TWM552020U - Customized advertisement coffee package bag - Google Patents

Description

Customized advertising coffee bags

The present invention relates to a coffee packaging bag, and more particularly to a coffee packaging bag that can be customized for advertising according to the pattern or text on the customized packaging of the customer.

In recent years, coffee has gradually become a popular drink regardless of national borders. Various types of coffee can exude different unique aromas and taste different mellow tastes, and various coffees are blended in different ways. Exclusive recipes, each capable of attracting groups with unique tastes or preferences.

With the rise of coffee itself and its surrounding consumption, various flavors of instant or follicular coffee on the market have sprung up, accompanied by a variety of different coffee packaging and improvements in its contents, however, the average consumer The various coffee packages that can be obtained in the sales field are only marked with information about the contents of the coffee, or only the information about the coffee manufacturer, and the packaging is only for the company to the consumer (Business To Consumer, B2C) about the marketing of the coffee itself sold, or providing basic information about the coffee content that the user has already learned.

In fact, the outer packaging of coffee can be considered as a kind of vehicle that consumes a lot of daily energy and the layout is enough to transmit a considerable amount of information. Imagine that when people tear the coffee packaging every day, water the hot water to brew coffee. There are quite a few opportunities or waiting time to watch the coffee packaging, but if If the coffee package only provides these unchanging messages, the user of the coffee package will discard it after reading it. These fixed messages are also difficult to arouse any embarrassment or thoughts in the user's mind.

It can be known that information vehicles such as coffee packaging, which are common in daily life, are only a matter of course limited by the above-mentioned traditional methods of use. Therefore, how to package coffee in business is more effective. Application should be considered as an urgent problem in the field.

In order to solve the problems of the prior art, the purpose of this creation is to provide a customized advertising coffee packaging bag, which provides customers of customized coffee packaging through company or brand marketing through coffee packaging.

In order to achieve the purpose of the present invention, the present invention provides a customized advertising coffee packaging bag, which mainly comprises a casing portion which is sealed and internally provided with a sealed accommodating space, the accommodating space is For accommodating a coffee content, the coffee content comprises a coffee powder component, and after the user opens the outer casing portion, the coffee content can be used to brew a beverage containing the coffee powder component; and, in the outer casing portion The accommodating space is further filled with food grade gas or evacuated to prevent oxidation, moisture or deterioration of the coffee contents.

In order to solve the problem of the present invention, at least one side surface of the outer casing portion is provided with at least one advertisement impression unit, which is customizable to be commissioned or requested by a client, and is not only as conventional technology. The coffee manufacturing or dealer advertisement provided on the surface of the outer casing portion, and the manufacturer may be customized by the enterprise customer to plan the advertisement impression provided to other enterprise customers, and the advertisement impression unit is by text, pattern or customer. The trademark, domain or company name, etc., the advertising impression unit provides the user group to view or read the content while accessing the internal coffee content, and to convey to the customer who customized the customized customized coffee packaging bag Customized to meet the needs of its products or services The user community is advertised to provide a marketing advertising channel that is not a business-to-business (B2C), but a business-to-business (B2B), and thus solves the problem of this creation.

Optionally, in the customized advertising coffee packaging bag of the present invention, the advertising impression unit on the outer casing portion is printed after being manufactured, or may be in the same manufacturing process as the outer casing portion. Made.

Optionally, in the customized advertising coffee packaging bag of the present invention, any side surface of the outer casing portion further has a bar code or a pattern that can be read by the reading device, such as a one-dimensional code or a two-dimensional code, etc. Provides a system for connecting to the reading device for sales or advertising effectiveness or data analysis, and then through the cloud big data analysis to understand the market reaction, and regulate or coach to expand its market size.

Optionally, in the customized advertising coffee packaging bag of the present invention, the outer casing portion is made of aluminum foil material conforming to food safety standards, and the outer surface of the aluminum foil material is further provided with an additional adhesive film, mainly for conforming to Environmental and food safety regulations give users a greater confidence in accessing the coffee content.

Optionally, in the customized advertising coffee packaging bag of the present invention, the coffee content is a type of hanging ear type hanging coffee packaging, and the hanging ear type hanging hanging coffee packaging is provided with a mesh effect. The package contains the coffee contents inside, and the hanging ear type filter coffee package is provided with at least one hanging ear so as to be attached to the edge of the cup, so that the user can flush the water into the hanging ear type filter coffee package. So that the coffee powder component in the coffee content is dissolved, and filtered by the hanging ear filter coffee package to obtain a coffee drink in the cup.

Optionally, in the customized advertising coffee packaging bag of the present invention, the type, baking degree or grain thickness of the coffee content is manufactured corresponding to the advertising impression unit, for example, customization of the customized creation. The customer of the coffee packaging bag can decide how to mix and blend the coffee contents according to the company image, the company's taste, the information contained in the advertising impression unit, etc., so that the customized coffee bag can be customized. The user of the bag not only visually reads the advertisement impression unit, but also receives the message desired by the customer who advertises through the sense of smell and taste.

Optionally, in the customized advertising coffee packaging bag of the present invention, at least one advertising impression unit may be disposed on the hanging ear filter coffee packaging of the coffee content, and each of the secondary advertising impression units may be As with the advertisement impression unit of the present creation, it is an advertisement impression that can be customizedly requested or requested by the client, and each of the sub-advertising impression units is composed of a text, a pattern or a trademark, a domain or a company name of the customer. Each of the sub-advertising impression units provides a marketing channel for the user to view or read the content while using the coffee content, and is a marketing channel for the company to the company; according to general usage habits, the user group is using the coffee When the contents are slowly filled with hot water to brew coffee, when it is very focused on the hanging ear filter coffee packaging, the sub-advertising unit on the ear-mounted filter coffee package may be attracting attention. The time is long, at which point the time it takes for the user community to brew coffee is potentially transformed into an excellent advertising time.

In summary, it can be seen that the custom-made advertising coffee packaging bag of the present invention provides a new marketing channel for customized advertising through coffee packaging, and the customer who customizes the coffee packaging can cooperate with the outer casing of the packaging bag. The ad impression unit correspondingly selects the included coffee content to convey its desired brand marketing or advertising needs.

1‧‧‧coffee bags

10‧‧‧ Shell body

11‧‧‧Edge strips

12‧‧‧First Advertising Impression Unit

13‧‧‧ Quick tear gap

14‧‧‧Second Ad Impression Unit

15‧‧‧ barcode block

2‧‧‧Over the ear filter coffee packaging

20‧‧‧Filter bag

21‧‧‧right ear support

22‧‧‧right mounting ear

24‧‧‧ left mounting ear

25‧‧‧Advertising impression unit

1 is a front view of the outer casing of the customized customized coffee packaging bag; FIG. 2 is a schematic view of the back of the outer casing of the customized customized advertising coffee packaging bag; FIG. 3 is a customized customized advertising coffee packaging. A first schematic view of the coffee contents of the bag; and Figure 4 is a second schematic view of the coffee contents of the customized customized advertising coffee package.

The specific embodiments are described below to illustrate the implementation of the present invention, but are not intended to limit the scope of the present invention.

Please refer to FIG. 1 , which is a front view of the outer casing of the customized advertising coffee packaging bag. In this embodiment, the front side of the coffee packaging bag 1 can be seen, and thus, the outer casing main body 10 is mainly The aluminum foil is formed in a rectangular shape, and the three sides of the rectangular shape of the outer casing main body 10 are sealed by the side strips 11. The upper side strip 11 includes a quick tearing notch 13 for the user. The opening that communicates with the interior receiving space is quickly torn from the upper side of the coffee package outer casing portion 1 to access the internal coffee contents.

Continuing to refer to FIG. 1, the surface of the outer casing portion 10 further has a first advertising impression unit 12. In this embodiment, the content of the first advertising impression unit 12 is simply represented by a symbol. In fact, the first commercial impression The unit 12 can record a plurality of patterns and text messages, so that the customer who provides the customized coffee package 1 can carry out the fixed advertisement content of the coffee maker on the general package. The customer who orders the coffee package 1 can also The company concept or business category and the like are described in the first advertisement impression unit 12, for example, the company's trademark or a well-known slogan, etc., is created in the first advertisement impression unit 12 in cooperation with the creation of business opportunities, promotion services, and the like. To sell or give to a specific or unspecified user group, so that the coffee package 1 of this creation is not as a general B2C coffee package only delivers fixed content, but can be used as a customized advertising marketing vehicle. To promote business.

Referring to FIG. 2 again, it is a schematic view of the back side of the outer casing of the custom-made advertising coffee packaging bag. As the back part of the same embodiment as FIG. 1, the back side of the coffee packaging bag 1 can be seen, the same. As a result of this, the outer casing portion 10 made of aluminum foil has a rectangular shape and its three sides are The edge strip 11 is sealed, and the fast edge 13 of the upper side strip 11 is also visible on the side. The difference is that the back side of the shell body 10 has a second advertising impression unit 14 and a code block 15, the second The advertisement impression unit 14 can record related information such as the coffee content component in the accommodating space of the coffee packaging bag 1 so that the user of the coffee packaging bag 1 knows the beverage obtained by brewing the coffee content, and the barcode block 15 can provide sales or advertising performance or data analysis of the system connected to the reading device, and then through the cloud big data analysis to understand the market reaction, and regulate or coach to expand its market size.

Referring again to FIG. 3, which is a first schematic view of a coffee content of a customized customized coffee packaging bag, the unloaded ear-mounted filter coffee package 2 can be seen in the figure, it should be understood that The contents of the same embodiment as in Figs. 1 and 2, when the outer casing main body 10 of the coffee packaging bag 1 is manufactured, it is completely placed in the accommodating space of the coffee packaging bag 1 and accommodates the space. Filled with food-grade gas to prevent oxidation of coffee powder in the hanging ear filter coffee package 2; filter bag 20 for hanging ear filter coffee package 2 is used to close the coffee powder, and the ear-mounted filter coffee The package 2 has two mounting ears, which are a right mounting ear 22 and a left mounting ear 24, wherein the right mounting ear 22 is connected to one side of the filter bag 20 through the right mounting ear support portion 21, and the left mounting ear 24 is transmitted through the left side. The mounting bracket (not shown) is connected to the other side of the filter bag 20 with respect to the right mounting lug 22, and the right mounting lug 22 and the left mounting lug can be removed after the user tears the opening above the filter bag 20. 24 unfolding and spanning the opposite two cup edges on the cup to allow the filter bag 20 to be It is disposed above the user's cup and fully expands the opening of the filter bag 20, so that the user can flush the hot water from the opening of the filter bag 20, so that the components of the coffee powder are dissolved in the hot water and filtered through the filter bag 20. In the cup, the brewing of the coffee drink is completed.

Alternatively, in this embodiment, the coffee type, the degree of baking or the granularity of the coffee powder contained in the hanging ear type filter coffee package 2 can also be customized, and the customer of the coffee packaging bag 1 is customized. According to the needs of the coffee powder, the degree of baking or the degree of grain thickness The image of the secretary or the content related to the first advertisement impression unit 12 and the second advertisement impression unit 14 on the coffee package 1 is blended, so that the flavor produced by the coffee powder in the hanging ear filter coffee package 2 is also used as a kind of flavor. The advertisement item is provided to the user. Correspondingly, the content of the message recorded by the first advertisement impression unit 12 and the second advertisement impression unit 14 may also be related to the built-in coffee powder. For example, the customized customer decides to The special coffee powder capable of representing the corporate style is used as the contents of the hanging ear type filter coffee package 2, and the first advertisement impression unit 12 and the second advertisement impression unit 14 on the coffee package 1 are recorded on why the selection is made. Interpretation of this flavor of coffee and the business content that has been extended.

Please refer to FIG. 4 , which is a second schematic view of the coffee content of the customized customized advertising coffee packaging bag as shown in FIG. 3 , which can be seen in the figure, as shown in FIG. 3 , the hanging ear type filter coffee packaging. The filter bag 20 of 2 is used for closing the coffee powder, and the hanging ear filter coffee package 2 has a right mounting ear 22, a left mounting ear 24, a right mounting ear support portion 21, and a left mounting ear support not shown in the figure. The difference from the first schematic diagram is that at least one advertisement impression can be selectively disposed on the right mounting ear 22, the left mounting ear 24, the right mounting ear supporting portion 21, and the left mounting ear supporting portion not shown in the figure. In the figure, it can be seen that one of the advertisement impression units 25 is disposed on the right ear attachment portion 21, and similarly, after the user tears the opening above the filter bag 20 of the hanging ear filter coffee package 2, The right mounting ear 22 and the left mounting ear 24 can be deployed and spanned over the opposite cup edges of the cup so that the filter bag 20 is floated over the user cup and the opening of the filter bag 20 is fully deployed. Flush into the hot water, at this time, in the process of the user brewing, each of the sub-advertising impressions The element 25 should be located at the user's attention site, so that it can provide the user's group to view the customized coffee bag when brewing coffee, just like the advertising impression unit on the outer casing body 10 of the customized customized advertising coffee packaging bag. The advertising or brand related information that the customer wants to provide.

From the above, this creation provides the industry with a conduit for customized advertising through daily consumption of huge amounts of coffee packaging. It is an efficient information delivery vehicle that is different from the past. The advertising content is presented on the outer packaging, and the coffee content can also express the customized flavor, which can be tailored according to the customer's needs.

In summary, this case is not only innovative in terms of technical thinking, but also fully meets the statutory new patent requirements of novelty and progressiveness. It is required to apply for it according to law, and you are requested to approve this new type of patent application to encourage creation. Debian.

1‧‧‧coffee bags

10‧‧‧ Shell body

11‧‧‧Edge strips

12‧‧‧First Advertising Impression Unit

13‧‧‧ Quick tear gap

Claims (8)

A customized coffee packaging bag comprising: an outer casing portion, wherein the inner portion of the outer casing portion is a sealed accommodating space for accommodating the coffee content containing the coffee powder component and filling the accommodating space A food-grade gas having an oxidation preventing content of the coffee content; an advertising impression unit is disposed on at least one surface of the outer casing portion, and each of the advertising impression units is a combination of one of a character, a slogan, a pattern, or a combination of two or more. The customized coffee package of claim 1, wherein the advertisement impression unit is further disposed laterally or longitudinally on a proximal edge portion on either side surface of the outer casing portion. The customized coffee package of claim 1, wherein the advertising impression unit is further disposed laterally or longitudinally at a central portion on either side of the outer casing portion. The customized coffee packaging bag according to claim 1, wherein the outer casing portion is made of a material containing aluminum foil, and a film is additionally attached to the surface. The customized coffee packaging bag according to claim 1, wherein the coffee content in the accommodating space is a hanging ear filter coffee package. The customized coffee package of claim 1, wherein either side surface of the outer casing portion further has a bar code or pattern in which the content is readable by the reading device. The customized coffee package of claim 1, wherein the outer edge surface of either side of the outer casing portion has at least one quick tearing notch. The customized coffee packaging bag according to claim 5, wherein the hanging ear type filter coffee package in the accommodating space is provided with at least one advertisement impression unit, and each of the auxiliary advertisement impression units is A combination of words, slogans, patterns, or more.