KR20220157733A - Content provision system and method using call waiting time and call time - Google Patents

Abstract

The present invention relates to a content providing system using call waiting time and call time, which has the effects of reproducing first content designated by a calling terminal in a main area of a called terminal, reproducing the first content being reproduced in the called terminal in an area of the calling terminal, reproducing second content designated by the called terminal in a main area of the calling terminal, and reproducing the second content being reproduced in the calling terminal in an area of the called terminal.

Description

Content providing system and method using call waiting time and call time {CONTENT PROVISION SYSTEM AND METHOD USING CALL WAITING TIME AND CALL TIME}

The present invention relates to a system and method for providing content using call waiting time and call time.

As mobile communication technology develops, most people possess personal mobile communication terminals and communicate through them.

Therefore, advertisements through personal mobile communication terminals are newly emerging, and various types of advertisements are being attempted so that individuals can produce excellent advertising effects without feeling uncomfortable.

Some of the conventional technologies disclose technical details of exposing advertisements using call waiting time or call time so that individuals do not feel uncomfortable.

However, even if the call waiting time and call time are utilized, there is a problem in that the usage rate is reduced because the user feels uncomfortable when only the advertisement is exposed.

Republic of Korea Patent Registration No. 10-0881657, registered on January 28, 2009 Republic of Korea Patent Registration No. 10-1886994, registered on August 02, 2018

SUMMARY OF THE INVENTION The present invention aims to provide a system and method capable of solving the above-mentioned problems.

In addition, the present invention intends to reproduce the first content designated by the calling terminal in the main area of the called terminal, and reproduce the first content being reproduced in the called terminal in a partial area of the calling terminal.

In addition, the present invention intends to reproduce the second content designated by the called terminal in the main area of the calling terminal, and reproduce the second content being reproduced in the calling terminal in a partial area of the called terminal.

Another object of the present invention is to provide a content providing system and method utilizing call waiting time and call time, in which selected advertising content is provided after content selected by a user is provided.

Another object of the present invention is to provide a content providing system and method utilizing call waiting time and call time, in which advertising content associated with user's personal information and surrounding environment information is provided.

In addition, an object of the present invention is to provide a content providing system and method utilizing call waiting time and call time, in which content to which a non-visualization filter is applied is provided and the non-visibility filter is removed according to a preset user's operation. to be

The problems to be solved by the present invention are not limited to the problems mentioned above, and other problems not mentioned will be clearly understood by those skilled in the art from the description below.

A content providing system according to an embodiment of the present invention for solving the above problems includes a server providing an application in which content is reproduced during at least one of a call standby time and a call time; and a terminal on which the application is installed and which receives the content through the application, wherein the terminal includes a calling terminal and a called terminal, and the content is transmitted to the first content specified by the calling terminal and to the called terminal. and the server reproduces the first content in the main area of the called terminal through the application, and reproduces the second content in the main area of the calling terminal through the application. , Plays the first content being reproduced on the called terminal on a partial area of the screen of the calling terminal (hereinafter referred to as 'first partial area'), and reproduces a partial area of the screen of the called terminal (hereinafter referred to as 'second partial area') It is characterized in that the second content being reproduced in the calling terminal is reproduced.

In addition, when the main area or the first partial area of the calling terminal is clicked, the server switches the location of content being reproduced in the main area and the first partial area of the calling terminal to each other, and the main area of the called terminal. Alternatively, when the second partial area is clicked, the location of content being reproduced in the main area and the second partial area of the called terminal is switched to each other.

In addition, the server receives at least one of personal information and surrounding environment information of the terminal from the terminal through the application, and transmits at least one content related to the personal information and the surrounding environment information among a plurality of previously provided contents. and controlling the terminal to reproduce the selected content through the application during the at least one period of time, and the surrounding environment information is information sensed through at least one sensor included in the terminal, and the terminal It may include at least one information of the location, atmospheric pressure, temperature, weather, light intensity, and acceleration change information.

The at least one period of time includes a first time when the designated content is reproduced and a second time when the selected content is reproduced, and the server determines that the designated content is transmitted through the application during the first time. The calling terminal and the called terminal may respectively play the content, and during the second time period, the selected content may be played through the application to the calling terminal and the called terminal, respectively.

In addition, the server determines whether or not to play the designated content for the calling terminal and the called terminal according to whether the calling terminal and the called terminal register contact information for each other.

In addition, the server controls the content to be reproduced with the non-visualization filter applied, and when an input of a preset user pattern is detected through at least one sensor of the terminal, the application of the non-visualization filter to the content is released. control as much as possible

In addition, the user pattern may include the user's input for converting a call waiting state to a busy state; the user's touch detected on the screen of the terminal; Performing authentication of the user for a preset authentication process for the terminal; Pre-set location information for the terminal; time information preset for the terminal; a predetermined communication reception notification state for the terminal; and a preset state change detected by a gravity sensor included in the terminal; includes at least one of

In addition, the user's touch may include a pattern input input to the screen by at least one of touch and drag; and a correct answer input for inputting an answer to a preset problem displayed on the screen of the terminal. includes at least one of

In addition, the server selects emotional content associated with a user's voice pattern during a call from among a plurality of previously provided content, and controls the selected emotional content to be reproduced in the terminal through the application.

In addition, a content providing method according to an embodiment of the present invention is performed by a content management server and provides content by utilizing at least one of a call standby time and a call time of a terminal, wherein the terminal During the at least one period of time, the content is controlled to be reproduced through an application provided from the content management server, wherein the terminal includes a calling terminal and a called terminal, and the content includes first content designated by the calling terminal and the incoming call. including second content designated by the terminal; and playing the first content on the main area of the called terminal through the application, and playing the second content being played on the calling terminal on a partial area of the screen of the called terminal (hereinafter referred to as 'second partial area'). a content playback step of the called terminal; The second content is reproduced in the main area of the calling terminal through the application, and the first content being reproduced by the called terminal is reproduced in a partial area of the screen of the calling terminal (hereinafter referred to as 'first partial area'). , the step of playing the contents of the calling terminal.

In addition to this, another method for implementing the present invention, another system, and a computer readable recording medium recording a computer program for executing the method may be further provided.

According to an embodiment of the present invention, the present invention may also reproduce the first content specified by the calling terminal in the main area of the called terminal, and play the first content being reproduced in the called terminal in a partial area of the calling terminal. There is an effect.

In addition, according to the present invention, the second content designated by the called terminal is reproduced in the main area of the calling terminal, and the second content being reproduced in the calling terminal is reproduced in a partial area of the called terminal.

In addition, according to the present invention, since the selected advertising content is provided after the content selected by the user is provided, it is possible to expose more advertisements to the user by reducing the user's resistance to the advertisement.

In addition, according to the present invention, since the user's personal information and the surrounding environment information currently sensed by the user's terminal are associated with the advertisement content that the user is more likely to watch, more advertisements can be exposed to the user.

In addition, according to the present invention, since the content to which the non-visibility filter is applied is provided and the non-visibility filter is removed according to a preset user's manipulation, the user can select whether or not to view the content through a simple manipulation.

The effects of the present invention are not limited to the effects mentioned above, and other effects not mentioned will be clearly understood by those skilled in the art from the description below.

1 is a conceptual diagram schematically illustrating the configuration of a content providing system according to an embodiment of the present invention.
2 is a block diagram showing the configuration of the content management server of FIG. 1;
3 is a conceptual diagram illustrating a process of providing content selected based on personal information and surrounding environment information.
4 is a conceptual diagram illustrating a process of sequentially providing designated personal content and selected advertisement content.
5 is a conceptual diagram illustrating a process of removing an invisible filter from content to which an invisible filter is applied.
6 is a flowchart illustrating a process of a content providing method according to an embodiment of the present invention.
7 is a flowchart illustrating an embodiment of step S10 of FIG. 6 .
8 is a flowchart illustrating another embodiment of step S10 of FIG. 6 .
FIG. 9 is a block diagram illustrating the configuration of a terminal of FIG. 1 .
10 is a diagram illustrating that a content management server controls reproduction of content of a called terminal and a calling terminal.
11 to 13 are diagrams illustrating how a content management server controls reproduction of content in a receiving terminal.
14 to 16 are diagrams illustrating that a content management server controls content playback of a calling terminal.

Advantages and features of the present invention, and methods of achieving them, will become clear with reference to the detailed description of the following embodiments taken in conjunction with the accompanying drawings. However, the present invention is not limited to the embodiments disclosed below, but may be implemented in various different forms, only these embodiments are intended to complete the disclosure of the present invention, and are common in the art to which the present invention belongs. It is provided to fully inform the person skilled in the art of the scope of the invention, and the invention is only defined by the scope of the claims.

Terminology used herein is for describing the embodiments and is not intended to limit the present invention. In this specification, singular forms also include plural forms unless specifically stated otherwise in a phrase. As used herein, "comprises" and/or "comprising" does not exclude the presence or addition of one or more other elements other than the recited elements. Like reference numerals throughout the specification refer to like elements, and “and/or” includes each and every combination of one or more of the recited elements. Although "first", "second", etc. are used to describe various components, these components are not limited by these terms, of course. These terms are only used to distinguish one component from another. Accordingly, it goes without saying that the first element mentioned below may also be the second element within the technical spirit of the present invention.

Unless otherwise defined, all terms (including technical and scientific terms) used in this specification may be used with meanings commonly understood by those skilled in the art to which the present invention belongs. In addition, terms defined in commonly used dictionaries are not interpreted ideally or excessively unless explicitly specifically defined.

As used herein, "content management server" may include other configurations for performing the server environment of the server. A server may include any type of device. For example, the server may be implemented as a digital device having a processor and memory for calculation, such as a computer, laptop computer, mobile phone, and web server. However, it is not limited to the above examples.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1. Description of content providing system 1 according to an embodiment of the present invention

Referring to FIG. 1, a content providing system 1 according to an embodiment of the present invention includes a content management server 10, a calling terminal 20, and a called terminal 30 that are communicatively connected to each other by a network. do.

The content management server 10 may include a communication unit for transmitting and receiving information, a control unit for computing information, and a memory (or database) for storing information.

The control unit, in terms of hardware, includes application specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), field programmable gate arrays (FPGAs), processors, and controllers. It may be implemented using at least one of controllers, micro-controllers, microprocessors, and electrical units for performing other functions.

Also, in terms of software, embodiments such as procedures and functions described in this specification may be implemented as separate software modules. Each of the software modules may perform one or more functions and operations described herein.

have. The software code may be implemented as a software application written in any suitable programming language. The software code may be stored in a memory and executed by a control unit.

The communication unit may be implemented through at least one of a wired communication module, a wireless communication module, and a short-distance communication module. A wireless Internet module refers to a module for wireless Internet access, and may be built into or external to each device. Wireless Internet technologies include WLAN (Wireless LAN) (Wi-Fi), Wibro (Wireless broadband), Wimax (World Interoperability for Microwave Access), HSDPA (High Speed Downlink Packet Access), LTE (long term evolution), LTE-A (Long Term Evolution-Advanced) and the like may be used.

The database is a flash memory type, a harddisk type, a multimedia card micro type, a card type memory (eg SD or XD memory, etc.), RAM (random access memory) RAM), SRAM (static random access memory), ROM (read-only memory; ROM), EEPROM (electrically erasable programmable read-only memory), PROM (programmable read-only memory), magnetic memory, magnetic disk, and optical disk It may include at least one type of storage medium.

The database may be included in the content management server 10, and as shown in FIG. 2, it may be a separate database 11 communicatively connected to the content management server 10.

Description of database 11

The database 11 controlled by the content management server 10 includes a content database and a user database.

In addition, the database 11 stores applications that display content on the screens of the calling terminal 20 and the called terminal 30 during call standby time and call time.

The content database stores content displayed on the screens of the calling terminal 20 and the called terminal 30 . Content may include at least one of text, image, and video.

Also, the contents include general contents and advertisement contents.

The general content refers to content that is directly produced by the user and transmitted to the content management server 10 or provided from the content management server 10 so that the user can select it. For example, a user may transmit a desired image or video to the content management server 10 through an application. In addition, the user may select an image or video of a specific celebrity provided by the content management server 10 through the application.

The advertising content represents content displayed on the calling terminal 20 and the called terminal 30 according to a preset matching algorithm. For example, content promoting a product of a specific company is displayed on a calling terminal 20 or a receiving terminal 30 of a user matched by a preset matching algorithm.

The user database stores various types of information transmitted to the content management server 10 by users of the calling terminal 20 and the called terminal 30 .

The user database may store personal information and surrounding environment information of the calling terminal 20 and the called terminal 30 .

A user may download an application provided by the content management server 10 through a network, install it on the calling terminal 20 and the called terminal 30, and transmit various information to the content management server 10 through the installed application. have.

Personal information refers to information that users of the calling terminal 20 and the called terminal 30 transmit to the content management server 10 when subscribing to a service provided by the content management server 10 or periodically.

For example, a user may transmit information such as name, gender, age, address, educational background, interest, etc. to the content management server 10 through an application upon subscription, and the transmitted information is stored in a user database.

For example, a user may transmit information about a registered phone number and a registered e-mail address to the content management server 10 through an application. In addition, various contact information capable of specifying other users may be transmitted to the content management server 10 in addition to phone numbers and e-mails. The transmitted information is stored in a user database.

For example, a user may transmit information related to content designation to the content management server 10 through an application. When a user makes a call to the other party through an application or receives a call from the other party, the user can designate the content provided to the other party's terminal, and the information on the designated content is transmitted to the content management server 10 and stored in the user database. do. The user can designate different content according to the other party.

The surrounding environment information indicates surrounding environment information sensed through a plurality of sensors equipped with the calling terminal 20 and the called terminal 30 .

For example, the user may also transmit various types of information about the surrounding environment sensed by the calling terminal 20 and the called terminal 30 to the content management server 10 through an application. The calling terminal 20 and the called terminal 30 may have a plurality of sensors, and detect at least one information of the location, air pressure, temperature, weather, light intensity, and acceleration change information of the terminal through the plurality of sensors. can

Description of content management server 10

The content management server 10 controls applications installed in the calling terminal 20 and the called terminal 30 to perform each of the following functions.

The user can designate general content through the application.

In one embodiment, the user may be provided with a list of general content through an application, and may designate a specific general content from the provided list. Different general contents can be specified for each registered contact information.

In one embodiment, the user may designate general content directly selected or produced through an application by transmitting it to the content management server 10 . The application may provide various tools for creating general content. For example, a text editing tool, an image editing tool, a video editing tool, and the like may be provided.

A user may transmit personal information and surrounding environment information through an application.

In one embodiment, a user may transmit personal information and surrounding environment information through an application. The application may provide tools to choose to manually or automatically upload personal and environmental information.

A user may receive (download) content from the content management server 10 through an application.

In an embodiment, when another user designates general content for a certain user, an application of the one user may download the general content specified by the other user in a preset network environment. For example, it may be set to download general content in a Wi-Fi connected environment. However, it is not limited thereto, and an application of one user may download general content specified by another user in real time when a communication request is received from another user.

In one embodiment, a user may download advertisement content from a preset network environment through an application. For example, it may be set to download general content in an environment where Wi-Fi is set. However, it is not limited thereto, and the user's application may download advertisement content in real time when a communication request is received from another user.

Content received from the content management server 10 may be displayed through the application.

In one embodiment, when a communication request is transmitted from the calling terminal 20 to the called terminal 30, the applications of the calling terminal 20 and the called terminal 30 are Plays general content and advertisement content specified on the screen. The general content and advertisement content may be pre-stored content in the calling terminal 20 and the called terminal 30 and may be content received in real time from the content management server 10 .

The application may apply a non-visualization filter to the received content and display it on the screens of the calling terminal 20 and the called terminal 30 .

In one embodiment, the application may display the content on the screens of the calling terminal 20 and the called terminal 30 by applying a mosaic filter to the content so that the content is not directly exposed to the user. However, the non-visualization filter is not limited to the mosaic filter, and various types of non-visualization filters may be used.

The application may remove the non-visualization filter applied to the content when a predetermined user pattern is detected in the calling terminal 20 and the called terminal 30 .

In one embodiment, the user pattern is the user's input for converting the call waiting state to the busy state, the user's touch detected on the screen of the terminals 20 and 30, and preset authentication for the terminals 20 and 30. User authentication for the process, preset location information for the terminals 20 and 30, preset time information for the terminals 20 and 30, preset communication reception notification status for the terminals 20 and 30, and terminals A preset state change detected by the gravity sensor included in (20, 30) may correspond. However, it is not limited thereto, and may be configured by various combinations of information sensed by various sensors provided in the terminals 20 and 30 .

Provide selected advertising content related to personal information and surrounding environment information

Referring to FIG. 3 , a process of providing matched specific advertisement content using personal information and surrounding environment information received from terminals 20 and 30 is conceptually illustrated.

When a communication request is transmitted from the calling terminal 20 to the called terminal 30, the content management server 10 sends the calling terminal 20 and the called terminal ( Advertising content may be displayed on the screen of 30).

Advertising content displayed on the terminals 20 and 30 may be selected based on at least one of personal information and surrounding environment information received from each of the terminals 20 and 30 .

The content management server 10 includes an advertisement matching unit driven through a pre-learned matching algorithm, and the advertisement matching unit selects advertisement contents related to at least one of the received personal information and surrounding environment information, and sends the advertisement contents to the terminals 20 and 30. can provide

In one embodiment, when the personal information of the calling terminal 20 includes the age, gender, and interest information of the user of the calling terminal 20, the content management server 10 matches the user's age, gender, and interests. Advertising content can be selected and provided. However, it is not limited thereto, and the content management server 10 may select advertisement content by utilizing various information included in personal information.

In one embodiment, at least one of atmospheric pressure information, humidity information, temperature information, radiation detection information, heat detection information, and gas detection information detected by an environmental sensor of the calling terminal 20 is included in the surrounding environment information of the calling terminal 20. If included, the content management server 10 may provide advertisement content selected by matching with the detected information. For example, when the temperature and humidity are excessively high, contents for products such as drinks, ice cream, electric fans, and deodorants may be matched.

In one embodiment, when the location information detected by the location sensor of the calling terminal 20 is included in the surrounding environment information of the calling terminal 20, the content management server 10 determines the location of the user of the calling terminal 20 and Advertisement contents of adjacent advertisement companies may be selected and provided.

In one embodiment, when the ambient environment information of the calling terminal 20 includes the light intensity information detected by the RGB sensor of the calling terminal 20, the content management server 10 matches the light intensity information and selects an advertisement. content can be provided.

In one embodiment, when the surrounding environment information of the calling terminal 20 includes at least one of heart rate information, pulse information, and stress index information detected by a biometric sensor, the content management server 10 selects content related thereto. can be provided. For example, when the heart rate and stress index are excessively high, content for a comedy movie and pet products may be matched.

However, it is not limited to the above-described embodiments, and matched advertisement content may be provided by utilizing information included in at least one of personal information and surrounding environment information.

Through this, advertisement content with high relevance to the user may be provided, and accordingly, since the probability of the user watching the advertisement content increases, the reproduction time of the advertisement content may be increased. As a result, advertisers can expose advertisements to users for a longer period of time, service operators can generate more advertising revenue, and users can view advertisements that are substantially more relevant to users. .

In one embodiment, the advertisement content may be displayed during the waiting time of the user's call, and may be continuously displayed even after the call is connected.

Provision of personal content specified by the user

Referring to FIG. 4 , a process of displaying personal content designated by the opposite user in the terminals 20 and 30 is conceptually illustrated.

The content management server 10 may search personal content designation information for each user through a user database. When a communication request is transmitted from the calling terminal 20 to the called terminal 30, the content management server 10 provides the personal content information designated by the calling terminal 20 for the called terminal 30 and the called terminal 30. Personal content information designated for the calling terminal 20 may be inquired, and the designated personal content may be displayed on the screens of the calling terminal 20 and the called terminal 30 through an application.

In addition, in one embodiment, the calling terminal 20 may transmit personal content information specified for the called terminal 30 to the content management server 10 through an application when requesting communication, and the called terminal 30 requests the communication Upon reception, personal content information designated for the calling terminal 20 may be transmitted to the content management server 10 through the application. That is, the content management server 10 may display designated personal content on the screens of the calling terminal 20 and the called terminal 30 through an application based on information transmitted in real time.

The content management server 10 may provide a personal content list to the calling terminal 20 and the called terminal 30 through an application, and the user may purchase personal content included in the personal content list through the application in exchange for a price. can In this way, a user who uploads personal content to the content management server 10 can generate revenue by receiving a distribution of personal content purchase costs from the content management server 10 .

The designated personal content is displayed for a preset exposure time.

When the preset exposure time elapses, the content management server 10 displays advertisement content selected based on at least one of personal information and surrounding environment information on the calling terminal 20 and the called terminal 30 through an application.

In one embodiment, after designated personal content is played on the calling terminal 20 and the called terminal 30 for a first preset time, selected advertisement content may be played for a preset second time.

In one embodiment, personal content and advertisement content may be reproduced during call standby time and call time of the terminals 20 and 30 .

Since the calling terminal 20 preferentially plays the personal content designated by the called terminal 30 rather than the advertisement, the user of the calling terminal 20 reduces the rejection of the advertisement and at the same time, the advertising content to be played after the designated personal content. concentration can be improved. Through this, it is possible to increase the probability that the user will watch the advertisement content and the viewing effect.

In an embodiment, designated personal content may be reproduced based on contact information included in personal information of the calling terminal 20 and the called terminal 30 . For example, when the calling terminal 20 is not registered in the contact information of the called terminal 30, designated personal content of the calling terminal 20 may not be reproduced in the called terminal 30. That is, if the other party is registered in the contact information, the designated personal content of the other party is played, and if the other party is not registered in the contact information, the designated personal content of the other party is not played.

Apply non-visualization filter to the content being played

Referring to FIG. 5, a process in which a non-visualization filter is applied to and removed from content reproduced in terminals 20 and 30 is conceptually illustrated.

When providing content to the terminals 20 and 30 through an application, the content management server 10 may provide the content by applying a non-visualization filter.

In one embodiment, the non-visualization filter may be a mosaic pattern filter. However, it is not limited thereto, and various types of filters may be applied to prevent users from identifying content.

In addition, in an embodiment not shown, information about the exposure time of the content, the field of the content, and points that can be obtained when viewing the content may be displayed along with a non-visualization filter.

The content management server 10 removes the non-visualization filter through an application when a preset user pattern is detected through a plurality of sensors included in the terminals 20 and 30 .

Through this, the user can choose whether or not to watch the content without being forcibly exposed to unwanted content, and thus the user's fatigue with respect to the content can be reduced.

In one embodiment, the content management server 10 may remove the non-visualization filter from the content through an application when the user of the receiving terminal 30 switches the call waiting state to the busy state.

In one embodiment, the content management server 10 may remove the non-visualization filter from the content through an application when a user of the screen of the terminals 20 and 30 is detected.

In one embodiment, when the content management server 10 detects a pattern input formed by at least one of a user's touch and drag on the screen of the terminals 20 and 30, the non-visualization filter is removed from the content through an application. can do.

In one embodiment, the content management server 10 may remove the non-visualization filter from the content through an application when detecting an input of a correct answer to a preset problem displayed on the screens of the terminals 20 and 30. have. For example, a predetermined mathematical problem may be displayed along with an invisible filter on the screens of the terminals 20 and 30, and the invisible filter may be removed as the user inputs an answer to the mathematical problem.

In an embodiment, the content management server 10 may remove the non-visualization filter from the content through an application when it detects user authentication for a preset authentication process for the terminals 20 and 30 . For example, the non-visualization filter may be removed through authentication such as input of a password pattern set in the terminals 20 and 30 and biometric authentication (fingerprint, iris, face).

In one embodiment, the content management server 10 may remove the non-visualization filter from the content through an application when the location of the user detected by the terminals 20 and 30 corresponds to a preset location.

In an embodiment, the content management server 10 may remove the non-visualization filter from the content through an application when the user's time information detected by the terminals 20 and 30 corresponds to preset time information.

In one embodiment, the content management server 10 may remove the non-visualization filter from the content through an application when a preset communication reception notification state for the terminals 20 and 30 corresponds to the preset notification state. For example, when a notification state is set to output a ringtone, the content management server 10 may remove a non-visualization filter from content through an application.

In one embodiment, the content management server 10 may remove the non-visualization filter from the content through an application when a preset state change is detected by the gravity sensor included in the terminals 20 and 30 . For example, when the terminals 20 and 30 are laid horizontally, a non-visualization filter may be removed from content.

The preset user pattern is not limited to the above-described embodiments, and may be composed of various combinations of information sensed by sensors included in the terminals 20 and 30 .

Provision of emotional content related to the user's voice pattern

The terminals 20 and 30 may include a MoodScope sensor that detects the user's mood through the user's voice pattern.

When a specific mood is detected through a voice pattern, the content management server 10 may play emotional content preset to match the specific mood to the terminals 20 and 30 through an application.

In one embodiment, when the user's mood is in a negative state, positive content that can help change the user's mood to a positive state may be played. For example, positive content including text such as “I love you, do your best” may be played.

2. Description of content providing method (S1) according to an embodiment of the present invention

6 to 8, the process of the content providing method (S1) according to an embodiment of the present invention is shown.

First, referring to FIG. 6 , the content management server 10 controls the terminal to reproduce content through an application during at least one of call standby time and call time (S10).

Referring to FIG. 7 , the content management server 10 may reproduce advertisement content associated with at least one of user personal information and surrounding environment information through an application.

The content management server 10 receives at least one of personal information and surrounding environment information of the terminal from the terminal through an application (S11), and at least one content related to personal information and surrounding environment information among a plurality of previously provided contents. Selecting (S12), the terminal controls to play the selected content through the application during at least one of the call standby time and the call time (S13).

Through this, advertisement content that is highly relevant to the user may be provided, and as a result, the user's probability of viewing the advertisement content may be improved.

Also, referring to FIG. 8 , the content management server 10 may sequentially reproduce personal content and advertisement content designated by the user.

First, the content management server 10 controls content designated by the counterpart terminal to be reproduced through an application during at least one of a call standby time and a call time of the terminal (S101). For example, personal content designated by the calling terminal 20 to the called terminal 30 is provided to the called terminal 30, and personal content designated by the called terminal 30 to the calling terminal 20 is given to the calling terminal 20. play

When the personal content is reproduced, the content management server 10 receives at least one of personal information and surrounding environment information of the terminal from the terminal through the application (S102), and personal information and surrounding environment information among a plurality of previously provided contents. At least one related content is selected (S103), and the terminal controls the selected content to be reproduced through the application during at least one of the call waiting time and the call time (S104).

Through this, it is possible to reduce the user's reluctance to the advertisement and at the same time to improve the degree of concentration on the advertisement content to be reproduced after the designated personal content. Through this, it is possible to increase the probability that the user will watch the advertisement content and the viewing effect.

Referring back to FIG. 6 , the content management server 10 controls the terminals 20 and 30 to reproduce the content by applying a non-visualization filter to the content (S20), and through at least one sensor of the terminals 20 and 30. When an input of a preset user pattern is sensed, the terminals 20 and 30 control to cancel the application of the non-visualization filter (S30).

Description of the configuration of the terminals 20 and 30

Referring to FIG. 9 , components of the terminal 100 are illustrated. The aforementioned calling terminal 20 and called terminal 30 may be implemented as the terminal 100 .

The terminal 100 includes a wireless communication unit 110, an input unit 120, a sensing unit 140, an output unit 150, an interface unit 160, a memory 170, a control unit 180, and a power supply unit 190. etc. may be included. The components shown in FIG. 9 are not essential to implement the terminal, so the terminal described in this specification may have more or fewer components than the components listed above.

In one embodiment, the terminal 100 includes a smart phone, a smart pad, a synchronous/asynchronous IMT-2000 (International Mobile Telecommunication-2000) capable of wireless communication, a personal digital assistant, PDA), WAP phone (Wireless Application Protocol phone, WAP phone), notebook PC, desktop PC, Palm PC (Palm personal computer), etc. may be implemented in the form.

Also, in one embodiment, the terminal 100 may be implemented in a form attached to the inside of a vehicle. Through this, it is possible to make a call between terminals inside the car connected communicatively with each other, and contents can be provided during call waiting time and call time.

More specifically, among the components, the wireless communication unit 110 is responsible for wireless communication between the terminal 100 and a wireless communication system, between the terminal 100 and another terminal 100, or between the terminal 100 and an external server. may include one or more modules that enable Also, the wireless communication unit 110 may include one or more modules that connect the terminal 100 to one or more networks.

The wireless communication unit 110 may include at least one of a broadcast reception module 111, a mobile communication module 112, a wireless Internet module 113, a short-distance communication module 114, and a location information module 115. .

The input unit 120 includes a camera 121 or video input unit for inputting a video signal, a microphone 122 for inputting an audio signal, or a user input unit 123 for receiving information from a user, for example , a touch key, a push key (mechanical key, etc.). Voice data or image data collected by the input unit 120 may be analyzed and processed as a user's control command.

The sensing unit 140 may include one or more sensors for sensing at least one of information within the terminal, surrounding environment information surrounding the terminal, and user information. For example, the sensing unit 140 may include a proximity sensor 141, an illumination sensor 142, a touch sensor, an acceleration sensor, a magnetic sensor, and gravity. Sensor (G-sensor), gyroscope sensor (gyroscope sensor), motion sensor (motion sensor), RGB sensor, infrared sensor (IR sensor), finger scan sensor, ultrasonic sensor , an optical sensor (eg, a camera (see 121)), a microphone (see 122), a battery gauge, an environmental sensor (eg, a barometer, a hygrometer, a thermometer, a radiation detection sensor, It may include at least one of a heat detection sensor, a gas detection sensor, etc.), a chemical sensor (eg, an electronic nose, a healthcare sensor, a biometric sensor, etc.). Meanwhile, the terminal disclosed in this specification may combine and utilize information sensed by at least two or more of these sensors.

The output unit 150 is for generating an output related to sight, hearing, or touch, and includes at least one of a display unit 151, a sound output unit 152, a haptic module 153, and an optical output unit 154. can do. The display unit 151 may implement a touch screen by forming a mutual layer structure or integrally with the touch sensor. Such a touch screen may function as a user input unit 123 providing an input interface between the terminal 100 and the user and provide an output interface between the terminal 100 and the user.

The interface unit 160 serves as a passage for various types of external devices connected to the terminal 100 . The interface unit 160 connects a device equipped with a wired/wireless headset port, an external charger port, a wired/wireless data port, a memory card port, and an identification module. It may include at least one of a port, an audio input/output (I/O) port, a video input/output (I/O) port, and an earphone port. In response to an external device being connected to the interface unit 160, the terminal 100 may perform appropriate control related to the connected external device.

In addition, the memory 170 stores data supporting various functions of the terminal 100 . The memory 170 may store a plurality of application programs (application programs or applications) running in the terminal 100, data for operation of the terminal 100, and commands. At least some of these application programs may be downloaded from an external server through wireless communication. In addition, at least some of these application programs may exist on the terminal 100 from the time of shipment for basic functions of the terminal 100 (eg, incoming and outgoing calls, outgoing functions, message reception, and outgoing functions). Meanwhile, the application program may be stored in the memory 170, installed on the terminal 100, and driven by the control unit 180 to perform an operation (or function) of the terminal.

The controller 180 controls general operations of the terminal 100 in addition to operations related to the application program. The control unit 180 may provide or process appropriate information or functions to the user by processing signals, data, information, etc. input or output through the components described above or by running an application program stored in the memory 170.

In addition, the controller 180 may control at least some of the components reviewed in conjunction with FIG. 9 in order to drive an application program stored in the memory 170 . Furthermore, the controller 180 may combine and operate at least two or more of the components included in the terminal 100 to drive the application program.

The power supply unit 190 receives external power and internal power under the control of the controller 180 and supplies power to each component included in the terminal 100 . The power supply unit 190 includes a battery, and the battery may be a built-in battery or a replaceable battery.

At least some of the components may operate in cooperation with each other to implement operation, control, or a control method of a terminal according to various embodiments described below. Also, the operation, control, or control method of the terminal may be implemented on the terminal by driving at least one application program stored in the memory 170 .

3. Technical feature of reproducing content being played on the other party's terminal on some areas of the screen of the calling terminal 20 and the called terminal 30

FIG. 10 is a diagram illustrating that the content management server 10 controls reproduction of content between the called terminal 30 and the calling terminal 20 .

11 to 13 are diagrams illustrating that the content management server 10 controls reproduction of content in the receiving terminal 30 .

14 to 16 are diagrams illustrating that the content management server 10 controls content playback of the calling terminal 20.

10 to 16, the content management server 10 (10) according to an embodiment of the present invention displays content being reproduced on the other party's terminal on partial screen areas of the calling terminal 20 and the called terminal 30. can play it

The terminal includes a calling terminal 20 and a called terminal 30 .

The content includes first content designated by the calling terminal 20 and second content designated by the called terminal 30 .

At this time, since the first content and the second content may be general content or advertisement content, they are not limited to either one.

The content management server 10 (10) controls the terminal to reproduce content through an application provided from the content management server 10 for at least one period of time. (S310)

The content management server 10 reproduces the first content on the main area of the called terminal 30 through the application, and the calling terminal 20 displays a partial area of the screen of the called terminal 30 (hereinafter referred to as 'second partial area'). ) reproduces the second content being reproduced. (S330)

The content management server 10 reproduces the second content on the main area of the calling terminal 20 through the application, and the called terminal 30 displays a partial area of the screen of the calling terminal 20 (hereinafter referred to as 'first partial area'). ) reproduces the first content currently being reproduced. (S350)

Through this configuration, the called party can watch the first content specified by the caller through the screen of the called terminal 30 during the call waiting time or the call time, and at the same time, the caller can watch the first content designated by the caller.

Referring to FIG. 11 , the first content designated by the calling terminal 20 is being reproduced in the main area of the called terminal 30, and the second content is being reproduced in the main area of the calling terminal 20 in a second partial area. Content is playing.

At this time, since the second content is designated by the called terminal 30, the called party properly plays the second content designated by the person on the screen of the calling terminal 20 (specifically, the main area of the calling terminal 20). you can check if there is.

Referring to FIG. 14, at the same time as in FIG. 11, the second content specified by the called terminal 30 is being reproduced in the main area of the calling terminal 20, and the main area of the called terminal 30 in the first partial area. The first content currently being reproduced is being reproduced.

At this time, since the first content is designated by the calling terminal 20, the caller properly reproduces the first content designated by the caller on the screen of the called terminal 30 (specifically, in the main area of the called terminal 30). you can check if there is.

In an embodiment of the present invention, the main area may mean the entire screen of the terminal, but is not limited thereto, and some areas are smaller in size than the main area, and the main area means that the main area of the screen of the terminal is included. do.

Referring to FIG. 12, it is exemplified that the called party clicks on a partial area of the called terminal 30, and due to this operation, FIG. Switching each other is illustrated.

When the main area or the second partial area of the called terminal 30 is clicked, the content management server 10 switches the locations of content being reproduced in the main area and the second partial area of the called terminal 30 to each other.

In detail, when the main area or the second partial area of the called terminal 30 is clicked, the content management server 10 transfers the first content being reproduced to the main area of the called terminal 30 to the called terminal 30. It is reproduced in the second partial area, and the second content being reproduced in the second partial area of the called terminal 30 is reproduced in the main area of the called terminal 30 .

Similarly, referring to FIG. 15, it is exemplified that the caller clicks a partial area of the calling terminal 20, and due to this operation, FIG. 16 is reproduced in the main area and a first partial area of the calling terminal 20 It is exemplified that existing contents are switched to each other.

When the main area or the first partial area of the calling terminal 20 is clicked, the content management server 10 switches the locations of content being reproduced in the main area and the first partial area of the calling terminal 20 to each other.

In detail, when the main area or the first partial area of the calling terminal 20 is clicked, the content management server 10 transfers the second content being reproduced to the main area of the calling terminal 20 to the calling terminal 20. It is reproduced in the first partial area, and the first content being reproduced in the first partial area of the calling terminal 20 is reproduced in the main area of the calling terminal 20 .

As an embodiment, when the first partial region of the calling terminal 20 is dragged and dropped, the content management server 10 may move the location of the first partial region to the dropped position.

As an embodiment, when the second partial area of the receiving terminal 30 is dragged and dropped, the content management server 10 may move the location of the second partial area to the dropped location.

In some embodiments, when a control signal for resizing the first partial area of the calling terminal 20 is input, the content management server 10 may control the first partial area according to the control signal input to the calling terminal 20. can adjust the size of

In some embodiments, when a control signal for resizing the second partial area of the called terminal 30 is input, the content management server 10 adjusts the second partial area according to the control signal input to the called terminal 30. can adjust the size of

The method according to the embodiment of the present invention described above may be implemented as a program (or application) to be executed in combination with a server, which is hardware, and stored in a medium.

The aforementioned program is C, C++, JAVA, machine language, etc. It may include a code coded in a computer language of. Such codes may include functional codes related to functions defining necessary functions for executing the methods, and include control codes related to execution procedures necessary for the processor of the computer to execute the functions according to a predetermined procedure. can do. In addition, these codes may further include memory reference related codes for which location (address address) of the computer's internal or external memory should be referenced for additional information or media required for the computer's processor to execute the functions. have. In addition, when the processor of the computer needs to communicate with any other remote computer or server in order to execute the functions, the code uses the computer's communication module to determine how to communicate with any other remote computer or server. It may further include communication-related codes for whether to communicate, what kind of information or media to transmit/receive during communication, and the like.

The storage medium is not a medium that stores data for a short moment, such as a register, cache, or memory, but a medium that stores data semi-permanently and is readable by a device. Specifically, examples of the storage medium include ROM, RAM, CD-ROM, magnetic tape, floppy disk, optical data storage device, etc., but are not limited thereto. That is, the program may be stored in various recording media on various servers accessible by the computer or various recording media on the user's computer. In addition, the medium may be distributed to computer systems connected through a network, and computer readable codes may be stored in a distributed manner.

Steps of a method or algorithm described in connection with an embodiment of the present invention may be implemented directly in hardware, implemented in a software module executed by hardware, or implemented by a combination thereof. A software module may include random access memory (RAM), read only memory (ROM), erasable programmable ROM (EPROM), electrically erasable programmable ROM (EEPROM), flash memory, hard disk, removable disk, CD-ROM, or It may reside in any form of computer readable recording medium well known in the art to which the present invention pertains.

Although the embodiments of the present invention have been described with reference to the accompanying drawings, those skilled in the art to which the present invention pertains can be implemented in other specific forms without changing the technical spirit or essential features of the present invention. you will be able to understand Therefore, it should be understood that the embodiments described above are illustrative in all respects and not restrictive.

1: Content delivery system
10: Content management server
20: calling terminal
30: incoming terminal

Claims (10)

a server providing an application in which content is reproduced during at least one of a call standby time and a call time; and
The application is installed, and includes a terminal receiving the content through the application,
The terminal includes a calling terminal and a called terminal,
The content includes first content specified by the calling terminal and second content specified by the called terminal,
The server,
playing the first content in the main area of the called terminal through the application;
playing the second content in the main area of the calling terminal through the application;
Reproducing first content being reproduced on the called terminal on a partial area of the screen of the calling terminal (hereinafter referred to as 'first partial area');
Characterized in that the second content being reproduced on the calling terminal is reproduced on a partial area of the screen of the called terminal (hereinafter referred to as 'second partial area').
Content delivery system.
According to claim 1,
The server,
When the main area or the first partial area of the calling terminal is clicked, the positions of content being reproduced in the main area and the first partial area of the calling terminal are switched to each other;
Characterized in that, when the main area or the second partial area of the called terminal is clicked, the positions of content being reproduced in the main area and the second partial area of the called terminal are switched to each other.
Content delivery system.
According to claim 1,
The server,
Receiving at least one of personal information and surrounding environment information of the terminal from the terminal through the application,
Selecting at least one content related to the personal information and the surrounding environment information from among a plurality of previously provided content;
Control the terminal to play the selected content through the application during the at least one period of time;
The surrounding environment information,
Information detected through at least one sensor included in the terminal,
A content providing system comprising at least one information of the location of the terminal, atmospheric pressure, temperature, weather, light intensity, and acceleration change information. According to claim 3,
The at least one time includes a first time when the designated content is reproduced and a second time when the selected content is reproduced,
The server,
During the first time period, the designated content is controlled to be reproduced in the calling terminal and the called terminal through the application, respectively;
Controlling the selected content to be played back to the calling terminal and the called terminal through the application during the second time, respectively.
Content delivery system. According to claim 3,
The server,
Determining whether or not to reproduce the designated content for the calling terminal and the called terminal according to whether the calling terminal and the called terminal register contact information for each other,
Content display system. According to claim 1,
The server,
Control the content to be reproduced with a non-visualization filter applied to the content;
Controlling application of the non-visualization filter to the content to be released when an input of a preset user pattern is detected through at least one sensor of the terminal,
Content delivery system. According to claim 6,
The user pattern,
the user's input for converting a call waiting state into a busy state;
the user's touch detected on the screen of the terminal;
Performing authentication of the user for a preset authentication process for the terminal;
Pre-set location information for the terminal;
time information preset for the terminal;
a predetermined communication reception notification state for the terminal; and
a change in a preset state detected by a gravity sensor included in the terminal;
including at least one of
Content delivery system. According to claim 7,
The user's touch,
a pattern input input to the screen by at least one of touch and drag; and
Correct answer input for inputting an answer to a preset problem displayed on the screen of the terminal;
including at least one of
Content delivery system. According to claim 6,
The server,
Selecting emotional content related to a user's voice pattern during a call from among a plurality of previously provided content;
Controlling the selected emotional content to be played in the terminal through the application,
Content delivery system. A method performed by a content management server and providing content by utilizing at least one of a call standby time and a call time of a terminal,
Control the terminal to reproduce the content through an application provided from the content management server during the at least one period of time, wherein the terminal includes a calling terminal and a called terminal, and the content is first content designated by the calling terminal. and second content designated by the called terminal;
The first content is reproduced in the main area of the called terminal through the application, and the second content being reproduced in the calling terminal is reproduced in a partial area of the screen of the called terminal (hereinafter referred to as 'second partial area'). , Receiving terminal content playback step;
The second content is reproduced in the main area of the calling terminal through the application, and the first content being reproduced by the called terminal is reproduced in a partial area of the screen of the calling terminal (hereinafter referred to as 'first partial area'). , Including the step of playing the calling terminal content,
How content is presented.

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