RU220750U1 - HOLOGRAPHIC DEVICE IN CUBE SHAPE - Google Patents

Abstract

The utility model relates to media, advertising and trade and exhibition equipment and can be used in retail premises of shops, jewelry boutiques, cafes, etc., as well as in exhibition halls and pavilions for demonstrating various types of goods or exhibits. The cube-shaped holographic device includes a housing containing side inserts. The holographic device has supports installed. A content display device in the form of a liquid crystal display with LED backlight is installed in the upper part of the case, hidden from the visitor. A thin flat glass is installed in the housing at an angle to the content display device and to the visitor, designed to create a pseudo-holographic image located in the visible space of the holographic device. A lamp is installed in the upper part of the housing, designed to create accent lighting to illuminate real objects placed on the base under the glass. Inside the housing there is a video signal source capable of playing content from a digital storage device. The housing contains a built-in device for reproducing sound from a video source, capable of providing audio accompaniment to the content. An on/off unit is installed inside the housing, which is configured to start/stop electrical components and connect to a voltage source using a power cable. The technical result consists in reducing power consumption, reducing device heating, reducing dimensions, ensuring high brightness, clarity and color rendition of the image, high image contrast and color depth. 12 salary f-ly, 2 ill.

Description

The utility model relates to media, advertising and trade and exhibition equipment and can be used in retail premises of shops, jewelry boutiques, cafes, etc., as well as in exhibition halls and pavilions for demonstrating various types of goods or exhibits.

The closest to the claimed technical solution is a holographic cube (patent RU 144 375 U1, published: 08/20/2014), which contains a housing containing side inserts; one glass installed in the cube body; a video signal display device, made in the form of an LED panel or TFT matrix, is hiddenly installed in the cube body; an LED that creates volume for video content, housed in the LED housing; video source; device for playing sound; cube on/off block.

The technical problems of this device are:

high energy consumption due to the operation of the LED panel;

high heating of the device due to the operation of the LED panel;

the thickness and weight of the display is excessively large, therefore, the cube design looks bulky due to the operation of the LED panel;

insufficient brightness, clarity and color rendition of the image, sufficient image contrast is not provided, insufficient color depth due to the operation of the TFT matrix without backlighting.

Another closest to the claimed technical solution is a holographic hexahedron (patent RU 208 644 U1, published: 12/28/2021), which includes a device for reading a machine-readable source of information; a video signal display device in the form of an LCD liquid crystal display, hiddenly installed in the lower part of the pyramid body; a video signal display device in the form of an LCD liquid crystal display installed in the upper part of the pyramid housing; an LED that creates volume for video content, housed in the LED housing; video source; device for sound playback and hexahedron on/off block

The technical problems of this device are:

high power consumption due to the operation of two video signal display devices in the form of LCD liquid crystal displays;

high heating of the device due to the operation of two video signal display devices in the form of LCD liquid crystal displays;

The total thickness and total weight of the two displays are excessively large, therefore, the cube design looks bulky due to the operation of two video signal display devices in the form of LCD liquid crystal displays.

The technical problem solved by this proposal is the creation of a cube-shaped holographic device that provides:

low power consumption due to the operation of one display device and replacement of the LED panel or TFT matrix with an LED-backlit liquid crystal display (with IPS, VA/MVA/PVA, PLS matrices), or with a quantum dot display or organic LED displays;

reduction of device heating due to the operation of one display device and replacement of the LED panel or TFT matrix with a liquid crystal display with LED backlight (with IPS, VA/MVA/PVA, PLS matrices), or with a quantum dot display or organic LED displays;

reduction in the size of the entire structure due to the operation of one display device and replacement of the LED panel or TFT matrix with a liquid crystal display with LED backlight (with IPS, VA/MVA/PVA, PLS matrices), or with a quantum dot display or organic LED displays ;

high brightness, clarity and color rendition of the image are ensured, high image contrast and color depth are ensured due to the replacement of the LED panel or TFT matrix with a liquid crystal display with LED backlighting (with IPS, VA/MVA/PVA, PLS matrices), or with a quantum display dots or on organic LED displays. Thus, we have achieved a significant improvement in the performance of the display device.

The technical result is achieved in that the cube-shaped holographic device includes a housing containing side inserts. The body of the holographic device can be made of solid wood, or wood boards (MDF, chipboard, chipboard, fiberboard), or decorative coatings, or metal, or plastic, or glass, or stone. To provide stability and change the height of the holographic device, supports are installed. The housing is the base part on which individual assembly units and parts are mounted, interconnected with the required relative position accuracy, and ensures the constant accuracy of the relative position of the parts. The housing is also designed to protect assembly units and parts from the effects of adverse environmental factors.

Inside the housing of the cube-shaped holographic device is a video signal source. Any media player or computer, or any other device capable of playing content from a digital storage device, can be used as a video signal source.

A USB flash drive or an SD memory card, or an MMC memory card, or a hard magnetic disk, or a solid-state drive, or any other memory card with a compatible interface is used as a digital storage device. A digital storage device is designed to record, store and read information represented in a digital code.

A device for displaying content from a video source is installed in the upper part of the cube-shaped holographic device, hidden from the visitor. Moreover, the content display device is a liquid crystal display (with an IPS, VA/MVA/PVA, PLS matrix) or a quantum dot display or an organic LED display.

To create the effect of a pseudo-holographic image located in the visible space of the holographic device, a thin flat glass is installed in the housing at an angle to the content display device and to the visitor. To give various effects, tinted glass or glass with a tinted film applied, which is outwardly invisible unless you look closely, can be used. Glass with any additional materials, films or coatings applied to it that give additional properties to the glass can also be used. One of the benefits of using this film is that it imparts a specular effect, which makes the edges of the glass appear more “glossy”, maximizing reflection. Thus, the image becomes more realistic (it is better visible) and more contrasty (due to the formation of a dark background due to the film). The film also allows you to make the image three-dimensional. This makes the visuals more vibrant and attractive. The scattering of light due to the film creates the appearance of an object being in the visible space of a cube-shaped holographic device.

To add “depth” and accent lighting, a lamp is installed in the upper part of the body. The lamp illuminates real objects placed on a base under glass.

Inside the body of the cube-shaped holographic device there is a built-in device for reproducing sound from a video source. As a device for sound reproduction, speakers of reduced size, or any other standard speakers can be used. The loudspeaker provides sound (musical and speech) accompaniment of the content.

An on/off unit is installed inside the body of the cube-shaped holographic device. The on/off unit starts/stops electrical components and is connected to the voltage source using a power cable.

A buyer presence sensor can be installed in the body of a cube-shaped holographic device, which downloads a video upon command.

A cube-shaped holographic device can be equipped with a fan that cools the electrical components from overheating.

To allow the visitor to directly interact with the displayed content, it is possible (optional) to install various switch buttons, or a touch screen or LCD touch screen.

The described cube-shaped holographic device can be of almost any size, limited only by technological capabilities, and the cube can also be inverted.

The essence of the utility model is illustrated by drawings, which show:

In fig. 1 - front view;

In fig. 2 - general view.

To ensure the required accuracy of the relative position of the surfaces of the assembled elements and protect them from the effects of adverse environmental factors, the holographic device includes a housing 2 containing side inserts. To give stability and change the height of the holographic device, supports 6 are installed. In the upper part of the housing 2 of the holographic device, the installed content display device 3 is hidden from the visitor. To create a pseudo-holographic image located in the visible space of the holographic device in housing 2 at an angle to the content display device 3 and one thin flat glass 4 is installed towards the visitor. To give “depth” to the content and accent lighting, a lamp 1 is installed in the upper part of the housing 2. Lamp 1 illuminates real objects 5 placed on the base under the glass 4. To play content inside the housing 2 holographic device is where the video source is located. To provide sound (music and speech) accompaniment to the content, a device for reproducing sound from a video signal source is built into the body of the holographic device. Inside the housing 2 of the holographic device there is an on/off unit installed, which starts/stops the electrical components and is connected to the voltage source using a power cable.

A cube-shaped holographic device works as follows: the visitor sees through the glass the space inside the holographic device, where one glass is installed at an angle of 45° to the content display device, and the visitor does not see the hidden content display device. When a display device displays content from a video source, it is reflected in the glass, creating the effect of a pseudo-holographic image located in the visible space of the holographic device.

It is also possible that inside the holographic device is cube-shaped, i.e. under the glass, a real object is installed, illuminated by a lamp for contrast. In the accompanying content, a so-called “mask” is made for this item, namely, the outline of the item is cut out, then in the holographic device itself the item is substituted into this outline. Thus, the object and content will be on the same plane, and the effect of a holographic illusion will be created for the visitor.

Content for a cube-shaped holographic device is a video that can be produced in any computer program for video production, and which is broadcast onto glass installed in the body of the holographic device. Thus, so that there is a virtual image on the glass.

The video is played as follows: a USB flash drive, or an SD or MMC memory card, or a hard magnetic disk, or a solid-state drive is connected to the reading device, while the reading device is connected to a video signal source (for example, to a media player or computer ), or the video source has its own reading device. The command to autoload the video is set, and when the holographic device is turned on, the computer sends a signal (video) to the display device. The display device, in turn, reflects the video on the glass, and the visitor sees a pseudo-holographic image. You can also download a video from a command from the customer presence sensor. The pseudo-holographic image may be accompanied by sound played through speakers. Under the glass there may be an object illuminated by an LED.

If a larger cube-shaped holographic device is manufactured, a larger display is installed.

According to their characteristics, liquid crystal displays (with an IPS, VA/MVA/PVA, PLS matrix), quantum dot display or organic LED displays - in comparison we have indicated an LED panel or a TFT matrix - ensure a reduction in the size of the entire structure and much less heating the video signal display device itself in a confined space (since it is located in the body of the holographic device), and, accordingly, in the topographic device itself in which it is located. Thanks to them, sufficient image contrast is provided and sufficient color depth is displayed.

Thus, the implementation of the content display device in the claimed device in the form of a liquid crystal display, a quantum dot display or organic LED displays ensures the achievement of the stated technical result.

For owners of a restaurant, cafe or fast food chain, a cube-shaped holographic device can be programmed in such a way that with its help visitors can familiarize themselves with the menu, the name of the dishes and its cost, as well as watch advertising photographs, videos and other various topographical effects above the real ones objects.

For museums and exhibitions, a cube-shaped holographic device can be programmed in such a way that with its help visitors can familiarize themselves with the name of the exhibit, its history, watch historical photographs, videos and other various holographic effects over real objects.

For different stores and jewelry boutiques, a cube-shaped holographic device can be programmed in such a way that with its help customers can familiarize themselves with the name of the product presented, its cost, and also watch advertising photographs or videos.

The main functions of the cube-shaped holographic device allow:

attract the attention of passers-by to the establishment;

inform the buyer about products, sales, discounts;

encourage a potential client to take a closer look at the displayed samples;

demonstrate new products;

convince of the prestige of the brand, carry out indirect and direct advertising of goods, services and the establishment itself;

interest the client and encourage them to purchase;

provide an emotional and aesthetic impact on the consumer.

Claims (13)

1. A cube-shaped holographic device, including a housing, contains side inserts, while supports are installed on the holographic device, in the upper part of the body of the holographic device, hidden from the visitor, a content display device is installed in the form of a liquid crystal display with LED backlighting, in the housing at an angle to the display device content and a thin flat glass is installed towards the visitor, made with the ability to create a pseudo-holographic image located in the visible space of the holographic device; a lamp is installed in the upper part of the body, made with the ability to create accent lighting to highlight real objects placed on the base under the glass, inside the body of the holographic device contains a video signal source, configured to play content from a digital storage device; a device for playing sound from a video signal source, configured to provide audio accompaniment to the content, is built into the body of the holographic device; an on/off unit is installed inside the body of the holographic device, which is designed with the ability to start/stop electrical components and connect to a voltage source using a power cable. 2. A cube-shaped holographic device according to claim 1, characterized in that the glass is tinted. 3. A cube-shaped holographic device according to claim 1, characterized in that the glass is made with a tinted film applied. 4. A cube-shaped holographic device according to claim 1, characterized in that the glass is coated. 5. A cube-shaped holographic device according to claim 1, characterized in that the body is made of solid wood. 6. A cube-shaped holographic device according to claim 1, characterized in that the body is made of wood boards. 7. A cube-shaped holographic device according to claim 1, characterized in that the body is made of metal. 8. A cube-shaped holographic device according to claim 1, characterized in that the body is made of glass. 9. A cube-shaped holographic device according to claim 1, characterized in that the body is made of stone. 10. A cube-shaped holographic device according to claim 1, characterized in that a media player is used as a video signal source. 11. A cube-shaped holographic device according to claim 1, characterized in that a computer is used as a video signal source. 12. A cube-shaped holographic device according to claim 1, characterized in that a customer presence sensor is installed in the housing. 13. A cube-shaped holographic device according to claim 1, characterized in that a fan is installed in the housing.

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