KR20200112454A - System for calculating the appropriate royalty rate for technology or business item evaluation - Google Patents

Abstract

According to the present invention, an appropriate royalty rate calculation system comprises: an expected operating margin calculation module which detects the expected operating margin according to the business type and size of a company from a database according to a business type code or business type characteristics; a maximum technology contribution calculation module which calculates an upper limit of technology contribution derived for each technology/industry group from the operating margin and royalties of the technology/industry group classified according to the business type code or business type characteristics; and a technology contribution adjustment factor calculation module which calculates a technology contribution adjustment factor to calculate the degree to which the technology to be evaluated contributes to the total sales or operating margin generation (appropriate technology contribution) from the maximum technology contribution.

Description

System for calculating the appropriate royalty rate for technology or business item evaluation

The present invention relates to a system for calculating an appropriate royalty rate for valuation of a technology or business item. In calculating a reasonable royalty rate for valuation of a technology or business item, the valuation cost is reduced, It relates to a system for calculating an appropriate royalty rate for valuation of technology or business items that can shorten the valuation time.

In general, valuation of technology or business items is a very important task in making decisions such as technology licensing and business promotion, as it is to calculate the economic value that can be obtained through commercialization of technology.

The types of technology or business item valuation methods are largely divided into a revenue approach, a market approach, and a cost approach, and in actual industrial sites, the revenue approach and the market approach are used.

Here, the income approach is a method of calculating the present value of the free cash flow that will occur in the future from the product to which the technology is applied, and then calculating the contribution of the technology as the value of the technology.

As such a revenue approach requires the collection and analysis of a lot of data such as cash flow estimation, technology contribution estimation, economic life estimation, etc., expensive technology value evaluation costs are required, and the revenue approach also requires the assumptions set at the time of evaluation and subjective judgment of the evaluator. Because this works largely, there is a problem that the value value varies depending on the evaluator and the evaluation point.

In addition, the market approach is a method of determining the royalty rate in the form of "a certain percentage of sales" through negotiation by referring to similar technology licensing cases in the market. This market approach is widely used in the actual industry due to its simplicity in use. However, there is a problem that the scientific basis and logic for the royalty rate is lacking, and it is difficult to calculate an appropriate royalty rate.

Moreover, the technology or business item valuation method of the conventional revenue approach and market approach does not explicitly reflect the decisive factors that determine the value of the technology, such as technical completeness, intellectual property protection, and excellence of technology or business items. Have.

In addition to the revenue approach and market approach described above, there is also a method of using royalties statistics for the industry that corresponds to the technology to be evaluated. In other words, it is a method of calculating by multiplying the royalty adjustment coefficient for the industry's top royalty rates as shown in [Equation] below.

[Equation]

Appropriate royalty rate (F) = industry-leading royalty rate * adjustment factor

In the above method, the adjustment factor varies depending on what factors and how it is reflected.In the IP Valuation Practice Guide (Patent Office), technology (differentiation, innovation, ripple effect, prospect, substitution) and marketability (demand, profitability, and ease of production) , Growth, competitiveness) factors.

In Korean Patent Publication No. 10-2017-0114203, 11 influencing factors (protection possibility, usefulness compared to existing methods, range of exclusion, expected revenue of the introducer, commercial success possibility, limited use area, comparable royalty rate, protection period, provider's prediction) Revenue, commercial relevance, and the likelihood of selling at the same price as existing similar assets).

However, since the above methods use too many variables in calculating the royalty adjustment coefficient or subjective judgment is inevitable, it is difficult to have a logical relationship with the basis for calculating the adjustment coefficient value, and simulation analysis according to the scenario becomes difficult.

In addition, as disclosed in Korean Patent Application Publication No. 10-2017-0114203, there is also a method of applying an adjustment factor (1±α) to the average royalties of similar business types. It is difficult to determine whether or not, and there are limitations in performing meaningful simulation analysis.

An object of the present invention is to utilize important factors in determining technology value, such as excellence of technology or business item concept, technical completeness, and degree of intellectual property protection, in performing valuation on technology or business items, to provide reasonable royalty rates. ) Is simply calculated to reduce valuation cost and shorten valuation time.

In addition, another object of the present invention is to enable smart decision-making through a simulation analysis of the change in the royalty rate according to the score change such as the concept of a business item, technical completeness, and intellectual property protection degree.

However, the object of the present invention is not limited to the above-mentioned object, and although not mentioned, other objects according to the following means or specific configurations of the embodiments can be clearly understood by those skilled in the art from the description. There will be.

The system for calculating the appropriate royalty rate for valuation of technology or business items according to the present invention includes an expected operating margin calculation module that detects the expected operating profit rate from the database according to the type of business and the size of the business type, and The maximum technology contribution calculation module that calculates the upper limit of the technology contribution derived by technology/industry group from the operating profit rate and royalties of the technology/industry group classified according to code or industry characteristics, and the total sales or operating profit of the technology to be evaluated from the maximum technology contribution It characterized in that it comprises a technology contribution adjustment coefficient calculation module for calculating a technology contribution adjustment coefficient for calculating the degree of contribution to (appropriate technical contribution).

Here, the technology contribution adjustment coefficient calculation module includes a business concept score calculation module that evaluates whether the final product or business item through technology is attractive to target customers according to the excellence and differentiation of benefits, and product application and production from the idea stage. It has a technology maturity score calculation module that measures the degree of completion of the technology applied to and an intellectual property protection score calculation module that measures the protection level of intellectual property acquired during technology and product development according to the protection method and protection strength.

The above business concept score calculation module includes a benefit score calculation module that measures whether the benefit provided through the final product or business item through technology was necessary for the customer, and the final product or business item through technology and the existing product. The level of whether final products and business items that provide benefits and differentiation through the difference and innovation score calculation module and the benefit score calculation module and the difference score calculation module can be developed and provided/implemented And a reliability score calculation module that measures

In addition, the technology contribution adjustment coefficient calculation module includes a business concept score calculated in the business concept score calculation module, a technical maturity score calculated in the technical maturity score calculation module, and an intellectual property protection score calculated in the intellectual property protection score calculation module. The technology contribution adjustment factor is determined using.

Here, the technology contribution adjustment factor is determined by the formula of (w1 * business concept score) * (w2 * technical perfection score) * (w3 * intellectual property protection score) (however, w1, w2, w3 are weighting factors). .

In addition, the business concept score calculation module determines a business concept score using the benefit score calculated by the benefit score calculation module, the difference score calculated by the difference score calculation module, and the reliability score calculated by the reliability score calculation module. .

Here, the business concept score is determined by the formula of (w4 * benefit score) + (w5 * discrimination score) + (w6 * reliability score) (however, w4, w5, and w6 are weighting factors).

The benefit score, the discrimination score, and the reliability score are calculated by reflecting a numerical average opinion score by reviewing a predetermined checklist, respectively.

In addition, the technical maturity score calculation module calculates a technical maturity score by detecting a corresponding TRL step from a predetermined technical maturity score database at each level of technology readiness (TRL).

In addition, the intellectual property protection score calculation module calculates an intellectual property protection score by detecting a corresponding intellectual property protection step from a predetermined intellectual property protection score database step by step through a related checklist.

In the present invention, the system for calculating the appropriate royalty rate for valuation of technology or business items calculates the appropriate royalty rate at a low cost and in a short time, and enables simulation analysis, so that the efficiency and effectiveness of technology licensing or commercialization investment decisions It has an effect that can increase.

1 is a conceptual diagram of a system for calculating an appropriate royalty rate for valuation of technology or business items according to the present invention.
2 is a conceptual diagram of a module for calculating a technical completeness score of a system for calculating an appropriate royalty rate for valuation of technology or business items according to the present invention.
3 is a conceptual diagram of a module for calculating an intellectual property protection score of an appropriate royalty rate calculation system for valuation of technology or business items according to the present invention.

Hereinafter, embodiments of the present invention will be described with reference to the accompanying drawings.

It will be described in detail focusing on the parts necessary to understand the operation and operation according to the present invention.

While describing the embodiments of the present invention, descriptions of technical contents that are well known in the technical field to which the present invention pertains and are not directly related to the present invention will be omitted.

This is to more clearly convey the gist of the present invention by omitting unnecessary description.

In addition, in describing the constituent elements of the present invention, different reference numerals may be assigned to constituent elements of the same name according to the drawings, and the same reference numerals may be denoted even in different drawings.

However, even in such a case, it does not mean that the corresponding component has different functions according to the embodiment, or that it has the same function in different embodiments, and the function of each component is the corresponding implementation. It should be determined based on the description of each component in the example.

It should be noted that the technical terms used in the present specification are used only to describe specific embodiments, and are not intended to limit the present invention.

In addition, the technical terms used in the present specification should be interpreted in the meaning generally understood by those of ordinary skill in the technical field to which the present invention belongs, unless otherwise defined in this specification. It should not be construed as a meaning or an excessively reduced meaning.

In addition, the singular expression used in the present specification includes a plurality of expressions unless the context indicates otherwise. In the present application, terms such as "consist of" or "include" should not be construed as necessarily including all of the various elements or various steps described in the specification, and some of the elements or some steps It may not be included, or it should be interpreted that it may further include additional elements or steps.

Hereinafter, a system for calculating an appropriate royalty rate for valuation of technology or business items according to the present invention will be described.

1 is a conceptual diagram of a system for calculating an appropriate royalty rate for valuation of technology or business items according to the present invention.

The appropriate royalty rate calculation module 200 for calculating the appropriate royalty rate is an expected operating profit rate calculation module that detects the expected operating profit rate from a database storing information corresponding to the industry code or business type characteristics that can be expected according to the business type and size of the company ( 190), the maximum technology contribution calculation module 180 that calculates the upper limit of the technology contribution derived by technology/industry group from the operating profit rate and royalties of the technology/industry group classified according to the industry code or industry characteristics. Technology to calculate the degree to which the technology to be evaluated contributes to the total sales or operating profit generation (appropriate technology contribution) by discounting from the maximum technical contribution and the maximum technical contribution according to the degree of technology completion, degree of technology protection, and the attractiveness of the final business item The technology contribution adjustment coefficient obtained in the technology contribution adjustment coefficient calculation module 170 for calculating the contribution adjustment coefficient is used.

In other words, the appropriate royalty rate is calculated as the product of the expected operating margin, the maximum technology contribution, and the technology contribution adjustment factor, that is, (appropriate royalty rate) = (expected operating margin) * (maximum technology contribution) * (technology contribution adjustment factor ), and through this, the influence of factors such as technology development maturity, intellectual property protection level, and business attractiveness can be explicitly quantified.

In order to calculate the appropriate royalty rate as described above, the expected operating margin calculation module 190 first calculates the expected operating margin.

In other words, the expected operating margin calculation module 190 calculates the expected operating margin by using the information on the operating margin of the business type and the upper percentage of the operating margin of the business type by the user.

In addition, the technical contribution degree calculation module 180 calculates the maximum technical contribution degree.

Here, the maximum technical contribution is calculated by using numerical values from a reliable royalty rate database and an operating margin database based on the user's business type.

For example, it is possible to calculate the maximum technology contribution by dividing the top 25% of the royalty rate by industry by the expected operating margin, and in this case, it is necessary to set an upper limit of the maximum technology contribution, and in this embodiment, the upper limit is empirically set to 0.75. Set.

The technology contribution adjustment coefficient calculation module 170 is a business concept score calculation module that evaluates whether the final product or business item through technology is attractive to the target customer as shown in [Equation 1] below ( 140), the technical maturity score obtained from the technology maturity score calculation module 150, which measures the degree of completion of the technology applied from the idea stage to product application and production, and the intellectual property acquired during technology and product development. The technical contribution degree adjustment coefficient is calculated using the intellectual property protection score obtained in the intellectual property protection score calculation module 160, which measures the level of protection according to the protection method and protection strength.

[Equation 1]

Technology Contribution Adjustment Coefficient = (w1 * Business Concept Score) * (w2 * Technical Completeness Score) * (w3 * Intellectual Property Protection Score)

Here, w1, w2, w3 are weighting factors, and initial values are selected as "= 1/3", "= 1/3", and "= 1/3", and based on big data including various corporate data, When the background, such as the field of study and the type of technology, is determined, optimization techniques based on deep learning or Bayesian are used to derive appropriate w1, w2, and w3 by reflecting statistics such as past royalties and operating margin of the field.

On the other hand, the technical maturity score is calculated by the technical maturity score calculation module 150 as shown in FIG. 2, and the score according to each TRL step is previously stored in the technology readiness level (TRL) database, so input The technical maturity score is automatically calculated by detecting the TRL stage.

In addition, the intellectual property protection score is calculated by the intellectual property protection score calculation module 160 as shown in FIG. 3, and the score according to each intellectual property protection step is pre-stored in the intellectual property protection database. The intellectual property protection score is automatically calculated by detecting the protection level.

In other words, the intellectual property protection score is calculated based on the relevant checklist, and the corresponding intellectual property protection level is detected by checking conditions such as the degree of protection of the intellectual property, the function, and the difficulty of replicating the effect, and protecting the corresponding intellectual property in the intellectual property protection level database. The score of the step is determined as the intellectual property protection score.

The business concept score calculation module 140 is obtained from the benefit score calculation module 110 that measures whether the benefit provided through the final product or business item through technology was required by the customer, as shown in [Equation 2] below. The benefit score, the difference between the final product or business item and the existing product through technology, and the difference between the difference and the innovation score obtained from the module 120 and the benefit score calculation module 110 and the difference score calculation module 120 ) To calculate the business concept score by using the reliability score obtained from the reliability score calculation module 130 that measures the level of whether the final product and business item providing benefits and differentiation can be developed and provided/implemented. This business concept score has a value between 0 and 100 points.

[Equation 2]

Business concept score = (w4 * benefit score) + (w5 * difference score) + (w6 * confidence score)

Here, w4, w5, and w6 correspond to weighting factors, which are preset, and based on the collected relevant data, the weighting factors w4, w5, and w6 are partially adjusted from the preset values using a deep learning algorithm and converted to normalized values. Decide.

The technical maturity score is calculated based on the TRL or CRL-related checklist, and the relevant TRL or CRL stage is detected by checking conditions such as the degree of technical mechanism identification, the environment and scope of which functions and effects are identified, related to the TRL or CRL. Thus, the score of the corresponding TRL (or CRL) in the TRL (or CRL) database is determined as the technical completeness score.

Intellectual property protection score is calculated based on the relevant checklist, and the corresponding intellectual property protection level is detected by checking conditions such as the degree of protection of the intellectual property and the difficulty of replicating functions and effects, and protection of the corresponding intellectual property in the pre-determined intellectual property protection level database. The score of the step is determined as the intellectual property protection score.

Meanwhile, the business concept score calculation module 140 is calculated through a benefit score, a discrimination score, and a reliability score. To this end, the benefit score calculation module 110 calculates a benefit score according to the input business item.

Then, the difference score calculation module 120 calculates a difference score according to the business item.

In addition, the reliability score calculation module 130 calculates a reliability score according to the business item.

Here, the benefit/discrimination/reliability score is calculated through an evaluation in terms of benefit/discrimination/reliability for a business concept document or plan prepared by the respondent, and this calculation method is described as follows.

First, each score has a maximum score of 100.0 points and is calculated through a checklist of the business plan for each aspect.

According to the checklist, respondents score from a minimum of 1.0 to a maximum of 20.0 points for each question, so that the score for each benefit/differentiation/reliability is a maximum of 100.0 points.

In addition, a number of reviewers selected based on expertise and experience review the business concept book written by respondents, and determine a score between 1.0 and 100.0 points for each benefit/discrimination/reliability score. Calculate the benefit/differentiation/confidence category score of the business concept document or plan through an average of the determined benefit/discrimination/confidence score or an equation that can reflect the quantified opinion.

An example of such a checklist is shown below.

<Example checklist>

(Benefit Clarity) Are you clearly expressing the benefits you provide?

① (Vague) Description is ambiguous or missing

② (Background) Difficulty understanding without background knowledge

③ (Clear to potential user) If you have experienced any inconvenience, it is expressed so that you can easily understand it.

④ (Clear to an adult) Expressed so that it can be easily understood by ordinary adults.

⑤ (Clear to a child) Expressed so that even a 10-year-old can easily understand

(Unmet Needs) How important is the problem you are trying to solve?

"Problem means not only loss/discomfort, but also hope/hope"

"The importance of the problem = the impacts of the problem x the frequency of occurrence/demand"

① (Insignificant) No problem with existing products/services

② (Average) There is a problem, but it is not a level that must be solved.

③ (Above Average) Problem solving needs are high, but the impact is not high.

④ (Significant) High problem solving needs

⑤ (Extremely Significant)

(Value Relative to Benefits) What is the customer's value for benefits (willingness to pay)?

① (Below average) Think of it as below average or poor consumption

② (Reasonable) Think of it as reasonable consumption that provides value as much as the cost

③ (Above average) Think of it as a slightly better deal than average, offering more value than cost.

④ (Significantly better) to think that it provides much better value than other products/services

⑤ (Wow value) Think you have to buy it unconditionally

(Reason to Believe) What is the feasibility of implementing product/service benefits?

① (Impossible) Impossible to implement

② (Unconvincing) Not convincing/not likely to be implemented

③ (Maybe) It seems to be possible to implement, but I am not sure

④ (Few hurdles) There is some difficulty in implementation, but it seems that it can be implemented sufficiently.

⑤ (Convincing) Convincing that it can be implemented without difficulty

(Clarity of Difference) How clear is the difference/innovation/originality?

① (Vague) Description is ambiguous or missing

② (Background) Difficulty understanding without background knowledge

③ (Clear to potential user) If you have ever experienced discomfort, express it so that you can easily understand it.

④ (Clear to an adult) Expressed so that it can be easily understood by ordinary adults.

⑤ (Clear to a child) Expressed so that even a 10-year-old can easily understand

(Level of Difference) How differentiated, innovative, and original are your products/services compared to existing ones?

① (Totally similar) Compared to existing products, nothing new

② (Variation) There are some variations compared to existing products

③ (Improvement) Significant improvement is achieved when compared to existing products.

④ (First of it's kind) This is the first product in the field

⑤ (Wow) It is the world's first level, so there is no similar idea.

(Reason to Believe) How likely are you to implement differentiated products/services?

① (Impossible) No trust in differentiation

② (Unconvincing) Not convincing/not likely to be implemented

③ (Maybe) It seems to be possible to implement, but I am not sure

④ (Few hurdles) There is some difficulty in implementation, but it can be implemented sufficiently

⑤ (Convincing) Convincing that it can be implemented without difficulty

[Example 1]

As a first example, an appropriate royalty rate is estimated for medical substances and drugs (industry code C21). The operating margin of medical substances and drugs is 12.23% for large companies, 5.74% for SMEs, and the top 25% royalty rate is 5.0%, the median is 3.00%, and the average royalty rate is 3.10%.

From this, an appropriate number or the operating margin of the company is determined as the expected operating margin, and in this embodiment, 5.74% is set as the expected operating margin on the assumption of a general small and medium-sized business. As for the maximum technology contribution, 0.87 obtained by dividing the top 25% royalty rate of 5.0% by the operating margin of SMEs of 5.74% is higher than the maximum maximum technology contribution of 0.75, so the maximum technology contribution in this example is set to 0.75=75%.

In addition, if the technology development completion level is completed just before certification, and the copying of patents and technologies is strategically prevented, the technology development completion score and intellectual property protection score are 77 points and 73 points, respectively, and the business concept score is Assuming that it is a good level with 60 points, the technology contribution adjustment coefficient is calculated as 1/3 (77.0 + 73.0 + 60.0) = 70.0 (%) according to the technology contribution adjustment coefficient calculation module 170.

The business concept score is calculated by using each checklist for the benefit/discrimination/reliability score by multiple selected reviewers reviewing the business concept document or plan, and specifically, the result of reviewing the business plan by a number of reviewers. Example 1) is calculated as shown in Table 1 below.

Benefits Differentiation Reliability Reviewer 1 68.0 62.7 51.0 Reviewer 2 63.2 65.2 55.1 Reviewer 3 52.4 67.8 54.6- Business concept score 60.0

From this, the appropriate technology contribution is obtained as the product of the maximum technology contribution (0.75) and the technology contribution adjustment factor (0.70), resulting in 0.525 = 52.5%, and an appropriate royalty rate of 3.0135% is derived by multiplying the expected operating margin of 5.74%.

The average royalty rate of the industry (C21) is 3.10%, and the median value is 3.00%, and it can be seen that the estimated proper royalty rate of 3.0135% obtained through this example can serve as a guideline.

[Example 2]

As a second example, an appropriate royalty rate is estimated for the non-metallic mineral product manufacturing industry (Industry code C23). The non-metallic mineral product manufacturing industry has an operating margin of 10.66% for large companies and 6.21% for SMEs, and the top 25% royalty rate in the industry is 2.00%, the median is 2.00%, and the average royalty rate is 2.60%.

From this, an appropriate value or the operating margin of the company is determined as the expected operating margin, and in this embodiment, 7.5% is set as the expected operating margin on the assumption of a somewhat superior SME. The maximum technology contribution is less than the upper limit of 0.75 (0.322) obtained by dividing the top 25% royalty rate of 2.0% by the operating margin of SMEs by 6.21% (0.322), so the maximum technology contribution in this example is 0.322 = 32.2%. Set to

In addition, if the technology development completion degree has been commercialized and there is no possibility of being copied to competitors for the next three years, the technology development completion degree score and the intellectual property protection score are respectively 100 and 100 points, and the business concept score is excellent with 70 points. Assuming that it is a level, the technology contribution adjustment coefficient is calculated as 1/3 (100.0 + 100.0 + 70.0) = 90.0 (%) according to the technology contribution adjustment coefficient calculation module 170.

However, the business concept score is calculated by using each checklist for the benefit/discrimination/reliability score by a plurality of selected reviewers reviewing the business concept document or plan, and is omitted in this embodiment.

From this, the appropriate technology contribution is obtained as the product of the maximum technology contribution (0.322) and the technology contribution adjustment factor (0.90), resulting in 0.2898 = 28.98%, and an appropriate royalty rate of 2.1735% is derived by multiplying the expected operating margin of 7.5%.

The average royalty rate of the industry (C23) is 2.60% and the median value is 2.00%, and it can be seen that the expected proper royalty rate of 2.1735% obtained through this example can serve as a guideline.

[Example 3]

As a third example, an appropriate royalty rate for the medical, precision, optical equipment and watch manufacturing industries (Industry Code C27) is estimated. The operating margin of medical, precision, optical equipment and watch manufacturing industries is 18.11% for large companies, 4.12% for small and medium-sized companies, and the top 25% of the industry has a royalties rate of 3.00%, a median value of 3.00%, a maximum value of 10.00%, and an average royalty rate of 3.10%. to be.

From this, an appropriate number or the company's operating margin is determined as the expected operating margin, and in this example, 18.11% is set as the expected operating margin, assuming a general large company. As for the maximum technology contribution, since the value (0.728155) obtained by dividing the top 25% royalty rate of 3.00% by the operating margin of SMEs by 4.12% (0.728155) is less than the upper limit of the maximum technology contribution rate of 0.75, the maximum technology contribution in this embodiment is set to 72.82%.

In addition, if the technology development completion level is about to be certified and there is no possibility of being copied to competitors for the next 3 years, the technology development completion score and intellectual property protection score are 77 points and 100 points, respectively, and the business concept score is 51 points. Assuming that the level is excellent, the technology contribution adjustment coefficient is calculated as 1/3 (77.0 + 100.0 + 51.0) = 76.0 (%) according to the technology contribution adjustment coefficient calculation module 170.

However, the business concept score is calculated by using each checklist for the benefit/discrimination/reliability score by reviewing the business concept document or plan by a plurality of selected reviewers, and is omitted in this embodiment.

From this, the appropriate technology contribution is obtained as the product of the maximum technology contribution (0.7282) and the technology contribution adjustment factor (0.76), resulting in 55.34%, and an appropriate royalty rate of 10.02% is derived through the product of the expected operating margin of 18.11%.

The average royalty rate of the industry (C27) is 3.10% and the maximum value is 10.00%, and it can be seen that the expected proper royalty rate of 10.02% obtained through this example can serve as a guideline.

Although the embodiments of the present invention have been described above with reference to the accompanying drawings, those skilled in the art to which the present invention pertains can understand that the present invention can be implemented in other specific forms without changing the technical spirit or essential features. will be.

Therefore, the embodiments described above are to be understood as illustrative and non-limiting in all respects, and the scope of the present invention is indicated by the claims to be described later, and the meaning and scope of the claims And it should be construed that all changes or modified forms derived from the equivalent concept are included in the scope of the present invention.

110: benefit score calculation module
120: Difference score calculation module
130: reliability score calculation module
140: Business concept score calculation module
150: Technical maturity score calculation module
160: intellectual property protection score calculation module
170: technology contribution adjustment coefficient calculation module
180: Maximum technical contribution calculation module
190: Expected operating margin calculation module
200: Module for calculating the appropriate royalty rate

Claims (10)

An expected operating margin calculation module that detects the expected operating profit margin according to the business type and size of the company from the database according to the business type code or business type characteristics;
A maximum technology contribution calculation module that calculates the upper limit of the technology contribution derived for each technology/industry group from the operating profit ratio and royalties of the technology/industry group classified according to the industry code or industry characteristics; And
A technology comprising: a technology contribution adjustment coefficient calculation module that calculates a technology contribution adjustment coefficient for calculating a degree (appropriate technical contribution) that the technology to be evaluated contributes to the generation of total sales or operating profit from the maximum technical contribution; or Appropriate royalty rate calculation system for valuation of business items.
The method of claim 1,
The technology contribution adjustment coefficient calculation module,
A business concept score calculation module that evaluates whether a final product or business item through technology is attractive to a target customer according to the superiority and differentiation of benefits;
A technology completeness score calculation module that measures the degree of completion of technology applied from the idea stage to product application and production; And
An intellectual property protection score calculation module that measures the level of protection of intellectual property acquired during technology and product development according to a protection method and protection strength; an appropriate royalty rate calculation system for valuation of technology or business items, characterized in that it comprises.
The method of claim 2,
The business concept score calculation module,
A benefit score calculation module that measures whether a customer needs a benefit provided through a final product or business item through technology;
A difference score calculation module that measures the difference and innovation between the final product or business item through technology and the existing product; And
Having the benefit score calculation module and the reliability score calculation module measuring a level of whether a final product and business item providing benefits and differentiation through the difference score calculation module can be developed and provided/implemented. A system for calculating an appropriate royalty rate for valuation of a characteristic technology or business item.
The method of claim 2,
The technology contribution adjustment coefficient calculation module,
Determining a technology contribution adjustment factor using the business concept score calculated in the business concept score calculation module, the technical maturity score calculated in the technical maturity score calculation module, and the intellectual property protection score calculated in the intellectual property protection score calculation module An appropriate royalty rate calculation system for valuation of technology or business items, characterized in that.
The method of claim 4,
The technology contribution adjustment factor is,
(w1 * Business Concept Score) * (w2 * Technical Completion Score) * (w3 * Intellectual Property Protection Score)
(Where, w1, w2, w3 are weighting factors) The system for calculating an appropriate royalty rate for valuation of technology or business items, characterized in that it is determined by the formula.
The method of claim 3,
The business concept score calculation module,
A technology or business item value, characterized in that a business concept score is determined using the benefit score calculated by the benefit score calculation module, the difference score calculated by the difference score calculation module, and the reliability score calculated by the reliability score calculation module. Appropriate royalty rate calculation system for evaluation.
The method of claim 6
The above business concept score is:
(w4 * benefit score) + (w5 * difference score) + (w6 * confidence score)
(Where, w4, w5, and w6 are weighting factors) The system for calculating an appropriate royalty rate for valuation of technology or business items, characterized in that it is determined by the formula.
The method of claim 7,
The benefit score, the difference score, and the reliability score,
A system for calculating an appropriate royalty rate for valuation of technology or business items, characterized in that a predetermined checklist is reviewed by a plurality of reviewers and calculated by reflecting the numerical average opinion score.
The method of claim 2,
The technical completeness score calculation module,
Technology Readiness Levels (TRL) Appropriate royalty rate calculation system for valuation of technology or business items, characterized in that the TRL level is calculated by detecting the corresponding TRL level from a predetermined technical maturity score database for each step.
The method of claim 2,
The intellectual property protection score calculation module,
An appropriate royalty rate calculation system for valuation of technology or business items, characterized in that the intellectual property protection score is calculated by detecting the corresponding intellectual property protection level from a predetermined intellectual property protection score database step by step through a related checklist.

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