KR20200141759A - Method, system and computer progrma for providing coupon based on region - Google Patents

Abstract

According to an embodiment of the present invention, provided is a region-based coupon discount method, which comprises the steps of: receiving a coupon issuance request from an advertising agency terminal; issuing a coupon including advertisement agency information and a key value based on the coupon issuance request; determining a coupon issuance charge for the advertising agency terminal; receiving a coupon authentication request from an affiliated store terminal; authenticating whether a coupon corresponding to the coupon authentication request is available, and transmitting an authentication result to the affiliated store terminal; receiving a coupon use result from the affiliated store terminal and updating the coupon status; and determining a settlement amount based on a coupon discount of the used coupon.

Description

Area-based coupon discount system, method, and computer program {METHOD, SYSTEM AND COMPUTER PROGRMA FOR PROVIDING COUPON BASED ON REGION}

The present invention relates to an area-based coupon discount system, method and computer program.

The user can receive a discount at the store by using the distributed discount coupon, and the store that distributes the coupon can obtain a promotional effect therefrom. However, in the existing coupons, the store distributing the coupon and the store used had to match, so it was difficult to collect more than a predetermined number of coupons to receive a discount, and thus, there was a problem that the user turned away.

An object of the present invention is to solve all the problems of the prior art described above.

According to the present invention, receiving a coupon issuance request from an advertising agency terminal; Issuing a coupon including information on an advertising agency and a key value based on the coupon issuance request; Determining a coupon issuance charge for the advertising agency terminal; Receiving a coupon authentication request from an affiliated store terminal; Authenticating whether a coupon corresponding to the coupon authentication request is available, and transmitting an authentication result to the affiliated store terminal; Receiving a coupon usage result from the affiliated store terminal and updating the coupon status; Determining a settlement amount based on coupon discount of the used coupon; A region-based coupon discount method including a is provided.

According to the present invention, the accumulated coupon can be used at any store in the region, thereby activating the use of the coupon.

1 is a diagram showing the configuration of an area-based coupon discount system according to an embodiment of the present invention.
2 is a block diagram illustrating an internal configuration of a server according to an embodiment of the present invention.
3 is a block diagram showing an internal configuration of a processor of the area-based coupon discount system according to an embodiment of the present invention.
4 is a flowchart illustrating a method for discounting a coupon based on a region according to an embodiment of the present invention.
5 is a diagram illustrating the operation of an advertising agency terminal and a server according to an embodiment of the present invention.
6 is an exemplary view showing the operation of an affiliated store terminal and a server according to the present invention.

DETAILED DESCRIPTION OF THE INVENTION The detailed description of the present invention to be described later refers to the accompanying drawings, which illustrate specific embodiments in which the present invention may be practiced. These embodiments are described in detail sufficient to enable those skilled in the art to practice the present invention. It is to be understood that the various embodiments of the present invention are different from each other, but need not be mutually exclusive. For example, specific shapes, structures, and characteristics described herein may be changed from one embodiment to another and implemented without departing from the spirit and scope of the present invention. In addition, it should be understood that the positions or arrangements of individual elements in each embodiment may be changed without departing from the spirit and scope of the present invention. Therefore, the detailed description to be described below is not made in a limiting sense, and the scope of the present invention should be taken as encompassing the scope claimed by the claims of the claims and all scopes equivalent thereto. Like reference numerals in the drawings indicate the same or similar elements over several aspects.

Hereinafter, various embodiments of the present invention will be described in detail with reference to the accompanying drawings in order to enable those of ordinary skill in the art to easily implement the present invention.

1 is a diagram showing the configuration of an area-based coupon discount system according to an embodiment of the present invention.

Referring to FIG. 1, a configuration of a region-based coupon discount system according to an embodiment of the present invention is disclosed. The region-based coupon discount system of the present invention includes a server 100, an advertisement agency terminal 200, an affiliated store terminal 300, and a user terminal 400.

First, the advertising agency terminal 200, the affiliated store terminal 300, the user terminal 400, and each according to an embodiment of the present invention may be an advertising agency, an affiliated store, and a terminal used by a user. The terminal includes a personal computer (PC), a laptop computer, a smart phone, a tablet, a wearable computer, etc. of web/mobile sites related to the service server 200. It may refer to all terminal devices capable of installing and executing an access or service-only application. For example, the viewer terminal 300 may be a smartphone or a head mounted display (HMD). In this case, the terminal may perform overall service operations such as configuring a service screen, inputting data, transmitting and receiving data, and storing data under the control of a web/mobile site or a dedicated application. In the following specification, an action of the user terminal 100 may be understood as an action of a user.

The server 100 according to an embodiment of the present invention receives a coupon issuance request from an advertising agency terminal, issues a coupon including advertising agency information and a key value based on the coupon issuance request, and generates a coupon for the advertising agency terminal. Determine the coupon issuance billing, receive a coupon authentication request from the affiliated store terminal, verify whether a coupon corresponding to the coupon authentication request is available, transmit the authentication result to the affiliated store terminal, and use the coupon from the affiliated store terminal Receive and update the coupon status, it is possible to determine the settlement amount based on the coupon discount of the used coupon. Although not described in FIGS. 1 and 2, according to an embodiment of the present invention, the server 100 is an aggregate of servers and may be divided into a service server and an authentication server. The service server may perform a process other than coupon authentication among the roles of the server, and the authentication server may perform a process related to coupon authentication. Even when the server is separated into a service server and an authentication server, data between the two servers (in particular, information such as a key value related to a coupon) can be managed as a block.

The server 100 may be implemented as a computer device or a plurality of computer devices that communicate with the user terminal 100 through a network to provide commands, codes, files, contents, and services. For example, the server 200 may provide a file for installing an application to the user terminal 100 accessed through a network. In this case, the user terminal 100 may install an application using a file provided from the server 200. In addition, services or contents provided by the server 150 by accessing the server 200 under the control of an operating system (OS) included in the user terminal 100 and at least one program (for example, a browser or an installed application). Can be provided. As another example, when there are a plurality of user terminals 100, the server 200 may establish a communication session for data transmission/reception, and route data transmission/reception between the plurality of user terminals through the established communication session.

The communication network 500 may apply an existing communication network that enables transmission and reception between the server 100, the advertisement agency terminal 200, the affiliated store terminal 300, and the user terminal 400 without limitation.

In the following specification, for convenience of explanation, the actions of the server, the advertising agency terminal, the affiliated store terminal, and the user terminal are interpreted as the actions of the service (service manager) manager, the advertising agency (advertising agency manager), the affiliated store (affiliated store manager), and the user. Can be. And vice versa. For example, it may be interpreted as "the advertising agency requests the service to issue a coupon" and "the advertising agency terminal requests the server to issue a coupon".

2 is a block diagram illustrating an internal configuration of a server according to an embodiment of the present invention.

The server 100 according to the present embodiment may include a processor 210, a bus 220, a network interface 230, and a memory 240. The memory 240 may include an operating system 241 and a service providing routine 242. In other embodiments, the server 200 may include more components than those of FIG. 2.

The memory 240 is a computer-readable recording medium and may include a permanent mass storage device such as a random access memory (RAM), a read only memory (ROM), and a disk drive. In addition, program codes for the operating system 241 and the service providing routine 242 may be stored in the memory 240. These software components may be loaded from a computer-readable recording medium separate from the memory 240 using a drive mechanism (not shown). Such a separate computer-readable recording medium may include a computer-readable recording medium (not shown) such as a floppy drive, a disk, a tape, a DVD/CD-ROM drive, or a memory card. In another embodiment, software components may be loaded into the memory 240 through a network interface 230 other than a computer-readable recording medium.

The bus 220 may enable communication and data transmission between components of the server 200. Bus 220 may be configured using a high-speed serial bus, a parallel bus, a storage area network (SAN), and/or other suitable communication technology.

The network interface 230 may be a computer hardware component for connecting the server 200 to a computer network. The network interface 230 may connect the server 200 to a computer network through a wireless or wired connection.

The processor 210 may be configured to process instructions of a computer program by performing basic arithmetic, logic, and input/output operations of the server 200. Instructions may be provided to the processor 210 by the memory 240 or the network interface 230 and via the bus 220. The processor 210 may be configured to execute program code. Such program codes may be stored in a recording device such as the memory 240.

3 is a block diagram showing an internal configuration of a processor of the area-based coupon discount system according to an embodiment of the present invention.

3, the processor 210 according to an embodiment of the present invention includes a coupon issuing unit 310, a coupon issuing billing unit 320, a coupon status management unit 330, a coupon authentication unit 340, and a coupon. It may include a discount settlement unit 350. Depending on the embodiment, components of the processor 210 may be selectively included or excluded from the processor 210. In addition, according to an embodiment, the components of the processor 210 may be separated or merged to express the function of the processor 210.

In more detail, the processor 210 receives a coupon issuance request from an advertising agency terminal, and issues a coupon including advertising agency information and a key value based on the coupon issuance request, to the coupon issuing unit 310 and the advertising agency terminal. Coupon issuance billing unit 320 for determining the coupon issuance billing unit, a coupon for receiving a coupon authentication request from an affiliated store terminal, certifying whether a coupon corresponding to the coupon authentication request is available, and transmitting the authentication result to the affiliated store terminal An authentication unit 340, a coupon status management unit 330 that generates a coupon status when issuing a coupon and updates the coupon status by receiving a coupon use result from the affiliated store terminal, and determining the settlement amount by coupon discount of the used coupon. A coupon discount calculation unit 360 may be included.

Here, the components of the processor 210 may be expressions of different functions of the processor 210 performed by the processor 210 according to a command provided by the program code stored in the server 100. . The processor 210 and components of the processor 210 may control the server 200 to perform steps S1 to S7 included in the area-based coupon discount method of FIG. 4.

4 is a flowchart illustrating a method for discounting a coupon based on a region according to an embodiment of the present invention.

It includes steps S1 to S7 below of FIG. 4, and S1 to S7 may be performed sequentially.

S1: receiving a coupon issuance request from an advertising agency terminal;

S2: issuing a coupon including advertisement agency information and a key value based on the coupon issuance request;

S3: determining a coupon issuance billing for the advertising agency terminal;

S4: receiving a coupon authentication request from the affiliated store terminal;

S5: authenticating whether a coupon corresponding to the coupon authentication request is available, and transmitting an authentication result to the affiliated store terminal;

S6: receiving a coupon use result from the affiliated store terminal and updating the coupon status;

S7: determining a settlement amount based on a coupon discount of the used coupon;

5 is a diagram illustrating the operation of an advertising agency terminal and a server according to an embodiment of the present invention.

First, referring to FIG. 5, 1) the advertising agency terminal requests a coupon issuance to the server, 2) the server issues a coupon based on the received coupon issuance request, and 3) the server calculates a fee for the issued coupon. And, 3) the server generates coupon status information for the issued coupon in the coupon status, and 4) when the server receives the coupon usage history from the affiliated store terminal, the operation of updating the usage history for the issued coupon to the coupon status This is done sequentially.

In more detail, referring to FIG. 5, the advertising agency terminal requests the server to issue a coupon. In this case, the coupon issuance request may include information of an advertising agency requesting coupon issuance, the number of coupons requested, and corresponding affiliate store information.

According to an embodiment of the present invention, the coupon may be printed and distributed offline. In the past, coupons provided after food delivery were different for each store, so coupons could only be used in the same store that issued the coupon. For example, after ordering pizza, cutting the coupons printed on the pizza box, collecting 10 sheets, and receiving a free pizza. In contrast, the present invention is a region-based coupon discount system, characterized in that a user can collect coupons issued offline and receive a discount at an affiliated store, and can receive discounts at all affiliated stores within an area corresponding to the coupon.

According to an embodiment of the present invention, advertising agencies may be determined for each region, and advertising agencies determined for each region may not have business areas overlapping with each other. The advertising agency of the present invention is an advertising agency based on local advertising, and may have exclusive coupon issuance and advertising goodwill in a corresponding area. In more detail, the AA advertising agency may have goodwill for stores a1, a2, and a3 in area A, and the BB advertising agency may have goodwill for stores in area B and b1, b2, and b3. According to an embodiment of the present invention, since coupons are issued for each advertising agency, a coupon generated based on a coupon issuance request from an AA advertising agency cannot be used in area B, and vice versa. Instead, according to an embodiment of the present invention, when a coupon generated based on a coupon issuance request from an AA advertising agency is accumulated, it is possible to receive a discount using coupons in all stores a1, a2 and a3 in area A. Do.

Next, the server issues a coupon based on the received coupon issuance request. In this case, the coupon may be a coupon generated with a QR code. The issued coupon may include a unique key value of the coupon and corresponding advertising agency information. Therefore, when a user receives a discount by using a coupon, it is possible to determine which advertising agency has used the coupon distributed, and according to the present invention, the server can determine the advertising effect for each advertising agency. In addition, the server may provide the determined advertising effect for each advertising agency when there is a request from the affiliated store terminal. Accordingly, the affiliated store can grasp the degree of effect of signing an advertisement contract using the coupon of the present invention with an advertisement agency in the region to which it belongs.

In addition, the server calculates a fee for issuing a coupon and determines a charge for the corresponding advertising agency. In this case, the fee for issuing the coupon may be the coupon amount * the number of issuing books. Alternatively, the fee for issuing a coupon may be greater or less than the coupon amount. A fee for issuing a coupon may be determined based on a fee for using the service platform of the present invention and an amount for calculating the used coupon amount to an affiliate store.

Next, the server generates coupon status information for coupons issued in the coupon status. At this time, the coupon status information may include information such as a key value for each coupon, an advertising agency, a corresponding region, an available affiliated store, an issuance date, usage status, and issuance fee. According to an embodiment of the present invention, the server may update the coupon status in real time.

According to an embodiment of the present invention, the server may apply different coupon unit prices for each region. In this case, the coupon unit price may be different for each corresponding advertising agency. As described above, advertising agencies may be different for each region. At this time, the unit price of the coupon may be determined in consideration of the coupon recovery rate (discount rate).

For example, you can issue 1,000 coupons worth 100 won per one to AA advertising agencies. At this time, the total issuance fee is 100,000 won. Assuming that only 500 out of 1000 issued copies were accumulated by the user and used at the affiliated store, a simple calculation would require only 50,000 won for the affiliated store. That is, the gain on the service server side of the present invention is 100,000-50,000=50,000 won, and the profit rate can be said to be 50%. In another example, the BB advertising agency requested the server to issue 1,000 coupons worth 100 won. At this time, the server may apply a 50% discount on the coupon issue amount to the BB advertising agency, and set the issuance fee per coupon as 50 won. Accordingly, the total coupon issuance cost may be 50*1,000=50,000, which may be the total coupon issuance cost. In addition, assuming that only 250 of the 1000 issued copies are accumulated by the user and used at the affiliated store, 250*100=25,000 won can be settled at the affiliated store, and the rate of return against the issuance fee is 50%. That is, in consideration of the rate of return, an advertisement agency with a low coupon recovery rate may set a lower coupon issuance fee compared to the coupon amount.

At this time, the affiliated store may pay an advertisement fee to an advertising agency and add its own store advertisement when distributing coupons.

On the other hand, according to an embodiment of the present invention, it is set to be usable only when n or more coupons are collected, and a discount may be provided only when a discount request is made for n or more coupons. For example, a coupon can be issued only when a user collects 10 or more coupons worth 100 won and presents them to an affiliated store, that is, when the discount amount is 1,000 won or more.

Next, when receiving the coupon usage history from the affiliate store terminal, the server updates the coupon usage history for the issued coupon.

6 shows an exemplary operation between an affiliated store terminal and a server according to the present invention.

Referring to FIG. 6, 1) a user collects coupons and requests to use a coupon to an affiliated store, 2) the affiliated store terminal transmits a coupon authentication request to the server, 3) the server performs coupon authentication upon receiving the coupon authentication request, and 4 ) The server transmits the authentication result to the affiliated store terminal, 5) the affiliated store terminal applies the coupon discount, 6) the affiliated store terminal transmits the coupon usage history to the server, 7) the server updates the coupon status and determines the coupon discount settlement amount It can be done sequentially.

In more detail, FIG. 6 assumes that coupons are distributed by an advertising agency. As described above, the advertising agency may issue and distribute coupons. In this case, the advertising agency may distribute the printed coupon offline, and may distribute the coupon in the form of inserting the coupon in the advertisement booklet. Alternatively, the coupon of the present invention may be distributed online, and it is possible to prevent the coupon itself from being redundantly accumulated including a unique key value.

First, referring to FIG. 6, a user may download coupons distributed online and accumulate them in his/her account (accumulate points), or collect coupons distributed offline. The user may present the accumulated or collected coupon to the affiliated store and request the use of the coupon.

For example, after eating at a specific restaurant, the user may acquire and collect coupons inserted at a cash register, or obtain coupons included in a distributed coupon booklet. Coupons distributed offline or online may indicate a coupon code (for example, a QR code) and the fact that the coupon reserve amount is how much and that a discount can be obtained at a target affiliate store using the reserve amount.

Meanwhile, according to an embodiment of the present invention, the server 100 may manage the user's account. Users can collect points by registering coupons distributed online in their account. For example, if you register 10 coupons worth 100 won to your account, you can collect 1,000 won of reserves. In this case, the server 100 may manage the coupon status and create a new coupon corresponding to the total coupon amount existing for each user in the user's account. For example, if a user collects 10 QR code coupons worth 100 won, you can pay one 1,000 won QR code coupon to the user's account. This is to promote convenience by allowing the affiliated store to scan the total amount of coupons at a time and request authentication when the user presents the coupons at the affiliated store.

According to an embodiment of the present invention, coupon use may be possible only at a store in a region to which the coupon belongs. In addition, if it is a store in a region to which the coupon belongs, the coupon can be freely used regardless of the type of store.

Next, the affiliated store terminal receiving the coupon use request from the user transmits the coupon authentication request to the server. For example, a user may use coupons online to show his or her account in which reserves are accumulated, or may show coupons collected offline at an affiliate store. For example, a user can collect 10 coupons for 100 won online or offline and request a 1,000 won discount. The affiliate store that has received a coupon discount (use of coupon) scans the coupon using the affiliate store terminal and transmits an authentication request to the server.

Next, the server receiving the coupon authentication request performs coupon authentication. Coupon authentication of the present invention may have a characteristic of coupon activation. This is because the accumulated amount of coupons that existed only as symbolic codes offline or online can be recognized as actual reserves through authentication. As described above, since the coupon has its own unique key value, the server can perform a coupon authentication procedure such as whether the coupon is a normally issued coupon, a coupon that can be used at a corresponding affiliate store, or a coupon that has already been used. . In the present invention, the user terminal or the affiliated store terminal does not directly authenticate the key, but the server authenticates it, thereby enhancing security. In particular, according to the present invention, by managing the key value and usage history as block information with other servers, security can be further strengthened.

Next, the server transmits the coupon authentication result to the affiliated store terminal. The coupon verification result may include whether the coupon is available and how much the discount amount is.

Next, the affiliated store terminal provides a discount service to the user by applying a coupon discount. For example, if the amount of the certified coupon is 1,000 won, a discount of 1,000 won may be given from the total payment amount.

Next, the affiliated store terminal transmits the coupon discount result to the server. The coupon discount result includes the usage history of the coupon. As described above, when receiving the coupon usage history, the server updates the usage history of the issued coupon to the coupon status so that it is not reused in the future. The server updates the status of the used coupon to the coupon status.

Next, the server determines the settlement amount based on the coupon discount. In one embodiment of the present invention, the amount calculated by the coupon discount amount may be the coupon discount amount itself. For example, if the user's discounted amount is 1,000 won, it may be determined to settle 1,000 won to the affiliated store. Alternatively, in another embodiment, the amount obtained by deducting some fees may be determined as the affiliate store settlement amount.

According to an embodiment of the present invention, the server may settle the settlement amount by coupon discount directly to the affiliated store or to an advertising agency. For example, the server may determine that the user directly settles the discounted amount of KRW 1000 to the affiliate store. Alternatively, the user may decide to settle the discounted amount of KRW 1000 to the advertising agency. The advertising agency for which the discount amount has been settled may settle the amount as it is or after deducting some fees to the affiliate store.

Alternatively, according to another embodiment of the present invention, the server only determines the settlement amount by coupon discount and may not directly settle. As will be described later, since the advertising agency may receive a predetermined advertising fee from the affiliated store, the advertising agency may obtain information on the settlement amount from the server and settle a portion of the advertising fee as the settlement amount to the affiliated store.

Meanwhile, according to the present invention, there are exclusive advertising agencies for each region, and each advertising agency can receive a predetermined advertising fee from the affiliated store to which it belongs. That is, the advertising agency terminal may set an advertising fee to be charged to the affiliated store terminal. As described above, the advertising agency distributes coupons on behalf of the affiliated store and induces the user to visit the corresponding store, thereby receiving an advertisement fee. Accordingly, the coupons distributed by the advertising agency terminal may additionally be printed with a code that defines the coupon and the affiliate store promotional text.

According to the present invention, 1) the accumulated coupon can be used at any store in the region, 2) an advertising agency having an exclusive status is designated for each region, and coupons in a specific region are affiliated stores managed by the advertising agency in that region. By allowing coupons to be used only for 3) the number of coupons used compared to the coupons distributed by the local advertising agency, it is possible to verify the advertising effect of each advertising agency, and 4) local-based advertising agencies By using it, there is an advantage in that it is possible to provide a coupon discount platform that can only manage contracts and coupons with an advertising agency without having to directly manage affiliate stores.

The embodiments according to the present invention described above may be implemented in the form of program instructions that can be executed through various computer components and recorded in a computer-readable recording medium. The computer-readable recording medium may include program instructions, data files, data structures, etc. alone or in combination. The program instructions recorded in the computer-readable recording medium may be specially designed and configured for the present invention or may be known and usable to those skilled in the computer software field. Examples of computer-readable recording media include magnetic media such as hard disks, floppy disks, and magnetic tapes, optical recording media such as CD-ROMs and DVDs, and magnetic-optical media such as floptical disks. medium), and a hardware device specially configured to store and execute program instructions, such as ROM, RAM, flash memory, and the like. Examples of the program instructions include not only machine language codes such as those produced by a compiler but also high-level language codes that can be executed by a computer using an interpreter or the like. The hardware device can be changed to one or more software modules to perform the processing according to the present invention, and vice versa.

In the above, the present invention has been described by specific matters such as specific elements and limited embodiments and drawings, but this is provided only to help a more general understanding of the present invention, and the present invention is not limited to the above embodiments. Anyone with ordinary knowledge in the technical field to which the invention belongs can make various modifications and changes from these descriptions.

Accordingly, the spirit of the present invention is limited to the above-described embodiments and should not be defined, and all ranges equivalent to or equivalently changed from the claims to be described later as well as the claims to be described later are the scope of the spirit of the present invention. It will be said to belong to.

Claims (4)

Receiving a coupon issuance request from an advertising agency terminal;
Issuing a coupon including information on an advertising agency and a key value based on the coupon issuance request;
Determining a coupon issuance charge for the advertising agency terminal;
Receiving a coupon authentication request from an affiliated store terminal;
Authenticating whether a coupon corresponding to the coupon authentication request is available, and transmitting an authentication result to the affiliated store terminal;
Receiving a coupon usage result from the affiliated store terminal and updating the coupon status;
Determining a settlement amount based on coupon discount of the used coupon;
Region-based coupon discount method including a. The method of claim 1,
Coupon status is a regional coupon discount method, including the number of coupons issued by multiple ad agency servers, the number of remaining coupons, coupon issue price, coupon usage history, and coupon key value. The method of claim 1,
The plurality of advertisement agency terminals exist, and each of the advertisement agency terminals corresponds to an advertisement area divided by region. A computer program recorded on a computer-readable recording medium for executing the method according to any one of claims 1 to 3.

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