WO2002025530B1 - Internet video advertising agency - Google Patents
Internet video advertising agencyInfo
- Publication number
- WO2002025530B1 WO2002025530B1 PCT/US2001/023123 US0123123W WO0225530B1 WO 2002025530 B1 WO2002025530 B1 WO 2002025530B1 US 0123123 W US0123123 W US 0123123W WO 0225530 B1 WO0225530 B1 WO 0225530B1
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- media advertising
- advertising presentation
- presentation
- media
- communicable
- Prior art date
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
Abstract
An advertising agency for producing moving- image advertising and distributing it over a computer network such as the internet.
Claims
AMENDED CLAIMS
[received by the International Bureau on 14 January.2002 (14.01.02); original claims 1-5 amended; original claim 6 cancelled; new claims 7-10 added; (3 pages)]
1. A method for providing multi-media advertising on a computing network, the method comprising performing the following steps: a. Offering to a potential customer multi-media advertising presentation production services, b. Scripting an advertising presentation, c. Recording an audio portion on an audio recording apparatus, d. Recording a visual portion on a video recording apparatus, e. Mixing said audio portion and said visual portion to make a multi-media advertising presentation, f. Adding special effects and titles to said multi-media advertising presentation, g. Encoding said multi-media advertising presentation, h. Storing said encoded multi-media advertising presentation on computer readable memory accessible by a server computer, i. Connecting said server computer accessing said computer readable memory storing said encoded multi-media advertising presentation, to a computer network, whereby said encoded multi-media advertising presentation can be accessed by a user of said computer network.
2. The method of claim 1, further comprising delivering said encoded multi-media advertising presentation to said potential customer.
3. The method of claim 1, further comprising measuring the viewing on said computer network of said multi-media advertising presentation.
4. A system for providing multi-media advertising on a computing network, the system comprising: a. means for offering to a potential customer multi-media advertising presentation production services, b. means for scripting an advertising presentation, c. audio recording apparatus, d. audio editing apparatus, e. video recording apparatus, f. video editing apparatus, g. audio-video recording apparatus, h. audio-video editing apparatus, i. an encoder communicable with said audio-video recording apparatus; j. computer readable memory communicable with said encoder, said computer readable
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memory defining a data structure able to store an encoded multi-media advertising presentation; k. A multiplexer communicable with said computer readable memory; 1. A video streaming apparatus communicable with said multiplexer, said video streaming apparatus able to stream said multi-media advertising presentation; m. A hub communicable with said video streaming apparatus; n. A router communicable with said hub; o. A web server computer communicable with said router; p. A computer network communicable with said web server computer, whereby said multi-media advertising presentation can be distributed or published onto said computer network, and q. means for measuring the viewing on said computer network of said multi-media advertising presentation 5. The system of claim 4, further comprising means for delivering said encoded multi-media advertising presentation to a potential customer. 7. A method of providing multi-media advertising on a computing network, comprising: a. Receiving from an advertiser a request to purchase a multi-media advertising presentation; b. Scripting the content of a multi-media advertising presentation; c. Offering to sell said multi-media advertising presentation to said advertiser; d. Receiving an acceptance to the offer to sell said multi-media advertising presentation; e. Producing said multi-media advertising presentation, storing said multi-media advertising presentation, encoding said multi-media advertising presentation, and providing said multi-media advertising presentation over a computer network.
8. The method of claim 7, further comprising measuring the viewing on said computer network of said multi-media advertising presentation.
9. A system for providing multi-media advertising on a computing network, the system comprising: a. Means for receiving from an advertiser a request to purchase a multi-media advertising presentation; b. Means for scripting the content of a multi-media advertising presentation; c. Means for offering to sell said multi-media advertising presentation to said advertiser; d. Means for receiving an acceptance to the offer to sell said multi-media advertising presentation; e. Means for producing said multi-media advertising presentation, means for storing said multi-media advertising presentation, means for encoding said multi-media advertising
30
presentation, and means for providing said multi-media advertising presentation over a computer network. 10. The system of claim 9, further comprising means for measuring the viewing on said computer network of said multi-media advertising presentation.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| AU2001280704A AU2001280704A1 (en) | 2000-09-20 | 2001-07-23 | Internet video advertising agency |
Applications Claiming Priority (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| US66714900A | 2000-09-20 | 2000-09-20 | |
| US09/667,149 | 2000-09-20 |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| WO2002025530A1 WO2002025530A1 (en) | 2002-03-28 |
| WO2002025530B1 true WO2002025530B1 (en) | 2002-09-06 |
Family
ID=24677001
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| PCT/US2001/023123 WO2002025530A1 (en) | 2000-09-20 | 2001-07-23 | Internet video advertising agency |
Country Status (2)
| Country | Link |
|---|---|
| AU (1) | AU2001280704A1 (en) |
| WO (1) | WO2002025530A1 (en) |
Family Cites Families (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US5796952A (en) * | 1997-03-21 | 1998-08-18 | Dot Com Development, Inc. | Method and apparatus for tracking client interaction with a network resource and creating client profiles and resource database |
-
2001
- 2001-07-23 WO PCT/US2001/023123 patent/WO2002025530A1/en active Application Filing
- 2001-07-23 AU AU2001280704A patent/AU2001280704A1/en not_active Abandoned
Also Published As
| Publication number | Publication date |
|---|---|
| WO2002025530A1 (en) | 2002-03-28 |
| AU2001280704A1 (en) | 2002-04-02 |
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