KR20180093357A - APPRATUS, METHOD and RECORDING MEDIUM FOR REQUESTING CUSTOMER'S REVIEW - Google Patents

Abstract

The present invention relates to a user review request method and an apparatus therefor, which enable a user to write a review related to service usage through an application at a point of time desired by the user without interrupting the service usage of the user. In addition, even when the user wants to write a review, in service usage through an application, satisfaction for a service is confirmed, and review writing is requested to only a user satisfied with the service to write a review in an application store server, such that a positive review and a high rating can be written in the application store server which is used by many unspecified persons, and a user, who is not satisfied with the service, is induced to write an e-mail directly to a service provider. According to the present invention, it is possible to secure a potential customer by inducing a positive review, and to increase quality of a service through rapid alleviation of complaints.

Description

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a method and system for requesting a user review,

The present invention relates to a method of requesting a user who uses an application to download an application to be downloaded from an application store server and executing the application on a terminal device. The present invention relates to a method and system for requesting a review of a user's application, and a recording medium on which a computer program for performing the method is recorded.

The contents described in this section merely provide background information on the present embodiment and do not constitute the prior art.

BACKGROUND ART [0002] With the rapid development of information and communication technologies, various types of terminal devices such as mobile communication terminals, personal computers, and the like have been implemented to perform various functions.

Description of the Related Art [0002] The present invention relates to a mobile communication terminal device, and more particularly to a mobile communication terminal device capable of using various functions such as data communication, photographing or moving picture shooting using a camera, music or video file playback, .

Technological developments for increasing the functions that can be executed in such terminal devices are being continuously carried out, and they are continuously performed mainly in hardware improvement technology as well as software improvement technology.

In recent years, with the spread of smartphones and tablet PCs, service providers are providing their services by distributing various kinds of applications that can be used in smartphones, rather than web pages.

Application users who download the application and provide the service can write a review based on the application in the application store server that mediates the application so that the application can be downloaded.

In this case, in order to induce the user to write a review, the user was asked to leave an application review through a pop-up message during execution of the application.

That is, FIG. 1 illustrates a conventional review request method. Referring to FIG. 1, when a user executes an application through a terminal device and uses a service, a popup window 1000 is displayed to request an application review.

Such a pop-up method without a notice is a request for a review at a point in time when the user does not want it, which hinders the user's use of the service and makes a negative impression on the application.

In addition, the user simply requests to leave a review via the pop-up window (1000), and the user is provided with a simple menu, such as selecting now to rewrite it later or not to rewrite it later.

On the other hand, when the user directly goes to the review creation screen of the application store server through the pop-up window 1000, the user who wants to leave a review is a user who has a complaint about using the service through the application, Even if a large number of negative reviews including complaints are left in the application store server, complaints can not be immediately received at the service provider side and the user's complaints can not be solved.

In addition, a positive evaluation and a high rating must be disclosed to the application store server, which positively affects sales increase and business expansion such as improvement of brand image of the service provider and increase of the number of application downloads. However, There is a problem that a negative review of the application can be made more than a positive review in a review of the application store server if a user who does not satisfy the service is left with a review.

Accordingly, there is a need for a review request method capable of allowing a user to leave a review at a desired point in time, and at the same time to lead a positive review to an application store server used by an unspecified number of users.

Korean Patent Laid-Open No. 10-2001-0044491 Published Aug. 05, 2001 (Name: Question / Answer Method Using Email on the Internet)

Accordingly, the present invention is characterized in that a unit for creating a review is additionally added to an application distributed by a service provider, so that a review is created only when there is an input from the user through the corresponding unit, To provide a method for requesting a user review and a device therefor.

In addition, even if the user wants to write a review, it is confirmed whether or not the service is satisfied by using the application. By requesting the application store server to write a review only to the users who are satisfied with the service, the application store server, And to provide a method for requesting a user review and a device therefor.

In addition, a user who is not satisfied with the service can induce the user to write the e-mail directly to the service provider side instead of leaving a review on the application store server, so that the user's complaint can be received immediately to the service provider side, And a method for requesting a user review to solve a complaint through communication with a user, and an apparatus therefor.

According to another aspect of the present invention, there is provided a method of requesting a user review, the method comprising: providing a review creating unit through an application executed in a user terminal; Confirming whether the user satisfies the service of the application when the input of the user is received through the review creating unit; Confirming whether or not to write a review for the application if it is determined that the service is satisfied; And if it is determined that the service is unsatisfactory as a result of the checking, checking whether the complaint about the application is to be made by email.

In the method of requesting a user review according to a preferred embodiment of the present invention, the step of confirming whether or not the service satisfies the service may include inquiring of service satisfaction through a notification window on the executed application and inputting satisfaction or dissatisfaction as a response thereto And can determine whether the service is satisfied or not.

In the method for requesting a user review according to a preferred embodiment of the present invention, the step of confirming whether or not the service is satisfied may include checking a recommendation degree for calculating a Net Promoter Score (NPS) It is determined that the service is satisfied when the predetermined score or more is input, and it is determined that the service is unsatisfactory when the score below the predetermined score is input.

In the method of requesting a user review according to a preferred embodiment of the present invention, it is determined whether the user is a user who has used a predetermined function for a predetermined number of times or more according to the purpose of use of the application, Only when the number of times has been used more than the specified number of times, it can be confirmed whether the service is satisfied.

In a method of requesting a user review according to a preferred embodiment of the present invention, when the user receives an input for review creation from the user as a result of checking whether or not the review is completed, a review of the application can be made in the application store server To the application store server.

In the method of requesting a user review according to a preferred embodiment of the present invention, when receiving an input for creating an email from the user as a result of checking whether the email is created, an interface for creating the email can be generated to receive the email.

According to an aspect of the present invention, there is provided a service device including a service communication unit for transmitting and receiving information to and from a user terminal and an application store server; And checking whether the user is satisfied with the service when the user receives an input from the user terminal device to the review creating unit in the application. If the user is satisfied with the service, And a service control unit for confirming whether or not to write an e-mail about complaints about the application when it is determined that the service is unsatisfactory.

In the service apparatus according to the preferred embodiment of the present invention, the service control unit inquires of the satisfaction of the service through the notification window on the application executed in the user terminal apparatus, and as a response thereto, It is possible to judge whether the service is satisfied or not.

In the service apparatus according to the preferred embodiment of the present invention, the service control unit confirms a recommendation level for calculating a NPS (Net Promoter Score) through a notification window on the application executed in the user terminal, When receiving the score, it is determined that the user is satisfied with the service, and when the user receives a score less than the predetermined score, the user can determine that the service is dissatisfied with the service.

In the service apparatus according to the preferred embodiment of the present invention, the service control unit can confirm whether or not the service is satisfied only when the user uses the specific function corresponding to the purpose of use of the application more than a predetermined number of times.

In the service apparatus according to the preferred embodiment of the present invention, the service control unit confirms whether or not a review is made through a notification window on the application executed in the user terminal, and when receiving an input for review creation from the user, To the downloaded application store server.

In the service device according to the preferred embodiment of the present invention, the service control unit confirms whether or not an e-mail is created through a notification window on the application executed in the user terminal, and when receiving an input for creating e-mail from the user, To the user terminal device, and receive the e-mail.

According to an aspect of the present invention, there is provided a computer-readable recording medium having recorded thereon a computer program for executing a method for requesting a customer review.

The present invention allows a user to write a review at a desired point of time while using a service through an application, thereby requesting a review without interfering with the user's use of the service.

In order to prevent a negative review from being written in an application store server used by an unspecified number of users, the present invention confirms whether a service is satisfactorily satisfied through an application before a user creates a review, A positive review can be expected to be made on the store server, thereby enhancing the brand image of the service provider and increasing the number of application downloads, thereby increasing sales and expanding the business.

In addition, according to the present invention, a user having a low service satisfaction can directly accept a complaint to a service provider, so that a complaint of a user can be solved immediately, thereby enabling a service provider to provide quality of service Improvement can be achieved.

Figure 1 is an illustration of a conventional manner of requesting a review to a user while an application is running.
2 is a system configuration diagram for providing a customer review request method according to an embodiment of the present invention.
3 is a block diagram of a service apparatus for providing a customer review requesting method according to an embodiment of the present invention.
4 is a diagram illustrating a configuration of a user terminal device for providing a method of requesting a customer review according to an embodiment of the present invention.
5 is a flowchart illustrating a method of requesting a customer review according to an embodiment of the present invention.
FIG. 6 is a flowchart illustrating a method of requesting a customer review according to another embodiment of the present invention.
FIGS. 7A and 7B are views illustrating an example of a screen for confirming service satisfaction in a method of requesting a customer review according to an embodiment of the present invention.
8A and 8B are exemplary views of a screen provided according to service satisfaction in a method of requesting a customer review according to an embodiment of the present invention.
FIG. 9 is a diagram illustrating an operating environment of an apparatus for requesting a customer review according to an embodiment of the present invention. Referring to FIG.

BRIEF DESCRIPTION OF THE DRAWINGS For a more complete understanding of the nature and advantages of the present invention, reference should be made to the following detailed description taken in conjunction with the accompanying drawings, in which:

In the following description and the accompanying drawings, detailed description of well-known functions or constructions that may obscure the subject matter of the present invention will be omitted. It should be noted that the same constituent elements are denoted by the same reference numerals as possible throughout the drawings.

The terms and words used in the present specification and claims should not be construed to be limited to ordinary or dictionary meanings and the inventor is not limited to the concept of terminology for describing his or her invention in the best way. It should be interpreted as meaning and concept consistent with the technical idea of the present invention.

Therefore, the embodiments described in the present specification and the configurations shown in the drawings are merely the most preferred embodiments of the present invention, and not all of the technical ideas of the present invention are described. Therefore, It is to be understood that equivalents and modifications are possible.

Also, terms including ordinal numbers such as first, second, etc. are used to describe various elements, and are used only for the purpose of distinguishing one element from another, Not used. For example, without departing from the scope of the present invention, the second component may be referred to as a first component, and similarly, the first component may also be referred to as a second component.

In addition, when referring to an element as being "connected" or "connected" to another element, it means that it can be connected or connected logically or physically. In other words, it is to be understood that although an element may be directly connected or connected to another element, there may be other elements in between, or indirectly connected or connected.

Also, the terminology used herein is for the purpose of describing particular embodiments only and is not intended to be limiting of the invention. The singular expressions include plural expressions unless the context clearly dictates otherwise.

It is also to be understood that the terms such as " comprises "or" having ", as used herein, are intended to specify the presence of stated features, integers, And does not preclude the presence or addition of other features, numbers, steps, elements, components, or combinations thereof.

Also, the terms "part," "module," and the like, which are described in the specification, refer to a unit for processing at least one function or operation, and may be implemented by hardware or software or a combination of hardware and software.

It will also be understood by those skilled in the art that in the context of describing the invention (particularly in the context of the following claims), the terms " a or an, ""Quot; or " include ", unless the context clearly dictates otherwise.

Now, a customer review request method and an apparatus therefor according to an embodiment of the present invention will be described in detail with reference to the drawings.

2 is a system configuration diagram for providing a customer review request method according to an embodiment of the present invention.

2, a system for providing a customer review requesting method according to an exemplary embodiment of the present invention includes a user terminal 100, a service device 200, and an application store server 300 connected through a communication network 400, As shown in FIG.

The user terminal 100 is a device on the user's side that can execute an application distributed by the service device 200 to create a complaint through a user review or e-mail according to the present invention. Is a device on the service provider side that distributes the service, confirms whether the application user is satisfied with the service, requests the user review according to the satisfaction, or processes the reception of the email.

In the present invention, the application is described as an example of a product purchase application including a product purchase process, and a product is defined as a broad concept including a service such as a service as well as a physical product, and accordingly, The service apparatus 200 according to the present embodiment is a service provider side apparatus that provides an electronic commerce service including a commodity purchase process.

That is, the service apparatus 200 according to the embodiment of the present invention includes an electronic commerce service based on the communication network 400, for example, an open market for intermediating transactions between a seller and a consumer, an online shopping mall configured by a seller, Type social commerce service.

The application store server 300 of the present invention is a server that mediates downloading of applications between the user terminal device 100 and the service device 200. The service device 200 registers an application in the application store server 300 in order to create and distribute an application suited to the service providing purpose and the user terminal device 100 registers the application in the application store server 300 through the communication network 400. [ The application can be downloaded.

The application store server 300 may differ depending on an operating system (OS) installed in the user terminal device 100. For example, the application store server 300, which can be used by the Android-based user terminal device 100, And the application store server 300 that can be used by the user terminal device 100 equipped with iOS are different.

The user terminal device 100 and the service device 200 according to the present invention may be implemented as one or more processors to perform the functions according to the present invention described below by processing program instructions for executing the method according to the present invention . In one implementation, the processor may be a single-threaded processor, and in other embodiments, the processor may be a multi-threaded processor. Further, the processor is capable of processing instructions stored on a memory or storage device.

The user terminal device 100 according to the embodiment of the present invention determines whether or not the service that the user uses through the application in cooperation with the service device 200 and the application store server 300 through the communication network 400, And transmits / receives data for a review request.

In the user terminal device 100, an application downloaded from the application store server 300, distributed by the service device 200, and a goods purchasing application according to the present invention can be executed.

Through the product purchase application, the user can receive the service by executing the product purchase application, instead of accessing the web page for providing the product purchase service in the user terminal device 100.

The user terminal device 100 used in the present invention refers to a terminal device capable of transmitting and receiving various data via the communication network 400 according to a key operation of a user and will mainly be a smart phone, But is not limited to, any portable device including a voice input function, a communication function, and a photographing function.

For example, a tablet PC, a laptop, a personal digital assistant (PDA), a mobile communication terminal, or the like. In addition, it should be construed as a concept that includes all devices that are currently developed, commercialized, or to be developed in the future.

The user terminal device 100 is a terminal that performs voice or data communication using the communication network 400 and stores a browser, a program and a protocol for communicating with the service device 200 via the communication network 400 A memory, and a microprocessor for executing and controlling various programs.

The service apparatus 200 according to the embodiment of the present invention distributes a merchandise purchase application including a review creating unit so that a user of the user terminal apparatus 100 can be downloaded from the application store server 300 and used.

The review requesting unit is separately included in the product purchase application so that the review request is not provided to the user terminal device 100 in a pop-up form without notice, So that a review can be created at a desired point in time.

When the service device 200 receives an input to the review creating unit from the user terminal device 100, the service device 200 first checks whether the service satisfies the service for the product purchase application. If the service satisfies the service satisfaction, do.

For example, if the user terminal device 100 is a smartphone user, the user executes the goods purchase application downloaded from the smart phone and touches the review creating unit, which is separately provided in the home area of the application, A review author may be sent to the device 200.

At this time, the confirmation of service satisfaction may be made in the form of inquiring whether the service is satisfied through the notification window in the embodiment of the present invention. The service satisfaction is inquired and the user can select 'Yes' or 'No' to directly check whether the user is satisfied with the service.

In another embodiment of the present invention, it is possible to indirectly confirm service satisfaction by confirming the recommendation level for collecting NPS (Net Promoter Score, customer recommendation index).

Net Promoter Score (NPS) means the net recommendation customer index, which indicates the degree of willingness of customers to recommend to others about a specific product, service, company, or brand. Customer loyalty is measured by a single item, "recommendation intention." The NPS is calculated by measuring the recommendation intention to the people around the 11 points scale of 0 ~ 10, subtracting the ratio of the recommendation customer from the recommendation customer ratio. 9, and 10 are considered as recommendation customers, 7 and 8 are neutral customers, and 0 to 6 are not. Recently, global companies are gradually spreading to industry by introducing NPS as a performance index.

In another embodiment of the present invention, it is determined that the recommendation level is satisfied through the 'recommendation' item for NPS calculation and that the service level is satisfied when the recommendation level is received from the user terminal device 100 at a predetermined score or more.

According to the present invention, it is determined that the user is satisfied with the service through the product purchase application only when receiving the predetermined score of 9 points or 10 points, that is, the user classified as the recommended customer.

On the other hand, according to another embodiment of the present invention, before confirming whether or not the service is satisfied as described above, only when the user who selected the review creating unit has used a specific function corresponding to the purpose of use of the goods purchasing application for a predetermined number of times or more, It can be confirmed whether or not it is satisfied. This is because the reliability of the response to the service satisfaction from the user with low application usage performance may be low. Since the purpose of using the product purchase application according to the embodiment of the present invention is to purchase the product, the specific function according to the purpose of use may be the purchase of the product. Accordingly, in another embodiment of the present invention, So that the satisfaction of the service can be confirmed only when the product is purchased more than the predetermined number of times. The number of product purchases can be arbitrarily designated by the service provider, thereby enabling more reliable service satisfaction measurement.

The communication network 400 performs a series of data transmission / reception operations for data transmission and information exchange between the user terminal device 100, the service device 200, and the application store server 300.

In particular, the communication network 400 may include various types of communication networks. For example, a wireless LAN (WLAN), a Wi-Fi, a Wibro, a WiMAX, a HSDPA , High Speed Downlink Packet Access), or a wired network such as Ethernet, xDSL (ADSL, VDSL), HFC (Hybrid Fiber Coax), FTTC (Fiber to the Curb), FTTH (Fiber To The Home) A communication method can be used.

In addition, the communication network 400 is not limited to the above-described communication systems, and may include all other widely known or later-developed communication systems in addition to the above-described communication systems.

As described above, through the interlocking of the user terminal 100, the service device 200, and the application store server 300, the present invention enables a user to leave a review at a desired point in time, So that a positive review can be created.

The process of requesting a customer review according to the service satisfaction according to the embodiment of the present invention will be described in more detail with reference to FIG. 3 to FIG. 8B.

3 is a block diagram of a service apparatus for providing a customer review requesting method according to an embodiment of the present invention.

3, the service apparatus 200 according to the present invention includes a service control unit 210, a service communication unit 230, and a service storage unit 220.

The service communication unit 230 communicates with the user terminal device 100 and the application store server 300 through the communication network 400 to transmit and receive data for processing a customer review request.

The service storage unit 220 stores all programs for processing service satisfaction confirmation and customer review requests.

In particular, it is possible to store various programs for NPS calculation and user-specific purchase histories for determining the number of purchases of users.

The service control unit 210 may be an operating system and a process unit for driving each configuration.

The service control unit 210 controls an overall process of confirming whether a user of the product purchasing application using the product purchasing application is satisfied through the user terminal device 100 and a review request according to the embodiment of the present invention.

According to the embodiment of the present invention, when the service control unit 210 receives an input to the review creating unit through the merchandise purchasing application running on the user terminal device 100, it confirms whether the service for the merchandise purchasing application is satisfied.

In other words, rather than requesting a review by providing a conventional pop-up notification window, a review request can be made only when there is an input from the user terminal device 100, thereby preventing the user from using the product purchase application .

If it is determined that the service is satisfactory as a result of the service satisfaction check, it is confirmed whether or not the review of the product purchase application is completed. If it is determined that the service is unsatisfactory,

In one embodiment of the present invention, the user satisfaction can be directly received by inquiring through a notification window.

Alternatively, in another embodiment of the present invention, by querying the recommendation level for NPS calculation, the user who has input a predetermined score or more can be determined to be satisfied with the service.

In the NPS calculation, the customer who answered 9 points or 10 points with respect to the recommendation degree is the recommended customer. Therefore, in the other embodiment of the present invention, it is determined that the recommendation customer who inputs 9 points or 10 points is a user satisfying the service I was able to check whether or not to write a review.

When the user terminal device 100 is used as a smartphone, for example, when a user executes a goods purchase application on a smartphone and wants to write a review of the application while using the service through the goods purchase application, It is possible to transmit to the service apparatus 200 that the user intends to write a review by touching the creation unit.

In this case, the service apparatus 200 does not leave the review unconditionally, but can check the satisfaction of the user with respect to the use of the product purchase application in order to induce a positive review before confirming whether or not to write the review.

According to one embodiment, a notification window containing a question about whether the service is satisfactory is provided on a merchandise purchasing application running on a smart phone so that the user responds with 'yes' or 'no'.

If the touch input is received from the user with respect to the "Yes" unit, the service is satisfied with the service.

The smartphone may be provided with a notification window including a question about whether or not the review is desired to be written. If the user inputs a touch input to the 'yes' unit, And performs connection to the store server 300.

According to another embodiment of the present invention, the satisfaction of the service can be indirectly determined through the recommendation intention question for NPS calculation.

That is, if a recommendation customer who inputs 9 points or 10 points by dividing the index of whether to recommend a product purchase application to nearby people from 0 to 10 is determined as a user who is satisfied with the service using the product purchase application, Check whether it is written.

By confirming whether a review is made only for a user having high service satisfaction, it is possible to induce the application store server 300, which is used by an unspecified number of users, to create a high rating and a positive review of the product purchase application.

On the other hand, if the user selects a 'No' unit in the service satisfaction question in one embodiment or inputs a score between 0 and 8 for the recommendation degree query according to another embodiment, the service controller 210 ) Is not satisfied with the service and does not confirm whether or not to write the review.

In this case, the service control unit 210 confirms whether or not to accept the complaint through e-mail, instead of confirming whether or not to write the review.

For example, a notification window containing a question as to whether or not to create an e-mail is provided to the user terminal device 100 to allow the user to respond with 'yes' or 'no' Upon receipt, an interface is created and provided to create an email.

The interface for creating an email can be provided by running an email application that is embedded in the smartphone.

According to another embodiment of the present invention, the service control unit 210 may be configured to determine whether the user satisfies the service purchase condition through the product purchase application through the product purchase application, You can check whether the user made the purchase.

When the user's purchase history is stored in the service storage unit 220 and the input from the user terminal device 100 to the review creating unit is received, The purchase history can be confirmed and the satisfaction of the service can be confirmed only if it is more than the predetermined number of times.

For example, if the service purchaser wants to write a review product 10 times, if the user touches the review creation unit while the user is using the product purchase application, the service controller 210 searches the service storage unit 220, The user checks the purchase number of the final payment processing in the purchase history of the user and provides a notification window including the service satisfaction question or the recommendation intention question as described above only when the number of purchases is ten or more. When the user has less than 10 purchases, review creation can be restricted by providing a notification window containing a message indicating that the user is not authorized to create a review of the product purchase application.

By doing so, the service satisfaction and the reliability of positive reviews to be created in the application store server 300 can be increased.

Although the present specification and drawings describe exemplary device configurations, the functional operations and subject matter implementations described herein may be embodied in other types of digital electronic circuitry, or alternatively, of the structures disclosed herein and their structural equivalents May be embodied in computer software, firmware, or hardware, including, or in combination with, one or more of the foregoing. Implementations of the subject matter described herein may be embodied in one or more computer program products, i. E. One for computer program instructions encoded on a program storage medium of the type for < RTI ID = 0.0 & And can be implemented as a module as described above. The computer-readable medium can be a machine-readable storage device, a machine-readable storage substrate, a memory device, a composition of matter that affects the machine readable propagation type signal, or a combination of one or more of the foregoing.

4 is a diagram illustrating a configuration of a user terminal device for providing a method of requesting a customer review according to an embodiment of the present invention.

Referring to FIG. 4, a user terminal 100 according to the present invention includes a control unit 110, a communication unit 120, a storage unit 130, an input unit 140, and a display unit 150. Here, the storage unit 130 may store a goods purchasing application, which is a service application downloaded from the application store server 300 by being distributed by the service device 200.

The control unit 110 may be an operating system (OS) and a process unit for driving each configuration.

In particular, the control unit 110 according to the embodiment of the present invention performs overall control of the user terminal device 100 and provides services to the application store server 300 through interlocking with the service device 200 and the application store server 300 To control the creation of a positive review of the purchasing application or the receipt of the relevant input from the user and the transmission to the service device 200 so that the user's complaint can be directly received at the service device 200 have.

The communication unit 120 communicates with the service device 200 and the application store server 300 through the communication network 400 to transmit and receive data related to input about whether or not the service is satisfactory, .

Here, the communication unit 120 may include at least one of a wireless communication module (not shown) and a wired communication module (not shown).

The wireless communication module is configured to transmit and receive data according to a wireless communication method. When the user terminal device 100 performs wireless communication, any one of a wireless network communication module, a wireless LAN communication module, and a wireless fan communication module And can transmit and receive data to and from the service apparatus 200 by using the data.

The wired communication module is for transmitting / receiving data by wire. The wired communication module can connect to the communication network 400 through a wired line and transmit / receive data to / from the service device 200.

The storage unit 130 is a device for storing data, and includes a main storage device and an auxiliary storage device, and stores an application program required for the functional operation of the user terminal device 100. [

The storage unit 130 may include a program area and a data area.

In particular, the storage unit 130 according to the present invention can store a goods purchase application downloaded from the application store server 300 by being distributed by the service apparatus 200.

The input unit 140 receives various types of information such as numbers and character information and transmits all signals inputted in association with various functions and function control of the user terminal 100 to the control unit 110, To the store server (300).

The input unit 140 may include at least one of a keypad and a touchpad that generates an input signal according to a user's touch or operation. At this time, the input unit 140 may be configured in the form of a touch panel (or a touch screen) together with the display unit 150 to simultaneously perform input and display functions.

The input unit 140 may be any type of input device that can be developed in addition to an input device such as a keyboard, a keypad, a mouse, a joystick, and the like.

The display unit 150 displays information on a series of operation states, operation results, and the like that occur while the functions of the user terminal device 100 are performed. The display unit 150 may display a menu of the user terminal 100 and user data input by the user.

The display unit 150 may be a liquid crystal display (LCD), a thin film transistor LCD (TFT-LCD), a light emitting diode (LED), an organic light emitting diode LEDs, active matrix organic light emitting diodes (AMOLED), active matrix OLEDs, retina displays, flexible displays, and three-dimensional displays.

In this case, when the display unit 150 is configured as a touch screen, the display unit 150 may perform some or all of the functions of the input unit 140. [

Specifically, the display unit 150 displays an execution screen of the goods purchasing application, and can display a notification window for confirming whether or not the service provided from the service device 200 is satisfied, .

For example, in the case of a smart phone equipped with a touch screen, a user executes a goods purchase application on a smart phone and transmits a notification of intention to review the service device 200 by touching the review creation unit in the application , And may display a notification window including a question about service satisfaction or a recommendation intention question for NPS calculation on the display unit 150 in cooperation with the service apparatus 200.

When the service device 200 receives a 'Yes' input from the user for a service satisfaction question or receives a score of 9 or 10 for the recommendation intention question, the service device 200 determines that the service is satisfactory, And displays a querying window to be inquired on the display unit 150.

If the user receives a score of 'No' or a score of less than 9 from the user, the service device 200 determines that the service is unsatisfactory and transmits a notification window inquiring whether or not the email is to be created to the display unit 150 .

If the user touches 'Yes' in response to the review question via the display unit 150, the service device 200 can connect to the application store server 300 and write a review to the application store server 300 And provides the display unit 150 with an interface.

If the user touches "yes" in response to the e-mail creation question via the display unit 150, the service apparatus 200 provides the display unit 150 with an interface for creating an e-mail to the service provider.

According to another embodiment of the present invention, the service device 200 can determine whether the user has performed the purchase of the product more than a predetermined number of times through the product purchase application before checking whether the user satisfies the service, It is possible to inquire whether the service is satisfied through the display unit 150 only when the user is a user who has purchased a predetermined number of times or more.

If the service device 200 is not the user who has purchased the predetermined number of times or more, the service device 200 causes the display unit 150 to display a notification window indicating that the user is not authorized to create a review.

As described above, the user terminal device 100 according to the embodiment of the present invention executes a product purchase application downloaded from the application store server 300 and transmits / receives various inputs / outputs through interlocking with the service device 200 Reviewing the application store server 300 or accepting an e-mail to the service provider.

5 is a flowchart illustrating a method of requesting a customer review according to an embodiment of the present invention.

Referring to FIG. 5, an application may be executed on the user terminal device 100 to use a service according to an application purpose. According to an embodiment of the present invention, a product purchase application is executed and a user can use a product purchase service (S501). Although not shown in this specification, if the product purchase application is not stored in the user terminal device 100, the download process may be further included from the application store server 300.

A user using the product purchase service can touch the review creating unit in the product purchase application and send an input signal to the service apparatus 200 informing that there is an intention to make a review.

It is possible to induce review writing at a desired time point by transmitting an input signal to the review creating unit at a desired point of time, rather than a notice request of a pop-up type without a notice while the user is using the service through the application.

Upon receiving the input signal to the review creating unit, the service device firstly determines whether the service is satisfied (S503).

According to an embodiment of the present invention, the service device can determine the user satisfaction through a notification window directly inquiring whether the user is satisfied with the service.

Alternatively, according to another embodiment of the present invention, when the service apparatus 200 receives an input of a predetermined score or more through a recommendation intention inquiry for NPS calculation, it can determine that the service is satisfied.

The recommendation intention question is a number from 0 to 10, and a recommendation customer who inputs 9 points or 10 points can be regarded as a customer who is satisfied with the service.

If it is determined through the above process that the user is satisfied with the service, the service device 200 confirms whether or not to write the review (S505).

If it is determined that the user is not satisfied with the service, the service device confirms whether or not the e-mail is made to the service provider, not the review (s507).

Upon reception of an input for review creation from the user terminal device 100, the service device 200 connects the application store server 300 to the application store server 300 so that a review of the product purchase application can be created in the application store server 300 And provides an interface for writing a review (S509).

Upon receiving an input for creating an e-mail from the user terminal device 100, the service device 200 provides an interface for e-mail creation so that the e-mail can be accepted to the service provider side (S511). The e-mail interface may be implemented by executing an e-mail application embedded within the user terminal device 100. [

According to whether the service is satisfied or not, it is possible to induce a positive review to be written in the application store server 300 by allowing only the user having high service satisfaction to write the review.

FIG. 6 is a flowchart illustrating a method of requesting a customer review according to another embodiment of the present invention.

Referring to FIG. 6, in another embodiment of the present invention, when an input signal to a review creating unit exists from a user according to the execution of a goods purchasing application (S601), the service apparatus 200 , And confirming whether the number of times of using a specific function through the goods purchasing application, that is, whether the purchase of the goods is more than a predetermined number of times (S603).

The service provider can inquire about the satisfaction of the service only to a user of a certain level or more that is desired by the service provider, so that the high reliability of the service satisfaction and accordingly the positive review written in the application store server 300 can also be highly reliable.

The service provider 200 can arbitrarily designate the number of items to be purchased and the service device 200 confirms the purchase history performed until the final payment so that a user who wishes to make a review performs purchase of the goods more than a predetermined number of times It is possible to judge whether the person is a person or not.

If the user has performed the purchase of the goods more than the number of times specified by the service provider, the process of confirming the satisfaction of the service is performed in the same manner as described in FIG. 5, so that the positive review can be written in the application store server 300 , And negative reviews can lead to direct e-mail to the service provider.

FIGS. 7A and 7B are views illustrating an example of a screen for confirming service satisfaction in a method of requesting a customer review according to an embodiment of the present invention.

FIG. 7A is a diagram illustrating an example of a screen for inquiring service satisfaction according to an exemplary embodiment of the present invention.

When the service device 200 receives an input signal to the review creating unit provided separately from the user through the product purchase application, the service device 200 displays a notification window 701 for directly inquiring of the user terminal device 100 whether the product purchase application is satisfied To confirm whether the service is satisfied or not.

Since the user selects 'No' or 'Yes', the service device 200 can directly determine whether the service is satisfied.

FIG. 7B is an exemplary view illustrating a screen for inquiring service satisfaction according to another embodiment of the present invention.

When the service device 200 receives an input signal for the review creating unit provided separately from the user through the product purchase application, the service device 200 provides a notification window 703 for inquiring the recommendation intention related to the NPS calculation, thereby confirming whether the service is satisfied .

The service device 200 can indirectly determine whether the service is satisfied by transmitting an input of a certain score among 11 points divided into 11 out of 10 points.

In the embodiment of the present invention, if the user inputs a score of 9 points or 10 points to the recommendation intention question, it is classified as a recommendation customer in the NPS calculation. It can be judged to be a high user.

7A and 7B may be provided immediately upon receipt of an input to the review creating unit from the user. However, in another embodiment of the present invention, the service apparatus 200 may provide an input signal to the review creating unit It is possible to provide a screen such as 701 or 703 after determining whether the user who has transmitted the goods has purchased the goods more than a predetermined number of times by using the goods purchasing application.

8A and 8B are exemplary views of a screen provided according to service satisfaction in a method of requesting a customer review according to an embodiment of the present invention.

FIG. 8A is a notification window 801 provided when an input for 'YES YES' is received in the example of 701. FIG.

Or, in the example of 703, it is a notification window 801 provided when a predetermined score or more, for example, 9 points or 10 points is received.

The service device 200 connects the user terminal device 100 to the application store server 300 so as to leave a review to the application store server 300 in the case of receiving the input for ' do.

8B is a notification window provided when the service device 200 receives an input for 'No' in the example of 701 (803).

Alternatively, in the example of 703, a notification window provided when the service device 200 receives a score less than a predetermined score, for example, less than 9 points (803).

If the service device 200 receives an input of "Yes", the service device 200 provides an interface by which an e-mail can be made so that the user's complaint can be received by the service provider.

On the other hand, if the service device 200 receives an input for 'No' on the screens 801 and 803, the service device 200 does not provide any subsequent screens and closes the notification windows 801 and 803, And returns to the product purchase application screen.

FIG. 9 is a diagram illustrating an operating environment of an apparatus for requesting a customer review according to an embodiment of the present invention. Referring to FIG.

Figure 9 and the following discussion are intended to provide a brief, general description of a suitable computing environment in which the invention may be implemented. Although not required, the invention may be described in connection with computer-executable instructions, such as program modules, being executed by a computer system.

Generally, program modules include routines, programs, objects, components, data structures, etc. that perform particular tasks or implement particular abstract data types. The computer executable instructions, associated data structures, and program modules illustrate examples of program code means for carrying out the acts of the invention disclosed herein.

9, an exemplary computing system embodying the present invention includes a processing unit 11, a system memory 12, and various system components including the system memory 12 connected to the processing unit 11 And a system bus 10 for communicating with the system.

The processing unit 11 may execute computer-executable instructions designed to implement the features of the present invention.

The system bus 10 may be any of several types of bus structures including a local bus, a peripheral bus, and a memory bus or memory controller using any of a variety of bus architectures.

The system memory 12 includes a ROM (Read Only Memory) 12a and a RAM (Random Access Memory) 12b. A basic input / output system (BIOS) 13a, containing the basic routines that help to transfer information between components within a computing system, such as during start-up, may generally be stored in ROM 12a.

The computing system may include storage means, for example, a hard disk drive 15 that reads information from, or writes information to, the hard disk, reads information from, or writes information to, And an optical disk drive 17 that reads information from, or writes information to, an optical disk such as, for example, a CD-ROM or other optical media . The hard disk drive 15, the magnetic disk drive 16 and the optical disk drive 17 are connected by a hard disk drive interface 18, a magnetic disk drive-interface 19 and an optical drive interface 20, respectively, And is connected to the bus 10.

Further, the computing system may further include an external memory 21 as a storage means. The external memory 21 may be connected to the system bus 10 through an input /

The above-described drives and their associated computer-readable media readable and writable by the drives provide non-volatile storage of computer-executable instructions, data structures, program modules and other data.

The exemplary environment described herein illustrates a hard disk 15, magnetic disk 16 and optical disk 17, but may also include magnetic cassettes, flash memory cards, DVDs, Bernoulli cartridges, RAMs Other types of computer readable media for storing data, including ROM, ROM, etc., may be used.

Includes one or more program modules including an operating system 13b, one or more application programs 13c, other program modules 13d, and program data 13c that are loaded and executed by the processing unit 11 The program code means may be stored in the hard disk 15, the magnetic disk 16, the optical disk 17, the ROM 12a or the RAM 12b. The icon-based commodity transaction processing method according to the present invention is implemented as a program module and is implemented in at least one of the hard disk 15, the magnetic disk 16, the optical disk 17, the ROM 12a or the RAM 12b May be loaded and executed by the processing unit 11 after being stored.

In addition, the computing system may receive commands and information from a user through other input devices 22 such as a keyboard, a pointing device, a microphone, a joystick, a game pad, a scanner, These input devices 22 may be connected to the processing unit 11 via an input / output interface 24 connected to the system bus 10. The input / output interface 24 may be, for example, a serial interface such as a serial port interface, a PS / 2 interface, a parallel port interface, a USB interface, an Institute of Electrical and Electronics Engineers (IEEE) 1394 interface (i.e., FireWire interface) Any of a variety of different interfaces can be represented logically, or even combinations of different interfaces can be represented logically.

In addition, the computing system to which the present invention is applied may further include a display device 26 such as a monitor or LCD or an audio device 27 such as a speaker or microphone, which may be connected via a video / audio interface 25 And is connected to the system bus 10. For example, other peripheral output devices (not shown), such as speakers and printers, may also be connected to the computer system 420. The video / audio interface unit 25 may include a high definition multimedia interface (HDMI), a graphics device interface (GDI), or the like.

Further, the computing system embodying the invention is connectable to a network such as, for example, an office-wide or enterprise-wide computer network, a home network, an intranet, and / or the Internet. The computer system may exchange data with external sources such as, for example, a remote computer system, a remote application, and / or a remote database.

To this end, a computing system to which the present invention is applied includes a network interface 27 for receiving data from an external source and / or for transmitting data to an external source.

In the present invention, such a computing system can transmit and receive information to and from a remote device via the network interface 27. [

For example, when the computing system refers to the terminal 100, information can be exchanged with the service device 200 through the network interface 27. [ On the other hand, when the computing system refers to the service apparatus 200, information can be exchanged with the terminal 100 through the network interface 27. The network interface 27 may be represented by a logical combination of one or more software and / or hardware modules, such as, for example, a network interface card and a corresponding Network Driver Interface Specification ("NDIS") stack.

Likewise, the computer system receives data from an external source via the input / output interface 24 or transmits data to an external source. Output interface 24 may be coupled to a modem 23 (e.g., a standard modem, a cable modem, or a digital subscriber line (" DSL ") modem) Lt; / RTI > and / or transmit data to an external source.

Although FIG. 9 shows an operating environment suitable for the present invention, the principles of the present invention may be employed with any system that can implement the principles of the present invention, with appropriate modifications if necessary. The environment shown in Fig. 9 is merely illustrative and does not represent a small portion of a very diverse environment in which the principles of the present invention may be implemented.

In addition, the program of the present invention and various information generated during execution of the program can be stored and accessed in any computer-readable medium related to the computing system as shown in Fig. For example, a portion of these program modules and a portion of the associated program data may be stored in the system memory 12, such as in the operating system 13b, the application program 13c, the program module 13d, and / (13e).

Further, when a mass storage device such as a hard disk is connected to the computing system, such program modules and related program data may be stored in the mass storage device.

In a networked environment, program modules associated with the present invention, or portions thereof, may be connected to a remote computer system, such as terminal 100 and service device 200, connected via a modem 23 or network interface 25 of input / Such as system memory and / or mass storage devices associated with the computing system of the computer system. The execution of such a module can be performed in a distributed environment as described above.

The method steps may be performed by one or more programmable processors executing a computer program to perform functions by operating on input data and generating an output. The method steps may also be performed by special purpose logic circuitry, e.g., a field programmable gate-off (FPGA) or application-specific integrated circuit (ASIC), and the devices may be implemented as such.

Processors suitable for processing a computer program include, by way of example, both general purpose and special purpose microprocessors, and any one or more processors of any kind of digital computer. Generally, a processor will receive instructions and data from a read-only memory or a random access memory or both. The elements of a computer may include at least one processor for executing instructions and one or more memory devices for storing instructions and data.

In general, a computer may include one or more mass storage devices for storing data, for example, magnetic-optical disks, or optical disks, or may receive data from, transmit data to, Respectively.

Information carriers suitable for embodying computer program instructions and data include, for example, semiconductor memory devices, for example, magnetic media such as hard disks, floppy disks, and magnetic tape, Compact Disk Read Only Memory (CD ROM) An optical recording medium such as a DVD (Digital Video Disk), a magneto-optical medium such as a floppy disk, a ROM (Read Only Memory), a RAM Access Memory), flash memory, EPROM (Erasable Programmable ROM), EEPROM (Electrically Erasable Programmable ROM), and the like.

The processor and memory may be supplemented or included by special purpose logic circuitry.

While the specification contains a number of specific implementation details, it should be understood that they are not to be construed as limitations on the scope of any invention or claim, but rather on the description of features that may be specific to a particular embodiment of a particular invention Should be understood.

Certain features described herein in the context of separate embodiments may be implemented in combination in a single embodiment. Conversely, various features described in the context of a single embodiment may also be implemented in multiple embodiments, either individually or in any suitable subcombination.

Further, although the features may operate in a particular combination and may be initially described as so claimed, one or more features from the claimed combination may in some cases be excluded from the combination, Or a variant of a subcombination.

Likewise, although the operations are depicted in the drawings in a particular order, it should be understood that such operations must be performed in that particular order or sequential order shown to obtain the desired result, or that all depicted operations should be performed.

In certain cases, multitasking and parallel processing may be advantageous. Also, the separation of the various system components of the above-described embodiments should not be understood as requiring such separation in all embodiments, and the described program components and systems will generally be integrated together into a single software product or packaged into multiple software products It should be understood.

Certain embodiments of the subject matter described herein have been described. Other embodiments are within the scope of the following claims.

For example, the operations recited in the claims may be performed in a different order and still achieve desirable results. By way of example, the process illustrated in the accompanying drawings does not necessarily require that particular illustrated or sequential order to obtain the desired results.

The description sets forth the best mode of the invention, and is provided to illustrate the invention and to enable those skilled in the art to make and use the invention. The embodiments of the present invention described in the present specification and drawings are merely given specific examples for the purpose of understanding and are not intended to limit the scope of the present invention. It will be apparent to those skilled in the art that other modifications based on the technical idea of the present invention are possible in addition to the embodiments disclosed herein.

The present invention relates to a method and a device for requesting a user review, in which a unit for preparing a review is additionally provided on an application distributed by a service provider, and a review is created only when there is an input from the user through the corresponding unit So that the user can write a review at a desired point without interfering with the user's use of the service.

In addition, even if the user wants to write a review, it is confirmed whether or not the service is satisfied by using the application. By requesting the application store server to write a review only to the users who are satisfied with the service, the application store server, A rating can be written on the service provider side, and a user who does not satisfy the service can directly write an e-mail to the service provider side so that the user's complaint can be immediately received on the service provider side, To resolve complaints.

In addition, the present invention has a possibility of commercial use or business, and is industrially applicable because it is practically possible to carry out clearly.

100: user terminal device 110:
120: communication unit 130:
132: goods purchase application 140: input part
150:
200: service apparatus 210: service control unit
220: service storage unit 230: service communication unit
300: Application store server
400: communication network

Claims (13)

A method for requesting a user review by a service device,
Providing a review creating unit through an application executed in a user terminal device;
Confirming whether the user satisfies the service of the application when the input of the user is received through the review creating unit;
Confirming whether or not to write a review for the application if it is determined that the service is satisfied; And
Checking whether the e-mail is complain about the application if it is determined that the service is unsatisfactory;
The method comprising the steps of: The method as claimed in claim 1,
Wherein the service execution unit inquires service satisfaction through the notification window on the executed application and receives an input of satisfaction or dissatisfaction as a response thereto to determine whether the service is satisfactory. The method as claimed in claim 1,
The recommendation degree for calculating the NPS (Net Promoter Score, customer recommendation index) is checked through the notification window on the executed application, and when it is determined that the user is satisfied with the service, the user is satisfied with the service. The method comprising: determining whether the service is unsatisfactory; The method according to claim 1, further comprising:
Determining whether the user is a user who has used a specific function corresponding to a purpose of use of the application more than a predetermined number of times;
Further comprising:
And confirming whether or not the service is satisfied only when the predetermined number of times or more is used. The method according to claim 1, further comprising:
Wherein the application store server is connected to the application store server so that a review of the application can be written to the application store server that has downloaded the application when receiving an input for review creation from the user. The method according to claim 1, further comprising:
Receiving an input for creating an email from the user, and generating an interface for creating the email to receive the email. A service communication unit for transmitting and receiving information to and from the user terminal and the application store server; And
And a control unit for confirming whether or not the application satisfies the service. If it is determined that the user is satisfied with the service, A service control unit for confirming whether or not an e-mail is complain about a complaint about the application;
Wherein the service device comprises: 8. The method of claim 7, wherein the service control unit
Wherein the service inquiry service is inquired through the notification window on the application executed in the user terminal device and the satisfaction of the service is determined by receiving an input of satisfaction or dissatisfaction from the user terminal device as a response thereto Device. 8. The apparatus of claim 7, wherein the control unit
A recommendation degree for calculating a NPS (Net Promoter Score, customer recommendation index) is checked through a notification window on the application executed in the user terminal, and when the user receives a score of a predetermined score or more, And determines that the user is dissatisfied with the service when the user receives the score less than the predetermined score. 8. The apparatus of claim 7, wherein the control unit
And confirms whether the service satisfies only when the user uses a specific function corresponding to the purpose of use of the application more than a predetermined number of times. 8. The apparatus of claim 7, wherein the control unit
Wherein the control unit checks whether or not a review is made through a notification window on the application executed by the user terminal, and connects the application to the downloaded application store server when receiving an input for review creation from the user. . 8. The apparatus of claim 7, wherein the control unit
The method comprising: confirming whether or not an e-mail is created through a notification window on the application executed by the user terminal, receiving an input for creating e-mail from the user, providing an interface for e-mail creation to the user terminal, And the service device. A computer readable recording medium recording a computer program for executing the user review request method according to any one of claims 1 to 6.

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