RU2797389C1 - Systems and methods for providing communications in flights - Google Patents

Abstract

FIELD: communication systems.

SUBSTANCE: invention is related to communication session delivery systems and methods for providing communication sessions in flight. The session delivery system may provide a network access service or other types of content after the passenger has completed the interaction with the brand. A brand engagement can be any number of options that a brand partner can demand in exchange for access to content. The session delivery system may select from a plurality of reward offers and then display the selected offers to the passenger. The passenger can select an offer and complete the required interaction with the brand. Once the brand interaction is verified, the passenger can earn rewards associated with the offer.

EFFECT: providing an improved method of providing communication sessions on board for passengers.

60 cl, 10 dwg

Description

Prerequisites for the creation of the invention

The following description generally relates to session delivery systems, and more specifically to techniques for providing in-flight sessions.

Increasingly, passengers on commercial planes or other vehicles such as buses, trains, boats, etc., want to access broadband while traveling. In addition, passenger vehicles often include vehicle information systems to satisfy the desire of passengers to access viewing content, such as entertainment, information or other viewing content, while driving. The passenger aircraft may receive the network access service through a common communication channel, such as a satellite communication channel. An aircraft may have an airborne multi-user access terminal that communicates with ground stations (eg, via a satellite in a satellite communications system) and provides network connectivity for passengers. For example, users may connect their communication devices (eg, smartphones, laptops, tablets, etc.) to a wireless local area network (WLAN) served by a multiple access terminal that routes data to other networks (eg, the Internet) through a common link.

As passenger demand for broadband access and content continues to evolve, session delivery system operators have developed various service monetization techniques to provide passengers with a reliable and enjoyable service experience. However, different monetization techniques can lead to different levels of passenger satisfaction. For example, charging passengers separately for session access can be frustrating for passengers because they may feel that the passenger vehicle operator is charging them for each additional service during their journey. In view of the foregoing, there is a need for improved session delivery systems associated with passenger vehicles to overcome the shortcomings of conventional session delivery systems.

Statement of the Invention

The technologies described relate to improved methods, systems, devices and apparatuses that support on-board session technologies. In some examples, the session delivery system may provide a network access service or other types of content after the passenger has completed the interaction with the brand. A brand engagement can be any number of options that a brand partner can demand in exchange for access to content. The session delivery system may select from a plurality of reward offers and then display the selected offers to the passenger. Selected offerings can be selected based on passenger profile information and features targeted by the brand partner. The passenger can then select an offer and complete the required brand interaction. Once the brand interaction is verified, the passenger can earn rewards associated with the offer.

Brief description of graphic materials

In FIG. 1 shows an example of a wireless communication system that supports in-flight session technology in accordance with aspects of the present disclosure.

In FIG. 2 shows an example of a wireless communication system that supports in-flight session technology in accordance with aspects of the present disclosure.

In FIG. 3 shows an example workflow that supports in-flight session technology in accordance with aspects of the present disclosure.

In FIG. 4 shows a graphical representation of reward offers in accordance with aspects of the present disclosure.

In FIG. 5 shows an example workflow that supports in-flight session technology in accordance with aspects of the present disclosure.

In FIG. 6 shows an example workflow that supports in-flight session technology in accordance with aspects of the present disclosure.

In FIG. 7 is a graphical representation of a session interaction interface that supports in-flight session technology in accordance with aspects of the present disclosure.

In FIG. 8 and 9 show block diagrams of devices that support technologies for in-flight session offerings in accordance with aspects of the present disclosure.

In FIG. 10 is a flow diagram illustrating a method that supports technologies for in-flight session offerings in accordance with aspects of the present disclosure.

Detailed description

A commercial passenger vehicle may support a common communication link to provide a network access service for passengers. For example, users can connect their communication devices to a wireless local area network (WLAN) that routes data to other networks (eg, the Internet) over a common communication channel. The shared communication channel may be wireless (eg, cellular, satellite, etc.) and may support higher bandwidth applications such as web browsing, media streaming, or video calling.

The provision of such network and content access services provides entertainment and comfort to the passenger while traveling, but the provision of such services incurs costs for the travel provider. In order to provide passengers with reliable and satisfactory session services, the travel service provider may choose from a variety of monetization methods, including charging a separate fee for selected services, advertising insertion, etc. However, charging a separate fee can lead to dissatisfied passengers, and inserted ads have varying levels of effectiveness in attracting users.

The features described relate to a session delivery system that delivers sessions to a passenger based on completed brand interactions selected by the passenger. Completed brand interactions selected by the passenger can enhance the experience of both the passenger and the brand partner, as the passenger can participate in the interaction in which he or she is most interested, and in turn, the brand partner will have a higher interaction value with passenger compared to other means such as non-targeted advertising. Prior to the start of a travel segment, brand partners or another entity may define a set of reward offers to present to travel segment passengers, where reward offers may consist of a session in exchange for the passenger engaging with the brand. The session delivery system may present a plurality of selected reward offers to the passenger via a user interface such as a portal, application, etc. The passenger can access the user interface before and/or during the travel segment and can select the offer that interests them the most. The offer is associated with one or more session characteristics that can be provided to the passenger for use of the shared communication line after the interaction with the offer is completed. The characteristic(s) of the communication session may (may) vary from offer to offer and may (may) differ in different embodiments. The session characteristic(s) may, for example, be one or more of the total amount of time allotted for the session, the data rate of the session, the total amount of data transmitted during the session, access to one or more types of services ( eg text messages, email, streaming, etc.), access to one or more network destinations (eg, video streaming service provider, etc.), and combinations thereof. The type of interaction to be completed by the passenger may vary from offer to offer and may differ in different implementations. For example, an interaction could be the creation of a social media post about a specific brand associated with this offer. Another example would be to finish watching a video associated with an offer. After validating the brand interaction, the session delivery system may provide the passenger with a suggested network access time to use during the travel segment. The manner in which the communication session is provided to the passenger may vary from embodiment to embodiment. In some examples, the session may be assigned to a passenger user account managed by the session delivery system. In this case, the passenger can choose when to use the session, such as on the current segment of the journey and/or on other segments of the journey (eg, on the same or different airlines or other transportation providers). In other examples, the communication session may be related to the communication device used by the passenger, without the passenger having to create a user account.

After verifying the interaction with the brand, the session delivery system can record a successful interaction. The session delivery system may log multiple successful interactions to determine which interactions and offers users prefer. This information may be shared with brand partners to inform them of their reward offers, and travel providers may use this information to inform them of what reward offers they may provide to passengers. In this way, the experience of serving both passengers and brand partners can be continuously improved.

The present specification provides examples and is not intended to limit the scope, applicability, or configuration of embodiments of the principles described herein. The following description rather provides those skilled in the art with a detailed description of the implementation of embodiments of the principles described herein. Various changes can be made to the functions and design of the elements.

Thus, in various embodiments, various procedures or components may be omitted, replaced, or added as needed. For example, it should be understood that the methods may be performed in a different order from those described above, and that various steps may be added, omitted, or combined. Moreover, aspects and elements described in connection with some embodiments may be combined in various other embodiments. It should also be understood that the following systems, methods, devices, and software may, individually or in combination, be components of a larger system, and other procedures may take precedence over them or otherwise modify their application.

In FIG. 1 is a simplified diagram of a satellite communications system 100 that can be used to describe the principles included in this document. The satellite communication system 100 may provide a network access service for passengers 180 aboard the mobile ship 130. It should be noted that although the network access service is shown as provided by the satellite communication system and is used as an example in the following description, other examples may use other and/or additional types of communication systems (eg, air-to-ground communication system, etc.). A network access service may be provided to passengers 180 via a multi-user access terminal 170 to which passengers 180 may connect their communication devices 175 via wired (eg, Ethernet) or wireless (eg, WLAN) connections 176. The multi-user access terminal 170 may receive a network access service. through the user beam 145. It should be noted that although the mobile ship 130 is depicted as an aircraft, and aircraft are used as examples in the following description, references to aircraft can also refer to any type of mobile ship carrying multiple passengers, such as buses, trains , ships, etc.

The satellite communications system 100 may include any suitable type of satellite system, including a geostationary orbit (GSO) satellite system, a medium altitude orbit (MEO) satellite system, a low Earth orbit (LEO) satellite system. Although a single user beam 145 is shown, satellite 105 may be a multi-beam satellite transmitting a number (eg, typically 20-500, etc.) of user beams 145, each pointing to a different region of the Earth. This may allow a relatively large geographic area to be covered and frequency reuse within the covered area. Frequency reuse in multipath satellite systems allows for increased system capacity for a given system bandwidth. In such a multi-beam satellite, there may be several different signal switching configurations allowing signals from one gateway system 115 to be switched between different highly directional beams. Alternatively, a plurality of gateways may transmit signals to satellite 105 to generate a plurality of highly directional beams. While satellite communication system 100 is shown to include one satellite 105, it may include multiple satellites. A plurality of satellites may have satellite service coverage areas that at least partially overlap each other.

Each satellite user beam 145 of satellite 105 supports aircraft 130 within its coverage area (eg, by providing uplink and downlink resources). Frequency reuse between satellite user beams 145 can be achieved by assigning one or more frequency bands (which may be referred to as channels) to each satellite user beam 145 and/or by using orthogonal polarizations. A particular frequency band and/or polarization may be referred to as a "color", and frequency reuse in a narrow beam mosaic satellite system may be performed according to the color. The coverage of different satellite user beams 145 may be non-overlapping or have varying degrees of overlap. In some examples, satellite user beams 145 of satellite 105 may be tiled and partially overlapped to provide complete or near-complete coverage over a relatively large geographic area, with partially overlapping or adjacent beams using different frequency bands and/or polarizations (e.g., different colors).

The satellite communication system 100 includes a gateway system 115 and a network 120 that may be connected together via one or more wired or wireless links. Gateway system 115 is configured to communicate with one or more aircraft 130 via satellite 105. Network 120 may comprise any suitable public or private networks and may be connected to other communications networks (not shown) such as the Internet, telephone networks (eg, public switched telephone networks (PSTN), etc.), etc. Network 120 may connect gateway system 115 to other gateway systems that may also communicate with satellite 105. Alternatively, a separate network linking gateways and other nodes may be used to share user traffic. Gateway system 115 may also be configured to receive return communications signals from aircraft 130 (via satellite 105) that are directed to a destination on network 120 or other communications networks.

Gateway system 115 may be a device or system that provides an interface between network 120 and satellite 105. Gateway system 115 may use an antenna 110 to transmit signals to and from satellite 105 via gateway uplink 135 and gateway downlink 140. Antenna 110 may be configured for two-way communication and have sufficient transmit power and receive sensitivity to communicate reliably with satellite 105. In some examples, satellite 105 is configured to receive signals from antenna 110 within a specified frequency band and specific polarization.

In the satellite communication system 100, passengers 180-b-180-n can use the network access service via mobile devices 175. Each passenger 180-b-180-n can receive service via the satellite communication system 100 by connecting (for example, through a wired or wireless connection) of the mobile device 175 (eg, desktop computer, laptop, set-top box, smartphone, tablet, TV with Internet access, etc.) to the multi-user access terminal 170. As shown in FIG. 1, mobile devices 175-b-175-n are connected via wired or wireless connections 176 (eg, Wi-Fi, Ethernet, etc.) to a multi-user access terminal 170. The multi-user access terminal 170 may receive data from the satellite 105 via the downlink 155 of the user beam and transmit data to the satellite 105 via the uplink 160 of the user beam. Although the satellite communication system 100 is shown as providing a mobile network access service to passengers 180 aboard an aircraft 130, it can be appreciated that the principles for providing network access service to mobile device users described herein may be provided using multiple access terminals located at fixed locations. or on various modes of transport where a plurality of mobile device users may wish to access the network via the satellite communication system 100 (eg, trains, boats, buses, etc.).

Multi-user access terminal 170 may use antenna 165 mounted on aircraft 130 to communicate with satellite 105 via user beam downlink 155 and user beam uplink 160. Antenna 165 may be mounted on a gimbal with height and azimuth control that points antenna 165 (eg, actively tracking) to satellite 105. Satellite communication system 100 may operate in the International Telecommunications Union (ITU)-established Ku, K, or Ka bands ( for example, 17.7 to 21.2 gigahertz (GHz) in the downlink and 27.5 to 31 GHz in the uplink Ka band). In an alternative embodiment, satellite communication system 100 may operate in other frequency bands such as C-band, X-band, S-band, L-band, and the like.

The satellite communication system 100 also includes a session delivery system 125 . A component of session delivery system 125 (e.g., session delivery system 125-a) may be connected via one or more wired or wireless links to gateway 115 and/or network 120. In an additional or alternative embodiment, aircraft 130 may carry a component session delivery system 125 (eg, session delivery system 125-b). Although shown to be adjacent to the multi-user access terminal 170, the session delivery system 125-b may be a separate component from the multi-user access terminal 170. In this case, the session delivery system 125-b may be connected via one or more wired or wireless communication channels to the multi-user access terminal 170.

One skilled in the art will appreciate that one or more aspects of the invention may be implemented in system 100 additionally or alternatively to address other problems than those described herein. Moreover, aspects of the invention may provide technical improvements to "traditional" systems or processes as described herein. However, the description and the accompanying drawings contain only an example of the technical improvements resulting from the implementation of aspects of the invention, and, accordingly, do not represent all the technical improvements provided within the scope of the claims.

In one example, before and/or during a travel segment, a transportation service provider (eg, an airline, cruise, rail, bus company) or other organization may provide profile information of one or more passengers 180 of the travel segment to the session delivery system 125. In addition, travel segment session delivery system 125 may define a set of reward offers to present to travel segment passengers 180, where reward offers may include a session in exchange for passenger 180 engaging with a brand. Reward offers may be provided to session delivery system 125 by one or more brand partners. The portal (or other type of user interface) operated by (or otherwise interacting with) session delivery system 125 may then present a plurality of selected reward offers to passenger 180. System 125 session delivery may select a subset of one or more reward offers based on, for example, profile information of one or more passengers 180 and/or performance targets specified by brand partners. Passenger 180 may access the user interface before or during a travel segment and may select an offer from the subset that interests them most.

For example, passenger 180-a may access a user interface prior to the start of a travel segment using mobile device 175-a and connecting to network 120 via a terrestrial hotspot. Upon receiving a subset of one or more selected offers on the user interface, passenger 180-a can select an offer appropriate for a particular session in exchange for performing a brand interaction with the offer. After confirming the interaction with the brand, the session delivery system 125-a may allow the passenger 180-a to access the session while he or she is on board the aircraft 130. The manner in which the session delivery system 125-a provides the passenger with access to the session , may vary from embodiment to embodiment. In some examples, the session may be assigned to a passenger user account managed by the session delivery system. In this case, the passenger can choose when to use the session, such as on the current segment of the journey and/or on other segments of the journey (eg, on the same or different airlines or other transportation providers). In other examples, the communication session may be related to the communication device used by the passenger, without the passenger having to create a user account. The manner in which the session delivery system 125-a provides access to the use of the session to the passenger may vary from embodiment to embodiment. For example, session delivery system 125-a may provide instructions to components of satellite communications system 100 (e.g., multiple access user terminal 170, satellite 105, gateway 115, etc.) to access network 120 to provide a session to a communication device. associated with the passenger. Passengers 180-b-180-n aboard aircraft 130 may access the user interface before or during the travel segment via multi-user access terminal 170. The portal may be controlled by the session delivery system 125-b onboard the aircraft 130 or by the session delivery system 125-a outside the aircraft 130. exchange for performing interactions with the brand. Once the brand interaction is confirmed, the session delivery system 125 may grant the appropriate passenger 180 access to the session during the travel segment. For example, session delivery system 125-b may maintain a list (eg, whitelist) of devices that may be allowed to communicate with other devices or networks connected to network 120 (eg, the Internet) and corresponding session durations. The multi-user access terminal 170 may request a list to filter traffic from or to mobile devices. For example, multi-user access terminal 170 may maintain a network address translation table, and only devices on the list may be granted network address translation to access networks outside aircraft 130. Session delivery system 125-b may indicate session identifiers to session delivery system 125-b. (eg, MAC addresses) of mobile devices 175 that have been granted sessions.

In FIG. 2 shows an example of a system 200 that supports inflight session technology in accordance with aspects of the present disclosure. System 200 includes session delivery system 125-c, brand partner 205, network 120-a, and mobile device 175-c controlled by passenger 180-c. Brand partner 205 and session delivery system 125-c may include or use various computing components such as data servers and/or storage systems to facilitate and maintain communications and support offerings to facilitate brand interaction and other services. Brand partner 205 may also be a plurality of affiliated or unaffiliated brand partners. The session delivery system 125-c may be an example of the session delivery system 125 according to FIG. 1. Mobile device 175-c and passenger 180-c may be examples of mobile device 175 and passenger 180 in accordance with FIG. 1 respectively.

Entities of system 200 communicate various communication messages to each other, including bi-directional communication 210, bi-directional communication 215, and bi-directional communication 225. For example, bi-directional communication 210 may include brand partner 205 sending one or more reward offers to session delivery system 125-c for subsequent presentation to the passenger 180-c. Each of the reward offers may be associated with one or more performance targets that a brand partner may wish to target with their reward offer. For example, if the reward offer is gender-specific, the brand partner can indicate that the reward offer is targeted as male or female. In some examples, session delivery system 125-c may receive reward offers from data store 220 or from network 120-a via bi-directional communication 225. The reward offer may include a session that is provided to a passenger when the passenger completes a particular brand interaction. The session may be a network access service for at least part of the travel segment, access to media content (eg, visual media, audio, games, etc.), or a combination thereof. Access to media content items may also be referred to as inflight entertainment (IFE). IFE may be hosted on board an aircraft and may include content not otherwise available (eg pre-release films not yet available for streaming). Brand interaction can be categorized as media (e.g., shown ad, promotional video), social media interaction (e.g., posting a brand), creating a user account, purchasing a product or service, completing a survey, reserving a product or service, showing interest in a product or service (for example, posting a positive review about a product or service, placing a product or service in a virtual shopping cart, etc.) or a combination of both.

Session delivery system 125-c may obtain profile information of one or more passengers and/or travel segment from network 120-a via bi-directional link 225 or from data store 220. In some examples, the travel segment service provider may periodically or irregularly update the passenger profile information in session delivery system 125-c via bi-directional communication 225. The profile information may include any information the travel service provider may have about the passenger and characteristics of the travel segment that is booked. passenger. For example, profile information may include user characteristics such as gender, age, origin/destination, type of traveler (work, leisure, etc.), travel frequency, travel with family or group, travel class of the passenger, etc. d. In another example, the characteristics of a travel segment may include the origin of the travel segment, the destination of the travel segment, the respective classes of passengers, the duration of the travel segment, or the type of vessel for the travel segment.

Session delivery system 125-c may combine one or more reward offers from brand partner 205 with other reward offers from other brand partners to obtain a pool of reward offers for the travel segment. In some cases, the session delivery system 125-c may apply a scarcity factor to the pool of reward offers (eg, may determine the pool of reward offers based on the scarcity factor). Session delivery system 125-c may apply a scarcity factor to the pool of reward offers to artificially limit the pool of reward offers. This artificial restriction on the pool of reward offers can be used to encourage competition for reward offers, which can result in an increased need for passengers 180 to qualify for reward offers. The scarcity factor may include limiting the supply of reward offers (for example, such that not all passengers can receive the reward offer or enough reward offers to receive sessions for the duration of the flight), limiting the time that the reward offer is available, or similar methods. to introduce the factor of necessity.

In some cases, the session delivery system 125-c may determine a scarcity factor based on one or more known or expected characteristics (eg, number of passengers, travel segment length, aggregated access minutes, etc.) of the travel segment when selecting a pool of reward offers. . For example, the scarcity factor may be chosen such that the number of reward offers in the pool is proportional to the total number of passengers on the travel segment (e.g., if one hundred passengers are expected on the travel segment, the session delivery system 125-c may only offer a number of sessions equal to half (or other multiple) of the number of passengers). In another example, the session delivery system 125-c may offer only a predetermined amount of time corresponding to the reward pool. In some examples, the session delivery system 125-c may also determine the scarcity factor by taking into account the total duration of the travel segment and/or the number of passengers in the travel segment. For example, session delivery system 125-c may offer only 1000 aggregate minutes of network access to all passengers for a travel segment, when an aircraft may have 100 passengers for a travel segment and the travel segment duration may be one hour. Thus, the session delivery system 125-c may determine the total minutes for passengers based on the number of passengers (eg, passenger capacity of the aircraft or the number of passengers booked) and the length of the travel segment (eg, exit-to-exit duration, flight duration, or communication duration with taking into account the limitations of the devices during the flight). The session delivery system 125-c can then determine the total number of network access minutes to be offered based on the total minutes for passengers and the scarcity factor. The value of the scarcity factor applied to reward offers may be presented to passengers along with the corresponding reward offers. Applying the scarcity factor may better incentivize travel segment passengers to participate in reward offers than if reward offers were offered without restrictions. For example, passengers may be encouraged to participate in reward offers earlier, before the available offers are occupied by other passengers.

With the help of the profile information, the session delivery system 125-c may select a subset from the reward offer pool, where the subset may be one or more reward offers from the reward offer pool. Session delivery system 125-c may select a subset of reward offers as being for a particular passenger or group of passengers of a travel segment (eg, passenger 180-c). Session delivery system 125-c may select a subset of reward offers based on profile information of a particular passenger or group of passengers and/or characteristics of a particular travel segment. In some cases, session delivery system 125-c may determine the number of reward offers it will select and present to passenger 180-c based on a predetermined number, the number of passengers per travel segment, the length of the travel segment, or the maximum number of reward offers for travel segment passengers.

One or more reward offers from brand partner 205 may include a session-related request. Requests can point to a reward offer device that describes the value (eg, monetary value) that brand partner 205 can provide if its respective reward offer is selected and completed by the passenger. In some cases, session delivery system 125-c may select a pool of reward offers based on requests. For example, the session delivery system 125-c may select the highest demanded rewards or the highest demanded rewards within reward offer categories (eg, associated with different types of brand interactions). In some examples, the session delivery system 125-c may select a certain number of reward offers to be available for each of several types of brand interactions, and then select the rewards with the highest demand for each type.

After selecting the subset of reward offers, session delivery system 125-c may transmit the subset of reward offers over bi-directional communication 215 to a device owned by passenger 180-c (eg, mobile device 175-c). A subset of reward offers may be presented to passenger 180c via portal 235 located on session delivery system 125-c or via application 230 on mobile device 175-c. Passenger 180-c can view selected reward offers via portal 235 or app 230 on mobile device 175-c before or during the travel segment. Although not shown, the mobile device 175-c may be a seat mounted video system on an aircraft. Passenger 180-c may select one or more reward offers from a subset of reward offers and may then proceed to complete the brand interaction associated with the selected reward offer. In some examples, passenger 180-c may request that the presented subset of reward offers be changed or otherwise modified. An advantage of allowing passenger 180-c to request a change to the subset of reward offers presented is that the first subset of reward offers presented may not satisfy passenger 180-c. Enabling the change of the first presented subset of reward offers may allow the passenger 180-c to discover a reward offer from a subsequent subset of reward offers (in which the subsequent subset of reward offers has at least one modified presented reward offer from the first presented subset of reward offers) that the passenger may like. 180-c. Upon receipt of the request, the session delivery system 125-c may provide the passenger 180-c with a modified reward offer subset, where the modified reward offer subset is different from the previous reward offer subset.

When passenger 180-c selects an award offer, mobile device 175-c may send an indication of the selected award offer to session delivery system 125-c via bi-directional communication 215. Performing the brand interaction may then occur via session delivery system 125-c, through an appropriate brand partner 205 or through a third party (eg, a media server). For example, session delivery system 125-c may send session information associated with a passenger's selected reward offer to the appropriate brand partner 205 via bi-directional communication 210. Brand partner 205 may monitor various brand interactions and then check when the brand interaction associated with information about the session, happened or ended. Once verified, the brand partner 205 may indicate to the session delivery system 125-c via bi-directional communication 210 that the brand interaction associated with the session information has occurred. In another example, although not shown, passenger 180-c with mobile device 175-c may interact directly with brand partner 205 or with a third party brand partner 205 for brand partner 205. Passenger 180-c may complete the brand interaction in direct communication with brand partner 205 or a third party, and upon completion of the brand interaction, brand partner 205 may direct session delivery system 125-c to grant session access to passenger 180-c. In some examples, session delivery system 125-c may provide a unique identifier associated with passenger 180-c or mobile device 175-c to brand partner 205 or other external parties so that brand partner 205 or external parties can authorize and associate the reward. with passenger 180-c and/or mobile device 175-c. For example, a unique identifier may be generated based on an identifier associated with passenger 180-c or mobile device 175-c, but be one that is not tracked by brand partner 205 or other entities as leading to passenger 180-c or mobile device 175-c. . In one example, the unique identifier is based on the (eg, hashed or encrypted) media access control (MAC) address of the mobile device 175-c. After receiving confirmation that the brand interaction has been completed, the session delivery system 125-c may associate the mobile device 175-c with a reward associated with the reward offer. For example, the session delivery system 125-c may associate the MAC address of the mobile device 175-c with access for the duration of the session associated with the reward. In other examples, session delivery system 125-c may provide an activation code to passenger 180-c upon completion of the brand interaction, where passenger 180-c may activate the activation code at a later time (e.g., through the same or a different device) to access the session.

Upon receipt of the indication, activation code, or other access indication, session delivery system 125-c may activate passenger 180-c's access to the appropriate reward (eg, session or media use) associated with the passenger's selected reward offer. For example, the session delivery system 125-c may establish a communication session for the mobile device 175-c via a network access device (eg, multi-user access terminal 170) over the air for the duration of the reward offer session. In some examples, session delivery system 125-c may determine a device identifier (eg, MAC address) associated with a completed brand interaction and establish a session based on the device identifier. Under some circumstances, the session delivery system 125-c may determine the duration of the reward and then provide the mobile device 175-c with a comparison of the duration with the duration of the travel segment, the comparison being updated and provided continuously. For example, if the reward is one hour of network access time and the remaining travel segment duration is two hours, mobile device 175-c may continuously provide a comparison to passenger 180-c when passenger 180-c is browsing application 230 or portal 235.

In some examples, session delivery system 125-c may obtain a unique identifier associated with passenger 180-c. For example, passenger 180-c may register an entry profile on portal 235 of session delivery system 125-c. In some cases, passenger 180-c may complete multiple brand interactions associated with multiple reward offers, and session delivery system 125-c may associate multiple reward offers with passenger 180-c's unique identifier. For example, if passenger 180-c is logged in and has completed five brand interactions that each cost 10 minutes of network access time, session delivery system 125-c may associate 50 minutes of network access time with passenger 180-c's account. . In other examples, session delivery system 125-c may determine one or more past brand interactions that passenger 180-c performed under their unique identifier. With these past completed brand interactions, session delivery system 125-c may select reward offers from a pool of reward offers for that segment of the journey to present to passenger 180-c based on passenger 180-c's brand interaction history.

The session delivery system 125-c may also include a data store 220. In some examples, data store 220 may receive and store verified brand engagement completions for a particular travel segment. In a subsequent travel segment, session delivery system 125-c may receive reward offers from brand partner 205 or other brand partners for the subsequent travel segment in a similar manner as described above. In some examples, session delivery system 125-c may select a pool of reward offers for a subsequent travel segment based on stored verified brand engagement completions from a previous travel segment. The session delivery system 125-c may also select appropriate subsets from the reward offer pool for the subsequent travel segment based on the passenger profile information of the subsequent travel segment. The profile information may be similar to the profile information described above. Verified brand completions from a previous travel segment can better inform session delivery system 125-c about which reward offers have been successful in the past.

In some examples, session delivery system 125-c may store verified completions of a particular passenger's brand interaction (eg, passenger 180-c) in data store 220. This data may be associated with passenger 180-c's user account or a unique identifier associated with passenger 180-c's device (eg, MAC address). In some cases, the session delivery system 125-c may use the verified completions of the interaction with the brand of the passenger 180-c to signal a selection of a subset of reward offers to be presented to the passenger 180-c. In other examples, the session delivery system 125-c may use the verified completions of the interaction with the brand of passenger 180-c to exclude reward offers from the subset of reward offers to be presented to passenger 180-c. For example, the excluded reward offers may represent types of brand interactions that passenger 180-c has already completed or types of media usage that passenger 180-c has already used (eg, has already viewed certain brand content). In addition, the session delivery system 125-c can use the stored verified brand completions to determine trends for similar travel segments and use these determinations to select future reward offers for passengers in future similar travel segments. For example, travel segments with similar characteristics such as time of day, origin, destination, etc. may inform session delivery system 125-c to select future reward offers to present on similar travel segments.

In another example, session delivery system 125-c may determine categories for each reward offer it receives. Session delivery system 125-c may further determine reward offer categories that passenger 180-c has selected in the past and then select a subset of reward offers to present to passenger 180-c based on which reward offer categories passenger 180-c has previously selected. For example, if passenger 180-c has selected previous reward offers that include social media posts, session delivery system 125-c may present more reward offers to passenger 180-c that include social media posts. In some cases, session delivery system 125-c may exclude the presentation of certain categories of reward offers with which passenger 180-c has not interacted sufficiently. For example, if passenger 180-c has never selected previous reward offers involving the purchase of goods or services, the session delivery system 125-c may exclude the presentation of reward offers involving the purchase of goods and services.

In some cases, the session delivery system 125-c may determine from the storage 220 data how a certain type of passenger interacted with a certain reward offer. For example, interaction history data may indicate whether the passenger viewed the offer and did not accept it, whether the passenger viewed the offer and accepted it, whether they viewed the offer and unsuccessfully tried to interact with the brand, whether they viewed the offer and successfully tried to interact with the brand, etc. . Session delivery system 125-c may use the interaction history data and associated passenger profile information to advise which reward offers from brand partner 205 to select and present to passengers. In another example, session delivery system 125-c may determine a metric based on passenger 180-c's previous interactions with reward offers. These metrics can be the rate of completion of one or more of the multiple reward offers (e.g., the rate at which passengers complete an interaction with a brand after choosing a brand), the number of experiences for one or more of the multiple reward offers, the number of options for passengers to select one or more of the a set of reward offers, a set of media interaction start events associated with one or more of the set of reward offers (e.g., the number of times a view of a media element associated with the reward offer was started), a set of media interaction end events associated with one or more several of the many reward offers (for example, the number of times the viewing of the media element associated with the reward offer was completed), or a combination of these indicators. Session delivery system 125-c may communicate one or more of these metrics to brand partner 205 over bi-directional communication 210.

Session delivery system 125-c may also have additional features. For example, aggregated rewards may be distributed across multiple devices (eg, a user account may be accessed from multiple devices). Some entertainment features may be specially adapted for children. Reward offerings may include IFEs (eg, content such as visual media, audio, games) and passenger 180-c may consume this content on their personal device during the travel segment. The reward offer may also provide access to a moving map that may illustrate where the vessel is located geographically on the segment of the voyage. An offer of reward may also be presented as a gift to an acquaintance of passenger 180-c. In addition, passenger 180-c may leave a recommendation to a friend and receive bonus network access time or access to media content (eg, IFE).

In FIG. 3 shows an example workflow 300 that supports in-flight session provisioning technology in accordance with aspects of the present disclosure. The workflow may include session delivery system 125-d, brand partner 305, and mobile device 175-d controlled by passenger 180-d. The session delivery system 125-d may be an example of the session delivery system 125 in accordance with FIG. 1 or the session delivery system 125-c of FIG. 2. Brand partner 305 may be an example of brand partner 205 in accordance with FIG. 2. Mobile device 175-d and passenger 180-d may be examples of mobile device 175 and passenger 180 in accordance with FIG. 1 and mobile device 175-c and passenger 180-c in accordance with FIG. 2 respectively.

At 310, session delivery system 125-d may receive reward offers from brand partner 305 for subsequent presentation to passenger 180-d, such as on mobile device 175-d. Each of the reward offers may be associated with one or more target characteristics that brand partner 305 may wish to target with their reward offer. For example, in FIG. 4, which shows a graphical representation of 400 reward offers in accordance with aspects of the present disclosure, depicts reward offers 405 from brand partners 305-a and 305-b. The reward offers 405 may include individual reward offers 410. Each reward offer 410 may include a brand interaction 430 and a reward 435. When received from a brand partner 305, the reward can be in currency (eg, US dollars) and the session delivery system 125-d can convert the reward into communication capabilities (eg. , session minutes, media usage) for presentation to passengers 180. In this example, reward offers 410-a, 410-b, and 410-c may come from or be sponsored by brand partner 305-a, and reward offers 410-d, 410- e, 410-f and 410-g rewards may come from or be sponsored by brand partner 305-b. In some examples, session delivery system 125-d may receive reward offers from data store 220-a or from another external entity (not shown). Reward offers 405 may be a collection of reward offers provided by brand partners 305 .

At 315, the session delivery system 125-d may evaluate the profile information for the travel segment and select a pool of reward offers for the travel segment. For example, session delivery system 125-d may evaluate passenger profile information and travel segment characteristics to select a subset of reward offers 405 to create a pool of reward offers 415 for the travel segment, as shown in FIG. 4. The pool of reward offers 415 may have a scarcity factor with respect to the number of passengers (eg, capacity or booked passengers) and the length of the travel segment, as described above. In the example shown in FIG. 4, the reward offer pool 415 includes reward offers 410-a, 410-b, 410-d, 410-f, and 410-g, but reward offers 410-c and 410-e were not included in the reward offer pool 415. Session delivery system 125-d may obtain profile information of one or more passengers and/or travel segment from data store 220-a or from a service provider (not shown).

At 320, the session delivery system 125-d may select a subset from the reward offer pool, where the subset may be one or more reward offers from the reward offer pool. Session delivery system 125-d may select a subset of reward offers that is intended for a passenger (eg, passenger 180-d) or group of passengers for an upcoming travel segment. Session delivery system 125-d may select a subset of reward offers based on passenger profile information 180-d and/or characteristics of the upcoming travel segment. For example, with reference to FIG. 4, session delivery system 125-d may select a subset of reward offers 420-d for passenger 180-d that includes reward offers 410-a, 410-b, and 410-d from a pool of reward offers 415. In some examples, session delivery system 125-d may select a subset of reward offers for a group of passengers on a travel segment. For example, a subset of reward offers 420-a may also be selected for another passenger traveling on the same travel segment traveled by passenger 180-d. Session delivery system 125-d may select additional subsets of reward offers for additional passengers or groups of passengers. For example, subset 420-b including reward offers 410-b, 410-f, and 410-g may be selected for a different passenger. As shown in FIG. 4, some of the subsets of reward offers 420 for different passengers or groups of passengers may include some of the same reward offers 410 (eg, they may be partially overlapping subsets). If the reward offer is selected by the passenger, it may be removed from other subsets of reward offers 420 in which it has appeared.

Along with the presentation of a subset of reward offers 420-a, passenger 180-d may be informed that only a number of sessions are available for activation during a flight segment corresponding to the number of reward offers in the pool of reward offers 415. Passenger 180-d may be given the opportunity to update a subset of reward offers 420-a if he does not wish to select the reward offers presented to him. Upon requesting an update to the subset of reward offers 420-a, session delivery system 125-d may select a new subset of reward offers 420 from the pool of reward offers 415.

The session delivery system 125-d may exclude reward offers from a subset of passenger reward offers 420 based on the brand interactions the passenger has completed. For example, passenger 180-d may already have completed a brand interaction associated with reward offer 410-f, and thus reward offer 410-f may be excluded from a subset of reward offers 420-a. In an additional or alternative embodiment, the session delivery system 125-d may classify interactions with the reward offer 410 brand and may select a subset of reward offers based on the passenger's previous interactions 180-d. For example, if a passenger selected certain categories (e.g., media item, social media interaction, creating a user account, purchasing a product or service, completing a survey, reserving a product or service, showing interest in a product or service) reward offers 410 for previous travel segments , the subset of reward offers 420-a may include offers from these categories and exclude other categories for which the passenger did not select reward offers or that are different from the categories they selected. For example, if a passenger selected reward offers with a brand interaction that included the consumption of media content such as advertising, but did not select a brand interaction involving the purchase of goods and services, although they were presented with a number of reward offers in this category, in excess of the threshold value, a subset of reward offers 420-a may exclude brand interactions associated with the purchase of goods and services.

At 325, session delivery system 125-d may send a subset of reward offers to device 175-d owned by passenger 180-d. Passenger 180-d may view a subset of selected reward offers through portal 235-a hosted by session delivery system 125-d or through an application on mobile device 175-d (not shown) before or during a travel segment.

At step 330-a, passenger 180-d may select one or more reward offers from a subset of reward offers 420-a and may then proceed to complete the brand engagement associated with the selected reward offers. For example, with reference to FIG. 4, passenger 180-d may make a selection of reward offers 425-a that includes reward offers from a subset of reward offers 420-a. The selection of reward offers 425-a may include reward offers 410-a and 410-d, for example. Passenger 180-d may proceed to complete the brand interaction associated with the selected reward offer. Passenger 180-d may complete multiple brand interactions and aggregate rewards associated with multiple brand interactions. Passenger 180-d may create a user account on session delivery system 125-d and may store and/or view completed brand interactions and rewards associated with the user account on the online portal. Aggregate rewards can be used across multiple travel segments. The user application may indicate to the passenger 180-d when the rewards can be used. In some examples, passenger 180-d may purchase additional rewards. In other examples, passenger 180-d may transfer or gift one or more accumulated rewards to another passenger. In some cases, passenger 180-d may convince another passenger to complete one or more brand interactions, and passenger 180-d may earn additional rewards based on the recommendation.

At step 330-b, the session delivery system 125-d may receive an indication to complete one or more brand interactions associated with the selected reward offers. For example, passenger 180-d may complete a brand interaction in direct communication with brand partner 305, and upon completion of the brand interaction, brand partner 305 may direct session delivery system 125-d to grant session access to passenger 180-d. In another example, at step 330-b, when passenger 180-d selects an award offer, mobile device 175-d may send an indication of the selected award offer to session delivery system 125-d. The session delivery system 125-d can then transmit the session information associated with the passenger's selected reward offer to the brand partner 305 . The brand partner 305 can track various brand interactions and then check when the brand interaction associated with the session information has occurred. Once verified, the brand partner 305 may indicate to the session delivery system 125-d that the brand interaction associated with the session information has occurred.

At 335, session delivery system 125-d may activate passenger 180-d's access to an appropriate reward (eg, session or media usage) associated with the passenger's selected reward offer. For example, the session delivery system 125-d may establish a communication session between the mobile device 175-d and other networks via a network access device (eg, multi-user access terminal 170) over the air for the duration of the reward offer session. The session characteristic may be based on the corresponding reward associated with the offer selected by the passenger. In some examples, the characteristics of a communication session may be the total amount of time allotted for the communication session, the data rate of the communication session, the total amount of data transmitted per communication session, access to one or more types of services (text messages, email, streaming), access to one or more network destinations (eg Netflix, Amazon) or a combination thereof.

At 340, session delivery system 125-d may store passenger interaction history data and completed brand interactions in data store 220-a. In one example, session delivery system 125-d may select to present certain reward offers for a subsequent travel segment based on stored verified brand engagement completions from a previous travel segment. This data may be associated with the user account of passenger 180-d. In some cases, the session delivery system 125-d may determine from data store 220-a how a certain type of passenger interacted with a certain reward offer. Session delivery system 125-d may use the interaction history data and associated passenger profile information to advise which reward offers from brand partner 305 to select and present to passengers.

In FIG. 5 shows an example workflow 500 that supports in-flight session provisioning technology in accordance with aspects of the present disclosure. The workflow may include session delivery system 125e, brand partner 505, and mobile device 175e controlled by passenger 180e. The session delivery system 125-e may be an example of the session delivery system 125 in accordance with FIG. 1 or the session delivery system 125-c of FIG. 2. Brand partner 505 may be an example of brand partner 205 in accordance with FIG. 2 or brand partner 305 in accordance with FIG. 3. Mobile device 175-e and passenger 180-e may be examples of mobile device 175 and passenger 180 in accordance with FIG. 1 and mobile device 175-c and passenger 180-c in accordance with FIG. 2 respectively.

Workflow 500 may include features that result from workflow 300 in accordance with FIG. 3, however, the workflow 500 may be applied to a subsequent travel segment and not to the travel segment of the workflow 300. For example, at step 505, the session delivery system 125-e may obtain completed brand interactions. Signs of completed brand interactions may have occurred in one or more previous segments of the journey prior to step 505. The session delivery system 125e may receive completed brand interactions data directly from one or more brand partners 505, one or more passengers 180, or from stored completed brand interactions from data store 220-b.

At 510, session delivery system 125-e may receive reward offers from brand partner 505 for subsequent presentation to passenger 180-e, for example, on mobile device 175-e. Each of the reward offers may be associated with one or more target characteristics that brand partner 505 may wish to target with their reward offer.

At 515, the session delivery system 125-e may evaluate the profile information for the travel segment and select a pool of reward offers for the travel segment. For example, session delivery system 125-e may evaluate passenger profile information and travel segment characteristics to select a subset of reward offers received from brand partners, including brand partner 505, to create a pool of reward offers for the travel segment. Session delivery system 125-e may obtain profile information of one or more passengers and/or travel segment from data store 220-b or from a service provider (not shown).

At 520, session delivery system 125-e may select a subset from the reward offer pool, where the subset may be one or more reward offers from the reward offer pool. Here, session delivery system 125-e may select a subset of reward offers that is tailored to passenger 180-e for the travel segment associated with workflow 500. Session delivery system 125-e may select a subset of reward offers based on passenger profile information 180- e and/or characteristics of the upcoming travel segment. In addition, session delivery system 125-e may select a subset of reward offers based on indications of completed brand interactions obtained at step 505. In other words, session delivery system 125-e may use the indications of completed brand interactions to determine which reward offers have been successful in the past, and inform the choice of a subset of reward offers at block 520 and in all future reward offer selections.

At 525, session delivery system 125-e may transmit a subset of reward offers to device 175-e owned by passenger 180-e. The passenger can then select reward offers, complete brand interactions, and activate rewards for the selected reward offers, as described above.

In FIG. 6 shows an example workflow 600 that supports in-flight session technology in accordance with aspects of the present disclosure. The workflow may include session delivery system 125-f, brand partner 605, and mobile device 175-f controlled by passenger 180-f. The session delivery system 125-f may be an example of the session delivery system 125 in accordance with FIG. 1 or the session delivery system 125-c of FIG. 2. Brand partner 605 may be an example of brand partner 205 in accordance with FIG. 2. Mobile device 175-f and passenger 180-f may be examples of mobile device 175 and passenger 180 in accordance with FIG. 1 and mobile device 175-c and passenger 180-c in accordance with FIG. 2 respectively.

At 610, session delivery system 125-f may receive reward offers from brand partner 605 for subsequent presentation to passenger 180-f, such as on mobile device 175-f. Each of the reward offers may be associated with one or more target characteristics that brand partner 605 may wish to target with their reward offer. Each of the reward offers may include a reward corresponding to a media content element (eg, IFE) that can be consumed by a passenger on a travel segment. For example, the reward offer may be a specific amount of time to view media items or a game, or may be access to a particular media item (eg, a particular game or content item). The media content items may be placed on the session delivery system 125-f on an aircraft or other transport vessel.

At 615, the session delivery system 125-f may evaluate the profile information for the travel segment and select a pool of reward offers for the travel segment. For example, session delivery system 125-f may evaluate passenger profile information and travel segment characteristics to select a subset of reward offers received from brand partners, including brand partner 605, to create a pool of reward offers for the travel segment. Session delivery system 125-f may obtain profile information of one or more passengers and/or travel segment from data store 220-c or from a service provider (not shown).

At 620, the session delivery system 125-f may select a subset from the reward offer pool, where the subset may be one or more reward offers from the reward offer pool. Session delivery system 125-f may select a subset of reward offers that is intended for a passenger (eg, passenger 180-f) or group of passengers for an upcoming travel segment. Session delivery system 125-f may select a subset of reward offers based on passenger profile information 180-f and/or characteristics of the upcoming travel segment.

At 625, session delivery system 125-f may transmit a subset of reward offers to device 175-f owned by passenger 180-f. Passenger 180-f may view a subset of selected reward offers through portal 235-c hosted by session delivery system 125-f or through an application on mobile device 175-f (not shown) before or during a travel segment. Passenger 180-f may select one or more reward offers from the selection of reward offers and may then proceed to complete the brand interaction associated with the selected reward offer.

At 630-a, passenger 180-f may select one or more reward offers from a subset of reward offers and may then proceed to complete the brand interaction associated with the selected reward offers. For example, passenger 180-f may make a selection of reward offers that includes reward offers from a subset of reward offers. Passenger 180-f may proceed to complete the brand interaction associated with the selected reward offer.

At 630-b, the session delivery system 125-f may receive an indication to complete one or more brand interactions associated with the selected reward offers. For example, passenger 180-f may complete a brand interaction in direct communication with brand partner 605, and upon completion of brand interaction, brand partner 605 may direct session delivery system 125-f to provide appropriate media content to passenger 180-f. In another example, at step 330-b, when passenger 180-f selects an award offer, mobile device 175-f may send an indication of the selected award offer to session delivery system 125-f. The session delivery system 125-f can then transmit the session information associated with the passenger's selected reward offer to the brand partner 605 . The brand partner 605 can track various brand interactions and then check when the brand interaction associated with the session information has occurred. Upon verification, the brand partner 605 may indicate to the session delivery system 125-f that the brand interaction associated with the session information has occurred.

At 635, the session delivery system 125-f may establish passenger 180-f's access to the appropriate reward associated with the passenger's selected reward offer. For example, session delivery system 125-f may access a media content item that can be transmitted from a network access device (eg, multiple user access terminal 170) to mobile device 175-f over a wireless communication channel. Passenger 180-f can access media content at any time during a travel segment. The media content element may include visual media (eg, movies, TV shows, etc.), audio (eg, music, podcasts, etc.), games, and so on.

At 640, session delivery system 125-f may store passenger interaction history data and completed brand interactions in data store 220-c. In one example, session delivery system 125-f may select certain reward offers from a plurality of reward offers for a subsequent travel segment to present based on stored verified brand engagement completions from a previous travel segment. This data may be associated with the user account of passenger 180-f. In some cases, the session delivery system 125-f may determine from the data of the data store 220-c how a certain type of passenger interacted with a certain reward offer. Session delivery system 125-f may use the interaction history data and associated passenger profile information to advise which reward offers from brand partner 605 to select and present to passengers.

It should be understood that the various steps and relationships in accordance with FIG. 3-6 can be combined. For example, a pool of reward offers 415 or a subset of reward offers 420 may include both session access reward offers and media content items.

In FIG. 7 shows a graphical representation of a session interaction interface 700 that supports in-flight session technology in accordance with aspects of the present disclosure. In some examples, mobile device 700 may be an example of mobile device 175 in accordance with FIG. 1, 2, 3, 5 and 6.

Session interaction interface 700 may display a portal (eg, a portal that may be part of an application on a mobile device, or a portal hosted on another device), which in turn may interact with session delivery system 125. Passenger 180 can create a user account that can be accessed by session delivery system 125 . In some examples, passenger 180 may use a user account to track one or more rewards that passenger 180 has earned from relevant brand interactions, purchases, referrals, and so on. In some instances, session delivery system 125 may aggregate one or more rewards associated with passenger 180's user account and determine an aggregate award for passenger 180. In some examples, the aggregate award may include awards that have not been used and/or not activated by passenger 180. In other examples, session delivery system 125 may keep track of a portion of the rewards that have been used and/or activated by passenger 180. In some examples, a user account may be used to apply rewards across different travel segments or across different airlines or other transportation companies. . Thus, rewards can be earned and applied to a user's account, and session delivery system 125 can access rewards for use on any segment of passenger 180's journey. For example, aspects of airplane session delivery system 125 can access account user records and activate aircraft session rewards by keeping track of the portion used on an aircraft travel segment and leaving any unused portion for future travel segments.

Session interaction interface 700 may display certain visualizations that passenger 180 can interact with to access various sessions and multimedia services. For example, indicator 705 may display time already elapsed during travel segment 710, time remaining for an established session 715 (eg, time remaining from rewards received through selected reward offers), and time remaining for travel segment 720. In some examples, the time remaining for an established session 715 may be the unused portion of the aggregate reward associated with the passenger's user account 180. Indicator 718 may also textually display the time remaining until the end of the established session (e.g., the unused portion of the aggregate reward associated with passenger user account 180). Indicator 705 may serve to simply tell passenger 180 if their session ends before the end of the travel segment.

The indicator 722 may display a score related to the scarcity factor. For example, indicator 722 may display the number of reward offers from a pool of reward offers for a travel segment. A scarcity factor may be applied to the number of reward offers. In this example, session delivery system 125 has determined that there are only 20 reward offers left for all mobile ship passengers of the travel segment. Indicators 725-a, 725-b, and 725-c may display various reward offers that passenger 180 may select. The reward offers displayed on indicators 725 may be selected by session delivery system 125 from a pool of reward offers based on passenger profile information. Passenger 180 may select one of the indicators 725 and perform a brand interaction associated with the displayed reward offer to accumulate additional rewards over the entire travel segment. The session interaction interface 700 may also include a reward update control 730 that allows passenger 180 to exchange or update displayed offers. Selecting the reward update control 730 may replace the reward offers displayed on the indicators 725 with a new subset of the reward offer pool for the travel segment.

In FIG. 8 shows a block diagram 800 of an apparatus 805 that supports in-flight session technology in accordance with aspects of the present disclosure. In some examples, device 805 may be an example of session delivery system 125 in accordance with FIG. 1, 2, and 3. Device 805 may include an input module 810, a communication interface 815, a brand interaction controller 820, an information controller 825, a reward offer evaluation device 830, and an output module 835. Device 805 may also include a processor. Components may communicate via one or more buses.

Apparatus 805 and/or at least some of its various subcomponents may be implemented as hardware, software executed by a processor, firmware, or any combination thereof. If implemented in software executed by a processor, the functions of the apparatus 805 and/or at least some of its various subcomponents may be performed by a general purpose processor, a digital signal processor (DSP), an application specific integrated circuit (ASIC), a field programmable gate array (FPGA) or other programmable logic device, logic circuit on discrete components or transistors, discrete hardware components, or any combination thereof, configured to perform the functions presented in the present description. Apparatus 805 and/or at least some of its various subcomponents may be physically located in various locations, including distributed such that portions of functions are implemented in different physical locations by one or more physical devices. In some examples, apparatus 805 and/or at least some of its various subcomponents may be a separate or separate component in accordance with various aspects of the present disclosure. In other examples, apparatus 805 and/or at least some of its various subcomponents may be combined with one or more other hardware components, including, without limitation, an I/O component, a transceiver, a network server, another computing device, one or more other components presented in the present description, or their combination in accordance with various aspects of the present description.

Input module 810 may manage input signals to device 805. For example, input module 810 may identify input signals associated with user input or processing on other components or devices. In some cases, input module 810 may use an operating system such as iOS®, ANDROID®, MS-DOS®, MS-WINDOWS®, OS/2®, UNIX®, LINUX®, or other known operating system to process incoming signals. Input module 810 may send some of these input signals to other components of device 805 for processing. In some cases, input module 810 may be a component of input/output (I/O) controller 915, as described with reference to FIG. 9.

Communication interface 815 may serve as an interface between various modules of apparatus 805, such as brand interaction controller 820, information controller 825, reward offer evaluation unit 830, input module 810, and output module 835. The communication interface 815 may provide a subset of the plurality of reward offers to the passenger and establish a wireless communication session for the communication device based at least in part on the completion of the respective interaction with the selected reward offer brand. In some examples, communication interface 815 may present a metric associated with a scarcity factor to a passenger with a subset of a plurality of reward offers. This metric could be the number of reward offers or the total number of minutes available for the travel segment, which could be the result of applying a scarcity factor to the pool of reward offers for the travel segment. In some cases, the communication interface 815 may receive a unique identifier associated with the passenger. In a further example, communication interface 815 may present to the passenger an activation code associated with session access, based at least in part on receiving an indication to complete the associated brand interaction, and receive the activation code at the network access device.

The communication interface 815 may present to the passenger a comparison of the unused portion with the duration of the travel segment. In some examples, communication interface 815 may present one or more metrics to an appropriate brand partner associated with one or more of a plurality of reward offers. In a further example, communication interface 815 may receive a request from a passenger to change a subset of a plurality of reward offers. In addition, communication interface 815 may receive from the passenger a selection of an award offer from a provided subset.

The brand interaction controller 820 may receive an indication that the passenger has completed the respective brand interaction of the selected award offer of a subset of the plurality of award offers. In some examples, the brand interaction controller 820 may determine that the passenger has completed relevant brand interactions within previous selected reward offers. In some cases, brand interaction controller 820 may determine one or more past brand interactions associated with a unique identifier. In a further example, the communication interface 815 may determine one or more verified brand interactions associated with the unique identifier and aggregate respective reward values of each of the verified brand interactions associated with the unique identifier. A validated brand interaction may be a brand interaction performed by a travel segment passenger that has been validated by the brand interaction controller 820. In some cases, the brand interaction controller 820 may receive a second indication of the reward associated with the selected reward offer.

The information controller 825 may identify profile information of a plurality of passengers scheduled for a travel segment on the transport vessel. In some examples, the information controller 825 may determine one or more metrics associated with a previous interaction with one or more of the plurality of reward offers. In some cases, the information controller 825 may identify the communication device identifier associated with the confirmed completion of the respective brand interaction. In another example, the information controller 825 may determine interaction history data associated with a received set of reward offers. In addition, the information controller may provide a unique identifier associated with the passenger.

Reward offer evaluator 830 may receive a plurality of reward offers and select a subset of the plurality of reward offers for a passenger from among the plurality of passengers. In some examples, reward offer evaluator 830 may determine the number of the reward offer group based at least in part on a predetermined number. In some cases, reward offer evaluator 830 may exclude reward offers from a plurality of reward offers associated with completed corresponding brand interactions from previously selected reward offers. In a further example, award offer evaluator 830 may determine the appropriate categories of previously selected award offers. In a further embodiment, reward offer evaluator 830 may determine the respective categories of previously selected reward offers. In some examples, reward offer evaluator 830 may determine an aggregate reward including one or more rewards associated with a passenger's user account. In other examples, reward offer evaluator 830 may determine the unused portion of a particular aggregate reward.

The reward offer evaluator 830 may receive one or more corresponding requests associated with a plurality of reward offers. In some examples, reward offer evaluator 830 may provide a modified subset of the plurality of reward offers to the passenger.

Output module 835 may control the outgoing signals for device 805. For example, output module 835 may receive signals from other components of device 805 and transmit those signals to other components or devices. In some specific examples, output module 835 may transmit output signals for display in a user interface, for storage in a database or data store, for further processing on a server or server cluster, or for any other processes on any number of devices or systems. In some cases, output module 835 may be a component of I/O controller 915, as described with reference to FIG. 9.

In FIG. 9 shows a diagram 900 including an apparatus 905 that supports inflight session technology in accordance with aspects of the present disclosure. Device 905 may be an example of or include components of a session delivery system or device 805 as described herein. The device 905 may include components for bidirectional communication, including components for transmitting and receiving data, including a session delivery system 910, an I/O controller 915, a database controller 920, a storage device 925, a processor 930, and a database 935. These components may be in electronic communication via one or more buses (eg bus 940).

Session delivery system 910 may be an example of a session delivery system 125 as described herein. In some cases, session delivery system 910 may be implemented in hardware, software running on a processor, firmware, or any combination thereof.

I/O controller 915 may control incoming signals 945 and outgoing signals 950 to device 905. I/O controller 915 may also control peripheral devices not integrated into device 905. In some cases, I/O controller 915 may be a physical connection or port to an external peripheral. In some cases, I/O controller 915 may use an operating system such as iOS®, ANDROID®, MS-DOS®, MS-WINDOWS®, OS/2®, UNIX®, LINUX®, or other known operating system. In other instances, the I/O controller 915 may be or interface with a modem, keyboard, mouse, touch screen, or similar device. In some cases, the I/O controller 915 may be implemented as part of the processor. In some cases, the user may interact with the device 905 through the I/O controller 915 or through hardware components controlled by the I/O controller 915.

The database controller 920 may manage the storage and processing of data in the database 935. In some cases, the user may interact with the database controller 920. In other cases, the database controller 920 may function automatically without user interaction. Database 935 may be an example of a single database, a distributed database, multiple distributed databases, a data warehouse, a data lake, or a disaster recovery database.

The storage device 925 may include random access memory (RAM) and read only memory (ROM). Memory 925 may store computer-readable, computer-executable software that includes instructions that, when executed, cause the processor to perform the various functions described herein. In some cases, the storage device 925 may include, among other things, a basic input/output system (BIOS) that may control basic hardware or software operations, such as interaction with peripheral components or devices.

Processor 930 may include an intelligent hardware device (eg, a general purpose processor, DSP, central processing unit (CPU), microcontroller, ASIC, FPGA, programmable logic device, discrete or transistorized logic component, discrete hardware component, or any combination thereof). In some cases, processor 930 may be configured to control the memory array using a memory controller. In other cases, a memory controller may be incorporated into the processor 930. The processor 930 may be configured to execute machine-readable instructions stored in the memory 925 to perform various functions.

In FIG. 10 is a flow diagram illustrating a method 1000 that supports in-flight session provisioning technology in accordance with aspects of the present disclosure. The steps of method 1000 may be implemented by a session delivery system or components thereof, as described herein. For example, the operations of method 1000 may be performed by a session delivery system as described with reference to FIG. 1–9. In some examples, the session delivery system may execute a set of commands to control functional elements of the session delivery system to perform the functions described herein. Additionally or alternatively, the session delivery system may perform aspects of the functions described herein using dedicated equipment.

At 1005, the session delivery system may receive a plurality of reward offers for subsequent presentation to one or more passengers of the travel segment. Each of the plurality of reward offers may be associated with one or more target characteristics that a brand partner may wish to target in its reward offer. The session delivery system may receive reward offers from brand partners or another entity. Operations at block 1005 can be performed in accordance with the methods described in this document. In some examples, aspects of the operations of step 1005 may be performed by a reward offer evaluator, as described with reference to FIG. 8 and 9.

At 1010, the session delivery system may identify profile information of one or more passengers and/or travel segment. The travel service provider may provide the profile information to the session delivery system, or the session delivery system may obtain the information from the data store. The profile information may include any information that the travel service provider may have about the passenger and the characteristics of the travel segment that the passenger has booked. Operations at block 1010 can be performed in accordance with the methods described in this document. In some examples, aspects of the operations of step 1010 may be performed by an information controller, as described with reference to FIG. 8 and 9.

At 1015, the session delivery system may select a subset of the plurality of reward offers to present the travel segment to the passenger. The session delivery system may select a subset of reward offers that is tailored to the passenger on the travel segment. The session delivery system may select a subset of reward offers based on particular passenger profile information and/or characteristics of a particular travel segment. Operations at block 1015 can be performed in accordance with the methods described herein. In some examples, aspects of the operations of step 1015 may be performed by a reward offer evaluator, as described with reference to FIG. 8 and 9.

At 1020, the session delivery system may provide the passenger with a selected subset of the plurality of reward offers. The passenger can view selected reward offers through the portal on their mobile device before or during the travel segment. The passenger may select one or more reward offers from the selection of reward offers and may then proceed to complete the brand interaction associated with the selected reward offer. Operations at 1020 may be performed in accordance with the methods described herein. In some examples, aspects of the operations of step 1020 may be performed using a communications interface, as described with reference to FIG. 8 and 9.

At 1025, the session delivery system may determine that the passenger has completed the interaction with the brand associated with the reward offer. The passenger may complete the brand interaction in direct communication with the brand partner, and upon completion of the brand engagement, the brand partner may direct the session delivery system to grant the passenger access to the session. In another example, when the passenger selects an award offer, the passenger's mobile device may send an indication of the selected award offer to the session delivery system. The session delivery system may then communicate the session information associated with the passenger's selected reward offer to the brand partner. The brand partner can track various brand interactions and then confirm when the brand interaction associated with the session information has occurred. Upon confirmation, the brand partner may indicate to the session delivery system that the brand interaction associated with the session information has occurred. Operations at 1025 may be performed in accordance with the methods described herein. In some examples, aspects of the operations of step 1025 may be performed by a brand interaction controller, as described with reference to FIG. 8 and 9.

At 1030, after confirming that the passenger has completed the brand interaction, the session delivery system may establish a session for the passenger on the mobile ship with the network access device during the passenger's travel segment. The session will be of the session type and specified duration as described in the selected reward offer. In some examples, a passenger may have an account to which they may link multiple completed brand interactions, and the session delivery system may aggregate respective reward values of each of the verified brand interactions that the passenger may use during a travel segment. Operations at 1030 may be performed in accordance with the methods described herein. In some examples, aspects of the operations of step 1030 may be performed using a communications interface, as described with reference to FIG. 8 and 9.

It should be noted that the methods described herein describe possible implementations and that the order of operations and steps may be changed or the operations and steps themselves may be modified in other ways, and that other implementations are possible. Additionally, aspects of the two or more methods may be combined.

The information and signals described herein may be represented using any of a variety of different technologies and techniques. For example, data, instructions, commands, information, signals, bits, symbols, and chips that may be referred to in the description may be represented by voltages, currents, electromagnetic waves, magnetic fields or particles, optical fields or particles, or any combination thereof.

The various illustrative blocks and components described in connection with the disclosure herein may be implemented or executed by a general purpose processor, DSP, ASIC, FPGA, or other programmable logic device, discrete or transistor logic, discrete hardware components, or any their combination, configured to perform the functions described in this document. A general purpose processor may be a microprocessor, or in the alternative, the processor may be a conventional processor, controller, microcontroller, or state machine. A processor may also be implemented as a combination of computing devices (eg, a combination of a DSP and a microprocessor, a plurality of microprocessors, one or more microprocessors in combination with a DSP core, or any other similar configuration).

The functions described herein may be implemented in hardware, software running on a processor, firmware, or any combination thereof. When implemented in software executable by a processor, the functions may be stored or transmitted as one or more instructions or code on a computer-readable medium. Other examples and implementation options are included in the scope of the description and the attached claims. For example, due to the nature of software, the functions described herein may be implemented using software executed by a processor, hardware, firmware, hardware, or any combination thereof. Elements that implement functions may also be physically located in different locations, including a distributed location such that parts of the functions are implemented in different physical locations.

In this document, the term "or" that is used in a list of items (for example, in a list of items preceded by an expression such as "at least one of" or "one or more of") indicates an inclusive list, so that, for example , a list of at least one of A, B, or C means A, or B, or C, or AB, or AC, or BC, or ABC (ie, A, and B, and C). In addition, in this document, the expression "based on" should not be understood as a reference to a limited set of conditions. For example, an illustrative step described as "based on condition A" may be based on both condition A and condition B without departing from the scope of the present description. In other words, in this document, the phrase "based on" should be interpreted in the same way as the phrase "at least partially based on". In addition, as used herein, including in the claims, the term "subset" refers to one or more of a set of elements. A subset may be, for example, one element of the set and up to include each element of the set.

In the accompanying figures, like components or elements may have the same reference designations. In addition, different components of the same type can be distinguished by a dotted line reference symbol and a second symbol that is different from like components. If the description simply uses the first reference numeral, the description applies to any of the like components having the same reference numeral, regardless of the second reference numeral.

The description set forth herein in connection with the accompanying drawings describes example configurations and does not represent all examples that may be implemented or that fall within the scope of the claims. As used herein, the term "example" means "serving as an example, exemplary, or illustrative" and not "preferred" or "overriding other embodiments." The detailed description includes specific details to provide a thorough understanding of the described techniques. However, these techniques may be implemented without these specific details. In some instances, well-known structures and devices are shown in block diagram form to better illustrate the ideas of the described examples.

The description in this document is provided to enable a person skilled in the art to recreate or use the description. Various modifications to the description will be apparent to those skilled in the art, and the general principles defined herein may be applied to other variations without departing from the scope of the description. Thus, the description is not limited to the examples and designs described herein, but should be considered in the broadest scope in accordance with the principles and new features described in this document.

Claims (136)

1. A method performed by a device for providing communication sessions inside a transport vessel (130) serviced via a wireless communication channel (155, 160), including: receiving a plurality of reward offers (405) from one or more brand partner devices (305), wherein the plurality of reward offers (405) contains corresponding rewards (435) including communication sessions in exchange for the passenger (180) performing appropriate interactions (430) with the brand , wherein a plurality of reward offers (405) are associated with target characteristics; identifying profile information of a plurality of passengers (180) scheduled for a travel segment of a transport vessel (130), the profile information including one or more corresponding user characteristics for the plurality of passengers (180); determining a scarcity factor based at least in part on characteristics of the travel segment; selecting a group of reward offers (415) from a plurality of reward offers (405), including applying a scarcity factor to the plurality of reward offers (405); selection of a subset of reward offers (420) from a selected group of reward offers (415) for a passenger (180) from a plurality of passengers (180), the selection being based at least in part on the identified passenger profile information (180) and target characteristics associated with the plurality of offers (405) rewards; providing a subset of offers (420) rewards to the passenger (180); receiving an indication that the passenger (180) has completed the appropriate interaction (430) with the brand of the selected reward offer (425) from the subset of reward offers (420); And setting up a communication session over a wireless communication channel (155, 160) for a communication device associated with a passenger (180) via a multi-user access terminal (170) on a transport vessel (130) at least in part based on the completion of the corresponding interaction (430) with the brand the selected reward offer (425), wherein the session performance is based at least in part on the corresponding reward (435) of the selected reward offer (425). 2. The method of claim 1, wherein the scarcity factor includes a predetermined number of rewards (435) on a travel segment, a predetermined amount of time corresponding to the respective rewards (435), or a combination thereof. 3. The method of claim 2, wherein the predetermined number of awards (435) per travel segment is related to the number of the plurality of passengers (180). 4. The method of claim 2, wherein the predetermined amount of time corresponding to the respective rewards (435) refers to the length of the travel segment and the number of the plurality of passengers (180). 5. The method according to any one of claims 1 to 4, further comprising: presenting an indicator (722) related to the scarcity factor to the passenger (180) with a subset of reward offers (420). 6. The method according to any one of claims 1 to 5, further comprising: determining the number of a reward offer group (415) at least in part based on a predetermined number, the number of a plurality of passengers (180), the duration of a travel segment, or the maximum number of a plurality of passengers (180 ) for the travel segment. 7. The method according to any one of claims 1 to 6, further comprising: receiving indications to complete appropriate brand interactions (430) associated with one or more of the plurality of reward offers (405) by one or more of the plurality of passengers (180) for travel segment; receiving a second set of reward offers, the second set of reward offers including respective brand interactions and corresponding session-related rewards, the second set of reward offers being associated with performance targets; identifying second profile information of a second set of passengers (180) scheduled for a travel segment of the second transport vessel (130), the second profile information including one or more corresponding second user characteristics for the second set of passengers (180); And selecting a second subset of the second set of reward offers for the second passenger (180) from the second set of passengers (180) at least in part based on the received indications to end brand interactions associated with one or more of the set of reward offers (405). 8. The method according to any one of claims 1-7, further comprising: determining the completion by the passenger (180) of the relevant interactions with the brand of previously selected reward offers (425), wherein the selection of the subset of reward offers (420) for the passenger (180) is at least partially based on the completion of the respective brand interactions of the previously selected reward offers (425). 9. The method of claim 8, wherein selecting a subset of reward offers (420) for the passenger (180) includes: exclusion of reward offers (410) from the set of reward offers (405) associated with completed corresponding interactions (430) with the brand of previously selected reward offers (425). 10. A method according to any one of claims 1 to 9, wherein each of the plurality of reward offers (405) is associated with a category of the plurality of categories, the method further comprising: determining appropriate categories of previously selected reward offers (425), wherein selecting a subset of reward offers (420) for the passenger (180) is at least partially based on respective categories of previously selected reward offers (425). 11. A method according to any one of claims 1 to 10, wherein each of the plurality of reward offers (405) is associated with a category of the plurality of categories, the method further comprising: determining the respective categories of previously selected reward offers (425), wherein selecting a subset of reward offers (420) for the passenger (180) includes excluding reward offers (410) from the set of reward offers (405) at least in part based on the respective categories of excluded offers (410) ) remuneration and the corresponding categories of previously selected offers (425) remuneration. 12. A method according to any one of claims 1-11, wherein receiving a plurality of reward offers (405) further comprises: receiving one or more matching requests associated with a plurality of reward offers (405), each of the one or more matching requests containing a request amount, with subset selection (420) based at least in part on the one or more matching requests. 13. The method of any one of claims 1 to 12, wherein the type of relevant interactions (430) with the brand includes displayed advertising, social media interaction, creating a user account, purchasing a product or service, completing a survey, reserving a product or service, displaying interest in a product or service, or a combination of both. 14. The method according to any one of claims 1 to 13, further comprising: receiving a unique identifier associated with the passenger (180). 15. The method of claim 14, further comprising: identifying one or more past interactions (430) with the brand associated with the unique identifier, wherein at least one reward offer (410) from a selected subset of reward offers (420) is based at least in part on the identified one or more interactions (530) with brand. 16. The method according to any one of claims 1 to 14, further comprising: identifying one or more verified brand interactions associated with the unique identifier; an aggregation of the respective reward values (435) of each of the verified brand interactions (430) associated with the unique identifier. 17. The method according to any one of claims 1 to 16, further comprising: providing the passenger (180) with an activation code associated with session access based at least in part on receiving an indication to end the associated brand interaction; And receiving an activation code by the multi-user access terminal (170), wherein the establishment of the communication session is based at least in part on the receipt of the activation code. 18. The method according to any one of claims 1 to 17, further comprising: determining an aggregate reward including one or more rewards associated with the passenger's user account (180); determination of the unused portion of a certain aggregate remuneration; presenting to the passenger (180) a comparison of the unused portion with the length of time remaining for the travel segment. 19. The method according to one of claims 1 to 18, further comprising: determining one or more indicators associated with prior interaction with one or more of the plurality of reward offers (405); And presenting one or more metrics to a respective brand partner associated with one or more of the plurality of reward offers (405). 20. The method of claim 19, wherein the one or more indicators include a rate of completion of one or more of the plurality of reward offers (405), a number of experiences for one or more of the plurality of reward offers (405), a number of passenger selections of one or more of a set of reward offers (405), a set of media interaction start events associated with one or more of the set of reward offers (405), a set of media interaction end events associated with one or more of the set of reward offers (405), or combinations thereof . 21. The method of any one of claims 1 to 20, wherein receiving the completion indication further comprises: receiving a second reward indication associated with the selected reward offer (425), wherein the characteristic of the established communication session is based at least in part on the received second indication. 22. The method of claim 21, further comprising: providing a unique identifier associated with the passenger (180), wherein the second indication is received at least in part based on the provided unique identifier. 23. The method according to any one of claims 1 to 22, further comprising: identifying a communication device identifier associated with the confirmed completion of the respective brand interaction, the established session being based at least in part on the identifier. 24. The method of claim 23, wherein the identifier is a unique identifier for the communication device. 25. The method according to any one of claims 1 to 24, further comprising: determining interaction history data associated with the accepted reward set (405) wherein the selection of a subset of reward offers (420) is based at least in part on certain interaction history data. 26. The method of any one of claims 1 to 25, wherein the profile information includes one or more characteristics of a travel segment. 27. The method of claim 26, wherein the one or more characteristics of the travel segment include the start point of the travel segment, the destination of the travel segment, the corresponding passenger classes for the plurality of passengers (180), the duration of the travel segment, the ship type (130) for the travel segment, or their combination. 28. The method according to any one of claims 1 to 27, further comprising: receiving from the passenger (180) a request to change the subset of reward offers (420); And providing the passenger (180) with a modified subset of reward offers, the modified subset of reward offers including the selected reward offer (425). 29. A method according to any one of claims 1 to 28, wherein the subset of reward offers (420) comprises two or more reward offers (410), the method further comprising: receiving from the passenger (180) a choice of an offer (425) of a reward from the provided subset (420). 30. The method according to any one of claims 1 to 29, wherein the session characteristic includes the total amount of time allocated to the session, the data rate of the session, the total amount of data transmitted for the session, access to one or more types of services, access to one or more network destinations, or a combination thereof. 31. A device for providing communication sessions inside a transport vessel (130) serviced via a wireless communication channel (176), comprising: a reward offer evaluation device (830) configured to receive a plurality of reward offers (405) from one or more brand partner devices (305), wherein the plurality of reward offers (405) comprise corresponding rewards (435) including communication sessions in exchange for making by the passenger (180) appropriate interactions (430) with the brand, with a plurality of reward offers (405) associated with target characteristics; an information controller (825) configured to identify profile information of the plurality of passengers (180) scheduled for the travel segment of the transport vessel (130), the profile information including one or more corresponding user characteristics for the plurality of passengers (180); a session delivery system (125) configured to determine a scarcity factor at least in part based on characteristics of the travel segment; reward offer evaluation device (830), configured to: selecting a group of reward offers (415) from a plurality of reward offers (405), including applying a scarcity factor to the plurality of reward offers (405); selecting a subset of reward offers (420) for a passenger (180) from a plurality of passengers (180), the selection being based at least in part on the identified passenger profile information (180) and target characteristics associated with the plurality of reward offers (405); a communication interface (815) configured to provide a subset of reward offers (420) to the passenger (180); a brand interaction controller (820) configured to receive an indication that the passenger (180) has completed the corresponding interaction (430) with the brand of the selected reward offer (425) from the subset of reward offers (420); And a communication interface (815) configured to establish a communication session over a wireless communication channel (176) for a communication device associated with the passenger (180) via a multi-user access terminal (170) on the transport vessel (130) at least in part based on termination a corresponding interaction (430) with the brand of the selected reward offer (425), wherein the session performance is based at least in part on the corresponding reward (435) of the selected reward offer (425). 32. The apparatus of claim 31, wherein the scarcity factor includes a predetermined number of rewards (435) on a travel segment, a predetermined amount of time corresponding to the respective rewards (435), or a combination thereof. 33. The apparatus of claim 32, wherein the predetermined number of rewards (435) on a travel segment is related to the number of a plurality of passengers (180). 34. The apparatus of claim 32, wherein the predetermined amount of time corresponding to the respective rewards (435) refers to the duration of the travel segment and the number of the plurality of passengers (180). 35. An apparatus according to any one of claims 31-34, wherein the communication interface (815) is further configured to: presenting an indicator (722) related to the scarcity factor to the passenger (180) with a subset of reward offers (420). 36. The device according to any one of claims 31-35, wherein the reward offer evaluation device (830) is further configured to: determining the amount of the reward offer group (415) based at least in part on a predetermined number, the number of the plurality of passengers (180), the duration of the travel segment, or the maximum number of the plurality of passengers (180) for the travel segment. 37. The device according to any one of claims 31-36, in which: the brand interaction controller (820) is further configured to receive indications to terminate respective brand interactions (430) associated with one or more of the plurality of reward offers (405) by one or more of the plurality of passengers (180) for the travel segment; the reward offer evaluator (830) is further configured to receive a second set of reward offers, the second set of reward offers including corresponding brand interactions and corresponding session-related rewards, the second set of reward offers being associated with target features; the information controller (825) is further configured to identify the second profile information of the second set of passengers (180) scheduled for the travel segment of the second transport vessel (130), wherein the second profile information includes one or more corresponding second user characteristics for the second set of passengers (180) ; And the reward offer evaluator (830) is further configured to select a second subset of the second set of reward offers for the second passenger (180) from the second set of passengers (180) based at least in part on received indications of completing brand interactions associated with one or more from a plurality of offers (405) rewards. 38. The device according to any one of claims 31-37, wherein the brand interaction controller (820) is further configured to: determining the completion by the passenger (180) of the relevant interactions (430) with the brand of previously selected reward offers (425), wherein the selection of a subset of reward offers (420) for the passenger (180) is at least partially based on the completion of the respective interactions (430) with the brand of the previously selected reward offers (425). 39. The apparatus of claim 38, wherein the reward offer evaluation device (830), configured to select a subset of reward offers (420) for the passenger (180), is further configured to: excluding reward offers (410) from the plurality of reward offers (405) associated with completed respective brand interactions of previously selected reward offers (425). 40. An apparatus according to any one of claims 31 to 39, wherein each of the plurality of reward offers (405) is associated with a category of the plurality of categories, wherein the reward offer evaluation device (830) is further configured to: determining appropriate categories of previously selected reward offers (425), wherein selecting a subset of reward offers (420) for the passenger (180) is at least partially based on respective categories of previously selected reward offers (425). 41. An apparatus according to any one of claims 31 to 40, wherein each of the plurality of reward offers (405) is associated with a category of the plurality of categories, wherein the reward offer evaluation device (830) is further configured to: determining the respective categories of previously selected reward offers (425), wherein selecting a subset of reward offers (420) for the passenger (180) includes excluding reward offers (410) from the set of reward offers (405) at least in part based on the respective categories of excluded offers (410) ) remuneration and the corresponding categories of previously selected offers (425) remuneration. 42. An apparatus according to any one of claims 31 to 41, wherein the reward offer evaluation device (830) configured to receive a plurality of reward offers (405) is further configured to: receiving one or more matching requests associated with a plurality of award offers (405), each of the one or more matching requests containing a request amount, with subset selection (420) based at least in part on one or more matching requests. 43. The device according to any one of claims 31-42, wherein the type of relevant interactions (430) with the brand includes displayed advertising, interaction on social networks, creating a user account, purchasing a product or service, completing a survey, reserving a product or service, displaying interest in a product or service, or a combination of both. 44. The device according to any one of claims 31-43, wherein the communication interface (815) is further configured to: receiving a unique identifier associated with the passenger (180). 45. The device of claim 44, wherein the brand interaction controller (820) is further configured to: identifying one or more past interactions (430) with a brand associated with a unique identifier, wherein at least one reward offer (410) from a selected subset of reward offers (420) is based at least in part on the identified one or more interactions (430) with brand. 46. An apparatus according to any one of claims 31-45, wherein the brand interaction controller (820) is further configured to: identifying one or more verified brand interactions associated with a unique identifier; aggregating the respective reward values of each of the verified brand interactions associated with a unique identifier. 47. An apparatus according to any one of claims 31-46, wherein the communication interface (815) is further configured to: providing the passenger (180) with an activation code associated with access to the communication session, at least in part based on receiving an indication to complete the corresponding interaction (430) with the brand; And receiving an activation code by the multi-user access terminal (170), wherein the establishment of a communication session is based at least in part on the receipt of an activation code. 48. The device according to any one of claims 31-47, in which: the reward offer evaluation device (830) is additionally configured to: determining an aggregate reward including one or more rewards associated with the passenger's user account (180); determining the unused portion of a certain aggregate remuneration; the communication interface is additionally (815) configured to present to the passenger (180) a comparison of the unused portion with the length of time remaining for the travel segment. 49. The device according to any one of claims 31-48, in which: the information controller (825) is further configured to identify one or more metrics associated with prior interaction with one or more of the plurality of reward offers (405); And the communication interface (815) is further configured to present one or more metrics to a respective brand partner associated with one or more of the plurality of reward offers (405). 50. The device according to any one of claim 49, wherein the one or more indicators include the rate of completion of one or more of the plurality of reward offers (405), the number of experiences for one or more of the plurality of reward offers (405), the number of passenger selection options of one or more than a plurality of reward offers (405), a set of media engagement start events associated with one or more of the plurality of reward offers (405), a set of media engagement end events associated with one or more of a plurality of reward offers (405), or their combinations. 51. An apparatus according to any one of claims 31-50, wherein the brand interaction controller (820), further configured to receive a completion indication, is further configured to: receiving a second reward indication associated with the selected reward offer (425), wherein the characteristic of the established communication session is based at least in part on the received second indication. 52. The apparatus of claim 51, wherein the information controller (825) is further configured to: providing a unique identifier associated with the passenger (180), wherein the second indication is received at least in part based on the provided unique identifier. 53. An apparatus according to any one of claims 31-52, wherein the information controller (825) is further configured to: identifying a communication device identifier associated with the confirmed completion of the respective interaction (430) with the brand, the established session being at least partially based on the identifier. 54. The device of claim 53, wherein the identifier is a unique identifier for the communication device. 55. An apparatus according to any one of claims 31-54, wherein the information controller (825) is further configured to: determining interaction history data associated with the accepted reward set (405), wherein the selection of a subset of reward offers (420) is based at least in part on certain interaction history data. 56. The device according to any one of claims 31-55, wherein the profile information includes one or more characteristics of a travel segment. 57. The apparatus of claim 56, wherein the one or more travel segment characteristics include a travel segment start point, a travel segment destination, corresponding passenger classes for a plurality of passengers (180), a travel segment duration, a ship type (130) for the travel segment, or their combination. 58. The device according to any one of claims 31-57, in which: the communication interface (815) is further configured to receive from the passenger (180) a request to change a subset of reward offers (420); And the reward offer evaluator (830) is further configured to provide the passenger (180) with a modified subset of reward offers, the modified subset of reward offers including the selected reward offer (425). 59. An apparatus according to any one of claims 31 to 58, wherein the reward offer subset (420) contains two or more reward offers (410), and the reward offer evaluation device (830) is further configured to: receiving from the passenger (180) the selection of an offer (425) of a reward from the provided subset (420). 60. The device according to any one of claims 31-59, wherein the session characteristic includes the total amount of time allocated to the session, the data rate of the session, the total amount of data transmitted for the session, access to one or more types of services, access to one or more network destinations, or a combination thereof.

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