KR20160046263A - Total service providing apparatus and method using near field communication - Google Patents

Abstract

The present invention relates to an apparatus and a method for providing an integrated service using near field communication. The apparatus for providing an integrated service includes: a portable terminal recognizing identifiable information by near field communication; and an operating server providing a service to the portable terminal according to detected service information after receiving the identifiable information from the portable terminal to analyze the same and detecting pre-registered service information mapped with the identifiable information. The present invention provides various integrated services such as an advertisement, an event, a coupon, a promotion, notices, and the like through the portable terminal, thereby allowing users to easily use various services beneficial to themselves.

Description

TECHNICAL FIELD [0001] The present invention relates to an apparatus and a method for providing an integrated service using local communication,

[0001] The present invention relates to an apparatus and method for providing an integrated service using short-range communication, and more particularly, to an apparatus and method for providing an integrated service using short- The present invention relates to an integrated service providing apparatus and method.

NFC is a non-contact wireless communication technology capable of exchanging data within a distance of 10cm or less.

NFC has the advantage of recognizing the intention based on the user's behavior and connecting it with various user-customized services. While the existing near field wireless data exchange technology is 'read' centered, NFC is expected to have a very high application area because it has the advantages of both 'read' and 'write' bi-directional services.

Meanwhile, the smart phone has some functions such as personal digital assistant (PDA) function, internet function or remote control function while having a mobile phone function, and has various interfaces convenient for use such as a handwriting input device and a touch screen have. Furthermore, the smartphone is connected to the Internet and a computer with the support of the wireless Internet function, and functions as a terminal for executing e-mail, web browsing, faxing, online banking, or a game.

In recent years, the above-mentioned NFC has been adopted in smart phones and is being used for various services using smart phones.

However, the conventional service using the NFC is a smart phone that recognizes an NFC tag, providing only a simple information such as a URL (UNIFORM RESOURCE LOCATOR) of a site providing the service, and as a result, It was not enough to check information or use various other services.

The background art of the present invention is disclosed in Korean Patent Laid-Open Publication No. 10-2014-0108466 (2014.09.11).

SUMMARY OF THE INVENTION The present invention has been made to solve the above-mentioned problems, and it is an object of the present invention to provide a mobile communication system, in which a mobile terminal transmits identification information recognized through short- And provides a variety of integrated services through a mobile terminal, and an apparatus and method for providing an integrated service using local communication.

Another object of the present invention is to provide an integrated service providing apparatus using a short distance communication, which provides a variety of integrated services such as advertisement, event, coupon, publicity, and announcement through a mobile terminal, And a method thereof.

It is another object of the present invention to enable registration and change of various services corresponding to identification information so that it is not necessary to change the identification information of the NFC tag or BLE every time a service is changed and change of NFC tag or identification information of BLE And to provide an apparatus and method for providing an integrated service using a short distance communication.

An apparatus for providing an integrated service using local communication according to an aspect of the present invention receives and analyzes the identification information from a portable terminal that recognizes identification information by short distance communication and detects previously registered service information mapped with the identification information And an operation server for providing a service to the mobile terminal according to the detected service information.

The present invention may further include the portable terminal, wherein the portable terminal includes an identification information recognition module for recognizing the identification information by near field communication; An output unit for outputting information corresponding to a service provided from the operation server; An input unit for receiving various control commands of the user; And a control unit for receiving a control command necessary for using the service from the input unit, transmitting the identification information recognized by the identification information recognition module to the operation server, and outputting the service provided by the operation server through the output unit .

In the present invention, the identification information recognizing module includes a tag recognizing unit for reading the NFC tag and recognizing the identification information.

In the present invention, the identification information recognizing module includes a beacon signal receiving unit for receiving the identification information from the beacon module through Bluetooth communication.

In the present invention, the operating server may include a database unit for storing the service information; And a control server for analyzing the identification information received from the portable terminal and detecting the service information mapped with the identification information in the database unit and providing a service to the portable terminal according to the detected service information .

In the present invention, the control server includes a service registration unit for registering or changing only the service information according to a control command inputted from an administrator terminal.

In the present invention, the control server includes a service registering unit that registers or changes only the identification information according to a control command input from an administrator terminal.

In the present invention, the operating server may provide at least one of coupon information, point information, membership information, event information, advertisement information, and building-based information to the portable terminal, Or the like.

According to an aspect of the present invention, there is provided a method of providing an integrated service using local area communication, comprising: recognizing identification information by a local area communication; The operation server receiving and analyzing the identification information from the portable terminal and detecting previously registered service information mapped with the identification information; And providing the service to the portable terminal by the operating server according to the detected service information.

The present invention is characterized in that the portable terminal recognizes the identification information by reading the NFC tag in the step of recognizing the identification information by the short distance communication.

The present invention is characterized in that, in the step of the portable terminal recognizing the identification information by the short distance communication, the portable terminal receives the identification information through the Bluetooth communication from the beacon module.

In the present invention, the service information may be registered or changed while maintaining the identification information to be mapped.

In the present invention, the identification information may be registered or changed while maintaining the mapped service information.

In the present invention, in the step of providing the service to the portable terminal, the operation server may transmit at least one of coupon information, point information, membership information, event information, advertisement information and building-based information to the portable terminal And provides the service to at least one of an e-mail and a push message to the portable terminal.

In the present invention, when the portable terminal transmits identification information recognized through short-range communication such as NFC or BLE to the operation server, the operation server provides various integrated services mapped with the corresponding identification information through the mobile terminal.

The present invention provides a variety of integrated services such as advertisements, events, coupons, publicity announcements, and the like through a mobile terminal, so that a user can easily use various services beneficial to him / her.

The present invention enables various services to be registered and changed in the identification information so that it is not necessary to change the identification information of the NFC tag or the BLE every time the service is changed and the service operation cost necessary for changing the NFC tag or changing the identification information of the BLE .

FIG. 1 is a service conceptual diagram of an integrated service providing apparatus using local communication according to an embodiment of the present invention. Referring to FIG.
2 is a block diagram of a portable terminal according to an embodiment of the present invention.
3 is a block diagram of an operation server according to an embodiment of the present invention.
4 is a conceptual diagram illustrating an example of service registration and modification according to an embodiment of the present invention.
5 is a flowchart illustrating an example of a method for providing an integrated service using local area communication according to an embodiment of the present invention.

Hereinafter, an apparatus and method for providing an integrated service using local area communication according to an embodiment of the present invention will be described in detail with reference to the accompanying drawings. In this process, the thicknesses of the lines and the sizes of the components shown in the drawings may be exaggerated for clarity and convenience of explanation. Further, the terms described below are defined in consideration of the functions of the present invention, which may vary depending on the user, the intention or custom of the operator. Therefore, definitions of these terms should be made based on the contents throughout this specification.

FIG. 1 is a service conceptual diagram of an integrated service providing apparatus using local communication according to an embodiment of the present invention. Referring to FIG.

Referring to FIG. 1, an apparatus for providing an integrated service using local communication according to an embodiment of the present invention includes an NFC tag 10, a beacon module 20, a mobile terminal 30, an operation server 40, 50).

The portable terminal 30 recognizes the identification information from at least one of NFC (NEAR FIELD COMMUNICATION) and BLE (BLUE LETTER LOW ENERGY) through short-distance communication and transmits the identification information to the operation server 40 through the communication network. Here, the NFC tag 10 may be attached to a company, a government office, a store, or the like that provides the service, and may be attached to various points such as various products operated by the service, a information desk, and the like. The identification information is printed in each of the NFC tags 10, and this identification information can be recognized by the portable terminal 30 described above.

Therefore, a company that operates an organization (enterprise, store, advertisement agency, public institution, building management institution, etc.) or an operation server 40 can use the NFC tag 10 mapped with a service to be provided to the mobile terminal 30 When the user reads the NFC tag 10 through the portable terminal 30 and recognizes the identification information, the identification information and the mapping information are mapped Various kinds of services can be provided through the portable terminal 30.

The beacon module 20 transmits identification information as a beacon signal to the portable terminal 30 through Bluetooth communication. A plurality of beacon modules 20 may be installed at various positions as required. Each beacon module 20 provides unique identification information.

Accordingly, when the user moves, the portable terminal 30 can receive identification information from each of the beacon modules 20 at at least one point. In this case, the user can receive the service mapped to each identification information through the portable terminal 30 from the operation server 40.

The operation server 40 analyzes the identification information transmitted from the mobile terminal 30, detects service information mapped to the identification information, and provides the service to the mobile terminal 30 according to the detected service information.

The institution terminal 50 is installed in a service providing organization, and registers the service information in the operation server 40.

2 is a block diagram of a portable terminal according to an embodiment of the present invention.

2, the portable terminal 30 includes an identification information recognition module 31, an input unit 32, an output unit 33, and a control unit 34. [

The identification information recognizing module 31 recognizes the identification information by the short distance communication and inputs the recognized identification information to the control section 34. [ The identification information recognition module 31 includes a tag recognition unit 311 and a beacon signal reception unit 312.

The tag recognizing unit 311 reads the NFC tag 10 to recognize the identification information, and inputs the recognized identification information to the control unit 34. [ Here, the tag recognizing unit 311 reads the identification information of the NFC tag 10 by being in contact with or proximity to the NFC tag 10. In this case, the NFC tag 10 may be of an active type capable of reading / writing with a battery therein, or may be of a passive type that obtains the operating power generated from the tag recognition unit 311 without requiring a designated power source.

The beacon signal receiving unit 312 receives the identification information periodically transmitted from the beacon module 20 and inputs the identification information to the control unit 34. [ The beacon module 20 may be installed at various distances depending on a predetermined transmission distance. Therefore, if the user is within the transmission distance from the beacon module 20, the beacon signal receiver 312 can receive the identification information from the beacon module 20.

The input unit 32 inputs not only the portable terminal 30 but also various control commands necessary for using the service provided from the operation server 40. The input unit 32 allows the user to install an application for providing a service, select a service to be provided, or select and output information according to the service. In addition, the input unit 32 can retrieve information, transmit e-mail, and the like, and can also use web surfing or e-commerce services.

The output unit 33 outputs various information on the operation of the portable terminal 30 and the service provided from the operation server 40. [

The output unit 33 may be formed as a single touch screen module by stacking the input unit 32 and the upper unit.

That is, the input unit 32 and the output unit 33 provide a user interface for allowing the user to receive not only the unique functions of the portable terminal 30 but also various services.

The control unit 34 controls the portable terminal 30 as a whole. When the identification information is input from the identification information recognition module 31, the control unit 34 transmits the identification information to the operation server 40 through the communication network. In addition, the control unit 34 receives various services such as contents from the operation server 40 through a communication network, and controls the operation of the mobile terminal 30 required for service provision. In this case, the control unit 34 outputs information corresponding to the service provided from the operation server 40 through the output unit 33, and controls the use of the service.

In particular, when the identification information is input, the control unit 34 checks whether or not the application is installed. If the application is not installed, the control unit 34 accesses a communication company server (not shown) or an application store to download and install the application. If the user is not registered as a member, the control unit 34 automatically joins the membership based on the information of the portable terminal 30 or requests the member information through the input unit 32 and the output unit 33 And receives the input and transmits the member information to the operation server 40 to register the user as a member.

FIG. 3 is a block diagram of an operation server according to an embodiment of the present invention, and FIG. 4 is a conceptual view illustrating an example of service registration and modification according to an embodiment of the present invention.

3, the operation server 40 includes a control server 41 and a database unit 42. [

The database unit 42 stores various kinds of information necessary for service operation. The information necessary for service operation includes user information, service information, identification information, and usage history information.

The user information includes the user's personal information and member information. The personal information of the user may include a phone number, a name, an address, a resident registration number, etc. of the portable terminal 30, and the member information may include a user ID and a password.

The service information is each identification information and the mapped information. Such service information includes information on services corresponding to respective services such as portal service, coupon service, point service, membership service, building based information sharing service, integrated advertisement information service, building based information service, Information. Such service information is set in advance from a vendor terminal or the like of a vendor providing each service.

The usage history information may include information on the service history used by the user through the mobile terminal 30. [ The usage history information may include the service information used by the user and the service utilization time.

The control server 41 controls the operation server 40 as a whole. The control server 41 includes a user management section 411, an identification information registration section 412, a service management section 413 and a service registration section 414. [

The user management unit 411 stores user information in the database unit 42 and manages subscription to the user.

The service management unit 413 analyzes the identification information input from the identification information recognition module 31 and detects the service information mapped with the identification information in the database unit 42 according to the analysis result. When the service information is detected, the service management unit 413 provides the corresponding service to the mobile terminal 30.

The identification information registration unit 412 can perform management such as input, modification, deletion, storage, browsing, and the like of the identification information. That is, when an administrator inputs an ID and password of an administrator through an administrator terminal (not shown) and connects to the control server 41, the identification information registration unit 412 registers the identification information according to the control command input through the administrator terminal A new address, a link address of the identification information, an execution command, etc. are changed into encrypted data and stored as identification information. In this case, when the identification information registration unit 412 further adds the identification information for the same service, more users can receive the same service.

The service registration unit 414 registers and changes the service information mapped with the identification information. The identification information is mapped to the service information as described above, and each identification information can be recognized through the NFC tag 10 or the beacon module 20. In this case, the service registering unit 414 changes only the service information mapped according to the identification information so that the service provided by one identification information can be further expanded or changed. Therefore, the administrator accesses the control server 41 through the administrator terminal and changes the service information mapped to the respective identification information, thereby changing the service provider, expanding, changing, or deleting the provided service can do. Therefore, it is not necessary to change the identification information of the NFC tag 10 or the beacon module 20 providing the identification information. As a result, the service operation cost required for changing the NFC tag 10 or changing the identification information of the BLE can be reduced.

4, the service is mapped to each of the identification information A, identification information B and identification information C. In this case, the identification information A is transmitted from the advertisement A to the advertisement C The identification information B is changed from the point A to the point B and the identification information C is changed from the public information A to the public information B. [ In this case, the identification information A, identification information B, and identification information C are maintained as they are.

The institutional terminal 50 registers the service information corresponding to the service provided to each institution providing the service to the mobile terminal 30 in the operation server 40. In this case, the service may include all kinds of portal services, and in addition, it may include at least one of a coupon service, a point service, a membership service, a building-based information sharing service, an integrated advertisement information service and a building- . In this case, the operation server 40 may provide the service to the mobile terminal 30 by at least one of an e-mail or a push message.

First, in the case of the membership service, the portable terminal 30 recognizes the identification information from the NFC tag 10 or the beacon module 20 installed at a specific location of a store entrance or a store. The operation server 40 analyzes the identification information transmitted from the portable terminal 30 and displays the advertisement information, the event, the advertisement, the announcement, the advertisement, and the advertisement according to the service information mapped with the identification information. And provides the service provided by the store to the corresponding mobile terminal 30, such as a point accumulation.

In case of the coupon service, the portable terminal 30 recognizes the identification information from the NFC tag 10 or the beacon module 20 installed at a specific location of a store entrance or a store. The operation server 40 analyzes the identification information received from the portable terminal 30 and transmits a push message service or an e-mail, etc. according to the service information mapped with the corresponding identification information And provides the coupon service to the portable terminal 30 via the Internet.

In the case of the electronic booklet service, when the NFC tag 10 is inserted into an electronic book for sales or ordering and the portable terminal 30 recognizes the identification information from the NFC tag 10, And the operation server 40 analyzes the identification information received from the portable terminal 30 and analyzes the identification information according to the service information mapped with the identification information to generate a call, order, payment, coupon, membership, information Search, business search service, and the like. In this case, the user can perform telephone ordering or online ordering after confirming the information through the portable terminal 30, and can easily order merchandise or the like simply by paying for the merchandise.

In the case of the building-based information sharing service, the portable terminal 30 recognizes the identification information from the NFC tag 10 or the beacon module 20 installed at a building entrance or at a specific location of the building. Accordingly, the portable terminal 30 executes the application, and the operation server 40 notifies the building management office of the notice (the notice registered in the building management office), the location information around the building (the information of the shopping area, , An advertisement around the building, an event discount coupon, and external contents (a web page through a content link address) to the portable terminal 30.

In the case of the public information sharing service, when the portable terminal 30 receives from the NFC tag 10 or the beacon module 20 installed at the entrance of a public institution (government office, ward office, city hall and related public institution) Lt; / RTI > The portable terminal 30 executes the application and the operation server 40 analyzes the identification information transmitted from the portable terminal 30 and transmits the identification information to the portable terminal 30 in accordance with the service information mapped with the identification information, Public information or an emergency notice message to the portable terminal 30 through a push message service or an e-mail.

In the case of the integrated advertisement service, the operation server 40 transmits a service request message to a member (an NFC terminal such as a store, a building, a public institution, or a member who uses the service through the beacon module 20) The user can provide a push message such as an advertisement, a publicity event, an event, a coupon, an announcement periodically or non-periodically to the member who has stored the information in advance. In this case, each member can execute the application, browse, use and delete the corresponding push message, set the time through the application, and receive the push message at the set time. In addition, the operating server 40 can directly provide a page to the mobile terminal 30 to guide a promotional product such as an advertisement company or a corporation so as to lead to an order for the product. In this case, You can purchase the product simply by paying for it. Furthermore, the control unit 34 of the portable terminal 30 can generate a category for the advertisement provided by the user, and output the advertisement stored in this category. In this case, the operation server 40 may preferentially provide the relevant advertisement to the corresponding mobile terminal 30 by grasping the preference based on the number of times provided through the NFC terminal or the beacon module 20. [ In addition, the operation server 40 may classify the advertisement list provided on the basis of the number of times by the category, change its providing order within the classified category, and then provide the advertisement according to the changed providing order.

Meanwhile, the service provided through the operation server 40 is not limited to the above-described embodiment, and various services such as a membership service, a coupon service, a building-based information sharing service, a public information sharing service, . ≪ / RTI >

Hereinafter, an integrated service providing method using local area communication according to an embodiment of the present invention will be described in detail with reference to FIGs. 5 and 6. FIG.

5 is a flowchart illustrating an example of a method for providing an integrated service using local area communication according to an embodiment of the present invention.

5, the institutional terminal 50 accesses the operation server 40 to transmit service information, and the control server 41 of the operation server 40 transmits service information received from the institutional terminal 50, (42).

In this state, the portable terminal 30 recognizes the identification information from the NFC tag 10 or the beacon module 20 (S100) while the service information is registered in the operation server 40. That is, when the user touches the portable terminal 30 with the NFC tag 10, the tag recognition unit 311 of the identification information recognition module 31 reads the NFC tag 10 to recognize the identification information, When the user is positioned within the transmission range of the beacon module 20, the beacon signal receiving unit 312 receives the identification information from the beacon module 20. [

When the identification information is recognized by the identification information recognition module 31, the control unit 34 executes the application and transmits the identification information to the operation server 40 via the communication network (S102).

Meanwhile, if the application is not installed in the mobile terminal 30 in the above process, the control unit 34 accesses the communication company or the application store to download and install the application.

The service management unit 413 receiving the identification information from the mobile terminal 30 analyzes the identification information (S104) and detects the service information mapped with the identification information in the database unit (S106).

Next, the service management unit 413 provides the corresponding service to the mobile terminal 30 according to the detected service information (S108).

In this case, the service provided to the portable terminal 30 may include various portal services, and may include a coupon service, a point service, a membership service, an event service, an integrated advertisement information service, and a building-based information service . In this case, the service management unit 40 can provide each piece of information to the portable terminal 30 in at least one of an e-mail or a push message.

At this time, the control unit 34 outputs various information related to the service through the output unit 33, and the user inputs a control command through the input unit 32 to perform viewing, deletion, and change of the service .

Next, the control server 41 stores the usage history information received from the portable terminal 30 in the database unit 42 (S110).

Meanwhile, in the above process, the administrator accesses the control server 41 by using the administrator terminal, and performs management such as inputting, modifying, deleting, storing, browsing, etc. of the identification information so that more users can provide the same service To be received. In addition, the service information mapped with the identification information is registered and changed so that the extended or changed service can be provided to the user as one identification information. Accordingly, service operation costs for changing the NFC tag 10 or changing the identification information of the BLE can be reduced.

Meanwhile, the embodiment shown in FIG. 5 described the method of providing the service by receiving the identification information from only the NFC tag 10 and the beacon module 20. However, the technical scope of the present invention is not limited to the above-described embodiment, and includes the connection of the NFC tag 10 and the beacon module 20 to provide more various identification information through them.

That is, the operation server 40 provides various services in cooperation with each other in the course of providing various services to the mobile terminal 30 based on the identification information from the NFC tag 10 and the beacon module 20 .

For example, in a large building in which a plurality of stores or public institutions are densely packed, a beacon module 20 is installed at a specific location in each building, and each beacon module 20 transmits unique identification information to the portable terminal 30).

When the user arrives at the specific point, the portable terminal 30 receives the identification information from the beacon module 20 and transfers the identification information to the operation server 40. In accordance with the service information mapped with the identification information, the operation server 40 notifies the portable terminal 30 of the location of a building or a public institution in the building, a route from the current location to the corresponding store or a public institution, Service hours provided by institutions, etc., and service details provided by stores or public institutions.

At this time, the user can confirm the information provided from the operation server 40 using the portable terminal 30, and can recognize the location and route of the specific store, etc. by referring to the information. When the user touches the NFC tag 10 installed in a specific store, the portable terminal 30 displays the NFC tag 10 (refer to FIG. 10 and transmits the identification information to the operation server 40. The operation server 40 can provide the portable terminal 30 with various services provided in the current store according to the service information mapped with the identification information . For example, the operation server 40 may provide the service provided by the store to the corresponding mobile terminal 30, such as an advertisement, an event, a publicity, a notice, a point accumulation, etc. of the store.

That is, in one embodiment of the present invention, the NFC tag 10 and the beacon module 20 may be variously arranged in consideration of the identification information providing method, etc., and the NFC tag 10 and the beacon module 20 It is possible to provide a more stereoscopic and efficient service to the user in cooperation with each other.

According to this embodiment, when the portable terminal 30 transmits the identification information recognized through short-range communication such as NFC or BLE to the operation server, the operation server transmits various integrated services mapped with the corresponding identification information to the portable terminal 30).

In addition, the present embodiment provides a variety of integrated services such as advertisements, events, coupons, public announcements, and announcements through the portable terminal 30, thereby allowing a user to easily use various services beneficial to him / her.

In addition, the present embodiment allows various services to be registered and changed in the identification information so that it is not necessary to change the identification information of the NFC tag 10 or the BLE every time a service is changed, and the change of the NFC tag 10 or the BLE So that the service operation cost required for changing the identification information can be reduced.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is clearly understood that the same is by way of illustration and example only and is not to be taken by way of limitation, I will understand. Accordingly, the true scope of the present invention should be determined by the following claims.

10: NFC tag
20: Beacon module
30: Portable terminal
31: Identification information recognition module
311:
312: Beacon signal receiver
32: Input section
33: Output section
34:
40: Operational server
41: control server
411:
412: Identification information registration section
413:
414:
42:
50: Agency terminal

Claims (14)

The mobile terminal receiving and analyzing the identification information from the portable terminal that recognizes the identification information by the short distance communication to detect the previously registered service information mapped with the identification information and then providing the service to the portable terminal according to the detected service information A device for providing an integrated service using a short distance communication including a server.
The mobile terminal of claim 1, further comprising: the portable terminal,
An identification information recognizing module for recognizing the identification information by a short distance communication;
An output unit for outputting information corresponding to a service provided from the operation server;
An input unit for receiving various control commands of the user; And
A control unit receiving a control command necessary for using the service from the input unit, transmitting the identification information recognized by the identification information recognition module to the operation server, and outputting the service provided by the operation server through the output unit Wherein the service providing unit is configured to provide the integrated service using the short distance communication.
3. The system of claim 2, wherein the identification information recognition module
And a tag recognizing unit reading the NFC tag and recognizing the identification information.
3. The system of claim 2, wherein the identification information recognition module
And a beacon signal receiver for receiving the identification information from the beacon module through Bluetooth communication.
The system according to claim 1, wherein the operating server
A database unit for storing the service information; And
And a control server for analyzing the identification information received from the portable terminal and detecting the service information mapped with the identification information in the database unit and providing a service to the portable terminal according to the detected service information Which is characterized in that it is an integrated service providing device using local communication.
6. The apparatus of claim 5, wherein the control server
And a service registration unit for registering or changing only the service information according to a control command input from the administrator terminal.
6. The apparatus of claim 5, wherein the control server
And a service registration unit for registering or changing only the identification information according to a control command input from the administrator terminal.
The system according to claim 1, wherein the operation server provides at least one of coupon information, point information, membership information, event information, advertisement information, and building-based information to the portable terminal, Push message, and the push message.
The portable terminal recognizing the identification information by the short distance communication;
The operation server receiving and analyzing the identification information from the portable terminal and detecting previously registered service information mapped with the identification information; And
And providing the service to the mobile terminal by the operating server according to the detected service information.
10. The method as claimed in claim 9, wherein the portable terminal recognizes the identification information by reading the NFC tag in the step of recognizing the identification information by the short distance communication.
The method as claimed in claim 9, wherein, in the step of recognizing the identification information by the short distance communication, the portable terminal receives the identification information through the Bluetooth communication from the beacon module. Way.
10. The method as claimed in claim 9, wherein the service information is registerable or changeable while maintaining the mapped identification information.
10. The method as claimed in claim 9, wherein the identification information is registerable or changeable while maintaining the mapped service information.
10. The method of claim 9, wherein, in the step of providing the service to the portable terminal, the operation server transmits to the portable terminal any one of coupon information, point information, membership information, event information, And providing the service to the portable terminal by at least one of e-mail and push messages.

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