WO2013033445A3 - Systems and methods for contextualizing a toolbar, an image and inline mobile banner advertising - Google Patents
Systems and methods for contextualizing a toolbar, an image and inline mobile banner advertising Download PDFInfo
- Publication number
- WO2013033445A3 WO2013033445A3 PCT/US2012/053204 US2012053204W WO2013033445A3 WO 2013033445 A3 WO2013033445 A3 WO 2013033445A3 US 2012053204 W US2012053204 W US 2012053204W WO 2013033445 A3 WO2013033445 A3 WO 2013033445A3
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- page
- toolbar
- contextualization
- display
- contextualizing
- Prior art date
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q10/00—Administration; Management
Abstract
Contextualization services deliver a contextualized toolbar for display on a page. A client agent may contextualize content a page being loaded or displayed to identify and send contextual data to the contextualization service of the server. The page may be designed, configured or constructed for placement of a toolbar on the page, such as a footer bar on the page. The contextualization service may use the contextual data to select a campaign from a plurality of campaigns to deliver a contextual toolbar for the page. Based on the selected campaign, the contextualization service may send a toolbar or configuration for a toolbar to the agent for display on the page. Instead of having a toolbar predetermined or fixed prior to the display of the page, the present solution dynamically contextualizes a toolbar at the point of loading or displaying the page and the contextualization is based on the content of the page being loaded/displayed.
Applications Claiming Priority (6)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US13/222,955 | 2011-08-31 | ||
US13/222,955 US20130054672A1 (en) | 2011-08-31 | 2011-08-31 | Systems and methods for contextualizing a toolbar |
US13/222,996 | 2011-08-31 | ||
US13/223,006 US9262766B2 (en) | 2011-08-31 | 2011-08-31 | Systems and methods for contextualizing services for inline mobile banner advertising |
US13/223,006 | 2011-08-31 | ||
US13/222,996 US20130054356A1 (en) | 2011-08-31 | 2011-08-31 | Systems and methods for contextualizing services for images |
Publications (2)
Publication Number | Publication Date |
---|---|
WO2013033445A2 WO2013033445A2 (en) | 2013-03-07 |
WO2013033445A3 true WO2013033445A3 (en) | 2015-02-26 |
Family
ID=46889442
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
PCT/US2012/053204 WO2013033445A2 (en) | 2011-08-31 | 2012-08-30 | Systems and methods for contextualizing a toolbar, an image and inline mobile banner advertising |
Country Status (1)
Country | Link |
---|---|
WO (1) | WO2013033445A2 (en) |
Families Citing this family (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US10289296B1 (en) | 2015-08-21 | 2019-05-14 | Google Llc | Systems and methods for dynamically appending supplemental content to an information resource responsive to scroll activity |
US10585576B2 (en) | 2015-10-26 | 2020-03-10 | Google Llc | Systems and methods for attributing a scroll event in an infinite scroll graphical user interface |
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Family Cites Families (1)
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BE623980A (en) | 1961-10-24 |
-
2012
- 2012-08-30 WO PCT/US2012/053204 patent/WO2013033445A2/en active Application Filing
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Also Published As
Publication number | Publication date |
---|---|
WO2013033445A2 (en) | 2013-03-07 |
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