KR20160038989A - Vip flower marketing system - Google Patents

Vip flower marketing system Download PDF

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Publication number
KR20160038989A
KR20160038989A KR1020140131455A KR20140131455A KR20160038989A KR 20160038989 A KR20160038989 A KR 20160038989A KR 1020140131455 A KR1020140131455 A KR 1020140131455A KR 20140131455 A KR20140131455 A KR 20140131455A KR 20160038989 A KR20160038989 A KR 20160038989A
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KR
South Korea
Prior art keywords
product
smart
mobile communication
providing
communication means
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KR1020140131455A
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Korean (ko)
Inventor
정연수
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(주)지혜와비전
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Priority to KR1020140131455A priority Critical patent/KR20160038989A/en
Publication of KR20160038989A publication Critical patent/KR20160038989A/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0613Third-party assisted
    • G06Q30/0619Neutral agent

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Development Economics (AREA)
  • Engineering & Computer Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

Provided is a new concept platform system which easily generates a virtual member store through a mobile device that anyone has in a current society so as to lead sharing payment with acquaintances.

Description

VIP flower marketing system {VIP flower marketing system}

The present invention is a new type of mobile communication device in which a user of a mobile communication means requests a virtual store where a merchandise can be traded to a marketing server according to the present invention and sells various commodities to general members through mobile communication means And more particularly, to a marketing system using mobile communication means capable of providing start-up of a mobile communication terminal.

Mobile Phone (Smart Phone) is a mobile phone with functions such as internet information retrieval, picture and information transmission and reception, Internet communication during the move, fax transmission and so on. Such mobile communication means combines the advantages of a cellular phone and a personal digital assistant (PDA), and integrates data communication functions such as schedule management, fax transmission / reception, and Internet access to a cellular phone.

In addition to searching the Internet information, characters can be input into the liquid crystal display using an electronic pen, and picture information such as directions can be transmitted and received.

On the other hand, it is also utilized as a commercial transaction method in which an image of an article to be sold is taken by utilizing an internet connection function and a video image loading function of a mobile communication means, .

Such conventional technology discloses a "method for trading goods using mobile communication means" in Japanese Patent Application Laid-Open No. 10-2011-0089925 (published on Aug. 10, 2011).

When the user who subscribed to the member uploads the image of the article and the article information taken by his / her mobile communication means, the service broker provides a list in which the article brokers sort goods by price, in real time, When the user of the mobile communication means selects the desired article from the list and intends to purchase it, he or she arranges a direct transaction between the seller and the purchaser.

However, in the conventional technology as described above, since each mobile communication user uploads information about a product directly by photographing the product, there is a limit in providing information for selling the product, and not only because of non-commercial shooting and product promotion technology There is a problem that efficient marketing can not be performed.

In addition, since sellers are ultimately limited to producers who produce their own products, start-up preparers who want to start a business without capital can not use the above-described conventional techniques.

On the other hand, since the seller directly provides his / her own product and makes a direct transaction with the buyer, it is difficult to secure objective and responsible reliability of the seller's product, which may cause unpredicted victims.

Disclosure of Invention Technical Problem [8] The present invention has been proposed in order to solve the above-mentioned problems, and it is an object of the present invention to provide a new concept platform system capable of easily creating virtual franchise points through mobile devices,

In addition, the present invention provides various product sales data for sale of products manufactured by professional techniques through a marketing server, thereby securing the reliability of the products, And to provide a marketing system using mobile communication means capable of selling various commodities to general members through mobile communication means to generate profits.

In addition, a mobile communication device which does not directly produce a product itself but can introduce a new product to a member by actively introducing the product using the product information provided through the mobile communication means, And to provide a marketing system using the same.

According to an aspect of the present invention, there is provided a marketing system using mobile communication means for providing an application for selling a product executable in a mobile communication means and providing product sales information for the product for sale A smart server mobile (30) for requesting an authority for selling a product from the marketing server (10) and providing product sales information for a product for executing and selling the application, A marketing system using a mobile communication means including a distributor server (20) that provides distribution information for providing or distributing a product sold through the mobile (30), the smart company mobile (30) , And includes one or more product information for selling through each shop (SHOP) The offer regular member, and wherein the general membership monetize as a percentage of purchase.

As described above, according to the present invention, it is possible to provide a system capable of starting a business without cost by creating a marketing environment without a production facility or a device.

In addition, the present invention can provide a variety of product sales data for sale of products manufactured using specialized technologies through a marketing server, thereby securing reliability of products and establishing sound electronic commerce.

In addition, it is possible to provide a virtual shop through which a commodity can be traded through a mobile communication means application, thereby selling various commodities to general members through mobile communication means, thereby generating profit.

On the other hand, it is possible to provide a new type of entrepreneurship which can generate profit by actively introducing the commodity to its members by using the commodity information provided through the mobile communication means, although the commodity itself is not produced.

1 is a schematic diagram of a marketing system using mobile communication means according to an embodiment of the present invention;
2 is a flowchart of a marketing method using mobile communication means according to the present invention,
FIGS. 3A to 3M are screen configuration diagrams illustrating a function of a marketing server in a marketing system using mobile communication means according to an exemplary embodiment of the present invention;
4A to 4D are diagrams of a screen for explaining functions of a smart business mobile in a marketing system using mobile communication means according to an embodiment of the present invention;
5A and 5B are diagrams illustrating a screen for explaining functions of a shop in a marketing system using mobile communication means according to an embodiment of the present invention.
6 is a business model diagram according to an embodiment of the present invention.
FIGS. 7 to 9 are examples of use of each component according to an embodiment of the present invention.

Hereinafter, a marketing system using mobile communication means according to the present invention will be described in detail with reference to the accompanying drawings.

FIG. 1 is a schematic block diagram of a marketing system using mobile communication means according to an embodiment of the present invention, and FIG. 2 is a flowchart of a marketing method using mobile communication means according to the present invention.

FIGS. 3A to 3M are screen configuration diagrams illustrating a function of a marketing server in a marketing system using mobile communication means according to an embodiment of the present invention. FIGS. 4A to 4D are views 5A and 5B illustrate a function of a shop in a marketing system using mobile communication means according to an embodiment of the present invention. Fig.

In the drawings, the same reference numerals are given to the same elements even when they are shown in different drawings. In the drawings, the same reference numerals as used in the accompanying drawings are used to designate the same or similar elements. And detailed description of the configuration will be omitted. Also, directional terms such as "top", "bottom", "front", "back", "front", "forward", "rear", etc. are used in connection with the orientation of the disclosed drawing (s). Since the elements of the embodiments of the present invention can be positioned in various orientations, the directional terminology is used for illustrative purposes, not limitation.

1, a marketing system using a preferred mobile communication means according to an embodiment of the present invention is characterized by providing an application executable by mobile communication means for selling a product, A marketing server 10 for providing various product sales information and a sales server 10 for requesting an authority for selling a product from the marketing server 10 to execute sales of the product for selling the product, A distribution company server 20 for providing distribution information for providing or distributing products to be sold through the smart provider mobile 30, And a general member mobile 40 for purchasing a product provided through the mobile communication terminal 30 via a mobile.

Here, the smart-service provider mobile 30 provides one or more pieces of product information for selling through each shop (SHOP). In addition, the smart business operator has a plurality of general members registered in the smart business, and a certain amount of revenue is generated as the general member purchases the product. Therefore, it is possible to start a business for selling a product with a simple and quick minimum investment cost.

The marketing server 10 can provide a CRM (Customer Relationship Management) platform as a mobile communication means, and can operate and maintain a marketing system according to the present invention.

The marketing server 10 is capable of logging in the administrator mode and is capable of logging in to the marketing server 10 as shown in FIG. 3A, such as 'Announcement', 'Membership Management', 'Order Management' Q & A 'menu can be configured.

As shown in FIG. 3B, the 'notice' menu is a menu that notifies a shop providing various products and product information through the smart business mobile 30, and various announcements. Can be registered and confirmed.

The menu of 'member management' is a menu that can manage information about a member registered as a smart provider in the marketing server 10, a subgroup (a 'general member' in the present invention) and a profit thereof. As shown in FIG. 3C, a new smart provider is registered using a business registration button, and a notification message (SMS) is transmitted to the registered smart provider mobile 30.

On the other hand, when the shop button 11 is pressed, the list currently operated by the marketing server 10 is displayed. In other words, a list of the smart providers that sell the products is displayed as shown in FIG. 3D, so that the information of the smart providers of the shops that sell the products can be confirmed and managed. Herein, the unique number is a serial number for distinguishing smart providers, and the lower group indicates the number of general members registered in the smart provider.

In addition, the business operator registration button 12 pops up the business registration page with a button for registering a new smart business operator, and registers information such as the shop's selection, name, contact, photograph, account and the like. The operator deletion button 13 is a button for deleting the registered smart operators as described above, and includes a notification message transmission button 14 for transmitting a notification message to the members, And a search button 15 that can be operated.

FIG. 3E is a screen configuration in which the business registration button 12 is clicked, and the introductory article and the profit rate of the shop are inputted, so that a new shop can be added. That is, the shop add button 16 is clicked to input and register the introductory article and the profit rate as shown in FIG. 3F.

Accordingly, a plurality of shops can be registered through one smart business mobile 30.

In addition, after a specific shop is selected in one smart business mobile 30, the order history can be confirmed through the order history view button 17 through the shop. In addition, it may include an account information button for confirming the unique number and the account information.

On the other hand, if the number of members of the general member is clicked on the lower group item, the list of general members and the amount of sales can be confirmed as shown in FIG. 3g.

FIG. 3H shows a screen configuration diagram when the notification message transmission button 17 is clicked. After inputting the message title and contents, a member to which a message is to be sent can be selected.

FIG. 3I shows a screen configuration when the 'order management' menu is selected. The marketing server 10 can order products and perform overall management. Here, the administrator can change only two of "deposit confirmation" and "cancel order", and "delivery confirmation" can be changed only by the shop. FIG. 3J is a screen configuration diagram for inputting the information of the most important recipient at the time of ordering and the date and time of delivering the product.

FIG. 3K shows the screen configuration when the 'product management' menu is selected. Information about all the products registered in the shop can be checked. It is also possible to manage items related to the product including 'product registration' Screen.

FIG. 31 is a view showing the screen configuration when the 'Revenue Management' menu is selected. FIG. 31 is a view showing the profit and details of the smart providers for each shop and confirming and transferring the cash requested by the smart provider.

FIG. 3m is a screen configuration diagram when the 'Q & A' menu is selected. It is a screen configuration diagram in which a question about a question of a smart business operator can be answered and an FAQ can be registered.

The smart provider mobile 30 is a screen configuration that appears when a smart provider executes an application on a mobile, and is a space having all the menus that the smart provider can use. As shown in FIG. 4A, menus of 'Announcement', 'Group Management', 'Revenue Management', 'Order Details', 'TIP', and 'Q & A' can be configured.

As shown in FIG. 4B, the menu of 'group management' is a screen configuration diagram for confirming information of a general member registered in a smart provider. For each shop, you can see basic information (name, contact, e-mail) of subgroups, sales amount, points, number of transactions, and registration date).

FIG. 4C is a menu of 'profit management', in which the profit information of a smart provider is confirmed and a cash receipt request is made. You can see the cash receipt request and the requested details for each shop.

FIG. 4D is a menu of 'Order Details', which allows a user to view the total amount of sales and accumulated points, and can confirm the order history and progress status of each shop.

Meanwhile, FIG. 5A is a screen having menus that each shop can use, and has a function like 'home', and can move to announcements and order management.

As shown in FIG. 5B, the order management is a screen for managing the delivery status of the 'deposited' goods. In other words, by clicking the selection box of the shop, it is possible to check the order information of the shop by selecting the shop from the list of the operated shops. The order information includes product name, quantity / price, orderer, order number, order date, payment confirmation, delivery confirmation, order cancellation, and confirms everything about the order. Here, the shop can only manage the 'delivery confirmation'. In other words, it is possible to change the delivery status only for orders that have been deposited.

In the marketing method using the mobile communication means according to the present invention configured as described above, an application is installed in a mobile having mobile communication means of a standardized interface and a platform function as shown in FIG. 2 (S10).

After that, the application is executed to confirm the function and product information, and then it is determined whether to register as a smart provider or simply purchase the product (S20).

Here, in the case of registering as a smart provider, a case of registering a merchant (S30), the marketing server 10 provides a certain amount of membership fee and information of the smart provider and registers as a smart provider. Accordingly, the smart provider page is provided from the marketing server 10 (S32). On the other hand, here, the marketing server 10 registers a smart business registered in product management, profit management, and member management.

If the merchandise is to be purchased (S40), the merchandise is determined and then paid (S50), points are accumulated according to the amount to be paid (S52) 10) to complete the transaction.

As described above, the present invention provides one or more pieces of product information to be sold by the smart business entity through each shop (SHOP), and generates a certain rate of profit as the registered general member purchases the product . Therefore, it is possible to start a business for selling a product with a simple and quick minimum investment cost.

Hereinafter, a detailed embodiment will be described.

As shown in FIG. 6, the business model according to an embodiment of the present invention manages a franchisee and a customer, and performs a business operation such as a supply management, a call center operation, a tax administration business such as settlement, Support will be provided. SBO merchants will also download apps, promote them, and attract customers. The customer is formed into an organic network capable of real-time purchasing at a lower cost.

Meanwhile, as shown in FIG. 7, a virtual merchant shop is created at the same time as the app is installed, and the merchant stores can receive member management, point management, product inquiry, and shop management functions through the app for the store owner .

Also, as shown in FIG. 8, the apps used by the customers can be installed by sending letters or the like through the shop or acquaintances, and the apps can be ordered and paid.

As shown in FIG. 9, the web administrator server can manage point settlement by checking detailed order details of customers, and can download and share various manuals and other materials to ensure a transparent management system.

The embodiments of the present invention described above and shown in the drawings should not be construed as limiting the technical idea of the present invention. The scope of protection of the present invention is limited only by the matters described in the claims, and those skilled in the art will be able to modify the technical idea of the present invention in various forms. Accordingly, such improvements and modifications will fall within the scope of the present invention if they are apparent to those skilled in the art.

Claims (1)

A marketing server for providing an application for selling a product executable by the mobile communication means and providing product sales information for the product for sale; A marketing company using a mobile communication means including a smart company mobile providing a product sale information on a product for sale and providing a distribution server for providing or distributing a product sold through the smart provider mobile, In this case,
Wherein the smart provider mobile includes a plurality of general members registered as a member thereof and provides at least one product information for selling to the general member through each shop, and when the general member purchases the product You can generate a certain percentage of revenue,
The headquarters where the main server is located manages the merchants and customers and conducts tax administration business such as supply chain management, call center operation and settlement, delivery work such as logistics, and other system technical support. SBO merchants download apps, promote them, attract customers . Customers can create an organic network that can be purchased in real time at a lower cost.
KR1020140131455A 2014-09-30 2014-09-30 Vip flower marketing system KR20160038989A (en)

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KR1020140131455A KR20160038989A (en) 2014-09-30 2014-09-30 Vip flower marketing system

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KR1020140131455A KR20160038989A (en) 2014-09-30 2014-09-30 Vip flower marketing system

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108154383A (en) * 2017-11-20 2018-06-12 周洋 A kind of method and system that member is shared by platform

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108154383A (en) * 2017-11-20 2018-06-12 周洋 A kind of method and system that member is shared by platform

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