WO2020242339A1 - Système et procédé de recherche avec présentation automatisée du contenu - Google Patents

Système et procédé de recherche avec présentation automatisée du contenu Download PDF

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Publication number
WO2020242339A1
WO2020242339A1 PCT/RU2019/000462 RU2019000462W WO2020242339A1 WO 2020242339 A1 WO2020242339 A1 WO 2020242339A1 RU 2019000462 W RU2019000462 W RU 2019000462W WO 2020242339 A1 WO2020242339 A1 WO 2020242339A1
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WIPO (PCT)
Prior art keywords
user
module
goods
services
data
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PCT/RU2019/000462
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English (en)
Russian (ru)
Inventor
Сергей Алексеевич ГРИДЯЕВ
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Сергей Алексеевич ГРИДЯЕВ
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Publication of WO2020242339A1 publication Critical patent/WO2020242339A1/fr

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F17/00—Digital computing or data processing equipment or methods, specially adapted for specific functions
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Definitions

  • the invention relates to the field of computing for searching and providing content for goods and / or services.
  • a method and apparatus for selling delivery services via an intermediary's website is known from the prior art, as described in US 2008/0162304 A1, cl. G06Q 30/00.
  • the known solution provides a method and device that allows buyers, sellers and transport companies (or carriers) to exchange goods, services and communications through a system provided by a third party - "intermediary".
  • the known solution allows buyers to openly choose a delivery method from an independent carrier for the delivery of goods purchased from sellers.
  • the well-known solution also allows merchants to outsource their shipping operations to independent carriers to focus more on their core business.
  • the reseller provides an electronic trading platform where sellers register their items for sale and carriers post their shipping methods and rates for buyers to choose from.
  • the seller When a buyer places an order, the seller is required to confirm the order received, along with packaging specifications such as package weights and dimensions, which are used to calculate the shipping options available for that particular package from independent carriers. These estimated shipping options are presented to the buyer, who then selects a shipping method that suits their needs. Subsequently selected the carrier contacts the information about the shipment of the parcel, including the approximate shipping cost, with which the carrier can agree or adjust it. When a delivery agreement has been reached, the system will automatically schedule the shipment and delivery date for the package and notify all interested parties. The buyer pays the intermediary as clearing house for the purchased goods and shipping costs. Subsequently, on the scheduled pickup date, the carrier visits the seller to pick up the package and delivers it using the shipping method chosen by the buyer. When the package is delivery, the seller is credited for the goods sold and the carrier is given a credit for shipping costs. The intermediary also collects commissions from the seller of goods and the carrier for simplified transactions.
  • packaging specifications such as package weights and dimensions, which are used to calculate the shipping options available for
  • the object of the invention is to eliminate the above disadvantages.
  • the technical result is to improve the accuracy of searching and providing content of goods and / or services through the attributes of the priority of searching for the content of goods and / or services for authenticated users.
  • a search system with automated provision of content of goods and / or services via a data network, comprising: at least one first computing device of the first user, containing a first user module configured to register and / or first user authentication or authenticating the first user with the social network account of the first user, the voice assistant of the first computing device, or the instant messaging account of the first computing device, and being able to interact with the server module and search for content of goods and / or services through the server module; at least one second computing device of a second user, comprising a second user module configured to register and / or authenticate a second user, to interact with the server module and automatically provide content of goods and / or services through written algorithms; at least one remote server containing a server module and at least one database; wherein said first and second computing devices and the remote server are configured to be connected to each other via a data transmission network, and said server module comprises: a communication module configured to receive and transmit data with a first user module, wherein said data contains, at least
  • the server module comprises: a statistics module configured to provide data to a second user module including sales statistics for goods and / or services found by searching the first user module and purchased by the first user module; and a stock counting module adapted to update said database by removing the content of the sold product and / or service from it.
  • the server module further comprises a transaction module configured to perform a transaction between the first user module and the second user module, the transaction being carried out in two stages, where in the first stage the transaction occurs between the first user module and the server module, and in the second stage a transaction occurs between the server module and the second user module in the event that from the first user module, the server module received data confirming the receipt of the goods and / or services by the first user.
  • a transaction module configured to perform a transaction between the first user module and the second user module, the transaction being carried out in two stages, where in the first stage the transaction occurs between the first user module and the server module, and in the second stage a transaction occurs between the server module and the second user module in the event that from the first user module, the server module received data confirming the receipt of the goods and / or services by the first user.
  • the server module simultaneously interacts with the first and second communication modules, excludes, until the first user selects a specific offer from the second user, direct interaction between the first user module and the second user module, and also provides prompts for users to the first and second module ...
  • the server module contains a submodule for collecting feedback from at least one user module on goods and / or services provided by at least one second user module.
  • the technical result is achieved by a search method with the automated provision of content for goods and / or services via a data transmission network in accordance with said system for searching and providing content of goods and / or services via a data transmission network, including the steps of which: receive data from the first user module, where said data contains at least two attributes of the search priority and the variable values of the degree of importance of the search priority attributes corresponding to said attributes; receive data from the second user module, where said data contains the content of goods and / or services; storing the data received from the first and second user modules in at least one database; at each time interval specified by the system or the first user module, searching for the content of goods and / or services in said database in accordance with said search priority attributes; and notify the user in case finding the content of goods and / or services corresponding to the attributes of the search priority.
  • data is provided to the second user unit, including sales statistics of goods and / or services found by searching the first user unit and purchased by the first user unit; and updating said database by removing the content of the sold product and / or service from it.
  • transactions are carried out between the first user module and the second user module, and the transaction is carried out in two stages, where in the first stage the transaction occurs between the first user module and the server module, and in the second stage the transaction occurs between the server module and the second user module in if from the first user module to the server module received data on confirmation of receipt by the first user of goods and / or services.
  • prompts are provided to the first and second users through the first and second user modules.
  • FIG. 1 shows a schematic diagram of a search system with automated provision of content for goods and / or services via a data network.
  • FIG. 2 shows a block diagram of the automated subsystem A1 for product selection using the input characteristics received from the Consumer.
  • FIG. 3 shows a block diagram of the automated subsystem A2 for product promotion using the input characteristics received from the Seller.
  • FIG. 4 shows a block diagram of the automatic subsystem of the AZ of the intersection of solutions of the subsystem for working with the Consumer and the subsystem for working with the Seller.
  • FIG. 5 shows a block diagram A4 of the database and knowledge base.
  • the system for searching and providing content of goods and / or services through a data transmission network (Automated system for advertising promotion and selection of goods and services (hereinafter referred to as APS)), in one of the preferred options, is implemented as a scalable platform that can increase its capabilities by increasing the number functional blocks that perform the same tasks.
  • the system is designed to provide the ability to work seamlessly with known means for distributing information content and any known feedback mechanisms between Consumers and Sellers.
  • AISP is a platform that is capable of simultaneously serving a plurality of Consumers and Merchants through their user devices (smartphones, tablets, desktops, etc.) to exchange information between them through the communication interfaces used by APS.
  • ASPiP can work as a standalone mobile application of the Lyue-site, or integrate through various interfaces / protocols (for example, API) with social networks, instant messengers, voice assistants (virtual assistants, for example, Siri, Bixby, etc.), etc. ., if the latter are installed on the consumer's device.
  • the declared system contains five main subsystems.
  • the first subsystem is an automated subsystem of product selection using input characteristics received from the Consumer, including the following modules: communications Fig. 2.1, formalizing the requirements of FIG. 2.2, evaluating the importance of the criteria of FIG. 2.3, selection of the optimal purchase FIG. 2.4, who are collectively responsible for the performance of a number of tasks, the main of which are: continuous search for the optimal solution to the problem received from the consumer in the form of a request to search for a product / service, communication and notification of incoming offers from Sellers; correction of the Consumer's request; receiving feedback from Consumers on the goods they purchased earlier and the quality of service in stores that sold these goods; geolocation of the Consumer, collection of data on the preferred addresses of points of issue and delivery.
  • the second subsystem is an automated subsystem for promoting goods using input characteristics, received from the Seller, including the following modules: receiving incoming advertising campaign information and data on goods FIG. 3.5, formalization of Fig. 3.6, download and automatically update product offerings FIG. 3.7, communications Fig. 3.8, solutions of FIG. 3.9, billing Fig. 3.31, who are collectively responsible for performing a number of tasks, the main ones of which are: automated online promotion of Sellers' goods using several promotion algorithms that are individually configured for each product / category, to choose from (price promotion, the ratio of offers and discounts to selectable time intervals, minimum offer price, bulk order, loyalty programs, additional discount when the Consumer makes an advance payment for the product, etc.).
  • the third subsystem (Fig. 4) is an automatic decision intersection system including modules: data sampling and storage. 4.10, optimal trade decisions of FIG. 4.11, interactions with internal subsystems, Fig. 4.12, Fig. 4.13, Fig. 4.14, statistics and analytics, Fig. 4.15, communications Fig. 4.16, who are collectively responsible for performing a number of tasks, the main of which are: search and formation of solutions for a profitable / optimal deal, communication management and consumer notification, statistics and analytics, etc.
  • the Fifth subsystem (Fig. 6) - Automated subsystem for moderation and collection of Consumer feedback on goods and shops of sellers, ensuring that the downloaded commodity items of the Seller's price lists correspond to reference samples and ensuring the operation of chat bots of the system for collecting consumer feedback on goods and quality works selling these goods, shops of Sellers.
  • the ATS infrastructure is implemented as a scalable platform and contains software and hardware for launching and operating resources, such as servers and / or virtual machines, which can be located in one data center or distributed among several, connected using a data network ...
  • the elements of a computer program for implementing the present invention comprise a plurality of instructions executed by a processor of the computing device to operate the system of the present invention.
  • a consumer to work with ASPiP can use a device that allows you to receive / send data to ASPiP, for example, a smartphone, tablet, terminal, computer, etc.
  • the Consumer launches, for example, the ASPiP mobile application, messenger, social network, telephone voice assistant or web browser, opening, for example, the address of the ASPiP portal on the Internet.
  • a search request is submitted through the ASPiP interface of a user device connected to the Internet by entering data (text, voice) using and using the prompts of the system's chatbot, or independently.
  • a specific product model is selected, the Consumer indicates his consent or refusal to receive additional offers for competitive counterparts with a price category close to the requested product and indicates the selection priorities and the order of their importance, for example: 1. minimum, average or any price; 2. a seller with a high / medium / any rating in the system; 3. self-pickup of goods at the point of issue / store; 4. urgent purchase. 5. extended warranty period, etc.
  • an algorithm is used that evaluates query taking into account data from the "Rating Base" FIG. 5.20.
  • the request is set to Urgent.
  • the selection of goods is carried out taking into account the maximum significance of the criterion for the delivery time of the goods, taking into account the delivery times of specific suppliers in the database.
  • Each such request is assigned an internal unique code used in the future by the system.
  • the Consumer can leave feedback on the previous purchase (product quality) and the quality of the store that sold it.
  • the system sends to the Consumers, at specified time intervals (if he has not indicated his intervals), packages, including offers from Sellers to buy the product / service sought by the Consumer, which, starting with the maximum average value, and then in descending order, meet the criteria for the optimal purchase requested by the Consumer and their degree of importance.
  • Purchase offers are received depending on the choice of the desired communication method: to the Consumer's personal account in the mobile application, website, messenger, social network or via SMS, email, etc. in the form of summary lists, tables, where the name of the Seller's company is given, the price offered by him (with a discount, cashback, gift offer, etc.
  • ASPiP offers the Seller a choice of several options to complete the transaction with the Consumer: go to the Seller's website and complete the purchase on it (in the URL of the transition, ASPiP adds order parameters identifying a specific Consumer).
  • the Seller's website using identification data, sends a request to ASPiP, receiving purchase parameters: discount amount, cashback availability and its size, delivery terms, gift offer, etc.); receiving an invoice for a purchase in an offline store (full invoice, QR code, generated order number, etc.).
  • the Seller checks the order number in the ASPiP through his personal account or through integration, for example, in the Seller's CRM system); receiving a promo code, which must be indicated when placing an order on the Seller's website or inform the manager when buying in an offline store (the Seller's website receives order data through integration into ASPiP or the manager checks the order in the Seller's personal account in ASPiP); payment for the goods directly on the ASPiP platform, with the subsequent transfer of these funds (minus the platform commission) to the Seller, after receiving confirmation from the Buyer of information on receiving the goods, etc.
  • the ASP uses the following modules and databases: order data for receiving in automatic mode is stored in the "Base of ready-made solutions for finding the optimal purchase" FIG. 5.23.
  • "ASPiP communication module” Fig. 4.16 initiates communication according to the schemes ASPiP-Seller and ASPiP-Consumer. Vendor's "Communication Module” FIG. 3.8 interacts with the integration protocols of ASP and the Seller's systems (website, CRM systems, etc.).
  • “Communication module” of the Consumer FIG. 2.1 carries out the interaction of ASPiP and the Consumer (sending a message about redemption, receipt, delivery of goods; sending accounting documents and checks, etc.).
  • FIG. 4.15 based on data from the "Sales History Database” FIG. 5.25 generates reports provided to Sellers and ASPiP moderators.
  • Base of product offers Fig. 5.17 changes the value of warehouse balances upon a successful purchase, if the balance is zero, the item is removed from the promotion.
  • Communication module of the Consumer FIG. 2.1 sends the Buyer a request to rate the Seller who participated in the transaction and the product / service.
  • the Consumer can interact with the chatbot of the system (through the "Communication Module" of the Consumer in Fig. 2.1), receiving recommendations from him on adjusting the request, proposals for participation in group purchases, making an advance payment for the desired product for increase the size of the discount, etc., and, if desired, make adjustments to your request.
  • the consumer can cancel the request at any time by pressing the corresponding button in the platform interface.
  • Sellers and Advertisers interact with Consumers only through ASPiP, through a device of their choice, for example, a computer, tablet or smartphone, etc., through the Seller's personal account on the ASPiP portal.
  • the principle of organizing the work of the system excludes direct interaction between the Seller and the Consumer, except for the cases when the Consumer, from the consolidated package of proposals received from the AASP, follows the URL link to the websites of the Sellers, or when the Consumer confirms through the interface his desire for the Sellers chosen by him to call online or at a specified time.
  • the call is initiated through the Seller's personal account via IP-telephony using the interaction of all three communication modules of the ASPiP subsystems, while the platform's own communication channels are used, and if the platform is integrated through the API, for example, with a messenger, then the messenger's communication channels.
  • the call is charged using the billing module FIG. 3.31.
  • the Sellers After the standard registration procedure, the Sellers enter data about their products, start their automatic update and set up their promotion algorithms, the system launches an automated promotion scheme that does not require the seller's intervention.
  • the Seller loads his price lists using Excel, CSV, etc. formats, with commodity items through the "Product offer download module" Fig. 3.7.
  • the same data can be loaded using exchange files (for example, from accounting and warehouse accounting systems) and by connecting to the ASPiP API for direct data exchange between ASPiP and warehouse accounting systems.
  • the uploaded product offers are saved in the "Product offer database" Fig. 5.17.
  • the Merchant sets up his own advertising campaign.
  • This capability is provided by the "Advertising Campaign Incoming Information Receiving Module" of FIG. 3.5.
  • the module accepts all the AC settings from the Seller, for example, the date of the AC, variable ranges of discounts, delivery conditions and prices, discounts when receiving an offer for a group purchase from ASPiP, data on loyalty programs, etc. All these data are generated by the system and are offered by the system for filling in to the Seller in the form of several options of ready-made algorithms to choose from. The seller only needs to enter the parameters / data that suit him for a separate product / service, or for the whole category of goods.
  • the ASPiP system is either absolutely sure of finding an ideal solution to the search problem, i. E. the degree of conformity is 1, or it will give a value for the degree of conformity, for example, 0 to 1 and possible recommendations.
  • the “Bargain Buy Decision Module” of FIG. 4.11 initiates the work of the "ATSiP communication module" FIG. 3.16, who is responsible for all communications between ASPiP, Consumers and Sellers by the methods that were allowed by the users of the system or with which a session was initiated with the system.
  • Means of communication can be: text or any other messages to the personal account of the Consumer, text chatbots, voice bots, voice assistants, etc.
  • Communication channels in this case, for example, connections with instant messengers, sms, e-mail, ASPiP portal and others.
  • the “Bargain Buy Decision Module” of FIG. 4.11 transfers the decision data to the "Statistics and Analytics Module” FIG. 4.15, which keeps records and statistics of all ongoing processes in the ASP and all decisions made by the system (purchase history, search statistics, statistics of Buyers' interest in product groups, statistics of interest in pricing, average bill, etc.).
  • Data from "Statistics and Analytics Module” FIG. 4.15 are saved in the "Statistics and Analytics Base” Fig. 5.24.
  • the ASP can also maintain a sales history in the "Base of sales history” Fig. 5.25.
  • the platform offers Sellers, to choose from, several payment options for services for the promotion of goods. Among the options: payment under the CPA scheme, CPC, payment for communications with the Consumer, etc.
  • Moderation and Feedback Collection Module FIG. 6.29 an automated subsystem for moderation and collection of consumer reviews by merchandise and sellers' stores interacting with the "Rating Database" FIG. 5.20 (ratings, reviews, reviews), "Decision rule knowledge base for the consumer” FIG. 5.26, “Seller's Decision Rule Knowledge Base” FIG. 5.27, "The knowledge base of the decision rules of ASPiP" Fig. 5.28, provides automated moderation of the price lists received from the Sellers, by checking them against the available standards, and processes the feedback received from the Consumers on the goods and the quality of the stores.

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Abstract

L'invention concerne un système et un procédé de recherche avec une présentation automatisée du contenu de produits et/ou de services via un réseau de transmission de données. Le système comprend: un premier dispositif informatique d'un premier utilisateur comprenant un premier module d'utilisateur; un second dispositif informatique d'un second utilisateur comprenant un second module d'utilisateur; un serveur distant comprenant un module de serveur et une base de données; le module de serveur comprend: un module de communication, un module de conversion de données, une base de données, un module de recherche capable de rechercher un contenu de produits et/ou services dans ladite base de données et de présenter automatiquement un contenu de produits et/ou de services en fonction d'attributs de priorité de recherche, et de prévenir l'utilisateur en cas de découverte de contenu de produit s et/ou de services correspondant aux attributs de priorité de la recherche, dans lequel ladite recherche de contenu de produits et/ou de services se fait à des intervalles de temps prédéterminés définis par le système ou par le premier module d'utilisateur. L'invention permet d'augmenter la précision de recherche et de présentation de contenu de produits et/ou de services via des attributs de priorité de recherche de contenu de produits et/ou de services pour des utilisateurs authentifiés.
PCT/RU2019/000462 2019-05-30 2019-06-25 Système et procédé de recherche avec présentation automatisée du contenu WO2020242339A1 (fr)

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RU2019116819A RU2706473C1 (ru) 2019-05-30 2019-05-30 Система и способ поиска с автоматизированным предоставлением контента товаров и/или услуг посредством сети передачи данных
RU2019116819 2019-05-30

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RU2754083C2 (ru) * 2019-12-09 2021-08-26 Ильмира Рафилевна Сулейманова Способ проведения платежной транзакции с использованием систем мгновенного обмена сообщениями и файлами
WO2023003486A1 (fr) * 2021-07-19 2023-01-26 Публичное Акционерное Общество "Сбербанк России" Procédé et dispositif de présentation de données sur un utilisateur

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WO2006086877A1 (fr) * 2005-02-17 2006-08-24 Shopmedia Inc. Procedes et appareil de vente de services d'expedition en ligne via un site web mediateur
RU93560U1 (ru) * 2009-11-20 2010-04-27 Михаил Владимирович Литвиненко Система заказа товаров и услуг
WO2011075120A1 (fr) * 2009-12-15 2011-06-23 Intel Corporation Informations contextuelles faisant appel à des systèmes, appareils et procédés
RU117212U1 (ru) * 2011-02-24 2012-06-20 Общество с ограниченной ответственностью "Адривер" Система электронной продажи товаров и услуг
RU118776U1 (ru) * 2012-03-16 2012-07-27 Владимир Александрович Гордеев Автоматизированная система продажи товаров и услуг

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* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2006086877A1 (fr) * 2005-02-17 2006-08-24 Shopmedia Inc. Procedes et appareil de vente de services d'expedition en ligne via un site web mediateur
RU93560U1 (ru) * 2009-11-20 2010-04-27 Михаил Владимирович Литвиненко Система заказа товаров и услуг
WO2011075120A1 (fr) * 2009-12-15 2011-06-23 Intel Corporation Informations contextuelles faisant appel à des systèmes, appareils et procédés
RU117212U1 (ru) * 2011-02-24 2012-06-20 Общество с ограниченной ответственностью "Адривер" Система электронной продажи товаров и услуг
RU118776U1 (ru) * 2012-03-16 2012-07-27 Владимир Александрович Гордеев Автоматизированная система продажи товаров и услуг

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