US20020038455A1 - Method and apparatus for broadcasting information over a network - Google Patents

Method and apparatus for broadcasting information over a network Download PDF

Info

Publication number
US20020038455A1
US20020038455A1 US10/001,662 US166201A US2002038455A1 US 20020038455 A1 US20020038455 A1 US 20020038455A1 US 166201 A US166201 A US 166201A US 2002038455 A1 US2002038455 A1 US 2002038455A1
Authority
US
United States
Prior art keywords
commercial
broadcast
information
system
server
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Abandoned
Application number
US10/001,662
Inventor
Thiru Srinivasan
William White
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Qwest Communications International Inc
Original Assignee
Qwest Communications International Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority to US09/322,375 priority Critical patent/US6411992B1/en
Application filed by Qwest Communications International Inc filed Critical Qwest Communications International Inc
Priority to US10/001,662 priority patent/US20020038455A1/en
Publication of US20020038455A1 publication Critical patent/US20020038455A1/en
Assigned to QWEST COMMUNICATIONS INTERNATIONAL, INC. reassignment QWEST COMMUNICATIONS INTERNATIONAL, INC. MERGER (SEE DOCUMENT FOR DETAILS). Assignors: US WEST, INC.
Assigned to US WEST, INC. reassignment US WEST, INC. ASSIGNMENT OF ASSIGNORS INTEREST (SEE DOCUMENT FOR DETAILS). Assignors: WHITE, WILLIAM, SRINIVASAN, THIRU
Application status is Abandoned legal-status Critical

Links

Images

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26208Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints
    • H04N21/26233Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints involving content or additional data duration or size, e.g. length of a movie, size of an executable file
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
    • G06Q30/0241Advertisement
    • G06Q30/0251Targeted advertisement
    • G06Q30/0264Targeted advertisement based upon schedule
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
    • G06Q30/0241Advertisement
    • G06Q30/0251Targeted advertisement
    • G06Q30/0269Targeted advertisement based on user profile or attribute
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
    • G06Q30/0241Advertisement
    • G06Q30/0273Fees for advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
    • G06Q30/0241Advertisement
    • G06Q30/0277Online advertisement
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • H04N21/25883Management of end-user data being end-user demographical data, e.g. age, family status or address
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/266Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
    • H04N21/2668Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/83Generation or processing of protective or descriptive data associated with content; Content structuring
    • H04N21/835Generation of protective data, e.g. certificates
    • H04N21/8352Generation of protective data, e.g. certificates involving content or source identification data, e.g. Unique Material Identifier [UMID]
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00Television systems
    • H04N7/16Analogue secrecy systems; Analogue subscription systems
    • H04N7/162Authorising the user terminal, e.g. by paying; Registering the use of a subscription channel, e.g. billing
    • H04N7/165Centralised control of user terminal ; Registering at central

Abstract

An apparatus and method provides for the scheduling and broadcast of commercials and other information during transmission of multimedia information over a data network. Demographic information is gathered with regards to potential viewers of the broadcast. Through use of this demographic information, during designated commercial breaks during broadcasts of the audio or video information, advertising information can be broadcast to individuals based on the demographic information. The system includes a number of databases which correlate the broadcast schedule with the available commercials for transmission over the data network.

Description

    RELATED APPLICATION
  • This patent application is a continuation of U.S. patent application Ser. No. 09/322,375, filed on May 28, 1999.[0001]
  • FIELD OF THE INVENTION
  • The invention described herein relates to a method and apparatus for scheduling and broadcasting multimedia information over a data network, and especially to a method and apparatus which provides for the selective transmission of multimedia information to particular members of an audience according to demographic information. [0002]
  • BACKGROUND OF THE INVENTION
  • Radio and television are two popular forms of media for providing information or programming to the public. Broadcasts of multimedia information may be made over the airwaves or over a data network, such as cable, with the goal of the broadcasters to reach as many people as possible. There are currently a number of systems employed to monitor or count the numbers of people receiving the broadcast. The most notable of the systems is the Nielsen ratings for television, and the Arbitron System for radio. In each system, the monitoring is performed by taking samples of target audiences and using this information to extrapolate a constitution for the audience. [0003]
  • This demographic information is very important to the TV and radio industry. The demographic numbers show how much of a certain segment of the population watch or listen to a particular show. Based on the viewership or listenership of a particular program, rates for advertising products or services during a particular show may be determined. The higher the viewership, especially in particular demographics, the higher the rate the advertisers are willing to pay in order to advertise their products or services. [0004]
  • One of the technologies which may soon be implemented on a large scale is the large scale broadcast of multimedia signals over a data network such as the World Wide Web. Currently, multimedia information such as television and radio shows are broadcast, over the Internet to users who have logged on to a particular website, but because of bandwidth constraints, the quality of the information that is broadcast is not currently good enough to replace the traditional methods of broadcasting. As Internet technology improves, and its quality and ease of use exceed the traditional modes of communications, advertisers may look to this new medium as a way to advertise their goods and services. [0005]
  • SUMMARY OF THE INVENTION
  • The inventors have recognized that with the use of data networks such as the World Wide Web for broadcasting audio and video information, certain systems or methods may be employed to take advantage of this medium for multimedia communications. With the ability to instantly collect information about those system users who have established a connection to the network, specialized advertising may be transmitted to particular users during the course of a broadcast. [0006]
  • Described herein is an apparatus and method for scheduling and broadcasting segments of information, such as advertising, as part of a multimedia presentation over a data network. Included in the system is a broadcast device such as a network server which includes the necessary hardware and software in order to access video and audio information and then provide this information to system users with the capabilities to receive such information. The broadcast server may include functionality to broadcast video or audio information received from a remote source to the users who have logged-in, or provide functionality for the users to access and download multimedia information from a designated database. [0007]
  • The broadcast server may include a interface with the data network through which information is transmitted and received. The operations of the server are directed by a processing device which in turn is connected to a data storage device. The data storage device may include a variety of different data sources. One data source may include a schedule of programming to be broadcast. The schedule may include a description of programs to be broadcast, day of broadcast, start and end times, as well as any other relevant information. Another data source may include tables which contain information relating to the commercials which will be broadcast during a particular program, the breaks in which these commercials will be broadcast, the length of the commercials as well as the demographic group to which the commercial is to be broadcast. [0008]
  • Another data source may contain the multimedia files for commercials to be broadcast. Specifically, information may include the location of the data file which contains either the visual or audio information, the related sponsor, as well as the demographic information relating to the target audience. Further tables may contain information relating to the individual sponsors as well as tables which are employed to track the number of viewers for a particular commercial. [0009]
  • In one aspect of the invention a data source may also be provided which includes multimedia files which a system user may download and play. This may be provided as an alternative to broadcasting. These stored files may also be broadcast by the server in a normal broadcast instead of receiving programming from a resource server. [0010]
  • In order to schedule commercials, access may be provided to the server for a remotely located programmer. Upon providing access, a series of display graphics may be provided by the server which a programmer may interact with to view the current programming schedule and then schedule programming and commercials. A first display graphic may be provided which provides a programmer the option to perform a number of functions. Functions which may be provided included viewing the list of programs, adding a program to the schedule, adding a sponsor to the sponsor list, and adding, deleting, or amending commercial which are scheduled for broadcast. [0011]
  • In another aspect of the invention, the scheduling procedures may be performed from a remote location over a data network such as the Internet. A programmer through a personal computer may dial an Internet Service Provider (ISP) and upon establishing a connection, perform the above described functions. [0012]
  • Prior to operation of the broadcast system, the schedule for broadcasting programs may be retrieved from the appropriate data source. Those parties which are to receive the broadcast over a data network may log-in to the broadcast server, thus providing their IP address. Stored in a database may be demographic information relating to the particular viewers who are logged-in. The demographic information may include such things as country of residence, city, state, as well as sex, age, and/or income group. This information may also be requested from the user when access is first granted to the system. [0013]
  • According to the schedule stored in a data source, at the allotted time, the broadcast of a program is begun. Within each program there may be a number of designated commercial breaks, and if the program is live or otherwise allows for it, ad-hoc commercials can be inserted as necessary. Once a commercial break is reached, a table containing the commercials to be broadcast may be accessed and the appropriate data files retrieved from the database. At this point, an analysis may be made of the parties who are currently receiving the broadcast in order to determine to which parties certain commercials may be broadcast. Also included in the designated table may be commercials which will follow the one currently being broadcast in order to fill up the allotted commercial break. Different commercials may be shown simultaneously to viewers of different demographics. [0014]
  • During the broadcast of a particular commercial, the number of viewers viewing a particular commercial may be counted and stored in the database. This information may later be employed to establish the billing rate for particular commercials. [0015]
  • In another aspect of the invention, system users may access the server to upload and view multimedia files. An alternative to the broadcasting of programming is providing user access to the multimedia files so that they may be downloaded from the server. The viewer information may be reviewed in the same manner as described above. Commercial breaks will be programmed into the multimedia files and when the server detects that a break has occurred, will access the commercials to be broadcast to the user based on the demographic makeup. The commercials are inserted in the download and their viewing may be documented.[0016]
  • BRIEF DESCRIPTION OF THE DRAWINGS
  • FIG. 1 discloses a diagram for the data network broadcasting system. [0017]
  • FIG. 2 discloses an internal system diagram for the broadcast server. [0018]
  • FIG. 3 discloses a graphical input screen presented by the broadcast server through which various functions of the commercial creator system may be performed. [0019]
  • FIG. 4 discloses a graphical input screen for adding a new sponsor. [0020]
  • FIG. 5 discloses a graphical input screen for adding programs for the purpose of creating a television schedule. [0021]
  • FIG. 6 discloses a schedule listing for designated commercials, including channel identification as well as program start and end times. [0022]
  • FIG. 7 discloses a screen display employed for entering commercial breaks for designated advertisements. [0023]
  • FIG. 8 discloses a graphical input screen which provides a choice between a designated or an ad hoc commercial. [0024]
  • FIG. 9 discloses a graphical input screen for viewing commercials in a television schedule. [0025]
  • FIG. 10 discloses a graphical input screen for adding designated commercials at a particular point in a television schedule. [0026]
  • FIG. 11 discloses a graphical input screen for entering designated commercials. [0027]
  • FIG. 12 discloses a schedule of programming to which ad-hoc commercials may be added. [0028]
  • FIG. 13 discloses a graphical input screen for inputting ad hoc commercials to the television schedule. [0029]
  • FIG. 14 discloses a graphical input screen for adding ad hoc commercials to the system. [0030]
  • FIG. 15 discloses a data table which contains the schedule for the programs. [0031]
  • FIG. 16 discloses a schedule for broadcasting commercials. [0032]
  • FIG. 17 discloses a data table which correlates data file location with sponsor and also includes various demographic information. [0033]
  • FIG. 18 discloses a data table which includes the order in which commercials are to broadcast. [0034]
  • FIG. 19 discloses a table employed to count the numbers of parties which receive a particular commercial. [0035]
  • FIG. 20 discloses a data table which includes demographic information regarding potential parties to receive the broadcasts. [0036]
  • FIG. 21 discloses a flow-chart which describes the operations of the data network broadcasting system. [0037]
  • FIG. 22 discloses a flow-chart which describes the broadcasting of commercials during a particular program from an external broadcast source. [0038]
  • FIG. 23 discloses a flow-chart which describes the broadcasting of commercials during a pre-recorded program stored in the database.[0039]
  • DETAILED DESCRIPTION
  • Disclosed in FIG. 1 is a data network broadcast system which provides for the broadcast of video and audio programs to system users who have the capability to receive and process these types of multi-media information using a player such as Real Player, Oracle Video Client, or Microsoft's NetShow. The users may establish a connection with the data network [0040] 20 through use of a remotely located personal computer. This connection may be made over a telephone line to an Internet Service Provider (ISP) 18, or may be made through a backbone connection to a local area network (LAN) which may be connected to the data network 20. In the case where an ISP is used to establish the connection, the ISP will connect the system user 22 to a data network 20 such as the Internet. The Point of Broadcast for the multi-media transmissions may be a network server 10 which has the functionality to process multimedia information. In connection with the server 10 may be a database 14 which includes various stores of information to facilitate the transmission and monitoring of broadcasts. Also connected to the broadcast server 10 may be an external broadcast source 12 from which a portion of the programming to be broadcast is received. Such broadcast sources may include television or radio stations, or any other source of programming from which a broadcast server 10 may retrieve information. The broadcast server 10 translates the transmission received into a streaming video format that a player can interpret.
  • Another connection to the broadcast server [0041] 10 may be from a commercial programmer 16. Through the commercial programmer 16, various interaction may be provided for a remotely located system user as to the scheduling of programming for broadcast by the server 10.
  • The system described herein may be employed to schedule and then broadcast segments of information, such as commercials, during programs being broadcast from the server [0042] 10. The system may also be employed to create television schedules which include the commercials. The system described herein provides a substantially automated process for creating a programming schedule and selecting and scheduling commercials at designated breaks within the programs.
  • Disclosed in FIG. 2 is the internal system diagram for the broadcast server [0043] 10. The connection to the data network 20 is provided through the network interface 26. This network interface also provides for the receipt of programs or other information to be broadcast. The processor directs the operations of the broadcast server 10 and through use of a number of different data stores, provides programming to be broadcast, performs the necessary conversions to the data format for broadcast over the data network 20, and then finally the actual broadcasting. The functions performed by the processor will be described in greater detail below.
  • A number of different data sources are accessed by the processor [0044] 24 in order to broadcast both programs and commercials to users which are logged-on to the broadcast server 10. Each data store includes a number of different tables which are accessed by the processor 24 when making broadcasts. The program storage 33 includes the data files of pre-recorded programs to be broadcast from the broadcast server 10. The commercial storage 28 contains data files for the commercials to be broadcast. Each commercial includes a descriptive file name so that it may easily be identified. Schedule storage 30 includes all of the information and data tables employed by the processor when making broadcasts over the network.
  • The broadcast server [0045] 10 described herein provides the unique capability to easily schedule and closely control the commercials which are transmitted to the system users logged-on to the broadcast server 10. If prior to making the broadcasts, system users who have logged-on provide certain demographic information about themselves, the broadcast server 10, through use of the IP address of the system users, may broadcast commercials directed at the particular system user. Described below are a series of tables which includes information employed when broadcasting a schedule of programming and commercials.
  • One function provided by the system is the ability to create a schedule of programming and further schedule commercials to be broadcast during that programming schedule. Through use of a personal computer, the programmer may establish a connection with the broadcast server over the data network. Access to the broadcast server may be restricted only to authorized users, as such the programmer may be required to enter a user ID and password to gain access. Once access is granted, a number of display graphics are presented which the programmer may interact with in order to perform functions relating to the scheduling and broadcast of programming and commercials. [0046]
  • Disclosed in FIG. 3 is a display graphic [0047] 34 which may be employed to initiate a number of the functions relating to the scheduling of commercials. In the display graphic 34 a number of options are provided to the programmer in order to perform various functions relating to scheduling. Upon selection, of any of the options, additional graphical displays will appear which provide for the entry or manipulation of data.
  • If the programmer wishes to add a sponsor to the existing list, the “Add a Sponsor” button [0048] 35 is depressed and the display graphic 42 disclosed in FIG. 4 is presented. A number of places are provided in the display graphic to enter relevant information with regards to a newly added sponsor. This information may include name 44, address 46, account mail 48 and account number 50. Upon completion, the “OK” button 52 may be depressed and the information entered is stored in the database.
  • If the “Add a program” button [0049] 37 is selected in the display of FIG. 3, the display graphic 54 disclosed in FIG. 5 is presented. This screen provides the functionality to insert a program in a broadcast schedule. Dialog boxes are provided in this graphic to enter the name of the program 56, the date the program is being broadcast 57, as well as the type of program 58. Because the broadcaster may broadcast a number of different channels, a selection 60 of these different channels may be provided. Additional information such as program start time 62 and program end time 64 may be included. An additional query 66 may be made as to whether “ad hoc” commercials are allowed during broadcast of the program. An ad hoc commercial is a type of commercial which may be shown during a program which has a number of non-designated commercial breaks. An example of such a program may be a sporting event in which commercials may be shown during time-outs or other breaks in the action which are not predictable. Ad-hoc commercials are usually one to two minutes long.
  • Returning again to the display graphic disclosed in FIG. 3, if a programmer selects the “List Programs” button [0050] 36, the display graphic 59 disclosed in FIG. 6 is presented. Included in this graphic is a listing of programs to be broadcast from broadcast server 10. Information displayed may include the program ID 61 (which may be a hypertext link), the date of broadcast, the channel, the particular program, the program start and end time, as well as the type of program, i.e., whether it is live or pre-recorded. Other information which may be included may relate to whether the program is a one-time showing, a new program, or a program which is shown on a regular basis. Through use of this information, a programmer may select a particular program during which a commercial may be broadcast.
  • Upon selection of a hypertext link [0051] 61 associated with a program, the display graphic 68 shown in FIG. 7 is presented. Through this particular display graphic a programmer may program into a particular program commercial slots for designated advertisements. Through block 63 a number for a designated commercial break may be entered, and through blocks 65 and 67 the start and end times may be entered fro the newly created break. This information may be submitted and then stored in memory.
  • If the “Query commercials” button in the display graphic of FIG. 3 is selected, the display graphic [0052] 69 disclosed in FIG. 8 is presented which includes a query 70, as to whether the commercial is designated or ad hoc. If the dialog box “Designated” is selected, the display graphic 71 shown in FIG. 9 is presented. Disclosed is a program listing which is similar to the one shown in FIG. 6. Each program listed includes a program ID 72 which, as a hypertext link, may be selected to reveal further information about the particular show. The display graphic presented upon selection of a particular program ID is disclosed in FIG. 10.
  • Disclosed in the display graphic [0053] 75 is the commercial schedule for a particular program during a designated commercial break. In the example shown, the program is a basketball game and the designated commercial break is #1. Shown is a listing of all the commercials which are going to appear during that particular commercial break. Information included is the ID for the commercial, the demographics for the audience to which the commercial will be broadcast, the sponsor as well as the start time, running time, and the next commercial to follow. This screen can be viewed by the programmer in order to identify open slots for the insertion of commercials. Through selection of the “Add a Designated Commercial” button 74, the display graphic 78 disclosed in FIG. 11 will be presented allowing the programmer to enter the necessary information for adding designated commercials to a particular program.
  • As seen in FIG. 11, the programmer may first retrieve the sponsor name for which the commercial belongs. Next the necessary information may be entered as to demographics of the audience to which the commercial will reach. As described above, the programmer may select which commercial break during a particular program the commercial will appear. With regards to the actual commercial that will be shown, these data files are all stored in a remote database which is accessible by the broadcast server [0054] 10. Whenever a particular commercial is to be broadcast, the digital information is retrieved and it may be broadcast at the designated time. A dialog box 79 is provided for the programmer to either browse the commercials that are currently stored in the database, or to type in a path to the desired commercial. After the necessary information has been entered, a submit button may be selected which transmits to the information to the broadcast server 10, which in turn enters the commercial into the broadcast schedule.
  • An option which exists while scheduling commercials to be broadcast is to include icons which will be displayed on the screen when the commercial is being played. The system user may then select the icon and establish a connection with the advertiser. This may be done by either accessing the advertiser's website or establishing a telephonic connection using IP telephony. The information for establishing this connection is stored as part of the commercial. [0055]
  • If for example, the programmer wishes to enter an ad hoc commercial into a program, the ad hoc choice is selected from the display graphic disclosed in FIG. 8. Upon selection, the program listing [0056] 80 shown in FIG. 12 is displayed. When the Hypertext Link 76 for a particular program is selected, in this case the Super Bowl, the display graphic 82 shown in FIG. 13 is presented. In the example shown, the ad hoc commercials which may be shown during a Super Bowl broadcast are presented. Included are the commercial IDs, the demographics to which it will be shown as well as the running time and the commercial which will follow.
  • A button [0057] 84 is provided in the display graphic to add an ad hoc commercial. Once the selection has been made to add an ad hoc commercial, the display graphic 86 disclosed in FIG. 14 is presented. Through this display graphic, the programmer may find the desired sponsor, and enter the requisite demographics. As with the designated commercials, the data file 88 containing the commercial to be shown is stored in a remotely located the database. Once this is done, the submit button may be selected and the commercial is entered into the programming schedule.
  • Once all the programs and commercials have been scheduled, the broadcasting of this multimedia information may begin. In order to broadcast the programs and commercials, the system described herein employs information which is retrieved from a number of data sources. As was discussed above, the source of the program may come from an external broadcasting source, or may be retrieved from the database of the broadcast server. In order to broadcast the multimedia information in the desired order, a number of tables are employed which when accessed provide the necessary scheduling information. A number of these tables are compiled as part of the scheduling process described above. Provided below is a description of the tables which are employed herein. [0058]
  • Disclosed in FIG. 15 is a table stored in the database for the broadcast server [0059] 10. This table includes information employed by the broadcast server 10 when broadcasting programming to the system users. The table includes descriptive information as to the shows to be broadcast. Included in one column of the table may be the title of the show, such as a basketball game or a movie. Another column may be the ID number assigned to the particular program so that it may be referenced in other tables stored in the database. Other information may include the channel on which the program is broadcast, the date which the program will be broadcast, whether the program is live or pre-recorded, the start and end times for the program, and whether ad-hoc commercials may be inserted during the broadcast.
  • Disclosed in FIG. 16 is a table which includes information relating to when commercial breaks are to occur during the broadcast of a program. One column may contain the program ID, which is the number assigned to a particular program to be broadcast. Within each program there may be a designated number of commercial breaks, each break is assigned a number within the show. Also included in the table are the start and end times for the designated commercial breaks. [0060]
  • Disclosed in FIG. 17 is yet another data table which in one column includes the identification number assigned to each commercial. Because there are many ads that may be shown during a broadcast schedule, they are organized by a particular identification number. Also included in the table is the location of the file containing the multimedia information for the associated commercial. As disclosed above, a separate database stores the actual content for each commercial. Also associated with each commercial ID and data file may be the particular sponsor. Other information included may relate to the running time of the particular commercial as well as the desired demographic to which the commercial will be broadcast. [0061]
  • Disclosed in FIG. 18 is a table which associates program IDs with associated commercial breaks within a particular program. Other items which may be included in this table include demographic information such as the country to which the commercial will be broadcast, as well as state and city. Other information may include the age group to which the commercial is directed. Finally, if the commercial is to be shown consecutively with another commercial within a particular commercial break, an association may be created. [0062]
  • Disclosed in FIG. 19 is a table which is used to store information relating to the number of users which receive the broadcast of a particular commercial. Through use of the information in this table, a broadcaster may determine its broadcasting rates based on the number of viewers or listeners to a particular commercial. Information included may be the commercial ID, the show during which the commercial was broadcast, the date, and the number of users to which this was broadcast. After the program is broadcast the statistics(i.e., the “counter” column may be e-mailed or otherwise delivered to the sponsor. [0063]
  • Disclosed in FIG. 20 is yet another table which contains current information relating to system users who may have established a connection with the broadcast server [0064] 10. This table is created at the beginning of a broadcast and is continually updated by the broadcast server 10 as system users come and go. Information listed for a particular system user may include IP address, the particular program which the user is currently viewing, whether the user is currently receiving or has paused the player at the interface, and/or what their log-in ID is. The file may further contain demographic information relating to the user receiving the broadcast. The location information may be specific enough to identify the city, state and country from which the system user is receiving the broadcast.
  • The operation of the broadcast system can be better understood through review of the flow-chart disclosed in FIG. 21. Prior to the broadcasting of a show, the system users that wish to receive the show log-in to the broadcast server [0065] 10. At this point, the server 10 detects which parties are logged-in and accesses the data files (profiles) to locate information relevant to each user. If there is no profile on the user, the party may be required to enter the necessary demographic information before access will be granted. Another option is to set up a membership for logging-in to the broadcast server 10. demographic information is gathered at the time of joining, and a login ID is established.
  • Once all of the system users have logged-in, a check is performed to extract all necessary demographic information in order to transmit the appropriate commercials to the parties. The schedule of programs is accessed by the system user and after selection of the hypertext link associated with the program, the program is either broadcast live or is retrieved from the database and transmitted. If the program is a live broadcast, a remote site, such as a T.V. or radio station is accessed, and the broadcast is begun. Other information relating to the program is also retrieved from the database including such things as the number and timing of the commercial breaks. When the first commercial break is reached during the broadcast, the commercial listing table in FIG. 18 is accessed, and the table in FIG. 17 is accessed to identify the file(s) associated with the commercial(s). The commercial ID(s) is identified and the commercial(s) scheduled to be broadcast on the system is then accessed and retrieved from the database. Because there are a number of system users with different demographics viewing a particular program, all commercials for the different demographics are also copied from the database. For example, some commercials may be directed towards viewers in the United States while others are directed to viewers from the rest of the world. Some more general commercials may be included in the lists so that all possible demographics are covered. [0066]
  • After the commercial break is complete, the broadcast server [0067] 10 resumes broadcasting the program. All during the time of the broadcast of the program, commercial breaks occur at predetermined times and at each break the same procedure is performed with regards to broadcasting commercials as that was described above. These processes are performed for all of the commercial breaks, including ad-hoc breaks. Because ad hoc breaks are unpredictable, a system administrator may manually trigger the broadcast of an ad hoc commericial. At the end of one program, the viewer may wish to watch another program. If so, the database is accessed for the next program of the schedule and the broadcast of the program is then begun.
  • FIG. 22 discloses a decision tree employed when broadcasting commercials during program ID=[0068] 1. A broadcast schedule and identifying information for program ID=1 is disclosed in FIG. 15. For example purposes, there are two scheduled commercial breaks as well as an ad-hoc break scheduled during program ID=1. The times for these breaks may be found in the table of FIG. 16. Further, the table in FIG. 18 contains the commercials assigned for a particular break as well as the demographic information associated with the commercial. As can be seen, at the first commercial break, three commercials are scheduled to be broadcast simultaneously, one for everyone in Colorado, one for everyone in the USA, and one broadcast to the remainder of the world. Specifically these are commercial ID's 1, 8, and 4. According to the tables in FIG. 17 and 17, the commercial ID 1 refers to the commercial for Brand A which has a running time of thirty seconds, commercial ID 8 refers to Brand H which has a running time of 30 seconds, and commercial ID 4 refers to Brand D and has a running time of 60 seconds.
  • As is seen, commercial ID's [0069] 1, 8, and 4 run simultaneously to different audiences. Commercial ID 1 is broadcast just to Colorado, commercial ID 12 is broadcast to the rest of the USA, and commercial ID 4 is broadcast to the rest of the world. After commercial ID's 1 and 8 have completed, according to the table in FIG. 18, the next commercial to be broadcast is commercial ID 2, which is shown to the entire USA. As can be seen in FIG. 17, commercial ID 2 refers to Brand B and this commercial runs for one minute. In order to complete the two-minute allotted time-slot for this commercial break, a final commercial, commercial ID 6, is shown to the United States audience. This commercial advertises Brand F and runs for 30 seconds.
  • With regards to the viewers in the rest of the world, after commercial ID No. [0070] 4 is complete, according to FIG. 18, commercial ID No. 5 is broadcast. As can be seen in FIG. 17, commercial ID 5 advertises Brand E, and has a running time of one minute. As can be seen in all decision trees, the length of time the commercials are broadcast is a total of two minutes. Once this commercial break is finished, the regular program resumes.
  • When commercial break number [0071] 2 is reached during the broadcast, according to the schedule shown in FIG. 16, it is seen that this break begins at 12:00 and ends at 12:02. According to the decision tree in FIG. 22, the first commercials shown during the second commercial break are commercial ID 3, 13 and 4, depending on the demographics of the audience. The designated audience for commercial ID 3 is the USA and, according to FIG. 17, has a running time of one minute. Commercial ID 13 is broadcast to teenagers viewing the program in the United States. The rest of the world views commercial ID 4 during the first minute.
  • After commercial ID [0072] 3 runs its course, commercial ID=17 is run. According to FIG. 17, commercial ID=17 runs for a period of one minute and is directed towards viewers in the USA. After this commercial is run, the commercial break is complete. Broadcast simultaneously with commercial ID=17, are commercial ID=14 and commercial ID=5. Commercial ID=17 is directed towards teenagers in the USA, and commercial ID=5 is directed to the rest of the world. The broadcast of all the commercials is complete at 12:02.
  • During the broadcast of program ID=[0073] 1, a number of ad-hoc advertisements may also appear throughout. Because the show described is a football game, time-outs or other interruptions may occur throughout the broadcast which are not predictable. When this occurs, there is a listing of ad-hoc commercials which can be inserted and can be broadcast to different demographic groups in the same manner as the designated type of groups described above. In the decision tree shown in FIG. 22, commercial ID 18 will be broadcast to all audiences when an Ad Hoc commercial is shown. Commercials targeted at specific demographics may also be broadcast as ad hoc commercials.
  • The decision tree disclosed in FIG. 22 is mainly directed to a broadcast of a live program. The broadcast server also provides the capability for system users to access multimedia files stored in memory at chosen times. During the upload of the multimedia files, commercials may insert for viewing by the system users. The broadcast server includes the functionality to provide simultaneous access to multimedia files contained in the database. [0074]
  • In the decision tree shown in FIG. 23, five different system users are shown accessing the same multimedia file (program ID [0075] 3). As can be seen, the system users all begin playing the file at different times and the all the users have different demographics. As part of the download, a commercial break has been scheduled one hour into the playing of the program. When the commercial break is detected, the server, using the demographic information relating to the system users, temporarily stops the download of the program and accesses the database to retrieve a commercial directed at the particular system user. The commercial is downloaded to the system user and when complete, the download of the program is restarted.
  • For example, it is seen that the user with IP address 976.10.98.1 has started the file at 13:00:00. At 13:59:59 a commercial is scheduled. Once this point is reached, the server accesses the appropriate commercial for a person of that demographic (USA, all ages) and plays the commercial. In this case it is commercial ID [0076] 1 which advertises Brand A and plays for 30 seconds. A number of additional commercials may be played throughout the download of the multimedia files and different commercials may be played for the different system users.
  • The foregoing description of the present invention has been presented for purposes of illustration and description. Furthermore, the description is not intended to limit the invention to the form disclosed herein. Consequently, variations and modifications commensurate with the above teachings, and the skill or knowledge of the relevant are, within the scope of the present invention. The embodiments described hereinabove are further intended to explain best modes known for practicing the invention and to enable others skilled in the art to utilize the invention in such, or other, embodiments and with various modifications required by the particular applications or uses of the present invention. It is intended that the appended claims be construed to include alternative embodiments to the extent permitted by the prior art. [0077]

Claims (21)

1. A method of broadcasting multimedia information over a data network comprising;
detecting at least one system user connected to receive a the multimedia information;
employing identification information associated with the at least one system user to retrieve demographic information for the at least one system user;
broadcasting the multimedia information over the data network to the at least one system user;
detecting a commercial break during broadcasting of the multimedia information;
based on the demographic information retrieved for the at least one system user, identifying an appropriate commercial; and
transmitting the appropriate commercial to the at least one system user during the commercial break.
2. The method of claim 1 further comprising the step of during the commercial break, simultaneously broadcasting at least two different commercials to at least two of the at least one system users.
3. The method of claim 1 wherein the multimedia information comprises at least one of: a multimedia file stored in memory and a live program received from a remote source.
4. The method of claim 1 further comprising the step of monitoring the at least one system user receiving a particular one of the broadcast multimedia presentation and creating a listing of demographic information.
5. The method of claim 4 wherein the step of detecting a commercial break is performed for ad hoc commercial breaks.
6. The method of claim 1 further comprises the step of identifying one or more appropriate commercials based on the time available during an identified commercial break.
7. The method of claim 1 wherein the step of identifying an appropriate commercial comprises of analyzing a plurality of items in the demographic information.
8. The method of claim 7 wherein the demographic information includes at least one of: age, sex, and geographic location of the at least one system user.
9. The method of claim 1 further comprising the step of querying the least one system user to provide the demographic information when the connection is established.
10. The method of claim 1 further including the step of presenting an interactive component in the broadcast of the at least one commercial whereby additional information may be retrieved from the memory based on the at least one system user's response to the interactive component.
11. The method of claim 1 wherein the identification information comprises at least one of: detected I.P. address and login ID.
12. A system for broadcasting multimedia information over a data network, comprising;
a server device connectable to the data network to which at least one system user may connect, wherein the server device is configured to broadcast multimedia to the at least one system user over the data network;
a first memory configured to store identification and demographic information for the at least one system user;
said server is further configured to extract the identification information for the at least one system user upon establishment of the connection, which is then employed to search the at least one memory to locate demographic information; and
a second memory accessible by the server upon which is stored commercials which are transmittable to the at least one system user wherein the server is further configured to select and transmit at least one appropriate commercial based on the retrieved demographic information for the at least one system user during at least one detected commercial break.
13. The system of claim 12 wherein the data network is the Internet.
14. The system of claim 12 wherein the server is further configured to broadcast the multimedia information to a plurality of system users and to transmit different ones of at least one appropriate commercial simultaneously to each of the plurality of system users.
15. The system of claim 12 wherein the multimedia presentation comprises at least one of: a multimedia file stored in a third memory and a live broadcast received from a remote location.
16. The system of claim 12 wherein the detected commercial breaks may comprise Ad Hoc commercial breaks.
17. The system of claim 12 wherein the server is further configured to query the at least one system user for the demographic information when the connection with the server device is established.
18. The system of claim 12 wherein the server is further configured to present an interface to the at least one system server through which a plurality of multimedia programs are selectable for broadcasting over the data network.
19. The system of claim 12 wherein the server is further configured to select the appropriate commercials to be broadcast based on time available during the detected commercial break.
20. The system of claim 12 wherein the server is further configured to select the commercials to be broadcast based on an analysis of a plurality of items of the demographic information for the at least one system user.
21. The system of claim 12 wherein the server is further configured to include interactive elements in the commercials transmitted to the at least one system user, where upon detected activation of the interactive element, additional information is retrieved and transmitted to the at least one system user.
US10/001,662 1999-05-28 2001-10-18 Method and apparatus for broadcasting information over a network Abandoned US20020038455A1 (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
US09/322,375 US6411992B1 (en) 1999-05-28 1999-05-28 Method and apparatus for broadcasting information over a network
US10/001,662 US20020038455A1 (en) 1999-05-28 2001-10-18 Method and apparatus for broadcasting information over a network

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
US10/001,662 US20020038455A1 (en) 1999-05-28 2001-10-18 Method and apparatus for broadcasting information over a network

Related Parent Applications (1)

Application Number Title Priority Date Filing Date
US09/322,375 Continuation US6411992B1 (en) 1999-05-28 1999-05-28 Method and apparatus for broadcasting information over a network

Publications (1)

Publication Number Publication Date
US20020038455A1 true US20020038455A1 (en) 2002-03-28

Family

ID=23254615

Family Applications (2)

Application Number Title Priority Date Filing Date
US09/322,375 Expired - Lifetime US6411992B1 (en) 1999-05-28 1999-05-28 Method and apparatus for broadcasting information over a network
US10/001,662 Abandoned US20020038455A1 (en) 1999-05-28 2001-10-18 Method and apparatus for broadcasting information over a network

Family Applications Before (1)

Application Number Title Priority Date Filing Date
US09/322,375 Expired - Lifetime US6411992B1 (en) 1999-05-28 1999-05-28 Method and apparatus for broadcasting information over a network

Country Status (1)

Country Link
US (2) US6411992B1 (en)

Cited By (73)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20010025377A1 (en) * 1999-12-30 2001-09-27 Hinderks Larry W. High bandwidth transmission system and method having local insertion, delay play and demand play
US20010032333A1 (en) * 2000-02-18 2001-10-18 Gregory Flickinger Scheduling and presenting IPG ads in conjunction with programming ads in a television environment
US20020056107A1 (en) * 2000-08-31 2002-05-09 Schlack John A. System and method for delivering statistically scheduled advertisements
US20020083441A1 (en) * 2000-08-31 2002-06-27 Flickinger Gregory C. Advertisement filtering and storage for targeted advertisement systems
US20020083445A1 (en) * 2000-08-31 2002-06-27 Flickinger Gregory C. Delivering targeted advertisements to the set-top-box
US20020087975A1 (en) * 2000-08-31 2002-07-04 Schlack John A. System and method for delivering targeted advertisements using multiple presentation streams
US20020087980A1 (en) * 2000-12-28 2002-07-04 Eldering Charles A. Grouping advertisement subavails
US20020124263A1 (en) * 2000-12-27 2002-09-05 Yoshikazu Yokomizo Internet DTV system and broadcast-station system, audience terminal, content provider device, server, and control method and storage medium
US20020144263A1 (en) * 2000-08-31 2002-10-03 Eldering Charles A. Grouping of advertisements on an advertising channel in a targeted advertisement system
US20020162106A1 (en) * 2001-04-30 2002-10-31 Pickover Clifford Alan Method and system for information insertion
WO2003063530A1 (en) * 2002-01-24 2003-07-31 Newport Coast Investments Llc Dynamic selection and scheduling of radio frequency communications
US20040001690A1 (en) * 2002-06-27 2004-01-01 International Business Machines Corporation System and method for enhanced edit list for recording options
US20040003405A1 (en) * 2002-06-27 2004-01-01 International Business Machines Corporation System and method for personal video recording system menu control
US20040003112A1 (en) * 2002-06-28 2004-01-01 Microsoft Corporation Identity-based distributed computing for device resources
US20040003413A1 (en) * 2002-06-27 2004-01-01 International Business Machines Corporation System and method for priority sponsorship of multimedia content
US20040205338A1 (en) * 2001-07-13 2004-10-14 Christian Bertin Method of delivering content from a source (s) to destination terminals (ti) and the associated data flow, system, destination terminal and collection server
US20040215698A1 (en) * 2001-07-13 2004-10-28 Christian Bertin Method of delivering content to destination terminals and collection server
US20050043989A1 (en) * 2003-08-19 2005-02-24 Shifrin Daniel G. System and method of facilitating content delivery to a user
US20050240981A1 (en) * 2000-12-29 2005-10-27 Nokia Coporation System and method for broadcasting advertisements
US20050251820A1 (en) * 1997-01-06 2005-11-10 Stefanik John R Method and system for providing targeted advertisements
US20050266814A1 (en) * 2004-03-09 2005-12-01 Ryan Steelberg Dynamic data delivery apparatus and method for same
US20050289588A1 (en) * 2004-06-25 2005-12-29 Kinnear D S System and method for targeting video advertisements
US20060019642A1 (en) * 2004-07-23 2006-01-26 Ryan Steelberg Dynamic creation, selection, and scheduling of radio frequency communications
US7039932B2 (en) 2000-08-31 2006-05-02 Prime Research Alliance E., Inc. Queue-based head-end advertisement scheduling method and apparatus
US20060150140A1 (en) * 2001-03-14 2006-07-06 Microsoft Corporation Executing dynamically assigned functions while providing services
US20060248464A1 (en) * 2005-04-27 2006-11-02 Comcast Cable Holdings, Llc Method and system of transporting media signals and allocating assets
US20060277567A1 (en) * 2005-06-07 2006-12-07 Kinnear D S System and method for targeting audio advertisements
US20060277098A1 (en) * 2005-06-06 2006-12-07 Chung Tze D Media playing system and method for delivering multimedia content with up-to-date and targeted marketing messages over a communication network
US20060282533A1 (en) * 2005-06-01 2006-12-14 Chad Steelberg Media play optimization
US20070011700A1 (en) * 2003-04-04 2007-01-11 Johnson John P System for broadcasting advertisements
US20070083561A1 (en) * 2001-03-14 2007-04-12 Microsoft Corporation Distributing notifications to multiple recipients via a broadcast list
US20070130009A1 (en) * 2005-06-01 2007-06-07 Chad Steelberg System and method for media play pricing
US20070162926A1 (en) * 2005-06-01 2007-07-12 Chad Steelberg System and method for media play forecasting
US20070178865A1 (en) * 2005-12-15 2007-08-02 Steelberg Ryan S Content Depot
US20070234382A1 (en) * 2001-12-26 2007-10-04 At&T Intellectual Property, Inc. System and method for inserting advertising content in broadcast programming
US20070255622A1 (en) * 2001-12-14 2007-11-01 Swix Scott R Methods, systems, and products for managing advertisements
EP1867164A2 (en) * 2005-03-17 2007-12-19 Google, Inc. A management console providing an interface for featured sets of digital automation systems
WO2008008969A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for creating dynamically personalized media
WO2008008978A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. Digital rights management in dynamic personalized object placement in a multi-media program
WO2008008962A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for dynamic recipient-specific object placement in a multi-media program
US20080015877A1 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for product placement rendering in a multi-media program
WO2008008968A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for dynamic logical control of personalized object placement in a multi-media program
WO2008008959A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. Network architecture for dynamic personalized object placement in a multi-media program
WO2008008957A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for managing the purchasing of dynamic personalized object placement in a multi-media program
US20080021791A1 (en) * 2005-06-01 2008-01-24 Chad Steelberg Traffic Estimator
US20080021792A1 (en) * 2005-06-01 2008-01-24 Chad Steelberg Auctioneer
US20080033812A1 (en) * 2006-07-14 2008-02-07 Vulano Group, Inc. System for highlighting a dynamic personalized object placed in a multi-media program
US20080033801A1 (en) * 2006-07-14 2008-02-07 Vulano Group, Inc. System for dynamic personalized object placement in a multi-media program
US20080040739A1 (en) * 2006-08-09 2008-02-14 Ketchum Russell K Preemptible station inventory
US20080037525A1 (en) * 2004-04-16 2008-02-14 Jeyhan Karaoguz Location-aware application based quality of service (qos) via a broadband access gateway
US7363001B2 (en) 2005-03-08 2008-04-22 Google Inc. Dynamic data delivery apparatus and method for same
US20080148311A1 (en) * 2006-12-13 2008-06-19 Tischer Steven N Advertising and content management systems and methods
US20080147497A1 (en) * 2006-12-13 2008-06-19 Tischer Steven N Advertising and content management systems and methods
US20080167943A1 (en) * 2007-01-05 2008-07-10 O'neil Douglas R Real time pricing, purchasing and auctioning of advertising time slots based on real time viewership, viewer demographics, and content characteristics
US20080256080A1 (en) * 2007-04-13 2008-10-16 William Irvin Sharing Media Content Among Families of Broadcast Stations
US20080253307A1 (en) * 2007-04-13 2008-10-16 Google Inc. Multi-Station Media Controller
US20080255686A1 (en) * 2007-04-13 2008-10-16 Google Inc. Delivering Podcast Content
US20090044226A1 (en) * 1998-07-17 2009-02-12 Ellis Michael D Interactive Television Program Guide System Having Multiple Devices Within A Household
US20090076907A1 (en) * 2005-04-21 2009-03-19 Louis Robert Litwin Method and system for providing media content
US20090083141A1 (en) * 2007-09-25 2009-03-26 Ari Craine Methods, systems, and computer program products for detecting and predicting user content interest
US20100064338A1 (en) * 2004-05-14 2010-03-11 Ryan Steelberg Broadcast monitoring system and method
US7826444B2 (en) 2007-04-13 2010-11-02 Wideorbit, Inc. Leader and follower broadcast stations
US20110029373A1 (en) * 2005-06-01 2011-02-03 Chad Steelberg Media play optimization using make good strategies
US20110082754A1 (en) * 2000-05-16 2011-04-07 Hoshiko, Llc Method and apparatus for providing internet advertising service
US20110178874A1 (en) * 2010-01-18 2011-07-21 Rabih Salem Ballout Service for Providing an Interactive, Personalized Radio Network
US20110178878A1 (en) * 2010-01-18 2011-07-21 Rabih Ballout System for Providing an Interactive, Personalized Radio Network
US20110225026A1 (en) * 2008-06-13 2011-09-15 Google Inc. Map-Based Interface for Booking Broadcast Advertisements
US20110296453A1 (en) * 2010-05-31 2011-12-01 Thirunarayanan Srinivasan Pay-Per-Website Visit ad system
US8151295B1 (en) 2000-08-31 2012-04-03 Prime Research Alliance E., Inc. Queue based advertisement scheduling and sales
US8180675B2 (en) 2000-08-31 2012-05-15 Prime Research Alliance E., Inc. System and method for automatically managing avail inventory data and avail pricing
US20120324501A1 (en) * 2011-06-14 2012-12-20 At&T Intellectual Property I, Lp Method and apparatus for distributing promotional materials
US9967633B1 (en) 2001-12-14 2018-05-08 At&T Intellectual Property I, L.P. System and method for utilizing television viewing patterns
US10321176B1 (en) * 2014-09-23 2019-06-11 Tribune Broadcasting Company, Llc System and method for retrieving one of multiple media-components associated with a single broadcasting traffic log entry

Families Citing this family (85)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20020002039A1 (en) 1998-06-12 2002-01-03 Safi Qureshey Network-enabled audio device
US6981050B1 (en) * 1999-02-11 2005-12-27 Loudeye Corp. Digital remote recorder
US7756967B1 (en) 1999-04-26 2010-07-13 Mainstream Scientific, Llc Apparatus and method of hosting internet content
US20020026351A1 (en) * 1999-06-30 2002-02-28 Thomas E. Coleman Method and system for delivery of targeted commercial messages
US6728776B1 (en) * 1999-08-27 2004-04-27 Gateway, Inc. System and method for communication of streaming data
EP1307831A4 (en) * 2000-07-11 2007-05-09 Yahoo Inc Online playback system with community bias
US6434747B1 (en) * 2000-01-19 2002-08-13 Individual Network, Inc. Method and system for providing a customized media list
US20020100042A1 (en) * 2000-01-19 2002-07-25 Denis Khoo Method and system for providing intelligent advertisement placement in a motion picture
US20040107434A1 (en) * 2000-01-19 2004-06-03 Denis Khoo Customized media method and system
US8813123B2 (en) * 2000-01-19 2014-08-19 Interad Technologies, Llc Content with customized advertisement
US6735778B2 (en) * 2000-01-19 2004-05-11 Denis Khoo Method and system for providing home shopping programs
US20040193488A1 (en) * 2000-01-19 2004-09-30 Denis Khoo Method and system for advertising over a data network
US6389467B1 (en) 2000-01-24 2002-05-14 Friskit, Inc. Streaming media search and continuous playback system of media resources located by multiple network addresses
US7203456B1 (en) * 2000-02-25 2007-04-10 Cypress Semiconductor Corporation Method and apparatus for time and space domain shifting of broadcast signals
US7904922B1 (en) * 2000-04-07 2011-03-08 Visible World, Inc. Template creation and editing for a message campaign
US8006261B1 (en) * 2000-04-07 2011-08-23 Visible World, Inc. System and method for personalized message creation and delivery
US7870577B2 (en) * 2000-04-07 2011-01-11 Visible World, Inc. Systems and methods for semantic editorial control and video/audio editing
US7861261B2 (en) * 2000-04-07 2010-12-28 Visible World, Inc. Systems and methods for managing and distributing media content
US7895620B2 (en) * 2000-04-07 2011-02-22 Visible World, Inc. Systems and methods for managing and distributing media content
US8572646B2 (en) * 2000-04-07 2013-10-29 Visible World Inc. System and method for simultaneous broadcast for personalized messages
US7870578B2 (en) * 2000-04-07 2011-01-11 Visible World, Inc. Systems and methods for managing and distributing media content
US7917924B2 (en) 2000-04-07 2011-03-29 Visible World, Inc. Systems and methods for semantic editorial control and video/audio editing
US7900227B2 (en) * 2000-04-07 2011-03-01 Visible World, Inc. Systems and methods for managing and distributing media content
US7870579B2 (en) 2000-04-07 2011-01-11 Visible Worl, Inc. Systems and methods for managing and distributing media content
US7890971B2 (en) * 2000-04-07 2011-02-15 Visible World, Inc. Systems and methods for managing and distributing media content
JP3528754B2 (en) * 2000-04-26 2004-05-24 日本電気株式会社 Program recording distribution system, program recording delivery method
US20030093796A1 (en) * 2000-04-26 2003-05-15 Kazumi Mizuguchi Viewing promoting system and viewing promoting device, and recording medium
US8082355B1 (en) * 2000-05-26 2011-12-20 Thomson Licensing Internet multimedia advertisement insertion architecture
US7058694B1 (en) * 2000-09-07 2006-06-06 Clix Network, Inc. Method for comparing two trinary logic representations in the process of customizing radio broadcasting
US7840691B1 (en) 2000-09-07 2010-11-23 Zamora Radio, Llc Personal broadcast server system for providing a customized broadcast
US7490344B2 (en) * 2000-09-29 2009-02-10 Visible World, Inc. System and method for seamless switching
US20020100046A1 (en) * 2000-11-16 2002-07-25 Dudkiewicz Gil Gavriel System and method for determining the desirability of video programming events
EP1346559A4 (en) * 2000-11-16 2006-02-01 Mydtv Inc System and methods for determining the desirability of video programming events
US7237250B2 (en) * 2000-11-28 2007-06-26 Navic Systems, Inc. Promotion server using video on demand channel
JP4600709B2 (en) * 2000-11-30 2010-12-15 ソニー株式会社 Network management device, a network management method, an information processing apparatus, information processing method, and recording medium
US20020069419A1 (en) * 2000-12-01 2002-06-06 Pierre-Guillaume Raverdy System and method for streaming video information to a user device
WO2002047384A1 (en) * 2000-12-05 2002-06-13 Starguide Digital Networks, Inc. Method and apparatus for ip multicast content distribution system having national and regional demographically targeted advertisement insertion
US20020078444A1 (en) * 2000-12-15 2002-06-20 William Krewin System and method for the scaleable delivery of targeted commercials
US7203768B2 (en) * 2000-12-22 2007-04-10 Intel Corporation Managing network traffic using hashing functions
US7856644B2 (en) * 2000-12-30 2010-12-21 Road Runner Holdco Llc System and method of selective advertising on a TV channel
JP4190157B2 (en) * 2001-02-26 2008-12-03 三洋電機株式会社 Image data transmitting apparatus and the image data receiving device
US20020165770A1 (en) * 2001-05-04 2002-11-07 Individual Network, Inc. Method and system for providing content with an option
WO2003007112A2 (en) * 2001-07-09 2003-01-23 Visible World, Inc. System and method for seamless switching of compressed audio streams
JP4311547B2 (en) * 2001-10-24 2009-08-12 ザ ファンタスティック アイピー ゲゼルシャフト ミット ベシュレンクテル ハフツング How to multicast the content
US20050015269A1 (en) * 2002-01-09 2005-01-20 Paul Polizzotto Apparatus and methods for reducing contaminants in water systems using information distribution
US8843990B1 (en) 2002-04-25 2014-09-23 Visible World, Inc. System and method for optimized channel switching in digital television broadcasting
US20030216958A1 (en) * 2002-05-15 2003-11-20 Linwood Register System for and method of doing business to provide network-based in-store media broadcasting
US7444413B2 (en) * 2002-06-26 2008-10-28 Microsoft Corporation Authorization access controlled content exchange
WO2004003879A2 (en) * 2002-06-27 2004-01-08 Piranha Media Distribution, Inc. Method and apparatus for the free licensing of digital media content
US20040003402A1 (en) * 2002-06-27 2004-01-01 Digeo, Inc. Method and apparatus for automatic ticker generation based on implicit or explicit profiling
US20040002963A1 (en) * 2002-06-28 2004-01-01 Cynkin Laurence H. Resolving query terms based on time of submission
WO2004023437A2 (en) * 2002-09-06 2004-03-18 Visible World, Inc. System for authoring and editing personalized message campaigns
AU2003296114A1 (en) * 2002-12-25 2004-07-22 Mekiki Creates Co., Ltd. Content information processing system and method
US7546625B1 (en) * 2003-01-10 2009-06-09 Google, Inc. Pausing one or more ads, one or more ad groups, and/or one or more ad campaigns
US8544036B2 (en) * 2003-03-14 2013-09-24 Nbcuniversal Media, Llc Methods and apparatus for scheduling broadcast commercials
US20040210929A1 (en) * 2003-04-18 2004-10-21 Srinivas Bollapragada Methods and apparatus forscheduling broadcast commercial videotapes
KR100507707B1 (en) * 2003-08-26 2005-08-09 니트젠테크놀러지스 주식회사 A scheduling method of advertisement/broadcasting based on network, a centrally controlled management system using screen partition and a method thereof
US8214256B2 (en) * 2003-09-15 2012-07-03 Time Warner Cable Inc. System and method for advertisement delivery within a video time shifting architecture
JP4362702B2 (en) * 2003-10-14 2009-11-11 日本電気株式会社 Video distribution system and method, and program
US8170096B1 (en) 2003-11-18 2012-05-01 Visible World, Inc. System and method for optimized encoding and transmission of a plurality of substantially similar video fragments
US8132204B2 (en) 2004-04-07 2012-03-06 Visible World, Inc. System and method for enhanced video selection and categorization using metadata
US9087126B2 (en) 2004-04-07 2015-07-21 Visible World, Inc. System and method for enhanced video selection using an on-screen remote
GB0407929D0 (en) * 2004-04-07 2004-05-12 Samsung Electronics Co Ltd Mobile communications
US9396212B2 (en) 2004-04-07 2016-07-19 Visible World, Inc. System and method for enhanced video selection
US8028323B2 (en) 2004-05-05 2011-09-27 Dryden Enterprises, Llc Method and system for employing a first device to direct a networked audio device to obtain a media item
US7672337B2 (en) * 2004-05-14 2010-03-02 Google Inc. System and method for providing a digital watermark
US9060200B1 (en) 2004-08-11 2015-06-16 Visible World, Inc. System and method for digital program insertion in cable systems
US7912861B2 (en) * 2005-05-31 2011-03-22 Sap Ag Method for testing layered data for the existence of at least one value
US7647302B2 (en) * 2005-05-31 2010-01-12 Sap, Ag Method for searching layered data
US8799976B1 (en) * 2005-09-30 2014-08-05 At&T Intellectual Property Ii, L.P. Method and apparatus for providing a web session with a commercial advertiser
US9357179B2 (en) * 2006-04-24 2016-05-31 Visible World, Inc. Systems and methods for generating media content using microtrends
US20080127280A1 (en) * 2006-11-27 2008-05-29 Shaobo Kuang Method and system for ranking videos / movies or other objects, and inserting commercial advertisements in the objects
US8413181B2 (en) 2007-12-13 2013-04-02 Time Warner Cable, Inc. System and method for selecting and delivering ADS based on cross-platform activity
US9015147B2 (en) 2007-12-20 2015-04-21 Porto Technology, Llc System and method for generating dynamically filtered content results, including for audio and/or video channels
US8316015B2 (en) 2007-12-21 2012-11-20 Lemi Technology, Llc Tunersphere
US8117193B2 (en) 2007-12-21 2012-02-14 Lemi Technology, Llc Tunersphere
US20100017455A1 (en) * 2008-07-17 2010-01-21 Lemi Technology, Llc Customized media broadcast for a broadcast group
US8494899B2 (en) 2008-12-02 2013-07-23 Lemi Technology, Llc Dynamic talk radio program scheduling
US8370198B2 (en) * 2009-03-14 2013-02-05 Microsoft Corporation Registering media for configurable advertising
US8806047B2 (en) 2009-04-29 2014-08-12 Lemi Technology, Llc Skip feature for a broadcast or multicast media station
US7657337B1 (en) 2009-04-29 2010-02-02 Lemi Technology, Llc Skip feature for a broadcast or multicast media station
US20120054027A1 (en) * 2010-08-30 2012-03-01 Yahoo! Inc. Network based advertisement system
GB2505535B (en) * 2012-09-03 2015-06-10 Nds Ltd Method and apparatus for selection of advertisements to fill a commercial break of an unknown duration
US9548915B2 (en) 2014-07-31 2017-01-17 The Nielsen Company (Us), Llc Methods and apparatus to determine an end time of streaming media
US9948539B2 (en) 2014-08-29 2018-04-17 The Nielsen Company (Us), Llc Methods and apparatus to predict end of streaming media using a prediction model

Family Cites Families (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5600364A (en) * 1992-12-09 1997-02-04 Discovery Communications, Inc. Network controller for cable television delivery systems
US5515098A (en) * 1994-09-08 1996-05-07 Carles; John B. System and method for selectively distributing commercial messages over a communications network
US5758257A (en) * 1994-11-29 1998-05-26 Herz; Frederick System and method for scheduling broadcast of and access to video programs and other data using customer profiles
US5794210A (en) * 1995-12-11 1998-08-11 Cybergold, Inc. Attention brokerage
US6006265A (en) * 1998-04-02 1999-12-21 Hotv, Inc. Hyperlinks resolution at and by a special network server in order to enable diverse sophisticated hyperlinking upon a digital network

Cited By (148)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8640160B2 (en) 1997-01-06 2014-01-28 At&T Intellectual Property I, L.P. Method and system for providing targeted advertisements
US20050251820A1 (en) * 1997-01-06 2005-11-10 Stefanik John R Method and system for providing targeted advertisements
US20090044226A1 (en) * 1998-07-17 2009-02-12 Ellis Michael D Interactive Television Program Guide System Having Multiple Devices Within A Household
US20010025377A1 (en) * 1999-12-30 2001-09-27 Hinderks Larry W. High bandwidth transmission system and method having local insertion, delay play and demand play
US20010032333A1 (en) * 2000-02-18 2001-10-18 Gregory Flickinger Scheduling and presenting IPG ads in conjunction with programming ads in a television environment
US8671426B2 (en) 2000-02-18 2014-03-11 Prime Research Alliance E, Inc. Scheduling and presenting IPG ads in conjunction with programming ads in a television environment
US10034062B1 (en) 2000-02-18 2018-07-24 Prime Research Alliance E, Inc. Scheduling and presenting IPG ads in conjunction with programming ads in a television environment
US8042131B2 (en) 2000-02-18 2011-10-18 Prime Research Alliance E, Inc. Scheduling and presenting IPG ads in conjunction with programming ads in a television environment of application
US7653923B2 (en) 2000-02-18 2010-01-26 Prime Research Alliance E, Inc. Scheduling and presenting IPG ads in conjunction with programming ads in a television environment
US9558500B2 (en) * 2000-05-16 2017-01-31 Intellectual Ventures I Llc Method and apparatus for providing internet advertising service
US20110082754A1 (en) * 2000-05-16 2011-04-07 Hoshiko, Llc Method and apparatus for providing internet advertising service
US9232252B2 (en) 2000-08-31 2016-01-05 Prime Research Alliance E., Inc. Queue-based head-end advertisement scheduling method and apparatus
US10104414B1 (en) 2000-08-31 2018-10-16 Prime Research Alliance E, Inc. Method and system for targeted advertisement filtering and storage
US7810114B2 (en) 2000-08-31 2010-10-05 Prime Research Alliance E., Inc. Advertisement filtering and storage for targeted advertisement systems
US9888297B1 (en) 2000-08-31 2018-02-06 Prime Research Alliance E., Inc. Queue based advertisement scheduling and sales
US20020144263A1 (en) * 2000-08-31 2002-10-03 Eldering Charles A. Grouping of advertisements on an advertising channel in a targeted advertisement system
US9544631B2 (en) 2000-08-31 2017-01-10 Prime Research Alliance E, Inc. Queue-based head-end advertisement scheduling method and apparatus
US10231031B1 (en) 2000-08-31 2019-03-12 Prime Research Alliance E., Inc. Queue based advertisement scheduling and sales
US8813126B1 (en) 2000-08-31 2014-08-19 Prime Research Alliance E., Inc. Method and system for targeted advertisement filtering and storage
US10206012B2 (en) 2000-08-31 2019-02-12 Prime Research Alliance E, Inc. Queue-based head-end advertisement scheduling method and apparatus
US20020087975A1 (en) * 2000-08-31 2002-07-04 Schlack John A. System and method for delivering targeted advertisements using multiple presentation streams
US8151295B1 (en) 2000-08-31 2012-04-03 Prime Research Alliance E., Inc. Queue based advertisement scheduling and sales
US20050278743A1 (en) * 2000-08-31 2005-12-15 Prime Research Alliance E., Inc. Delivering targeted advertisements to the set-top-box
US8789091B2 (en) 2000-08-31 2014-07-22 Prime Research Alliance E., Inc. Queue based advertisement scheduling and sales
US8180675B2 (en) 2000-08-31 2012-05-15 Prime Research Alliance E., Inc. System and method for automatically managing avail inventory data and avail pricing
US7039932B2 (en) 2000-08-31 2006-05-02 Prime Research Alliance E., Inc. Queue-based head-end advertisement scheduling method and apparatus
US8225347B1 (en) 2000-08-31 2012-07-17 Prime Research Alliance E., Inc. Advertisement filtering and storage for targeted advertisement systems
US20020083445A1 (en) * 2000-08-31 2002-06-27 Flickinger Gregory C. Delivering targeted advertisements to the set-top-box
US9432733B2 (en) 2000-08-31 2016-08-30 Prime Research Alliance E, Inc. Queue based advertisement scheduling and sales
US20020083441A1 (en) * 2000-08-31 2002-06-27 Flickinger Gregory C. Advertisement filtering and storage for targeted advertisement systems
US20020056107A1 (en) * 2000-08-31 2002-05-09 Schlack John A. System and method for delivering statistically scheduled advertisements
US7152237B2 (en) 2000-08-31 2006-12-19 Prime Research Alliance E., Inc. Delivering targeted advertisements to the set-top-box
US8443385B1 (en) 2000-08-31 2013-05-14 Prime Research Alliance E, Inc. System and method for delivering statistically scheduled advertisements
US7185353B2 (en) 2000-08-31 2007-02-27 Prime Research Alliance E., Inc. System and method for delivering statistically scheduled advertisements
US7228555B2 (en) * 2000-08-31 2007-06-05 Prime Research Alliance E., Inc. System and method for delivering targeted advertisements using multiple presentation streams
US20020124263A1 (en) * 2000-12-27 2002-09-05 Yoshikazu Yokomizo Internet DTV system and broadcast-station system, audience terminal, content provider device, server, and control method and storage medium
US7331057B2 (en) 2000-12-28 2008-02-12 Prime Research Alliance E, Inc. Grouping advertisement subavails
US9918117B1 (en) 2000-12-28 2018-03-13 Prime Research Alliance E., Inc. System and method for managing advertising in program streams
US9462315B2 (en) 2000-12-28 2016-10-04 Prime Research Alliance E, Inc. Grouping advertisement subavails
US8677401B2 (en) 2000-12-28 2014-03-18 Prime Research Alliance E, Inc. Grouping advertisement subavails
US9124949B2 (en) 2000-12-28 2015-09-01 Prime Research Alliance E, Inc. Grouping advertisement subavails
US20020087980A1 (en) * 2000-12-28 2002-07-04 Eldering Charles A. Grouping advertisement subavails
US20080127252A1 (en) * 2000-12-28 2008-05-29 Prime Research Alliance E., Inc. Grouping Advertisement Subavails
US8087045B2 (en) 2000-12-28 2011-12-27 Prime Research Alliance E, Inc. Grouping advertisement subavails
US10116983B1 (en) 2000-12-28 2018-10-30 Prime Research Alliance E., Inc. System and method for managing advertising in program streams
US20050240981A1 (en) * 2000-12-29 2005-10-27 Nokia Coporation System and method for broadcasting advertisements
US9413817B2 (en) 2001-03-14 2016-08-09 Microsoft Technology Licensing, Llc Executing dynamically assigned functions while providing services
US20070083561A1 (en) * 2001-03-14 2007-04-12 Microsoft Corporation Distributing notifications to multiple recipients via a broadcast list
US9460421B2 (en) * 2001-03-14 2016-10-04 Microsoft Technology Licensing, Llc Distributing notifications to multiple recipients via a broadcast list
US20060150140A1 (en) * 2001-03-14 2006-07-06 Microsoft Corporation Executing dynamically assigned functions while providing services
US8572576B2 (en) 2001-03-14 2013-10-29 Microsoft Corporation Executing dynamically assigned functions while providing services
US20020162106A1 (en) * 2001-04-30 2002-10-31 Pickover Clifford Alan Method and system for information insertion
US20040215698A1 (en) * 2001-07-13 2004-10-28 Christian Bertin Method of delivering content to destination terminals and collection server
US20040205338A1 (en) * 2001-07-13 2004-10-14 Christian Bertin Method of delivering content from a source (s) to destination terminals (ti) and the associated data flow, system, destination terminal and collection server
US8812363B2 (en) 2001-12-14 2014-08-19 At&T Intellectual Property I, L.P. Methods, systems, and products for managing advertisements
US20070255622A1 (en) * 2001-12-14 2007-11-01 Swix Scott R Methods, systems, and products for managing advertisements
US9967633B1 (en) 2001-12-14 2018-05-08 At&T Intellectual Property I, L.P. System and method for utilizing television viewing patterns
US20070234382A1 (en) * 2001-12-26 2007-10-04 At&T Intellectual Property, Inc. System and method for inserting advertising content in broadcast programming
WO2003063530A1 (en) * 2002-01-24 2003-07-31 Newport Coast Investments Llc Dynamic selection and scheduling of radio frequency communications
WO2003063529A1 (en) * 2002-01-24 2003-07-31 Newport Coast Investments Llc Dynamic creation, selection, and scheduling of radio frequency communications
US20040003413A1 (en) * 2002-06-27 2004-01-01 International Business Machines Corporation System and method for priority sponsorship of multimedia content
US20040001690A1 (en) * 2002-06-27 2004-01-01 International Business Machines Corporation System and method for enhanced edit list for recording options
US20040003405A1 (en) * 2002-06-27 2004-01-01 International Business Machines Corporation System and method for personal video recording system menu control
US7212730B2 (en) 2002-06-27 2007-05-01 International Business Machines Corporation System and method for enhanced edit list for recording options
US20040003112A1 (en) * 2002-06-28 2004-01-01 Microsoft Corporation Identity-based distributed computing for device resources
US9886309B2 (en) 2002-06-28 2018-02-06 Microsoft Technology Licensing, Llc Identity-based distributed computing for device resources
US8296793B2 (en) * 2003-04-04 2012-10-23 John Peter Johnson System for broadcasting targeted advertisements
US20070011700A1 (en) * 2003-04-04 2007-01-11 Johnson John P System for broadcasting advertisements
US20050043989A1 (en) * 2003-08-19 2005-02-24 Shifrin Daniel G. System and method of facilitating content delivery to a user
US20050266814A1 (en) * 2004-03-09 2005-12-01 Ryan Steelberg Dynamic data delivery apparatus and method for same
US7313361B2 (en) 2004-03-09 2007-12-25 Google Inc. Dynamic data delivery apparatus and method for same
US7315726B2 (en) 2004-03-09 2008-01-01 Google Inc. Dynamic data delivery apparatus and method for same
US20080037525A1 (en) * 2004-04-16 2008-02-14 Jeyhan Karaoguz Location-aware application based quality of service (qos) via a broadband access gateway
US20100064338A1 (en) * 2004-05-14 2010-03-11 Ryan Steelberg Broadcast monitoring system and method
US20050289588A1 (en) * 2004-06-25 2005-12-29 Kinnear D S System and method for targeting video advertisements
US20060019642A1 (en) * 2004-07-23 2006-01-26 Ryan Steelberg Dynamic creation, selection, and scheduling of radio frequency communications
US7751804B2 (en) 2004-07-23 2010-07-06 Wideorbit, Inc. Dynamic creation, selection, and scheduling of radio frequency communications
US7363001B2 (en) 2005-03-08 2008-04-22 Google Inc. Dynamic data delivery apparatus and method for same
EP1867164A4 (en) * 2005-03-17 2010-03-24 Google Inc A management console providing an interface for featured sets of digital automation systems
EP1867164A2 (en) * 2005-03-17 2007-12-19 Google, Inc. A management console providing an interface for featured sets of digital automation systems
US20090076907A1 (en) * 2005-04-21 2009-03-19 Louis Robert Litwin Method and system for providing media content
US8214465B2 (en) * 2005-04-27 2012-07-03 Comcast Cable Holdings, Llc Method and system of transporting media signals and allocating assets
US20060248464A1 (en) * 2005-04-27 2006-11-02 Comcast Cable Holdings, Llc Method and system of transporting media signals and allocating assets
US20070169146A1 (en) * 2005-06-01 2007-07-19 Google Inc. Media Play Optimization
US8315906B2 (en) 2005-06-01 2012-11-20 Google Inc. Media play optimization
US8265996B2 (en) 2005-06-01 2012-09-11 Google Inc. Media play optimization
US8239267B2 (en) 2005-06-01 2012-08-07 Google Inc. Media play optimization
US7676405B2 (en) 2005-06-01 2010-03-09 Google Inc. System and method for media play forecasting
US20070162926A1 (en) * 2005-06-01 2007-07-12 Chad Steelberg System and method for media play forecasting
US20070130009A1 (en) * 2005-06-01 2007-06-07 Chad Steelberg System and method for media play pricing
US8918332B2 (en) 2005-06-01 2014-12-23 Google Inc. Media play optimization
US20060282533A1 (en) * 2005-06-01 2006-12-14 Chad Steelberg Media play optimization
US20080021791A1 (en) * 2005-06-01 2008-01-24 Chad Steelberg Traffic Estimator
US20110029373A1 (en) * 2005-06-01 2011-02-03 Chad Steelberg Media play optimization using make good strategies
US20070168254A1 (en) * 2005-06-01 2007-07-19 Google Inc. Media Play Optimization
US8719097B2 (en) 2005-06-01 2014-05-06 Google Inc. Media Play Optimization
US8099326B2 (en) 2005-06-01 2012-01-17 Google Inc. Traffic estimator
US8099327B2 (en) 2005-06-01 2012-01-17 Google Inc. Auctioneer
US20080021792A1 (en) * 2005-06-01 2008-01-24 Chad Steelberg Auctioneer
US20060277098A1 (en) * 2005-06-06 2006-12-07 Chung Tze D Media playing system and method for delivering multimedia content with up-to-date and targeted marketing messages over a communication network
US20060277567A1 (en) * 2005-06-07 2006-12-07 Kinnear D S System and method for targeting audio advertisements
US20070178865A1 (en) * 2005-12-15 2007-08-02 Steelberg Ryan S Content Depot
WO2008008962A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for dynamic recipient-specific object placement in a multi-media program
WO2008008966A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for product placement rendering in a multi-media program
WO2008008959A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. Network architecture for dynamic personalized object placement in a multi-media program
WO2008008968A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for dynamic logical control of personalized object placement in a multi-media program
WO2008008957A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for managing the purchasing of dynamic personalized object placement in a multi-media program
US20080015933A1 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for creating dynamically personalized media
US20080015877A1 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for product placement rendering in a multi-media program
US20080033812A1 (en) * 2006-07-14 2008-02-07 Vulano Group, Inc. System for highlighting a dynamic personalized object placed in a multi-media program
US20080033799A1 (en) * 2006-07-14 2008-02-07 Vulano Group, Inc. System for dynamic logical control of personalized object placement in a multi-media program
US20080033803A1 (en) * 2006-07-14 2008-02-07 Vulano Group, Inc. Digital rights management in dynamic personalized object placement in a multi-media program
WO2008008959A3 (en) * 2006-07-14 2008-05-08 James M Graziano Network architecture for dynamic personalized object placement in a multi-media program
WO2008008978A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. Digital rights management in dynamic personalized object placement in a multi-media program
US20080033801A1 (en) * 2006-07-14 2008-02-07 Vulano Group, Inc. System for dynamic personalized object placement in a multi-media program
WO2008008962A3 (en) * 2006-07-14 2008-05-08 James M Graziano System for dynamic recipient-specific object placement in a multi-media program
US20080033802A1 (en) * 2006-07-14 2008-02-07 Vulano Group, Inc. System for managing the purchasing of dynamic personalized object placement in a multi-media program
WO2008008969A3 (en) * 2006-07-14 2008-08-21 James M Graziano System for creating dynamically personalized media
WO2008008968A3 (en) * 2006-07-14 2008-07-10 James M Graziano System for dynamic logical control of personalized object placement in a multi-media program
US20080033800A1 (en) * 2006-07-14 2008-02-07 Vulano Group, Inc. System for dynamic recipient-specific object placement in a multi-media program
WO2008008966A3 (en) * 2006-07-14 2008-07-10 James M Graziano System for product placement rendering in a multi-media program
WO2008008969A2 (en) * 2006-07-14 2008-01-17 Vulano Group, Inc. System for creating dynamically personalized media
WO2008008978A3 (en) * 2006-07-14 2008-05-22 James M Graziano Digital rights management in dynamic personalized object placement in a multi-media program
WO2008008957A3 (en) * 2006-07-14 2008-06-19 James M Graziano System for managing the purchasing of dynamic personalized object placement in a multi-media program
US20080033804A1 (en) * 2006-07-14 2008-02-07 Vulano Group, Inc. Network architecture for dynamic personalized object placement in a multi-media program
US20080040739A1 (en) * 2006-08-09 2008-02-14 Ketchum Russell K Preemptible station inventory
US8468561B2 (en) 2006-08-09 2013-06-18 Google Inc. Preemptible station inventory
US20080147497A1 (en) * 2006-12-13 2008-06-19 Tischer Steven N Advertising and content management systems and methods
US20080148311A1 (en) * 2006-12-13 2008-06-19 Tischer Steven N Advertising and content management systems and methods
US20080167943A1 (en) * 2007-01-05 2008-07-10 O'neil Douglas R Real time pricing, purchasing and auctioning of advertising time slots based on real time viewership, viewer demographics, and content characteristics
US7826444B2 (en) 2007-04-13 2010-11-02 Wideorbit, Inc. Leader and follower broadcast stations
US20080256080A1 (en) * 2007-04-13 2008-10-16 William Irvin Sharing Media Content Among Families of Broadcast Stations
US20080253307A1 (en) * 2007-04-13 2008-10-16 Google Inc. Multi-Station Media Controller
US20080255686A1 (en) * 2007-04-13 2008-10-16 Google Inc. Delivering Podcast Content
US7925201B2 (en) 2007-04-13 2011-04-12 Wideorbit, Inc. Sharing media content among families of broadcast stations
US7889724B2 (en) 2007-04-13 2011-02-15 Wideorbit, Inc. Multi-station media controller
US20090083141A1 (en) * 2007-09-25 2009-03-26 Ari Craine Methods, systems, and computer program products for detecting and predicting user content interest
US20110225026A1 (en) * 2008-06-13 2011-09-15 Google Inc. Map-Based Interface for Booking Broadcast Advertisements
US20110178878A1 (en) * 2010-01-18 2011-07-21 Rabih Ballout System for Providing an Interactive, Personalized Radio Network
US20110178874A1 (en) * 2010-01-18 2011-07-21 Rabih Salem Ballout Service for Providing an Interactive, Personalized Radio Network
US20110296453A1 (en) * 2010-05-31 2011-12-01 Thirunarayanan Srinivasan Pay-Per-Website Visit ad system
US20140189725A1 (en) * 2011-06-14 2014-07-03 At&T Intellectual Property I, Lp Method and apparatus for distributing promotional materials
US20120324501A1 (en) * 2011-06-14 2012-12-20 At&T Intellectual Property I, Lp Method and apparatus for distributing promotional materials
US8484670B2 (en) * 2011-06-14 2013-07-09 At&T Intellectual Property I, L.P. Method and apparatus for distributing promotional materials
US20130263170A1 (en) * 2011-06-14 2013-10-03 At&T Intellectual Property I, Lp Method and apparatus for distributing promotional materials
US8713594B2 (en) * 2011-06-14 2014-04-29 At&T Intellectual Property I, Lp Method and apparatus for distributing promotional materials
US8930982B2 (en) * 2011-06-14 2015-01-06 At&T Intellectual Property I, Lp Method and apparatus for distributing promotional materials
US10321176B1 (en) * 2014-09-23 2019-06-11 Tribune Broadcasting Company, Llc System and method for retrieving one of multiple media-components associated with a single broadcasting traffic log entry

Also Published As

Publication number Publication date
US6411992B1 (en) 2002-06-25

Similar Documents

Publication Publication Date Title
US8671426B2 (en) Scheduling and presenting IPG ads in conjunction with programming ads in a television environment
US7249366B1 (en) Control of a system for processing a stream of information based on information content
EP1685712B1 (en) Two-step commercial recommendation
US8548820B2 (en) Methods, systems, and products for targeting advertisements
US7840975B2 (en) System and method for encouraging viewers to watch television programs
CA2363501C (en) System and method for tailoring television and/or electronic program guide features, such as advertising
US5872588A (en) Method and apparatus for monitoring audio-visual materials presented to a subscriber
EP1172000B1 (en) Advertising management system for digital video streams
US7020710B2 (en) Streaming media delivery on multicast networks for network and server bandwidth minimization and enhanced personalization
US6820277B1 (en) Advertising management system for digital video streams
US7117439B2 (en) Advertising using a combination of video and banner advertisements
US8132203B2 (en) In-program content targeting
CN1242611C (en) Interactive media guide system and method for allowing user to access media
JP4724343B2 (en) Interactive television program guide system with a list item group
JP4340258B2 (en) Program guide system with targeted advertising
AU2003286487B2 (en) iChoose video advertising
JP4995713B2 (en) Digital ad insertion for video-on-demand
US7908618B2 (en) System and method for monitoring and recovering the state of user participation in interactive broadcasts
EP1252767B1 (en) Methods and systems for forced advertising
CA2414717C (en) Method and apparatus for placing virtual objects
US8375409B2 (en) Meta channel based media system control technology
EP1659796B1 (en) Method and system for providing a customized media list
US20020026638A1 (en) Internet-based electronic program guide advertisement insertion method and apparatus
US20100242074A1 (en) Video sharing communities in a cable system
US20050076357A1 (en) Dynamic insertion of targeted sponsored video messages into Internet multimedia broadcasts

Legal Events

Date Code Title Description
AS Assignment

Owner name: US WEST, INC., COLORADO

Free format text: ASSIGNMENT OF ASSIGNORS INTEREST;ASSIGNORS:SRINIVASAN, THIRU;WHITE, WILLIAM;REEL/FRAME:018698/0929;SIGNING DATES FROM 19990809 TO 19990817

Owner name: QWEST COMMUNICATIONS INTERNATIONAL, INC., COLORADO

Free format text: MERGER;ASSIGNOR:US WEST, INC.;REEL/FRAME:018698/0949

Effective date: 20000630

STCB Information on status: application discontinuation

Free format text: ABANDONED -- AFTER EXAMINER'S ANSWER OR BOARD OF APPEALS DECISION