KR20180049591A - Method for Posting by using Social Influencer - Google Patents

Abstract

The present invention relates to a posting method using a social influencer, capable of providing a post to a lot of users. According to the present invention, the posting method comprises: a first step of allowing a server to select a social influencer; a second step of allowing the server to group the social influencers by each subject word to store the social influencers; a third step of allowing the server to discriminate a subject word of content of a registered post when a new registered post is registered on social media through a social application of a user terminal; a fourth step of allowing the server to select a social influencer belonging to a group corresponding to the discriminated subject word to display the social influencer through the social application of the user terminal; a fifth step of allowing the server to calculate the maximum number to be attained or exposed when the registered post is posted through an n^th social influencer when the social influencer is selected through the social application of the user terminal, so as to display the maximum number through the social application of the user terminal; a sixth step of allowing the server to provide posting recommendation information to the social application of the n^th social influencer when a request to post the registered post is transferred to the n^th social influencer through the social application of the user terminal; and a seventh step of allowing the server to post the registered post on the social media at the same time through an account of the n^th social influencer in the case of agreement.

Description

A method for posting using Social Influencer {Method for Posting by using Social Influencer}

The present invention has a history of registering articles of a specific language on a social media for a specified period of time over a specified period of time, and has a history of at least one of the number of friends, the number of followers, the number of shares, and the number of favorites greater than or equal to a specified reference value, (Social Influencer), which is a social influence index calculated by the Social Influencer, is selected and grouped. Then, when the registration is registered through the user's social app, the social influencer To a social plug-in posting method that allows you to expose your edits to your social apps and to encourage users to post their registrations via the social plugin you choose.

Social Network Service (SNS), an online service that establishes a network of people who share specific interests or activities, is rapidly spreading with the development of Internet technology.

Through the SNS, users can post opinions and information, and other users, including the users who are connected with the user, can post another opinion and information in response to it.

Among these users, there are users who are influencing other users with more active and active SNS activities. Their influence is increasing and it is time to explore various ways to utilize them.

Korean Patent Laid-Open Publication No. 10-2013-0022042 (published on Mar. 06, 2013) relates to a system and method for detecting and tracking topics based on topic-based opinion and social influencers, ) Contains a configuration that allows you to monitor the reaction of social members to a topic, and to track the impact of the social influence on a particular topic.

An object of the present invention to overcome the above problems is to provide a method and system for providing a history of a specific term in a social media, When a social influencer is selected by grouping social influencers having a social influence index calculated by normalizing and exponentiating the above values to a predetermined threshold value or more and registering the same through the user's social app, To expose the group's social fluency matches that match the subject of the registration to the user's social app and to encourage the user to post the user's registrations via the selected social fluency.

A method executed by a server for managing articles registered or posted on social media according to the present invention is characterized in that the server has a history of registering articles of a specific keyword on a social media for a specified number of times or more for a specified period, A first step of selecting a Social Influencer whose social influence index calculated by normalizing and indexing the above values is equal to or greater than a predetermined reference value, A second step of the server grouping and storing the selected social plugin in each main language; and if a new registration information is registered in the social media through the social app of the user terminal, A third step of discriminating the main word of the content of the registered content to be registered through the server, (N > = 1) of the social infiltrators belonging to the group to be displayed through the social app of the user terminal; N < / = N), the server calculates a maximum number of arrivals or exposures when the server publishes the registrations together via the n-th social circle, and processes the calculated maximum number to be displayed through the social app of the user terminal The method according to claim 1, further comprising: when the server requests the nth social inflator to publish the registrant through the social app of the user terminal, the server transmits the registrant as a social app of the nth social inflator, A sixth step of providing publishing solicitation information for soliciting publishing solicitation to the publisher, and providing publishing solicitation information for soliciting publishing solicitation information to the publisher, It said deungrokgeul can comprise a seventh step of the process to be published with the social media through the standing account.

According to the present invention, the second step may further include sorting and storing the social influenza of each group based on the social influence index.

According to the present invention, the social influence index can be calculated by applying a weight to a value of at least one of the number of friends, the number of followers, the number of shares, and the number of favorites.

According to the present invention, the N social inflators may be configured to include a flu answer in which the social influence index is within a predetermined rank among the flu answer belonging to the group.

According to the present invention, the fourth step includes the steps of: selecting at least N (N? 1) social flu individuals based on the social influence index among a plurality of social fluences belonging to the group corresponding to the identified main word And displaying the information through the social app of the user terminal.

The method of posting using a social fluence program according to the present invention is characterized in that, when a posting request is posted to the nth social inflower through a social app of the user terminal, the server transmits the reach rate or participation rate N may be configured to settle the deposit amount payable to the n-th social inflator, or to determine a deposit amount payable to the n-th social inflow of the deposit amount, Calculating the effective reach rate or the effective participation rate of the registrations posted together through the account of the nth social inflower for a predetermined period when the registrant is paid together through the account of the nth social inflower, An amount of money corresponding to the effective reaching rate or the effective participation rate for the predetermined period calculated through the settlement / It may be configured by further comprising a step of treatment to be given to the first n social eonseo the flu.

Here, the effective reaching rate or the effective participation rate may be configured to include a reaching rate excluding the overlapping arrival or a participation rate excluding the overlapping participation.

According to the present invention, a posting method using a social influenza server is a method of posting together via the account of the n-th social inflower during a predetermined period when the registrant is posted together with the account of the n-th social inflower Calculating a reaching rate or a participation rate of the registrar, and calculating and updating the social influence index of the n-th social inflower based on the calculated reaching rate or participation rate during the predetermined period of time .

According to the present invention, a social influenza having social influence is selected for each subject word, and a user is allowed to post the bulletin via a social application of a social stimulus corresponding to a subject word related to a subject registered on social media, There is an advantage to be able to provide the post to more users.

FIG. 1 is a diagram showing a configuration of a posting system using a social flu answer according to an embodiment of the present invention.
FIG. 2 is a diagram illustrating a process of selecting social inflators according to an embodiment of the present invention and grouping them according to main words. FIG.
FIG. 3 is a diagram illustrating a process of selecting a social flu answer corresponding to a registration subject newly registered on the social media according to an embodiment of the present invention and requesting the publication of the registration.
FIG. 4 is a diagram illustrating a process in which a user's registration is posted through a social fluency agent according to an embodiment of the present invention.
FIG. 5 is a diagram illustrating a process in which a user's registration is posted through a social fluency document according to another embodiment of the present invention.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. It should be understood, however, that the drawings and the following detailed description are exemplary and explanatory and are intended to provide further explanation of the invention, and are not to be construed as limiting the present invention.

In the following description of the present invention, a detailed description of known functions and configurations incorporated herein will be omitted when it may make the subject matter of the present invention rather unclear. The terms used below are defined in consideration of the functions of the present invention, which may vary depending on the user, intention or custom of the operator. Therefore, the definition should be based on the contents throughout the present invention.

As a result, the technical idea of the present invention is determined by the claims, and the following embodiments are merely means for effectively explaining the technical idea of the present invention to a person having ordinary skill in the art to which the present invention belongs Only.

FIG. 1 is a diagram illustrating a configuration of a posting system using a social fluent document according to an embodiment of the present invention.

In more detail, FIG. 1 shows a history in which a text of a specific keyword is registered on a social media for a specified number of times or more for a specified period of time, and the value of one or more of the number of friends, the number of followers, (Social Influencer), which is a social influence index calculated by normalizing and exponentizing the social influence index, is grouped into a group of social influencers, Showing a simple configuration of a posting system using a social flu virus that allows you to expose social plugins in your social apps and to encourage users to post their registrations via the selected social plugin Those skilled in the art will appreciate that FIG. It is to be understood that the present invention is not limited to the embodiments illustrated in the accompanying drawings, but may be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. The technical features thereof are not limited by the implementation method alone.

Referring to FIG. 1, a posting system using a social influencer is associated with a social media server 160 and has a history of registering articles of a specific keyword over a specified number of times over a specified period on a social medium, After selecting social influencers that are more than the set threshold, grouping them, and then when registering the registrations through the user's social app, the group's social fluents matching the registrant's keywords are exposed to the user's social app A social media server 160 that provides SNS (Social Network Service) to users in cooperation with the server 100, and a user terminal 165 that the user operates .

The server 100 is a server for managing articles registered or posted on the social media. In the present invention, the server 100 is shown separately from the social media server 160, but may be the social media server 160.

The social media server 160 provides a user with an SNS (Social Network Service), which is an online service for establishing a network between users sharing a specific interest or activity. Users can post opinions or information through the SNS, You can see comments or information posted by users.

The user terminal 165 includes a wired terminal and a wireless terminal operated by a user, and a social app for receiving SNS through the social media server 160 is preferably installed.

Referring to FIG. 1, the server 100 includes a social influenza selection unit 105 for selecting a social influenza based on a social influence index, a grouping storage unit 105 for grouping and storing the selected social influenza viruses, (110), a key word discrimination unit (115) for discriminating a key word for a registered registrant through a social app of the user terminal (165), and a social inflator corresponding to the discriminated key word from the social terminal A social influencer display unit 120 for displaying a social influence on a user's registration through a selected social influencer, a social influence display unit 125 for displaying a social influence on a user's registration through a selected social influencer, A publishing soliciting information providing unit 130 for soliciting publication of the user information, a registration posting unit 135 for posting the user's registration information on the social media through the account of the social in- And the like.

The social filing system selection unit 105 operates in cooperation with the social media server 160 to transmit a text of a specific keyword on the social media among the users using the social network provided by the social media server 160 for a specified number of times The social influence index can be calculated by normalizing and exponentiating the values with at least one of the number of friends, the number of followers, the number of shares, and the number of favorites greater than or equal to a specified reference value, Social Influencers can be selected which have a Social Influence Index calculated above the predetermined threshold.

Here, the social influence index calculated through the social influencer selection unit 105 can be calculated by applying a weight to one or more of the number of friends, the number of followers, the number of shares, and the number of favorites.

The grouping storage unit 110 stores the selected social fluency data in the grouping storage unit 110 through the social influenza selection unit 105, Can be grouped and stored.

The grouping storage unit 110 may sort and store the social fluency of each group based on the social influence index.

When a new registration form is registered in the social media through the social app of the user terminal 165 when the social filing application is grouped by each main language and stored in the grouping storage unit 110 through the grouping storage unit 110, The main word of the content of the registration registered through the social app of the user terminal 165 can be determined.

For example, it is possible to analyze the words of newly registered registrations (including titles) to determine the main words of the registrant contents based on frequently used words.

When the main language of the content of the registered content to be registered through the social app of the user terminal 165 is determined through the main language discrimination unit 115, the social pharmacy display unit 120 displays at least N (N > = 1) social inflator can be selected and displayed through the social app of the user terminal.

Herein, the N social inflation statements may include a social inflation indicator within the predetermined rank among the social inflation indicators belonging to the group, and the social inflation indicator 120 may include At least N (N > = 1) social fluent entities based on the social influence index among a plurality of social influenza groups belonging to a group corresponding to the discriminated main word are selected and displayed through a social app of the user terminal 165 .

The social influence display unit 125 displays at least N social fluences belonging to the group corresponding to the main language identified through the social fluency display unit 120 and displayed on the social apps of the user terminal 165 (N is an integer equal to or greater than 1) when the n-th (n is an integer equal to or greater than n) May be calculated and displayed through the social app of the user terminal 165.

The publishing solicitation information providing unit 130 determines whether or not the maximum number of reached or exposed when the first n-th social group, which is selected by the user through the social influence display unit 125, N is displayed on the user terminal 165, and the request for posting the registration is confirmed to the n-th social inflator through the social app of the user terminal 165, the registrant is paid or freed with the social application of the n-th social inflator. Quot; can be provided together with the publication recommendation information.

After the publication solicitation information for soliciting the posting of the registration fee or free of charge together with the social app of the nth social inflator is provided through the publishing solicitation information providing unit 130, If the consent is confirmed through the social invitation information of the social inflator, the registration may be processed through the account of the n-th social inflator to be posted together with the social media.

Referring to FIG. 1, when the server 100 publishes a registration of the user via the n-th social plugin, the server 100 transmits the registration information to the n-th social inflator A reaching rate calculator 145 for calculating an effective reaching rate or an effective engaging rate of the registrations simultaneously posted through the account of the nth social inflator; And a social influence power updater 150 for calculating and updating the social influence power index of the n-th social flu answer based on the participation rate.

The deposit processing unit 140 receives the registration request from the user terminal 165 via the social apps of the user terminal 165 when the registration request is posted to the nth social affiliate The settlement amount can be paid to the n-th social inflower according to the reach rate or the participation rate, or the deposit amount payable to the n-th social inflow can be determined.

The reaching rate calculator 145 may calculate the reaching rate or the effective reaching rate of the registrations posted together through the account of the n-th social inflower for a predetermined period of time when the registrations are posted together with the fee through the account of the nth social inflator The calculated effective reaching rate or the effective participation rate may be provided to the deposit processing unit 140. [

Herein, the effective reaching rate or the effective participation rate may include a reaching rate excluding the overlapping arrival or a participation rate excluding the overlapping participation.

The reaching rate calculator 145 may calculate the reach rate of the registered registrations together with the account of the n-th social inflator for a predetermined period when the registrations are posted together with the account of the n-th social inflator, The participation rate can be calculated.

When the effective reaching rate or the effective participation rate of the registered registrations together through the account of the n-th social inflator is calculated through the reaching rate calculating unit 145, the deposit processing unit 140 transmits the settlement amount And the amount corresponding to the effective reaching rate or the effective participation rate for the calculated predetermined period may be paid to the flu answer of the n-th social group.

The social influence updating unit 150 may be configured to update the social influence list using the account of the n-th social infiltrator for a predetermined period when the registration is posted through the account of the n-th social infiltrator through the reach rate calculator 145 When the reach rate or the participation rate of the registered subscribers is calculated, the social influence index of the n-th social inflow can be calculated and updated based on the reaching rate or participation rate during the calculated predetermined period.

FIG. 2 is a diagram illustrating a process of selecting social inflators according to an embodiment of the present invention and grouping them according to main words.

FIG. 2 shows a history in which, in the server 100 on the posting system using the social fluent document shown in FIG. 1, articles of a specific keyword are registered on a social media for a specified number of times or more for a specified period, Social Influencers whose social influence index calculated by normalizing and indexing these values are equal to or greater than the specified reference value, or more than one of the numbers, the number of shares, and the likes of the users is equal to or more than a preset reference value, 2, a process of confirming a newly registered registrar through a user's social app, and the person skilled in the art will be able to refer to and / It would be possible to infer various methods of grouping and storing the lexicons, It is made, including any exemplary way in which the inference, to which the technical feature that is not limited to the exemplary method shown in the figure 2.

Referring to FIG. 2, the process of grouping and storing the group of social inflators according to the main language is performed by the server 100 in cooperation with the social media server 160, and the SNS provided by the social media server 160 (200) from a process of confirming users having a history of registering articles of a specific keyword on a social media among a plurality of users for a specified period of time.

If the users having the history of registering the articles of a specific keyword for a specified number of times or more for a specified period are identified, the server 100 obtains one or more of the number of friends, the number of followers, the number of shares, (205). ≪ / RTI >

Thereafter, when a user having at least one of the number of friends, the number of followers, the number of shares, and the number of favorites is determined to be equal to or greater than a specified reference value, the server 100 normalizes and exponents the values, (210).

According to the method of the present invention, the calculated social influence index can be calculated by applying a weight to a value of at least one of the number of friends, the number of followers, the number of shares, and the number of favorites.

Then, the server 100 selects the users whose social influence index is greater than or equal to a preset reference value by the Social Influencer (215).

When the social inflator is selected, the server 100 stores the selected social inflator in each main language group (220).

At this time, it is possible to sort and store the social influenza of each group based on the social influence index.

When the social inflator is grouped and stored according to each main language, the server 100 confirms the registration to be newly registered to the social media through the social app of the user terminal 165 (step 225).

FIG. 3 is a diagram illustrating a process of selecting a social fluenture corresponding to a registered content newly registered on a social media according to an embodiment of the present invention and requesting the publication of the registered content.

3, the server 100 on the posting system using the social inflator classifies and stores the social inflator according to a specific subject word through the process of FIG. 2, After the registration is confirmed, the process of requesting the publication of the registration through a social fluency document corresponding to the subject word of the registration subject newly registered is disclosed. As a matter of course, It is possible to refer to and modify various aspects of the process of requesting the posting of the registration by selecting the social flu answer corresponding to the registration card newly registered on the social media, The method of the present invention is not limited to the above-described embodiments. The.

Referring to FIG. 3, in the process of selecting a social flu answer corresponding to a registered message newly registered on the social media shown in FIG. 3 and requesting the publication of the registered message, the process of FIG. (300) from the process of determining the main language of the content of the registered content newly registered through the social app of the user terminal (165) in the server (100).

Here, it is possible to analyze the words of the newly registered registrations (including the title) and to identify the main words of the registrant contents based on frequently used words.

If the main language of the new registrar content is determined, the server 100 selects at least N (N? 1) social entitlements belonging to the group corresponding to the determined main language (305).

Then, the server 100 processes 310 at least N social fluences belonging to the group corresponding to the selected main word through the social app of the user terminal 165 (310).

Here, the N social inflators may include a flu answer in which the social influence index is within a predetermined rank among the social inflations belonging to the group, At least N (N > = 1) social filers based on the social influence index among a plurality of social influenza groups belonging to the corresponding group can be selected and displayed through the social app of the user terminal 165 have.

If the selection of the first n (1? N? N) flu answer is confirmed (315) through the social app of the user terminal 165, the server 100 transmits the When posting the registrations together, the maximum number of arrivals or exposures is calculated (320).

Then, the calculated maximum reached or exposed number is processed to be displayed through the social app of the user terminal 165 (325).

Thereafter, the server 100 confirms the publication request of the registration to the n-th social affiliate through the social app of the user terminal 165 (330).

FIG. 4 is a diagram illustrating a process of publishing a user's registration through a social fluency agent according to an embodiment of the present invention.

In more detail, FIG. 4 illustrates a process of selecting a social inflator corresponding to a registrant newly registered on the social media through the process of FIG. 3 and requesting the publication of the registrant, The present invention is directed to a process of allowing a user's registration to be posted on a social media free of charge through an account of the Social Influencer when the Social Influencer agrees to publish it by soliciting free posting on the social media. Those of ordinary skill in the art will be able to refer to and / or modify Figure 4 to derive various implementations of the process in which a user's registration is posted free via a social fluency, All the methods of implementation are included, and the technical features thereof are not limited only by the method shown in FIG.

Referring to FIG. 4, in the process of publishing a user's registration through the illustrated social fluency book, when the user who is the n-th social person selected by the user through the process of FIG. 3 publishes the registration together, The server 100 displays the maximum number of the registered posts by the social app of the user terminal 165 and after the publication request of the registration is confirmed to the nth social filer through the social app of the user terminal 165, (Step 400) from the process of providing the publication recommendation information to invite the n < th >

Then, if the consent of the publishing solicitation information is confirmed through the social app of the n-th social inflator (405), the server (100) (410).

Then, the server 100 determines the reaching rate or participation rate of the registered registrations together through the account of the n-th social infiltration company for a predetermined period after the registrations are published together through the account of the n-th social inflator (415).

Then, the server 100 calculates 420 the social influence index of the n-th social inflow based on the calculated arrival rate or the participation rate for the predetermined period (420), and calculates the social influence index of the n-th social inflow (425).

FIG. 5 is a diagram illustrating a process in which a user's registration is posted through a social fluency document according to another embodiment of the present invention.

5 is a flowchart illustrating a process of selecting a social inflator corresponding to a registrant newly registered on the social media through the process of FIG. 3 and requesting the publication of the registrant, To publish a subscription of a user on a social media through an account of the Social Influencer when the Social Influencer agrees to publish it by soliciting a paid publication on the social media. Those skilled in the art will be able to refer to and / or modify Figure 5 to derive various implementations of the process in which the user's registration is paid for via the social fluency book, All the methods of implementation are included, and the technical features thereof are not limited only by the method shown in FIG.

Referring to FIG. 5, in the process of publishing a user's registration through the illustrated social fluency book, if a flu nurge, which is a n-th social selected by the user through the process of FIG. 3, The server 100 displays the maximum number of the registered posts by the social app of the user terminal 165 and after the publication request of the registration is confirmed to the nth social filer through the social app of the user terminal 165, (500) of providing the publication recommendation information to recommend that the registrant publish the registrant as a fee to the social app of the nth social inflator.

If the consent of the publishing invitation information is confirmed through the social app of the n-th social inflator, the server 100 determines whether the n-th social inflator is approved according to the reach rate or participation rate of the registration (510) a deposit amount that can be paid or a deposit amount that can be paid to the n-th social amount of the deposited deposit amount.

Then, the server 100 processes the registration to be posted together with the social media via the account of the n-th social inflator (515).

After that, the server 100 calculates an effective reach rate or an effective participation rate of the registered registrations together with the account of the n-th social infiltrator for a predetermined period of time (520).

Then, the server 100 processes 525 the amount corresponding to the calculated effective coverage rate or the effective participation rate for the predetermined period through the settlement / settlement deposit amount to the flu answer of the n-th social.

100: Server 105: Social Influencer Selector
110: Grouping storage unit 115:
120: Social Influencer Display 125: Social Influencer Display
130: Publishing invitation information Offering 135: Registration posting part
140: deposit processing unit 145: arrival rate calculation unit
150: social influence renewal unit 155: storage medium
160: Social Media Server 165: User terminal

Claims (8)

CLAIMS What is claimed is: 1. A method executed via a server for managing posts registered or posted on social media,
Wherein the server has a history of registering articles of a specific keyword for a specified period of time on a social media for a specified number of times or more and the value of at least one of the number of friends, the number of followers, the number of shares, and the number of favorites is equal to or larger than a specified reference value, A Social Influencer (Social Influencer) having a social influence index calculated by the Social Influencer (Social Influencer;
A second step of the server grouping the selected social fluency groups by each main language;
A third step of, when the new registration information is registered in the social media through the social app of the user terminal, the server determining the main word of the registration contents registered through the social app of the user terminal;
A fourth step of the server selecting at least N (N? 1) social fluent persons belonging to the group corresponding to the identified main language and displaying the selected ones via the social app of the user terminal;
Wherein when the server selects the first n (1? N? N) flu answer through the social app of the user terminal, the maximum number of reached or exposed when the server posts the registration via the first n Computing and displaying the social app via the social app of the user terminal;
When a request for publishing the registration is made to the nth social inflator through the social app of the user terminal, the server makes a recommendation for publishing the registration with the social app of the nth social inflator, A sixth step of providing invitation information; And
A seventh step of, when the server approves the publication solicitation information via the social app of the n-th social plug-in, processing so that the server posts the registration through the account of the n-th social plug-in to the social media; A method of posting using a social flu planner comprising:
2. The method according to claim 1,
Further comprising the step of sorting and storing the social influenza of each group based on the social influence index.
The method according to claim 1,
And calculating a weighted value based on at least one of the number of friends, the number of followers, the number of shares, and the number of favorites.
The method according to claim 1,
Wherein the social influenza virus belongs to the group, and the social influence index is within a predetermined rank among the social influenza viruses belonging to the group.
The method as claimed in claim 1,
At least N (N > = 1) social influenza candidates are selected based on the social influence index among a plurality of social influence lists belonging to the group corresponding to the discriminated keyword, and are displayed through a social app of the user terminal Wherein the step of providing the posting information includes the steps of:
The method according to claim 1,
Wherein the server receives a deposit amount that can be paid to the nth social inflator according to a reach rate or a participation rate of the registrant, when the server publishes the registrant to the nth social inflator through a social app of the user terminal, Or determining a deposit amount payable to the n-th social number, among the deposited deposits,
If the registrations are posted together for a fee via an account of the n-th social affiliate,
Calculating an effective reach rate or an effective participation rate of the registered registrations together through the account of the n-th social inflow for a predetermined period of time; And
And processing the settlement amount so that the amount corresponding to the effective reaching rate or the effective participation rate for the calculated predetermined period is paid to the n-th social client through the settlement / determined deposit amount. Posting method using fluencer.
7. The method of claim 6,
And a participation rate excluding a reaching rate excluding overlapping participation or overlapping participation.
The method according to claim 1,
If the registrations are posted together through the account of the n-th social infiltrant,
Calculating a reach rate or a participation rate of the registered registrations together through the account of the n-th social inflow for a predetermined period of time; And
And calculating and updating a social influence index of the n-th social infiltrator based on the calculated reaching rate or participation rate for a predetermined period of time.

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