TWI592014B - Method for recommending and displaying contents of vedio services - Google Patents

Description

Recommended and displayed methods for video service content

The present invention relates to a video recommendation technique, and more particularly to a method for recommending and displaying a video service content in an environment for a television and a set-top box.

The audio and video recommendation technology of the conventional technology usually collects user information (or video information) through collaborative filtering or content and regular methods, and generates a recommendation result by the similarity algorithm of the nearest neighbor search, and displays it in a recommended area. User click. However, these results recommended through the system lacked a sense of identity, so the click rate was generally poor and could not achieve better results.

The audio and video recommendation technology of the prior art can only provide a simple homepage system in the audio-visual system to recommend a video, or share a video message to a social networking site function, which cannot allow users to recommend each other and the like, and is not designed outside. Convenient delivery and display of recommended methods.

Due to the above-mentioned lacks, the audio-visual recommendation technology of the prior art is greatly limited in function, and it is inconvenient to use, and the click rate cannot be effectively increased, resulting in poor performance.

Therefore, how to propose an audio-visual recommendation technology, which can effectively improve the function of the audio-visual recommendation technology of the conventional technology, is inconvenient to use, cannot effectively increase the click-through rate, and the situation of poor performance has become an urgent problem.

In view of the above-mentioned problems of the prior art, one of the objects of the present invention is to provide a method for recommending and displaying content of a video service to solve the problem of the function of the audio-visual recommendation technology of the prior art, which is inconvenient to use and cannot effectively increase clicks. Rate, poor performance.

According to one of the objects of the present invention, a method for recommending and displaying a video service content is provided, which may include the following steps: determining a content type of a video service currently browsed by a user; displaying a shortcut key in a page operation prompt area according to a content type of the video service To prompt the user; display the recommendation page for the user to input the recommendation information; store the recommendation message according to the recommendation data; and determine the current usage status of the recommended person, and dynamically insert the virtual recommendation option on the recommended page for the referee to select .

In a preferred embodiment, the recommendation information may include ratings, comments, and referees.

In a preferred embodiment, the recommendation message may include a recommendation title, a recommendation ID, a recommendation type, a recommender ID, and a referee ID.

In a preferred embodiment, the recommendation message further includes a path, a time, a rating, and a message.

In a preferred embodiment, the video service content type may include movies, television programs, and application services.

In a preferred embodiment, the virtual recommendation option is available for the referee to reply.

In a preferred embodiment, the virtual recommendation option is further provided for the referee to enter the link page corresponding to the virtual recommendation option.

In a preferred embodiment, the recommendation message can be packaged as an item.

In a preferred embodiment, the referee may be located in the recommender's group of friends, and the recommender may also be in the group of friends of the referee.

In a preferred embodiment, the method of recommending and displaying the content of the video service can be applied to the set-top box.

In view of the above, the method of recommending and displaying the content of the video service according to the present invention may have one or more of the following advantages:

(1) In one embodiment of the present invention, a plurality of types of video service content can be recommended, which can include movies, serials, television channels, programs, various application services, etc., so that the application is extremely extensive.

(2) In an embodiment of the present invention, the recommended content may be packaged into a virtual recommendation option, and a virtual recommendation option is dynamically inserted into the page according to the recommended use context for direct read operation or linked to the recommended message area. The details are so flexible and convenient to use.

(3) In an embodiment of the present invention, the recommended content can be presented on the television screen without affecting the original usage context of the user, and the method of dynamically inserting the virtual recommendation option can be used to provide a seamless and consistent operation experience. It doesn't bother the user and works great.

(4) In an embodiment of the present invention, after the set-top box is paired with the mobile device, the recommended message can also be received on the mobile device of the recommendee, and the interactive screen is used for interaction, thereby providing a more complete interactive function. .

(5) In an embodiment of the present invention, a friend setting function can be provided, and a group of friends can be set, thereby increasing the sense of identity, increasing the click rate, and further increasing the performance.

S11~S15‧‧‧Step process

S21~S25‧‧‧Step process

1 is a flow chart of a first embodiment of a method for recommending and displaying content of a video service according to the present invention.

2 is a flow chart of a second embodiment of a method for recommending and displaying content of a video service according to the present invention.

3 is a first schematic diagram of a third embodiment of a method for recommending and displaying content of a video service according to the present invention.

4 is a second schematic diagram of a third embodiment of a method for recommending and displaying content of a video service according to the present invention.

FIG. 5 is a third schematic diagram of a third embodiment of a method for recommending and displaying content of a video service according to the present invention.

The embodiments of the method for recommending and displaying the content of the video service according to the present invention will be described below with reference to the related drawings. For the sake of understanding, the same components in the following embodiments are denoted by the same reference numerals.

Please refer to FIG. 1, which is a flowchart of a first embodiment of a method for recommending and displaying content of a video service according to the present invention. The method for recommending and displaying the content of the video service in this embodiment may include the following steps:

Step S11: determining the content type of the video service currently browsed by the user.

Step S12: Display a shortcut key in the page operation prompt area according to the video service content type to prompt the user.

Step S13: Display a recommendation page for the user to input the recommendation material.

Step S14: storing the recommendation message according to the recommended information.

Step S15: judging the current use status of the recommendee, and dynamically inserting a virtual recommendation option on the recommended page for the recommendee to select.

The recommendation information may include a rating, a message, and a referee; the recommendation information may include a rating, a message, and a referee; the recommendation message may include a recommendation title, a recommendation ID, a recommended type, a recommender ID, and a referee. ID, path, time, rating and message, as shown in Table 1 below; video service content type can include videos, TV programs and application services; virtual recommendation options can be answered by referees; virtual recommendation options are more available to referees Enter the link page corresponding to the virtual recommendation option; the recommendation message can be packaged as an object; the recommender can be located in the recommender's friend group, and the recommender can also be located in the referee's friend group.

It can be seen from the above that the pages of various movie service content types can be inserted into the recommended shortcut key icon; the set-top box determines that the currently viewed content type is a movie, a television program or an application service. A shortcut key is displayed in each page operation prompt area, prompting the user to press the recommended shortcut key to recommend the content.

The recommended shortcuts can be used for content recommendation; the user presses the recommended shortcut and the content recommendation page appears. The page automatically brings in the name of the referral, and provides user comments, selections, and referees.

The database can store the recommendation message; after the recommender sends the recommendation message, the system automatically stores the title, type, ID, time and path of the recommendation target, and records the rating entered by the user, the message and the ID of the referee in the database.

The recommendation message can be obtained and packaged into a virtual recommendation option, and the page of the recommended person is dynamically inserted; the system sends a recommendation message to the recommended person, and the recommended item is stored in the set-top box and is packaged into the recommended item, and occurs on the recommended operation page. When updating or converting a page, dynamically appending the recommended item to a virtual recommendation option based on the updated or converted page, inserting it into the current focus option location, providing the referee to click or view the recommended content in real time. When the on-board box is updated or converted, there are several conditions: (1) When the page is updated or converted to a movie menu, a virtual movie option is inserted at the focus of the movie menu. This movie option is a virtual recommendation option. Display detailed recommended content in other places on the page, including recommended titles, ratings, and comments, and display shortcuts for operation in the button prompt area of the page, such as replying or selecting a link to the recommended content. (2) When the page is updated or converted to a category menu, a virtual classification option is inserted at the focus of the category menu. This option is a virtual recommendation option. Click to link to the relatives and friends recommended area to see detailed recommendation information. (3) When the page is updated or converted to a service menu, a virtual service option is inserted at the focus of the service menu. This option is a virtual recommendation option. Click to link to the relatives and friends recommended area to see detailed recommendation information. (4) Page update or conversion to TV channel At the time, the shortcut key prompt is displayed in the small electronic program table area to receive the new recommended content, and the shortcut key can be connected to the relatives and friends recommendation area to view the detailed recommendation information.

If the referee has paired with the set-top box using the personal smart mobile device, the mobile device paired by the recommender will also receive the recommendation message. The audio and video APP on the mobile device will display the received recommendation message for the referee to be selected by the recommender to view the recommended content and operate. You can click to reply directly or perform other operations. Other operations are based on the type of recommended content. If it is a movie, and the video has been subscribed, it provides direct viewing. If it is not subscribed, it provides a guided video browsing page to view detailed video information. Watch the preview and order the movie; if it is a TV program, and the channel is subscribed, it will provide the direct channel function. If you have not subscribed to the channel, you will be directed to the electronic program table and focus on the channel, providing channel preview and channel subscription for the small window. If it is an application service, it provides a link to the application service.

The above-mentioned method for recommending and displaying the content of the video service can be applied to the environment of the set-top box and the television, so that various types of video service contents can be recommended, which can include movies, serials, TV channels, programs, various application services, and the like. Etc., so the application is extensive, and the recommended content can be packaged into a virtual recommendation option, and the virtual recommendation option is dynamically inserted into the page according to the recommended use context for direct reading operation or linking to the recommended message area, so the use is flexible and Convenient, but also provides friend setting function, and can set up a group of friends, so it can increase the sense of identity and increase the click rate.

It can be seen from the above that the method for recommending and displaying the content of the video service in the embodiment can provide a complete set of methods for recommending, displaying, reading and using the recommended content under the environment of the television and the set-top box for the content of the video service. . Providing a method for the user to recommend a variety of video service content to friends and relatives at any time, after receiving the new recommended content, the system is pushed The recommender's page dynamically inserts the virtual recommendation option, so that the recommendee can select the content that is recommended and operated immediately and conveniently, or skip the recommended content to continue the original operation, and display the recommended content without disturbing the user's operation. Therefore, a better effect can be achieved.

Please refer to FIG. 2 , which is a flowchart of a second embodiment of a method for recommending and displaying content of a video service according to the present invention. The flow of the dynamic insertion of a virtual recommendation option according to the present invention is illustrated as follows:

Step S21: The recommender's set-top box receives the recommended content, packages the recommended content into a recommended option, and proceeds to step S22.

Step S22: The system determines whether the user's operation context page is converted or updated, dynamically inserts a virtual recommendation option according to the updated or converted new page, and selects to proceed to step S231, step S232, step S233, or step S234.

Step S231: When the page is updated or converted into a movie menu, a virtual movie option is inserted at the focus of the movie menu. The video option is a virtual recommendation option, and detailed recommendation content is displayed at other positions on the page, including the recommended title, the rating and the The message is displayed, and a shortcut key for operation is displayed in the button prompt area of the page, for example, replying or selecting to link to the recommended content, and proceeding to step S26.

Step S232: When the page is updated or converted into a category menu, a virtual classification option is inserted at the focus of the category menu, and this option is a virtual recommendation option. Click to connect to the relatives and friends recommendation area to view detailed recommendation information, and proceed to step S24.

Step S233: When the page is updated or converted into a service menu, a virtual service option is inserted at the focus of the service menu, and this option is a virtual recommendation option. Click to connect to the relatives and friends recommendation area to view detailed recommendation information, and proceed to step S24.

Step S234: When the page is updated or converted into a TV channel, the shortcut key prompt is displayed in the small electronic program table area to receive the new recommended content, and the shortcut key can be connected to the relatives and friends recommendation area to view the detailed Recommend the information and proceed to step S24.

Step S24: The user presses the virtual recommendation option to enter the relative friend recommendation area to view the detailed recommendation message, and proceeds to step S25.

Step S25: The user can reply to the message or perform other actions according to the recommended content. If the video is recommended, and the video has been subscribed, it provides direct viewing. If it is not subscribed, it will lead to the video browsing page to provide detailed video information, as well as preview and order videos; if it is recommended, the TV program and the channel have been The subscription provides direct channel viewing. If you have not subscribed to the channel, you will be directed to the electronic program table and focus on the channel, providing channel preview and channel subscription for the small window; if the application is recommended, provide the link to the application. The function of the service.

It is worth mentioning that the audio and video recommendation technology of the conventional technology is greatly limited in function, and it is inconvenient to use, and can not effectively increase the click rate, resulting in poor performance. In contrast, in an embodiment of the present invention, the recommended content can be presented on the television screen without affecting the original usage context of the user, and the method of dynamically inserting the virtual recommendation option can be used to provide a seamless and consistent operation experience. It doesn't bother the user and works great.

In an embodiment of the present invention, a plurality of types of video service content can be recommended, which can include movies, serials, TV channels, programs, various application services, etc., so the application is extremely extensive.

In addition, in an embodiment of the present invention, the recommended content may be packaged into a virtual recommendation option, and a virtual recommendation option is dynamically inserted in the page according to the recommended use context for direct read operation or linked to the recommended message area. Content, so it is extremely flexible and convenient to use.

In addition, in an embodiment of the present invention, after the set-top box is paired with the mobile device, the recommendation message can also be received on the mobile device of the recommendee, and the interaction is performed by using the size screen. It provides a more complete interactive function.

Furthermore, in an embodiment of the present invention, a friend setting function can be provided, and a group of friends can be set, thereby increasing the sense of identity, increasing the click rate, and further increasing the performance. As can be seen from the above, the present invention has progressive patent requirements.

Please refer to FIG. 3 to FIG. 5 , which are a first schematic diagram, a second schematic diagram and a third schematic diagram of a third embodiment of the method for recommending and displaying the content of the video service according to the present invention, which illustrate the usage scenario of the present invention.

As shown in FIG. 3, when the television channel is viewed, the system determines that the television channel is a small electronic program guide page, and a red button "recommended relatives and friends" shortcut key prompt is displayed thereon for the user to recommend the program.

As shown in FIG. 4, it is a schematic diagram of a content recommendation page. When a user presses a friend or a friend to recommend a shortcut key, the user enters this page to provide a message, selects a rating, and is recommended. After confirming the sending, the system automatically stores the title and type of the recommended target. , ID, time and path, and record the user-entered rating, message and the ID of the referee in the database. The message input mode can basically be input by using the virtual keyboard displayed on the page in the form of a set-top box remote controller.

As shown in FIG. 5 , it is a schematic diagram of content recommendation display, which is shown as a virtual recommendation of the system to detect a video browsing page and insert a TV channel program in the focus position when the recommended box-on-box operation is switched to the video browsing page. Options, and below the image shows the recommender name, time, referral title, recommender's message and rating. Finally, other functions that can be operated are displayed in the button prompt area below, for example, press the red button to reply to the message, subscribe to the channel to directly select the watch, or when not subscribed to the channel, the device can be guided to the electronic program page to provide channel preview and subscription functions.

In summary, in one embodiment of the present invention, a plurality of types of video service content can be recommended, which can include movies, serials, television channels, programs, various application services, and the like, and thus is widely used.

In an embodiment of the present invention, the recommended content may be packaged into a virtual recommendation option, and a virtual recommendation option is dynamically inserted into the page according to the use case of the recommender, for direct read operation or linked to the recommended message area to read the detailed content. Therefore, it is extremely flexible and convenient to use.

Moreover, in an embodiment of the present invention, the recommended content can be presented on the television screen without affecting the original usage context of the user, and the method of dynamically inserting the virtual recommendation option can be used to provide a seamless and consistent operation experience, and thus It will bother the user and work well.

In addition, in an embodiment of the present invention, after the set-top box is paired with the mobile device, the recommended message can also be received on the mobile device of the recommendee, and the interactive screen is used for interaction, thereby providing a more complete interactive function.

Furthermore, in an embodiment of the present invention, a friend setting function can be provided, and a group of friends can be set, thereby increasing the sense of identity, increasing the click rate, and further increasing the performance.

It can be seen that the present invention has achieved the desired effect under the prior art, and is not familiar with the skill of the artist, and its progressiveness and practicability have been met with the patent application requirements.提出 Submit a patent application in accordance with the law, and ask your bureau to approve the application for this invention patent, in order to encourage creation, to the sense of virtue.

The above is intended to be illustrative only and not limiting. Any other equivalent modifications or alterations of the present invention are intended to be included in the scope of the appended claims.

S11~S15‧‧‧Step process

Claims (10)

A method for recommending and displaying content of a movie service comprises the steps of: determining a content of a video service content currently browsed by a user; displaying a shortcut key in a page operation prompt area according to the content type of the video service service to prompt the user Displaying a recommendation page for the user to input a recommendation information; storing a recommendation message according to the recommendation data; and determining a current usage status of one of the recommendees, and dynamically inserting a virtual recommendation option on a recommended page to For the referee to choose. For example, the method for recommending and displaying the content of the video service as described in claim 1 of the patent scope, wherein the recommended information includes a rating, a message, and a referee. The method for recommending and displaying the content of the video service as described in claim 1, wherein the recommendation message includes a recommendation title, a recommendation ID, a recommendation type, and a recommender ID, and a recommender. ID. For example, the method for recommending and displaying the content of the video service as described in claim 3, wherein the recommendation message further includes, a path, a time, a rating, and a message. For example, the method for recommending and displaying the content of the video service according to the first aspect of the patent application, wherein the content of the video service includes a movie, a television program and an application service. The method for recommending and displaying the content of the video service as described in claim 1 of the patent scope, wherein the virtual recommendation option is for the referee to reply. The method for recommending and displaying the content of the video service as described in claim 1 , wherein the virtual recommendation option is further for the recommender to enter a link page corresponding to the virtual recommendation option. For example, the method for recommending and displaying the content of the video service as described in item 1 of the patent application, wherein The recommendation message is packaged as an item. The method for recommending and displaying the content of the video service as described in claim 1 , wherein the referee is located in a friend group of the recommender, and the recommender is also located in the friend group of the referee. For example, the method for recommending and displaying the content of the video service as described in claim 1 of the patent scope, wherein the method for recommending and displaying the content of the video service is applied to a set-top box.