WO2001027715A2 - Messages publicitaires pouvant etre executes sur plusieurs pages - Google Patents

Messages publicitaires pouvant etre executes sur plusieurs pages Download PDF

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Publication number
WO2001027715A2
WO2001027715A2 PCT/US1999/023822 US9923822W WO0127715A2 WO 2001027715 A2 WO2001027715 A2 WO 2001027715A2 US 9923822 W US9923822 W US 9923822W WO 0127715 A2 WO0127715 A2 WO 0127715A2
Authority
WO
WIPO (PCT)
Prior art keywords
commercial
recipient
pages
commercials
navigable
Prior art date
Application number
PCT/US1999/023822
Other languages
English (en)
Other versions
WO2001027715A3 (fr
Inventor
Rick Mcewan
Michael Briola
Original Assignee
Mindarrow Systems, Inc.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Mindarrow Systems, Inc. filed Critical Mindarrow Systems, Inc.
Priority to AU64285/99A priority Critical patent/AU6428599A/en
Priority to PCT/US1999/023822 priority patent/WO2001027715A2/fr
Publication of WO2001027715A2 publication Critical patent/WO2001027715A2/fr
Publication of WO2001027715A3 publication Critical patent/WO2001027715A3/fr

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

La présente invention porte sur des messages publicitaires électroniques et sur des procédés apparentés selon lesquels un message publicitaire électronique est transmis sur un réseau électronique d'accès public à un client potentiel, le message publicitaire comprenant plusieurs pages de navigations présentant différents clips vidéo. Chaque message publicitaire est de préférence téléchargé sous forme d'un fichier exécutable, ce qui élimine le besoin de recourir à des navigateurs particuliers ou modules d'extension. Selon d'autres réalisations préférées, les messages publicitaires peuvent contenir un logiciel qui télécharge des pages supplémentaires au moment où le destinataire regarde au moins une de ces pages incluses dans le message publicitaire d'origine. L'invention porte également sur des messages publicitaires qui contiennent des hyperliens et des documents graphiques de marques que l'on peut voir sur un ou plusieurs clips vidéo. Les messages publicitaires peuvent égalemtn comprendre une mesure incitative s'adressant à un troisième utilisateur. Les différentes pages des messages publicitaires peuvent effectuer différentes fonctions comprenant des interfaces à exploitation locale permettant de recevoir une commande d'un destinataire et la transmettre à un serveur éloigné pour la traiter. D'autres fonctions comprennent des interfaces à exploitation locale qui invitent un destinataire à choisir une adresse dans une liste, de s'enregistrer pour voter ou de voter sur un thème particulier.
PCT/US1999/023822 1999-10-12 1999-10-12 Messages publicitaires pouvant etre executes sur plusieurs pages WO2001027715A2 (fr)

Priority Applications (2)

Application Number Priority Date Filing Date Title
AU64285/99A AU6428599A (en) 1999-10-12 1999-10-12 Multi-page executable commercials
PCT/US1999/023822 WO2001027715A2 (fr) 1999-10-12 1999-10-12 Messages publicitaires pouvant etre executes sur plusieurs pages

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/US1999/023822 WO2001027715A2 (fr) 1999-10-12 1999-10-12 Messages publicitaires pouvant etre executes sur plusieurs pages

Publications (2)

Publication Number Publication Date
WO2001027715A2 true WO2001027715A2 (fr) 2001-04-19
WO2001027715A3 WO2001027715A3 (fr) 2007-11-15

Family

ID=22273803

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US1999/023822 WO2001027715A2 (fr) 1999-10-12 1999-10-12 Messages publicitaires pouvant etre executes sur plusieurs pages

Country Status (2)

Country Link
AU (1) AU6428599A (fr)
WO (1) WO2001027715A2 (fr)

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2002025507A1 (fr) * 2000-09-22 2002-03-28 I Web Pty Ltd Systeme de publicite par courrier electronique
WO2005025221A1 (fr) * 2003-08-21 2005-03-17 Maui X-Stream, Inc. Controle et integration de flux multimedias

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5809242A (en) * 1996-04-19 1998-09-15 Juno Online Services, L.P. Electronic mail system for displaying advertisement at local computer received from remote system while the local computer is off-line the remote system
US5881131A (en) * 1993-11-16 1999-03-09 Bell Atlantic Network Services, Inc. Analysis and validation system for provisioning network related facilities
US5956709A (en) * 1997-07-28 1999-09-21 Xue; Yansheng Dynamic data assembling on internet client side
US5995102A (en) * 1997-06-25 1999-11-30 Comet Systems, Inc. Server system and method for modifying a cursor image

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5881131A (en) * 1993-11-16 1999-03-09 Bell Atlantic Network Services, Inc. Analysis and validation system for provisioning network related facilities
US5809242A (en) * 1996-04-19 1998-09-15 Juno Online Services, L.P. Electronic mail system for displaying advertisement at local computer received from remote system while the local computer is off-line the remote system
US5995102A (en) * 1997-06-25 1999-11-30 Comet Systems, Inc. Server system and method for modifying a cursor image
US5956709A (en) * 1997-07-28 1999-09-21 Xue; Yansheng Dynamic data assembling on internet client side

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2002025507A1 (fr) * 2000-09-22 2002-03-28 I Web Pty Ltd Systeme de publicite par courrier electronique
WO2005025221A1 (fr) * 2003-08-21 2005-03-17 Maui X-Stream, Inc. Controle et integration de flux multimedias
JP2007503161A (ja) * 2003-08-21 2007-02-15 マウイ エックス−ストリーム，インク． メディアストリームのモニタと統合

Also Published As

Publication number Publication date
WO2001027715A3 (fr) 2007-11-15
AU6428599A (en) 2001-04-23

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