TWI741222B - Cross-platform user identification device and method - Google Patents

Abstract

A cross-platform user identification device and method mainly includes a user behavior database, a record acquisition module, and an identification module. When the record acquisition module monitors multiple websites that belong to the same network group, it can acquire multiple hardware devices that are browsing the multiple websites, and the user behavior data during the browsing process, and then the identification module can identify the The connection between a plurality of user behavior data in the user behavior database and the user behavior data obtained from the record obtaining module. If the relevance between the two reaches the threshold, the identification module considers that the user behavior data obtained by the acquisition module belongs to the same user code relative to the hardware device and updates the user behavior database. Record the ownership of the hardware device, and then summarize which different hardware devices the same user uses.

Description

Cross-platform user identification device and method

The present invention relates to a user identification device, especially a cross-platform user identification device.

In addition to the current real estate buying and selling or leasing channels through community bulletin boards or physical service stores, real estate websites can provide detailed information on real estate buying and selling or leasing nationwide, and can be combined with personalized needs services, so website information technology has become a recent effort of real estate players. The goal of development and development to enhance the competitiveness of the real estate industry.

In order to improve the convenience of users when using home buying websites, most home buying websites will provide users with the function of favorites. When browsing and searching for housing objects, users click the "favorite" button or similar function buttons on the object display page To perform the collection operation, you can add your favorite objects to your favorites. After that, users can use their favorites to check, track, compare, or purchase items they like or are interested in daily.

However, it is impossible and will not force users to log in before they are allowed to use website functions. Therefore, it is actually difficult for the website system to know how users use different hardware at different times before the user logs in. The physical device browses the websites of the same group, which makes it difficult for the website system to pass the user’s browsing behavior or objects Collect to understand the user's interest bias, and cannot provide further personalized website services.

For this reason, the applicant has invented the "cross-platform user identification device" in this case in view of the lack of conventional technology to improve the aforementioned deficiency.

In order to overcome the problems in the prior art, the present invention provides a cross-platform user identification device, which mainly uses an identification module to determine that the user behavior data acquired by the acquisition module belongs to the same hardware device as the hardware device. User code, and update the user behavior database, record the attribution of the hardware device, and then summarize which different hardware devices the same user uses.

In order to achieve this goal, a cross-platform user identification device mainly includes a user behavior database, a record acquisition module, and an identification module. When the record acquisition module monitors multiple websites that belong to the same network group, it can acquire multiple hardware devices that are browsing the multiple websites, and the user behavior data during the browsing process, and then the identification module can identify the The connection between a plurality of user behavior data in the user behavior database and the user behavior data obtained from the record obtaining module. If the relevance between the two reaches the threshold, the identification module considers that the user behavior data obtained by the acquisition module belongs to the same user code relative to the hardware device and updates the user behavior database.

5‧‧‧Website

10‧‧‧Cross-platform user identification device

100‧‧‧User Behavior Database

101‧‧‧Object Database

102‧‧‧Communication Module

103‧‧‧Search Module

104‧‧‧Presentation Module

105‧‧‧Subscription Module

106‧‧‧Collection Management Module

107‧‧‧Export Module

108‧‧‧Record acquisition module

109‧‧‧Identification Module

12‧‧‧Hardware device

121‧‧‧Search screen

20‧‧‧Operation screen

202‧‧‧First mark button

204, 301‧‧‧Collection function button

206‧‧‧Favorite button for a single object

208‧‧‧Subscribe function button

30‧‧‧Object data

Figure 1 shows the system of a specific embodiment of the cross-platform user identification device of the present invention Schematic.

Figure 2 shows a system schematic diagram of a specific embodiment of the cross-platform user identification device of the present invention.

Figures 3A to 3C show schematic diagrams of the operation screen of the present invention.

The present invention will be described in further detail with the following preferred embodiments and their associated drawings.

It should be noted that the communication module 102 is a combination of software and hardware.

In this article, relationship terms such as first and second are only used to distinguish one entity from another, and do not necessarily require or imply any such actual relationship or order between these entities. Moreover, the terms "including", "including" or any other variations thereof are intended to cover non-exclusive inclusion, so that a device or system including a series of elements includes not only those elements, but also other elements that are not explicitly listed. Or it also includes elements inherent to such a device or system.

Refer to Figure 1, which shows a system schematic diagram of a specific embodiment of the cross-platform user identification device of the present invention. The cross-platform user identification device 10, the website 5, and the hardware device 12 can transmit information to each other through unspecified communication means, while the cross-platform user identification device 10 mainly includes a user behavior database 100 and a record acquisition model. Group 108, identification module 109. The user behavior database 100 stores a plurality of user behavior data corresponding to the user code and several hardware devices used by the user code, and each user behavior data includes at least an IP address, Browse records and search conditions.

The user identification device 10 monitors multiple websites that belong to the same network group 5. In order to obtain relevant information (such as IP address, browsing history, search conditions, etc. user behavior data) of a plurality of hardware devices 12 that are browsing a plurality of websites through the communication module 102 at any time. More specifically, every time a hardware device 12 browses a website 5, the website 5 will record relevant user behavior data on the local end of the hardware device 12 through a temporary storage space (such as a browser cookie), and use it at the same time. The record obtaining module 108 of the user identification device 10 can obtain the local temporary storage space (such as browser cookies) of the hardware device 12 through the website 5, even if the user is not logged in, the use recorded in the cookie can still be obtained者behavioural data.

In this way, the identification module 109 can identify the difference between the plurality of user behavior data in the user behavior database 100 and the user behavior data obtained from the record obtaining module 108 through the data comparison method. Relevance. If the relevance between the two reaches the threshold, the identification module 109 considers that the user behavior data obtained by the record acquisition module 108 belongs to the same user code relative to the hardware device 12 and updates the user behavior The database 100 records the attribution of hardware devices, and then summarizes which different hardware devices 12 are used by the same user.

After being able to grasp several different hardware devices 12 used by the same user, the collection of objects performed by the user through different hardware devices 12 can also include part of the user behavior data, and further know how to use The user’s preferences, such as recommending objects in a timely manner.

Refer to Figure 2, which shows a system schematic diagram of a specific embodiment of the cross-platform user identification device of the present invention. The cross-platform user identification device 10 and the object database 101 storing plural object data can transmit messages to each other through unspecified communication means, and The cross-platform user identification device 10 is used at least to present a presentation module 104 of various screens of temporary and permanent collection objects, and a collection management module 106 related to collection and management. Among them, each object data in the object database 101 has an object index code.

The following describes a specific embodiment according to the present invention based on the system in FIG. 2. Please refer to FIG. 3A. On the hardware device 12, the user inputs a search condition through the search screen 121 presented by the presentation module 104. The input method can be a menu click or a keyboard input. The communication module 102 receives search conditions from the hardware device 12 via the Internet, and transmits the search conditions to the search module 103. The search module 103 compares the search condition with the plural object data in the object database 101 to generate a search result. The search result includes plural expected object data that matches the search condition and plural objects corresponding to the plural expected object data Index code, each desired object data corresponds to a unique object index code. In a preferred embodiment, each object has an object number that is not repeated with other objects as its unique object index code.

For example, when the user enters the search criteria "New Taipei City, Yonghe District, and residences between 8 million and 12 million" through the search screen 121, and presses the search button to send a search event, the search module 103 receives the search The search event of the condition compares the search condition with the plural object data in the object database 101 to generate search results. As shown in FIG. 3A, the presentation module 104 displays a plurality of desired object data matching the search condition through an operation screen 20 in a system preset order, and a first mark button 202 corresponding to each desired object data. And a collection function button 204 for collecting the marked object. The user can mark the house object data he is interested in through the operation screen 20 (usually, the user will mark a plurality of house object data), and click the favorite function button Button 204 to collect all the marked objects data at the same time. Through the identification of the identification module 109, it can be known that under the user behavior data of the same user code, when the login status of the same user code is not logged in, as long as the bookmark function button 204 is activated, a temporary bookmark event will be issued. The collection event includes the basic information of the marked object data, the basic information includes at least the object index code of the marked object data, and can also include, for example, collection time, object name, object address, etc., to collect the object in the temporary collection event The object data corresponding to the index code is stored in the temporary storage space, and the temporary storage space mainly stores the corresponding object index code respectively.

Then, the presentation module 104 is configured to display the object data of the object index code temporarily stored in the temporary storage space through the operation screen of the display device of the 12 hardware device, as shown in FIG. 3B. In other words, the temporarily stored object data 30 will be displayed on the same operation screen, so that the user can intuitively add or delete the temporarily stored object data 30.

In contrast, when the login status is the logged in, the presentation module 104 is configured to display the object data and the user code belonging to the user code and the object index code stored in the temporary storage space through the operation screen 121. The collection function button 301 of the object index code corresponding to the desired object data marked in the collection. In other words, when the login status is the logged-in, when the favorite function button 301 is activated, the favorite management module 106 will issue a permanent favorite event, so that the temporary storage space is stored in the temporary storage space corresponding to the user code. The index code of the object. The temporary storage space mainly stores the object index codes corresponding to the user codes, as shown in Fig. 3C.

In addition, the collection management module 106 detects whether there is a permanent collection event at any time When the collection management module 106 detects the permanent collection event and receives it, it will simultaneously save the basic information of several object data in the permanent collection event into a temporary storage space corresponding to the user. When the user logs in to the website, he can review the collected objects in the temporary storage space. The user's respective temporary storage space can be set in the object database 101 or independently of the object database 101, and can also be in the form of a list or list of object index codes. For ease of explanation, the term "favorites" is used below to represent each user's specific temporary storage space or favorite list. For users who need to quickly collect a large amount of house object information, a system that can collect multiple objects at the same time is quite attractive. Moreover, as shown in Figures 3A~3C, the user can check the "Select All" button, so that all the object data searched by specific search criteria can be collected into the favorites at one time.

In another specific embodiment, when there are too many pieces of desired object data to be searched out, the user can further define the re-search conditions on the operation screen 20. Taking the operation screen 20 in Fig. 2 as an example, the search conditions can be a specific range of pings, age of house, floor, etc. The search module 103 shown in FIG. 2 is further configured to compare the re-search condition from the user with the plural expected object data generated after the previous search, thereby generating plural re-search object data matching the re-search condition And its corresponding plural number and then search for the object index code. After that, the presentation module 104 presents the plurality of re-search object data that match the re-search condition through another operation screen similar to the operation screen 20, a second mark button corresponding to each re-search object data, and A collection function button (not shown) for collecting the marked object. As mentioned above, the user can mark the house object data he is interested in, and click the collection function button to collect all the marked object data at the same time. In another embodiment, the "Favorite All" button can be displayed in the other operation screen, and the When the "Favorites" button is activated, a permanent collection event will be sent out. The permanent collection event includes all re-searched object data and its corresponding object index code, so that the user can count all the multiple re-searched object data without marking them one by one. collect.

In the following, another specific embodiment according to the present invention will be described according to the system shown in FIG. 2. For example, after the user enters the search criteria "New Taipei City, Yonghe District, and residences between 8 million and 12 million" through the search screen 121, if the object of interest cannot be found from the currently displayed object data, he can The subscription function button 208 in the operation screen 20 will be presented after pressing the search key, and let the system help the tracking. When the subscription function button 208 is activated, a subscription event is issued, and the subscription event includes at least the search condition "New Taipei City, Yonghe District, and residences between 8 million and 12 million." The subscription module 105 detects whether a subscription event is generated at any time. After the subscription module 105 detects the subscription event and receives it, it can execute the subscription process in response to the subscription event.

In order to facilitate the user to share the result of the array comparison with others, the presentation module 104 is further configured to present an export function button on the comparison result screen and an object mark button corresponding to each desired object data in the result of the array comparison And the field mark button corresponding to each field in the array comparison result. The user can select the object and field to be exported through the object mark button and the field mark button. When the export function button is activated, an export event will be sent out. The export event contains the data and fields of the marked desired object in the array comparison result. The export module 107 in the system in Figure 2 of the present invention detects at any time whether an export event has occurred, and when an export event is detected, it receives the detected export event and sends it to the export event. The data and fields of the marked desired objects included in the comparison result of the array are exported. In a specific embodiment, the user can choose the format of export, For example, export the result of the array comparison by file, print or mail.

The present invention is disclosed with the above-mentioned preferred embodiments and examples as references, and readers should understand that these examples are for description rather than limitation. Anyone who is familiar with this technique can make various combinations and modifications without departing from the spirit and scope of the present invention, and it should still fall within the scope of the patent of the present invention.

5‧‧‧Website

10‧‧‧Cross-platform user identification device

100‧‧‧User Behavior Database

102‧‧‧Communication Module

103‧‧‧Search Module

104‧‧‧Presentation Module

106‧‧‧Collection Management Module

108‧‧‧Record acquisition module

109‧‧‧Identification Module

12‧‧‧Hardware device

121‧‧‧Search screen

Claims (8)

A cross-platform user identification device used to identify a user code to browse multiple websites belonging to the same network group through multiple hardware devices. The identification device includes: a user behavior database configured to store A plurality of user behavior data corresponding to the user code, and several hardware devices, each user behavior data includes at least an IP address, a browsing record, a search condition; a record acquisition module, configured to monitor Multiple websites belonging to the same network group, so as to obtain the user behavior data in a temporary storage space of the multiple hardware devices that are browsing the multiple websites at any time through a communication module, and the temporary storage space Store the user behavior data that is recorded during the browsing of multiple websites; and an identification module, coupled to the user behavior database and the record acquisition module, configured to identify the user behavior database The relationship between the plurality of user behavior data of and the user behavior data obtained from the record acquisition module; among them, the plurality of user behavior data of the user behavior database is related to the user behavior data from the record acquisition module When the relevance between the acquired user behavior data reaches a threshold, the identification module considers that the user behavior data acquired by the acquisition module belongs to the same user code relative to the hardware device And update the user behavior database; an object database to display the plural objects stored in the selected object database Each object data has an object index code; a collection management module is configured to detect and receive a temporary collection event when the login status of the user code is a non-login, the temporary collection event Include the object index code to store the object data corresponding to the object index code belonging to the user behavior data in the temporary collection event to the temporary storage space, and the temporary storage space mainly stores the corresponding object index codes respectively , The login status of the user code can be either not logged in or logged in; and a presentation module, coupled to the collection management module, configured to present the respective temporary storage space through an operation screen of a display device The object data of the object index code temporarily stored. For example, the cross-platform user identification device described in item 1 of the scope of patent application further includes: the temporary storage space mainly stores the object index code corresponding to a user code; and a communication module; The login status of the user code is the login, and the presentation module is configured to present through the operation screen the object data belonging to a user code and present the object index code stored in the temporary storage space and the user A collection function button of the object index code corresponding to the desired object data marked in the collection, wherein when the login status is the logged in, the collection management module will issue a permanent collection event when the collection function button is activated, so that the The object index code corresponding to the user code is stored in the temporary storage space. For example, the cross-platform user identification device described in item 2 of the scope of patent application further includes: a search module configured to receive a search condition, compare the search condition with the plural object data in the object database, A plurality of expected object data corresponding to the search condition and a plurality of object index codes corresponding to the plurality of expected object data are generated, wherein the search condition is received from the user through the communication module. For example, the cross-platform user identification device described in item 3 of the scope of patent application, wherein the search module is further configured to compare repeated search conditions from the user with the plurality of expected object data generated by the search module, In this way, a plurality of re-search object data and corresponding plural re-search object index codes are generated that match the re-search condition. The display module is further configured to display the user code through the operation screen and correspond to the re-search The plural re-search object data that matches the conditions and a second mark button corresponding to each re-search object data, and the collection function button is also used to store the marked re-search object data corresponding to the re-search object index code, and the The collection management module is further configured to receive the permanent collection event in the index code of the plurality of re-searched objects, so as to collect the plural re-searched object index codes into the temporary storage space at the same time. A cross-platform user identification method used to identify a user code to browse multiple websites belonging to the same network group through multiple hardware devices. The identification method includes: monitoring multiple websites belonging to the same network group, In order to obtain the use of one of the temporary storage space of the multiple hardware devices that are browsing multiple websites at any time User behavior data. The user behavior data stored in the temporary storage space is recorded during the browsing of multiple websites. The user behavior data includes at least an IP address, a browsing history, and a search condition; and identification The relationship between the plurality of user behavior data in the user behavior database and the user behavior data obtained from the record acquisition module; wherein, the plurality of user behavior data in the user behavior database is related to When the relevance between the user behavior data obtained from the record obtaining module reaches a threshold, the identification module considers the user behavior data obtained by the obtaining module to be relative to the hardware device Belonging to the same user code and update the user behavior database; among them, when a login status of the user code is a not logged in, a temporary collection event is detected and received, and the temporary collection event contains the object index code , To store the object data corresponding to the object index code belonging to the user behavior data in the temporary collection event to the temporary storage space. The temporary storage space mainly stores the corresponding object index code and the user code The login status of may be not logged in or logged in, each object data has an object index code; and the object data showing the object index code temporarily stored in the temporary storage space. The cross-platform user identification method described in item 5 of the scope of patent application further includes: the temporary storage space mainly stores the object index code corresponding to a user code; Wherein, when the login status of the user code is the logged in, the presentation module is configured to present through the operation screen the object belonging to a user code and presenting the object index code stored in the temporary storage space Data and a collection function button for collecting the object index code corresponding to the marked desired object data, wherein when the login status is the logged-in, the collection function button emits a permanent collection event when activated, so that the temporary storage space The object index code corresponding to the user code is stored in. For example, the cross-platform user identification method described in item 6 of the scope of patent application further includes: receiving a search condition, comparing the search condition with plural object data, and generating plural expected object data matching the search condition and The plural object index codes corresponding to the plural expected object data. The cross-platform user identification method described in item 7 of the scope of patent application, wherein the repeated search conditions from the user are compared with the plurality of expected object data generated by the search module to generate and the re-search conditions Re-search the object data and its corresponding plural, and then search the object index code for the corresponding plural number. Through the operation screen, the plural re-search object data that belongs to the user code and matches the re-search condition are displayed respectively and relative to each A second mark button for searching object data, and the collection function button is also used to collect the marked and search object index code corresponding to the search object data, and receive the permanent collection event that includes the plural search object index code , To save the plural number at the same time and then search the object index code to the temporary storage space.

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