SG10201509021UA - Methods and apparatus for identifying customer segments from transaction data - Google Patents

Methods and apparatus for identifying customer segments from transaction data

Info

Publication number
SG10201509021UA
SG10201509021UA SG10201509021UA SG10201509021UA SG10201509021UA SG 10201509021U A SG10201509021U A SG 10201509021UA SG 10201509021U A SG10201509021U A SG 10201509021UA SG 10201509021U A SG10201509021U A SG 10201509021UA SG 10201509021U A SG10201509021U A SG 10201509021UA
Authority
SG
Singapore
Prior art keywords
methods
transaction data
customer segments
identifying customer
identifying
Prior art date
Application number
SG10201509021UA
Inventor
Sharma Geetika
Gupta Amit
Goel Mittal Shikha
Original Assignee
Mastercard International Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Mastercard International Inc filed Critical Mastercard International Inc
Priority to SG10201509021UA priority Critical patent/SG10201509021UA/en
Priority to US15/340,697 priority patent/US20170124580A1/en
Publication of SG10201509021UA publication Critical patent/SG10201509021UA/en

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data
    • G06Q30/0204Market segmentation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q40/00Finance; Insurance; Tax strategies; Processing of corporate or income taxes
    • G06Q40/12Accounting

Landscapes

  • Business, Economics & Management (AREA)
  • Finance (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Theoretical Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • Game Theory and Decision Science (AREA)
  • Data Mining & Analysis (AREA)
  • Technology Law (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
SG10201509021UA 2015-11-02 2015-11-02 Methods and apparatus for identifying customer segments from transaction data SG10201509021UA (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
SG10201509021UA SG10201509021UA (en) 2015-11-02 2015-11-02 Methods and apparatus for identifying customer segments from transaction data
US15/340,697 US20170124580A1 (en) 2015-11-02 2016-11-01 Methods and Apparatus for Identifying Customer Segments from Transaction Data

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
SG10201509021UA SG10201509021UA (en) 2015-11-02 2015-11-02 Methods and apparatus for identifying customer segments from transaction data

Publications (1)

Publication Number Publication Date
SG10201509021UA true SG10201509021UA (en) 2017-06-29

Family

ID=58634823

Family Applications (1)

Application Number Title Priority Date Filing Date
SG10201509021UA SG10201509021UA (en) 2015-11-02 2015-11-02 Methods and apparatus for identifying customer segments from transaction data

Country Status (2)

Country Link
US (1) US20170124580A1 (en)
SG (1) SG10201509021UA (en)

Families Citing this family (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US10755240B2 (en) * 2015-05-06 2020-08-25 Hani Raouda El-Balah Integrated universal payment and seller independent point of sale and e-commerce digital receipt processing and analytics system
US11823258B2 (en) * 2017-10-11 2023-11-21 Mx Technologies, Inc. Aggregation based credit decision
US11113702B1 (en) * 2018-12-12 2021-09-07 Amazon Technologies, Inc. Online product subscription recommendations based on a customers failure to perform a computer-based action and a monetary value threshold

Also Published As

Publication number Publication date
US20170124580A1 (en) 2017-05-04

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