WO2017204179A1 - Information provision device, information provision method, and recording medium - Google Patents

Information provision device, information provision method, and recording medium Download PDF

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Publication number
WO2017204179A1
WO2017204179A1 PCT/JP2017/019101 JP2017019101W WO2017204179A1 WO 2017204179 A1 WO2017204179 A1 WO 2017204179A1 JP 2017019101 W JP2017019101 W JP 2017019101W WO 2017204179 A1 WO2017204179 A1 WO 2017204179A1
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WIPO (PCT)
Prior art keywords
information
area
person
unit
identifier
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PCT/JP2017/019101
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French (fr)
Japanese (ja)
Inventor
公朗 百瀬
小林　裕亨
秀治郎 内藤
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ロクス株式会社
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Publication of WO2017204179A1 publication Critical patent/WO2017204179A1/en

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Definitions

  • the present invention relates to an information providing apparatus for providing information to a person in a store (including an outdoor store).
  • Patent Document 1 Some conventional information providing devices provide recommended product information to visitors to actual stores (see, for example, Patent Document 1).
  • JP 2014-29643 A (first page, FIG. 1 etc.)
  • an object of the present invention is to realize an information providing apparatus or the like that can detect the stay of a person in a store and provide information based on the detection.
  • the information providing apparatus transmits a piece of information based on a detection unit that detects a stay in which a person stays in a certain area in a store for a time longer than or equal to or greater than a threshold value.
  • An information providing apparatus including a transmitting unit.
  • the information providing apparatus is an information providing apparatus in which the transmitting unit transmits different information according to the residence time, which is the time during which a person stays in the area.
  • the detection unit detects two or more discontinuous stays in one region, and the transmission unit performs the second time. This is an information providing device that transmits information based on subsequent detection of stay.
  • the detection unit detects the number of stays that is a discontinuous number of stays, and the transmission unit has different information depending on the number of stays Is an information providing apparatus that transmits
  • the information providing apparatus receives a region identifier for identifying one of two or more regions in the store with respect to any one of the first to fourth aspects of the invention.
  • the transmission unit is an information providing device that transmits different information according to the region identifier received by the reception unit.
  • the transmitting unit transmits information that differs according to the region identifier received by the receiving unit at different timings according to the region identifier. It is a providing device.
  • the detection unit detects that a person has stayed in two or more different areas
  • the transmission unit includes: The information providing apparatus transmits different information according to a set of two or more different areas.
  • the transmitting unit is an information providing apparatus that transmits different information according to the staying order in two or more different areas.
  • an information providing apparatus or the like that can detect the stay of a person in a store and provide information based on the detection is realized.
  • FIG. 5 is a data structure diagram regarding stay information in specific examples 1 to 5, and also shows stay information 1 in specific example 1
  • the figure which shows an example of the screen in the specific example 1 The figure which shows the transmission control information 1 and 2 in the specific example 2.
  • the figure which shows the stay information 1 and 2 Figure showing an example of the same screen The figure which shows the transmission control information 1 and 2 in the specific example 3.
  • External view of computer system 900 The figure which shows the internal structure of the computer system 900
  • FIG. 1 is a block diagram of the information processing system in the present embodiment.
  • the information processing system includes an information providing device 1, one or two or more terminal devices 2.
  • the information providing device 1 and the one or more terminal devices 2 are connected to be communicable via a network (and an access point to the network) such as the Internet or a wireless LAN.
  • the information providing apparatus 1 is usually a server installed in a store or a headquarters that controls a plurality of stores. However, the installation location and type of the information providing apparatus 1 are not limited.
  • the store has, for example, one or more areas such as a fresh fish corner and a fruit and vegetable corner, and one or more wireless LAN access points (hereinafter referred to as “access points”) are provided corresponding to these one or more areas. It has been. However, stores are not limited to indoor stores but also include outdoor stores.
  • the outdoor stores include, for example, store openings for festivals and outdoor events, flea markets such as parks and open spaces, and used car dealers.
  • the terminal device 2 is usually a portable terminal (smart phone, tablet terminal, etc.) carried by a person.
  • the terminal device 2 may be, for example, a stationary information terminal installed corresponding to one or more areas in the store, and the type is not limited. In the following description, it is assumed that the terminal device 2 is a mobile terminal unless otherwise specified.
  • the terminal device 2 existing in the store has a terminal identifier for identifying the terminal device 2 and an area identifier for identifying an area in which the terminal device 2 is present (usually an access received from an access point closest to the terminal device 2) Pairs with point identifiers (described later in detail) are transmitted to the information providing apparatus 1 at regular intervals.
  • the terminal identifier is also person identification information for identifying the person
  • the access point identifier is an area identifier for identifying the area in which the person exists. is there.
  • transmission at regular intervals is usually periodic or periodic transmission with a fixed transmission cycle, but may be irregular transmission with a variable transmission cycle and is widely understood.
  • the information providing apparatus 1 is configured such that a person is a certain area in a store (usually one area of two or more areas) based on a pair of a terminal identifier and an area identifier transmitted from the terminal device 2 at regular intervals. In addition, it is detected that the user has stayed for more time than the threshold value or more than the threshold value (stagnation), and based on the detection, for example, information is transmitted to the terminal device 2 carried by the person.
  • the terminal device 2 receives and outputs information transmitted from the information providing device 1.
  • the information providing apparatus 1 includes a storage unit 11, a reception unit 12, a processing unit 13, and a transmission unit 14.
  • the processing unit 13 includes a detection unit 131.
  • the terminal device 2 includes a terminal storage unit 21, a terminal reception unit 22, a terminal processing unit 23, a terminal transmission unit 24, an output unit 25, and a reception unit 26.
  • the terminal processing unit 23 includes an activation unit 231 and an acquisition unit 232.
  • the storage unit 11 also stores, for example, an identifier for identifying the information providing device 1 itself, one or more terminal identifiers for identifying one or more terminal devices 2, and the like.
  • an identifier is usually an IP address, a MAC address, or the like, but any kind of information can be used as long as it can identify each device.
  • the storage unit 11 stores information that should be provided to people in the store (hereinafter, simply referred to as “information”).
  • Information to be provided to people in the store is usually information (advertising) about products in the store (various products placed in or handled in one or more areas in the store) , Explanations, recommendations, discount coupons, coupons, etc.), but may also be information relating to products outside the store (for example, various products handled at other stores or virtual stores on the Internet). Further, the information is not limited to the information related to the product, and may be information related to a free service received inside or outside the store, and the content and type of the information are not limited.
  • the storage unit 11 may store, for example, two or more sets of an area identifier, a residence time condition that is a condition related to the residence time, and information.
  • the residence time condition has the same value as the above threshold value, that is, the threshold value used for determining whether or not the residence has occurred (for example, 30 seconds) or a value larger than this (for example, 30 seconds, 60 seconds, etc.).
  • the storage unit 11 may store, for example, two or more sets of an area identifier, a staying time condition, a staying number condition that is a condition related to the staying number, and information.
  • the storage unit 11 may store, for example, two or more sets of a region identifier, a dwell time condition, a human attribute value condition that is a condition related to a human attribute value, and information.
  • the storage unit 11 for example, two or more combinations of two or more area identifiers and information may be stored.
  • two or more sets of permutations (staying order) of two or more area identifiers and information may be stored.
  • the storage unit 11 stores one or more sets of transmission control information and information.
  • the receiving unit 12 normally has a region identifier (for example, an access point identifier) that identifies a region in which the terminal device 2 exists, in combination with a terminal identifier that identifies the terminal device 2 from the terminal device 2 carried by a person. Receive.
  • a region identifier for example, an access point identifier
  • the receiving unit 12 is based on, for example, an image from one or more image sensors (for example, a web camera or a monitoring camera connected to a network) installed corresponding to one or more areas in the store.
  • a pair of a person identifier for identifying a person and a region identifier for identifying the area in which the person is present may be received from an external device that detects the person and the area in which the person is present.
  • the receiving source (where from where to receive) does not matter.
  • the receiving unit 12 normally receives a pair of a terminal identifier and a region identifier from the terminal device 2 by wireless communication via a network.
  • a network For example, peer-to-peer communication by Bluetooth (registered trademark), etc. You may receive by communication not via a network, you may receive by wired communication, and a communication system is not ask
  • the receiving unit 12 normally receives a pair of a terminal identifier and a region identifier transmitted by the terminal device 2 at regular intervals, but transmits a request at regular intervals and is transmitted by the terminal device 2 that has received the request. A pair of a terminal identifier and a region identifier may be received. This also applies to the terminal receiver 22 described later.
  • the processing unit 13 performs various processes (described later) for realizing the above-described operation of the information providing apparatus 1.
  • the detection unit 131 detects a person in the store.
  • Detecting a person includes, for example, determining whether or not a person is present, and preferably includes distinguishing two or more persons from each other. Further, it may include specifying personal information of a person (for example, name, gender, e-mail address, IP address, telephone number, etc.).
  • the personal information may be stored in the storage unit 11 or the storage medium of the external device in association with the terminal identifier of the terminal device 2 by, for example, a person registering as a member. Can acquire the personal information corresponding to the terminal identifier received by the receiving unit 12 from the storage unit 11 or an external device.
  • the terminal device 2 When a person carrying the terminal device 2 enters the store, the terminal device 2 is installed at a terminal identifier for identifying the terminal device 2 and any access point in the store (usually closest to the store entrance / exit). The operation of transmitting a pair of access point identifiers for identifying the access point) at regular intervals is started.
  • the detection unit 131 sets a pair of a terminal identifier and an access point identifier for identifying any access point in the store for a certain period of time (the interval at which the terminal device 2 transmits a pair of the terminal identifier and the access point identifier). For a long period of time, for example, 5 times the interval: the same applies to the above), the terminal identifier and the access point identifier for identifying one of the access points in the store are fixed from the non-reception state in which the reception is not performed. When a change to a reception state that is being received at intervals is detected, it is determined that the terminal device 2 (person carrying the device) corresponding to the terminal identifier has entered the store.
  • the detection unit 131 indicates that the terminal device 2 is present in the store for a period in which the reception state continues after the change to the reception state (the person carrying the terminal device 2 is in the store). It is judged that it is in).
  • the detection part 131 judges that the said terminal device 22 (person carrying the) went out of a store, when the change from the said receiving state to the said non-receiving state is detected.
  • the detection unit 131 can distinguish two or more people from each other using the received terminal identifier, and can also specify personal information.
  • the detection unit 131 may determine that there is a person in the area, for example, when a predetermined movement is detected by the image sensor or a predetermined temperature change is detected by the thermography. Moreover, you may judge that the object to move or the object whose temperature is higher than the surrounding is a person. Furthermore, by processing an image from the image sensor, it is also possible to specify a human attribute value (for example, male, female, height 140 cm, height 160 cm, etc., hereinafter referred to as “human attribute value”). It is. Note that image processing (such as face recognition processing) for specifying a human attribute value is well-known and will not be described.
  • the detection unit 131 detects a person staying in the store.
  • “Staying” means a state where a person stays or stays in a certain area in the store for a time longer than or more than the threshold.
  • the certain area is one area when there are two or more areas in the store, and is the area when there is only one area in the store. In the following, it is assumed that the certain area is one of two or more areas in the store.
  • the detection unit 131 has not received a pair of a terminal identifier for identifying the terminal device 2 carried by the person and a region identifier for identifying the region for a certain period or longer.
  • a change from the second non-reception state to the second reception state in which such a pair is received at a constant interval is detected, it is determined that the person has entered the area.
  • the detection unit 131 has, for example, a clock (timer), and when the second reception state continues for a time longer than or greater than the threshold (when the timer value exceeds or exceeds the threshold) Therefore, it is determined that the person is staying in the area, and then, when a change from the second reception state to the second non-reception state is detected, it is determined that the stay has ended. Then, the timer value at the time when the dwelling ends is stored as a dwell time that is a time during which the dwelling has continued.
  • a clock timer
  • the detection unit 131 detects a change from the second non-reception state to the second reception state, the period until the second reception state continues for a time greater than or equal to the threshold value is A person is considered not staying in the area.
  • the threshold value is larger than the required time when a person simply passes through one area. For example, based on the area size, the walking speed of the person, etc., for example, 30 seconds, 1 minute, etc. It is decided.
  • the detection unit 131 normally detects a stay using one threshold value regardless of a person or a region, but uses a threshold value that differs depending on a person, a threshold value that differs depending on a region, and a threshold value that differs depending on a person and a region. May be performed.
  • the storage unit 11 stores two or more walking speeds corresponding to two or more human attribute values (for example, 1 m / second for men, 0.8 m / second for women, 1 m / second for 150 cm or more, 0 for less than 150 cm).
  • the threshold value is calculated based on the size corresponding to the region identifier, and the studied threshold value (for example, in the case of a set of male and region E1, 20 seconds obtained by dividing 20 m by 1 m / second is multiplied by 1.5) “30 seconds” which is the calculated value, and in the case of the pair of the woman and the region E1, “36 seconds” which is a value obtained by multiplying 20 m by 0.8 m / second and 24 seconds which is 1.5 times) Detect that the person is staying in the area It may be.
  • the position information transmitted from the terminal device 2 is usually a pair of a terminal identifier and an area identifier, and the area identifier is, for example, one or more wireless LANs arranged in association with one or more areas in the store.
  • An access point identifier for identifying an access point hereinafter referred to as “nearest access point” closest to the terminal device 2 among access points (hereinafter referred to as “access point”). Also good.
  • the storage unit 11 stores correspondence information indicating correspondence between one or more access point identifiers and one or more region identifiers, and the detection unit 131 stores a region identifier corresponding to the access point identifier from the terminal device 2.
  • the information may be acquired from the correspondence information stored in the storage unit 11.
  • the detection part 131 may detect stay based on the positional information acquired from the GPS module which the terminal device 2 has, for example.
  • the position information acquired from the GPS module usually has coordinates (x, y) indicating latitude and longitude.
  • the storage unit 11 stores one or more pieces of position information indicating the positions of one or more regions in the store.
  • the position information of each area includes, for example, coordinates (xi, yi) indicating the latitude and longitude of the center point (Pi) of the area (Ei) and the radius (ri) of the area.
  • the detection unit 131 uses the position information from the GPS module and one or more position information stored in the storage unit 11 to determine whether or not a person is in the area. For example, the detection unit 131 has a distance between coordinates (x, y) included in position information from the GPS module and coordinates (xi, yi) included in one or more pieces of position information stored in the storage unit 11. If the calculated distance is equal to or less than the radius ri, it may be determined that the person is in the area Ei.
  • the acquisition destination, data type, and the like of the position information used by the detection unit 131 to detect staying are not limited.
  • the detection unit 131 may detect stay based on images from one or more image sensors installed corresponding to one or more areas in the store. In the case of using an image sensor, it is desirable that the detection unit 131 has a face recognition function for recognizing a human face.
  • the face recognition function may be realized using a known algorithm.
  • the detection unit 131 performs a face recognition process on one or more images from one or more image sensors in parallel or in a time-sharing manner, thereby determining whether each image includes a face image. If it is determined by the interval and it is determined that any of the images includes a face image, a timer is started. If the state in which it is determined that the image includes the face image continues even if the timer value exceeds or exceeds the threshold value, the detection unit 131 outputs the image sensor that has output the image. It is determined that the stagnation has occurred in the area corresponding to.
  • the image sensor and the area do not necessarily correspond one-to-one.
  • one image sensor may correspond to two or more areas.
  • the detection unit 131 determines whether the person is based on the position of the face image in the image determined to include the face image. Identify where you are.
  • feature information that is information related to features such as color and shape of one or more parts such as a human head, neck, and hand is stored in the storage unit 11, and the detection unit 131 Whether or not the image from the image sensor includes a human image may be determined based on the feature information.
  • the detecting unit 131 may detect a discontinuous stay twice or more in one area.
  • the detection unit 131 discontinuously disposes the previous stay and the subsequent stay of the person Q1 with respect to the area E3. Detect as stay.
  • the details of the determination as to whether or not the person Q1 has entered the area E3, the determination as to whether or not the person Q1 has stayed in the area E3, the determination as to whether or not the person Q1 has left the area E3, and the like have been described above. So do not repeat (the same applies below).
  • the detection unit 131 may also detect a stay count that is a discontinuous stay count.
  • the detection unit 131 discontinuously disposes the previous stay and the subsequent stay of the person Q1 with respect to the area E3. Not only is it detected as staying, but it is also detected that the staying frequency is twice.
  • the detection unit 131 may detect that a person has stayed in two or more different areas.
  • the detection unit 131 detects that the person Q1 stays in two different areas E3 and E4.
  • the storage unit 11 can store one or more pieces of staying information that is information on the staying mode detected by the detecting unit 131 in this way.
  • the stay information includes, for example, an ID for identifying the stay information, person identification information for identifying a person (usually a terminal identifier for identifying the terminal device 2 carried by the person), a region identifier for identifying a region, And a residence time indicating a time during which the person stays or is in the area.
  • the staying information may further include a staying number indicating the number of times that the person stayed in the area (how many times the staying is).
  • the staying information includes a combination of two or more area identifiers ("E1", "E2”, etc.) that identify the two or more areas. You may further have the stay order ("E1"-> "E2” etc.) which is the information which shows in what order it stayed in two or more area
  • the transmission unit 14 transmits information based on detection of stay by the detection unit 131.
  • the transmission unit 14 usually acquires information to be transmitted from the storage unit 11, but may acquire it from an external device connected to the network, and the acquisition source of the information does not matter.
  • the transmission unit 14 normally transmits information to the terminal device 2 corresponding to the terminal identifier detected by the detection unit 131.
  • the transmission unit 14 is not limited to this, for example, a mail including the information at the mail address specified by the detection unit 131. May be transmitted, a short mail including information may be transmitted to the telephone number specified by the detection unit 131, and the transmission destination and data format of the information are not limited.
  • the transmission of information based on the detection of stay may be transmission of information when the stay is detected, or different information depending on the detected stay mode (that is, stay information stored in the storage unit 11). It may be sent. Furthermore, different information depending on the staying mode may be transmitted at different timings depending on the staying mode.
  • the transmission unit 14 usually transmits information based on the staying information and transmission control information stored in the storage unit 11.
  • the transmission unit 14 may extract information corresponding to the region identifier and the residence time condition included in the residence information from the transmission control information and transmit the information.
  • the transmission unit 14 may extract information corresponding to the area identifier, the residence time condition, and the residence frequency condition included in the residence information from the transmission control information and transmit the information.
  • the transmission unit 14 may extract information corresponding to the region identifier, the residence time condition, and the human attribute value condition included in the residence information from the transmission control information and transmit the information.
  • the transmission unit 14 may extract information corresponding to a combination of two or more area identifiers from the transmission control information and transmit the information.
  • the transmission unit 14 may extract information corresponding to a permutation (staying order) of two or more area identifiers from the transmission control information and transmit the information.
  • the terminal storage unit 21 stores a terminal identifier for identifying the terminal device 2 itself, an identifier for identifying the information providing device 1, and the like.
  • the terminal storage unit 21 stores, for example, correspondence information indicating correspondence between access point identifiers (for example, “P1”, “P2”, etc. And area identifiers (for example, “E1”, “E2”,).
  • the terminal receiving unit 22 receives information from the information providing apparatus 1 (information transmitted by the transmitting unit 14).
  • the terminal processing unit 23 performs various processes for realizing the operation of the terminal device 2.
  • the accepting unit 26 accepts an activation instruction.
  • the reception unit 26 may receive a start instruction from a person via an input device such as a touch panel, or, for example, may be transmitted at regular intervals together with an access point identifier from an access point provided near a store entrance.
  • the activation instruction that has been issued may be received.
  • the activation unit 231 activates the application according to the activation instruction received by the reception unit 26.
  • the acquisition unit 232 starts an operation of acquiring an area identifier for identifying an area in which the terminal device 2 exists after the activation of the application by the activation unit 231 at regular intervals.
  • the operation to acquire at a fixed interval may be, for example, an operation to receive an access point identifier transmitted from a nearest access point at a fixed interval, or to acquire position information from a GPS module and use it as the position information.
  • An operation of acquiring the corresponding area identifier from the storage unit 11 may be performed.
  • the acquisition unit 232 receives, for example, an access point identifier transmitted at regular intervals from one or more access points provided corresponding to one or more areas in the store, and receives the one or more access point identifiers received. Among them, the access point identifier received with the highest strength is acquired.
  • the access point identifier thus acquired by the acquisition unit 232 is usually an access point identifier that identifies the nearest access point that is the closest access point to the terminal device 2, and the area identifier associated with the access point identifier is the terminal identifier. This is an area identifier for identifying an area where the apparatus 2 exists.
  • the terminal transmission unit 24 transmits a terminal identifier for identifying the terminal device 2 at regular intervals after the application is activated.
  • the terminal transmission unit 24 usually also transmits the area identifier or access point identifier acquired by the acquisition unit 232 at regular intervals in pairs with the terminal identifier.
  • the terminal transmission unit 24 acquires The access point identifier acquired by the unit 232 is transmitted in pairs with the terminal identifier at regular intervals.
  • the terminal transmission unit 24 transmits only the terminal identifier at a fixed interval and does not transmit the area identifier or access point identifier acquired by the acquisition unit 232
  • the terminal identifier transmitted by the terminal transmission unit 24 is, for example, the nearest access
  • a pair of a terminal identifier and an access point identifier for identifying the access point may be transmitted to the information providing apparatus 1 from the access point.
  • the output unit 25 outputs the information received by the terminal receiving unit 22 through an output device such as a display or a speaker included in the terminal device 2, for example.
  • the output unit 25 may output information via an output device of an external device such as an information terminal installed in an area where the terminal device 2 exists, and the output destination of the information is not limited.
  • the storage unit 11 and the terminal storage unit 21 are preferably non-volatile recording media such as a hard disk and a memory card, but can also be realized as a volatile recording medium.
  • the storage unit 11 may be realized by a storage medium included in the information providing apparatus 1 or may be realized by a storage medium included in an external apparatus connected to a network.
  • the terminal storage unit 21 may be realized by a storage medium included in the terminal device 2 or may be realized by a storage medium included in an external device connected to the network.
  • information such as correspondence information and programs is stored in the storage unit 11 or the like is not limited.
  • information may be stored in the storage unit 11 via a removable recording medium such as a memory card, and information transmitted via a network or a communication line is stored in the storage unit 11.
  • information input via an input device such as a keyboard or a touch panel may be stored in the storage unit 11.
  • the receiving unit 12 and the terminal receiving unit 22 are usually realized by wireless or wired communication means (network card or the like), but may be realized by means for receiving broadcasts.
  • the processing unit 13, the detection unit 131, the terminal processing unit 23, the activation unit 231, and the acquisition unit 232 are usually realized by cooperation of hardware such as an MPU or a memory and software stored in the memory. You may implement
  • hardware such as an MPU and a memory may be referred to as a “computer”, and software that causes the computer to function as the processing unit 13 or the like may be referred to as a “program”.
  • the transmission unit 14 and the terminal transmission unit 24 are usually realized by wireless or wired communication means (network card or the like), but may be realized by broadcasting means.
  • the output unit 25 may or may not include an output device such as a display or a speaker.
  • the output unit 25 can be realized by driver software for an output device or driver software for an output device and an output device.
  • FIG. 2 is a flowchart for explaining the operation of the information providing apparatus 1. For example, the process according to this flowchart starts when the terminal device 2 is connected to the information providing device 1 via the network, and ends when the connection with the terminal device 2 is disconnected or an interrupt process occurs.
  • Step S201 The detection unit 131 sets an initial value 0 to a timer value T, which is a value indicated by a timer that measures an elapsed time since the person entered the area.
  • Step S202 The detection unit 131 transmits whether or not a person has entered one of one or more areas in the store, for example, from the terminal device 2 carried by the person at regular intervals. It is determined based on the position information. However, the same determination may be performed based on images from one or more image sensors installed corresponding to one or more areas in the store, and the determination method is not limited.
  • the fixed time is, for example, a time corresponding to an interval at which the terminal device 2 transmits position information, and specifically, 1 second, 2 seconds, and the like.
  • Step S203 The detection unit 131 starts a timer.
  • Step S204 The detection unit 131 acquires an area identifier (referred to as “Ei”) for identifying the area.
  • the area identifier Ei is an access point identifier normally received from the nearest access point by the terminal device 2 carried by the person.
  • the detection unit 131 acquires person identification information (referred to as “Qj”) for identifying the person.
  • the person identification information “Qj” is usually a terminal identifier for identifying the terminal device 2 carried by the person Qj.
  • the person identification information “Qj” may be referred to as a terminal identifier Qj.
  • Step S206 The detection unit 131 acquires a human attribute value (male, female, etc.) corresponding to the person Pj.
  • Step S207 The detection unit 131 acquires the number of stays (first time, second time, etc.) corresponding to the person Pj and the area Ei.
  • Step S208 The detection unit 131 acquires the timer value T.
  • Step S209 The detecting unit 131 determines whether or not the acquisition results (region identifier Ei, terminal identifier Qj, person attribute value, number of stays, timer value T) in steps S204 to S208 match any transmission control information. Determine. If it is determined that the acquisition result matches any of the transmission control information, the process proceeds to step S210. If it is determined that the acquisition result does not match, the process proceeds to step S213.
  • Step S210 The detecting unit 131 accumulates the staying information having the acquisition result in the storage unit 11.
  • Step S211 The transmission unit 14 acquires information corresponding to the transmission control information.
  • Step S212 The transmission unit 14 transmits the information to the terminal device 2 identified by the terminal identifier Qi. Thereafter, the process returns to step S208.
  • Step S213 The detection unit 131 determines whether or not the person Pj has left the area Ei. If it is determined that the person Pj has left the area Ei, the process returns to step S201. If it is determined that the person Pj has not yet left, the process returns to step S208.
  • step S202 it is determined whether or not a person has entered any area. If the determination result is YES, the area and the set of persons (Ei, Qj) are determined. When the processing after step S203 is executed, but there are two or more pairs for which the determination result of step S202 is YES, the processing after step S203 is performed in parallel or in time division with respect to the two or more sets. Executed.
  • FIG. 3 is a flowchart for explaining the operation of the terminal device 2.
  • Step S301 The activation unit 231 determines whether the reception unit 26 has received an activation instruction.
  • the activation instruction is transmitted at regular intervals together with the access point identifier from, for example, an access point installed near the entrance of the store.
  • the activation unit 231 instructs the activation unit 26 to activate Is determined to have been accepted.
  • step S302 If it is determined that the reception unit 26 has received the activation instruction, the process proceeds to step S302, and if it is determined that the reception unit 26 has not yet received, the same determination is repeated.
  • Step S302 The activation unit 231 activates an application for receiving information provided from the information providing apparatus 1.
  • Step S303 The acquisition unit 232 acquires an area identifier for identifying an area where the terminal device 2 is present.
  • the terminal reception unit 22 receives one or more access point identifiers transmitted at regular intervals from one or more access points provided corresponding to one or more areas in the store, and the acquisition unit 232 Among the one or more access point identifiers thus received, an area identifier (referred to as Ei) corresponding to the access point identifier received with the highest strength is acquired.
  • Ei area identifier
  • Step S304 The terminal transmission unit 24 transmits a region identifier Ei to a terminal identifier (for example, an IP address) for identifying the terminal device 2.
  • a terminal identifier for example, an IP address
  • Step S305 The terminal transmission unit 24 determines whether or not a certain time (for example, 1 second) has elapsed since the previous transmission. If it is determined that a certain time has elapsed since the previous transmission, the process returns to step S303, and if it is determined that it has not yet elapsed, the same determination is repeated.
  • a certain time for example, 1 second
  • FIG. 4 is a diagram showing one or more areas in the store in specific examples 1 to 5.
  • This store faces a rectangular floor surface, an entrance / exit provided at the center of one side of the floor surface, access points P1 and P2 installed at both ends of the one side, and the one side. It has access points P4 and P3 installed at both ends of the side (opposite side).
  • five areas E1 to E5 having a circular shape or a fan shape are defined in association with the access points P1 to P5.
  • the terminal device 2 can receive the access point identifier transmitted from the access point Pi associated with the area Ei at a predetermined interval at a predetermined strength or higher. It corresponds to the range.
  • the area E1 is a range in which the terminal device 2 can receive the access point identifier from the access point P1 installed at one corner of the store at a certain intensity or higher, and corresponds to a fan-shaped range centered on the access point P1. is doing.
  • the region E5 is a range in which the terminal device 2 can receive an access point identifier from the access point P5 installed at the center of the store at a certain intensity or higher, and corresponds to a circular range centered on the access point P5. ing.
  • the area E1 is a fresh fish corner selling fish and sashimi
  • the area E2 is a meat corner selling beef and pork
  • the area E3 is a fruit and vegetable corner selling vegetables and fruits
  • the area E4 is a processed food corner that sells lunch boxes and prepared dishes
  • the area E5 is a beverage corner that sells drinks such as tea and wine.
  • the storage unit 11 stores one or more transmission control information.
  • FIG. 5 is a data structure diagram related to transmission control information in specific 1 to 5.
  • FIG. 5 also shows the contents of the transmission control information in specific example 1, which will be described later.
  • the transmission control information includes an ID for identifying the transmission control information, a terminal identifier, a region identifier, a staying time condition, a staying number condition, a human attribute value condition, and an information identifier for identifying information.
  • the area identifier may be a permutation (order information) or a combination of two or more area identifiers.
  • the residence time condition, the residence frequency condition, and the human attribute value condition may be omitted.
  • the terminal storage unit 21 stores correspondence information indicating the correspondence between the access point identifiers “P1” to “P5” and the region identifiers “E1” to “E5”. Similar correspondence information may also be stored in the storage unit 11.
  • the storage unit 11 stores one or more pieces of staying information related to staying detected by the detecting unit 131 so far or currently detected. If a new stagnation occurs later, the detection unit 131 detects this and accumulates new stagnation information related to the detection in the storage unit 11.
  • FIG. 6 is a data structure diagram regarding stay information.
  • FIG. 6 also shows the contents of the staying information in the specific example 1, which will be described later.
  • the stay information includes an ID for identifying the stay information, person identification information for identifying a person (usually a terminal identifier for identifying the terminal device 2 carried by the person), a region identifier for identifying the area, and the person Indicates the time during which the person stays in the area (the current timer value if staying continues) and the number of times the person stays in the area (how many times the person stays) Dwell times.
  • Access point identification information for identifying the access point is transmitted at regular intervals from each of the five access points P1 to P5 in the store.
  • An activation instruction is transmitted at regular intervals together with the access point identifier from at least one of the access points P1 or P2 installed near the entrance of the store.
  • the access point identifier itself transmitted from at least one of the access points P1 or P2 may be an activation instruction.
  • a transmitter that transmits activation instructions at regular intervals may be provided near the entrance of the store.
  • the reception unit 26 receives the activation instruction from the access point P1 or P2, and the activation unit 231 activates the application in response to the reception of the activation instruction.
  • the acquisition unit 232 starts an operation of acquiring an area identifier for identifying an area in which the terminal device 2 is present at regular intervals, and the terminal transmission unit 24 acquires the area acquired by the acquisition unit 232.
  • the operation of transmitting the identifier to the terminal identifier for identifying the terminal device 2 at regular intervals is started.
  • the terminal receiving unit 22 receives the access point identifiers “P1” to “P5” transmitted from the access points P1 to P5 at regular intervals, and the acquisition unit 232 receives the access point identifier “thus received” An area identifier corresponding to the access point identifier received with the highest strength among P1 "to" P5 "is acquired.
  • the access point identifier “P1” or “P2” from the access point P1 or P2 closest to the entrance is usually received with the highest strength.
  • the access point identifier “P2” is received with the highest strength immediately after the application is activated.
  • the terminal transmission unit 24 uses a region identifier E2 (may be an access point identifier “P2”) corresponding to the access point identifier “P2” in combination with a terminal identifier (Q1: for example, an IP address) for identifying the terminal device 2. It transmits to the information providing apparatus 1.
  • a region identifier E2 may be an access point identifier “P2”
  • Q1 for example, an IP address
  • the receiving unit 12 receives the pair of the terminal identifier Q1 and the region identifier E2 transmitted from the terminal device 2, so that the detecting unit 131 is the person Q1 carrying the terminal device 2. Detects that a person has entered the area E2, and starts a timer.
  • the detection unit 131 determines that the person Q1 is staying in the area E2 at that time, and stores the stay information 1 regarding the stay. Accumulate in part 11. Even after accumulation of the stay information, the timer keeps timing, and the detection unit 131 updates the stay time of the stay information as 31 seconds, 32 seconds,... According to the change of the timer value.
  • a threshold value for example, 30 seconds: the same applies below
  • the detection unit 131 determines that no staying has occurred and does not accumulate staying information.
  • the timer value T is reset to 0.
  • the transmission control information 1 has an area identifier “E3”, a residence time condition “30 seconds”, and an information identifier “A1”.
  • the transmission control information 2 has an area identifier “E3”, a dwell time condition “60 seconds”, and an information identifier “A2”.
  • the detection unit 131 detects that the person Q1 carrying the terminal device 2 has left the area E2 and has entered the area E3, resets the timer to 0, and restarts. .
  • the detection unit 131 determines that the person Q1 is staying in the area E3 when the timer value T exceeds the threshold value, and accumulates the staying information 1 shown in FIG.
  • the stay information 1 has a terminal identifier “Q1” for identifying the terminal device 2 carried by the person Q1, an area identifier “E3”, a stay time “30 seconds”, and a stay count “first time”.
  • the staying time is updated by the detection unit 131 as 31 seconds, 32 seconds,... According to the change of the timer value T until the staying is completed.
  • the transmission unit 14 transmits information A1 to the terminal device 2 corresponding to the terminal identifier Q1 when the timer value reaches the residence time condition 30 seconds included in the transmission control information 1 or exceeds 30 seconds.
  • the terminal reception unit 22 receives the information A1 transmitted by the transmission unit 14, and the output unit 25 outputs the information A1 to the display.
  • the transmission unit 14 transmits the information A2 when the timer value reaches the residence time condition 60 seconds included in the transmission control information 2 or exceeds 60 seconds.
  • the terminal receiving unit 22 receives the information A2, and the output unit 25 outputs the information A2 to the display in addition to the information A1.
  • FIG. 7 is a diagram showing an example of the screen displayed on the display in this way.
  • “Today (17:29:40)” ⁇ “Meat Corner (17:30 0:00)” and the information output for the first time at the meat corner (area E3)
  • “Today” Is a Japanese beef mince (200 yen / 100g) ", the second output of" Sukiyaki / Teppanyaki XX Japanese beef loin (600 yen / 100g) is recommended "
  • the time information “17:30:30” and “17:31:00” indicating the respective output times are displayed in time series.
  • the movement history and time information may be omitted, and the output unit 25 may output information A1 and information A2 through a speaker (specific example 2). The same applies to ⁇ 5).
  • the information providing apparatus 1 can transmit different information (A1, A2) according to the residence time in one area (E3). Specifically, a person who stays in the area E3 (meat corner) for a long time is considered to have a high interest in the product (meat) placed in the area E3. Providing second information on products can be expected to increase sales effectiveness.
  • the transmission control information 1 has an area identifier “E3”, a staying time condition “30 seconds”, a staying number condition “first time”, and an information identifier “A1”.
  • the transmission control information 2 has an area identifier “E3”, a residence time condition “30 seconds”, and an information identifier “A3”.
  • Example 2 the person Q1 who entered the store passes through the area E2, stays in the area E3 for 40 seconds, moves to the area E4, then returns to the area E3, and 30 seconds have passed in the area E3.
  • the operation until the detection unit 131 detects the first stay in the area E3, accumulates the stay information 1 in the storage unit 11, and the transmission unit 14 transmits the information A1 based on the stay information is as follows.
  • the operation is the same as in Example 1.
  • the detection unit 131 detects the end of the first stay in the area E3, further detects the second stay in the area E3, and accumulates the stay information 2 in the storage unit 11.
  • FIG. 9 is a diagram illustrating the stay information 1 and 2 stored in the storage unit 11 immediately after the detection unit 131 detects the second stay in the region E3 in the second specific example.
  • the stay information 1 includes terminal identification information “Q1”, an area identifier “E3”, a stay time “40 seconds”, and a stay count “first time”.
  • the staying information 2 includes person identification information “Q1”, an area identifier “E3”, a staying time “30 seconds”, and a staying count “second”.
  • the residence time included in the residence information 2 is updated by the detection unit 131 as 31 seconds, 32 seconds,... According to the change of the timer value T until the residence is completed.
  • the detection unit 131 determines that the stay count is “second” based on the stay information 1.
  • the transmission unit 14 stores information corresponding to the information identifier A3 included in the transmission control information 2 corresponding to the area identifier “E3” included in the retention information 2 that is information relating to the current retention and the number of times “second”.
  • the terminal device 2 corresponding to the terminal identifier “Q1” included in the residence information 2 is transmitted.
  • the terminal receiving unit 22 receives the information A3, and the output unit 25 outputs the information A3 in addition to the information A1 to the display.
  • FIG. 10 is a diagram showing an example of the screen displayed on the display in this way.
  • a movement history such as “entering a store (17:29:40)” ⁇ “meat corner (17:30:30) ⁇ fresh fish corner (17:30:40) ⁇ meat corner (17:33:00)”
  • the information that was output during the first stay at the meat corner (area E3), “The bargain of the day is domestic beef minced meat (200 yen / 100 g),” and the second stay at the meat corner.
  • the output information “Domestic beef minced (200 yen / 100 g) is ideal for hamburgers”, but the time information “17:30:30” and “17:31:30” indicating their output times Pairs are displayed in time series.
  • the information providing apparatus 1 can transmit information based on the two discontinuous stays in one area (E3). Specifically, when a person staying in the area E3 exits the area E3, once enters the area E4, and stays in the area E3 again, the person stays in the area E3. Although it is highly interested, it may be wondering which to choose between products in other areas (E4), so by providing information including the cooking method for the products in area E3 The sales promotion effect can be expected to increase.
  • the personal information includes the sex of the person Q1, that is, “male” or “female”.
  • the transmission control information 1 has an area identifier “E3”, a residence time condition “30 seconds”, a human attribute value condition “male”, and an information identifier “A1”.
  • the transmission control information 2 includes an area identifier “E3”, a dwell time condition “36 seconds”, a human attribute value condition “female”, and an information identifier “A1”.
  • the person Q1 who enters the store passes through the region E2 and enters the region E3. Even if the timer value T exceeds the threshold, the person Q1 remains in the region E3. To do.
  • the detection unit 131 determines that the person Q1 is staying in the area E3, acquires the gender of the person Q1 from the storage unit 11, and stores the staying information including this Accumulate in part 11.
  • the retention information in specific example 3 is obtained by adding the human attribute value “male” or “female” to the retention information 1 in specific example 1 (see FIG. 6).
  • the transmission unit 14 determines that the timer value T has reached or exceeded 30 seconds based on the transmission control information 1 having the corresponding human attribute value condition. At this time, information A1 is transmitted.
  • the screen in the specific example 3 is obtained by omitting the information A2 “for sukiyaki ...” in the screen in the specific example 1 (see FIG. 7) when the person Q1 is a male.
  • the time “17:30:30” corresponding to the information A1 “Today's bargain is ...” is replaced with “11:30:36”, and the information A2 “Sukiyaki...” is omitted. .
  • the information providing apparatus 1 can provide information to the staying person at different timings depending on the sex of the person.
  • the personal information includes information on the personality of the person Q1 (impatient, leisurely, etc.) instead of the sex of the person Q1, and the human attribute value conditions included in the transmission control information 1 and 2 are related to the personality instead of the gender. Conditions may be included.
  • the information providing apparatus 1 can provide information to a staying person at different timings according to attribute values such as the person's gender and personality.
  • men impatient people
  • women motivated people
  • people will be able to shop at a pace that suits them and the sales promotion effect will increase.
  • the same information A1 is transmitted regardless of the attribute value of the person, but different information may be transmitted according to the attribute value of the person.
  • the storage unit 11 stores information A1a “Recommended beer ...” and information A1b “Recommended soft drink ...”, and the transmission control information 1 has an information identifier “A1a”, and the information identifier of the transmission control information 2 is “A1b”.
  • the information A1a may include recommended beer campaign information (such as collecting a sticker to receive a prize), and the information A1b may include a recommended soft drink discount ticket.
  • the information providing apparatus 1 can provide different information according to the attribute values such as the person's gender and personality at a timing according to the attribute values.
  • the transmission control information 1 has an area identifier “E3, E5” and an information identifier “A4”.
  • the transmission control information 2 has an area identifier “E4, E5” and an information identifier “A5”.
  • the detection unit 131 accumulates the staying information 1 having the area identifier “E3” in the storage unit 11, and then accumulates the staying information 2 having the area identifier “E5” in the storage unit 11.
  • the transmission unit 14 is identified by the information identifier “A4” included in the transmission control information 1 corresponding to the combination of the area identifiers “E3” and “E5” included in the retention information 1 and the retention information 2 stored in the storage unit 11.
  • Information A4 “Red wine is recommended from XX Cabernet (1000 yen)” is sent to the terminal device 2 carried by the person Q1.
  • the transmission unit 14 transmits the information A4, for example, at the time when a time greater than or equal to or greater than the threshold value has elapsed since the person Q1 entered the region E5 (that is, when retention is detected). , It may be performed at an appropriate timing within the period during which the stay continues (for example, when the stay has continued for more than the predetermined time or more), or within the period in which the person Q1 is in the store.
  • the transmission timing is not limited.
  • the detection unit 131 If the person Q1 stays in the area E5 after staying in the area E4, the detection unit 131 accumulates the staying information 1 having the area identifier “E4” in the storage unit 11, and then the area identifier “E5”. Is also accumulated.
  • the transmission unit 14 is identified by the information identifier “A5” included in the transmission control information 2 corresponding to the combination of the area identifiers “E4” and “E5” included in the retention information 1 and the retention information 2 stored in the storage unit 11.
  • Information A5 “white wine is recommended for XX Chardonnay (1000 yen)” is sent to the terminal device 2 carried by the person Q1.
  • the information providing apparatus 1 can provide different information depending on the combination of the two or more areas to a person staying in the two or more areas.
  • region E3 a person who stays in the region E3 (meat corner) and the region E5 (beverage corner) is likely to be interested in red wine that matches meat, and thus provides information on red wine, while region E4 (fresh fish).
  • region E4 fresh fish
  • the transmission control information 1 has an area identifier “E3 ⁇ E5” and an information identifier “A4”.
  • the transmission control information 2 has an area identifier “E5 ⁇ E3” and an information identifier “A6”.
  • the transmission unit 14 is identified by the information identifier “A4” included in the transmission control information 1 corresponding to the permutation of the region identifier “E3” ⁇ “E5” included in the stay information 1 and stay information 2 stored in the storage unit 11.
  • Information A4 “Red wine is recommended from XX Cabernet (1000 yen)” is sent to the terminal device 2 carried by the person Q1.
  • the transmission unit 14 transmits the information A4, for example, at the time when a time greater than or equal to or greater than the threshold value has elapsed since the person Q1 entered the region E5 (that is, when retention is detected). , It may be performed at an appropriate timing within the period during which the stay continues (for example, when the stay has continued for more than the predetermined time or more), or within the period in which the person Q1 is in the store.
  • the transmission timing is not limited.
  • the detecting unit 131 When the person Q1 stays in the area E3 after staying in the area E5, the detecting unit 131 accumulates the staying information 1 having the area identifier “E5” in the storage unit 11, and then the area identifier “E3”. And the transmission unit 14 transmits the transmission control information 2 corresponding to the combination of the area identifier “E5” ⁇ “E3” of the retention information 1 and the retention information 2 stored in the storage unit 11.
  • the information A6 identified by the information identifier “A5” of “A red wine snack is recommended to be roast beef (300 yen / 100 g)” is transmitted to the terminal device 2 carried by the person Q1.
  • the information providing apparatus 1 can provide different information depending on the staying order in the two or more areas to the person staying in the two or more areas.
  • a person who stays in the region E3 (beverage corner) after staying in the region E3 (meat corner) is expected to be interested in a drink suitable for meat dishes. While providing information on specific varieties, brands, etc. of red wine, those who stayed in area E3 after staying in area E5 are expected to be interested in meat that serves as a snack for drinks. Providing information on roast beef suitable for snacks of red wine, prosciutto ham suitable for white wine, and the like, it can be expected to increase the sales promotion effect.
  • a detection unit 131 that detects a person staying in a certain area in a store for a time longer than or equal to or greater than the threshold and information based on the detection.
  • the information providing apparatus 1 including the transmitting unit 14 that transmits can detect the stay of a person in the store, and can provide information based on the detection.
  • the sales promotion effect Will further increase.
  • the transmission unit 14 can transmit different information according to the residence time by transmitting different information according to the residence time that is a time during which the person stays in the area.
  • the detection unit 131 detects a discontinuous stay of two or more times for one area, and the transmission unit 14 transmits information based on the detection of the second and subsequent stays.
  • information can be transmitted based on two or more discontinuous stays in one area.
  • the detection unit 131 detects the number of stays, which is a discontinuous number of stays, and the transmission unit 14 transmits different information according to the number of stays, thereby responding to the number of stays. Can send different information.
  • the information providing apparatus 1 further includes a receiving unit 12 that receives an area identifier that identifies one of two or more areas in the store, and the transmitting unit 14 receives the area received by the receiving unit 12. By transmitting different information according to the identifier, it is possible to transmit different information according to the stay destination area.
  • the transmission unit 14 transmits different information according to the region identifier received by the reception unit 12 at different timings according to the region identifier, so that different information according to the staying mode is transmitted. Depending on the mode of stay, it can be transmitted at different timings.
  • the detection unit 131 detects that a person has stayed in two or more different areas, and the transmission unit 14 transmits different information according to a set of two or more different areas. Different information can be transmitted according to the combination of two or more areas.
  • the transmission unit 14 can transmit different information according to the staying order by transmitting different information according to the staying order in two or more different areas.
  • the terminal device 2 is carried by a person who receives information from the information providing device 1, and includes a reception unit 26 that receives an activation instruction that is an instruction for activating the application, and an application according to the activation instruction.
  • the information providing apparatus 1 is connected to the terminal apparatus 2 by the terminal apparatus 2 including an activation section 231 that activates and a terminal transmission section 24 that transmits a terminal identifier that identifies the terminal apparatus 2 at regular intervals after the application is activated. Receiving terminal identifiers transmitted at regular intervals makes it possible to identify people who are staying.
  • the terminal device 2 further includes an acquisition unit 232 that acquires, at regular intervals, an area identifier that identifies an area where the terminal device exists after the application is activated, and the terminal transmission unit 24 is paired with the terminal identifier.
  • the information providing apparatus 1 receives pairs of terminal identifiers and area identifiers transmitted from the terminal apparatus 2 at regular intervals, so that people staying there and their staying It becomes possible to identify the area that is the destination.
  • the terminal device 2 further includes a terminal receiving unit 22 that receives information transmitted by the transmitting unit 14 and an output unit 25 that outputs information received by the terminal receiving unit 22. Can provide information to a staying person via the terminal device 2 carried by the person.
  • processing in the present embodiment may be realized by software. Then, this software may be distributed by software download or the like. Further, this software may be recorded on a recording medium such as a CD-ROM and distributed. This also applies to other embodiments in this specification.
  • the software that realizes the information providing apparatus 1 is a program for causing a computer to function as the receiving unit 12, the processing unit 13, the detecting unit 131, and the transmitting unit 14.
  • this program for example, uses a detection unit 131 that detects that a person is staying in a certain area in a store for a time longer than or more than a threshold value, and based on the detection. It is a program for functioning as the transmission part 14 which transmits.
  • the software that implements the terminal device 2 causes the computer to function as the terminal reception unit 22, the terminal processing unit 23, the activation unit 231, the acquisition unit 232, the terminal transmission unit 24, the output unit 25, and the reception unit 26.
  • It is a program. That is, the program includes, for example, a reception unit 26 that receives a startup instruction that is an instruction for starting an application on a computer, an activation unit 231 that activates an application in response to the activation instruction, and the terminal after the application is activated.
  • This is a program for causing the terminal identifier for identifying the device 2 to function as the terminal transmitter 24 that transmits the terminal identifier at regular intervals.
  • FIG. 14 is a schematic diagram showing an example of the external appearance of a computer system 900 that executes the program and realizes the information providing apparatus 1 according to the embodiment.
  • the above-described embodiment can be realized by computer hardware and a computer program executed on the computer hardware.
  • the computer system 900 includes a computer 901 including a CD-ROM drive 905, a keyboard 902, a mouse 903, and a display 904.
  • FIG. 15 is a diagram showing an internal configuration of the computer system 900.
  • a computer 901 in addition to the CD-ROM drive 905, a computer 901 is connected to an MPU (Micro Processing Unit) 911, a ROM 912 for storing a program such as a bootup program, and the MPU 911, and receives instructions of an application program.
  • MPU Micro Processing Unit
  • ROM 912 for storing a program such as a bootup program
  • a RAM 913 that temporarily stores and provides a temporary storage space
  • a hard disk 914 that stores application programs, system programs, and data
  • a bus 915 that interconnects the MPU 911, the ROM 912, and the like
  • a network such as the Internet
  • a network card 916 for providing connection.
  • a program for causing the computer system 900 to execute the functions of the information providing apparatus 1 according to the above embodiment may be stored in the CD-ROM 921, inserted into the CD-ROM drive 905, and transferred to the hard disk 914.
  • the program may be transmitted to the computer 901 via a network such as the Internet and stored in the hard disk 914.
  • the program is loaded into the RAM 913 when executed.
  • the program may be loaded directly from the CD-ROM 921 or the network.
  • the program may be read into the computer system 900 via another recording medium (for example, a DVD or a memory card) instead of the CD-ROM 921.
  • the terminal device 2 is usually realized by a portable computer system such as a smartphone, a tablet, or a notebook PC. However, it is also possible to realize with the stationary computer system 900 as described above.
  • the hard disk 914, the CD-ROM drive 905, and the CD-ROM 921 may be replaced with, for example, a flash memory, a memory card slot, and a memory card, respectively.
  • the keyboard 902 and the mouse 903 can be replaced with, for example, a touch panel.
  • a GPS module, a Bluetooth (registered trademark) module, or the like may be further connected to the bus 915.
  • the program does not necessarily include an operating system (OS) or a third-party program that causes the function of the information providing apparatus 1 according to the above-described embodiment to be performed 901 indicating the details of the computer.
  • the program may include only a part of an instruction that calls an appropriate function or module in a controlled manner and obtains a desired result. How the computer system 900 operates is well known and will not be described in detail.
  • the step of transmitting information and the step of receiving information do not include processing performed by hardware, for example, processing performed by a network card (processing performed only by hardware). .
  • the computer that executes the program may be singular or plural. That is, centralized processing may be performed, or distributed processing may be performed.
  • two or more communication means such as the transmission unit 14 and the reception unit 12
  • two or more communication means existing in one device may be physically realized by one medium.
  • each processing may be realized by centralized processing by a single device (system), or may be realized by distributed processing by a plurality of devices. May be.
  • the information providing apparatus has an effect that it can detect the stay of a person in a store and can provide information based on the detection, and is useful as an information providing apparatus. is there.

Abstract

Conventional information provision devices have not been able to provide, in a store, information responding to a person staying for a long time in a set area. An information provision device 1, equipped with a detection unit 131 which detects a stay, by a person in a set area within a store, of a time period that is equal to or greater than a threshold value, and a transmission unit 14 which transmits information on the basis of the detection, makes it possible to detect a stay by a person in a store and provide information on the basis of the detection.

Description

情報提供装置、情報提供方法および記録媒体Information providing apparatus, information providing method, and recording medium
　本発明は、店舗（屋外の店舗も含む）内に居る人に情報を提供する情報提供装置等に関する。 The present invention relates to an information providing apparatus for providing information to a person in a store (including an outdoor store).
　従来の情報提供装置において、実店舗の来店者に推奨商品情報を提供するものがある（例えば、特許文献１参照）。 Some conventional information providing devices provide recommended product information to visitors to actual stores (see, for example, Patent Document 1).
特開２０１４－２９６４３号公報（第１頁、第１図等）JP 2014-29643 A (first page, FIG. 1 etc.)
　しかし、従来の情報提供装置では、店舗内において、一定の領域に人が長く留まっていても、それに応じた情報の提供が行われることはなかった。 However, in the conventional information providing apparatus, even if a person stays in a certain area for a long time in the store, the information is not provided accordingly.
　そこで、本発明は、店舗内における人の滞留を検知し、当該検知に基づいて情報を提供することができる情報提供装置等の実現を目的とする。 Therefore, an object of the present invention is to realize an information providing apparatus or the like that can detect the stay of a person in a store and provide information based on the detection.
　本第一の発明の情報提供装置は、人が店舗内の一定の領域に、閾値より多いまたは閾値以上の時間、留まることである滞留を検知する検知部と、検知に基づいて、情報を送信する送信部とを具備する情報提供装置である。 The information providing apparatus according to the first aspect of the present invention transmits a piece of information based on a detection unit that detects a stay in which a person stays in a certain area in a store for a time longer than or equal to or greater than a threshold value. An information providing apparatus including a transmitting unit.
　かかる構成により、店舗内における人の滞留を検知し、検知に基づいて情報を提供することができる。 With this configuration, it is possible to detect a person staying in the store and provide information based on the detection.
　また、本第二の発明の情報提供装置は、第一の発明に対して、送信部は、人が領域内に留まる時間である滞留時間に応じて異なる情報を送信する情報提供装置である。 Further, the information providing apparatus according to the second aspect of the present invention is an information providing apparatus in which the transmitting unit transmits different information according to the residence time, which is the time during which a person stays in the area.
　かかる構成により、滞留時間に応じて異なる情報を送信できる。 With this configuration, different information can be sent according to the residence time.
　また、本第三の発明の情報提供装置は、第一または第二の発明に対して、検知部は、一の領域に対する２回以上の不連続な滞留を検知し、送信部は、２回目以降の滞留の検知に基づいて、情報を送信する情報提供装置である。 In the information providing device of the third aspect of the invention, in the first or second aspect of the invention, the detection unit detects two or more discontinuous stays in one region, and the transmission unit performs the second time. This is an information providing device that transmits information based on subsequent detection of stay.
　かかる構成により、一の領域への２回以上の不連続な滞留に基づいて、情報を送信することができる。 With this configuration, information can be transmitted based on two or more discontinuous stays in one area.
　また、本第四の発明の情報提供装置は、第三の発明に対して、検知部は、不連続な滞留の回数である滞留回数を検知し、送信部は、滞留回数に応じて異なる情報を送信する情報提供装置である。 Further, in the information providing apparatus according to the fourth aspect of the present invention, in contrast to the third aspect of the invention, the detection unit detects the number of stays that is a discontinuous number of stays, and the transmission unit has different information depending on the number of stays Is an information providing apparatus that transmits
　かかる構成により、滞留回数に応じて異なる情報を送信できる。 With this configuration, different information can be sent according to the number of stays.
　また、本第五の発明の情報提供装置は、第一から第四いずれか１つの発明に対して、店舗内の２以上の領域のうちの一の領域を識別する領域識別子を受信する受信部をさらに具備し、送信部は、受信部が受信した領域識別子に応じて異なる情報を送信する情報提供装置である。 The information providing apparatus according to the fifth aspect of the invention receives a region identifier for identifying one of two or more regions in the store with respect to any one of the first to fourth aspects of the invention. The transmission unit is an information providing device that transmits different information according to the region identifier received by the reception unit.
　かかる構成により、滞留先の領域に応じて異なる情報を送信できる。 With such a configuration, different information can be transmitted depending on the area of the staying destination.
　また、本第六の発明の情報提供装置は、第五の発明に対して、送信部は、受信部が受信した領域識別子に応じて異なる情報を、領域識別子に応じて異なるタイミングで送信する情報提供装置である。 Further, in the information providing device of the sixth invention, in contrast to the fifth invention, the transmitting unit transmits information that differs according to the region identifier received by the receiving unit at different timings according to the region identifier. It is a providing device.
　かかる構成により、滞留の態様に応じて異なる情報を、滞留の態様に応じて異なるタイミングで送信することができる。 With this configuration, it is possible to transmit different information according to the staying mode at different timings according to the staying mode.
　また、本第七の発明の情報提供装置は、第一から第六いずれか１つの発明に対して、検知部は、人が２以上の異なる領域に滞留したことを検知し、送信部は、２以上の異なる領域の組に応じて異なる情報を送信する情報提供装置である。 Further, in the information providing device of the seventh aspect of the invention, for any one of the first to sixth aspects, the detection unit detects that a person has stayed in two or more different areas, and the transmission unit includes: The information providing apparatus transmits different information according to a set of two or more different areas.
　かかる構成により、２以上の領域の組み合わせに応じて異なる情報を送信できる。 With this configuration, different information can be transmitted depending on the combination of two or more areas.
　また、本第八の発明の情報提供装置は、第七の発明に対して、送信部は、２以上の異なる領域への滞留順序に応じて異なる情報を送信する情報提供装置である。 Further, in the information providing apparatus according to the eighth aspect of the present invention, in contrast to the seventh aspect, the transmitting unit is an information providing apparatus that transmits different information according to the staying order in two or more different areas.
　かかる構成により、滞留順序に応じて異なる情報を送信することができる。 With this configuration, different information can be transmitted according to the staying order.
　本発明によれば、店舗内における人の滞留を検知し、当該検知に基づいて情報を提供することができる情報提供装置等が実現される。 According to the present invention, an information providing apparatus or the like that can detect the stay of a person in a store and provide information based on the detection is realized.
実施の形態における情報処理システムのブロック図Block diagram of an information processing system in an embodiment 同情報提供装置１の動作を説明するためのフローチャートFlow chart for explaining the operation of the information providing apparatus 1 端末装置２の動作を説明するためのフローチャートFlow chart for explaining the operation of the terminal device 2 具体例１～５における店舗内の１以上の領域を示す概念図Conceptual diagram showing one or more areas in the store in specific examples 1 to 5 同送信制御情報に関するデータ構造図であり、具体例１における送信制御情報１，２をも示す図It is a data structure figure regarding the transmission control information, and also shows transmission control information 1 and 2 in specific example 1 具体例１～５における滞留情報に関するデータ構造図であり、具体例１における滞留情報１をも示す図FIG. 5 is a data structure diagram regarding stay information in specific examples 1 to 5, and also shows stay information 1 in specific example 1 具体例１における画面の一例を示す図The figure which shows an example of the screen in the specific example 1 具体例２における送信制御情報１，２を示す図The figure which shows the transmission control information 1 and 2 in the specific example 2. 同滞留情報１，２を示す図The figure which shows the stay information 1 and 2 同画面の一例を示す図Figure showing an example of the same screen 具体例３における送信制御情報１，２を示す図The figure which shows the transmission control information 1 and 2 in the specific example 3. 具体例４における送信制御情報１，２を示す図The figure which shows the transmission control information 1 and 2 in the specific example 4. 具体例５における送信制御情報１，２を示す図The figure which shows the transmission control information 1 and 2 in the specific example 5. コンピュータシステム９００の外観図External view of computer system 900 コンピュータシステム９００の内部構成を示す図The figure which shows the internal structure of the computer system 900
　以下、情報提供装置等の実施形態について図面を参照して説明する。なお、実施の形態において同じ符号を付した構成要素、ステップは同様の動作を行うので、再度の説明を省略する場合がある。また、既出の事項についての説明は、省略または簡略化する場合がある。 Hereinafter, embodiments of the information providing apparatus and the like will be described with reference to the drawings. In addition, since the component and step which attached | subjected the same code | symbol in embodiment perform the same operation | movement, re-explanation may be abbreviate | omitted. In addition, description of the matters already described may be omitted or simplified.
　図１は、本実施の形態における情報処理システムのブロック図である。この情報処理システムは、情報提供装置１、１または２以上の端末装置２を備える。情報提供装置１と、１以上の各端末装置２とは、例えば、インターネット、無線ＬＡＮなどのネットワーク（およびネットワークへのアクセスポイント）を介して通信可能に接続される。 FIG. 1 is a block diagram of the information processing system in the present embodiment. The information processing system includes an information providing device 1, one or two or more terminal devices 2. The information providing device 1 and the one or more terminal devices 2 are connected to be communicable via a network (and an access point to the network) such as the Internet or a wireless LAN.
　情報提供装置１は、通常、店舗内、または複数の店舗を統括する本部内に設置されたサーバである。ただし、情報提供装置１の設置場所やタイプは問わない。 The information providing apparatus 1 is usually a server installed in a store or a headquarters that controls a plurality of stores. However, the installation location and type of the information providing apparatus 1 are not limited.
　店舗は、例えば、鮮魚コーナー、青果コーナーといった１以上の領域を有し、これら１以上の領域に対応して、１以上の無線ＬＡＮアクセスポイント（以下“アクセスポイント”と記す場合がある）が設けられている。ただし、店舗は、屋内の店舗に限らず、野外の店舗も含む。野外の店舗は、例えば、祭りや野外イベント等の出店、公園や広場等のフリーマーケット、中古車ディーラーなどである。 The store has, for example, one or more areas such as a fresh fish corner and a fruit and vegetable corner, and one or more wireless LAN access points (hereinafter referred to as “access points”) are provided corresponding to these one or more areas. It has been. However, stores are not limited to indoor stores but also include outdoor stores. The outdoor stores include, for example, store openings for festivals and outdoor events, flea markets such as parks and open spaces, and used car dealers.
　端末装置２は、通常、人によって携帯される携帯端末（スマートフォン、タブレット端末など）である。ただし、端末装置２は、例えば、店舗内の１以上の各領域に対応して設置された据え置き型の情報端末などでもよく、タイプは問わない。なお、以下では、特に言及しない限り、端末装置２は、携帯端末であるとする。 The terminal device 2 is usually a portable terminal (smart phone, tablet terminal, etc.) carried by a person. However, the terminal device 2 may be, for example, a stationary information terminal installed corresponding to one or more areas in the store, and the type is not limited. In the following description, it is assumed that the terminal device 2 is a mobile terminal unless otherwise specified.
　店舗内に存在する端末装置２は、当該端末装置２を識別する端末識別子と、当該端末装置２が存在する領域を識別する領域識別子（通常、当該端末装置２に最も近いアクセスポイントから受信したアクセスポイント識別子：詳細は後述）との対を、一定間隔で情報提供装置１に送信する。 The terminal device 2 existing in the store has a terminal identifier for identifying the terminal device 2 and an area identifier for identifying an area in which the terminal device 2 is present (usually an access received from an access point closest to the terminal device 2) Pairs with point identifiers (described later in detail) are transmitted to the information providing apparatus 1 at regular intervals.
　こうして人が携帯している端末装置２から送信される上記対のうち、端末識別子は、その人を識別する人識別情報でもあり、アクセスポイント識別子は、その人が居る領域を識別する領域識別子でもある。 In the pair transmitted from the terminal device 2 carried by the person in this way, the terminal identifier is also person identification information for identifying the person, and the access point identifier is an area identifier for identifying the area in which the person exists. is there.
　なお、一定間隔での送信とは、通常、送信の周期が固定された定期的または周期的な送信であるが、送信の周期が変化する不定期の送信でもよく、広く解する。 Note that transmission at regular intervals is usually periodic or periodic transmission with a fixed transmission cycle, but may be irregular transmission with a variable transmission cycle and is widely understood.
　情報提供装置１は、端末装置２から一定間隔で送信される端末識別子と領域識別子との対を基に、人が店舗内の一定の領域（通常、２以上の領域のうちの一の領域）に、閾値より多いまたは閾値以上の時間、留まっていること（滞留）を検知し、当該検知に基づいて、例えば、その人が携帯している端末装置２に情報を送信する。 The information providing apparatus 1 is configured such that a person is a certain area in a store (usually one area of two or more areas) based on a pair of a terminal identifier and an area identifier transmitted from the terminal device 2 at regular intervals. In addition, it is detected that the user has stayed for more time than the threshold value or more than the threshold value (stagnation), and based on the detection, for example, information is transmitted to the terminal device 2 carried by the person.
　また、端末装置２は、情報提供装置１から送信された情報を受信し、出力する。 In addition, the terminal device 2 receives and outputs information transmitted from the information providing device 1.
　このような動作を実現するために、情報提供装置１は、格納部１１、受信部１２、処理部１３、送信部１４を備える。処理部１３は、検知部１３１を備える。 In order to realize such an operation, the information providing apparatus 1 includes a storage unit 11, a reception unit 12, a processing unit 13, and a transmission unit 14. The processing unit 13 includes a detection unit 131.
　また、端末装置２は、端末格納部２１、端末受信部２２、端末処理部２３、端末送信部２４、出力部２５、受付部２６を備える。端末処理部２３は、起動部２３１、取得部２３２を備える。 The terminal device 2 includes a terminal storage unit 21, a terminal reception unit 22, a terminal processing unit 23, a terminal transmission unit 24, an output unit 25, and a reception unit 26. The terminal processing unit 23 includes an activation unit 231 and an acquisition unit 232.
　格納部１１には、例えば、情報提供装置１自身を識別する識別子、１以上の端末装置２を識別する１以上の端末識別子なども格納される。こうした識別子は、通常、ＩＰアドレス、ＭＡＣアドレスなどであるが、各装置を識別し得る情報であれば種類は問わない。 The storage unit 11 also stores, for example, an identifier for identifying the information providing device 1 itself, one or more terminal identifiers for identifying one or more terminal devices 2, and the like. Such an identifier is usually an IP address, a MAC address, or the like, but any kind of information can be used as long as it can identify each device.
　格納部１１には、店舗内に居る人に提供されるべき情報（以下、単に“情報”と記す場合がある）が格納される。 The storage unit 11 stores information that should be provided to people in the store (hereinafter, simply referred to as “information”).
　店舗内に居る人に提供されるべき情報とは、通常、店舗内の商品（店舗内の１以上の各領域に置いてある、または各領域で取り扱われている各種の商品）に関する情報（広告、説明、お勧め、割引券、クーポンなど）であるが、店舗外の商品（例えば、他の店舗や、インターネット上の仮想店舗で取り扱われている各種の商品）に関する情報であってもよい。また、商品に関する情報に限らず、例えば、店舗の内外で受けられる無償のサービスに関する情報であってもよいし、情報の内容や種類は問わない。 Information to be provided to people in the store is usually information (advertising) about products in the store (various products placed in or handled in one or more areas in the store) , Explanations, recommendations, discount coupons, coupons, etc.), but may also be information relating to products outside the store (for example, various products handled at other stores or virtual stores on the Internet). Further, the information is not limited to the information related to the product, and may be information related to a free service received inside or outside the store, and the content and type of the information are not limited.
　格納部１１には、例えば、領域識別子と、滞留時間に関する条件である滞留時間条件と、情報との組が２組以上、格納されてもよい。 The storage unit 11 may store, for example, two or more sets of an area identifier, a residence time condition that is a condition related to the residence time, and information.
　滞留時間条件は、上記の閾値、つまり滞留が生じているか否かの判断に用いる閾値（例えば３０秒）と同じ値またはこれより大きい値（例えば、３０秒、６０秒等）を有する。 The residence time condition has the same value as the above threshold value, that is, the threshold value used for determining whether or not the residence has occurred (for example, 30 seconds) or a value larger than this (for example, 30 seconds, 60 seconds, etc.).
　また、格納部１１には、例えば、領域識別子と、滞留時間条件と、滞留回数に関する条件である滞留回数条件と、情報との組が２組以上、格納されてもよい。 Further, the storage unit 11 may store, for example, two or more sets of an area identifier, a staying time condition, a staying number condition that is a condition related to the staying number, and information.
　また、格納部１１には、例えば、領域識別子と、滞留時間条件と、人属性値に関する条件である人属性値条件と、情報との組が２組以上、格納されてもよい。 Further, the storage unit 11 may store, for example, two or more sets of a region identifier, a dwell time condition, a human attribute value condition that is a condition related to a human attribute value, and information.
　また、格納部１１には、例えば、２以上の領域識別子の組み合わせと、情報との組が２組以上、格納されてもよい。 In the storage unit 11, for example, two or more combinations of two or more area identifiers and information may be stored.
　また、格納部１１には、例えば、２以上の領域識別子の順列（滞留順序）と、情報との組が２組以上、格納されてもよい。 In the storage unit 11, for example, two or more sets of permutations (staying order) of two or more area identifiers and information may be stored.
　なお、滞留時間、滞留回数、滞留順序については、後述する。また、以下では、格納部１１に格納されている上記のような組のうち、情報を除く部分を“送信制御情報”と記す場合がある。この場合、格納部１１には、送信制御情報と情報との組が、１組以上、格納されることになる。 The stay time, number of stays, and stay order will be described later. In the following description, a portion excluding information in the above-described set stored in the storage unit 11 may be referred to as “transmission control information”. In this case, the storage unit 11 stores one or more sets of transmission control information and information.
　受信部１２は、通常、人が携帯している端末装置２から、当該端末装置２を識別する端末識別子と対に、当該端末装置２が存在する領域を識別する領域識別子（例えばアクセスポイント識別子）を受信する。 The receiving unit 12 normally has a region identifier (for example, an access point identifier) that identifies a region in which the terminal device 2 exists, in combination with a terminal identifier that identifies the terminal device 2 from the terminal device 2 carried by a person. Receive.
　ただし、受信部１２は、例えば、店舗内の１以上の領域に対応して設置された１以上のイメージセンサ（例えば、ネットワークに接続されたＷｅｂカメラ、監視カメラ等）からの画像を基に、人およびその人が居る領域を検出する外部装置から、人を識別する人識別子と、その人が居る領域を識別する領域識別子との対を受信してもよく、人識別子と領域識別子との対の受信元（どこから受信するか）は問わない。 However, the receiving unit 12 is based on, for example, an image from one or more image sensors (for example, a web camera or a monitoring camera connected to a network) installed corresponding to one or more areas in the store. A pair of a person identifier for identifying a person and a region identifier for identifying the area in which the person is present may be received from an external device that detects the person and the area in which the person is present. The receiving source (where from where to receive) does not matter.
　なお、受信部１２は、端末装置２から端末識別子と領域識別子との対を、通常、ネットワークを介した無線通信により受信するが、例えば、Ｂｌｕｅｔｏｏｔｈ（登録商標）によるピア・ツー・ピア通信など、ネットワークを介さない通信により受信してもよいし、有線通信により受信してもよく、通信方式は問わない。そして、このことは、後述する送信部１４、端末受信部２２、端末送信部２４にも当てはまる。 The receiving unit 12 normally receives a pair of a terminal identifier and a region identifier from the terminal device 2 by wireless communication via a network. For example, peer-to-peer communication by Bluetooth (registered trademark), etc. You may receive by communication not via a network, you may receive by wired communication, and a communication system is not ask | required. This also applies to a transmitter 14, a terminal receiver 22, and a terminal transmitter 24 described later.
　また、受信部１２は、通常、端末装置２が一定間隔で送信している端末識別子と領域識別子との対を受信するが、一定間隔で要求を送信し、要求を受信した端末装置２が送信する端末識別子と領域識別子との対を受信してもよい。そして、このことは、後述する端末受信部２２にも当てはまる。 The receiving unit 12 normally receives a pair of a terminal identifier and a region identifier transmitted by the terminal device 2 at regular intervals, but transmits a request at regular intervals and is transmitted by the terminal device 2 that has received the request. A pair of a terminal identifier and a region identifier may be received. This also applies to the terminal receiver 22 described later.
　処理部１３は、情報提供装置１の上記動作を実現するための各種の処理（後述）を行う。 The processing unit 13 performs various processes (described later) for realizing the above-described operation of the information providing apparatus 1.
　検知部１３１は、店舗内に居る人を検知する。 The detection unit 131 detects a person in the store.
　人の検知とは、例えば、人か否かを判別することを含み、好ましくは、２以上の人を互いに区別することをも含む。さらに、人の個人情報（例えば、氏名、性別、メールアドレス、ＩＰアドレス、電話番号など）を特定することまで含んでもよい。なお、個人情報は、例えば、人が会員登録を行うことで、端末装置２の端末識別子と対応付けて、格納部１１または外部装置の記憶媒体に格納されてもよく、その場合、検知部１３１は、受信部１２が受信した端末識別子に対応する個人情報を、格納部１１または外部装置から取得することができる。 Detecting a person includes, for example, determining whether or not a person is present, and preferably includes distinguishing two or more persons from each other. Further, it may include specifying personal information of a person (for example, name, gender, e-mail address, IP address, telephone number, etc.). The personal information may be stored in the storage unit 11 or the storage medium of the external device in association with the terminal identifier of the terminal device 2 by, for example, a person registering as a member. Can acquire the personal information corresponding to the terminal identifier received by the receiving unit 12 from the storage unit 11 or an external device.
　端末装置２を携帯した人が店舗内に入ると、端末装置２は、当該端末装置２を識別する端末識別子と、店舗内のいずれかのアクセスポイント（通常、店舗の出入り口に最も近い位置に設置されたアクセスポイント）を識別するアクセスポイント識別子との対を、一定間隔で送信する動作を開始する。 When a person carrying the terminal device 2 enters the store, the terminal device 2 is installed at a terminal identifier for identifying the terminal device 2 and any access point in the store (usually closest to the store entrance / exit). The operation of transmitting a pair of access point identifiers for identifying the access point) at regular intervals is started.
　検知部１３１は、例えば、端末識別子と、店舗内のどのアクセスポイントを識別するアセスポイント識別子との対も、一定期間（端末装置２が端末識別子とアクセスポイント識別子との対を送信する間隔よりも長い期間、例えば当該間隔の５倍：以下同様）以上、受信していない状態である無受信状態から、端末識別子と、店舗内のいずれかのアクセスポイントを識別するアセスポイント識別子との対を一定間隔で受信している状態である受信状態への変化を検知したとき、当該端末識別子に対応する端末装置２（を携帯している人）が、店舗内に入ったと判断する。 For example, the detection unit 131 sets a pair of a terminal identifier and an access point identifier for identifying any access point in the store for a certain period of time (the interval at which the terminal device 2 transmits a pair of the terminal identifier and the access point identifier). For a long period of time, for example, 5 times the interval: the same applies to the above), the terminal identifier and the access point identifier for identifying one of the access points in the store are fixed from the non-reception state in which the reception is not performed. When a change to a reception state that is being received at intervals is detected, it is determined that the terminal device 2 (person carrying the device) corresponding to the terminal identifier has entered the store.
　また、検知部１３１は、受信状態への変化の後、当該受信状態が継続している期間、当該端末装置２が店舗内に存在している（当該端末装置２を携帯している人が店舗内に居る）と判断する。 In addition, the detection unit 131 indicates that the terminal device 2 is present in the store for a period in which the reception state continues after the change to the reception state (the person carrying the terminal device 2 is in the store). It is judged that it is in).
　そして、検知部１３１は、当該受信状態から上記無受信状態への変化を検知した時、当該端末装置２２（を携帯している人）が店舗外に出たと判断する。 And the detection part 131 judges that the said terminal device 22 (person carrying the) went out of a store, when the change from the said receiving state to the said non-receiving state is detected.
　また、検知部１３１は、受信した端末識別子を用いて、２以上の人を互いに区別することができるし、個人情報の特定も可能である。 Further, the detection unit 131 can distinguish two or more people from each other using the received terminal identifier, and can also specify personal information.
　なお、検知部１３１は、例えば、イメージセンサで所定の動きを検知したとき、または、サーモグラフィで所定の温度変化を検知したとき、その領域内に人が居ると判断してもよい。また、動く対象や、周囲よりも高温の対象を、人であると判断してもよい。さらには、イメージセンサからの画像を処理することで、人の属性値（例えば、男性、女性、身長１４０ｃｍ、身長１６０ｃｍなど。以下“人属性値”と記す場合がある）を特定することも可能である。なお、人属性値を特定するための画像処理（顔認識処理等）は公知であり、説明を省略する。 Note that the detection unit 131 may determine that there is a person in the area, for example, when a predetermined movement is detected by the image sensor or a predetermined temperature change is detected by the thermography. Moreover, you may judge that the object to move or the object whose temperature is higher than the surrounding is a person. Furthermore, by processing an image from the image sensor, it is also possible to specify a human attribute value (for example, male, female, height 140 cm, height 160 cm, etc., hereinafter referred to as “human attribute value”). It is. Note that image processing (such as face recognition processing) for specifying a human attribute value is well-known and will not be described.
　検知部１３１は、店舗内における人の滞留を検知する。 The detection unit 131 detects a person staying in the store.
　滞留とは、人が店舗内の一定の領域に、閾値より多いまたは閾値以上の時間、留まること、または留まっている状態をいう。一定の領域とは、店舗内に２以上の領域がある場合は、そのうちの一の領域であり、店舗内に１つの領域しかない場合は、その領域である。以下では、一定の領域は、店舗内の２以上の領域のうち一の領域であるとする。 “Staying” means a state where a person stays or stays in a certain area in the store for a time longer than or more than the threshold. The certain area is one area when there are two or more areas in the store, and is the area when there is only one area in the store. In the following, it is assumed that the certain area is one of two or more areas in the store.
　具体的には、検知部１３１は、例えば、その人が携帯している端末装置２を識別する端末識別子と、その領域を識別する領域識別子との対を、一定期間以上、受信していない状態である第二無受信状態から、そのような対を一定間隔で受信している状態である第二受信状態への変化を検知したとき、その人がその領域に入ったと判断する。 Specifically, for example, the detection unit 131 has not received a pair of a terminal identifier for identifying the terminal device 2 carried by the person and a region identifier for identifying the region for a certain period or longer. When a change from the second non-reception state to the second reception state in which such a pair is received at a constant interval is detected, it is determined that the person has entered the area.
　検知部１３１は、例えば、時計（タイマ）を有しており、当該第二受信状態が、閾値より多いまたは閾値以上の時間、継続したとき（タイマ値が閾値を超えた又は以上になった時点で）、その人はその領域内に滞留していると判断し、その後に、当該第二受信状態から第二無受信状態への変化を検知したとき、当該滞留が終了したと判断する。そして、当該滞留が終了した時点でのタイマ値を、当該滞留が継続した時間である滞留時間として記憶する。 The detection unit 131 has, for example, a clock (timer), and when the second reception state continues for a time longer than or greater than the threshold (when the timer value exceeds or exceeds the threshold) Therefore, it is determined that the person is staying in the area, and then, when a change from the second reception state to the second non-reception state is detected, it is determined that the stay has ended. Then, the timer value at the time when the dwelling ends is stored as a dwell time that is a time during which the dwelling has continued.
　なお、検知部１３１は、第二無受信状態から第二受信状態への変化を検知しても、当該第二受信状態が、閾値より多いまたは閾値以上の時間、継続するまでの期間は、その人はその領域に滞留してはいないと見なす。 Even if the detection unit 131 detects a change from the second non-reception state to the second reception state, the period until the second reception state continues for a time greater than or equal to the threshold value is A person is considered not staying in the area.
　閾値は、人が一の領域を単に通過した場合の所要時間よりも大きな値であり、例えば、領域の広さ、人の歩行速度などを基に、例えば、３０秒、１分などのように決められる。 The threshold value is larger than the required time when a person simply passes through one area. For example, based on the area size, the walking speed of the person, etc., for example, 30 seconds, 1 minute, etc. It is decided.
　検知部１３１は、通常、人にも領域にもよらず、１つの閾値を用いて、滞留を検知するが、人によって異なる閾値、領域によって異なる閾値、人および領域によって異なる閾値を用いて、検知を行ってもよい。 The detection unit 131 normally detects a stay using one threshold value regardless of a person or a region, but uses a threshold value that differs depending on a person, a threshold value that differs depending on a region, and a threshold value that differs depending on a person and a region. May be performed.
　例えば、格納部１１に、２以上の人属性値に対応する２以上の歩行速度（例えば、男性なら１ｍ／秒、女性なら０．８ｍ／秒、１５０ｃｍ以上なら１ｍ／秒、１５０ｃｍ未満なら０．８ｍなど）と、各領域のサイズ（例えば、領域Ｅ１は半径２０ｍ、領域Ｅ５は直径１０ｍなど）とを格納しておき、検知部１３１は、検知した人属性値に対応する歩行速度と、検知した領域識別子に対応するサイズとを基に閾値を計算し、研鑽した閾値（例えば、男性と領域Ｅ１の組の場合は、２０ｍを１ｍ／秒で除した結果である２０秒を１．５倍した値である“３０秒”、女性と領域Ｅ１の組の場合は、２０ｍを０．８ｍ／秒で除した結果である２４秒を１．５倍した値である“３６秒”）を用いて、その人がその領域に滞留していることの検知を行ってもよい。 For example, the storage unit 11 stores two or more walking speeds corresponding to two or more human attribute values (for example, 1 m / second for men, 0.8 m / second for women, 1 m / second for 150 cm or more, 0 for less than 150 cm). 8m) and the size of each region (for example, the region E1 has a radius of 20m, the region E5 has a diameter of 10m, etc.), and the detection unit 131 detects the walking speed corresponding to the detected human attribute value, The threshold value is calculated based on the size corresponding to the region identifier, and the studied threshold value (for example, in the case of a set of male and region E1, 20 seconds obtained by dividing 20 m by 1 m / second is multiplied by 1.5) “30 seconds” which is the calculated value, and in the case of the pair of the woman and the region E1, “36 seconds” which is a value obtained by multiplying 20 m by 0.8 m / second and 24 seconds which is 1.5 times) Detect that the person is staying in the area It may be.
　ただし、上記は一例に過ぎず、閾値の決め方や具体的な数値は問わない。 However, the above is only an example, and there is no limitation on how to determine the threshold or specific numerical values.
　端末装置２から送信される位置情報とは、通常、端末識別子と領域識別子との対であり、領域識別子は、例えば、店舗内の１以上の領域に対応付けて配置された１以上の無線ＬＡＮアクセスポイント（以下“アクセスポイント”と記す場合がある）のうちの、端末装置２に最も近いアクセスポイント（以下、“最寄りのアクセスポイント”と記す場合がある）を識別するアクセスポイント識別子であってもよい。 The position information transmitted from the terminal device 2 is usually a pair of a terminal identifier and an area identifier, and the area identifier is, for example, one or more wireless LANs arranged in association with one or more areas in the store. An access point identifier for identifying an access point (hereinafter referred to as “nearest access point”) closest to the terminal device 2 among access points (hereinafter referred to as “access point”). Also good.
　なお、格納部１１には、１以上のアクセスポイント識別子と１以上の領域識別子との対応を示す対応情報が格納され、検知部１３１は、端末装置２からのアクセスポイント識別子に対応する領域識別子を、格納部１１に格納されている対応情報から取得してもよい。 The storage unit 11 stores correspondence information indicating correspondence between one or more access point identifiers and one or more region identifiers, and the detection unit 131 stores a region identifier corresponding to the access point identifier from the terminal device 2. The information may be acquired from the correspondence information stored in the storage unit 11.
　なお、検知部１３１は、例えば、端末装置２が有するＧＰＳモジュールから取得される位置情報を基に、滞留の検知を行ってもよい。ＧＰＳモジュールから取得される位置情報は、通常、緯度および経度を示す座標（ｘ，ｙ）を有する。この場合、格納部１１には、店舗内の１以上の各領域の位置を示す１以上の位置情報が格納される。各領域の位置情報は、例えば、その領域（Ｅｉ）の中心点（Ｐｉ）の緯度および経度を示す座標（ｘｉ，ｙｉ）と、その領域の半径（ｒｉ）とを有する。 In addition, the detection part 131 may detect stay based on the positional information acquired from the GPS module which the terminal device 2 has, for example. The position information acquired from the GPS module usually has coordinates (x, y) indicating latitude and longitude. In this case, the storage unit 11 stores one or more pieces of position information indicating the positions of one or more regions in the store. The position information of each area includes, for example, coordinates (xi, yi) indicating the latitude and longitude of the center point (Pi) of the area (Ei) and the radius (ri) of the area.
　検知部１３１は、ＧＰＳモジュールからの位置情報と、格納部１１に格納されている１以上の位置情報とを用いて、人がその領域内に居るか否かの判断を行う。例えば、検知部１３１は、ＧＰＳモジュールからの位置情報が有する座標（ｘ，ｙ）と、格納部１１に格納されている１以上の各位置情報が有する座標（ｘｉ，ｙｉ）との間の距離を求め、求めた距離が半径ｒｉ以下またはこれより小さい場合、人が領域Ｅｉ内に居ると判断すればよい。 The detection unit 131 uses the position information from the GPS module and one or more position information stored in the storage unit 11 to determine whether or not a person is in the area. For example, the detection unit 131 has a distance between coordinates (x, y) included in position information from the GPS module and coordinates (xi, yi) included in one or more pieces of position information stored in the storage unit 11. If the calculated distance is equal to or less than the radius ri, it may be determined that the person is in the area Ei.
　ただし、上記は例示に過ぎず、検知部１３１が滞留の検知に用いる位置情報の取得先、データタイプ等は問わない。 However, the above is merely an example, and the acquisition destination, data type, and the like of the position information used by the detection unit 131 to detect staying are not limited.
　または、位置情報に代えて、検知部１３１は、店舗内の１以上の領域に対応して設置された１以上のイメージセンサからの画像を基に、滞留の検知を行ってもよい。イメージセンサを用いる場合、検知部１３１は、人の顔を認識する顔認識機能を有していることが望ましい。なお、顔認識機能は、公知のアルゴリズムを用いて実現すればよい。 Alternatively, instead of the position information, the detection unit 131 may detect stay based on images from one or more image sensors installed corresponding to one or more areas in the store. In the case of using an image sensor, it is desirable that the detection unit 131 has a face recognition function for recognizing a human face. The face recognition function may be realized using a known algorithm.
　詳しくは、検知部１３１は、１以上のイメージセンサからの１以上の画像に対し、顔認識処理を並列的に又は時分割で行うことで、各画像が顔画像を含んでいるか否かを一定間隔で判別しており、いずれかの画像が顔画像を含むと判別すると、タイマをスタートする。そして、タイマ値が閾値をよりも大または以上となっても、当該画像が当該顔画像を含むと判別している状態が継続していれば、検知部１３１は、当該画像を出力したイメージセンサに対応する領域内において、滞留が生じていると判断する。 Specifically, the detection unit 131 performs a face recognition process on one or more images from one or more image sensors in parallel or in a time-sharing manner, thereby determining whether each image includes a face image. If it is determined by the interval and it is determined that any of the images includes a face image, a timer is started. If the state in which it is determined that the image includes the face image continues even if the timer value exceeds or exceeds the threshold value, the detection unit 131 outputs the image sensor that has output the image. It is determined that the stagnation has occurred in the area corresponding to.
　なお、イメージセンサと領域とは、必ずしも１対１に対応していていなくてもよく、例えば、一のイメージセンサが２以上の領域に対応していてもよい。その場合、検知部１３１は、２以上の各画像が顔画像を含むか否かを判別するのに加えて、顔画像を含むと判別した画像内における当該顔画像の位置を基に、人が居る領域を特定する。 Note that the image sensor and the area do not necessarily correspond one-to-one. For example, one image sensor may correspond to two or more areas. In that case, in addition to determining whether each of the two or more images includes a face image, the detection unit 131 determines whether the person is based on the position of the face image in the image determined to include the face image. Identify where you are.
　ただし、顔認識に限らず、例えば、人の頭部、首、手といった１以上の部位の色、形状などの特徴に関する情報である特徴情報を格納部１１に格納しておき、検知部１３１は、イメージセンサからの画像が人の画像を含んでいるか否かを、この特徴情報を基に判断してもよい。 However, not limited to face recognition, for example, feature information that is information related to features such as color and shape of one or more parts such as a human head, neck, and hand is stored in the storage unit 11, and the detection unit 131 Whether or not the image from the image sensor includes a human image may be determined based on the feature information.
　検知部１３１は、一の領域に対する２回以上の不連続な滞留を検知してもよい。 The detecting unit 131 may detect a discontinuous stay twice or more in one area.
　不連続な滞留とは、ある領域に滞留し、当該領域を出た後、再び当該領域に滞留することをいう。 Discontinuous retention means staying in a certain area, leaving the area, and then staying in the area again.
　例えば、人Ｑ１が、領域Ｅ３に滞留し、領域Ｅ３を出た後、再び領域Ｅ３に滞留した場合、検知部１３１は、領域Ｅ３に対する人Ｑ１の先の滞留および後の滞留を、不連続な滞留として検知する。なお、人Ｑ１が領域Ｅ３に入ったか否かの判断、人Ｑ１が領域Ｅ３に滞留しているか否かの判断、人Ｑ１が領域Ｅ３を出たか否かの判断、等の詳細は、前述したので繰り返さない（以下同様）。 For example, when the person Q1 stays in the area E3, exits the area E3, and stays in the area E3 again, the detection unit 131 discontinuously disposes the previous stay and the subsequent stay of the person Q1 with respect to the area E3. Detect as stay. The details of the determination as to whether or not the person Q1 has entered the area E3, the determination as to whether or not the person Q1 has stayed in the area E3, the determination as to whether or not the person Q1 has left the area E3, and the like have been described above. So do not repeat (the same applies below).
　さらに、検知部１３１は、不連続な滞留の回数である滞留回数をも検知してよい。 Furthermore, the detection unit 131 may also detect a stay count that is a discontinuous stay count.
　例えば、人Ｑ１が、領域Ｅ３に滞留し、領域Ｅ３を出た後、再び領域Ｅ３に滞留した場合、検知部１３１は、領域Ｅ３に対する人Ｑ１の先の滞留および後の滞留を、不連続な滞留として検知するだけでなく、その滞留回数が２回であることをも検知する。 For example, when the person Q1 stays in the area E3, exits the area E3, and stays in the area E3 again, the detection unit 131 discontinuously disposes the previous stay and the subsequent stay of the person Q1 with respect to the area E3. Not only is it detected as staying, but it is also detected that the staying frequency is twice.
　検知部１３１は、人が２以上の異なる領域に滞留したことを検知してもよい。 The detection unit 131 may detect that a person has stayed in two or more different areas.
　例えば、例えば、人Ｑ１が、領域Ｅ３に滞留し、領域Ｅ３を出て、領域Ｅ４に滞留した場合、検知部１３１は、人Ｑ１が２つ異なる領域Ｅ３およびＥ４に滞留したことを検知する。 For example, for example, when the person Q1 stays in the area E3, leaves the area E3, and stays in the area E4, the detection unit 131 detects that the person Q1 stays in two different areas E3 and E4.
　格納部１１は、こうして検知部１３１が検知した滞留の態様に関する情報である１以上の滞留情報を格納し得る。 The storage unit 11 can store one or more pieces of staying information that is information on the staying mode detected by the detecting unit 131 in this way.
　滞留情報は、例えば、当該滞留情報を識別するＩＤと、人を識別する人識別情報（通常、人が携帯している端末装置２を識別する端末識別子）と、領域を識別する領域識別子と、当該人が当該領域に滞留した又はしている時間を示す滞留時間とを有する。 The stay information includes, for example, an ID for identifying the stay information, person identification information for identifying a person (usually a terminal identifier for identifying the terminal device 2 carried by the person), a region identifier for identifying a region, And a residence time indicating a time during which the person stays or is in the area.
　また、滞留情報は、当該人が当該領域に滞留した回数（何回目の滞留か）を示す滞留回数をさらに有していてもよい。 Also, the staying information may further include a staying number indicating the number of times that the person stayed in the area (how many times the staying is).
　人が２以上の領域の異なる領域に滞留した場合、滞留情報は、当該２以上の領域を識別する２以上の領域識別子の組み合わせ（“Ｅ１”，“Ｅ２”など）、または、当該人が当該２以上の領域にどのような順序で滞留したかを示す情報である滞留順序（“Ｅ１”→“Ｅ２”など）をさらに有していてもよい。 When a person stays in different areas of two or more areas, the staying information includes a combination of two or more area identifiers ("E1", "E2", etc.) that identify the two or more areas, You may further have the stay order ("E1"-> "E2" etc.) which is the information which shows in what order it stayed in two or more area | regions.
　送信部１４は、検知部１３１による滞留の検知に基づいて、情報を送信する。 The transmission unit 14 transmits information based on detection of stay by the detection unit 131.
　送信部１４は、送信しようとする情報を、通常、格納部１１から取得するが、ネットワークに接続された外部装置から取得してもよく、情報の取得先は問わない。 The transmission unit 14 usually acquires information to be transmitted from the storage unit 11, but may acquire it from an external device connected to the network, and the acquisition source of the information does not matter.
　送信部１４は、情報を、通常、検知部１３１が検知した端末識別子に対応する端末装置２に送信するが、これに限らず、例えば、検知部１３１が特定したメールアドレスに、情報を含むメールを送信してもよいし、検知部１３１が特定した電話番号に、情報を含むショートメールを送信してもよく、情報の送信先やデータ形式は問わない。 The transmission unit 14 normally transmits information to the terminal device 2 corresponding to the terminal identifier detected by the detection unit 131. However, the transmission unit 14 is not limited to this, for example, a mail including the information at the mail address specified by the detection unit 131. May be transmitted, a short mail including information may be transmitted to the telephone number specified by the detection unit 131, and the transmission destination and data format of the information are not limited.
　滞留の検知に基づく情報の送信とは、滞留を検知した時に情報を送信することでもよいし、検知した滞留の態様（つまり、格納部１１に格納されている滞留情報）に応じて異なる情報を送信することでもよい。さらには、滞留の態様に応じて異なる情報を、滞留の態様に応じて異なるタイミングで送信することでも構わない。 The transmission of information based on the detection of stay may be transmission of information when the stay is detected, or different information depending on the detected stay mode (that is, stay information stored in the storage unit 11). It may be sent. Furthermore, different information depending on the staying mode may be transmitted at different timings depending on the staying mode.
　送信部１４は、通常、格納部１１に格納されている滞留情報および送信制御情報を基に、情報を送信する。 The transmission unit 14 usually transmits information based on the staying information and transmission control information stored in the storage unit 11.
　例えば、送信部１４は、滞留情報が有する領域識別子および滞留時間条件に対応する情報を、送信制御情報から抽出し、送信してもよい。 For example, the transmission unit 14 may extract information corresponding to the region identifier and the residence time condition included in the residence information from the transmission control information and transmit the information.
　または、送信部１４は、滞留情報が有する領域識別子、滞留時間条件および滞留回数条件に対応する情報を、送信制御情報から抽出し、送信してもよい。 Alternatively, the transmission unit 14 may extract information corresponding to the area identifier, the residence time condition, and the residence frequency condition included in the residence information from the transmission control information and transmit the information.
　または、送信部１４は、滞留情報が有する領域識別子、滞留時間条件および人属性値条件に対応する情報を、送信制御情報から抽出し、送信してもよい。 Alternatively, the transmission unit 14 may extract information corresponding to the region identifier, the residence time condition, and the human attribute value condition included in the residence information from the transmission control information and transmit the information.
　または、送信部１４は、２以上の領域識別子の組み合わせに対応する情報を、送信制御情報から抽出し、送信してもよい。 Alternatively, the transmission unit 14 may extract information corresponding to a combination of two or more area identifiers from the transmission control information and transmit the information.
　または、送信部１４は、２以上の領域識別子の順列（滞留順序）に対応する情報を、送信制御情報から抽出し、送信してもよい。 Alternatively, the transmission unit 14 may extract information corresponding to a permutation (staying order) of two or more area identifiers from the transmission control information and transmit the information.
　前提として、端末格納部２１には、端末装置２自身を識別する端末識別子、情報提供装置１を識別する識別子などが格納される。 As a premise, the terminal storage unit 21 stores a terminal identifier for identifying the terminal device 2 itself, an identifier for identifying the information providing device 1, and the like.
　端末格納部２１には、例えば、アクセスポイント識別子（例えば“Ｐ１”，“Ｐ２”，…）と、領域識別子（例えば“Ｅ１”，“Ｅ２”，…）との対応を示す対応情報が格納される。 The terminal storage unit 21 stores, for example, correspondence information indicating correspondence between access point identifiers (for example, “P1”, “P2”,...) And area identifiers (for example, “E1”, “E2”,...). The
　端末受信部２２は、情報提供装置１からの情報（送信部１４が送信した情報）を受信する。 The terminal receiving unit 22 receives information from the information providing apparatus 1 (information transmitted by the transmitting unit 14).
　端末処理部２３は、端末装置２の上記動作を実現するための各種の処理を行う。 The terminal processing unit 23 performs various processes for realizing the operation of the terminal device 2.
　受付部２６は、起動指示を受け付ける。 The accepting unit 26 accepts an activation instruction.
　受付部２６は、例えば、人からタッチパネル等の入力デバイスを介して起動指示を受け付けてもいし、または、例えば、店舗の出入り口に近い位置に設けられたアクセスポイントからアクセスポイント識別子と共に一定間隔で送信されている起動指示を受信してもよい。 For example, the reception unit 26 may receive a start instruction from a person via an input device such as a touch panel, or, for example, may be transmitted at regular intervals together with an access point identifier from an access point provided near a store entrance. The activation instruction that has been issued may be received.
　起動部２３１は、受付部２６が受け付けた起動指示に応じてアプリを起動する。 The activation unit 231 activates the application according to the activation instruction received by the reception unit 26.
　取得部２３２は、起動部２３１によるアプリの起動後に、端末装置２が存在する領域を識別する領域識別子を一定間隔で取得する動作を開始する。一定間隔で取得する動作とは、例えば、最寄りのアクセスポイントから一定間隔で送信されているアクセスポイント識別子を受信する動作でもよいし、または、ＧＰＳモジュールから位置情報を取得して、その位置情報に対応する領域識別子を格納部１１から取得する動作でもよい。 The acquisition unit 232 starts an operation of acquiring an area identifier for identifying an area in which the terminal device 2 exists after the activation of the application by the activation unit 231 at regular intervals. The operation to acquire at a fixed interval may be, for example, an operation to receive an access point identifier transmitted from a nearest access point at a fixed interval, or to acquire position information from a GPS module and use it as the position information. An operation of acquiring the corresponding area identifier from the storage unit 11 may be performed.
　取得部２３２は、例えば、店舗内の１以上の領域に対応して設けられた１以上のアクセスポイントから一定間隔で送信されているアクセスポイント識別子を受信し、受信した１以上のアクセスポイント識別子のうち、最も高い強度で受信したアクセスポイント識別子を取得する。 The acquisition unit 232 receives, for example, an access point identifier transmitted at regular intervals from one or more access points provided corresponding to one or more areas in the store, and receives the one or more access point identifiers received. Among them, the access point identifier received with the highest strength is acquired.
　こうして取得部２３２が取得したアクセスポイント識別子は、通常、当該端末装置２に最も近いアクセスポイントである最寄りのアクセスポイントを識別するアクセスポイント識別子であり、これに対応付いている領域識別子が、当該端末装置２が存在する領域を識別する領域識別子となる。 The access point identifier thus acquired by the acquisition unit 232 is usually an access point identifier that identifies the nearest access point that is the closest access point to the terminal device 2, and the area identifier associated with the access point identifier is the terminal identifier. This is an area identifier for identifying an area where the apparatus 2 exists.
　端末送信部２４は、アプリの起動後に、当該端末装置２を識別する端末識別子を一定間隔で送信する。 The terminal transmission unit 24 transmits a terminal identifier for identifying the terminal device 2 at regular intervals after the application is activated.
　端末送信部２４は、通常、端末識別子と対に、取得部２３２が取得した領域識別子またはアクセスポイント識別子をも一定間隔で送信する。 The terminal transmission unit 24 usually also transmits the area identifier or access point identifier acquired by the acquisition unit 232 at regular intervals in pairs with the terminal identifier.
　例えば、取得部２３２が、１以上のアクセスポイントから一定間隔で送信されているアクセスポイント識別子を受信して、そのうち最も高い強度で受信したアクセスポイント識別子を取得する場合、端末送信部２４は、取得部２３２が取得したアクセスポイント識別子を、端末識別子と対に、一定間隔で送信する。 For example, when the acquisition unit 232 receives an access point identifier transmitted at a fixed interval from one or more access points and acquires the access point identifier received at the highest strength, the terminal transmission unit 24 acquires The access point identifier acquired by the unit 232 is transmitted in pairs with the terminal identifier at regular intervals.
　なお、端末送信部２４が端末識別子のみを一定間隔で送信し、取得部２３２が取得した領域識別子またはアクセスポイント識別子を送信しない場合、端末送信部２４が送信した端末識別子は、例えば、最寄りのアクセスポイントによって受信され、当該アクセスポイントから、端末識別子と、当該アクセスポイントを識別するアクセスポイント識別子との対が、情報提供装置１に送信されてもよい。 When the terminal transmission unit 24 transmits only the terminal identifier at a fixed interval and does not transmit the area identifier or access point identifier acquired by the acquisition unit 232, the terminal identifier transmitted by the terminal transmission unit 24 is, for example, the nearest access A pair of a terminal identifier and an access point identifier for identifying the access point may be transmitted to the information providing apparatus 1 from the access point.
　出力部２５は、端末受信部２２が受信した情報を、例えば、当該端末装置２が有するディスプレイやスピーカ等の出力デバイスを介して出力する。ただし、出力部２５は、例えば、当該端末装置２が存在する領域に設置された情報端末等の外部装置の出力デバイスを介して情報を出力してもよく、情報の出力先は問わない。 The output unit 25 outputs the information received by the terminal receiving unit 22 through an output device such as a display or a speaker included in the terminal device 2, for example. However, the output unit 25 may output information via an output device of an external device such as an information terminal installed in an area where the terminal device 2 exists, and the output destination of the information is not limited.
　格納部１１、端末格納部２１は、例えばハードディスクやメモリカードといった不揮発性の記録媒体が好適であるが、揮発性の記録媒体でも実現可能である。 The storage unit 11 and the terminal storage unit 21 are preferably non-volatile recording media such as a hard disk and a memory card, but can also be realized as a volatile recording medium.
　格納部１１は、情報提供装置１が有する記憶媒体で実現されても、ネットワークに接続された外部装置が有する記憶媒体で実現されてもよい。同様に、端末格納部２１は、端末装置２が有する記憶媒体で実現されても、ネットワークに接続された外部装置が有する記憶媒体で実現されてもよい。 The storage unit 11 may be realized by a storage medium included in the information providing apparatus 1 or may be realized by a storage medium included in an external apparatus connected to a network. Similarly, the terminal storage unit 21 may be realized by a storage medium included in the terminal device 2 or may be realized by a storage medium included in an external device connected to the network.
　格納部１１等に対応情報やプログラム等の情報が記憶される過程は問わない。例えば、メモリカードのような着脱式の記録媒体を介して情報が格納部１１で記憶されるようになってもよく、ネットワークや通信回線等を介して送信された情報が格納部１１で記憶されるようになってもよく、あるいは、キーボードやタッチパネル等の入力デバイスを介して入力された情報が格納部１１で記憶されるようになってもよい。 The process in which information such as correspondence information and programs is stored in the storage unit 11 or the like is not limited. For example, information may be stored in the storage unit 11 via a removable recording medium such as a memory card, and information transmitted via a network or a communication line is stored in the storage unit 11. Alternatively, information input via an input device such as a keyboard or a touch panel may be stored in the storage unit 11.
　受信部１２、端末受信部２２は、通常、無線または有線の通信手段（ネットワークカード等）で実現されるが、放送を受信する手段で実現されてもよい。 The receiving unit 12 and the terminal receiving unit 22 are usually realized by wireless or wired communication means (network card or the like), but may be realized by means for receiving broadcasts.
　処理部１３、検知部１３１、端末処理部２３、起動部２３１、取得部２３２は、通常、ＭＰＵやメモリ等のハードウェアと、メモリに格納されているソフトウェアとの協働により実現されるが、ハードウェアのみ（専用回路）で実現してもよい。なお、以下では、ＭＰＵおよびメモリ等のハードウェアを“コンピュータ”、このコンピュータを処理部１３等として機能させるソフトウェアを“プログラム”と呼ぶ場合がある。 The processing unit 13, the detection unit 131, the terminal processing unit 23, the activation unit 231, and the acquisition unit 232 are usually realized by cooperation of hardware such as an MPU or a memory and software stored in the memory. You may implement | achieve only with a hardware (dedicated circuit). Hereinafter, hardware such as an MPU and a memory may be referred to as a “computer”, and software that causes the computer to function as the processing unit 13 or the like may be referred to as a “program”.
　送信部１４、端末送信部２４は、通常、無線または有線の通信手段（ネットワークカード等）で実現されるが、放送手段で実現されてもよい。 The transmission unit 14 and the terminal transmission unit 24 are usually realized by wireless or wired communication means (network card or the like), but may be realized by broadcasting means.
　出力部２５は、ディスプレイやスピーカ等の出力デバイスを含むと考えても含まないと考えてもよい。すなわち、出力部２５は、出力デバイスのドライバソフトまたは、出力デバイスのドライバソフトと出力デバイス等で実現され得る。 The output unit 25 may or may not include an output device such as a display or a speaker. In other words, the output unit 25 can be realized by driver software for an output device or driver software for an output device and an output device.
　次に、情報処理システムの動作について図２および図３のフローチャートを用いて説明する。 Next, the operation of the information processing system will be described with reference to the flowcharts of FIGS.
　図２は、情報提供装置１の動作を説明するためのフローチャートである。このフローチャートに従う処理は、例えば、端末装置２がネットワークを介して情報提供装置１に接続されると開始し、端末装置２との接続が切れたり割り込み処理が発生したりすると終了する。 FIG. 2 is a flowchart for explaining the operation of the information providing apparatus 1. For example, the process according to this flowchart starts when the terminal device 2 is connected to the information providing device 1 via the network, and ends when the connection with the terminal device 2 is disconnected or an interrupt process occurs.
　（ステップＳ２０１）検知部１３１は、人が領域に入ってからの経過時間を計測するタイマが示す値であるタイマ値Ｔに初期値０をセットする。 (Step S201) The detection unit 131 sets an initial value 0 to a timer value T, which is a value indicated by a timer that measures an elapsed time since the person entered the area.
　（ステップＳ２０２）検知部１３１は、店舗内の１以上の領域のうち、いずれかの領域に人が入ったか否かを、例えば、人が携帯している端末装置２から一定間隔で送信されている位置情報を基に判別する。ただし、店舗内の１以上の領域に対応して設置された１以上のイメージセンサからの画像を基に、同様の判別を行ってもよく、判別の手法は問わない。 (Step S202) The detection unit 131 transmits whether or not a person has entered one of one or more areas in the store, for example, from the terminal device 2 carried by the person at regular intervals. It is determined based on the position information. However, the same determination may be performed based on images from one or more image sensors installed corresponding to one or more areas in the store, and the determination method is not limited.
　店舗内のいずれかの領域に人が入ったと判別されると、ステップＳ２０３に進み、いずれの領域にも人が入っていないと判別されると、同様の判別を繰り返す。一定時間とは、例えば、端末装置２が位置情報の送信を行う間隔に対応する時間であり、具体的には、１秒、２秒などである。 If it is determined that a person has entered any area in the store, the process proceeds to step S203. If it is determined that no person has entered any area, the same determination is repeated. The fixed time is, for example, a time corresponding to an interval at which the terminal device 2 transmits position information, and specifically, 1 second, 2 seconds, and the like.
　（ステップＳ２０３）検知部１３１は、タイマをスタートする。 (Step S203) The detection unit 131 starts a timer.
　（ステップＳ２０４）検知部１３１は、当該領域を識別する領域識別子（“Ｅｉ”とする）を取得する。領域識別子Ｅｉは、通常、当該人が携帯している端末装置２が、最寄りのアクセスポイントから受信したアクセスポイント識別子である。 (Step S204) The detection unit 131 acquires an area identifier (referred to as “Ei”) for identifying the area. The area identifier Ei is an access point identifier normally received from the nearest access point by the terminal device 2 carried by the person.
　（ステップＳ２０５）検知部１３１は、当該人を識別する人識別情報（“Ｑｊ”とする）を取得する。人識別情報“Ｑｊ”は、通常、当該人Ｑｊが携帯している端末装置２を識別する端末識別子である。以下では、人識別情報“Ｑｊ”を端末識別子Ｑｊと記す場合がある。 (Step S205) The detection unit 131 acquires person identification information (referred to as “Qj”) for identifying the person. The person identification information “Qj” is usually a terminal identifier for identifying the terminal device 2 carried by the person Qj. Hereinafter, the person identification information “Qj” may be referred to as a terminal identifier Qj.
　（ステップＳ２０６）検知部１３１は、当該人Ｐｊに対応する人属性値（男性、女性等）を取得する。 (Step S206) The detection unit 131 acquires a human attribute value (male, female, etc.) corresponding to the person Pj.
　（ステップＳ２０７）検知部１３１は、当該人Ｐｊおよび当該領域Ｅｉに対応する滞留回数（１回目、２回目等）を取得する。 (Step S207) The detection unit 131 acquires the number of stays (first time, second time, etc.) corresponding to the person Pj and the area Ei.
　（ステップＳ２０８）検知部１３１は、タイマ値Ｔを取得する。 (Step S208) The detection unit 131 acquires the timer value T.
　（ステップＳ２０９）検知部１３１は、ステップＳ２０４～Ｓ２０８の取得結果（領域識別子Ｅｉ、端末識別子Ｑｊ、人属性値、滞留回数、タイマ値Ｔ）がいずれかの送信制御情報と一致するか否かを判別する。取得結果がいずれかの送信制御情報と一致すると判別されるとステップＳ２１０に進み、一致しないと判別されるとステップＳ２１３に進む。 (Step S209) The detecting unit 131 determines whether or not the acquisition results (region identifier Ei, terminal identifier Qj, person attribute value, number of stays, timer value T) in steps S204 to S208 match any transmission control information. Determine. If it is determined that the acquisition result matches any of the transmission control information, the process proceeds to step S210. If it is determined that the acquisition result does not match, the process proceeds to step S213.
　（ステップＳ２１０）検知部１３１は、取得結果を有する滞留情報を格納部１１に蓄積する。 (Step S210) The detecting unit 131 accumulates the staying information having the acquisition result in the storage unit 11.
　（ステップＳ２１１）送信部１４は、当該送信制御情報に対応する情報を取得する。 (Step S211) The transmission unit 14 acquires information corresponding to the transmission control information.
　（ステップＳ２１２）送信部１４は、当該情報を、端末識別子Ｑｉで識別される端末装置２に送信する。その後、ステップＳ２０８に戻る。 (Step S212) The transmission unit 14 transmits the information to the terminal device 2 identified by the terminal identifier Qi. Thereafter, the process returns to step S208.
　（ステップＳ２１３）検知部１３１は、当該人Ｐｊが当該領域Ｅｉを出たか否かを判別する。当該人Ｐｊが当該領域Ｅｉを出たと判別されるとステップＳ２０１に戻り、未だ出ていないと判別されるとステップＳ２０８に戻る。 (Step S213) The detection unit 131 determines whether or not the person Pj has left the area Ei. If it is determined that the person Pj has left the area Ei, the process returns to step S201. If it is determined that the person Pj has not yet left, the process returns to step S208.
　なお、図２のフローチャートにおいて、ステップＳ２０２で、いずれかの領域に人が入ったか否かを判別し、判別結果がＹＥＳの場合に、当該領域および当該人の組（Ｅｉ，Ｑｊ）に対して、ステップＳ２０３以下の処理を実行しているが、ステップＳ２０２の判別結果がＹＥＳである組が２以上存在する場合は、ステップＳ２０３以下の処理は、当該２以上の組に関して並列にまたは時分割で実行される。 In the flowchart of FIG. 2, in step S202, it is determined whether or not a person has entered any area. If the determination result is YES, the area and the set of persons (Ei, Qj) are determined. When the processing after step S203 is executed, but there are two or more pairs for which the determination result of step S202 is YES, the processing after step S203 is performed in parallel or in time division with respect to the two or more sets. Executed.
　図３は、端末装置２の動作を説明するためのフローチャートである。 FIG. 3 is a flowchart for explaining the operation of the terminal device 2.
　（ステップＳ３０１）起動部２３１は、受付部２６が起動指示を受け付けたか否かを判別する。起動指示は、例えば、店舗の出入り口近くに設置されたアクセスポイントから、アクセスポイント識別子と共に一定間隔で送信されており、受付部２６がこれを受信すると、起動部２３１は、受付部２６が起動指示を受け付けたと判別する。 (Step S301) The activation unit 231 determines whether the reception unit 26 has received an activation instruction. The activation instruction is transmitted at regular intervals together with the access point identifier from, for example, an access point installed near the entrance of the store. When the reception unit 26 receives this, the activation unit 231 instructs the activation unit 26 to activate Is determined to have been accepted.
　受付部２６が起動指示を受け付けたと判別されると、ステップＳ３０２に進み、未だ受け付けていないと判別されると、同様の判別を繰り返す。 If it is determined that the reception unit 26 has received the activation instruction, the process proceeds to step S302, and if it is determined that the reception unit 26 has not yet received, the same determination is repeated.
　（ステップＳ３０２）起動部２３１は、情報提供装置１から情報提供を受けるためのアプリを起動する。 (Step S302) The activation unit 231 activates an application for receiving information provided from the information providing apparatus 1.
　（ステップＳ３０３）取得部２３２は、当該端末装置２が存在している領域を識別する領域識別子を取得する。 (Step S303) The acquisition unit 232 acquires an area identifier for identifying an area where the terminal device 2 is present.
　例えば、端末受信部２２が、店舗内の１以上の領域に対応して設けられた１以上のアクセスポイントから一定間隔で送信されている１以上のアクセスポイント識別子を受信し、取得部２３２は、こうして受信された１以上のアクセスポイント識別子のうち、最も高い強度で受信されたアクセスポイント識別子に対応する領域識別子（Ｅｉとする）を取得する。 For example, the terminal reception unit 22 receives one or more access point identifiers transmitted at regular intervals from one or more access points provided corresponding to one or more areas in the store, and the acquisition unit 232 Among the one or more access point identifiers thus received, an area identifier (referred to as Ei) corresponding to the access point identifier received with the highest strength is acquired.
　（ステップＳ３０４）端末送信部２４は、当該端末装置２を識別する端末識別子（例えばＩＰアドレス）と対に、領域識別子Ｅｉを送信する。 (Step S304) The terminal transmission unit 24 transmits a region identifier Ei to a terminal identifier (for example, an IP address) for identifying the terminal device 2.
　（ステップＳ３０５）端末送信部２４は、前回の送信から一定時間（例えば１秒）が経過したか否かを判別する。前回の送信から一定時間が経過したと判別されると、ステップＳ３０３に戻り、未だ経過していないと判別されると、同様の判別を繰り返す。 (Step S305) The terminal transmission unit 24 determines whether or not a certain time (for example, 1 second) has elapsed since the previous transmission. If it is determined that a certain time has elapsed since the previous transmission, the process returns to step S303, and if it is determined that it has not yet elapsed, the same determination is repeated.
　以下、本実施の形態における情報処理システムの具体的な動作例（具体例１～５）について説明する。最初、具体例１～５に共通する動作を説明する。以下で挙げる店舗、領域、条件、画面、速度や閾値に関する数値等は、例示に過ぎず、適宜変更可能であり、本発明を何ら限定するものではない。 Hereinafter, specific operation examples (specific examples 1 to 5) of the information processing system in the present embodiment will be described. First, operations common to the specific examples 1 to 5 will be described. The following numbers of stores, areas, conditions, screens, speeds, threshold values, etc. are merely examples, can be changed as appropriate, and do not limit the present invention.
　図４は、具体例１～５における店舗内の１以上の領域を示す図である。この店舗は、矩形の床面と、当該床面の一の辺の中央に設けられた出入り口と、当該一の辺の両端に設置されたアクセスポイントＰ１およびＰ２と、当該一の辺に対向する辺（対辺）の両端に設置されたアクセスポイントＰ４およびＰ３とを有する。店舗内には、かかるアクセスポイントＰ１～Ｐ５に対応付けて、円形または扇型を有する５つの領域Ｅ１～Ｅ５が定義される。 FIG. 4 is a diagram showing one or more areas in the store in specific examples 1 to 5. This store faces a rectangular floor surface, an entrance / exit provided at the center of one side of the floor surface, access points P1 and P2 installed at both ends of the one side, and the one side. It has access points P4 and P3 installed at both ends of the side (opposite side). In the store, five areas E1 to E5 having a circular shape or a fan shape are defined in association with the access points P1 to P5.
　領域Ｅ１～Ｅ５のうちの一の領域である領域Ｅｉは、当該領域Ｅｉに対応付いたアクセスポイントＰｉから所定間隔で送信されているアクセスポイント識別子を、端末装置２が所定強度以上で受信し得る範囲に対応している。 In the area Ei, which is one of the areas E1 to E5, the terminal device 2 can receive the access point identifier transmitted from the access point Pi associated with the area Ei at a predetermined interval at a predetermined strength or higher. It corresponds to the range.
　例えば、領域Ｅ１は、店舗の一隅に設置されたアクセスポイントＰ１からのアクセスポイント識別子を端末装置２が一定強度以上で受信し得る範囲であり、アクセスポイントＰ１を中心とする扇型の範囲に対応している。また、領域Ｅ５は、店舗の中心に設置されたアクセスポイントＰ５からのアクセスポイント識別子を端末装置２が一定強度以上で受信し得る範囲であり、アクセスポイントＰ５を中心とする円形の範囲に対応している。 For example, the area E1 is a range in which the terminal device 2 can receive the access point identifier from the access point P1 installed at one corner of the store at a certain intensity or higher, and corresponds to a fan-shaped range centered on the access point P1. is doing. The region E5 is a range in which the terminal device 2 can receive an access point identifier from the access point P5 installed at the center of the store at a certain intensity or higher, and corresponds to a circular range centered on the access point P5. ing.
　具体例１～５では、領域Ｅ１は、魚や刺身などを販売する鮮魚コーナーであり、領域Ｅ２は、牛肉や豚肉などを販売する精肉コーナーであり、領域Ｅ３は、野菜や果物を販売する青果コーナーであり、領域Ｅ４は、弁当や惣菜などを販売する加工食品コーナーであり、領域Ｅ５は、お茶やワインなどの飲料を販売する飲料コーナーである。 In specific examples 1 to 5, the area E1 is a fresh fish corner selling fish and sashimi, the area E2 is a meat corner selling beef and pork, and the area E3 is a fruit and vegetable corner selling vegetables and fruits The area E4 is a processed food corner that sells lunch boxes and prepared dishes, and the area E5 is a beverage corner that sells drinks such as tea and wine.
　格納部１１には、１以上の送信制御情報が格納されている。 The storage unit 11 stores one or more transmission control information.
　図５は、具体的１～５における送信制御情報に関するデータ構造図である。なお、図５には、具体例１における送信制御情報の内容も示されているが、これについては後述する。 FIG. 5 is a data structure diagram related to transmission control information in specific 1 to 5. FIG. 5 also shows the contents of the transmission control information in specific example 1, which will be described later.
　送信制御情報は、当該送信制御情報を識別するＩＤと、端末識別子と、領域識別子と、滞留時間条件と、滞留回数条件と、人属性値条件と、情報を識別する情報識別子とを有する。領域識別子は、２以上の領域識別子の順列（順序情報）または組み合わせであってもよい。滞留時間条件、滞留回数条件、人属性値条件は、省略されてもよい。 The transmission control information includes an ID for identifying the transmission control information, a terminal identifier, a region identifier, a staying time condition, a staying number condition, a human attribute value condition, and an information identifier for identifying information. The area identifier may be a permutation (order information) or a combination of two or more area identifiers. The residence time condition, the residence frequency condition, and the human attribute value condition may be omitted.
　端末格納部２１には、アクセスポイント識別子“Ｐ１”～“Ｐ５”と、領域識別子“Ｅ１”～“Ｅ５”との対応を示す対応情報が格納されている。同様の対応情報は、格納部１１にも格納されていてよい。 The terminal storage unit 21 stores correspondence information indicating the correspondence between the access point identifiers “P1” to “P5” and the region identifiers “E1” to “E5”. Similar correspondence information may also be stored in the storage unit 11.
　また、格納部１１は、検知部１３１が現在までに検知したまたは現在検知している滞留に関する１以上の滞留情報が格納されている。後に新たな滞留が生じると、検知部１３１は、それを検知し、それに関する新たな滞留情報をも格納部１１に蓄積する。 Also, the storage unit 11 stores one or more pieces of staying information related to staying detected by the detecting unit 131 so far or currently detected. If a new stagnation occurs later, the detection unit 131 detects this and accumulates new stagnation information related to the detection in the storage unit 11.
　図６は、滞留情報に関するデータ構造図である。なお、図６には、具体例１における滞留情報の内容も示されているが、これについては後述する。 FIG. 6 is a data structure diagram regarding stay information. FIG. 6 also shows the contents of the staying information in the specific example 1, which will be described later.
　滞留情報は、当該滞留情報を識別するＩＤと、人を識別する人識別情報（通常、人が携帯している端末装置２を識別する端末識別子）と、領域を識別する領域識別子と、当該人が当該領域に滞留したまたはしている時間を示す滞留時間（滞留が継続している場合は、現時点のタイマ値）と、当該人が当該領域に滞留した回数（何回目の滞留か）を示す滞留回数とを有する。 The stay information includes an ID for identifying the stay information, person identification information for identifying a person (usually a terminal identifier for identifying the terminal device 2 carried by the person), a region identifier for identifying the area, and the person Indicates the time during which the person stays in the area (the current timer value if staying continues) and the number of times the person stays in the area (how many times the person stays) Dwell times.
　店舗内の５つの各アクセスポイントＰ１～Ｐ５からは、当該アクセスポイントを識別するアクセスポイント識別情報が一定間隔で送信されている。また、店舗の出入り口近くに設置されたアクセスポイントＰ１またはＰ２の少なくとも１つからは、アクセスポイント識別子と共に、起動指示が一定間隔で送信されている。 Access point identification information for identifying the access point is transmitted at regular intervals from each of the five access points P1 to P5 in the store. An activation instruction is transmitted at regular intervals together with the access point identifier from at least one of the access points P1 or P2 installed near the entrance of the store.
　なお、アクセスポイントＰ１またはＰ２の少なくとも１つから送信されているアクセスポイント識別子自体が、起動指示であってもよい。または、アクセスポイントＰ１またはＰ２とは別に、起動指示を一定間隔で送信する送信器が、店舗の出入り口近くに設けられていてもよい。 Note that the access point identifier itself transmitted from at least one of the access points P1 or P2 may be an activation instruction. Alternatively, apart from the access point P1 or P2, a transmitter that transmits activation instructions at regular intervals may be provided near the entrance of the store.
　具体例１～５では、端末装置２を携帯した人Ｑ１が、出入り口から店舗内に入ったとする。このとき、端末装置２では、受付部２６がアクセスポイントＰ１またはＰ２からの起動指示を受信し、起動部２３１は、起動指示の受信を受けてアプリを起動する。 In specific examples 1 to 5, it is assumed that the person Q1 who carries the terminal device 2 enters the store through the doorway. At this time, in the terminal device 2, the reception unit 26 receives the activation instruction from the access point P1 or P2, and the activation unit 231 activates the application in response to the reception of the activation instruction.
　アプリが起動されると、取得部２３２は、当該端末装置２が存在している領域を識別する領域識別子を一定間隔で取得する動作を開始し、端末送信部２４は、取得部２３２取得した領域識別子を、当該端末装置２を識別する端末識別子と対に一定間隔で送信する動作を開始する。 When the application is activated, the acquisition unit 232 starts an operation of acquiring an area identifier for identifying an area in which the terminal device 2 is present at regular intervals, and the terminal transmission unit 24 acquires the area acquired by the acquisition unit 232. The operation of transmitting the identifier to the terminal identifier for identifying the terminal device 2 at regular intervals is started.
　具体的には、端末受信部２２がアクセスポイントＰ１～Ｐ５から一定間隔で送信されているアクセスポイント識別子“Ｐ１”～“Ｐ５”を受信し、取得部２３２は、こうして受信されたアクセスポイント識別子“Ｐ１”～“Ｐ５”のうち、最も高い強度で受信されたアクセスポイント識別子に対応する領域識別子を取得する。 Specifically, the terminal receiving unit 22 receives the access point identifiers “P1” to “P5” transmitted from the access points P1 to P5 at regular intervals, and the acquisition unit 232 receives the access point identifier “thus received” An area identifier corresponding to the access point identifier received with the highest strength among P1 "to" P5 "is acquired.
　例えば、店舗内に入った直後は、出入り口に最も近いアクセスポイントＰ１またはＰ２からのアクセスポイント識別子“Ｐ１”または“Ｐ２”が、通常、最も高い強度で受信される。具体例１～５では、アプリ起動直後に、アクセスポイント識別子“Ｐ２”が最も高い強度で受信されたとする。 For example, immediately after entering the store, the access point identifier “P1” or “P2” from the access point P1 or P2 closest to the entrance is usually received with the highest strength. In specific examples 1 to 5, it is assumed that the access point identifier “P2” is received with the highest strength immediately after the application is activated.
　端末送信部２４は、当該端末装置２を識別する端末識別子（Ｑ１：例えばＩＰアドレス）と対に、このアクセスポイント識別子“Ｐ２”に対応する領域識別子Ｅ２（アクセスポイント識別子“Ｐ２”でもよい）を情報提供装置１に送信する。 The terminal transmission unit 24 uses a region identifier E2 (may be an access point identifier “P2”) corresponding to the access point identifier “P2” in combination with a terminal identifier (Q1: for example, an IP address) for identifying the terminal device 2. It transmits to the information providing apparatus 1.
　情報提供装置１では、受信部１２が、端末装置２から送信された端末識別子Ｑ１と領域識別子Ｅ２との対を受信することで、検知部１３１は、当該端末装置２を携帯している人Ｑ１が領域Ｅ２に人が入ったことを検知し、タイマをスタートする。 In the information providing device 1, the receiving unit 12 receives the pair of the terminal identifier Q1 and the region identifier E2 transmitted from the terminal device 2, so that the detecting unit 131 is the person Q1 carrying the terminal device 2. Detects that a person has entered the area E2, and starts a timer.
　検知部１３１は、タイマ値Ｔが閾値（例えば３０秒：以下同様）を超えた場合、その時点で、人Ｑ１が領域Ｅ２内に滞留していると判断し、当該滞留に関する滞留情報１を格納部１１に蓄積する。滞留情報の蓄積後も、タイマによる計時は継続され、検知部１３１は、当該滞留情報が有する滞留時間を、タイマ値の変化に従い、３１秒、３２秒、…のように更新していく。 When the timer value T exceeds a threshold value (for example, 30 seconds: the same applies below), the detection unit 131 determines that the person Q1 is staying in the area E2 at that time, and stores the stay information 1 regarding the stay. Accumulate in part 11. Even after accumulation of the stay information, the timer keeps timing, and the detection unit 131 updates the stay time of the stay information as 31 seconds, 32 seconds,... According to the change of the timer value.
　他方、滞留時間（現時点のタイマ値Ｔ）が閾値を超える前に、人Ｑ１が領域Ｅ２を出た場合、検知部１３１は、滞留は生じていないと判断し、滞留情報の蓄積は行わずに、タイマ値Ｔを０にリセットする。 On the other hand, if the person Q1 leaves the area E2 before the staying time (current timer value T) exceeds the threshold value, the detection unit 131 determines that no staying has occurred and does not accumulate staying information. The timer value T is reset to 0.
　（具体例１）
　具体例１では、図５に示した送信制御情報１，２と、情報Ａ１“本日のお買い得品は、国産牛ミンチ（２００円／１００ｇ）です”と、情報Ａ２“すき焼き・鉄板焼きには○○産和牛ロース（６００円／１００ｇ）がお勧めです”とが、予め格納部１１に格納されている。 (Specific example 1)
In specific example 1, transmission control information 1 and 2 shown in FIG. 5 and information A1 “Today's bargain is Japanese beef mince (200 yen / 100 g)” and information A2 “Sukiyaki / Teppanyaki are ○ “Our Japanese beef loin (600 yen / 100 g) is recommended” is stored in the storage unit 11 in advance.
　送信制御情報１は、領域識別子“Ｅ３”と、滞留時間条件“３０秒”と、情報識別子“Ａ１”とを有する。送信制御情報２は、領域識別子“Ｅ３”と、滞留時間条件“６０秒”と、情報識別子“Ａ２”とを有する。 The transmission control information 1 has an area identifier “E3”, a residence time condition “30 seconds”, and an information identifier “A1”. The transmission control information 2 has an area identifier “E3”, a dwell time condition “60 seconds”, and an information identifier “A2”.
　具体例１では、店舗内に入った人Ｑ１は、領域Ｅ２を素通りし、領域Ｅ３に向かっているとする。人が領域Ｅ３内に入ると、最も高い強度で受信されるアクセスポイント識別子が“Ｐ２”から“Ｐ３”に変化する。この変化を基に、検知部１３１は、当該端末装置２を携帯している人Ｑ１が領域Ｅ２を出て領域Ｅ３に人が入ったことを検知し、タイマを０にリセットし、再スタートする。 In specific example 1, it is assumed that the person Q1 who enters the store passes through the area E2 and heads toward the area E3. When a person enters the area E3, the access point identifier received with the highest intensity changes from “P2” to “P3”. Based on this change, the detection unit 131 detects that the person Q1 carrying the terminal device 2 has left the area E2 and has entered the area E3, resets the timer to 0, and restarts. .
　具体例１では、人Ｑ１は、タイマ値Ｔが閾値を超えても、領域Ｅ３内に留まっているとする。検知部１３１は、タイマ値Ｔが閾値を超えた時点で、人Ｑ１が領域Ｅ３内に滞留していると判断し、図６に示した滞留情報１を格納部１１に蓄積する。 In specific example 1, it is assumed that the person Q1 remains in the region E3 even if the timer value T exceeds the threshold value. The detection unit 131 determines that the person Q1 is staying in the area E3 when the timer value T exceeds the threshold value, and accumulates the staying information 1 shown in FIG.
　滞留情報１は、人Ｑ１が携帯している端末装置２を識別する端末識別子“Ｑ１”と、領域識別子“Ｅ３”と、滞留時間“３０秒”と、滞留回数“１回目”とを有する。滞留時間は、当該滞留が終了するまで、タイマ値Ｔの変化に従い、検知部１３１によって、３１秒、３２秒、…のように更新されていく。 The stay information 1 has a terminal identifier “Q1” for identifying the terminal device 2 carried by the person Q1, an area identifier “E3”, a stay time “30 seconds”, and a stay count “first time”. The staying time is updated by the detection unit 131 as 31 seconds, 32 seconds,... According to the change of the timer value T until the staying is completed.
　送信部１４は、タイマ値が、送信制御情報１が有する滞留時間条件３０秒に達した時または３０秒を超えた時、端末識別子Ｑ１に対応する端末装置２に情報Ａ１を送信する。 The transmission unit 14 transmits information A1 to the terminal device 2 corresponding to the terminal identifier Q1 when the timer value reaches the residence time condition 30 seconds included in the transmission control information 1 or exceeds 30 seconds.
　端末装置２では、送信部１４によって送信された情報Ａ１を、端末受信部２２が受信し、出力部２５がディスプレイに出力する。 In the terminal device 2, the terminal reception unit 22 receives the information A1 transmitted by the transmission unit 14, and the output unit 25 outputs the information A1 to the display.
　また、送信部１４は、タイマ値が、送信制御情報２が有する滞留時間条件６０秒に達した時または６０秒を超えた時、情報Ａ２の送信を行う。 In addition, the transmission unit 14 transmits the information A2 when the timer value reaches the residence time condition 60 seconds included in the transmission control information 2 or exceeds 60 seconds.
　端末装置２では、端末受信部２２が情報Ａ２を受信し、出力部２５は、情報Ａ１に加えて、情報Ａ２をもディスプレイに出力する。 In the terminal device 2, the terminal receiving unit 22 receives the information A2, and the output unit 25 outputs the information A2 to the display in addition to the information A1.
　図７は、こうしてディスプレイに表示される画面の一例を示す図である。この画面では、“入店（１７：２９：４０）”→“精肉コーナー（１７：３０：００）”といった移動履歴と共に、精肉コーナー（領域Ｅ３）で１回目に出力された情報である“本日のお買い得品は、国産牛ミンチ（２００円／１００ｇ）です”、２回目に出力された情報である“すき焼き・鉄板焼きには○○産和牛ロース（６００円／１００ｇ）がお勧めです”が、それぞれの出力時刻を示す時刻情報“１７：３０：３０”、“１７：３１：００”と対に、時系列に表示されている。 FIG. 7 is a diagram showing an example of the screen displayed on the display in this way. In this screen, “Today (17:29:40)” → “Meat Corner (17:30 0:00)” and the information output for the first time at the meat corner (area E3) “Today” Is a Japanese beef mince (200 yen / 100g) ", the second output of" Sukiyaki / Teppanyaki XX Japanese beef loin (600 yen / 100g) is recommended " The time information “17:30:30” and “17:31:00” indicating the respective output times are displayed in time series.
　なお、図７の画面において、移動履歴、時刻情報は、省略されてもよいし、また、出力部２５は、情報Ａ１、情報Ａ２を、スピーカを介して音声出力してもよい（具体例２～５においても同様）。 In the screen of FIG. 7, the movement history and time information may be omitted, and the output unit 25 may output information A1 and information A2 through a speaker (specific example 2). The same applies to ~ 5).
　これにより、情報提供装置１は、一の領域（Ｅ３）への滞留時間に応じて異なる情報（Ａ１，Ａ２）の送信が可能になる。具体的には、領域Ｅ３（精肉コーナー）に長く滞留している人は、領域Ｅ３に置いてある商品（肉類）への関心が高いと考えられるので、滞留時間が長くなる程、より高額な商品に関する第二情報を提供することで、販促効果の高まりが期待できる。 Thereby, the information providing apparatus 1 can transmit different information (A1, A2) according to the residence time in one area (E3). Specifically, a person who stays in the area E3 (meat corner) for a long time is considered to have a high interest in the product (meat) placed in the area E3. Providing second information on products can be expected to increase sales effectiveness.
　（具体例２）
　具体例２では、図８に示した送信制御情報１，２と、情報Ａ１“本日のお買い得品は、国産牛ミンチ（２００円／１００ｇ）です”と、情報Ａ３“国産牛ミンチ（２００円／１００ｇ）は、ハンバーグに最適です”とが、予め格納部１１に格納されている。 (Specific example 2)
In specific example 2, transmission control information 1 and 2 shown in FIG. 8 and information A1 “Today's bargain is domestic beef mince (200 yen / 100 g)” and information A3 “domestic beef mince (200 yen / 100g) is optimal for a hamburger "is stored in the storage unit 11 in advance.
　送信制御情報１は、領域識別子“Ｅ３”と、滞留時間条件“３０秒”と、滞留回数条件“１回目”と、情報識別子“Ａ１”とを有する。送信制御情報２は、領域識別子“Ｅ３”と、滞留時間条件“３０秒”と、情報識別子“Ａ３”とを有する。 The transmission control information 1 has an area identifier “E3”, a staying time condition “30 seconds”, a staying number condition “first time”, and an information identifier “A1”. The transmission control information 2 has an area identifier “E3”, a residence time condition “30 seconds”, and an information identifier “A3”.
　具体例２では、店舗内に入った人Ｑ１は、領域Ｅ２を素通りし、領域Ｅ３に４０秒滞留し、領域Ｅ４に移動した後、再び領域Ｅ３に戻って、領域Ｅ３内で３０秒が経過したとする。 In Example 2, the person Q1 who entered the store passes through the area E2, stays in the area E3 for 40 seconds, moves to the area E4, then returns to the area E3, and 30 seconds have passed in the area E3. Suppose that
　検知部１３１が、領域Ｅ３への１回目の滞留を検知して、滞留情報１を格納部１１に蓄積し、送信部１４が、滞留情報を基に情報Ａ１を送信するまでの動作は、具体例１における動作と同様である。 The operation until the detection unit 131 detects the first stay in the area E3, accumulates the stay information 1 in the storage unit 11, and the transmission unit 14 transmits the information A1 based on the stay information is as follows. The operation is the same as in Example 1.
　その後、検知部１３１は、領域Ｅ３への１回目の滞留の終了を検知し、さらに、領域Ｅ３への２回目の滞留を検知して、滞留情報２を格納部１１に蓄積する。 Thereafter, the detection unit 131 detects the end of the first stay in the area E3, further detects the second stay in the area E3, and accumulates the stay information 2 in the storage unit 11.
　図９は、具体例２において、検知部１３１が領域Ｅ３への２回目の滞留を検知した直後に、格納部１１に格納されている滞留情報１，２を示す図である。滞留情報１は、端末識別情報“Ｑ１”と、領域識別子“Ｅ３”と、滞留時間“４０秒”と、滞留回数“１回目”とを有する。滞留情報２は、人識別情報“Ｑ１”と、領域識別子“Ｅ３”と、滞留時間“３０秒”と、滞留回数“２回目”とを有する。 FIG. 9 is a diagram illustrating the stay information 1 and 2 stored in the storage unit 11 immediately after the detection unit 131 detects the second stay in the region E3 in the second specific example. The stay information 1 includes terminal identification information “Q1”, an area identifier “E3”, a stay time “40 seconds”, and a stay count “first time”. The staying information 2 includes person identification information “Q1”, an area identifier “E3”, a staying time “30 seconds”, and a staying count “second”.
　滞留情報２が有する滞留時間は、当該滞留が終了するまで、タイマ値Ｔの変化に従い、検知部１３１によって、３１秒、３２秒、…のように更新されていく。滞留回数が“２回目”であることは、滞留情報１を基に、検知部１３１が判断する。 The residence time included in the residence information 2 is updated by the detection unit 131 as 31 seconds, 32 seconds,... According to the change of the timer value T until the residence is completed. The detection unit 131 determines that the stay count is “second” based on the stay information 1.
　送信部１４は、現在生じている滞留に関する情報である滞留情報２が有する領域識別子“Ｅ３”および滞留回数“２回目”に対応する送信制御情報２が有する情報識別子Ａ３に対応する情報を、タイマ値が、送信制御情報２が有する滞留時間条件“３０秒”に達した時または３０秒を超えたタイミングで、滞留情報２が有する端末識別子“Ｑ１”に対応する端末装置２送信する。 The transmission unit 14 stores information corresponding to the information identifier A3 included in the transmission control information 2 corresponding to the area identifier “E3” included in the retention information 2 that is information relating to the current retention and the number of times “second”. When the value reaches the residence time condition “30 seconds” included in the transmission control information 2 or exceeds 30 seconds, the terminal device 2 corresponding to the terminal identifier “Q1” included in the residence information 2 is transmitted.
　端末装置２では、端末受信部２２が情報Ａ３を受信し、出力部２５は、情報Ａ１に加えて、情報Ａ３をもディスプレイに出力する。 In the terminal device 2, the terminal receiving unit 22 receives the information A3, and the output unit 25 outputs the information A3 in addition to the information A1 to the display.
　図１０は、こうしてディスプレイに表示される画面の一例を示す図である。この画面では、“入店（１７：２９：４０）”→“精肉コーナー（１７：３０：００）→鮮魚コーナー（１７：３０：４０）→精肉コーナー（１７：３１：００）”といった移動履歴と共に、精肉コーナー（領域Ｅ３）への１回目の滞留で出力された情報である“本日のお買い得品は、国産牛ミンチ（２００円／１００ｇ）です”と、精肉コーナーへの２回目の滞留で出力された情報である“国産牛ミンチ（２００円／１００ｇ）は、ハンバーグに最適です”とが、それらの出力時刻を示す時刻情報“１７：３０：３０”、“１７：３１：３０”と対に、時系列で表示されている。 FIG. 10 is a diagram showing an example of the screen displayed on the display in this way. In this screen, a movement history such as “entering a store (17:29:40)” → “meat corner (17:30:30) → fresh fish corner (17:30:40) → meat corner (17:33:00)” At the same time, the information that was output during the first stay at the meat corner (area E3), “The bargain of the day is domestic beef minced meat (200 yen / 100 g),” and the second stay at the meat corner. The output information “Domestic beef minced (200 yen / 100 g) is ideal for hamburgers”, but the time information “17:30:30” and “17:31:30” indicating their output times Pairs are displayed in time series.
　これにより、情報提供装置１は、一の領域（Ｅ３）への２回の不連続な滞留に基づいて、情報を送信することができる。具体的には、領域Ｅ３に滞留した人が、領域Ｅ３を出て、一旦領域Ｅ４に入った後、再び領域Ｅ３に滞留している場合、その人は、領域Ｅ３に置いてある商品への関心が高いものの、他の領域（Ｅ４）の商品との間で、どちらを選択するか迷っているとも考えられるので、領域Ｅ３に置いてある商品の調理法をも含む情報を提供することで、販促効果の高まりが期待できる。 Thereby, the information providing apparatus 1 can transmit information based on the two discontinuous stays in one area (E3). Specifically, when a person staying in the area E3 exits the area E3, once enters the area E4, and stays in the area E3 again, the person stays in the area E3. Although it is highly interested, it may be wondering which to choose between products in other areas (E4), so by providing information including the cooking method for the products in area E3 The sales promotion effect can be expected to increase.
　（具体例３）
　具体例３では、図１１に示した送信制御情報１，２と、情報Ａ１“本日のお買い得品は、国産牛ミンチ（２００円／１００ｇ）です”と、人Ｑ１の個人情報とが、予め格納部１１に格納されている。個人情報は、人Ｑ１の性別、つまり“男性”または“女性”を含む。 (Specific example 3)
In specific example 3, the transmission control information 1 and 2 shown in FIG. 11 and information A1 “Today's bargain is domestic beef mince (200 yen / 100 g)” and personal information of person Q1 are stored in advance. Stored in the unit 11. The personal information includes the sex of the person Q1, that is, “male” or “female”.
　送信制御情報１は、領域識別子“Ｅ３”と、滞留時間条件“３０秒”と、人属性値条件“男性”と、情報識別子“Ａ１”とを有する。送信制御情報２は、領域識別子“Ｅ３”と、滞留時間条件“３６秒”と、人属性値条件“女性”と、情報識別子“Ａ１”とを有する。 The transmission control information 1 has an area identifier “E3”, a residence time condition “30 seconds”, a human attribute value condition “male”, and an information identifier “A1”. The transmission control information 2 includes an area identifier “E3”, a dwell time condition “36 seconds”, a human attribute value condition “female”, and an information identifier “A1”.
　具体例３では、具体例１と同様、店舗内に入った人Ｑ１は、領域Ｅ２を素通りして領域Ｅ３内に入り、タイマ値Ｔが閾値を超えても、領域Ｅ３内に留まっているとする。検知部１３１は、タイマ値Ｔが閾値を超えた時点で、人Ｑ１が領域Ｅ３内に滞留していると判断し、格納部１１から人Ｑ１の性別を取得し、これを含む滞留情報を格納部１１に蓄積する。 In the third specific example, as in the first specific example, the person Q1 who enters the store passes through the region E2 and enters the region E3. Even if the timer value T exceeds the threshold, the person Q1 remains in the region E3. To do. When the timer value T exceeds the threshold, the detection unit 131 determines that the person Q1 is staying in the area E3, acquires the gender of the person Q1 from the storage unit 11, and stores the staying information including this Accumulate in part 11.
　具体例３における滞留情報は、具体例１における滞留情報１（図６参照）に、人属性値“男性”または“女性”を追加したものである、 The retention information in specific example 3 is obtained by adding the human attribute value “male” or “female” to the retention information 1 in specific example 1 (see FIG. 6).
　送信部１４は、滞留情報が有する人属性値が“男性”である場合、これに対応する人属性値条件を有する送信制御情報１を基に、タイマ値Ｔが３０秒に達した又は超えた時、情報Ａ１を送信する。 When the human attribute value included in the staying information is “male”, the transmission unit 14 determines that the timer value T has reached or exceeded 30 seconds based on the transmission control information 1 having the corresponding human attribute value condition. At this time, information A1 is transmitted.
　具体例３における画面は、人Ｑ１が男性の場合、具体例１における画面（図７参照）において、情報Ａ２“すき焼きには…”を省略したものであり、人Ｑ１が女性の場合は、同画面において、情報Ａ１“本日のお買い得品は…”に対応する時刻“１７：３０：３０”を“１１：３０：３６”に置き換え、かつ情報Ａ２“すき焼きには…”を省略したものとなる。 The screen in the specific example 3 is obtained by omitting the information A2 “for sukiyaki ...” in the screen in the specific example 1 (see FIG. 7) when the person Q1 is a male. On the screen, the time “17:30:30” corresponding to the information A1 “Today's bargain is ...” is replaced with “11:30:36”, and the information A2 “Sukiyaki…” is omitted. .
　これにより、情報提供装置１は、滞留している人に、その人の性別に応じて異なるタイミングで、情報を提供できる。 Thereby, the information providing apparatus 1 can provide information to the staying person at different timings depending on the sex of the person.
　なお、個人情報は、人Ｑ１の性別に代えて、人Ｑ１の性格（せっかち、のんびり等）に関する情報を含み、送信制御情報１，２が有する人属性値条件は、性別に代えて、性格に関する条件を含んでいてもよい。 The personal information includes information on the personality of the person Q1 (impatient, leisurely, etc.) instead of the sex of the person Q1, and the human attribute value conditions included in the transmission control information 1 and 2 are related to the personality instead of the gender. Conditions may be included.
　これにより、情報提供装置１は、滞留している人に、その人の性別、性格等の属性値に応じて異なるタイミングで、情報を提供できる。 Thereby, the information providing apparatus 1 can provide information to a staying person at different timings according to attribute values such as the person's gender and personality.
　具体的には、例えば、男性（せっかちな性格の人）には、滞留と判断したら早めに情報を提供する一方、女性（おっとりした性格の人）には、滞留と判断しても遅めに情報を提供することで、人は自分に合ったペースで買い物ができるようになり、販促効果が高まる。 Specifically, for example, men (impatient people) are provided with information early if they are determined to stay, while women (motivated people) are provided with delay even if they are determined to stay. By providing information, people will be able to shop at a pace that suits them and the sales promotion effect will increase.
　なお、具体例３では、人の属性値によらず、同じ情報Ａ１を送信したが、人の属性値に応じて異なる情報を送信してもよい。この場合、格納部１１には、情報Ａ１に代えて、情報Ａ１ａ“お勧めのビールは…”および情報Ａ１ｂ“お勧めのソフトドリンクは…”が格納され、送信制御情報１が有する情報識別子は“Ａ１ａ”となり、送信制御情報２が有する情報識別子は“Ａ１ｂ”となる。情報Ａ１ａは、お勧めのビールのキャンペーン情報（シールを集めると景品がもらえる等）を含んでいてもよいし、情報Ａ１ｂは、お勧めのソフトドリンクの割引券を含んでいてもよい。 In Specific Example 3, the same information A1 is transmitted regardless of the attribute value of the person, but different information may be transmitted according to the attribute value of the person. In this case, instead of the information A1, the storage unit 11 stores information A1a “Recommended beer ...” and information A1b “Recommended soft drink ...”, and the transmission control information 1 has an information identifier “A1a”, and the information identifier of the transmission control information 2 is “A1b”. The information A1a may include recommended beer campaign information (such as collecting a sticker to receive a prize), and the information A1b may include a recommended soft drink discount ticket.
　これにより、情報提供装置１は、滞留している人に、その人の性別、性格等の属性値に応じて異なる情報を、属性値に応じてタイミングで提供できる。 Thereby, the information providing apparatus 1 can provide different information according to the attribute values such as the person's gender and personality at a timing according to the attribute values.
　（具体例４）
　具体例４では、図１２に示した送信制御情報１，２と、情報Ａ４“赤ワインは○○産カベルネがお勧めです（１０００円）です”と、情報Ａ５“白ワインは、○○産シャルドネ（１０００円）がお勧めです”とが、予め格納部１１に格納されている。 (Specific example 4)
In the example 4, the transmission control information 1 and 2 shown in FIG. 12 and the information A4 “Red wine is recommended from XX Cabernet (1000 yen)” and information A5 “White wine is from XX Chardonnay. (1000 yen is recommended) "is stored in the storage unit 11 in advance.
　送信制御情報１は、領域識別子“Ｅ３，Ｅ５”と、情報識別子“Ａ４”とを有する。送信制御情報２は、領域識別子“Ｅ４，Ｅ５”と、情報識別子“Ａ５”とを有する。 The transmission control information 1 has an area identifier “E3, E5” and an information identifier “A4”. The transmission control information 2 has an area identifier “E4, E5” and an information identifier “A5”.
　具体例４では、店舗内に入った人Ｑ１は、領域Ｅ３に滞留し、その後領域Ｅ５にも滞留したとする。検知部１３１は、領域識別子“Ｅ３”を有する滞留情報１を格納部１１に蓄積し、その後、領域識別子“Ｅ５”を有する滞留情報２をも格納部１１に蓄積する。 In specific example 4, it is assumed that the person Q1 who enters the store stays in the area E3 and then stays in the area E5. The detection unit 131 accumulates the staying information 1 having the area identifier “E3” in the storage unit 11, and then accumulates the staying information 2 having the area identifier “E5” in the storage unit 11.
　送信部１４は、格納部１１に格納されている滞留情報１，滞留情報２が有する領域識別子“Ｅ３”，“Ｅ５”の組み合わせに対応する送信制御情報１が有する情報識別子“Ａ４”で識別される情報Ａ４“赤ワインは○○産カベルネがお勧めです（１０００円）です”を、人Ｑ１が携帯している端末装置２に送信する。 The transmission unit 14 is identified by the information identifier “A4” included in the transmission control information 1 corresponding to the combination of the area identifiers “E3” and “E5” included in the retention information 1 and the retention information 2 stored in the storage unit 11. Information A4 “Red wine is recommended from XX Cabernet (1000 yen)” is sent to the terminal device 2 carried by the person Q1.
　通常、送信部１４は、情報Ａ４の送信を、例えば、人Ｑ１が領域Ｅ５に入ってから、閾値よりも多いまたは閾値以上の時間が経過した時点（つまり滞留が検知された時点）で行うが、当該滞留が継続している期間内の適宜なタイミング（例えば、当該滞留が所定時間よりも多く、または以上、継続した時点）で行ってもよく、人Ｑ１が店舗内に居る期間内であれば、送信のタイミングは問わない。 Normally, the transmission unit 14 transmits the information A4, for example, at the time when a time greater than or equal to or greater than the threshold value has elapsed since the person Q1 entered the region E5 (that is, when retention is detected). , It may be performed at an appropriate timing within the period during which the stay continues (for example, when the stay has continued for more than the predetermined time or more), or within the period in which the person Q1 is in the store. For example, the transmission timing is not limited.
　なお、人Ｑ１が、領域Ｅ４に滞留した後、領域Ｅ５に滞留した場合、検知部１３１は、領域識別子“Ｅ４”を有する滞留情報１を格納部１１に蓄積し、その後、領域識別子“Ｅ５”を有する滞留情報２をも蓄積する。送信部１４は、格納部１１に格納されている滞留情報１，滞留情報２が有する領域識別子“Ｅ４”，“Ｅ５”の組み合わせに対応する送信制御情報２が有する情報識別子“Ａ５”で識別される情報Ａ５“白ワインは○○産シャルドネがお勧めです（１０００円）です”を、人Ｑ１が携帯している端末装置２に送信する。 If the person Q1 stays in the area E5 after staying in the area E4, the detection unit 131 accumulates the staying information 1 having the area identifier “E4” in the storage unit 11, and then the area identifier “E5”. Is also accumulated. The transmission unit 14 is identified by the information identifier “A5” included in the transmission control information 2 corresponding to the combination of the area identifiers “E4” and “E5” included in the retention information 1 and the retention information 2 stored in the storage unit 11. Information A5 “white wine is recommended for XX Chardonnay (1000 yen)” is sent to the terminal device 2 carried by the person Q1.
　これにより、情報提供装置１は、２以上の領域に滞留した人に、当該２以上の領域の組み合わせに応じて異なる情報を提供できる。 Thereby, the information providing apparatus 1 can provide different information depending on the combination of the two or more areas to a person staying in the two or more areas.
　具体的には、領域Ｅ３（精肉コーナー）および領域Ｅ５（飲料コーナー）に滞留した人は、肉に合う赤ワインに関心を持つ可能性が高いので、赤ワインに関する情報を提供する一方、領域Ｅ４（鮮魚コーナー）および領域Ｅ５（飲料コーナー）に滞留した人は、魚に合う白ワインに関心を持つ可能性が高いので、白ワインに関する情報を提供することで、販促効果の高まりが期待できる。 Specifically, a person who stays in the region E3 (meat corner) and the region E5 (beverage corner) is likely to be interested in red wine that matches meat, and thus provides information on red wine, while region E4 (fresh fish). A person who stays in the corner) and the area E5 (beverage corner) is highly likely to be interested in white wine that matches fish, so providing information on white wine can increase the sales promotion effect.
　（具体例５）
　具体例５では、図１３に示した送信制御情報１，２と、情報Ａ４“赤ワインは○○産カベルネがお勧めです（１０００円）です”と、情報Ａ６“赤ワインのおつまみは、ローストビーフ（３００円／１００ｇ）がお勧めです”とが、予め格納部１１に格納されている。 (Specific example 5)
In specific example 5, transmission control information 1 and 2 shown in FIG. 13 and information A4 “Red wine is recommended from XX Cabernet (1000 yen)” and information A6 “Red wine snacks are roast beef (300 Yen / 100 g) is recommended ”is stored in the storage unit 11 in advance.
　送信制御情報１は、領域識別子“Ｅ３→Ｅ５”と、情報識別子“Ａ４”とを有する。送信制御情報２は、領域識別子“Ｅ５→Ｅ３”と、情報識別子“Ａ６”とを有する。 The transmission control information 1 has an area identifier “E3 → E5” and an information identifier “A4”. The transmission control information 2 has an area identifier “E5 → E3” and an information identifier “A6”.
　具体例５では、店舗内に入った人Ｑ１は、領域Ｅ３に滞留し、その後領域Ｅ５にも滞留したとする。検知部１３１は、領域識別子“Ｅ３”を有する滞留情報１を格納部１１に蓄積し、その後、領域識別子“Ｅ５”を有する滞留情報２をも格納部１１に蓄積する。 In Specific Example 5, it is assumed that the person Q1 who enters the store stays in the area E3 and then stays in the area E5. The detection unit 131 accumulates the staying information 1 having the area identifier “E3” in the storage unit 11, and then accumulates the staying information 2 having the area identifier “E5” in the storage unit 11.
　送信部１４は、格納部１１に格納されている滞留情報１，滞留情報２が有する領域識別子“Ｅ３”→“Ｅ５”の順列に対応する送信制御情報１が有する情報識別子“Ａ４”で識別される情報Ａ４“赤ワインは○○産カベルネがお勧めです（１０００円）です”を、人Ｑ１が携帯している端末装置２に送信する。 The transmission unit 14 is identified by the information identifier “A4” included in the transmission control information 1 corresponding to the permutation of the region identifier “E3” → “E5” included in the stay information 1 and stay information 2 stored in the storage unit 11. Information A4 “Red wine is recommended from XX Cabernet (1000 yen)” is sent to the terminal device 2 carried by the person Q1.
　通常、送信部１４は、情報Ａ４の送信を、例えば、人Ｑ１が領域Ｅ５に入ってから、閾値よりも多いまたは閾値以上の時間が経過した時点（つまり滞留が検知された時点）で行うが、当該滞留が継続している期間内の適宜なタイミング（例えば、当該滞留が所定時間よりも多く、または以上、継続した時点）で行ってもよく、人Ｑ１が店舗内に居る期間内であれば、送信のタイミングは問わない。 Normally, the transmission unit 14 transmits the information A4, for example, at the time when a time greater than or equal to or greater than the threshold value has elapsed since the person Q1 entered the region E5 (that is, when retention is detected). , It may be performed at an appropriate timing within the period during which the stay continues (for example, when the stay has continued for more than the predetermined time or more), or within the period in which the person Q1 is in the store. For example, the transmission timing is not limited.
　なお、人Ｑ１が、領域Ｅ５に滞留した後、領域Ｅ３に滞留した場合、検知部１３１は、領域識別子“Ｅ５”を有する滞留情報１を格納部１１に蓄積し、その後、領域識別子“Ｅ３”を有する滞留情報２をも蓄積し、送信部１４は、格納部１１に格納されている滞留情報１，滞留情報２が有する領域識別子“Ｅ５”→“Ｅ３”の組み合わせに対応する送信制御情報２が有する情報識別子“Ａ５”で識別される情報Ａ６“赤ワインのおつまみは、ローストビーフ（３００円／１００ｇ）がお勧めです”を、人Ｑ１が携帯している端末装置２に送信する。 When the person Q1 stays in the area E3 after staying in the area E5, the detecting unit 131 accumulates the staying information 1 having the area identifier “E5” in the storage unit 11, and then the area identifier “E3”. And the transmission unit 14 transmits the transmission control information 2 corresponding to the combination of the area identifier “E5” → “E3” of the retention information 1 and the retention information 2 stored in the storage unit 11. The information A6 identified by the information identifier “A5” of “A red wine snack is recommended to be roast beef (300 yen / 100 g)” is transmitted to the terminal device 2 carried by the person Q1.
　これにより、情報提供装置１は、２以上の領域に滞留した人に、当該２以上の領域への滞留順序に応じて異なる情報を提供できる。 Thereby, the information providing apparatus 1 can provide different information depending on the staying order in the two or more areas to the person staying in the two or more areas.
　具体的には、領域Ｅ３（精肉コーナー）に滞留した後に、領域Ｅ５（飲料コーナー）に滞留した人は、肉料理に合う飲み物に関心があることが予想されるので、例えば、肉料理に合う赤ワインの具体的な品種や銘柄等に関する情報を提供する一方、領域Ｅ５に滞留した後に、領域Ｅ３に滞留した人は、飲み物のおつまみになる肉類に関心があることが予想されるので、例えば、赤ワインのおつまみに好適なローストビーフ、白ワインに好適な生ハム等に関する情報を提供することで、販促効果の高まりが期待できる。 Specifically, a person who stays in the region E3 (beverage corner) after staying in the region E3 (meat corner) is expected to be interested in a drink suitable for meat dishes. While providing information on specific varieties, brands, etc. of red wine, those who stayed in area E3 after staying in area E5 are expected to be interested in meat that serves as a snack for drinks. Providing information on roast beef suitable for snacks of red wine, prosciutto ham suitable for white wine, and the like, it can be expected to increase the sales promotion effect.
　以上、本実施の形態によれば、人が店舗内の一定の領域に、閾値より多いまたは閾値以上の時間、留まることである滞留を検知する検知部１３１と、その検知に基づいて、情報を送信する送信部１４とを具備する情報提供装置１により、店舗内における人の滞留を検知し、検知に基づいて情報を提供することができる。 As described above, according to the present embodiment, a detection unit 131 that detects a person staying in a certain area in a store for a time longer than or equal to or greater than the threshold and information based on the detection. The information providing apparatus 1 including the transmitting unit 14 that transmits can detect the stay of a person in the store, and can provide information based on the detection.
　例えば、一の領域において人の滞留を検知したとき、その領域に置いてある商品に関する情報（例えば、広告、説明、お勧め等）を提供することで、販促効果が高まる。 For example, when a person's stay is detected in one area, providing information (for example, advertisements, explanations, recommendations, etc.) regarding products placed in the area increases the sales promotion effect.
　また、検知した滞留の態様（例えば、滞留した時間、滞留した回数、滞留した２以上の領域の組み合わせ、２以上の領域に滞留した順序など）に応じて異なる情報を送信することで、販促効果が一層高まる。 Further, by sending different information according to the detected staying mode (for example, staying time, number of times of staying, combination of two or more areas stayed, order of staying in two or more areas, etc.), the sales promotion effect Will further increase.
　また、上記情報提供装置１において、送信部１４は、人が領域内に留まる時間である滞留時間に応じて異なる情報を送信することにより、滞留時間に応じて異なる情報を送信できる。 Further, in the information providing apparatus 1, the transmission unit 14 can transmit different information according to the residence time by transmitting different information according to the residence time that is a time during which the person stays in the area.
　例えば、一の領域に長く滞留している人は、その領域に置いてある商品への関心が高いと考えられるので、その領域に置いてあるお勧め商品等に関する情報を提供することで、販促効果が高まる。 For example, a person who stays in one area for a long time is considered to be highly interested in the products placed in that area. Increases effectiveness.
　また、上記情報提供装置１において、検知部１３１は、一の領域に対する２回以上の不連続な滞留を検知し、送信部１４は、２回目以降の滞留の検知に基づいて、情報を送信することにより、一の領域への２回以上の不連続な滞留に基づいて、情報を送信することができる。 Further, in the information providing apparatus 1, the detection unit 131 detects a discontinuous stay of two or more times for one area, and the transmission unit 14 transmits information based on the detection of the second and subsequent stays. Thus, information can be transmitted based on two or more discontinuous stays in one area.
　例えば、ある領域に滞留した人が、その領域を出た後、再びその領域に滞留している場合、その人は、その領域に置いてある商品への関心が高いと考えられるので、当該領域に置いてある商品に関する情報を提供することで、販促効果が高まる。 For example, if a person staying in a certain area leaves the area and then stays in that area again, the person is considered highly interested in the goods placed in that area. Providing information about the products placed in will increase the sales promotion effect.
　また、上記情報提供装置１において、検知部１３１は、不連続な滞留の回数である滞留回数を検知し、送信部１４は、滞留回数に応じて異なる情報を送信することにより、滞留回数に応じて異なる情報を送信できる。 In the information providing apparatus 1, the detection unit 131 detects the number of stays, which is a discontinuous number of stays, and the transmission unit 14 transmits different information according to the number of stays, thereby responding to the number of stays. Can send different information.
　例えば、一の領域への滞留回数が多い人ほど、その領域に置いてある商品への関心が高いと考えられるので、当該領域に置いてある商品に関する情報を提供することで、販促効果が高まる。 For example, people who stay in one area more often are more interested in products placed in that area, so providing information about products placed in that area increases the sales promotion effect. .
　また、上記情報提供装置１において、店舗内の２以上の領域のうちの一の領域を識別する領域識別子を受信する受信部１２をさらに具備し、送信部１４は、受信部１２が受信した領域識別子に応じて異なる情報を送信することにより、滞留先の領域に応じて異なる情報を送信できる。 The information providing apparatus 1 further includes a receiving unit 12 that receives an area identifier that identifies one of two or more areas in the store, and the transmitting unit 14 receives the area received by the receiving unit 12. By transmitting different information according to the identifier, it is possible to transmit different information according to the stay destination area.
　また、上記情報提供装置において、送信部１４は、受信部１２が受信した領域識別子に応じて異なる情報を、領域識別子に応じて異なるタイミングで送信することにより、滞留の態様に応じて異なる情報を、滞留の態様に応じて異なるタイミングで送信することができる。 Further, in the information providing apparatus, the transmission unit 14 transmits different information according to the region identifier received by the reception unit 12 at different timings according to the region identifier, so that different information according to the staying mode is transmitted. Depending on the mode of stay, it can be transmitted at different timings.
　また、上記情報提供装置において、検知部１３１は、人が２以上の異なる領域に滞留したことを検知し、送信部１４は、２以上の異なる領域の組に応じて異なる情報を送信することにより、２以上の領域の組み合わせに応じて異なる情報を送信できる。 In the information providing apparatus, the detection unit 131 detects that a person has stayed in two or more different areas, and the transmission unit 14 transmits different information according to a set of two or more different areas. Different information can be transmitted according to the combination of two or more areas.
　また、上記情報提供装置１において、送信部１４は、２以上の異なる領域への滞留順序に応じて異なる情報を送信することにより、滞留順序に応じて異なる情報を送信することができる。 Further, in the information providing apparatus 1, the transmission unit 14 can transmit different information according to the staying order by transmitting different information according to the staying order in two or more different areas.
　また、上記情報提供装置１から情報の提供を受ける人によって携帯される端末装置２であって、アプリを起動するための指示である起動指示を受け付ける受付部２６と、起動指示に応じてアプリを起動する起動部２３１と、アプリの起動後に、当該端末装置２を識別する端末識別子を一定間隔で送信する端末送信部２４とを具備する端末装置２により、情報提供装置１は、端末装置２から一定間隔で送信される端末識別子を受信することで、滞留している人を識別できるようになる。 In addition, the terminal device 2 is carried by a person who receives information from the information providing device 1, and includes a reception unit 26 that receives an activation instruction that is an instruction for activating the application, and an application according to the activation instruction. The information providing apparatus 1 is connected to the terminal apparatus 2 by the terminal apparatus 2 including an activation section 231 that activates and a terminal transmission section 24 that transmits a terminal identifier that identifies the terminal apparatus 2 at regular intervals after the application is activated. Receiving terminal identifiers transmitted at regular intervals makes it possible to identify people who are staying.
　また、上記端末装置２において、アプリの起動後に、端末装置が存在する領域を識別する領域識別子を一定間隔で取得する取得部２３２をさらに具備し、端末送信部２４は、端末識別子と対に、領域識別子をも一定間隔で送信することにより、情報提供装置１は、端末装置２から一定間隔で送信される端末識別子と領域識別子との対を受信することで、滞留している人とその滞留先である領域とを識別できるようになる。 The terminal device 2 further includes an acquisition unit 232 that acquires, at regular intervals, an area identifier that identifies an area where the terminal device exists after the application is activated, and the terminal transmission unit 24 is paired with the terminal identifier. By transmitting the area identifiers at regular intervals, the information providing apparatus 1 receives pairs of terminal identifiers and area identifiers transmitted from the terminal apparatus 2 at regular intervals, so that people staying there and their staying It becomes possible to identify the area that is the destination.
　また、上記端末装置２において、送信部１４が送信した情報を受信する端末受信部２２と、端末受信部２２が受信した情報を出力する出力部２５とをさらに具備することにより、情報提供装置１は、滞留している人に、その人が携帯している端末装置２を介して情報を提供できる。 The terminal device 2 further includes a terminal receiving unit 22 that receives information transmitted by the transmitting unit 14 and an output unit 25 that outputs information received by the terminal receiving unit 22. Can provide information to a staying person via the terminal device 2 carried by the person.
　さらに、本実施の形態における処理は、ソフトウェアで実現してもよい。そして、このソフトウェアをソフトウェアダウンロード等により配布してもよい。また、このソフトウェアをＣＤ－ＲＯＭなどの記録媒体に記録して流布してもよい。なお、このことは、本明細書における他の実施の形態においても該当する。 Furthermore, the processing in the present embodiment may be realized by software. Then, this software may be distributed by software download or the like. Further, this software may be recorded on a recording medium such as a CD-ROM and distributed. This also applies to other embodiments in this specification.
　本実施の形態における情報提供装置１を実現するソフトウェアは、コンピュータを、上記の受信部１２、処理部１３、検知部１３１、送信部１４として機能させるためのプログラムである。つまり、このプログラムは、例えば、コンピュータを、人が店舗内の一定の領域に、閾値より多いまたは閾値以上の時間、留まることである滞留を検知する検知部１３１と、その検知に基づいて、情報を送信する送信部１４として機能させるためのプログラムである。 The software that realizes the information providing apparatus 1 according to the present embodiment is a program for causing a computer to function as the receiving unit 12, the processing unit 13, the detecting unit 131, and the transmitting unit 14. In other words, this program, for example, uses a detection unit 131 that detects that a person is staying in a certain area in a store for a time longer than or more than a threshold value, and based on the detection. It is a program for functioning as the transmission part 14 which transmits.
　端末装置２を実現するするソフトウェアは、コンピュータを、上記の端末受信部２２、端末処理部２３、起動部２３１、取得部２３２、端末送信部２４、出力部２５、受付部２６として機能させるためのプログラムである。つまり、このプログラムは、例えば、コンピュータを、アプリを起動するための指示である起動指示を受け付ける受付部２６と、起動指示に応じてアプリを起動する起動部２３１と、アプリの起動後に、当該端末装置２を識別する端末識別子を一定間隔で送信する端末送信部２４として機能させるためのプログラムである。 The software that implements the terminal device 2 causes the computer to function as the terminal reception unit 22, the terminal processing unit 23, the activation unit 231, the acquisition unit 232, the terminal transmission unit 24, the output unit 25, and the reception unit 26. It is a program. That is, the program includes, for example, a reception unit 26 that receives a startup instruction that is an instruction for starting an application on a computer, an activation unit 231 that activates an application in response to the activation instruction, and the terminal after the application is activated. This is a program for causing the terminal identifier for identifying the device 2 to function as the terminal transmitter 24 that transmits the terminal identifier at regular intervals.
　図１４は、上記プログラムを実行して、上記実施の形態による情報提供装置１を実現するコンピュータシステム９００の外観の一例を示す模式図である。上記実施の形態は、コンピュータハードウェア及びその上で実行されるコンピュータプログラムによって実現されうる。 FIG. 14 is a schematic diagram showing an example of the external appearance of a computer system 900 that executes the program and realizes the information providing apparatus 1 according to the embodiment. The above-described embodiment can be realized by computer hardware and a computer program executed on the computer hardware.
　図１４において、コンピュータシステム９００は、ＣＤ－ＲＯＭドライブ９０５を含むコンピュータ９０１と、キーボード９０２と、マウス９０３と、ディスプレイ９０４とを備える。 14, the computer system 900 includes a computer 901 including a CD-ROM drive 905, a keyboard 902, a mouse 903, and a display 904.
　図１５は、コンピュータシステム９００の内部構成を示す図である。図１５において、コンピュータ９０１は、ＣＤ－ＲＯＭドライブ９０５に加えて、ＭＰＵ（Ｍｉｃｒｏ　Ｐｒｏｃｅｓｓｉｎｇ　Ｕｎｉｔ）９１１と、ブートアッププログラム等のプログラムを記憶するためのＲＯＭ９１２と、ＭＰＵ９１１に接続され、アプリケーションプログラムの命令を一時的に記憶すると共に、一時記憶空間を提供するＲＡＭ９１３と、アプリケーションプログラム、システムプログラム、及びデータを記憶するハードディスク９１４と、ＭＰＵ９１１、ＲＯＭ９１２等を相互に接続するバス９１５と、インターネット等のネットワークへの接続を提供するネットワークカード９１６と、を備える。 FIG. 15 is a diagram showing an internal configuration of the computer system 900. In FIG. 15, in addition to the CD-ROM drive 905, a computer 901 is connected to an MPU (Micro Processing Unit) 911, a ROM 912 for storing a program such as a bootup program, and the MPU 911, and receives instructions of an application program. A RAM 913 that temporarily stores and provides a temporary storage space, a hard disk 914 that stores application programs, system programs, and data, a bus 915 that interconnects the MPU 911, the ROM 912, and the like, and a network such as the Internet A network card 916 for providing connection.
　コンピュータシステム９００に、上記実施の形態による情報提供装置１等の機能を実行させるプログラムは、ＣＤ－ＲＯＭ９２１に記憶されて、ＣＤ－ＲＯＭドライブ９０５に挿入され、ハードディスク９１４に転送されてもよい。これに代えて、そのプログラムは、インターネット等のネットワークを介してコンピュータ９０１に送信され、ハードディスク９１４に記憶されてもよい。プログラムは、実行の際にＲＡＭ９１３にロードされる。なお、プログラムは、ＣＤ－ＲＯＭ９２１、またはネットワークから直接、ロードされてもよい。また、ＣＤ－ＲＯＭ９２１に代えて他の記録媒体（例えば、ＤＶＤやメモリカード等）を介して、プログラムがコンピュータシステム９００に読み込まれてもよい。 A program for causing the computer system 900 to execute the functions of the information providing apparatus 1 according to the above embodiment may be stored in the CD-ROM 921, inserted into the CD-ROM drive 905, and transferred to the hard disk 914. Alternatively, the program may be transmitted to the computer 901 via a network such as the Internet and stored in the hard disk 914. The program is loaded into the RAM 913 when executed. The program may be loaded directly from the CD-ROM 921 or the network. Further, the program may be read into the computer system 900 via another recording medium (for example, a DVD or a memory card) instead of the CD-ROM 921.
　端末装置２は、通常、スマートフォンやタブレットやノートＰＣといった携帯型のコンピュータシステムで実現される。ただし、上記のような据え置き型のコンピュータシステム９００での実現も可能である。 The terminal device 2 is usually realized by a portable computer system such as a smartphone, a tablet, or a notebook PC. However, it is also possible to realize with the stationary computer system 900 as described above.
　携帯型のコンピュータシステムの場合、図１６に記載のハードウェアのうち、ハードディスク９１４、ＣＤ－ＲＯＭドライブ９０５およびＣＤ-ＲＯＭ９２１は、例えば、フラッシュメモリ、メモリカードスロットおよびメモリカードにそれぞれ置き換えられてよいし、また、キーボード９０２およびマウス９０３は、例えばタッチパネルへの置き換えが可能である。バス９１５には、例えば、ＧＰＳモジュール、Ｂｌｕｅｔｏｏｔｈ（登録商標）モジュールなどがさらに接続されていてもよい。 In the case of a portable computer system, among the hardware shown in FIG. 16, the hard disk 914, the CD-ROM drive 905, and the CD-ROM 921 may be replaced with, for example, a flash memory, a memory card slot, and a memory card, respectively. Further, the keyboard 902 and the mouse 903 can be replaced with, for example, a touch panel. For example, a GPS module, a Bluetooth (registered trademark) module, or the like may be further connected to the bus 915.
　プログラムは、コンピュータの詳細を示す９０１に、上記実施の形態による情報提供装置１等の機能を実行させるオペレーティングシステム（ＯＳ）、またはサードパーティプログラム等を必ずしも含んでいなくてもよい。プログラムは、制御された態様で適切な機能やモジュールを呼び出し、所望の結果が得られるようにする命令の部分のみを含んでいてもよい。コンピュータシステム９００がどのように動作するのかについては周知であり、詳細な説明は省略する。 The program does not necessarily include an operating system (OS) or a third-party program that causes the function of the information providing apparatus 1 according to the above-described embodiment to be performed 901 indicating the details of the computer. The program may include only a part of an instruction that calls an appropriate function or module in a controlled manner and obtains a desired result. How the computer system 900 operates is well known and will not be described in detail.
　なお、上記プログラムにおいて、情報を送信するステップや、情報を受信するステップなどでは、ハードウェアによって行われる処理、例えば、ネットワークカードで行われる処理（ハードウェアでしか行われない処理）は含まれない。 In the above program, the step of transmitting information and the step of receiving information do not include processing performed by hardware, for example, processing performed by a network card (processing performed only by hardware). .
　また、上記プログラムを実行するコンピュータは、単数であってもよく、複数であってもよい。すなわち、集中処理を行ってもよく、あるいは分散処理を行ってもよい。 Further, the computer that executes the program may be singular or plural. That is, centralized processing may be performed, or distributed processing may be performed.
　また、上記実施の形態において、一の装置に存在する２以上の通信手段（送信部１４、受信部１２など）は、物理的に一の媒体で実現されてもよいことは言うまでもない。 In the above-described embodiment, it is needless to say that two or more communication means (such as the transmission unit 14 and the reception unit 12) existing in one device may be physically realized by one medium.
　また、上記実施の形態において、各処理（各機能）は、単一の装置（システム）によって集中処理されることによって実現されてもよく、あるいは、複数の装置によって分散処理されることによって実現されてもよい。 In the above embodiment, each processing (each function) may be realized by centralized processing by a single device (system), or may be realized by distributed processing by a plurality of devices. May be.
　本発明は、以上の実施の形態に限定されることなく、種々の変更が可能であり、それらも本発明の範囲内に包含されるものであることは言うまでもない。 The present invention is not limited to the above embodiment, and various modifications are possible, and it goes without saying that these are also included in the scope of the present invention.
　以上のように、本発明にかかる情報提供装置等は、店舗内における人の滞留を検知し、当該検知に基づいて情報を提供することができるという効果を有し、情報提供装置等として有用である。 As described above, the information providing apparatus according to the present invention has an effect that it can detect the stay of a person in a store and can provide information based on the detection, and is useful as an information providing apparatus. is there.

Claims (10)

  1. 人が店舗内の一定の領域に、閾値より多いまたは閾値以上の時間、留まることである滞留を検知する検知部と、
    前記検知に基づいて、情報を送信する送信部とを具備する情報提供装置。     A detection unit that detects staying in a certain area in a store for more than or more than a threshold time,
    An information providing apparatus comprising: a transmission unit that transmits information based on the detection.
  2. 前記送信部は、
    前記人が前記領域内に留まる時間である滞留時間に応じて異なる情報を送信する請求項１記載の情報提供装置。     The transmitter is
    The information providing apparatus according to claim 1, wherein different information is transmitted according to a residence time that is a time during which the person stays in the area.
  3. 前記検知部は、
    一の領域に対する２回以上の不連続な滞留を検知し、
    前記送信部は、
    ２回目以降の滞留の検知に基づいて、情報を送信する請求項１記載の情報提供装置。     The detector is
    Detect two or more discontinuous stays in one area,
    The transmitter is
    The information providing apparatus according to claim 1, wherein the information is transmitted based on detection of a stay after the second time.
  4. 前記検知部は、
    前記不連続な滞留の回数である滞留回数を検知し、
    前記送信部は、
    前記滞留回数に応じて異なる情報を送信する請求項３記載の情報提供装置。     The detector is
    Detecting the number of stays, which is the number of times of discontinuous stay,
    The transmitter is
    The information providing apparatus according to claim 3, wherein different information is transmitted according to the number of stays.
  5. 前記店舗内の２以上の領域のうちの一の領域を識別する領域識別子を受信する受信部をさらに具備し、
    前記送信部は、
    前記受信部が受信した領域識別子に応じて異なる情報を送信する請求項１記載の情報提供装置。     A receiving unit for receiving an area identifier for identifying one of the two or more areas in the store;
    The transmitter is
    The information providing apparatus according to claim 1, wherein different information is transmitted according to an area identifier received by the receiving unit.
  6. 前記送信部は、
    前記受信部が受信した領域識別子に応じて異なる情報を、当該領域識別子に応じて異なるタイミングで送信する請求項５記載の情報提供装置。     The transmitter is
    The information providing apparatus according to claim 5, wherein different information according to the area identifier received by the receiving unit is transmitted at different timings according to the area identifier.
  7. 前記検知部は、
    前記人が２以上の異なる領域に滞留したことを検知し、
    前記送信部は、
    前記２以上の異なる領域の組に応じて異なる情報を送信する請求項１記載の情報提供装置。     The detector is
    Detecting that the person has stayed in two or more different areas,
    The transmitter is
    The information providing apparatus according to claim 1, wherein different information is transmitted according to the group of the two or more different areas.
  8. 前記送信部は、
    前記２以上の異なる領域への滞留順序に応じて異なる情報を送信する請求項７記載の情報提供装置。     The transmitter is
    The information providing apparatus according to claim 7, wherein different information is transmitted according to a staying order in the two or more different areas.
  9. 検知部および送信部によって行われる情報提供方法であって、
    前記検知部が、人が店舗内の一定の領域に、閾値より多いまたは閾値以上の時間、留まることである滞留を検知する検知ステップと、
    前記送信部が、前記検知に基づいて、情報を送信する送信ステップとを含む情報提供方法。     An information providing method performed by the detection unit and the transmission unit,
    A detection step in which the detection unit detects a stay in which a person stays in a certain area in the store for a time longer than or greater than a threshold value; and
    A transmission step in which the transmission unit transmits information based on the detection;
  10. コンピュータを、
    人が店舗内の一定の領域に、閾値より多いまたは閾値以上の時間、留まることである滞留を検知する検知部と、
    前記検知に基づいて、情報を送信する送信部として機能させるためのプログラムを記録した記録媒体。     Computer
    A detection unit that detects staying in a certain area in a store for more than or more than a threshold time,
    A recording medium on which a program for functioning as a transmission unit for transmitting information is recorded based on the detection.
PCT/JP2017/019101 2016-05-24 2017-05-23 Information provision device, information provision method, and recording medium WO2017204179A1 (en)

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