PL417235A1 - System and method for monitoring the advertising effectiveness - Google Patents

System and method for monitoring the advertising effectiveness

Info

Publication number
PL417235A1
PL417235A1 PL417235A PL41723515A PL417235A1 PL 417235 A1 PL417235 A1 PL 417235A1 PL 417235 A PL417235 A PL 417235A PL 41723515 A PL41723515 A PL 41723515A PL 417235 A1 PL417235 A1 PL 417235A1
Authority
PL
Poland
Prior art keywords
microcomputer
camera
communicates
stage
monitoring
Prior art date
Application number
PL417235A
Other languages
Polish (pl)
Inventor
Krzysztof Paszek
Original Assignee
Outdoor Analytics Spółka Z Ograniczoną Odpowiedzialnością
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Outdoor Analytics Spółka Z Ograniczoną Odpowiedzialnością filed Critical Outdoor Analytics Spółka Z Ograniczoną Odpowiedzialnością
Priority to PL417235A priority Critical patent/PL417235A1/en
Publication of PL417235A1 publication Critical patent/PL417235A1/en

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Abstract

System monitorowania skuteczności reklamy, wyposażony w mikrokomputer oraz kamerę, charakteryzuje się tym, że składa się z mikrokomputera (MK), który komunikuje się i wymienia dwukierunkowo dane z co najmniej jedną kamerą (K) oraz modemem GSM (MO), ponadto mikrokomputer (MK) komunikuje się i wymienia dane dwukierunkowo z czujnikiem prądu (CzP) oraz modułem grzałki (MG), przy czym czujnik prądu (CzP) połączony jest z obwodem oświetlenia A (OOA) oraz obwodem oświetlenia B (OOB), ponadto mikrokomputer (MK) komunikuje się dwukierunkowo i wymienia dane z serwerem (S), przy czym mikrokomputer (MK) zasilany jest poprzez zasilacz (Z), który połączony jest ze źródłem zasilania (Zas). Sposób monitorowania skuteczności reklamy, wyposażony w mikrokomputer oraz kamerę, polega na tym, że w pierwszym etapie przesyła się obraz z kamery (K) do mikrokomputera (MK), w drugim etapie mikrokomputer (MK) przetwarza otrzymane dane, w trzecim etapie mikrokomputer (MK) przesyła dane do serwera (S), korzystnie co 30 minut.The advertising effectiveness monitoring system, equipped with a microcomputer and camera, is characterized by the fact that it consists of a microcomputer (MK), which communicates and exchanges data bidirectionally with at least one camera (K) and a GSM modem (MO), in addition a microcomputer (MK ) communicates and exchanges data two-way with the current sensor (CzP) and the heater module (MG), where the current sensor (CzP) is connected to lighting circuit A (OOA) and lighting circuit B (OOB), in addition, the microcomputer (MK) communicates is bi-directional and exchanges data with the server (S), while the microcomputer (MK) is powered by the power supply (Z), which is connected to the power source (Zas). The method of monitoring the effectiveness of advertising, equipped with a microcomputer and camera, consists in the fact that in the first stage the image from the camera (K) is sent to the microcomputer (MK), in the second stage the microcomputer (MK) processes the received data, in the third stage the microcomputer (MK ) sends data to the server (S), preferably every 30 minutes.

PL417235A 2015-06-25 2015-06-25 System and method for monitoring the advertising effectiveness PL417235A1 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
PL417235A PL417235A1 (en) 2015-06-25 2015-06-25 System and method for monitoring the advertising effectiveness

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PL417235A PL417235A1 (en) 2015-06-25 2015-06-25 System and method for monitoring the advertising effectiveness

Publications (1)

Publication Number Publication Date
PL417235A1 true PL417235A1 (en) 2017-01-02

Family

ID=57629136

Family Applications (1)

Application Number Title Priority Date Filing Date
PL417235A PL417235A1 (en) 2015-06-25 2015-06-25 System and method for monitoring the advertising effectiveness

Country Status (1)

Country Link
PL (1) PL417235A1 (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP3663994A1 (en) 2018-11-09 2020-06-10 RTM Innovation sp. z o.o. Mobile system and method of selecting and presenting content in particular dynamic personalized advertising

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP3663994A1 (en) 2018-11-09 2020-06-10 RTM Innovation sp. z o.o. Mobile system and method of selecting and presenting content in particular dynamic personalized advertising

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