KR20230085753A - Algorithm for providing counseling advertisement service through matching order information based on artificial intelligence - Google Patents

Abstract

The present invention relates to a method for providing a content production service through artificial intelligence-based content matching and a content production server thereof, and relates to artificial intelligence-based content matching performed by a content production server that provides a content production service using big data. A method for providing content creation service through a) collecting media content through a network, and storing the collected media content in a creation database as metaphor data in which keyword data defined as at least one text and basic imaging data are combined; ; b) providing a content matching application that provides a content production service through content matching between a content request group and a content production group based on the metaphor data.

Description

Algorithm for providing counseling advertisement service through matching order information based on artificial intelligence}

The present invention provides a content production service through artificial intelligence-based content matching that allows a content requestor to produce media content desired by matching and recommending a counseling advertiser suitable for a creation request keyword for content production using artificial intelligence and big data technology. It is about the algorithm provided.

Recently, with the development of information and communication technology, online-based content creation is becoming more active. As a result, a large amount of producer content is being produced as the desire to produce faster and more meaningful information than the existing media is strong among ordinary people who are not experts. These creator contents are shared with others on the creator's homepage, blog, internet cafe, etc., but are mainly shared on video sharing sites. Such a video sharing site provides a service that allows other user terminals to access and inquire when an arbitrary user terminal accesses and uploads content produced by the producer himself/herself. As producer contents are activated, attempts have been made to advertise using producer contents. Content request groups such as private companies, public institutions, small businesses, and individuals to raise advertising revenue through various contents media through content production groups such as photographers, video directors, sound directors, app/web developers, animation writers, and designers Advertising revenue is generated by creating content.

In order to solve the above-mentioned problems, according to an embodiment of the present invention, the present invention can create customized media content desired by a content requestor, store metaphor data in which text is defined for media content collected in advance, and allow the content requestor to input After extracting creation request keywords from content production request information, through keyword-based big data analysis and artificial intelligence content matching application, suitable content creators are recommended from metaphor data and matched with content requesters through artificial intelligence-based content matching. An object of the present invention is to provide a method for providing a content creation service and a content creation server therefor. However, the technical task to be achieved by the present embodiment is not limited to the above-described technical task, and other technical tasks may exist.

In order to solve the above-mentioned problems, according to an embodiment of the present invention, the present invention can create customized media content desired by a content requestor, store metaphor data in which text is defined for media content collected in advance, and allow the content requestor to input After extracting creation request keywords from content production request information, through keyword-based big data analysis and artificial intelligence content matching application, suitable content creators are recommended from metaphor data and matched with content requesters through artificial intelligence-based content matching. An object of the present invention is to provide a method for providing a content creation service and a content creation server therefor. However, the technical problem to be achieved by the present embodiment is not limited to the technical problem as described above, and other technical problems may exist.

According to the above-mentioned problem solving means of the present invention, a content request group (eg, an advertiser) can directly select content based on keywords, and can be automatically matched with a content creator of the selected content, saving time and money. There is an effect that can be saved on the side. In addition, the present invention can produce media contents such as advertisements and publicity at a reasonable cost through preliminary verification between a content requesting group and a content producer, and thus has an effect that individual operators, not conglomerates, can easily produce media content. In addition, since the present invention utilizes content produced by individuals as well as content produced by professionals including advertising agencies as basic imaging data for big data analysis without discrimination, it can provide jobs to content producers in poor environments, thereby This is expected to provide a more diverse media content development environment.

1 is a diagram showing the configuration of a content production server through artificial intelligence-based content matching according to an embodiment of the present invention.
2 is a block diagram illustrating the configuration of the processor of FIG. 1;
3 is a flowchart illustrating a method for providing a content creation service through artificial intelligence-based content matching according to an embodiment of the present invention.

Hereinafter, embodiments of the present invention will be described in detail so that those skilled in the art can easily practice the present invention with reference to the accompanying drawings. However, the present invention may be embodied in many different forms and is not limited to the embodiments described herein. And in order to clearly explain the present invention in the drawings, parts irrelevant to the description are omitted, and similar reference numerals are attached to similar parts throughout the specification. Throughout the specification, when a part is said to be "connected" to another part, this includes not only the case where it is "directly connected" but also the case where it is "electrically connected" with another element interposed therebetween. . In addition, when a part "includes" a certain component, this means that it may further include other components, not excluding other components, unless otherwise stated, and one or more other characteristics. However, it should be understood that it does not preclude the possibility of existence or addition of numbers, steps, operations, components, parts, or combinations thereof. The following examples are detailed descriptions for better understanding of the present invention, and do not limit the scope of the present invention.

Therefore, inventions of the same scope that perform the same functions as the present invention will also fall within the scope of the present invention. Meanwhile, a content requesting terminal or a content creator's terminal may be a wireless communication device that guarantees portability and mobility.

100: content creation server
110: communication module 120: memory
130: processor 140: database
300: communication network

Claims (2)

In the method for providing content production services through artificial intelligence-based content matching performed by a content production server that provides content production services using big data,
a) collecting media content through a network, and storing the collected media content in a creation database as metaphor data in which keyword data defined in at least one text and basic imaging data are combined;
b) providing a content matching application that provides a content production service through content matching between a content request group and a content production group based on the metaphor data;
c) When the content requesting terminal transmits content creation request information necessary for content creation through the content matching application, after extracting the creation request keyword from the content creation request information, the creation request utilizes the creation database based on artificial intelligence. Calculating a degree of association between keywords and metaphor data, and selecting basic imaging data for providing the content production service based on the calculated degree of association;
d) selecting at least one content producer matching the selected basic imaging data from the content production group through a preset preliminary verification, and recommending the selected content producer to the content requesting terminal; and
e) converting the creative media content produced by the content creator into the metaphor data and storing it in the creation database when content production completion data with the recommended content producer is transmitted from the content request terminal. Method of providing content creation service through artificial intelligence-based content matching According to claim 1,
In step b),
When the terminal of the content creator receives and executes the content matching application, artificial intelligence characterized in that it collects creator information including personal information of the content creator, pre-produced media content information, and performance capability information of the content production service. A method for providing content production services through content matching based on

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