TWI735932B - Real estate potential customer forecasting system and method thereof - Google Patents

Real estate potential customer forecasting system and method thereof Download PDF

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TWI735932B
TWI735932B TW108129883A TW108129883A TWI735932B TW I735932 B TWI735932 B TW I735932B TW 108129883 A TW108129883 A TW 108129883A TW 108129883 A TW108129883 A TW 108129883A TW I735932 B TWI735932 B TW I735932B
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potential customer
information
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customer
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TW202109441A (en
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洪俊銘
彭已庭
羅伯豪
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崑山科技大學
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Abstract

A real estate potential customer forecasting system and a method thereof are provided. The real estate potential customer forecasting system includes a potential customer database, a customer audio and video interactive module, a deep learning engine, a maturity level multi-level array module and an object search module. The potential customer database stores a plurality of potential customer information. The customer audio and video interactive module generates a plurality of customer interaction information. The deep learning engine is connected to the potential customer database and the customer audio and video interactive module, and receives the plurality of potential customer information and the plurality of customer interaction information and correspondingly generates a plurality of potential customer prediction information. The maturity multi-level array module connects the deep learning engine and receives a plurality of potential customer prediction information, and generates a list of potential customer desires corresponding to each of potential customer prediction information. The object search module is connected to the maturity level multi-level array module and receives a plurality of potential customer desire lists, and compares the object information corresponding to each potential customer desire list.

Description

房地產潛在客戶預測系統及其方法Real estate potential customer prediction system and method

本發明是有關於一種預測系統及其方法,特別是有關於一種房地產潛在客戶預測系統及其方法。The present invention relates to a forecasting system and method, in particular to a real estate potential customer forecasting system and method.

傳統房地產潛在客戶預測方法,大多以人工方式分析流量與客戶消費行為,或使用一些簡易工具來輔助分析,這樣的方式是一項非常耗力費時的工作。一般來說,大量收集潛在客戶資料需要花費很大的成本,因此銷售員會通常依據多年所累積的專業知識或過去可能取得的客戶名單來做推測。然而,畢竟房地產市場價格與買賣需求的變動時機難以掌握,且消費者從規劃到實際購買的行為時間長短不一,經常出現經由實價登錄資料分析預側到潛在購屋客戶,才發現客戶早已過了當初想購買的意願,使得真實需求和預期有落差,造成銷售員或仲介業可能會面臨到以下狀況:Traditional real estate potential customer forecasting methods mostly use manual methods to analyze traffic and customer consumption behavior, or use some simple tools to assist the analysis. This method is a very labor-intensive and time-consuming task. Generally speaking, it takes a lot of cost to collect a large amount of potential customer information. Therefore, salespersons usually make guesses based on the accumulated professional knowledge over the years or the list of customers that may be obtained in the past. However, after all, it is difficult to grasp the timing of changes in real estate market prices and buying and selling demand, and consumers' behaviors from planning to actual purchase vary in length. It is often seen that potential buyers are pre-planned through the analysis of real-price login data, and they find that the customer has already passed. The original desire to buy has caused a gap between real demand and expectations, causing salesmen or intermediaries to face the following situations:

1.受到個人資料保護觀念越來越受到重視的影響,客戶資料不容易取得,更遑論是房地產上有能力買賣房地產的客戶資料,因而手頭上無足夠資料來準確預測潛在客戶。1. Affected by the increasing importance of the concept of personal data protection, customer information is not easy to obtain, let alone the information of customers who have the ability to buy and sell real estate in real estate, so there is not enough information on hand to accurately predict potential customers.

2.銷售員一般都是根據過去經驗及現有客戶資料統計分析推測,並無法具體得知潛在需求。2. Salespersons generally speculate based on past experience and statistical analysis of existing customer data, and cannot know the potential demand in detail.

而習知技術缺點有:The disadvantages of conventional technology are:

1.建立潛在客戶模型所需要的資料來源成本不但非常高,而且資料特徵的辨識不見得能通用於每一種挖掘潛在客戶的需求。1. The cost of data sources required to establish a potential customer model is not only very high, and the identification of data characteristics may not be universally applicable to every demand for mining potential customers.

2.傳統分析預測方法不但容易受到資料特徵分佈影響,易造成過於合適現象(overfitting),常常在某訓練好模型,放到另一組資料進行驗證時發生很大的落差。2. Traditional analysis and prediction methods are not only susceptible to the distribution of data characteristics, but also easy to cause overfitting. Often, a large gap occurs when a trained model is put into another set of data for verification.

3.銷售員無法準確預測買方購屋意願的同時也兼顧賣方標售建物的時機。3. The salesperson cannot accurately predict the buyer's willingness to buy a house while also taking into account the timing of the seller's bidding for the building.

4.潛在客戶模型難以定義潛在的真實意義,換句話說,無法精確定義最近的將來可能買賣房地產的客戶是哪些人,因此無法精準投放到對的客戶,常常浪費大量行銷預算成本。4. The potential customer model is difficult to define the true meaning of the potential. In other words, it is impossible to precisely define the customers who may buy and sell real estate in the near future. Therefore, it is impossible to accurately deliver to the right customers and often waste a lot of marketing budget costs.

有鑑於上述習知之問題,本發明的目的在於提供一種房地產潛在客戶預測系統及其方法,用以解決習知技術中所面臨之問題。In view of the above-mentioned conventional problems, the purpose of the present invention is to provide a real estate potential customer prediction system and method to solve the problems faced by the conventional technology.

基於上述目的,本發明係提供一種房地產潛在客戶預測系統包含潛在客戶資料庫、客戶影音互動模組、深度學習引擎、成熟度樣態多層次佇列模組及物件找尋模組。潛在客戶資料庫儲存複數個潛在客戶資訊。客戶影音互動模組產生複數個客戶互動資訊。深度學習引擎連結潛在客戶資料庫及客戶影音互動模組,且接收複數個潛在客戶資訊及複數個客戶互動資訊並對應產生複數個潛在客戶預測資訊。成熟度樣態多層次佇列模組連結深度學習引擎且接收複數個潛在客戶預測資訊,並對應各潛在客戶預測資訊產生潛在客戶慾望清單。物件找尋模組連結成熟度樣態多層次佇列模組且接收複數個潛在客戶慾望清單,並比對出對應各潛在客戶慾望清單之物件資訊。Based on the foregoing objectives, the present invention provides a real estate potential customer prediction system including a potential customer database, a customer audio-visual interaction module, a deep learning engine, a maturity style multi-level queue module, and an object search module. The potential customer database stores multiple potential customer information. The customer audio-visual interaction module generates a plurality of customer interaction information. The deep learning engine links the potential customer database and the customer audio-visual interaction module, and receives multiple potential customer information and multiple customer interaction information and correspondingly generates multiple potential customer prediction information. The maturity style multi-level queue module is connected to the deep learning engine and receives multiple potential customer forecast information, and generates a potential customer desire list corresponding to each potential customer forecast information. The object search module connects the maturity style multi-level queue module and receives a plurality of potential customer desire lists, and compares the object information corresponding to each potential customer desire list.

較佳地,潛在客戶資料庫可連結地區性智慧分配模組,地區性智慧分配模組依據績效責任分配產生控制參數並傳送控制參數至伸縮範圍鎖定模組,伸縮範圍鎖定模組依據控制參數調整挖掘週期,房地產登記異動比對模組對應挖掘周期比對房地產登記資訊而產生複數個潛在客戶資訊,並傳送複數個潛在客戶資訊至潛在客戶資料庫。Preferably, the potential customer database can be linked to the regional smart distribution module. The regional smart distribution module generates control parameters based on performance responsibility distribution and transmits the control parameters to the retractable range locking module. The retractable range locking module adjusts according to the control parameters. In the mining cycle, the real estate registration transaction comparison module compares the real estate registration information corresponding to the mining cycle to generate multiple potential customer information, and transmits multiple potential customer information to the potential customer database.

較佳地,深度學習引擎可包含雙向滑動窗低階特徵擷取模組及高階特徵模糊標籤模組,雙向滑動窗低階特徵擷取模組依據複數個潛在客戶資訊產生複數個樣本資訊,高階特徵模糊標籤模組依據複數個客戶互動資訊產生複數個真實資訊。Preferably, the deep learning engine may include a two-way sliding window low-level feature extraction module and a high-level feature fuzzy label module. The two-way sliding window low-level feature extraction module generates multiple sample information based on multiple potential customer information. The feature fuzzy label module generates multiple pieces of real information based on multiple pieces of customer interaction information.

較佳地,深度學習引擎可包含最佳化訓練模組,其連結雙向滑動窗低階特徵擷取模組及高階特徵模糊標籤模組,且接收複數個樣本資訊及複數個真實資訊,且判斷所接收之各樣本資訊或各真實資訊是來自雙向滑動窗低階特徵擷取模組或高階特徵模糊標籤模組。Preferably, the deep learning engine may include an optimized training module, which connects the two-way sliding window low-level feature extraction module and the high-level feature fuzzy label module, and receives a plurality of sample information and a plurality of real information, and determines Each sample information or each real information received comes from a two-way sliding window low-level feature extraction module or a high-level feature fuzzy label module.

較佳地,當最佳化訓練模組無法判斷所接收之樣本資訊是來自雙向滑動窗低階特徵擷取模組時,則表示雙向滑動窗低階特徵擷取模組訓練完成。Preferably, when the optimization training module cannot determine that the received sample information is from the low-level feature extraction module of the two-way sliding window, it means that the training of the low-level feature extraction module of the two-way sliding window is completed.

基於上述目的,本發明再提供一種房地產潛在客戶預測方法,係包含下列步驟:藉由潛在客戶資料庫儲存複數個潛在客戶資訊。藉由客戶影音互動模組產生複數個客戶互動資訊。藉由深度學習引擎接收複數個潛在客戶資訊及複數個客戶互動資訊並對應產生複數個潛在客戶預測資訊。藉由成熟度樣態多層次佇列模組接收複數個潛在客戶預測資訊,並對應各潛在客戶預測資訊產生潛在客戶慾望清單。藉由物件找尋模組接收複數個潛在客戶慾望清單,並比對出對應各潛在客戶慾望清單之物件資訊。Based on the above objective, the present invention further provides a real estate potential customer prediction method, which includes the following steps: storing a plurality of potential customer information in a potential customer database. A plurality of customer interaction information is generated by the customer audio-visual interaction module. A plurality of potential customer information and a plurality of customer interaction information are received by the deep learning engine, and a plurality of potential customer prediction information is generated correspondingly. The maturity style multi-level queue module receives multiple potential customer forecast information, and generates a potential customer desire list corresponding to each potential customer forecast information. A plurality of potential customer desire lists are received by the object search module, and the object information corresponding to each potential customer desire list is compared.

較佳地,潛在客戶資料庫可連結地區性智慧分配模組,地區性智慧分配模組依據績效責任分配產生控制參數並傳送控制參數至伸縮範圍鎖定模組,伸縮範圍鎖定模組依據控制參數調整挖掘週期,房地產登記異動比對模組對應挖掘周期比對房地產登記資訊而產生複數個潛在客戶資訊,並傳送複數個潛在客戶資訊至潛在客戶資料庫。Preferably, the potential customer database can be linked to the regional smart distribution module. The regional smart distribution module generates control parameters based on performance responsibility distribution and transmits the control parameters to the retractable range locking module. The retractable range locking module adjusts according to the control parameters. In the mining cycle, the real estate registration transaction comparison module compares the real estate registration information corresponding to the mining cycle to generate multiple potential customer information, and transmits multiple potential customer information to the potential customer database.

較佳地,深度學習引擎可包含雙向滑動窗低階特徵擷取模組及高階特徵模糊標籤模組,雙向滑動窗低階特徵擷取模組依據複數個潛在客戶資訊產生複數個樣本資訊,高階特徵模糊標籤模組依據複數個客戶互動資訊產生複數個真實資訊。Preferably, the deep learning engine may include a two-way sliding window low-level feature extraction module and a high-level feature fuzzy label module. The two-way sliding window low-level feature extraction module generates multiple sample information based on multiple potential customer information. The feature fuzzy label module generates multiple pieces of real information based on multiple pieces of customer interaction information.

較佳地,深度學習引擎可包含最佳化訓練模組,其連結雙向滑動窗低階特徵擷取模組及高階特徵模糊標籤模組,且接收複數個樣本資訊及複數個真實資訊,且判斷所接收之各樣本資訊或各真實資訊是來自雙向滑動窗低階特徵擷取模組或高階特徵模糊標籤模組。Preferably, the deep learning engine may include an optimized training module, which connects the two-way sliding window low-level feature extraction module and the high-level feature fuzzy label module, and receives a plurality of sample information and a plurality of real information, and determines Each sample information or each real information received comes from a two-way sliding window low-level feature extraction module or a high-level feature fuzzy label module.

較佳地,當最佳化訓練模組無法判斷所接收之樣本資訊是來自雙向滑動窗低階特徵擷取模組時,則表示雙向滑動窗低階特徵擷取模組訓練完成。Preferably, when the optimization training module cannot determine that the received sample information is from the low-level feature extraction module of the two-way sliding window, it means that the training of the low-level feature extraction module of the two-way sliding window is completed.

承上所述,本發明之房地產潛在客戶預測系統及其方法具有下列優點:Based on the above, the real estate potential customer prediction system and method of the present invention have the following advantages:

1.    本發明建立自動線上平行擷取分析建立潛在客戶初始模型所需要的資料來源,不必由人工介入比對房地產登記異動資料,大量節省人事成本,資料的範圍非常廣大可能可以涵蓋於每一種挖掘潛在客戶的需求。1. The present invention establishes the data sources required for automatic online parallel retrieval and analysis to establish the initial model of potential customers, without manual intervention to compare real estate registration transaction data, which saves a lot of personnel costs, and the range of data is very broad and may cover every type of mining The needs of potential customers.

2.    搭配深度學習方法對資料特徵分佈的改變可以很快的適應,可避免過於合適現象(overfitting)。2. With deep learning methods, changes in the distribution of data characteristics can be quickly adapted, and overfitting can be avoided.

3.    透過成熟度的操作處理,慾望清單的醞釀過程提供更準確無誤的房屋買賣時機,銷售員可準確可預測買方購屋意願的同時也兼顧賣方標售建物的時機。3. Through mature operation and processing, the brewing process of the wish list provides a more accurate and correct timing for house purchases, and the salesperson can accurately predict the buyer's willingness to buy a house while also taking into account the timing of the seller's bidding for the building.

4.    本發明可以將習知技術原本無法精確定義最近的將來可能買賣房地產的客戶是哪些人,利用深度學習技術精準投放到對的客戶,除縮小對象範圍以降低廣告成本,更有效的促進行銷績效。4. The present invention can use the deep learning technology to accurately target the right customers, which can not precisely define the customers who may buy and sell real estate in the near future with the conventional technology. In addition to narrowing the scope of objects to reduce advertising costs, it can more effectively promote marketing. Performance.

為利瞭解本發明之特徵、內容與優點及其所能達成之功效,茲將本發明配合圖式,並以實施例之表達形式詳細說明如下,而其中所使用之圖式,其主旨僅為示意及輔助說明書之用,未必為本發明實施後之真實比例與精準配置,故不應就所附之圖式的比例與配置關係解讀、侷限本發明於實際實施上的權利範圍。In order to understand the features, content and advantages of the present invention and its achievable effects, the present invention is combined with the figures and described in detail in the form of an embodiment as follows. The figures used therein are only intended to The schematic and auxiliary instructions are not necessarily the true proportions and precise configurations after the implementation of the present invention. Therefore, the proportions and configuration relationships of the attached drawings should not be interpreted as to limit the scope of rights of the present invention in actual implementation.

如第1至4圖所示;第1圖係為本發明之房地產潛在客戶預測系統之方塊圖。第2圖係為本發明之房地產潛在客戶預測系統之潛在客戶成熟法之示意圖。第3圖係為本發明之房地產潛在客戶預測系統之模糊標籤方法之示意圖。第4圖係為本發明之房地產潛在客戶預測系統之最佳化訓練架構之示意圖。如圖所示,本發明之房地產潛在客戶預測系統100包含潛在客戶資料庫110、客戶影音互動模組120、深度學習引擎130、成熟度樣態多層次佇列模組140及物件找尋模組150。As shown in Figures 1 to 4; Figure 1 is a block diagram of the real estate potential customer prediction system of the present invention. Figure 2 is a schematic diagram of the potential customer maturation method of the real estate potential customer prediction system of the present invention. Figure 3 is a schematic diagram of the fuzzy labeling method of the real estate potential customer prediction system of the present invention. Figure 4 is a schematic diagram of the optimized training framework of the real estate potential customer prediction system of the present invention. As shown in the figure, the real estate potential customer prediction system 100 of the present invention includes a potential customer database 110, a customer audio-visual interaction module 120, a deep learning engine 130, a maturity style multi-level queue module 140, and an object search module 150 .

續言之,潛在客戶資料庫110儲存複數個潛在客戶資訊。客戶影音互動模組120產生複數個客戶互動資訊。In addition, the potential customer database 110 stores a plurality of potential customer information. The customer audio-visual interaction module 120 generates a plurality of customer interaction information.

而,深度學習引擎130連結潛在客戶資料庫110及客戶影音互動模組120,且接收複數個潛在客戶資訊及複數個客戶互動資訊並對應產生複數個潛在客戶預測資訊。However, the deep learning engine 130 connects the potential customer database 110 and the customer audio-visual interaction module 120, and receives a plurality of potential customer information and a plurality of customer interaction information and correspondingly generates a plurality of potential customer prediction information.

而,成熟度樣態多層次佇列模組140連結深度學習引擎130且接收複數個潛在客戶預測資訊,並對應各潛在客戶預測資訊產生潛在客戶慾望清單。However, the maturity style multi-level queue module 140 is connected to the deep learning engine 130 and receives a plurality of potential customer prediction information, and generates a potential customer desire list corresponding to each potential customer prediction information.

其中,如第2圖所示,根據潛在客戶成熟法,本發明設計一個潛在客戶之成熟度樣態多層次佇列的資料結構並記錄其過程,依模糊競爭價格層次高低作為成熟法多層次佇列之資料輸入的價格競爭層次管道。按照潛在客戶成熟法機制,將輸入資料品質以佇列排序,並依據慾望增加或減少變更或同時輸入其他價格層次,最終將已成熟潛在客輸比對實際公告尋合適物件,讓銷售員可即時依個人狀況推薦房地產並完成交易。Among them, as shown in Figure 2, according to the potential customer maturity method, the present invention designs a data structure of a potential customer's maturity pattern multi-level queue and records its process, and uses the fuzzy competitive price level as the maturity method multi-level queue. The price competition level channel of the data input listed. According to the potential customer maturity method, the quality of the input data is sorted in a queue, and other price levels are added or reduced according to desires or other price levels are input at the same time. Finally, the mature potential customer input is compared with the actual announcement to find suitable objects, so that the salesperson can instantly Recommend real estate and complete the transaction according to your personal situation.

舉例來說,依據高低之分競爭價格層次分別為5仟萬以上、2仟萬以上、1仟萬以上、7佰萬以上和5佰萬以下,共5種價格競爭層次管道。每一價格競爭層次管道都是採用先進先出(First in first out; FIFO)的方式。根據品質佇列排序成熟法規則,持續等待成熟化輸出,當成熟度已提升到必須輸出的階段,表示持續比對實際公告合適物件已找到適合物件並也實際買賣成交,此時便輸出為潛在客戶清單包含價格與類別。For example, according to the level of competition, the price levels are more than 50 million, more than 20 million, more than 10 million, more than 700 million, and less than 5 million, and there are a total of 5 price competition levels. Each price competition level pipeline adopts the first in first out (FIFO) method. According to the rules of the quality queue sorting maturity method, continue to wait for the mature output. When the maturity has reached the stage where the output is necessary, it means that the actual announcement of the suitable object has been found and the actual transaction has been found. At this time, the output is potential The customer list contains prices and categories.

每一數值代表一個潛在客戶的個體,內容包含潛在客戶有慾望品項,可以是單一或是多個。每一個體按照品質列排序成熟法,都必需排在最後一個品質列,且可以同時輸入多個模糊價格競爭管道,如第2圖中的虛線框裡,數值2的潛在個體就同時擁有5仟萬以上「透天」和2仟萬以上「別墅」慾望品項等待輸出。Each value represents an individual of a potential customer, and the content includes items that potential customers desire, which can be single or multiple. The mature method of sorting each individual according to the quality column must be ranked in the last quality column, and multiple fuzzy price competition channels can be entered at the same time. For example, in the dotted box in the second figure, the potential individual with the value 2 has 5 thousand at the same time More than 10,000 "Tootian" and more than 20 million "Villa" desire items are waiting to be output.

有時潛在個體因慾望品項可能增加或減少,並連動其他模糊價格層次,如第2圖中的虛線箭頭所示。例如,數值6的潛在個體原先擁有1仟萬以上「店面」品項為該價格層次第3順位,期間因慾望增加了品項「三角窗及含住家」,增加後數值6的潛在個體就同時擁有2仟萬以上「店面+三角窗+含住家」品項。Sometimes potential individuals may increase or decrease their desires, and link up with other fuzzy price levels, as shown by the dotted arrow in Figure 2. For example, a potential individual with a value of 6 originally had a "storefront" item of more than 10 million as the third in the price hierarchy. During the period, the item "triangular window and home" was added due to desire, and the potential individual with a value of 6 increased at the same time. It has more than 20 million "storefront + triangular windows + residential" items.

另外,以慾望品項減少的例子,數值23的潛在個體原先擁有7佰萬以上「公寓+車位」品項,且因慾望減少品項「車位」,減少後數值23的潛在個體就同時擁有5佰萬以下「公寓」品項。雖然每一個體都必需按照排序,但唯一當成交價提升時,可以超越前一個排序,如數值12的潛在個體就是提升成交價後,超越數值17的潛在個體。In addition, taking the example of a reduction in desire items, a potential individual with a value of 23 originally owned an "apartment + parking space" item of more than 7 million, and the item "parking space" was reduced due to desire. After the reduction, a potential individual with a value of 23 also has 5 "Apartment" items below one million. Although each individual must be sorted, the only thing that can surpass the previous ranking is when the transaction price increases. For example, a potential individual with a value of 12 is a potential individual that surpasses the value of 17 after an increase in the transaction price.

而,物件找尋模組150連結成熟度樣態多層次佇列模組140且接收複數個潛在客戶慾望清單,並比對出對應各潛在客戶慾望清單之物件資訊。However, the object search module 150 is connected to the maturity-style multi-level queue module 140 and receives a plurality of potential customer desire lists, and compares the object information corresponding to each potential customer desire list.

進一步地,潛在客戶資料庫110可連結地區性智慧分配模組111,地區性智慧分配模組111依據績效責任分配產生控制參數並傳送控制參數至伸縮範圍鎖定模組112,伸縮範圍鎖定模組112依據控制參數調整挖掘週期,房地產登記異動比對模組113對應挖掘周期比對房地產登記資訊而產生複數個潛在客戶資訊,並傳送複數個潛在客戶資訊至潛在客戶資料庫110。Further, the potential customer database 110 can be connected to the regional smart distribution module 111. The regional smart distribution module 111 generates control parameters based on performance responsibility distribution and transmits the control parameters to the telescopic range locking module 112, and the telescopic range locking module 112 Adjusting the mining cycle according to the control parameters, the real estate registration transaction comparison module 113 compares the real estate registration information corresponding to the mining cycle to generate multiple potential customer information, and transmits the multiple potential customer information to the potential customer database 110.

其中,房地產登記異動比對模組113針對各種來源的公開資料擷取其關鍵內容進行分析,且根據長年搜集客戶基本資料庫,比對房地產登記物件的變更序號,判斷是否需進一步探索客戶的物件變更詳細內容。同時發動複數個網頁擷取分析任務以加快搜尋速度,並且篩去沒有意義的互動訊息,讓搜尋過程可以根據整個區段進行批次遍尋,過程中如果有錯誤記錄在錯誤列表。並定期根據較頻繁現異動的區段發動買賣登記查詢,經過與外部資料交叉比對內部的客戶基本資料庫,形成一個潛在客戶資料庫110,其係為潛在客戶基底的來源,經過進一步和銷售人員互動以及程式資料探勘過程後,再把過程特性記錄修正在潛在客戶資料庫110。Among them, the real estate registration transaction comparison module 113 analyzes the key content of public data from various sources, and compares the serial number of the real estate registration object according to the basic customer database collected over the years to determine whether it is necessary to further explore the customer's object Change the details. Simultaneously launch multiple web page capture and analysis tasks to speed up the search speed, and filter out meaningless interactive messages, so that the search process can be batch searched according to the entire section, and if there is an error in the process, it is recorded in the error list. It also regularly launches sales and purchase registration inquiries based on the segments with more frequent changes. After cross-comparing the internal customer database with external data, a potential customer database 110 is formed, which is the source of the potential customer base. After further and sales After personnel interaction and program data exploration process, the process characteristic records are revised in the potential customer database 110.

另,深度學習引擎130可包含雙向滑動窗低階特徵擷取模組131及高階特徵模糊標籤模組132,雙向滑動窗低階特徵擷取模組131依據複數個潛在客戶資訊產生複數個樣本資訊,高階特徵模糊標籤模組132依據複數個客戶互動資訊產生複數個真實資訊。In addition, the deep learning engine 130 may include a two-way sliding window low-level feature extraction module 131 and a high-level feature fuzzy label module 132. The two-way sliding window low-level feature extraction module 131 generates multiple sample information based on multiple potential customer information. , The high-level feature fuzzy label module 132 generates a plurality of real information according to a plurality of customer interaction information.

其中,於雙向滑動窗低階特徵擷取階段:Among them, in the low-level feature extraction stage of the two-way sliding window:

潛在客戶資料庫110中的特定客戶資料被截取出來之後,根據有序性的不同屬性,例如地址行政區、年齡、登記日期等等,以這些屬性為基礎排列產生區域性特性,然後把每一個經過特定屬性排列後的結果聯集起來形成一個二維低階訓練集。接著使用卷積式神經網路,以固定大小的滑動窗範圍濾波器(矩陣)來回滑動掃描一個二維低階訓練集,其結果形成卷積層,經過複數個卷積層處理後,以最大池化方法形成複數個池化層,在這個階段將最後的池化層矩陣扁平化,最後形成一個特定數量的輸入張量。After the specific customer data in the potential customer database 110 is intercepted, according to different orderly attributes, such as address, administrative area, age, registration date, etc., the regional characteristics are generated based on these attributes, and then each passing The results of the specific attribute arrangement are combined to form a two-dimensional low-level training set. Then use a convolutional neural network to scan a two-dimensional low-level training set back and forth with a fixed-size sliding window range filter (matrix), and the result is a convolutional layer, which is processed by multiple convolutional layers to maximize pooling The method forms a plurality of pooling layers. At this stage, the final pooling layer matrix is flattened, and finally a specific number of input tensors are formed.

而,高階特徵模糊標籤法階段:However, the high-order feature fuzzy labeling method stage:

上述階段產生的卷積式神經網路,尚缺乏完全連接層,其最後的輸出張量經由銷售員人工互動記錄客戶慾望改變的行為,如第3圖所示,以模糊的方式進行分類標籤作業,將潛在客戶購買物件慾望之類別,以區域鄰接的方式模糊決定其慾望所在的價格層次。相較與傳統標籤方法(Traditional Labeling Method; TLM),採用單筆序列特徵標示,需花費較長的計算時間成本。本發明以模糊標籤方法(Fuzzy Labeling Method; TLM),藉由區域鄰接隨機式特徵標示的方法,以3筆為一群的單位模糊標示[1,1,1],並使用Kappa 一致性係數(K coefficient of agreement) 測量信度,包含Cohen’s Kappa或Fleiss’s Kappa 來驗證編碼者間的一致性信度,作為模糊標籤碰撞時是否變更類別的依據,當隨機模糊式特徵標籤出現三組以上碰撞時會將自動填滿鄰接模糊標籤。如第3圖所示的虛線框中,當第一區域鄰接特徵2數值群集[2,2,2]碰撞第二域鄰接特徵1數值群集[1,1,1],以及第三域鄰接特徵2數值群集[2,2,2],既自動填滿鄰接模糊標籤,並產生一致性評估條件,此時就會自動填滿第一區域鄰接特徵2數值群集[2,2,2,2]及第二區域鄰接特徵1數值群集[1,1,1,1],然後做一致性評估測驗,當評估為簡單碰撞時就採用Cohen’s Kappa,相反的及採用Fleiss’s Kappa,如Kappa值大於0.4,則維持一致不做變更,假若小於等於0.4則變更為最後一個類別。藉由模糊式特徵標籤方法,以達到加速特徵分類之目的。The convolutional neural network generated in the above stage lacks a fully connected layer. The final output tensor is used to record the behavior of the customer's desire change through the manual interaction of the salesperson. As shown in Figure 3, the classification and labeling operations are carried out in a fuzzy manner. , The category of potential customers' desire to purchase objects is fuzzy to determine the price level of their desires in the manner of regional adjacency. Compared with the traditional labeling method (Traditional Labeling Method; TLM), the use of single sequence feature labeling requires a longer calculation time and cost. The present invention uses the Fuzzy Labeling Method (TLM), which uses the method of region adjacent random feature labeling to fuzzy label [1,1,1] in a group of 3 strokes, and uses the Kappa consistency coefficient (K coefficient of agreement) measurement reliability, including Cohen's Kappa or Fleiss's Kappa to verify the consistency of coders, as the basis for changing the category of fuzzy tags when collisions of fuzzy tags occur. Automatically fill up adjacent fuzzy labels. As shown in the dashed box in Figure 3, when the first area adjacent feature 2 numerical cluster [2,2,2] collides with the second domain adjacent feature 1 numerical cluster [1,1,1], and the third domain adjacent feature 2 Numerical cluster [2,2,2], which automatically fills up the adjacent fuzzy labels and generates the consistency evaluation condition, then it will automatically fill up the adjacent features of the first region. 2 Numerical clusters [2,2,2,2] And the second area adjacent feature 1 numerical cluster [1,1,1,1], and then do the consistency evaluation test, when the evaluation is simple collision, use Cohen's Kappa, and use Fleiss's Kappa on the contrary, if the Kappa value is greater than 0.4, It remains the same and does not change, if it is less than or equal to 0.4, it will be changed to the last category. The fuzzy feature labeling method is used to achieve the purpose of accelerating feature classification.

舉例來說有一些像是實價登錄的資料並不是一個確定房地產的價格,只是一個路段地區的平均價格。可以想像每一棟房子的每一建物地坪上面的實際價格,如果已經確切知道的時候就可以形成一些訓練集,但是通常這個是非常困難的。用實價登錄的資料集去訓練得到的也應該是實價登錄的測試效能,所以並不能完全解決預測差異過大的問題,即時使用資料探勘深入的分析也難以解決這個問題。但是從另一個觀點,如果我們已經擁有部分的真實建物地坪交易資料,那麼得到的預測效能結果是不是就是真實交易資料,也就是所謂的房地產鑑價的最後結果。For example, some information such as real price registration is not a certain real estate price, but only the average price of a road section area. You can imagine the actual price of each building on the floor of each house. If you know it for sure, you can form some training sets, but usually this is very difficult. Training with real-priced registered data sets should also be the test performance of real-priced registrations, so it cannot completely solve the problem of excessive prediction differences, and it is difficult to solve this problem even with in-depth analysis of data mining. But from another point of view, if we already have part of the real building floor transaction data, will the predicted performance result be the real transaction data, that is, the final result of the so-called real estate appraisal.

續言之,深度學習引擎130可包含最佳化訓練模組133,其連結雙向滑動窗低階特徵擷取模組131及高階特徵模糊標籤模組132,且接收複數個樣本資訊及複數個真實資訊,且判斷所接收之各樣本資訊或各真實資訊是來自雙向滑動窗低階特徵擷取模組131或高階特徵模糊標籤模組132。In addition, the deep learning engine 130 may include an optimized training module 133, which connects the two-way sliding window low-level feature extraction module 131 and the high-level feature fuzzy label module 132, and receives a plurality of sample information and a plurality of real data. It is determined that each sample information or each real information received comes from the low-level feature extraction module 131 or the high-level feature fuzzy label module 132 of the two-way sliding window.

其中,如第4圖所示,最佳化訓練架構係由雙向滑動窗低階特徵擷取模組131及最佳化訓練模組133構成,雙向滑動窗低階特徵擷取模組131的目的是盡量去學習高階特徵模糊標籤模組132的數據分佈,而最佳化訓練模組133的目的是盡量正確判別輸入的數據是來自高階特徵模糊標籤模組132的真實數據還是來自雙向滑動窗低階特徵擷取模組131的樣本數據;為了取得更精準預測結果,這兩者需要不斷優化,各自提高自己的特徵擷取能力和最佳化訓練能力,這個學習優化過程就是尋找二者之間的一個Nash均衡。因此,可用微分函數M和微分函數L來分別表示最佳化訓練模組133和雙向滑動窗低階特徵擷取模組131,兩者輸入分別為真實數據h和潛在客戶資料 d。 L(d) 則為由微分函數L 產生的盡量服從真實數據分佈pdata 的樣本數據。如果最佳化訓練模組133的輸入為真實數據h,就標註為1,如果輸入為樣本數據L(d),就標註為0。 這裡微分函數M的目標是實現對數據來源的二分類判別,真(真實數據h的分佈)或者非真(低階特徵擷取之樣本數據L(d)),而微分函數L的目標是使低階特徵擷取之樣本數據L(d)在微分函數M上的表現M(L(d))和真實數據h在微分函數M上的表現M(h)一致,這兩個相互優化的過程,使得微分函數M和微分函數L不斷提升,當最終微分函數M的最佳化訓練能力提升到一定程度,並且無法正確判別數據來源時,可以認為雙向滑動窗低階特徵擷取模組131已經學到真實數據的分佈。Among them, as shown in Figure 4, the optimized training framework is composed of a two-way sliding window low-level feature extraction module 131 and an optimized training module 133. The purpose of the two-way sliding window low-level feature extraction module 131 It is to learn the data distribution of the high-level feature fuzzy label module 132 as much as possible, and the purpose of the optimization training module 133 is to correctly determine whether the input data is from the real data of the high-level feature fuzzy label module 132 or from the two-way sliding window. The sample data of the first-order feature extraction module 131; in order to obtain more accurate prediction results, the two need to be continuously optimized. A Nash equilibrium. Therefore, the differential function M and the differential function L can be used to represent the optimization training module 133 and the two-way sliding window low-order feature extraction module 131, respectively. The inputs of the two are real data h and potential customer data d. L(d) is the sample data generated by the differential function L that follows the real data distribution pdata as much as possible. If the input of the optimization training module 133 is real data h, it is marked as 1, and if the input is sample data L(d), it is marked as 0. Here, the goal of the differential function M is to realize the binary classification of the data source, true (the distribution of real data h) or not (the sample data L(d) of low-order feature extraction), and the goal of the differential function L is to make The performance M(L(d)) of the sample data L(d) of the low-order feature extraction on the differential function M is consistent with the performance M(h) of the real data h on the differential function M. These two mutual optimization processes , The differential function M and the differential function L are continuously improved. When the optimal training ability of the final differential function M is improved to a certain level and the data source cannot be correctly identified, it can be considered that the two-way sliding window low-order feature extraction module 131 has been Learn the distribution of real data.

是以,當最佳化訓練模組133判斷不出所接收之樣本資訊是來自雙向滑動窗低階特徵擷取模組131時,則表示雙向滑動窗低階特徵擷取模組131訓練完成。Therefore, when the optimization training module 133 cannot determine that the received sample information comes from the two-way sliding window low-level feature extraction module 131, it means that the training of the two-way sliding window low-level feature extraction module 131 is completed.

儘管前述在說明本發明之房地產潛在客戶預測系統的過程中,亦已同時說明本發明之房地產潛在客戶預測方法的概念,但為求清楚起見,以下另繪示流程圖詳細說明。Although the foregoing description of the real estate potential customer prediction system of the present invention has also explained the concept of the real estate potential customer prediction method of the present invention, for the sake of clarity, a flowchart is shown below for detailed description.

請參閱第5圖,其係為本發明之房地產潛在客戶預測方法之流程圖。如圖所示,本發明之房地產潛在客戶預測方法,適用於上述之房地產潛在客戶預測系統,房地產潛在客戶預測方法包含下列步驟:Please refer to Figure 5, which is a flowchart of the method for predicting potential real estate customers of the present invention. As shown in the figure, the real estate potential customer prediction method of the present invention is suitable for the aforementioned real estate potential customer prediction system. The real estate potential customer prediction method includes the following steps:

在步驟S51中:藉由潛在客戶資料庫儲存複數個潛在客戶資訊。In step S51: store a plurality of potential customer information in the potential customer database.

在步驟S52中:藉由客戶影音互動模組產生複數個客戶互動資訊。In step S52, a plurality of customer interaction information is generated by the customer audio-visual interaction module.

在步驟S53中:藉由深度學習引擎接收複數個潛在客戶資訊及複數個客戶互動資訊並對應產生複數個潛在客戶預測資訊。In step S53, a plurality of potential customer information and a plurality of customer interaction information are received by the deep learning engine, and a plurality of potential customer prediction information is correspondingly generated.

在步驟S54中:藉由成熟度樣態多層次佇列模組接收複數個潛在客戶預測資訊,並對應各潛在客戶預測資訊產生潛在客戶慾望清單。In step S54: the maturity style multi-level queue module receives a plurality of potential customer forecast information, and generates a potential customer desire list corresponding to each potential customer forecast information.

在步驟S55中:藉由物件找尋模組接收複數個潛在客戶慾望清單,並比對出對應各潛在客戶慾望清單之物件資訊。In step S55: receiving a plurality of desire lists of potential customers through the object searching module, and comparing the object information corresponding to the desire lists of each potential customer.

更進一步地,潛在客戶資料庫可連結地區性智慧分配模組,地區性智慧分配模組依據績效責任分配產生控制參數並傳送控制參數至伸縮範圍鎖定模組,伸縮範圍鎖定模組依據控制參數調整挖掘週期,房地產登記異動比對模組對應挖掘周期比對房地產登記資訊而產生複數個潛在客戶資訊,並傳送複數個潛在客戶資訊至潛在客戶資料庫。Furthermore, the potential customer database can be linked to regional smart distribution modules. The regional smart distribution modules generate control parameters based on performance responsibility distribution and send the control parameters to the telescopic range locking module. The telescopic range locking module adjusts according to the control parameters. In the mining cycle, the real estate registration transaction comparison module compares the real estate registration information corresponding to the mining cycle to generate multiple potential customer information, and transmits multiple potential customer information to the potential customer database.

續言之,深度學習引擎可包含雙向滑動窗低階特徵擷取模組及高階特徵模糊標籤模組,雙向滑動窗低階特徵擷取模組依據複數個潛在客戶資訊產生複數個樣本資訊,高階特徵模糊標籤模組依據複數個客戶互動資訊產生複數個真實資訊。In addition, the deep learning engine can include a two-way sliding window low-level feature extraction module and a high-level feature fuzzy label module. The two-way sliding window low-level feature extraction module generates multiple sample information based on multiple potential customer information. The feature fuzzy label module generates multiple pieces of real information based on multiple pieces of customer interaction information.

另一方面,深度學習引擎可包含最佳化訓練模組,其連結雙向滑動窗低階特徵擷取模組及高階特徵模糊標籤模組,且接收複數個樣本資訊及複數個真實資訊,且判斷所接收之各樣本資訊或各真實資訊是來自雙向滑動窗低階特徵擷取模組或高階特徵模糊標籤模組。On the other hand, the deep learning engine can include an optimized training module, which connects the two-way sliding window low-level feature extraction module and the high-level feature fuzzy label module, and receives a plurality of sample information and a plurality of real information, and judges Each sample information or each real information received comes from a two-way sliding window low-level feature extraction module or a high-level feature fuzzy label module.

續言之,當最佳化訓練模組無法判斷所接收之樣本資訊是來自雙向滑動窗低階特徵擷取模組時,則表示雙向滑動窗低階特徵擷取模組訓練完成。In addition, when the optimization training module cannot determine that the received sample information is from the low-level feature extraction module of the two-way sliding window, it means that the training of the low-level feature extraction module of the two-way sliding window is completed.

本發明之房地產潛在客戶預測方法的詳細說明以及實施方式已於前面敘述本發明之房地產潛在客戶預測系統時描述過,在此為了簡略說明便不再贅述。The detailed description and implementation of the real estate potential customer prediction method of the present invention have been described in the foregoing description of the real estate potential customer prediction system of the present invention, and will not be repeated here for the sake of brief description.

承上所述,本發明之房地產潛在客戶預測系統及其方法具有下列優點:Based on the above, the real estate potential customer prediction system and method of the present invention have the following advantages:

1.    本發明建立自動線上平行擷取分析建立潛在客戶初始模型所需要的資料來源,不必由人工介入比對房地產登記異動資料,大量節省人事成本,資料的範圍非常廣大可能可以涵蓋於每一種挖掘潛在客戶的需求。1. The present invention establishes the data sources required for automatic online parallel retrieval and analysis to establish the initial model of potential customers, without manual intervention to compare real estate registration transaction data, which saves a lot of personnel costs, and the range of data is very broad and may cover every type of mining The needs of potential customers.

2.    搭配深度學習方法對資料特徵分佈的改變可以很快的適應,可避免過於合適現象(overfitting)。2. With deep learning methods, changes in the distribution of data characteristics can be quickly adapted, and overfitting can be avoided.

3.    透過成熟度的操作處理,慾望清單的醞釀過程提供更準確無誤的房屋買賣時機,銷售員可準確可預測買方購屋意願的同時也兼顧賣方標售建物的時機。3. Through mature operation and processing, the brewing process of the wish list provides a more accurate and correct timing for house purchases, and the salesperson can accurately predict the buyer's willingness to buy a house while also taking into account the timing of the seller's bidding for the building.

4.    本發明可以將習知技術原本無法精確定義最近的將來可能買賣房地產的客戶是哪些人,利用深度學習技術精準投放到對的客戶,除縮小對象範圍以降低廣告成本,更有效的促進行銷績效。4. The present invention can use the deep learning technology to accurately target the right customers, which can not precisely define the customers who may buy and sell real estate in the near future with the conventional technology. In addition to narrowing the scope of objects to reduce advertising costs, it can more effectively promote marketing. Performance.

以上所述之實施例僅係為說明本發明之技術思想及特點,其目的在使熟習此項技藝之人士能夠瞭解本發明之內容並據以實施,當不能以之限定本發明之專利範圍,即大凡依本發明所揭示之精神所作之均等變化或修飾,仍應涵蓋在本發明之專利範圍內。The above-mentioned embodiments are only to illustrate the technical ideas and features of the present invention, and their purpose is to enable those who are familiar with the art to understand the content of the present invention and implement them accordingly. When they cannot be used to limit the patent scope of the present invention, That is, all equal changes or modifications made in accordance with the spirit of the present invention should still be covered by the patent scope of the present invention.

100:房地產潛在客戶預測系統 110:潛在客戶資料庫 111:地區性智慧分配模組 112:伸縮範圍鎖定模組 113:房地產登記異動比對模組 120:客戶影音互動模組 130:深度學習引擎 131:雙向滑動窗低階特徵擷取模組 132:高階特徵模糊標籤模組 133:最佳化訓練模組 140:成熟度樣態多層次佇列模組 150:物件找尋模組 S51至S55:步驟100: Real estate potential customer prediction system 110: Potential customer database 111: Regional Smart Distribution Module 112: Telescopic range locking module 113: Real estate registration transaction comparison module 120: Customer audio-visual interactive module 130: Deep Learning Engine 131: Two-way sliding window low-level feature extraction module 132: High-level feature fuzzy label module 133: Optimized training module 140: Maturity style multi-level queue module 150: Object Finding Module S51 to S55: steps

第1圖係為本發明之房地產潛在客戶預測系統之方塊圖。 第2圖係為本發明之房地產潛在客戶預測系統之潛在客戶成熟法之示意圖。 第3圖係為本發明之房地產潛在客戶預測系統之模糊標籤方法之示意圖。 第4圖係為本發明之房地產潛在客戶預測系統之最佳化訓練架構之示意圖。 第5圖係為本發明之房地產潛在客戶預測方法之流程圖。Figure 1 is a block diagram of the real estate potential customer prediction system of the present invention. Figure 2 is a schematic diagram of the potential customer maturation method of the real estate potential customer prediction system of the present invention. Figure 3 is a schematic diagram of the fuzzy labeling method of the real estate potential customer prediction system of the present invention. Figure 4 is a schematic diagram of the optimized training framework of the real estate potential customer prediction system of the present invention. Figure 5 is a flowchart of the method for predicting potential real estate customers of the present invention.

100:房地產潛在客戶預測系統 100: Real estate potential customer prediction system

110:潛在客戶資料庫 110: Potential customer database

111:地區性智慧分配模組 111: Regional Smart Distribution Module

112:伸縮範圍鎖定模組 112: Telescopic range locking module

113:房地產登記異動比對模組 113: Real estate registration transaction comparison module

120:客戶影音互動模組 120: Customer audio-visual interactive module

130:深度學習引擎 130: Deep Learning Engine

131:雙向滑動窗低階特徵擷取模組 131: Two-way sliding window low-level feature extraction module

132:高階特徵模糊標籤模組 132: High-level feature fuzzy label module

133:最佳化訓練模組 133: Optimized training module

140:成熟度樣態多層次佇列模組 140: Maturity style multi-level queue module

150:物件找尋模組 150: Object Finding Module

Claims (8)

一種房地產潛在客戶預測系統,係包含:一潛在客戶資料庫,係儲存複數個潛在客戶資訊;一客戶影音互動模組,係產生複數個客戶互動資訊;一深度學習引擎,係連結該潛在客戶資料庫及該客戶影音互動模組,且接收該複數個潛在客戶資訊及該複數個客戶互動資訊並對應產生複數個潛在客戶預測資訊;一成熟度樣態多層次佇列模組,係連結該深度學習引擎且接收該複數個潛在客戶預測資訊,並對應各該潛在客戶預測資訊產生一潛在客戶慾望清單;以及一物件找尋模組,係連結該成熟度樣態多層次佇列模組且接收該複數個潛在客戶慾望清單,並比對出對應各該潛在客戶慾望清單之一物件資訊;其中該深度學習引擎係包含一雙向滑動窗低階特徵擷取模組及一高階特徵模糊標籤模組,該雙向滑動窗低階特徵擷取模組係依據該複數個潛在客戶資訊產生複數個樣本資訊,該高階特徵模糊標籤模組係依據該複數個客戶互動資訊產生複數個真實資訊。 A real estate potential customer prediction system, including: a potential customer database, which stores multiple potential customer information; a customer audio-visual interaction module, which generates multiple customer interaction information; a deep learning engine, which links the potential customer information The library and the customer audio-visual interaction module, and receive the plurality of potential customer information and the plurality of customer interaction information, and correspondingly generate a plurality of potential customer forecast information; a maturity-like multi-level queue module that links the depth The learning engine receives the plurality of potential customer prediction information, and generates a potential customer desire list corresponding to each of the potential customer prediction information; and an object search module that links the maturity pattern multi-level queue module and receives the A plurality of potential customer desire lists are compared, and the object information corresponding to each of the potential customer desire lists is compared; the deep learning engine includes a two-way sliding window low-level feature extraction module and a high-level feature fuzzy label module, The two-way sliding window low-level feature extraction module generates a plurality of sample information based on the plurality of potential customer information, and the high-level feature fuzzy label module generates a plurality of real information based on the plurality of customer interaction information. 如申請專利範圍第1項所述之房地產潛在客戶預測系統,其中該潛在客戶資料庫係連結一地區性智慧分配模組,該地區性智慧分配模組係依據績效責任分配產生一控制參數並傳送該控制參數至一伸縮範圍鎖定模組,該伸縮範圍鎖定模組係依據該控制參數調整挖掘週期,一房地產登記異動比對模組係對應挖掘周期比對房地產登記資訊而產生該複數個潛在客戶資訊, 並傳送該複數個潛在客戶資訊至該潛在客戶資料庫。 For example, the real estate potential customer prediction system described in the first item of the scope of patent application, wherein the potential customer database is linked to a regional smart distribution module, and the regional smart distribution module generates a control parameter based on performance responsibility distribution and transmits it The control parameter is to a telescopic range locking module, the telescopic range locking module adjusts the mining cycle according to the control parameter, and a real estate registration transaction comparison module compares the real estate registration information corresponding to the mining cycle to generate the plurality of potential customers News, And send the multiple potential customer information to the potential customer database. 如申請專利範圍第1項所述之房地產潛在客戶預測系統,其中該深度學習引擎係包含一最佳化訓練模組,係連結該雙向滑動窗低階特徵擷取模組及該高階特徵模糊標籤模組,且接收該複數個樣本資訊及該複數個真實資訊,且判斷所接收之各該樣本資訊或各該真實資訊是來自該雙向滑動窗低階特徵擷取模組或該高階特徵模糊標籤模組。 Such as the real estate potential customer prediction system described in the scope of patent application 1, wherein the deep learning engine includes an optimization training module that links the two-way sliding window low-level feature extraction module and the high-level feature fuzzy label Module, and receives the plurality of sample information and the plurality of real information, and determines that each of the received sample information or each of the real information comes from the two-way sliding window low-level feature extraction module or the high-level feature fuzzy label Module. 如申請專利範圍第3項所述之房地產潛在客戶預測系統,其中當該最佳化訓練模組無法判斷所接收之該樣本資訊是來自該雙向滑動窗低階特徵擷取模組時,則表示該雙向滑動窗低階特徵擷取模組訓練完成。 For example, the real estate potential customer prediction system described in item 3 of the scope of patent application, wherein when the optimization training module cannot determine that the sample information received is from the two-way sliding window low-level feature extraction module, it means The training of the low-level feature extraction module of the two-way sliding window is completed. 一種房地產潛在客戶預測方法,係包含下列步驟:藉由一潛在客戶資料庫儲存複數個潛在客戶資訊;藉由一客戶影音互動模組產生複數個客戶互動資訊;藉由一深度學習引擎接收該複數個潛在客戶資訊及該複數個客戶互動資訊並對應產生複數個潛在客戶預測資訊;藉由一成熟度樣態多層次佇列模組接收該複數個潛在客戶預測資訊,並對應各該潛在客戶預測資訊產生一潛在客戶慾望清單;以及藉由一物件找尋模組接收該複數個潛在客戶慾望清單,並比對出對應各該潛在客戶慾望清單之一物件資訊;其中該深度學習引擎係包含一雙向滑動窗低階特徵擷取模組及一高階特徵模糊標籤模組,該雙向滑動窗低階特徵擷取模 組係依據該複數個潛在客戶資訊產生複數個樣本資訊,該高階特徵模糊標籤模組係依據該複數個客戶互動資訊產生複數個真實資訊。 A real estate potential customer prediction method includes the following steps: store multiple potential customer information through a potential customer database; generate multiple customer interactive information through a customer video and audio interactive module; receive the multiple information through a deep learning engine A plurality of potential customer information and the plurality of customer interaction information and correspondingly generate a plurality of potential customer prediction information; a maturity-like multi-level queue module receives the plurality of potential customer prediction information and corresponds to each of the potential customer predictions The information generates a potential customer desire list; and through an object search module to receive the plurality of potential customer desire lists, and compare the corresponding object information of each of the potential customer desire lists; wherein the deep learning engine includes a two-way Sliding window low-level feature extraction module and a high-level feature fuzzy label module, the two-way sliding window low-level feature extraction module The group generates a plurality of sample information based on the plurality of potential customer information, and the high-level feature fuzzy label module generates a plurality of real information based on the plurality of customer interaction information. 如申請專利範圍第5項所述之房地產潛在客戶預測方法,其中該潛在客戶資料庫係連結一地區性智慧分配模組,該地區性智慧分配模組係依據績效責任分配產生一控制參數並傳送該控制參數至一伸縮範圍鎖定模組,該伸縮範圍鎖定模組係依據該控制參數調整挖掘週期,一房地產登記異動比對模組係對應挖掘周期比對房地產登記資訊而產生該複數個潛在客戶資訊,並傳送該複數個潛在客戶資訊至該潛在客戶資料庫。 For example, the real estate potential customer prediction method described in item 5 of the scope of patent application, wherein the potential customer database is linked to a regional smart distribution module, and the regional smart distribution module generates a control parameter based on performance responsibility distribution and transmits it The control parameter is to a telescopic range locking module, the telescopic range locking module adjusts the mining cycle according to the control parameter, and a real estate registration transaction comparison module compares the real estate registration information corresponding to the mining cycle to generate the plurality of potential customers Information, and send the plurality of potential customer information to the potential customer database. 如申請專利範圍第5項所述之房地產潛在客戶預測方法,其中該深度學習引擎係包含一最佳化訓練模組,係連結該雙向滑動窗低階特徵擷取模組及該高階特徵模糊標籤模組,且接收該複數個樣本資訊及該複數個真實資訊,且判斷所接收之各該樣本資訊或各該真實資訊是來自該雙向滑動窗低階特徵擷取模組或該高階特徵模糊標籤模組。 The real estate potential customer prediction method described in item 5 of the scope of patent application, wherein the deep learning engine includes an optimization training module that links the two-way sliding window low-level feature extraction module and the high-level feature fuzzy label Module, and receives the plurality of sample information and the plurality of real information, and determines that each of the received sample information or each of the real information comes from the two-way sliding window low-level feature extraction module or the high-level feature fuzzy label Module. 如申請專利範圍第7項所述之房地產潛在客戶預測方法,其中當該最佳化訓練模組無法判斷所接收之該樣本資訊是來自該雙向滑動窗低階特徵擷取模組時,則表示該雙向滑動窗低階特徵擷取模組訓練完成。 For example, the real estate potential customer prediction method described in item 7 of the scope of patent application, wherein when the optimization training module cannot determine that the sample information received is from the two-way sliding window low-level feature extraction module, it means The training of the low-level feature extraction module of the two-way sliding window is completed.
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