TWI634497B - Method, system, computer program product and readable recording medium for detecting fraud bidder - Google Patents

Method, system, computer program product and readable recording medium for detecting fraud bidder Download PDF

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TWI634497B
TWI634497B TW102143827A TW102143827A TWI634497B TW I634497 B TWI634497 B TW I634497B TW 102143827 A TW102143827 A TW 102143827A TW 102143827 A TW102143827 A TW 102143827A TW I634497 B TWI634497 B TW I634497B
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bidding
client
user
item
specific
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TW102143827A
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TW201520935A (en
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陳垂呈
黃惠苓
郭建明
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南臺科技大學
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Abstract

一種探勘欺騙競標用戶之方法、系統、電腦程式產品及可讀取紀錄媒體,其系統包含處理單元、資料庫群組及交易紀錄分析子系統,該資料庫群組儲存有用戶端之資料及交易紀錄,交易紀錄包含前述用戶端曾經參與競標之商品項目的紀錄,再執行下列步驟:該電腦系統比對特定用戶端曾經參與競標之商品項目與其他用戶端曾經參與競標之商品項目相似或相同的交集數量,並運算該交集數量相對特定用戶端曾經參與競標之商品項目數量的比例,以分析運算特定用戶端與其他用戶端之一關聯度,並在該關聯度低於額定值時判定前述特定用戶端為一疑似欺騙競標用戶端。 A method, system, computer program product and recordable recording medium for exploring fraudulent bidding users, the system comprising a processing unit, a database group and a transaction record analysis subsystem, wherein the database group stores information and transactions of the user terminal Record, the transaction record contains the record of the commodity item that the user has participated in the bidding, and then perform the following steps: the computer system compares the commodity item that the specific user has participated in the bidding with the similar or identical commodity item that the other user has participated in the bidding. The number of intersections, and the ratio of the number of intersections to the number of commodity items that the particular client has participated in the bidding is calculated to analyze the degree of association between the specific client and the other client, and the foregoing is determined when the degree of association is lower than the rated value. The specific client is a suspected fraudulent bidding client.

Description

探勘欺騙競標用戶之方法、系統、電腦程式產品及可讀取 紀錄媒體 Method, system, computer program product and readable for exploring fraudulent bidding users Recording media

本發明係有關於一種探勘欺騙競標用戶之方法、系統、電腦程式產品及可讀取紀錄媒體,尤指藉由電腦系統比對特定用戶端之商品項目與其他用戶端之商品項目相似或相同的數量,以分析運算特定用戶端與其他用戶端之一關聯度,以判斷該用戶端是否具欺騙競標的可能性。 The invention relates to a method, a system, a computer program product and a readable record medium for exploring fraudulent bidding users, in particular, the computer system compares the commodity items of a specific user end with the similar or identical commodity items of other users. The quantity is used to analyze the degree of association between a specific client and one of the other clients to determine whether the client has the possibility of fraudulent bidding.

網路拍賣(online auction)是電子商務(e-commerce)經營模式中最受消費者歡迎的交易方式之一,消費者可在拍賣網站上陳列寄賣的商品,競標用戶可以依其需求性及價格的接受度對拍賣商品進行喊價,進而享受到商品競標的趣味性。 Online auction is one of the most popular methods of e-commerce business. Consumers can display consignment items on the auction website. Bidding users can choose according to their needs and prices. The acceptance of the auctioned goods, and then enjoy the interest of the product bidding.

隨著拍賣交易規模的日益擴增,也伴隨衍生許多交易相關問題,例如某些競標用戶只是為了哄抬拍賣商品的價格,並非實際真正具有購買意願,其喊價行為除了干擾拍賣商品的真正價格,也嚴重危害拍賣市場交易的公正性。美國聯邦貿易委員會(Federal Trade Commission)於2000年10月31日公佈的「掃蕩網路詐欺犯罪報告」中,賣方偽裝成其他消費者,一同參與喊價進而哄抬拍賣商品的價格,視為網路拍賣詐欺主要類型之一。 With the increasing scale of auction transactions, it is accompanied by many transaction-related issues. For example, some bidders are only trying to raise the price of the auctioned goods, and they are not actually interested in buying. In addition to the real price of the auctioned goods, their bidding behavior. It also seriously jeopardizes the fairness of transactions in the auction market. In the "Report on Internet Fraud Crimes" published by the Federal Trade Commission on October 31, 2000, the seller disguised as other consumers and joined the price of bidding to raise the price of the auctioned goods. One of the main types of auction fraud.

雖目前拍賣網站有藉由用戶的購買紀錄作為給予信用評價的依據或是開放給賣家及買家彼此給予負評、好評的功能,但該購買紀錄時有被捏 造、灌水的情況,而難以用於判斷欺騙喊價競標用戶的依據,因此目前拍賣網站仍未有較有效的方法從多個競標用戶中找出具欺騙喊價競標可能的用戶。 Although the current auction website has the function of giving the credit evaluation by the user's purchase record or opening the function to the seller and the buyer to give negative comments and praise to each other, the purchase record is pinched. The situation of building and watering is difficult to judge the basis of bidding bidding users. Therefore, there is still no effective way for the auction website to find out the users who have the possibility of defrauding bidding from multiple bidding users.

爰此,為從多個競標用戶中找出有偽裝喊價可能的用戶,以便於後續防範拍賣商品價格被哄抬,因此本發明人致力於研究,提出一種探勘欺騙競標用戶之方法,係應用於一電腦系統,該電腦系統並儲存有複數用戶端之資料及對應各用戶端之一交易紀錄,該交易紀錄包含前述用戶端曾經參與競標之至少一商品項目的紀錄,再執行下列步驟:該電腦系統比對至少一特定用戶端曾經參與競標之商品項目與其他用戶端曾經參與競標之商品項目相似或相同的一交集數量,並運算該交集數量相對特定用戶端曾經參與競標之商品項目數量的比例,以分析運算特定用戶端與其他用戶端之一關聯度,並在該關聯度低於預先被設定之一額定值時判定前述特定用戶端為一疑似欺騙競標用戶端。 Therefore, in order to find out the users who have the possibility of disguising the bidding from among the plurality of bidding users, in order to prevent the price of the auctioned goods from being pushed up, the inventor is devoted to research and proposes a method for exploring the fraudulent bidding users. a computer system, wherein the computer system stores a plurality of client data and a transaction record corresponding to each client, the transaction record includes a record of at least one commodity item that the user has participated in the bidding, and then performs the following steps: the computer The system compares the number of intersections of the commodity items that the at least one specific user has participated in the bidding with the commodity items that the other users have participated in the bidding, and calculates the ratio of the number of intersections to the number of commodity items that the specific user has participated in the bidding. To analyze the degree of association between the specific client and the other client, and determine that the specific client is a suspected fraudulent client when the degree of association is lower than a preset value.

進一步,前述商品項目的紀錄更包含前述用戶端在參與競標後購買之至少一已購買商品項目的紀錄及至少一未購買商品項目的紀錄,而其他用戶端係以前述已購買商品項目比對前述特定用戶端之已購買商品項目、未購買商品項目之任一或組合,以運算前述交集數量。 Further, the record of the commodity item further includes a record of the at least one purchased commodity item purchased by the user terminal after participating in the bidding and a record of at least one unpurchased commodity item, and the other user end compares the aforementioned purchased commodity item with the foregoing Any one or combination of purchased commodity items and unpurchased commodity items of a specific user end to calculate the aforementioned intersection quantity.

進一步,該電腦系統先運算其他用戶端各已購買商品項目相對其他用戶端數量的一比例值,並擷取該比例值超過一設定值之已購買商品項目作為一關聯商品項目之資料,再將前述各關聯商品項目與前述特定用戶端之已購買商品項目取交集以計算該交集數量。 Further, the computer system first calculates a proportional value of the purchased item items of the other user terminals relative to the number of other user terminals, and extracts the purchased item items whose ratio value exceeds a set value as the information of a related commodity item, and then Each of the related item items is intersected with the purchased item of the specific user end to calculate the intersection quantity.

該電腦系統依據前述關聯度進一步分析前述特定用戶端之一實際競標意願值B,以在該實際競標意願值B低於一閥值時判定前述特定用戶端為具欺騙競標可能性之用戶端: B=(P+R)/q;P為前述特定用戶端之已購買商品項目的數量,R為前述交集數量,q為前述特定用戶端之商品項目數量。 The computer system further analyzes the actual bidding intention value B of one of the specific users according to the foregoing correlation degree, so as to determine that the specific client is a fraudulent bidding possibility when the actual bidding intention value B is lower than a threshold: B=(P+R)/q; P is the number of purchased commodity items of the specific client, R is the intersection number, and q is the number of commodity items of the specific client.

進一步,該電腦系統係利用群集演算法依據前述各用戶端的購買商品項目之一購買商品相似度予以分群後,再運算前述關聯度,該購買商品相似度為其他用戶端之購買商品項目與特定用戶端之購買商品項目取交集的數量值與取聯集的數量值的比值。 Further, the computer system uses a cluster algorithm to group the product similarity according to one of the purchased product items of each of the user terminals, and then calculates the related degree, and the similarity of the purchased product is the purchased product item and the specific user of the other user end. The ratio of the quantity value of the purchase item to the intersection quantity and the quantity value of the union.

本發明亦為一種探勘欺騙競標用戶系統,係使用前述之探勘欺騙競標用戶之方法,包含:一處理單元;一資料庫群組,連接該處理單元,包含一用戶資料庫及一交易紀錄資料庫,該用戶資料庫係儲存前述用戶端之資料,該交易紀錄資料庫係儲存前述交易紀錄;一交易紀錄分析子系統,連接該處理單元,包含一比對模組及一運算模組,用以該電腦系統比對特定用戶端之商品項目與其他用戶端之商品項目相似或相同的一交集數量,該運算模組用以運算該交集數量相對特定用戶端之商品項目數量的比例,以分析運算特定用戶端與其他用戶端之一關聯度,並在該關聯度低於一額定值時判定前述特定用戶端為具欺騙競標可能性之用戶端。 The invention is also a method for exploring a fraudulent bidding user system, which is a method for deceiving a bidding user by using the foregoing method, comprising: a processing unit; a database group connected to the processing unit, including a user database and a transaction record database The user database stores the data of the client, the transaction record database stores the transaction record; a transaction record analysis subsystem, connected to the processing unit, comprising a comparison module and an operation module, The computer system compares the number of intersections of the commodity items of the specific client with the commodity items of other clients, and the computing module is used to calculate the ratio of the number of intersections to the number of commodity items of a specific client, to analyze the operation. The specific client is associated with one of the other clients, and when the degree of association is lower than a rated value, it is determined that the specific client is a user with the possibility of fraudulent bidding.

進一步,該交易紀錄分析子系統更包括一用戶分群模組,用以依據前述各用戶端的購買商品項目之一相似度予以分群,該相似度為其他用戶端之購買商品項目與特定用戶端之購買商品項目取交集後的數量值。 Further, the transaction record analysis subsystem further includes a user grouping module for grouping according to the similarity degree of the purchased item items of the foregoing user terminals, the similarity is the purchase of the commodity item and the specific user end of the other user end. The quantity value of the commodity item after the intersection.

本發明的功效在於: The effect of the invention is:

1.本發明將比對特定用戶端的商品項目與其他用戶端的商品項目相似的數量以得一關聯度,並在該特定用戶端的關聯度低於預先被設定之額定值時,可判斷特定用戶端具有欺騙競標的可能性。 1. The present invention compares the quantity of a commodity item of a specific client with a commodity item of another client to obtain a degree of association, and can determine a specific user when the degree of association of the specific client is lower than a preset value set in advance. The end has the possibility of fraudulent bidding.

2.本發明係利用分群演算法依據購買商品項目的相似度將多個用戶端予以分群,以更為精確的分析特定用戶端的商品項目與其他用戶端的關聯度。 2. The present invention uses a clustering algorithm to group a plurality of users according to the similarity of purchased item items, so as to more accurately analyze the degree of association between the item of the specific client and other users.

(100)‧‧‧探勘欺騙競標用戶系統 (100) ‧‧‧Exploration of fraudulent bidding user systems

(1)‧‧‧處理單元 (1) ‧‧‧Processing unit

(2)‧‧‧資料庫群組 (2) ‧ ‧ database group

(21)‧‧‧用戶資料庫 (21)‧‧‧ User Database

(22)‧‧‧交易紀錄資料庫 (22) ‧‧‧Transaction Records Database

(3)‧‧‧交易紀錄分析子系統 (3) ‧ ‧ transaction record analysis subsystem

(31)‧‧‧比對模組 (31)‧‧‧ Alignment module

(32)‧‧‧運算模組 (32)‧‧‧ Computing Module

(33)‧‧‧用戶分群模組 (33) ‧‧‧User grouping module

[第一圖]係為本發明實施例之探勘步驟流程示意圖。 [First figure] is a schematic flow chart of the exploration step of the embodiment of the present invention.

[第二圖]係為本發明實施例之系統架構圖。 [Second figure] is a system architecture diagram of an embodiment of the present invention.

[第三圖]係為本發明實施例之使用介面示意圖。 [Third Diagram] is a schematic diagram of a usage interface of an embodiment of the present invention.

[第四圖]係為本發明實施例呈現運算結果之使用介面示意圖。 [Fourth Diagram] is a schematic diagram of a usage interface for presenting an operation result according to an embodiment of the present invention.

[第五圖]係為本發明實施例利用虛擬交易紀錄實際探勘測試之結果示意圖。 [Fifth Figure] is a schematic diagram showing the results of actual exploration test using virtual transaction records in the embodiment of the present invention.

綜合上述技術特徵,本發明探勘欺騙競標用戶系統(100)的主要功效將可於下述實施例清楚呈現。 In summary of the above technical features, the main effects of the inventive deceptive bidding user system (100) will be clearly presented in the following embodiments.

先請參閱第一圖,係揭示本發明探勘欺騙競標用戶系統(100)之系統架構示意圖,探勘欺騙競標用戶系統(100)係包含一處理單元(1)、一資料庫群組(2)及一交易紀錄分析子系統(3),其中:該處理單元(1)係具有邏輯運算、控制及接收、輸出其他硬體元件的指令的功能。 Referring to the first figure, a system architecture diagram of the system for discovering fraudulent bidding users (100) of the present invention is disclosed. The system for detecting fraudulent bidding users (100) includes a processing unit (1), a database group (2), and A transaction record analysis subsystem (3), wherein: the processing unit (1) is a function of logically computing, controlling, and receiving and outputting instructions of other hardware components.

該資料庫群組(2)係連接該處理單元(1),包含一用戶資料庫(21)及一交易紀錄資料庫(22),該用戶資料庫(21)係儲存複數 用戶端之資料,該交易紀錄資料庫(22)係儲存對應各用戶端之一交易紀錄,該交易紀錄包含前述用戶端曾經參與競標之至少一商品項目的紀錄。 The database group (2) is connected to the processing unit (1), and includes a user database (21) and a transaction record database (22), wherein the user database (21) stores a plurality of files. The data of the client, the transaction record database (22) stores a transaction record corresponding to each client, and the transaction record includes a record of at least one commodity item that the user has participated in the bidding.

該交易紀錄分析子系統(3)連接該處理單元(1),包含一比對模組(31)及一運算模組(32),該比對模組(31)用以比對至少一特定用戶端之商品項目與其他用戶端之商品項目相似或相同的一交集數量,該運算模組(32)用以運算該交集數量相對前述至少一特定用戶端之商品項目數量的比例,以分析運算特定用戶端與其他用戶端之一關聯度,並在該關聯度低於預先被設定之一額定值時判定前述至少一特定用戶端為具欺騙競標可能性之用戶端。最好是,該交易紀錄分析子系統(3)更包括一用戶分群模組(33),用以依據前述各用戶端曾經參與競標之商品項目予以分群。 The transaction record analysis subsystem (3) is connected to the processing unit (1), and includes a comparison module (31) and an operation module (32), wherein the comparison module (31) is configured to compare at least one specific The computing module (32) is configured to calculate a ratio of the number of intersections to the quantity of the commodity items of the at least one specific user terminal, to analyze the operation, the number of intersections of the commodity items of the user end is similar to or the same as the commodity items of other users. The specific client is associated with one of the other clients, and determines that the at least one specific client is a fraudulent bidding possibility when the degree of association is lower than a preset value. Preferably, the transaction record analysis subsystem (3) further includes a user grouping module (33) for grouping according to the commodity items in which the respective users have participated in the bidding.

該電腦系統依據前述關聯度進一步分析前述特定用戶端之一實際競標意願值B,以在該實際競標意願值B低於一閥值時判定前述特定用戶端為具欺騙競標可能性之用戶端:B=(P+R)/q;P為前述特定用戶端之已購買商品項目的數量,R為前述交集數量,q為前述特定用戶端之商品項目數量。 The computer system further analyzes the actual bidding intention value B of one of the specific users according to the foregoing correlation degree, so as to determine that the specific client is a fraudulent bidding possibility when the actual bidding intention value B is lower than a threshold: B=(P+R)/q; P is the number of purchased commodity items of the specific client, R is the intersection number, and q is the number of commodity items of the specific client.

續請參閱第二圖及配合參閱第一圖,本發明亦為一種探勘欺騙競標用戶之方法,係可用程式的方式建構一程式產品,並將所述之程式產品儲存於一記錄媒體內,以供電腦系統〔如:桌上型電腦、筆記型電腦、智慧型手機、平板電腦、個人數位助理(PDA)〕讀取,此外亦可儲存於如伺服器內,以供線上下載安裝;該電腦系統係先儲存有複數用戶端之資料及對應各用戶端之一交易紀錄,該交易紀錄包含前述用戶端曾經參與競標之至少一商品項目的紀錄,再執行下列步驟: 該電腦系統以交易紀錄分析子系統(3)的比對模組(31)比對至少一特定用戶端曾經參與競標之商品項目與其他用戶端曾經參與競標之商品項目相似或相同的一交集數量,並以交易紀錄分析子系統(3)的運算模組(32)運算該交集數量相對特定用戶端曾經參與競標之商品項目數量的比例,以分析運算特定用戶端與其他用戶端之一關聯度,並在該關聯度低於預先被設定之一額定值時判定前述特定用戶端為一疑似欺騙競標用戶端。 Continuing to refer to the second figure and referring to the first figure, the present invention is also a method for exploring fraudulent bidding users. The program product can be constructed in a program manner, and the program product is stored in a recording medium. For computer systems (such as: desktop computers, notebook computers, smart phones, tablets, personal digital assistants (PDAs)] to read, in addition to the server, for online download and installation; the computer The system first stores the data of the plurality of client terminals and the transaction record corresponding to each of the client terminals. The transaction record includes the record of the at least one commodity item that the user has participated in the bidding, and then performs the following steps: The computer system compares the matching module (31) of the transaction record analysis subsystem (3) with the number of intersections of at least one commodity item in which the specific user has participated in the bidding and the commodity item in which the other user has participated in the bidding. And calculating, by the operation module (32) of the transaction record analysis subsystem (3), the ratio of the number of intersections to the number of commodity items that the specific user has participated in the bidding, to analyze and calculate the degree of association between the specific client and the other client. And determining that the specific client is a suspected fraudulent bidding client when the degree of association is lower than a preset rating.

較具體的說,前述商品項目的紀錄更包含前述用戶端在參與競標後購買之至少一已購買商品項目的紀錄及至少一未購買商品項目的紀錄,而其他用戶端係以前述已購買商品項目比對前述特定用戶端之已購買商品項目、未購買商品項目之任一或組合,以運算前述交集數量。 More specifically, the record of the commodity item further includes a record of at least one purchased product item purchased by the client after participating in the bidding and a record of at least one unpurchased item, and the other user ends with the purchased item. The foregoing intersection quantity is calculated by comparing any one or combination of the purchased commodity item and the unpurchased commodity item of the specific specific terminal.

最好是,該電腦系統先運算其他用戶端各已購買商品項目相對其他用戶端數量的一比例值,並擷取該比例值超過預設之一設定值之已購買商品項目作為一關聯商品項目之資料,再將前述各關聯商品項目與前述特定用戶端之已購買商品項目取交集以計算該交集數量。例如,某一競標用戶端的交易資料為[a、b、c;a、b、c、d、e],曾經競標的商品項目為a、b、c,若找出的關聯商品項目之資料為e、f,其實際競標意願值B={3+efde}的數量}/5=4/5=80%。 Preferably, the computer system first calculates a proportional value of each purchased item of the other client relative to the number of other users, and extracts the purchased item item whose ratio exceeds a preset value as a related item item. The data is then combined with the purchased item items of the specific user end to calculate the intersection quantity. For example, the transaction data of a bidding client is [a, b, c; a, b, c, d, e], and the commodity items that have been bidding for are a, b, and c. e, f, the actual bidding willingness value B = {3 + ef The number of de}}/5=4/5=80%.

在用戶端數量較多時,該電腦系統最好是先藉由用戶分群模組(33)依據前述各用戶端的購買商品項目之一購買商品相似度予以分群後,再運算前述關聯度,該購買商品相似度為其他用戶端之購買商品項目與特定用戶端之購買商品項目取交集的數量值與取聯集的數量值的比值。 When the number of the user terminals is large, the computer system preferably first divides the group by using the user grouping module (33) to purchase the product similarity according to one of the purchased product items of the foregoing user terminals, and then calculates the related degree, and the purchase is performed. The product similarity is the ratio of the quantity value of the purchase item item of another client to the purchase item item of a specific client and the quantity value of the union.

該購買商品相似度亦可表示為:購買商品相似度=(特定交易資料群組中心點)的商品數量/所有交易資料的商品數量。 The similarity of the purchased product can also be expressed as: purchase similarity = (specific transaction data The number of items in the group center point / the number of items in all transaction data.

例如,一筆交易資料為[a、b、c、d(購買商品項目);a、b、c、d、e、f(曾經競標的商品項目)],一個群組中心點為[a、c、d(購買商品項目);a、b、c、d、e(曾經競標的商品項目)],其中{a、b、c、d、e、f}為所有商品項目集合,則購買商品相似度=3/4=75%。 For example, a transaction data is [a, b, c, d (purchasing commodity items); a, b, c, d, e, f (commodity items that have been bidding)], a group center point is [a, c , d (purchasing merchandise items); a, b, c, d, e (commercial items that have been bidding)], where {a, b, c, d, e, f} are collections of all merchandise items, then purchases are similar Degree = 3/4 = 75%.

以下並介紹探勘欺騙競標用戶系統的執行畫面及其測試結果:本發明探勘欺騙競標用戶系統係以C#為系統撰寫的程式語言,交易資料由IBM Data Mining網站(http://www.almaden.ibm.com/)下載資料模擬程式,以產生評估實驗所需要的交易資料。由模擬程式產生的每一筆資料,其包含的項目視之為曾經喊價的商品項目,然後再從中隨機產生曾經購買的商品項目,如此再組合成每一筆競標者的交易資料。本系統產生一個包含10000筆交易資料的交易資料庫D2為例,如表2,其主要參數值的意義分別為:n代表商品項目的數量、ntran為交易紀錄筆數的數量、np為型樣組合的數量、tl為每筆交易資料中曾經競標之商品項目的平均項目個數,其餘參數以預設值設定之。 The following is an introduction to the execution screen of the deceptive bidding user system and its test results: the deceptive bidding user system of the present invention is a programming language written by C#, and the transaction data is from the IBM Data Mining website (http://www.almaden.ibm). .com/) Download the data simulation program to generate the transaction data needed to evaluate the experiment. Each item generated by the simulation program, which contains items, is regarded as a commodity item that has been screamed, and then randomly generates the commodity items that have been purchased, and then combines them into transaction data of each bidder. The system generates a transaction database D2 containing 10,000 transaction data as an example. As shown in Table 2, the meanings of the main parameter values are: n represents the number of commodity items, ntran is the number of transaction records, and np is the type. The number of combinations, tl is the average number of items in the transaction items that have been bid for each transaction data, and the remaining parameters are set by default values.

交易紀錄資料庫D2中分別以編號1,2,3,...,1000表示商品項目,以編號T1,T2,T3,...,T10000表示競標用戶的交易紀錄資料,利用本創作的探勘方法,設計與建置一個探勘欺騙競標用戶系統。續請參閱第三圖係揭示本發明系統的探勘畫面,分別輸入「購買商品相似度」,及「關聯度」等數值,在「競標用戶數量」分別輸入欲偵測的競標用戶數量,以100位競標用戶為例,表示系統將以隨機方式挑選100位競標用戶為偵測目標。 In the transaction record database D2, the commodity items are denoted by numbers 1, 2, 3, ..., 1000, respectively, and the transaction records of the bidding users are indicated by the numbers T1, T2, T3, ..., T10000, and the exploration using the creation is performed. Method, design and build a system for exploring fraudulent bidding users. Please refer to the third figure for revealing the exploration screen of the system of the present invention, and input the values of "purchasing product similarity" and "association degree" respectively, and input the number of bidding users to be detected in "number of bidding users", respectively, to 100. For example, the bidding user indicates that the system will randomly select 100 bidding users as the detection target.

經由探勘計算過程,可在「群組」欄位中顯示分群化之後的群組, 然後在「疑似欺騙競標用戶」欄位中顯示找到的結果(請參閱第四圖)。續請參閱第五圖,係顯示本發明探勘欺騙競標用戶系統對不同數量的競標用戶進行探勘之結果,由結果可知本發明探勘欺騙競標用戶系統找出疑似欺騙競標用戶的數量可保持穩定的比率值。 Through the exploration calculation process, the group after grouping can be displayed in the "Group" field. Then display the results found in the "Suspected fraudulent bidding users" field (see Figure 4). For the continuation, please refer to the fifth figure, which shows the results of the exploration of the fraudulent bidding user system of the present invention for different number of bidding users. The result shows that the number of suspected fraudulent bidding users can be kept stable. value.

綜合上述實施例之說明,當可充分瞭解本發明之操作、使用及本發明產生之功效,惟以上所述實施例僅係為本發明之較佳實施例,當不能以此限定本發明實施之範圍,即依本發明申請專利範圍及發明說明內容所作簡單的等效變化與修飾,皆屬本發明涵蓋之範圍內。 In view of the foregoing description of the embodiments, the operation and the use of the present invention and the effects of the present invention are fully understood, but the above described embodiments are merely preferred embodiments of the present invention, and the invention may not be limited thereto. Included within the scope of the present invention are the scope of the present invention.

Claims (7)

一種探勘欺騙競標用戶之方法,係應用於一電腦系統,該電腦系統並儲存有複數用戶端之資料及對應各用戶端之一交易紀錄,該交易紀錄包含前述用戶端曾經參與競標之至少一商品項目的紀錄,再執行下列步驟:該電腦系統比對至少一特定用戶端曾經參與競標之商品項目與其他用戶端曾經參與競標之商品項目相似或相同的一交集數量,並運算該交集數量相對特定用戶端曾經參與競標之商品項目數量的比例,以分析運算特定用戶端與其他用戶端之一關聯度,並在該關聯度低於預先被設定之一額定值時判定前述特定用戶端為一疑似欺騙競標用戶端,其中,該電腦系統係利用群集演算法依據前述各用戶端的購買商品項目之一購買商品相似度予以分群後,再運算前述關聯數量,該購買商品相似度為其他用戶端之購買商品項目與特定用戶端之購買商品項目取交集的數量值與取聯集的數量值的比值。 A method for detecting fraudulent bidding users is applied to a computer system, which stores data of a plurality of client terminals and a transaction record corresponding to each client end, the transaction record including at least one product of the foregoing user side participating in the bidding. The record of the project, the following steps are performed: the computer system compares the quantity of the intersection of the commodity item that the at least one specific user has participated in the bidding with the commodity item that the other client has participated in the bidding, and calculates the number of the intersection to be relatively specific. The proportion of the number of commodity items that the user has participated in the bidding, to analyze and calculate the degree of association between the specific client and the other client, and determine that the specific client is one when the degree of association is lower than a preset value. Suspected fraudulent bidding client, wherein the computer system uses the cluster algorithm to group the product similarity according to one of the purchased product items of each of the foregoing users, and then calculates the associated quantity, and the similarity of the purchased product is other users. Purchase item items and purchase items of specific users The ratio of the number value set to the number of values taken union. 如申請專利範圍第1項所述之探勘欺騙競標用戶之方法,其中,前述商品項目的紀錄更包含前述用戶端在參與競標後購買之至少一已購買商品項目的紀錄及至少一未購買商品項目的紀錄,而其他用戶端係以前述已購買商品項目比對前述特定用戶端之已購買商品項目、未購買商品項目之任一或組合,以運算前述交集數量。 The method for detecting a fraudulent bidding user according to the first aspect of the patent application, wherein the record of the commodity item further includes a record of the at least one purchased commodity item purchased by the user terminal after participating in the bidding and at least one unpurchased commodity item. The other user end calculates the foregoing intersection quantity by comparing any one or combination of the purchased commodity item and the unpurchased commodity item of the specific specific terminal with the aforementioned purchased commodity item. 如申請專利範圍第2項所述之探勘欺騙競標用戶之方法,其中,該電腦系統先運算其他用戶端各已購買商品項目相對其他用戶端數量的一比例值,並擷取該比例值超過一設定值之已購買商品項目作為一關聯商品項目之資料,再將前述各關聯商品項目與前述特定用戶端之已購買商品項目取交集以計算該交集數量。 For example, the method for exploring a fraudulent bidding user according to the second aspect of the patent application, wherein the computer system first calculates a ratio of the number of purchased items of the other client to the number of other users, and extracts the ratio value by more than one. The set value of the purchased item is used as the item of the related item, and the related item of the item is intersected with the purchased item of the specific user to calculate the number of intersections. 如申請專利範圍第2項或第3項所述之探勘欺騙競標用戶之方法,其中,該電腦系統依據前述關聯度進一步分析前述特定用戶端之一實際競標意願 值B,以在該實際競標意願值B低於一閥值時判定前述特定用戶端為具欺騙競標可能性之用戶端:B=(P+R)/q;P為前述特定用戶端之已購買商品項目的數量,R為前述交集數量,q為前述特定用戶端之商品項目數量。 For example, in the method of claiming the fraudulent bidding user according to the second or the third aspect of the patent application, wherein the computer system further analyzes the actual bidding intention of one of the specific users according to the foregoing correlation degree. a value B, to determine that the specific client is a fraudulent bidding possibility when the actual bidding intention value B is lower than a threshold: B=(P+R)/q; P is the specific user terminal The number of items purchased, R is the aforementioned number of intersections, and q is the number of commodity items of the aforementioned specific client. 一種電腦程式產品,係安裝於一電腦系統,使該電腦系統執行申請專利範圍第1項至第4項任一項所述之探勘欺騙競標用戶之方法。 A computer program product installed in a computer system for causing the computer system to perform the method of exploring fraudulent bidding users as claimed in any one of claims 1 to 4. 一種可讀取紀錄媒體,係儲存有申請專利範圍第5項所述之電腦程式產品。 A readable record medium storing a computer program product as described in claim 5 of the patent application. 一種探勘欺騙競標用戶系統,係使用申請專利範圍第1項至第4項任一項所述之探勘欺騙競標用戶之方法,包含:一處理單元;一資料庫群組,連接該處理單元,包含一用戶資料庫及一交易紀錄資料庫,該用戶資料庫係儲存前述用戶端之資料,該交易紀錄資料庫係儲存前述交易紀錄;一交易紀錄分析子系統,連接該處理單元,包含一比對模組及一運算模組,用以比對特定用戶端之商品項目與其他用戶端之商品項目相似或相同的一交集數量,該運算模組用以運算該交集數量相對特定用戶端之商品項目數量的比例,以分析運算特定用戶端與其他用戶端之一關聯度,並在該關聯度低於前述額定值時判定前述特定用戶端為具欺騙競標可能性之用戶端;更包括一用戶分群模組,用以依據前述各用戶端曾經參與競標之商品項目予以分群。 A method for exploring fraudulent bidding user system, which is a method for detecting fraudulent bidding users according to any one of claims 1 to 4, comprising: a processing unit; a database group connected to the processing unit, including a user database and a transaction record database, the user database is used to store the data of the client, the transaction record database is to store the transaction record; a transaction record analysis subsystem is connected to the processing unit, including a comparison The module and a computing module are configured to compare the number of intersections of the commodity item of the specific user end with the commodity item of the other user end, and the computing module is used to calculate the quantity of the intersection relative to the commodity item of the specific user end. The ratio of the quantity is used to analyze the degree of association between the specific client and the other client, and when the degree of association is lower than the foregoing rating, the specific client is determined to be a user with the possibility of fraudulent bidding; The grouping module is used for grouping according to the commodity items in which the foregoing users have participated in the bidding.
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US20060200401A1 (en) * 2005-03-02 2006-09-07 Big Trade Electronics Ltd. Online descending bid auction
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