TWI669669B - Enterprise grouping method and system - Google Patents
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Abstract
一種企業分群方法,由一企業分群系統執行,該企業分群系統儲存有多筆分別對應多個企業的企業資料,每一企業資料包括多筆匯款資訊,每一匯款資訊具有一匯款金額,該企業分群方法包含以下步驟:(A)對於每一企業資料,根據該等匯款資訊獲得一總匯款金額;(B)對於每一企業資料,根據該等匯款資訊獲得一總匯款次數;及(C)根據每一企業資料所對應之作為多個分群屬性的該總匯款金額及該總匯款次數,將該等企業資料分成多個群集。本發明將相似的企業資料快速分成同一群,藉此節省逐一分析企業資料於供應鏈的位置的時間及人力成本。An enterprise grouping method is implemented by an enterprise grouping system, and the enterprise grouping system stores a plurality of enterprise materials respectively corresponding to a plurality of enterprises, each enterprise data includes a plurality of remittance information, and each remittance information has a remittance amount, the enterprise The grouping method comprises the following steps: (A) obtaining, for each enterprise data, a total remittance amount based on the remittance information; (B) obtaining, for each enterprise data, a total remittance number based on the remittance information; and (C) The enterprise data is divided into multiple clusters according to the total remittance amount corresponding to each group attribute and the total remittance number corresponding to each enterprise data. The present invention quickly divides similar corporate data into the same group, thereby saving time and labor costs for analyzing the location of the enterprise data in the supply chain one by one.
Description
本發明是有關於一種資料分類方法,特別是指一種企業分群方法及其系統。 The invention relates to a data classification method, in particular to an enterprise grouping method and a system thereof.
金融業者在拓展新企業客戶時,常以隨機電話行銷或是陌生拜訪的方式拓展新企業客戶,但隨機電話行銷或是陌生拜訪成功率極低。 When financial companies expand their new corporate customers, they often expand their new corporate customers by means of random phone marketing or strange visits, but the success rate of random phone marketing or strange visits is extremely low.
若金融業者能根據舊客戶的資料分析出相似於舊客戶於供應鏈的位置(例如上游、中游、下游)的欲拓展新企業客戶,則金融業者便能根據舊客戶的資料與分析出的欲拓展新企業客戶進行篩選,產生潛在開發客戶名單,以提高拓展新企業客戶的成功率。 If the financial industry can analyze the old customers' data based on the location of the old customers in the supply chain (such as upstream, midstream, and downstream), the financial industry can analyze the desires based on the old customers' data. Expand new corporate customers to screen and generate a list of potential development customers to increase the success rate of new business customers.
然而,眾多的客戶資料使得資料量龐大,要分析出相似於舊客戶於供應鏈的位置的欲拓展新企業客戶具有一定的難度。 However, the large amount of customer data makes the amount of data huge, and it is difficult to analyze new enterprise customers that are similar to the position of the old customers in the supply chain.
因此,本發明的目的,即在提供一種能分析出相似於舊 客戶於供應鏈的位置的欲拓展新企業客戶的企業分群方法。 Therefore, the object of the present invention is to provide an analysis that is similar to the old one. The customer's position in the supply chain is intended to expand the enterprise grouping method of new corporate customers.
於是,本發明企業分群方法,由一企業分群系統執行,該企業分群系統儲存有多筆分別對應多個企業的企業資料,每一企業資料包括多筆匯款資訊,每一匯款資訊具有一匯款金額,該企業分群方法包含一步驟(A)、一步驟(B),及一步驟(C)。 Therefore, the enterprise grouping method of the present invention is executed by an enterprise grouping system, and the enterprise grouping system stores a plurality of enterprise materials respectively corresponding to a plurality of enterprises, each enterprise data includes a plurality of remittance information, and each remittance information has a remittance amount. The enterprise grouping method comprises a step (A), a step (B), and a step (C).
在該步驟(A)中,對於每一企業資料,該企業分群系統根據該等匯款資訊獲得一總匯款金額。 In this step (A), for each enterprise data, the enterprise grouping system obtains a total remittance amount based on the remittance information.
在該步驟(B)中,對於每一企業資料,該企業分群系統根據該等匯款資訊獲得一總匯款次數。 In the step (B), for each enterprise data, the enterprise grouping system obtains a total number of remittances based on the remittance information.
在該步驟(C)中,該企業分群系統根據每一企業資料所對應之作為多個分群屬性的該總匯款金額及該總匯款次數,將該等企業資料分成多個群集。 In the step (C), the enterprise grouping system divides the enterprise data into multiple clusters according to the total remittance amount and the total remittance amount corresponding to each group attribute corresponding to each enterprise data.
本發明的另一目的,即在提供一種能分析出相似於舊客戶於供應鏈的位置的欲拓展新企業客戶的企業分群系統。 Another object of the present invention is to provide an enterprise grouping system that can analyze new enterprise customers that are similar to the location of the old customer in the supply chain.
於是,本發明企業分群系統包含一儲存單元及一處理單元。 Thus, the enterprise grouping system of the present invention comprises a storage unit and a processing unit.
該儲存單元儲存多筆分別對應多個企業的企業資料,每一企業資料包括多筆匯款資訊,每一匯款資訊具有一匯款金額。 The storage unit stores a plurality of enterprise materials respectively corresponding to a plurality of enterprises, each enterprise information includes a plurality of remittance information, and each remittance information has a remittance amount.
該處理單元電連接該儲存單元,對於每一企業資料,該處理單元根據該等匯款資訊獲得一總匯款金額,且對於每一企業資 料,根據該等匯款資訊獲得一總匯款次數,該處理單元根據每一企業資料所對應之作為多個分群屬性的該總匯款金額及該總匯款次數,將該等企業資料分成多個群集。 The processing unit is electrically connected to the storage unit, and for each enterprise data, the processing unit obtains a total remittance amount according to the remittance information, and for each enterprise capital The processing unit obtains a total remittance number according to the remittance information, and the processing unit divides the enterprise data into a plurality of clusters according to the total remittance amount and the total remittance amount corresponding to each group attribute corresponding to each enterprise data.
本發明之功效在於:藉由該處理單元根據每一企業資料所對應之該等分群屬性,將相似的企業資料快速分成同一群,藉此分析出相似於舊客戶於供應鏈的位置的欲拓展新企業客戶。 The effect of the invention is that the processing unit quickly divides similar enterprise data into the same group according to the grouping attributes corresponding to each enterprise data, thereby analyzing the desire to expand similar to the position of the old customer in the supply chain. New corporate customers.
100‧‧‧企業分群系統 100‧‧‧Enterprise Grouping System
11‧‧‧儲存單元 11‧‧‧ storage unit
12‧‧‧處理單元 12‧‧‧Processing unit
201~208‧‧‧步驟 201~208‧‧‧Steps
31~39‧‧‧步驟 31~39‧‧‧Steps
本發明的其他的特徵及功效,將於參照圖式的實施方式中清楚地呈現,其中:圖1是一方塊圖,說明本發明企業分群系統的一實施例;圖2是一流程圖,說明本發明企業分群方法的一實施例;及圖3是一流程圖,輔助說明圖2步驟208所包含的子步驟。 Other features and advantages of the present invention will be apparent from the embodiments of the present invention, wherein: FIG. 1 is a block diagram illustrating an embodiment of the enterprise grouping system of the present invention; FIG. 2 is a flow chart illustrating An embodiment of the enterprise grouping method of the present invention; and FIG. 3 is a flowchart to assist in explaining the sub-steps included in step 208 of FIG.
參閱圖1,本發明企業分群系統100的一實施例,包含一儲存單元11、及一電連接該儲存單元11的處理單元12。該儲存單元11例如為一硬碟(Hard Disk Drive,HDD),該處理單元12例如為一中央處理器(Central Processing Unit,CPU)。 Referring to FIG. 1, an embodiment of the enterprise grouping system 100 of the present invention includes a storage unit 11 and a processing unit 12 electrically connected to the storage unit 11. The storage unit 11 is, for example, a hard disk drive (HDD), and the processing unit 12 is, for example, a central processing unit (CPU).
該儲存單元11儲存多筆分別對應多個企業的企業資料, 每一企業資料包括多筆匯款資訊,每一匯款資訊具有一匯款金額及一匯款時間。值得注意的是,該等企業為一使用者的客戶的企業或不為該使用者的客戶且與該使用者的客戶有匯款紀錄的企業,該等企業為同一產業生態鏈,例如鋼鐵伸線業、板鋼業、鋼鐵軋延及擠型業、條鋼業等。 The storage unit 11 stores a plurality of enterprise materials respectively corresponding to a plurality of enterprises. Each enterprise information includes multiple remittance information, and each remittance information has a remittance amount and a remittance time. It is worth noting that these enterprises are enterprises of a user's customer or enterprises that are not customers of the user and have a remittance record with the customer's customers. These enterprises are the same industrial ecological chain, such as steel wire. Industry, sheet steel industry, steel rolling and extrusion industry, strip steel industry, etc.
參閱圖1及圖2,說明本發明企業分群系統100如何執行本發明企業分群方法之一實施例,以下說明該實施例所包含的步驟。 Referring to FIG. 1 and FIG. 2, an embodiment of how the enterprise grouping system 100 of the present invention performs the enterprise grouping method of the present invention will be described. The steps included in the embodiment will be described below.
在步驟201中,對於每一企業資料,該處理單元12根據該等匯款資訊的該等匯款金額獲得一總匯款金額,即該等匯款資訊的該等匯款金額之總和。 In step 201, for each enterprise data, the processing unit 12 obtains a total remittance amount based on the remittance amounts of the remittance information, that is, the sum of the remittance amounts of the remittance information.
在步驟202中,對於每一企業資料,該處理單元12根據該等匯款資訊獲得一總匯款次數,即該等匯款資訊的筆數。 In step 202, for each enterprise data, the processing unit 12 obtains a total number of remittances based on the remittance information, that is, the number of remittance information.
在步驟203中,對於每一企業資料,該處理單元12根據該等匯款資訊的該等匯款金額獲得一匯款平均金額,即該等匯款資訊的該等匯款金額之平均值。 In step 203, for each enterprise data, the processing unit 12 obtains an average amount of remittances based on the remittance amounts of the remittance information, that is, an average of the remittance amounts of the remittance information.
在步驟204中,對於每一企業資料,該處理單元12根據該等匯款資訊的該等匯款金額獲得一匯款金額變異數σ2,該匯款金額變異數σ2可以下式表示:
在步驟205中,對於每一企業資料,該處理單元12根據該等匯款資訊的該等匯款時間獲得一在一預定期間內的匯款次數,值得注意的是,該處理單元12是藉由統計對應有匯款時間位於該預定期間內之匯款資訊的筆數,以獲得該匯款次數。 In step 205, for each enterprise data, the processing unit 12 obtains the number of remittances within a predetermined period according to the remittance time of the remittance information. It is noted that the processing unit 12 is configured by statistical correspondence. The number of remittance information with the remittance time in the predetermined period is obtained to obtain the number of remittances.
在步驟206中,對於每一企業資料,該處理單元12根據該等匯款資訊的該等匯款時間獲得一平均匯款間隔天數,即每二相鄰的匯款時間的間隔天數的平均值。舉例來說,該企業資料有3筆匯款資訊,該等匯款資訊的匯款時間分別為1月31日、2月28日,及3月31日,則該平均匯款間隔天數為(28+31)=29.5天。 In step 206, for each enterprise data, the processing unit 12 obtains an average remittance interval number according to the remittance time of the remittance information, that is, an average of the number of days between two adjacent remittance times. For example, the company information has 3 remittance information. The remittance time of the remittance information is January 31, February 28, and March 31, and the average remittance interval is (28+31). = 29.5 days.
在步驟207中,對於每一企業資料,該處理單元12根據該等匯款資訊的該等匯款時間利用Ljung-Box Q test演算法獲得一指示出該企業的隨機性的自我相關檢定值。 In step 207, for each enterprise profile, the processing unit 12 obtains a self-correlation verification value indicating the randomness of the enterprise by using the Ljung-Box Q test algorithm according to the remittance time of the remittance information.
要特別注意的是,在本發明的其他實施方式中,步驟201~207的執行亦可是獨立分開執行,而無先後順序,並不以此為限。 It should be noted that, in other embodiments of the present invention, the execution of steps 201-207 may also be performed separately and without sequential order, and is not limited thereto.
在步驟208中,該處理單元12根據每一企業資料所對應 之作為多個分群屬性的該總匯款金額、該總匯款次數、該匯款平均金額、該匯款金額變異數、該匯款次數、該平均匯款間隔天數,及該自我相關檢定值,利用一分群演算法將該等企業資料分成多個群集。值得注意的是,在本實施例中,該處理單元12例如將該等企業資料分成3個群集。 In step 208, the processing unit 12 corresponds to each enterprise data. The total remittance amount as the plurality of group attributes, the total remittance number, the remittance average amount, the remittance amount variation, the remittance number, the average remittance interval days, and the self-correlation verification value, using a clustering algorithm Divide these corporate data into multiple clusters. It should be noted that in the present embodiment, the processing unit 12 divides the enterprise data into three clusters, for example.
要特別注意的是,在其他實施方式中,該處理單元12可只根據每一企業資料所對應之該總匯款金額及該總匯款次數利用該分群演算法將該等企業資料分成該等群集,即執行步驟201、202後,直接執行步驟208,或是除根據每一企業資料所對應之該總匯款金額及該總匯款次數外更進一步根據該匯款平均金額、該匯款金額變異數、該匯款次數、該平均匯款間隔天數,及該自我相關檢定值之至少一者,利用該分群演算法將該等企業資料分成該等群集,即執行步驟201、202,203~207之至少一者後,直接執行步驟208。 It is to be noted that, in other embodiments, the processing unit 12 may use the grouping algorithm to divide the enterprise data into the clusters according to the total amount of the remittance corresponding to each enterprise data and the total number of remittances. After the steps 201 and 202 are executed, the step 208 is directly executed, or the average amount of the remittance, the variance of the remittance amount, and the remittance are further calculated according to the total remittance amount corresponding to each enterprise data and the total remittance number. The number of times, the average number of remittance intervals, and the self-related verification value are used to divide the enterprise data into the clusters by using the clustering algorithm, that is, after performing at least one of steps 201, 202, and 203 to 207, Step 208 is directly executed.
搭配參閱圖3,在本實施例中,該處理單元12是以k-means分群演算法將該等企業資料分成該等群集,以下說明步驟208所包含的子步驟31~39,即k-means分群演算法的步驟。 Referring to FIG. 3, in the embodiment, the processing unit 12 divides the enterprise data into the clusters by using a k-means grouping algorithm. The following describes the sub-steps 31-39 included in step 208, namely k-means. The steps of the clustering algorithm.
在步驟31中,該處理單元12隨機地自該等企業資料中,選取多筆分別作為該等群集之初始中心的企業資料。 In step 31, the processing unit 12 randomly selects a plurality of enterprise materials respectively as the initial centers of the clusters from the enterprise materials.
在步驟32中,對於該等企業資料中之每一不作為初始中心的非初始中心企業資料,該處理單元12根據該非初始中心企業資 料所對應的該等分群屬性及每一初始中心所對應的該等分群屬性,計算該非初始中心企業資料與每一初始中心間的相似度。舉例來說,該處理單元12將該非初始中心企業資料對應的該總匯款金額、該總匯款次數、該匯款平均金額、該匯款金額變異數、該匯款次數、該平均匯款間隔天數,及該自我相關檢定值分別與每一群集之初始中心的企業資料對應的該總匯款金額、該總匯款次數、該匯款平均金額、該匯款金額變異數、該匯款次數、該平均匯款間隔天數,及該自我相關檢定值相減,以計算出該非初始中心企業資料與每一群集之初始中心的企業資料間的相似度。 In step 32, for each non-initial central enterprise data that is not the initial center in the enterprise materials, the processing unit 12 is based on the non-initial center enterprise resources. The similarity between the non-initial central enterprise data and each initial center is calculated by the corresponding grouping attributes corresponding to the materials and the corresponding grouping attributes corresponding to each initial center. For example, the total remittance amount corresponding to the non-initial central enterprise data, the total remittance amount, the remittance amount variation, the remittance number, the average remittance interval, and the self The total amount of the remittance corresponding to the enterprise data of the initial center of each cluster, the total remittance amount, the average amount of the remittance, the variance of the remittance amount, the number of remittances, the average remittance interval, and the self The relevant verification values are subtracted to calculate the similarity between the non-initial central enterprise data and the enterprise data of the initial center of each cluster.
在步驟33中,對於每一非初始中心企業資料,該處理單元12根據該非初始中心企業資料與每一初始中心間的相似度,自該等初始中心中,獲得一與該非初始中心企業資料對應有最高相似度的目標初始中心,並將該非初始中心企業資料分類至該目標初始中心所對應的群集中。舉例來說,有甲乙丙3個中心,甲中心與一非初始中心企業資料對應的總匯款金額之差及總匯款次數之差為3者中最低,乙中心與該非初始中心企業資料對應的匯款金額變異數之差為3者中最低,丙中心與該非初始中心企業資料對應的匯款次數之差、平均匯款間隔天數之差,及自我相關檢定值之差為3者中最低,由於丙中心有最多最低者,故丙中心與該非初始中心企業資料有最高相似度而為該目標初始中心。 In step 33, for each non-initial central enterprise data, the processing unit 12 obtains, from the initial centers, a non-initial central enterprise data according to the similarity between the non-initial central enterprise data and each initial center. The target initial center with the highest similarity, and classifies the non-initial center enterprise data into the cluster corresponding to the target initial center. For example, there are three centers of A, B, C, and the difference between the total amount of remittances corresponding to a non-initial center enterprise data and the total number of remittances is the lowest among the three, and the remittance corresponding to the non-initial center enterprise data. The difference between the amount of variance is the lowest among the three, the difference between the number of remittances corresponding to the non-initial center enterprise data, the difference between the average remittance interval days, and the difference between the self-relevant verification values is the lowest among the three, since the C center has The lowest is the lowest, so the C center has the highest similarity with the non-initial center enterprise data and is the initial center of the target.
在步驟34中,對於每一初始中心所對應的群集,該處理單元12根據被分類至該群集的每一企業資料所對應的該等分群屬性,重新獲得該群集的中心及其對應的多個基準分群屬性。值得注意的是,被分類至該群集的每一企業資料包含作為該等群集之初始中心的企業資料,在本實施例中,該等基準分群屬性為該群集中每一企業資料所對應的該等分群屬性各別的平均,即該群集中所有企業資料所對應的該等總匯款金額的平均、該等總匯款次數的平均、該等匯款平均金額的平均、該等匯款金額變異數的平均、該等匯款次數的平均、該等平均匯款間隔天數的平均,及該等自我相關檢定值的平均。 In step 34, for each cluster corresponding to the initial center, the processing unit 12 re-acquires the center of the cluster and its corresponding plurality according to the grouping attributes corresponding to each enterprise data classified into the cluster. Baseline grouping attribute. It should be noted that each enterprise data classified into the cluster includes enterprise data as an initial center of the clusters. In this embodiment, the reference cluster attributes are corresponding to each enterprise data in the cluster. The average of the equal group attributes, that is, the average of the total remittance amounts corresponding to all enterprise data in the cluster, the average of the total remittances, the average of the remittance average amounts, and the average of the remittance amount variances. The average of the number of such remittances, the average of the average remittance intervals, and the average of the self-correlation tests.
在步驟35中,對於每一企業資料,該處理單元12根據該企業資料所對應的該等分群屬性及每一中心所對應的該等基準分群屬性,計算該企業資料與每一中心間的相似度。 In step 35, for each enterprise data, the processing unit 12 calculates the similarity between the enterprise data and each center according to the grouping attributes corresponding to the enterprise data and the benchmark group attributes corresponding to each center. degree.
在步驟36中,對於每一企業資料,該處理單元12根據該企業資料與每一中心間的相似度,自該等中心中,獲得一與該企業資料對應有最高相似度的目標中心,並將該企業資料分類至該目標中心所對應的群集中。 In step 36, for each enterprise data, the processing unit 12 obtains, from the centers, a target center having the highest similarity with the enterprise data according to the similarity between the enterprise data and each center, and Classify the enterprise data into the cluster corresponding to the target center.
在步驟37中,對於每一中心所對應的群集,該處理單元12判定被分類至該中心所對應之群集的每一企業資料是否與被分類至該初始中心所對應之群集的每一企業資料完全相同。當該處理 單元12判定出被分類至該中心所對應之群集的每一企業資料與被分類至該初始中心所對應之群集的每一企業資料不完全相同時,流程進行步驟38;當該處理單元12判定出被分類至該中心所對應之群集的每一企業資料與被分類至該初始中心所對應之群集的每一企業資料完全相同時,即該等群集成員不再變動時,流程進行步驟39。 In step 37, for each cluster corresponding to the center, the processing unit 12 determines whether each enterprise data classified into the cluster corresponding to the center and each enterprise data classified into the cluster corresponding to the initial center It's exactly the same. When the process When the unit 12 determines that each enterprise data classified into the cluster corresponding to the center is not exactly the same as each enterprise data classified into the cluster corresponding to the initial center, the process proceeds to step 38; when the processing unit 12 determines When each enterprise data classified into the cluster corresponding to the center is identical to each enterprise data classified into the cluster corresponding to the initial center, that is, when the cluster members are no longer changed, the flow proceeds to step 39.
在步驟38中,對於每一中心所對應的群集,將該中心作為該初始中心,並重新執行該步驟34至該步驟37。 In step 38, for each cluster corresponding to the center, the center is taken as the initial center, and step 34 to step 37 are re-executed.
在步驟39中,對於每一中心所對應的群集,獲得每一中心所對應的群集。 In step 39, for each cluster corresponding to the center, the cluster corresponding to each center is obtained.
值得注意的是,在本實施例中,在該處理單元12獲得3個群集後,該處理單元12可根據每一群集的企業資料進一步地分析出該群集於供應鏈的位置,例如群集的每一企業資料的平均匯款間隔天數低且匯款平均金額低時,則該群集為下游,若群集的每一企業資料的匯款平均金額高,則該群集可能為上游,使得該使用者在拓展業務時,可依每一企業於供應鏈的位置判斷適合拓展之業務與金融商品。 It should be noted that, in this embodiment, after the processing unit 12 obtains three clusters, the processing unit 12 can further analyze the location of the cluster in the supply chain according to the enterprise data of each cluster, for example, each cluster. When the average remittance interval of an enterprise data is low and the average remittance amount is low, the cluster is downstream. If the average remittance amount of each enterprise data of the cluster is high, the cluster may be upstream, so that the user is expanding the business. According to the position of each company in the supply chain, it can judge the business and financial products suitable for expansion.
綜上所述,本發明企業分群方法及其系統,藉由該處理單元12根據每一企業資料所對應之該等分群屬性,將相似的企業資料快速分成同一群,藉此分析出相似於舊客戶於供應鏈的位置的欲 拓展新企業客戶,故確實能達成本發明的目的。 In summary, the enterprise grouping method and system thereof of the present invention, by the processing unit 12, quickly classify similar enterprise data into the same group according to the grouping attributes corresponding to each enterprise data, thereby analyzing similarities to the old ones. Customer desire in the position of the supply chain The purpose of the present invention is indeed achieved by expanding new corporate customers.
惟以上所述者,僅為本發明的實施例而已,當不能以此限定本發明實施的範圍,凡是依本發明申請專利範圍及專利說明書內容所作的簡單的等效變化與修飾,皆仍屬本發明專利涵蓋的範圍內。 However, the above is only the embodiment of the present invention, and the scope of the invention is not limited thereto, and all the simple equivalent changes and modifications according to the scope of the patent application and the patent specification of the present invention are still Within the scope of the invention patent.
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