TW201351366A - Interactive-type display window device - Google Patents

Abstract

An interactive-type display window device comprises a receiving unit, a light-pervious panel, at least one sensor, at least a lighting module, and a processing unit, The receiving unit is provided with at least one display shelf for placing display commodities thereon. The light-pervious panel is provided on a front surface of the receiving unit and can be a transparent display panel with a touch control area. Each sensor is a photo sensor or a proximity sensor. Each lighting module is provided within the receiving unit for emitting light onto the display commodities. The processing unit is used for controlling the lighting module according to the sensor's detection results or the consumers' preference. Thereby, it is able to adjust the luminous intensity, luminous chromaticity, luminous color temperature, luminous frequency spectrum, and/or the rotation of the lighting module in order to achieve the desired luminous effect in view of the sensor's detection results or the consumers' preference.

Description

Interactive display window

The invention relates to a display window, in particular to an interactive display window, which can be adjusted not only automatically or according to consumer preferences by means of sensors and/or transparent display panels (with or without touch zones). The luminous intensity, illuminating chromaticity, illuminating color temperature, illuminating spectrum and or illuminating angle of the light source inside the window can also display the relevant information of the product to the consumer, and achieve advertising effects such as promotion and promotion.

In department stores, shopping malls or stores, for the promotion or promotion of specific products, specific products are usually placed in the shop window for display for consumers to enjoy advertising, promotion and other advertising effects. In addition to the shop window, in the public places where crowds gather, there are various vending machines. In addition to similar shop windows, special products can be displayed, and consumers can also purchase directly.

Customized display windows (including shop windows or vending machines), in order to highlight the displayed items, usually placed on the front side of the light-transparent front panel (such as glass), and set a fixed light source in the display window, set The fixed light source is used to directly project the light onto the displayed product; in addition, in order to obtain the advertising effect, an LCD screen is also displayed on the display window to display relevant publicity or advertising information to the consumer.

According to the foregoing, the conventional display window has the following disadvantages: First, depending on the products displayed, there is also a need to adjust the lighting design in the window; however, if it is necessary to customize the product according to the type of product displayed Not only will the use of display windows be limited, but the customized design will also increase the cost.

Secondly, even if the customized lighting design is based on the type of goods displayed, lighting The effect will still be affected by the placement of the displayed merchandise; in addition, when certain merchandise items are removed (eg purchased or out of stock), the resulting vacancies will also destroy the original custom lighting design.

In addition, although the use of LCD screens can be used for advertising and advertising effects, however, since it usually only displays pre-set advertising content, it is not only impossible to establish interaction with consumers, but also will not be attracted after playing for a long time. Consumer attention.

In view of the above, in order to improve the above disadvantages, the inventors of the present invention have proposed to adjust the luminous intensity, illuminating chromaticity, illuminating color temperature, illuminating spectrum and/or illuminating of the internal light source of the display window not only through the sensor but also according to the consumer's preference. From the perspective, it can also display to the consumer an interactive display window that displays product-related information and achieves advertising effects such as promotion and promotion.

The main object of the present invention is to provide an interactive display window having a sensor (for example, a light sensor, a proximity sensor) and/or a rotatable light source module, which can control the interior of the light source module according to the sensing result of the sensor. The illumination intensity, luminosity, illuminating color temperature, luminescence spectrum, and/or illumination angle of the light source are used to obtain the best illumination effect in terms of merchandise display.

Another object of the present invention is to provide an interactive display window having an inductor (such as a light sensor, a proximity sensor), a transparent display panel, and/or a rotatable light source module, which can be determined according to the sensing result of the sensor. Whether to display the information related to the displayed product, and control the luminous intensity, the illuminating chromaticity, the illuminating color temperature, the illuminating spectrum and/or the illuminating angle of the internal light source of the light source module to obtain Demonstrate the best lighting effects for merchandise and transparent display panels.

A further object of the present invention is to provide an interactive display window having a transparent display panel and/or a rotatable light source module for setting a touch area, which can be determined according to the preference of the consumer through the manipulation of the touch area. The product related information is displayed, and the illumination intensity, the illuminance chromaticity, the illuminating color temperature, the illuminating spectrum and/or the illuminating angle of the internal light source of the light source module are controlled to obtain an optimal lighting effect for the consumer's vision.

In order to achieve the above objective, the present invention provides an interactive display window, which includes a receiving unit, a light transmissive panel, at least one sensor, at least one light source module, and a processing unit; the receiving unit is disposed therein The at least one display panel is disposed on the front surface of the accommodating unit; the at least one sensor is at least one light sensor and/or at least one proximity sensor for being disposed in the foregoing The accommodating unit, wherein the light sensor is used to sense a light environment inside or outside the accommodating unit, the proximity sensor senses whether a consumer is in proximity; and the at least one light source module is disposed in the accommodating The unit is configured to illuminate the display product on the at least one display frame; and the processing unit is configured to receive the sensing result of the sensor, and control the luminous intensity, the illuminating chromaticity, and the illuminating of the internal light source of the light source module according to the sensing result. Color temperature and / or luminescence spectrum.

The present invention further provides an interactive display window, comprising a receiving unit, a transparent display panel, at least one light source module, and a processing unit; wherein the receiving unit is provided with at least one display frame for placing The display device is disposed on the front surface of the accommodating unit for displaying information related to displaying the product to the consumer, and at least providing a touch area; the at least one light source module is configured In the accommodating unit, the display unit is configured to illuminate the display product on the at least one display frame; and the processing unit is configured to control the illuminating intensity, the illuminating chromaticity, the illuminating color temperature and/or the illuminating spectrum of the internal light source of the at least one light source module; Therefore, the consumer can use the touch area to control the display of the message and/or manipulate the processing unit to control the illumination intensity, the luminescence chromaticity, the illuminating color temperature, and/or the illuminating spectrum of the internal light source of the light source module.

In the implementation, the light source module is a rotatable device; thereby, the processing unit can control the rotation of the light source module according to the sensing result or according to the manipulation of the touch area by the consumer to change the illumination angle of the light source. .

In the implementation, each of the rotatable light source modules includes a body, a light source, and a light adjustment member; the seat system is rotatable by the processing unit; the light source is disposed in the body; The dimming member is coupled to the base body for covering the outside of the light source; or each of the rotatable light source modules includes a body, a light source and a light adjusting member; the seat system is fixed to the space The light source is disposed in the body; the light control member is coupled to the base body to cover the outside of the light source, and is rotatable by the processing unit.

In implementation, the dimming member is a lens, a mask or a light control panel.

For a better understanding of the features and functions of the present invention, the embodiments are described in detail below with reference to the drawings.

The invention discloses an interactive display window with a light source module (non-rotatable or rotatable), and is provided with a sensor and/or a transparent display panel (with or without a touch area), thereby Controlling the luminous intensity, illuminating chromaticity, illuminating color temperature, and illuminating spectrum of the internal light source of the light source module according to the sensing result or the user preference And / or the angle of illumination for optimal illumination.

Please refer to Figures 1, 4, 6 and 8 of the present invention, which show a first preferred embodiment of the interactive display case of the present invention. As shown in the figure, the interactive display window 1 includes a receiving unit 2, a transparent display panel 3, at least one sensor, two light source modules 5, and a processing unit 6. In the embodiment, the light source is The module 5 is a rotatable person.

The accommodating unit 2 is a box body, and at least one display stand 20 is disposed therein for placing the display item 7. In the present embodiment, two display stands 20 arranged side by side are provided as an example. However, in the implementation, three or more display frames may be disposed in the vertical direction; or two or more display frames juxtaposed in the same layer may be arranged to allow the display products to be arranged in a staggered manner, which are all of the present invention. category.

The transparent display panel 3 is disposed on the front side of the accommodating unit 2 for displaying information related to the display of the product to the consumer. In addition, in the embodiment, the transparent display panel 3 is provided with a touch area 30 for consumption. The display of the information (for example, related to the display product) can be controlled, and the illumination intensity, the luminescence chromaticity, the illuminating color temperature and/or the illuminating spectrum of the internal light source of the light source module 5 can be controlled, or the light source module can be controlled. 5 rotation.

The at least one sensor is provided on the accommodating unit 2 by at least one light sensor and/or at least one proximity sensor. In the embodiment, a light sensor 40 is disposed in the accommodating unit 2, and a proximity sensor 42 is disposed on the outer side of the front surface. The light sensor 40 is used to sense the light environment inside the accommodating unit 2, for example, the change of the reflected light; and the proximity sensor 42 is used to sense whether there is any consumer. Close.

In the implementation of the light sensor, in addition to the inner side of the accommodating unit 2, another light sensor can be mounted on the outer side of the accommodating unit 2 to sense an external light environment, such as ambient illuminance or color temperature. By simultaneously arranging the light sensors in the inner and outer sides of the accommodating unit, the current light environment conditions inside and outside the accommodating unit can be more completely reflected.

The light source modules 5 are respectively disposed on both sides of the inside of the accommodating unit 2 for illuminating the display articles 7 on the display frame 20. Please refer to FIG. 4 , which is a cross-sectional view showing the light source module 5 . As shown, each light source module 5 includes a body 50, a light source 52, and a light adjustment member 54.

The base 50 is connected to a driving device 56 (for example, a motor) and is rotatable; the light source 52 is fixed in the base 50; the light adjusting member 54 can be a lens and a mask. Or a light control panel attached to the base 50 for covering the light source 52.

The processing unit 6 is electrically connected to the light sensor 40 , the proximity sensor 42 , and the two light source modules 5 . As shown in FIG. 8, the processing unit 6 can receive the sensing result of the light sensor 40 and the proximity sensor 42 and provide the light source module according to the received sensing result according to the preset sensing mechanism. The voltage of 5 automatically controls the luminous intensity, illuminating chromaticity, illuminating color temperature and/or illuminating spectrum of the internal light source 52 of the light source module 5. In addition, according to the sensing result, the rotation of the light source module 5 can be controlled to change the illumination angle of the light source. In this way, the purpose of optimizing the lighting effect can be achieved.

For the control of the rotation of the light source module, please refer to pictures 2~3. In FIG. 2, the internal space of the accommodating unit 2 is illustrated with three different depths of depth; by rotating the left and right light source modules 5 to different degrees, the light can be projected onto planes of different depths. These controls not only flexibly project light onto display items located on different planes, but also change the plane of focus of the light source to match the type of the transparent display panel used or the state of use (ie, with its light transmittance). The best lighting effect.

In addition, as shown in FIG. 3, the light may be concentrated on a display product by controlling the rotation of the light source module; or, when a display product 70 is removed, a display product is formed on the display frame. In the case of space, the light originally projected onto the display item 70 can be projected to other display items still on the display stand.

As described above, the transparent display panel 3 is provided with a touch area 30 thereon, in addition to allowing the consumer to control the display of the message (for example, selecting specific display product information or advertising, promotion, etc.) The control of the luminous intensity, the illuminating chromaticity, the illuminating color temperature and/or the illuminating spectrum of the internal light source 52 of the light source module 5 or the rotation control of the light source module 5 is performed. In this embodiment, as shown in FIG. 6, the touch area 30 displays a pattern of light source control (left side) and product information display (right side), and the consumer can press the pattern for subsequent manipulation. .

Taking the rotation control of the light source module 5 as an example, as shown in FIG. 8, the consumer can input a manipulation command through the touch area 30, and then control the rotation of the light source module 5 via the processing unit 6 to obtain for the consumer. The best lighting effect.

In addition, a control panel may be additionally disposed outside the receiving unit to replace the setting of the touch area; and the control panel allows the consumer to perform related operations. That is, controlling the information of the transparent display panel, the luminous intensity of the internal light source of the light source module, the illuminating chromaticity, the illuminating color temperature, and/or the illuminating spectrum or the rotation of the light source module.

The touch operation such as the light source control and the product information display is only an example. In the implementation, the information can be transmitted/received through the connection with the Internet, and other functions can be achieved, such as giving back opinions of the consumer and proceeding. Single or credit card or other online payment procedures.

Please refer to the fifth and seventh embodiments of the present invention, which show a second preferred embodiment of the interactive display window of the present invention; as shown in the figure, compared with the first preferred embodiment, the present embodiment The difference lies mainly in the structural design of the light source module and the type of the light-transmitting panel on the front side of the accommodating unit.

As shown in FIG. 5, the structure of the light source module 5' includes a body 50', a light source 52, and a light adjusting member 54'. The seat body 50' is fixed to the receiving unit. 2; the light source 52 is disposed in the base 50'; the light guide 54' is coupled to the outside of the base 50' and is rotatable under the control of the processing unit 6.

In the present embodiment, the processing unit 6 rotates the dimming member 54' through a driving device 56 (e.g., a motor). By controlling the rotation of the dimming member 54', the relative position of the light source 52 in the base 50' can be changed, thereby changing the light projection path, and the illumination inside the accommodating unit 2 can be changed automatically or according to consumer preferences. Designed for the best lighting results.

In addition, in the embodiment, the transparent panel disposed on the front surface of the accommodating unit 2 is a touch display panel, so that the entire panel can perform a touch operation. As number 7 As shown in the figure, taking the display item 72 as an example, when the consumer approaches, the name "B05" will be automatically displayed above the display item 72; if the consumer wants to know more about the displayed item 72, the name can be displayed by pressing. The information about the display item 72 can be displayed on the panel.

The touch control panel is only an example. In addition to the display of the product information, the touch display panel can also be used to adjust the illumination intensity, the luminescence chromaticity, the illuminating color temperature, and/or the internal light source of the light source module. The degree of rotation of the illuminating spectrum or the light source module dimming member.

In summary, the present invention can indeed achieve the intended purpose, and provides an interactive display window which is not only automatically provided by the sensor and/or the transparent display panel (with or without a touch area). Or according to the preference of the consumer, the luminous intensity, the illuminating chromaticity, the illuminating color temperature, the illuminating spectrum and/or the illuminating angle of the internal light source of the light source module inside the display window can be adjusted, and the relevant information of the product can be displayed to the consumer, and the promotion and promotion can be achieved. And other advertising effects. It is extremely valuable for industrial use, and patent applications are filed according to law.

The above description and drawings are merely illustrative of the embodiments of the present invention, and those of ordinary skill in the art can

1, 1'‧‧‧ interactive display window

2‧‧‧Receiving unit

20‧‧‧ display stand

3‧‧‧Transparent display panel

30‧‧‧ touch area

3'‧‧‧Transparent touch display panel

40‧‧‧Light sensor

42‧‧‧ proximity sensor

5, 5'‧‧‧ light source module

50, 50’‧‧‧ body

52‧‧‧Light source

54, 54'‧‧‧ dimming parts

56‧‧‧ drive

6‧‧‧Processing unit

7, 70, 72‧‧‧ Show products

1 is a perspective view of a first preferred embodiment of an interactive display window of the present invention.

The second to third figures show the operation of the light source module in the interactive display window of the present invention.

Figure 4 is a cross-sectional view showing a light source module in a first preferred embodiment of the interactive display case of the present invention.

Figure 5 is a cross-sectional view showing a light source module in a second preferred embodiment of the interactive display case of the present invention.

Figure 6 is a front elevational view showing a first preferred embodiment of the interactive display case of the present invention.

Figure 7 is a view showing the state of use of the second preferred embodiment of the interactive display window of the present invention.

Figure 8 is a block diagram showing the rotation control of the light source module in the first preferred embodiment of the interactive display window of the present invention.

1‧‧‧Interactive display window

2‧‧‧Receiving unit

20‧‧‧ display stand

3‧‧‧Transparent display panel

30‧‧‧ touch area

40‧‧‧Light sensor

42‧‧‧ proximity sensor

5‧‧‧Light source module

56‧‧‧Motor

6‧‧‧Processing unit

7‧‧‧Show products

Claims (14)

An interactive display window includes: a accommodating unit having at least one display frame for displaying products; a light transmissive panel disposed on a front surface of the accommodating unit; at least one sensor is The at least one light sensor and/or the at least one proximity sensor are disposed on the accommodating unit; wherein the light sensor is used to sense a light environment inside or outside the accommodating unit, and the proximity sensor senses whether At least one light source module is disposed in the accommodating unit for illuminating the display product on the at least one display frame; and a processing unit is electrically connected to the at least one sensor and the light source module The connection is for receiving the sensing result of the foregoing sensor, and controlling the luminous intensity, the illuminating chromaticity, the illuminating color temperature and/or the illuminating spectrum of the internal light source of the light source module according to the sensing result. The interactive display window according to claim 1, wherein the light source module is a rotatable; thereby, the processing unit can control the rotation of the light source module according to the sensing result to change the light source illumination. angle. The interactive display window according to claim 2, wherein the transparent panel is a transparent display panel for displaying and displaying information related to the product to the consumer. The interactive display window of claim 3, wherein the transparent display panel is provided with at least one touch area for the consumer to control the display of the message and/or to manipulate the processing unit to control the light source module. The intensity of the illumination and/or its internal light source, the luminescent chromaticity, the luminescent color temperature, and/or the luminescence spectrum. The interactive display window of claim 2, wherein each of the light source modules comprises: a body that is rotated by the processing unit; and a light source disposed in the body; A dimming member is coupled to the base for covering the outside of the light source. The interactive display window according to claim 2, wherein each of the light source modules comprises: a body fixed in the accommodating unit; a light source disposed in the body; and a dimming The component is coupled to the base body for covering the outside of the light source and is rotatable under the control of the processing unit. The interactive display window of claim 5 or 6, wherein the dimming member is a lens, a mask or a light control panel. An interactive display window includes: a receiving unit having at least one display frame for displaying products; a transparent display panel disposed on the front surface of the receiving unit for displaying and displaying to the consumer a product-related message, and at least one touch area; at least one light source module disposed in the accommodating unit for illuminating the display product on the at least one display frame; and a processing unit for controlling the at least one light source The illumination intensity, the illuminance chromaticity, the illuminating color temperature and/or the illuminating spectrum of the internal light source of the module; thereby, the consumer can use the touch area to control the display of the message and/or manipulate the processing unit to control the internal light source of the light source module. Luminous intensity, luminescence Chromaticity, illuminating color temperature, and/or luminescence spectrum. The interactive display window of claim 8, wherein the light source module is a rotatable device; thereby, the processing unit is configured to control the light source module according to a user's manipulation via the touch area. Rotate to change the illumination angle of the light source. The interactive display window according to claim 9 , wherein each of the light source modules comprises: a body that is rotated by the processing unit; and a light source disposed in the body; A dimming member is coupled to the base for covering the outside of the light source. The interactive display window according to claim 9 , wherein each of the light source modules comprises: a body fixed in the accommodating unit; a light source disposed in the body; and a dimming The component is coupled to the base body for covering the outside of the light source and is rotatable under the control of the processing unit. The interactive display window of claim 10 or 11, wherein the dimming member is a lens, a mask or a light control panel. The interactive display window of claim 9, further comprising at least one light sensor disposed on the accommodating unit for detecting an internal or external light environment; and the processing unit is The rotation of the light source module and/or the intensity of the light source, the luminescence chromaticity, the illuminating color temperature, and/or the illuminating spectrum of the light source may be controlled according to the detection result of the at least one light sensor. The interactive display window as described in claim 9 of the patent application includes a near The sensor is disposed on the accommodating unit for detecting whether the consumer is in proximity; and the processing unit controls the rotation of the light source module according to the detection result of the proximity sensor and/or Luminous intensity, luminescent chromaticity, luminescent color temperature, and/or luminescence spectrum of the internal light source.