US20130317917A1 - System and Method For Advertising on the Internet - Google Patents
System and Method For Advertising on the Internet Download PDFInfo
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- US20130317917A1 US20130317917A1 US13/948,365 US201313948365A US2013317917A1 US 20130317917 A1 US20130317917 A1 US 20130317917A1 US 201313948365 A US201313948365 A US 201313948365A US 2013317917 A1 US2013317917 A1 US 2013317917A1
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- advertiser
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0257—User requested
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0257—User requested
- G06Q30/0258—Registration
Definitions
- the advertiser is charged a fee each time its PPC Ad is clicked by an internet surfer.
- the fee depends upon many factors, including how many advertisers want the same keyword and the location of the PPC Ad on web search page.
- Publishers of web-sites having high traffic also benefit from PPC advertising by allowing PPC Ads to be displayed on their web pages.
- a publisher web-site may be defined as any web-site or network of web-sites published on the internet by a person or company that has regularly updated content and a high degree of traffic.
- Each time the PPC Ad is clicked by an internet surfer the publisher is paid a percentage of the fee charged to the advertiser. Every day, internet surfers click many advertisements as they surf the internet which costs advertisers sponsoring PPC Ads a significant amount of money. Often, the amount of traffic generated does not result in enough sales to cover the costs of advertising. In such cases, the advertiser is left without a cost effective way to advertise on the internet.
- One object of the present invention is to provide a cost effective way for on-line businesses to advertise on the internet.
- the present invention is directed to a system or web site for advertising on the internet.
- the web site comprises a web based server in communication with the internet.
- the web-site further comprises an advertiser module stored on the server to receive an advertising campaign entered by an advertiser.
- the advertising module comprises a Display Ad generator module having a set of code configured so the advertiser can create and store a DISPLAY AD in a data base.
- the advertising module further comprises a Message Ad generator module having a set of code configured so the advertiser can create and store a MESSAGE AD in the data base.
- the advertiser module further comprises a location module having a set of code configured so the advertiser can select a publisher's website to place the DISPLAY AD.
- the advertiser module further comprises an activation module having a set of code adapted to allow the advertiser to start and stop the advertising campaign.
- the advertiser module further comprises a message module having a first set of code configured to serve an advertiser host web page to the internet surfer upon activation of the DISPLAY AD by the surfer.
- the advertiser host page comprises a first portion having a message box and a second portion displaying the web page of the advertiser corresponding to the URL address entered by the advertiser.
- the message box comprises first and second message fields and a cell phone number field. The first and second message fields are adapted to receive a SMS message or a MMS entered by the surfer, respectively.
- the cell phone number field is adapted to receive a cell phone number entered by the internet surfer corresponding to the communication device of the recipient.
- the message module comprises a second set of code adapted to pre-populate the message field with the MESSAGE AD created by the advertiser.
- the message module further comprises a third set of code adapted to send or transmit the SMS or MMS message and the MESSAGE AD to the communication carrier for transmission to the communication device of the recipient.
- the advertiser module further comprises a billing module having a first set of code adapted to charge the advertiser a fee when the SMS or MMS message and MESSAGE AD is sent to the communication carrier.
- FIG. 1 illustrates a conventional search engine web page having a plurality of PPC Ads positioned to the right of a search result list
- FIG. 2 is a high level block diagram of a system according to the present invention.
- FIG. 3 is a search engine web page showing a DISPLAY AD according to the present invention to the right of a conventional search result list;
- FIG. 4 is an advertiser host web page according to the present invention having a first portion showing a message box and second portion showing the web page of the advertiser;
- FIG. 5 shows a message box of the advertiser host web page after log-on by an internet surfer
- FIG. 6 is a combination of FIGS. 6A-6C which are a high level flow chart showing the operation of the advertiser module according to the present invention.
- FIG. 7 is a high level flow chart showing the operation of the publisher module according to the present invention.
- FIG. 8 is a high level flow chart showing the operation of the message module according to the present invention.
- FIG. 9 is a high level flow chart showing the operation of the internet surfer module according to the present invention.
- FIG. 10 is an illustration of a main sponsor web page according to the present invention.
- FIG. 11 is a combination of FIGS. 11A-11C which are a high level flow chart showing a method of advertising on the internet according to the present invention.
- FIG. 12 is an illustration of a publisher's web page having DISPLAY ADS according to the present invention placed within banners ads, a text ad, a video ad, and a game ad.
- System 200 generally comprises a web based server 202 in communication with internet 102 .
- Web based server 202 generally comprises a central processing unit (not shown), a storage device 203 , and a data base 204 generally adapted to store in an organized manner information entered by an advertiser 104 having a communication device 106 , a publisher 108 having a communication device 110 , and an internet surfer 112 having a communication device 114 .
- System 200 further comprises a graphical user interface (GUI) 205 stored on web based server 202 to allow communication with a web browser (not shown) of communication devices 106 , 110 , and 114 used by advertiser 104 , publisher 108 , and internet surfer 112 , respectively.
- Web based server 202 may be any type of conventional web based server such as the POWERSERVE DUO T2000 web based server available from PSSC Labs, 20432 North Sea Circle Lake Forest, Calif. 92630, www.pssclabs.com.
- Communication devices 106 , 110 and 114 may be any type of hard wired and/or wireless communication device such as a desk top computer and/or a portable hand held communication such as an iphone® by Apple® having a browser and access to the internet that allows communication with GUI 205 .
- system 200 further comprises an advertiser module 206 stored on storage device 203 of web based server 202 .
- Advertiser module 206 is adapted to receive and operate an advertising campaign (to be described) entered by advertiser 104 using communication device 106 .
- Advertiser module 206 comprises a registration module 208 having a first set of code configured to receive an URL address for a web page of advertiser 104 and to store the URL address in an advertiser data base 210 of data base 204 .
- Advertising module 206 further comprises a Display Ad generator module 212 having a first set of code configured so advertiser 104 can create and store a DISPLAY AD 214 and a DISPLAY AD 215 ( FIG.
- Advertising module 206 further comprises a Message Ad generator module 218 having a first set of code configured so advertiser 104 can create and store a MESSAGE AD 220 (FIG. 4 —to be described) in a Message Ad data base 222 of data base 204 .
- Advertiser module 206 further comprises a Display Ad location module 224 having a first set of code configured so advertiser 104 can select one or more publisher web-sites and/or networks (URL address) on internet 102 to place DISPLAY AD 214 and DISPLAY AD 215 .
- a search engine search result web page 300 having DISPLAY ADS 214 and 215 are placed to the right of a conventional search result list 302 generated by surfer 112 by entering key words (not shown) in a key word box 304 and hitting or activating a search link 306 .
- Conventional PPC Ads 308 , 310 , and 312 may also appear along with DISPLAY ADS 214 and 215 .
- DISPLAY ADS 214 and 215 may be created as part of several advertising campaigns by the same or different advertiser.
- advertiser module 206 further comprises a target user module 226 having a first set of code configured to allow advertiser 104 to select the demographics of internet surfer 112 that advertiser 104 wants to view DISPLAY AD 214 .
- Advertiser module 206 further comprises a target key word module 228 having a first set of code configured to allow advertiser 104 to select one or more keywords.
- Advertiser module 206 further comprises an activation module 230 having a first set of code adapted to allow advertiser 104 to start and stop the advertising campaign.
- Advertiser module 206 further comprises a billing module 232 having a first set of code adapted to charge advertiser 104 a fee when a SMS message 502 (FIG.
- MESSAGE AD 220 (FIG. 5 —to be described) and MESSAGE AD 220 (FIG. 5 —to be described) are sent by surfer 112 to a communication carrier 120 for transmission to a communication device 118 of a recipient 116 .
- communication device 118 is a cell phone or any hand held portable communication device having wireless telephone capability or VOIP capability.
- Billing module 232 comprises a second set of code adapted to charge advertiser 104 a fee when SMS message 502 (FIG. 5 —to be described) and MESSAGE AD 220 (FIG. 5 —to be described) are sent to communication carrier 120 .
- system 200 further comprises a message module 234 stored on storage device 203 of web based sever 202 .
- Message module 234 has a first set of code configured to serve an advertiser host web page 400 ( FIG. 4 ) to internet surfer 112 upon activation of DISPLAY AD 214 by internet surfer 112 .
- advertiser host web page 400 comprises a first portion 402 displaying first and second message boxes 404 and 406 and a cell phone number field 414 .
- Advertiser host web page 400 comprises a second portion 408 displaying a web page 410 of advertiser 104 corresponding to the URL address entered by advertiser 104 which in the drawing is shown as www.x7.com.
- First message box 404 is a well known SMS message box comprising a message field 412 pre-populated with Message Add 220 created by advertiser 104 .
- second message box 406 is a well known MMS message box comprising a message field 416 pre-populated with Message Ad 220 created by advertiser 104 .
- Advertiser host web page 400 further comprises a login box 418 adapted to receive registration and/or log-in information (not shown) from internet surfer 112 using communication device 114 .
- message field 412 of first message box 404 is adapted to receive a message 502 entered by surfer 112 via entry box 503 .
- cell phone number field 414 is adapted to receive a cell phone number 504 entered by surfer 112 corresponding to a communication device 118 of a recipient 116 .
- First message box 404 further comprises a SEND link operable by surfer 112 to send SMS message 502 and MESSAGE AD 220 to communication carrier 120 corresponding to the cell phone number entered by surfer 112 .
- message field 416 of second message box 406 is also adapted to receive a message 506 entered by surfer 112 via a file look-up box 507 and a BROWSE button 508 .
- Cell phone number field 414 is adapted to receive a cell phone number 504 entered by surfer 112 corresponding to communication device 118 of recipient 116 .
- First and second message boxes 404 and 406 may be any type of message service technology currently and/or futurely developed.
- Message module 234 further comprises a second set of code adapted to pre-populate message field 412 of first message box 404 and message field 416 of second message box 406 with MESSAGE AD 220 created by advertiser 104 .
- Message module 234 further comprises a third set of code adapted to send or transmit message 502 or 506 along with MESSAGE AD 220 to communication carrier 120 for sending to communication device 118 of recipient 116 .
- Message module 234 further comprises a fourth set of code adapted to store the cell phone number corresponding to communication device 118 of recipient 116 in a recipient data base 244 of data base 204 .
- system 200 further comprises a publisher module 236 stored on storage device 203 of web based server 202 .
- Publisher module 236 has a first set of code adapted to serve a publisher web page (not shown) to publisher 108 .
- Publisher module 236 comprises a second set of code configured to receive registration and/or log-in information (not shown) from publisher 108 and to store the registration and/or log-in information in a publisher data base 238 of data base 204 .
- Publisher module 236 comprises a third set of code configured to generate a display code (not shown) for publisher 108 so that DISPLAY AD 214 created by advertiser 104 (or DISPLAY AD 215 created by the same or different advertiser) can be placed or displayed on publisher's web page 300 ( FIG. 3 ).
- system 200 further comprises an internet surfer module 240 stored on storage device 203 of web based server 202 .
- Internet surfer module 240 has a first set of code adapted to adapted to serve an internet surfer web page (not shown) to surfer 112 .
- Internet surfer module 240 comprises a second set of code configured to receive registration and/or log-in information (not shown) from surfer 112 and to store the registration and/or log-in information in surfer data base 242 of data base 204 .
- a high level flow chart shows the operation of advertiser module 206 .
- a web page is served prompting the advertiser to enter log-in information, including a user name, password, valid e-mail address, and a URL for the advertiser's web page.
- advertiser module 206 accepts the user name, password, valid e-mail address, and URL of the advertiser and stores the information in advertiser data base 210 .
- a web page is served prompting advertiser 104 to select a location on the internet to place the DISPLAY AD—for example, a search engine website or network, a publisher website or network, or a main sponsor page (to be described).
- the selected location is stored in advertiser data base 210 as part of an advertising campaign.
- a web page is served prompting advertiser 104 to select targeting features of internet surfer(s) 112 by, for example, geographic, demographic, and psycho-graphic metrics.
- a web page is served prompting advertiser 104 to select target key words.
- a web page is served prompting advertiser 104 to enter one or more text based DISPLAY ADs.
- the DISPLAY AD is stored in Display Ad data base 216 ( FIG. 2 ) as part of the advertising campaign.
- a web page is served prompting advertiser 104 to select one of the DISPLAY ADs from Display Ad data base 216 ( FIG. 2 ).
- a web page is served prompting advertiser 104 to upload an image, animation, video, audio, game or the like to appear in the DISPLAY AD and to store the DISPLAY AD in Display Ad data base 216 ( FIG. 2 ) as part of the adverting campaign.
- a web page is served prompting advertiser 104 to enter one or more MESSAGE ADs.
- the MESSAGE ADs are stored in Message Ad data base 222 ( FIG. 2 ).
- a web page is served prompting advertiser 104 to select a MESSAGE AD from Message Ad data base 222 .
- a web page is served prompting advertiser 104 to select a budget per day, week, and year.
- the budget information is stored in advertiser data base 210 as part of advertising campaign.
- a web page is served prompting advertiser 104 to enter payment method and billing information.
- the payment method and billing information of the advertiser is stored in advertiser data base 210 .
- a web page is served allowing the advertiser to activate (start) or stop the advertising campaign upon which a signal is send to message module 234 .
- a high level flow chart shows the operation of publisher module 236 .
- a web page is served to publisher 108 with a log-in box and/or sign-up box.
- a web page is served prompting publisher to enter his/her use name, password, URL, and a valid e-mail address.
- the e-mail address entered by the publisher is verified by sending an e-mail to the publisher with a verification link.
- publisher's account information is stored in publisher data base 238 .
- a web page is served prompting publisher 108 to elect an advertisement format to be displayed on their website—for example, text ad, video ad, and an animation ad.
- an advertisement code is generated for publisher 108 to allow the DISPLAY AD created by the advertiser to be displayed on the publisher's web site.
- the publisher copies and pastes the advertisement code into the utility source code of publisher's website.
- DISPLAY ADs created by advertisers at publisher's website are filtered so as to be relevant to content of publisher's website.
- a web page is served to the publisher with daily reports on how many SMS and MMS messages were sent by internet surfers directed from a DISPLAY AD located on the publisher's website.
- the publisher is paid each time a SMS or MMS message with a MESSAGE AD is sent by an internet surfer directed by a DISPLAY AD located on publisher's website. Payments owed the publisher are stored in publisher data base 238 .
- a high level flow chart shows the operation of message module 234 .
- message module 234 checks for the next advertising campaign of all advertising campaigns created by all advertisers. Control is passed to a decisional block 804 . As shown by decisional block 804 , message module 234 checks if the advertising campaign has been activated. If the advertising campaign has not be activated, control is returned to step 802 . If the advertising campaign has been activated then control passes to step 806 . As shown by step 806 , message module 234 serves an advertising host web page sponsored by the advertiser of the advertising campaign. The advertiser host web page comprises a SMS message field, a MMS message field, a cell phone number field, and a SEND button or link.
- the SMS message field receives text entered by a surfer to be sent to a recipient corresponding to a cell phone number entered in the cell phone number field at no cost to the internet surfer.
- the MMS message field receives text, images, animation, video, audio, games, and the like entered by the surfer to be sent to a recipient at no cost to the surfer.
- message module 234 pre-populates the MESSAGE AD in the SMS and MMS message fields or otherwise attaches the MESSAGE AD to the SMS or MMS message entered by the surfer.
- the MESSAGE AD cannot be changed and/or otherwise removed and/or altered by the surfer. Control is passed to block 810 or 816 depending upon whether the surfer is entering a SMS or MMS message.
- the SMS message field receives text entered by a surfer to be sent to a recipient corresponding to the cell phone number entered in the Cell Phone Number field by the surfer at no cost to the surfer. Control is then passed to a decisional block 812 . As shown by decisional block 812 , the message module determines whether or not a SEND link from any SMS message box has been activated. If no SEND link has been activated the control is returned to block 810 . If the SEND link has been activated, then control is passed to block 814 .
- the SMS message entered by the surfer with the attached MESSAGE AD is sent to the communication carrier for transmission to the communication device of the recipient corresponding to the cell phone number entered by the surfer.
- the MMS message field receives uploaded images, animation, video, audio, games and the like entered by a surfer to be sent to a recipient corresponding to the cell phone number entered in the Cell Phone Number field by the surfer at no cost to the surfer.
- Control is then passed to a decisional block 818 .
- message module 234 determines whether or not a SEND link from any MMS message box has been activated.
- control is returned to block 816 . If the SEND link has been activated, then control is passed to block 814 . As shown by block 814 , upon activation of a SEND link, the MMS message entered by the surfer with the attached MESSAGE AD is sent to the communication carrier for transmission to the communication device of the recipient corresponding to the cell phone number entered by the surfer.
- Message module 234 may also comprise a set of code configured to send a notification to the recipient after the surfer activates or clicks the SEND link of the SMS or MMS message box but before the SMS or MMS message with the attached MESSAGE AD is actually sent to the communication carrier.
- message module 234 Upon message module 234 receiving an acceptance of the notification then the SMS or MMS message with the attached MESSAGE AD is sent to the communication carrier for transmission to the communication device of the recipient corresponding to the cell phone number entered by the surfer. Further, upon acceptance of a notification, the recipient's cell phone number is stored in a recipient data base 244 so that future transmissions to the same recipient may be made without sending a notification.
- a high level flow chart shows the operation of internet surfer module 240 .
- advertiser host web page 400 is served to internet surfer 112 upon activation of DISPLAY AD 214 or DISPLAY AD 215 ( FIG. 3 ).
- a web page is served prompting surfer 112 to enter a user name and password.
- a web page is served prompting surfer 112 to enter personal information such as name and address.
- a web page is served prompting surfer 112 to enter a valid e-mail address.
- the e-mail address of surfer 112 is verified.
- Advertiser host web page 1000 comprises advertiser spaces 1002 , 1004 , 1006 and 1008 surrounding a SMS message box 1010 and a MMS message box 1012 .
- SMS Message box 1010 has a message field 1011 pre-populated with a MESSAGE AD 220 .
- MMS Message box 1012 has a message field 1013 pre-populated with a MESSAGE AD 220 .
- Advertiser host web page 1000 further comprises a cell phone number box 104 , and a login box 106 , and a sign-up box 1018 .
- the method comprises the step of providing a system or web-site having a web-based server connected to the internet.
- the method comprises the further step of providing a data base on the server.
- the method comprises the further step of receiving a web page location from the publisher.
- the method comprises the further step of storing the web page location in the data base.
- the method comprises the further step of receiving a DISPLAY AD from the advertiser.
- the method comprises the further step of storing the DISPLAY AD in the data base.
- the method comprises the further step of receiving a MESSAGE AD from the advertiser.
- the method comprises the further step of storing the MESSAGE AD in the data base.
- the method comprises the further step of receiving information from the advertiser indicative of an internet location to display the DISPLAY AD on the internet.
- the method comprises the further step of transmitting the DISPLAY AD to the internet location.
- the method comprises the further step of receiving a SMS message from the surfer.
- the method comprises the further step of receiving a cell phone number from the surfer corresponding to a recipient to receive the SMS message.
- the method comprises the further step of attaching the MESSAGE AD to the SMS message.
- the method comprises the further step of sending the SMS message with the MESSAGE AD to the recipient.
- the method comprises the further step of further comprising the step of charging the advertiser a fee upon sending the message.
- the method comprises the further step of receiving registration from an advertiser at the web-site.
- the method comprises the further step of storing the registration information of the advertiser in the second data base.
- the method comprises the further step of receiving registration information from the publisher.
- the method comprises the further step of storing the registration information of the publisher user in the data base.
- the method comprises the further step of receiving registration information from the surfer.
- the method comprises the further step of storing the registration information of the internet surfer user in the data base.
- FIG. 12 which shows a web page 1200 of a publisher's web-site having multiple SEND DISPLAY ADS appearing as banner ads 1202 and 1204 , a video ad 1206 , and a game ad 1208 .
- Activation or clicking of any SEND DISPLAY AD will direct the surfer to the advertiser's host web page ( FIG. 4 or 10 ).
Abstract
A system for advertising on the internet. The system comprises a web server in communication with the internet. The system further comprises an advertiser module stored on the web server and adapted to receive a DISPLAY AD and a MESSAGE AD. The advertiser module further comprises a message module stored on the web server and adapted to serve an advertiser host web page to a surfer upon activation of the DISPLAY AD by the surfer. The advertiser host page comprises first and second message fields and a cell phone number field. The first and second message fields are adapted to receive a SMS or a MMS message entered by the surfer, respectively. The cell phone number field is adapted to receive the cell phone number of the recipient. The message module is further adapted to send the SMS or MMS message and the MESSAGE AD to a communication carrier.
Description
- This application is a continuation of and claims priority to U.S. patent application Ser. No. 13/118,434 filed on May 29, 2011, now pending, which claims priority to U.S. Provisional Application Ser. No. 61/454,640 filed on Mar. 21, 2011, now expired, both of which are hereby incorporated in their entirety into this specification.
- Pay-per-click (PPC) advertising is the most common form of direct advertising on the internet.
FIG. 1 illustrates aweb search page 100 of a conventional search engine such as Google®, Yahoo® or Bing® where an internet surfer (not shown) can surf or search the internet by first entering target key words in akeyword box 112 and then conducting the search by clickingsearch link 114 resulting in asearch result list 116. To the right of thesearch result list 116 is a plurality ofconventional PPC Ads - One object of the present invention is to provide a cost effective way for on-line businesses to advertise on the internet.
- Another object of the present invention is provide an on-line advertising system that increases the likelihood that an advertisement is viewed by a recipient who is highly interested in the advertisement resulting in more conversions or sales per lead.
- The present invention is directed to a system or web site for advertising on the internet. The web site comprises a web based server in communication with the internet. The web-site further comprises an advertiser module stored on the server to receive an advertising campaign entered by an advertiser. The advertising module comprises a Display Ad generator module having a set of code configured so the advertiser can create and store a DISPLAY AD in a data base. The advertising module further comprises a Message Ad generator module having a set of code configured so the advertiser can create and store a MESSAGE AD in the data base. The advertiser module further comprises a location module having a set of code configured so the advertiser can select a publisher's website to place the DISPLAY AD. The advertiser module further comprises an activation module having a set of code adapted to allow the advertiser to start and stop the advertising campaign. The advertiser module further comprises a message module having a first set of code configured to serve an advertiser host web page to the internet surfer upon activation of the DISPLAY AD by the surfer. The advertiser host page comprises a first portion having a message box and a second portion displaying the web page of the advertiser corresponding to the URL address entered by the advertiser. The message box comprises first and second message fields and a cell phone number field. The first and second message fields are adapted to receive a SMS message or a MMS entered by the surfer, respectively. The cell phone number field is adapted to receive a cell phone number entered by the internet surfer corresponding to the communication device of the recipient. The message module comprises a second set of code adapted to pre-populate the message field with the MESSAGE AD created by the advertiser. The message module further comprises a third set of code adapted to send or transmit the SMS or MMS message and the MESSAGE AD to the communication carrier for transmission to the communication device of the recipient. The advertiser module further comprises a billing module having a first set of code adapted to charge the advertiser a fee when the SMS or MMS message and MESSAGE AD is sent to the communication carrier.
- The following description of the invention will be more fully understood with reference to the accompanying drawings in which:
-
FIG. 1 illustrates a conventional search engine web page having a plurality of PPC Ads positioned to the right of a search result list; -
FIG. 2 is a high level block diagram of a system according to the present invention. -
FIG. 3 is a search engine web page showing a DISPLAY AD according to the present invention to the right of a conventional search result list; -
FIG. 4 is an advertiser host web page according to the present invention having a first portion showing a message box and second portion showing the web page of the advertiser; -
FIG. 5 shows a message box of the advertiser host web page after log-on by an internet surfer; -
FIG. 6 is a combination ofFIGS. 6A-6C which are a high level flow chart showing the operation of the advertiser module according to the present invention; -
FIG. 7 is a high level flow chart showing the operation of the publisher module according to the present invention; -
FIG. 8 is a high level flow chart showing the operation of the message module according to the present invention; -
FIG. 9 is a high level flow chart showing the operation of the internet surfer module according to the present invention; -
FIG. 10 is an illustration of a main sponsor web page according to the present invention; -
FIG. 11 is a combination ofFIGS. 11A-11C which are a high level flow chart showing a method of advertising on the internet according to the present invention; and -
FIG. 12 is an illustration of a publisher's web page having DISPLAY ADS according to the present invention placed within banners ads, a text ad, a video ad, and a game ad. - Referring to
FIG. 2 , a system orweb site 200 according to a first embodiment of the present invention is shown in communication with an internet and/or worldwide web 102.System 200 generally comprises a web basedserver 202 in communication withinternet 102. Web basedserver 202 generally comprises a central processing unit (not shown), astorage device 203, and adata base 204 generally adapted to store in an organized manner information entered by anadvertiser 104 having acommunication device 106, apublisher 108 having acommunication device 110, and aninternet surfer 112 having acommunication device 114.System 200 further comprises a graphical user interface (GUI) 205 stored on web basedserver 202 to allow communication with a web browser (not shown) ofcommunication devices advertiser 104,publisher 108, andinternet surfer 112, respectively. Web basedserver 202 may be any type of conventional web based server such as the POWERSERVE DUO T2000 web based server available from PSSC Labs, 20432 North Sea Circle Lake Forest, Calif. 92630, www.pssclabs.com.Communication devices - With reference to
FIGS. 2 and 3 ,system 200 further comprises anadvertiser module 206 stored onstorage device 203 of web basedserver 202.Advertiser module 206 is adapted to receive and operate an advertising campaign (to be described) entered byadvertiser 104 usingcommunication device 106.Advertiser module 206 comprises aregistration module 208 having a first set of code configured to receive an URL address for a web page ofadvertiser 104 and to store the URL address in anadvertiser data base 210 ofdata base 204.Advertising module 206 further comprises a DisplayAd generator module 212 having a first set of code configured soadvertiser 104 can create and store aDISPLAY AD 214 and a DISPLAY AD 215 (FIG. 3 ) in a DisplayAd data base 216 of data base 204 (FIG. 2 ).Advertising module 206 further comprises a MessageAd generator module 218 having a first set of code configured soadvertiser 104 can create and store a MESSAGE AD 220 (FIG. 4—to be described) in a MessageAd data base 222 ofdata base 204.Advertiser module 206 further comprises a DisplayAd location module 224 having a first set of code configured soadvertiser 104 can select one or more publisher web-sites and/or networks (URL address) oninternet 102 to place DISPLAY AD 214 and DISPLAYAD 215. - Referring to
FIG. 3 , wherein a search engine searchresult web page 300 having DISPLAY ADS 214 and 215 are placed to the right of a conventionalsearch result list 302 generated bysurfer 112 by entering key words (not shown) in akey word box 304 and hitting or activating asearch link 306.Conventional PPC Ads DISPLAY ADS DISPLAY ADS - Referring back to
FIG. 2 ,advertiser module 206 further comprises atarget user module 226 having a first set of code configured to allowadvertiser 104 to select the demographics ofinternet surfer 112 thatadvertiser 104 wants to viewDISPLAY AD 214.Advertiser module 206 further comprises a targetkey word module 228 having a first set of code configured to allowadvertiser 104 to select one or more keywords.Advertiser module 206 further comprises anactivation module 230 having a first set of code adapted to allowadvertiser 104 to start and stop the advertising campaign.Advertiser module 206 further comprises abilling module 232 having a first set of code adapted to charge advertiser 104 a fee when a SMS message 502 (FIG. 5—to be described) and MESSAGE AD 220 (FIG. 5—to be described) are sent bysurfer 112 to acommunication carrier 120 for transmission to acommunication device 118 of arecipient 116. In the embodiment shown,communication device 118 is a cell phone or any hand held portable communication device having wireless telephone capability or VOIP capability.Billing module 232 comprises a second set of code adapted to charge advertiser 104 a fee when SMS message 502 (FIG. 5—to be described) and MESSAGE AD 220 (FIG. 5—to be described) are sent tocommunication carrier 120. - With reference to
FIGS. 2 and 4 ,system 200 further comprises amessage module 234 stored onstorage device 203 of web basedsever 202.Message module 234 has a first set of code configured to serve an advertiser host web page 400 (FIG. 4 ) tointernet surfer 112 upon activation ofDISPLAY AD 214 byinternet surfer 112. As shown byFIG. 4 , advertiserhost web page 400 comprises afirst portion 402 displaying first andsecond message boxes phone number field 414. Advertiserhost web page 400 comprises asecond portion 408 displaying aweb page 410 ofadvertiser 104 corresponding to the URL address entered byadvertiser 104 which in the drawing is shown as www.x7.com.First message box 404 is a well known SMS message box comprising amessage field 412 pre-populated withMessage Add 220 created byadvertiser 104. Similarly,second message box 406 is a well known MMS message box comprising amessage field 416 pre-populated withMessage Ad 220 created byadvertiser 104. Advertiserhost web page 400 further comprises alogin box 418 adapted to receive registration and/or log-in information (not shown) frominternet surfer 112 usingcommunication device 114. - Referring to
FIG. 5 , aftersurfer 112 successfully enters auser name 520 and apassword 522 intologin box 418 ofadvertiser host page 400,message field 412 offirst message box 404 is adapted to receive amessage 502 entered bysurfer 112 viaentry box 503. Similarly, cellphone number field 414 is adapted to receive acell phone number 504 entered bysurfer 112 corresponding to acommunication device 118 of arecipient 116.First message box 404 further comprises a SEND link operable bysurfer 112 to sendSMS message 502 andMESSAGE AD 220 tocommunication carrier 120 corresponding to the cell phone number entered bysurfer 112. At the same time,message field 416 ofsecond message box 406 is also adapted to receive amessage 506 entered bysurfer 112 via a file look-upbox 507 and aBROWSE button 508. Cellphone number field 414 is adapted to receive acell phone number 504 entered bysurfer 112 corresponding tocommunication device 118 ofrecipient 116. First andsecond message boxes Message module 234 further comprises a second set of code adapted to pre-populatemessage field 412 offirst message box 404 andmessage field 416 ofsecond message box 406 withMESSAGE AD 220 created byadvertiser 104.Message module 234 further comprises a third set of code adapted to send or transmitmessage MESSAGE AD 220 tocommunication carrier 120 for sending tocommunication device 118 ofrecipient 116.Message module 234 further comprises a fourth set of code adapted to store the cell phone number corresponding tocommunication device 118 ofrecipient 116 in arecipient data base 244 ofdata base 204. - With reference to
FIG. 2 ,system 200 further comprises apublisher module 236 stored onstorage device 203 of web basedserver 202.Publisher module 236 has a first set of code adapted to serve a publisher web page (not shown) topublisher 108.Publisher module 236 comprises a second set of code configured to receive registration and/or log-in information (not shown) frompublisher 108 and to store the registration and/or log-in information in apublisher data base 238 ofdata base 204.Publisher module 236 comprises a third set of code configured to generate a display code (not shown) forpublisher 108 so thatDISPLAY AD 214 created by advertiser 104 (orDISPLAY AD 215 created by the same or different advertiser) can be placed or displayed on publisher's web page 300 (FIG. 3 ). - With reference to
FIG. 2 ,system 200 further comprises aninternet surfer module 240 stored onstorage device 203 of web basedserver 202.Internet surfer module 240 has a first set of code adapted to adapted to serve an internet surfer web page (not shown) tosurfer 112.Internet surfer module 240 comprises a second set of code configured to receive registration and/or log-in information (not shown) fromsurfer 112 and to store the registration and/or log-in information insurfer data base 242 ofdata base 204. - Referring to
FIG. 6 , a high level flow chart shows the operation ofadvertiser module 206. As shown bystep 602, a web page is served prompting the advertiser to enter log-in information, including a user name, password, valid e-mail address, and a URL for the advertiser's web page. As shown bystep 604,advertiser module 206 accepts the user name, password, valid e-mail address, and URL of the advertiser and stores the information inadvertiser data base 210. As shown bystep 606, a web page is served promptingadvertiser 104 to select a location on the internet to place the DISPLAY AD—for example, a search engine website or network, a publisher website or network, or a main sponsor page (to be described). The selected location is stored inadvertiser data base 210 as part of an advertising campaign. As shown bystep 608, a web page is served promptingadvertiser 104 to select targeting features of internet surfer(s) 112 by, for example, geographic, demographic, and psycho-graphic metrics. As shown bystep 610, a web page is served promptingadvertiser 104 to select target key words. As shown bystep 612, a web page is served promptingadvertiser 104 to enter one or more text based DISPLAY ADs. As shown bystep 614, the DISPLAY AD is stored in Display Ad data base 216 (FIG. 2 ) as part of the advertising campaign. As shown bystep 616, a web page is served promptingadvertiser 104 to select one of the DISPLAY ADs from Display Ad data base 216 (FIG. 2 ). As shown by step 618, a web page is served promptingadvertiser 104 to upload an image, animation, video, audio, game or the like to appear in the DISPLAY AD and to store the DISPLAY AD in Display Ad data base 216 (FIG. 2 ) as part of the adverting campaign. As shown bystep 620, a web page is served promptingadvertiser 104 to enter one or more MESSAGE ADs. As shown bystep 622, the MESSAGE ADs are stored in Message Ad data base 222 (FIG. 2 ). As shown bystep 624, a web page is served promptingadvertiser 104 to select a MESSAGE AD from MessageAd data base 222. As shown bystep 626, a web page is served promptingadvertiser 104 to select a budget per day, week, and year. Although the step is not shown, the budget information is stored inadvertiser data base 210 as part of advertising campaign. As shown bystep 628, a web page is served promptingadvertiser 104 to enter payment method and billing information. Although the step is not shown, the payment method and billing information of the advertiser is stored inadvertiser data base 210. As shown bystep 630, a web page is served allowing the advertiser to activate (start) or stop the advertising campaign upon which a signal is send tomessage module 234. - Referring to
FIG. 7 , a high level flow chart shows the operation ofpublisher module 236. As shown bystep 702, a web page is served topublisher 108 with a log-in box and/or sign-up box. As shown by step 704, a web page is served prompting publisher to enter his/her use name, password, URL, and a valid e-mail address. As shown byblock 710, the e-mail address entered by the publisher is verified by sending an e-mail to the publisher with a verification link. As shown bystep 712, publisher's account information is stored inpublisher data base 238. As shown bystep 714, a web page is served promptingpublisher 108 to elect an advertisement format to be displayed on their website—for example, text ad, video ad, and an animation ad. As shown bystep 716, an advertisement code is generated forpublisher 108 to allow the DISPLAY AD created by the advertiser to be displayed on the publisher's web site. As shown bystep 718, the publisher copies and pastes the advertisement code into the utility source code of publisher's website. As shown bystep 720, DISPLAY ADs created by advertisers at publisher's website are filtered so as to be relevant to content of publisher's website. As shown bystep 722, a web page is served to the publisher with daily reports on how many SMS and MMS messages were sent by internet surfers directed from a DISPLAY AD located on the publisher's website. As shown bystep 724, the publisher is paid each time a SMS or MMS message with a MESSAGE AD is sent by an internet surfer directed by a DISPLAY AD located on publisher's website. Payments owed the publisher are stored inpublisher data base 238. - Referring to
FIG. 8 , a high level flow chart shows the operation ofmessage module 234. As shown bystep 802,message module 234 checks for the next advertising campaign of all advertising campaigns created by all advertisers. Control is passed to adecisional block 804. As shown bydecisional block 804,message module 234 checks if the advertising campaign has been activated. If the advertising campaign has not be activated, control is returned to step 802. If the advertising campaign has been activated then control passes to step 806. As shown bystep 806,message module 234 serves an advertising host web page sponsored by the advertiser of the advertising campaign. The advertiser host web page comprises a SMS message field, a MMS message field, a cell phone number field, and a SEND button or link. The SMS message field receives text entered by a surfer to be sent to a recipient corresponding to a cell phone number entered in the cell phone number field at no cost to the internet surfer. The MMS message field receives text, images, animation, video, audio, games, and the like entered by the surfer to be sent to a recipient at no cost to the surfer. As shown by step 808,message module 234 pre-populates the MESSAGE AD in the SMS and MMS message fields or otherwise attaches the MESSAGE AD to the SMS or MMS message entered by the surfer. The MESSAGE AD cannot be changed and/or otherwise removed and/or altered by the surfer. Control is passed to block 810 or 816 depending upon whether the surfer is entering a SMS or MMS message. As shown bystep 810, the SMS message field receives text entered by a surfer to be sent to a recipient corresponding to the cell phone number entered in the Cell Phone Number field by the surfer at no cost to the surfer. Control is then passed to adecisional block 812. As shown bydecisional block 812, the message module determines whether or not a SEND link from any SMS message box has been activated. If no SEND link has been activated the control is returned to block 810. If the SEND link has been activated, then control is passed to block 814. As shown byblock 814, upon activation of a SEND link, the SMS message entered by the surfer with the attached MESSAGE AD is sent to the communication carrier for transmission to the communication device of the recipient corresponding to the cell phone number entered by the surfer. In the case off the surfer using the MMS message service, and as shown byblock 816, the MMS message field receives uploaded images, animation, video, audio, games and the like entered by a surfer to be sent to a recipient corresponding to the cell phone number entered in the Cell Phone Number field by the surfer at no cost to the surfer. Control is then passed to adecisional block 818. As shown bydecisional block 818,message module 234 determines whether or not a SEND link from any MMS message box has been activated. If no SEND link has been activated the control is returned to block 816. If the SEND link has been activated, then control is passed to block 814. As shown byblock 814, upon activation of a SEND link, the MMS message entered by the surfer with the attached MESSAGE AD is sent to the communication carrier for transmission to the communication device of the recipient corresponding to the cell phone number entered by the surfer. -
Message module 234 may also comprise a set of code configured to send a notification to the recipient after the surfer activates or clicks the SEND link of the SMS or MMS message box but before the SMS or MMS message with the attached MESSAGE AD is actually sent to the communication carrier. Uponmessage module 234 receiving an acceptance of the notification then the SMS or MMS message with the attached MESSAGE AD is sent to the communication carrier for transmission to the communication device of the recipient corresponding to the cell phone number entered by the surfer. Further, upon acceptance of a notification, the recipient's cell phone number is stored in arecipient data base 244 so that future transmissions to the same recipient may be made without sending a notification. - Referring to
FIG. 9 , where a high level flow chart shows the operation ofinternet surfer module 240. As shown byblock 902, advertiserhost web page 400 is served tointernet surfer 112 upon activation ofDISPLAY AD 214 or DISPLAY AD 215 (FIG. 3 ). As shown byblock 904, a web page is served promptingsurfer 112 to enter a user name and password. As shown byblock 906, a web page is served promptingsurfer 112 to enter personal information such as name and address. As shown bystep 908, a web page is served promptingsurfer 112 to enter a valid e-mail address. As shown bystep 910, the e-mail address ofsurfer 112 is verified. As shown bystep 912, upon verification, the account information ofsurfer 112 is stored insurfer data base 242 andsurfer 112 is set to a registered surfer. On subsequent clicks of a different DISPLAY AD,surfer 112 may simply log-in by entering his/her username and password. - Referring to
FIG. 10 , where a second embodiment of an advertiserhost web page 1000 is shown as served tosurfer 112 upon activation ofDISPLAY AD 214 orDISPLAY AD 215. Advertiserhost web page 1000 comprisesadvertiser spaces SMS message box 1010 and aMMS message box 1012.SMS Message box 1010 has amessage field 1011 pre-populated with aMESSAGE AD 220. Similarly,MMS Message box 1012 has amessage field 1013 pre-populated with aMESSAGE AD 220. Advertiserhost web page 1000 further comprises a cellphone number box 104, and alogin box 106, and a sign-upbox 1018. - Referring to
FIG. 11 , where a high level flow chart shows a method of advertising on the internet according to the present invention. As shown byblock 1102, the method comprises the step of providing a system or web-site having a web-based server connected to the internet. As shown byblock 1104, the method comprises the further step of providing a data base on the server. As shown byblock 1106, the method comprises the further step of receiving a web page location from the publisher. As shown byblock 1108, the method comprises the further step of storing the web page location in the data base. As shown byblock 1110, the method comprises the further step of receiving a DISPLAY AD from the advertiser. As shown byblock 1112, the method comprises the further step of storing the DISPLAY AD in the data base. As shown byblock 1114, the method comprises the further step of receiving a MESSAGE AD from the advertiser. As shown byblock 1116, the method comprises the further step of storing the MESSAGE AD in the data base. As shown byblock 1118, the method comprises the further step of receiving information from the advertiser indicative of an internet location to display the DISPLAY AD on the internet. As shown byblock 1120, the method comprises the further step of transmitting the DISPLAY AD to the internet location. As shown byblock 1122, the method comprises the further step of receiving a SMS message from the surfer. As shown byblock 1124, the method comprises the further step of receiving a cell phone number from the surfer corresponding to a recipient to receive the SMS message. As shown byblock 1126, the method comprises the further step of attaching the MESSAGE AD to the SMS message. As shown byblock 1128, the method comprises the further step of sending the SMS message with the MESSAGE AD to the recipient. As shown byblock 1130, the method comprises the further step of further comprising the step of charging the advertiser a fee upon sending the message. As shown byblock 1132, the method comprises the further step of receiving registration from an advertiser at the web-site. As shown byblock 1134, the method comprises the further step of storing the registration information of the advertiser in the second data base. As shown byblock 1136, the method comprises the further step of receiving registration information from the publisher. As shown byblock 1138, the method comprises the further step of storing the registration information of the publisher user in the data base. As shown byblock 1140, the method comprises the further step of receiving registration information from the surfer. As shown byblock 1142, the method comprises the further step of storing the registration information of the internet surfer user in the data base. - Referring to
FIG. 12 , which shows aweb page 1200 of a publisher's web-site having multiple SEND DISPLAY ADS appearing asbanner ads video ad 1206, and agame ad 1208. Activation or clicking of any SEND DISPLAY AD will direct the surfer to the advertiser's host web page (FIG. 4 or 10). - The foregoing description is intended primarily for purposes of illustration. This invention may be embodied in other forms or carried out in other ways without departing from the spirit or scope of the invention.
Claims (19)
1. A system for advertising on the internet by one or more advertisers to one or more surfers browsing a web site or network; a communication carrier for sending a message to a communication device of a recipient, the system comprising:
a web based server in communication with the internet; said web based server comprising:
an advertiser module stored on said web based server and adapted to receive an advertising campaign from the advertiser; said advertiser module comprising a display ad generator module comprising a first set of display ad generator code configured so the advertiser can create and store a DISPLAY AD on said web-based server; said advertiser module further comprises a message add generator module comprising a first set of message add generator code configured so the advertiser can create and store a MESSAGE AD on said web based server; and
a message module stored on said web based server comprising a first set of message code configured to serve an advertiser host web page to the surfer upon activation of said DISPLAY AD; said advertiser host page comprises a first message field adapted to receive a first message entered by the surfer; said message module further comprising a second set of message code configured to attach said MESSAGE AD to said first message; said message module further comprising a third set of message code adapted to send said message with said MESSAGE AD to the communication carrier at no cost to the internet surfer.
2. The system of claim 1 , wherein said advertiser host page further comprises a cell phone number field configured to receive a cell phone number entered by the surfer corresponding to the communication device of the recipient.
3. The system of claim 2 , wherein said advertiser module further comprises a registration module comprising a first set of registration code configured to receive an URL for a web page of the advertiser; a second set of registration code configured to serve a web page so the advertiser can enter registration information; and a third set of registration code configured to store said registration information on said web based server as a registered advertiser.
4. The system of claim 3 , wherein said advertiser module further comprises a location module comprising a first set of location code configured so the advertiser can select a location on the internet to place said DISPLAY AD.
5. The system of claim 4 , wherein said advertiser module further comprises an activation module comprising a first set of activation code to activate said advertising campaign of the advertiser.
6. The system of claim 5 , wherein said advertiser module further comprises a billing module comprising a first set of billing code adapted to charge the advertiser a fee when said message is sent to the communication carrier.
7. The system of claim 6 , further comprising a data base stored on said web based sever;
said data base comprises a first data base for storing said DISPLAY AD; a second data base for storing said MESSAGE AD; a third data base adapted to store a list of registered advertisers; and a fourth data base adapted to store a list of registered surfers.
8. The system of claim 6 , wherein said first message field comprises a SMS message field and said second message field comprises a MMS message field.
9. The system of claim 8 , wherein said message received by said first message box is a SMS message and said message received by said second message box is a MMS message.
10. A web based server for advertising on the internet by one or more advertisers to one or more surfers browsing a web site or network; a communication carrier for sending a message to a communication device of a recipient, the web based server comprising:
an advertiser module stored on the web based server and configured to receive an advertising campaign from the advertiser; said advertiser module comprises a registration module comprising a first set of registration code configured to receive an URL for a web page of the advertiser; said advertiser module further comprising a display ad generator module comprising a first set of display ad generator code configured so the advertiser can create and store a DISPLAY AD on the web based server; said advertiser module further comprises a message add generator module comprising a first set of message add generator code configured so the advertiser can create and store a MESSAGE AD on the web based server; said advertiser module further comprises a location module comprising a first set of location code configured so the advertiser can select a location on the internet to place said DISPLAY AD; said advertiser module further comprises an activation module comprising a first set of activation code to activate said advertising campaign of the advertiser; and
a message module stored on the web based server comprising a first set of message code configured to serve an advertiser host web page to the internet surfer upon activation of said DISPLAY AD; said advertiser host page comprises a message box comprising a first message field adapted to receive a message entered by the surfer; said message box further comprises a cell phone number field configured to receive a cell phone number entered by the internet surfer corresponding to the communication device of the recipient; said message module further comprising a second set of message code configured to attach said MESSAGE AD to said message; said message module further comprising a third set of message code adapted to send said message with said MESSAGE AD to the communication carrier at no cost to the internet surfer.
11. The system of claim 19 , wherein said advertiser module further comprises a location module comprising a first set of location code configured so the advertiser can select a location on the internet to place said DISPLAY AD.
12. The system of claim 11 , wherein said advertiser module further comprises an activation module comprising a first set of activation code to activate said advertising campaign of the advertiser.
13. The system of claim 12 , wherein said advertiser module further comprises a billing module comprising a first set of billing code adapted to charge the advertiser a fee when said message is sent to the communication carrier.
14. A method for advertising on the internet by one or more advertisers to one or more surfers browsing a web-site or network of a publisher; a communication carrier for sending a message to a communication device of a recipient, the method comprising the steps of:
a) providing a web based sever in communication with the internet;
b) receiving a DISPLAY AD from the advertiser;
c) storing the DISPLAY AD on the web based server;
d) receiving a MESSAGE AD from the advertiser;
e) storing the MESSAGE AD on the web based server;
h) receiving a cell phone number from the surfer corresponding to a recipient to receive the SMS message;
i) receiving a message from the surfer;
j) attaching the MESSAGE AD to the message; and
k) sending the message with the MESSAGE AD to the communication carrier.
15. The method of claim 14 , further comprising the step of receiving a selection from the advertiser of an internet location to display the DISPLAY AD on the internet.
16. The method of claim 15 , further comprising the step of transmitting the DISPLAY AD to the internet location;
17. The method claim 16 , further comprising the step of charging the advertiser a fee upon sending the SMS message with the MESSAGE AD.
18. The method of claim 17 , further comprising the step of receiving a web page location from the publisher and storing the web page location on the web based sever.
19. The method claim 18 , further comprising the step of receiving registration information from an advertiser and storing said registration information of the advertiser on the web based server.
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US13/948,365 US20130317917A1 (en) | 2011-03-21 | 2013-07-23 | System and Method For Advertising on the Internet |
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US13/948,365 US20130317917A1 (en) | 2011-03-21 | 2013-07-23 | System and Method For Advertising on the Internet |
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Cited By (2)
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US20150170072A1 (en) * | 2013-07-26 | 2015-06-18 | Ad-Vantage Networks, Inc. | Systems and methods for managing network resource requests |
US9928221B1 (en) * | 2014-01-07 | 2018-03-27 | Google Llc | Sharing links which include user input |
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US20140012686A1 (en) * | 2012-07-05 | 2014-01-09 | Aol Inc. | Systems and methods for providing message-enabled advertisements and content delivery |
US10643274B2 (en) * | 2016-09-02 | 2020-05-05 | Openlane, Inc. | Method and apparatus for pre-populating data fields in a graphical user interface |
CN108596655A (en) * | 2018-04-10 | 2018-09-28 | 四川金亿信财务咨询有限公司 | A kind of statistics extension system for information of being registered based on advertisement |
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US6269361B1 (en) * | 1999-05-28 | 2001-07-31 | Goto.Com | System and method for influencing a position on a search result list generated by a computer network search engine |
WO2003015430A1 (en) | 2001-08-08 | 2003-02-20 | Purple Ace Pte. Ltd. | A method of and apparatus for communication of advertisements |
US20070088852A1 (en) | 2005-10-17 | 2007-04-19 | Zohar Levkovitz | Device, system and method of presentation of advertisements on a wireless device |
RU2322702C1 (en) | 2006-09-21 | 2008-04-20 | Общество С Ограниченной Ответственностью "Суперфон" | Method for distribution of advertising and informational images |
US20080133647A1 (en) * | 2006-11-17 | 2008-06-05 | Mehrak Hamzeh | System and method for delivering web content to a mobile network |
EP2149271B1 (en) | 2007-04-16 | 2011-06-08 | Roamware, Inc. | Insertion of advertisement content into a text message |
US7953654B2 (en) * | 2008-01-29 | 2011-05-31 | Transaction Wireless, Inc. | Integration of gift card services for mobile devices and social networking services |
US20100274651A1 (en) | 2009-04-28 | 2010-10-28 | Huddleston Marcus L | Application enabling a short message service (sms) message with an advertisement to be sent from the mobile phone device using a pull-and-push method |
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Cited By (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20150170072A1 (en) * | 2013-07-26 | 2015-06-18 | Ad-Vantage Networks, Inc. | Systems and methods for managing network resource requests |
US9928221B1 (en) * | 2014-01-07 | 2018-03-27 | Google Llc | Sharing links which include user input |
US10445413B2 (en) | 2014-01-07 | 2019-10-15 | Google Llc | Sharing links which include user input |
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