US2978824A

US2978824A - Display mounts

Info

Publication number: US2978824A
Application number: US804972A
Authority: US
Inventors: Don F Paschal
Original assignee: Chronicle Publishing Co
Current assignee: Chronicle Publishing Co
Priority date: 1959-04-08
Filing date: 1959-04-08
Publication date: 1961-04-11
Anticipated expiration: 1978-04-11

Description

April 11, 1961' D. F. PASCHAL DISPLAY MOUNTS Filed April 8, 1959 t 24 T ll 0 f INVENTOR Mwyw ATTORNEY5 United States Patent DISPLAY MOUNTS Don F. Paschal, Chronicle Publishing Company, St. Charles, Ill.

Filed Apr. 8, 1959, Ser. No. 804,972

Claims. (Cl. 40-120) This invention relates to display mounts for calendars and the like and more particularly to such mounts for desk calendars.

Mounts of this type commonly carry advertising matter in addition to calendars or other pictorial matter and are given by the advertisers to customers as a part of a have significantly increased costs of the units and thus have restricted the market for such units.

It is accordingly the principal purpose and object of the present invention to provide improved mounts of this type which are relatively inexpensive to manufacture, in

which a minimum of pieces of board and manufacturing steps are used, and which retain the attractiveness and utility of the more expensive prior devices and to provide novel methods for the manufacture of such units.

In attaining these and related objects, the present invention provides a display mount comprising two main sheets of stiff cardboard or like material which are first cut to the desired major shape and then folded in a unique manner and covered with flexible, decorative sheets and subsequently die cut on one side only in a single operation to provide a pocket for the reception of a calendar and further comprise an easel member for supporting the mount on a desk or like flat surface.

Other objects and advantages of the invention will become apparent as the description proceeds in connection with the accompanying drawings in which:

Figures 1 and 2 are plan views of the two major boards from which the mount of the present invention is constructed;

Figure 3 is a plan view of the mount of the present invention after the two major boards have been folded and covered;

Figure 4 is a rear view of the assembly of Figure 2 following the single die cutting operation and the attachment of the easel leg; and

Figure 5 is a side view of the completed mount erected for use.

Referring now more particularly to the drawings, Figures 1 and 2 illustrate the major sections of paperboard which form the principal components of the mount of the present invention, the board 20 of Figure 1 forming the main body of the mount and the board 22 of Figure 2 forming an auxiliary calendar supporting panel in the completed assembly. The board 20 of Figure 1 is generally of rectangular shape and is provided with scored or cut-

score hinge lines

24 and 26. Marginal cut-outs or

slots

30 and 32 are provided to permit bending the relatively small upper panel A above the

slots

30 and 32 with respect to the relatively larger lower panel B. The hinge line 24 substantially bisects the panel A above the upper edge of the cut-

outs

30 and 32 and the hinge line 26 substantially bisects the panel B. The board 22, which is of e CE Patented Apr. 1 1 -1 961 the same width as the board 20 but is slightly longer, is provided with a single scored hinge line .34 dividing the board 22 into upper and lower panels C and D of the same length.

After the

boards

20 and 22 are scored in this manner, the upper portion of the board 20 is folded about the hinge line 24, the lower portion of the board is folded about the hinge line 26, the board 22 is folded about the hinge line 34, the boards thus folded being shown in Figure 3.

The boards are adhesively secured to a single sheet of thin flexible decorative material 36 to dispose the

hinge lines

24 and 34 at the top and bottom of the assembly and with the hinge line 26 of the board 20 spaced from the upper edges of the folded board 22 as shown in Figure 3 to permit the portion of the thin flexible sheet 36 in this area to function as a hinge. The sheet 36 is somewhat larger than the size of the combined

boards

20 and 22 so that the marginal edges of the sheet extend around and securely wrap the marginal edges of the

boards

20 and 22 thus securely holding them in folded position. A thin flexible sheet of paper 38 suitably lined to provide a memo pad or telephone index is then adhesively secured to the front of the assembled unit and extends substantially en-' tirely across the unit and extends from a point closely adjacent the bottom of the unit to a point above the

slots

30 and 32.

The wrapped and covered unit is then inverted and subjected to a single die cutting operation to form an easel leg 39 and a calendar receiving opening 40. Simultaneously the area around the calendar receiving opening 40 may be suitably embossed for decorative purposes. It is to be understood that the die is so arranged that the cut to form the easel leg 38 extends only through the portion of the panel B above the hinge line 26 and the die cut to form the calendar receiving opening extends oniy through the panel D of the board 22. Simultaneously with the die cutting operation the assembly is scored along a line 42 to facilitate bending the easel leg 39 out of the plane of the panel B, and a notch 44 is cut out of the panel B to facilitate this operation. An opening 46 is cut out of the upper end of the easel leg for a purpose to appear. Also in the cutting operation the finger notch 48 is cut out of one of the lateral edges of both sections of the panel B lying above and below the hinge line 26. A covered stiff paper board panel 50 is 'then adhesively secured to the front surface of the panel A and a covered easel 52 of stiif paper board is adhesively secured to the rear surface of the panel A. A calendar or other pictorial matter is suitably secured by stapling or other suitable means within the opening 40, a projection 54 being provided in the marginal edge of the opening to aid in the temporary retention of the calendar pages.

To ready the assembly for use, the easel leg 39 is bent about the scored line 42 out of the plane of its associated panel while the upper panel A is bent around the hinge line 26. This action will dispose the leg 39 outwardly of the easel 52 when the panel A is released. Thereafter the easel may be erected automatically simply by bending the panel A about the bridge portion of the board 20 which is disposed between the inner ends of the

slots

30 and 32. The lower edge of the easel 52 will cam the easel leg 39 outwardly until a tongue 56 provided on the lower edge of the easel 52 fits into the opening 46 in the outer end of the leg 39 at which time the easel becomes locked in position and the assembly assumes the position shown in Figure 5. Since the bridge separating panels A and B are not scored, the inherent resiliency of the board tends to return the panel sections A and B to their normal coplanar relationship thus firmly holding the easel in locked position.

When it is desired to use the memo pad or telephone index, the panel D carrying the calendar is simply flipped 3 forward about the hinge line formed by the flexible sheet members between the adjacent edges of the upper and

lower panels

20 and 22, the finger notch 48 being provided to facilitate this operation. 7

The invention may be embodied in other specific forms without departing from the spirit or essential characteristics thereof. The present embodiment is therefore to be considered in all respects as illustrative and not restrictive, the scope of the invention being indicated by the appended claims rather than by the foregoing description, and all changes which come within the meaning and range of equivalency of the claims are therefore intended to be embraced therein.

What is claimed and desired to be secured by United States Letters Patent is:

1. A display mount comprising a first sheet of stiff paperboard having aligned slots extending from the lateral edges thereof toward the center thereof, the top and bottom portions of said board being folded to lie in surface contact with the main body of said board and the end edges of said folded portions being spaced apart in the region of said slots whereby the assembly may be bent about ahinge line extending along the Single thickness of the board connecting the inner ends of said slots, thin flexible sheet material covering said board, cooperating easel members rigid with the respective portions of said board at opposite sides of said hinge line, and cooperating locking formations on said easel members operative when said board is bent about said hinge line to lock said easel members in operative position.

2. A display mount comprising a first sheet of paper board having alinged slots extending from the lateral edges thereof toward the center thereof, the top and bottom portions of said board being folded to lie in surface contact with the main body of said board, the end edges of said folded portions being spaced apart in the region of said slots whereby the assembly may be bent about a hinge line extending along the single thickness of said board connecting the inner ends of said slots, thin flexible sheet material covering said board, cooperating easel members rigid with the respective portions of said board at opposite sides of said hinge line, cooperating locking formations on said easel members operative when said board is bent about said hinge line to lock said easel members in operative position, a second stiff board assembly having a pocket for the reception of a calendar, said second board being hinge mounted at one end of said first board and adapted to be folded into surface con tact with said first board in calendar displaying position.

"2,978,824 M r p 3. A display mount comprising a sheet of stiff paper board having aligned slots extending from the lateral edges thereof toward the center thereof, the top and bottom portions of said board being folded to lie in surface contact with the main body of said board and the end edges of said folded portions being spaced apart in the region of said slots whereby the assembly may be bent about a hingle line extending along the single thickness of board between the inner ends of said slots; cooperating easel members rigid with the respective portions of said board at opposite sides of said hinge line, and cooperating locking formations on said easel members operative when said board is bent about said hinge line to lock said easel in operative position.

4. The display mount according to claim 3 wherein one of said easel members comprises an additional sheet of stiff paper board rigidly secured to a portion of said board at one side of said hinge line and the cooperating easel member is an integral portion of said first sheet of stiff paper board.

5. A display mount comprising a first sheet of stiff paper board having aligned slots extending from the lateral edges thereof toward the center thereof, the top and bottom portions of said board being folded to lie in surface contact with the main body of said board, the end edges of said folded portions being spaced apart in the region of said slots whereby the assembly may be bent about a hinge line extending along the single thickness of said board between the inner ends of said slots, thin flexible sheet material covering said board, an easel member comprising a second sheet of stifi paper board rigid with the portions of said board at one side of said hinge line, a second easel member formed integrally with the portion of said board at the opposite side of said hinge line, cooperating locking formations on said easel members operative when said board is bent about said hinge line to lock said easel members in operative position, a third stiff paper board having a pocket for the reception of a calendar, said third board being hinge mounted at one end of said first board and adapted to be folded into surface contact with said first board in calendar displaying position.

References Cited in the file of this patent UNITED STATES PATENTS 1,059,703 Beans Apr. 22, 1913 1,687,875 Meller Oct. 16, 1928 2,889,646 Mattheas et al. June 9, 1959