TWI684361B - Digitaladvertising system and advertising host - Google Patents

Abstract

A digital advertising system is provided in the present disclosure. The digital advertising system includes a mobile device, an advertising host and a display device. The advertising host includes a second application. When an user operates with a first application of the mobile device, the mobile device transmits a control signal corresponding to at least one operation action of the user to the advertising host. The advertising host executes an operation image similar to that of the at least one operation action of the user according to the control signal.

Description

Digital advertisement playing system and advertisement playing host

The invention relates to a digital advertisement playing system and an advertisement playing host, in particular to a digital advertisement playing system and an advertisement playing host with an editing function.

At present, in addition to using online media, or traditional TV and paper media for promotion, many merchants are gradually moving towards own advertising equipment to enhance the effect of regionalized advertising. However, traditional advertising content mostly requires professional software. General users are not easy to get started.

In view of this, it is an important issue in the industry to provide an easy-to-operate digital advertisement playback system and an advertisement playback host with editing functions.

An embodiment of the present invention provides a digital advertisement playing system, including: a mobile device, including: a mobile processing module; a mobile storage module, electrically connected to the mobile processing module; a mobile communication module, electrically connected The mobile processing module; and a mobile display module, which is electrically connected to the mobile processing module, wherein a first application is set in the mobile device; an advertisement playing host connects to the mobile through a first communication protocol Device, the advertisement playing host includes: an advertisement processing module; an advertisement storage module, electrically connected to the advertisement processing module, the advertisement storage module includes a first storage area and a second storage area; an advertisement communication Module, electrically connected to the processing module; an advertisement image output module, electrically connected to the processing module, for outputting an advertisement image data; and a display device, electrically connected to the advertisement playback The advertisement image output module of the host is used to display the advertisement image data; wherein, the advertisement playback host is provided with a second application; wherein, when a user operates the first application on the mobile device, the The mobile processing module transmits at least one control signal corresponding to at least one operation action of the user to the advertisement playing host through the mobile communication module, and the advertisement processing module of the advertising playing host makes the first Two applications execute an operation screen identical to at least one operation action of the user, and display the operation screen through the display device; wherein, when the user selects a first image stored in the mobile storage module In the case of data, the first image data is transmitted to the advertisement playback host through the mobile device, and the mobile device provides at least one control signal corresponding to at least one operation action of the user operating the first application to the advertisement playback host , So that the second application of the advertisement playing host performs the at least one operation on the first image data; wherein, when the first image data is edited by the second application, the second storage area is temporarily stored in the second storage area , After the first image data is edited by the second application, the first image data is stored in the first storage area; wherein, if the user performs the operation on the first image data through the mobile device At this time, the mobile device sends the control signal corresponding to the operation action to the advertisement playback host, and when the advertisement playback host receives the control signal, the advertisement processing module selects the editing which is stored in the second storage area Edit the first image data and display the editing process of the first image data on the display device.

An embodiment of the present invention provides an advertisement playback host connected to a mobile device through a first communication protocol. The mobile device is provided with a first application program. The advertisement playback host includes: an advertisement processing module; an advertisement storage module, Electrically connected to the advertisement processing module, the advertisement storage module includes a first storage area and a second storage area; an advertisement communication module, electrically connected to the processing module; and an advertisement image output module, electrically Is connected to the processing module to output an advertisement image data, Displaying the advertisement image data through a display device; wherein, the advertisement playing host is provided with a second application; wherein, when a user operates the first application on the mobile device, the mobile processing module passes the action The communication module transmits at least one control signal corresponding to at least one operation action of the user to the advertisement playback host, and the advertisement processing module of the advertisement playback host causes the second application to execute and use according to the at least one control signal At least one operation screen with the same operation action, and display the operation screen through the display device; wherein, when the user selects a first image data stored in the mobile storage module, the first image The data is transmitted to the advertisement playback host through the mobile device, and the mobile device provides at least one control signal corresponding to at least one operation action of the user operating the first application to the advertisement playback host, so that the advertisement playback host The second application program performs the at least one operation on the first image data; wherein, when the first image data is edited by the second application program, it is temporarily stored in the second storage area when the first image data After editing by the second application, the first image data is stored in the first storage area; wherein, if the user performs the operation on the first image data through the mobile device, the mobile device sends a phase The control signal corresponding to the operation action is sent to the advertisement playback host. When the advertisement playback host receives the control signal, the advertisement processing module selects the first image data being edited stored in the second storage area to perform Edit and display the editing process of the first image data on the display device.

In summary, the embodiments of the present invention provide a quick connection to the advertisement playback host only through the first application of the mobile device, and edit and adjust the advertisement content required by the image data, effectively improving the convenience of use It doesn’t need to consider the specifications of mobile devices.

1‧‧‧Digital advertising system

10‧‧‧Mobile device

20‧‧‧ad player

30‧‧‧Display device

101‧‧‧Mobile Processing Module

102‧‧‧Mobile storage module

103‧‧‧Mobile Communication Module

104‧‧‧Mobile display module

201‧‧‧ad processing module

202‧‧‧ad storage module

203‧‧‧Advertising Communication Module

204‧‧‧Advertisement input module

205‧‧‧Advertisement image output module

2021‧‧‧ First storage area

2022‧‧‧Second storage area

10-1‧‧‧Upload module

10-2‧‧‧Play module

10-3‧‧‧ version module

10-4‧‧‧ Schedule module

FIG. 1 is a schematic diagram of a digital advertisement playing system of the present invention.

FIG. 2 is another schematic diagram of the digital advertisement playing system of the present invention.

3A to 3D are schematic diagrams of various functional layouts of the first application program of the present invention.

4 is a schematic diagram of a user editing video data through a mobile device in the present invention.

FIG. 5 is another schematic diagram of the digital advertisement playing system of the present invention.

FIG. 6 is a schematic diagram of two mobile devices respectively logging into the advertisement playing host of the present invention.

The following are specific specific examples to illustrate the implementation of the "physiological detection device" disclosed in the present invention. Those skilled in the art can easily understand the advantages and effects of the present invention from the content disclosed in this specification. The present invention can be implemented or applied through other different specific embodiments. Various details in this specification can also be based on different viewpoints and applications, and various modifications and changes can be made without departing from the spirit of the present invention. In addition, the drawings of the present invention are merely schematic illustrations, and are not depicted according to actual dimensions. It should be understood that although the terms first, second, third, etc. may be used herein to describe various elements and the like, these elements should not be limited by these terms. These terms are used to distinguish one element from another. In addition, there are mentioned quantities or the like, and unless otherwise stated, the application scope of the present invention should not be limited by the quantity or the like. The following embodiments will further describe the related technical content of the present invention in detail, but the disclosed content is not intended to limit the technical scope of the present invention.

[Examples of digital advertisement playing system]

Please refer to FIG. 1, FIG. 2 and FIG. 4. FIG. 1 is a schematic diagram of a digital advertisement playing system of the present invention. FIG. 2 is another schematic diagram of the digital advertisement playing system of the present invention. 4 is a schematic diagram of a user editing video data through a mobile device in the present invention.

In this embodiment, the digital advertisement playing system 1 includes a mobile device 10, an advertisement playing host 20, and a display device 30. In this embodiment, the mobile device 10 is connected to the advertisement playing host 20 by a first communication protocol, where the first communication protocol is a wireless fidelity communication protocol (WIFI). The advertisement playing host 20 is connected to the display device 30 in a wired or wireless manner. In this embodiment, the connection methods of the advertising playback host 20 and the display device 30 include: Bluetooth communication protocol, wireless fidelity communication protocol, High Definition Multimedia Interface (HDMI), USB, RGB interface, etc. It can be adjusted according to actual needs, and is not limited in the present invention.

The mobile device 10 includes a mobile processing module 101, a mobile storage module 102, a mobile communication module 103, and a mobile display module 104. The mobile storage module 102, the mobile communication module 103, and the mobile display module 104 are electrically connected to the mobile processing module 101, respectively. A first application program is set in the mobile device 10.

The advertisement playing host 20 includes an advertisement processing module 201, an advertisement storage module 202, an advertisement communication module 203, an advertisement input module 204, and an advertisement image output module 205. Among them, the advertisement storage module 202, the advertisement communication module 203, the advertisement input module 204, and the advertisement image output module 205 are electrically connected to the advertisement processing module 201, respectively. A second application is set in the advertisement playback host 20, through the advertisement processing module 201, advertisement storage module 202, advertisement communication module 203, advertisement input module 204, and advertisement image output module 205 of the advertisement playback host 20 Edit the image data stored in the advertisement storage module 202. In this embodiment, the image data stored in the advertisement storage module 202 includes still image data (image data) and dynamic image data (video data), which is not limited in the present invention. In this embodiment, the advertising input module 204 is a universal serial bus expansion port module (USB HUB), including at least one USB port. The advertisement image output module 205 is also connected to the display device 30 for outputting an advertisement image data.

In this embodiment, the advertisement input module 204 can be connected to a mouse and a keyboard, and used as an input device. The user can directly edit the image data through the mouse and the keyboard.

In this embodiment, the display device 30 is a liquid crystal display, a light emitting diode display, an organic light emitting diode display, and is not limited in the present invention.

In this embodiment, when the user launches the first application in the mobile device 10 and operates it, the mobile processing module 101 of the mobile device 10 transmits the operation corresponding to the user through the mobile communication module 103 The multiple control signals acted on to the advertisement playback host 20, and the advertisement playback host 20 receives the multiple control signals through the advertisement communication module 203. The advertisement processing module 201 of the advertisement playing host 20 causes the second application to execute the same operation screen as the user's operation on the mobile device 10 through the display device 30 according to the control signal. That is, when the user operates the first application on the mobile device 10, the second application of the advertisement playback host 20 displays the same operation as the first application through the display device 30. In this embodiment, the first application of the mobile device 10 only provides a control signal corresponding to the operation action, and does not edit, play, etc. the image data. The mobile device 10 only performs operations such as storing, uploading, and downloading image data.

In this embodiment, when a first image data is stored in the mobile storage module 102 of the mobile device 10, and the user opens the first application program to perform related operations, when the user selects the first image data to operate, the action The mobile processing module 101 of the device 10 will be transmitted to the advertisement playing host 20 through the mobile communication module 103. The advertisement playing host 20 receives the first image data through the advertisement communication module 203, and stores the first image data in the advertisement storage module 202. The second application program provided by the advertisement playing host 20 performs actual editing, trimming, scheduling and other operations on the first image data stored in the advertisement storage module 202. In this embodiment, the action equipment The mobile communication module 103 in FIG. 10 communicates with the advertisement communication module 203 of the advertisement playing host 20 through a wireless fidelity communication protocol (WiFi).

In this embodiment, the advertisement communication module 203 of the advertisement playback host 20 can also communicate with other electronic devices through a second communication protocol. The second communication protocol includes: wireless fidelity communication protocol (WiFi), Bluetooth communication protocol (Bluetooth), Zigbee communication protocol (Zigbee), etc., which can be adjusted according to actual needs, and is not limited in the present invention.

Please refer to FIGS. 3A to 3D, which are schematic diagrams of various functional layouts of the first application program of the present invention.

In this embodiment, the first application (not shown) in the mobile device 10 includes a first functional module, a second functional module, a third functional module, and a fourth functional module. The first functional module is an upload module 10-1, which is used to upload and download image data. The second functional module is a playback module 10-2, which is used to select different advertisement contents for playback. The third functional module is the layout module 10-3, which is used to facilitate the user to edit the image data using the existing or customized layout. The fourth functional module is a scheduling module 10-4, which is used to set a schedule for playing advertisement content. The second application program includes a first function module, a second function module, a third function module, and a fourth function module corresponding to the function modules of the first application program. The functional modules of the second application (not shown) have similar functions as the functional modules of the first application. That is, the first functional module of the second application (not shown) is an upload module (not shown). The second functional module is a playback module (not shown). The third functional module is a version module (not shown). The fourth functional module is a scheduling module (not shown). In this embodiment, the first application program and the second application program may also include other functional modules according to actual needs, and the invention is not limited thereto.

When the advertisement storage module 202 of the advertisement playback host 20 stores a second image data, the user can operate the first application of the mobile device 10 to make the mobile The mobile processing module 101 of the device 10 transmits a control signal corresponding to the user's operation to the advertisement playback host 20, so that the advertisement playback host 20 causes the second application to perform operations with the user according to the control signal received from the mobile device 10 The operation is the same as the operation, and is displayed on the display device 30.

In other embodiments, the advertisement playing host 20 further includes another advertisement communication module (not shown). It is used to access an external network signal (Wide Area Network, WAN), and converted into a local area network signal (Local Area Network), which can be used as a network base station signal.

In this embodiment, the first application program and the second application program may also include a calling number module, that is, the mobile display module 104 and the mobile communication module 103 of the mobile device 10 may provide a calling number signal to The advertisement playing host 20 displays the call number information through the display device 30.

In other embodiments, the advertisement playing host 20 may be provided in the display device 30, which may be designed according to actual needs, and the present invention is not limited.

Please refer to FIG. 2 and FIG. 5 at the same time. FIG. 5 is another schematic diagram of the digital advertisement playing system of the present invention.

In this embodiment, the advertisement storage module 202 includes a first storage area 2021 and a second storage area 2022. Among them, the first storage area 2021 stores image data whose schedule has been programmed or image data that has not been edited. The second storage area 2022 stores image data edited by the second application program in the digital advertisement playing host 20. That is, as long as the image data that has not been edited by the second application is stored in the first storage area 2021, the image data edited by the second application will temporarily exist in the second storage area 2022.

In this embodiment, when a third image data is stored in the mobile storage module 102 of the mobile device 10, and the user opens the first application to perform related operations, when the user selects the third image data to operate, the action Action processing mode of device 10 The group 101 will be transmitted to the advertisement playing host 20 through the mobile communication module 103. The advertisement playing host 20 receives the third image data through the advertisement communication module 203, and stores the third image data in the second storage area 2022 of the advertisement storage module 202.

The second application program provided by the advertisement playing host 20 performs actual editing, trimming, scheduling and other operations on the third image data stored in the second storage area 2022 of the advertisement storage module 202. In this embodiment, the mobile communication module 103 of the mobile device 10 communicates with the advertising communication module 203 of the advertising player host 20 through a wireless fidelity communication protocol (WiFi).

When the user finishes editing the third image data and performs a storage operation, the third image data will be stored in the first storage area 2021 of the advertisement storage module 202. The third image data at this time is the content that has been edited.

When the third image data is still being edited by the second application, and the mobile device 10 does not send a control signal to the advertisement playback host 20 through the first application, the advertisement playback host 20 will proceed after a predetermined time The execution action of playing video data at once.

In this embodiment, the predetermined time may be set to 30 seconds, or the design may be adjusted according to actual needs, for example: 40 seconds, 60 seconds, etc., which is not limited in the present invention.

When the user uses the mobile device 10 to re-execute the first application to edit the third image data, and the mobile device 10 sends a control signal corresponding to the editing action to the advertisement playback host 20, the advertisement playback host 20 stops The current video data playback action calls the third video data stored in the second storage area 2022 for editing, that is, the priority of the video data editing action in the second storage area 2022 is greater than that in the first storage area 2021. Video data playback action. Therefore, as long as it is the editing operation of the video data, it will be the highest priority execution operation in the advertisement playback host 20.

Please refer to FIG. 6, which is a schematic diagram of two mobile devices respectively logging into the advertisement playing host of the present invention.

FIG. 6 shows that two users log in and connect to the advertisement playback host 20 through the mobile device 10 and the mobile device 40 respectively, and both are ready for editing operations. In this embodiment, the mobile device 10 first logs in and connects to the advertising playback device, and edits the image data in the advertising playback host 20. At this time, the mobile device 40 registers and connects to the advertising playback device later in the time series. Then, the login and connection status of the mobile device 10 will be disconnected. That is, in this embodiment, the mobile device that is registered and connected later has a higher priority to perform video editing of the advertisement playback host 20.

In this embodiment, the advertisement communication module 203 of the advertisement playback host 20 can also communicate with other electronic devices through a second communication protocol. The second communication protocol includes: wireless fidelity communication protocol (WiFi), Bluetooth communication protocol (Bluetooth), Zigbee communication protocol (Zigbee), etc., which can be adjusted according to actual needs, and is not limited in the present invention.

In summary, the embodiments of the present invention provide a quick connection to the advertisement playback host only through the first application of the mobile device, and edit and adjust the advertisement content required by the image data, effectively improving the convenience of use It doesn’t need to consider the specifications of mobile devices.

The above are only preferred embodiments of the present invention, and are not intended to limit the scope of patent protection of the present invention. Therefore, all equivalent changes in the description and drawings of the present invention are included in the protection of the rights of the present invention. Within the scope, together with Chen Ming.

1‧‧‧Digital advertising system

10‧‧‧Mobile device

20‧‧‧ad player

30‧‧‧Display device

Claims (9)

A digital advertisement playing system includes: a mobile device, including: a mobile processing module; a mobile storage module, electrically connected to the mobile processing module; a mobile communication module, electrically connected to the mobile processing module; And a mobile display module, which is electrically connected to the mobile processing module, wherein a first application program is set in the mobile device; an advertising player host connects to the mobile device through a first communication protocol, and the advertising player host Including: an advertisement processing module; an advertisement storage module, electrically connected to the advertisement processing module, the advertisement storage module includes a first storage area and a second storage area; an advertisement communication module, electrically connected The processing module; an advertising image output module, which is electrically connected to the processing module for outputting an advertising image data; and a display device, which is electrically connected to the advertising image output module of the advertising playing host for Displaying the advertisement image data; wherein, the advertisement playing host is provided with a second application; wherein, when a user operates the first application on the mobile device, the mobile processing module transmits through the mobile communication module At least one control signal corresponding to at least one operation action of the user is sent to the advertisement playback host, and the advertisement processing module of the advertisement playback host causes the second application program to execute at least one of the user and the user according to the at least one control signal An operation screen with the same operation action, and displaying the operation screen through the display device; Wherein, when the user selects a first image data stored in the mobile storage module, the first image data is transmitted to the advertisement playback host through the mobile device, and the first image transmitted to the advertisement playback host The data is stored in the advertisement storage module, and the mobile device provides at least one control signal corresponding to at least one operation action of the user operating the first application to the advertisement playback host, so that the advertisement playback host The second application performs the at least one operation on the first image data stored in the advertisement storage module, the at least one control signal sent by the mobile device is sent to the advertisement playback host, and the advertisement is played The advertisement processing module of the host performs the at least one operation on the first image data stored in the advertisement storage module; wherein, when the first image data stored in the advertisement storage module is changed by the second When the application program is edited, it is temporarily stored in the second storage area of the advertisement storage module. When the first image data stored in the advertisement storage module is edited by the second application program, it is stored in the advertisement storage The first image data in the module is stored in the first storage area of the advertisement storage module; wherein, if the user executes the first image data stored in the advertisement storage module through the mobile device During the operation, the mobile device sends the control signal corresponding to the operation to the advertisement playback host. When the advertisement playback host receives the control signal, the advertisement processing module selects to store in the advertisement storage module The first image data being edited in the second storage area is edited, and the editing process of the first image data stored in the advertisement storage module is displayed on the display device; wherein, the mobile device does not store The first image data of the mobile storage module of the mobile device is edited. For example, the digital advertisement broadcasting system of the first item of the patent application scope, wherein, when the advertisement broadcasting host displays the picture on the display device, it is the first image data being edited. Unexpectedly, when the advertisement playback host does not receive the control signal sent by the mobile device within a predetermined time, the advertisement playback host will execute the previously executed image data. For example, the digital advertisement broadcasting system of the first item of the patent scope, wherein the predetermined time is 30 seconds. For example, in the digital advertisement playback system of the first item of the patent scope, when the user edits a second image data stored in the advertisement storage module of the advertisement playback host, the user operates the first application Program to enable the second application program of the advertisement playing host to perform the at least one operation action on the second image data, when the user operates the first application program, the mobile processing module of the mobile device passes the The mobile communication module provides at least one control signal corresponding to the user's operation to the advertisement communication module of the advertisement playback host, so that the advertisement processing module causes the second application to respond to the at least one control signal The second image data executes the at least one operation action, and displays the at least one operation action through the display device. An advertisement playback host is connected to a mobile device through a first communication protocol. The mobile device is provided with a first application program. The advertisement playback host includes: an advertisement processing module; an advertisement storage module, which is electrically connected to the advertisement processing Module, the advertisement storage module includes a first storage area and a second storage area; an advertisement communication module, electrically connected to the processing module; and an advertisement image output module, electrically connected to the processing module For outputting an advertisement image data and displaying the advertisement image data through a display device; wherein, the advertisement playback host is provided with a second application program; wherein, when a user operates the first application program on the mobile device , The mobile processing module transmits at least the corresponding user via the mobile communication module At least one control signal of an operation action is sent to the advertisement playback host, and the advertisement processing module of the advertisement playback host causes the second application to perform an operation that is the same as the at least one operation action of the user according to the at least one control signal Screen, and display the operation screen through the display device; wherein, when the user selects a first image data stored in the mobile storage module, the first image data is transmitted to the advertisement through the mobile device The host, the first image data transmitted to the advertisement playing host is stored in the advertisement storage module, and the mobile device provides at least one control signal corresponding to at least one operation action of the user operating the first application program To the advertisement playback host, so that the second application of the advertisement playback host performs the at least one operation on the first image data stored in the advertisement storage module, and the at least one control signal sent by the mobile device Is sent to the advertisement playback host, and causes the advertisement processing module of the advertisement playback host to perform the at least one operation action on the first image data stored in the advertisement storage module; wherein, when stored in the advertisement storage When the first image data in the module is edited by the second application, it is temporarily stored in the second storage area in the advertisement storage module. When the first image data stored in the advertisement storage module passes After the editing of the second application program is completed, the first image data stored in the advertisement storage module is stored in the first storage area of the advertisement storage module; When the first image data in the advertisement storage module performs the operation action, the mobile device sends the control signal corresponding to the operation action to the advertisement playback host, when the advertisement playback host receives the control signal , The advertisement processing module selects the first image data being edited stored in the second storage area of the advertisement storage module for editing, and edits the first image data stored in the advertisement storage module Displayed on the display device. For example, in the application for the advertising broadcast host in the fifth item, the first communication protocol is a wireless fidelity communication protocol. For example, in the patent application, the advertising broadcast host of item 5, wherein the advertising communication module of the advertising broadcast host is connected to at least one electronic device through a second communication protocol. For example, the advertisement playback host of claim 5 of the patent scope, wherein, when the screen displayed by the advertisement playback host on the display device is the first image data being edited, when the advertisement playback host does not receive within a predetermined time To the control signal sent by the mobile device, the advertisement playback host will execute the image data of the previous execution, and the mobile device does not edit the first image data stored in the mobile storage module of the mobile device. For example, in the application for the advertising broadcast host of item 5, the predetermined time is 30 seconds.

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