WO2021071083A1 - Procédé de fourniture de publicité par l'utilisation de partage de données et appareil pour le réaliser - Google Patents

Procédé de fourniture de publicité par l'utilisation de partage de données et appareil pour le réaliser Download PDF

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Publication number
WO2021071083A1
WO2021071083A1 PCT/KR2020/011096 KR2020011096W WO2021071083A1 WO 2021071083 A1 WO2021071083 A1 WO 2021071083A1 KR 2020011096 W KR2020011096 W KR 2020011096W WO 2021071083 A1 WO2021071083 A1 WO 2021071083A1
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WIPO (PCT)
Prior art keywords
data
data sharing
electronic device
information
sharing
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PCT/KR2020/011096
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English (en)
Korean (ko)
Inventor
이충기
정하나
Original Assignee
삼성전자 주식회사
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Publication of WO2021071083A1 publication Critical patent/WO2021071083A1/fr

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0267—Wireless devices
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0273—Determination of fees for advertising
    • G06Q30/0274—Split fees
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement

Definitions

  • Various embodiments disclosed in this document relate to a method of providing an advertisement using data sharing and an apparatus for performing the same.
  • Recent electronic devices such as smart phones may have a mobile hotspot (soft AP) function (or a wireless LAN relay function).
  • the mobile hotspot serves as an access point for wireless LAN (WLAN or Wi-Fi) communication, so that external electronic devices connected to the wireless LAN can access the network using cellular communication.
  • WLAN wireless LAN
  • data of the electronic device and data of the external device may be transmitted to the network (or received from the network) together through cellular communication.
  • an electronic device When an electronic device provides a wireless LAN relay function (e.g., a mobile hotspot) to an external device, the electronic device provides only simple functions such as SSID and password setting and connection blocking setting in connection with the wireless LAN relay function.
  • the function of providing advertisements (advertising-related contents) through the relay function may not be performed.
  • an advertisement platform eg, a server device
  • a server device that provides advertisements provides advertisements to a large number of unspecified users
  • the advertisement platform provides advertisements based on information of a user (or data donor) of a data sharing device that shares data through a wireless LAN relay function, in order to provide personalized advertisements to users of electronic devices, sharing It may not be possible to provide customized advertisements to users (or data recipients) of data-using devices that use the data.
  • a server device may include a communication circuit and a processor.
  • the processor receives a request for sharing data from at least one electronic device, assigns a common service set identifier to the at least one electronic device, and shares data from the at least one electronic device.
  • an advertisement providing method using a data sharing function of a server device includes an operation of receiving a request for sharing data from at least one electronic device, and a service set common to the at least one electronic device. Assigning an identifier, receiving setting information on data sharing from the at least one electronic device, information on a data using device that has requested the at least one electronic device to use shared data from the at least one electronic device Receiving an operation, based on the setting information, an operation of determining a data sharing device to share data with the data use device among the at least one electronic device, and an advertisement determined based on information on the data use device, It may include an operation of transmitting to the data using device through the determined data sharing device.
  • a data sharing device (or a data donating device) that intends to share data through a wireless LAN relay function can obtain advertising revenue through a wireless LAN relay function (eg, a mobile hotspot) that provides advertisements.
  • the data use device (or the data awarding device) may use the shared data provided by the data sharing device by viewing the advertisement.
  • the server device may obtain advertisement revenue by transmitting an advertisement to the data use device through the data sharing device.
  • the data sharing device may collect various pieces of information about the device using data.
  • the server device may receive information about the data use device through the data sharing device, and provide a personalized advertisement to a user of the data use device based on the received information about the data use device.
  • the server device assigns a common service set identifier (SSID) to at least one electronic device that has transmitted a request for sharing data, so that at least one electronic device It can be made to operate as an access point (AP) of.
  • the data using device may share data through a data sharing device determined among the at least one electronic device, and the data using device may perform a hand-over procedure while data is being shared through the network of the determined data sharing device. Through this, it is possible to change to a network of another electronic device that has been assigned a common service set identifier. In this case, the data using device may continuously receive data sharing without interruption through a handover procedure even when a network to which data is shared is changed.
  • the data sharing device can freely activate and deactivate a data sharing function including advertisements, and when activating the data sharing function, it is possible to directly set a revenue distribution rate according to advertisements, Users want to get advertising revenue based on data sharing.
  • the server device may determine a data sharing device to share data with the data using device based on the profit distribution rate set by each of the at least one data sharing device, thereby performing a competitive bidding.
  • FIG. 1 is a block diagram of an electronic device in a network environment according to various embodiments of the present disclosure.
  • FIG. 2 is a block diagram illustrating a system for providing advertisements using a data sharing function according to various embodiments of the present disclosure.
  • 3A to 3C are diagrams illustrating a UI/UX for activating a data sharing function in an electronic device according to various embodiments of the present disclosure.
  • FIG. 4 is a flowchart illustrating an operation of a system for providing advertisements using a data sharing function according to various embodiments of the present disclosure.
  • FIG. 5 is an operation flowchart illustrating an operation of a system for providing advertisements using a data sharing function according to various embodiments of the present disclosure.
  • FIG. 6 is a flowchart illustrating an operation of a system for providing advertisements using a data sharing function according to various embodiments of the present disclosure.
  • FIG. 7 is a flowchart illustrating an operation of a server device according to various embodiments of the present disclosure.
  • FIG. 1 is a block diagram of an electronic device 101 in a network environment 100 according to various embodiments.
  • the electronic device 101 communicates with the electronic device 102 through a first network 198 (for example, a short-range wireless communication network), or a second network 199 It is possible to communicate with the electronic device 104 or the server 108 through (eg, a long-distance wireless communication network).
  • the electronic device 101 may communicate with the electronic device 104 through the server 108.
  • the electronic device 101 includes a processor 120, a memory 130, an input device 150, an audio output device 155, a display device 160, an audio module 170, and a sensor module ( 176, interface 177, haptic module 179, camera module 180, power management module 188, battery 189, communication module 190, subscriber identification module 196, or antenna module 197 ) Can be included.
  • a sensor module 176, interface 177, haptic module 179, camera module 180, power management module 188, battery 189, communication module 190, subscriber identification module 196, or antenna module 197
  • at least one of these components may be omitted or one or more other components may be added to the electronic device 101.
  • some of these components may be implemented as one integrated circuit.
  • the sensor module 176 eg, a fingerprint sensor, an iris sensor, or an illuminance sensor
  • the display device 160 eg, a display.
  • the processor 120 for example, executes software (eg, a program 140) to implement at least one other component (eg, a hardware or software component) of the electronic device 101 connected to the processor 120. It can be controlled and can perform various data processing or operations. According to an embodiment, as at least part of data processing or operation, the processor 120 may store commands or data received from other components (eg, the sensor module 176 or the communication module 190) to the volatile memory 132. It is loaded into, processes commands or data stored in the volatile memory 132, and the result data may be stored in the nonvolatile memory 134.
  • software eg, a program 140
  • the processor 120 may store commands or data received from other components (eg, the sensor module 176 or the communication module 190) to the volatile memory 132. It is loaded into, processes commands or data stored in the volatile memory 132, and the result data may be stored in the nonvolatile memory 134.
  • the processor 120 includes a main processor 121 (eg, a central processing unit or an application processor), and a secondary processor 123 (eg, a graphic processing unit, an image signal processor) that can be operated independently or together. , A sensor hub processor, or a communication processor). Additionally or alternatively, the coprocessor 123 may be set to use lower power than the main processor 121 or to be specialized for a designated function. The secondary processor 123 may be implemented separately from the main processor 121 or as a part thereof.
  • a main processor 121 eg, a central processing unit or an application processor
  • a secondary processor 123 eg, a graphic processing unit, an image signal processor
  • the coprocessor 123 may be set to use lower power than the main processor 121 or to be specialized for a designated function.
  • the secondary processor 123 may be implemented separately from the main processor 121 or as a part thereof.
  • the coprocessor 123 is, for example, on behalf of the main processor 121 while the main processor 121 is in an inactive (eg, sleep) state, or the main processor 121 is active (eg, executing an application) ) While in the state, together with the main processor 121, at least one of the components of the electronic device 101 (for example, the display device 160, the sensor module 176, or the communication module 190) It is possible to control at least some of the functions or states associated with it.
  • the coprocessor 123 eg, an image signal processor or a communication processor
  • the memory 130 may store various data used by at least one component of the electronic device 101 (eg, the processor 120 or the sensor module 176 ).
  • the data may include, for example, software (eg, the program 140) and input data or output data for commands related thereto.
  • the memory 130 may include a volatile memory 132 or a nonvolatile memory 134.
  • the program 140 may be stored as software in the memory 130, and may include, for example, an operating system 142, middleware 144, or an application 146.
  • the input device 150 may receive a command or data to be used for a component of the electronic device 101 (eg, the processor 120) from outside (eg, a user) of the electronic device 101.
  • the input device 150 may include, for example, a microphone, a mouse, a keyboard, or a digital pen (eg, a stylus pen).
  • the sound output device 155 may output an sound signal to the outside of the electronic device 101.
  • the sound output device 155 may include, for example, a speaker or a receiver.
  • the speaker can be used for general purposes such as multimedia playback or recording playback, and the receiver can be used to receive incoming calls.
  • the receiver may be implemented separately from the speaker or as part of the speaker.
  • the display device 160 may visually provide information to the outside of the electronic device 101 (eg, a user).
  • the display device 160 may include, for example, a display, a hologram device, or a projector and a control circuit for controlling the device.
  • the display device 160 may include a touch circuitry set to sense a touch, or a sensor circuit (eg, a pressure sensor) set to measure the strength of a force generated by the touch. have.
  • the audio module 170 may convert sound into an electrical signal, or conversely, may convert an electrical signal into sound. According to an embodiment, the audio module 170 acquires sound through the input device 150, the sound output device 155, or an external electronic device (eg: Sound may be output through the electronic device 102 (for example, a speaker or headphones).
  • an external electronic device eg: Sound may be output through the electronic device 102 (for example, a speaker or headphones).
  • the sensor module 176 detects an operating state (eg, power or temperature) of the electronic device 101, or an external environmental state (eg, a user state), and generates an electrical signal or data value corresponding to the detected state. can do.
  • the sensor module 176 is, for example, a gesture sensor, a gyro sensor, an atmospheric pressure sensor, a magnetic sensor, an acceleration sensor, a grip sensor, a proximity sensor, a color sensor, an infrared (IR) sensor, a biometric sensor, It may include a temperature sensor, a humidity sensor, or an illuminance sensor.
  • the interface 177 may support one or more designated protocols that may be used for the electronic device 101 to directly or wirelessly connect with an external electronic device (eg, the electronic device 102).
  • the interface 177 may include, for example, a high definition multimedia interface (HDMI), a universal serial bus (USB) interface, an SD card interface, or an audio interface.
  • HDMI high definition multimedia interface
  • USB universal serial bus
  • SD card interface Secure Digital Card interface
  • audio interface audio interface
  • connection terminal 178 may include a connector through which the electronic device 101 can be physically connected to an external electronic device (eg, the electronic device 102).
  • the connection terminal 178 may include, for example, an HDMI connector, a USB connector, an SD card connector, or an audio connector (eg, a headphone connector).
  • the haptic module 179 may convert an electrical signal into a mechanical stimulus (eg, vibration or movement) or an electrical stimulus that a user can perceive through tactile or motor sensations.
  • the haptic module 179 may include, for example, a motor, a piezoelectric element, or an electrical stimulation device.
  • the camera module 180 may capture a still image and a video.
  • the camera module 180 may include one or more lenses, image sensors, image signal processors, or flashes.
  • the power management module 188 may manage power supplied to the electronic device 101.
  • the power management module 188 may be implemented as at least a part of, for example, a power management integrated circuit (PMIC).
  • PMIC power management integrated circuit
  • the battery 189 may supply power to at least one component of the electronic device 101.
  • the battery 189 may include, for example, a non-rechargeable primary cell, a rechargeable secondary cell, or a fuel cell.
  • the communication module 190 includes a direct (eg, wired) communication channel or a wireless communication channel between the electronic device 101 and an external electronic device (eg, the electronic device 102, the electronic device 104, or the server 108). It is possible to support establishment and communication through the established communication channel.
  • the communication module 190 operates independently of the processor 120 (eg, an application processor) and may include one or more communication processors supporting direct (eg, wired) communication or wireless communication.
  • the communication module 190 is a wireless communication module 192 (eg, a cellular communication module, a short-range wireless communication module, or a global navigation satellite system (GNSS) communication module) or a wired communication module 194 (eg : A local area network (LAN) communication module, or a power line communication module) may be included.
  • a corresponding communication module is a first network 198 (for example, a short-range communication network such as Bluetooth, WiFi direct or IrDA (infrared data association)) or a second network 199 (for example, a cellular network, the Internet, or It can communicate with external electronic devices through a computer network (for example, a telecommunication network such as a LAN or WAN).
  • the wireless communication module 192 uses subscriber information (eg, International Mobile Subscriber Identifier (IMSI)) stored in the subscriber identification module 196 in a communication network such as the first network 198 or the second network 199.
  • subscriber information eg, International Mobile Subscriber Identifier (IMSI)
  • IMSI International Mobile Subscriber Identifier
  • the antenna module 197 may transmit a signal or power to the outside (eg, an external electronic device) or receive from the outside.
  • the antenna module 197 may include one antenna including a conductor formed on a substrate (eg, a PCB) or a radiator formed of a conductive pattern.
  • the antenna module 197 may include a plurality of antennas. In this case, at least one antenna suitable for a communication method used in a communication network such as the first network 198 or the second network 199 is, for example, provided by the communication module 190 from the plurality of antennas. Can be chosen.
  • the signal or power may be transmitted or received between the communication module 190 and an external electronic device through the at least one selected antenna.
  • other components eg, RFIC
  • other than the radiator may be additionally formed as part of the antenna module 197.
  • At least some of the components are connected to each other through a communication method (e.g., a bus, general purpose input and output (GPIO), serial peripheral interface (SPI), or mobile industry processor interface (MIPI))) between peripheral devices and a signal ( E.g. commands or data) can be exchanged with each other.
  • a communication method e.g., a bus, general purpose input and output (GPIO), serial peripheral interface (SPI), or mobile industry processor interface (MIPI)
  • GPIO general purpose input and output
  • SPI serial peripheral interface
  • MIPI mobile industry processor interface
  • commands or data may be transmitted or received between the electronic device 101 and the external electronic device 104 through the server 108 connected to the second network 199.
  • Each of the external electronic devices 102 and 104 may be a device of the same or different type as the electronic device 101.
  • all or part of the operations executed by the electronic device 101 may be executed by one or more of the external electronic devices 102, 104, or 108.
  • the electronic device 101 needs to perform a function or service automatically or in response to a request from a user or another device, the electronic device 101
  • One or more external electronic devices receiving the request may execute at least a part of the requested function or service, or an additional function or service related to the request, and transmit a result of the execution to the electronic device 101.
  • the electronic device 101 may process the result as it is or additionally and provide it as at least a part of a response to the request.
  • cloud computing distributed computing, or client-server computing technology may be used.
  • FIG. 2 is a block diagram illustrating a system for providing advertisements using a data sharing function according to various embodiments of the present disclosure.
  • the system 200 for providing advertisements using a data sharing function includes a server device 210, a data sharing device (or a data donating device) 220, and a data using device (or a data awarding device) ( 230).
  • the data sharing device 220 may be communicatively connected with the server device 210 through the base station 225.
  • the data sharing function may be a wireless LAN relay function.
  • the data sharing function may be, for example, a mobile hotspot and tethering (or soft AP) function.
  • the wireless LAN relay function may refer to a function of allowing at least one external device to access a network by using an electronic device capable of accessing a network.
  • An electronic device may become a data sharing device by activating a wireless LAN relay function, or may be a data use device by transmitting a data sharing request to the data sharing device.
  • Electronic devices may access a network through cellular communication.
  • Cellular communication is a variety of mobile communication methods subscribed to through a mobile communication service provider, and various mobile communication protocols including LTE, LTE-A, CDMA, WCDMA, UMTS, WiBro, and GSM can be used, and are not limited to the above examples. Does not.
  • the electronic device may access a network (eg, a public data network (PDM)) through a base station through cellular communication, and may transmit or receive data to various devices on the network.
  • PDM public data network
  • an electronic device that has activated a wireless LAN relay function is referred to as a data sharing device 220
  • an electronic device that requests the data sharing device 220 to use shared data is referred to as a data use device 230.
  • the data sharing device 220 and the data using device 230 may include all or part of the components of the electronic device 101 illustrated in FIG. 1.
  • the data sharing device 220 and the data using device 230 may be connected to each other through wireless LAN communication.
  • the wireless LAN communication may be Wi-Fi as an example, and various other short-range communication methods may be used.
  • the server device 210 may be an advertisement platform capable of providing advertisements.
  • the server device 210 may receive an advertisement from an advertisement provider and transmit the received advertisement to the data use device 230.
  • the server device 210 may be, for example, a platform that relays (operates) advertisements.
  • the server device 210 may include a communication circuit (not shown), a processor (not shown), and a memory (not shown).
  • the communication circuit of the server device 210 may establish a communication channel with an external electronic device and transmit and receive various data to and from the external device.
  • the communication circuit of the server device 210 may be configured to be connected to a cellular network (eg, 3G, LTE, 5G, Wibro, or Wimax) including a cellular communication module.
  • the communication circuit of the server device 210 includes a short-range communication module and uses short-range communication (for example, Wi-Fi, Bluetooth, Bluetooth Low Energy (BLE), UWB) to communicate data with an external electronic device. Can transmit and receive, but is not limited thereto.
  • the processor of the server device 210 may be a component capable of performing an operation or data processing related to control and/or communication of each component of the server device 210.
  • the processor of the server device 210 may be operatively connected to, for example, components of the server device 210.
  • the processor of the server device 210 may load commands or data received from other components of the server device 210 into a memory, process commands or data stored in the memory, and store result data.
  • the memory of the server device 210 may store instructions for the operation of the processor of the server device 210 described above.
  • the data sharing device 220 may be an electronic device that transmits a request for sharing data to the server device 210 by activating a wireless LAN relay function.
  • at least one electronic device 221a, 221b, 223a, 223b may transmit a data sharing request to the server device 210 by activating a wireless LAN relay function, and the server device 210 requesting data sharing.
  • At least one electronic device (221a, 221b, 223a, 223b) that has transmitted is registered as the data sharing device 220.
  • At least one data sharing device 220 may receive a common service set identifier (common SSID) from the server device 210. At least one data sharing device 220 to which a common service set identifier is assigned may operate as one access point (AP).
  • a common service set identifier common SSID
  • AP access point
  • data sharing devices having the same network cell information among at least one data sharing device 220 may assign a common service set identifier to each other.
  • the data sharing device A (221a) and the data sharing device B (221b) have the same network cell information
  • the data sharing device C (223a) and the data sharing device D (223b) are the same network cell information. It is assumed that the data sharing device A (221a) and the third data sharing device C (223a) have different network cell information.
  • the data sharing device A 221a and the data sharing device B 221b may receive a common service set identifier from the server device 210.
  • the data sharing device C 223a and the data sharing device D 223b may also receive a common service set identifier from the server device 210.
  • the data sharing device A (221a) and the data sharing device B (221b) can operate as one access point, and the data sharing device C (223a) and the data sharing device D (223b) are one access point. It can be operated with.
  • the data use device 230 may be an electronic device that requests the data sharing device 220 that has activated the wireless LAN relay function to use the shared data.
  • the data use device 230 may transmit a request for using shared data to at least one data sharing device 220.
  • the data use device 230 may transmit, for example, a request for using shared data to one access point having a common service set identifier, or at least one data sharing device having a common service set identifier ( 220), a request for using shared data may be transmitted.
  • the data sharing device 220 when sharing data to the data using device 230 through a wireless LAN relay function, provides the shared data along with the advertisement, thereby generating revenue according to the provided advertisement. It can be distributed from 210.
  • the data use device 230 according to various embodiments transmits a request to use the shared data to the data sharing device 220, and after viewing (or outputting) the provided advertisement, through the data sharing device 220 You can use the shared data provided.
  • the server device 210 may receive a request for sharing data from at least one electronic device 221a, 221b, 223a, 223b.
  • the request to share data may be, for example, a request to register as the data sharing device 220 that can share data with the data using device through a wireless LAN relay function (eg, mobile hotspot tethering).
  • the server device 210 may assign a common service set identifier to the at least one electronic device in response to receiving a request for sharing data from at least one electronic device.
  • the server device 210 may register the at least one electronic device as a data sharing device by assigning a common service set identifier to at least one electronic device.
  • the server device 210 may check network cell information of at least one electronic device, for example, and a service set common to electronic devices having the same network cell information among at least one electronic device. You can assign an identifier. Electronic devices having the same network cell information may mean, for example, electronic devices located adjacent to each other within the same base station coverage.
  • the server device 210 may receive setting information regarding data sharing from each of the at least one data sharing device 220.
  • the at least one data sharing device 220 may set information on data sharing based on a user input.
  • the setting information regarding data sharing may be information set about an advertisement revenue distribution rate between the data sharing device 220 and the server device 210, for example.
  • the advertisement revenue distribution rate may be, for example, a ratio indicating what ratio the data sharing device 220 and the server device 210 will distribute with respect to advertisement revenue according to advertisements provided during the data sharing function.
  • the server device 210 may receive, from the data sharing device 220, information on a data use device that has requested the use of shared data.
  • the data using device 230 may transmit information about the data using device 230 together.
  • the information on the data use device 230 may include at least one of identification information, account information, data use history information, or Internet cookie information, for example, of the data use device 230.
  • the data sharing device 220 may receive at least one of identification information or account information of the data using device 230, for example, when identification information or account information of the data using device 230 can be checked. .
  • the data sharing device 220 for example, when the identification information or the account information of the data using device 230 cannot be verified, at least one of information on the data use history of the data use device 230 or Internet cookie information Can be received.
  • the data sharing device 220 may receive information about the data use device 230 from the data use device 230 and transmit the received information about the data use device 230 to the server device 210.
  • the server device 210 may determine an advertisement to be transmitted to the data using device 230 when sharing data, based on information about the data using device 230.
  • the server device 210 for example, based on at least one of identification information of the data use device 230, account information, data use history information, or Internet cookie information, an advertisement to be transmitted to the data use device 230 Can be determined.
  • the server device 210 may determine a target advertisement personalized to the user of the data use device 230.
  • the server device 210 may determine a personalized target advertisement to the user of the data use device 230 even when the identification information or account information of the data use device 230 cannot be verified.
  • the server device 210 determines an advertisement having a high advertisement response among advertisements collected from data use devices of a plurality of distributed networks (M:N) as an advertisement to be transmitted to the data use device 230 when sharing data. May be.
  • the server device 210 may determine an advertisement to be transmitted to the data using device based on a click through ratio (CTR).
  • CTR click through ratio
  • the click-through rate may mean, for example, the number of clicks when an advertisement is displayed on the Internet.
  • the server device 210 may statistically determine an advertisement having a click-through rate of 25% or more as an advertisement to be transmitted to the data use device 230.
  • the advertisement response may be a term including, for example, an advertisement exposure time, an advertisement click, an advertised product installation, or a record of a purchase of an advertised product.
  • the system 200 for providing advertisements using a data sharing function may be configured in a distributed competition method (M:N). For example, when the data using device 230 transmits a request for using shared data to at least one data sharing device 220 having a common service set identifier, the server device 210 may perform a competitive bidding procedure. One of the at least one data sharing device 220 may be determined, and the data using device 230 may be controlled to receive data sharing through the determined data sharing device.
  • M:N distributed competition method
  • the server device 210 may determine one data sharing device to share data with the data using device 230 from among at least one data sharing device 220 through a competitive bidding procedure. have.
  • the server device 210 may share one data to share data with the data using device 230 based on setting information regarding data sharing received from each of the at least one data sharing device 220 The device can be determined.
  • the server device 210 may share data with the data using device 230, for example, by setting an advertisement revenue distribution rate among at least one data sharing device 220 to be most advantageous to the server device 210. It can be decided as a data sharing device.
  • the server device 210 the signal strength between each of the at least one data sharing device 220 and the data using device 230, the setting regarding data sharing set by each of the at least one data sharing device 220
  • the data is used based on at least one of information (e.g., information set on the advertising revenue distribution rate) or the past history of each of the at least one data sharing device 220 completing data sharing with the data using device 230
  • a data sharing device to share data with the device 230 may be determined.
  • the server device 210 may receive a signal strength between the data sharing device 220 and the data using device 230 from each of the at least one data sharing device 220.
  • the server device 210 may determine (select) some of the at least one data sharing device 220 as the first data sharing device based on a result of comparing the received signal strength with a preset threshold.
  • the server device 210 determines, as the first data sharing device, data sharing devices having a signal strength of at least one data sharing device 220 with a signal strength greater than or equal to a preset threshold value. You can (select).
  • the server device 210 may determine some of the first data sharing devices as the second data sharing devices, for example, based on information set by each of the at least one data sharing device on the advertisement revenue distribution rate. For example, the server device 210 may determine as the second data sharing device a device in which the advertisement revenue distribution rate is most advantageous to the server device 210 among the determined first data sharing devices. When there is one electronic device determined as the second data sharing device, the determined second data sharing device may be determined as a final data sharing device to share data with the data using device 230.
  • the server device 210 may determine the final data sharing device based on the prior experience of the experienced person.
  • the server device 210 may determine, for example, one of the second data sharing devices as the final data sharing device, based on the past history of each of the second data sharing devices completing data sharing with the data using device. have.
  • the past history of each second data sharing device sharing data with the data using device is, for example, the number of data packets transmitted by each of the second data sharing devices to the data using device, and the time and data of communication connection for data sharing. It may be information including the number of communication connections for sharing.
  • a value for the priority of experienced users of each data sharing device may be calculated based on Equation 1 below.
  • Equation 1 y is a value indicating the priority of the experienced person, and f is an activation function.
  • a is a coefficient indicating the amount (packet transmission amount) that the data sharing device 220 has transmitted to the data using device 230
  • b is the data sharing device 220 and the data using device 230
  • It is a coefficient that means the time of communication connection for a risk
  • c is a coefficient that means the number of times that the data sharing device 220 and the data using device 230 are connected to each other for data sharing
  • e is a coefficient that means weight and error.
  • a, b, and c may be values calculated based on the accumulated and stored service use history in big data.
  • x1, x2 and x3 can be applied by normalizing during regression analysis.
  • the prior experience value (y) of the data sharing device is high, it can be determined as a data sharing device with a history of providing stable data sharing, and in the above case, it is more positive for the weight e. Value can be applied.
  • the server device 210 determines a data sharing device to share data with the data using device 230 through the above method, the data using device 230 ).
  • the data use device 230 may use the shared data by viewing (outputting) the transmitted advertisement and establishing a communication connection for data sharing with the determined data sharing device.
  • the server device 210 may distribute the revenue according to the transmitted advertisement to the determined data sharing device based on the advertisement revenue distribution rate set by the determined data sharing device.
  • the server device 210 may determine advertisement revenue allocated to the determined data sharing device based on the advertisement revenue distribution rate set by the determined data sharing device.
  • the server device 210 receives a record of a response to an advertisement transmitted from a data using device, and determines data based on a record of the response to the received advertisement and an advertisement revenue distribution rate set by the data sharing device. It is possible to determine the advertising revenue allocated to the sharing device.
  • the server device 210 may transmit, to each of the at least one data sharing device 220, setting information regarding data sharing set by an electronic device determined as a final data sharing device.
  • the server device 210 may, for example, transmit information on the competitive bidding result to each of the at least one data sharing device 220.
  • Each of the at least one data sharing device 220 may provide a guide so that the user can change setting information for data sharing based on the received competitive bidding result.
  • 3A to 3C are diagrams illustrating a UI/UX for activating a data sharing function in an electronic device according to various embodiments of the present disclosure.
  • an electronic device may share data with an external device through a wireless LAN relay function.
  • An electronic device that has activated the wireless LAN relay function may be registered as a data sharing device in the server device.
  • the data sharing device 220 it will be referred to as the data sharing device 220.
  • the data sharing device 220 may display various user interfaces for supporting setting of a wireless LAN relay function through a display (eg, the display device 160 of FIG. 1 ).
  • the data sharing device 220 may display, for example, a user interface 311 capable of activating or deactivating a wireless LAN relay function.
  • the data sharing device 220 may activate a data sharing function including an advertisement and a mobile hotspot function.
  • the data sharing device 220 may transmit a request for sharing data to the server device 210.
  • the data sharing device 220 may be given a common service set identifier from the server device 210 and may be registered as the data sharing device 220 in the server device 210 by receiving the service set identifier.
  • the data sharing device 220 may display a user interface 321 for setting an advertisement revenue share rate (%) for distributing revenue according to the advertisement with the server device 210.
  • the user interface 321 for setting the advertisement revenue distribution rate may be, for example, a graphic user interface (GUI) for increasing the competition rate between at least one data sharing device assigned a common service set identifier.
  • GUI graphic user interface
  • the server device 210 may receive information on the advertisement revenue distribution rate set by the data sharing device 220 from each of the at least one data sharing device 220 to be assigned a common service set identifier.
  • the data sharing device 220 may set an advertisement revenue distribution rate based on a user input, and may submit (transmit) the set information to the server device 210.
  • the data sharing device 220 may automatically set the advertisement revenue distribution rate set to a default value when a user input for setting the advertisement revenue distribution rate is not received.
  • the data sharing device 220 may display information on an advertisement revenue distribution ratio advantageous for competitive bidding at the current time point as a guide 323.
  • the advertising revenue distribution rate can be adjusted high, and it is determined that the user of the data sharing device 220 does not have a high priority in the competitive bidding with the other data sharing device 220 If so, you can adjust the advertising revenue distribution ratio to be low.
  • the data sharing device 220 receives setting information on data sharing set by the device determined as the final data sharing device from the server device. can do. The user of the data sharing device 220 may adjust the advertisement revenue distribution rate based on the received information.
  • FIG. 4 is a flowchart illustrating an operation of a system for providing advertisements using a data sharing function according to various embodiments of the present disclosure.
  • the data sharing device 220 may activate a data sharing function based on a user input in operation 401.
  • the data sharing device 220 may activate, for example, a data sharing function including an advertisement.
  • the data sharing device 220 may transmit a request for sharing data to the server device 210 in response to the activation of the data sharing function in operation 403.
  • the server device 210 may assign a common service set identifier to the data sharing device 220 in response to receiving a request for sharing data in operation 405.
  • the server device 210 may assign a common service set identifier to other data sharing devices having the same network cell information as the data sharing device 220, for example.
  • the data sharing device 220 may operate as one access point with other data sharing devices having a common service set identifier.
  • the data sharing device 220 may set information on data sharing based on a user input in operation 407.
  • the information on data sharing may include, for example, information on an advertisement revenue distribution rate between the data sharing device 220 and the server device 210.
  • the data sharing device 220 may transmit setting information related to data sharing to the server device 210 in operation 409.
  • the data use device 230 may transmit a request for using shared data to the data sharing device 220 in operation 411.
  • the data use device 230 may transmit information on the data use device 230 together with a request to use the shared data to the data sharing device 220, for example.
  • the information on the data use device 230 may include at least one of identification information, account information, data use history, or Internet cookie information, for example, of the data use device 230.
  • the data sharing device 220 may transmit information on the data using device 230 to the server device 210 in operation 413.
  • the server device 210 may determine a data sharing device to share data with the data using device 230 in operation 415.
  • the server device 210 for example, based on setting information regarding data sharing received from each of the at least one data sharing device 220 having a common service set identifier, the at least one data sharing device 220 Among them, one to share data with the data using device 230 may be determined (selected).
  • the server device 210 may determine one data sharing device to share data with the data using device 230 from among at least one data sharing device through a competitive bidding procedure.
  • the server device 210 may determine a target advertisement to be displayed on the data using device 230 in operation 417.
  • the server device 210 may determine, for example, a target advertisement to be displayed on the data using device 230 based on the received information on the data using device 230.
  • the server device 210 may transmit the determined target advertisement to the data using device 230 through the determined data sharing device 220 in operations 419 and 421.
  • the data use device 230 may display (output) a received target advertisement.
  • the data use device 230 establishes a communication connection for data sharing with the determined data sharing device 220 after the display of the target advertisement is finished (after viewing) in operation 425 to receive data sharing. I can.
  • FIG. 5 is an operation flowchart illustrating an operation of a system for providing advertisements using a data sharing function according to various embodiments of the present disclosure. Specifically, FIG. 5 is an operation flowchart showing the operation of the system when there are two data sharing devices 221a and 221b. Contents overlapping with those described in FIG. 4 will be omitted.
  • the data sharing device A 221a may activate a data sharing function based on a user input in operation 501.
  • the data sharing device A (221a) may activate, for example, a data sharing function including an advertisement.
  • the data sharing device B 221b may also activate a data sharing function including an advertisement based on a user input in operation 503.
  • Each of the data sharing device A 221a and the data sharing device B 221b may transmit a request for sharing data to the server device 210 in operation 505.
  • the server device 210 In response to receiving a request for sharing data, the server device 210 according to various embodiments of the present invention provides a service set identifier common to the data sharing device A (221a) and the data sharing device B (221b) in operation 507. Can be given.
  • the data sharing device A 221a and the data sharing device B 221b may operate as one access point by receiving a common service set identifier in operation 509.
  • the data sharing device A 221a may set information on data sharing based on a user input in operation 511.
  • the information on data sharing by the data sharing device A (221a) may include, for example, information on an advertisement revenue distribution rate between the data sharing device A (221a) and the server device 210.
  • the data sharing device B 221b may also set information on data sharing based on a user input in operation 513.
  • the information on data sharing by the data sharing device B (221b) may include, for example, information on an advertisement revenue distribution rate between the data sharing device B (221b) and the server device 210.
  • Each of the data sharing device A 221a and the data sharing device B 221b may transmit setting information regarding data sharing in operation 515.
  • the data sharing device A 221a may receive a request for using shared data from the data using device 230 in operation 517.
  • the data sharing device A (221a) may receive, for example, information about the data using device 230 along with a request for using shared data from the data using device 230.
  • the data sharing device A (221a) may transmit information on the data using device 230 to the server device 210 in operation 519.
  • the server device 210 includes one data sharing device to share data with the data use device 230 of the data sharing device A (221a) and the data sharing device B (221b) through a competitive bidding procedure ( 220) can be determined.
  • the server device 210 is based on the data sharing setting information received from the data sharing device A (221a) and the data sharing setting information received from the data sharing device B (221b), the data using device One data sharing device to share data with 230 may be determined.
  • the signal sensitivity between the data sharing device A (221a) and the data using device 230 is equal to or greater than a preset threshold
  • the signal sensitivity between the data sharing device B (221b) and the data using device 230 is also Suppose it is above the set threshold.
  • the advertisement revenue distribution rate set between the data sharing device A (221a) and the server device 210 is 40% (data sharing device A (221a) -40%: server device 210) -60%), and data
  • server device 210 May finally determine the data sharing device B (221b), which has set the advertisement revenue distribution rate to be most advantageous to the server device 210, as a device to share data with the data use device 230 (operation 521).
  • the server device 210 may determine a target advertisement to be displayed on the data using device 230 in operation 523.
  • the server device 210 may determine, for example, a target advertisement to be displayed on the data using device 230 based on the received information on the data using device 230.
  • the server device 210 in operation 525 and operation 527, transmits the data to the data use device 230 through the data sharing device B 221b, which is determined as a device to share data with the data use device 230.
  • Target advertisement can be transmitted.
  • the server device 210 may display the received target advertisement in operation 529.
  • the data using device 230 establishes a communication connection for data sharing with the data sharing device B 221b determined after the display of the target advertisement is finished (after viewing) in operation 531, and shares data. I can receive it.
  • FIG. 6 is a flowchart illustrating an operation of a system for providing advertisements using a data sharing function according to various embodiments of the present disclosure. Specifically, FIG. 6 is a diagram illustrating an operation after operation 531 of FIG. 5.
  • the data sharing device A 221a and the data sharing device B 221b may operate as one access point by receiving a common service set identifier in operation 601. .
  • Operation 601 is the same as operation 509 of FIG. 5.
  • the data use device 230 may establish a communication connection for data sharing with the data sharing device B 221b in operation 603 to share data.
  • Operation 603 is the same as operation 531 of FIG. 5.
  • Server device 210 according to various embodiments, after the data sharing device B (221b) and the data using device 230 are connected to each other, to the data sharing device A (221a), data sharing of the data sharing device B (221b) Setting information about can be transmitted.
  • the server device 210 for example, has an advertisement revenue distribution rate set between the data sharing device B (221b) and the server device 210 is 20% (data sharing device B (221b)-20%: server device 210) -80%) may be transmitted to the data sharing device A (221a).
  • the data sharing device A 221a may reset information on data sharing based on a user input in operation 605. For example, the user of the data sharing device A (221a), the advertisement revenue distribution rate between the data sharing device A (221a) and the server device 210 is 15% (data sharing device A (221a) -15%: server device ( 210)-85%).
  • the data sharing device A 221a may update the newly set setting information to the server device 210 in operation 607.
  • the data sharing device A (221a) and the data sharing device B (221b) may update the server device 210 whenever the setting information is changed, or periodically send the setting information to the server device 210. You can also update it.
  • the server device 210 provides a data sharing device to share data with the data using device 230 among the data sharing device A (221a) and the data sharing device B (221b) through a competitive bidding procedure. You can decide again. For example, if the newly established advertisement revenue distribution rate between the data sharing device A (221a) and the server device 210 is 15% (data sharing device A (221a) -15%: server device 210 -85%) , Since the advertisement revenue distribution rate set between the data sharing device B (221b) and the server device 210 is 20% (data sharing device B (221b) -20%: server device 210 -80%), the server device 210 ) May re-determine the data sharing device A (221a), which has set the advertisement revenue distribution rate to be most advantageous to the server device 210, as a device to share data with the data use device 230 (operation 609).
  • the server device 210 may share the competitive bidding result with the data sharing device A (221a) and the data sharing device B (221b). For example, the server device 210 has determined that the device to share data with the data using device 230 is the data sharing device A (221a), and the advertisement revenue distribution rate set by the data sharing device A (221a) is 15%. This information may be transmitted to the data sharing device A (221a) and the data sharing device B (221b).
  • the data using device 230 may establish a communication connection for data sharing with the data sharing device A 221a in operation 613 to share data.
  • the server device 210 is, for example, hand-over so that data sharing is not interrupted while the data use device 230 accesses the communication channel of the data sharing device B 221b to share data.
  • data sharing device A (221a) Even when the data using device 230 is handed over the communication connection from the data sharing device A (221a) to the data sharing device B (221b), the data sharing device A (221a) and the data sharing device B (221b) are common Since the service set identifier has been assigned, the provision of shared data may not be interrupted. In this case, even if the network to which the data is shared is changed, the data use device 230 may maintain a communication connection so that the shared data can be used for a predetermined time without advertisement.
  • FIG. 6 a case in which the data sharing device 220 to share data is changed and the handover procedure is performed according to the resetting of the advertisement revenue distribution rate is described.
  • the same procedure may be applied in various situations in which handover may occur.
  • the handover procedure described above may be applied.
  • FIG. 7 is a flowchart illustrating an operation of the server device 210 according to various embodiments. Descriptions of parts overlapping with those described in FIGS. 4 and 5 will be omitted.
  • the processor of the server device 210 in operation 710, requests to share data from at least one electronic device (for example, the data sharing device 220 of FIG. 2). Can be received.
  • at least one electronic device for example, the data sharing device 220 of FIG. 2.
  • the processor of the server device 210 may assign a common service set identifier to at least one electronic device in operation 720.
  • the processor of the server device 210 for example, checks network cell information being used by at least one electronic device, and provides a common service set identifier to electronic devices having the same network cell information among the at least one electronic device Can be given.
  • the processor of the server device 210 may receive setting information regarding data sharing from at least one electronic device.
  • the setting information may include, for example, information set about an advertisement revenue distribution rate between at least one electronic device and the server device 210.
  • the processor of the server device 210 may receive information on the data use device 230 through the at least one electronic device in operation 740.
  • the processor of the server device 210 may receive, for example, information on the data use device 230 that has requested the use of shared data from the at least one electronic device.
  • the processor of the server device 210 may determine a data sharing device to share data with the data using device 230 from among at least one electronic device.
  • the processor of the server device 210 may determine, for example, one data sharing device to share data with the data use device 230 from among at least one electronic device based on the received setting information regarding data sharing. .
  • the processor of the server device 210 may transmit an advertisement determined based on the information on the data using device 230 to the data using device 230 through the determined data sharing device in operation 760.
  • the information on the data use device 230 may include at least one of identification information, account information, data use history, or Internet cookie information, for example, of the data use device 230.
  • the server device 210 may include a communication circuit and a processor.
  • the processor according to various embodiments of the present disclosure receives a request for sharing data from at least one electronic device 220, assigns a common service set identifier to the at least one electronic device 220, and provides the at least one electronic device 220 with a common service set identifier.
  • the data using device 230 which receives setting information about data sharing from the electronic device 220, and requests the at least one electronic device 220 to use the shared data from the at least one electronic device 220 Receiving information, determining a data sharing device to share data with the data using device 230 of the at least one electronic device 220, based on the setting information, and the data using device 230 It may be configured to transmit the advertisement determined based on the related information to the data using device 230 through the determined data sharing device.
  • the information on the data use device 230 may include identification information, account information, data use history information, or internet cookie of the data use device 230 It may include at least one of information.
  • the processor of the server device 210 may be configured to transmit an advertisement determined based on a click-through rate to the data using device 230 through the determined data sharing device.
  • the processor of the server device 210 may check information on a network cell being used by the at least one electronic device 220, and select a network cell among the at least one electronic device 220.
  • the electronic devices 220 having the same information may be configured to give a common service set identifier.
  • the processor of the server device 210 periodically updates the setting information related to the data sharing of each of the at least one electronic device 220, and based on the updated setting information. Thus, it may be configured to re-determine a data sharing device to share data with the data using device 230 from among the at least one electronic device 220.
  • the processor of the server device 210 when the data sharing device is changed to another electronic device having the common service set identifier, the data using device 230 is handed over.
  • the data sharing device may be controlled so that shared data can be used by changing a connection to a communication channel of the data sharing device changed through a procedure.
  • the setting information may include information set about an advertisement revenue distribution rate between the at least one electronic device 220 and the server device 210. .
  • the processor of the server device 210 receives a signal strength between each of the at least one electronic device 220 and the data use device 230, and the received signal strength and Based on a result of comparing a preset threshold value, some of the at least one electronic device 220 is determined as a first data sharing device, and based on the information set about the advertisement revenue distribution rate, the first data Some of the sharing devices are determined as second data sharing devices, and each of the second data sharing devices selects one of the second data sharing devices based on the past history of completing data sharing to the data using device 230. It can be configured to determine the final data sharing device.
  • the past history of each of the second data sharing devices sharing data with the data using device 230 is determined by each of the second data sharing devices using the data. It may be information including the number of data packets transmitted to the device 230, a communication connection time for data sharing, and a number of communication connections for data sharing.
  • the processor of the server device 210 receives a record of a reaction to the advertisement from the data use device 230, and sets it in the data sharing device from the data sharing device. It may be configured to receive information on an advertisement revenue distribution rate, and to determine advertisement revenue allocated to the data sharing device based on a record of reaction to the advertisement and the set advertisement revenue distribution rate.
  • the processor of the server device 210 may transmit, to each of the at least one electronic device 220, setting information regarding data sharing set by an electronic device determined as a data sharing device. Can be configured.
  • An advertisement providing method using a data sharing function of the server device 210 includes receiving a request for sharing data from at least one electronic device 220, the at least one electronic device.
  • An operation of assigning a common service set identifier to the device 220, an operation of receiving setting information related to data sharing from the at least one electronic device 220, the at least one of the at least one electronic device 220 Receiving information on the data using device 230 that has requested the use of shared data from the electronic device 220 of, based on the setting information, the data using device 230 of the at least one electronic device 220 Determining a data sharing device to share data with, and transmitting an advertisement determined based on information on the data using device 230 to the data using device 230 through the determined data sharing device can do.
  • the information on the data use device 230 may include identification information, account information, data use history information, or internet cookie information of the data use device 230. It may include at least one.
  • the assigning operation includes an operation of checking information on a network cell being used by the at least one electronic device 220 and a network among the at least one electronic device 220.
  • An operation of assigning a common service set identifier to electronic devices 220 having the same cell information may be included.
  • the advertisement providing method includes an operation of periodically updating setting information regarding the data sharing of each of the at least one electronic device 220 and the at least one of the at least one electronic device 220 based on the updated setting information.
  • the operation of re-determining a data sharing device to share data with the data using device 230 among one electronic device 220 may be further included.
  • the data sharing device when the data sharing device is changed to another electronic device having the common service set identifier, the data using device 230 is changed through a handover procedure.
  • the operation of controlling the data sharing device may further include changing a connection to a communication channel of the sharing device so that the shared data can be used.
  • the setting information may include information set about an advertisement revenue distribution rate between the at least one electronic device 220 and the server device 210.
  • the determining may include receiving a signal strength between each of the at least one electronic device 220 and the data using device 230, and the received signal strength. Based on a result of comparing a predetermined threshold value with an operation of determining a part of the at least one electronic device 220 as a first data sharing device, the second 1 The second data sharing device based on the operation of determining some of the data sharing devices as the second data sharing device and the past history of each of the second data sharing devices completing data sharing to the data using device 230 It may include an operation of determining one of the devices as the final data sharing device.
  • the past history of each of the second data sharing devices sharing data with the data using device 230 is determined by the data using device ( 230) may be information including the number of data packets, a communication connection time for data sharing, and the number of communication connections for data sharing.
  • the advertisement providing method includes an operation of receiving a record of a reaction to the advertisement by the data use device 230, a record of the reaction to the advertisement, and advertisement revenue set by the data sharing device. Based on the distribution rate, the operation of determining the advertising revenue allocated to the data sharing device may be further included.
  • An electronic device may be a device of various types.
  • the electronic device may include, for example, a portable communication device (eg, a smart phone), a computer device, a portable multimedia device, a portable medical device, a camera, a wearable device, or a home appliance.
  • a portable communication device eg, a smart phone
  • a computer device e.g., a smart phone
  • a portable multimedia device e.g., a portable medical device
  • a camera e.g., a camera
  • a wearable device e.g., a smart bracelet
  • the electronic device according to the embodiment of the present document is not limited to the above-described devices.
  • phrases such as “at least one of B or C” may include any one of the items listed together in the corresponding one of the phrases, or all possible combinations thereof.
  • Terms such as “first”, “second”, or “first” or “second” may be used simply to distinguish the component from other Order) is not limited.
  • Some (eg, first) component is referred to as “coupled” or “connected” to another (eg, second) component, with or without the terms “functionally” or “communicatively”. When mentioned, it means that any of the above components may be connected to the other components directly (eg by wire), wirelessly, or via a third component.
  • module used in this document may include a unit implemented in hardware, software, or firmware, and may be used interchangeably with terms such as logic, logic blocks, parts, or circuits.
  • the module may be an integrally configured component or a minimum unit of the component or a part thereof that performs one or more functions.
  • the module may be implemented in the form of an application-specific integrated circuit (ASIC).
  • ASIC application-specific integrated circuit
  • Various embodiments of the present document include one or more instructions stored in a storage medium (eg, internal memory 136 or external memory 138) that can be read by a machine (eg, electronic device 101). It may be implemented as software (for example, the program 140) including them.
  • the processor eg, the processor 120 of the device (eg, the electronic device 101) may call and execute at least one command among one or more commands stored from a storage medium. This enables the device to be operated to perform at least one function according to the at least one command invoked.
  • the one or more instructions may include code generated by a compiler or code executable by an interpreter.
  • a storage medium that can be read by a device may be provided in the form of a non-transitory storage medium.
  • non-transient only means that the storage medium is a tangible device and does not contain a signal (e.g., electromagnetic waves), and this term refers to the case where data is semi-permanently stored in the storage medium. It does not distinguish between temporary storage cases.
  • a signal e.g., electromagnetic waves
  • a method according to various embodiments disclosed in the present document may be provided by being included in a computer program product.
  • Computer program products can be traded between sellers and buyers as commodities.
  • Computer program products are distributed in the form of a device-readable storage medium (e.g., compact disc read only memory (CD-ROM)), or through an application store (e.g., Play StoreTM) or two user devices (e.g., compact disc read only memory (CD-ROM)). It can be distributed (e.g., downloaded or uploaded) directly between, e.g.
  • At least some of the computer program products may be temporarily stored or temporarily generated in a storage medium that can be read by a device such as a server of a manufacturer, a server of an application store, or a memory of a relay server.
  • each component (eg, module or program) of the above-described components may include a singular number or a plurality of entities.
  • one or more components or operations among the above-described corresponding components may be omitted, or one or more other components or operations may be added.
  • a plurality of components eg, a module or program
  • the integrated component may perform one or more functions of each component of the plurality of components in the same or similar to that performed by the corresponding component among the plurality of components prior to the integration. .
  • operations performed by a module, program, or other component may be sequentially, parallel, repeatedly, or heuristically executed, or one or more of the operations may be executed in a different order or omitted. Or one or more other actions may be added.

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Abstract

La présente invention concerne, selon divers modes de réalisation décrits, un dispositif serveur comprenant : un circuit de communication ; et un processeur, le processeur pouvant être configuré pour recevoir une demande de partage de données en provenance d'au moins un dispositif électronique, attribuer un identifiant d'un ensemble de services en commun audit au moins un dispositif électronique, recevoir des informations de réglage concernant le partage de données en provenance dudit au moins un dispositif électronique, recevoir en provenance dudit au moins un dispositif électronique, des informations se rapportant à un dispositif utilisant des données qui a demandé audit au moins un dispositif électronique d'utiliser des données partagées, déterminer, en fonction des informations de réglage, un dispositif de partage de données pour partager des données avec le dispositif utilisant des données parmi ledit au moins un dispositif électronique, et transmettre une publicité déterminée en fonction des informations se rapportant au dispositif utilisant des données par le biais du dispositif de partage de données déterminé. Divers autres modes de réalisation sont possibles.
PCT/KR2020/011096 2019-10-07 2020-08-20 Procédé de fourniture de publicité par l'utilisation de partage de données et appareil pour le réaliser WO2021071083A1 (fr)

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Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20140099067A (ko) * 2013-02-01 2014-08-11 한국전자통신연구원 데이터 공유 장치 및 방법
JP2014183453A (ja) * 2013-03-19 2014-09-29 Yahoo Japan Corp 情報処理装置、サーバ装置、方法及びプログラム
KR20140143483A (ko) * 2013-06-05 2014-12-17 한경대학교 산학협력단 소셜커머스를 기반으로 d2d 광고서비스를 제공하는 시스템, 소셜커머스 서버, 가맹점단말 및, 클라이언트단말
KR20150002208A (ko) * 2013-06-28 2015-01-07 삼성전기주식회사 중계 네트워크 제공 방법, 그를 이용한 모바일 라우터 및 네트워크 중계 시스템
JP2018186426A (ja) * 2017-04-27 2018-11-22 レノボ・シンガポール・プライベート・リミテッド ネットワークとの通信方法および携帯端末装置

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20140099067A (ko) * 2013-02-01 2014-08-11 한국전자통신연구원 데이터 공유 장치 및 방법
JP2014183453A (ja) * 2013-03-19 2014-09-29 Yahoo Japan Corp 情報処理装置、サーバ装置、方法及びプログラム
KR20140143483A (ko) * 2013-06-05 2014-12-17 한경대학교 산학협력단 소셜커머스를 기반으로 d2d 광고서비스를 제공하는 시스템, 소셜커머스 서버, 가맹점단말 및, 클라이언트단말
KR20150002208A (ko) * 2013-06-28 2015-01-07 삼성전기주식회사 중계 네트워크 제공 방법, 그를 이용한 모바일 라우터 및 네트워크 중계 시스템
JP2018186426A (ja) * 2017-04-27 2018-11-22 レノボ・シンガポール・プライベート・リミテッド ネットワークとの通信方法および携帯端末装置

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