriting display interface.

Therefore, the present disclosure can also obtain user-oriented interface display information of the object to be produced. Among them, the interface display information of the object to be produced can be obtained from the provider of the object to be produced, or the interface display information of the object to be produced can be obtained from the network by way of web page crawling. Taking product information as the object as an example, product display pages can be crawled from websites, or product display pages can be obtained from merchants or e-commerce platforms.

The part to be produced refers to the part that needs to be produced by the content producer, which can be, but not limited to, the part to be translated, the part to be modified, and the part to be created.

The first area and the second area are located in different display areas on the same screen. That is, the attribute information of the object to be produced and the controls used to assist the content producer in content production can be displayed in different display areas on the same screen. Among them, the attribute information can be, but not limited to, displayed in the first area in the form of a floating layer.

The first area can be regarded as the display area of the attribute information, and the second area can be regarded as the work area of the content producer (that is, the content production area). The present disclosure does not limit the display form of the controls in the second area.

The content producer can directly refer to the attribute information of the object to be produced when producing the content of the object to be produced, so that the content producer can produce the part of the object to be produced on the basis of a certain understanding of the object to be produced. Thereby, the quality of content production can be improved. For example, the attribute information may be interface display information that can characterize the user-oriented display interface of the object to be produced, which can make the produced content more suitable for the real display scene of the object, thereby improving the quality of content production.

The attribute information may include multiple description information corresponding to the part to be produced. In response to the content producer's selection operation of the description information in the display interface, the part to be produced corresponding to the selected description information may be displayed in the second area. Controls for production. The description information can be the part to be produced itself, or it can be other information used to describe the part to be produced to assist the content producer to better understand the part to be produced.

As an example, the second area can display multiple controls for making different parts to be produced. In response to the content producer's selection operation for the description information in the display interface, it can be automatically located (that is, displayed) in the second area A control used to produce the part to be produced corresponding to the description information selected by the content producer, thereby facilitating the operation of the content producer and improving the efficiency of content production.

As an example, the description information corresponding to the currently produced part to be produced may be highlighted in the first area according to the part to be produced currently produced by the content producer. The specific form of the highlight display may include, but is not limited to, highlight display and zoom display. Therefore, it is convenient for the content producer to associate the description information displayed in the first area with the currently produced part to be produced. For example, in the case where there is a lot of description information and the first area cannot display all the description information at the same time, the first area can automatically switch to the corresponding description information and highlight it according to the part to be produced currently made by the user, so that the content producer does not need to With additional operations, you can view the description information corresponding to the currently produced part to be produced, and improve the efficiency of content production.

In step S130, the content produced by the content producer for the part to be produced through the control is obtained.

The content producer can input the content produced for the part to be produced through but not limited to manual input or voice input. Therefore, the content produced by the content producer for the part to be produced can be obtained through but not limited to touch operation detection and voice signal detection. content. Among them, the control may be, but not limited to, a text input control and a voice input control.

In step S140, the updated attribute information based on the produced content is displayed in the first area.

After obtaining the content produced by the content producer for the part to be produced, the attribute information displayed in the first area may be updated based on the produced content. Update the attribute information displayed in the first area, that is, use the created content as the new attribute information of the object to be produced, and update the part of the original attribute information corresponding to the new attribute information. Taking the attribute information as the real user-oriented display image of the object to be produced as an example, the produced content can be displayed in the corresponding display position in the image. The display position of the produced content can be predetermined or determined by the content. Set by the creator. As a result, content producers can view the effects of the produced content in real time during content production, so that content producers can judge from the user's perspective whether the produced content matches the real display image and whether it is convenient for the user to understand the object. Can further improve the quality of content production.

The content producer may also modify the produced content. In response to the content producer's modification of the produced content, the updated attribute information based on the modified content is displayed in the first area. In this way, the modification of the production content can be displayed in the first area in real time, so that the content producer can view the real effect of the modified content in real time, and judge the quality of the modification based on this, thereby further improving the quality of content production.

Optionally, multiple thumbnails of attribute information may also be output. In response to the selection operation of the thumbnail by the content producer, the first area displays the attribute information corresponding to the selected thumbnail, and/or the second area displays the The control corresponding to the selected thumbnail. Thus, each thumbnail can be regarded as a task, and the content creator can switch tasks by selecting the thumbnail.

The content production method of the present disclosure can be implemented as a content production platform, that is, the content production platform can execute the method shown in FIG. 1. The content production platform can be a browser-based web platform, or it can be an application program installed in a terminal device. The content production platform can release one or more tasks that can be claimed to the content producer, and the content producer can claim the task. After the claim is successful, the task can be processed based on the working interface provided by the content production platform.

So far, the implementation process of the content production method of the present disclosure has been described in conjunction with FIG. 1, FIG. 2 and FIG. 3. The content production method of the present disclosure may be applicable to, but not limited to, content translation scenarios, content modification scenarios, and content creation scenarios.

1. Content translation scene

Taking the content translation scenario as an example, the object to be produced described above in conjunction with Figure 3 may refer to the object to be translated based on the first language description. The object to be translated may include one or more parts to be translated, and the part to be translated is the above The part to be made mentioned. Among them, the attribute information of the object to be translated may be the information displayed on the interface of the object to be translated for users who master the first language. The method shown in FIG. 3 may further include: analyzing the interface display information to determine one or more parts to be translated in the interface display information as the parts to be produced. Step S130 in the method shown in FIG. 3 may include: obtaining the translation based on the second language description of the part to be translated by the content producer through the control; Step S140 in the method shown in FIG. 3 may include: displaying the information in the interface Replace the part to be translated with the corresponding translation. Among them, when the content producer performs translation, the part to be translated corresponding to the translation currently translated by the content producer can be determined, so that after the content producer completes the translation, the translation can be replaced with the corresponding part to be translated in the interface display information . For example, the second area may display multiple parts to be translated and controls for translating each part to be translated, so that the parts to be translated corresponding to the currently produced translation can be determined according to the controls used by the user.

Taking the product to be translated as an example, the information displayed on the interface can be the product detail page, and the part to be translated (ie the text to be translated) can be the description text of the product in the product detail page; the object to be translated can also be a video, and the interface displays The information can include one or more video frame playback interfaces, the part to be translated is the text in the video; the object to be translated can also be copywriting, in this case the interface display information is the copywriting display interface, and the part to be translated is the text in the copywriting display interface .

After the translation is completed, the translated interface display information can also be provided to users who master the second language, obtain the user’s evaluation information for the interface display information, and provide evaluation information to the content producer. The content producer can follow the evaluation Information completes the translation content.

Therefore, the present disclosure can also be implemented as a product information translation method, including: providing a content translation interface, the content translation interface includes a first area and a second area; displaying the product display information of the product to be translated for the user in the first area, The product display information includes one or more parts to be translated, and the controls used to assist the translator in translating the part to be translated are displayed in the second area; to obtain the translation produced by the translator through the control of the part to be translated; to display the parts to be translated in the product display information Partially replaced with translation. For details about the method, please refer to the relevant description above, which will not be repeated here.

The commodity information translation method of the present disclosure can be applied to the field of cross-border e-commerce. At this time, the product information may refer to the product information described in the first language (such as the native language) of the products sold by the merchant through the cross-border e-commerce platform. Translation refers to the translation of commodity information based on the first language into commodity information based on the description of the second language (such as a transnational language) by a translator.

The product display information can refer to the product display page from the user’s perspective of the first language before translation. The part to be translated in the product display information is replaced with the translation, that is, the product information based on the first language in the product display page is replaced with the corresponding Translation. In this way, a product display page from the perspective of a cross-border user can be obtained.

The product display page can also be a product display interface from the perspective of a second language user (ie, a cross-border user). Among them, the product information on the product display page may be described based on the second language. Replace the part to be translated in the product display information with the translation, that is, modify the product display page based on the translation. Therefore, the present disclosure can also retranslate some commodity display pages with low translation quality from the perspective of cross-border users, so as to improve the page quality.

Fig. 4 to Fig. 7 show schematic diagrams of the content production interface displayed to the content producer (i.e., translator) taking the object to be translated is a commodity as an example. The following will exemplify the implementation process of the present disclosure in a commodity information translation scenario with reference to Figs. 4, 5, 6, and 7.

As shown in Figure 4, the left side of the interface can display product display information from the perspective of terminal cross-border users, such as a product detail page. On the right side of the interface, the product information that needs to be translated by the translator can be displayed, and the input box for the translator to enter the translation can be displayed at the same time. The translator can enter the translation in the input box to realize the translation of the text to be translated. Therefore, when translating the text to be translated of the product, the translator can directly view the product display information from the user's perspective, which can solve the problem of poor translation quality caused by the translator’s inability to match the text to be translated with the real user scene during translation The problem.

As shown in Figure 5, the translation made by the translator for the text to be translated can replace the original text and be displayed in the product display information (such as the product details page) in real time, so that the translator can view the real display effect of the translated text from the user's perspective in real time On the one hand, it helps the translator to judge whether the translation is accurate from the user's perspective, and on the other hand, it also helps the translator to judge whether the translation matches the real display interface. For example, translators can check the actual display effect of the translation to determine whether the translation is simplified, whether the translation will not match the display interface due to the number of words, such as whether the key parts are blocked due to the large number of translated texts, and whether the number of translated texts is relatively high. Less cause the content to be empty.

As shown in Figure 6, after the translator completes the translation of all the texts to be translated, all the translations will replace the original text and be displayed in the display information from the user's perspective, so that the translator can view the complete display effect after the translation is completed.

As shown in Figure 7, the display information displayed on the left side can include one or more texts to be translated, and each text to be translated can be marked with a wire frame and a serial number. Translators can select the text to be translated in the displayed information, and at this time, the right side can automatically switch to the corresponding text to be translated.

Optionally, multiple thumbnails may be displayed, and each thumbnail corresponds to one product display information. In response to a certain thumbnail being selected, all translations in the product display information corresponding to the thumbnail can be presented. In this way, the translator can view the corresponding translation by selecting the thumbnail.

Compared with displaying reference information (such as product type information, product URL, etc.) in the work interface, although this information can help the translator understand some contextual information, the information that can be provided is limited, and the translator needs to open multiple web pages/windows Performing translation affects translation efficiency. The translator cannot view the translation from the perspective of a real user. The present disclosure can solve the above problems by directly displaying an object display interface (such as a product detail page) from the user's perspective.

Taking a video as an example to be translated, the first area can be used to display the video playback interface, and the second area can be used to display the text in the video and a text box for the translator to input the translation. The multiple texts to be translated displayed in the second area can be arranged in the order of the video playback time. The translation entered by the translator can replace the original text in the video and be displayed in the video playback interface.

In response to the translator's translation operation on a certain piece of text, the first area can be switched to the corresponding video frame. For example, when the translator translates the text "Hello everyone, welcome to see today's press conference" in the first second, the first area can display the video frame corresponding to the first second.

In the context of content translation, the present disclosure can also be used to translate the content to be translated for other types of objects. For example, UI interface copywriting can be translated, and the implementation process of translating UI interface copywriting will not be repeated.

2. Content modification scenarios

Taking the content modification scenario as an example, the object to be made described above in conjunction with FIG. 3 may refer to the object to be modified, that is, the object to be modified may be the object to be made. The object to be modified may include one or more parts to be modified, and the part to be modified is the part to be made as mentioned above. The attribute information of the object to be modified is the user-oriented interface display information of the object to be modified. The method shown in FIG. 3 may further include: diagnosing the interface display information, and determining one or more parts to be modified in the interface display information as the parts to be produced. Step S130 in the method shown in FIG. 3 may include: obtaining the modified content of the part to be modified by the content producer; step S140 in the method shown in FIG. 3 may include: replacing the part to be modified in the interface display information with The revised content.

As an example, the object to be modified may be a product, the interface display information of the object to be modified may be a product detail page, and the part to be modified is the product description text in the product detail page. For example, the product information with quality problems can be determined by performing quality diagnosis on the product detail page, and the product information can be used as the part to be modified and submitted to the content producer for modification. Among them, the quality product information may be a second language (such as English) product information with poor translation quality, which can be translated by content creators (ie, translators) to correct errors and improve product information.

As an example, the object to be modified may also be a shop, the interface display information of the object to be modified may be a shop display interface, and the part to be modified is a shop description text in the shop display interface. For example, the problematic store information can be determined by performing quality diagnosis on the store display interface, and the store information can be used as the part to be modified and submitted to the content producer, who will make the revision. Among them, the quality store information may be the second language (such as English) store information with poor translation quality, which can be translated by the content producer (that is, the translator) to correct the errors and improve the store information.

After the modification is completed, the interface display information obtained after the modification can also be provided to the user and/or the provider of the object, obtain the evaluation information of the user and/or the provider for the display interface, and provide the evaluation information to the content producer. In this way, the content creator can improve and modify the content based on the evaluation information.

3. Content creation scene

Taking the content creation scene as an example, the object to be produced described above in conjunction with FIG. 3 may refer to the object to be created, that is, the object to be created can be used as the object to be produced. The object to be created may include one or more parts to be created, and the part to be created is the part to be created. The attribute information of the object to be authored is the user-oriented interface display information of the object to be authored. Step S130 in the method shown in FIG. 3 may include: obtaining the content to be created by the content producer through the control; Step S140 in the method shown in FIG. 3 may include: adding the created content to the interface display information. Among them, the object to be created may be, but is not limited to, the marketing content to be created, and the interface display information is the marketing content display interface.

After the creation is completed, the interface display information obtained after the creation can also be provided to the user and/or the provider of the object, obtain the user and/or provider's evaluation information for the display interface, and provide the content producer with the evaluation information. In this way, content creators can improve their creative content based on the evaluation information.

In summary, the content production method of the present disclosure can be applied to, but not limited to, product information translation, UI interface copywriting translation, video translation, product information diagnosis, store localization diagnosis, marketing content creation, and other application scenarios. By displaying the attribute information of the object to be produced in the display area of the content production interface, and the display area and content production area in the content production interface can be linked in real time, it not only solves the problem of incomplete reference information, but also solves the impact of viewing reference information The problem of work efficiency.

Fig. 8 shows a schematic structural diagram of a content production device according to an embodiment of the present disclosure. The functional modules of the content production apparatus 800 can be implemented by hardware, software, or a combination of hardware and software that implement the principles of the present disclosure. Those skilled in the art can understand that the functional modules described in FIG. 8 can be combined or divided into sub-modules to realize the principle of the above-mentioned invention. Therefore, the description herein can support any possible combination, or division, or further limitation of the functional modules described herein.

The functional modules that the content production apparatus 800 can have and the operations that can be performed by each functional module can be performed by a screen display device such as a computer, a mobile phone, or an IPad. The following briefly describes the functional modules that the content production device can have and the operations that can be performed by each functional module. For the details involved, refer to the above description, and will not be repeated here.

Referring to FIG. 8, the content production apparatus 800 includes a providing module 810, a display module 820, and an acquisition module 830.

The providing module 810 is configured to provide a content production interface, and the content production interface includes a first area and a second area. The display module 820 is used to display the attribute information of the object to be produced in the first area, and display the controls used to assist the content producer in producing the to-be-produced part of the object to be produced in the second area. The obtaining module 830 is configured to obtain the content to be produced by the content producer through the control, and the display module is also used to display the updated attribute information based on the produced content in the first area.

In response to the content producer modifying the produced content, the display module 820 may display the updated attribute information based on the modified content in the first area.

The attribute information may include a plurality of description information corresponding to the part to be produced. In response to the content producer's selection operation of the description information in the attribute information, the display module 820 may display the information corresponding to the selected description information in the second area. Controls to be produced in the part to be produced.

The attribute information includes a plurality of description information corresponding to the part to be made, and the display module 820 can highlight the description information corresponding to the part to be made currently made in the first area.

The attribute information can refer to the user-oriented interface display information for the object to be produced.

Taking the object to be produced as the object to be translated as an example, the object to be produced is the object to be translated described based on the first language, and the user is a user who masters the first language. The content production device 800 may include an analysis module for analyzing the interface display information and determining one or more parts to be translated in the interface display information as the parts to be produced. The obtaining module 830 obtains the translation based on the second language description of the part to be translated by the content producer through the control; the display module 820 replaces the part to be translated in the interface display information with the translation.

Taking the object to be modified as the object to be produced as an example, the content production apparatus 800 may include a diagnosis module for diagnosing the interface display information, and determining one or more parts to be modified in the interface display information as the part to be produced. The acquiring module 830 acquires the modified content of the part to be modified by the content producer; the displaying module 820 replaces the part to be modified in the interface display information with the modified content.

Taking the object to be created as the object to be created and the part to be created as the part to be created as an example, the obtaining module 830 obtains the content created by the content producer for the part to be created; the display module 820 adds the created content to the interface display information.

Fig. 9 shows a schematic structural diagram of a commodity information translation device according to an embodiment of the present disclosure. The functional modules of the commodity information translation device 900 can be implemented by hardware, software, or a combination of hardware and software that implement the principles of the present disclosure. Those skilled in the art can understand that the functional modules described in FIG. 9 can be combined or divided into sub-modules, so as to realize the principle of the above-mentioned invention. Therefore, the description herein may support any possible combination, or division, or further limitation of the functional modules described herein.

The functional modules that the commodity information translation apparatus 900 can have and the operations that can be performed by each functional module can be executed by a computer, a mobile phone, an IPad, and other screen display devices. The following briefly describes the functional modules that the product information translation device 900 can have and the operations that can be performed by each functional module. For the details involved, refer to the above description, which will not be repeated here.

Referring to FIG. 9, the product information translation device 900 includes a providing module 910, a display module 920, and an acquiring module 930.

The providing module 910 is used to provide a content translation interface. The content translation interface includes a first area and a second area to display a product display page on the left side of the interface; the display module 920 is used to display a user-oriented product to be translated in the first area Commodity display information, where the commodity display information includes one or more parts to be translated, and controls used to assist translators in translating the parts to be translated are displayed in the second area; the acquisition module 930 is used to obtain The translation produced by the control for the part to be translated, wherein the display module 920 is further configured to replace the part to be translated in the product display information with the translation.

In response to the translator's modification of the translation, the display module 920 displays the updated product display information based on the modified translation in the first area.

The product display information includes a plurality of parts to be translated, and the display module 920 responds to the content producer's selection operation for the description information in the attribute information, and displays the controls for making the selected part to be produced in the second area .

The product display information includes multiple parts to be translated, and the display module 920 can highlight the currently translated part to be translated in the first area.

Fig. 10 shows a schematic structural diagram of a computing device that can be used to implement the foregoing content production method or product information translation method according to an embodiment of the present disclosure.

Referring to FIG. 10, the computing device 1000 includes a memory 1010 and a processor 1020.

The processor 1020 may be a multi-core processor, or may include multiple processors. In some embodiments, the processor 1020 may include a general-purpose main processor and one or more special co-processors, such as a graphics processing unit (GPU), a digital signal processor (DSP), and so on. In some embodiments, the processor 1020 may be implemented using a customized circuit, such as an Application Specific Integrated Circuit (ASIC) or a Field Programmable Gate Array (FPGA, Field Programmable Gate Arrays).

The memory 1010 may include various types of storage units, such as a system memory, a read only memory (ROM), and a permanent storage device. Among them, the ROM may store static data or instructions required by the processor 1020 or other modules of the computer. The permanent storage device may be a readable and writable storage device. The permanent storage device may be a non-volatile storage device that does not lose stored instructions and data even after the computer is powered off. In some embodiments, the permanent storage device adopts a large-capacity storage device (such as a magnetic or optical disk, flash memory) as the permanent storage device. In other embodiments, the permanent storage device may be a removable storage device (for example, a floppy disk, an optical drive). The system memory can be a readable and writable storage device or a volatile readable and writable storage device, such as dynamic random access memory. The system memory can store some or all of the instructions and data needed by the processor at runtime. In addition, the memory 1010 may include any combination of computer-readable storage media, including various types of semiconductor memory chips (DRAM, SRAM, SDRAM, flash memory, programmable read-only memory), and magnetic disks and/or optical disks may also be used. In some embodiments, the memory 1010 may include a removable storage device that can be read and/or written, such as a compact disc (CD), a read-only digital versatile disc (for example, DVD-ROM, dual-layer DVD-ROM), Read-only Blu-ray discs, ultra-density discs, flash memory cards (such as SD cards, min SD cards, Micro-SD cards, etc.), magnetic floppy disks, etc. The computer-readable storage medium does not include carrier waves and instantaneous electronic signals transmitted wirelessly or wiredly.

The memory 1010 stores executable codes. When the executable codes are processed by the processor 1020, the processor 1020 can be made to execute the content production method or the commodity information translation method mentioned above.

The content production method, device and computing device according to the present invention have been described in detail above with reference to the accompanying drawings.

In addition, the method according to the present invention can also be implemented as a computer program or computer program product, which includes various steps (such as The computer program code instructions of step S110 to step S140) in the content production method shown in FIG. 3.

Alternatively, the present invention can also be implemented as a non-transitory machine-readable storage medium (or computer-readable storage medium, or machine-readable storage medium) on which executable code (or computer program, or computer instruction code) is stored ), when the executable code (or computer program, or computer instruction code) is executed by the processor of the electronic device (or computing device, server, etc.), the processor is caused to execute the aforementioned content production method or Each step of the commodity information translation method (for example, step S110 to step S140 in the content production method shown in FIG. 3).

Those skilled in the art will also understand that the various exemplary logic blocks, modules, circuits, and algorithm steps described in conjunction with the disclosure herein can be implemented as electronic hardware, computer software, or a combination of both.

The flowcharts and block diagrams in the accompanying drawings show the possible implementation architecture, functions, and operations of the system and method according to multiple embodiments of the present invention. In this regard, each block in the flowchart or block diagram may represent a module, program segment, or part of the code, and the module, program segment, or part of the code contains one or more functions for realizing the specified logical function. Executable instructions. It should also be noted that in some alternative implementations, the functions marked in the block may also occur in a different order than marked in the drawings. For example, two consecutive blocks can actually be executed substantially in parallel, or they can sometimes be executed in the reverse order, depending on the functions involved. It should also be noted that each block in the block diagram and/or flowchart, and the combination of the blocks in the block diagram and/or flowchart, can be implemented by a dedicated hardware-based system that performs the specified functions or operations Or it can be realized by a combination of dedicated hardware and computer instructions.

The embodiments of the present invention have been described above, and the above description is exemplary, not exhaustive, and is not limited to the disclosed embodiments. Without departing from the scope and spirit of the illustrated embodiments, many modifications and changes are obvious to those of ordinary skill in the art. The choice of terms used herein is intended to best explain the principles, practical applications, or improvements to technologies in the market of the embodiments, or to enable other ordinary skilled in the art to understand the embodiments disclosed herein.

Claims

A method of content production, including:

Provide a content production interface, the content production interface including a first area and a second area;

Displaying the attribute information of the object to be produced in the first area, and displaying controls for assisting the content producer to produce the portion to be produced of the object to be produced in the second area;

Acquiring the content produced by the content producer on the part to be produced through the control;

The updated attribute information based on the produced content is displayed in the first area.
The method according to claim 1, further comprising:

In response to the content producer's modification of the produced content, the updated attribute information based on the modified content is displayed in the first area.
The method according to claim 1, wherein the attribute information includes a plurality of description information corresponding to the part to be produced, and the method further comprises:

In response to the content producer's selection operation for the description information in the attribute information, a control for making the part to be produced corresponding to the selected description information is displayed in the second area.
The method according to claim 1, wherein the attribute information includes a plurality of description information corresponding to the part to be produced, and the method further comprises:

The description information corresponding to the currently produced part to be produced is highlighted in the first area.
The method of claim 1, wherein:

The attribute information is user-oriented interface display information of the object to be produced.
The method according to claim 5, wherein the object to be produced is an object to be translated described based on a first language, and the user is a user who masters the first language, and the method further comprises:

Analyze the interface display information, and determine one or more parts to be translated in the interface display information as the parts to be produced.
The method of claim 6, wherein:

The obtaining the content produced by the content producer on the part to be produced through the control includes: obtaining a translation based on a second language description that the content producer has translated on the part to be translated through the control;

The displaying the updated attribute information based on the produced content in the first area includes: replacing the part to be translated in the interface display information with the translation.
The method according to claim 5, wherein the object to be modified is used as the object to be made, and the method further comprises:

Diagnose the interface display information, and determine one or more parts to be modified in the interface display information as the parts to be produced.
The method according to claim 8, wherein:

The obtaining the content produced by the content producer on the part to be produced through the control includes: obtaining the content after the content producer has modified the part to be revised;

The displaying the updated attribute information based on the produced content in the first area includes: replacing the portion to be modified in the interface display information with the modified content.
The method according to claim 5, wherein the object to be created is the object to be produced, and the part to be created is the part to be produced,

The obtaining the content produced by the content producer for the part to be produced through the control includes: obtaining the content created by the content producer for the part to be produced;

The displaying the updated attribute information based on the produced content in the first area includes: adding the created content to the interface display information.
A method of product information translation, including:

Provide a content translation interface, the content translation interface including a first area and a second area;

The user-oriented product display information of the product to be translated is displayed in the first area, the product display information includes one or more parts to be translated, and the display in the second area is used to assist translators in performing operations on the part to be translated. Translated controls;

Obtaining the translation produced by the translator for the part to be translated through the control;

Replace the part to be translated in the product display information with the translation.
A content production device, including:

A providing module for providing a content production interface, the content production interface including a first area and a second area;

A display module, configured to display the attribute information of the object to be produced in the first area, and display in the second area controls for assisting the content producer to produce the portion to be produced of the object to be produced;

The obtaining module is used to obtain the content produced by the content producer on the part to be produced through the control, wherein the display module is also used to display the updated attribute information based on the produced content in the first area.
A product information translation device, including:

A providing module for providing a content translation interface, the content translation interface including a first area and a second area to display a product display page on the left side of the interface;

The display module is used to display the user-oriented product display information of the product to be translated in the first area, the product display information includes one or more parts to be translated, and the display in the second area is used to assist translators in the Describe the controls for translation of the part to be translated;

An obtaining module is used to obtain a translation of the part to be translated produced by a translator through the control, wherein the display module is also used to replace the part to be translated in the product display information with the translation.
A computing device including:

Processor; and

The memory has executable code stored thereon, and when the executable code is executed by the processor, the processor is caused to execute the method according to any one of claims 1 to 11.
A non-transitory machine-readable storage medium with executable code stored thereon. When the executable code is executed by a processor of an electronic device, the processor is caused to execute any one of claims 1 to 11 The method described.