WO2016074325A1

WO2016074325A1 - Audience grouping association method, apparatus and system

Info

Publication number: WO2016074325A1
Application number: PCT/CN2014/095536
Authority: WO
Inventors: 马杰
Original assignee: 广州华多网络科技有限公司
Priority date: 2014-11-14
Filing date: 2014-12-30
Publication date: 2016-05-19
Also published as: CN104363475A; CN104363475B

Abstract

Disclosed are an audience grouping association method, apparatus and system. The method can comprise: acquiring an audience account entering a live broadcasting channel for live broadcast media content, establishing at least two audience sets associated with the live broadcast media content, and displaying the audience sets; according to a target audience set selected by a user, sending to a serving device an addition request for applying for the audience account to be added into the target audience set; and receiving identification information of the target audience set sent by the serving device, and displaying the identification information of the target audience set, wherein the identification information is identification information sent after the serving device adds the audience account into the target audience in response to the addition request. The embodiments of the present invention can improve the interactivity of an audience in the live broadcasting channel.

Description

Method, device and system for viewer group association

The present application claims priority to Chinese Patent Application No. 201410650650.0, entitled "A Method, Apparatus and System for Audience Group Association", filed on November 14, 2014, the entire contents of which are incorporated by reference. In this application.

Technical field

The present invention relates to the field of Internet technologies, and in particular, to a method, apparatus, and system for audience group association.

Background technique

With the development of Internet technology, there are more and more application scenarios for people watching video through the Internet. For example: watching live events on the Internet, watching entertainment through the Internet, or watching movies over the Internet. In addition, in the above video, there may be multiple media objects, for example, live broadcast video, then there will be different teams in the video. The media objects that may be supported or liked by different viewers are also different. However, in the current technology, the viewer can only watch the video or chat in the chat area corresponding to the video, and cannot establish any connection between the viewer and the media object in the video. It can be seen that the interaction of the viewer in the above technology is relatively poor.

Summary of the invention

Embodiments of the present invention provide a method, apparatus, and system for audience group association, which can improve the interaction of viewers in a live channel.

In a first aspect, an embodiment of the present invention provides a method for group association of a viewer, including:

Obtaining a viewer account entering a live channel for playing live media content, establishing at least two audience sets associated with the live media content, and performing the display;

Sending a join request for applying to add the viewer account to the target audience set according to a target audience set selected by the user;

Receiving the identification information of the target audience set sent by the service device, and displaying the identification information of the target audience set, wherein the identifier information is that the service device adds the audience account to the joining request The identification information sent after the target audience is aggregated.

In a second aspect, an embodiment of the present invention provides an apparatus for group association of a viewer, including: an acquiring unit, a first requesting unit, and a first display unit, where:

The control unit is configured to acquire a viewer account that enters a live channel for playing media content, establish at least two audience sets associated with the live media content, and display the content;

The first requesting unit is configured to send, according to a target audience set selected by the user, a joining request for applying to add the audience account to the target audience set to the service device;

The first display unit is configured to receive identification information of the target audience set sent by the service device, and display identification information of the target audience set, where the identifier information is that the service device responds to the Adding identification information sent after the viewer account is added to the target audience set.

In a third aspect, an embodiment of the present invention provides a system for audience group association, including: at least one audience client and a service device, where:

The service device is configured to acquire a viewer account that enters a live channel for playing media content, establish at least two audience sets associated with the live media content, and display the same;

The viewer client is configured to send, to the service device, a join request for applying to add the viewer account to the target audience set according to the target audience set selected by the user;

The service device is further configured to add the audience account to the target audience set in response to the joining request, and return the identification information of the target audience set to the audience client;

The viewer client is further configured to receive identification information of the target audience set sent by the service device, and display identification information of the target audience set.

In the foregoing technical solution, a viewer account that enters a live channel for playing media content is acquired, at least two audience sets associated with the live media content are established, and displayed; and the service device is selected according to the target audience set selected by the user. Sending a request for adding the viewer account to the target audience set; receiving identification information of the target audience set sent by the service device, and displaying identification information of the target audience set, wherein the The identification information is identification information that is sent by the service device after adding the audience account to the target audience set in response to the joining request. In this way, the viewer account can be added to the target audience set associated with the live media content, so that the viewer account can be associated with the live media content to improve the interactiveness of the viewer in the direct channel.

DRAWINGS

In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the embodiments or the description of the prior art will be briefly described below. Obviously, the drawings in the following description are only It is a certain embodiment of the present invention, and other drawings can be obtained from those skilled in the art without any creative work.

1 is a schematic diagram of a live broadcast network structure associated with a viewer account disclosed in an embodiment of the present invention;

FIG. 2 is a schematic flowchart diagram of a method for audience group association according to an embodiment of the present invention; FIG.

FIG. 3 is a schematic flowchart diagram of another method for audience group association according to an embodiment of the present invention; FIG.

4 and FIG. 5 are schematic diagrams of an interface of an optional live channel according to an embodiment of the present invention;

6 is a schematic structural diagram of an apparatus for audience group association according to an embodiment of the present invention;

FIG. 7 is a schematic structural diagram of another apparatus for association of a viewer group according to an embodiment of the present invention; FIG.

FIG. 8 is a schematic structural diagram of another apparatus for audience group association according to an embodiment of the present invention; FIG.

FIG. 9 is a schematic structural diagram of another apparatus for association of a viewer group according to an embodiment of the present invention; FIG.

FIG. 10 is a schematic structural diagram of another apparatus for association of a viewer group according to an embodiment of the present invention; FIG.

FIG. 11 is a schematic structural diagram of a system for audience group association according to an embodiment of the present invention.

detailed description

The technical solutions in the embodiments of the present invention are clearly and completely described in the following with reference to the accompanying drawings in the embodiments of the present invention. It is obvious that the described embodiments are only a part of the embodiments of the present invention, but not all embodiments. All other embodiments obtained by those skilled in the art based on the embodiments of the present invention without creative efforts are within the scope of the present invention.

In order to better understand a method, device, and system for audience group association disclosed in the embodiments of the present invention, a live network architecture to which the embodiments of the present invention are applied is described below. Please refer to FIG. 1. FIG. 1 is a schematic structural diagram of a live broadcast network associated with a viewer group according to an embodiment of the present invention. As shown in FIG. 1 , the live network architecture may include a service device and a plurality of clients. The service device is also referred to as a background server, a component server, or the like, and the service device may communicate with multiple clients through the Internet. In the live network architecture shown in FIG. 1, some of the plurality of clients may serve as anchor clients, and the remaining clients may serve as channels for the viewer client to access any of the anchor clients. In the embodiment of the present invention, the channel is simply a virtual space in which the anchor client is located. (or virtual room), the viewer client located in the virtual space can not only watch the live content of the anchor client, but also interact with other clients (the anchor client or other viewer client) for voice or text. The anchor client not only has access control and kick-out control access to the remaining viewer clients in its channel, but also broadcasts the initiative right. In the embodiment of the present invention, each client can log in to an account, wherein the account that the viewer client logs in can be defined as a viewer account, and the account that the anchor client logs in can be defined as a host account. In the embodiment of the present invention, the anchor client and the audience client may all be rich clients including a group chat, a live video, a channel K song, an online game, an online video and the like. In the on-demand network architecture shown in FIG. 1, the anchor client and the viewer client can run on but not limited to mobile phones, mobile computers, tablets, personal digital assistants (PDAs), media players, and smart phones. TV, smart watches, smart glasses, smart bracelets and other user devices.

Referring to FIG. 2, FIG. 2 is a schematic flowchart of a method for audience group association according to an embodiment of the present invention. As shown in FIG. 2, the method includes the following steps:

S201. Acquire a viewer account that enters a live channel for playing media content, establish at least two audience sets associated with the live media content, and display the content.

Optionally, the media content may be any media content that the live channel can broadcast, such as a live broadcast video, an entertainment live video, or an educational live video.

In addition, the at least two audience sets established above may be different content collections that are different from the content of the live media content, for example, one audience set may be associated with one media object in the live media content, and another audience set may be Another media object relationship for live media content. For example, if the media content is a match between team A and team B, then one audience set can be associated with team A, and another audience group can be associated with team B. Additionally, the set of viewers associated with the media object can be a collection of viewer accounts that support or mediate the media object or fans of the media object. Alternatively, the at least two audience sets established above may also be different result associations between different audience sets and the live media content association, for example, one audience set may be associated with the result that the live media content can successfully implement something, and the other The audience collection can be associated with the results of the above-described live media content not being able to achieve this. Alternatively, the at least two audience sets established above may also be different audience sets and different attitude associations with the live media content, for example, one audience set is associated with a state supporting the media content, and another audience set is opposed to (or Make complaints) The status of the above media content is associated. In addition, the audience collection in this embodiment can also be understood as a viewer queue.

In addition, the above obtaining the viewer account entering the live channel for playing the media content may be understood as the viewer account entering the live channel. For example, the viewer client has the first viewer account registered, and when the viewer client receives the instruction input by the user to enter the live channel, the viewer client may send the viewer account to the service channel to enter the live channel. After the request is received by the service device, the viewer account can be added to the above direct channel. In this way, the viewer account enters the live channel, that is, the viewer client can output the direct media content in the live channel and other information output in the live channel.

In addition, the above display may be content that displays a collection of viewers, or introduction information of each audience collection, or identification information of each audience collection, and the like. In addition, the above two actions of acquiring and establishing may be without limiting the execution order.

S202. Send, according to the target audience set selected by the user, a join request for applying to join the audience account to the target audience set.

After entering the live channel, the first viewer account can apply to join the first audience set. For example, the interface outputted by the live channel may include a virtual button for adding the first audience set, so that when the user inputs an instruction to click the virtual button, the joining request may be sent to the server.

In addition, when the above-mentioned join request is sent, the live channel may be the live broadcast of the media content; or when the join request is sent, the live channel has not started to broadcast the media content.

S203. Receive identification information of the target audience set sent by the service device, and display identifier information of the target audience set, where the identifier information is that the service device responds to the join request to the viewer account. The identification information sent after joining the target audience set.

After receiving the foregoing joining request, the service device may add the audience account to the target audience set and deliver the identification information of the target audience set. When the viewer account is added to the target audience set, the content associated with the target audience set can be associated. In addition, the identification information of the target audience set may be displayed by displaying a specific image to identify that the viewer account is added to the target audience set. Or it may be by displaying a specific text to identify the above-mentioned viewer account to join the target audience collection. Or it can be by displaying a specific color to The above-mentioned audience account is added to the target audience collection and the like, and is not limited herein.

Optionally, the foregoing method may be implemented on a viewer client that is logged in to the viewer account, or the foregoing method may be applied between the viewer client and the service device.

In this embodiment, a viewer account that enters a live channel for playing media content is acquired, at least two audience sets associated with the live media content are created, and displayed; and the service device is selected according to the target audience set selected by the user. Sending a request for adding the viewer account to the target audience set; receiving identification information of the target audience set sent by the service device, and displaying identification information of the target audience set, wherein the The identification information is identification information that is sent by the service device after adding the audience account to the target audience set in response to the joining request. In this way, the viewer account can be added to the target audience set associated with the live media content, so that the viewer account can be associated with the live media content to improve the interactiveness of the viewer in the direct channel.

Referring to FIG. 3, FIG. 3 is a schematic flowchart of another method for grouping viewers according to an embodiment of the present invention. As shown in FIG. 3, the method includes the following steps:

S301. Acquire a viewer account that enters a live channel for playing media content, establish at least two audience sets associated with the live media content, and display the content.

S302. Send a join request for applying to add the viewer account to the target audience set according to the target audience set selected by the user.

S303. Receive identification information of the target audience set sent by the service device, and display identifier information of the target audience set, where the identifier information is that the service device responds to the join request to the viewer account. The identification information sent after joining the target audience set.

Optionally, the identifier information of the target audience set may be any identifier information that can identify that the audience account belongs to the target audience set. For example, the identification information may be text information, or the identification information may be image information or the like. For example, if the media content is a match between team A and team B, and the target audience is a set of audiences supporting team A, then the information of the target audience set may be the name of team A, or the identifier of the target audience set. The information may be image information of the team A of the team A, and the like.

In addition, the identifier information of the target audience set may be configured by the service device, or sent by the administrator of the live channel to the service device, or sent by the anchor client of the direct channel. Give the service equipment, etc.

S304. Receive a message broadcast by the service device in the live channel, where the message carries identifier information of a viewer set to which the viewer client that sends the message belongs and tag information of the viewer client.

Optionally, the viewer account that sends the message may be any viewer account in any audience set. In addition, the message sent by the viewer account can be understood as the above message sent by the viewer client who logs in to the viewer account. Specifically, the viewer client sends the message to the service device, and the service device forwards the broadcast in the live channel after receiving the message. In this way, all the viewer accounts in the direct channel can receive the message.

In addition, the above message may be message content in any format, such as: text, images, props or voice, and the like.

In addition, the label information of the viewer account may include, but is not limited to, a name and an avatar of the viewer account.

S305. Display the message, the identification information, and the label information.

After receiving the above message in step S304, the message can be displayed in step S305. Since the message carries the identification information of the audience set to which the viewer account that sent the message belongs and the tag information of the viewer account, by displaying the identification information and the tag information, it can be known by which viewer account the message is sent, and the viewer account. Which audience collection belongs to.

Optionally, step S305 may include:

When the message is a message sent by the audience account in the target audience set, displaying the message and the tag information in a first color corresponding to the target audience set;

When the message is a message sent by a viewer account in another audience set, the message and the tag information are displayed in a second color corresponding to the audience set, wherein the another audience set is the at least two Another collection of viewers in the audience collection other than the target audience collection.

The displaying the message and the label information in the first color corresponding to the target audience set may be understood as: the color of the message and the label information is the first color, or the background color of the message and the label information is The first color. That is, the identification information of the target audience set may include the presentation color of the message.

The embodiment can realize that the messages sent by the audience accounts of different audience sets are distinguished by different colors, so that it can be clearly known which messages are sent by the audience account of the audience collection. Sent. For example, when the audience account in the first audience collection always sends a message, the background color of the message in the message presentation interface is red, then, at this time, the audience account of the first audience collection is very active, and the second audience is The audience account of the collection is not active. At this time, the presentation content of the message presentation interface may cause the viewer account of the second audience to send a message. Therefore, the above identification information can be more interesting.

Optionally, step S305 may include:

Displaying the message, the identification information, and the tag information in a first location area when the message is a message sent by a viewer account in the target audience set;

Displaying the message, the identification information, and the tag information in a second location area when the message is a message sent by a viewer account in another audience set, wherein the another audience set is the at least Another collection of viewers in the two audience sets in addition to the target audience set.

The first location area and the second location area may be preset by a service device.

In this embodiment, it is possible to display messages sent by different audience sets at different locations. This makes it possible to more clearly distinguish between messages sent by different audience collections.

In addition, step S305 may also be a message sent for different audience sets, which may be displayed in different fonts, for example, a message sent by a viewer account of a target audience set is displayed in a carcass, and a viewer account of another viewer set is sent. The message is displayed in Times New Roman.

It should be noted that the execution order of step S304 and step S305 is not limited. For example, step S304 and step S305 may be performed before step S302, or may be performed after step S303.

Optionally, the foregoing method may further include the following steps:

When a viewer account is added to any of the at least two audience sets, the notification message sent by the service device to the audience set is received, and the notification message is displayed.

Specifically, when a viewer account is applied to join any of the above audience sets, when the joining is successful, the service device can broadcast a notification message of the viewer account to join the audience set in the live channel.

Optionally, the foregoing method may further include the following steps:

Receiving queue information of each audience set sent by the service device, and displaying the queue information, the queue information of the audience set includes tag information of a viewer account added to the audience set.

The queue information of each audience collection may be displayed on the interface of the live channel described above, and In addition, the queue information may be updated in real time. For example, when the audience account joins the target audience set, the queue information of the target audience set is updated, and when the audience account exits the target audience set, the queue of the target audience set may also be updated. information. In addition, the first queue information may further include the number of viewer accounts included in the current target audience set. In addition, basic information of the viewer account may be obtained from the service device by clicking an image of the viewer account in the target audience collection, or information interaction with the viewer account may be performed. In addition, each queue information can be configured and updated by the service device and returned to the viewer client.

Optionally, the displaying the queue information may include:

The queue information of the at least two audience sets is separately displayed on both sides of the display area for displaying the live media content in the live channel.

For example, the interface shown in FIG. 4 may be displayed, and the middle area of the interface is used for live media content, and the two sides of the media content may be used to display the first queue information of the target audience set and the second queue information of another audience set. And the queue information can display the label information of some or all of the viewer accounts, and can also display the total number of viewer accounts of the queue. In addition, an area may be displayed in the interface for displaying a message presentation interface, and messages sent by the audience account in the live channel may be displayed in the message presentation interface.

Optionally, the displaying the queue information may include:

The queue information of the at least two audience sets is displayed in a preset manner of the live channel in a floor overlay manner.

Optionally, the floor overlay may be superimposed in the form of a collection of viewers, for example, the first layer displays queue information of the first audience collection, and the second layer displays queue information of the second audience collection. Or the above floor overlay may be superimposed in the form of a viewer account, for example, the first layer is a viewer account of the first audience set, the second layer is a viewer account of the second audience set, and the third layer is the first layer. A viewer account for a collection of viewers, a fourth audience for a viewer account for the second audience, and so on.

Optionally, the following multiple implementation manners are described in a complete display interface. As shown in FIG. 5, the display interface shown in FIG. 5 includes a display area 501 for playing media content, and The two sides of the display area 501 include an area for displaying queue information of two audience sets, wherein the area displayed by each viewer information can be displayed by different colors, for example: The queue information display area of a viewer set is 502, and the area is in the background of blue, and the queue information displayed in the area includes identification information of some or all viewer accounts (for example, avatar or account name), and queue of another audience set. The information display area is 503, and the area is in the background of red, and the queue information displayed in the area includes identification information of some or all viewer accounts (for example, an avatar or an account name). In addition, there may be one captain in each viewer collection queue, the avatar of the captain of the target audience set is displayed at a specific position of the display area 502, and the avatar of the captain of another audience set is displayed at a specific position of the display area 503. And a message presentation interface 504 is displayed at the bottom of the display interface. The message presentation interface 504 can display a message sent by the audience account in each audience collection, and the viewer account in the different audience information displays different colors and different viewers. The avatar of the viewer account that sends the message in the message is also displayed by different colors. For example, the message sent by the viewer account in a viewer set is displayed in blue, and the avatar of the viewer account that sends the message is also displayed in blue. The message sent by the viewer account in another audience collection is displayed in red, and the avatar of the viewer account that sent the message is also displayed in red. In addition, the display interface may further include a display area 505 for displaying a notification message of the viewer account to join the audience set, and the display area 505 may display a notification message of the viewer account newly added by any viewer set.

Optionally, the method may further include the following steps:

Sending, to the service device, an exit request for applying to withdraw the audience account from the target audience set;

Receiving a notification message that the service device deletes the viewer account from the target audience set in response to the exit request.

This can achieve the above-mentioned audience account exiting the target audience collection. In addition, after exiting, the above-mentioned viewer account may be kept in a neutral state, or the viewer account may be added to other viewers. For example, the method may further include the following steps:

Obtaining a temporary identifier of the audience account, where the temporary identifier is used to identify that the audience account is currently in a neutral state; or

Sending a request for adding the viewer account to another audience set to the service device; receiving identification information of the another audience set sent by the service device, and displaying the identifier of the another audience set Information, wherein the identification information is identification information sent by the service device after adding the viewer account to the another audience set in response to the joining request, the another viewer The set is another set of viewers other than the target audience set of the at least two audience sets.

The temporary identifier may be configured and sent by the service device. In addition, through the above steps, the viewer account can exit the target audience set and join another audience set, thereby realizing that the audience account is rebellious from the target audience set to another audience set.

In addition, in this embodiment, when a viewer account exits a certain audience set, the service device may broadcast a notification message that the viewer account exits a certain audience set in the live channel, or may only send the notification message to a specific account. For example, only the founding account of the audience collection can send the notification message, or only send the notification message to the broadcast account or the administrator account.

In addition, after the viewer account exits the target audience set, the identification information of the target audience set obtained by the client of the viewer account may be deleted.

Optionally, the method may further include the following steps:

When the viewer account is added to the other audience set, the viewer account is prohibited from joining any other audience set in the live channel within a preset time.

Wherein, adding the audience account to another audience set means that the audience account is deleted from the target audience set, and then another audience set is added. Thus, through the above steps, it is possible to prohibit the viewer account from frequently exiting and joining in each audience set. In addition, the preset time may be preset by the administrator of the service device or the live channel or the anchor client, for example, 10 minutes or the like.

In this embodiment, a plurality of optional implementation manners are added on the basis of the embodiment shown in FIG. 2, and the interaction of the viewer in the direct channel can be improved. In addition, the embodiments in this embodiment can be applied to the embodiment shown in FIG. 2.

Referring to FIG. 6, FIG. 6 is a schematic structural diagram of an apparatus for association of a viewer group according to an embodiment of the present invention. As shown in FIG. 6, the method includes: an obtaining unit 61, a first requesting unit 62, and a first display unit 63, wherein :

The obtaining unit 61 is configured to acquire a viewer account that enters a live channel for playing media content, establish at least two audience sets associated with the live media content, and display the same.

In addition, the at least two audience sets established above may be different audience sets and the above-mentioned live media. The content associated with the body content is different, for example, one viewer set may be associated with one media object in the live media content, and another viewer set may be another media object relationship with the live media content. For example, if the media content is a match between team A and team B, then one audience set can be associated with team A, and another audience group can be associated with team B. Additionally, the set of viewers associated with the media object can be a collection of viewer accounts that support or mediate the media object or fans of the media object. Alternatively, the at least two audience sets established above may also be different result associations between different audience sets and the live media content association, for example, one audience set may be associated with the result that the live media content can successfully implement something, and the other The audience collection can be associated with the results of the above-described live media content not being able to achieve this. Alternatively, the at least two audience sets established above may also be different audience sets and different attitude associations with the live media content, for example, one audience set is associated with a state supporting the media content, and another audience set is opposed to (or Tuca) the state association of the above media content. In addition, the audience collection in this embodiment can also be understood as a viewer queue.

The first requesting unit 52 is configured to send, according to the target audience set selected by the user, a joining request for applying to join the audience account to the target audience set.

a first display unit 53 configured to receive a target of the target audience set sent by the service device Identifying information and displaying identification information of the target audience set, wherein the identification information is identification information sent by the service device after adding the audience account to the target audience set in response to the joining request.

After receiving the foregoing joining request, the service device may add the audience account to the target audience set and deliver the identification information of the target audience set. When the viewer account is added to the target audience set, the content associated with the target audience set can be associated. In addition, the identification information of the target audience set may be displayed by displaying a specific image to identify that the viewer account is added to the target audience set. Or it may be by displaying a specific text to identify the above-mentioned viewer account to join the target audience collection. Or, by displaying a specific color, the above-mentioned viewer account is added to the target audience set and the like, which is not limited herein.

Optionally, the foregoing device may be implemented in a viewer client that is logged in to the viewer account, or the device may be applied between the viewer client and the service device.

Referring to FIG. 7, FIG. 7 is a schematic structural diagram of another apparatus for association of a viewer group according to an embodiment of the present invention. As shown in FIG. 7, the method includes: an obtaining unit 71, a first requesting unit 72, and a first display unit 73. The receiving unit 74 and the second display unit 75, wherein:

The obtaining unit 71 is configured to acquire a viewer account that enters a live channel for playing media content, establish at least two audience sets associated with the live media content, and display the content.

The first requesting unit 72 is configured to send, according to the target audience set selected by the user, a joining request for applying to join the audience account to the target audience set.

a first display unit 73, configured to receive a target of the target audience set sent by the service device Identifying information and displaying identification information of the target audience set, wherein the identification information is identification information sent by the service device after adding the audience account to the target audience set in response to the joining request.

In addition, the identification information of the target audience set may be configured by the service device, or sent by the administrator of the live channel to the service device, or sent by the anchor client of the direct channel to the service device.

The receiving unit 74 is configured to receive a message broadcast by the service device in the live channel, where the message carries the identifier information of the audience set to which the viewer client that sends the message belongs and the tag information of the viewer client.

The second display unit 75 is configured to display the message, the identification information, and the label information.

Optionally, the second display unit 75 may be configured to display the message and the label in a first color corresponding to the target audience set when the message is a message sent by the audience account in the target audience set. Information; and for displaying the message and the tag information in a second color corresponding to the viewer set when the message is a message sent by a viewer account in another viewer set, wherein Another viewer set is another set of viewers other than the target audience set of the at least two audience sets.

This embodiment can realize that the messages sent by the audience accounts of different audience sets are distinguished by different colors, so that it can be clearly known which messages are sent by the audience account of which audience collection.

Optionally, the second display unit 75 is further configured to display the message, the identifier information, and the label in the first location area when the message is a message sent by the audience account in the target audience set. information;

In addition, the second display unit 75 may also be a message sent for different audience sets, and may be displayed in different fonts, for example, a message sent by a viewer account of a target audience set is displayed in a carcass, and a viewer of another audience is displayed. The message sent by the account is displayed in Times New Roman.

Optionally, as shown in FIG. 8, the apparatus may further include:

The first notification unit 76 is configured to: when a viewer account is added to any of the at least two audience sets, receive a notification message that the viewer account sent by the service device joins the audience set, and display the notification message.

Optionally, as shown in FIG. 9, the apparatus may further include:

The third display unit 77 is configured to receive queue information of each audience set sent by the service device, where And displaying the queue information, the queue information of the audience set includes tag information of a viewer account added to the audience set.

The queue information of each audience set may be displayed on the interface of the live channel all the time. In addition, the queue information may be updated in real time, for example, when the audience account joins the target audience set, the queue information of the target audience set is updated. When there is a viewer account to exit the target audience collection, the queue information of the target audience collection may also be updated. In addition, the first queue information may further include the number of viewer accounts included in the current target audience set. In addition, basic information of the viewer account may be obtained from the service device by clicking an image of the viewer account in the target audience collection, or information interaction with the viewer account may be performed. In addition, each queue information can be configured and updated by the service device and returned to the viewer client.

In addition, the third display unit 77 may further be queue information that separately displays the at least two audience sets on both sides of the display area for displaying the live media content in the live channel.

Alternatively, the third display unit 77 may further display queue information of the at least two audience sets in a preset manner in the live channel.

Optionally, as shown in FIG. 10, the apparatus may further include:

The exit unit 78 is configured to send, to the service device, an exit request for applying to withdraw the audience account from the target audience set;

The second notification unit 79 is configured to receive a notification message that the service device deletes the audience account from the target audience set in response to the exit request.

This can achieve the above-mentioned audience account exiting the target audience collection. In addition, after the exit, the viewer account may be kept in a neutral state, or the viewer account may be added to other viewers. For example, the device may further include:

An identifier obtaining unit 710, configured to acquire a temporary identifier of the audience account, where the temporary identifier is used Identifying that the viewer account is currently in a neutral state; or

a second requesting unit 711, configured to send, to the service device, a join request for applying to join the audience account to another audience set; and receive identifier information of the another audience set sent by the service device, and Displaying the identification information of the another audience set, wherein the identification information is identification information sent by the service device after adding the audience account to the another audience set in response to the joining request, the another viewer The set is another set of viewers other than the target audience set of the at least two audience sets.

Optionally, the device may further include:

The prohibiting unit 712 is configured to, when the viewer account is added to the another audience set, prohibit the viewer account from joining any other audience set in the live channel within a preset time.

The addition of the above-mentioned viewer account to another viewer set means that the viewer account is withdrawn from the target audience set and then joined to another audience set. Thus, through the above unit, it is possible to prohibit the viewer account from frequently exiting and joining in each audience set. In addition, the preset time may be preset by the administrator of the service device or the live channel or the anchor client, for example, 10 minutes or the like.

In this embodiment, a plurality of optional implementation manners are added on the basis of the embodiment shown in FIG. 6, and the interaction of the viewer in the direct channel can be improved. In addition, the embodiments in this embodiment can be applied to the embodiment shown in FIG. 6.

Referring to FIG. 11, FIG. 11 is a schematic structural diagram of a system for audience group association according to an embodiment of the present invention. As shown in FIG. 11, the method includes: at least one viewer client 111 and a service device 112, where:

The service device 112 is configured to acquire a viewer account that enters a live channel for playing media content, establish at least two audience sets associated with the live media content, and display the same.

In addition, the at least two audience sets established above may be different content collections that are different from the content of the live media content, for example, one audience set may be associated with one media object in the live media content, and another audience set may be Another media object relationship for live media content. For example, if the media content is a match between team A and team B, then one audience set can be associated with team A, and another audience group can be associated with team B. Additionally, the set of viewers associated with the media object can be a collection of viewer accounts that support or mediate the media object or fans of the media object. Alternatively, the at least two audience sets established above may also be different result associations between different audience sets and the live media content association, for example, one audience set may be associated with the result that the live media content can successfully implement something, and the other The audience collection can be associated with the results of the above-described live media content not being able to achieve this. Alternatively, the at least two audience sets established above may also be different audience sets and different attitude associations with the live media content, for example, one audience set is associated with a state supporting the media content, and another audience set is opposed to (or Tuca) the state association of the above media content. In addition, the audience collection in this embodiment can also be understood as a viewer queue.

In addition, the above obtaining the viewer account entering the live channel for playing the media content may be understood as the viewer account entering the live channel. For example, the viewer client 111 logs in to the first viewer account, and when the viewer client 111 receives an instruction input by the user to enter the live channel, the viewer client 111 can send the viewer account to the service device 112. After the request of the live channel is received, the service device 112 can add the viewer account to the direct channel after receiving the request. In this way, the viewer account enters the live channel, that is, the viewer client 111 can output the direct media content in the live channel and other information output in the live channel.

In addition, the above display may be content that displays a collection of viewers, or introduction information of each audience collection, or identification information of each audience collection, and the like.

The viewer client 111 is configured to send, to the service device 112, a join request for applying to add the viewer account to the target audience set according to the target audience set selected by the user.

The service device 112 is further configured to add the audience account to the target view in response to the joining request The crowd gathers and returns identification information of the target audience set to the viewer client 111.

The viewer client 111 is further configured to receive the identification information of the target audience set sent by the service device 112, and display the identification information of the target audience set.

After receiving the above-mentioned joining request, the service device 112 may add the viewer account to the target audience set and deliver the identification information of the target audience set. When the viewer account is added to the target audience set, the content associated with the target audience set can be associated. In addition, the identification information of the target audience set may be displayed by displaying a specific image to identify that the viewer account is added to the target audience set. Or it may be by displaying a specific text to identify the above-mentioned viewer account to join the target audience collection. Or, by displaying a specific color, the above-mentioned viewer account is added to the target audience set and the like, which is not limited herein.

Optionally, the viewer client 111 is further configured to receive a message broadcast by the service device 112 in the live channel, where the message carries identifier information of a viewer set to which the viewer client that sends the message belongs, and the audience client Label Information.

The viewer client 111 is further configured to display the message, the identification information, and the tag information.

Optionally, the viewer account that sends the message may be any viewer account in any audience set. In addition, the message sent by the viewer account can be understood as the above message sent by the viewer client 111 who logs in to the viewer account. Specifically, the viewer client 111 sends the message to the service device 112, and the service device 112 forwards the broadcast in the live channel after receiving the message. In this way, all the viewer accounts in the direct channel can receive the message.

Optionally, the viewer client 111 is further configured to display the message and the label information in a first color corresponding to the target audience set when the message is a message sent by the audience account in the target audience set. ;

The viewer client 111 is further configured to: when the message is a message sent by a viewer account in another audience set, display the message and the tag information in a second color corresponding to the audience set, The other audience set is another audience set of the at least two audience sets except the target audience set.

This embodiment can realize that the messages sent by the audience accounts of different audience sets are distinguished by different colors, so that it can be clearly known which messages are sent by the audience account of which audience collection. For example, when the audience account in the first audience collection always sends a message, the background color of the message in the message presentation interface is red, then, at this time, the audience account of the first audience collection is very active, and the second audience is The audience account of the collection is not active. At this time, the presentation content of the message presentation interface may cause the viewer account of the second audience to send a message. Therefore, the above identification information can be more interesting.

Optionally, the viewer client 111 may further display the message, the identifier information, and the label information in the first location area when the message is a message sent by the audience account in the target audience set;

The viewer client 111 may also display the message, the identification information, and the tag information in a second location area when the message is a message sent by a viewer account in another viewer set, wherein the other The audience collection is another audience collection of the at least two audience collections other than the target audience collection.

The first location area and the second location area may be previously set by the service device 112.

In addition, the viewer client 111 may also be a message sent for different audience collections, and may be displayed in different fonts, for example, a message sent by a viewer account of a target audience collection is displayed in a carcass, and a viewer account of another viewer group is displayed. The sent message is displayed in Times New Roman.

Optionally, the viewer client 111 is further configured to join the at least two audience sets when a viewer account is added. When any of the viewers is assembled, the notification message sent by the service device 112 to the viewer set is received, and the notification message is displayed.

Specifically, when a viewer account is applied to join any of the above audience sets, when the joining is successful, the service device 112 may broadcast a notification message of the viewer account to join the audience set in the live channel.

Optionally, the audience client 111 is further configured to receive queue information of each audience set sent by the service device 112, and display the queue information, where the queue information of the audience set includes a label of a viewer account that joins the audience collection. information.

The queue information of each viewer set may be always displayed on the interface of the live channel, and the queue information may be updated in real time.

Optionally, the viewer client 111 is further configured to separately display queue information of the at least two audience sets on both sides of the display area for displaying the live media content in the live channel; or

The viewer client 111 is further configured to display queue information of the at least two audience sets in a preset manner in the live channel.

Optionally, the audience client 111 is further configured to send, to the service device 112, an exit request for applying to withdraw the audience account from the target audience set;

The server device is further configured to delete the audience account from the target audience set in response to the exit request, and send a notification to the audience client 111 to delete the audience account from the target audience set. Message.

This can achieve the above-mentioned audience account exiting the target audience collection.

Optionally, the spectator client 111 is further configured to obtain a temporary identifier of the spectator account, where the temporary identifier is used to identify that the spectator account is currently in a neutral state.

The temporary identifier may be configured and sent by the service device 112.

Optionally, the audience client 111 is further configured to send to the service device 112 The viewer account is added to the join request of another viewer set; the identifier information of the another viewer set sent by the service device 112 is received, and the identifier information of the another viewer set is displayed, wherein the identifier information is the The identification information sent by the service device 112 after adding the viewer account to the another audience set in response to the joining request, the another audience set being other than the target audience set in the at least two audience sets Another audience collection.

In addition, in this embodiment, when a viewer account exits a certain audience set, the service device 112 may broadcast a notification message that the viewer account exits a certain audience set in the live channel, or may only send the notification message to a specific account. For example, the notification message may only be sent by the founding account of the audience collection, or may only be sent to the broadcast account or the administrator account.

Optionally, the viewer client 111 is further configured to, when the viewer account is added to the another audience set, prohibit the viewer account from joining any other audience set in the live channel within a preset time.

Wherein, adding the audience account to another audience set means that the audience account is deleted from the target audience set, and then another audience set is added. Thus, through the above steps, it is possible to prohibit the viewer account from frequently exiting and joining in each audience set. In addition, the preset time may be preset by the administrator of the service device 112 or the live channel or the anchor client, for example, 10 minutes or the like.

Optionally, the above system may further include:

The anchor client 113 is configured to send the foregoing media content to the service device 112.

The server device 112 broadcasts the media content transmitted by the anchor client 113 within the live channel. In this way, all the viewer clients can receive the above media content and play the media content.

One of ordinary skill in the art can understand that all or part of the process of implementing the above embodiment method can be completed by a computer program to instruct related hardware, and the program can be stored in a calculation. The machine can be read into a storage medium, and when executed, the program can include the flow of an embodiment of the methods as described above. The storage medium may be a magnetic disk, an optical disk, a read-only memory (ROM), or a random access memory (RAM).

The above is only the preferred embodiment of the present invention, and the scope of the present invention is not limited thereto, and thus equivalent changes made in the claims of the present invention are still within the scope of the present invention.

Claims

A method for group association of viewers, characterized in that it comprises:

Obtaining a viewer account entering a live channel for playing live media content, establishing at least two audience sets associated with the live media content, and performing the display;

Sending a join request for applying to add the viewer account to the target audience set according to a target audience set selected by the user;

Receiving the identification information of the target audience set sent by the service device, and displaying the identification information of the target audience set, wherein the identifier information is that the service device adds the audience account to the joining request The identification information sent after the target audience is aggregated.
The method of claim 1 wherein the method further comprises:

Receiving, by the service device, a message broadcasted in the live channel, where the message carries identifier information of a viewer set to which the viewer client that sends the message belongs, and tag information of the viewer client;

The message, the identification information, and the tag information are displayed.
The method of claim 2, wherein the displaying the message, the identification information, and the tag information comprises:

When the message is a message sent by the audience account in the target audience set, displaying the message and the tag information in a first color corresponding to the target audience set;

When the message is a message sent by a viewer account in another audience set, the message and the tag information are displayed in a second color corresponding to the audience set, wherein the another audience set is the at least two Another collection of viewers in the audience collection other than the target audience collection.
The method of any of claims 1-3, wherein the method further comprises:

When a viewer account is added to any of the at least two audience sets, the notification message sent by the service device to the audience set is received, and the notification message is displayed.
The method of any of claims 1-3, wherein the method further comprises:

Receiving queue information of each audience set sent by the service device, and displaying the queue information, The queue information of the audience set includes tag information of a viewer account added to the audience set.
The method of claim 5, wherein the displaying the queue information comprises:

Queue information of the at least two audience sets is separately displayed on both sides of the display area for displaying the live media content in the live channel; or

The queue information of the at least two audience sets is displayed in a preset manner of the live channel in a floor overlay manner.
The method of any of claims 1-3, wherein the method further comprises:

Sending, to the service device, an exit request for applying to withdraw the audience account from the target audience set;

Receiving a notification message that the service device deletes the viewer account from the target audience set in response to the exit request.
The method of claim 7, wherein the method further comprises: after receiving the notification message that the service device deletes the viewer account from the target audience set in response to the exit request, the method further comprising:

Obtaining a temporary identifier of the audience account, where the temporary identifier is used to identify that the audience account is currently in a neutral state; or

Sending a request for adding the viewer account to another audience set to the service device; receiving identification information of the another audience set sent by the service device, and displaying the identifier of the another audience set Information, wherein the identification information is identification information sent by the service device after adding the audience account to the another audience set in response to the joining request, and the another audience set is the at least two audience sets Another collection of viewers other than the target audience set.
The method of claim 8 wherein the method further comprises:

When the viewer account is added to the other audience set, the viewer account is prohibited from joining any other audience set in the live channel within a preset time.
An apparatus for group association of a viewer, comprising: an obtaining unit, a first requesting unit, and a first display unit, wherein:

The control unit is configured to acquire a viewer account that enters a live channel for playing media content, establish at least two audience sets associated with the live media content, and display the content;

The first requesting unit is configured to send, according to a target audience set selected by the user, a joining request for applying to add the audience account to the target audience set to the service device;

The first display unit is configured to receive identification information of the target audience set sent by the service device, and display identification information of the target audience set, where the identifier information is that the service device responds to the Adding identification information sent after the viewer account is added to the target audience set.
The device of claim 10, wherein the device further comprises:

a receiving unit, configured to receive a message broadcast by the service device in the live channel, where the message carries identifier information of a viewer set to which the viewer client that sends the message belongs, and tag information of the viewer client;

And a second display unit, configured to display the message, the identification information, and the label information.
The device according to claim 11, wherein the second display unit is configured to: when the message is a message sent by a viewer account in the target audience set, the first corresponding to the target audience set Color displaying the message and the tag information; and when the message is a message sent by a viewer account in another viewer set, displaying the message and the tag information in a second color corresponding to the viewer set, wherein And the another audience set is another audience set of the at least two audience sets other than the target audience set.
The device of any of claims 10-12, wherein the device further comprises:

a first notification unit, configured to: when a viewer account is added to any of the at least two audience sets, receive a notification message that the viewer account sent by the service device joins the audience set, and The notification message is displayed.
The device of any of claims 10-12, wherein the device further comprises:

And a third display unit, configured to receive queue information of each audience set sent by the service device, and display the queue information, where the queue information of the audience set includes tag information of a viewer account added to the audience set.
The method according to claim 14, wherein the third display unit is configured to separately display the at least two audience sets on both sides of a display area for displaying the live media content in the live channel. Queue information; or

The third display unit is configured to display queue information of the at least two audience sets in a preset manner of the live channel in a floor overlay manner.
The device of any of claims 10-13, wherein the device further comprises:

An exit unit, configured to send, to the service device, an exit request for applying to withdraw the audience account from the target audience set;

a second notification unit, configured to receive a notification message that the service device deletes the audience account from the target audience set in response to the exit request.
The device of claim 16 wherein said device further comprises:

An identifier obtaining unit, configured to acquire a temporary identifier of the audience account, where the temporary identifier is used to identify that the audience account is currently in a neutral state; or

a second requesting unit, configured to send, to the service device, a join request for applying to add the viewer account to another audience set; and receiving identifier information of the another audience set sent by the service device, and displaying The identification information of the another audience set, wherein the identification information is identification information sent by the service device after adding the audience account to the another audience set in response to the joining request, the another audience set Included in the set of at least two viewers, in addition to the target audience set Another audience collection outside.
The device of claim 17 wherein said device further comprises:

The prohibiting unit is configured to, when the viewer account is added to the another audience set, prohibit the viewer account from joining any other audience set in the live channel within a preset time.
A system for viewer group association, comprising: at least one viewer client and a service device, wherein:

The service device is configured to acquire a viewer account that enters a live channel for playing media content, establish at least two audience sets associated with the live media content, and display the same;

The viewer client is configured to send, to the service device, a join request for applying to add the viewer account to the target audience set according to the target audience set selected by the user;

The service device is further configured to add the audience account to the target audience set in response to the joining request, and return the identification information of the target audience set to the audience client;

The viewer client is further configured to receive identification information of the target audience set sent by the service device, and display identification information of the target audience set.
The system according to claim 19, wherein said viewer client is further configured to receive a message broadcast by said service device in said live channel, said message carrying a viewer to which a viewer client transmitting the message belongs The identification information of the collection and the label information of the viewer customer;

The viewer client is further configured to display the message, the identification information, and the tag information.
The system of claim 20, wherein the viewer client is further configured to: when the message is a message sent by a viewer account in the target audience set, the first corresponding to the target audience set Color displays the message and the tag information;

The viewer client is further configured to: when the message is a message sent by a viewer account in another audience set, display the message and the tag information in a second color corresponding to the audience set, wherein the other A viewer set is another set of viewers other than the target audience set of the at least two audience sets.
The system according to any one of claims 19 to 21, wherein the viewer client is further configured to receive the service device when a viewer account is added to any of the at least two audience sets The sent viewer account joins the notification message of the viewer set and displays the notification message.
The system according to any one of claims 19 to 21, wherein the viewer client is further configured to receive queue information of each audience set sent by the service device, and display the queue information, The queue information of the audience collection includes tag information of the viewer account added to the audience collection.
The system according to claim 23, wherein said viewer client is further configured to separately display said at least two audience sets on both sides of a display area for displaying said live media content in said live channel Queue information; or

The viewer client is further configured to display queue information of the at least two audience sets in a preset manner in the live channel.
The system according to any one of claims 19 to 21, wherein the viewer client is further configured to send an exit request to the service device for requesting to withdraw the viewer account from the target audience set. ;

The server device is further configured to delete the audience account from the target audience set in response to the exit request, and send a notification message to the audience client to delete the audience account from the target audience set. .
The system of claim 25, wherein the viewer client is further configured to obtain a temporary identifier of the viewer account, the temporary identifier being used to identify that the viewer account is currently in a neutral state; or

The viewer client is further configured to send, to the service device, a join request for applying to join the viewer account to another viewer set; receiving identifier information of the another viewer set sent by the service device, and displaying Identification information of the other audience set, wherein the identification information is the service The identification information sent by the service device after adding the viewer account to the another audience set in response to the joining request, the another audience set being another one of the at least two audience sets except the target audience set A collection of audiences.
The system of claim 26, wherein the viewer client is further configured to prohibit the viewer account from joining the live channel within a preset time when the viewer account joins the other audience set Any other audience collection.