WO2015149506A1 - Search display method and device - Google Patents

Search display method and device Download PDF

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Publication number
WO2015149506A1
WO2015149506A1 PCT/CN2014/089580 CN2014089580W WO2015149506A1 WO 2015149506 A1 WO2015149506 A1 WO 2015149506A1 CN 2014089580 W CN2014089580 W CN 2014089580W WO 2015149506 A1 WO2015149506 A1 WO 2015149506A1
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WIPO (PCT)
Prior art keywords
information
search
search object
presentation
directory
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PCT/CN2014/089580
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French (fr)
Chinese (zh)
Inventor
程昊
郑宽
宋磊
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百度在线网络技术(北京)有限公司
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Publication of WO2015149506A1 publication Critical patent/WO2015149506A1/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9538Presentation of query results
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/951Indexing; Web crawling techniques

Definitions

  • the present invention relates to the field of computer network technologies, and in particular, to a search and presentation method and apparatus.
  • the traditional search method is as follows: when a user wants to search for resources in a certain domain, he first inputs a query word related to the domain, and then the search engine obtains relevant search results according to the query word input by the user, and the client searches related. The results are presented, and finally the user gets the resources they need in the search results displayed by the client.
  • the inventors have found that at least the following problems exist in the prior art: when searching by the above method, if the user is not rich in knowledge of the field or is not very familiar with the field, it is impossible to know that What query terms are appropriate, so the range of query terms you enter is often broad, such as "good-looking movies,” “cute dogs,” “fun games.” Because the query words entered by the user are unclear or incomplete, the search engine cannot provide accurate search results for the user. In addition, when the user wants to further understand the knowledge in the field, the user is also required to search for relevant knowledge through the search engine, so the search path is long and the search cost is high.
  • the embodiments of the present invention aim to solve the above technical problems at least to some extent.
  • a first object of the present invention is to provide a search presentation method that can provide users with fine guidance, shorten search paths, improve search efficiency, reduce search costs, and improve user experience.
  • a second object of the present invention is to provide a search presentation apparatus.
  • a third object of the present invention is to provide a storage medium.
  • a search presentation method includes: receiving a search term input by a user; obtaining classification information and search object information related to the search term; and providing a search page, And displaying the classification information and the search object information in the form of structured information on the search page.
  • the search and presentation method of the embodiment of the present invention provides a detailed guidance for the user by displaying the classification information and the search object information related to the search term in the form of structured information on the search page, thereby greatly shortening the search path and improving the search path.
  • Search efficiency provides users with information on various needs, so that users can quickly understand the knowledge related to the requirements, and reduce the search cost when users need to further explore the knowledge fields related to the requirements, and improve the search cost.
  • the second aspect of the present invention provides a search and presentation apparatus, including: a receiving module, configured to receive a search term input by a user; and an obtaining module, configured to obtain classification information and search object information related to the search term; a presentation module for providing a search page and presenting the classification information and the search object information in the form of structured information on the search page.
  • the search and presentation device of the embodiment of the present invention provides a detailed guidance for the user by displaying the classification information and the search object information related to the search term in the form of structured information on the search page, thereby greatly shortening the search path and improving the search path.
  • Search efficiency on the other hand, it provides users with information on various needs, so that users can quickly understand the knowledge related to the requirements, and reduce the search cost when users need to further explore the knowledge fields related to the requirements, and improve the search cost. User experience.
  • a storage medium for storing an application for performing the search and presentation method according to the first aspect of the present invention.
  • FIG. 1 is a flow chart of a search presentation method in accordance with one embodiment of the present invention.
  • FIG. 2 is a schematic diagram showing the effect of presenting classification information and search object information in the form of structured information on a search page according to an embodiment of the present invention.
  • FIG. 3 is a flow chart of obtaining type information corresponding to a control selected by a user according to an embodiment of the present invention.
  • FIG. 4 is a diagram showing the effect of presenting information of a related search object according to an embodiment of the present invention.
  • Figure 5 is a flow diagram showing the presentation of feature information and demand information in accordance with one embodiment of the present invention.
  • FIG. 6 is a schematic diagram showing the effect of presenting feature information and demand information according to an embodiment of the present invention.
  • FIG. 7 is a structural diagram of a search presentation apparatus according to an embodiment of the present invention.
  • the search presentation method includes:
  • S101 Receive a search term input by a user.
  • the client may receive a search term entered by the user to cause the search engine to search based on the search term entered by the user.
  • the user may input a search term related to his or her own needs in the input box, so that the search engine searches for the search term and obtains the search result, thereby enabling the user to obtain the resource of the demand.
  • the client may obtain the classification information and the search object information related to the search term from the server side.
  • the classification information includes classification information and type information under the classification standard, and each type information is an option, and the search object information includes a picture and identification information of the search object.
  • the identification information may include, but is not limited to, a title, summary information, link URL information, and the like.
  • the search engine can search according to the search word "dog” to obtain the classification information of the "dog” and the search object information.
  • the classification criteria for "dogs" include: by body type and by function.
  • the type information of the body type may include: small dogs, medium dogs, large dogs, ultra-small dogs, and super large dogs.
  • the type information according to the function may include: a shepherd dog, a gun hound, a hunting dog, a working dog, a toy dog, a family dog, a terrier dog, and the like.
  • the search object information may include pictures and names corresponding to the specific dog breeds such as Husky, Vietnamese Mastiff, Chihuahua, and Chow Chow. The above is only an example and does not limit the search object information.
  • S103 Provide a search page, and display the classification information and the search object information in the form of structured information on the search page.
  • the client may display the classification information and the search object information in a directory form or a list form.
  • the form of the presentation is not limited to the directory or the list form, and may be other methods, which are not limited in this embodiment.
  • the client can provide a search page.
  • the search page may include a first presentation portion and a second presentation portion.
  • the first presentation portion may display the type information and its corresponding control in the form of a directory
  • the second presentation portion may display the image and the identifier of the search object in the form of a directory.
  • information can include a check box. Users can filter the classification information by clicking the check box.
  • the client may display in the form of a directory in the first presentation part, such as: a small dog, a medium dog, a large dog, Ultra-small dogs and very large dogs Classify information such as "dog".
  • a directory in the first presentation part, such as: a small dog, a medium dog, a large dog, Ultra-small dogs and very large dogs Classify information such as "dog".
  • Each category information is preceded by a check box for the user to select.
  • the pictures and names corresponding to the dogs of each species such as Husky, Vietnamese Mastiff, Chihuahua, and Chow Chow can be displayed in the form of a catalogue.
  • the following steps may also be included:
  • the client can obtain the corresponding type information by selecting a control (check box) corresponding to the type information by the user.
  • the control selected by the user may include multiple controls, and the multiple controls respectively correspond to the type information under different classification standards. For example, if the user selects the control corresponding to the "small dog", the client can obtain type information corresponding to the "small dog". It can be understood that the control can be multi-selected, so the client can obtain the type information corresponding to the selected multiple controls.
  • the client may further obtain the information of the related search object, and display the picture and the identification information of the related search object in the form of a directory in the second presentation part.
  • the user can select the control of "small dog” and “toy dog” (check box), and the client can obtain type information corresponding to "small dog” and “toy dog”, and Display the pictures and names of all the dogs belonging to “small dogs” and “toy dogs” in the form of catalogues such as poodles, butterfly dogs, Shih Tzu, and pugs.
  • the search page may further include a third presentation portion, and the client presents related recommendation information in the third presentation portion.
  • the recommendation information related to "dog” may include: ACK dog breed classification standard, dog IQ ranking, and the like.
  • the picture of the search object or the related search object is a hyperlink picture
  • the identification information of the search object or the related search object is hyperlink identification information.
  • the user can enter the link URL corresponding to the picture by clicking the image of the search object or the related search object, or enter the link URL corresponding to the identification information by clicking the identification information of the search object or the related search object.
  • the following steps may also be included:
  • S501 Obtain a trigger request of the user for the current search object, and obtain feature information and requirement information of the current search object from the server.
  • the client can send a search request of the current search object to the server by obtaining a trigger request of the user for the current search object.
  • the server may search the current search object according to the search request, and send the searched feature information and the demand information of the current search object to the client, so that the client displays the feature information and the demand information of the current search object.
  • the feature information and the demand information are obtained by the server obtaining relevant historical search information and historical demand information according to the current search object, and respectively sorting and processing the historical search information and the historical demand information.
  • the client may present the feature information and the demand information in the form of a directory in the second presentation part.
  • the second display part is only an example, and the feature information and the requirement information may be displayed in other display parts such as the third display part, which is not limited in this embodiment.
  • the client sends a request for searching for "Siberian Husky” to the server, and the server can search for a detailed introduction to the Husky according to "Huskies", and "formation” Characteristic information such as characteristics, basic information, and species distribution.
  • searching for "husky” users can include a variety of needs, such as the need for basic knowledge, the demand for pictures, the demand for purchase, and even the diversified needs of dog food, training, and illness. Therefore, after obtaining the demand information, the client displays the demand information in the form of a directory.
  • the basic knowledge includes: Husky's pictures, characteristics of Husky, Husky and Alaska, etc.
  • the dog breeds include: Husky kennel, Husky selection method, Husky pure species identification, etc. Raising, husky dog food, huskies training methods, etc.
  • the above demand information is obtained by sorting and sorting the historical search information and the historical demand information. Through structured information presentation, users are provided with richer information and effectively guide users' needs.
  • the user can jump to a more accurate keyword search result display page, or jump to the authoritative website to obtain the information of their own needs.
  • the search page is divided into a first presentation portion, a second presentation portion, and a third presentation portion, but in actual applications, the search page may not be divided.
  • the search and presentation method of the embodiment of the present invention provides a detailed guidance for the user by displaying the classification information and the search object information related to the search term in the form of structured information on the search page, thereby greatly shortening the search path and improving the search path.
  • Search efficiency provides users with information on various needs, so that users can quickly understand the knowledge related to the requirements, and reduce the search cost when users need to further explore the knowledge fields related to the requirements, and improve the search cost.
  • the present invention also proposes a search presentation apparatus.
  • FIG. 7 is a structural diagram of a search presentation apparatus according to an embodiment of the present invention.
  • the search and presentation device includes: a receiving module 100, an obtaining module 200, and a presentation module 300.
  • the receiving module 100 is configured to receive a search term input by a user.
  • the receiving module 100 may receive a search term input by a user to cause the search engine to perform a search according to a search term input by the user.
  • the user may input a search term related to his or her own needs in the input box, so that the search engine searches for the search term and obtains the search result, thereby enabling the user to obtain the resource of the demand.
  • the obtaining module 200 is configured to obtain classification information and search object information related to the search term.
  • the obtaining module 200 may obtain the classification information and the search object information related to the search term from the server side.
  • the classification information includes classification information and type information under the classification standard, and each type information is an option, and the search object information includes a picture and identification information of the search object.
  • the identification information may include, but is not limited to, a title, summary information, link URL information, and the like.
  • the search engine can search according to the search word "dog” to obtain the classification information of the "dog” and the search object information.
  • the classification criteria for "dogs" include: by body type and by function.
  • the type information of the body type may include: small dogs, medium dogs, large dogs, ultra-small dogs, and super large dogs.
  • the type information according to the function may include: a shepherd dog, a gun hound, a hunting dog, a working dog, a toy dog, a family dog, a terrier dog, and the like.
  • the search object information may include pictures and names corresponding to the specific dog breeds such as Husky, Vietnamese Mastiff, Chihuahua, and Chow Chow. The above is only an example and does not limit the search object information.
  • the obtaining module 200 is further configured to obtain the type information corresponding to the control selected by the user after the type information and the corresponding control are displayed in the form of a directory in the first presentation part.
  • the obtaining module 200 may obtain corresponding type information by selecting a control (check box) corresponding to the type information by the user.
  • the control selected by the user may include multiple controls, and the multiple controls respectively correspond to the type information under different classification standards. For example, if the user selects a control corresponding to the "small dog", the obtaining module 200 can obtain type information corresponding to the "small dog". It can be understood that the control can be multi-selected, so the obtaining module 200 can obtain the type information corresponding to the selected multiple controls.
  • the obtaining module 200 is further configured to: after the second presentation part displays the picture and the identification information of the search object or the related search object in the form of a directory, obtain a trigger request of the user for the current search object, and obtain the feature information of the current search object from the server. And demand information.
  • the obtaining module 200 may send a search request of the current search object to the server by obtaining a trigger request of the user for the current search object.
  • the server may search for the current search object according to the search request, and send the searched feature information and the demand information of the current search object to the client, so that the presentation module 300 displays the feature information and the demand information of the current search object.
  • the feature information and the demand information are obtained by the server obtaining relevant historical search information and historical demand information according to the current search object, and respectively sorting and processing the historical search information and the historical demand information.
  • the presentation module 300 is configured to provide a search page and present the classification information and the search object information in the form of structured information on the search page.
  • the presentation module 300 may present the classification information and the search object information in a directory form or a list form.
  • the form of the presentation is not limited to the directory or the list form, and may be other methods, which are not limited in this embodiment.
  • presentation module 300 can provide a search page.
  • the search page may include a first presentation portion and a second presentation portion.
  • the first presentation portion may display the type information and its corresponding control in the form of a directory
  • the second presentation portion may display the image and the identifier of the search object in the form of a directory.
  • the control can include a check box. Users can filter the classification information by clicking the check box.
  • the presentation module 300 can display in the form of a directory in the first presentation part, such as: small dog, medium dog, large dog. Classification information for "dogs” such as ultra-small dogs and very large dogs. Each category information is preceded by a check box for the user to select.
  • the pictures and names corresponding to the dogs of each species such as Husky, Vietnamese Mastiff, Chihuahua, and Chow Chow can be displayed in the form of a catalogue.
  • the presentation module 300 is further configured to obtain information about the related search object according to the type information, and display the picture and the identification information of the related search object in the form of a directory in the second presentation part.
  • the obtaining module 200 may further obtain information about the related search object, and the presentation module 300 displays the picture and the identification information of the related search object in the form of a directory in the second presentation part. For example, as shown in FIG. 4, the user selects a control (check box) of "small dog” and “toy dog", and the obtaining module 200 can obtain type information corresponding to "small dog” and "toy dog".
  • the presentation module 300 displays the pictures and names of all the dogs belonging to the "small dog” and the "toy dog” in the form of a catalogue such as a poodle, a butterfly dog, a Shih Tzu, a pug, and the like.
  • the presentation module 300 is further configured to display the feature information and the requirement information in the form of a directory in the second presentation portion.
  • the presentation module 300 may present the feature information and the requirement information in the form of a directory in the second presentation portion.
  • the second display part is only an example, and the feature information and the requirement information may be displayed in other display parts such as the third display part, which is not limited in this embodiment.
  • the client sends a request for searching for "Siberian Husky” to the server, and the server can search for a detailed introduction to the Husky according to "Huskies", and "formation” Characteristic information such as characteristics, basic information, and species distribution.
  • searching for "husky” users can include a variety of needs, such as the need for basic knowledge, the demand for pictures, the demand for purchase, and even the diversified needs of dog food, training, and illness. Therefore, after the obtaining module 200 obtains the demand information, the presentation module 300 presents the demand information in the form of a directory.
  • the basic knowledge includes: Husky's pictures, characteristics of Husky, Husky and Alaska, etc.
  • the dog breeds include: Husky kennel, Husky selection method, Husky pure species identification, etc. Raising, husky dog food, huskies training methods, etc.
  • the above demand information is obtained by sorting and sorting the historical search information and the historical demand information. Through structured information presentation, users are provided with richer information and effectively guide users' needs.
  • the user can jump to a more accurate keyword search result display page, or jump to the authoritative website to obtain the information of their own needs.
  • the search page is divided into a first presentation portion, a second presentation portion, and a third presentation portion, but in actual applications, the search page may not be divided.
  • the search page further includes a third presentation portion. Therefore, the presentation module 300 is further configured to display relevant recommendation information in the third presentation portion.
  • the recommendation information related to "dog” may include: ACK dog breed classification standard, dog IQ ranking, and the like.
  • the search and display device of the embodiment of the present invention provides a detailed guidance for the user by displaying the classification information and the search object information related to the search term in the form of structured information on the search page, thereby greatly shortening the search path and improving the search path.
  • Search efficiency provides users with information on various needs, so that users can quickly understand the knowledge related to the requirements, and reduce the search cost when users need to further explore the knowledge fields related to the requirements, and improve the search cost.
  • the present invention provides a storage medium for storing an application for executing a search display method according to any of the embodiments of the present invention.
  • a "computer-readable medium” can be any apparatus that can contain, store, communicate, propagate, or transport a program for use in an instruction execution system, apparatus, or device, or in conjunction with the instruction execution system, apparatus, or device.
  • computer readable media include the following: electrical connections (electronic devices) having one or more wires, portable computer disk cartridges (magnetic devices), random access memory (RAM), Read only memory (ROM), erasable editable read only memory (EPROM or flash memory), fiber optic devices, and portable compact disk read only memory (CDROM).
  • the computer readable medium may even be a paper or other suitable medium on which the program can be printed, as it may be optically scanned, for example by paper or other medium, followed by editing, interpretation or, if appropriate, other suitable The method is processed to obtain the program electronically and then stored in computer memory.
  • portions of the invention may be implemented in hardware, software, firmware or a combination thereof.
  • multiple steps or methods may be implemented in software or firmware stored in a memory and executed by a suitable instruction execution system.
  • a suitable instruction execution system For example, if implemented in hardware, as in another embodiment, it can be implemented by any one or combination of the following techniques well known in the art: having logic gates for implementing logic functions on data signals. Discrete logic circuits, application specific integrated circuits with suitable combinational logic gates, programmable gate arrays (PGAs), field programmable gate arrays (FPGAs), etc.
  • each functional unit in each embodiment of the present invention may be integrated into one processing module, or each unit may exist physically separately, or two or more units may be integrated into one module.
  • the above integrated modules can be implemented in the form of hardware or in the form of software functional modules.
  • the integrated modules, if implemented in the form of software functional modules and sold or used as stand-alone products, may also be stored in a computer readable storage medium.
  • the above mentioned storage medium may be a read only memory, a magnetic disk or an optical disk or the like.

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Abstract

The present invention provides a search display method and device. The method comprises: receiving a search term inputted by a user; obtaining classification information and search object information associated with the search term; providing a search page, and presenting classification information and search object information on the search page in a structured form. In the search display method of the embodiments of the present invention, the classification information and search object information associated with the search term is presented on the search page in a structured form; thus the user is provided with detailed guidance, significantly shortening the search path and increasing search efficiency; additionally, the user is provided with information on various requirements such that the user quickly understands knowledge associated with the requirements, reducing the search cost of the user needing to further explore a field of knowledge associated with the requirements; thus user experience is improved.

Description

搜索展现方法和装置Search display method and device
相关申请的交叉引用Cross-reference to related applications
本申请要求百度在线网络技术(北京)有限公司于2014年03月31日提交的、发明名称为“搜索展现方法和装置”的、中国专利申请号“201410126173.8”的优先权。The present application claims the priority of the Chinese patent application number "201410126173.8", which is filed on March 31, 2014 by Baidu Online Network Technology (Beijing) Co., Ltd., and whose name is "search display method and device".
技术领域Technical field
本发明涉及计算机网络技术领域,特别涉及一种搜索展现方法和装置。The present invention relates to the field of computer network technologies, and in particular, to a search and presentation method and apparatus.
背景技术Background technique
随着计算机技术的不断发展,使得互联网的应用越来越普及,互联网的用户可以通过搜索引擎来获取其需要的网络资源。目前,传统的搜索方法如下:用户想要搜索某一领域的资源,先要输入与该领域相关的查询词,然后搜索引擎根据用户输入的查询词获得相关的搜索结果,客户端将相关的搜索结果进行展示,最后用户在客户端展示的搜索结果中获得自己所需的资源。With the continuous development of computer technology, the application of the Internet has become more and more popular, and users of the Internet can obtain the network resources they need through the search engine. At present, the traditional search method is as follows: when a user wants to search for resources in a certain domain, he first inputs a query word related to the domain, and then the search engine obtains relevant search results according to the query word input by the user, and the client searches related. The results are presented, and finally the user gets the resources they need in the search results displayed by the client.
但是,在实现本发明过程中,发明人发现现有技术中至少存在如下问题:通过以上方法进行搜索时,如果用户对于该领域的知识不够丰富或对该领域不是很了解,则无法得知应该输入什么查询词合适,因此输入的查询词范围往往比较宽泛,例如“好看的电影”、“可爱的狗狗”、“好玩的游戏”等。由于用户输入的查询词表述不清楚或不全面,从而导致搜索引擎无法为用户提供准确的搜索结果。此外,当用户想要进一步了解该领域的知识时,还需要用户通过搜索引擎搜索相关的知识,因此搜索路径长,且搜索成本高。However, in the process of implementing the present invention, the inventors have found that at least the following problems exist in the prior art: when searching by the above method, if the user is not rich in knowledge of the field or is not very familiar with the field, it is impossible to know that What query terms are appropriate, so the range of query terms you enter is often broad, such as "good-looking movies," "cute dogs," "fun games." Because the query words entered by the user are unclear or incomplete, the search engine cannot provide accurate search results for the user. In addition, when the user wants to further understand the knowledge in the field, the user is also required to search for relevant knowledge through the search engine, so the search path is long and the search cost is high.
发明内容Summary of the invention
本发明实施例旨在至少在一定程度上解决上述技术问题。The embodiments of the present invention aim to solve the above technical problems at least to some extent.
为此,本发明的第一个目的在于提出一种搜索展现方法,该方法能够为用户提供精细地引导,缩短搜索路径,提高搜索效率,降低搜索成本,提高用户的体验。To this end, a first object of the present invention is to provide a search presentation method that can provide users with fine guidance, shorten search paths, improve search efficiency, reduce search costs, and improve user experience.
本发明的第二个目的在于提出一种搜索展现装置。A second object of the present invention is to provide a search presentation apparatus.
本发明的第三个目的在于提出一种存储介质。A third object of the present invention is to provide a storage medium.
为达上述目的,根据本发明第一方面实施例提出了一种搜索展现方法,包括:接收用户输入的搜索词;获得与所述搜索词相关的分类信息和搜索对象信息;以及提供搜索页面,并在所述搜索页面上以结构化信息的形式展现所述分类信息和所述搜索对象信息。 To achieve the above object, a search presentation method according to an embodiment of the first aspect of the present invention includes: receiving a search term input by a user; obtaining classification information and search object information related to the search term; and providing a search page, And displaying the classification information and the search object information in the form of structured information on the search page.
本发明实施例的搜索展现方法,通过在搜索页面上以结构化信息的形式展现搜索词相关的分类信息和搜索对象信息,一方面为用户提供了精细地引导,极大地缩短了搜索路径,提高了搜索效率;另一方面,为用户提供了各种需求的信息,使用户快速地了解了与需求相关的知识,降低了用户需要对与需求相关的知识领域进一步探索时的搜索成本,提高了用户的体验。The search and presentation method of the embodiment of the present invention provides a detailed guidance for the user by displaying the classification information and the search object information related to the search term in the form of structured information on the search page, thereby greatly shortening the search path and improving the search path. Search efficiency; on the other hand, it provides users with information on various needs, so that users can quickly understand the knowledge related to the requirements, and reduce the search cost when users need to further explore the knowledge fields related to the requirements, and improve the search cost. User experience.
本发明第二方面实施例提出了一种搜索展现装置,包括:接收模块,用于接收用户输入的搜索词;获得模块,用于获得与所述搜索词相关的分类信息和搜索对象信息;以及展现模块,用于提供搜索页面,并在所述搜索页面上以结构化信息的形式展现所述分类信息和所述搜索对象信息。The second aspect of the present invention provides a search and presentation apparatus, including: a receiving module, configured to receive a search term input by a user; and an obtaining module, configured to obtain classification information and search object information related to the search term; a presentation module for providing a search page and presenting the classification information and the search object information in the form of structured information on the search page.
本发明实施例的搜索展现装置,通过在搜索页面上以结构化信息的形式展现搜索词相关的分类信息和搜索对象信息,一方面为用户提供了精细地引导,极大地缩短了搜索路径,提高了搜索效率;另一方面,为用户提供了各种需求的信息,使用户快速地了解了与需求相关的知识,降低了用户需要对与需求相关的知识领域进一步探索时的搜索成本,提高了用户的体验。The search and presentation device of the embodiment of the present invention provides a detailed guidance for the user by displaying the classification information and the search object information related to the search term in the form of structured information on the search page, thereby greatly shortening the search path and improving the search path. Search efficiency; on the other hand, it provides users with information on various needs, so that users can quickly understand the knowledge related to the requirements, and reduce the search cost when users need to further explore the knowledge fields related to the requirements, and improve the search cost. User experience.
为了实现上述目的,本发明第三方面实施例的存储介质,用于存储应用程序,所述应用程序用于执行本发明第一方面实施例所述的搜索展现方法。In order to achieve the above object, a storage medium according to an embodiment of the third aspect of the present invention is for storing an application for performing the search and presentation method according to the first aspect of the present invention.
本发明附加的方面和优点将在下面的描述中部分给出,部分将从下面的描述中变得明显,或通过本发明的实践了解到。The additional aspects and advantages of the invention will be set forth in part in the description which follows.
附图说明DRAWINGS
本发明所述的和/或附加的方面和优点从下面结合附图对实施例的描述中将变得明显和容易理解,其中:The aspects and advantages of the invention will become apparent and readily understood from the following description of the embodiments of the invention
图1为根据本发明一个实施例的搜索展现方法的流程图。1 is a flow chart of a search presentation method in accordance with one embodiment of the present invention.
图2为根据本发明一个实施例的在搜索页面上以结构化信息的形式展现分类信息和搜索对象信息的效果示意图。2 is a schematic diagram showing the effect of presenting classification information and search object information in the form of structured information on a search page according to an embodiment of the present invention.
图3为根据本发明一个实施例的获得用户选中的控件对应的类型信息的流程图。FIG. 3 is a flow chart of obtaining type information corresponding to a control selected by a user according to an embodiment of the present invention.
图4为根据本发明一个实施例的展现相关搜索对象的信息的效果示意图。4 is a diagram showing the effect of presenting information of a related search object according to an embodiment of the present invention.
图5为根据本发明一个实施例的展现特征信息和需求信息的流程图。Figure 5 is a flow diagram showing the presentation of feature information and demand information in accordance with one embodiment of the present invention.
图6为根据本发明一个实施例的展现特征信息和需求信息的效果示意图。FIG. 6 is a schematic diagram showing the effect of presenting feature information and demand information according to an embodiment of the present invention.
图7为根据本发明一个实施例的搜索展现装置的结构图。FIG. 7 is a structural diagram of a search presentation apparatus according to an embodiment of the present invention.
具体实施方式 detailed description
下面详细描述本发明的实施例,所述实施例的示例在附图中示出,其中自始至终相同或类似的标号表示相同或类似的元件或具有相同或类似功能的元件。下面通过参考附图描述的实施例是示例性的,旨在用于解释本发明,而不能理解为对本发明的限制。The embodiments of the present invention are described in detail below, and the examples of the embodiments are illustrated in the drawings, wherein the same or similar reference numerals are used to refer to the same or similar elements or elements having the same or similar functions. The embodiments described below with reference to the drawings are intended to be illustrative of the invention and are not to be construed as limiting.
下面参考附图描述本发明实施例的搜索展现方法和装置。A search presentation method and apparatus of an embodiment of the present invention will be described below with reference to the accompanying drawings.
图1为根据本发明一个实施例的搜索展现方法的流程图。如图1所示,该搜索展现方法包括:1 is a flow chart of a search presentation method in accordance with one embodiment of the present invention. As shown in FIG. 1, the search presentation method includes:
S101,接收用户输入的搜索词。S101. Receive a search term input by a user.
在本发明的实施例中,客户端可接收用户输入的搜索词,以使搜索引擎根据用户输入的搜索词进行搜索。具体地,用户可以在输入框中输入与自身需求相关的搜索词,以使搜索引擎根据搜索词进行搜索并获得搜索结果,从而使用户获得自身需求的资源。In an embodiment of the invention, the client may receive a search term entered by the user to cause the search engine to search based on the search term entered by the user. Specifically, the user may input a search term related to his or her own needs in the input box, so that the search engine searches for the search term and obtains the search result, thereby enabling the user to obtain the resource of the demand.
S102,获得与搜索词相关的分类信息和搜索对象信息。S102. Obtain classification information and search object information related to the search term.
在本发明的实施例中,在搜索引擎根据用户输入的搜索词进行搜索之后,客户端可从服务器侧获得与搜索词相关的分类信息和搜索对象信息。其中,分类信息包括分类标准和分类标准下的类型信息,每个类型信息即为一个选项,搜索对象信息包括搜索对象的图片和标识信息。标识信息可包括但不局限于标题、摘要信息、链接网址信息等。举例来说:用户在输入搜索词“狗”后,搜索引擎可根据搜索词“狗”进行搜索,获得“狗”的分类信息和搜索对象信息。“狗”的分类标准包括:按体型分和按功能分。按体型分的类型信息,可包括:小型犬、中型犬、大型犬、超小型犬和超大型犬等。按功能分的类型信息,可包括:牧羊犬、枪猎犬、狩猎犬、工作犬、玩具犬、家庭犬、梗类犬等。搜索对象信息可包括:哈士奇、藏獒、吉娃娃、松狮等具体的狗的品种对应的图片和名称。以上仅为示例,并不对搜索对象信息进行限定。In an embodiment of the present invention, after the search engine performs a search based on the search term input by the user, the client may obtain the classification information and the search object information related to the search term from the server side. The classification information includes classification information and type information under the classification standard, and each type information is an option, and the search object information includes a picture and identification information of the search object. The identification information may include, but is not limited to, a title, summary information, link URL information, and the like. For example, after the user inputs the search word "dog", the search engine can search according to the search word "dog" to obtain the classification information of the "dog" and the search object information. The classification criteria for "dogs" include: by body type and by function. The type information of the body type may include: small dogs, medium dogs, large dogs, ultra-small dogs, and super large dogs. The type information according to the function may include: a shepherd dog, a gun hound, a hunting dog, a working dog, a toy dog, a family dog, a terrier dog, and the like. The search object information may include pictures and names corresponding to the specific dog breeds such as Husky, Tibetan Mastiff, Chihuahua, and Chow Chow. The above is only an example and does not limit the search object information.
S103,提供搜索页面,并在搜索页面上以结构化信息的形式展现分类信息和搜索对象信息。S103. Provide a search page, and display the classification information and the search object information in the form of structured information on the search page.
在获得与搜索词相关的分类信息和搜索对象信息后,客户端可通过目录形式或列表形式展现分类信息和搜索对象信息。当然,展现的形式不仅限于目录或列表形式,也可通过其他方式,本实施例中不做限定。After obtaining the classification information and the search object information related to the search term, the client may display the classification information and the search object information in a directory form or a list form. Of course, the form of the presentation is not limited to the directory or the list form, and may be other methods, which are not limited in this embodiment.
具体地,客户端可提供搜索页面。搜索页面可包括第一展现部分和第二展现部分,在第一展现部分可通过目录的形式展现类型信息及其对应的控件,在第二展现部分可通过目录的形式展现搜索对象的图片及标识信息。其中,控件可包括复选框。用户可通过点击选中复选框的方式对分类信息进行筛选。Specifically, the client can provide a search page. The search page may include a first presentation portion and a second presentation portion. The first presentation portion may display the type information and its corresponding control in the form of a directory, and the second presentation portion may display the image and the identifier of the search object in the form of a directory. information. Among them, the control can include a check box. Users can filter the classification information by clicking the check box.
举例来说:如图2所示,在客户端获得“狗”的分类信息和搜索对象信息后,客户端可在第一展现部分以目录的形式展示如:小型犬、中型犬、大型犬、超小型犬和超大型犬 等“狗”的分类信息。其中,每个分类信息前均对应一个复选框,以供用户进行选择。同时,可在第二展现部分以目录的形式展示如:哈士奇、藏獒、吉娃娃、松狮等每个品种的狗对应的图片和名称。For example, as shown in FIG. 2, after the client obtains the classification information of the “dog” and the search object information, the client may display in the form of a directory in the first presentation part, such as: a small dog, a medium dog, a large dog, Ultra-small dogs and very large dogs Classify information such as "dog". Each category information is preceded by a check box for the user to select. At the same time, in the second presentation part, the pictures and names corresponding to the dogs of each species such as Husky, Tibetan Mastiff, Chihuahua, and Chow Chow can be displayed in the form of a catalogue.
在本发明的实施例中,在第一展现部分以目录的形式展现类型信息及其对应的控件之后,如图3所示,还可包括以下步骤:In the embodiment of the present invention, after the first presentation part presents the type information and its corresponding control in the form of a directory, as shown in FIG. 3, the following steps may also be included:
S301,获得用户选中的控件对应的类型信息。S301. Obtain type information corresponding to the control selected by the user.
具体地,客户端可通过用户选中类型信息对应的控件(复选框),来获得对应的类型信息。其中,用户选中的控件可包括多个控件,多个控件分别对应不同分类标准下的类型信息。举例来说,如果用户选中“小型犬”对应的控件,则客户端可获得与“小型犬”对应的类型信息。可以理解,控件可多选,因此客户端可获得选中的多个控件对应的类型信息。Specifically, the client can obtain the corresponding type information by selecting a control (check box) corresponding to the type information by the user. The control selected by the user may include multiple controls, and the multiple controls respectively correspond to the type information under different classification standards. For example, if the user selects the control corresponding to the "small dog", the client can obtain type information corresponding to the "small dog". It can be understood that the control can be multi-selected, so the client can obtain the type information corresponding to the selected multiple controls.
S302,根据类型信息获得相关搜索对象的信息,并在第二展现部分以目录的形式展现相关搜索对象的图片及标识信息。S302. Obtain information about the related search object according to the type information, and display the picture and the identification information of the related search object in the form of a directory in the second presentation part.
在获得用户选中的控件对应的类型信息之后,客户端可进一步获得相关搜索对象的信息,并在第二展现部分以目录的形式展现相关搜索对象的图片及标识信息。举例来说,如图4所示,用户可选中“小型犬”和“玩具犬”的控件(复选框),则客户端可获得“小型犬”和“玩具犬”对应的类型信息,并以目录的形式展示所有属于“小型犬”和“玩具犬”的狗的品种如:贵宾犬、蝴蝶犬、西施犬、巴哥犬等的图片及名称。After obtaining the type information corresponding to the control selected by the user, the client may further obtain the information of the related search object, and display the picture and the identification information of the related search object in the form of a directory in the second presentation part. For example, as shown in FIG. 4, the user can select the control of "small dog" and "toy dog" (check box), and the client can obtain type information corresponding to "small dog" and "toy dog", and Display the pictures and names of all the dogs belonging to “small dogs” and “toy dogs” in the form of catalogues such as poodles, butterfly dogs, Shih Tzu, and pugs.
在本发明的实施例中,搜索页面还可以包括第三展现部分,客户端在第三展现部分展现相关推荐信息。举例来说,如图4所示,与“狗”相关推荐信息可包括:AKC犬种分类标准、狗智商排名等。In an embodiment of the present invention, the search page may further include a third presentation portion, and the client presents related recommendation information in the third presentation portion. For example, as shown in FIG. 4, the recommendation information related to "dog" may include: ACK dog breed classification standard, dog IQ ranking, and the like.
在本发明的实施例中,搜索对象或相关搜索对象的图片为超链接图片,搜索对象或相关搜索对象的标识信息为超链接标识信息。用户可通过点击搜索对象或相关搜索对象的图片进入与图片对应的链接网址,也可以通过点击搜索对象或相关搜索对象的标识信息进入与标识信息对应的链接网址。In the embodiment of the present invention, the picture of the search object or the related search object is a hyperlink picture, and the identification information of the search object or the related search object is hyperlink identification information. The user can enter the link URL corresponding to the picture by clicking the image of the search object or the related search object, or enter the link URL corresponding to the identification information by clicking the identification information of the search object or the related search object.
在本发明的实施例中,在第二展现部分以目录的形式展现搜索对象或相关搜索对象的图片及标识信息之后,如图5所示,还可包括以下步骤:In the embodiment of the present invention, after the second presentation part displays the picture and the identification information of the search object or the related search object in the form of a directory, as shown in FIG. 5, the following steps may also be included:
S501,获得用户对当前搜索对象的触发请求,并从服务器获得当前搜索对象的特征信息和需求信息。S501: Obtain a trigger request of the user for the current search object, and obtain feature information and requirement information of the current search object from the server.
客户端可通过获得用户对当前搜索对象的触发请求,向服务器发送当前搜索对象的搜索请求。服务器可根据搜索请求对当前搜索对象进行搜索,并将搜索到的当前搜索对象的特征信息和需求信息发送至客户端,以使客户端对当前搜索对象的特征信息和需求信息进行展示。 The client can send a search request of the current search object to the server by obtaining a trigger request of the user for the current search object. The server may search the current search object according to the search request, and send the searched feature information and the demand information of the current search object to the client, so that the client displays the feature information and the demand information of the current search object.
其中,特征信息和需求信息是服务器根据当前搜索对象获得相关的历史搜索信息和历史需求信息,并分别对历史搜索信息和历史需求信息进行分类排序处理后获得的。The feature information and the demand information are obtained by the server obtaining relevant historical search information and historical demand information according to the current search object, and respectively sorting and processing the historical search information and the historical demand information.
S502,在第二展现部分以目录的形式展现特征信息和需求信息。S502. Display feature information and requirement information in the form of a directory in the second presentation part.
在从服务器获得当前搜索对象的特征信息和需求信息后,客户端可在第二展现部分以目录的形式展现特征信息和需求信息。可以理解,第二展示部分仅为示例,也可以在第三展示部分等其他展示部分对特征信息和需求信息进行展示,本实施例不做限定。After obtaining the feature information and the demand information of the current search object from the server, the client may present the feature information and the demand information in the form of a directory in the second presentation part. It can be understood that the second display part is only an example, and the feature information and the requirement information may be displayed in other display parts such as the third display part, which is not limited in this embodiment.
举例来说,如图6所示,在用户通过点击“哈士奇”的图片后,客户端向服务器发送搜索“哈士奇”的请求,服务器根据“哈士奇”可搜索到对哈士奇的详细介绍,以及“形态特征”、“基本信息”、“物种分布”等特征信息。用户在搜索“哈士奇”时,可包括多种需求,如基本知识的需求,图片的需求,购买的需求,甚至是狗粮、训练、生病了怎么办等多样化需求。因此,客户端在获得需求信息后,将这些需求信息以目录的形式进行展现。在图6中,基本知识中包括:哈士奇的图片、哈士奇的特点、哈士奇和阿拉斯加等,犬种购买中包括:哈士奇狗舍、哈士奇挑选方法、哈士奇纯种鉴别等,家庭饲养中包括:哈士奇怎么养、哈士奇狗粮、哈士奇训练方法等。以上需求信息是根据历史搜索信息和历史需求信息进行分类排序处理后获得的。通过结构化信息展现,为用户提供了更丰富的信息,对用户的需求进行有效地引导。For example, as shown in FIG. 6, after the user clicks on the picture of "Siberian Husky", the client sends a request for searching for "Siberian Husky" to the server, and the server can search for a detailed introduction to the Husky according to "Huskies", and "formation" Characteristic information such as characteristics, basic information, and species distribution. When searching for "husky", users can include a variety of needs, such as the need for basic knowledge, the demand for pictures, the demand for purchase, and even the diversified needs of dog food, training, and illness. Therefore, after obtaining the demand information, the client displays the demand information in the form of a directory. In Figure 6, the basic knowledge includes: Husky's pictures, characteristics of Husky, Husky and Alaska, etc. The dog breeds include: Husky kennel, Husky selection method, Husky pure species identification, etc. Raising, husky dog food, huskies training methods, etc. The above demand information is obtained by sorting and sorting the historical search information and the historical demand information. Through structured information presentation, users are provided with richer information and effectively guide users' needs.
用户在需要了解某方面的详细信息时,用户可跳转至更精准的关键词搜索结果展示页面,也可以跳转至权威的网站,以此获得自身需求的信息。When users need to know the details of a certain aspect, the user can jump to a more accurate keyword search result display page, or jump to the authoritative website to obtain the information of their own needs.
需要说明的是,在本实施例中,为了描述方便,将搜索页面分为第一展现部分、第二展现部分和第三展现部分,但实际应用中,可能未对搜索页面进行划分。It should be noted that, in this embodiment, for the convenience of description, the search page is divided into a first presentation portion, a second presentation portion, and a third presentation portion, but in actual applications, the search page may not be divided.
本发明实施例的搜索展现方法,通过在搜索页面上以结构化信息的形式展现搜索词相关的分类信息和搜索对象信息,一方面为用户提供了精细地引导,极大地缩短了搜索路径,提高了搜索效率;另一方面,为用户提供了各种需求的信息,使用户快速地了解了与需求相关的知识,降低了用户需要对与需求相关的知识领域进一步探索时的搜索成本,提高了用户的体验。The search and presentation method of the embodiment of the present invention provides a detailed guidance for the user by displaying the classification information and the search object information related to the search term in the form of structured information on the search page, thereby greatly shortening the search path and improving the search path. Search efficiency; on the other hand, it provides users with information on various needs, so that users can quickly understand the knowledge related to the requirements, and reduce the search cost when users need to further explore the knowledge fields related to the requirements, and improve the search cost. User experience.
为了实现上述实施例,本发明还提出一种搜索展现装置。In order to implement the above embodiments, the present invention also proposes a search presentation apparatus.
图7为根据本发明一个实施例的搜索展现装置的结构图。如图7所示,该搜索展现装置包括:接收模块100、获得模块200和展现模块300。FIG. 7 is a structural diagram of a search presentation apparatus according to an embodiment of the present invention. As shown in FIG. 7, the search and presentation device includes: a receiving module 100, an obtaining module 200, and a presentation module 300.
接收模块100用于接收用户输入的搜索词。The receiving module 100 is configured to receive a search term input by a user.
在本发明的实施例中,接收模块100可接收用户输入的搜索词,以使搜索引擎根据用户输入的搜索词进行搜索。具体地,用户可以在输入框中输入与自身需求相关的搜索词,以使搜索引擎根据搜索词进行搜索并获得搜索结果,从而使用户获得自身需求的资源。 In an embodiment of the present invention, the receiving module 100 may receive a search term input by a user to cause the search engine to perform a search according to a search term input by the user. Specifically, the user may input a search term related to his or her own needs in the input box, so that the search engine searches for the search term and obtains the search result, thereby enabling the user to obtain the resource of the demand.
获得模块200用于获得与搜索词相关的分类信息和搜索对象信息。The obtaining module 200 is configured to obtain classification information and search object information related to the search term.
在本发明的实施例中,在搜索引擎根据用户输入的搜索词进行搜索之后,获得模块200可从服务器侧获得与搜索词相关的分类信息和搜索对象信息。其中,分类信息包括分类标准和分类标准下的类型信息,每个类型信息即为一个选项,搜索对象信息包括搜索对象的图片和标识信息。标识信息可包括但不局限于标题、摘要信息、链接网址信息等。举例来说:用户在输入搜索词“狗”后,搜索引擎可根据搜索词“狗”进行搜索,获得“狗”的分类信息和搜索对象信息。“狗”的分类标准包括:按体型分和按功能分。按体型分的类型信息,可包括:小型犬、中型犬、大型犬、超小型犬和超大型犬等。按功能分的类型信息,可包括:牧羊犬、枪猎犬、狩猎犬、工作犬、玩具犬、家庭犬、梗类犬等。搜索对象信息可包括:哈士奇、藏獒、吉娃娃、松狮等具体的狗的品种对应的图片和名称。以上仅为示例,并不对搜索对象信息进行限定。In an embodiment of the present invention, after the search engine performs a search based on the search term input by the user, the obtaining module 200 may obtain the classification information and the search object information related to the search term from the server side. The classification information includes classification information and type information under the classification standard, and each type information is an option, and the search object information includes a picture and identification information of the search object. The identification information may include, but is not limited to, a title, summary information, link URL information, and the like. For example, after the user inputs the search word "dog", the search engine can search according to the search word "dog" to obtain the classification information of the "dog" and the search object information. The classification criteria for "dogs" include: by body type and by function. The type information of the body type may include: small dogs, medium dogs, large dogs, ultra-small dogs, and super large dogs. The type information according to the function may include: a shepherd dog, a gun hound, a hunting dog, a working dog, a toy dog, a family dog, a terrier dog, and the like. The search object information may include pictures and names corresponding to the specific dog breeds such as Husky, Tibetan Mastiff, Chihuahua, and Chow Chow. The above is only an example and does not limit the search object information.
另外,获得模块200还用于在第一展现部分以目录的形式展现类型信息及其对应的控件之后,获得用户选中的控件对应的类型信息。In addition, the obtaining module 200 is further configured to obtain the type information corresponding to the control selected by the user after the type information and the corresponding control are displayed in the form of a directory in the first presentation part.
具体地,获得模块200可通过用户选中类型信息对应的控件(复选框),来获得对应的类型信息。其中,用户选中的控件可包括多个控件,多个控件分别对应不同分类标准下的类型信息。举例来说,如果用户选中“小型犬”对应的控件,则获得模块200可获得与“小型犬”对应的类型信息。可以理解,控件可多选,因此获得模块200可获得选中的多个控件对应的类型信息。Specifically, the obtaining module 200 may obtain corresponding type information by selecting a control (check box) corresponding to the type information by the user. The control selected by the user may include multiple controls, and the multiple controls respectively correspond to the type information under different classification standards. For example, if the user selects a control corresponding to the "small dog", the obtaining module 200 can obtain type information corresponding to the "small dog". It can be understood that the control can be multi-selected, so the obtaining module 200 can obtain the type information corresponding to the selected multiple controls.
此外,获得模块200还用于在第二展现部分以目录的形式展现搜索对象或相关搜索对象的图片及标识信息之后,获得用户对当前搜索对象的触发请求,从服务器获得当前搜索对象的特征信息和需求信息。In addition, the obtaining module 200 is further configured to: after the second presentation part displays the picture and the identification information of the search object or the related search object in the form of a directory, obtain a trigger request of the user for the current search object, and obtain the feature information of the current search object from the server. And demand information.
具体地,获得模块200可通过获得用户对当前搜索对象的触发请求,向服务器发送当前搜索对象的搜索请求。服务器可根据搜索请求对当前搜索对象进行搜索,并将搜索到的当前搜索对象的特征信息和需求信息发送至客户端,以使展现模块300对当前搜索对象的特征信息和需求信息进行展示。Specifically, the obtaining module 200 may send a search request of the current search object to the server by obtaining a trigger request of the user for the current search object. The server may search for the current search object according to the search request, and send the searched feature information and the demand information of the current search object to the client, so that the presentation module 300 displays the feature information and the demand information of the current search object.
其中,特征信息和需求信息是服务器根据当前搜索对象获得相关的历史搜索信息和历史需求信息,并分别对历史搜索信息和历史需求信息进行分类排序处理后获得的The feature information and the demand information are obtained by the server obtaining relevant historical search information and historical demand information according to the current search object, and respectively sorting and processing the historical search information and the historical demand information.
展现模块300用于提供搜索页面,并在搜索页面上以结构化信息的形式展现分类信息和搜索对象信息。The presentation module 300 is configured to provide a search page and present the classification information and the search object information in the form of structured information on the search page.
在获得与搜索词相关的分类信息和搜索对象信息后,展现模块300可通过目录形式或列表形式展现分类信息和搜索对象信息。当然,展现的形式不仅限于目录或列表形式,也可通过其他方式,本实施例中不做限定。 After obtaining the classification information and the search object information related to the search term, the presentation module 300 may present the classification information and the search object information in a directory form or a list form. Of course, the form of the presentation is not limited to the directory or the list form, and may be other methods, which are not limited in this embodiment.
具体地,展现模块300可提供搜索页面。搜索页面可包括第一展现部分和第二展现部分,在第一展现部分可通过目录的形式展现类型信息及其对应的控件,在第二展现部分可通过目录的形式展现搜索对象的图片及标识信息。其中,控件可包括复选框。用户可通过点击选中复选框的方式对分类信息进行筛选。In particular, presentation module 300 can provide a search page. The search page may include a first presentation portion and a second presentation portion. The first presentation portion may display the type information and its corresponding control in the form of a directory, and the second presentation portion may display the image and the identifier of the search object in the form of a directory. information. Among them, the control can include a check box. Users can filter the classification information by clicking the check box.
举例来说:如图2所示,在客户端获得“狗”的分类信息和搜索对象信息后,展现模块300可在第一展现部分以目录的形式展示如:小型犬、中型犬、大型犬、超小型犬和超大型犬等“狗”的分类信息。其中,每个分类信息前均对应一个复选框,以供用户进行选择。同时,可在第二展现部分以目录的形式展示如:哈士奇、藏獒、吉娃娃、松狮等每个品种的狗对应的图片和名称。For example, as shown in FIG. 2, after the client obtains the classification information of the "dog" and the search object information, the presentation module 300 can display in the form of a directory in the first presentation part, such as: small dog, medium dog, large dog. Classification information for "dogs" such as ultra-small dogs and very large dogs. Each category information is preceded by a check box for the user to select. At the same time, in the second presentation part, the pictures and names corresponding to the dogs of each species such as Husky, Tibetan Mastiff, Chihuahua, and Chow Chow can be displayed in the form of a catalogue.
另外,展现模块300还用于根据类型信息获得相关搜索对象的信息,并在第二展现部分以目录的形式展现相关搜索对象的图片及标识信息。In addition, the presentation module 300 is further configured to obtain information about the related search object according to the type information, and display the picture and the identification information of the related search object in the form of a directory in the second presentation part.
在获得用户选中的控件对应的类型信息之后,获得模块200可进一步获得相关搜索对象的信息,展现模块300在第二展现部分以目录的形式展现相关搜索对象的图片及标识信息。举例来说,如图4所示,用户可选中“小型犬”和“玩具犬”的控件(复选框),则获得模块200可获得“小型犬”和“玩具犬”对应的类型信息,展现模块300以目录的形式展示所有属于“小型犬”和“玩具犬”的狗的品种如:贵宾犬、蝴蝶犬、西施犬、巴哥犬等的图片及名称。After obtaining the type information corresponding to the control selected by the user, the obtaining module 200 may further obtain information about the related search object, and the presentation module 300 displays the picture and the identification information of the related search object in the form of a directory in the second presentation part. For example, as shown in FIG. 4, the user selects a control (check box) of "small dog" and "toy dog", and the obtaining module 200 can obtain type information corresponding to "small dog" and "toy dog". The presentation module 300 displays the pictures and names of all the dogs belonging to the "small dog" and the "toy dog" in the form of a catalogue such as a poodle, a butterfly dog, a Shih Tzu, a pug, and the like.
此外,展现模块300还用于在第二展现部分以目录的形式展现特征信息和需求信息。In addition, the presentation module 300 is further configured to display the feature information and the requirement information in the form of a directory in the second presentation portion.
具体地,在从服务器获得当前搜索对象的特征信息和需求信息后,展现模块300可在第二展现部分以目录的形式展现特征信息和需求信息。可以理解,第二展示部分仅为示例,也可以在第三展示部分等其他展示部分对特征信息和需求信息进行展示,本实施例不做限定。Specifically, after obtaining the feature information and the requirement information of the current search object from the server, the presentation module 300 may present the feature information and the requirement information in the form of a directory in the second presentation portion. It can be understood that the second display part is only an example, and the feature information and the requirement information may be displayed in other display parts such as the third display part, which is not limited in this embodiment.
举例来说,如图6所示,在用户通过点击“哈士奇”的图片后,客户端向服务器发送搜索“哈士奇”的请求,服务器根据“哈士奇”可搜索到对哈士奇的详细介绍,以及“形态特征”、“基本信息”、“物种分布”等特征信息。用户在搜索“哈士奇”时,可包括多种需求,如基本知识的需求,图片的需求,购买的需求,甚至是狗粮、训练、生病了怎么办等多样化需求。因此,获得模块200在获得需求信息后,展现模块300将这些需求信息以目录的形式进行展现。在图6中,基本知识中包括:哈士奇的图片、哈士奇的特点、哈士奇和阿拉斯加等,犬种购买中包括:哈士奇狗舍、哈士奇挑选方法、哈士奇纯种鉴别等,家庭饲养中包括:哈士奇怎么养、哈士奇狗粮、哈士奇训练方法等。以上需求信息是根据历史搜索信息和历史需求信息进行分类排序处理后获得的。通过结构化信息展现,为用户提供了更丰富的信息,对用户的需求进行有效地引导。 For example, as shown in FIG. 6, after the user clicks on the picture of "Siberian Husky", the client sends a request for searching for "Siberian Husky" to the server, and the server can search for a detailed introduction to the Husky according to "Huskies", and "formation" Characteristic information such as characteristics, basic information, and species distribution. When searching for "husky", users can include a variety of needs, such as the need for basic knowledge, the demand for pictures, the demand for purchase, and even the diversified needs of dog food, training, and illness. Therefore, after the obtaining module 200 obtains the demand information, the presentation module 300 presents the demand information in the form of a directory. In Figure 6, the basic knowledge includes: Husky's pictures, characteristics of Husky, Husky and Alaska, etc. The dog breeds include: Husky kennel, Husky selection method, Husky pure species identification, etc. Raising, husky dog food, huskies training methods, etc. The above demand information is obtained by sorting and sorting the historical search information and the historical demand information. Through structured information presentation, users are provided with richer information and effectively guide users' needs.
用户在需要了解某方面的详细信息时,用户可跳转至更精准的关键词搜索结果展示页面,也可以跳转至权威的网站,以此获得自身需求的信息。When users need to know the details of a certain aspect, the user can jump to a more accurate keyword search result display page, or jump to the authoritative website to obtain the information of their own needs.
需要说明的是,在本实施例中,为了描述方便,将搜索页面分为第一展现部分、第二展现部分和第三展现部分,但实际应用中,可能未对搜索页面进行划分。It should be noted that, in this embodiment, for the convenience of description, the search page is divided into a first presentation portion, a second presentation portion, and a third presentation portion, but in actual applications, the search page may not be divided.
在本发明的实施例中,搜索页面还包括第三展现部分。因此,展现模块300还用于在第三展现部分展现相关推荐信息。举例来说,如图4所示,与“狗”相关推荐信息可包括:AKC犬种分类标准、狗智商排名等。In an embodiment of the invention, the search page further includes a third presentation portion. Therefore, the presentation module 300 is further configured to display relevant recommendation information in the third presentation portion. For example, as shown in FIG. 4, the recommendation information related to "dog" may include: ACK dog breed classification standard, dog IQ ranking, and the like.
本发明实施例的搜索展示装置,通过在搜索页面上以结构化信息的形式展现搜索词相关的分类信息和搜索对象信息,一方面为用户提供了精细地引导,极大地缩短了搜索路径,提高了搜索效率;另一方面,为用户提供了各种需求的信息,使用户快速地了解了与需求相关的知识,降低了用户需要对与需求相关的知识领域进一步探索时的搜索成本,提高了用户的体验。The search and display device of the embodiment of the present invention provides a detailed guidance for the user by displaying the classification information and the search object information related to the search term in the form of structured information on the search page, thereby greatly shortening the search path and improving the search path. Search efficiency; on the other hand, it provides users with information on various needs, so that users can quickly understand the knowledge related to the requirements, and reduce the search cost when users need to further explore the knowledge fields related to the requirements, and improve the search cost. User experience.
为了实现上述实施例,本发明提出一种存储介质,用于存储应用程序,应用程序用于执行本发明任一项实施例所述的搜索展示方法。In order to implement the above embodiments, the present invention provides a storage medium for storing an application for executing a search display method according to any of the embodiments of the present invention.
流程图中或在此以其他方式描述的任何过程或方法描述可以被理解为,表示包括一个或更多个用于实现特定逻辑功能或过程的步骤的可执行指令的代码的模块、片段或部分,并且本发明的优选实施方式的范围包括另外的实现,其中可以不按所示出或讨论的顺序,包括根据所涉及的功能按基本同时的方式或按相反的顺序,来执行功能,这应被本发明的实施例所属技术领域的技术人员所理解。Any process or method description in the flowcharts or otherwise described herein may be understood to represent a module, segment or portion of code that includes one or more executable instructions for implementing the steps of a particular logical function or process. And the scope of the preferred embodiments of the invention includes additional implementations, in which the functions may be performed in a substantially simultaneous manner or in an opposite order depending on the functions involved, in the order shown or discussed. It will be understood by those skilled in the art to which the embodiments of the present invention pertain.
在流程图中表示或在此以其他方式描述的逻辑和/或步骤,例如,可以被认为是用于实现逻辑功能的可执行指令的定序列表,可以具体实现在任何计算机可读介质中,以供指令执行系统、装置或设备(如基于计算机的系统、包括处理器的系统或其他可以从指令执行系统、装置或设备取指令并执行指令的系统)使用,或结合这些指令执行系统、装置或设备而使用。就本说明书而言,"计算机可读介质"可以是任何可以包含、存储、通信、传播或传输程序以供指令执行系统、装置或设备或结合这些指令执行系统、装置或设备而使用的装置。计算机可读介质的更具体的示例(非穷尽性列表)包括以下:具有一个或多个布线的电连接部(电子装置),便携式计算机盘盒(磁装置),随机存取存储器(RAM),只读存储器(ROM),可擦除可编辑只读存储器(EPROM或闪速存储器),光纤装置,以及便携式光盘只读存储器(CDROM)。另外,计算机可读介质甚至可以是可在其上打印所述程序的纸或其他合适的介质,因为可以例如通过对纸或其他介质进行光学扫描,接着进行编辑、解译或必要时以其他合适方式进行处理来以电子方式获得所述程序,然后将其存储在计算机存储器中。 The logic and/or steps represented in the flowchart or otherwise described herein, for example, may be considered as an ordered list of executable instructions for implementing logical functions, and may be embodied in any computer readable medium, Used in conjunction with, or in conjunction with, an instruction execution system, apparatus, or device (eg, a computer-based system, a system including a processor, or other system that can fetch instructions and execute instructions from an instruction execution system, apparatus, or device) Or use with equipment. For the purposes of this specification, a "computer-readable medium" can be any apparatus that can contain, store, communicate, propagate, or transport a program for use in an instruction execution system, apparatus, or device, or in conjunction with the instruction execution system, apparatus, or device. More specific examples (non-exhaustive list) of computer readable media include the following: electrical connections (electronic devices) having one or more wires, portable computer disk cartridges (magnetic devices), random access memory (RAM), Read only memory (ROM), erasable editable read only memory (EPROM or flash memory), fiber optic devices, and portable compact disk read only memory (CDROM). In addition, the computer readable medium may even be a paper or other suitable medium on which the program can be printed, as it may be optically scanned, for example by paper or other medium, followed by editing, interpretation or, if appropriate, other suitable The method is processed to obtain the program electronically and then stored in computer memory.
应当理解,本发明的各部分可以用硬件、软件、固件或它们的组合来实现。在上述实施方式中,多个步骤或方法可以用存储在存储器中且由合适的指令执行系统执行的软件或固件来实现。例如,如果用硬件来实现,和在另一实施方式中一样,可用本领域公知的下列技术中的任一项或他们的组合来实现:具有用于对数据信号实现逻辑功能的逻辑门电路的离散逻辑电路,具有合适的组合逻辑门电路的专用集成电路,可编程门阵列(PGA),现场可编程门阵列(FPGA)等。It should be understood that portions of the invention may be implemented in hardware, software, firmware or a combination thereof. In the above-described embodiments, multiple steps or methods may be implemented in software or firmware stored in a memory and executed by a suitable instruction execution system. For example, if implemented in hardware, as in another embodiment, it can be implemented by any one or combination of the following techniques well known in the art: having logic gates for implementing logic functions on data signals. Discrete logic circuits, application specific integrated circuits with suitable combinational logic gates, programmable gate arrays (PGAs), field programmable gate arrays (FPGAs), etc.
本技术领域的普通技术人员可以理解实现上述实施例方法携带的全部或部分步骤是可以通过程序来指令相关的硬件完成,所述的程序可以存储于一种计算机可读存储介质中,该程序在执行时,包括方法实施例的步骤之一或其组合。One of ordinary skill in the art can understand that all or part of the steps carried by the method of implementing the above embodiments can be completed by a program to instruct related hardware, and the program can be stored in a computer readable storage medium. When executed, one or a combination of the steps of the method embodiments is included.
此外,在本发明各个实施例中的各功能单元可以集成在一个处理模块中,也可以是各个单元单独物理存在,也可以两个或两个以上单元集成在一个模块中。上述集成的模块既可以采用硬件的形式实现,也可以采用软件功能模块的形式实现。所述集成的模块如果以软件功能模块的形式实现并作为独立的产品销售或使用时,也可以存储在一个计算机可读取存储介质中。In addition, each functional unit in each embodiment of the present invention may be integrated into one processing module, or each unit may exist physically separately, or two or more units may be integrated into one module. The above integrated modules can be implemented in the form of hardware or in the form of software functional modules. The integrated modules, if implemented in the form of software functional modules and sold or used as stand-alone products, may also be stored in a computer readable storage medium.
上述提到的存储介质可以是只读存储器,磁盘或光盘等。The above mentioned storage medium may be a read only memory, a magnetic disk or an optical disk or the like.
在本说明书的描述中,参考术语“一个实施例”、“一些实施例”、“示例”、“具体示例”、或“一些示例”等的描述意指结合该实施例或示例描述的具体特征、结构、材料或者特点包含于本发明的至少一个实施例或示例中。在本说明书中,对上述术语的示意性表述不一定指的是相同的实施例或示例。而且,描述的具体特征、结构、材料或者特点可以在任何的一个或多个实施例或示例中以合适的方式结合。In the description of the present specification, the description with reference to the terms "one embodiment", "some embodiments", "example", "specific example", or "some examples" and the like means a specific feature described in connection with the embodiment or example. A structure, material or feature is included in at least one embodiment or example of the invention. In the present specification, the schematic representation of the above terms does not necessarily mean the same embodiment or example. Furthermore, the particular features, structures, materials, or characteristics described may be combined in a suitable manner in any one or more embodiments or examples.
尽管上面已经示出和描述了本发明的实施例,可以理解的是,上述实施例是示例性的,不能理解为对本发明的限制,本领域的普通技术人员在不脱离本发明的原理和宗旨的情况下在本发明的范围内可以对上述实施例进行变化、修改、替换和变型。本发明的范围由所附权利要求极其等同限定。 Although the embodiments of the present invention have been shown and described, it is understood that the foregoing embodiments are illustrative and not restrictive Variations, modifications, alterations and variations of the above-described embodiments are possible within the scope of the invention. The scope of the invention is to be defined by the claims

Claims (21)

  1. 一种搜索展现方法,其特征在于,包括:A search presentation method, comprising:
    接收用户输入的搜索词;Receiving search terms entered by the user;
    获得与所述搜索词相关的分类信息和搜索对象信息;以及Obtaining classification information and search object information related to the search term;
    提供搜索页面,并在所述搜索页面上以结构化信息的形式展现所述分类信息和所述搜索对象信息。A search page is provided, and the classification information and the search object information are presented in the form of structured information on the search page.
  2. 根据权利要求1所述的方法,其特征在于,所述结构化信息的形式包括目录形式或列表形式。The method of claim 1 wherein the form of the structured information comprises a directory form or a list form.
  3. 根据权利要求1所述的方法,其特征在于,所述分类信息包括分类标准和所述分类标准下的类型信息,所述搜索对象信息包括所述搜索对象的图片和标识信息。The method according to claim 1, wherein the classification information comprises a classification standard and type information under the classification standard, and the search object information includes a picture and identification information of the search object.
  4. 根据权利要求3所述的方法,其特征在于,所述搜索页面包括第一展现部分和第二展现部分,所述在所述搜索页面上以结构化信息的形式展现所述分类信息和所述搜索对象信息,包括:The method according to claim 3, wherein said search page includes a first presentation portion and a second presentation portion, said presentation information and said said information on said search page in the form of structured information Search object information, including:
    在所述第一展现部分以目录的形式展现所述类型信息及其对应的控件,并在所述第二展现部分以目录的形式展现所述搜索对象的图片及标识信息。The type information and its corresponding control are presented in the form of a directory in the first presentation part, and the picture and identification information of the search object are presented in the form of a directory in the second presentation part.
  5. 根据权利要求4所述的方法,其特征在于,所述控件包括复选框。The method of claim 4 wherein said control comprises a check box.
  6. 根据权利要求4所述的方法,其特征在于,所述在所述第一展现部分以目录的形式展现所述类型信息及其对应的控件之后,还包括:The method according to claim 4, wherein after the displaying the type information and the corresponding control in the form of a directory in the first presentation portion, the method further comprises:
    获得用户选中的控件对应的类型信息;以及Obtaining type information corresponding to the control selected by the user;
    根据所述类型信息获得相关搜索对象的信息,并在所述第二展现部分以目录的形式展现所述相关搜索对象的图片及标识信息。Obtaining information of the related search object according to the type information, and displaying the picture and the identification information of the related search object in the form of a directory in the second presentation part.
  7. 根据权利要求6所述的方法,其特征在于,所述用户选中的控件包括多个控件,所述多个控件分别对应不同分类标准下的类型信息。The method according to claim 6, wherein the control selected by the user comprises a plurality of controls, and the plurality of controls respectively correspond to type information under different classification standards.
  8. 根据权利要求4所述的方法,其特征在于,所述搜索页面还包括第三展现部分,所述方法还包括:The method of claim 4, wherein the search page further comprises a third presentation portion, the method further comprising:
    在所述第三展现部分展现相关推荐信息。Relevant recommendation information is presented in the third presentation portion.
  9. 根据权利要求4-8任一权利要求所述的方法,其特征在于,所述搜索对象或所述相关搜索对象的图片为超链接图片;和/或,所述搜索对象或所述相关搜索对象的标识信息为超链接标识信息。The method according to any one of claims 4-8, wherein the search object or the picture of the related search object is a hyperlink picture; and/or the search object or the related search object The identification information is hyperlink identification information.
  10. 根据权利要求9所述的方法,其特征在于,所述在所述第二展现部分以目录的形式展现所述搜索对象或所述相关搜索对象的图片及标识信息之后,包括: The method according to claim 9, wherein after the displaying, in the form of a directory, the picture and the identification information of the search object or the related search object in the form of a directory, the method includes:
    获得用户对当前搜索对象的触发请求,并从服务器获得所述当前搜索对象的特征信息和需求信息;其中,所述特征信息和所述需求信息是所述服务器根据所述当前搜索对象获得相关的历史搜索信息和历史需求信息,并分别对所述历史搜索信息和历史需求信息进行分类排序处理后获得的;以及Obtaining a trigger request of the current search object by the user, and obtaining feature information and requirement information of the current search object from the server; wherein the feature information and the demand information are related to the server according to the current search object. Historical search information and historical demand information, and respectively obtained and sorted the historical search information and historical demand information; and
    在所述第二展现部分以目录的形式展现所述特征信息和所述需求信息。The feature information and the demand information are presented in the form of a directory in the second presentation portion.
  11. 一种搜索展现装置,其特征在于,包括:A search and display device, comprising:
    接收模块,用于接收用户输入的搜索词;a receiving module, configured to receive a search term input by a user;
    获得模块,用于获得与所述搜索词相关的分类信息和搜索对象信息;以及Obtaining a module for obtaining classification information and search object information related to the search term;
    展现模块,用于提供搜索页面,并在所述搜索页面上以结构化信息的形式展现所述分类信息和所述搜索对象信息。a presentation module for providing a search page and presenting the classification information and the search object information in the form of structured information on the search page.
  12. 根据权利要求11所述的装置,其特征在于,所述结构化信息的形式包括目录形式或列表形式。The apparatus of claim 11, wherein the form of the structured information comprises a directory form or a list form.
  13. 根据权利要求11所述的装置,其特征在于,所述分类信息包括分类标准和所述分类标准下的类型信息,所述搜索对象信息包括所述搜索对象的图片和标识信息。The apparatus according to claim 11, wherein the classification information comprises a classification standard and type information under the classification standard, and the search object information includes a picture and identification information of the search object.
  14. 根据权利要求13所述的装置,其特征在于,所述搜索页面包括第一展现部分和第二展现部分,所述展现模块,具体用于:The device according to claim 13, wherein the search page comprises a first presentation portion and a second presentation portion, and the presentation module is specifically configured to:
    在所述第一展现部分以目录的形式展现所述类型信息及其对应的控件,并在所述第二展现部分以目录的形式展现所述搜索对象的图片及标识信息。The type information and its corresponding control are presented in the form of a directory in the first presentation part, and the picture and identification information of the search object are presented in the form of a directory in the second presentation part.
  15. 根据权利要求14所述的装置,其特征在于,所述控件包括复选框。The apparatus of claim 14 wherein said control comprises a check box.
  16. 根据权利要求14所述的装置,其特征在于:The device of claim 14 wherein:
    所述获得模块,还用于:在所述第一展现部分以目录的形式展现所述类型信息及其对应的控件之后,获得用户选中的控件对应的类型信息;The obtaining module is further configured to: after the first presentation part displays the type information and the corresponding control in a form of a directory, obtain type information corresponding to the control selected by the user;
    所述展现模块,还用于:根据所述类型信息获得相关搜索对象的信息,并在所述第二展现部分以目录的形式展现所述相关搜索对象的图片及标识信息。The presentation module is further configured to: obtain information about the related search object according to the type information, and display the picture and the identification information of the related search object in a form of a directory in the second presentation part.
  17. 根据权利要求16所述的装置,其特征在于,所述用户选中的控件包括多个控件,所述多个控件分别对应不同分类标准下的类型信息。The device according to claim 16, wherein the control selected by the user comprises a plurality of controls, and the plurality of controls respectively correspond to type information under different classification standards.
  18. 根据权利要求14所述的装置,其特征在于,所述搜索页面还包括第三展现部分,所述展现模块,还用于:在所述第三展现部分展现相关推荐信息。The device according to claim 14, wherein the search page further comprises a third presentation portion, and the presentation module is further configured to: display relevant recommendation information in the third presentation portion.
  19. 根据权利要求14-18任一权利要求所述的装置,其特征在于,所述搜索对象或所述相关搜索对象的图片为超链接图片;和/或,所述搜索对象或所述相关搜索对象的标识信息为超链接标识信息。The device according to any one of claims 14-18, wherein the search object or the picture of the related search object is a hyperlink picture; and/or the search object or the related search object The identification information is hyperlink identification information.
  20. 根据权利要求19所述的装置,其特征在于,所述获得模块,还用于:在所述第二 展现部分以目录的形式展现所述搜索对象或所述相关搜索对象的图片及标识信息之后,获得用户对当前搜索对象的触发请求,从服务器获得所述当前搜索对象的特征信息和需求信息;其中,所述特征信息和所述需求信息是所述服务器根据所述当前搜索对象获得相关的历史搜索信息和历史需求信息,并分别对所述历史搜索信息和历史需求信息进行分类排序处理后获得的;The apparatus according to claim 19, wherein said obtaining module is further configured to: said second After the presentation part displays the picture and the identification information of the search object or the related search object in the form of a directory, obtaining a trigger request of the current search object by the user, and obtaining the feature information and the demand information of the current search object from the server; The feature information and the requirement information are obtained by the server obtaining related historical search information and historical demand information according to the current search object, and respectively sorting and processing the historical search information and the historical demand information. ;
    所述展现模块,还用于:在所述第二展现部分以目录的形式展现所述特征信息和所述需求信息。The presentation module is further configured to: display the feature information and the requirement information in a directory form in the second presentation portion.
  21. 一种存储介质,其特征在于,用于存储应用程序,所述应用程序用于执行权利要求1至10中任一项所述的搜索展现方法。 A storage medium for storing an application for performing the search presentation method according to any one of claims 1 to 10.
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