TWI556542B - Vehicle Charging Pile and Advertising Communication System with Advertising Pusher - Google Patents

Description

Vehicle charging pile and advertising communication system with advertising push device

A vehicle charging pile, in particular a vehicle charging pile with an advertisement pushing device that can push a predetermined advertising message.

With the outbreak of the oil crisis and the rise of environmental awareness, the use of petrochemical energy as the largest internal combustion engine vehicle is the goal of scientists to improve. As a result, for example, Tesla and other companies dedicated to the field of electric vehicles have gradually attracted the attention of the world. The company's first Battery Electric Vehicle (BEV) was launched in 2008. However, the endurance of a pure electric vehicle is limited by the battery storage capacity. Take the company's Tesla Roadster as an example. The mileage is about 200 miles. This mileage limit can roughly cope with urban commuting, but if you move between cities. It is possible for the user to worry about the battery charge of the pure electric vehicle, thereby extending the problem of range anxiety.

In order to effectively deal with the problem of mileage anxiety, a Charging pile that can supply power to a pure electric vehicle is often installed in a suburban parking lot in the city or connected to the inter-city road. At present, the maximum rated power of a general charging pile is 7 kW. According to the configuration of the battery capacity of the vehicle, the charging time is about 3-8 hours, and it takes at least 1 to 2 hours even if only a part of the electricity is charged. During the charging process of the vehicle, the user cannot leave the charging pile too far because of the loss of the walking tool. If there is any demand, it can only be blindly searched and selected. In addition, the merchants near the charging piles or part of the mobile stalls are not well-known because of their own lack of visibility, resulting in the number of customers who come to the store to fluctuate. It is difficult to establish stable revenues and expenditures. Users and businesses that were originally at the two ends of the balance are unable to effectively link due to the lack of information, which increases the troubles of merchants and users.

On the other hand, for example, hypermarkets, hospitals, or government agencies equipped with large parking lots, in order to provide customer service, are gradually equipped with charging piles. However, the charging pile is expensive to set up, and it is not easy to balance the charging cost of the vehicle. The proportion of charging charges is naturally reduced; especially for charging in the store, it is more likely to be a simple customer service and cannot be charged, so that the configuration of the charging pile cannot be effectively promoted, and the user has to continue to use the petrochemical fuel carrier, thereby allowing pure electric The speed of the car's replacement is always low.

In view of the above problems, the present invention provides a vehicle charging pile with an advertisement pushing device, so that when the user stops at the charging of the vehicle, the predetermined advertising material is transmitted to the user through the built-in advertising pushing device, and the user can follow the reservation. Advertising materials to obtain recent offers, catalogues, etc. of nearby businesses, neighboring small businesses, etc., can obtain stable geographical consumers due to the geographical relationship of charging piles, so that their own goods can get better sales opportunities; and because advertisers There is no need to pay the high cost of popular type advertisements, only a small amount of advertising fees are required to be paid according to the geographical relationship, and the advertising efficiency is more direct and effective. With such advertising revenue, the installation cost of the charging piles can be partially shared and improved. The willingness of manufacturers to set up charging piles at their own expense makes the charging piles more prone to polarization, and the promotion of pure electric vehicles is naturally solved. These are the focus of this case.

An object of the present invention is to provide a vehicle charging pile with an advertisement pushing device. When an electric vehicle wants to charge a charging pile, the predetermined advertising material is output through the advertisement pushing device, so that the user can obtain the nearby geographical location through the predetermined advertising material. Business information, businesses do not have to bear the high advertising costs in large areas, to achieve a win-win effect.

Another object of the present invention is to provide an advertisement communication system having a vehicle charging pile. The remote control center connects a plurality of vehicle charging piles via a communication network, and the control center instantly updates the advertising information of each charging pile in each area. The advertisement can be broadcasted according to the geographical relationship or according to specific needs, thereby improving the advertising efficiency.

Still another object of the present invention is to provide an advertisement communication system having a vehicle charging pile, which, by means of a membership system, recognizes and confirms the owner of the charging vehicle when the electric vehicle is to be charged, and provides predetermined advertising materials that meet the preferences of the aforementioned owner. In order to make the provided advertisement more in line with the needs of users, improve system friendliness.

In order to achieve the above object, the present invention provides a vehicle charging pile having an advertisement pushing device for charging at least one electric vehicle, and the electric vehicle has a power storage device, a central processor for connecting the power storage device with a set of signals, and a group of signals. a communication interface device connected to the central processing unit and a set of human-machine interface devices connected to the central processing unit, the vehicle charging pile comprising: a set of power supply devices for charging the power storage device; and a set of memory devices storing at least a predetermined advertisement material; and a group of advertisement promotion devices that are enabled to receive the predetermined power supply device and provide the predetermined advertisement data to the communication interface device for outputting the predetermined advertisement data via the human-machine interface device.

The vehicle charging pile is connected to the remote control center by a communication network, which is an advertisement communication system with a vehicle charging pile for providing at least one geography advertisement to the electric vehicle/owner when charging at least one electric vehicle. And the electric vehicle has a power storage device, a central processor that connects the signal to the power storage device, a communication interface device that connects the signal to the central processing unit, and a human-machine interface device that connects the signal to the central processing unit. The advertisement communication system includes: a remote control center, including a server, and a signal connection to the servo a memory of the device, and a communication network connected to the server; and at least one vehicle charging pile connected to the control center by the communication network signal, comprising a group of power supply devices for charging the power storage device; a set of memory devices, Storing at least one predetermined advertisement material; and a set of advertisement promotion devices that are enabled by the power supply device and that capture the output of the predetermined advertisement data.

Therefore, the vehicle charging pile and the advertisement communication system with the advertisement pushing device disclosed in the present invention enable the user to transmit the predetermined advertising material to the user by the advertisement pushing device when charging the electric vehicle. According to the scheduled advertising materials, the company can obtain the recent preferential information and product catalogues of the nearby geographical merchants, and the merchant can obtain a more stable customer source due to the setting of the charging pile, thereby paying a small amount of geography advertising fees or partially charging the charging pile. The cost is exchanged for advertising, so that the goods can get better sales opportunities, and at the same time meet the user's charging needs, and during the charging process of the vehicle, the user can also know the sales of the nearby merchants by the geography advertisement information provided by the charging pile. With the information, and with the popularity of charging piles, the promotion of pure electric vehicles naturally solved. In addition, the remote control center connects each vehicle charging pile with a communication network, and even identifies and confirms the owner of the charging vehicle by membership to provide advertising materials that meet the specific preferences of the aforementioned owners, so that they can obtain exclusive Business information, no additional self-search, simplifying the cumbersomeness.

1, 1', 1" ‧ ‧ vehicle charging pile

11‧‧‧Power supply unit

111‧‧‧Power connector

12‧‧‧Detection device

13, 13'‧‧‧ control devices

14‧‧‧ memory device

141‧‧‧Reserved advertising materials

15, 15'‧‧‧Advertising device

151‧‧‧Information connector

152’‧‧‧Wireless launch unit

2, 2'‧‧‧ electric vehicles

21‧‧‧Charging interface

22‧‧‧Power storage device

23‧‧‧Communication interface device

231’‧‧‧Wire receiving unit

24‧‧‧Central Processing Unit

5"‧‧‧ display device

25‧‧‧Human Machine Interface Device

3', 3"‧‧‧ identification device

4’‧‧‧Control Center

41’‧‧‧Communication Network

42’‧‧‧Server

43’‧‧‧Memory

1 is a perspective view of a first preferred embodiment of the present invention for explaining the amount of electric power stored in an electric vehicle through a charging pile of a vehicle.

2 is a block diagram of FIG. 1 showing the signal transmission relationship between the electric vehicle and the vehicle charging pile.

3 is a schematic view of a vehicle charging pile according to a second preferred embodiment of the present invention, illustrating a vehicle charging pile through The identification device obtains the identity of the user.

4 is a block diagram of a second preferred embodiment of the present invention for understanding the connection relationship between a vehicle charging pile and a control center.

FIG. 5 is a schematic diagram of a vehicle charging pile according to a third preferred embodiment of the present invention, showing a vehicle charging pile having a display device and an identification device of another embodiment.

The foregoing and other technical features, features, and advantages of the present invention will be apparent from The label indicates.

When the storage capacity of the electric storage device of the electric vehicle is insufficient, the user can drive the electric vehicle into any one of the charging piles in the charging station, thereby supplementing the storage capacity of the electric storage device, as shown in FIG. 1 and FIG. The power supply connector 111 of the power supply device 11 of the charging station 1 is plugged into the charging interface 21 of the electric vehicle 2, whereby the power of the power supply device 11 is output to the power storage device 22 of the electric vehicle 2. Since the output power of the vehicle charging pile 1 may be as high as 7 kW, it is far beyond the range of general household appliances.

In order to ensure safe use during charging, and to avoid electric shock caused by leakage of current, the connection between the power supply connector 111 for the electric vehicle and the charging interface 21 has a special safety design, generally in the power supply connector 111 and the charging interface 21 Each of the two pairs of ports is provided, firstly contacted by a pair of auxiliary contacts having a small current, and the control device 13 instructs the power supply after the detection device 12 of the vehicle charging pile 1 obtains the detection result that the small current has been turned on. The device 11 allows a high energy charging current to be output via the primary port. In particular, because the battery specifications of various electric vehicles vary, the vehicle charging pile will automatically read the electric vehicle when the auxiliary port is in contact. Vehicle specification information, as well as electric vehicle battery residual power information, in order to determine the output of electrical energy.

Therefore, in the present embodiment, when the electric vehicle information is obtained by the auxiliary connection of the power supply device 11, the control device 13 is provided, and the control device 13 drives the advertisement promoting device 15 to extract and store the information stored in the memory device 14. The predetermined advertisement material 141 is a predetermined advertisement information 141 located in the vicinity of the vehicle charging pile 1 within a distance of, for example, 2 km, and the merchant is a geographical business, and the advertisement information 141 is reserved. The kind of advertisement is a geography advertisement. Since these geo-businesses do not have to spend huge advertising fees, buying advertisements such as television channels, only paying advertising fees for several or dozens of charging piles in the vicinity, the advertising cost is therefore low; and because these owners can not easily stay away, Therefore, small-scale geo-businesses such as food and beverage outlets, supermarkets, coffee shops, and even barbershops will get better advertising benefits.

The foregoing advertisement pushing device and the memory device together constitute an expansion module in this example, and the module can be installed not only in the charging pile of the vehicle, but also in an additional manner after the setting of the charging pile of the vehicle is completed. As for the advertising content, in this case, the maintenance personnel who regularly check and repair the USB flash drive with the latest advertisement information, etc., connect the USB flash drive to the expansion module during the maintenance process, and update the memory device. Scheduled advertising information accessed in the middle.

The predetermined advertisement data 141 taken out by the advertisement pushing device 15 is transmitted to the communication interface device 23 of the electric vehicle 2 via the information connector 151 provided on the power supply connector 111, and is subjected to signal analysis by the central processing unit 24, and is presented in the The human-machine interface device 25, which is provided as a car audio and video player with a touch display screen, is presented to the user for viewing, and the user can output the expansion module assembled on the charging pile 1 of the vehicle. The advertisement information 141 is reserved, and the geo-business information and advertisement located near the charging pile 1 of the vehicle are acquired, and the information connector 151 in this example is obtained. It is the aforementioned auxiliary connection port.

The vehicle charging pile with the advertisement pushing device disclosed in the present invention allows the user to communicate the predetermined advertising material to the user by the advertisement pushing device when the charging connector of the charging pile is connected to the vehicle. According to the scheduled advertising materials, the company can obtain the latest preferential information and catalogues of nearby merchants. The merchants can obtain a more stable source of customers due to the setting of the charging pile. For this reason, the small area and low advertising fees in the nearby area are paid for the advertisement exposure. It can also be used for catering, rest or shopping in the at least one to two hours when the vehicle is being charged and cannot be far away. Because the driver can not stay away, the benefits of such geography advertisements are far better than the general generalization. Sexual advertisements, especially geosexuals, do not need to bear a large range of advertising fees, but also increase the incentive to pay such geography advertising costs; thus, also increase the willingness of manufacturers to set up charging piles, and with the popularity of charging piles, let pure electric vehicles The promotion problem was solved.

Further, if it is desired to improve the dynamic replacement efficiency and the interactive capability of the advertisement, the vehicle charging pile of the previous embodiment may be connected to the remote control center by, for example, a communication network, that is, the advertisement communication system of the present invention, due to the current vehicle charging. The use of the pile can adopt the member consumption system. In addition to the filling of personal data and vehicle information, the user can additionally request the user to insert the favorite shopping items, or the member directly with the credit card. System integration, in order to obtain the consumption habits of members, for the use of advertising communication system planning.

In the second preferred embodiment of the present invention, please refer to FIG. 3 and FIG. 4 together. Since the user in this example is operated in a membership mode, when the vehicle is parked to the vehicle charging pile 1', the charging pile 1' is set. There is an example of a card reader and a keyboard identification device 3'. The user can swipe the card reader or type the member number on the keyboard. The vehicle charging station 1' will input the data entered by the user via the communication network 41'. Returned to the server 42' of the remote control center 4', the server 42' The number is connected to the memory bank 43', and the member data stored therein is taken out.

The server 42' confirms that the member meets the eligibility criteria, for example, and, for example, the user's shopping tendency is a 3C product and a sports product, and then filters and integrates the corresponding shopping trend and the business information located near the charging station 1' to form a The shopping information (not shown) dedicated to the user is transmitted back to the vehicle charging station 1' by the communication network 41', and the control device 13' will instruct the wireless transmitting unit 152' of the advertising device 15' to, for example, wifi. The method of wireless transmission, ibecon, etc., outputs predetermined advertisement data (not shown) to the wireless receiving unit 231' of the electric vehicle 2' corresponding to the wireless transmitting unit 152', so that the user can easily browse the predetermined advertising materials for selection. s project. Of course, the predetermined advertisement data output by the wireless transmitting unit can also be received by the user's mobile phone, so that the user can directly obtain the predetermined advertising data from the mobile phone, and the change here is a simple replacement, and does not affect the operation of the technical features of the present case.

Further, since the wirelessly transmitted data may be an interactive advertisement, for example, the charging pile is in a public parking lot of a government agency or a parking lot of a medical institution, the advertisement issued at this time may not be a commercial advertisement, but In a broad sense, according to the geographical relationship, the user is asked about the business to be handled, or whether to see the doctor, which department to watch, and the user clicks on the touch screen of the vehicle or responds with the corresponding operating software on the mobile phone. At the same time as parking and charging, the queuing registration procedure is completed, which further saves users' time and improves convenience. Since the information can be quickly and smoothly transmitted between the charging pile, the electric vehicle and the remote control center, the control center can even further inform the user of the estimated time by the same signal transmission mode, so that the user does not have to Go to the queue early, and you can have a cup of coffee or a haircut in the free time.

As shown in FIG. 5, the third preferred embodiment of the present embodiment converts the identification device 3" into a photographic lens disposed on the vehicle charging pile 1" for shooting and docking to the vehicle charging pile 1" The license plate number of the vehicle, as described in the above example, when the user identity is obtained by returning to the control center, the corresponding advertisement can be subsequently displayed on the charging post as described in the previous embodiment. 5", by using the display device 5" as a medium for the touch screen as a medium, the predetermined advertisement data (not shown) of the exclusive user is presented for the user to browse and select. Of course, those skilled in the art can also display a welcome vocabulary for each user through the display device to express a gratitude to each user, and there is no such thing as an advertisement, except for a narrow geographical advertisement. It may also include, for example, a public agency or a medical institution, such as an appointment queue, and an outpatient registration, all of which belong to the geography advertisement defined in this case.

The above is only the preferred embodiment of the present invention, and the scope of the present invention is not limited thereto, and any simple equivalent changes and modifications made in accordance with the scope of the present invention and the contents of the description of the invention should be It is still within the scope of the invention patent.

1‧‧‧Vehicle charging pile

11‧‧‧Power supply unit

111‧‧‧Power connector

12‧‧‧Detection device

13‧‧‧Control device

14‧‧‧ memory device

141‧‧‧Reserved advertising materials

15‧‧‧Advertising device

151‧‧‧Information connector

2‧‧‧Electric vehicles

21‧‧‧Charging interface

22‧‧‧Power storage device

23‧‧‧Communication interface device

24‧‧‧Central Processing Unit

25‧‧‧Human Machine Interface Device

Claims (9)

A vehicle charging pile having an advertisement pushing device for charging at least one electric vehicle, wherein the electric vehicle has a power storage device, a central processor that connects the signal to the power storage device, and a communication interface that connects the signal to the central processing unit And a set of human-machine interface devices connected to the central processing unit, the vehicle charging pile includes: a set of power supply devices for charging the power storage device; a set of memory devices storing at least one predetermined advertising material; The power supply device is configured to provide the advertisement information to the communication interface device for outputting the predetermined advertisement data through the human interface device; and at least one group for detecting the presence of the electric vehicle The detecting device and a set of control devices connected to the detecting device and the advertising push device signal instruct the advertisement pushing device to transmit the predetermined advertising material when it is confirmed that the electric vehicle is present beside the vehicle charging pile. A vehicle charging pile having an advertisement pushing device according to claim 1, wherein the transmission is transmitted to the communication interface device. A vehicle charging pile having an advertisement pushing device according to claim 1, wherein the power supply device comprises a power supply connector, and the advertisement pushing device comprises an information connector disposed on the power supply connector. A vehicle charging station having an advertisement pushing device according to claim 2, wherein the communication interface device comprises a wireless receiving unit, and the advertising driving device comprises a wireless transmitting unit corresponding to the wireless receiving unit. A vehicle charging pile having an advertisement pushing device as described in claim 1, 2, 3 or 4, wherein the human-machine interface device is a car audio-video player. An advertisement communication system having a vehicle charging pile for providing at least one geography advertisement to the electric vehicle/owner when charging at least one electric vehicle, and the electric vehicle has a power storage device and a central processor connecting the power storage device a set of signals connected to the communication device of the central processing unit and a set of human-machine interface devices connected to the central processing unit, the advertising communication system comprising: a remote control center, including a server and a signal a memory connected to the server and a communication network connected to the server; and at least one vehicle charging pile connected to the control center by the communication network signal, comprising a group of power supply devices for charging the power storage device; a memory device storing at least one predetermined advertisement material; a set of advertisement launching devices that receive the power supply device and capture the output of the predetermined advertisement data; and at least one set of detection devices for detecting the presence of the electric vehicle, and a set of control devices connected to the detecting device and the advertising push device signal, when confirmed When the electric vehicle is located beside the charging pile of the vehicle, the advertising device is instructed to transmit the predetermined advertising material. The advertisement distribution system with a vehicle charging pile according to claim 6, wherein the charging pile further comprises an identification device connected to the control center via the communication network signal. An advertisement communication system with a vehicle charging pile as described in claim 6 of the patent application, further including At least one display device corresponding to the charging post is provided for receiving the predetermined advertising material and displaying the same. An expansion module for assembling and charging a vehicle charging pile for charging at least one electric vehicle, wherein the electric vehicle has a power storage device, a central processor connecting a group of signals to the power storage device, and a group of signals connecting the central unit a communication interface device of the processor, and a set of human-machine interface devices connected to the central processing unit, the vehicle charging pile has a set of power supply devices for charging the power storage device, and the expansion module comprises: a set of memory devices; Storing at least one predetermined advertisement material; a group of advertisement-pushing devices that are enabled to receive the predetermined advertisement data and provide the predetermined advertisement data to the communication interface device for outputting the predetermined advertisement data through the human-machine interface device; At least one set of detecting means for detecting the presence of the electric vehicle, and a set of control means connected to the detecting means and the advertising push device signal, when the electric vehicle is confirmed to be present next to the charging pile of the vehicle, instructing the advertisement The push device transmits the above predetermined advertisement material.