WO2019072082A1

WO2019072082A1 - Anti-counterfeiting label and method for detecting and authenticating authenticity of commodity of registered trademark by using same

Info

Publication number: WO2019072082A1
Application number: PCT/CN2018/107033
Authority: WO
Inventors: 赵国贵; 赵宏坚; 於冬梅
Original assignee: 孙维萍
Priority date: 2017-10-13
Filing date: 2018-09-21
Publication date: 2019-04-18

Abstract

An anti-counterfeiting label and an Internet-based method for detecting and authenticating the authenticity of a commodity of a registered trademark by using same. A two-dimensional code anti-counterfeiting label (2) or a RFID anti-counterfeiting label (2) is mounted (6) on a commodity (1), or a one-dimensional code B (22) or a two-dimensional code B (32) representative of a factory serial number is simultaneously pasted (23), or an activation code is attached at the side of a computer server (13), so that the existing anti-counterfeiting technology is improved by verifying the activation code, handing over the authority of detecting and authenticating the commodity (1), and providing a website (12); or an enterprise (16) collects a face image of a consumer (4) who buys (5) the commodity (1), and provides the consumer with a detection and authentication conclusion once the consumer (4) is validated by means of comparative identification. Consumers (4) in different regions and different languages can conveniently and quickly participate in detecting and authenticating whether a bought commodity (1) is an authentic commodity (1) of a registered trademark, thereby boycotting (20) a counterfeit commodity of the registered trademark, and restricting an insider of the enterprise (16) from participating or even selling the counterfeit commodity (1) of the registered trademark in an authentic commodity sales channel.

Description

Anti-counterfeit label and method for detecting and authenticating genuine product of registered trademark

cross reference

This application cites the Chinese Patent Application No. 201710949494.1, entitled "A Security Label and Its Method for Detecting and Appraising a Product with a Counterfeit Registered Trademark", submitted on October 13, 2017; the name submitted on December 19, 2017 is " Chinese patent application No. 201711374433.3, a method for detecting an anti-counterfeit label and a method for detecting and identifying a product that is a counterfeit registered trademark; a method for submitting the product as an anti-counterfeit label and its authenticity for detecting and appraising a registered trademark on March 26, 2018 Chinese Patent Application No. 201810254843.2; Chinese Patent Application No. 201810291504.1 filed on April 4, 2018 entitled "A Security Label and Its Method for Detecting and Authenticating the Trademark of a Registered Trademark"; May 20, 2018 The Chinese patent application No. 201810484834.2, entitled "An anti-counterfeit label and its method for detecting and authenticating a genuine product of a registered trademark", is filed on June 30, 2018, and the name is "an anti-counterfeit label and its registered trademark for testing and identification. Chinese Patent Application No. 201810719437.9, the entire disclosure of which is incorporated herein by reference. please.

Technical field

The present application relates to an anti-counterfeiting product and a method of using the same, and in particular to an anti-counterfeiting label and a method for detecting and authenticating a genuine product of a registered trademark based on the Internet.

Background technique

In the market transactions, there are many counterfeit registered trademarks, which harm the interests of consumers, damage the interests of enterprises that produce or/and sell registered trademarks, and always have a negative impact on the harmonious development of the national economy.

Chinese Patent Application No.: 2015106756356 Patent Application, discloses a mobile internet-based retail anti-counterfeiting and anti-counterfeiting method, obtains two-dimensional code data of a package bag to be shipped and a corresponding shipping address, and saves it to a database; Identifying and recording the package identification number string, access address and access time carried in the QR code access information; determining whether the package identification number string stored in the database and the package identification number carried in the QR code access information If there is no match, the product to be inspected belongs to the counterfeit product, and the counterfeit feedback information is generated and sent to the WeChat server. If the match is matched, the checked product belongs to the authentic product, and it is determined whether the access issue address is the same as the delivery address; The products inspected are stocked, and the feedback information of the goods is generated and sent to the WeChat server. Yes, the products inspected are the genuine channels, and the genuine channel feedback information is generated and sent to the WeChat server. It is a kind of anti-counterfeiting and anti-mite detection for seed sales. The shortcoming of the technical solution is that when the packaging bag is repeatedly used as a counterfeit registered trademark, the technical solution cannot solve the problem that the two-dimensional code data on the packaging bag is repeatedly inquired, and the wrong judgment is made to mislead the consumer.

Chinese Patent Application No.: 2004100800041 Patent Application, discloses an internet-based product network anti-counterfeiting method, the system includes an internal anti-counterfeiting management website, a number of manufacturer outlets, a number of dealer outlets and an official website, and the steps include: 1 manufacturer outlets Register on the anti-counterfeiting management website, input basic information, and generate authorized manufacturer identity data database; 2 Manufacturer runs code subroutine, randomly generates unique feature code, and together with product code, production date, etc., form product information code, and then input product brand The name is stored in the product information code database together; 3 the code for reading the product information code database is printed on the medium in a specific form; 4 the dealer network is online in real time, and when the product is sold, the product information code is read by the input tool, and the host Comparison, result feedback; 5 official website publishes relevant registration information of all registered manufacturers, which is convenient for supervision between industry and commerce departments and various manufacturers. The anti-counterfeiting management website designed by the technical solution does not have the procedure for reviewing the registered trademarks and quality supervision of the manufacturer's outlets or/and dealer outlets. The internal structure of the website is not classified and the path is clearly set. Such a large website cannot quickly find a specific and fully reliable manufacturer or dealer network; and the technical solution cannot satisfy the consumer's on-site and real-time detection and identification when using the product.

Chinese Patent Application No.: 2013105669474, which discloses a logistics security label which is formed by laminating three layers of two-layer laminated structures, and the three-layer two-two laminated layer structure includes an outer layer. a protective layer, a second printed layer of the inner layer, and a first printed layer of the intermediate layer, the protective layer is provided with a laser anti-counterfeit label 101, and the second printed layer is provided with a two-dimensional code 201, the first printed layer The first dimension code 301 is arranged on the upper part of the product, and the invention is advantageous for reducing the area occupied by the commodity marking and the anti-counterfeiting part on the outer packaging of the commodity, and is advantageous for increasing the capacity of the information carried on the surface of the outer packaging surface of the commodity; the hierarchical marking and anti-counterfeiting design, The marking is convenient to read, and the anti-counterfeiting information is not easily stolen by unscrupulous personnel, which is beneficial to strengthening the genuine protection of the label. The laser anti-counterfeit label 101, the two-dimensional code 201, and the one-dimensional code 301 of the technical solution do not have a structural relationship of interlocking in the sense of anti-counterfeiting, and do not reflect a new anti-counterfeiting function.

Chinese Patent Application No.: 201610060716X, the patent application discloses a method for anti-counterfeiting of a product. The claim 1 includes the following steps: a. Before the product is sold, the outer surface of the package of the product is authorized by the manufacturer or the manufacturer to authorize the relevant intermediary or manufacturer. The sales merchant or the sales merchant is printed with a two-dimensional code or a QR code label or an RFID electronic label attached thereto, or the RFID electronic label is embedded in the package body, and the two-dimensional code is a web address including an ID1 code, a two-dimensional code or a two-dimensional code of the ID1 code, the RFID electronic tag stores an ID1 code, and the ID1 code corresponds to the product ID or a unique ID in a database, that is, the product ID, and the product ID corresponds to being stored in a website. Or related information of the products in the database; b. selling the products to the consumer: the manufacturer or the manufacturer authorizing the sales merchant or the sales merchant to scan the product package on the QR code or the QR code label for the product sales through the authorized device Activate or read the ID1 code in the RFID tag by the RFID authorizing device for sale activation, the website or number The library server records sales activation information such as sales time or vendor information or information registered or authorized to be registered by the seller; the QR code on the product package or the ID1 code on the RFID tag is passed by the manufacturer or the seller described above or After the manufacturer authorizes the sales merchant to perform the sales activation operation by means of the authorized device or the RFID authorized device scanning or reading, the QR code on the product package or the ID1 on the RFID electronic tag is scanned by the consumer through the related device scanning or related RFID device. The network query includes at least the sales activation information described above. The shortcomings of the technical solution of the invention patent application are as follows: 1. The authorization device for performing the sales activation scan or reading at different sales outlets and different batches of goods has no distinguishing feature, and such anti-counterfeiting means participates in the person with internal fraud. The effect of fraudulent activity is not ideal, and does not disclose the specific implementation and significance of achieving sales activation; 2. The QR code label or RFID electronic label is either printed or pasted on the outer surface of the product packaging or embedded in the package. If the product is separated from the packaging system, the anti-counterfeiting means is invalid; 3. There is no function of restricting the counterfeit genuine two-dimensional code label or the RFID electronic tag ID1 code to sell the counterfeit product.

Some lawless elements in the market often purchase high-priced bottles and boxes of high-grade wines that have been properly affixed with anti-counterfeit labels after being used by users, and are sold in low-end wines. This is a prior art anti-counterfeiting method. It can solve the problem of selling goods with good counterfeit registered trademarks. Another outstanding problem is that some consumers did not check the identification of the anti-counterfeit labels of the purchased products when they purchased the products of the genuine registered trademarks. The criminals did not collect the genuine registered trademarks in time. The anti-counterfeiting information of the anti-counterfeit labels that have been tested and identified; even the criminals have tempted some consumers and directly purchased the anti-counterfeiting information of the anti-counterfeit labels that have not been inspected and verified in the sale of some genuine registered trademarks from their hands. The anti-counterfeiting information of the trademarked goods is imitation of the genuine anti-counterfeit label and is sold on the counterfeit registered trademark, so that some counterfeit registered trademarks can be obtained through the inquiry and detection and identification system of some genuine registered trademarks. It is the detection and identification conclusion of the real product, which has harmed the rest of the consumers. There is also a huge amount of information on the Internet, which looks dazzling. Some criminals have set up on the Internet a number of very similar, ordinary consumers who are difficult to distinguish between counterfeit genuine registered trademarks. , websites, outlets, confuse and mislead consumers into it, and guide consumers to identify the products of counterfeit registered trademarks they produce or/and sell according to the routines they designed, and obtain wrong identification conclusions, so that the sales of counterfeit registered trademarks Got it.

The existing methods of anti-counterfeiting technology are mostly guaranteed by the advanced production technology of anti-counterfeiting labels, and also by the sales channel guarantee. Practice has proved that this is not always effective. Evolving anti-counterfeit labeling technology is often quickly acquired and used by companies or individuals that produce or/and sell counterfeit registered trademarks. Products that are counterfeit registered trademarks are often sold by insiders and disguised as genuine products. Sales in the channel, therefore, the market urgently needs a more effective anti-counterfeiting technology solution that breaks through the existing technology.

Summary of the invention

Aspects of the present application provide a two-dimensional code anti-counterfeit label or an RFID anti-counterfeit label and a method for detecting and authenticating a genuine product of a registered trademark based on the Internet, so that an ordinary consumer can participate in whether the commodity traded on the market is a registered trademark. The authenticity of the goods is tested and identified, so that consumers can easily, quickly and correctly judge and resist the production or / and sale of counterfeit registered trademarks. Applying the technical solution of the embodiment of the present application, the consumer and the enterprise that produces or/or sells the trademark registered trademark of the brand conducts end-to-end direct connection through the Internet to communicate with each other to determine whether the commodity is The test and identification conclusion of the genuine product of the registered trademark. Enterprises that produce or/and sell registered trademarks and consumers in the market establish a two-point link between the end-to-end information and actions of counterfeit registered trademarks through the Internet to stimulate consumption. Actively discovering and proactively providing dynamic information on products that produce or/and sell counterfeit registered trademarks in the market is very helpful in forming a concerted effort to implement actions against all counterfeit registered trademarks in all sectors of society. The technical solution of the embodiments of the present application solves the problem of the prior art anti-counterfeit label and the detection and identification of enterprises or individuals who are often produced or/and sell counterfeit registered trademarks, and the counterfeiting problem, especially for the production or/and sale of registered trademarks. In the inside of the company, it is mixed with the sale of counterfeit registered trademarks in the sales channels of genuine registered trademarks, resulting in better market purification.

In order to achieve the above object, an embodiment of the present application provides an anti-counterfeit label, including an anti-counterfeit label printed with a two-dimensional code mounted on an item, and the representative on the anti-counterfeit label printed with the two-dimensional code The QR code information of the product is unique, or an anti-counterfeit label printed with the same two-dimensional code is attached to the package of the product, and the anti-counterfeit label is attached with a peelable film. Or coated with a scratch-off coating covering the two-dimensional code image on the security label; stored in a computer server of the enterprise that produces or/and sells the registered trademark The two-dimensional code information of the commodity, the computer server records or/and remembers the mobile phone number of the consumer's smart phone type device or the WeChat tool of the WeChat class tool to log in the account, so that the computer server is targeted for detecting and authenticating The smart phone type device of the mobile phone number of the consumer or the WeChat tool of the WeChat tool login account fulfills the detection and identification service of the product once or repeatedly; The mobile phone number of the consumer's smart phone device or the WeChat tool login account of the WeChat tool, after the consumer purchases the product, the consumer uncovers the security label Membrane or scratch-off coating, the first detection of the product is used to scan the two-dimensional code security label on the commodity or on the package of the commodity and report it to the computer server for the two-dimensional code information The mobile phone number of the smart phone type device or the WeChat tool of the WeChat tool is used to log in to the account; or when the consumer purchases the product, the sales terminal of the enterprise that produces or/or sells the registered trademark The computer type device inputs the mobile phone number of the consumer's smart phone type device of the computer server or the WeChat tool login account of the WeChat class tool.

In an optional implementation, the computer server records or/and remembers a new mobile phone number after the consumer applies to change the mobile phone number of the smartphone-type device or the consumer applies to change the WeChat tool. The new WeChat tool login account after the WeChat tool login account, so that the computer server logs in the account for the changed smartphone device or the new WeChat tool with the new mobile phone number detecting the authentication authority. The WeChat tool fulfills the detection and authentication service for the commodity; wherein the new mobile phone number of the smart phone device is a smart phone device with the mobile phone number having the detection and authentication authority before the consumer uses the change Applying the change to the computer server of the enterprise and determining the change by the computer server, or the new WeChat tool login account of the WeChat tool is the test authentication right before the consumer uses the change. The WeChat tool of the WeChat tool login account is connected to the enterprise Change-server application and the server computer to change the determined consent.

In order to achieve the above object, an embodiment of the present application further provides an anti-counterfeit label, which comprises installing an anti-counterfeit label printed with a two-dimensional code on an item or mounting an RFID anti-counterfeit label. The two-dimensional code information representing the commodity on the security label of the code is unique, and the ID code representing the commodity in the RFID security label is unique, and the enterprise that produces or/and sells the registered trademark of the commodity The computer server stores the two-dimensional code information or ID code of the product, and pastes a one-dimensional code B or a two-dimensional code B indicating the factory serial number of the product on the product, the one-dimensional code B or two-dimensional code. B having a one-to-one correspondence with the two-dimensional code information on the anti-counterfeit label printed with the two-dimensional code on the commodity, or the one-dimensional code B or the two-dimensional code B and the commodity The ID code or the one-to-one correspondence in the RFID anti-counterfeit tag.

In an optional implementation manner, the one-dimensional code B or the two-dimensional code B is one and pasted on the commodity; or the one-dimensional code B or the two-dimensional code B is the same two, respectively Pasting on the article and the inner package of the article; or, the one-dimensional code B or the two-dimensional code B are the same three, respectively pasted on the article, on the inner package of the article, and On the outer packaging of the product.

In an optional embodiment, the one-dimensional code B or the two-dimensional code B is stored in a computer server of an enterprise that produces or/and sells a registered trademark product, and the one-dimensional code B or the two-dimensional code B is additionally activated. a code, the activation code is determined by the enterprise according to the need of anti-counterfeiting or/and management, and each activation code has a corresponding relationship with the one-dimensional code B or the two-dimensional code B of the batch of goods; The one-dimensional code B or the two-dimensional code B pasted on or/and on the inner package of the article or/and the outer package of the article is not attached with the activation code; wherein the article or The one-dimensional code B or the two-dimensional code B pasted on the inner package of the product or on the outer package of the product or scanned by the company's sales terminal with its reader-type device and attached with an activation code The same is reported to the computer server of the enterprise, or the sales terminal of the enterprise uses the computer to attach the one-dimensional code B or the two-dimensional code B pasted on the commodity to the computer server together with the activation code. For the computer server to connect it to the computer server When the stored one-dimensional code B or the two-dimensional code B of the commodity and the additional activation code match match, the detection and authentication service function of the computer server is activated to perform the detection and authentication service for the commodity. The activation code reported by the sales terminal together is that the enterprise notifies the sales terminal when the product corresponding to the delivery item is sent to the sales terminal.

In an optional implementation manner, the identifier of the reader/writer device used by the sales terminal is an activation code corresponding to the one-dimensional code B or the two-dimensional code B, and the sales terminal uses the identification code. The reader/writer device scans and obtains the one-dimensional code B or the two-dimensional code B affixed on the inner package of the product or the inner package of the product or the outer package of the product, and reports it to the computer server of the enterprise. The computer server displays the one-dimensional code B or the two-dimensional code B of the commodity stored in the computer server and the additional activation code and the reported one-dimensional code B or two-dimensional code B simultaneously When the identification code of the reader/writer device used by the sales terminal matches, the detection and authentication service function of the computer server is activated to perform the detection and authentication service for the commodity.

In an optional embodiment, the computer server records or/and remembers a mobile phone number of a consumer's smartphone-like device or a WeChat-type tool login account of a consumer's WeChat tool, so that the computer server targets the consumer The smart phone type device of the mobile phone number having the mobile phone number for detecting the authentication authority or the WeChat class of the WeChat tool login account fulfills the detection and authentication service for the product once or repeatedly; wherein the consumer's office The mobile phone number of the smart phone type device or the WeChat tool login account of the WeChat tool of the consumer is a sales terminal of the enterprise or input to the computer server by using a reader/writer device thereof Or use a computer to enter the computer server.

In an optional implementation, the computer server records or/and remembers a mobile phone number of a consumer's smartphone-type device or a WeChat-type tool login account of a consumer's WeChat tool, so that the computer server is targeted for detection and authentication. The smart phone type device of the consumer mobile phone number of the permission or the WeChat class of the consumer WeChat tool login account fulfills the detection and identification service of the product once or repeatedly; wherein the consumer's smart phone class The mobile phone number of the device or the WeChat tool login account of the consumer's WeChat tool is a smart phone device that the consumer uses the mobile phone number after purchasing the product or uses the WeChat class The WeChat tool of the tool login account scans the first-dimensional code B or the two-dimensional code B pasted on the product or on the inner package of the product or on the outer package of the product, and reports to the computer server on the Internet. The mobile phone number of the smart phone type device or the WeChat tool login account of the WeChat tool, or The first time after the purchase of the commodity, the fee-detection device that uses the mobile phone number of the mobile phone number or the WeChat tool that uses the WeChat tool to log in to the account is used to scan the product for the first time. And the WeChat tool login account number of the smart phone type device or the WeChat class tool of the smart phone type device reported to the computer server by the code security label or the RFID security tag on the product.

In order to achieve the above object, an embodiment of the present application further provides an anti-counterfeit label, comprising: installing an RFID anti-counterfeit label on an item, wherein an ID code representing the item in the RFID anti-counterfeit label is unique, and the production is performed. Or an activation code associated with the ID code of the product stored in the computer server of the enterprise that sells the registered trademark product, the activation code being determined by the enterprise for batches of goods due to anti-counterfeiting or/and management needs Each activation code is associated with an ID code in the RFID security label of the commodity of the batch; the computer server encodes and appends the ID of the commodity stored in the computer server When the activation code matches the ID code and the activation code in the RFID anti-counterfeit tag of the product reported by the sales terminal of the enterprise, the computer server is activated to perform the function of detecting and appraising the product; The sales terminal of the enterprise or the RFID security tag of the product is read by using the reader/writer device thereof, and the ID in the RFID security tag is encoded. The activation code is reported to the computer server together, or the ID code in the RFID security label of the product is attached to the computer server together with the activation code, and the activation code is reported together by the sales terminal. When the enterprise sends the goods to the sales terminal, the company notifies the sales terminal of the activation code corresponding to the ID code of the product.

In an optional implementation, the computer server records or/and memorizes a mobile phone number of a consumer smartphone device or a WeChat tool login account of a WeChat tool, so that the computer server is configured to have the detection authentication authority The smart phone type device of the mobile phone number or the WeChat class tool for logging in the account with the WeChat tool having the detection and authentication authority performs the detection and authentication service for the product once or repeatedly; wherein the consumer's smart phone class The mobile phone number of the device or the WeChat tool login account of the WeChat tool is the first time that the consumer detects the RFID security tag used by the product to read the product and reports it to the computer server ID code. The mobile phone number of the smart phone device or the RFID security tag used to scan the product and reported to the WeChat tool of the computer server ID coded WeChat tool login account.

In an optional embodiment, the computer server records or/and remembers a mobile phone number of a consumer's smartphone-like device or a WeChat-type tool login account of a consumer's WeChat tool, so that the computer server targets the consumer The smart phone type device of the mobile phone number having the mobile phone number for detecting the authentication authority or the WeChat class of the WeChat tool login account fulfills the detection and authentication service for the product once or repeatedly; wherein the consumer's office The mobile phone number of the smart phone type device or the WeChat tool login account of the WeChat tool is a sales terminal of the enterprise when the consumer purchases the product or uses a reader/writer class thereof The device is input to the computer server or is input to the computer server using a computer.

In order to achieve the above object, an embodiment of the present application further provides an anti-counterfeit label, which comprises installing an anti-counterfeit label printed with a two-dimensional code on a commodity, and the representative office of the anti-counterfeit label printed with the two-dimensional code The two-dimensional code information of the product is unique, or an anti-counterfeit label printed with the same two-dimensional code is mounted on the package of the product, and the computer server of the enterprise that produces or/or sells the registered trademark product is inside. The stored two-dimensional code information of the commodity is supplemented with an activation code, which is determined by the enterprise according to the need of anti-counterfeiting or/and management, and each activation code and the batch of the commodity Corresponding relationship between the two-dimensional code information in the two-dimensional code security label; the computer server reports the two-dimensional code information stored in the computer server and the additional activation code together with the sales terminal The two-dimensional code information of the commodity and the activation code are matched to be activated to perform the detection and identification service for the commodity; wherein the sales terminal of the enterprise or the reader/writer is used Scanning a two-dimensional code security label on the product or on the package of the product, attaching the two-dimensional code information to the computer server with the activation code, or using the computer to secure the two-dimensional code on the product The QR code information of the tag is reported to the computer server together with the activation code, and the activation code reported by the sales terminal is that the enterprise notifies the sales when the goods are sent to the sales terminal. The activation code of the terminal corresponding to the two-dimensional code information of the commodity.

In an optional implementation, the computer server records or/and remembers a mobile phone number of a consumer's smartphone-type device or a WeChat-like tool login account of a WeChat tool, so that the computer server is directed to a device with detection and authentication authority. The smart phone type device of the mobile phone number of the consumer or the WeChat tool of the WeChat tool login account fulfills the detection and authentication service of the product once or repeatedly; wherein the consumer's smart phone device The mobile phone number or the WeChat tool login account of the WeChat tool is the first time that the consumer detects the identification product to scan the two-dimensional code on the package or the package of the product. The mobile phone number of the smartphone-type device that is tagged and reported to the computer server two-dimensional code information or the WeChat tool login account of the WeChat tool.

In order to achieve the above object, an embodiment of the present application further provides an anti-counterfeit label, comprising: installing an anti-counterfeit label printed with a two-dimensional code on an item, or installing an RFID anti-counterfeit label, the printed two The two-dimensional code information representing the product on the security label of the dimension code is unique, and the ID code representing the product in the RFID security label is unique or is mounted on the package of the product. An anti-counterfeit label printed with the same two-dimensional code, the QR code information of each item stored in the computer server of the enterprise that produces or/and sells the registered trademark product is attached with a different activation code or stored for each item. The ID code is appended with a different activation code that is determined for each item by the enterprise for anti-counterfeiting and/or management needs; the computer server stores the two stored in the computer server The code information and the additional corresponding activation code or the stored ID code and the corresponding corresponding activation code are reported together with the consumer's QR code information and activation code. The smart phone-like device or the consumer having the mobile phone number of the consumer detecting the authentication authority is activated when the match is matched or the ID code of the item and the activation code are matched to be matched. The WeChat tool of the WeChat tool login account fulfills the detection and authentication service for the commodity once or repeatedly; wherein the activation code reported by the consumer to the computer server is that the enterprise is in the consumer Notifying the consumer of the product of the enterprise, the activation code or the ID code attached to the QR code information corresponding to the product, the activation code attached, the consumer of the consumer targeted by the computer server The mobile phone number of the smart phone type device or the WeChat tool login account of the consumer's WeChat class tool is a smart phone type device or its WeChat tool in which the consumer uses the mobile phone number thereof The WeChat tool of the login account scans the QR code security label on the product or the package of the product or reads the RFID security label of the product When reporting to the server computer is the server computer recording or / and memory.

In order to achieve the above object, an embodiment of the present application further provides an anti-counterfeit label, comprising: installing an anti-counterfeit label printed with a two-dimensional code on an item, or installing an RFID anti-counterfeit label, the printed two The two-dimensional code information representing the product on the security label of the dimension code is unique, and the ID code representing the product in the RFID security label is unique, and the enterprise that produces or/and sells the registered trademark product The computer server stores two-dimensional code information of the commodity or an ID code of the commodity, and the computer server further stores a purchase corresponding to the two-dimensional code information or corresponding to the ID code. a mobile phone type device of a consumer of a commodity, or a WeChat tool of a consumer's WeChat class tool for logging in to an account, the computer server for a smartphone class having the mobile phone number of the consumer detecting the authentication authority The WeChat tool of the device or the consumer's WeChat tool login account fulfills the detection and authentication service for the product once or repeatedly; The mobile phone number of the consumer's smart phone type device or the WeChat tool login account of the consumer's WeChat tool is when the consumer purchases the product, the consumer report To the computer server of the enterprise.

In order to achieve the above object, an embodiment of the present application further provides an anti-counterfeit label, comprising: installing an anti-counterfeit label printed with a two-dimensional code on an item, or installing an RFID anti-counterfeit label, the printed two The two-dimensional code information representing the product on the security label of the dimension code is unique, and the ID code representing the product in the RFID security label is unique, and the enterprise that produces or/and sells the registered trademark product The computer server stores two-dimensional code information of the commodity or an ID code of the commodity, and the computer server further stores a purchase corresponding to the two-dimensional code information or corresponding to the ID code. a face image file of a consumer of the article, the computer server performing a detection authentication service for the article once or repeatedly for the consumer having the detection authentication authority; wherein the store is stored in the computer server The file of the face image of the consumer is collected by the sales terminal of the enterprise when the consumer purchases the product, and the product is attached The two-dimensional code information or the ID code of the commodity is reported to the computer server; the computer server collects the consumer in the real-time video of the human-machine connected to the computer server through the Internet connection The face image is compared with the stored face image file of the consumer, and the detection and identification service for the product is performed once or repeatedly.

In order to achieve the above object, the embodiment of the present application further provides a method for detecting and authenticating a genuine product of a registered trademark based on the Internet, and is applicable to the use of an anti-counterfeit label to detect whether the commodity is a genuine trademark of the registered trademark, and a product is installed on the commodity. The anti-counterfeit label printed with the two-dimensional code or the RFID anti-counterfeit label is mounted, and the two-dimensional code information representing the product on the anti-counterfeit label printed with the two-dimensional code is unique, and the RFID anti-counterfeit label is inside The ID code representing the item is unique, and the method includes: setting a website on the Internet for an enterprise that manufactures or/and sells a registered trademark to use an anti-counterfeit label to detect a genuine product of the registered trademark. An interface of a computer server used by an enterprise that manufactures or/and sells a registered trademark of goods on the Internet is added to the website, and the website manages the registered trademark and product quality of the enterprise according to the state authority for the company to join the website or And the publicly released information of the supervisory department to conduct access audits, consumers operate smart phone devices or WeChat The class tool logs in to the website on the Internet, and realizes direct connection between the consumer and the information of the enterprise detecting and identifying the commodity that produces or/or sells the product corresponding to the brand registered trademark.

In an optional embodiment, the method further includes: setting, by the website, a threshold for joining, whether to investigate before the joining or to investigate and verify the production or/and sales suspected of unfair competition behavior after being reported. An enterprise that registers a trademarked product, and an interface that allows its computer server to communicate with the consumer temporarily may not join the website or temporarily withdraw from the website.

In an optional embodiment, the method further comprises: categorizing the website set up on the Internet to a product that is used to produce or/or sell a registered trademark to use an anti-counterfeit label detection and authentication. A comprehensive website of a genuine product of a registered trademark, the website set by the classified products is classified as a sub-site of the comprehensive large website; and the website and the comprehensive large website are provided with a connection interface of different language characters. And docking with each other, the computer server of the enterprise that produces or/and sells the registered trademark goods also has a language interface interface of different languages on the Internet to interface with different language words of the website; the consumer operates a smart phone type device or a WeChat tool Logging into the comprehensive large website on the Internet and searching for and connecting to the computer server of the enterprise that produces or/or sells the product corresponding to the brand registered trademark according to the product category, and detecting whether the product is a registered trademark The real information exchanges between the end and the end of the information.

In an optional implementation manner, the method further includes: storing, by the computer server of the enterprise that produces or/or sells the registered trademark product, the two-dimensional code information on the commodity two-dimensional code security label or storing the commodity RFID ID code on the security label, the consumer operates a smart phone type device or a WeChat tool to log in to the comprehensive large website or the website on the Internet and find and connect the production or/and sales according to the product category. a user connection interface of an interface of a computer server of an enterprise of a brand registered trademark; the consumer reads a two-dimensional code security label scan or RFID security label on the item to be purchased or purchased, the computer server receives the The detection by the consumer scans the two-dimensional code information on the two-dimensional code security label on the commodity, or receives the ID code of the RFID security label on the commodity sent by the consumer, and receives the identifier issued by the consumer. After the request for the identification of the genuine product of the registered trademark, the production or/and sale corresponds to the brand registered trademark The computer server of the enterprise of the commodity finds and compares the two-dimensional code information of the stored commodity or the ID code according to the database of the computer server, and determines whether the commodity is a genuine trademark of the registered trademark. Conclusion, and this identification conclusion is sent directly to the consumer.

In an optional implementation manner, the method further includes: the consumer operates a smart phone type device or a WeChat class tool to log in to the comprehensive large website or the website on the Internet, and finds and connects the production according to the product category. Or a user connection interface with an interface of a computer server of a company that sells registered trademarks, a smartphone device of the consumer or a WeChat class tool with a computer server of the enterprise that produces or/or sells a registered trademark of the article The terminal is directly connected to the end, and the consumer issues an order to the computer server to purchase the merchandise sold by the enterprise, and the enterprise sells the merchandise to the consumer.

In an optional embodiment, the method further includes: the consumer cooperates with the enterprise that produces or/or sells the product corresponding to the brand registered trademark, and performs detection and identification of the genuine product of the commodity purchased by the consumer as a registered trademark; The consumer resists the enterprise or individual who produces or/and sells the product of the counterfeit registered trademark, and the enterprise that produces or/and sells the product corresponding to the brand registered trademark initiates a blow according to the information of the commodity of the counterfeit registered trademark provided by the consumer. The act of producing or/and selling counterfeit registered trademarks of a business or individual for fraud, forming a market-oriented clear-cut dynamic clean-up closed loop that inhibits the production or/and sale of counterfeit registered trademarks; the business provides to consumers Evidence complexity rating of consumer identity information or/and sales invoices and merchandise for goods that provide counterfeit registered trademarks, or/and business or personal information that provides goods that produce or/or sell counterfeit registered trademarks, and based on assessment Levels provide different rewards to consumers who provide information to motivate consumers to take the initiative Information on the products of the counterfeit registered trademarks that are produced and/or sold on the field, and the enterprises that produce or/or sell the products corresponding to the brand-registered trademarks are encouraged by the production of or/and the sale of counterfeit registered trademarks to enhance the efficiency of the enterprises. The normal operation and accelerated operation of the closed loop enable the market to have the kinetic energy to produce or/and sell goods that spontaneously purify the counterfeit registered trademark.

DRAWINGS

The drawings described herein are intended to provide a further understanding of the present application, and are intended to be a part of this application. In the drawing:

FIG. 1 is a schematic diagram showing the structure relationship of an anti-counterfeit tag based on the Internet for detecting and authenticating a genuine product of a registered trademark according to an embodiment of the present application.

FIG. 2 is a schematic diagram showing the relationship between an anti-counterfeit label and a one-dimensional code B or a two-dimensional code B pasted on an item according to an embodiment of the present application.

FIG. 3 is a schematic flow chart of a method for detecting and authenticating a genuine product of a registered trademark based on the Internet by an anti-counterfeit label according to an embodiment of the present application.

Description of the reference signs:

1—Commodity 2—Anti-counterfeiting label 3—Film

4—Consumer 5—Purchase 6—Installation

7—Continuous stickers 8—Operation 9—Smartphone devices

11—Login 12—Website 13—Computer Server

14—Add 15-terminal and direct connection

16—Enterprises that produce or/and sell registered trademarks 17—Use

18—Distribution 19—Enterprises that produce or/and sell counterfeit registered trademarks

20—Resist 21—Blow 22—1D Code B

23—Paste 24—one-to-one correspondence 32—two-dimensional code B

33—Coating 37—Coating 39—WeChat Tools

Detailed ways

The technical solutions of the present application will be clearly and completely described in the following with reference to the specific embodiments of the present application and the corresponding drawings. It is apparent that the described embodiments are only a part of the embodiments of the present application, and not all of them. All other embodiments obtained by a person of ordinary skill in the art based on the embodiments of the present application without departing from the inventive scope are the scope of the present application.

First embodiment

FIG. 1 is a schematic diagram showing the structure relationship of an anti-counterfeit tag based on the Internet detection and identification of a genuine product of a registered trademark according to an embodiment of the present application.

As shown in FIG. 1 , the embodiment provides an anti-counterfeit label, comprising: installing an anti-counterfeit label 2 printed with a two-dimensional code on an item 1 , and the anti-counterfeit label 2 printed on the two-dimensional code The two-dimensional code information representing the article 1 is unique, or an anti-counterfeit tag 2 printed with the same two-dimensional code is mounted on the package of the article 1. The anti-counterfeit label 2 is attached with a peelable film 3 or coated with a scratch-off coating 33, and the film 3 or coating 33 covers the anti-counterfeit label 2 QR code image. The film 3 in the technical solution of the embodiment of the present application is made of a fragile material or/and is a fragile structure design, so that the film 3 is damaged after being uncovered, and cannot be restored and then attached to the anti-counterfeit label 2; or the coating 33 The appearance of the pattern is such that after the coating 33 is scraped off, the original continuous and complete pattern cannot be restored and the anti-counterfeit label 2 is applied. The two-dimensional code information of the commodity 1 is stored in a computer server 13 of an enterprise 16 that produces or/and sells a registered trademark, and the computer server 13 records or/and stores the smartphone-type device 9 of the consumer 4. The mobile phone number or the WeChat tool of the WeChat class tool 39 logs in the account, so that the computer server 13 logs in to the smartphone device 9 or the WeChat tool for the mobile phone number of the consumer 4 that detects the authentication authority. The WeChat class tool 39 performs the detection and authentication service for the commodity 1 once or repeatedly. The mobile phone number of the smart phone device 9 of the consumer 4 or the WeChat tool login account of the WeChat tool 39 is the consumer 4 after the consumer 4 purchases the product 1 4 uncovering the film 3 or the scratch-off coating 33 on the security label 2, and detecting the identification product 1 for scanning the two-dimensional code security label on the product 1 or the package of the product 1 for the first time 2 and reporting the mobile phone number of the smart phone type device 9 of the two-dimensional code information to the computer server 13 or the WeChat tool login account of the WeChat tool 39; optionally, purchasing 5 at the consumer 4 The merchandise 1 or the sales terminal of the enterprise 16 that produces or/or sells the registered trademark product uses the computer-type device to input the mobile phone of the smartphone-type device 9 of the consumer 4 of the computer server 13 The WeChat tool of the number or WeChat class tool 39 is logged in to the account.

Optionally, the consumer 4 applies to the computer server 13 of the enterprise 16 using the smart phone type device 9 having the mobile phone number detecting the authentication right or the WeChat class tool 39 of the WeChat tool login account. Changing the mobile phone number of the smartphone-type device 9 recorded or/and memorized to a new mobile phone number or applying to change the WeChat tool login account of the WeChat class tool 39 to be a new WeChat tool login account, The computer server 13 receives and agrees with the above-mentioned changes proposed by the consumer 4, the computer server 13 records and/or memorizes the above-mentioned changes proposed by the consumer 4, and the computer server 13 of the enterprise 16 has detection The smart phone type device 9 of the new mobile phone number that authenticates the authority or the WeChat class tool 39 of the new WeChat tool login account performs the detection and authentication service for the commodity 1 once or repeatedly.

The technical solution of the embodiment of the present application avoids the two-dimensional code information of the two-dimensional code security label 2 on the commodity 1 being stolen in the process of the logistics, thereby ensuring that the consumer 4 can obtain the detection and authentication authority for the commodity 1, and the The consumer 4 can obtain the detection and authentication service of the commodity 1 by the computer server 13 for a long time; and the consumer 4 can also transfer the detection and identification of the commodity 1 to others while transferring the property rights of the commodity 1 to others. permission. The technical solution of the embodiment of the present application has practicality, and the existing anti-counterfeiting technical solution is novel and creative.

Second embodiment

FIG. 2 is a schematic diagram showing the structure relationship between an anti-counterfeit label and a one-dimensional code B or a two-dimensional code B pasted on an item according to an embodiment of the present application.

As shown in FIG. 2, the embodiment provides an anti-counterfeit label, comprising: installing an anti-counterfeit label 2 printed with a two-dimensional code on an item 1 or installing an RFID anti-counterfeit label 2, the printing The two-dimensional code information representing the article 1 on the security label 2 having the two-dimensional code is unique, and the ID code representing the article 1 in the RFID security tag 2 is unique. The two-dimensional code information or the ID code of the product 1 is stored in the computer server 13 of the enterprise 16 that produces or/or sells the registered trademark product, and one of the products 1 is described as the factory serial number of the product 1 a dimension code B22 or a two-dimensional code B32, the one-dimensional code B22 or the two-dimensional code B32 and the two-dimensional code information on the anti-counterfeit label 2 on the commodity 1 printed with the two-dimensional code or one-to-one Corresponding relationship 24, or the one-dimensional code B22 or two-dimensional code B32 and the ID code or one-to-one correspondence 24 in the RFID anti-counterfeit tag 2 on the commodity 1. The company 16 that produces or/or sells the registered trademark product transmits the goods 1 according to the one-dimensional code B22 or the two-dimensional code B32 to the lower-level sales channel, and is always implemented to the sales terminal. The one-dimensional code B22 or the two-dimensional code B32 may be printed on a sticker and then pasted 23 on the article 1.

The one-dimensional code B22 or the two-dimensional code B32 is one, and the paste 23 is on the product 1, or the same two, and is respectively pasted 23 on the product 1 and the inner package of the product 1, or the same three. Paste 23 on the product 1, on the inner package of the product 1, and on the outer package of the product 1. The one-dimensional code B22 or the two-dimensional code B32 paste 23 does not require a specific position on the product 1 or/and the inner package or/and the outer package, and the position of the paste 23 is conspicuous and convenient to use, so that the enterprise 16 organizes the delivery of the goods. It is convenient for consumers to detect and identify.

As shown in FIG. 1, the one-dimensional code B22 or the two-dimensional code B32 is stored in the computer server 13 of the enterprise 16 that produces or/and sells the registered trademark, and the stored one-dimensional code B22 or two-dimensional code B32 is attached. There is an activation code, which is determined by the batch of goods 1 by the enterprise 16 for anti-counterfeiting or/and management needs, each activation code and the one-dimensional code B22 or two-dimensional code on the batch of goods 1. B32 has a corresponding relationship. The one-dimensional code B22 or the two-dimensional code B32 on the article 1 or/and the inner package of the article 1 or/and the outer package of the article 1 is not attached with the activation code. The sales terminal of the enterprise 16 or the one-dimensional code B22 that is affixed 23 on the inner package of the product 1 or the inner package of the product 1 or the outer package of the product 1 by using the reader/writer device thereof. Or the information of the two-dimensional code B32, and the activation code of the enterprise 16 is attached to the computer server 13 of the enterprise 16 together with the activation code, or the sales terminal of the enterprise 16 uses the computer to use the product 1 The one-dimensional code B22 or the two-dimensional code B32 of the paste 23 is attached to the computer server 13 together with an activation code, and is stored by the computer server 13 with the product 1 stored in the computer server 13. When the one-dimensional code B22 or the two-dimensional code B32 and the additional activation code are matched, the detection authentication service function of the computer server 13 is activated, and the computer server 13 performs the detection and authentication service for the commodity 1. . The activation code attached when the sales terminal is reported together is that the enterprise 16 notifies the sales terminal when the goods 1 are delivered to the sales terminal.

The activation code is either a character string, or the identification code of the reader/writer device used by the enterprise 16 to set the sales terminal is an activation code corresponding to the one-dimensional code B22 or the two-dimensional code B32. . For example, the enterprise 16 sets the reader/writer device used by each sales terminal of the sales network as a smart phone, and in particular, the specific mobile phone number of the smart phone used by each sales terminal is when the sales terminal sells the product. The activation code used. When the sales terminal scans and acquires the one-dimensional code B22 or two-dimensionally on the inner package of the product 1 or the inner package of the product 1 or the outer package of the product 1 using the smartphone of the specific mobile phone number thereof When the code B32 is reported to the computer server 13 of the enterprise 16, the computer server 13 checks the one-dimensional code B22 or the two-dimensional code B32 of the commodity 1 stored in the computer server 13 and the additional activation code. When the sales terminal matches the specific mobile phone number of the scanned and reported mobile phone and the reported one-dimensional code B22 or two-dimensional code B32, the detection and authentication service function of the computer server 13 is activated, and the pair is performed. The inspection and identification service of the commodity 1.

In the process of selling the goods of the registered trademark, there is a problem of the sales management of the enterprise 16 preventing the goods, for example, the company 16 sends a certain batch of goods 1 to a sales terminal of its sales network, the sales terminal The activation code of the one-dimensional code B22 or the two-dimensional code B32 stored in the computer server 13 is used to verify that the computer server 13 of the enterprise 16 activates the detection and authentication service of the commodity 1 one by one. The function makes the commodity 1 of the batch enter the state of being sold, restricts the sales of the goods, and also makes it impossible for the criminals to steal the inspection and identification authority of the commodity 1 in the logistics link of the commodity 1. The technical solution of the embodiment of the present application is better than the existing anti-counterfeiting technology that allows the consumer 4 to distinguish whether it is a commodity, especially the internal person involved in the operation and the mixed in the real product sales channel. The problem of selling counterfeit registered trademarks, and the anti-counterfeiting labels that counterfeit genuine anti-counterfeiting information, sells goods that are counterfeit registered trademarks, and compresses the operable space. The technical solutions of the embodiments of the present application have practicality, novelty and creativity.

Third embodiment

As shown in FIG. 1 and FIG. 2, the sales terminal of the company 16 that produces or/or sells a registered trademark product requires the consumer 4 to check whether the acceptance is a genuine registered trademark item 1 when the consumer 4 purchases the 5 item 1. If some consumers 4 need to obtain an appraisal conclusion that the purchased product 1 is genuine during an extended period of time, the sales terminal agrees that this part of the consumer 4 first uses its smart phone device 9 or uses its WeChat tool. 39 scanning a one-dimensional code B22 or a two-dimensional code B32 of 23 on or in the inner package or on the outer package, and simultaneously reporting to the enterprise that produces or/or sells the product 1 corresponding to the brand registered trademark. Recorded on the computer server 13 of 16; the one-dimensional code B22 or the two-dimensional code B32 has a one-to-one correspondence with the two-dimensional code information or the ID code on the commodity 1, the computer server 13 Automatically recording or/and remembering the mobile phone number of the smartphone type device 9 of the consumer 4 or the WeChat class tool of the WeChat class tool 39 of the consumer 4, so that the computer server 13 is directed to have the authentication authority The smart phone type device 9 of the mobile phone number or the WeChat class tool 39 of the WeChat tool login account fulfills the two-dimensional code information or ID code corresponding to the one-dimensional code B22 or the two-dimensional code B32. 1 product once or repeated a plurality of times of detection and identification service. Optionally, or on the package of the commodity 1, a security label 2 printed with the same two-dimensional code is also installed, and the computer server 13 automatically records and/or remembers the consumer 4 mobile phone number. The WeChat class tool 39 of the smart phone type device 9 or the consumer 4 WeChat tool login account is used by the consumer 4 to use the mobile phone number when detecting the product 1 for the first time after purchasing the product 1 a smart phone type device 9 or a WeChat class tool 39 that uses its WeChat tool to log in to an account to scan a two-dimensional code security tag 2 on the article 1 or on the package of the article 1 or read the article 1 The RFID security tag 2 on the computer server 13 reports the mobile phone number of the smartphone device 9 or the WeChat tool of the WeChat tool 39 to log in to the account.

Alternatively, when the consumer 4 purchases 5 merchandise 1, the sales terminal of the enterprise 16 that produces or/and sells the registered trademark merchandise 1 inputs the consumer 4 of the computer server 13 using its reader/writer device. The mobile phone number of the smart phone type device 9 or the WeChat tool of the WeChat class tool 39 is used to log in to the account; or the sales terminal of the enterprise 16 uses the computer to input the smart phone type device 9 of the consumer 4 of the computer server 13 The mobile phone number or the WeChat class tool of the WeChat class tool 39 logs in the account; the computer server 13 records or/and remembers the mobile phone number of the smartphone type device 9 of the consumer 4 or the WeChat class tool 39 of the consumer 4. The WeChat class tool login account, so that the computer server 13 performs the smart phone type device 9 of the mobile phone number with the anti-counterfeiting detection and authentication right of the consumer 4 or the WeChat class 39 of the WeChat tool login account. The product 1 is subjected to a test identification service once or repeatedly.

The computer server 13 of the enterprise 16 that produces or/and sells the product 1 corresponding to the brand registered trademark of the present embodiment records or/and remembers the mobile phone number of the smartphone type device 9 of the consumer 4 or the The WeChat class tool of the WeChat class tool 39 logs in an account, and the smart phone class device 9 that locks only the mobile phone number of the consumer 4 or the WeChat class tool 39 of the WeChat tool login account has the product 1 Detect the authority of the authentication. In the case of the anti-counterfeiting information of the product 1 of the genuine product, the anti-counterfeit label 2 of the product 1 of the genuine product registration mark is sold, but the product that sells the counterfeit registered trademark is sold by the extreme means. It is also impossible to realize the detection and identification conclusion that the computer server 13 of the company 16 that produces or/or sells the product corresponding to the brand registered trademark issues the genuine product that has purchased the counterfeit registered trademark. The technical solution of the patent application of the embodiment of the present application subtly restricts the anti-counterfeiting information on the anti-counterfeiting label 2 of the product of the counterfeit registered trademark production or/and the sales enterprise or the individual who applies or counterfeits the genuine registered trademark.

Optionally, the consumer 4 records or/and memorizes the smartphone class having the mobile phone number detecting the authentication authority using the computer server 13 of the enterprise 16 that has been produced or/and sold the product corresponding to the brand registered trademark. The device 9 or the WeChat tool 39 of the WeChat tool login account applies to the enterprise 16 for the change of the record or/and the memory of the mobile phone number of the smartphone device 9 or the WeChat of the WeChat tool 39. The class tool login account, after receiving and agreeing to the change by the computer server 13 of the enterprise 16, the computer server 13 of the enterprise 16 only changes the new authentication and authentication authority to the consumer 4 recorded or/and memorized. The smart phone type device 9 of the mobile phone number or the WeChat class tool 39 of the new WeChat tool login account fulfills the detection and authentication service for the commodity 1.

In the respective embodiments of the technical solutions of the embodiments of the present application, the user having the right to detect and identify the commodity 1 refers to the consumer 4 who has purchased the commodity 1; or the mobile phone number of the consumer 4 approved by the computer server 13 a smart phone type device 9 or a WeChat class 39 of the WeChat tool login account; or a smart phone type device 9 of the mobile phone number of the consumer 4 or a WeChat class of the WeChat tool login account The tool 39 applies to the computer server 13 for a change and obtains the smart phone type device 9 of the new mobile phone number to which the computer server 13 agrees to change or the WeChat class tool 39 of the new WeChat tool login account. The authority to detect and authenticate a certain item 1 is unique and can be changed by applying to the computer server 13.

For example, the technical solution of the embodiment of the present application is used, and the sales terminal of the enterprise 16 is sold to the large retailer (non-end consumer 4), and the smart phone type device 9 or WeChat tool of the mobile phone number of the retail large household is also used. The WeChat tool 39 of the login account scans the one-dimensional code B22 or the two-dimensional code B32 on the product 1 and reports it to the computer server 13 of the enterprise 16; or the sales terminal uses its reader-type device or computer to the office. The computer server 13 inputs the mobile phone number of the smartphone-type device 9 of the retailer corresponding to the purchaser of these commodities or the WeChat-type tool login account of the WeChat class tool 39. For example, the restaurant in the sale of alcoholic products and the four-sales store in the sale of automobile parts are locked by the computer server 13 with the anti-counterfeiting information of the anti-counterfeit label 2 corresponding to the goods 1 in the purchase of these large retailers, so that these goods 1 The anti-counterfeiting information can only be directed by the retail retailer. That is to say, the computer server 13 of the enterprise 16 does not accept the detection and authentication request of the unidentified product 1, and the anti-counterfeiting information of the commodity 1 corresponding to the locked one-dimensional code B22 or the two-dimensional code B32 appears. The goods representing the counterfeit registered trademarks are reported to be sold in the market, and the enterprise 16 can quickly and conveniently narrow the scope of the needle in the market for the needles and punish the responsible persons, so that these large retailers are locked in these In the anti-counterfeiting information of the anti-counterfeit label 2 of the product 1, the behavior of the counterfeit genuine counterfeit label 2 selling the counterfeit registered trademark is restricted.

The technical solution of the embodiment of the present application improves the anti-counterfeiting technical solution of the prior art from a new perspective, in particular, it is aimed at two ills in which the insider participates in the product selling the counterfeit registered trademark in the genuine product sales channel, and plays a very important role. Good control effect. In particular, two new anti-counterfeiting control means have been added to the control means of the existing anti-counterfeiting technology. A new means is to verify the activation code. Another new means is that the enterprise 16 is one-to-one and directed to the consumer 4. The handover method transfers the anti-counterfeiting detection and authentication authority of the commodity 1, making the anti-counterfeiting measures rigorous and reliable. In the respective embodiments of the technical solutions of the embodiments of the present application, the two methods may be separately applied, or may be applied together, and are not described in detail in the respective embodiments.

The consumer 4 who purchases 5 merchandise 1 may store the merchandise 1 for a period of time, and may also need to detect the merchandise 1 on the spot where the merchandise 1 is used, and may also transfer the other person or trade the merchandise with others 1 so that there is a consumer 4 The problem that the lag detection needs to identify the product 1 or/and the new owner of the product 1 need to detect whether the product 1 is a genuine registered trademark product or a counterfeit registered trademark product, the technical solution of the embodiment of the present application is smooth. Solved these problems. In particular, it solves the problem that if commodity 1 is a valuable commodity, it has a long-term measure of value, and it also provides a means of value confirmation for valuable commodity 1 as an investment product. The technical solution of the embodiment of the present application extends the time limit of the anti-counterfeiting service of the enterprise 16 and expands the scope of the anti-counterfeiting service to a new property owner who may transfer the property rights of the commodity 1 by the consumer 4, step by step for the fortification of the commodity of the counterfeit registered trademark. The exploits used exceeded the effectiveness of existing anti-counterfeiting technology applications. The transaction process of the commodity 1 is no longer merely a payment in the conventional sense, but also the enterprise 16 that produces or/or sells the registered trademark of the commodity. The provision of the commodity 1 to the consumer 4 is the detection of the authenticity guarantee. The transfer of the appraisal authority is the new content of the brand 16 service of the enterprise and the long-term guarantee of the brand reputation. The technical solution of the embodiment of the present application is realistic, novel and creative.

The WeChat class tool 39 in each embodiment of the technical solution of the embodiment of the present application includes an Internet tool such as an APP, a WeChat applet, etc., which has the function of detecting the authenticity of the registered trademark, and the WeChat tool login account refers to the WeChat account or the micro The mobile phone number of the smart phone type device 9 in the various embodiments of the technical solution of the present application includes the SIMeID film card. The identity information embodied by the smartphone device 9 is. The two-dimensional code anti-counterfeit label in each embodiment of the technical solution of the embodiment of the present application includes a three-dimensional code anti-counterfeit label developed on the basis of the two-dimensional code technology. The RFID anti-counterfeit label in each embodiment of the technical solution of the embodiment of the present application includes an anti-counterfeit label including a chip such as an NFC anti-counterfeit label.

Fourth embodiment

As shown in FIG. 1 , the embodiment provides an RFID anti-counterfeit label, comprising: installing an RFID anti-counterfeit label 2 on an item 1 , wherein the ID code of the item 1 in the RFID anti-counterfeit label 2 is Uniquely, the computer server 13 of the enterprise 16 that produces or/or sells the registered trademark product has an activation code attached to the ID code of the RFID security tag stored in the computer server 13 for the commodity 1 that is sold out. . The activation code is determined by the batch of goods 1 by the enterprise 16 for anti-counterfeiting or/and management needs, and each activation code and the ID code of the RFID anti-counterfeit tag 2 of the batch of the commodity 1 are Corresponding relationship. The sales terminal of the enterprise 16 or the reader/writer device of the enterprise 16 reads the RFID anti-counterfeit tag 2 on the product 1 and attaches the ID code to the production code for the production or/and sale of the registered trademark. The computer server 13 of the enterprise 16 reports together, or uses a computer to report the ID code in the RFID security tag 2 of the product 1 to the computer server 13 together with the activation code, where the computer is The ID code of the product 1 stored in the server 13 and the additional activation code are matched with the ID code and the activation code of the RFID anti-counterfeit tag on the product 1 reported together with the sales terminal of the enterprise 16 The computer server 13 performs the detection and authentication service function for the product 1 and performs the detection and authentication service for the product 1. The activation code reported by the sales terminal together is that the enterprise 16 notifies the sales terminal of the activation code corresponding to the ID code of the commodity 1 when the commodity 1 is sent to the sales terminal. .

Optionally, the activation code reported by the sales terminal is an identifier of the reader/writer device used by the sales terminal, or the reader/writer device used by the sales terminal of the enterprise 16 is a smart phone, and the activation code is The mobile phone number of the smartphone.

The advantages of the prior art RFID anti-counterfeit label are obvious, and the contactless detection and identification can be realized conveniently and quickly, but this is also an anti-counterfeiting vulnerability. In the logistics process of commodity 1, one may be misdetected because there is no need for contact detection and identification, and the second is that it may give some imaginary counterfeiters a chance to be illegally stolen and detect the identification of commodity 1. Permissions. In this embodiment, the technical solution of adding an activation code to the ID code stored in the computer server 13 activates the program of the detection and authentication service function of the commodity 1 by the computer server 13 by verifying the activation code, thereby avoiding the installation of the 6 RFID security label. The commodity 1 of 2 is stolen from the inspection and identification authority during the logistics process, ensuring that the consumer 4 can obtain the authority for testing and identification and obtain the correct detection and identification conclusion. The technical solution of the embodiment of the present application has practical feasibility, novelty and creativity.

Fifth embodiment

As shown in FIG. 1, the computer server 13 of the enterprise 16 that produces or/and sells the registered trademark records or/and remembers that the consumer 4 first detects that the commodity 1 is reading the RFID security label 2 of the commodity 1 for the first time. ID code of the mobile phone type device 9 of the consumer 4 or the WeChat class tool 39 of the WeChat class tool 39 of the consumer 4, so that the computer server 13 is directed to the smartphone having the mobile phone number detecting the authentication authority The class device 9 or the WeChat class tool 39 of the WeChat tool login account performs the detection and authentication service for the commodity 1 once or repeatedly.

After the consumer 4 purchases 5 merchandise 1, the merchandise 1 is under the control of the consumer 4, which is the first to detect the merchandise 1 and the merchandise registered to the production or/and sale. The computer server 13 of the enterprise 16 presents the applicant for the authentication request, or the test evaluator commissioned by the consumer 4, and the computer server 13 of the enterprise 16 detects the smartness of the mobile phone number of the commodity 1 for the first time. The mobile phone type device 9 or the WeChat class tool 39 of the WeChat tool login account performs the detection and authentication service for the commodity 1 once or repeatedly. The technical solution of this embodiment excludes the smart phone type device 9 of the remaining mobile phone number except the mobile phone number for which the product 1 is first detected and proposed for identification, or the other WeChat tools other than the WeChat tool login account. The WeChat tool 39 of the login account detects the authority to authenticate the product 1, so that even a product of a counterfeit registered trademark that is counterfeited by the counterfeit security tag 2 of the product 1 cannot be registered from the production or/and sale of the trademark. The computer server 13 of the enterprise 16 of the commodity obtains the test identification conclusion of the authentic product.

The technical solution of the embodiment ensures that after the sales terminal of the enterprise 16 is handed over to the consumer 1 for the commodity 1, the consumer 4 obtains the legal right to detect and authenticate the commodity 1, and is exclusive, such that Further, the counterfeit information of the counterfeit registered trademark and the anti-counterfeiting information of the genuine anti-counterfeit label are further restricted to obtain the identification conclusion that the computer server 13 gives the authenticity. The technical solution of the embodiment has the reality, the novelty and the creativity.

Sixth embodiment

As shown in FIG. 1, when the consumer 4 purchases 5 merchandise 1, the sales terminal of the enterprise 16 authenticated by the activation code, or uses the reader/writer device thereof to input the consumer to the computer server 13 The mobile phone number of the smartphone device 9 of the smart phone type device or the WeChat tool of the WeChat class tool 39 is used to log in to the account, or the mobile phone number or WeChat class of the smartphone device 9 of the consumer 4 is input to the computer server 13 using a computer. The WeChat tool of the tool 39 logs in an account number, so that the computer server 13 records or/and remembers the mobile phone number of the smartphone type device 9 of the consumer 4 or the WeChat class of the WeChat class tool 39. The tool login account and the WeChat class 39 of the mobile phone type device 9 that is transferred to the mobile phone number of the consumer 4 that detects the authentication authority or the WeChat tool login account of the consumer 4 performs Commodity 1 performs inspection and identification services once or repeatedly.

Optionally, the computer server 13 receives and agrees that the consumer 4 applies to change the smart phone type device 9 transferred to the new mobile phone number for detecting the authentication right or the WeChat class 39 of the new WeChat tool login account, and fulfills The product 1 is subjected to a test identification service once or repeatedly.

In the technical solution of the embodiment of the present application, the sales terminal of the enterprise 16 continues to hand over to the consumer 4 or the consumer 4 to the new property owner of the commodity 1 in a one-to-one and targeted handover manner. The authority for detecting and identifying 1 ensures that the consumer 4 or the new property owner of the commodity 1 can obtain the detection and identification conclusion that the commodity 1 is genuine, and extends the detection and identification of the consumer 4 by the enterprise 16 Time limit and space for the service. The procedure for verifying the activation code and the operation procedure for handing over the commodity 1 detection and authentication authority in the fourth, fifth and sixth embodiments of the technical solutions of the embodiments of the present application are realistic and feasible, and the technical solutions of the embodiments of the present application compare the existing anti-counterfeiting technologies. The program is novel and creative.

Seventh embodiment

As shown in FIG. 1 , the embodiment provides an anti-counterfeit label, comprising: installing a two-dimensional code anti-counterfeit label 2 on one item 1 or installing 6 pieces on the package of the item 1 The anti-counterfeit label 2 of the same two-dimensional code, the two-dimensional code information representing the commodity 1 in the two-dimensional code security label 2 is unique. The two-dimensional code information of the commodity 1 stored in the computer server 13 of the enterprise 16 that produces or/or sells the registered trademark product is appended with an activation code, which is the need of the enterprise 16 for anti-counterfeiting or/and management. And determined by the batch product 1, each activation code has a corresponding relationship with the two-dimensional code information in the two-dimensional code security label 2 of the commodity 1 of the batch. The sales terminal of the enterprise 16 scans the two-dimensional code security label 2 on the product 1 or the package of the commodity 1 using its reader/writer device to acquire the two-dimensional code information and attach the activation. The code is reported to the computer server 13 together, or the two-dimensional code information of the two-dimensional code security label 2 on the product 1 is attached to the computer server 13 by using a computer, and the sales terminal is together The activated activation code is the activation code of the enterprise 16 notifying the sales terminal of the two-dimensional code information corresponding to the commodity 1 when the commodity 1 is delivered to the sales terminal. The two-dimensional code information and activation of the commodity 1 reported by the computer server 13 in the two-dimensional code information of the commodity 1 and the additional activation code stored in the computer server 13 together with the sales terminal The code alignment is activated when it matches, to perform the detection and authentication service for the commodity 1. Optionally, the activation code reported by the sales terminal is an identifier of the reader/writer device used by the sales terminal.

Optionally, when the consumer 4 first detects the identified item 1, the computer server 13 records or/and remembers that the consumer 4 is used to scan the item 1 or the item 1 The two-dimensional code security label 2 on the package is reported to the mobile phone type device 9 of the two-dimensional code information of the computer server 13 or the WeChat tool login account of the WeChat tool 39 for the computer server 13 performing a one-time or repeated detection and identification of the commodity 1 for the smartphone-type device 9 having the mobile phone number of the consumer 4 detecting the authentication authority or the WeChat class 39 of the WeChat tool login account service.

Alternatively, when the consumer 4 purchases the product 1 by 5, the sales terminal of the enterprise 16 or the reader/writer device thereof inputs or uses the computer to input the computer server 13 The mobile phone number of the smartphone type device 9 of the consumer 4 or the WeChat tool of the WeChat class tool 39 of the consumer 4 logs in an account number, and the computer server 13 records or/and memorizes the consumer having the authentication authority for detection. a smart phone type device 9 of the mobile phone number of the mobile phone number 4 or a WeChat class tool 39 of the WeChat tool login account, so that the computer server 13 is directed to the smart phone type device 9 of the mobile phone number of the consumer 4 or The WeChat class tool 39 of the WeChat tool login account performs the detection and authentication service for the commodity 1 once or repeatedly.

Optionally, the computer server 13 receives and agrees that the application submitted by the consumer 4 changes the mobile phone number of the smart phone type device 9 to a new mobile phone number or applies to modify the WeChat class tool 39. The WeChat class tool login account is a new WeChat class tool login account, and the computer server 13 records or/and memorizes the above-mentioned changes proposed by the consumer 4, and is intelligent for the new mobile phone number having the detection authentication authority. The mobile phone type device 9 or the WeChat class tool 39 of the new WeChat tool login account performs the detection and authentication service for the commodity 1 once or repeatedly.

The technical solution of the embodiment of the present application, the program for verifying the activation code by the sales terminal of the enterprise 16 and the one-to-one and directed transfer to the new owner of the commodity 1 to the consumer 4 or the consumer 4 The method of handing over the authority of the detection and identification of the commodity 1 solves the problems faced in many practical anti-counterfeiting technologies: 1. The product 1 in which the 6-dimensional code security label 2 or the RFID anti-counterfeit label 2 is installed is stolen in the process of logistics. The information or ID code counterfeit genuine anti-counterfeit label sells a counterfeit registered trademark. However, the anti-counterfeit label 2 of the counterfeit genuine product with the QR code information or ID of the product 1 has no activation code verification and cannot be produced or/and sold. The detection service of the computer server 13 of the enterprise 16 of the commodity; 2, the product 1 sold without the corresponding product has no corresponding activation code, and the verification service of the computer server 13 is not verified, if the enterprise 16 has its own The identification code of the reader/writer device of the sales terminal is used as the activation code verification, which further restricts the sale of the goods; 3. Even if the internals of the enterprise 16 are The two-dimensional code information of the two-dimensional code security label 2 of the product 1 or the ID code of the RFID security label 2 and the corresponding activation code information are used to sell the counterfeit registered trademark product with the anti-counterfeit label counterfeiting the genuine anti-counterfeiting information. The computer server 13 replies to the identification result of the genuine product of the registered trademark, and then the authenticity of the product 1 that has been stolen by the two-dimensional code information or the ID code cannot be obtained by the computer server 13 to verify that the product 1 is a registered trademark. As for the identification of the genuine product, the genuine product 1 cannot be sold, or the product of the counterfeit registered trademark having the same anti-counterfeiting information is found in the market from the computer server 13 in the big data in the process of the fraudulent sale of the genuine product 1 in the market. The person who is sold and traced back to the manufacturing and selling holiday; 4. After the individual consumer 4 purchases the 5 item 1, the two-dimensional code information or ID of the item 1 is illegally provided on the premise that the consumer 4 does not perform the detection and identification. Coding with the sale and sale of counterfeit goods to sell counterfeit registered trademarks, because the sale and sale of fake is a profit-making behavior must have a certain amount of sales to maintain, so A smartphone-type device 9 that needs to pass a small number of mobile phone numbers for the sale of the faker between the "consumer 4" that provides the real two-dimensional code information or the real ID code and the recipient of the scattered counterfeit registered trademark or The WeChat class tool 39 of the WeChat tool login account hand over the authority for detecting the authentication, or the intelligence of the abnormal mobile phone number is found in the report of the recipient of the counterfeit registered trademark or in the big data calculated by the computer server 13. The mobile device 9 or the WeChat tool 39 of the abnormal WeChat tool login account was hit. In the technical solution of the embodiment of the present application, the computer server 13 of the enterprise 16 does not perform the service of detecting and identifying the commodity 1 to the smart phone type device 9 of the mobile phone number that does not detect the authentication right or the WeChat class 39 of the WeChat tool login account. Because the company 16 does not have the obligation and necessity to have a test and authentication service for anyone other than the consumer 4 who purchases the 5 item 1, that is, the company 16 does not need to be proposed to anyone on the market. The service for detecting and appraising the requirements of commodity 1 is performed. The technical solution of the embodiment of the present application solves the problem and the procedure for verifying the activation code and the operation procedure for transferring the detection and authentication authority are practical and feasible. The technical solution of the embodiment of the present application compares the existing anti-counterfeiting technical solution with novelty. Be creative.

Optionally, in various embodiments of the technical solutions of the embodiments of the present application, the enterprise 16 sets an operation procedure for the sales terminal to use the computer to verify the activation code of the commodity 1 in batches, but the verification process must be one by one for each commodity 1 The computer server 13 activates the detection authentication service function of the commodity 1 by verifying the activation code. Optionally, the anti-counterfeiting information of the two-dimensional code anti-counterfeit tag 2 or the RFID anti-counterfeit tag 2 in the embodiments of the present application includes information traceability from the original auxiliary material to the finished product.

Eighth embodiment

As shown in FIG. 1 , the embodiment provides an anti-counterfeit label, comprising: installing an anti-counterfeit label 2 printed with a two-dimensional code on an item 1 or installing an RFID anti-counterfeit label 2; The two-dimensional code information representing the article 1 on the security label 2 printed with the two-dimensional code is unique, and the ID code representing the article 1 in the RFID security tag 2 is unique or in the article A security label 2 printed with the same two-dimensional code is also installed on the package of 1. The computer server 13 of the enterprise 16 that produces or/and sells the registered trademark product stores the two-dimensional code information of the commodity 1 and is attached with a different activation code or an ID code storing the commodity 1 and is attached with a different one. An activation code that is determined by the enterprise 16 for different commodities 1 due to anti-counterfeiting or/and management needs. The enterprise 16 notifies the consumer 4 of the corresponding activation code of the two-dimensional code information of the commodity 1 stored in the computer server 13 when the consumer 4 purchases the commodity 1 of the enterprise 16 Or the stored ID of the item 1 is encoded with an additional corresponding activation code. The consumer 4 scans and acquires the two-dimensional code on the package of the item 1 or the package of the item 1 by using the smartphone type device 9 of its mobile phone number or the WeChat class tool 39 of the account number registered by its WeChat tool. The two-dimensional code information of the tag 2 is attached to the corresponding activation code or the ID code of the RFID anti-counterfeit tag 2 on the article 1 is read and attached to the computer server 13 together with the corresponding activation code. The computer server 13 encodes the two-dimensional code information of the commodity 1 stored in the computer server 13 and the additional corresponding activation code or the stored ID of the commodity 1 and the corresponding corresponding activation code with the consumer. 4 when the two-dimensional code information of the commodity 1 reported together and the activation code match match or when the ID code of the commodity 1 reported together with the consumer 4 matches the activation code alignment, The computer server 13 is activated and concludes that the commodity 1 is an authenticity of the commodity 1 corresponding to the registered trademark of the brand, and the consumer is replied to the consumer 4; the computer server 13 is directed to the consumer 4 having the authentication authority The smart phone type device 9 of the mobile phone number or the WeChat class tool 39 of the WeChat tool login account performs the detection and authentication service for the commodity 1 once or repeatedly. The mobile phone number of the smart phone type device 9 of the consumer 4 or the WeChat tool login account of the WeChat class tool 39 of the consumer 4 is used by the consumer 4 with the mobile phone number a smart phone type device 9 or a WeChat class tool 39 for logging in an account with the WeChat class tool to scan the two-dimensional code security tag 2 on the article 1 or the package of the article 1 or read the article 1 The RFID security tag 2 is reported to the computer server 13 for recording and/or memory by the computer server 13 when it is reported to the computer server 13 to verify the activation code reported by the consumer 4. Optionally, the computer server 13 receives and agrees that the consumer 4 applies to change the smart phone type device 9 transferred to the new mobile phone number for detecting the authentication right or the WeChat class 39 of the new WeChat tool login account, and fulfills The product 1 is subjected to a test identification service once or repeatedly.

The technical solution of the embodiment is simple and clear, the operation is simple, the detection and identification conclusion is reliable, and is suitable for small enterprises 16 applications, and is suitable for direct sales of direct sales enterprises 16 applications, and is suitable for the application of the enterprise 16 for selling goods 1 through an e-commerce platform. The technical solution of the embodiment has feasibility and practicability, and the anti-counterfeiting technical solution of the prior art is novel and creative.

Ninth embodiment

As shown in FIG. 1 , the embodiment provides an anti-counterfeit label, comprising: installing an anti-counterfeit label 2 printed with a two-dimensional code on an item 1 or installing an RFID anti-counterfeit label 2; The two-dimensional code information representing the article 1 on the security label 2 printed with the two-dimensional code is unique, and the ID code representing the article 1 in the RFID security tag 2 is unique; production or/and sale The computer server 13 of the company 16 of the registered product 1 stores the two-dimensional code information of the product 1 or the ID code of the product 1. The consumer 4 reports to the computer server 13 the mobile phone number of the smartphone type device 9 of the consumer 4 or the WeChat of the consumer 4 when purchasing the item 1 of the enterprise 16 The WeChat tool of the class tool 39 logs in an account, and the computer server 13 records or/and memorizes the two-dimensional code information corresponding to the item 1 or the purchase 5 corresponding to the ID code of the item 1. The mobile phone number of the smartphone type device 9 of the consumer 4 of the commodity 1 or the WeChat class tool of the WeChat class tool 39 of the consumer 4 logs in an account number, and the computer server 13 has detection and identification for the consumer 4 The smart phone type device 9 of the mobile phone number of the authority or the WeChat class tool 39 of the WeChat tool login account performs the detection and authentication service for the commodity 1 once or repeatedly. Optionally, the computer server 13 receives and agrees that the consumer 4 applies to change the smart phone type device 9 transferred to the new mobile phone number for detecting the authentication right or the WeChat class 39 of the new WeChat tool login account, and fulfills The product 1 is subjected to a test identification service once or repeatedly.

Tenth embodiment

As shown in FIG. 1 , the embodiment provides an anti-counterfeit label, comprising: installing an anti-counterfeit label 2 printed with a two-dimensional code on an item 1 or installing an RFID anti-counterfeit label 2; The two-dimensional code information representing the article 1 on the security label 2 printed with the two-dimensional code is unique, and the ID code representing the article 1 in the RFID security tag 2 is unique. The computer server 13 of the company 16 that produces or/or sells the registered trademark product stores the two-dimensional code information of the product 1 or the ID code of the product 1 stored therein. When the merchandise 1 is sold by the sales terminal of the enterprise 16, the sales terminal collects a face image of the consumer 4 who purchases the merchandise 1 and the anti-counterfeit label 2 of the merchandise 1 The QR code information or the ID code of the RFID security tag 2 is attached to the computer server 13 for archiving the face image of the consumer 4, and the computer server 13 is directed to the consumer 4 having the authentication authority for detection. Perform the inspection and identification service for the commodity once or repeatedly. When the consumer 4 detects the product 1 and presents to the computer server 13 whether the product 1 is a genuine product of a registered trademark of a corresponding brand, the consumer 4 connects the computer via the Internet. The server 13 reports that the computer server 13 detects the two-dimensional code information of the two-dimensional code security label 2 of the commodity 1 or reads the ID code of the commodity 1 RFID security label 2, and the computer server 13 and the consumer 4 The human-machine real-time video captures the face image of the consumer 4 in the real-time video of the human machine, and compares it with the stored face image file of the consumer 4 to confirm that the consumer 4 and the corresponding product 1 are consistent. After the two-dimensional code information or the ID code, the computer server 13 replies to the consumer 4 that the product 1 is a genuine product corresponding to the brand registered trademark. It should be understood by those skilled in the art that the elements of the face image recognition of the present embodiment can be modified into an iris recognition, a fingerprint recognition element, or an equivalent replacement without departing from the spirit and scope of the technical solutions of the embodiments of the present application. The solution of the embodiment of the present application has practicality. Compare existing anti-counterfeiting technologies with novelty and creativity.

Eleventh embodiment

As shown in FIG. 3, in order to achieve the above object, an embodiment of the present application further provides a method for authenticating a genuine product of a registered trademark based on the Internet, and the method is applicable to detecting whether the commodity 1 is a registered trademark by using an anti-counterfeit label 2. The authenticity of the goods. Mounting 6 on the article 1 with a security code 2 printed with a two-dimensional code, the two-dimensional code information representing the article 1 on the security label 2 printed with the two-dimensional code is unique, or An RFID anti-counterfeit tag 2 is mounted on the product 1, and the ID code representing the article 1 in the RFID anti-counterfeit tag 2 is unique. The method includes an enterprise 16 that produces or/and sells a registered trademark product or a sales terminal of the enterprise 16 that transfers authority to the detection and identification of the commodity 1 when the commodity 1 is sold to the consumer 4, the enterprise 16 and consumption The person 4 cooperates to use an anti-counterfeit label 2 to detect whether the product 1 is a genuine product of a registered trademark. The method further includes setting up, on the Internet, an enterprise 16 that serves to manufacture or/and sell a registered trademark, using a security label 2 to detect a website 12 identifying the genuine product of the registered trademark, the production or/and sale of the registered trademark The enterprise 16 of the commodity uses the interface of the computer server 13 for detecting the authentication 17 on the Internet to join the website 12, the website 12 to the product of the production or/and sale of the registered trademark of the 14 website 12 to be added. The enterprise 16 conducts an access audit based on the registered trademark of the state authority or/and the product quality management or/and the information publicly released by the supervision department. The consumer 4 operates 8 the smart phone type device 9 or the WeChat class tool 39 to log in to the website 12 on the Internet 11 to implement the consumer 4 with the enterprise 16 that produces or/and sells the product corresponding to the brand registered trademark on the Internet. The end-to-end connection 15 for detecting the information of the commodity 1 to be instantly exchanged with each other is detected. The website 12 does not participate in the detection and identification of the genuine product of whether the product 1 is a registered trademark, and the enterprise 16 that produces or/or sells the registered trademark product uses a registered trademark of 17 for the computer server 13 for anti-counterfeiting detection and authentication. The interface on the website 12 that interfaces with the consumer 4 to detect the interface of the authentication information communication is composed of one or more different language words. On the Internet, the website 12 is arranged according to the category of the goods, such as auto parts, electric tools, clothing, cosmetics, medicines, seeds, foods, and the like, or small and refined. Classes, such as cigarettes, teas, handbags, men's wear, footwear, and the like; the structure inside the website 12 is one or more layers, and the multi-layer structure is step by layer in the large category of goods. Subdivided sub-category; the website 12 of the sub-category product setting collects the product of the product of the category name series or the product of the registered trademark of the enterprise 16 for the anti-counterfeiting detection and identification of the computer server 13 on the Internet interface, convenient The consumer 4 quickly finds and connects the enterprise 16 that produces or/or sells the product corresponding to the brand registered trademark, and detects the computer server 13 of the identified product 1.

In the technical solution of the embodiment, the website 12 is beneficial to the consumer 4 without being confused and misled, and the website 12 plays a very correct and convenient guiding role for the consumer 4. The detection and identification of the genuine product of the website 12 as to whether or not the product 1 is a registered trademark is not detected and authenticated, and the identification of the genuine product of whether the product 1 is a registered trademark is not performed on the website 12. Optionally, the enterprise 16 that joins the product of the production or/and sale of the registered trademark in the website 12 uses a universal set of anti-counterfeit labels to detect and identify the commodity 1 by using a software tool for identifying the genuine product of the registered trademark. It is very beneficial to the consumer 4 smart phone type device 9 or the WeChat tool 39 to install a limited number of anti-counterfeiting detection and identification procedures, which is convenient for the consumer 4 to use. The technical solution of the embodiment of the present application has reality, novelty and creativity.

Twelfth embodiment

As shown in FIG. 3, the method for authenticating a genuine product of a registered trademark based on the Internet detection provided by the embodiment of the present application further includes: the website 12 setting a threshold for joining the 14th, before investing in the 14th or after being reported The investigation and verification of enterprises that produce or/or sell registered trademarks 16 are suspected of unfair competition in the anti-unfair competition law (the existence of the People's Republic of China Anti-Unfair Competition Law, 2017 revision, Chapter 2 The interface that causes the computer server 13 to communicate with the consumer 4 is temporarily not allowed to join the website 12 or temporarily quit the website 12.

The unique name, packaging and decoration of well-known registered trademarks are the fruits of creative labor. In the process of use, human resources and financial resources have been invested in propaganda, so that ordinary goods become well-known commodities. The actor (enterprise or individual) uses the name, packaging, and decoration similar to the well-known registered trademark, which is confused with the well-known registered trademark, so that the purchaser mistakenly believes that the commodity is a well-known registered trademark, which constitutes unfair competition. The purpose of the act is to use the well-known registered trademarks of the goods to promote their goods or to obtain other illegal interests, including by confusing famous marks, quality certifications, origins, registered trademarks, production or / and sales companies. The name guides the consumer to mistakenly believe that it is the behavior of another person's goods. The reality in the market is that there are always a number of confusing behaviors around many well-known registered trademarks, as well as other practices that may lead to consumer misunderstandings. However, the verification of these confusing behaviors and the effects of legal proceedings are mostly unsatisfactory. Such confusing behaviors are based on the pursuit of improper interests by the perpetrators. They are playing the role of the anti-counterfeit product policy laws, and there are many well-known and entangled Legal disputes over goods registered with trademarks. The technical solution of the present embodiment avoids the presence of the website 12 by the complaints of the enterprise 16 that produces or/or sells the goods of the well-known brand registered trademarks or/and the investigation and review of the website 12 by adding the investigation procedure of 14 and raising the threshold constraints. Some companies that confuse behaviors that produce or/and sell registered trademarks are 16 or/and individuals are entangled in businesses that produce or/and sell well-known brands of registered trademarks around the enterprise 16 to confuse consumers and mislead consumers.

Confusing behaviors such as confusing behaviors are implicit acts of producing or/and selling counterfeit registered trademarks. In the technical solution of the embodiment, the website 12 establishes a threshold for entering 14, and investigates and verifies that the enterprise 16 that produces or/or sells the registered trademark has suspected unfair competition behavior, so that the online interface of the computer server 13 is temporarily not allowed to join 14 The isolation of the website 12 or the temporary withdrawal from the website 12 is to establish a firewall on the periphery of the enterprise 4 and the enterprise 16 that produces or/or sells the brand-registered trademark, so that the consumer 4 can successfully verify the authenticity of the registered trademark. Conducting, reducing consumer 4 is confusing and misleading detection and identification.

Thirteenth embodiment

As shown in FIG. 3, the method for authenticating a genuine product of a registered trademark based on the Internet detection provided by the embodiment of the present application further includes: grouping the websites 12 set up on the Internet into one type to serve one production or/and The company 16 that sells the registered trademark product uses a security label 2 to detect a comprehensive large website that identifies the genuine product of the registered trademark, and the website 12 of the classified product is listed as a sub-site of the comprehensive large website. The website 12 and the comprehensive large website are provided with connection interfaces of different language characters and docked with each other, and the computer server 13 of the enterprise 16 that produces or/or sells the registered trademark products also has an interface interface of different languages on the Internet. Docking website 12 different language text connection interface. The consumer 4 operates 8 the smart phone type device 9 or the WeChat class tool 39 to log in to the comprehensive large website or website 12 on the Internet, and the consumer 4 can easily implement the production or the product according to the product category. The enterprise 16 that sells the product corresponding to the brand registered trademark is directly connected to the end and end 15 on the Internet and detects the end-to-end communication between the information identifying whether the product 1 is a registered trademark or not.

At present, most of the trade of enterprises is international trade, thousands of products, thousands of manufacturers and sales merchants, countless counterfeit and shoddy goods, thousands of thousands of consumers, all over the world, in all directions, 24 hours a day. The goods are trading in such a vast commodity trading market. An enterprise 16 that provides a product for producing or/and selling a registered trademark on the Internet uses a security label 2 to detect a website 12 that identifies a genuine product of a registered trademark and the comprehensive large website, so that in different countries, Consumers 4 using different languages can conveniently and quickly connect to the enterprise 16 that produces or/or sells the corresponding brand-registered trademark according to the product category from the comprehensive website of the different language text interface. Internet testing and identification of goods 1 is not a registered trademark of genuine goods, can achieve timely and correct judgment and refuse to counterfeit registered trademarks of goods, consumers 4 do not use language, purchase territory, detection and identification time confusion. The technical solution of the embodiment facilitates the rapid and correct connection between the production and/or sales of the consumer 4 in the vast commodity trading market, in the commodity trading market of the fish and the market, and in the magnificent world commodity trading market. The enterprise 16 corresponding to the registered trademark of the brand; facilitates the consumer 4 to use a set of common anti-counterfeit labels to detect and identify the genuine products of the registered trademark software tools in time to complete the detection and identification of a variety of commodities. Due to good management, good reputation and large scale, the comprehensive website has gained more and more consumers' trust and favor in the competition of market economy. The scale of the website is getting bigger and bigger, the popularity is getting higher and higher, and the more The more and more types of interfaces of the computer server 13 of the enterprise 16 that produce or/and sell the registered trademark goods are added, and the consumer 4 searches for, connects to the production or/and sales of the corresponding brand registered trademark in the comprehensive large website. The path of the computer server 13 for detecting the identification of the commodity enterprise 16 is clear, convenient, fast, and secure. The solution of the technical solution of the embodiment of the present application is not available in the prior art, and is not obvious. The technical solution of the embodiment of the present application has practicality, novelty and creativity.

Fourteenth embodiment

As shown in FIG. 3, the method for authenticating a genuine product of a registered trademark based on the Internet detection provided by the embodiment of the present application further includes: storing the commodity 1 in the computer server 13 of the enterprise 16 that produces or/or sells the registered trademark The two-dimensional code information on the security code label 2 or the ID code on the commodity 1 RFID security label 2 is stored, and the detection identification path 1, the consumer 4 operates 8 the smart phone type device 9 or the WeChat tool 39 scans the purchase item 5 The two-dimensional code security label 2 or the RFID security label 2 on the article 1, the computer server 13 of the enterprise 16 that produces or/or sells the product corresponding to the brand registered trademark receives the detection scan issued by the consumer 4. Receiving the two-dimensional code information, or receiving the ID code of the detection read by the consumer 4, and receiving the request from the consumer 4 for the identification of the genuine product of the commodity 1 as a registered trademark, The computer server 13 searches for the matching of the two-dimensional code information or the ID code of the stored commodity 1 from the database of the computer server 13 to determine whether the commodity 1 is Conclusion Identification of genuine goods registered trademark, and this conclusion is directly transmitted to the identified customer 4. The processing and reply of the enterprise 16 that produces or/and sells the product corresponding to the brand registered trademark to the product 1 of the consumer 4 purchase 5 is automatically processed by the computer server 13 and is an immediate response. Is instant messaging.

Optionally, the method for detecting the authenticity of the registered trademark based on the Internet according to the embodiment of the present application further includes: detecting the identification path 2, and the consumer 4 operating 8 the smart phone type device 9 or the WeChat tool 39 logging in to the Internet. a comprehensive large website or the website 12 and searching for and connecting to the user connection interface of the interface of the computer server 13 of the enterprise 16 that produces or/or sells the product corresponding to the brand registered trademark according to the product category; The reader 4 reads the two-dimensional code security label 2 scan or the RFID security label 2 on the commodity 1 of the corresponding brand that is to be purchased 5 or has purchased 5, and the computer server 13 receives the detection scan station issued by the consumer 4. The two-dimensional code information on the two-dimensional code security label 2 on the commodity 1 or the ID code of the RFID security label 2 on the commodity 1 issued by the consumer 4 is received, and the pair sent by the consumer 4 is received. After the product 1 is a request for identification of the genuine product of the registered trademark, the computer server 13 of the enterprise 16 that produces or/or sells the product corresponding to the brand registered trademark is accordingly counted The library searches for and compares the two-dimensional code information of the stored commodity 1 or the ID code to determine whether the commodity 1 is an authenticity of the genuine product of the registered trademark, and sends the identification conclusion directly to the office. Referring to the consumer 4, the consumer 4 determines whether to purchase 5 of the commodity 1 based on the identification conclusion.

The path difference between the above two tests for identifying whether the product 1 is a genuine product of a registered trademark is that the path 1 is that the consumer 4 detects and authenticates from the security label 2 of the already purchased product 1; the path 2 is the consumer 4 from the login. 11 The comprehensive large website or the website 12 on the Internet and searching for and connecting to the user connection interface of the computer server 13 of the enterprise 16 that produces or/or sells the product corresponding to the brand registered trademark according to the product category Then, according to the detection and identification of the anti-counterfeit label 2 of the commodity 1, the route 2 is more suitable for the consumer 4 who is accustomed to the brand purchase of the product and the enterprise 19 that avoids the production or/and sale of the commodity of the counterfeit registered trademark. Counterfeit genuine anti-counterfeit labels or / and counterfeit genuine websites are misleading.

Optionally, in the path of the above two products for detecting the authenticity of the registered trademark, the program for setting the verification activation code may be selected to ensure that the authority for detecting and identifying the commodity 1 is that the authority for detecting and identifying the security label 2 is not produced or/ And the enterprise 19 or the individual who sells the product of the counterfeit registered trademark, or the individual counterfeit or steal; the consumer 4 can detect and identify the commodity 1 one time or repeatedly; alternatively, the consumer 4 can The computer server 13 applies for a change, the smartphone type device 9 requesting a new mobile phone number, or the authority of the WeChat class tool 39 of the new WeChat tool login account to authenticate the product 1. In the implementation of the technical solution of the embodiment of the present application, the product of the counterfeit registered trademark represented by the genuine anti-counterfeit label 2 does not have the authentication authority for the anti-counterfeit label 2, and the computer server 13 cannot obtain the identification conclusion of the authenticity, and the consumer 4 It is not necessary to change the product 1 purchased and owned by the product to the counterfeit registered trademark for the authenticity of the product. The two paths for detecting the authenticity of the registered trademarks in the present embodiment are applicable to the respective embodiments of the technical solutions of the embodiments of the present application, and are not described in detail in the respective embodiments.

Further, the technical solution of the embodiment of the present application considers that among the plurality of anti-counterfeiting technical solutions, the evaluator of the genuine product of the product 16 that produces or/or sells the registered trademark is economically and timely. Very convenient and very accurate. It is also very primitive and simple to apply the method of matching the two-dimensional code information or ID code on the commodity 1 detected by the consumer 4 to the two-dimensional code information or ID code stored in the computer server 13 for detection and identification. Very reliable, and the cost is very low, very suitable for promotion in the market. It is most suitable for the enterprise that produces or/and sells the registered trademark of the goods to act as the main body of the commodity against the counterfeit registered trademark, and is the most dynamic. The problem of counterfeit registered trademarks in the market is mainly solved by the market method is one of the best solutions. Priority is given to enabling the consumer 4 to conveniently and correctly purchase the authenticity of the product that produces or/and sells the registered trademark as the first criterion for evaluating whether the anti-counterfeiting technical solution is excellent.

It should be noted that the existing anti-counterfeiting technology has a simple procedure for detecting and identifying the commodity 1: the consumer 4 operates 8 the smart phone type device 9 or the WeChat tool 39 detects the two-dimensional code on the two-dimensional code security label 2 on the scanned product 1. Or reading the ID code on the RFID anti-counterfeit label 2 on the product 1, and obtaining the simple detection and identification conclusion of whether the commodity 1 is a genuine trademark of the registered trademark, and the simple detection and identification conclusion actually only reflects the indication on the anti-counterfeit label. The hint of the real thing, the conclusion of this simple test identification is easy to be counterfeited. The simple procedure for such assay identification is not repeated in every embodiment.

The technical solution of the embodiment of the present application enables the consumer 4 and the enterprise 16 that produces or/or sells the product corresponding to the brand registered trademark to realize the detection and identification time, the region, and the method means of whether the commodity 1 is a registered trademark. Seamless docking meets the timeliness and accuracy of consumers' needs, and greatly improves the efficiency, accuracy and success rate of counterfeit registered trademarks. It is very realistic, novel and creative.

Fifteenth embodiment

As shown in FIG. 3, the method for authenticating a genuine product of a registered trademark based on the Internet detection provided by the embodiment of the present application further includes: the consumer 4 operating the smartphone device 9 or the WeChat tool 39 to log in to the Internet. A large website or the website 12 and a user connection interface for searching and connecting to the interface of the computer server 13 of the enterprise 16 that produces or/or sells the registered trademark, the smartphone type device of the consumer 4 9 or the WeChat class tool 39 is directly connected to the computer server 13 end-to-end 15 of the enterprise 16 that produces or/or sells the registered trademark product, and the consumer 4 issues a purchase to the computer server 13 to purchase the enterprise 16 An order for the merchandise 1 that sells the merchandise 1 to the consumer 4.

In practice, the consumer 4 realizes that the comprehensive large website on the Internet 11 or the website 12 detects whether the product 1 is a registered trademark, and the authenticity of the product is convenient and fast, and in particular, the accuracy of the detection and identification conclusion is appreciated. It is appreciated that businesses 19 or individuals who avoid being produced or/and selling counterfeit registered trademarks are confused and misleading, and that the consumer 4 has a sense of trust and stickiness to the comprehensive large website or the website 12. The computer server 13 of the enterprise 16 that produces or/and sells the registered trademark goods sets a function of selling the merchandise 1 to the consumer 4 at a user interface connecting the integrated large website or the web interface of the website 12, the consumption 4 develops the habit of purchasing goods through this channel, the consumer 4 conveniently and quickly purchases the goods 1 through this channel, and uses an anti-counterfeit label and its method based on the Internet to detect the authenticity of the registered trademark. The purchased item 1. The technical solution of the embodiment of the present application has reality, novelty and creativity.

Sixteenth embodiment

As shown in FIG. 3, the method for authenticating a genuine product of a registered trademark based on the Internet detection provided by the embodiment of the present application further includes: the consumer 4 cooperates with the enterprise 16 that produces or/or sells the product corresponding to the brand registered trademark to the consumer. (4) The product 1 of the purchase 5 is subjected to detection and identification of whether or not the product is a registered trademark, and the consumer 4 resists the enterprise 19 or/and the individual who produces or/and sells the product of the counterfeit registered trademark, the production or/ The company 16 that sells the product corresponding to the brand-registered trademark initiates an act of accurately countering the fraud of the company 19 or the individual who produces or/and sells the counterfeit registered trademark according to the information of the commodity 1 of the counterfeit registered trademark provided by the consumer 4, forming an action Consumers 4 and companies that produce or/and sell registered trademarks 16 and companies that produce or/and sell counterfeit registered trademarks 19 or individuals have a directional, product that inhibits the production or/and sale of counterfeit registered trademarks. The market-oriented dynamic purification of the closed loop. The enterprise 16 that produces or/and sells the product corresponding to the brand registered trademark, and classifies the detection information of the commodity 1 of the counterfeit registered trademark provided by the consumer 4 to provide the identity information of the consumer 4 or/and the provision of the counterfeit registered trademark. The invoice of the merchandise 1 and the merchandise, or/and the evidence of the complexity of the enterprise 19 or/and personal information providing the merchandise producing or/and selling the counterfeit registered trademark, and the consumer who provided the information according to the different levels of assessment 4 Issues 18 awards to encourage consumers 4 to actively seek and report information on counterfeit registered trademarks in the market, and the consumer 4 obtains the enterprise 16 that produces or/or sells the product corresponding to the brand registered trademark. The rewards of 18, as well as the enterprises that produce or/and sell the goods corresponding to the registered trademarks of the brand, 16 are motivated by the production of or/and the sale of counterfeit registered trademarks to enhance the efficiency of the enterprise, and are stimulating the closed loop to operate normally and accelerate the operation. This has enabled the market to have the kinetic energy to produce or/and sell goods that spontaneously purify counterfeit registered trademarks.

In the technical solution of the embodiment of the present application, in the detection and identification process of the commodity 1, the sales terminal of the enterprise 16 and the consumer 4 that the verification activation code is used to voluntarily use to detect the identified mobile phone type device 9 or the WeChat The WeChat tool of the class tool 39 has several elements such as a login account, and the means for producing or/and selling the product of the counterfeit registered trademark is multiplexed by means of the anti-counterfeiting information of the genuine product of the registered trademark. According to this, it is possible to ensure that the consumer 4 realizes one or more times whether the product 1 is a registered trademark of the authenticity of the product. Alternatively, the enterprise 16 may also satisfy the requirement that the consumer 4 does not need to detect the identification of the commodity 1; or satisfy the consumer 4 to observe the acceptance of the commodity 1 when the purchase of the commodity 1 is performed at the sales terminal of the enterprise 16 Whether it is the detection and identification of the genuine product of the registered trademark; or the enterprise 16 can also set the smart phone type device 9 of the sales terminal using a certain mobile phone number or the WeChat class 39 of a specific WeChat tool login account to represent some The consumer 4 holds the right to detect and authenticate the product 1; or the sales terminal of the enterprise 16 can also agree that the consumer 4 specifies the smart phone type device 9 or the WeChat tool to log in to the account by using the mobile phone number of another person. The WeChat class tool 39 holds the detection and authentication authority for the product 1 in place of the consumer 4; these are all those skilled in the art should understand that these are within the protection scope of the technical solution of the embodiment of the present application, and no longer It will be described in detail in various embodiments.

The technical solution of the embodiment of the present application has the reality, the novelty, and the creativity.

It should be noted that the above embodiments are only used to describe the technical solutions of the embodiments of the present application, and are not limited thereto. Although the embodiments of the present application are described in detail with reference to the preferred embodiments, those skilled in the art should understand that The technical solutions of the embodiments of the present application are modified or equivalently substituted without departing from the spirit and scope of the technical solutions of the embodiments of the present application.

Those skilled in the art will appreciate that embodiments of the present application can be provided as a method, system, or computer program product. Therefore, the embodiments of the present application may take the form of an entirely hardware embodiment, an entirely software embodiment, or an embodiment combining software and hardware. Moreover, embodiments of the present application can take the form of a computer program product embodied on one or more computer-usable storage media (including but not limited to disk storage, CD-ROM, optical storage, etc.) including computer usable program code.

These computer program instructions can also be loaded onto a computer or other programmable data processing device such that a series of operational steps are performed on a computer or other programmable device to produce computer-implemented processing for execution on a computer or other programmable device. The instructions provide steps for implementing the functions specified in one or more of the flow or in a block or blocks of a flow diagram.

The above description is only an embodiment of the present application and is not intended to limit the application. Various changes and modifications can be made to the present application by those skilled in the art. Any modifications, equivalents, improvements, etc. made within the spirit and scope of the present application are intended to be included within the scope of the appended claims.

Claims

An anti-counterfeit label, comprising: (6) mounting an anti-counterfeit label (2) printed with a two-dimensional code on an item (1), and the anti-counterfeit label printed with a two-dimensional code (2) The two-dimensional code information representing the product (1) is unique, or (6) an anti-counterfeit label printed with the same two-dimensional code is mounted on the package of the product (1) ( 2), the anti-counterfeit label (2) is attached (7) with a peelable film (3) or coated (37) with a scratch-off coating (33), the film ( 3) or a coating (33) covering the two-dimensional code image on the security label (2); stored in a computer server (13) of an enterprise (16) that produces or/and sells a registered trademark product The QR code information of the commodity (1), the computer server (13) records or/and stores the mobile phone number of the smartphone device (9) of the consumer (4) or the WeChat tool of the WeChat tool (39) An account number, such that the computer server (13) is directed to a smartphone-type device (9) having the mobile phone number of the consumer (4) that detects the authentication authority or a WeChat tool of the WeChat tool login account (39) Fulfillment Commodity (1) one or more repeated detection and authentication services; wherein the mobile phone number of the consumer (4) smartphone device (9) or the WeChat tool of the WeChat tool (39) is logged in An account number, after the consumer (4) purchases (5) the product (1), the consumer (4) uncovers the film (3) or the scratch-off coating on the security label (2) ( 33), the first detection and identification product (1) is used to scan the two-dimensional code security label (2) on the package (1) or the package of the commodity (1) and report it to the computer server (13) the mobile phone type device (9) of the two-dimensional code information, or the WeChat tool login account of the WeChat tool (39); or the consumer (4) purchase (5) In the case of the article (1), the sales terminal of the enterprise (16) that produces or/or sells the registered trademark product (1) uses the computer-type device to input the consumer (4) of the computer server (13) The mobile phone number of the smart phone type device (9) or the WeChat tool of the WeChat class tool (39) is used to log in to the account.
The security label according to claim 1, characterized in that the computer server (13) records or/and remembers a new one after the consumer (4) applies to change the mobile phone number of his smartphone-type device (9) The mobile phone number or the consumer (4) applies for a new WeChat class login account after changing the WeChat class tool login account of the WeChat class tool (39), so that the computer server (13) has detection for the change. a smart phone type device (9) for authenticating the new mobile phone number or a WeChat class tool (39) of the new WeChat tool login account fulfilling the detection and authentication service for the commodity (1); wherein The new mobile phone number of the smart phone type device (9) is that the consumer (4) uses the smart phone type device (9) having the mobile phone number for detecting the authentication right before the change to access the enterprise (16) The computer server (13) applies for the change and is determined by the computer server (13) to agree to the change, or the new WeChat class tool login account of the WeChat class tool (39) is the consumer (4) Have the right to test before using the change The micro-channel micro-channel type tool the type tool login account (39) access to the computer server business (16) (13) Application for Change and the computer server (13) agreed to set after the change.
An anti-counterfeit label, comprising: installing (6) an anti-counterfeit label (2) printed with a two-dimensional code or installing (6) an RFID anti-counterfeit label on an item (1) (2) The two-dimensional code information representing the product (1) on the anti-counterfeit label (2) printed with the two-dimensional code is unique, and the inside of the RFID anti-counterfeit label (2) represents the commodity (1) The ID code is unique, and the QR code information or ID code of the product (1) is stored in the computer server (13) of the company (16) that produces or/or sells the registered trademark product, in the product (1) (1) a one-dimensional code B (22) or a two-dimensional code B (32) describing the product (1) factory serial number, the one-dimensional code B (22) or two-dimensional code B (32) a one-to-one correspondence (24) with the two-dimensional code information on the anti-counterfeit label (2) on which the two-dimensional code is printed on the article (1), or the one-dimensional code B ( 22) or the two-dimensional code B (32) and the ID code or one-to-one correspondence (24) in the RFID anti-counterfeit tag (2) on the product (1).
The security label according to claim 3, wherein the one-dimensional code B (22) or the two-dimensional code B (32) is one, and the paste (23) is on the article (1); or The one-dimensional code B (22) or the two-dimensional code B (32) are the same two, respectively pasted (23) on the article (1) and the inner package of the article (1); or The one-dimensional code B (22) or the two-dimensional code B (32) are the same three, respectively pasted (23) on the article (1), on the inner package of the article (1), and On the outer packaging of the product (1).
The security label according to claim 4, characterized in that the one-dimensional code B (22) or two-dimensional code is stored in a computer server (13) of an enterprise (16) that produces or/and sells a registered trademark product. B (32), the one-dimensional code B (22) or the two-dimensional code B (32) is appended with an activation code, and the activation code is a batch of goods of the enterprise (16) for anti-counterfeiting or/and management needs (1) determining that each activation code has a correspondence with a one-dimensional code B (22) or a two-dimensional code B (32) of the batch of goods (1); the goods (1) on or/and said The one-dimensional code B (22) or the two-dimensional code B (32) affixed to the inner package of the product (1) or/and the outer package of the product (1) is not attached with the activation code; Wherein the one-dimensional code B (22) or the two-dimensional code B of (23) is attached to the inner package of the product (1) or the outer package of the product (1) on the product (1). (32) or by the sales terminal of the enterprise (16) scanning with its reader-type device and attaching an activation code to the computer server (13) of the enterprise (16), or the enterprise ( 16) The sales terminal uses the computer to paste the one-dimensional code B of (23) on the product (1) ( 22) or the two-dimensional code B (32) is accompanied by an activation code and reported to the computer server (13) for the computer server (13) to store the same with the computer server (13) When the one-dimensional code B (22) or the two-dimensional code B (32) of the commodity (1) and the additional activation code are matched, the detection and authentication service function of the computer server (13) is activated to Performing the detection and identification service for the product (1); the activation code reported by the sales terminal together is notified by the enterprise (16) when the product (1) corresponding to the delivery product is sent to the sales terminal Said the sales terminal.
The security label according to claim 5, wherein the identification code of the reader/writer device used by the sales terminal corresponds to the one-dimensional code B (22) or the two-dimensional code B (32) An activation code, the sales terminal uses the reader/writer device of the identification code to scan and obtain the product (1) or the inner package of the product (1) or the outer package of the product (1) The one-dimensional code B (22) or the two-dimensional code B (32) of (23) is reported to a computer server (13) of the enterprise (16), and the computer server (13) uses the computer server (13) a one-dimensional code B (22) or a two-dimensional code B (32) of the commodity (1) stored therein and the additional activation code and the reported one-dimensional code B (22) or two-dimensional code B (32) when the identification code of the reader/writer device used by the sales terminal simultaneously appears to match, the detection authentication service function of the computer server (13) is activated to fulfill the product (1) Testing and identification services.
The security label according to claim 5, characterized in that the computer server (13) records or/and remembers the mobile phone number of the smartphone type device (9) of the consumer (4) or the WeChat of the consumer (4) a WeChat class tool of the class tool (39) to log in to the account, such that the computer server (13) is directed to the smartphone device (9) or the WeChat of the consumer (4) having the mobile phone number detecting the authentication authority. The WeChat class tool (39) of the class tool login account fulfills the detection and authentication service for the commodity (1) once or repeatedly; wherein the consumer (4) of the smartphone device (9) The mobile phone number or the WeChat tool login account of the WeChat tool (39) of the consumer (4) is a sales terminal of the enterprise (16) or inputs the computer using its reader/writer device The server (13) is either input to the computer server (13) using a computer.
The security label according to claim 5, characterized in that the computer server (13) records or/and remembers the mobile phone number of the smartphone type device (9) of the consumer (4) or the WeChat of the consumer (4) The WeChat class tool of the class tool (39) logs in the account number, so that the computer server (13) is directed to the smartphone type device (9) or the consumer (4) having the mobile phone number of the consumer (4) detecting the authentication authority. The WeChat tool (39) of the WeChat tool login account fulfills the detection and authentication service of the product (1) once or repeatedly; wherein the consumer (4) of the smartphone device (9) The number or the WeChat tool login account of the WeChat tool (39) of the consumer (4) is the intelligence of the consumer (4) using the mobile phone number after purchasing (5) the product (1) a mobile phone type device (9) or a WeChat tool (39) for logging in an account using the WeChat tool to scan the product (1) or the inner package of the product (1) or the product (1) When the one-dimensional code B (22) or the two-dimensional code B (32) of (23) is pasted on the outer package, it is reported to the computer server (13) on the Internet. The mobile phone number of the smart phone type device (9) or the WeChat tool login account of the WeChat tool (39); or the consumer (4) purchasing (5) the product (1) The first time after detecting the product (1), the smart phone type device (9) using the mobile phone number thereof or the WeChat tool (39) using the WeChat tool to log in the account is used to scan the product (1) a two-dimensional code security label (2) or an RFID anti-counterfeit label (2) on the article (1) for reporting to the computer server (13) of the smartphone-type device (9) The mobile phone number or the WeChat tool of the WeChat tool (39) is used to log in to the account.
An anti-counterfeit label, comprising: (6) an RFID anti-counterfeit label (2) mounted on an item (1), wherein the RFID anti-counterfeit label (2) represents the product (1) The ID code is unique, and the ID code of the product (1) stored in the computer server (13) of the enterprise (16) that produces or/or sells the registered trademark product is appended with an activation code, and the activation code is The enterprise (16) determines the batch of goods (1) for the purpose of anti-counterfeiting or/and management, and the ID of each activation code and the RFID anti-counterfeit label (2) of the commodity (1) of the batch Encoding is corresponding; the computer server (13) encodes the ID of the commodity (1) stored in the computer server (13) and the attached activation code with the sales terminal of the enterprise (16) When the ID code and the activation code match in the RFID anti-counterfeit tag (2) of the reported commodity (1) match, the computer server (13) is activated to perform the detection and authentication service for the commodity (1); The sales terminal of the enterprise (16) or the RFID security tag (2) of the article (1) is read by using the reader/writer device thereof and The ID code in the RFID anti-counterfeit tag (2) is attached to the computer server (13) together with the activation code, or the ID code in the RFID anti-counterfeit tag (2) of the product (1) is activated by using a computer. The code is reported together to the computer server (13), and the activation code reported by the sales terminal is that the enterprise (16) notifies the sales when the goods (1) are sent to the sales terminal. The activation code of the terminal corresponding to the ID code of the item (1).
The security label according to claim 9, characterized in that the computer server (13) records or/and remembers the mobile phone number of the smartphone type device (9) of the consumer (4) or the WeChat class tool (39) The WeChat class tool logs in the account, so that the computer server (13) is directed to the smartphone type device (9) having the mobile phone number for detecting the authentication authority or the WeChat class for logging in the account for the WeChat tool having the detection authentication authority. The tool (39) performs the detection and authentication service for the commodity (1) once or repeatedly; wherein the mobile phone number or WeChat tool of the smartphone (9) of the consumer (4) (39) The WeChat tool login account is the first time that the consumer (4) detects the identified product (1) for reading the RFID anti-counterfeit tag (2) of the product (1) and reports it to the computer server ( 13) The mobile phone number of the ID-encoded smartphone-type device (9) or the RFID anti-counterfeit tag (2) for scanning the product (1) and reported to the computer server (13) ID-coded WeChat tool ( 39) WeChat tool login account.
The security label according to claim 9, characterized in that the computer server (13) records or/and remembers the mobile phone number of the smartphone type device (9) of the consumer (4) or the WeChat of the consumer (4) a WeChat class tool of the class tool (39) to log in to the account, such that the computer server (13) is directed to the smartphone device (9) or the WeChat of the consumer (4) having the mobile phone number detecting the authentication authority. The WeChat class tool (39) of the class tool login account fulfills the detection and authentication service for the commodity (1) once or repeatedly; wherein the consumer (4) of the smartphone device (9) The mobile phone number or the WeChat tool login account of the WeChat tool (39) is when the sales terminal of the enterprise (16) purchases (5) the product (1) or It is input to the computer server (13) using its reader/writer class device or input to the computer server (13) using a computer.
An anti-counterfeit label, comprising: (6) mounting an anti-counterfeit label (2) printed with a two-dimensional code on an item (1), and the anti-counterfeit label printed with a two-dimensional code (2) The two-dimensional code information representing the product (1) is unique, or (6) an anti-counterfeit label printed with the same two-dimensional code is mounted on the package of the product (1) (2) The two-dimensional code information of the product (1) stored in the computer server (13) of the enterprise (16) that produces or/or sells the registered trademark product is appended with an activation code, and the activation code is the enterprise ( 16) Determined by the batch product (1) for the purpose of anti-counterfeiting or/and management, each activation code and the two-dimensional code in the two-dimensional code security label (2) of the commodity (1) of the batch The code information has a correspondence relationship; the computer server (13) compares the two-dimensional code information stored in the computer server (13) with the additional activation code and the product (1) reported together with the sales terminal The two-dimensional code information and the activation code are matched to be activated to perform the detection and authentication service for the commodity (1); wherein the sales terminal of the enterprise (16) Using the reader/writer type device to scan the two-dimensional code anti-counterfeit label on the package (1) or the package of the product (1) (2), the two-dimensional code information is attached to the activation code and reported to the same The computer server (13) or the computer uses the computer to upload the two-dimensional code information of the two-dimensional code security label (2) on the product (1) to the computer server (13) together with the activation code, the sales The activation code reported by the terminal together is that the enterprise (16) notifies the sales terminal of the two-dimensional code information corresponding to the commodity (1) when the goods (1) are sent to the sales terminal. The activation code.
The security label according to claim 12, characterized in that the computer server (13) records or/and remembers the mobile phone number of the smartphone-type device (9) of the consumer (4) or the WeChat class tool (39) The WeChat class tool logs in an account, so that the computer server (13) is directed to the smartphone type device (9) having the mobile phone number of the consumer (4) detecting the authentication authority or the WeChat of the WeChat tool login account. The class tool (39) performs the detection and authentication service for the commodity (1) once or repeatedly; wherein the mobile phone number or the WeChat tool of the smartphone (9) of the consumer (4) (39) The WeChat tool login account is the first time the consumer (4) detects the identification product (1) for scanning on the package (1) or the package of the product (1) The mobile phone type device (9) of the two-dimensional code security label (2) and reported to the computer server (13) two-dimensional code information, or the WeChat tool login account of the WeChat tool (39) .
The security label according to claim 12, characterized in that the computer server (13) records or/and remembers the mobile phone number of the smartphone-type device (9) of the consumer (4) or the WeChat of the consumer (4) a WeChat class tool of the class tool (39) to log in to the account, such that the computer server (13) is directed to the smartphone device (9) or the WeChat of the consumer (4) having the mobile phone number detecting the authentication authority. The WeChat class tool (39) of the class tool login account fulfills the detection and authentication service for the commodity (1) once or repeatedly; wherein the consumer (4) of the smartphone device (9) The mobile phone number or the WeChat tool login account of the WeChat tool (39) is when the sales terminal of the enterprise (16) purchases (5) the product (1) or It is input to the computer server (13) using its reader/writer class device or input to the computer server (13) using a computer.
An anti-counterfeit label, comprising: installing (6) a security label (2) printed with a two-dimensional code on an item (1), or installing (6) an RFID anti-counterfeit label ( 2), the two-dimensional code information representing the product (1) on the anti-counterfeit label (2) printed with the two-dimensional code is unique, and the inside of the RFID anti-counterfeit label (2) represents the commodity (1) The ID code is unique, or (6) an anti-counterfeit label (2) printed with the same two-dimensional code is attached to the package of the product (1), and the product of the registered trademark is produced or/and sold. The QR code information of each commodity (1) stored in the computer server (13) of the enterprise (16) is attached with a different activation code or the ID code of each commodity (1) stored is attached with a different activation code. The different activation code is determined for each item (1) by the enterprise (16) for anti-counterfeiting and/or management; the computer server (13) stores the computer server (13) The two-dimensional code information and the additional corresponding activation code or the stored ID code and the additional corresponding activation code are reported together with the consumer (4) The two-dimensional code information of (1) and the activation code match are matched when the ID code of the commodity (1) and the activation code match are matched, and are activated for the consumption with the detection authentication authority. The smart phone type device (9) of the mobile phone number of (4) or the WeChat tool (39) of the WeChat tool login account of the consumer (4) fulfills the detection of the product (1) once or repeatedly. An authentication service; wherein the activation code reported by the consumer (4) to the computer server (13) is that the enterprise (16) purchases (5) the enterprise (16) at the consumer (4) (1) when the consumer (4) is notified of the activation code or the ID code attached to the QR code information corresponding to the product (1), the activation code is attached to the computer server (13) The mobile phone number of the smartphone device (9) of the consumer (4) or the WeChat tool login account of the WeChat tool (39) of the consumer (4) is in the office The consumer (4) uses the mobile phone number of the mobile phone number device (9) or its WeChat tool to log in to the account of the WeChat tool (39) scanning station a two-dimensional code security label (2) on the package of the article (1) or the article (1) or an RFID security tag (2) for reading the article (1) and reported to the computer server ( 13) is recorded and/or memorized by the computer server (13).
An anti-counterfeit label, comprising: installing (6) a security label (2) printed with a two-dimensional code on an item (1), or installing (6) an RFID anti-counterfeit label ( 2), the two-dimensional code information representing the product (1) on the anti-counterfeit label (2) printed with the two-dimensional code is unique, and the inside of the RFID anti-counterfeit label (2) represents the commodity (1) The ID code is unique, and the computer server (13) of the enterprise (16) that produces or/or sells the registered trademark product stores the two-dimensional code information of the product (1) or stores the product (1) ID code, the computer server (13) further storing a consumer (4) corresponding to the two-dimensional code information or corresponding to the ID coded purchase (5) of the commodity (1) The mobile phone number of the smart phone type device (9) or the WeChat tool of the consumer (4) WeChat class tool (39), the computer server (13) for the consumer with the detection and authentication authority (4) The smart phone type device (9) of the mobile phone number or the WeChat tool (39) of the WeChat tool login account of the consumer (4) fulfills the product (1) Detection authentication service that is repeated multiple times or repeatedly; wherein the mobile phone number of the smartphone (9) of the consumer (4) or the WeChat tool (39) of the consumer (4) The WeChat class tool login account is when the consumer (4) purchases (5) the product (1), and the consumer (4) reports to the computer server (13) of the enterprise (16).
An anti-counterfeit label, comprising: installing (6) a security label (2) printed with a two-dimensional code on an item (1), or installing (6) an RFID anti-counterfeit label ( 2), the two-dimensional code information representing the product (1) on the anti-counterfeit label (2) printed with the two-dimensional code is unique, and the inside of the RFID anti-counterfeit label (2) represents the commodity (1) The ID code is unique, and the computer server (13) of the enterprise (16) that produces or/or sells the registered trademark product stores the two-dimensional code information of the product (1) or stores the product (1) ID code, the computer server (13) further storing a consumer (4) corresponding to the two-dimensional code information or corresponding to the ID coded purchase (5) of the commodity (1) a face image file, the computer server (13) performing a detection authentication service for the commodity (1) once or repeatedly for the consumer (4) having the detection authentication authority; wherein the computer server is stored in the computer server (13) The file of the face image of the consumer (4) inside is the sales terminal of the enterprise (16) who purchases (5) the merchant at the consumer (4) The two-dimensional code information collected at the time of the product (1) and attached with the commodity (1) or the ID code of the commodity (1) is reported to the computer server (13); The computer server (13) collects a face image of the consumer (4) in a live-machine video of the human-machine connected to the computer server (13) via the Internet, and stores the same with the stored After the face image file of the consumer (4) matches the identification confirmation, the service identification service for the product (1) is repeated once or repeatedly.
A method for detecting and authenticating a genuine product of a registered trademark based on the Internet is applicable to the use of an anti-counterfeit label to detect whether the commodity (1) is a genuine product of a registered trademark, and is installed on the commodity (1) (6) The anti-counterfeit label (2) of the two-dimensional code or the mounting (6) carries an RFID anti-counterfeit label (2), and the two-dimensional code representing the product (1) on the anti-counterfeit label (2) printed with the two-dimensional code The information is unique, and the ID code representing the article (1) in the RFID security tag (2) is unique, characterized in that the method comprises: setting a service on the Internet to produce or/and The company (16) that sells the registered trademark product uses a security label (2) to detect a website (12) that identifies the genuine product of the registered trademark, and the enterprise (16) that produces or/or sells the registered trademark is used (17) The computer server (13) joins (14) an interface on the Internet to the website (12), and the website (12) refers to the enterprise (16) to join (14) the website (12) according to national authority The registered trademark and the quality of the management of the goods or / and the information released by the supervision department for the approval of the access, The consumer (4) operates (8) the smartphone device (9) or the WeChat tool (39) logs in (11) the website (12) on the Internet, implementing the consumer (4) with production or/and An enterprise that sells a product corresponding to a brand-registered trademark (16) detects and authenticates that the information of the commodity (1) is directly connected to the end of the communication (15).
The method for authenticating a genuine product of a registered trademark based on the Internet according to claim 18, further comprising: said website (12) setting a threshold for joining (14), and before investing in (14) Or an enterprise (16) that investigates and verifies that there is a product that produces or/or sells a registered trademark suspected of unfair competition behavior after being reported, and that the interface between the computer server (13) and the consumer (4) is temporarily unavailable. Join (14) the website (12) or temporarily opt out of the website (12).
The method for authenticating a genuine product of a registered trademark based on the Internet according to claim 18 or 19, further comprising: grouping said website (12) set up on the Internet into a service to produce Or/and the company that sells the registered trademark (16) uses a security label (2) to detect a comprehensive large website that identifies the genuine product of the registered trademark, and the website (12) of the classified products is classified as the comprehensive a sub-site of a sexually-sound website; the website (12) and the comprehensive large-scale website are provided with computer-servers of enterprises (16) that have connection interfaces of different languages and are connected to each other to produce or/and sell registered trademarks. (13) There are also interface interfaces of different languages on the Internet to interface with websites (12) different language words; the consumer (4) operates (8) smart phone devices (9) or WeChat tools (39) Logging in (11) the comprehensive large website on the Internet and searching for and connecting to the computer server (13) of the enterprise (16) that produces or/or sells the product corresponding to the brand registered trademark according to the product category. Now the detection and identification of goods (1) whether the information between the client and the client's registered trademark genuine real-time communication with each other.
A method for authenticating a genuine product of a registered trademark based on Internet detection according to claim 20, further comprising: storing in said computer server (13) of said enterprise (16) that produces or/or sells a registered trademark There are goods (1) QR code on the QR code security label (2) or stored in the commodity (1) ID code on the RFID security label (2), consumer (4) operation (8) smartphone device (9) or the WeChat class tool (39) logs in (11) the comprehensive large website or the website (12) on the Internet and searches for and links to the production or/and sales corresponding brand registration according to the product category. a user connection interface of the interface of the computer server (13) of the trademarked enterprise (16); the consumer (4) two-dimensionally on the commodity (1) to be purchased (5) or already purchased (5) The code security label (2) scans or the RFID security label (2) reads, the computer server (13) receives the detection issued by the consumer (4) and scans the two-dimensional code security label on the commodity (1) (2) The QR code information on the product, or the ID of the RFID anti-counterfeit tag (2) on the product (1) read by the consumer (4) a code, after receiving a request from the consumer (4) for identification of whether the product (1) is a registered trademark, the manufacturer (16) that produces or/and sells a product corresponding to the brand registered trademark The computer server (13) searches for and compares the two-dimensional code information of the stored commodity (1) or the ID code from the database of the computer server (13) to determine whether the commodity (1) matches It is the identification conclusion of the genuine product of the registered trademark, and the identification conclusion is directly sent to the consumer (4).
The method for authenticating a genuine product of a registered trademark based on the Internet according to claim 20, further comprising: the consumer (4) operating (8) the smartphone device (9) or the WeChat tool (39) (11) The comprehensive large website or the website (12) on the Internet and searching for and connecting to the computer server (13) of the enterprise (16) that produces or/or sells the registered trademark product by product category a user connection interface of the interface, a smartphone device (9) of the consumer (4) or a WeChat tool (39) and a computer server (13) of the enterprise (16) that produces or/or sells the registered trademark product (13) Directly connecting (15) to the end, the consumer (4) issues an order to the computer server (13) to purchase the merchandise (1) sold by the enterprise (16), the enterprise (16) sales office The item (1) is given to the consumer (4).
The method for authenticating a genuine product of a registered trademark based on the Internet according to claim 20, further comprising: the consumer (4) collaborating with the enterprise (16) that produces or/or sells the product corresponding to the brand registered trademark The consumer (4) purchases the product of (5) (1) carries out the detection and identification of the genuine product of the registered trademark; the consumer (4) the enterprise (19) that produces or/and sells the product of the counterfeit registered trademark or The individual makes a boycott (20), and the enterprise (16) that produces or/and sells the product corresponding to the brand registered trademark initiates a strike (21) production based on the information of the commodity (1) of the counterfeit registered trademark provided by the consumer (4) or / and the business of selling counterfeit registered trademarks (19) or personal fraud, forming a market-oriented directional clear dynamic purification closed loop to inhibit the production or / and sale of counterfeit registered trademarks; said enterprise (16) A consumer (4) that provides consumer (4) identity information or/and sales invoices and merchandise for goods that provide counterfeit registered trademarks (1), or/and businesses that provide goods that produce or/and sell counterfeit registered trademarks (19) ) or evidence of personal information Complexity assessment grading, and awarding (18) rewards to consumers who provide information (4) according to different levels of assessment, in order to motivate consumers (4) to actively seek and report information on counterfeit registered trademarks in the market. The enterprise (16) that produces or/or sells a product corresponding to a brand-registered trademark obtains incentives by combating the production or/and sale of counterfeit registered trademark products, thereby stimulating the normal operation and accelerating operation of the closed loop. The market has the kinetic energy to produce or/and sell goods that spontaneously purify counterfeit registered trademarks.