RU11780U1 - PIECE CONFECTIONERY - Google Patents

Description

A useful model relates to the field of food industry: nesses it concerns piece confectionery products, such as chocolates, candy bars, chocolate bars, and so on: n:) a good, and more specifically, packing of such products.

All psdobnye piece confectionery products have at least} at least one shell, which protects these products from contamination and is contiguous with the environment.

The shells may be made of paper or polymeric materials.

On the surface of such a shell are inscriptions in the form of texts and FIGURE, which are specific to a particular variety and type of product and distinguish products of some varieties and types from others.

The texts usually include the name of the variety of this product, information about the manufacturer of the product / product, and in1:) where and some additional information about the product.

Drawings can be decorative and artistic works of a visual nature, ornaments, patterns, geometrical figures, etc.

In most cases, piece confectionery products have two Shells - the outer one carrying the inventions, and the inner one immediately adjacent to the confectionery product.

Inside} The first shell does not carry images on its surface and can be made of paper or foil.

Some varieties of sweets can have three shells - an outer one with images on its surface, an intermediate one from Foil, and an inner one made of thin paper.

The presence of intermediate and internal shells increases the safety of confectionery products and protects them from damage.

The closest gialog is a confectionery product having an outer shell, on which the name of the product and the details of the manufacturer are applied. Gav.ev.SSOR 384742 A 23 G 9/28 1971

The problem solved by this utility model is to increase the attractiveness of piece confectionery for consumers and thus increase consumer demand.

The problem is solved due to the fact that the proposed piece confectionery product, covered with at least one shell with an image characteristic of a particular type of product, has an additional wrapper, on the surface of which an image is applied, representing a text and / or drawing, entertaining, cognitive, edifying, or other character attractive to the consumer. At the same time, during packaging, piece confectionery products having at least one shell with images peculiar to this variety of products are covered with additional wrappers, on the surface of which are applied, images representing texts and / or drawings that have an entertaining, informative, edifying, or other character attractive to the consumer, moreover, these images are not the same, and their degree of dissimilarity is such that the image on the surface of the additional wrapper, according to Raina E D, a confectionery product of one species in a lot of products purchased by a consumer on average, s-ie repeated.

In this case, additional wrappers can be covered; each product, or part of the product, they can be placed above and under the shells characteristic of this type of product, cover the product in whole or in part, and images can be applied to. external and / or internal surfaces of additional wrappers, and can also be made convex, concave or flat.

The essence of this utility model is as follows.

whether it is pies, sweet buns and the like, which can be sold individually, like Arnyn, individually and which are traditionally enclosed in an individual shell protecting them from drying out, deterioration and pollution,

Independent images are read as texts, there is readable information and 3C-1 transmitting at least part of the surface of the wrapper, and drawings - all the rest, except for text, are independent inventions that occupy at least part of the surface of the wrapper.

The individual shell of the offered piece confectionery carries Hci to the outside: it is shown on the 1st, which can simultaneously or separately include texts and drawings inherent in a given variety or type of products, and which make it possible to distinguish between varieties and types of confectionery products of this kind.

An additional wrapper is located under or not in the individual shell, also carrying, I have on its surface images, but the contents of which are fundamentally different from soda, €: neighing of images placed on the surface of the individual shell.

An additional wrapper can cover all or part of the product, and the information is located on its internal or external sides.

The images on the surface of the additional wrapper are texts and / or pictures of an entertaining, poznlsvglltel.ogo, instructive1 of a different nature, attractive to the consumer.

In this case, both the texts and the drawings represent inventions made in accordance with “-.- thought, the contents and forms of which can attract the attention and interest of the consumer.

Texts can, for example, be riddles, proverbs, charades, sayings, forisms, remarks, parting words, wishes, short poems, fragments of poems and prose, as well as carriers of other useful and interesting information.

Drawings can, for example, represent the mysterious Ksgrtinki, puzzles, and important tasks and sketches, puzzles, as well as patterns, ornaments, vignettes, other 7 / more decorative and artistic works of fine art vi similar images.

On the reverse side of the additional wrapper, for example, guesses or answers to tasks can be given.

The additional wrapper itself can have a different color, shape, size and texture, and the images can be convex, concave or flat.

Preferably, the additional wrapper may be made of boomslings, but it is fundamentally possible to use for such purposes and other methods.

Thus, the additional overtax, in addition to serving as a carrier, is attractive: imaging, it also has a protective function, providing confectionery products from drying out, deterioration and contamination during storage, distribution and sale.

The protective function of the additional cover can be: increased if OHci is made from special types of paper or other materials used for this purpose that are allowed for use in the food industry.

If, according to the previously accepted requirements, this or that confectionery piece product was covered not only with the outer shell with the images installed on this surface for this variety of products, but also with the inner or intermediate and internal together, then an additional wrapper can in some cases replace the inner and p r om e-ju t och and y u o b about l och to and, with about with. t t ve f t e v n o.

It should be noted that the images on the surface of the additional shells of piece confectionery products are not the same, and their degree of dissimilarity is such that the images on the surface of the additional shell of at least one confectionery product: one copTci in Poland purchased on Wednesday single consumer, not repeated.

at the same time, by the unevenness of the images, the mismatch of the full ones is meant; X images, although the individual elements of the images may be the same.

- the image on the surface of the additional wrapper of at least ONE confectionery product of the same grade in a batch of products purchased in average one consumer, ns; repeats itself;

-images on the surface of the additional wrapper of EVERY confectionery product of the same grade in a batch of products purchased on average by one consumer, is not repeated.

The optimum degree of variation in the image of the complementary wrapper of piece confectionery products is such that the likelihood of getting products with the same images on the surfaces of the additional wrappers to the consumer is min. 5 min. among themselves, for example, a common idea, a single theme or the like.

If it is conventionally assumed that an average consumer acquires an average of 15-30 candies at a time (about 0.5 kg), then he acquires chocolate bars usually 1-2 Zc1 one pc13.

This means that the degree of dissimilarity of the images on the surface of the additional candy wrappers should be provided much higher than the degree of dissimilarity of the images on the additional wrappers of chocolate bars. The calculation of such a desired value can be done by well-known methods.

the feasibility of the present proposal is illustrated by the following Examples, which do not have an ogg of no character.

EXAMPLE 1. Each of the chocolate grades ends with Red Riding Hoods, behind, Turn into an inner paper shell that does not carry any images on the surface, which covers the candy on all sides except its end parts.

Then it is similarly covered with an additional paper overtone, on the outer surface of which are printed images representing texts that reproduce folk signs about the weather, and drawings illustrating the corresponding signs.

Images on E €; the sizes of the additional wrappers such are separate for candies are not the same: the same images are repeated only once in a batch of 30 candies.

Thus, the likelihood of the consumer getting individual candies, on the surface of the additional wrappers of which there are identical images, is small.

Clearly, each of the sweets from all PARTIES is covered with an outer shell, on the surface of which there are completely identical images, which: - carry the varieties of sweets and indicate the manufacturer of the product, ci also FIGURE, traditionally characteristic of this particular variety and serving to distinguish this copTci sweets from other varieties.

HFJIMEP 2. Each bar of chocolate is guarded by a squad in the inner foil shell, which covers each product on all sides.

Each of these chocolates tiles is covered with an additional paper wrapper, on the surface of which there are images representing poems or fragments of poems about Moscow, and drawings of Moscow sights.

Images on the surfaces of the additional wrappers of such chocolate tiles are not the same: the same images are repeated only once in a batch of 10 chocolate bars.

Thus, the likelihood of a consumer getting certain products, for which the surface of the additional wrappers have identical images, is small.

In addition, each such bar of chocolate is covered with an External Shell, on the surface of which there are completely identical images, which bear the name copTct of chocolate and vinegar, which are used by the manufacturer of the product, as well as a drawing traditionally characteristic of this particular kind of chocolate and allowing to distinguish it from OTHER varieties.

Implementation of this useful model will increase the attractiveness of attenuated piece confectionery products, since the presence on their additional wrapper of interesting information is an incentive, especially for children, for further acquisition

just such confectionery products.

The applicant does not have information about the popularity and use for packaging of 7 / sochi confectionery products of an additional wrapper with various images applied to its surface that are of great interest to the consumer.

The principle of disseminating information by placing it on the surface of certain products is known per se.

In particular, J information can be printed on the surface of toilet paper French application 2172929 G09 F 23/00 1979 table napkins certificate of France 2095115 G09 F 23/00 1972 g, lottery tickets RF patent 2093903 GO9 F 23/14 1993 g, packs of cigarettes Europatent 0665174 B 65 D 85/10 1997 g and other products.

Odnskhko, practically in all known variants of distribution in this way by information, we are talking about advertising texts that are not related to the specifics of the product on whose surface they are applied, and this fact can hardly increase the attractiveness of the product itself - the advertising medium .

In addition, the specificity of Tglkov’s advertising business is that the effectiveness of advertising directly depends on its constant repeatability and in this regard, it is assumed that advertising statements placed on the surface of one or another should be regularly repeated.

Thus, the problem solved by the present utility model is original; it has not been posed or solved before.

The applicant submits that his proposal meets all the requirements for a utility model.

Claims (4)

1. A piece of confectionery, covered with at least one shell with an image characteristic of this particular type of product, characterized in that it has an additional wrapper, on the surface of which is applied an image representing a text and / or drawing of an entertaining, informative, edifying or another character attractive to the consumer, while the images can be made convex, concave or flat.  2. A piece of confectionery product according to claim 1, characterized in that the additional wrapper is located under the shell with an image characteristic of this particular variety of product.  3. A piece of confectionery product according to any one of claims 1 and 2, characterized in that the image is applied to the outer surface of the additional wrapper. 4. A piece confectionery product according to claims 1 to 3, characterized in that the additional wrappers carrying images in the consignment of the same grade are not the same.