TWM587334U - Sales system combining promotions and games - Google Patents

Sales system combining promotions and games Download PDF

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Publication number
TWM587334U
TWM587334U TW108210605U TW108210605U TWM587334U TW M587334 U TWM587334 U TW M587334U TW 108210605 U TW108210605 U TW 108210605U TW 108210605 U TW108210605 U TW 108210605U TW M587334 U TWM587334 U TW M587334U
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Taiwan
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consumers
module
coupon
processing unit
micro processing
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TW108210605U
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Chinese (zh)
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黃品瑋
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鈺倢有限公司
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Abstract

本創作係有關於一種結合促銷與遊戲之販售系統,主要係包含有微處理單元、優惠卷模組、遊戲模組及禮品模組,其中所述優惠卷模組提供多數個不同面額的優惠卷供消費者選擇,以能用於選購禮品,於選購優惠卷後透過所述遊戲模組提供一遊戲內容供消費者進行遊玩;藉此,透過遊戲的勝算機率,讓消費者在禮品優惠卷選購時能增加樂趣,達到提升優惠卷選購率的促銷功效。This creation is about a sales system that combines promotions and games. It mainly includes a micro processing unit, a coupon module, a game module and a gift module. The coupon module provides many discounts of different denominations. The coupons are for consumers to choose, so that they can be used to purchase gifts. After purchasing coupons, a game content is provided for consumers to play through the game module; thus, the chance of the game allows consumers to choose Coupon purchase can increase the fun and achieve the promotion effect of increasing the coupon purchase rate.

Description

結合促銷與遊戲之販售系統A sales system combining promotions and games

本創作係有關於一種結合促銷與遊戲之販售系統,尤指一種透過遊戲機率,讓消費者在禮品優惠卷選購時能增加樂趣,以達提升優惠卷選購率之販售系統為其創作應用者。This creation is about a sales system that combines promotions and games, especially a sales system that allows consumers to have more fun when buying gift coupons through game chances, so as to increase the purchase rate of coupons. Author app.

按,國人使用禮券消費之習慣早已行之有年,因此許多商家多有發行禮券,供消費者先行購買禮券後,再持禮券至店內消費,並提供消費者以較禮券面值優惠之價格購買該禮券,藉此提高消費者至店內購物之意願;目前即常見百貨公司、量販店或便利商店等均有發行禮券。由於目前各禮券發行商家於消費者一次購買高額度之禮券時,多會給予一定之折扣,例如當消費者一次購買總額10000元、每張面額為100元之禮券時,該禮券發行商家係以九折之優待將禮券賣給消費,以刺激消費者購買禮券之意願者。According to the Chinese people's habit of using gift vouchers for many years, many merchants have issued gift vouchers for consumers to purchase gift vouchers before holding the gift vouchers for in-store consumption, and provide consumers with purchases at discounted prices on gift vouchers. The gift voucher is used to increase the willingness of consumers to shop in-store; currently, common department stores, mass merchandisers or convenience stores have issued gift vouchers. At present, each gift certificate issuer will give a certain discount when the consumer purchases a high amount of gift certificates at one time. For example, when a consumer purchases a total of 10,000 yuan and a denomination of 100 yuan each, the gift certificate issuer is based on A 10% discount is given to gift vouchers for consumption to stimulate consumers' willingness to purchase gift vouchers.

除了場所有發行禮券供消費者構物之外,現今國人有另一種休閒的消費習慣,即使用各種自動販賣機,不管是大樓中或是各公共場所等隨處可見,而且,隨著自動販賣機的發展與普及化,所販賣之商品種類更是多樣,從大家所熟悉的飲料、香煙,以至零食、泡麵、化妝品、雜誌、甚至3C商品與黃金珠寶等,都可以透過自動販賣機進行販售。而販賣機是指一種以金錢或卡片式消費而購買商品的模式,隨著科技的進步及社會商業模式的演化,除販賣商品外,自動販賣機的運作模式也更加多元化,如申請第101142280號發明專利,一種具透光面板及體感裝置的自動給物機及其顯示銷售方法,變身成一種多元的互動式展售機台,甚至在空檔時間進行廣告而成為廣告媒體。In addition to the issue of gift certificates for consumer structures, people in the country today have another casual consumption habit, which is to use various vending machines, whether in buildings or public places, etc., and with vending machines Development and popularization, the variety of goods sold is even more diverse, from familiar drinks, cigarettes, to snacks, instant noodles, cosmetics, magazines, and even 3C goods and gold jewelry, can be sold through vending machines For sale. The vending machine refers to a mode of purchasing goods by money or card consumption. With the advancement of technology and the evolution of social business models, in addition to selling goods, the operating mode of vending machines has also become more diversified. For example, application No. 101142280 The invention patent No., an automatic material feeder with a light-transmissive panel and a somatosensory device, and its display sales method, has become a multi-functional interactive exhibition and sales platform, and even advertises during the idle time to become an advertising medium.

另方面,自動販賣機除最常見的現金交易模式外,近年來也逐漸放寬而可以接受以電子錢包付費的方式,如信用卡、悠遊卡等卡片,藉以符合現代消費者的習慣,增加消費的使用彈性。但是,多元的付款方式所提升的,仍僅限於購物的便利性,本質上,對於提高消費者購買意願而言,助益有限。On the other hand, in addition to the most common cash transaction mode, in recent years, vending machines have gradually relaxed and can accept electronic wallet payment methods, such as credit cards, leisure cards and other cards, in order to meet the habits of modern consumers and increase consumption. elasticity. However, the improvement of multiple payment methods is still limited to the convenience of shopping. Essentially, it has limited benefits for increasing consumers' willingness to buy.

緣是,創作人有鑑於此,秉持多年該相關行業之豐富設計開發及實際製作經驗,針對現有之結構及缺失予以研究改良,提供一種結合促銷與遊戲之販售系統,以期達到更佳實用價值性之目的者。The reason is that in view of this, the creators have maintained rich design and development and actual production experience in the relevant industry for many years, researched and improved the existing structure and defects, and provided a sales system combining promotions and games in order to achieve better practical value. Sexual purpose.

本創作之主要目的在於提供一種結合促銷與遊戲之販售系統,尤指一種透過遊戲機率,讓消費者在禮品優惠卷選購時能增加樂趣,以達提升優惠卷選購率之販售系統為目的者。The main purpose of this creation is to provide a sales system that combines promotions and games, especially a sales system that allows consumers to increase fun when buying gift coupons through game chances, so as to increase the coupon purchase rate For the purpose.

本創作結合促銷與遊戲之販售系統之主要目的與功效,係由以下具體技術手段所達成:The main purpose and effect of this creation combining sales and game sales system is achieved by the following specific technical means:

主要係包含有微處理單元、優惠卷模組、遊戲模組及禮品模組,其中所述優惠卷模組提供多數個不同面額的優惠卷供消費者選擇,以能用於選購禮品,於選購優惠卷後透過所述遊戲模組提供一遊戲內容供消費者進行遊玩;藉此,透過遊戲的勝算機率,讓消費者在禮品優惠卷選購時能增加樂趣,達到提升優惠卷選購率的促銷功效。It mainly includes a micro processing unit, a coupon module, a game module and a gift module. The coupon module provides a number of coupons of different denominations for consumers to choose, so that they can be used to purchase gifts. After purchasing coupons, a game content is provided for consumers to play through the game module; thereby, through the chance of winning the game, consumers can have more fun when purchasing coupons to enhance coupon purchases Rate of promotional effects.

本創作結合促銷與遊戲之販售系統的較佳實施例,其中所述販售系統架構在一機台中,所述機台包含有投幣口、螢幕視窗、操作模組與出貨口,其中所述螢幕視窗、所述操作模組連結所述微處理單元。The present invention is a preferred embodiment of a sales system combining promotions and games, wherein the sales system is structured in a machine, and the machine includes a coin slot, a screen window, an operation module and a shipping port. The screen window and the operation module are connected to the micro processing unit.

為令本創作所運用之技術內容、創作目的及其達成之功效有更完整且清楚的揭露,茲於下詳細說明之,並請一併參閱所揭之圖式及圖號:In order to provide a more complete and clear disclosure of the technical content, creative purpose and effectiveness achieved by this creation, it is described in detail below, and please also refer to the drawings and numbers disclosed:

首先,請參閱第一圖所示,係為本創作結合促銷與遊戲之販售系統之架構方塊示意圖,其主要讓消費者透過販售系統(1)購買優惠卷,所述販售系統(1)包含有:First, please refer to the first diagram, which is a block diagram of the architecture of a sales system that combines promotion and games for the creation of this product. It mainly allows consumers to purchase coupons through the sales system (1). The sales system (1 ) Contains:

一微處理單元(11);A micro processing unit (11);

一優惠卷模組(12),係與所述微處理單元(11)連結,於所述優惠卷模組(12)內架構有多數個不同面額的優惠卷,該等優惠卷供消費者選擇並傳送訊息至所述微處理單元(11),所述優惠卷模組(12)能輸出優惠卷給予消費者;A coupon module (12) is connected to the micro processing unit (11). There are a number of coupons of different denominations in the coupon module (12). These coupons are for consumers to choose And sending a message to the micro processing unit (11), the coupon module (12) can output coupons to consumers;

一遊戲模組(13),係分別與所述微處理單元(11)及所述優惠卷模組(12)連結,為提供多數種遊戲內容的模組,能於消費者選購一優惠卷後,透過所述微處理單元(11)觸動所述遊戲模組(13)提供一遊戲內容供消費者遊玩,且遊戲結果傳送至所述微處理單元(11);A game module (13) is connected to the micro processing unit (11) and the coupon module (12) respectively. In order to provide a module for most game contents, a coupon can be purchased from consumers Then, the game module (13) is touched to provide a game content for consumers to play through the micro processing unit (11), and the game result is transmitted to the micro processing unit (11);

一禮品模組(14),係分別與所述微處理單元(11)及所述優惠卷模組(12)連結,所述禮品模組(14)架構有多種商品供消費者以優惠卷選購,或經所述微處理單元(11)控制而提供消費者於遊戲所贏得之商品。A gift module (14) is connected to the micro processing unit (11) and the coupon module (12), respectively. The gift module (14) has a variety of products for consumers to choose from. Purchase, or the control of the micro-processing unit (11) to provide consumers with the goods won in the game.

請參閱第一圖所示,本創作於使用時,係讓所述販售系統(1)架構在一機台中[如自動販賣機,圖中未示],所述機台包含有投幣口、螢幕視窗、操作模組與出貨口,其中所述螢幕視窗、所述操作模組連結所述微處理單元(11);當然,進一步所述投幣口處設有感測投幣金額的感測器[圖中未示],所述感測器與所述微處理單元(11)連結。當消費者使用所述販售系統(1)之機台時,其透過投幣後而顯現出相當面額的優惠卷供使用者選購,如50元優惠卷、100元優惠卷、200元優惠卷或500元優惠卷…等,而該些優惠卷能用於在所述機台之禮品模組(14)中選購禮品,而所述禮品模組(14)中架設有多樣禮品、商品,如玩偶、公仔、3C商品…等。以下詳細說明使用操作:Please refer to the first picture, when this creation is used, the sales system (1) is structured in a machine [such as a vending machine, not shown in the figure], and the machine includes a coin slot , Screen window, operation module and shipping port, wherein the screen window and operation module are connected to the micro processing unit (11); of course, there is a sensor for detecting the amount of coin input at the coin slot. A sensor [not shown], the sensor is connected to the micro processing unit (11). When consumers use the machine of the sales system (1), they can display a considerable amount of discount coupons for users to purchase after coin insertion, such as 50 yuan coupons, 100 yuan coupons, 200 yuan discounts Or 500 yuan coupons, etc., and these coupons can be used to buy gifts in the gift module (14) of the machine, and the gift module (14) is equipped with a variety of gifts, goods , Such as dolls, dolls, 3C goods, etc. The following describes the operation in detail:

於機台之視窗螢幕顯示所述優惠卷模組(12)各種組合的優惠卷,如50~500元面額等等的優惠卷;當消費者喜愛所述禮品模組(14)中商品,舉例:手機殼,且販售價為300元,此時消費者可由投幣口投入100元,經所述感測器連結通知微處理單元(11),讓消費者點選100元優惠卷[然而,本創作機台亦有找錢機制,即投入500元紙鈔選擇100元面額優惠卷,找回400元的機制,但非訴求故不加以敘述]。於消費者選購後,透過所述微處理單元(11)觸動所述遊戲模組(13)提供一遊戲內容供消費者遊玩,在遊戲觸發後消費者可以利用所購買的100元優惠卷與機台進行機率遊戲,而贏得遊戲的籌碼即可能為消費者所喜愛的商品,如販售價為300元的手機殼;而所述遊戲模組(13)所提供的遊戲內容並不侷限,如比大小、猜號碼、賓果….等遊戲,當執行遊戲後的輸贏結果會傳送至所述微處理單元(11),當消費者贏得遊戲之後,系統會透過所述微處理單元(11)直接經由所述禮品模組(14)贈送消費者所喜愛的商品,即販售價為300元的手機殼;當消費者輸了遊戲之後,系統同樣會透過所述微處理單元(11)連結接所述優惠卷模組(12),讓消費者獲得所購買之100元面額的優惠卷,而消費者能直接於機台中使用該優惠卷,即連結至所述禮品模組(14)選購優惠卷面額的商品[如公仔售價100元],或消費者能直接獲取該優惠卷,由機台輸出優惠卷給消費者[每一優惠卷均有辨識碼,所述優惠卷可為實體紙本或為電子辨識碼(可供下載於載具,如手機)],讓消費者籌足預購買商品的金額之後,能於機台上輸入優惠卷辨識碼,並透過所述禮品模組(14)進行商品選購;藉此,透過遊戲的勝算機率,讓消費者在禮品優惠卷選購時能增加樂趣,達到提升優惠卷選購率的促銷功效。The coupon screen of the coupon module (12) is displayed on the screen of the machine in various combinations, such as coupons of denominations of 50 to 500 yuan, etc .; when consumers like the products in the gift module (14), for example : Mobile phone case, and the selling price is 300 yuan. At this time, consumers can invest 100 yuan through the coin slot, and notify the micro-processing unit (11) via the sensor link, so that consumers can click on the 100 yuan coupon [ However, this creative machine also has a mechanism for finding money, that is, a mechanism of investing 500 yuan banknotes, selecting a 100 yuan denomination coupon, and recovering 400 yuan, but it is not described for reasons other than demand]. After the consumer purchases, the game module (13) is touched by the micro processing unit (11) to provide a game content for the consumer to play. After the game is triggered, the consumer can use the purchased 100 yuan coupon and The machine plays a chance game, and the chips to win the game may be a product that consumers like, such as a mobile phone case sold for 300 yuan; and the game content provided by the game module (13) is not limited For games such as match size, guessing numbers, bingo, etc., the results of winning or losing after executing the game will be transmitted to the micro processing unit (11). After the consumer wins the game, the system will pass the micro processing unit ( 11) The consumer ’s favorite product is presented directly through the gift module (14), that is, a mobile phone case that sells for 300 yuan; when the consumer loses the game, the system will also pass the micro processing unit ( 11) Link to the coupon module (12), so that consumers can get coupons of 100 yuan denominations purchased, and consumers can use the coupon directly in the machine, that is, link to the coupon Product module (14) purchase discount coupon denominations [such as doll price of 100 yuan], or consumers can directly get the coupon, the machine will output coupons to consumers [each coupon has an identification code , The coupon can be a physical paper or an electronic identification code (available for download on a vehicle, such as a mobile phone)], so that consumers can enter the coupon identification code on the machine after raising the amount of pre-purchased goods And through the gift module (14) to purchase goods; thereby, through the odds of the game, consumers can increase the fun when buying gift coupons, and achieve the promotion effect of increasing the coupon purchase rate.

另外,請參閱第二圖所示,進一步所述販售系統(1)與消費者能透過網際網路連結至一禮品平台(2),所述禮品平台上提供各種商品,所述商品為消費者於遊戲中所贏得之獲贈商品,或供消費者以優惠卷選購之商品。其實際時施為:In addition, as shown in the second figure, the sales system (1) and the consumer can be connected to a gift platform (2) through the Internet. The gift platform provides various goods, and the goods are consumption. Those who have won gifts in the game, or products for consumers to purchase with coupons. The actual implementation is:

其消費者能連結所述禮品平台並註冊為會員,當消費者與所述禮品平台(2)整合的所述販售系統(1)進行遊戲後,於該機台遊戲結束後,消費者獲勝時,能透過所述微處理單元(11)連結接所述禮品平台(2)寄送商品給予消費者,或當消費者輸了遊戲時,能透過所述微處理單元(11)連結接所述禮品平台(2),將消費者所購買的優惠卷儲存於該消費者會員名下,可供日後於所述禮品平台(2)上選購商品。然而,消費者於機台所購買的實體紙本優惠卷或電子辨識碼均可連結至所述禮品平台使用選購。The consumer can connect to the gift platform and register as a member. After the consumer plays a game with the sales system (1) integrated with the gift platform (2), the consumer wins after the machine game is over At the time, the micro processing unit (11) can be connected to the gift platform (2) to send goods to consumers, or when the consumer loses the game, the micro processing unit (11) can be connected to the store. The gift platform (2) described above stores the coupons purchased by the consumer under the name of the consumer member, which can be used to purchase products on the gift platform (2) in the future. However, physical paper coupons or electronic identification codes purchased by consumers on the machine can be linked to the gift platform for purchase.

然而前述之實施例或圖式並非限定本創作之產品態樣、結構或使用方式,任何所屬技術領域中具有通常知識者之適當變化或修飾,皆應視為不脫離本創作之專利範疇。However, the foregoing embodiments or drawings are not limited to the product form, structure, or usage of this creation, and any appropriate changes or modifications by those with ordinary knowledge in the technical field should be deemed not to depart from the patent scope of this creation.

綜上所述,本創作實施例確能達到所預期之使用功效,又其所揭露之具體構造,不僅未曾見諸於同類產品中,亦未曾公開於申請前,誠已完全符合專利法之規定與要求,爰依法提出新型專利之申請,懇請惠予審查,並賜准專利,則實感德便。In summary, this creative embodiment can indeed achieve the expected use effect, and the specific structure disclosed is not only not seen in similar products, nor disclosed before the application, and it has fully complied with the provisions of the Patent Law. In accordance with the law, the application for a new type of patent was submitted in accordance with the law, and it is imperative to ask for approval and grant the patent.

本創作:This creation:

(1)‧‧‧販售系統(1) ‧‧‧ sales system

(11)‧‧‧微處理單元(11) ‧‧‧Micro Processing Unit

(12)‧‧‧優惠卷模組(12) ‧‧‧ Coupon Module

(13)‧‧‧遊戲模組(13) ‧‧‧Game Module

(14)‧‧‧禮品模組(14) ‧‧‧Gift Module

(2)‧‧‧禮品平台(2) ‧‧‧Gift Platform

第一圖:本創作之架構方塊示意圖。The first picture: a block diagram of the architecture of this creation.

第二圖:本創作之另一架構方塊示意圖。Figure 2: A block diagram of another framework for this creation.

Claims (4)

一種結合促銷與遊戲之販售系統,其主要讓消費者透過販售系統購買優惠卷,所述販售系統包含有:
一微處理單元;
一優惠卷模組,係與所述微處理單元連結,於所述優惠卷模組內架構有多數個不同面額的優惠卷,該等優惠卷供消費者選擇並傳送訊息至所述微處理單元,所述優惠卷模組能輸出優惠卷給予消費者;
一遊戲模組,係分別與所述微處理單元及所述優惠卷模組連結,為提供多數種遊戲內容的模組,能於消費者選購一優惠卷後,透過所述微處理單元觸動所述遊戲模組提供一遊戲內容供消費者遊玩,且遊戲結果傳送至所述微處理單元;
一禮品模組,係分別與所述微處理單元及所述優惠卷模組連結,所述禮品模組架構有多種商品供消費者以優惠卷選購,或經所述微處理單元控制而提供消費者於遊戲所贏得之商品。
A sales system combining promotions and games, which mainly allows consumers to purchase coupons through a sales system, which includes:
A micro processing unit;
A coupon module is connected to the micro processing unit. There are a plurality of coupons of different denominations in the coupon module. These coupons are for consumers to choose and send messages to the micro processing unit. The coupon module can output coupons to consumers;
A game module is connected to the micro processing unit and the coupon module, respectively. In order to provide modules for most types of game content, it can be activated by the micro processing unit after consumers purchase a coupon. The game module provides a game content for consumers to play, and the game result is transmitted to the micro processing unit;
A gift module is connected with the micro processing unit and the coupon module respectively. The gift module structure has a variety of products for consumers to purchase with coupons, or it is provided under the control of the micro processing unit. The products consumers win in games.
如申請專利範圍第1項所述之結合促銷與遊戲之販售系統,其中所述販售系統與消費者能透過網際網路連結至一禮品平台,所述禮品平台上提供各種商品,所述商品為消費者於遊戲中所贏得之獲贈商品,或供消費者以優惠卷選購之商品。As described in item 1 of the scope of the patent application, a sales system combining promotions and games, wherein the sales system and consumers can connect to a gift platform through the Internet, and the gift platform provides various goods, Merchandise is the merchandise that consumers have won in the game, or merchandise for consumers to purchase with coupons. 如申請專利範圍第1項所述之結合促銷與遊戲之販售系統,其中所述販售系統架構在一機台中,所述機台包含有投幣口、螢幕視窗、操作模組與出貨口,其中所述螢幕視窗、所述操作模組連結所述微處理單元。As described in item 1 of the scope of patent application, the sales and sales system combining promotions and games, wherein the sales system is structured in a machine that includes a coin slot, a screen window, an operation module and a shipment Port, wherein the screen window and the operation module are connected to the micro processing unit. 如申請專利範圍第2項所述之結合促銷與遊戲之販售系統,其中所述優惠卷上設有辨識碼,且可為實體紙本或為電子辨識碼,所述優惠卷之電子辨識碼可供下載於載具。As described in item 2 of the scope of patent application, a sales and sales system combining promotions and games, wherein the coupon is provided with an identification code, and may be a physical paper or an electronic identification code, the electronic identification code of the coupon Available for download on the vehicle.
TW108210605U 2019-08-12 2019-08-12 Sales system combining promotions and games TWM587334U (en)

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