RU2137610C1 - Article with printed image - Google Patents

Abstract

FIELD: production of articles with printed patterns. SUBSTANCE: article has base and ornamental member in the form of printed image including text or graphical information applied to base surface and ornamental member. Base is formed as packet-shaped casing opened at one side for receiving modules-inserts with mated information. Ornamental member is applied to two outer surfaces of casing. Geographical map applied to one surface has openings, each disposed adjacent to name of geographical point and above mated information of modules-inserts below opening. Advertising information is applied to second surface. Slot made in corner on surface with geographical map serves adjusting member for geographical point to be sought. EFFECT: increased entertaining effect of information supplying method and wider volume of information. 5 cl, 1 dwg

Description

 The invention relates to the production of products with a printed image containing textual, graphic and other visually perceptible information, and can be used in the production of souvenir, cartographic, advertising, reference and educational materials and goods for motorists.

 A product with a printed image is known, including a base and a decorative element, rigidly connected to a spring element connecting them, made in the form of a compression spring (see French patent N 2571308, CL B 42 D 15/04, publ. 11.04.86). Text and graphic information are applied to the surface of the base and decorative element. The expanding spring for attaching the decorative element to the base gives expressiveness and unexpected effect from the perceived information.

 However, the compositional elements of the information presented in this way are also static due to the static elements of the product, which makes the visual perception of both individual compositional elements and the printed image as a whole not sufficiently entertaining.

 Also known is a product with a printed image, which includes a base and a decorative element connected to a spring element connecting them.

 The differences of this solution are that the spring element is made in the form of torsion and bending springs combined in one piece and is installed with the possibility of exciting its own vibrational movements of the decorative element in the printed image field (see Russian patent N 2040407, class B 42 D 15/04 publ. 07.27.95).

 This solution, like the previous one, is aimed at fulfilling the task of increasing information content and aesthetic appeal. However, the spring is not a reliable element of this design; in addition, it is not elegant enough and suitable for such products.

 The closest analogue of the proposed solution is a product with a printed image, including a base and a decorative element fixed on it (see French patent N 2306840, CL B 42 D 15/02, publ. 05.11.76). Textual and graphic information is applied to the surface of the base and the decorative element, and it constitutes a printed image. This gives aesthetics and grace, compositional unity to the product.

 However, the information presented in this way, due to the static elements of the product, is also static, which makes its visual perception not entertaining enough.

 The objective of the present invention is to increase the entertaining supply of information while expanding its volume and thereby increase the consumer demand of the product.

 The essence of the proposed solution is that in a product with a printed image, including a base and a decorative element in the form of a printed image, comprising text and graphic information deposited on the surface of the base and the decorative element, the base is a bag-shaped case made open on one side, with which inside of it are interchangeable insert modules with response information with the possibility of reciprocating movement, and the decorative element is applied on two outer planes to Pusa. On the outer sides of the package case there is a carrier with advertising information on the one hand, and on the other a geographical map with a perforated system of holes on the surface corresponding to geographical points, and the holes are made with response information placed on the insert and in the corner on a plane with a geographical the map has a slot that serves as a setting element for the desired geographical location.

 Insertion of information inserts into the bag-shaped case can be made from one of the smaller sides along the guide ribs of the case, made from the inside along the extended sides.

 In addition, the liners have rounding in the corners from the bottom (closed narrow part) of the bag-shaped body.

 The information on the inserts is plotted in the form of a series of numbers on their surface corresponding to the remoteness of the sought-after point, taken out on the edge of the map of the geographical point, the latter indicated in the insert verbally.

 The product with a printed image has a cutout on the case for extending the insert - in the form of a finger, the cutout is placed on one of the narrow sides in the middle of the narrow open side along its edge, and on the insert the cut-out corresponds to the mating part.

 The invention is illustrated in the drawing, which shows a General view of the inventive product with a printed image, where 1 is a bag-shaped body; 2, 3, 4 - firmly connected sides of the housing; 5 - open side; 6 - inserts; 7, 8 - outer surfaces; 9 - holes; 10 - slot; 11 - cutout in the body; 12 - letters of the alphabet on the insert with which the names of geographical points begin; 13 - black or colored dots.

 The inventive product with a printed image in the form of a bag-shaped body 1 has three firmly connected sides 2, 3, 4 and one open - 5. From the side of the latter, information inserts 6 are introduced into the bag-shaped body 1. There are several of them, if necessary, there can be a dozen or more, depending on the amount of required information placed on them. Inserts 6 are firmly connected, made folding, which adds convenience to use and increases the amount of information placed. The housing 1 is made of a forming material: cardboard, plastic, etc. On the outer surfaces of packages 7 and 8 are marked: from one carrier of advertising information, from another a geographical map of the region. The latter has a perforated hole system on its surface in which each of the holes 9 corresponds to a specific geographical point. On the insert, under the outer surface with a geographical map, numerical information is plotted in such a way as to provide an answer in the amount of km to the geographical point of interest to the user. The determining element of the product is the slot 10 with the information placed under it on the insert 6, and unlike the rest, numerical, it is presented through the slot 10 in the form of a name verbally. On the insert in the corner, mainly at the bottom left or right, a list of geographical points is placed, and by the level of the word in the list, the map is set up and provided with response information. At the top of the surface with a geographical map, a cutout 11 is made for the convenience of moving the insert inside the package. Its shape corresponds to the average shape and size of a person’s finger. Under the cutout on the insert, letters of the alphabet 12 are respectively placed, in which the names of the geographical points placed on this insert begin. In addition to the numerical information placed throughout the insert, with a list of the names of geographical points placed in the corner, under the slot 10, the insert contains a number of black or colored dots 13, corresponding in size to the holes 9 on the outer surface with a geographical map.

 Example. A product with a printed image with a geographical map of the Central region of Russia.

 Product size 160 x 230 mm. An open package on one of the smaller sides is glued on two sides. These sides are guides for the liners. On the other hand, the bag is firmly connected (glued). This side serves as a bottom. Bonding is done from the outside, while the sides are glued from the inside. On one of the outer surfaces, geographical points, seas, rivers, lakes, railways and roads are depicted. The colors allowed in the official publications of cartographic products are applied. Perforated openings are located on this outer surface, the number of which is from 0 to 300, depending on the number of placed geographical points. The map has a vertical layout. If necessary, it can be horizontal. In the lower left corner there is a perforated slot window under the name of the geographical point, which is indicated on the insert. The insert has a size of 160 x 460 mm, on it are columns of numbers corresponding to the distances between cities. The black circles on the insert along its field contrastly highlight the desired item. Combinations of inserts with the package through the setting slot window allow the consumer to determine the desired items. The product is entertaining, expressively provides information, can be used for people of different age groups and interests: schoolchildren and motorists, as well as people who want to take leisure time. The device is elegant, reliable in operation due to the simplicity and the choice of material that retains its shape well.

Claims (5)

 1. A product with a printed image, comprising a base and a decorative element in the form of a printed image comprising text and graphic information deposited on the surface of the base and the decorative element, characterized in that the base is a body in the form of a bag open on one side, with which inside it is placed interchangeable insert modules with response information with the possibility of reciprocating movement, and on the outer sides of the package case are made: media with advertising information on one side us, on the other - a geographical map system with perforated holes on a surface corresponding to geographical location, wherein the holes are formed over the response information placed on the insert, and a corner on the surface of the geographical map a slot serving as an element for tuning of the desired geographic point.  2. The product with a printed image according to claim 1, characterized in that the insertion of information inserts into the bag-shaped body is made from one of the smaller sides along the guide ribs of the bag-body made from the inside along its extended sides.  3. The product with a printed image according to claim 1, characterized in that the liners have fillets in the corners from the side of the bottom of the package-case.  4. The product with a printed image according to claim 1, characterized in that the information on the inserts is made in the form of a series of numbers on their surface corresponding to the remoteness of the sought-after item, taken out on the edge of the map of a geographical point, the latter being indicated verbally on the insert.  5. The product with a printed image according to claim 1, characterized in that on the case it has a cutout for extending the insert in the form of a repeating finger, and the cutout is placed in the middle of the narrow open side along its edge, and on the insert, the cutout corresponds to the mating shape cutaway.