KR20190135271A - Apparatus and method for providing coordinating service for clothing shopping mall - Google Patents

Abstract

The present invention relates to an apparatus and a method for providing a coordinating service for a clothing shopping mall and, more specifically, to an apparatus and a method for providing a coordinating service for a clothing shopping mall which easily extract and register clothing images posted on a clothing shopping mall, and provide evaluation for coordination of a user using corresponding clothing images to support the user to easily coordinate clothing. The present invention supports a user to easily and visually compare other additional clothing to be coordinated with specific clothing based on the specific clothing to be purchased and easily coordinate the clothing, and supports the user to easily select additional clothing suitable for the body size of the user and matching specific clothing selected as a coordinating target by the user by suggesting a harmony degree between the specific clothing and the additional clothing as a coordination recommendation score in connection with corresponding coordination immediately after the coordination of the user is selected to increase shopping convenience of the user and coordination satisfaction of the user and minimize returned products to reduce the work burden of the shopping mall.

Description

Apparatus and method for providing coordinating service for clothing shopping mall}

The present invention relates to an apparatus and method for providing a coordination service for a clothing shopping mall, and more particularly, to easily extract and register a clothing image displayed in a clothing shopping mall, and to provide an evaluation according to the user's coordination using the corresponding clothing image. The present invention relates to a coordination system and method for a clothing shopping mall that supports clothes to be easily coordinated.

Currently, with the development of the Internet, shopping malls are provided to support the purchase of various products conveniently at home, and among these products, clothing-related shopping malls that support the convenient comparison and analysis of various kinds of clothes are gaining much attention. .

Such clothing-related shopping malls can not only assist users to access various types of clothing online, but also assist users in determining the purchase products by referring to the reviews of various users who have purchased products registered in the shopping mall. To increase the convenience of shopping.

However, when a user purchases clothing, the user purchases the clothes in consideration of coordination with existing clothes or other types of clothes that are to be purchased, and can be compared by directly wearing these clothes in an offline store, but the user cannot wear clothing in a shopping mall. Therefore, when purchasing a product using a shopping mall by referring to the model wearing the clothing displayed in the shopping mall, the user often occurs different from the expected coordination, and the user is concerned about the wrong coordination to purchase the product only by model coordination. This causes a problem of limiting the variety of product selection, which is the strength of the shopping mall.

That is, the existing shopping malls do not provide an interface for evaluating the combination of clothes selected by the user, so that the user's returns are frequently generated due to incorrect coordination. There is a weighted problem.

Korean Patent Publication No. 10-2009-0095532

The present invention provides an interface related to coordination so that a user can easily coordinate various products provided by a shopping mall, and provides an objective evaluation on a combination of clothes coordinated through the corresponding interface, thereby improving user convenience and satisfaction with clothing coordination. The purpose is to increase.

Coordination service providing apparatus for providing a clothing shopping mall consisting of a website according to an embodiment of the present invention, the clothing disposed on the background cloth of the color not included in the clothing photographed by irradiating the light source from the background cloth and the front of the clothes A clothing image is generated by clipping a garment region from a garment extraction image and matching the garment-related product information to register it in a DB, and when receiving one or more clothes selection information of the user from the website, A clothing styling unit for transmitting the included clothing styling webpage to the user terminal of the user and displaying the clothing image corresponding to the clothing selection information through the clothing styling webpage according to the dimension ratio of each part, and the clothing styling The plurality of selected garments displayed on the garment coordination webpage in conjunction with the Based on the product information of each of the plurality of selected clothes and the plurality of different selected product attributes corresponding to the plurality of selected clothes, respectively, based on input information received from the user terminal based on a preset criterion between the plurality of selected clothes. A user for calculating a matching score for each product attribute, calculating a coordinate recommendation score according to the matching attribute for each product attribute, and recommending coordinate information for a plurality of different clothing combinations whose coordinate recommendation score is greater than or equal to a preset reference value. It may include a recommendation unit for transmitting to the terminal.

As an example related to the present invention, a service providing unit that provides the web site including a plurality of different web pages including the apparel image and product information to a user terminal of the user in which customer information including body size is registered It may be characterized in that it further comprises.

As an example related to the present invention, the product information includes at least one or more of identification information, type, cost, color, dimensions of each part, material, recommended size, selling price, and shipping cost of the garment corresponding to the image for extracting the garment. It can be characterized by.

As an example related to the present invention, the evaluation unit is a reference product for coordinating a specific garment selected by a user through a clothing coordination web page transmitted from the clothing coordination unit to the user terminal in cooperation with the clothing coordination unit. The reference product data, which is the input information, for each of a plurality of different product attributes set in correspondence with the reference product, from the user terminal through the clothing coordination web page, and to coordinate with the specific clothing. Receive additional product data, which is the input information input through the clothing coordination webpage for each of a plurality of different product attributes, corresponding to the additional product according to the selected additional clothing from the user terminal, and the specific clothing according to the reference table. The criteria by the product attributes between the additional clothing and The product data and the additional product data may be compared to calculate a matching score for each product attribute.

As an example related to the present invention, the evaluation unit purchases the reference product based on the customer information of the plurality of different customers including the purchase history information of the plurality of different customers stored in advance and the body size information of the customer. Identify one or more customers, identify one or more similar customers whose body size falls within a preset range based on the user's body size based on customer information of each of the one or more customers, and purchase history for each similar customer A plurality of different purchases including a product group purchased with the reference product, a product purchased with the reference product, a color, a similar customer's body, a returned product, a customer's body corresponding to the returned product, and a price range based on the information Accumulate and collect data for each attribute, and collect data for each of a plurality of different purchased attributes. After the user has calculated the product information and purchase the property by matching scores compared with the user input data of the selected additional products it can be characterized by updating the coordination recommendation rating Add reflected in the coordinating recommendation score.

As an example related to the present invention, when the additional product and the returned product match, the evaluation unit may weight the matching product related to the return product and the body type of the returned product that match the additional product. have.

As an example related to the present invention, the product attribute may include size, color, recommended size, allowable size, material, type, information about a concept, a user's body size and preference, and an existing purchase type. .

As an example related to the present invention, the recommendation unit identifies a plurality of different product information corresponding to a plurality of different items respectively corresponding to the plurality of different clothes included in the recommended coordination information, and includes the recommended coordination information according to a predetermined pricing criterion. The individual purchase price according to the individual purchase of the plurality of purchase target products and the set purchase price according to the simultaneous purchase of the plurality of purchase target products are separately calculated, and the individual purchase price for the purchase target product and the set purchase price according to the simultaneous purchase separately It may be characterized in that the price information for the included in the recommended coordination information to be transmitted to the user terminal.

As an example related to the present disclosure, the recommendation unit may include at least one of feature information and at least one of the advantages and disadvantages of the garment, based on a plurality of different product-specific product information included in the recommendation coordination information. Comparing the reference condition set in association with the customer information of the user to generate a highlighting phrase based on the characteristic information of the specific clothing corresponding to the user satisfying the reference condition, or a plurality of clothes corresponding to the recommendation coordination information After collecting the late information of the customer having a body shape similar to the user's body among the customers who have purchased and registered the late, the emphasizing phrase is generated, included in the recommended coordination information, transmitted to the user terminal, and the emphasizing phrase in the user terminal. May be displayed in correspondence with the recommended coordination information. You can do it with gong.

According to an embodiment of the present invention, a method for providing a coordination service for a device for providing a clothes shopping mall configured as a web site includes light sources at a rear surface of a cloth and a front surface of the garment, wherein the clothes are disposed on a background cloth of a color not included in the clothes. To generate a garment image by clipping a garment region from a garment extraction image photographed by searching for an image, and matching the garment-related product information to register it in a DB; and receiving at least one garment selection information of the user from the web site. Transmitting the clothing coordination web page included in the web site to the user terminal of the user, and displaying the clothing image corresponding to the clothing selection information through the clothing coordination web page according to the dimension ratio of each part; Identify a plurality of selected clothing displayed on the clothing coordination webpage, the plurality of selected clothing For each product attribute according to a preset criterion between the plurality of selected clothes based on input information received from the user terminal for each of a plurality of different product attributes set in advance corresponding to each of the product information and the plurality of selected clothes, respectively Calculating a matching score, calculating a coordinate recommendation score according to the matching score for each product attribute, and transmitting recommendation coordination information for a plurality of different clothing combinations whose coordinate recommendation score is equal to or greater than a preset reference value to the user terminal; It may include.

The present invention has the effect of supporting the user to easily coordinate the combination of a variety of clothes in the clothing shopping mall-related web site, and to easily create an image associated with the clothing to ensure such coordination convenience .

In addition, the present invention allows the user to easily coordinate and visually compare the specific clothing with other additional clothing to be coordinated based on the specific clothing to be purchased, and at the same time adjust the degree of harmony between the specific clothing and the additional clothing. An objective coordinating recommendation score, which is presented to the coordinator as soon as the user's coordinating choice is made, allowing the user to easily select additional clothes that fit the user's body size and that best match the particular garment selected for coordinating. In addition to the convenience, the user's coordination satisfaction is increased, and the occurrence of returned goods is minimized, thereby reducing the burden on the shopping mall.

In addition, the present invention provides to the user as an emphatic phrase or the advantages or disadvantages exhibited by the corresponding feature when the clothing is worn according to the user's coordination in consideration of the characteristics of each garment and the user's body shape constituting the coordination according to the user's clothing combination. By providing a common opinion of the customers based on the reviews of other customers collected in response to the coordination of, the emphasis is clearly presented to the user to see whether the clothes are in accordance with the desired characteristics By referring to the opinions of customers, we can not only help the user to decide whether to buy the coordinated products easily, but also greatly improve the accuracy of the characteristics that appear when the user wears the clothes according to the coordination, so that the user's product satisfaction when purchasing the actual product There is an effect that can greatly increase.

1 is a block diagram of a coordination service providing system for a clothing shopping mall according to an embodiment of the present invention.
2 is a block diagram of a coordination service providing apparatus for a clothing shopping mall according to an embodiment of the present invention.
Figure 3 is an illustration of a clothing image generation and registration process of the device for providing a coordination service for a clothing shopping mall according to an embodiment of the present invention.
4 and 5 are exemplary views illustrating a process of calculating a coordinate recommendation score and providing evaluation information of a device for providing a coordinate service for a clothing shopping mall according to an exemplary embodiment of the present invention.
6 is an exemplary view illustrating a process of providing emphasis phrases of a device for providing a coordination service for a clothing shopping mall according to an exemplary embodiment of the present invention.
7 is a flowchart illustrating a method of providing a coordination service for a shopping mall according to an embodiment of the present invention.

Hereinafter, exemplary embodiments of the present invention will be described with reference to the accompanying drawings.

1 is a configuration diagram of a coordination service providing system for a clothing shopping mall according to an embodiment of the present invention. As shown, a clothing shopping mall related web site including a plurality of web pages related to a clothing shopping mall is illustrated. It may include a coordination service providing device 100 and a user terminal 10 to communicate with the coordination service providing device 100 through a communication network.

In this case, the coordination service providing apparatus 100 may be configured as a server, the communication network may be applied to a variety of wired and wireless communication methods well known.

In addition, the user terminal 10 may be a smart phone having a communication function, a portable terminal, a mobile terminal, a personal digital assistant (PDA), a personal computer (Personal). Various terminals such as a computer, a notebook computer, a slate PC, a tablet PC, an ultrabook, and the like may be included.

The apparatus 100 for providing a coordination service according to the present invention supports coordination by easily combining various clothes in a clothing shopping mall related web site, and provides an image related to the clothes in order to guarantee such coordination convenience. Can be created easily.

In addition, the coordination service providing apparatus 100 may provide evaluation information about the user's coordination based on the customer's customer information including the user's body size and the purchase history of existing customers having a body size similar to that of the user. Based on this evaluation information, clothing that constitutes a high evaluation coordination is recommended to the user, thereby supporting the user's shopping satisfaction.

Based on the above-described configuration, a detailed operation configuration of the coordination service providing apparatus 100 for a clothing shopping mall according to an embodiment of the present invention will be described through the following drawings.

2 is a block diagram of a device for providing a coordination service 100 for a clothing shopping mall according to an embodiment of the present invention. As shown, the clothes registration unit 110, the service provider 120, and the clothes coordination unit 130 are illustrated. The evaluation unit 140 and the recommendation unit 150 may be configured.

In this case, at least one of the components constituting the coordinating service providing apparatus 100 may be included in another component, and any one of the components may control the overall control function of the coordinating service providing apparatus 100. It may be configured as a control unit for performing each control unit constituting the coordination service providing apparatus 100.

In addition, the controller executes the overall control function of the coordination service providing apparatus 100 by using the program and data stored in the coordination service providing apparatus 100 in advance, and the controller controls the RAM, ROM, CPU, GPU, bus RAM, ROM, CPU, GPU, etc. may be connected to each other via a bus.

First, as shown in FIG. 3, the clothing registration unit 110 clothes from an image for extracting clothes photographed by irradiating a light source from the back of the background cloth and the front of the clothes of the clothes disposed on the background cloth of a color not included in the clothes. The clothing image can be generated by clipping the region.

In addition, the clothing registration unit 110 matches the clothing image of the specific clothing generated from the image for extracting the clothing with the specific clothing-related product information (or clothing sales information) to include the product included in the coordination service providing apparatus 100 Can be stored in the DB 102.

Through the above-described configuration, the garment registration unit 110 arranges the garment on a background cloth having a color different from that of the garment so as to improve the cumbersome work of extracting an individual garment image and to detect the boundary of the garment. The light source is irradiated to the front and back of the background fabric to easily remove the shadows, and the clothing area corresponding to the clothing is easily identified based on the image in which the boundaries of the clothing are clearly separated, and the clothing image is extracted from the clothing area. After automatic extraction, it can be applied to the coordination-related screen described below.

In addition, the service providing unit 120 provides the web site composed of a plurality of different web pages including the clothing image and product information to the user terminal 10 of the user registered customer information including body size can do.

In this case, the customer information may include user identification information (for example, user ID), identification information of the user terminal 10 (for example, contact or MAC information of the user terminal 10, etc.), a body value of the user, a body shape, and the like. The customer information may be stored in the customer DB 101 included in the coordination service providing apparatus 100.

The product information may include identification information, type, cost, color, dimensions of each part, material, recommended size, sale price, shipping cost, and the like, of the clothes included in the clothes extraction image.

In addition, the clothing coordination unit 130 is connected to the service providing unit 120 from the user terminal 10 to access the website for the clothing selected by the user on the basis of the product information provided by the website One or more pieces of clothing selection information of the user may be received.

In this case, as shown in FIG. 4, when the clothing selection information is received, the clothing styling unit 130 transmits the clothing styling webpage for the clothing styling included in the web site to the user terminal 10, and the clothing The apparel image corresponding to the apparel selection information is displayed on the user terminal 10 by extracting the apparel image corresponding to the selection information from the product DB 102 and including the apparel image on the apparel coordination webpage according to the dimension ratio of each part. You can do that.

Meanwhile, the evaluation unit 140 identifies the plurality of clothing images displayed on the clothing coordination web page as the selected clothing in cooperation with the clothing coordination unit 130, and product information corresponding to each of the plurality of selected clothes and the A coordinate recommendation score including a matching score for each product attribute based on a preset criterion is calculated based on input information received from the user terminal 10 for each of the preset product attributes corresponding to a plurality of selected clothes, respectively. Evaluation information including scores may be generated and transmitted to the user terminal 10.

In this case, the user terminal 10 may display the evaluation information through the clothing coordination web page when the evaluation information is received.

In the above-described configuration, the calculation process for the coordinate recommendation score of the evaluation unit 140 will be described in detail with reference to FIGS. 4 and 5.

As shown, the evaluation unit 140 is linked to the clothing styling unit 130, the specific clothing selected by the user through the clothing styling web page transmitted from the clothing styling unit 130 to the user terminal 10 May be selected as a reference product for coordination with other clothing, and the reference terminal data, which is the input information for each of a plurality of different product attributes preset in correspondence with the reference product, through the clothing coordination web page; 10).

In this case, the plurality of different product attributes may include information on size, color, recommended size, allowable size, material, type, concept, user's body size and preference, existing purchase type, and the like. May mean data input by the user for each product attribute.

In addition, the evaluation unit 140 may be configured with a reference table for the calculation of the matching score for the degree of harmony between the comparison target product (or coordination target product) for each of the plurality of different product attributes.

In addition, the evaluation unit 140 corresponds to the additional product according to the additional clothing selected for coordination with the specific clothing, the user input data (input information) input through the clothing coordination web page for each of the plurality of different product attributes Receiving additional product data from the user terminal 10 and comparing the reference product data and the additional product data for each of the product attributes between the specific clothes and the additional clothes according to the reference table to match the product attributes. The score can be calculated.

For example, a reference table for calculating a matching score according to color comparison is set in the evaluation unit 140 in relation to a color that is one of the product attributes, and the evaluation unit 140 is a mint color that is a color of the reference product. The color group matching with the color group may determine one of appropriate or less than the check black, which is the color of the additional product, based on the reference table. The reference product corresponds to either the appropriate or less than the reference table. A matching score for the color of the additional product compared to the mint color of may be calculated (calculated).

In addition, when it is determined that the check black of the additional product is appropriate for the mint color of the reference product, the evaluation unit 140 has a high degree of matching according to the degree of appropriateness between the mint and the check black set in the reference table. If the score is calculated as a matching score, and the check black of the additional product is determined to be less than the mint color of the reference product, a negative matching value (-) with a low degree of matching between the mint and the check black set in the reference table is negative. The score may be calculated as a matching score.

In addition, the evaluation unit 140 may calculate a matching score according to a matching degree between the reference product and the additional product in various ways.

In addition, as described above, the evaluation unit 140 is selected by the user according to a preset reference table corresponding to the size of one of the product attributes based on the size of the reference product determined in correspondence with the body size of the user A matching degree with the size of the reference product may be calculated for each of a plurality of different additional clothes, and a matching score according to the matching degree may be calculated.

On the other hand, the evaluation unit 140 may calculate a coordinate recommendation score by summing or averaging the matching scores calculated for each product attribute.

According to the above-described configuration, the evaluation unit 140 corresponds to the specific clothing of the reference product and recommends coordination as described above for each of a plurality of different additional products (additional clothing) selected by the user for coordination with the specific clothing. The score can be calculated.

In this case, the evaluation unit 140 transmits evaluation information including a coordinate recommendation score calculated corresponding to each of a plurality of different additional products based on the reference product to the user terminal 10 to transmit the evaluation information to the user terminal 10. The cody recommendation score may be displayed to be matched with a corresponding additional product through a clothes cody web page displayed at.

In addition, the recommendation unit 150 may generate recommendation coordination information for a plurality of different clothing combinations in which the coordination recommendation score is greater than or equal to a preset reference value, and product information for each of the clothing products constituting the clothing combination according to the recommendation coordination information. May be extracted from the product DB 102 to transmit recommended coordination information including the product information for each garment product to the user terminal 10.

Through the above-described configuration, the coordination service providing apparatus 100 easily and visually compares the additional clothes to be coordinated with the specific clothes based on the specific clothes that the user has confirmed (or determined or purchased to purchase). Coordination and ease of coordination are provided, and the degree of coordination between the specific clothing and the additional clothing is presented as an objective coordination recommendation score. By supporting the selection of additional clothing that best matches the specific clothing selected as the target, it is possible to reduce the burden of the shopping mall by minimizing the occurrence of returns while improving the user's shopping convenience and the user's coordination satisfaction.

That is, the coordination service providing apparatus 100 may objectively provide the user with a matching degree between the specific clothes selected by the user and additional clothes targeted for coordination to increase convenience and satisfaction of the user's clothing selection.

On the other hand, as shown in FIG. 5, the evaluation unit 140 of the coordination service providing apparatus 100 purchases existing customers who purchased the specific clothing to increase the accuracy of the coordination evaluation between a plurality of different clothes. The coordinate recommendation score may be calculated (calculated) by further considering the historical information and customer information of existing customers.

For example, the evaluation unit 140 of the coordination service providing apparatus 100 includes the purchase history information of a plurality of different customers stored in the customer DB 101 and the plurality of each other including information about a body size of the customer. A body dimension that identifies one or more customers who purchased the reference product selected by the user based on other customer-specific customer information, and is included within a preset range based on the body size of the user based on the customer information of each of the one or more customers One or more similar customers with can be identified.

In addition, the evaluation unit 140 is based on the purchase history information for each similar customer, the product group purchased with the reference product, the product purchased with the reference product, color, the body of similar customers, returned goods, returned goods Accumulate and collect a plurality of different purchase attribute data including a corresponding body type, price range, etc. of the corresponding customer, and product information and user input data of the additional product in which the cumulative aggregated different purchase attribute data is selected by the user. The matching score may be calculated for each purchase attribute by comparison with the additional product data.

In this case, when the additional product and the returned product coincide with each other, the evaluation unit 140 may assign a weight to a matching score related to the returned product matching the additional product and the body shape of the returned product.

Accordingly, the evaluation unit 140 may update the coordination recommendation score by additionally reflecting the matching score for each purchase attribute in the coordination recommendation score.

In addition, when the additional product is a new product without a return case, the evaluation unit 140 compares the data with the additional product and preset product attributes and returns the similar products included in a preset range for each product attribute. The matching score may be calculated by accumulating data for each purchase attribute including a figure of the user, and comparing the product information and user input data related to the additional product with data for each purchase attribute that is accumulated in correspondence with the similar product. have.

Meanwhile, as shown in FIG. 4, the recommendation unit 150 identifies the product information for each product included in the recommendation coordination information from the product DB 102, and includes a plurality of items included in the recommendation coordination information according to a preset pricing criterion. Separately calculating an individual purchase price according to an individual purchase of a product to be purchased and a set purchase price according to a simultaneous purchase of the plurality of items to be purchased, and separately for the individual purchase price for each item to be purchased and a set purchase price according to the simultaneous purchase Price information may be included in the recommendation coordination information and transmitted to the user terminal 10.

Through the above-described configuration, the recommendation unit 150 may increase the sales according to the product sales by supporting the purchase of the products at a discounted price when purchasing the plurality of clothing-related products included in the recommendation coordination information together. I can support them.

On the other hand, the recommendation unit 150 of the coordination service providing apparatus 100 may receive later information from the user terminal 10 that purchased the product according to the recommended coordination information.

In addition, the recommendation unit 150 matches the review information with the recommendation coordination information and stores in the review DB 103 included in the coordination service providing apparatus 100 or the plurality of clothes included in the recommendation coordination information; The late information and the recommended coordination information may be matched and registered on a plurality of product pages corresponding to a plurality of product-specific web pages, respectively.

In addition, the recommendation unit 150 corresponds to the user of the user terminal 10, the recommendation coordination information of other customers that includes the same plurality of clothes and the same clothes included in the recommendation coordination information when generating the recommended coordination information One or more pieces of late information matched with and stored may be collected and collected.

Accordingly, the recommendation unit 150 may transmit one or more pieces of late information collected in correspondence with the recommendation coordination information to the user terminal 10 together with the recommendation coordination information.

In addition, the recommendation unit 150 may generate candidate coordination information including a plurality of different clothing-related goods having a coordinate recommendation score equal to or less than a preset reference value, and may include a plurality of clothing-related product information identical to the candidate coordination information. The purchase amount and the review amount according to the review information collected according to the candidate coordination information based on the review information collected and matched to the candidate coordination information by matching the stored coordination information with other coordination information including; If at least one of the number of successful purchases is equal to or greater than a reference value, the candidate coordination information may be generated as recommended coordination information, and the corresponding coordination coordination information and late information collected in correspondence with the recommended coordination information are transmitted to the user terminal 10. Can be.

That is, the recommendation unit 150 supports a user to determine whether to purchase a product according to the coordination information by referring to the review if there are enough reviews regarding candidate coordination information having a coordination recommendation score less than a predetermined reference value. Through this, even if it is not a recommendation coordination, it is possible to recommend various coordination products to users by recommending coordination with high satisfaction of other customers' experiences, and at the same time, recommending products with high customer satisfaction to increase user satisfaction.

On the other hand, the coordination service providing apparatus 100 may include an emphasis phrase based on a combination of clothes in the recommended coordination information in consideration of the user's body shape and the type of clothing, and transmit it to the user terminal 10, thereby allowing the user terminal ( In step 10), the highlighted phrase is displayed to provide information on the advantages or disadvantages of the user's coordination, so that the user can easily select the coordination having the desired advantage, which will be described in detail with reference to FIG. 6.

As shown, the recommendation unit 150 of the coordination service providing apparatus 100 may identify the product information for each of the plurality of clothes included in the recommended coordination information, the product information is characterized in that the characteristics of the clothing Information may be included.

The feature-related feature information of the garment may be information on at least one of the advantages and disadvantages of wearing the garment, and corresponds to at least one of the above-mentioned advantages and disadvantages, the body shape-related body standard and the garment Coordination (combination) A reference condition including at least one of the reference types for the type of additional clothing in which the advantages or disadvantages of the clothing are displayed may be set in the feature information.

Accordingly, the recommendation unit 150 may generate an emphasis phrase based on the feature information of a specific garment included in the recommendation coordination information, and include the corresponding phrase in the recommendation coordination information to the user terminal 10. Can be sent to.

For example, the feature information may be set in advance the body shape criteria associated with the characteristic of the particular clothing, the recommendation unit 150 is the user's body shape or body size based on the user information of the user corresponding to the recommendation coordination information When the body satisfies the body criterion, an emphatic phrase based on the characteristic information of the specific clothing may be generated.

In addition, in the feature information, when the feature of the specific garment is represented by a combination of clothes, a reference type may be set for the type of additional garment that may display the feature of the specific garment, and the recommendation unit 150 may recommend the recommendation. Identify the product information of each of the specific clothing and the additional clothing included in the coordinate information, and if the type of the additional clothing satisfies the reference type according to the characteristic information of the specific clothing based on the corresponding product information Emphasis can be generated based on information.

That is, the feature information may be set to a reference condition including at least one of a reference body type (represented or realized) or a reference type in which the feature of the feature information appears, and the recommendation unit 150 may include the recommendation coordination information. And the highlighting phrase when at least one of the customer information satisfies the reference condition according to the feature information in the recommended coordination information.

In this manner, the user terminal 10 extracts an emphasis phrase from the recommendation coordination information when the recommendation coordination information is received, and relates the plurality of clothes corresponding to the recommendation coordination information through the user terminal 10. It can be displayed along with product information.

For example, a feature of clothing included in the recommendation coordination information includes a belly fat cover, and a body condition in which a reference condition for a body shape in which the characteristics of the belly fat cover is an advantage is a body that is a user, based on the customer information. If the body shape is chubby, the recommendation unit 150 generates an emphasizing phrase, such as 'belly fat cover good' on the basis of the feature information and includes it in the recommendation coordination information to the user terminal 10. Can transmit

In addition, the recommendation unit 150 may generate the emphasis phrase by extracting an informational keyword or a positive keyword according to a preset keyword analysis algorithm based on one or more reviews information collected corresponding to the recommendation coordination information. The highlighted phrase may be included in the recommended coordination information and transmitted to the user terminal 10.

In addition, the recommendation unit 150 extracts one or more duplicate keywords duplicated more than a preset number of times from a plurality of late information according to a preset keyword analysis algorithm when there are a plurality of late information collected corresponding to the recommended coordination information. An emphasis phrase may be generated based on the one or more duplicate keywords.

In this way, the recommendation unit 150 includes the highlighted phrase in the recommendation coordination information and transmits it to the user terminal 10, thereby providing a common opinion of other customers about the user's coordination, and coordinated through the highlighted phrase. It can be presented to the user to clearly know whether the clothing meets the characteristics desired by the user, and can also assist the user in easily determining whether to purchase the coordinated products by referring to the opinions of the customers.

In this case, the recommendation unit 150 collects the latent information of other customers having a body shape similar to the user's body among the customers who purchased a plurality of clothes corresponding to the recommended coordination information as described above and registered the reviews, and then expresses the phrase. By generating, the accuracy of the features appearing when the user wears the clothing according to the coordination can be greatly increased, and the product satisfaction can be greatly increased during the actual product purchase.

As described above, the present invention provides the user with an emphasis on the advantages or disadvantages caused by the corresponding feature when wearing the clothing according to the user's coordination in consideration of the characteristics of each garment and the user's body shape constituting the coordination according to the user's clothing combination. By providing the common opinions of the customers based on the reviews of other customers provided or collected in response to the user's coordination, it is possible to assist the user in easily determining whether to purchase the coordinated products by referring to the opinions of the customers. In addition, the user can greatly increase the accuracy of features appearing when wearing clothing according to the coordination can greatly increase the product satisfaction when purchasing the actual product.

7 is a flowchart illustrating a method of providing a coordination service of the apparatus for providing a coordination service 100, which provides a clothing shopping mall including a web site according to an embodiment of the present invention.

As shown in the drawing, the coordination service providing apparatus 100 clips a garment region from a garment extraction image obtained by irradiating a light source from a background cloth front side and a garment front background cloth arranged on a background cloth of a color not included in the garment. After generating the clothing image by matching the clothing-related product information can be registered in the DB (S1).

In addition, when the coordination service providing apparatus 100 receives at least one piece of clothing selection information of the user from the web site, the coordination service providing apparatus 100 transmits the clothes coordination webpage included in the web site to the user terminal 10 of the user, and the clothes The clothing image corresponding to the selection information may be displayed through the clothing coordination web page according to the dimension ratio of each part (S2).

Subsequently, the coordination service providing apparatus 100 identifies a plurality of selected clothes displayed on the clothing coordination web page, and presets a plurality of preset clothes corresponding to the product information and the plurality of selected clothes of each of the plurality of selected clothes, respectively. Based on the input information received from the user terminal 10 for different product attributes, a matching score for each product attribute based on a preset criterion between the plurality of selected clothes is calculated, and a coordinating recommendation based on the matching score for each product attribute is performed. The score can be calculated (S3).

Next, the coordination service providing apparatus 100 may transmit, to the user terminal 10, recommendation coordination information regarding a plurality of different clothing combinations in which the coordination recommendation score is greater than or equal to a preset reference value (S4).

The various devices and components described herein may be implemented by hardware circuitry (eg, CMOS based logic circuitry), firmware, software, or a combination thereof. For example, it may be implemented using transistors, logic gates, and electronic circuits in the form of various electrical structures.

The above description may be modified and modified by those skilled in the art without departing from the essential characteristics of the present invention. Therefore, the embodiments disclosed in the present invention are not intended to limit the technical idea of the present invention but to describe the present invention, and the scope of the technical idea of the present invention is not limited by these embodiments. The protection scope of the present invention should be interpreted by the following claims, and all technical ideas within the equivalent scope should be interpreted as being included in the scope of the present invention.

10: user terminal 100: coordination service providing apparatus
110: clothing register 120: service provider
130: clothing coordination 140: evaluation unit
150: recommendation

Claims (10)

In the coordination service providing apparatus for providing a clothing shopping mall consisting of a website,
The garment is placed on a background cloth of a color not included in the garment, and a garment image is generated by clipping a garment region from a garment extraction image photographed by irradiating a light source from a background cloth and a front surface of the garment, and matching the garment related product information. Clothing registration unit to register in the DB;
When the web site receives one or more clothing selection information of the user, the clothing coordination webpage included in the web site is transmitted to the user terminal of the user, and the clothing image corresponding to the clothing selection information is included in the dimension ratio of each part. A clothing styling unit to display through the clothing styling web page;
The plurality of selected clothes displayed on the web page of the clothing coordination are linked to the clothing coordination unit, and the plurality of different product attributes preset in correspondence with the product information of each of the plurality of selected clothes and the plurality of selected clothes, respectively. An evaluation unit configured to calculate a matching score for each product attribute based on a preset criterion between the plurality of selected clothes based on the input information received from the user terminal, and to calculate a coordinating recommendation score according to the matching score for each product attribute; And
The recommendation unit which transmits recommendation coordinate information for a plurality of different clothing combinations whose coordinate recommendation score is equal to or greater than a preset reference value to the user terminal.
Coordination service providing apparatus for a clothing shopping mall comprising a.
The method according to claim 1,
Apparel further comprising a service providing unit for providing the web site consisting of a plurality of different web pages containing the clothing image and product information to the user terminal of the user registered customer information including body size Coordination service providing device for a shopping mall.
The method according to claim 1,
The merchandise information may include at least one of identification information, a kind, a cost, a color, a dimension for each part, a material, a recommended size, a selling price, and a shipping cost of the garment corresponding to the image for extracting the garment. Coordination service provision device for.
The method according to claim 1,
The evaluation unit selects a specific garment selected by the user as a reference product for coordination with other clothing through the clothing coordination web page transmitted from the clothing coordination unit to the user terminal in cooperation with the clothing coordination unit. Corresponding reference product data, which is the input information, for each of a plurality of preset product attributes corresponding to each other, is received from the user terminal through the clothing coordination web page, and is added to the additional product according to the additional clothing selected for coordination with the specific clothing. Receive additional product data corresponding to the input information input through the clothing coordination web page for each of the plurality of different product attributes from the user terminal, and the product attribute between the specific garment and the additional garment according to the reference table. The reference product data and the additional awards Coordinated service delivery system for apparel shopping, characterized in that by comparing the data generated by the product-specific properties matching score.
The method according to claim 4,
The evaluation unit identifies one or more customers who purchased the reference product based on previously stored customer history information of a plurality of different customers and customer information of the plurality of different customers including information about the body size of the customer, Identify one or more similar customers having a body size included within a preset range based on the body size of the user based on customer information of each of the one or more customers, and based on the purchase history information for each similar customer, Accumulate and collect a plurality of different purchase attribute data including a product group purchased together, a purchased product such as the reference product, a color, a similar customer's body type, a returned product, a body type of the customer corresponding to the returned product, and a price range, The additional image in which the user selects the plurality of different accumulated purchasing attribute data Product information and coordinating service delivery system for apparel shopping malls characterized in that after calculating the matching score by the purchased property as compared with the user input data to reflect additional recommendations to the coordinating point for updating the coordinating recommendation rating.
The method according to claim 5,
And the evaluation unit weights a matching score related to a return product matching the additional product and a body shape of the returned product when the additional product matches the returned product.
The method according to claim 1,
The product attribute includes a size, a color, a recommended size, an allowable size, a material, a kind, information about a concept, a user's body size and preference, and an existing purchase type.
The method according to claim 1,
The recommendation unit identifies a plurality of different pieces of product information corresponding to a plurality of different clothes included in the recommendation coordination information, respectively, and individually stores a plurality of items to be purchased included in the recommendation coordination information according to a predetermined pricing criterion. Recommend the individual purchase price according to the purchase and the set purchase price according to the simultaneous purchase of the plurality of items to be purchased separately, price information on the individual purchase price for each item to be purchased and the set purchase price according to the simultaneous purchase Coordination service providing apparatus for a clothing shopping mall, characterized in that included in the information and transmitted to the user terminal.
The method according to claim 1,
The recommendation unit is based on a plurality of different product-specific product information included in the recommendation coordination information based on feature information on at least one of the advantages and disadvantages that appear when wearing the clothing and reference conditions set in association with at least one of the advantages and disadvantages Among the customers who have registered a review by generating a highlighted phrase based on the characteristic information of a specific garment corresponding to a user who satisfies the reference condition compared to the customer information of the user, or purchasing a plurality of garments corresponding to the recommended coordination information After collecting the late information of the customer having a body similar to the body form of the to generate the emphasis phrases included in the recommended coordination information transmitted to the user terminal, the emphasis phrases in the user terminal corresponding to the recommended coordination information Apparel shopping malls characterized in that displayed A coordinated service delivery system.
In the coordination service providing method of the coordination service providing device for providing a clothing shopping mall consisting of a website,
The garment is placed on a background cloth of a color not included in the garment, and a garment image is generated by clipping a garment region from a garment extraction image photographed by irradiating a light source from a background cloth and a front surface of the garment, and matching the garment related product information. Registering in the DB;
When the web site receives one or more clothing selection information of the user, the clothing coordination webpage included in the web site is transmitted to the user terminal of the user, and the clothing image corresponding to the clothing selection information is included in the dimension ratio of each part. Displaying through the clothing coordination web page;
Identifying a plurality of selected clothes displayed on the clothing coordination web page, and received from the user terminal for each of a plurality of different product attributes set in advance in correspondence with the product information of each of the plurality of selected clothes and the plurality of selected clothes Calculating a matching score for each product attribute based on a preset criterion between the plurality of selected clothes based on input information, and calculating a coordinate recommendation score according to the matching score for each product attribute; And
Transmitting recommended coordinate information on a plurality of different clothing combinations having the coordinate recommendation score equal to or greater than a preset reference value to the user terminal;
Method of providing a coordination service for a clothing shopping mall comprising a.

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