KR20170088226A - Method and Apparatus for Providing Contents Service by Using Beacon - Google Patents

Method and Apparatus for Providing Contents Service by Using Beacon Download PDF

Info

Publication number
KR20170088226A
KR20170088226A KR1020160008331A KR20160008331A KR20170088226A KR 20170088226 A KR20170088226 A KR 20170088226A KR 1020160008331 A KR1020160008331 A KR 1020160008331A KR 20160008331 A KR20160008331 A KR 20160008331A KR 20170088226 A KR20170088226 A KR 20170088226A
Authority
KR
South Korea
Prior art keywords
content
request signal
beacon
beacon device
receiving apparatus
Prior art date
Application number
KR1020160008331A
Other languages
Korean (ko)
Inventor
이호준
도현준
이영섭
Original Assignee
주식회사 스마트구루
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 주식회사 스마트구루 filed Critical 주식회사 스마트구루
Priority to KR1020160008331A priority Critical patent/KR20170088226A/en
Publication of KR20170088226A publication Critical patent/KR20170088226A/en

Links

Images

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/10—Services
    • H04W4/008—
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W88/00—Devices specially adapted for wireless communication networks, e.g. terminals, base stations or access point devices
    • H04W88/18—Service support devices; Network management devices

Landscapes

  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Tourism & Hospitality (AREA)
  • Human Resources & Organizations (AREA)
  • Primary Health Care (AREA)
  • Health & Medical Sciences (AREA)
  • Economics (AREA)
  • General Health & Medical Sciences (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Marketing (AREA)
  • Signal Processing (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

In this embodiment, a request signal for content provision is generated based on a beacon signal received from a mobile beacon device, and a content corresponding to the mobile beacon device is received from the content management device on the basis of the generated request signal, And more particularly, to a content service method and apparatus using a mobile beacon device capable of receiving a service.

Description

TECHNICAL FIELD The present invention relates to a content service method and apparatus using a mobile beacon device,

The present embodiment relates to a content service method and apparatus using a mobile beacon device.

The contents described below merely provide background information related to the present embodiment and do not constitute the prior art.

Recently, due to the development of the wireless communication network, the advertisement service through the mobile and the like is attracting attention as a new advertisement model. In the case of the advertisement model, there is an advantage that it is possible to easily provide various advertisements to consumers, but there is also a disadvantage that it is difficult to induce users' interest in the advertisement due to excessive advertisement exposure.

In order to solve the problems of the conventional advertisement model, a customized advertisement model has been proposed in order to provide consumers with customized advertisements in accordance with the current location and interests of the consumers so that consumers can be interested in the advertisements voluntarily.

However, since the existing customized advertisement model is an active form in which the advertisement is provided only when the consumer is located close to a specific place where the service apparatus is installed, the efficiency of the advertisement service is low for most consumers except for some active consumers There is a problem. Therefore, there is a need for technology that enables consumers to receive customized advertisement anytime, anywhere regardless of the current location of the consumer.

In this embodiment, a content receiving apparatus generates a request signal for providing contents based on a beacon signal received from a mobile beacon apparatus, and receives content corresponding to the mobile beacon apparatus from the content management apparatus based on the request signal. So that the contents service can be efficiently provided.

In this embodiment, the content receiving apparatus generates a request signal including different types of data information according to the type of content the user desires to receive, so that only the optimized content for the user can be selectively received from the content management apparatus The purpose is to do.

The present embodiment is characterized in that, in the content receiving apparatus, a communication unit that receives a beacon signal from a beacon device located within a predetermined range; A controller for selectively generating a request signal for a content provided corresponding to the beacon device based on the identification information of the beacon device included in the beacon signal and transmitting the generated request signal to the content management device; And a display unit for displaying a content provided from the content management apparatus in response to the request signal.

According to another aspect of the present invention, there is provided a content management apparatus, comprising: a storage unit for matching and storing preset content for each beacon device; A communication unit for receiving a request signal for a content corresponding to a specific beacon device from a content receiving apparatus using wireless communication; And a management unit for calculating a content corresponding to the specific beacon device in the storage unit based on the data information included in the request signal and for providing the calculated content to the content receiving device Lt; / RTI >

According to another aspect of the present invention, there is provided a mobile communication terminal comprising: a beacon device provided on a moving body for transmitting a beacon signal for a content providing service; A content receiving device for receiving the beacon signal and selectively generating a request signal for a content corresponding to the beacon device based on the identification information of the beacon device included in the beacon signal; And a control unit for calculating a content corresponding to the beacon among predetermined contents for each beacon device based on the data information included in the request signal when the request signal is received from the content receiving apparatus, And a content management device for providing the content to the device.

According to another aspect of the present invention, there is provided a content receiving method for a content receiving apparatus, comprising the steps of: receiving a beacon signal from a beacon device located within a predetermined range; Selectively generating a request signal for a content provided corresponding to the beacon device based on the identification information of the beacon device included in the beacon signal and transmitting the generated request signal to the content management device; And displaying the content provided from the content management apparatus in response to the request signal.

According to another aspect of the present invention, there is provided a content providing method of a content management apparatus, comprising: receiving a request signal for a content corresponding to a specific beacon device from a content receiving apparatus using wireless communication; And a step of calculating a content corresponding to the specific beacon device among the predetermined content for each beacon device based on the data information included in the request signal and providing the calculated content to the content receiving device To provide a content providing method.

According to the present embodiment, a content receiving apparatus generates a request signal for providing content based on a beacon signal received from a mobile beacon device, and receives content corresponding to the mobile beacon device from the content management device based on the request signal, The content service can be provided more efficiently.

In addition, according to the present embodiment, the content receiving apparatus generates a request signal including different types of data information according to a content type the user desires to receive, so that only the optimized content for the user is selectively received from the content management apparatus There is an effect that can be.

1 is a block diagram schematically showing a content providing system according to the present embodiment.
2 is a block diagram schematically showing a contents receiving apparatus according to the present embodiment.
3 is a block diagram schematically showing a content management apparatus according to the present embodiment.
4 is a flowchart illustrating a content providing process according to the present embodiment.
5 is a diagram illustrating a method of determining a content type according to the present embodiment.

Hereinafter, the present embodiment will be described in detail with reference to the accompanying drawings.

1 is a block diagram schematically showing a content providing system according to the present embodiment.

1, the content providing system according to the present embodiment includes a beacon apparatus 100, a content receiving apparatus 110, and a content managing apparatus 120. [ Here, the components included in the content providing system are not necessarily limited thereto. For example, in another embodiment, the content management device 120 may be implemented in a form including the beacon device 100 as a component. In this case, the content management apparatus 120 is provided on the moving body in the same manner as the conventional beacon apparatus 100.

The beacon device 100 refers to a device that transmits a beacon signal including specific data at a predetermined period to the surroundings. The beacon signal transmitted from the beacon apparatus 100 may be transmitted to the beacon apparatus 100 through a wireless communication unit such as Wi-Fi (IEEE 802.11), Ultra Wideband (UWB), Radio Frequency (RF), low frequency, Infrared Data Association (IrDA), Zigbee, And may be various types of wireless signals such as Bluetooth.

The beacon apparatus 100 according to the present embodiment transmits a beacon signal including identification information of the beacon apparatus 100 for a content providing service. At this time, the identification information of the beacon apparatus 100 is preferably a unique ID assigned to the beacon apparatus 100 in advance, but is not limited thereto. The identification information of the beacon apparatus 100 may be provided in a form divided into a group ID (UUID) and a single ID (Major ID + Minor ID) according to the beacon type specific information specification, A single ID + service ID.

The beacon apparatus 100 according to the present embodiment is preferably provided on a movable movable body. That is, the beacon device 100 is continuously changed in accordance with the movement of the moving object, so that the beacon signal can be transmitted over various places rather than transmitting a beacon signal to a specific place. According to the mobility of the beacon device 100, the user of the content providing system according to the present embodiment can efficiently receive the content that the user needs.

1, the moving body provided with the beacon device 100 is illustrated as a vehicle, but the present invention is not limited thereto. For example, the moving object may be any object as long as it is an object having mobility such as a person, a drone, or the like.

The content receiving apparatus 110 refers to a device that provides a content service for a user of the content receiving apparatus 110 in cooperation with the beacon apparatus 100 and the content managing apparatus 120. Likewise, the content receiving apparatus 110 according to the present embodiment can be provided on a moving body. For example, the content receiving apparatus 110 may be implemented as a smartphone when the mobile body is a person, and may be implemented with In Vehicle Infotainment (IVI) that provides a control function for the vehicle when the mobile body is a vehicle . In the present embodiment, the embodiment of the content receiving apparatus 110 is not limited to a specific form.

The content receiving apparatus 110 receives a beacon signal from the beacon apparatus 100 located within a predetermined range and selects a request signal for the content provided corresponding to the beacon apparatus 100 based on the received beacon signal .

The content receiving apparatus 110 confirms whether or not the identification information of the beacon apparatus 100 included in the beacon signal matches the identification information of the previously registered beacon apparatus and confirms whether the beacon apparatus 100 is registered And generates the above-mentioned request signal only in the case of a beacon device. To this end, the content receiving apparatus 110 collects and stores identification information on the registered beacon device in advance.

The content receiving apparatus 110 basically generates a request signal including identification information of the beacon apparatus 100 and generates a request signal based on some or all of the current status of the content receiving apparatus 110, And further includes the specific data information. Meanwhile, the content providing system according to the present embodiment classifies the previously registered content into a plurality of types according to the characteristics of the information included in the content, and selectively provides the classified content to the user, thereby providing customized content for the user . In the case of this embodiment, the data information included in the request signal is used as the promised information so that the specific type of content can be provided. That is, the content receiving apparatus 110 generates a request signal including different kinds of data information according to a content type desired to be provided by a user. At this time, the specific data information included in the request signal for the content type determination is preferably some or all of the current location information and the user information of the content receiving apparatus 110, but is not limited thereto.

The content receiving apparatus 110 transmits the generated request signal to the predetermined content providing means, for example, the content managing apparatus 120, and receives the content corresponding to the request signal from the content managing apparatus 120. [

The content management apparatus 120 refers to a device that manages a plurality of content items registered in advance according to an agreement with an advertiser, and selectively provides the content to a user.

The content management apparatus 120 according to the present embodiment receives a request signal for a content corresponding to a specific beacon device from the content receiving apparatus 110. [ That is, the content management apparatus 120 receives the request signal including the identification information of the beacon apparatus 100, the current position information of the content receiving apparatus 110, and a part or all of the user information from the content receiving apparatus 110.

Based on the data information included in the request signal, the content management apparatus 120 calculates a content corresponding to a specific beacon device among the content managed by the content management apparatus 120, and transmits the calculated content to the content receiving apparatus ( 110).

The content management apparatus 120 matches and stores preset content for each beacon device registered in the content management apparatus 120 more accurately according to the identification information of the beacon device. At this time, the preset content is set as a preset content to be provided corresponding to the beacon device 100, the basic content provided by the advertiser, the location-based content corresponding to the location information, and the user information based content corresponding to the user information, And stored.

When receiving the request signal for the content from the content receiving apparatus 110, the content managing apparatus 120 determines the type of the content to be provided to the content receiving apparatus 110 based on the data information included in the request signal do. Meanwhile, in the present embodiment, the content type determined by the content management apparatus 120 is preferably a basic type, a position type, a user type, an external type, or a composite type, but is not limited thereto.

Then, the content management apparatus 120 selects some or all of the basic content, the location-based content, and the user information based content corresponding to the specific beacon device among the contents managed by the content management apparatus 120 according to the determined content type .

The content management apparatus 120 may receive external content provided from an external server in cooperation with an external server (not shown), and may selectively provide the external content based on the determined content type. At this time, the content management apparatus 120 may provide the external content provided from the external server as it is, or may selectively provide only the external content corresponding to the specific beacon device among the external contents based on the data information included in the request signal have.

The content management apparatus 120 may generate the composite content by combining the predetermined content for each beacon device registered in the content management apparatus 120 with the external content provided from the external server and selectively provide the generated composite content . For example, the content management apparatus 120 may selectively generate the composite content corresponding to the specific beacon device according to the content type determined previously, and may further provide the generated composite content.

The content management apparatus 120 transmits the calculated contents to the content receiving apparatus 110. [

2 is a block diagram schematically showing a contents receiving apparatus according to the present embodiment.

2, the content receiving apparatus 110 includes a communication unit 200, a control unit 210, a memory unit 220, a collecting unit 230, and a display unit 240. As shown in FIG.

The communication unit 200 refers to a device for transmitting and receiving data to and from the beacon device 100 and the content management device 120. The communication unit 200 includes various communication modules such as Wi-Fi, UWB, RF, low frequency, infrared communication, Zigbee, Bluetooth, and WAVE according to communication signals supported by the beacon unit 110 and the content management apparatus 120 . The communication unit 200 receives the beacon signal from the beacon device 100 located within a predetermined range and transmits the beacon signal to the content management apparatus 120 in response to the request signal and the request signal for providing the content to the content management apparatus 120. [ Lt; / RTI >

The control unit 210 controls the operation of each component of the content receiving apparatus 110. That is, the control unit 210 controls operations of the communication unit 200, the memory unit 220, the collecting unit 230, and the display unit 240.

The control unit 210 selectively generates a request signal for a content corresponding to the beacon device 100 based on the received beacon signal using the communication unit 200. [ The control unit 210 checks whether or not the identification information of the beacon apparatus 100 included in the beacon signal matches the identification information of the registered registered beacon apparatus and if the beacon apparatus 100 is a registered beacon apparatus And generates the above-mentioned request signal. On the other hand, when the identification information of the beacon device 100 included in the beacon signal and the identification information of the previously registered beacon device do not coincide with each other, the control unit 210 filters the beacon signal.

The control unit 210 generates a request signal including the identification information of the beacon apparatus 100 when it is determined that the beacon apparatus 100 is a registered beacon apparatus based on the identification information of the beacon apparatus 100 included in the beacon signal .

The control unit 210 further includes specific data information in the request signal based on the setting information preset by the user. At this time, the specific data information is preferably some or all of the current location information and the user information of the content receiving apparatus 110, but is not limited thereto. For example, if the content type desired by the user is set in advance according to the input information of the user, the control unit 210 determines whether the current position information and the user information of the content receiving apparatus 110 in the request signal Include some or all of them. To this end, the content receiving apparatus 110 according to the present embodiment may further include a user interface unit (not shown) for receiving user input information.

The control unit 210 may further include specific data information in the request signal based on the current state of the content receiving apparatus 110. [ For example, when the current state of the content receiving apparatus 110 is in the GPS receivable state, the controller 210 further includes the current position information of the content receiving apparatus 110 in the request signal. The control unit 210 further includes the user information of the content receiving apparatus 110 in the request signal when the current state of the content receiving apparatus 110 is in the state of being subscribed to the paid service among the service providing steps of the content providing service.

The control unit 210 transmits the generated request signal to the content management apparatus 120 through the communication unit 200 and receives the content provided in response to the request signal from the content management apparatus 120. [

The control unit 210 displays the content received from the content management apparatus 120 on the display unit 240 and provides notification information to the user.

The control unit 210 may display the content received from the content management apparatus 120 on the display unit 240 as it is. However, the control unit 210 may further perform a filtering procedure on the content, You may. For example, the control unit 210 may perform filtering on a content including a specific word and a specific content according to predetermined filtering information, and may perform filtering on the same content as the provided content.

The control unit 210 may display the content received from the content management apparatus 120 according to the current status of the user of the content receiving apparatus 110 in different forms. To illustrate the case where the content receiving apparatus 110 is implemented by vehicle infotainment (IVI), the control unit 210 grasps the current driving state of the vehicle. If it is determined that the vehicle is stationary according to the recognition result, So that the content is displayed on the display unit 240. On the contrary, when the control unit 210 determines that the vehicle is running according to a result of grasping the current driving state of the vehicle, the controller 210 controls only the notification information about the received contents to be provided.

The memory unit 220 stores necessary information related to the content providing service performed by the content receiving apparatus 110. [ The memory unit 220 may store and provide information on the registered beacon device registered in the content management apparatus 120. [

When the content is received from the content management apparatus 120, the memory unit 220 stores the received content for a predetermined period of time so that the content can be provided at an appropriate time according to the status of the user of the content receiving apparatus 110. [

The collection unit 230 collects additional information necessary for the content providing service. For example, the collecting unit 230 collects the current driving state of the vehicle when the content receiving apparatus 110 is implemented with vehicle infotainment (IVI).

The collection unit 230 may collect user information of the content receiving apparatus 110 registered in the content managing apparatus 120 in cooperation with the content managing apparatus 120. [ At this time, the user information of the content receiving apparatus 110 may be some or all of the user's sex, age, residential area, hobby, and preference.

The collecting unit 230 may collect current location information of the content receiving apparatus 110 using a position sensor or the like for position measurement.

The display unit 240 displays the content provided from the content management apparatus 120 under the control of the control unit 210.

3 is a block diagram schematically showing a content management apparatus according to the present embodiment.

3, the content management apparatus 120 according to the present embodiment includes a communication unit 300, a management unit 310, a storage unit 320, an interlock unit 330, and a content generation unit 340 .

The communication unit 300 transmits and receives data to and from the contents receiving apparatus 110. The communication unit 300 according to the present embodiment receives a request signal for a content corresponding to a specific beacon device from the content receiving apparatus 110 using wireless communication and transmits the content calculated by the management unit 310 to the content And transmits it to the receiving apparatus 110.

The management unit 310 calculates the content corresponding to the specific beacon device among the contents managed by the content management device 120 based on the data information included in the received request signal using the communication unit 300, And provides the contents to the contents receiving apparatus 110.

On the other hand, in the case of the content management apparatus 120 according to the present embodiment, more precisely, the predetermined content is stored for each beacon device registered in the content management apparatus 120 by matching. At this time, the preset content is set as a preset content to be provided corresponding to the beacon device 100, the basic content provided by the advertiser, the location-based content corresponding to the location information, and the user information based content corresponding to the user information, And stored.

The management unit 310 determines the type of the content to be provided to the content receiving apparatus 110 based on the data information included in the received request signal using the communication unit 300. The content type that the management unit 310 according to the present embodiment determines based on the data information included in the request signal may be some or all of a basic type, a position type, a user type, an outer type, and a complex type.

For example, when the identification information of the beacon apparatus 100 is included in the request signal, the management unit 310 determines the type of the content to be provided to the content receiving apparatus 110 as a basic type.

When the current location information of the content receiving apparatus 110 is additionally included in the request signal, the management unit 310 stores the type of the content to be provided to the content receiving apparatus 110 as a basic type, a location type, an external type, .

When the user information of the content receiving apparatus 110 is additionally included in the request signal, the management unit 310 determines the type of the content to be provided to the content receiving apparatus 110 as a basic type, a user type, and a complex type.

If the current position information of the content receiving apparatus 110 in the request signal and the user information of the content receiving apparatus 110 are additionally included, the management unit 310 sets the type of the content to be provided to the content receiving apparatus 110 as a basic type , Location type, user type, external type, and complex type.

Based on the content type determined based on the data information included in the request signal, the management unit 310 manages the basic content corresponding to the specific beacon device, the location-based content, and the user information based on the content managed by the content management apparatus 120 And some or all of the contents are selectively calculated and provided. At this time, the management unit 310 performs a filtering process on the calculated contents by considering the data information (the current location information of the content receiving apparatus and the user information of the content receiving apparatus) included in the request signal, Lt; / RTI >

If an external type is included in the determined content type, the management unit 310 receives the external content collected from the external server through the linking unit 330 and additionally provides the received external content.

The management unit 310 controls the content generation unit 340 to generate the composite content corresponding to the beacon device 100 when the determined content type includes the composite type. That is, the management unit 310 controls the content generation unit 340 to generate the composite content by combining the preset content and the external content corresponding to the beacon device 100, thereby providing the generated composite content additionally .

The storage unit 320 stores and stores predetermined contents according to the identification information of the beacon apparatus and selectively provides the stored contents under the control of the management unit 310. [

The storage unit 320 stores the external contents collected using the interlocking unit 330 and the composite contents generated using the contents generating unit 340 for a predetermined period of time.

The storage unit 320 stores and provides information on subscriber information and beacon devices subscribed to the content providing service.

The interlocking unit 330 receives the external content provided from the external server in cooperation with the external server and provides the external content to the management unit 310 and the storage unit 320. [ The interworking unit 330 may collect external contents when receiving a reception command for external contents from the management unit 310 according to the embodiment, and may collect external contents in units of a predetermined period.

The content generation unit 340 combines the content stored in the storage unit 320 and the external content collected using the link unit 330 to generate a composite content. For example, the content generating unit 340 may combine the restaurant content and the weather content received from the external server to generate a recommended food content according to the current weather.

Meanwhile, the content generation unit 340 according to the present exemplary embodiment may generate the composite content selectively only when a control command for generating the composite content is received from the management unit 310, but the present invention is not limited thereto.

4 is a flowchart illustrating a content providing process according to the present embodiment.

As shown in FIG. 4, the content providing process according to the present embodiment starts with a process in which the beacon device 100 transmits a beacon signal (S401).

When the beacon signal is received from the beacon device 100, the content receiving device 110 determines whether the beacon device 100 is a pre-registered beacon device based on the identification information of the beacon device 100 included in the beacon signal (S402). In step S402, the content receiving apparatus 110 confirms whether or not the identification information of the beacon apparatus 100 included in the beacon signal matches the identification information of the previously registered beacon apparatus, It is determined whether the beacon apparatus 100 is a pre-registered registered beacon apparatus.

If it is determined that the beacon apparatus 100 is a pre-registered beacon apparatus according to the result of the check in step S402, the content receiving apparatus 110 may transmit the setting information previously set by the user and a part of the current status of the content receiving apparatus 110 On the basis of all of them, the type of the content type desired to be provided by the user is confirmed (S404).

The content receiving apparatus 110 generates a request signal including identification information of the beacon apparatus 100 and transmits the request signal to the content managing apparatus 120 (S406). In step S406, the content receiving apparatus 110 further includes a part or all of the current location information and the user information of the content receiving apparatus 110 in the request signal according to the type of the content type confirmed in step S404, ).

When receiving the request signal from the content receiving apparatus 110, the content managing apparatus 120 determines the type of the content to be provided to the content receiving apparatus 110 based on the data information included in the request signal (S408).

The content management apparatus 120 calculates a content corresponding to the beacon apparatus 100 according to the content type determined in step S408 (S410), and transmits the calculated content to the content receiving apparatus 110 (S412). In step S410, the content management apparatus 120 determines whether the basic content, the location-based content, and the user information-based content corresponding to the beacon device 100 among the contents managed by the content management apparatus 120 according to the content type determined in step S408 Or a part of or all of them.

The content management apparatus 120 further provides the external content collected from the external server according to the content type determined in step S408.

Combines the content corresponding to the beacon apparatus 100 stored in the content management apparatus 120 with the external content provided from the external server to generate the composite content, and further provides the generated composite content.

The content receiving apparatus 110 performs a filtering process on the content received from the content managing apparatus 120 (S414), and displays the filtered content according to the execution result (S416).

Here, steps S402 to S416 correspond to the operations of the beacon apparatus 100, the content receiving apparatus 110, and the content managing apparatus 120 described above, respectively, and thus detailed description will be omitted.

5 is a diagram illustrating a method of determining a content type according to the present embodiment. On the other hand, FIG. 5 illustrates a method of determining the content type by the content management apparatus 120 according to the present embodiment.

The content management apparatus 120 according to the present embodiment determines the content type based on the data information included in the request signal transmitted from the content receiving apparatus 110 and calculates and provides the corresponding content according to the determined content type .

5, the types of contents determined by the contents management apparatus 120 according to the request information based on the data information include a basic type, a position type, a user type, an external type, and a composite type Some or all.

For example, when the identification information of the beacon apparatus 100 is included in the request signal, the content management apparatus 120 determines the type of the content to be provided to the content receiving apparatus 110 as a basic type, .

When the current position information of the content receiving apparatus 110 is additionally included in the request signal, the content managing apparatus 120 may set the type of the content to be provided to the content receiving apparatus 110 as a basic type, a position type, Type, and calculates and provides the content corresponding to each type.

When the user information of the content receiving apparatus 110 is additionally included in the request signal, the content management apparatus 120 determines the type of the content to be provided to the content receiving apparatus 110 as a basic type, a user type, and a complex type , And the content corresponding to each type is calculated and provided.

When the current position information of the content receiving apparatus 110 in the request signal and the user information of the content receiving apparatus 110 are additionally included, the content managing apparatus 120 transmits the type of the content to be provided to the content receiving apparatus 110 A basic type, a position type, a user type, an external type, and a composite type, and calculates and provides contents corresponding to each type.

The foregoing description is merely illustrative of the technical idea of the present embodiment, and various modifications and changes may be made to those skilled in the art without departing from the essential characteristics of the embodiments. Therefore, the present embodiments are to be construed as illustrative rather than restrictive, and the scope of the technical idea of the present embodiment is not limited by these embodiments. The scope of protection of the present embodiment should be construed according to the following claims, and all technical ideas within the scope of equivalents thereof should be construed as being included in the scope of the present invention.

100: Beacon device 110: Content receiving device
120: Content management apparatus 200, 300:
210: control unit 220: memory unit
230: collecting section 240: display section
310: management unit 320: storage unit
330: interlocking unit 340: content generating unit

Claims (19)

In the content receiving apparatus,
A communication unit for receiving a beacon signal from a beacon device located within a predetermined range;
A controller for selectively generating a request signal for a content provided corresponding to the beacon device based on the identification information of the beacon device included in the beacon signal and transmitting the generated request signal to the content management device; And
A display unit for displaying a content provided from the content management apparatus in response to the request signal,
The content receiving apparatus comprising: The method according to claim 1,
Wherein,
And the beacon signal transmitted in the form of Bluetooth, Wi-Fi, low frequency, and WAVE (Wireless Access in Vehicular Environment) is received from the beacon device provided on the moving object located within the predetermined range. Device. The method according to claim 1,
Wherein,
Wherein the beacon device checks whether the beacon device is a pre-registered beacon device based on the identification information of the beacon device, and generates the request signal only when the beacon device is a pre-registered beacon device . The method according to claim 1,
Wherein,
And generates the request signal including the identification information for the beacon device. 5. The method of claim 4,
Wherein,
The content management apparatus comprising: a content receiving apparatus for receiving content information from a content management apparatus, the content management apparatus comprising: And a part or all of the user information. 5. The method of claim 4,
Wherein,
Further comprising a part or all of the current location information and the user information of the content receiving apparatus in the request signal in accordance with the result of the check. The method according to claim 1,
Wherein,
Wherein when the content corresponding to the request signal is received from the content management apparatus, the content corresponding to the request signal is filtered based on a predetermined condition, and the filtered content is displayed on the display unit Content receiving apparatus. The method according to claim 1,
The content receiving apparatus is implemented in vehicle infotainment (IVI) that provides a control function for a vehicle,
Wherein the control unit recognizes the current driving state of the vehicle when a content corresponding to the request signal is received from the content management apparatus and, if it is determined that the vehicle is stationary, And controls to display only the notification information about the received content when it is determined that the vehicle is in operation. A content management apparatus comprising:
A storage unit configured to store predetermined content for each beacon device;
A communication unit for receiving a request signal for a content corresponding to a specific beacon device from a content receiving apparatus using wireless communication; And
A controller for calculating a content corresponding to the specific beacon device in the storage unit based on the data information included in the request signal and for providing the calculated content to the content receiver,
The content management apparatus comprising: 10. The method of claim 9,
The predetermined content may include:
Wherein the content type is classified and stored in the basic content provided by the advertiser, the location-based content corresponding to the location information, and the user information based content corresponding to the user information. 11. The method of claim 10,
Wherein,
Determines a type of content to be provided to the content receiving apparatus based on the data information included in the request signal, and selectively calculates a part or all of the predetermined content corresponding to the specific beacon device according to the determined type The content management apparatus comprising: 12. The method of claim 11,
Wherein,
And extracts and provides the basic content corresponding to the specific beacon device in the storage unit based on the identification information of the specific beacon device included in the request signal. 13. The method of claim 12,
Wherein,
Based content corresponding to the specific beacon device in the storage unit when the current position information of the content receiving apparatus is additionally included in the request signal, Wherein the content management apparatus comprises: 13. The method of claim 12,
Wherein,
If the user information of the content receiving apparatus is additionally included in the request signal, extracts and further provides a user information based content matched with the user information among the user information based contents corresponding to the specific beacon device. Management device. 12. The method of claim 11,
And an interworking unit operable to interwork with an external server to receive external contents provided from the external server,
Wherein the management unit selectively provides the external content according to a type determined based on the data information included in the request signal. 16. The method of claim 15,
And a content generation unit for generating the composite content by combining the predetermined content and the external content,
Wherein the management unit controls the content generation unit to selectively generate a composite content corresponding to the specific beacon device according to a type determined based on the data information included in the request signal and adds the generated composite content according to the control result The content management apparatus comprising: A beacon device provided on a moving body for transmitting a beacon signal for a content providing service;
A content receiving device for receiving the beacon signal and selectively generating a request signal for a content corresponding to the beacon device based on the identification information of the beacon device included in the beacon signal; And
When receiving the request signal from the contents receiving apparatus, calculates a content corresponding to the beacon among the predetermined contents for each beacon device based on the data information included in the request signal, A content management apparatus
The content providing system comprising: A content receiving method of a content receiving apparatus,
Receiving a beacon signal from a beacon device located within a predetermined range;
Selectively generating a request signal for a content provided corresponding to the beacon device based on the identification information of the beacon device included in the beacon signal and transmitting the generated request signal to the content management device; And
Displaying the content provided from the content management apparatus in response to the request signal
And transmitting the content data to the content receiving apparatus. A content providing method of a content management apparatus,
Receiving a request signal for a content corresponding to a specific beacon device from a content receiving device using wireless communication; And
Calculating a content corresponding to the specific beacon device among the predetermined content for each beacon device based on the data information included in the request signal, and providing the calculated content to the content receiving device
The content providing method comprising the steps of:
KR1020160008331A 2016-01-22 2016-01-22 Method and Apparatus for Providing Contents Service by Using Beacon KR20170088226A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
KR1020160008331A KR20170088226A (en) 2016-01-22 2016-01-22 Method and Apparatus for Providing Contents Service by Using Beacon

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
KR1020160008331A KR20170088226A (en) 2016-01-22 2016-01-22 Method and Apparatus for Providing Contents Service by Using Beacon

Publications (1)

Publication Number Publication Date
KR20170088226A true KR20170088226A (en) 2017-08-01

Family

ID=59650377

Family Applications (1)

Application Number Title Priority Date Filing Date
KR1020160008331A KR20170088226A (en) 2016-01-22 2016-01-22 Method and Apparatus for Providing Contents Service by Using Beacon

Country Status (1)

Country Link
KR (1) KR20170088226A (en)

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20190102679A (en) 2018-02-27 2019-09-04 주식회사 이스타미디어 Fitting media contents service method based on user group on special environment
KR20220004469A (en) 2020-07-03 2022-01-11 이승형 A system for detecting pornographic materials through in-image feature extraction

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20190102679A (en) 2018-02-27 2019-09-04 주식회사 이스타미디어 Fitting media contents service method based on user group on special environment
KR20220004469A (en) 2020-07-03 2022-01-11 이승형 A system for detecting pornographic materials through in-image feature extraction

Similar Documents

Publication Publication Date Title
US20200266907A1 (en) Method and apparatus for controlling operation based on distance between transmission device and reception device
US9491586B2 (en) Wireless beacon and methods
US9609473B2 (en) Service processing method and apparatus based on location information
EP3229500B1 (en) Methods and server for processing location information of beacon terminal
US20050096047A1 (en) Storing and presenting broadcast in mobile device
CN104221404B (en) Subscriber terminal equipment and the information providing method for using it
US20050113115A1 (en) Presenting broadcast received by mobile device based on proximity and content
CN102646156A (en) Method and system for promoting health awareness in a vehicle
JP6133290B2 (en) Content display method using device identification information of wireless communication device, content providing method, user terminal performing the content display method, and content providing system performing the content providing method
CN104798434A (en) Preventing dropped calls through behavior prediction
CN108074009B (en) Motion route generation method and device, mobile terminal and server
CN103596128B (en) A kind of information providing method, device, system and mobile terminal
KR20140107725A (en) Method of Collecting Advertisement Target Information, Advertisement Display Method, Apparatus using the same and Advertisement Server
CN105277207B (en) Automatic point of interest update
KR20170088226A (en) Method and Apparatus for Providing Contents Service by Using Beacon
US20120143691A1 (en) System and method for providing user-specific advertisement on basis of m2m communication, and mobile terminal
US20160012517A1 (en) Beacon service method, device and server
CN104079547A (en) Information acquisition method based on positions
US20050096040A1 (en) Presenting broadcast received by mobile device based on proximity
CN107567715B (en) Method and apparatus for providing information in a communication network
US20050113075A1 (en) Blind transmission of content to and storage in mobile device
KR20140016467A (en) Method of real-time content information service based on vehicle location and system for it
US20050096042A1 (en) Broadcast including content and location-identifying information for specific locations
US20050096035A1 (en) Storing broadcast within mobile device based on transmitter proximity
US20050096036A1 (en) Selectively presenting preferred broadcasts using mobile device

Legal Events

Date Code Title Description
A201 Request for examination
E902 Notification of reason for refusal
E90F Notification of reason for final refusal
E601 Decision to refuse application