SG11202110481TA - Planning device and computer program - Google Patents

Planning device and computer program

Info

Publication number
SG11202110481TA
SG11202110481TA SG11202110481TA SG11202110481TA SG11202110481TA SG 11202110481T A SG11202110481T A SG 11202110481TA SG 11202110481T A SG11202110481T A SG 11202110481TA SG 11202110481T A SG11202110481T A SG 11202110481TA SG 11202110481T A SG11202110481T A SG 11202110481TA
Authority
SG
Singapore
Prior art keywords
computer program
planning device
planning
program
computer
Prior art date
Application number
SG11202110481TA
Other languages
English (en)
Inventor
Ryo Domoto
Ryoji Minami
Original Assignee
Hakuhodo Dy Holdings Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Hakuhodo Dy Holdings Inc filed Critical Hakuhodo Dy Holdings Inc
Publication of SG11202110481TA publication Critical patent/SG11202110481TA/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0242—Determining effectiveness of advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0249—Advertisements based upon budgets or funds
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0272—Period of advertisement exposure
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06N—COMPUTING ARRANGEMENTS BASED ON SPECIFIC COMPUTATIONAL MODELS
    • G06N20/00—Machine learning

Landscapes

  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Theoretical Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Game Theory and Decision Science (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Software Systems (AREA)
  • Computer Vision & Pattern Recognition (AREA)
  • Data Mining & Analysis (AREA)
  • Evolutionary Computation (AREA)
  • Medical Informatics (AREA)
  • Artificial Intelligence (AREA)
  • Computing Systems (AREA)
  • General Engineering & Computer Science (AREA)
  • Mathematical Physics (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
SG11202110481TA 2019-03-27 2020-03-26 Planning device and computer program SG11202110481TA (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
JP2019061274A JP6621954B1 (ja) 2019-03-27 2019-03-27 計画策定装置及びコンピュータプログラム
PCT/JP2020/013683 WO2020196761A1 (fr) 2019-03-27 2020-03-26 Dispositif de planification et programme informatique

Publications (1)

Publication Number Publication Date
SG11202110481TA true SG11202110481TA (en) 2021-10-28

Family

ID=68917276

Family Applications (1)

Application Number Title Priority Date Filing Date
SG11202110481TA SG11202110481TA (en) 2019-03-27 2020-03-26 Planning device and computer program

Country Status (4)

Country Link
US (1) US20220122118A1 (fr)
JP (1) JP6621954B1 (fr)
SG (1) SG11202110481TA (fr)
WO (1) WO2020196761A1 (fr)

Families Citing this family (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR102602291B1 (ko) * 2020-12-30 2023-11-14 주식회사 카카오 광고 방법 및 장치
KR20220141870A (ko) * 2021-04-06 2022-10-20 구글 엘엘씨 지리 정보 자원 활용
JP7453190B2 (ja) * 2021-09-17 2024-03-19 Ｌｉｎｅヤフー株式会社 情報処理装置、情報処理方法および情報処理プログラム
JP7333442B1 (ja) 2022-04-15 2023-08-24 東芝テック株式会社 データ処理装置及びプログラム
WO2024105994A1 (fr) * 2022-11-14 2024-05-23 Ｎｅｃソリューションイノベータ株式会社 Dispositif, système, procédé et programme d'optimisation de commercialisation

Family Cites Families (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP4317547B2 (ja) * 2003-05-28 2009-08-19 株式会社電通 コンタクトポイント・ナビゲーション・システム及びその方法又はその方法を記録した記録媒体及びその方法を伝送する伝送媒体
US20110040636A1 (en) * 2009-08-14 2011-02-17 Simmons Willard L Learning system for the use of competing valuation models for real-time advertisement bidding
US20120158456A1 (en) * 2010-12-20 2012-06-21 Xuerui Wang Forecasting Ad Traffic Based on Business Metrics in Performance-based Display Advertising
EP2727065A4 (fr) * 2011-07-01 2015-01-28 Dataxu Inc Création et utilisation d'identificateurs évalués d'utilisateur dans une installation de placement de publicités
US20140196062A1 (en) * 2013-01-10 2014-07-10 United Video Properties, Inc. Systems and methods for setting prices in data driven media placement
JP6034481B1 (ja) * 2015-06-04 2016-11-30 株式会社デジタルインテリジェンス 広告配信システム及び方法、並びにプログラム
US20160379243A1 (en) * 2015-06-23 2016-12-29 Bidtellect, Inc. Method and system for forecasting a campaign performance using predictive modeling
US20170161773A1 (en) * 2015-12-03 2017-06-08 Rovi Guides, Inc. Methods and Systems for Targeted Advertising Using Machine Learning Techniques
US20190019213A1 (en) * 2017-07-12 2019-01-17 Cerebri AI Inc. Predicting the effectiveness of a marketing campaign prior to deployment

Also Published As

Publication number Publication date
JP6621954B1 (ja) 2019-12-18
US20220122118A1 (en) 2022-04-21
WO2020196761A1 (fr) 2020-10-01
JP2020160938A (ja) 2020-10-01

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