TW201901553A - Transaction identity warning system and transaction identity warning method - Google Patents

Transaction identity warning system and transaction identity warning method Download PDF

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Publication number
TW201901553A
TW201901553A TW106116353A TW106116353A TW201901553A TW 201901553 A TW201901553 A TW 201901553A TW 106116353 A TW106116353 A TW 106116353A TW 106116353 A TW106116353 A TW 106116353A TW 201901553 A TW201901553 A TW 201901553A
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Taiwan
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behavior
transaction
module
identity
past
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TW106116353A
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Chinese (zh)
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張育銓
蔡宗憲
江家瑩
周玉芬
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智慧時尚股份有限公司
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Publication of TW201901553A publication Critical patent/TW201901553A/en

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Abstract

A transaction identity warning system and transaction identity warning method is provided. The transaction identity warning method comprises following steps: analyzing a transaction behavior pattern according to a past behavior record; determining whether a variation of a current transaction behavior and the corresponding transaction behavior pattern larger than a transaction threshold. If the variation of current transaction behavior and the corresponding transaction behavior pattern larger than the transaction threshold, a notification is transmitted.

Description

交易身分警示系統及交易身分警示方法  Trading identity warning system and transaction identity warning method  

本發明是有關於一種交易身分警示系統及交易身分警示方法,特別是有關於一種可分析消費者行為模式之交易身分警示系統及交易身分警示方法。 The invention relates to a transaction identity warning system and a transaction identity warning method, in particular to a transaction identity warning system and a transaction identity warning method capable of analyzing a consumer behavior pattern.

隨著以多元方式進行支付日益發展,許多消費者會藉由行動裝置進行購買商品的支付行為,然而,當消費者的行動裝置被惡意第三人取得時,此惡意第三人很容易使用此行動裝置進行盜用。 With the increasing development of payment in multiple ways, many consumers will use the mobile device to pay for the purchase of goods. However, when the mobile device of the consumer is obtained by a malicious third party, the malicious third person can easily use this. The mobile device is stolen.

因此,如何提升行動裝置與消費者之間的身分對應辨識,係為當前需解決之問題之一。 Therefore, how to improve the identification of identity between mobile devices and consumers is one of the current problems to be solved.

本發明的一態樣為一種交易身分警示系統,包含:一交易警示伺服器。交易警示伺服器,包含:一行為分析模組以及一身分警示模組。行為分析模組用以依據一過往行為紀錄以分析一交易行為模式。其中,過往行為紀錄包含 社群行為資料及至少一使用者資料。身分警示模組用以判斷一當前交易行為與對應的交易行為模式的一差異度是否大於一交易門檻值。其中,當當前交易行為與對應的交易行為模式的差異度大於該交易行為門檻值時,身分警示模組傳送一警示通知。 One aspect of the present invention is a transaction identity alert system comprising: a transaction alert server. The transaction alert server includes: a behavior analysis module and an identity warning module. The behavior analysis module is used to analyze a transaction behavior pattern based on a past behavior record. Among them, the past behavior record contains community behavior data and at least one user data. The identity alert module is configured to determine whether a difference between a current transaction behavior and a corresponding transaction behavior pattern is greater than a transaction threshold. Wherein, when the difference between the current transaction behavior and the corresponding transaction behavior pattern is greater than the transaction behavior threshold, the identity warning module transmits a warning notification.

本發明的另一態樣為一種交易身分警示方法,包含以下步驟:依據一過往行為紀錄以分析一交易行為模式;其中,過往行為紀錄包含該社群行為資料及至少一使用者資料;判斷一當前交易行為與對應的交易行為模式的一差異度是否大於一交易門檻值;其中,若當前交易行為與對應的交易行為模式的差異度大於一交易行為門檻值時,傳送一警示通知。 Another aspect of the present invention is a transaction identity warning method, comprising the steps of: analyzing a transaction behavior pattern according to a past behavior record; wherein the past behavior record includes the community behavior data and at least one user profile; Whether the difference between the current transaction behavior and the corresponding transaction behavior pattern is greater than a transaction threshold; wherein, if the difference between the current transaction behavior and the corresponding transaction behavior pattern is greater than a transaction behavior threshold, a warning notification is transmitted.

綜上,本發明所述之交易身分警示系統及交易身分警示方法,可藉由社群行為資料、使用者資料、行動裝置的所在位置及事件行為等資訊,以更精準的判斷是否為使用者本人持有行動裝置進行消費;當使用者的行動裝置被其他第三人取得時,透過交易身分警示系統及交易身分警示方法可在交易時立即判斷出使用者的身分可能與綁定的行動裝置不一致,並於判斷不一致時,傳送出警示訊號通知支付業者此交易可能隱含問題,藉此可以提升使用者利用行動裝置進行支付的安全性。 In summary, the transaction identity warning system and the transaction identity warning method of the present invention can more accurately determine whether the user is a user by using community behavior data, user data, location of the mobile device, and event behavior. I have a mobile device for consumption; when the user's mobile device is obtained by another third party, the transaction identity warning system and the transaction identity alert method can be used to immediately determine the user's identity and the bound mobile device at the time of the transaction. Inconsistent, and when the judgment is inconsistent, the warning signal is transmitted to notify the payment provider that the transaction may have an implied problem, thereby improving the security of the user's payment by using the mobile device.

100‧‧‧交易身分警示系統 100‧‧‧Transaction identity warning system

10‧‧‧行動裝置 10‧‧‧Mobile devices

20‧‧‧交易警示伺服器 20‧‧‧Transaction Alert Server

30‧‧‧支付系統 30‧‧‧Payment system

40‧‧‧銷售系統 40‧‧‧Sales system

21‧‧‧行為分析模組 21‧‧‧ Behavior Analysis Module

23‧‧‧身分警示模組 23‧‧‧ Identity Alert Module

11‧‧‧交易行為蒐集模組 11‧‧‧Transactional Behavior Collection Module

13‧‧‧位置偵測模組 13‧‧‧ Position Detection Module

25‧‧‧分析結果儲存模組 25‧‧‧Analysis Results Storage Module

27‧‧‧社群行為蒐集模組 27‧‧‧Community Behavior Collection Module

29‧‧‧行為儲存模組 29‧‧‧ Behavior Storage Module

300‧‧‧交易身分警示方法 300‧‧‧Transaction identity warning method

310~330‧‧‧步驟 310~330‧‧‧Steps

400、500‧‧‧分析樹狀圖 400, 500‧‧‧ analysis tree

401~407、501~507‧‧‧事件行為 401~407, 501~507‧‧‧ event behavior

第1圖為根據本案一實施例所繪示的交易身分警示系統的方塊圖;第2圖為根據本案一實施例所繪示的交易警示伺服器的方塊圖;第3圖為根據本發明一實施例的交易身分警示方法的流程圖;第4圖為根據本發明一實施例的行為分析樹狀圖的示意圖;以及第5圖為根據本發明一實施例的行為分析樹狀圖的示意圖。 1 is a block diagram of a transaction alerting system according to an embodiment of the present invention; FIG. 2 is a block diagram of a transaction alerting server according to an embodiment of the present invention; and FIG. 3 is a block diagram of a transaction alerting server according to an embodiment of the present invention; A flowchart of a transaction identity warning method of an embodiment; FIG. 4 is a schematic diagram of a behavior analysis tree diagram according to an embodiment of the present invention; and FIG. 5 is a schematic diagram of a behavior analysis tree diagram according to an embodiment of the present invention.

以下將以圖式及詳細敘述清楚說明本揭示內容之精神,任何所屬技術領域中具有通常知識者在瞭解本揭示內容之實施例後,當可由本揭示內容所教示之技術,加以改變及修飾,其並不脫離本揭示內容之精神與範圍。 The spirit and scope of the present disclosure will be apparent from the following description of the embodiments of the present disclosure, which may be modified and modified by the teachings of the present disclosure. It does not depart from the spirit and scope of the disclosure.

關於本文中所使用之『電性連接』,可指二或多個元件相互直接作實體或電性接觸,或是相互間接作實體或電性接觸,而『電性連接』還可指二或多個元件元件相互操作或動作。 "Electrical connection" as used herein may mean that two or more elements are in direct physical or electrical contact with each other, or indirectly in physical or electrical contact with each other, and "electrical connection" may also mean two or A plurality of component elements operate or operate with each other.

關於本文中所使用之『包含』、『包括』、『具有』、『含有』等等,均為開放性的用語,即意指包含但不限於。 The terms "including", "including", "having", "containing", etc., as used in this document are all open terms, meaning, but not limited to.

關於本文中所使用之『及/或』,係包括所述事物 的任一或全部組合。 "and/or" as used herein, includes any and all combinations of the recited.

關於本文中所使用之用詞(terms),除有特別註明外,通常具有每個用詞使用在此領域中、在此揭露之內容中與特殊內容中的平常意義。某些用以描述本揭露之用詞將於下或在此說明書的別處討論,以提供本領域技術人員在有關本揭露之描述上額外的引導。 The terms used in this document, unless otherwise specified, generally have the usual meaning of each term used in the art, in the context of the disclosure, and in the particular content. Certain terms used to describe the disclosure are discussed below or elsewhere in this specification to provide additional guidance to those skilled in the art in the description of the disclosure.

請參照第1~2圖,第1圖為根據本案一實施例所繪示的交易身分警示系統100的方塊圖。第2圖為根據本案一實施例所繪示的交易警示伺服器20的方塊圖。在本實施例中,交易身分警示系統100包括一交易警示伺服器20,交易警示伺服器20中包括一行為分析模組21及一身分警示模組23。於一實施例中,如第2圖所示,交易警示伺服器20更包含一分析結果儲存模組25、一社群行為蒐集模組27及一行為儲存模組29。於一實施例中,交易警示伺服器20可以由一伺服器、一電腦或其他具有計算及/或儲存功能的裝置以實現之,行為分析模組21、身分警示模組23、社群行為蒐集模組27可以由積體電路如微控制單元(micro controller)、微處理器(microprocessor)、數位訊號處理器(digital signal processor)、特殊應用積體電路(application specific integrated circuit,ASIC)或一邏輯電路來實施,分析結果儲存模組25及一行為儲存模組29可以由一硬碟、一記憶體或一隨身碟來實施。 Please refer to FIG. 1 to FIG. 2 . FIG. 1 is a block diagram of a transaction identity warning system 100 according to an embodiment of the present invention. FIG. 2 is a block diagram of the transaction alert server 20 according to an embodiment of the present invention. In this embodiment, the transaction identity warning system 100 includes a transaction alert server 20, and the transaction alert server 20 includes a behavior analysis module 21 and an identity alert module 23. In an embodiment, as shown in FIG. 2, the transaction alert server 20 further includes an analysis result storage module 25, a community behavior collection module 27, and a behavior storage module 29. In an embodiment, the transaction alert server 20 can be implemented by a server, a computer or other device having computing and/or storage functions, the behavior analysis module 21, the identity warning module 23, and the community behavior collection. The module 27 can be formed by an integrated circuit such as a micro controller, a microprocessor, a digital signal processor, an application specific integrated circuit (ASIC) or a logic. The circuit is implemented, and the analysis result storage module 25 and the behavior storage module 29 can be implemented by a hard disk, a memory or a flash drive.

於一實施例中,如第1圖所示,交易身分警示系統100更包括一行動裝置10,行動裝置10中包含一交易行為 蒐集模組11及一位置偵測模組13。於一實施例中,行動裝置例如為智慧型手機、平板及/或其他具有通訊功能的可攜式電子產品,交易行為蒐集模組11及位置偵測模組13可以分別或一併由積體電路如微控制單元、微處理器、數位訊號處理器、特殊應用積體電路或一邏輯電路來實施。 In an embodiment, as shown in FIG. 1, the transaction identity warning system 100 further includes a mobile device 10, and the mobile device 10 includes a transaction behavior collection module 11 and a position detection module 13. In one embodiment, the mobile device, such as a smart phone, a tablet, and/or other portable electronic products having communication functions, the transaction behavior collection module 11 and the position detection module 13 may be separately or collectively integrated. The circuit is implemented as a micro control unit, a microprocessor, a digital signal processor, a special application integrated circuit, or a logic circuit.

於一實施例中,如第1圖所示,交易身分警示系統100更包含一銷售系統40及一支付系統30。於一實施例中,銷售系統40及支付系統30可以分別或一併以一電腦、平板、智慧型手機及/或其他具有通訊、運算與儲存功能的電子產品以實現之。 In an embodiment, as shown in FIG. 1, the transaction identity warning system 100 further includes a sales system 40 and a payment system 30. In one embodiment, the sales system 40 and the payment system 30 can be implemented separately or together with a computer, a tablet, a smart phone, and/or other electronic products having communication, computing, and storage functions.

於一實施例中,如第1圖所示,銷售系統40可以是店家的銷售時點情報(point of sale,POS)系統,支付系統30可以是應用程式提供者的伺服器、銀行業者伺服器及/或其他種提供支付功能業者的伺服器。 In one embodiment, as shown in FIG. 1, the sales system 40 may be a point-of-sale (POS) system of the store, and the payment system 30 may be an application provider server, a banker server, and / or other kind of server that provides payment function providers.

在傳統上,使用者的行動裝置10中可下載一應用程式,透過此應用程式可進行消費、集點、取得購買明細及/或執行任務(例如於臉書上打卡以換取點數)等功能,此些功能可由已知的技術實現,故此處不贅述之。例如,當使用者欲購買一商品時,可將行動裝置10與店家的銷售系統40進行通訊連結,使銷售系統10可讀取到行動裝置上10的支付資訊(如信用卡卡號),並將此資訊傳送到支付系統30,支付系統30可確認此支付資訊是否正確,若正確則支付對應此商品的金額給銷售系統40,使店家取得交易款項並接著將商品交給使用者,以完成此筆交易。 Traditionally, an application can be downloaded from the user's mobile device 10, through which the user can perform functions such as purchasing, collecting points, obtaining purchase details, and/or performing tasks (for example, punching a letter on a Facebook book in exchange for points). These functions can be implemented by known techniques, so they are not described here. For example, when the user wants to purchase a product, the mobile device 10 can be communicatively coupled with the store's sales system 40, so that the sales system 10 can read the payment information (such as the credit card number) on the mobile device 10, and The information is transmitted to the payment system 30, and the payment system 30 can confirm whether the payment information is correct. If correct, the amount corresponding to the product is paid to the sales system 40, so that the store obtains the transaction amount and then delivers the product to the user to complete the pen. transaction.

然而,當使用者的行動裝置10被其他第三人取得時,第三人很容易藉由行動裝置10進行其他的交易行為,或盜取使用者的金融相關之帳號及密碼,因此,以下提供一種交易身分警示系統100及交易身分警示方法300,與原先的前述交易方法進行配合,可進一步達到在交易時判斷使用者的身分是否與行動裝置10一致的功效。 However, when the user's mobile device 10 is obtained by another third party, the third person can easily perform other transaction behaviors by the mobile device 10, or steal the user's financial related account number and password. Therefore, the following provides A transaction identity warning system 100 and a transaction identity warning method 300 cooperate with the original transaction method to further determine whether the user's identity is consistent with the mobile device 10 during the transaction.

請同時參閱第1、2圖以及第3圖,第3圖為根據本發明一實施例的交易身分警示方法300的流程圖。以下將搭配前述的第1、2圖之交易身分警示系統100及交易警示伺服器20進行說明,並提供本案更具體之細節。然本案並不以下述實施例為限。 Please refer to FIG. 1 and FIG. 2 and FIG. 3 simultaneously. FIG. 3 is a flowchart of a transaction identity warning method 300 according to an embodiment of the invention. The transaction identity warning system 100 and the transaction alert server 20 of the first and second figures described above will be described below, and more specific details of the case will be provided. However, this case is not limited to the following examples.

於步驟310中,行為分析模組21用以依據一過往行為紀錄以分析一交易行為模式。其中,過往行為紀錄包含社群行為資料及至少一使用者資料。 In step 310, the behavior analysis module 21 is configured to analyze a transaction behavior pattern based on a past behavior record. Among them, the past behavior record contains community behavior data and at least one user data.

於一實施例中,行動裝置10可以藉由社群帳號(如臉書帳號)以登入應用程式,此時,交易行為蒐集模組11透過應用程式可取得此使用者的社群行為資料及/或至少一使用者資料。於一實施例中,社群行為資料例如為此使用者的朋友圈及/或加入的臉書社團等資料,使用者資料例如為使用者的各個打卡地點、居住地、生活圈、生日及/或性別等資料。交易行為蒐集模組11並將社群行為資料及/或至少一使用者資料傳送到交易警示伺服器20的社群行為蒐集模組27中,社群行為蒐集模組27用以蒐集社群行為資料及/或至少一使用者資料,並將社群行為資料及/或至少一使用者 資料儲存於行為儲存模組29中。 In an embodiment, the mobile device 10 can log in to the application by using a community account (such as a Facebook account). At this time, the transaction behavior collection module 11 can obtain the community behavior data of the user through the application and/or Or at least one user profile. In an embodiment, the community behavior data is, for example, a circle of friends of the user and/or a Facebook community that is added, and the user profile is, for example, a user's various punching locations, residences, living circles, birthdays, and/or Or gender and other information. The transaction behavior collection module 11 transmits the community behavior data and/or the at least one user profile to the community behavior collection module 27 of the transaction alert server 20, and the community behavior collection module 27 collects the community behavior. The data and/or at least one user profile is stored in the behavior storage module 29 and the community behavior data and/or the at least one user profile.

於一實施例中,行動裝置10的位置偵測模組13用以偵測行動裝置10之位置,並將行動裝置10之位置傳送至交易警示伺服器20。例如,在商場佈建信標(beacon)裝置或其他具有通訊功能的裝置,當行動裝置10位於信標裝置可傳送訊號之範圍內時,行動裝置10的應用程式可感應到信標裝置所發出的訊號,藉此以得知行動裝置10之目前所在的位置。接著,行動裝置10將目前所在的位置傳送至交易警示伺服器20。 In one embodiment, the location detecting module 13 of the mobile device 10 is configured to detect the location of the mobile device 10 and transmit the location of the mobile device 10 to the transaction alert server 20. For example, when a beacon device or other communication function device is installed in a shopping mall, when the mobile device 10 is located within a range in which the beacon device can transmit a signal, the application of the mobile device 10 can sense the beacon device. The signal is used to know the current location of the mobile device 10. Next, the mobile device 10 transmits the current location to the transaction alert server 20.

於一實施例中,過往行為紀錄可包含使用者先前的行動裝置10之位置(如消費位置)及此使用者於此位置所進行的事件行為(如消費資訊)、社群行為資料及使用者資料,以下敘述行為分析模組21依據過往行為紀錄以分析交易行為模式的細部方法。 In one embodiment, the past behavior record may include the location of the user's previous mobile device 10 (eg, the location of the consumer) and the event behavior (eg, consumer information) performed by the user at the location, community behavior data, and the user. For the data, the following describes the detailed method by which the behavior analysis module 21 analyzes the behavior pattern of the transaction based on the past behavior record.

請參閱第4圖,第4圖為根據本發明一實施例的行為分析樹狀圖400的示意圖。於一實施例中,行為分析模組21依據過往行為紀錄以建立行為分析樹狀圖400,行為分析樹狀圖400包含過往行為紀錄中每一過往的事件行為401~407所出現的機率P,藉由行為分析樹400以建立交易行為模式。 Please refer to FIG. 4, which is a schematic diagram of a behavior analysis tree 400 in accordance with an embodiment of the present invention. In one embodiment, the behavior analysis module 21 establishes a behavior analysis tree 400 based on past behavior records. The behavior analysis tree 400 includes the probability P of each past event behavior 401-407 in the past behavior record. The behavior analysis tree 400 is used to establish a trading behavior pattern.

於一實施例中,於第4圖中,行為分析樹400的根節點(root node)為事件行為401之到店任務,亦即行為分析模組21於使用者進入一商店後,開始統計或分析使用者的過往行為紀錄,藉由不斷的紀錄或統計,可看出部分行 為模式較常發生,故可判斷發生此種行為模式的機率較高。例如,於此使用者進入一商店後,此使用者有70%的機率P會進行事件行為402之第一掃描任務(例如尋找第一快速響應矩陣碼(Quick Response,QR)碼並掃描之任務),有30%的機率P會進行消費100元以上的事件行為403;另外,於使用者進行事件行為402後,有80%的機率P會進行事件行為405之第二掃描任務(例如尋找第二QR碼並掃描之任務),而有20%的機率P會進行事件行為404直接離開商店;另外,於使用者進行事件行為405後,有10%的機率P會進行消費300元以上的事件行為407,而有90%的機率P會進行消費100元以上的事件行為406。 In an embodiment, in FIG. 4, the root node of the behavior analysis tree 400 is the store task of the event behavior 401, that is, the behavior analysis module 21 starts counting or after the user enters a store. Analysis of the user's past behavior record, through continuous records or statistics, can be seen that some behavior patterns occur more often, so it can be judged that the probability of occurrence of this behavior pattern is higher. For example, after the user enters a store, the user has a 70% probability that P will perform the first scan task of the event behavior 402 (for example, searching for the first Quick Response (QR) code and scanning the task. ), there is a 30% chance that P will consume more than 100 yuan of event behavior 403; in addition, after the user performs event behavior 402, there is an 80% chance that P will perform the second scan task of event behavior 405 (for example, looking for the first 2 QR code and scan task), and there is a 20% chance that P will perform event behavior 404 to leave the store directly; in addition, after the user performs event behavior 405, there is a 10% chance that P will spend more than 300 yuan. Act 407, and there is a 90% chance that P will spend more than 100 yuan on event behavior 406.

然,本案發明並不限於此例,本案亦可參考使用者先前的行動裝置10之位置(如消費位置)及此使用者於此位置所進行的事件行為(如消費資訊)、社群行為資料及使用者資料等資訊,以分析使用者行為並建立出行為分析樹400。 However, the present invention is not limited to this example, and the case may also refer to the location of the user's previous mobile device 10 (such as the location of the consumer) and the event behavior (such as consumer information) and social behavior data of the user at the location. And user information and other information to analyze user behavior and establish a behavior analysis tree 400.

於一實施例中,行為分析模組21可應用隱馬可夫模型(Hidden Markov Model)演算法,以描述狀態間轉移的機率分布,藉此分析或統計出前述的各事件行為的發生機率P。 In one embodiment, the behavior analysis module 21 may apply a Hidden Markov Model algorithm to describe the probability distribution of transitions between states, thereby analyzing or counting the probability of occurrence of each of the aforementioned event behaviors.

藉此,行為分析模組21可依據此使用者的過往行為紀錄,利用時間序列萃取出此使用者進入商店後所進行的各種一連串的行為(如進入商店、打卡、購買產品、品項類型、購買時點及/或消費金額等行為),並可分析出一連串 的行為之中的各行為可能接著發生的機率,以建立行為分析樹狀圖400,當行為分析樹狀圖400建立後,即可由行為分析樹400得知此使用者的交易行為模式(如消費金額、消費過程及/或消費頻率)。 Thereby, the behavior analysis module 21 can extract a series of behaviors performed by the user after entering the store according to the past behavior record of the user (such as entering a store, punching a card, purchasing a product, a product type, The behavior at the time of purchase and/or the amount of consumption), and the probability that each of the series of behaviors may follow up may be analyzed to establish a behavior analysis tree 400, and when the behavior analysis tree 400 is established, The behavior analysis tree 400 learns the transaction behavior patterns of the user (such as the amount of consumption, the consumption process, and/or the frequency of consumption).

於一實施例中,分析結果儲存模組25用以儲存此交易行為模式(如行為分析樹400)。 In one embodiment, the analysis result storage module 25 is configured to store the transaction behavior pattern (eg, the behavior analysis tree 400).

於一實施例中,行為分析模組21依據分析樹狀圖400,將相近多數個事件行為分為同一群,藉此收斂行為分析樹400。於一些例子中,行為分析模組21可依據分析樹狀圖400,將進行一次任務與進行兩次任務的行為模式視為相近的事件行為,並將進行一次任務與進行兩次任務的行為模式分在同一群分為同一群。 In one embodiment, the behavior analysis module 21 divides a plurality of event behaviors into the same group according to the analysis tree 400, thereby converging the behavior analysis tree 400. In some examples, the behavior analysis module 21 may treat the behavior pattern of performing one task and performing two tasks as similar event behaviors according to the analysis tree diagram 400, and performing a behavioral mode of performing one task and two tasks. The points are divided into the same group.

於一實施例中,行為分析模組21應用機器學習,例如為共分群模型演算法(Co-Clustering with Augmented Data Matrix),可依據事件行為的類別(如到店任務、掃描任務、消費任務等)及發生的時間為兩維度以進行分群,其分群的結果例如可自動判斷出:此使用者通常下午5點執行到店任務(地點台北)、執行完所有掃描任務、購買100元左右的食品類商品(共約花30分鐘)之資訊。然,此處僅為本發明之一例,本發明並不限於此。藉此,在一些巨量資料的情況下,可分析出此使用者的通常行為模式,並簡化或收斂行為分析樹400。 In one embodiment, the behavior analysis module 21 applies machine learning, such as Co-Clustering with Augmented Data Matrix, depending on the type of event behavior (eg, to shop tasks, scan tasks, consumer tasks, etc.) And the time of occurrence is two dimensions for grouping, and the result of grouping can be automatically determined, for example: the user usually performs the shop task at 5 pm (Location Taipei), performs all scanning tasks, and purchases food of about 100 yuan. Information on products (about 30 minutes in total). However, the present invention is only an example of the present invention, and the present invention is not limited thereto. Thereby, in the case of some huge amounts of data, the normal behavior pattern of the user can be analyzed and the behavior analysis tree 400 can be simplified or converged.

於步驟320中,身分警示模組23判斷一當前交易行為與對應的交易行為模式的一差異度是否大於一交易 門檻值。若當前交易行為與對應的交易行為模式的差異度大於交易行為門檻值時,進入步驟330。若當前交易行為與對應的交易行為模式的差異度不大於交易行為門檻值時,則進入步驟310,將當前交易行為納入分析。 In step 320, the identity alert module 23 determines whether a difference between a current transaction behavior and a corresponding transaction behavior pattern is greater than a transaction threshold. If the difference between the current transaction behavior and the corresponding transaction behavior pattern is greater than the transaction behavior threshold, proceed to step 330. If the difference between the current transaction behavior and the corresponding transaction behavior pattern is not greater than the transaction behavior threshold, then step 310 is entered to incorporate the current transaction behavior into the analysis.

於步驟330中,身分警示模組23傳送一警示通知。 In step 330, the identity alert module 23 transmits an alert notification.

請參閱第5圖,第5圖為根據本發明一實施例的行為分析樹狀圖500的示意圖。於一實施例中,行為分析模組23將多個行為權重W分別指定至對應的此些事件行為501~507。 Please refer to FIG. 5. FIG. 5 is a schematic diagram of a behavior analysis tree 500 according to an embodiment of the present invention. In one embodiment, the behavior analysis module 23 assigns a plurality of behavior weights W to the corresponding event behaviors 501-507, respectively.

於第5圖中,由於每個事件行為501~507的重要程度不同,例如,對於商店而言,行動裝置10之使用者交易行為的重要程度高於使用者直接離開的行為。因此,行為分析模組23將多個行為權重W分別指定至對應的此些事件行為501~507。例如,事件行為503之消費滿100以上的行為權重W為50%,事件行為502之執行第一掃描任務的行為權重W為20%,其餘事件行為依此類推,此處不贅述之。此些行為權重W可由身分警示模組23於初始化交易身分警示系統100時設定,例如依據各行為事件的重要程度、對商店的影響程度、消費金額及/或宣傳效果以決定權重W,並可依各種使用情境調整之。 In FIG. 5, since the importance degree of each event behavior 501 to 507 is different, for example, for the store, the user's transaction behavior of the mobile device 10 is more important than the user's direct departure behavior. Therefore, the behavior analysis module 23 assigns a plurality of behavior weights W to the corresponding event behaviors 501 to 507, respectively. For example, the behavior weight W of the event behavior 503 is more than 50%, and the behavior weight W of the event behavior 502 is 20%. The rest of the event behavior is similar, and will not be described here. The behavior weights W may be set by the identity warning module 23 when the transaction identity alert system 100 is initialized, for example, according to the importance level of each behavior event, the degree of influence on the store, the amount of consumption, and/or the promotion effect, and the weight W may be determined. Adjust according to various usage scenarios.

於一實施例中,在使用者的當前交易行為依序為到店任務、第一掃描任務、消費滿100以上,且身分警示模組23將交易行為門檻值預設為70%的情況下,身分警示 模組23搜尋分析樹狀圖500中與當前交易行為最相似的路徑,並將其視為當前交易行為對應的交易行為模式,例如對應的交易行為模式依序為事件行為501之到店任務、事件行為502之第一掃描任務、事件行為505之第二掃描任務、事件行為506之消費滿100以上的交易行為模式,並判斷當前交易行為(到店任務、第一掃描任務、消費滿100以上)與此交易行為模式(事件行為501之到店任務、事件行為502之第一掃描任務、事件行為505之第二掃描任務、事件行為506之消費滿100以上)的差異度,由分析樹狀圖500可知,此兩者的差異點在於,當前交易行為沒有進行事件行為505之第二掃描任務(其權重為30%),而差異度的計算可以是將差異點的權重除以對應的交易行為模式之總權重,因此,差異度的計算為30%/(20%+30%+50%)=30%,由於此差異度(30%)低於交易行為門檻值(70%)。 In an embodiment, when the current transaction behavior of the user is in order to the store task, the first scan task, the consumption is over 100, and the identity warning module 23 presets the transaction behavior threshold to 70%, The identity warning module 23 searches for the path most similar to the current transaction behavior in the analysis tree 500 and regards it as a transaction behavior pattern corresponding to the current transaction behavior, for example, the corresponding transaction behavior pattern is sequentially the event behavior 501 to the store. The first scan task of the task, the event behavior 502, the second scan task of the event behavior 505, the transaction behavior mode of the event behavior 506, and the current transaction behavior (to the store task, the first scan task, the full consumption) 100 or more) The difference between this transaction behavior mode (the first scan task of event behavior 501, the first scan task of event behavior 502, the second scan task of event behavior 505, and the event behavior 506 of more than 100) is analyzed by The tree diagram 500 shows that the difference between the two is that the current transaction behavior does not perform the second scan task of the event behavior 505 (its weight is 30%), and the calculation of the difference degree Therefore, the weight of the difference point is divided by the total weight of the corresponding transaction behavior pattern. Therefore, the degree of difference is calculated as 30%/(20%+30%+50%)=30%, due to the difference (30%) Below the trading threshold (70%).

於一實施例中,當此當前交易行為與對應的交易行為模式的差異度(假設為80%)大於交易行為門檻值(假設為70%)時,代表此交易行為是不正常的,可能行動裝置10並非被使用者本人所使用(可能是行動裝置10被第三人取得進行盜刷之行為),故身分警示模組23傳送警示通知至行動裝置10或支付系統30。例如,收到警示通知的支付系統30可寄出電子郵件與使用者確認是否此交易為真,若為真,則支付系統30可依據使用者反饋,通知身分警示模組23調降交易行為門檻值,若不為真,則支付系統30暫時不提供撥款服務。 In an embodiment, when the difference between the current transaction behavior and the corresponding transaction behavior pattern (assumed to be 80%) is greater than the transaction threshold (assuming 70%), the transaction behavior is abnormal and may be acted upon. The device 10 is not used by the user himself (maybe the action of the mobile device 10 being stolen by a third party), so the identity alert module 23 transmits an alert notification to the mobile device 10 or the payment system 30. For example, the payment system 30 that receives the alert notification can send an email to the user to confirm whether the transaction is true. If true, the payment system 30 can notify the identity warning module 23 to lower the trading behavior threshold according to the user feedback. The value, if not true, the payment system 30 temporarily does not provide a grant service.

於一些實施例中,身分警示模組23亦可將當前交易行為與使用者先前的消費位置及先前事件行為(如消費資訊)、社群行為資料及使用者資料等資料進行比對,若當前交易行為與此些資料相差太大(例如此使用者有90%的機率是購買日常用品,而當前交易行為是購買高單價之電腦產品,或是此使用者有95%的機率在台北的商店購物,而當前交易行為是在土耳其的商店進行購物),則身分警示模組23傳送警示通知至行動裝置10或支付系統30。 In some embodiments, the identity alert module 23 can also compare the current transaction behavior with the user's previous consumption location and previous event behavior (eg, consumer information), community behavior data, and user profile information, if current Trading behavior is too different from this information (for example, this user has a 90% chance of purchasing daily necessities, and the current transaction is to buy a high unit price computer product, or this user has a 95% chance of being in a store in Taipei. The shopping alert, while the current transaction is shopping at a store in Turkey, the identity alert module 23 transmits an alert notification to the mobile device 10 or payment system 30.

綜上,本發明所述之交易身分警示系統及交易身分警示方法,可藉由社群行為資料、使用者資料、行動裝置的所在位置及事件行為等資訊,以更精準的判斷是否為使用者本人持有行動裝置進行消費;當使用者的行動裝置被其他第三人取得時,透過交易身分警示系統及交易身分警示方法可在交易時立即判斷出使用者的身分可能與綁定的行動裝置不一致,並於判斷不一致時,傳送出警示訊號通知支付業者此交易可能隱含問題,藉此可以提升使用者利用行動裝置進行支付的安全性。 In summary, the transaction identity warning system and the transaction identity warning method of the present invention can more accurately determine whether the user is a user by using community behavior data, user data, location of the mobile device, and event behavior. I have a mobile device for consumption; when the user's mobile device is obtained by another third party, the transaction identity warning system and the transaction identity alert method can be used to immediately determine the user's identity and the bound mobile device at the time of the transaction. Inconsistent, and when the judgment is inconsistent, the warning signal is transmitted to notify the payment provider that the transaction may have an implied problem, thereby improving the security of the user's payment by using the mobile device.

雖然本發明已以實施例揭露如上,然其並非用以限定本發明,任何熟習此技藝者,在不脫離本發明之精神和範圍內,當可作各種之更動與潤飾,因此本發明之保護範圍當視後附之申請專利範圍所界定者為準。 Although the present invention has been disclosed in the above embodiments, it is not intended to limit the present invention, and the present invention can be modified and retouched without departing from the spirit and scope of the present invention. The scope is subject to the definition of the scope of the patent application attached.

Claims (14)

一種交易身分警示系統,包含:一交易警示伺服器,包含:一行為分析模組,用以依據一過往行為紀錄以分析一交易行為模式;其中,該過往行為紀錄包含該社群行為資料及至少一使用者資料;以及一身分警示模組,用以判斷一當前交易行為與對應的該交易行為模式的一差異度是否大於一交易門檻值;其中,當該當前交易行為與對應的該交易行為模式的該差異度大於該交易行為門檻值時,該身分警示模組傳送一警示通知。  A transaction identity warning system includes: a transaction alert server, comprising: a behavior analysis module for analyzing a transaction behavior pattern according to a past behavior record; wherein the past behavior record includes the community behavior data and at least a user data; and an identity warning module for determining whether a difference between a current transaction behavior and a corresponding transaction behavior pattern is greater than a transaction threshold; wherein, when the current transaction behavior and the corresponding transaction behavior When the degree of difference of the mode is greater than the threshold value of the transaction behavior, the identity warning module transmits an alert notification.   如申請專利範圍第1項所述之交易身分警示系統,其中該交易警示伺服器更包含:一社群行為蒐集模組,用以蒐集該社群行為資料;一行為儲存模組,用以儲存該社群行為資料及該至少一使用者資料;一分析結果儲存模組,用以儲存該交易行為模式。  The transaction identity warning system of claim 1, wherein the transaction alert server further comprises: a community behavior collection module for collecting the community behavior data; and a behavior storage module for storing The community behavior data and the at least one user data; an analysis result storage module for storing the transaction behavior pattern.   如申請專利範圍第2項所述之交易身分警示系統,更包含:一行動裝置,包含:一交易行為蒐集模組,用以蒐集該至少一使用者資料,並將該至少一使用者資料傳送至該交易警示伺服器;以及 一位置偵測模組,用以偵測該行動裝置之位置,並將該行動裝置之位置傳送至該交易警示伺服器。  The transaction identity warning system of claim 2, further comprising: a mobile device, comprising: a transaction behavior collection module, configured to collect the at least one user profile, and transmit the at least one user profile And the transaction alerting server; and a position detecting module for detecting the location of the mobile device and transmitting the location of the mobile device to the transaction alerting server.   如申請專利範圍第1項所述之交易身分警示系統,其中該行為分析模組依據該過往行為紀錄以建立一行為分析樹狀圖,該行為分析樹狀圖包含該過往行為紀錄中每一過往事件行為所出現的機率,藉由該行為分析樹以建立該交易行為模式。  For example, in the transaction identity warning system described in claim 1, wherein the behavior analysis module establishes a behavior analysis tree according to the past behavior record, and the behavior analysis tree diagram includes each past in the past behavior record. The probability of occurrence of an event behavior, by which the behavior analysis tree is established to establish the behavior pattern of the transaction.   如申請專利範圍第4項所述之交易身分警示系統,其中該行為分析模組依據該分析樹狀圖,將相近的複數個事件行為分為同一群,藉此收斂該行為分析樹。  The transaction identity warning system of claim 4, wherein the behavior analysis module divides the plurality of event behaviors into the same group according to the analysis tree, thereby converging the behavior analysis tree.   如申請專利範圍第5項所述之交易身分警示系統,其中該行為分析模組將複數個行為權重分別指定至對應的該些事件行為。  For example, the transaction identity warning system described in claim 5, wherein the behavior analysis module assigns a plurality of behavior weights to the corresponding event behaviors.   如申請專利範圍第1項所述之交易身分警示系統,其中當該當前交易行為與對應的該交易行為模式的該差異度大於該交易行為門檻值時,該身分警示模組傳送該警示通知至一行動裝置或一支付系統。  The transaction identity warning system of claim 1, wherein the identity warning module transmits the alert notification to the difference between the current transaction behavior and the corresponding transaction behavior mode. A mobile device or a payment system.   一種交易身分警示方法,包含:依據一過往行為紀錄以分析一交易行為模式;其中,該過往行為紀錄包含該社群行為資料及至少一使用者資 料;判斷一當前交易行為與對應的該交易行為模式的一差異度是否大於一交易門檻值;其中,若該當前交易行為與對應的該交易行為模式的該差異度大於一交易行為門檻值時,傳送一警示通知。  A transaction identity warning method includes: analyzing a transaction behavior pattern according to a past behavior record; wherein the past behavior record includes the community behavior data and at least one user profile; determining a current transaction behavior and the corresponding transaction behavior Whether the degree of difference of the mode is greater than a transaction threshold; wherein, if the difference between the current transaction behavior and the corresponding transaction behavior pattern is greater than a transaction behavior threshold, an alert notification is transmitted.   如申請專利範圍第8項所述之交易身分警示方法,更包含:蒐集該社群行為資料;儲存該社群行為資料及該至少一使用者資料;儲存該交易行為模式。  For example, the transaction identity warning method described in claim 8 further includes: collecting the community behavior data; storing the community behavior data and the at least one user data; and storing the transaction behavior pattern.   如申請專利範圍第9項所述之交易身分警示方法,更包含:蒐集並傳送該至少一使用者資料;以及偵測並傳送該行動裝置之位置。  The transaction identity warning method of claim 9, further comprising: collecting and transmitting the at least one user profile; and detecting and transmitting the location of the mobile device.   如申請專利範圍第8項所述之交易身分警示方法,更包含:依據該過往行為紀錄以建立一行為分析樹狀圖,該行為分析樹狀圖包含該過往行為紀錄中每一過往事件行為所出現的機率,藉由該行為分析樹以建立該交易行為模式。  For example, the transaction identity warning method described in claim 8 further includes: establishing a behavior analysis tree according to the past behavior record, the behavior analysis tree diagram containing each past event behavior in the past behavior record The probability of occurrence, through the behavior analysis tree to establish the trading behavior pattern.   如申請專利範圍第11項所述之交易身分警示方法,更包含: 依據該分析樹狀圖,將相近的複數個事件行為分為同一群,藉此收斂該行為分析樹。  For example, the transaction identity warning method described in claim 11 further includes: according to the analysis tree, classifying a plurality of similar event behaviors into the same group, thereby converging the behavior analysis tree.   如申請專利範圍第12項所述之交易身分警示方法,更包含:將複數個行為權重分別指定至對應的該些事件行為。  For example, the transaction identity warning method described in claim 12 of the patent application further includes: assigning a plurality of behavior weights to the corresponding event behaviors respectively.   如申請專利範圍第8項所述之交易身分警示方法,更包含:當該當前交易行為與對應的該交易行為模式的該差異度大於該交易行為門檻值時,傳送該警示通知至一行動裝置或一支付系統。  The transaction identity warning method of claim 8 further includes: transmitting the warning notification to a mobile device when the current transaction behavior and the corresponding transaction behavior pattern are greater than the transaction behavior threshold Or a payment system.  
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* Cited by examiner, † Cited by third party
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TWI727566B (en) * 2019-12-26 2021-05-11 玉山商業銀行股份有限公司 Method and system for authentication with device binding

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