NZ628048B2 - Geocoding points of interest and service route delivery and audit field performance and sales method and apparatus - Google Patents
Geocoding points of interest and service route delivery and audit field performance and sales method and apparatus Download PDFInfo
- Publication number
- NZ628048B2 NZ628048B2 NZ628048A NZ62804812A NZ628048B2 NZ 628048 B2 NZ628048 B2 NZ 628048B2 NZ 628048 A NZ628048 A NZ 628048A NZ 62804812 A NZ62804812 A NZ 62804812A NZ 628048 B2 NZ628048 B2 NZ 628048B2
- Authority
- NZ
- New Zealand
- Prior art keywords
- sales
- financial
- interest
- geocoded
- route
- Prior art date
Links
- 230000001702 transmitter Effects 0.000 claims abstract description 48
- 230000004044 response Effects 0.000 claims description 14
- 230000000694 effects Effects 0.000 claims description 11
- 238000004590 computer program Methods 0.000 claims description 6
- 230000001737 promoting Effects 0.000 claims description 6
- 230000005540 biological transmission Effects 0.000 claims description 3
- 239000000969 carrier Substances 0.000 claims description 3
- 230000000875 corresponding Effects 0.000 claims description 3
- 238000000034 method Methods 0.000 description 18
- 239000000203 mixture Substances 0.000 description 8
- 238000005516 engineering process Methods 0.000 description 7
- 230000002452 interceptive Effects 0.000 description 4
- 150000002500 ions Chemical class 0.000 description 3
- 239000011159 matrix material Substances 0.000 description 3
- 238000004891 communication Methods 0.000 description 2
- 238000005457 optimization Methods 0.000 description 2
- 210000001217 Buttocks Anatomy 0.000 description 1
- 230000037250 Clearance Effects 0.000 description 1
- 101700050571 SUOX Proteins 0.000 description 1
- 240000008536 Vaccinium myrtillus Species 0.000 description 1
- 235000021029 blackberry Nutrition 0.000 description 1
- 230000035512 clearance Effects 0.000 description 1
- 230000000052 comparative effect Effects 0.000 description 1
- 239000002131 composite material Substances 0.000 description 1
- 238000001514 detection method Methods 0.000 description 1
- 230000002708 enhancing Effects 0.000 description 1
- 238000011156 evaluation Methods 0.000 description 1
- 230000011218 segmentation Effects 0.000 description 1
- 230000029305 taxis Effects 0.000 description 1
Abstract
Disclosed is a computer guided geocoded route service sales and deliveries method and apparatus optimizing geomarketing, financial and sales, and improved logistics along delivery routes using operator transmitters/receivers (10) inputs of route information in one mode. The apparatus receives and displays to the operator in another mode computer generated pricing, sales, financial and marketing information, optimal routes. Other related information concerning each customer and distribution point of interest along a route are displayed to the operator as the operator reaches the particular latitude and longitude of a point of interest enforcing the operator to act as it is indicated. splays to the operator in another mode computer generated pricing, sales, financial and marketing information, optimal routes. Other related information concerning each customer and distribution point of interest along a route are displayed to the operator as the operator reaches the particular latitude and longitude of a point of interest enforcing the operator to act as it is indicated.
Description
[THIS PAGE HAS BEEN LEFT IONALLY BLANK]
GEOCODING POINTS OF INTEREST AND SERVICE ROUTE DELIVERY AND
AUDIT FIELD MANCE AND SALES METHOD AND TUS
BACKGROUND OF THE INVENTION
m This invention deals with service route delivery optimization methods. In
particular, it relates to a cloud computer method that es market definition and
segmentation methods, integrates such results for route delivery and optimization utilizing
“Geomatics,” also known as geospatial technology or ics engineering, (the discipline
of gathering, storing, processing, and delivering geographic information, or spatially
referenced information) in l business processes, such as auditing the delivery, sale and
payment ses creating the basis for cash less and electronic cash transfers procedures,
ing, routing, tracking, advertising and promotional efforts, safety and security
ns, as well as setting the ental capabilities for cash collection, credit
assignment, and electronic cash transfers.
State of the Art. Various geocoding methods and apparatus are known. For
example, o et al., U.S. Patent No. 8,010,407 issued August 30, 2011 discloses a
business finder for ng local businesses to contact using computer implemented
methodology within a geographical target area. Nesbitt et al., U.S. Patent No. 7,920,965
issued April 5, 2011 identifies routes configured to travel through multiple points of interest
using a computer implemented method. Stafi'aroni et al., U.S. Patent No. 8,005, 488 issued
August 23, 2011 ses an automatic service e hauling and dispatch system and
method for improving efiiciency and ion of a fleet of taxis or service vehicles
dispatched to a pickup location using automatic speech recognition and/or radiolocation
technology. Prabhakaran, U.S. Patent No. 5,922,040 issued July 13, 1999 discloses a
method and apparatus for fleet management using a system of geographical user interface
apparatus associated with a main process manager through a central processor. Associated
child processors are in communication with the central processor coupled to a mobile
information center to provide vehicle position data and the like to track trucks for fleet
management.
These geocoding systems emphasize logistics improvements, business location
e, fleet management, routing design, but none encompasses an integrated cloud service
computer method to centrally audit and control on site sales, advertising and promotional
efforts, route ering, payment tion continually upgraded and adapted to a client’s
particular needs and location, along with real time evaluation of an operator’s performance
along his route.
The integrated IT method and cloud service apparatus described below es an
improved field audit smart technology system (F.A.S.T.) for companies or particulars that
deliver goods and services while at the same time allows for recording the location of
customers, points of marketing interest, input relevant marketing data, receive sales updates
and instructions to optimize sales and logistical deliveries, design the perfect volume and
portfolio mix of products and builds a real time business igence capability.
SUMMARY OF THE INVENTION
The invention comprises a er method that updates and corrects er
ry route point of interest data bases using coordinates, allong sales representatives to
m real time field audits to design and correct allocations of volume and product mix for
diverse clientele. It further improves the distribution process by automating route
engineering, providing navigation capabilities along with the detection of onal potential
customer points of interest (POI) along a route; ing personalized customer advertising
and promotional gns, and a basis for cash management or cashless management
processes.
It comprises:
a providing route delivery and sales operators of delivery vehicles with computer
signal transmitters/receivers, which in one mode allows the operator to record latitude and
longitude coordinates of customers and other POI visited, along with sales information,
delivery information, client information, and other marketing information concerning
customer points of interest along an operator’s route, and in another mode es and
ys to the operator customized real time on, pricing, safety, security and marketing
information, optimal routes, and other related information concerning each customer business
model as the operator s the particular latitude and longitude of the clients of the
customer being served.
b. providing a computer signal interface to receive and transmit all kind of
geocoded information to and from the signal transmitters/receivers to a owned server, clients
and third party computer servers and/or data bases.
c. inputting a ed computer program into the computer server to computer
translate the geocoded signals by selective marketing criteria for each point of interest to
generate a customized marketing mix and sales program for said points of interest along with
optimal distribution system and g information; and
d. transmitting the customized marketing and sales program and optimal
distribution system and routing information to the route delivery and sales operators’ mobile
computers signal transmitters/receivers for separate display as the operator reaches each
customer point of interest.
Additional features ofthe computer method include:
Depicting the ized marketing and sales program to the final customer.
Recording market ation (the responses for instance of the marketing and or
sale effort.
Capturing and transmitting the commercial transaction (the sale, credit assignment,
deferral, etc.) as well as receiving, prosecuting, web portraying and depicting of business
intelligence information to all audiences.
Determining how business decisions are made and how they are transmitted back
to the mobile computers to start all over again.
As used herein, the term F.A.S.T. is a cloud ing service that allows
participants to ate the following business processes in one vertical scheme:
1. Geocode clients—obtain the coordinates of any point of interest on a daily
basis, update or “clean” the data base for clients and generate opinion census at the same
time.
2. Operate with intelligence—route engineering, dynamic routing and balance
logistics capabilities along with GIS (Geographic Information Systems) analysis for
marketing and sales optimizations.
3. Audit driving and sales performance in the field—The rm acts in real
time to record and report not only where a driver is, but also his work performance efficiency
and effectiveness.
4. tand the market—obtain information not only about clients being
served but also, about the market and ic activities that happen in a geographic region.
5. Create and report by exception—data is presented h dynamic and
“layer” or sliced schema that depicts selected usefiJl information in different types of mobile
devices as well as on the world wide web system of interlinked hypertext documents accessed
via the Internet.
6. Facilitate business decision processes providing and relating an exact on
to all kind of social and business activities done or recorded during the daily ion of the
routes and, creating a channel of communication to deploy those gee-supported decision
making processes in real time.
These interactive exchange lities result in cost ions, increased sales,
environmental, safety and security improvements, and new business models for clients.
The information obtained in the ing process is used primarily for a)
geomarketing and sales activities and b) optimizing logistics sales and delivery and c) for risk
analysis processes in which a credit will be given or denied. The ed nates used
for geomarketing and sales e, once it has recorded a sufficient sample to eliminate any
possible man made or technology made mistake, can produce the right client address that is
used either to build or correct (clean) a client database. On average thirty percent or more of
the client information in the client data base has errors or in congruencies, which cause
marketing and sales mistakes.
The geocoding coordinates of all clients, destinations, and the on of
distribution centers as well as the product information, resources and the like involved in
daily routing are inputted into a client data base and used to optimize logistics using
computer algorithms to create new delivery zones and route sequence for each client. These
updated itineraries are then transmitted to the mobile receivers of sales and delivery
operators. The mobile receivers y in real time the optimal routes to e each client
on an or’s route, allowing them to complete on average 5% to 30% more client visits
per day.
The operator’s receivers continuously record and store the location, speed, and
other relevant information until it is time to send it to upgrade the business intelligence
platform and the client data base. This upgraded client information is transmitted to the client
data base using data transmission logy supported by any mobile phone carrier. The
upgraded client data base is then inputted and stored in a Smartmaps FAST (SF) central
server, ofien in real time. Typical information sent includes not only the location, but also
information regarding the activities performed by the or on his daily route such as sales
information, , , messages, texts, contracts, interviews, census, all economical
transactions, cash flows and credit solicitudes among many others.
The SF central server then processes the geocoded information via a navigational —
marketing ~ selling and auditing featured computer program cloud computer program such as
that program produced by Mapas gentes SA. de CV. known as Smartmaps FAST in
accordance with selected parameters of interest to provide value added services. The SF
central server then uploads the processed information to a dedicated WEB page for each
client in which auditing, sales, interviews or other information is presented either in a raw
data format or a processed format, creating a business intelligence platform that can be
consulted and viewed by different users. A third party or a providing computer server may
be used to store the WEB page for selective access. The review of the WEB page
information provided for an individual client can be ted at different levels, depending
upon nce authorization. For example, operators receive only relevant ation
ing client routing and sales, whereas company managers and CEO’s have access to
overall marketing , marketing strategies, profit margins, costs, routing efficiency, etc.
often in real time.
Once decisions have been made by company managers and CEO’s reviewing the
updated processed , these ons can be aded to the operator’s mobile
ers in real time. ng , product promotions, credit terms, contract revisions,
and other data altered by new business models is continually forwarded to operators for
immediate implementation along their respective client routes. This allows personalized
pricing offers, credit, promotions, contract changes, etc. to be offered to each client so that
these personalized services are offered without the intervention of the operator as a decision
matrix algorithm is used to assign respective offers to each client bearing in mind its
particular location. Thus more efficient and personalized marketing controls of client goods
and service delivery is provided as the operator’s mobile er will only display these
terms when an operator is at an assigned location, usually a particular client. This avoids the
problem of ising and control of marketing based offers, etc. as these offers are pre-
authorized and only provided for a particular client.
The present field audit smart technology method and apparatus is thus a dynamic
interactive computer guided system providing customized geomarketing and sales
instructions while at the same time, optimizing logistic goods and service deliveries as well
as credit allocation and cash flow management. The sum of subsequent and inter related
processes in which every step is part of bigger processes that integrate into more parts. The
sum of these parts produces more value, although it is not mandatory to employ all of them.
Every client is thus at different stages in the system, and consequently uses the services
differently.
The t method geocoding goods and service route sales and delivery thus
provides an improved field audit smart technology system for goods and services sales and
delivery vehicle operators to record the location of customer points of marketing interest,
along with relevant marketing data in one mode, and receive sales updates and instructions in
another mode to optimize sales and logistical deliveries for goods and services product
ing and sales to points of interest'along the route as well as, receives credit or other
financial solicitudes, sends them to a remote proprietary or owned server where a risk
analysis thm computes its restriction bearing the exact location of the origin of the
solicitude and emits a response that is then received and acknowledge.
DESCRIPTION OF THE DRAWINGS“
Figure 1 is a flow chart of one embodiment of the method of the invention.
Figure 2 is a schematic layout of a typical embodiment of the apparatus to
implement the method ofthe invention.
Figure 3 illustrates a handheld transmitter/receiver response as an operator
approaches a point of sale.
Figures 4, 4a, 4b, and 4c illustrate a handheld transmitter/receiver display inside a
client geo fence for various clients and their sales activities.
Figure 5 illustrates a handheld response as an operator leaves a client geofence.
Figure 6 illustrates how the handheld itter/receiver uses GPS for location
services.
Figures. 7, 7a, and 7b illustrate an example of how the handheld
transmitter/receiver operates inside a client’s geo fence to provide credit to a customer.
Figure 8 illustrates the response of the ld transmitter/receiver as an or
leaves a client’s geo fence tracing a new route to the next point of sale.
Figure 9 again illustrates a handheld transmitter/receiver approaching a ’s geo
fence fer use as a display location to guide the operator to each point of sale.
Figures 10 and 10a illustrate the display sales responses on the screens when the
transmitter/receiver is inside the client’s geo fence.
Fig. 11 rates the response of the handheld transmitter/receiver as an or
leaves a client’s geo fence tracing a new route to the next point of sale.
Figs 12-21 illustrate a schematic of the types of reports, which can be generated by
the server to aid a manager or an operator in the field ing a method for volume and
portfolio mix as well as a real time decision taking
DESCRIPTION OF THE ILLUSTRATED EMBODIMENTS
Figure 1 is a flow chart of one embodiment of the method of the invention showing
a typical cing. As shown in Fig. 1, the method provides route operators geocoded
transmitters/receivers to generate and input geocoded client data This geocoded client data
is transmitted via a computer signal interface, such as blue tooth, WIFI, GPRS, mobile phone
networks, etc. to the client data base of a computer server. A geocoded computer program
(not shown) is inputted into the computer server to create a customized marketing and sales
program with l routing information based on the operator inputs in the client data base.
The customized marketing and sales program with optimal g information is then
transmitted via a web cloud to the route delivery and sales operators.
Figure 2 is a schematic layout of a typical embodiment of the apparatus to
ent the method of the invention. A plurality of computer interactive data transmitters
and GPS receivers 10 are provided to route delivery and sales operators to transmit or
inputted geocoded signals of client data tied to latitude and longitude of a client or
distribution points of st via Global Positioning System interfaces 11 shown in Fig. 3.
These interactive data transmitters and GPS receivers 10 are used by sales and delivery
operators driving delivery service vehicles (not shown) to input data regarding their clients as
they visit and deliver goods and services along their customer routes. Typically, the current
location of a client is inputted along with marketing and sales information and delivery times
and periodically transmitted via computer signal interfaces 13, such as mobile phone
networks, GPRS, WIFI,. to a WEB cloud 14 to a etary server 18 and data base 16,
hosted in a secure location 20.(Smartmaps GIS)
The secure server 20 is programmed and controlled via a computer m such
as that program produced by Mapas Inteligentes SA. de CV. under the name FAST to
process the client captured data base 16 inputs in accordance with Selected parameters of
interest to provide value added services. The secure server 20 then uploads the processed
information to a clients’ dedicated WEB cloud service 14 that in exchange,” can be consumed
by individuals or machines worldwide 22 via all kind of mobile devices such as blackberries,
iPhones, iPads, etc, and personal computers, mail or FTP services 21. 24ln addition the
dedicated WEB pages can be ed by a series of etary or third party content or
services such as Google maps, social networks like Twitter or Facebook, Geographic
Information Systems, Customer Relationship Management, Business Intelligence, etcetera
This review of the information ed for an individual client can be conducted
at different levels, depending upon clearance authorization. For example, operators receive
only nt information regarding client routing and sales, whereas company managers and
CEO’s have access to overall marketing trends, marketing strategies, profit margins, costs,
routing efficiency, etc. often in real time.
As route sales and delivery operators visit their clients, they ually record the
correct locations constantly updating the client data base, along with other sales and t
information.
The information obtained in the geocoding s is used ily as described
above. The address that corresponds to each pair of coordinates can be d from any
geocoded map service 26 such as Google Maps or Bing, shown in Fig. 2. 26
The operator’s transmitters/receivers 10 continuously record and store the location,
speed, and other relevant information until it is time to send it to upgrade the client WEB
service and/or data base. This upgraded client information is transmitted to the client data
base using data transmission technology supported by any mobile phone carrier.
Fig. 3 shows a handheld transmitter/receiver 10 response as it approaches a client
geo fence 28. The handheld operator transmitter/receiver 10 wirelessly downloads the list of
points of sale to be visited, the itinerary, the tracking of which is then recorded using their
GPS location. A navigation system is also used to guide the operator to each] point of sale.
Once the handheld crosses de geofence an alert is sent to the secure server and several
customized per client functions (not shown) are activated within the mobile device, the WEB
platform and the server.
Fig. 4a rates the response of a handheld transmitter/receiver 10 inside a client
geo fence 28, where it switches to display a proximity list Fig. 4a of lists of the points of sale
within reach via screen display 10. It usually includes proximity indicators as shown. When
the ld transmitter/receiver 10 is less than __”X” meters ured by the client) from
a corresponding point of sale, it automatically allows the assigned activity, for instance a sale,
to that particular client and when needed, prompts the server 20 for authorization to present a
particular ation, for instance a customized promotion or advertising on its display The
ld transmitter/receiver 10 records the exact time and location when the cust Fig.
4b.omized ad is played for a customer as shown in Fig. 4b, and uploads this data along with
the result of the sale effort to the server 20. The add window shown in Fig. 4b on the diSplay
22 illustrates special advertising customized and only shown to a particular client—A.
Once the promotion or ad is displayed on the display screen 22, the handheld
transmitter/receiver 10 screen Fig 4c switches to a sale screen to allow the capture of the sale
as shown in Fig. 4c, which is a typical sale window for point of sale A.
Fig. 5 illustrates the response of the handheld transmitter/receiver 10 as an operator
leaves a client’s geo fence 28. The handhold itter/receiver lO traces a new route to the
next point of sale B. When the handheld transmitter/receiver 10 enters the new client’s
geofence 29, it tically repeats the display sequence for the new client.
Fig. 6 illustrates how the handheld transmitter/receiver 10 uses GPS for location
services. The handheld itter/receiver 10 wirelessly downloads the list of points of sale
to be visited. The transmitter/receiver 10 then uses its GPS location and navigation system to
guide the operator to each point of sale.
Fig. 7 illustrates an example of how the handheld itter/receiver 10 operates
inside a client’s geo fence to provide credit to a customer. The display 22 switches to display
the roster of clients depicting their distance from each operator via color code proximity
indicator 30 representing ing distances to each client. The operator will be allowed to
select only those clients that are “X” meters fiom the current on Fig As shown in Fig.
7a, the operator s from the list and enters client sales activities on display 22 once the
operator has gone through the promotional and sale activities. At that point, the operator will
be allowed to select the Credit button Fig 7a. and the'handheld itter/receiver 10 will
automatically prompt the server 20 for ization to depict a customized credit proposal
(credit solicitude) window Fig 7b 22. The handheld transmitter/receiver 10 then records the
exact time and location when the credit proposal was made and sends it to the secure server
. With this.
As shown in Fig. 7b, if credit is to be ted, display screen 22 is activated
sending the sale data to the server 20, which runs algorithms including risk assessment
analysis that considers recent economic geographic and socio-demographic data to determine
client al and amount of credit authorized, or otherwise refuses credit. The result of the
risk analysis is then sent to a third party , such as a bank or financial institution, via the
third party server 32 that will decide whether or not to authorize the credit solicitation and
responds with a unique identification number. The server 20 than acknowledges the t
of the information from the bank and transmits its decision to the operator’s
transmitter/receiver 10.
The screen 22 then displays the result of the solicitation by prompting, if positive,
requesting the er to plug in a unique code previously given to the customer (the
token). Once the token is captured, the server 20 sends acknowledgments to all interested
parties.
Fig. 8 illustrates the response of the handheld transmitter/receiver 10 as an operator
leaves a client’s geo fence 28 tracing a new route to the next point of sale B. When the
handheld transmitter/receiver 10 enters the new client’s geo fence, it automatically repeats
the display credit sequence for the new client.
Fig. 9 again illustrates a handheld transmitter/receiver 10 approaching a client’s
geo fence 28 for use as a display location to guide the operator to each point of sale.
Fig. 10 illustrates the display response on the screen 22 when the
transmitter/receiver 10 is inside the ’s geo fence. A list,of points of sale within reach is
then displayed, alone with the distance or ity of each point of sale. Usually, only
clients within a certain distance are displayed on the screen 22 in color so that the or
can select those closest of interest from the list. Once the or selects a client, as shown
in Fig. 10a, 3 second screen 22 appears allowing the operator to capture data as to client sales.
This sales information is confirmed on a third screen 22 and transmitted to the server 20.
Fig. 11 illustrates the se of the handheld transmitter/receiver 10 as an
operator leaves a client’s geo fence 28 tracing a new route to the next point of sale B. When
the handheld transmitter/receiver 10 enters the new client B’s geo fence 28, it automatically
repeats the display sales sequence for the new client.
Figs 12-21 illustrate a method to analyze understand and develop a marketing mix
strategy that connects its execution with the previous field audit processes presented before.
for y on various screens 22 As shown in Fig. 12, previously defined distribution zones
that were ed considering several logistics restrictions such as quantity of clients to be
visited, ce or time from the distribution , product or margin volume assigned, etc.
in which then, basic socio-demographic, economic and geographical public information is
then incorporated as the first step of the method. For each created zone, geo-market research
then estimates demand for a certain portfolio of products within each zone as shown in Fig.
13. This estimation is done by building a matrix in which in the files a roster of products with
its assigned market definition is d with the socio-demographic, economic and
geographical information found in each zone, presented in the s, hence creating a
expected demand for each product in each zone. In Fig. 14, the presence of certain landmarks
like schools, churches, als, parks, sport centers or malls among many others, recorded
as points of interest in the previous steps by the operator with the mobile devices, are
considered as part of the method as they can affect the demand of products in any given
zone. The completed volume and portfolio matrix is then improved considering the presence
of such these points of interest as they are taken into account to enhance or diminish product
demand in each zone as shown in Fig. 15. A composite map is then ted by the server
for each zone and d and/or pushed to be displayed on the screens 22 to be shown by the
sales representative to a shop owner or customer depicting the suggested volume and
portfolio mix for each product as shown in Fig. 16. The proposed volume and lio mix
will be used by the operators as their sales objective to be reached within a certain period of
time; from here, the rest of the clients organization will construct their own sales, marketing
and any other management s of control and recognition called Geo-management. Fig.
17 shows how the possible difi‘erences between designed and expected sales and volume mix
against real accomplishments in the field by the operators, is first itted and then
compared to create in real time a colored code map portraying the results of the effort. This
information is gathered on a daily basis by the sales representative in real time regarding
consumption, inventories, competence, ” opinions, etc. and then transmitted to the
server 20. To feed the real time auditing and managerial schemas. Fig. 18 illustrates how
market, sale and operating information is received in a war room or command center or a call
center, in which route supervisors, managers and directives receive, analyze and take
decisions. Such decisions are then sent back in real time to the field through the WEB and the
GPRS, GSM connections used by the mobile devices. Fig. 19 illustrates how previous
research information, third party information and historic collected data can be orated
in the processes on the servers 20 and then pushed to the operators in the field. Fig. 20 shows
how the server 20 receives information from third party sources that can add value to the
whole process, examples of such information can be traffic data, safety and security
information, sales data coming from different sources, etc. Such information is then ed
by an expert and ed or not to be incorporated in the WEB and/or pushed into the
mobile devices to be immediately used in the field. Fig. 21 illustrates how the server can
display all the analysis, real time information, comparatives, charts, and suggest decisions
either through web es directly or in authorized mobile handheld transmitter/receivers
The t invention may be embodied in other specific forms without departing
from its structures, methods, or other essential characteristics as broadly described herein and
claimed hereinafter. The bed embodiments are to be considered in all respects only as
illustrative, and not restrictive. The scope of the invention is, therefore, indicated by the
appended , rather than by the foregoing description. All changes that come within the
meaning and range of equivalency of the claims are to be embraced within their scope.
Claims (18)
1. A method for computer guided geocoded route e sales and deliveries zing geomarketing financial and sales and improved logistics of a provider comprising: providing route delivery and sales operators of delivery vehicles with computer signal transmitters/receivers, which in one mode allow each operator to receive and record latitude and longitude signals corresponding to point of interest and/or customer exact location and relate to that particular on sales, delivery, client, competitors, safety, security, financial and other marketing information, concerning customer, market and distribution points of st along an or’s route, and in another mode receives and displays to each respective operator pricing, and marketing information, optimal routes, and other related information concerning each point of interest as the operator reaches a particular latitude and longitude of a point of interest hence allowing him to m or not a certain ty; providing a computer signal interface to receive and transmit geocoded signals to and from the signal transmitters/receivers to a data base ofa computer server; inputting a navigational — ing — selling and auditing featured er program into a third party or a providing computer server to er translate geocoded received information by selective criteria for each point of interest to generate a customized ic, marketing, financial and/or sales program on the third party or the providing computer server, device and/or website for each point of interest along with optimal g information; and transmitting the ized logistic, marketing, financial and/or sales program and optimal routing information to each route delivery and sales operators’ computer signal transmitters/receivers for display or not, as the operator reaches a point of interest.
2. A method for computer guided geocoded route service sales and deliveries optimizing geomarketing, financial and sales and improved logistics of a er according to claim 1, wherein the transmitters/receivers include navigational software positioning systems and display screens to e operators through the correct route. to reach each point of interest.
3. A method for computer guided geocoded route service sales and deliveries optimizing geomarketing, financial and sales and improved logistics of a provider according to claim 2, n the navigational — marketing — selling and auditing ed computer program are carried by a mobile phone network to the transmitters/receivers which in turn record and upload the location, along with all the driving, promotional, sale and economic activities performed to a dedicated WEB page that has maps along with the capacity to analyze, query and depict the portrayed information individually or in conjunct.
4. A method for computer guided geocoded route service sales and deliveries optimizing keting, financial and sales and improved logistics of a provider according to claim 3, wherein the customized marketing, financial and sales program and optimal routing information is tiered with ent layers of information for selective access by different users in accordance with different levels of access authorization.
5. A method for computer guided ed route e sales and deliveries optimizing geomarketing, financial and sales and improved logistics of a provider according to claim 4, including electronic devices with displays, which access the third party or the providing computer server, device and/or website to display authorized levels of the customized marketing and sales program and optimal routing information.
6. A method for er guided geocoded route service sales and deliveries optimizing geomarketing, financial and sales and improved logistics of a provider according to claim 1, ing itting the customized marketing, financial and sales program and optimal routing information to each customer through a WiFi, GPRS or GSM signal to computer signal transmitter/receivers and also to depict it in a ized web page along with several kinds of charts and reports and send them back to computer signal transmitters/receivers or computers.
7. A method for er guided geocoded route service sales and deliveries optimizing geomarketing financial and sales and improved logistics of a provider according to claim 1, including collecting data of the activities of the delivery, marketing, financial and sales operators to audit the daily work of the operators.
8. A method for er guided geocoded route e sales and deliveries optimizing geomarketing, financial and sales and improved logistics of a provider according to claim 1, including using ed information to design, in relation to a ular characteristic of a geographic or location based market, the correct volume and portfolio mix ofproducts and/or services that should be offered in any given particular location.
9. A method for computer guided geocoded route service sales and ries optimizing geomarketing, financial and sales and improved logistics of a provider according to claim 8, wherein the portfolio mix of products and/or services are transmitted and received in real time along with the response of the er to that offer.
10. A method for computer guided geocoded route service sales and deliveries optimizing keting, financial and sales and improved logistics of a provider according to Claim 1, including: allowing the operator at a point of interest to offer credit terms by prompting the server for a customized credit proposal, sending sales data to the server, which runs algorithms including risk assessment analysis considering recent economic geographic and socio-demographic data to determine client approval and amount of credit authorized, or otherwise refuses credit, sending the result of the risk assessment analysis to a third party lender via a third party server that s whether or not to authorize the credit solicitation and sends a response to the operator’s transmitter/receiver if credit is authorized, and transmitting funds by the third party lender to the er for the customer credit sales.
11. A method for computer guided geocoded route service sales and deliveries optimizing geomarkeing, financial and sales and ed logistics of a er according to Claim 10, including ing and recording the exact location of credit solicitations and ofiers.
12. A method for computer guided geocoded route service sales and deliveries optimizing geomarketing financial and sales and improved logistics of a provider according to Claim 1, including assigning a secure location for the operator to t collected cash from customer sales in an authorized depository.
13. An apparatus for computer guided geocoded route service sales and deliveries optimizing geomarketing, al and sales and improved logistics of a provider comprising: a. er signal transmitters/receivers provided to route delivery and sales operators of delivery es, which in one mode allows each or to receive and record latitude and longitude signals corresponding to points of interest and/or customer’s exact location, and receive customized locational input sales, delivery, client, competitors, safety, security, financial and other marketing information, concerning customer, market and bution points of interest along an operator’s route, and in another mode receives and displays to each respective operator pricing, and marketing information, optimal routes, and other related information concerning each point of interest only as the operator reaches a particular latitude and ude of a point of interest; a er signal interface to e and transmit geocoded signals to and from the signal transmitters/receivers, a client data base to store the ed signals and geocoded related information, a computer server operably associated with the client data base to selectively manipulate the client data base inputs, 3 geocoded computer program inputted into the computer server to computer translate the ed ~signals by selective ing criteria for each point of interest to generate customized marketing and sales program outputs for the points of interest along with optimal routing information; and transmission means associated with the computer server to transmit the customized marketing and sales program and optimal routing information outputs to the route delivery and sales operators’ er signal transmitters/receivers for display as the operator reaches each point of interest.
14. An apparatus for er guided geocoded route service sales and deliveries optimizing geomarketinggfinancial and sales and improved logistics of a provider of claim 13, wherein the transmitters/receivers include navigational sofiware positioning systems and display screens to e operators through the correct route to reach each point of interest aid operators in interpreting routing information.
15. An apparatus for computer guided geocoded route service sales and deliveries optimizing geomarketing, financial and sales via improved logistics of a provider of claim 14, wherein the navigational — marketing — selling and ng features are carried by a mobile phone network to the transmitters/receivers which in turn records the location, along with all the driving, promotional, sale and economic activities med and uploads it using the same carrier to a dedicated WEB page that has maps along with the ty to analyze, query and depict the portrayed ation individually or in conjunct.
16. An apparatus for er guided geocodedroute service sales and deliveries optimizing geomarketing financial and sales and improved logistics of a provider of claim 13, including electronic transmitters to transmit the customized marketing and sales program and optimal routing information to each customer’s website.
17. An tus for computer guided geocoded route service sales and deliveries optimizing geomarketing financial and sales and improved logistics of a provider of claim 16, wherein the customized marketing and sales m and optimal routing information is tiered with different layers of ation for selective access by different users according to different levels of access authorization.
18. An apparatus for computer guided geocoded route service sales and deliveries optimizing geomarketing financial and sales and improved logistics of a provider of claim 13, including onic devices with displays, which access a er website on the computer server for each point of interest to display authorized levels of the customised marketing and sales m and optimal routing information. PCT/USZOIZ/OOOOSI
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
PCT/US2012/000051 WO2013115758A1 (en) | 2012-02-01 | 2012-02-01 | Geocoding points of interest and service route delivery and audit field performance and sales method and apparatus |
Publications (2)
Publication Number | Publication Date |
---|---|
NZ628048A NZ628048A (en) | 2016-07-29 |
NZ628048B2 true NZ628048B2 (en) | 2016-11-01 |
Family
ID=
Similar Documents
Publication | Publication Date | Title |
---|---|---|
US20130339076A1 (en) | Geocoding points of interest and service route delivery and audit field performance and sales method and apparatus | |
Tsivanidis | Evaluating the impact of urban transit infrastructure: Evidence from bogota’s transmilenio | |
Hamidi et al. | How affordable is HUD affordable housing? | |
Trépanier et al. | Individual trip destination estimation in a transit smart card automated fare collection system | |
Van de Walle | Impact evaluation of rural road projects | |
CN102483824B (en) | Portal services based on interactions with points of interest discovered via directional device information | |
Yadav et al. | Analysis and Design of automatically generating for GPS Based Moving Object Tracking System | |
US20070129954A1 (en) | Mapping and quality control system and method for the distribution of flyers, circulars and the like | |
WO2015077634A1 (en) | Methods and systems for scheduling a shared ride among commuters | |
EP3143600A1 (en) | Integrated ride sharing system and method for fleet management systems | |
Ramezani et al. | Determinants of sustainable mode choice in different socio-cultural contexts: a comparison of Rome and San Francisco | |
CA2528795A1 (en) | Mapping and quality control system and method for the distribution of flyers, circulars and the like | |
JP2014199212A (en) | Navigation system, navigation method and navigation program | |
CN103337026A (en) | Advertising systems and methods using embedded map | |
Maréchal | Modelling the acquisition of travel information and its influence on travel behaviour | |
Chow | Evaluating online surveys for public transit agencies using a prompted recall approach | |
US20190392469A1 (en) | Incenting A Consumer To View An Online Advertisement of A Merchant With Whom The Consumer Was Unlikely To Have Multiple Prior Transactions | |
JP2002140402A (en) | Method for providing vehicle pool service and system for the same and device for the same | |
Iwan et al. | Analysis of fleet management systems as solutions supporting the optimization of urban freight transport | |
JP7470919B2 (en) | Information processing method, information processing program, and information processing system | |
NZ628048B2 (en) | Geocoding points of interest and service route delivery and audit field performance and sales method and apparatus | |
Varone | Understanding spatiotemporal growth of ride source services in new york city | |
Cordahi et al. | MOD Sandbox Demonstrations Independent Evaluation (IE) Dallas Area Rapid Transit (DART)–First and Last Mile Solution Evaluation Plan | |
Esztergár-Kiss | Optimization of multimodal travel chains | |
Doshi | Designing a Multi-modal Traveler Information Platform for Urban Transportation |